davidaulloa/AmericanStories huggingface dataset:
Evening star., 1962-05-24

mans dream. AS public inter-
est mounted and Smokey dolls
multiplied in nurseries, the
Smokey staff here found itself
embroiled in free Junior For
est Ranger kits (four million
have been requested and
shipped to children so far
Smokey teachers kits, travel
ling displays, a live Smokey at
the Washington Zoo, and an
avalanche of mail.
Be hind the gimmicks are
some hard dollar statistics. T.
tween 1888 and l94I forest
fires in the United States raw
aged between 81 million and
43 million acres a year. Since
the Smokey campaign became
a permanent fixture, both the
acrea age destroyed and the
number Of fires have steadily
dropped.
Last year, for example, only
three million acres were burned
and the number of forest fires
totalled 98.512 against l99, ,702
two decades ago.
For an office with a budget
of only $250,0O0 a year, that's
perhaps the best return Agri-
culture or any other depart
ment in Washington gets on
its investment.
Evening star., 1962-05-24

cipal Of his firm and has been
a management consultant since
1854. Previously he was q mar
ket analyst with Radio Corp.
and also was with q Wall
Street brokerage firm.
He is a graduate Of Queens
College and also has a mas
ter's degree from the Fletcher
School Of Law and Diplomacy.
Evening star., 1962-05-24
BY TRUMAN r. TEMPLE
Star Staff Writer

The advertising fraternity
every now and then looks back
with pride to some of its happy
minting of images when a
brand name became a generic
word or symbol. cutting across
national boundaries.
Such a distinction was
achieved by Victrola, at one
time used to describe any rec
ord player. And today in Eng
land, housewives don't vacuum
a room; they Hoover it.
One of these feats in mar
keting a concrete image for a
nebulouS idea - that of fire
prevention - comes not from
Madison avenue but a tiny unit
Of the United States Depart
ment Of Agriculture. Ask any
ad man if he considers Smokey
the Bear has public accept
ance, and he's bound to agree.
Today Smokey posters crop
up around the globe from Aus
tralia to RhodeSia. Mexico has
adopted the bear to its fire
prevention campaign. renam-
ing him Simon Oso." Royal
ties on 80 licensed Smokey
products tee shirts. comic
books. cookies earn Uncle
Sam $4,000 a year.
So clamorouS did industry
become over the concept after
it was launched that Congress
enacted a Smokey Bear bill to
handle licensing of products
with his face on them. You
might call it a bull market in
bears.
Although he's taken for
granted today, Smokey was the
result of several years expert
ments during World War II.
according to Norman P. Weed
en-, director of forest fire pre-
vention, whose two-room op-
Grafton in the South Agricul-
ture building on Independence
avenue here dispatches tons of
Smokey literature around the
world.
In 1912 officials on the West
Coast became alarmed over the
Evening star., 1962-05-24
YOUR
MONEYS WORTH
Congress Taking Giant Step
BY SYLVIA PORTER

many fields. increase jobless-
ness and bankruptcies in in
dustries which can't compete
with foreign producers. The as
sistance programs, though, will
be there and Europe's expe-
rience with these demonstrates
the programs work.
But most Of all the law as
it is emerging shows that the
United States is not afraid, has
faith in competitiveness and is
ready to negotiate and compete
with equals as equals.
Evening star., 1962-05-24
FOREIGN
EXCHANGE

NEW YORK. May "A CAP).-ForeiRn
excnange rates (Great Britain and
aus uStIana daaa, ~ dohars, others In cents
c. Today Prev. Day
Evening star., 1962-04-01
3 U. S. ENJOYS
To Africa RESIGN
EDWARD H. RUPP
BY the Associated Press

