Evening star. [volume] (Washington, D.C.) 1854-1972, 1963-03-21
BUSINESS TRENDS
LoftIeidir Offers
Bargain Air Rates
By TRUMAN r. TEMPLE
Star Staff Writer

Bargan-hunters in travel Europe have been dis
covering tiny httle-known airline called Loftledr It
offers stone-age" flying. in the metaphor Of one customer
since there's not jet in the company fleet But the rates
are cheap.
Better known Iceandic the airline does not belong to
the rate-seng International Air Transport Association
ticket office budget microscopic most sales are through
travel agents. and its fleet consists Of only five DC6B
airliners.
Passengers have to get to New York on their own to
washington They must be prepared for long time aboard
York to Europe takes IA to is hours aboard the
piston planes depending the city Of destination By
contrast other lines speed by jet to London in about hours
with less noise and vibration.
But some travellers think the savings are worth the
trouble On other arnes typical tcuristclass
rst class about 5000 1ceandic does for about SAT-
The line serves number of other Northern European cities
iseandc business rose from 74S passengers in 1852 its
sign Of success Last SAS bigger rival applied and
received permission to cut rates after asserting that
losing 81 million year in business to Icelandic.
Washington restaurants finding that a foreign car
with chauffeur can help customers.
Paul Young's Connecticut avenue uses a 1855 royal
blue Rolls Royce to pick up and deliver favored clients
to the theaer after dinner in 1850
$50 far it hasn't gotten out of hand" manager Jacques
C. Bunck general manager Of the stater Hilton
personally Austin cab with rghthand drive that he
brought home from London 1t does occasional duty carrying
friends about town.
Neither this 1862 will compare with glorious
The just past prompted warnings from
the industry that many dormant vines may not survive
Winter cultivation Of vineyards had been stalled by foul
weather.
Hardest hit are southern regions in Germany and the
champagne country Of northern France Subzero empera
slowed delivery of bottles and both quantity and
quality are threatened.
Newest in board using cartoons of Kennedy
and Khrushchev and dice introduced at the American Toy
Fair last week ENCOURAGES players to hoOdwnk another
In bidding It's made by Saaed Publishing Co. Of Akron
Title Of the game: Bluff
Reve has Joined the to produce scale model
Of the German bsteshp Bismarck Its kit boasts $50 parts
Bismarck, and Lndberg with big $498 model Industry
think the spate Of books the ships demise plus
the recent movie, whetted public interest.
Revel also has announced q PT-l09 model based
authentic Navy bueprins Of President Kennedy World War
II craft.
Corrs Hobby shop here reports that sailing clippers
still outsell all other ship models.
Demand for executives continues at a peak level In
the next six months 70 major companies with
annual sales Of SOS million will have to fill about three
positions apiece at salaries ranging from $4,000 TO $4,000
year. forecasts New York MISUNDERSTANDING firm
More than half the positions will be newly created Most
In demand Is the sales management executive accounting for
10 per cent Of the total But survey found that
firms think general management people win be hardest
to find.
The latest in vending machines is electronically-
controlled Germany which allows
TO dial than 1000 different items Of merchandise.
The STORE" which has q frontal Of about square
yard opened this week and Is the first Of about 100 such
the year.
Using device similar TO q telephone dial customers
order their merchandise by number Coins inserted and
the goods are delivered with change through chute.