Information;Judgment — ECLI:EU:T:2025:826
Date: 2025-09-03
Language of the case: English
Court formation: Eighth Chamber
Procedure: Action for annulment - unfounded;Action for annulment - successful

Action brought on 5 August 2024 – Starbuzz Tobacco v EUIPO – Mayflix (Discovery) (Case T-404/24) Language in which the application was lodged: English Parties Applicant: Starbuzz Tobacco, Inc. (Brea, California, United States) (represented by: C. Thomas and V. Adam, lawyers) Defendant: European Union Intellectual Property Office Other party to the proceedings before the Board of Appeal: Mayflix GmbH (Frankfurt am Main, Germany) Details of the proceedings before EUIPO Proprietor of the trade mark at issue: Applicant before the General Court Trade mark at issue: European Union word mark Discovery – European Union trade mark No 14 834 345 Procedure before EUIPO: Cancellation proceedings Contested decision: Decision of the Second Board of Appeal of EUIPO of 6 June 2024 in Case R 157/2024-2 Form of order sought The applicant claims that the Court should: annul the contested decision; dismiss the appeal; in alternative, annul the contested decision and refer the case back to EUIPO; order EUIPO to pay the costs incurred in the proceedings before the court and order the (potential) intervener to pay the costs incurred in the appeal and cancellation proceedings before EUIPO. Plea in law Infringement of Article 58(1)(a) and (2) of Regulation (EU) 2017/1001 of the European Parliament and of the Council. ____________