Judgment — ECLI:EU:T:2017:663
Date: 2017-09-26
Language of the case: Italian
Court formation: Third Chamber
Subject matter: Trade marks;Intellectual, industrial and commercial property
Procedure: Action for annulment - unfounded
Origin: Italy

Judgment of the General Court of 26 September 2017 — La Rocca v EUIPO (Take your time Pay After) (Case T-755/16) 1 (European Union trade mark — Application for figurative EU trade mark Take your time Pay After — Lack of distinctive character — Article 7(1)(b) of Regulation (EC) No 207/2009 — Obligation to state reasons — First sentence of Article 75 of Regulation No 207/2009) Language of the case: Italian Parties Applicant: Alessandro La Rocca (Anzio, Italy) (represented by: A. Perani and J. Graffer, lawyers) Defendant: European Union Intellectual Property Office (represented by: L. Rampini, acting as Agent) Re: Action brought against the decision of the First Board of Appeal of EUIPO of 4 August 2016 (Case R 406/2016-1) concerning an application for registration of the figurative sign Take your time Pay After as EU trade mark. Operative part of the judgment The Court: 1. Dismisses the action; 2. Orders Mr Alessandro La Rocca to pay the costs. ____________ 1 OJ C 475, 19.12.2016.