President Kennedy yesterday
accepted the designations Of
three United States ambaSsa-
dors now serving in Africa. Two
of them are retiring and one
is resigning because of Ill
health.
Retiring after long careers in
the Foreign Service are Andrew
G. Lynch, who was named
Ambassador to the Somali Re
public in July. 1860, and James
S. Moose. jr., Ambassador to
the Sudan since March, 1856.
Francis H. Russell, who was
appointed Ambassador to Ghana
in November, 1860. is resigning
In a letter to him, Mr.. Kennedy
expressed the hope he would
have a speedy recovery and re-
turn to duty.
Evening star., 1962-04-01

officer; James A. Murray was
appointed assistant admins
traitor of Junior Village, the
city's home for dependent chill
dren, and Edward H. Rupp was
chosen as employe development
officer of the Children'S Center
at Laurel.
Mrs. Dixon succeeds Miss
Gertrude K. Richman. who re-
signed last month after eight
years in the post.
Mrs. Dixon has been a So
cial work supervisor with the
Child Welfare Division since
1850, and for three years be-
fore that was the divisions
standards specialist. She held
various social work positions in
District child welfare from 1912
to- 1857. Earlier, Mrs. Dixon
was employed privately in well
fare work as caseworker anC
student supervisor for Family
Services from 1889 to 1912. She
was a group worker at South
west Community House from
1888 to 1889.
Mr.. Lewis will be assigned tt
the office of the landlord ten.
ant consultant. Mr.. Lewis ear
lier was in military service fol
81 years.
Mr.. Murray had been {
teacher at the Receiving Homt
for delinquent children, ant
later served in child welfare
Evening star., 1962-04-01
Zionists to Honor
Author of Letters

Mary Clawson, author of
Letters from Israel" the story
of a non-Jewish woman's af-
fection for the country, will be
given an honorary membership
in the Zionist Organization of
America.
DR.. Clawson, who recently
was converted to Judaism, will
receive the presentation at a
meeting of the Louis D. Bran
deis Zionist District. to be held
at 8:15 pm. Wednesday at the
AdaS Israel Synagogue, Con-
necticut avenue and Porter
street NV.
Evening star., 1962-04-01
Last Man Club
To Meet Friday

The Last Man Club Of WASH
ington, an organization Of
World War I veterans who will
gather every year until the last
survivor dies, will hold its 25th
reunion at 6 pm. Friday at
the Center House Of the Ma
rine Barracks. Eighth and ]
streets Sc.
The So survivors Of the orig
inal 100 members will dedicate
the evenings program as q
Salute to the Marines" In
commemoration Of 1t. Col
John Glenn's space flight.
Evening star., 1962-04-01

and as assistant superintendent
at the school at Maple Glen,
a District institution for young
er delinquent boys at Children's
Center at Laurel, Md. He was
a clinical social worker at D.
C. General Hospital before as
Suming his present post.
Mr.. Rupp will have RESPONSE
bility for the development of in
service staff training at the
Children's Center. He served
for 20 years in the Army. where
| he held the rank of major.
Evening star., 1962-04-01
Shea Fills Four Posts
In Welfare Department
MRS. RUTH L. DIXON

Gerard Shea District welfare director has announced
appointments to four Welfare Department posts.
Ruth L. Dixon, with the Child Welfare Division for
years named assistant chief Of the division
Of the departments major units.
At the same time w Lewis named first housing
Evening star., 1962-04-01

It's hardly fair for to lump" them perects and iegars
For years many you know this famous maker has
offered year this time most of his socaed eguarS
discontinued patterns and short lots True all the labels and
other marks of Identification have been removed but you'll
ognze them on sight All washable Don't fail to them
tomorrow morning if not you'll regret all Summer long!
Evening star. [volume] (Washington, D.C.) 1854-1972, 1962-03-14
Schaffernoth Makinq Pitch
To Hang On With Senators

Salt Lake City to test me as
a starting pitcher.
II was mad. I got knocked
out in the first inning my first
two starts because I was still
mad. The third game I lost,
81 to Tacoma"
When asked If he bore a
grudge against Paul. Schaffer-
moth said, I'D rather not say
any more about it," But 1t is
obvious he has no desire to
return to an organization
where Paul is the boss.
Manager Mickey Vernon was
in the National League with
the Pirates and Braves when
Schaffernoth was with the
Cubs and Coach George Susce
has a background on the lanky
pitcher. Joe will get a fair
trial. The rest Is up to him.
The Athletics won their third
straight in the Grapefruit
League for a 81 record and
evened the Senators at %
before only 534 spectators on
Evening star. [volume] (Washington, D.C.) 1854-1972, 1962-03-14
VIM LOSE OR DRAW
Debate of the Day: Boyer VS.. Robinson
BY FRANCIS sTANN

