davidaulloa/AmericanStories huggingface dataset:
Evening star. [volume] (Washington, D.C.) 1854-1972, 1963-08-25

that a country's development
may be gagged by the money
spent on advertising. Which
indicates Mexico is no longer
an underdeveloped state.
Movie advertising is still
considered among the best.
Mexico is movie-mad, and a
reported 234 million tickets
were sold in 1862.
Television is growing and 1t
is estimated there are now
about a million sets over the
country.
But in other fields it is Diff
ficult to estimate the power
of the media. Virtually all
newspapers and magazines is
sue their own circulation fig
ures, presumed to be padded.
Radios generally refuse polls.
American firms operating
here are smart enough to
know they have to have local
know-how and help. AS a re-
suit, United States firms hire
80 per cent of their personnel
here.
Many Mexicans reach top
posts.
1t is not only a language
barrier, but a psychological and
cultural problem which makes
it sensible to hire locals.
The pitch" is different In
Latin America.
Not all foreign advertising
agencies are doing we'll. But
all say that Mexico is one of
the most rapidly expanding
markets in the world and by
getting in on the ground floor,
they will be better off later.
To prepare for that day
many are farsightedly con-
Quoting classes in advertising.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1963-08-25
Dividend Increased
By Baltimore Gas

Directors of the Baltimore
Gas and Electric Co. have
voted to increase the quarterly
dividend to 81 cents per share
on the common stock, payable
october l to holders of record
September 10.
This is equivalent to an an
nual rate of $1.24 a share. The
company had been paying
quarterly dividends of % cents
a share, equivalent to an an
nual rate of Slip a share.
The regular quarterly divi-
dends of $1.121a on the Series
B Az per cent preferred and
81 a share on the Series C
4 per cent preferred stock were
declared.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1963-08-25

As of this summer 1868, it is
a quarter-century since the
United States has had a de-
preston. Let us not let this
silver anniversary 90 unher-
aided for our avoidance of q
major slump for so long is an
achievement which has nc
parallel.
1t was in the summer OF
1888 that the last severe bust
ness downturn ended. Since
then we have had five bust
ness declines, the most recent
one ending in February, 1861
None of these has approached
the crash of 1888 or the earlier
historic depression of 1898
What people who have be-
come adults during the last
quarter century have expert
enced have been minor recess
sions, not depressionS. You
have grown up in a period OF
war born shortages. war
created initiation, minor bust
ness setbacks from time to
time and now long period OF
price stability. What you have
known is a Federal Govern
ment committed by law to
work for maximum employ
ment. production, neon e
What you have been taught
to expect from Government
and private enterprise is posi-
tive action to curb even mod
est downturns at the first
signs of trouble.
This is what it was like 25
years ago.
The 50-month recovery from
the worst depression Of all
time came to an abrupt end
in May, 1887. The bottom Of
the economy seemed to drop
out almost overnight. The New
Deal had created and still was
creating anti = slump weapons
but they weren't strong enough
then to offset the sudden con-
vergence of depressing forces
The 1878 depression LASTED
Is months and then prepare
lions for World War II came
along to take up the slack
This put us in an entirely new
economic era. But is those /;
months, this is what happened
Industrial production, of
Bis per cent.
Nonfarm employment, of
10 per cent.
Monthly jobless rate, up g.
per cent.
Personal incomes, off H.:
per cent.
Retail sales, off 14.1 pei
cent.
Gross national product, of
1l.9 per cent.
In only Is months, this hap
Ipened. 1t was a crash and with
the memory of the breadline;
and bankruptcies of 1928;
still vivid, the Nation trembled
In comparison, in the 1860,
recession. personal incom e
scarcely changed, retail sales
slipped just a bit, industrial
production was off only 7 pei
cent, the Nations total output
Of goods and services continued
to rise.
The distinctions between the
depressions Of the 1930s anc
the recessions Of the post World
War II period are immense and
the reason is that we have now
built-in "stabilizers" which au-
tomatically come into play
when the economy falters.
Today. unemployment insur-
Evening star. [volume] (Washington, D.C.) 1854-1972, 1963-08-25
TWA Orders II Jets
For $685. Million

