davidaulloa/AmericanStories huggingface dataset:
The people's voice. [volume] (Helena, Mont.) 1939-1969, 1960-05-27

the public relations hucksters has be-
come. a concern of the Legislative
Council especially since Otto Ford
of Billings has taken over the Liquor
Control Boards promotions. (Hic)
Research is being conducted by the
Council staff as to the full ramifi-
cations. (Hic). a-saf.
A newcomer to the PR field will
begin operation in Helena on June
first. The Judge-Goldman firm was
represented at the commission by
Tom Judge, who is also running for
House seat in the Legislature from
Lewis & Clark county. "a
Judge explained that he thought
something was to be desired in adver-
Using the state. The image of 40
below weather and earthquakes ap-
peared to be the only one created
for the potential tourist. roo
The state had spent $34,518 for
advertising last year and got re-
turn of 80 million tourist dollars
while Colorado had spent less than
twice as much to receive four times
that amount.
When this assertion hit print Platts
hit the ceiling. His prepared state
ment to the commission noted pri-
vate organization, The Colorado Con-
ventions and Visitors Bureau give
their advertising department and ad-
ditional sum of $4,000 for paid
advertising. Some of the cities in
Colorado spend as much as our state
does for advertising.
The 1857 comparison is the latest
published report available to Platts
and it shows Colorado receiving only
two and one half times greater in
come than Montana.
Colorado is currently spending a
total of S242,490 while Montana
spends $4,000.
Judge wanted to formulate an adj
vertising program with a built-in
public relations program. BY find
ing out what the people of Montana
thought, a program could be built
to overcome their objections. For
retainer of $3.50 "a month his firm
would handle the work Of George
Slime, the department information CO.
ordinator.
When Judge finished telling of his
selling exploits Burns wanted an
opinion of whether the cleft" or the
right was causing the most oppo-
sition to the highway program. After
starting four separate times on a
reply he was interrupted by Burns,
Il know the anwer / just wanted to
see if you knew. The opposition from
the left is not serious. They are just
trying to replace us with people of
their own. The opposition from the
right is the real obstacle. They don't
see why money should be put out for
all these expensive roads,"
This kind of talk from Burns,
notorious rightist himself, can only
be explained as a rebuttaI to the
right wing extremist, James e.
Morrow, Bozeman lawyer, who is
running for u. S. Senator on the
Republican ticket. Morrow has se-
verely criticized the highway for
its location of the Interstate in
the Glendive area, in spite of pro-
tests by citizens of the area.
What's a poor Madison-oriented
'ubiIc relations guy going TO DO when
politicians are more interested in
tabbing one another in the back
han selling?
The picture of smiling Burns in
mong the lambs of public relations
With his dripping political dagger is
omething to see.-FS
The people's voice. [volume] (Helena, Mont.) 1939-1969, 1960-05-27
Cost Of Illness Hit
SIG Billion In 1858

CHICAGO-(CNS)-U. s. fani-
lies were spending 42@o more for
illness in 1957-58 than they were in
1928, Health Information Foun-
dation survey shows. This is an aver
age of 1894 a year--$16 billion al
together. Five years earlier families
We're spending $10 billion.
The people's voice. [volume] (Helena, Mont.) 1939-1969, 1960-05-27
Gil Fare Cuts Continue

The railroads announced last week
that they have further extended to
Dec. 81, 1860, reduced furlough fare
for military personnel travelling in
uniform at their own expense. ~
The people's voice. [volume] (Helena, Mont.) 1939-1969, 1960-05-27
CONTINUED From Page One)

tions training of technical personnel
of conservation agencies - Forest
Service, wildlife agencies, ETC., that
such personnel will be more able TO
communicate the problems of and
need for resource protection and use
to the general public.
I I'm aiding adult education, 1T was
suggested that service clubs could
sponsor speech and essay contests
ON conservation, as one facet of de-
veloping broader public conscience
ness of the important role conserva-
tion plays in the lives of all of us.
CONSERVATION ETHICS"
Closely related to the educational
phase was another resolution con-
corning Conservation ethics. This
resolution urged developing public
frame of mind to create demand
for curbing the many devastating
uses of Montana's natural resources"
including 3soil mining, polluted
waters. wrecked and depleted forest
and range lands and quilted farms
resulting from poor or lack of soil
conservation practices. al
This resolution, in emphasizing
"the need for creating an ethical
premise for wise and beneficial use
of the states land, water and asso-
ciated resources, when fully devel-
oped could contribute the framework
of preamble for enunciating the
goal of all those actively fostering
conservation.
The people's voice. [volume] (Helena, Mont.) 1939-1969, 1960-05-27
How Do You Interest the Public