MIAMI, MAR. 14.-After the first game
OF the 1861 World Series, which Whitley
Ford of the Yankees won, 20, Cincinnati
Manager Freddie Hutchinson ruefully told
reporters in the clubhouse:
I'D been hearing American Leaguers
say that Clete Boyer was as good third
baseman as his brother Ken with the Car
dinals. I couldn't buy it, but Clete made
believer out Of me today"
Kid Brother Cletis had backed up Ford
with a sensational defensive exhibition. He
robbed the Redleg hitters with diving stops
and whipped the ball to first base from his
knees better than some third basemen
standing on their feet.
"Hes the best third baseman in the
American League" say the Yankees, but
here, Is miles down the road from the New
York camp at Fort Lauderdale, the Balti-
more Orioles disagree Brooks Robinson is
the best" Manager Billy Hitchcock claims.
HE can field with Boyer and he outfits
him.
They're both good" Hitchcock con-,
cedes, "but I'll have to take my guy"
THIS IS ONE of the liveliest arguments
Boyer versus Robinson-that can be
stirred up within the American League.
Once, Frank Malone Of the. Boston Red
Sox was accepted as the'ranking third base
man, but no longer. The seven other clubs
cannot produce a serious contender.
On Robinson's mantel in his Baltimore
home is silver-glove trophy that Brooks
cherisheS. It is emblematic of the best
ird hos i,, fI,a a.
wasn't awarded to him by the poems in the
press boxes. The ballplayers voted Robin
son tops-and by 100-vote margin over
Boyer
II don't know about my fielding" says
Robinson, who refuses to be drawn into the
controversy. T guess Boyer makes some
plays better. Maybe I come in on ball
better and Clete protects the bag better"
Boyer has career batting average of
.226 for parts of five seasons. RobinsonS
mark for parts of six seasons is PIT. Boyer
Is Is years old and Robinson will be Is on
May IS.
''You don't rate Boyer by his batting
average" Manager Ralph Houk of the
Yankees stresses. Because of his fielding
you've got to consider that he bats 80 points
higher"
ALTHOUGH CASEY STENCIL used
Boyer in 124 games in 1960-Casey's last
season with the Yankees-he lifted him
freely for pinch-hitters, sometimes to
Clete'S distress. The young man Tipped in
the opening game of the 80 World Series
against the Pirates, who took a 81 lead.
Boyer never got to bat. When his turn
came in the second inning, Stengel called
him from the on-deck circle and sent out
Dale Long. Angrily, Boyer flung his bat
into the air. 1t probably wasn't as bold a
display of rage as it seemed at the time,
however, because the Yankee players real
Evening star. [volume] (Washington, D.C.) 1854-1972, 1962-03-14