NEW YORK ODD. - Trans
World Airlines announced a
program to buy a dozen more
Boeing jet aircraft at a cost
of $685. million.
Included in the order are
six Model 727 three-engine
medium-range Jets, five Model
TOT jets for domestic trans
continental use and one long
range TOT for transatlantic
flights.
TWA said the new orders
make a total of $l85 million O
new aircraft on order.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1963-08-25
Financial General
7 axes Control of
National Mortgage
BY CHARLES COVELL
Star Business Writer

Financial General Corp, Washington holding company
which rs banks Virginia and other States organic
ing new mortgage holding company.
Financial General has acquired majority interest in the Ma
tonal Mortgage and Investment Corp also of Washington
joint statement by Maj Gen. George Omsted (USA retred
Evening star. [volume] (Washington, D.C.) 1854-1972, 1963-08-25
BUSINESS BRIEFS

Towne Mfg. Co. directors will
meet next Tuesday to take
further action on a plan to
merge the two companies.
Union Bag Camp Paper Corp.
announced prices of its kraft
paper will go up $40 a ton on
October /.
Earnings
New Haven Railroad in 7
months ended July 81 had O
loss of $7,158,974 VS.. a loss of
$8,052,817 in 1862 period.
Phillips Lamp Works in year
ended June 80 earned $96,119,-
900 VS.. $91, 100000 in 1862.
United States Freight Co. in
six months ended June 30
earned $2,476.840 or SLIP a
share VS.. $2,087,740 or 95 cents
in 1862 period.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1963-08-25
Trustees Sale Public Auction!

Present. zonng "RD" which permits 100 opt units Der acre
plus commercial und office Mux height $50 feet Under this
1onns on this site bldg Of 100000 So IT, could be
o"-~th 2OS opt units and 10000 So IT, Of office commercial
The frontiersman., 1963-06-27

AT STUD - Permanent reg. quarter horse, Pocco Poppy Jones, AQHA P-139, 183. fee $75, payable when mare is brought. Mares boarded SIPS per day. Our horses win at halter, performance. racing. Second in 50 mile entrance ride. Good all around horses. Ask the man who owns one. Phone PI 5-4727. J. Lee Cau- dill, Wild Rose Ranch, Box 1262, Palmer, Alaska.
 P-6-20-2t
The frontiersman., 1963-06-27

Palmer Chamber of Commerce, the Matanuska Valley Bank, the Matanuska Telephone As sociation, Matanuska Maid and the farmers cooperative.
 According to O'Neill, { h e first project of the committee will be to promote the con- struction of P megawatt mine-mouth generating plant at Sutton.
 The MEA submitted an ap- plication for funds to construct the plant to the Rural Electri- fication Association earlier this month. O'Neill said a team of REA experts is expected to visit the valley next month to inspect the proposed site of the generating plant.
 In addition, MEA directors authorized Mason LaZelle. MEA manager and John Shaw, MEA attorney, to attend a le- gal seminar in Spokane, Wash. on July 25-26.
The frontiersman., 1963-06-27
Option Accepted
 For Post Office

The Post Office Department has accepted an assignable land option for the site of new post office building at Palmer, according to a news release from the Seattle regional office of the Post Office Department.
 The property is located or the northwest corner of Mata- nuska Street and Eklutna Ave nue, and is presently owned by Dr. Foster R. Sims of Palmer. It comprises l2,6O square feet.
 Bidding forms and specifica- tions will be available soon, the regional office stated. The site option will be transferred to the successful bidder who will purchase the land, construct the building to Post Office De- partment specifications an q lease it to the Post Office De partment on a long-term basis, with renewal options.
 Mrs. Beatrice A. John is Postmaster at Palmer.
The frontiersman., 1963-06-27
MEA Directors Vote 10 Donate S2,000 To Fire Department Ambulance Drive