lied that win or lose, Casey would be re-
tired and replaced by Houk
Last season the new manager used
Clete in 148 of the Yankees 1853 games. He
only hit .224 but with Mantle, Howard.
Maris, Skowron, Blanchard and Berra to
provide the power Houk could afford weak
bat. Not so with the orioles; Robinson had
to hit. He did, batting .287 with 81 runs
batted in.
Although Robinson cannot have reached
his peak yet, he is frankly critical of his
batting ability. He was verbally attacking
himself here the other day. Experience is
going to make me better hitter" Brooks
said. 'Tm bad-ball hitter. swing at
lot Of pitches that would be called balls"
From baseball writer he borrowed an
Oriole brochure. Look at this line" he
suggested. II batted 668 times last year.
more than anybody else in the league. But
I only walked AZ times, which means once
in every 3h games or So That's not
enough. It proves that Tn swinging at
bad balls"
BOTH BOYER AND ROBINSON are
strong and durable young men. The Balti-
more ace appeared in 1888 games last sea-
son. Only Brooks and Rocky Colavito Of
the Detroit Tigers played in every one of
his teams games.
One day In Baltimore the young vet
eran took off after foul pop and nearly
removed his head on the dugout roof. When
Brooks was scraped up it was discovered
that he had lost five teeth. But he was
back in the lineup for the second game of
a double-header.
He has been conked on the head by
pitched balls at least twice, once in 1855
and again in 1857. The latter beaning re-
quired 10 stitches. Once he lost another
decision to dugout, gashed his arm, and
that wound needed IS stitches.
1t is already matter of record that
Hitchcock wouldn't trade Robinson for
Boyer, and it is suspected that Houk, eSpe-
cially now, would hesitate to swap Boyer
for the Oriole. With Tony Kubek in the
service, Houk is trying to plug shortstop
with Rookie Tom fresh or Rookie Phil
Linz. If both fail the Yankees still are in
good shape. They simply will move Boyer
to shortstop and forget about the posi-
ton, because Clete plays there as well as
he does at third base.
Houk is happy now that he didn't yield
to the Establishment Of General Manager
Ed Doherty Of the Senators year ago.
Houk, who was worried after having lost
the good Yankee bench in the expansion
draft, admittedly wanted to reacquire Dale
Long. The Senators offered Long, plus,
in an effort to land Boyer.
IF can swing this DEAL" Doherty
confided to intimates during negotiations,
washington won't have to worry about a
shortStop for at least eight years" Houk
turned it down. AS matters turned out,
Ralph didn't need Long-but he did need
Boyer
Evening star. [volume] (Washington, D.C.) 1854-1972, 1962-03-14
THUMBMAH SIZEUP OF CUBS

it's anybody's guess as to the
second baseman.
OUTFIELD-Strongest de-
partment on club because Of
George Altman CT homers,
SO RBI and .303) and Billy
Williams (25 homers, So RBI
and .278), who was rookie-of
the-year. 1t takes three to
play the outfield, and the
other man could be Daniel
Francis Murphy III, q $685.
600 bonus kid who batted
.255 at San Antonio, or Lou
Brock, who hit 1851 in North
ern League.
TRADE PROSPECTS,
Owner P. K. Wrigley wants
to rebuild on youth. Altman
and Williams are too valuable
TO trade, Banks bat Is sore
ly needed, and there is no
great demand for any Of the
others.
RECENT RECORD-Five-
year record, reading back
wards-7th, 7th, 5th, 5th, 7th.
RATING Beat out only
hapless Phillies last year, but
this season may beat three
clubs-Phils, Nets and Colts.
Wrigley apparently intends
to rotate his 10 coaches
again, each trying the mana
gerial bit, although the
grapevine suggests that soon
er or later the chewing gum
king will settle on Elvin
Tape.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1962-03-14

boy strikeout sensation for o
bonus of less than $4,000. He's
Barry Moore, who will report
to the Pensacola farm March
Is. Barry had a 81 record
with West Rowan High In
Cleveland, N. c., last year, and
averaged 16 strikeouts in seven.
inning games. In a nine-inning
game in Carolina American Le-
gion ball. he famed "a.
Carl Bouldin, John Gabler
and Fred Green will pitch for
the Senators today Wood
ling, Bob johnson, Chuck Cot
tier, Danny O'Connell and Bob
Schmidt sat out yesterdays
game except for Weddings
pinch-hitting role O'Con.
nell and Dale Long lead the
Senator'S hitters with 900 aver
ages, with Schmidt and Ken
Retzer next at 500 Jim
King is low man with 1-for-l1,
but he drove the ball deep to
the outfielders four times.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1962-03-14

Golden and Manuel Montejo
handling the pitching chores.
Don Schwall and Dave Busby,
Boston's University of Okla
homa pitching whizzes, each
tossed three scoreless innings in
the Red Sox' 80 victory over
the Angels at Palm Springs,
Calf.
Kansas City won its third
straight. defeating the Sena-
tors, ST., at Pompano Beach.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1962-03-14
By the Associated Press

It has taken Manager Bob
Scheffing Of the Tigers just
four days to figure out the
clubs main strength if it is
going anywhere in the Ameri-
can League pennant chase this
year.
Just as in the 1861 season,
the Tigers are going to rely
Evening star. [volume] (Washington, D.C.) 1854-1972, 1962-03-14

a cloudy. windy and suddenly
chill afternoon.
Hank Bauer's AS got nine
singles, four off Carl Matthias
and three off Marty Kutyna.
Matthias. an added starter on
the roster, had some pretty
good stuff, but some of his
pitches hung. Kutyna, who I'M
like Schaffernoth and Matthias,
has his position won, was not
taking his pitching too seri-
ously.
The Senators got seven hits,
including Gene Weddings
pinch double and Ken Hamlin's
fifth-inning home run over the
fence near the leftfield foul
line.
The Cincinnati Reds conclude
their South Florida trip with
a game with the Senator's at
Municipal Field this afternoon.
NOTES - The Senators have
signed a North Carolina school,
Evening star. [volume] (Washington, D.C.) 1854-1972, 1962-03-14
BY FRANCIS STANN
Star Staff Writer

MISUNDERSTANDING al
ways seems to happen to the
Chicago Cubs pitchers. They
come fast-strong-arm and
loaded with potential and
they 60 fast. Last year it was
the same old story of not
having four fit starters. Glen
Hobbie, winner Of 16 games
in 1859 and again in 1860.
slumped to 7-13 and lost his
status as star Of the staff.
Dick Ellsworth Jared better
GOLD, but more had been
expected. Don Elston, the re-
liefer, was 81. but his
earned-run average scared to
SCI. This season the Cubs
will lead with a new ace in
Don Cardwell (15-14). Card
well, Hobbie, Ellsworth, Bob
Anderson (7-10) and Jack
Curtis (10-13) probably will
be used as starters by who
ever is managing the first
week of the season.
CATCHING-Dick Bertell,
who did most Of the back
stopping in 81 and hit .273,
is in the service. This leaves
little talent. Sam Taylor
(.238 in SO games), Cuno
Barragan CHA in 10 games)
and Moe Thacker (.247 with
Houston and III with the
Cubs in Is games) are the
candidates.
NFIELD-Ernie Banks, 81
Evening star. [volume] (Washington, D.C.) 1854-1972, 1962-03-14
CLUB b HITS IN FOUR EXHIBITION GAMES
Tigers Again Will Rely on Big Bots

and Bill Stafford combined for
a four = hit pitching per-
Torrance.
The Nets won their third
straight, banking the Pirates,
40, behind the two-hit pitch
ing of Roger Craig and Evans
Killeen, at Fort Myers.
Houston, the other new Ma
tional League team, won its
first game, beating Cleveland,
81, with Jim Umbricht, Jim
Evening star. [volume] (Washington, D.C.) 1854-1972, 1962-03-14

Jerry Lynch and Vada Pin
son hit solo homers in Cincin-
MATHS 4-3 victory over Balti-
more in a night game at Miami.
The world champion Yankees
won their fourth straight with
out a loss, defeating the Twins,
AZ, at Fort Lauderdale. The
Yanks now are the only major
league club that hasn't lost an
exhibition game. Ralph Terry
Evening star. [volume] (Washington, D.C.) 1854-1972, 1962-03-14
BY MERRELL WHITTLESEY
Star Staff Writer