The Matanuska Electric As 5cciation's board of directors has voted to donate $2,000 to the Palmer Fire Departments ambulance fund drive.
 The action was taken at the boards regular meeting Mon day night in the MEA building at Palmer.
 Hal Chance of the fire de- partment reported to the board that the MEA donation will bring the ambulance fund tot al to approximately 5000. He said the firemen, themselves, have made the largest dona- tion. They contributed $2,761, all of their welfare fund.
 The MEA directors also ap- proved the hiring of H b Hilscher as public relations consultant for the newly or ganiZed Power and Industrial Development Committee.
 Phil O'Neill, MEA president, informed the board that the PIDC was formed last week to promote development in h e Matanuska Valley. Its member ship includes the MEA, tn e
The frontiersman., 1963-06-27
Bring Own Fish, Enjoy Lake Outing

Bring your own fish, ready to fry. This is the only admit tance ticket asked of the pub lie to attend the Matanuska Valley Sportsmen's annual fish fry on Sunday, July IA, Eu- gene Kirsch, president, said this week.
 The fish fry will be held at Barry's Finger Lake Resort, be- ginning at noon, with Bill Hos- kins supervising the frying of the fish.
 Ice cream, coffee, and hard rolls will be furnished by the club. Those attending are ask ed to bring any other s d e dishes they wish (besides their fish).
 The Matanuska Valley Sportsmen decided at their June meeting to cancel their July meeting date, W h c h would have fallen on the July 4 holiday.
The frontiersman., 1963-06-27
PROCESSING PLANT HACKER TO SPEAK

Either Gerald Earp or Jim BookY will be guest speaker at the noon luncheon meeting of the Matanuska Valley Chamber of Commerce We'd nesday. July 3. in the From tier Cafe in Palmer.
 The two men plan 10 con- struct a food processing plant in the Matanuska Valley area. which they hope 10 have ready for production by 1864. Needed is assurance of a sufficient pea crop 10 make the plant feasible. also rail siding. electric power. water and sewage facilities.
 All interested persons are urged 10 attend the meetinq.
The frontiersman., 1963-06-27

Tourism is Washington's third largest industry.
The frontiersman., 1963-06-27

Since 1902, U of W has play ed in the Rose Bowl six times. WSU twice, Oregon three times and Oregon State twice.
The frontiersman., 1963-06-27

All but g miles of Oregon saltwater beaches are public property.
The frontiersman., 1963-06-27
B1''12z5I1Ei'i}a5,@; 2;

Thursday. June 27 NORTH L A ND PIONEE R GRANGE. Grange hall, 8 ?. m. BOY SCOUTS. Legion hall, : pm. CAP. SQUAD, Moose hall. 7:30 pm.
 Sunday. June 30 MOOSE PICNIC, Barry's Re sort, pm. A, Mile 58, Glenn highway, ' pm.
 Monday. July l KIWANIS, Grange hall, noon
 Tuesday. July 2 LIONS CLUB, Frontier Cafe, noon MASONIC LODG E, Carpen- ters hall, 8 pm. MOOSE LODGE, Moose hall, 8 pm. WOTM. Moose hall, 8 pm. CHE E C H A K O HOMEMAK-
The frontiersman., 1963-06-27
Special Services

TAILORING AND REPAIR SERVICE. Also cleaning and repairing fur garments. Browns Shop. PI 5-2520. C-6-6-tf
The frontiersman., 1963-06-27

VALLEY SHOP. Bring your upholstery and woodwork ing problems to us. Lazy Mt.
 Road. Use Clark Wolverine Road to dead end sign turn
 south for 2/10s mile. C-4-4-tf
Evening star. [volume] (Washington, D.C.) 1854-1972, 1963-09-15
Irving BerIin's
Daughter
Wed in London

LONDON, Sept. Is (AP).--
Songwriter Irving Berlin at
tended his daughters we'd
ding In London yesterday
and, true to the words Of one
Of his great hits. the city
provided unfamiliar blue
Skies" for the ceremony.
Elizabeth Irving Berlin, 26,
was married at st. Georges
Church in fashionable Han
over Square to Mr.. Edmund
Boyd Fisher, member Of q
publishing firm.
Mr.. Berlin, IS, gave his
daughter away at the cere-
mony, attended by about 40
guests. The brides mother
arrived in London by air
today.
Elizabeth wore q white
wool dress and carried o
bouquet Of orchids. She and
Mr.. Fisher met while working
together for q publishing
firm in New York. They plan
to live In London.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1963-09-15
Miss Heron
Is Engaged

Mr.. eand Mrs. Alexander M.
Heron Of Chevy Chase an
nounce the engagement Of
their daughter Barbara Bris-
coe to Mr.. Charles Richard
Shannon, son Of Mr.. and Mrs.
Charles v. shannon.
Miss 1Ieron was graduated
from EtDlton-Arnns and at
tended the University Of Ala
bama.
Mr.. Shannon, . member Of
the Naval Reserve. was grad
uated from the Georgetown
Preparatory School and Is .
member pf the graduating
class Of the School Of Me-
chanical Engineering at Cor
nell University.
A February wedding is
planned.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1963-09-15
Barbara
Harrington
Is Bride

MFR. and Mrs. Hugh
Thompson Harrington Of
Wheeling. w. Va. announce
the marriage Of their daugh-
ter Barbara Sue to Mr.. Frank
Sawyer Hight III. son Of Mr..
and MRS. Hight of this city.
The wedding took place
yesterday at st. Matthew's
Episcopal Church in Wheel
ing. The Rev. Frederick r.
Bush, jr., officiated at the
ceremony. A reception fol-
lowed at the home Of the
brides parents.
The bride is the grand
daughter of Mrs. John Madi-
son Harrington Of Freeport.
N. r., and the late Mr.. Har-
rington, and of the late Mr..
and Mrs. Rupert Victor Hol-
land Of Montreal, Canada.
She Is o graduate Of Tri-
adelphia High School and at
Evening star. [volume] (Washington, D.C.) 1854-1972, 1963-09-15
BY VERA r. CHASER
women's News Service

Senator Margaret Chase
Smith. Q wide-awaks Maine
Republican. could be the
sleeper Of the 1864 campaign.
II the respected lawmaker
runs on the q. o. p. national
ticket, as she Is being urged
to do. it's clear that she
could cut deeply into Demo-
cratic ranks.
Hardly q day passes that
Senator Smith is not begged
to run for President or
Vice President. Interestingly
enough. most Of the letters
are from men. They come
from every State In the
Union. Many are from the
other side Of the political
fence.
Il am q registered Demo.
crat but would vote for you
for Vice President In 1864"
writes Q man In Orangehurg,
8. G. 4
your name would add Inn
naensely to the strength Of
the ticket" Is an opinion from
Atlanta, Ga. !
I'VE urge you TO enter the
New Hampshire primary
election next March," two
college students write from
Wichita, Kan.
Il think this country needs
Q woman President" asserb
9 Miami. Fla. lady. Maybe
Evening star. [volume] (Washington, D.C.) 1854-1972, 1963-09-15

tended Mary Washington
College of the University Of
Virginia at Fredericksburg,
Mr.. Hight is . grandson
Of Mr.. and Mrs. Malcolm
Matheson Of Alexandra and
Of the late Mr.. and Mrs.
Hight Of this city.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1963-09-15

some of the booboos created
In the past could be elimin-
ated."
The slim, white haired. en-
ergetic Senator Is doing
nothing to encourage the
buildup. No organization Is
operating in her behalf. al-
though an offer to get one
rolling lies on her desk.
q. o. P. National Chair
man william Miller. reply
ing to . Smith booster. voiced
high praise for the Maine
Evening star. [volume] (Washington, D.C.) 1854-1972, 1963-09-15