POMPANO BEACH, Fla,
Mar. 14.-Joe Schaffernoth has
a few more weeks to prove to
the Senators that he's worth at
least $25, 900 and the big guy
is going to pour it on during
the trial period. 1t is obvious
he wants no further part Of the
Cleveland organization.
The Senators bought Schaf-
fernoth and Dave Tyriver from
the Indians last October on a
conditional basis. Washington
will pay something over the
$4,000 waiver price If 1t re-
tains either, or both. If not
retained, either or both will be
returned.
Schaffernoth was the start
ing pitcher in yesterdays 81
loss to Kansas City and he will
get several more tests before
the Senators break camp. Joe
gave up two singles, walked
one and struck out two. The
walk led to the only run against
him.
Signed on Potential
Joe is one Of the big guys
in the new accent on height
on the Senators pitching staff.
He, Roy Heiser and Fred Green
all are 6-feet-4.
Schaffernoth obviously was
signed on his potential and not
his record. He pitched for three
different leagues last year and
didn't win a game. He was 0-4
with the Cubs, OIL with the
Indians and 0-3 with Salt Lake
City late in the season. His
major league record is 3-S.
| The 24-year-old New Jersey
an hasn't started q major
league game since 1859, when
he made one start with the
Cubs. He spent the entire 1850
season with the Cubs as a relief
pitcher and opened up with
them last year. He wasn't hav-
ing a good year, and under the
rotating manager plan. his
benefactor was touring the
minors when Joe got roughed
up a couple Of times. Cleveland
picked him up on waivers.
Sent Down by Paul
Jimmy Dykes was building
up my confidence" Joe said
yesterday after his three inn
ing turn, Pitching me in re-
lief in games we still had a
chance to win.
1.-THE season had only 2h
weeks to go and the Indians
would have kept me because In
10 more days the 40-player
limit went into effect. But
Gabe Paul cleveland general
manager) sent me down to
Evening star. [volume] (Washington, D.C.) 1854-1972, 1962-03-14
Exhibition BoseboII Schedule, Ps. D-3

sH"e"'S" eoseDoH SSHSuoISS ~. H-o
on their hitting punch to pull
them over the humps. Last
year, they led the league in
batting with a 1868 average
compared to 1861 for Cleve-
land.
They also produced the
leagues two top hitters, Norm
Cash at 1851 and AL Kaline at
1874. Also around was Rocky
Colavito, who had 140 runs
batted in and As home runs.
Now, in four exhibition
games, the Tigers have dubbed
46 hits, an average of more
than 10 a game and enough
to put fear in any pitchers
heart.
The Tigers won their third
In four games yesterday, polish
ing off the Cardinals, I'll, at
st. Petersburg. Fla. They broke
the game open with five runs
in the seventh inning. Four Of
them came as a result of home
runs by Pinch-hitter Bubba
Morton and Rookie Purnal
Colby.
Scheffing also had good rea-
son to be satisfied with his
pitching. Lefty Hank Aguirre
and q couple of rookies-Bob
Dustal and Joe Grzenda-held
the Cards to eight scattered
hits. The only bright spot in
the day for the Cards was a
good two-inning job by Ernie
Broglio, who was hampered by
arm trouble all last year.
The Dodgers, Cubs, White
Sox and Reds also won their
games using home runs as the
big blows.
The Dodgers, clobbered the
Braves. 1915, at Bradenton,
with the Davis boys-Tommy
and Withdrawing in seven
runs with homers. Tommy's was
a grand-slam job and Willie's
came with two on.
Rookie Ken Hubbs, Ernie
Banks and George Altman all
homered for the Cubs in a
1877 triumph over the Giants
at Phoenix. Seven of the Cubs
runs were unearned as a result
of five Giant errors. Felipe
Alou and rookie Manuel Mota
homered for the losers. Mota' s
was his third in as many games.
Floyd Robinson had a three
run homer that provided the
difference in a So White Sox
victory over the Phillies at
Clearwater. He also whacked
q couple of doubles and a
single.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1962-03-14

years old now and hampered
by knee trouble, may be shift
ed from shortstop to first
base for the duration Of his
career. He's still a good hit
ter. as attested by 20 homers,
80 runs batted in and a .278
average, although he may be
past his peak. Most likely to
be at third base is the hold
over, Ron Santo (.284). An
DIRE Rodgers (.266) is no
show-stopper at short. and
Evening star. [volume] (Washington, D.C.) 1854-1972, 1962-03-14
ANOTHER LOSS

Totals "a s 9 8 Totals 80 2 l
Doubled for Schaffernoth in Sd;
Q grounded into force play for Wyatt
In 4th; 3 fouled out for Kunkel In 7th.
KANSAS CITY 0o1 100 o30-5 9 o
WASHINGTON 900 010 000-1 z 1
E+Klaus. Po-A-Kansas City, 81
IL; washington, 27-S. DP-Lumpe to
Hcwser and Siebern: Causey to Lumpe
to Siebern; Klaus to Schaive to Long;
Kansas City, o; Washington, 5.
S-Kunkel. SF-SulliVan.