He attended st. Adams
School here. Choate School
in Wallingford. Conn. and is
q graduate Of Bulls School
In silver Spring. He attends
Dartmouth College in Han
over. N. II.
The couple will live in
Wilder. Vt.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1963-09-15
Enter White House Race,
Senator Smith Is Urqed

lady. who Is q political mod
crate. Miller, who says Sen
ator Barry 0oldwater Is In
the lead for the presidential
nomination, knows that SEN
ator Smith would provide
valuable geographic and ide-
illogical balance on 9 ticket
headed by the Arizona con-
sentative.
q. o. P. Assistant Chair
man Clare williams who has
been receiving Smith for :
Vice-President mail for
years, IL acutely aware that
22.6 million American Women
who are eligible TO vote do
not do 90. Smith" might be
the magic word to draw them
from the parlor to the polls.
An influential Democratic
colleague, who does not wish
to be identified for obvious
reasons. pointed to Mrs.
Smith on the Senate floor,
declaring:
I'm for her. No matter
who the Republican candi-
date Is, he viii have to have
Margaret Is . running mate.
She's got all that q mascu-
line candidate has plus she's
the kind Of woman women
will vote for. She's gentle,
personable and Q CAM
paigner Of flawless tech
nique."
Senator Smith Is also pow
erful. As ranking Republican
on the Aeronautical and
Space Sciences Committee,
she has influenced that
group to provide better d.
rection for the Nations SCI
entific programs. Her efforts
for q thriftier space program
have been backed by serious
study. Often she surprises
her male colleagues with the
extent Of her knowledge. AL
this is in addition TO her ef-
fective work on the Armed
Services and Appropriations
Committees.
Many Degrees
A former teacher. business
executive and syndicated
columnist. Senator Smith
holds 40 honorary degrees
and the All.time consecutive
roll-cAll voting record In
United States Senate history.
Talk Of Smith-for-Vice
President is not new. It goes
back to lele when the young
Maine Congresswoman won
q smashing victory In her
first senatorial primary,
clobbering four tough OPP
ponents. including two Maine
Governors.
In 1852, while Senator
Smith attended her sick
mother In Maine, an eager
band Of New York and Penn
sylvania supporters. backed
by the National Federation
of Business and Professional
Women's Clubs, launched .
drive for her at the con-
vention. They had rolled up
$50 delegate pledges when
word came that nominee
Dwight Eisenhower had
chosen California Senator
Richard Nixon as his run
ming mate.
Four years later, at the
San Francisco convention.
President Eisenhower handed
then @. o. P. National Chair
man Leonard Hall . brief
list Of acceptable alternates
to Nixon for the No. 2 spot.
Senator Smiths name. 1t Is
reliably reported. was on the
list.
Top Ten
Evening star. [volume] (Washington, D.C.) 1854-1972, 1963-09-15

In 1860, when the Gallup
Poll listed her among the 10
most preferred for Vice Presi-
dent. she discouraged the
talk In order to concentrate
on her reelection campaign
In Maine. She emerged that
year Is the top vote-getter
Of all @. o. p. senatorial
candidates.
II her record IS q legislator
and the statements Of her
admirers are taken ct face
value, Margaret Chase
Smith has . political mag
netism and broad appeal
that cuts across the lines Of
party and sex.
Right now Senator Smith
says she "a too busy taking
care Of her constituents to
think about higher office,
but she did say one thing:
''n q woman Is placed on
the 1854 ticket. II should be
not Just because she Is q
woman. but rather because
she Is qualified for the Of
flee. has stature, confidence
from the public. vote-getting
ability and Q full apprecia-
ton Of the seriousness Of
any such honor"
St. Paul recorder., 1963-01-10

strongly believe public utilities will
have to be nationanzed. We, as
the future independent government
of Kenya shall not leave our people
to the mercy Of private profit
seeking companies where their es-
Isential services are concerned -
Prime Minister Milton Obote,
Uganda: THE countries Of Africa
are faced with two battles: one for
political independence, and the
other for economic and social re-
construction. Many countries in
Africa have still to fight these bat
ties, but in their struggle the unit
ed effort of all the free countries
in Africa is essential ="
John Roberts, United Federal
Party, Northern Rhodesia: I'VE
are not afraid of working with the
African. What we are afraid of
and that is why the European vote
was so solid in the first round of
the elections, is an all-powerful
extremist Government that will ex-
plot and run down Northern Rho
desia as part of some pan-African-
ist group of countries that want to
get their hands on our resources. -
St. Paul recorder., 1963-01-10

in Rose Bowl history with its 81
points.
Lou Holland Catches Passes Wei
For Wisconsin, which almost
pulled the game out Of the fire
with a tremendous rally in the
fourth quarter, tan halfback Lou
Holland was a favorite target OF
the games starring quarterback
Ron VanderKelen, the Big Ter
All-American.
Holland not only handled sew
eral Of VanderKelen's bullet like
passes, but he was one Of the stars
of the Badgers fourth quarter
rally. Holland, who like Brown
was great running threat, opened
the scoring for Wisconsin in the
quarter with a 13-yard run to pay
dirt after minutes and 10 seconds
Of playtime.
Hollands touchdown and the
successful place kick that fol-
lowed, moved the Wisconsin score
to IA. The Badgers trailed at the
half, PIT. LOUIS score was fol-
lowed by touchdowns by team
mates Gary Groner and Pat Rick
ter and Ernest Won Heimburg
tackling Of Ernie Jones in the
uses end zone for a safety.
Darkness Fell
However, time ran out Wiscon-
sin in the darkness Of the Rose
Bowl, as the huge partisan crowd
breathed a sigh Of relief.
With the support Of Holland and
other teammates, VanderKelen set
a new passing record Of 401 yards
and set another mark of 40th rush
ing, to eclipse the 279 yard record
set by Bob Chappius of Michigan
in 1948.
Novelle College Career Ends
The Rose Bowl game also
marked the end of the collegiate
career of tan Wisconsin gridder,
Merritt Norvelle, a senior back.
In the final quarter, 1t seems as
though the platooning strategy Of
uses coach, John Mckay worked
more to the disadvantage Of his
team. VanderKelen was able to
confuse the defenders with his
break-away running and clever
passing.
The partisan crowd boosted use
all the way. Each use player was
introduced to the chant from the
crowd of Beat the Badgers" And
drawing one of the loudest ap-
plause was Wilson, a pre-dental
student.
St. Paul recorder., 1963-01-10
SPoR S
BY BILL BRowER

Chicago (ANP)-The 10th
his best in the National Football League
gained 141 yards averaging 5 carry for the Pitts
burgh steelers who finished higher
edition of the club in recent seasons.
The s2yearOd Johnson previously performed
the NFT after play
part by the Of Bob Ferguson from Ohio
Ferguson really unacked
started to well
Angeles State promising the former Ohio States AAmercan
went to the bench and sat
Frgsons behalf injuries
marked
player whit colared him for a loss remarked:
Get and try again This Big Conference"
Ferguson only yards three years of
college competition
literally running ball. broke
rushing record which formerly stood at 7S7 yards
After he had rushed than
games johnson said:
go every game and hit the thousand
mark this but records don't thing your
win"
championship bowl as Johnson had
hoped But the put play
a on 8.
gaining yards career
johnson finished rushing Thus ougained
BROW" the greatest runner Of them all The Cleveland Browns full
back finished fourth with missing yards
for the first time in his six years the
Henry up billing with
steeers He Joined the club in 1860 after being
Lions, whom the steelers met in Miami Sunday.
Fergusons something to do with
Johnsons revival not dismissed entirely by John Henry
1T could have little to do with it." he said but not
Ferguson good ball great you
don't do things he did Ohio State without being
showing
ing injuries, for example.
Remember" he game
first Joined the Steelers 1860 1t
year bothered again began
This I a healthy man."
Another blocking Pittsburghs
Best blocking I he insists
1t always thought that Johnson got blocking
should have when he fulbaCting for the Lions
Detroit breaking away lywhite policy per-
this seemed least plausible
those days appeared to have been demonstrated time after time
Yet Johnson the Lions enjoyed
Johnson supplied brilliant blocking blocking
and also provided protective shell passing
Johnsons odd running sometimes the butt
always that" you, maybe a
picking through people
bug charleston twist with a
Main thing is love like with the ball
do a good
job. like everything about football"