quate wood products research pro-
gram at the Montana State Univer-
sity School of Forestry, and the APP
preparation of sufficient funds to fl
nance such a program"
Aim of the research work would
be to develop greater use of wood
wastes and processing of new wood
products within the state to ZEN
large job opportunities while contrib
uting to the conservation of total
timber resources through more COM
plete utilization (. -
Members of the resolutions COM
niittee were Winton Weydemeyer,
Fortine; Guy M. Brandborg, Hamil-
ton, and James Edie of MISC.
MORE POLITICAL
ACTION NEEDED
Group discussions, as reported to
the full conference, also brought out
a number of other suggestions on
how to get the conservation message
across. Among these were:
Conservationists should become
more active politically, serving as
committees-of-one to interest legis-
lators and other public officials i'm
the program. In line with this was
brought out the need for securing
support of the program from labor
unions, chambers of commerce, farm
organizations, teachers groups, fra
ternal and veterans organizations,
etc.
The need for conservation agen-
cies having more employees trained
in radio and television in order that
conservation programs may hold the
interest of the public in competition
with ACKNOWLEDGMENT pro-
grams. In this regard, it was pointed
out that "the public would much
rather be entertained than educated"
Serious thought should be given
to Strengthening water pollution con-
troll laws and the enactment of air
pollution control legislation. Opin-
ons were expressed that the ground |
rules' should be established before |
rather than after new industries in |
Increasing numbers begin to locate
n "pure air, pure water Montana.
Adequate research programs
should be developed for most use
FULLY exploiting Montana's mineral
wealth, as well as for such replace
tble resources as timber.
ELECTED
Five positions on MCC's board of
directors were filled from a slate
# 10 candidates proposed by the
nominations committee. Those elected
we're: Winton Weldemeyer, a former
resident of the council; Lawrence
)sbornson, Butte, Soil Conservation
service; Tom Deckert, Billings, pres
dent of Montana Wildlife Fedora
ion; Homer (Skip) Stratton, HAM
ton, U. S. Forest Service, and DR..
Irnold Bole, MSU, Missoula. j
Evening star., 1960-11-06

MERCEDES BENZ 80 aeos sedan; |;
ssss:r sssS s9a $500 slssa sssa. NTH Min IS. sie
solgtely Ike new; s3.a95. WIS.,
2. S1H d. Va. h. JE. .s-IiYs. jE. ccfRssaTss s.7sas.
MERCEDES 80 go sed.; fully
eouip,, Ike new. blue; $4,000.
Evening star., 1960-11-06

JEEP l947; 4-wheel drive, P.T.o.;
excel. cond.: $3.50 or best offer
RE. 5.675Q.
Evening star., 1960-11-06

6lkR03DEs 800 4-dr. sedan: fully
eSSs eSDiyefS low mlI.sss plh.sisia1 ST e:TG"i mint
Evening star., 1960-11-06
AUTOMOBILES FOR SALE

FORD $50 Country Fordor sedan
station wagon: Fordomatic, r. and
h., p;s., p.b,. s.tone paint. Driven
only 10000 mi. New cond. through
out. Must sell this weekend;
$l::5,5soo, VIII consider trade. WI.
Evening star., 1960-11-06
AIS MOTORS
391o Wilson Blvd. Arl.. Va
IA. 2-4102
CLOSED SUNDAYS

IA, 2-41O2
CLOSED SUNDAYS
IsETTA 1857: excellent condition;
1878 or best offer. CH. S.S662.
JAGUAR '57 XKl40M conv.; I'M
mac. cond.. needs top: $1,000 or
best Off. Aft. 8 pm. OIL. 2-b542.
yAGUAR $50 XK-l40:, white: blk.
lea. hard and soft TOPS; T., h.,
cd. sn. tires, lug. rack: peri.
mech. cond.. S1,650. DI. 7-03S9.
JAGUAR '57 XIX. l4O nc. convt.
light blue: excel. cond.: fully
equip: S1,645. WA. 7-15S6.
JAGUAR '53 Marx VII; white; =
and h.; $3.50. LU. 2-723O.
JAGUAR '5s Marx VIM sedan:
auto, r. and h.: beautiful i'm.
perial maroon finish; Dunlop Gold
cup tires. $4,000 n1i.:. top cond
was S2.495, sale price 1895
2. c.. Va. JE. 2-1177. JE. 2-7S7s
JEEP '56: 4-w.d.. Warner hubs and
p.b.: excel. tires; $4,000 mi. See
Mr. Bauserman or George Bausef-
man, BAUSERMAN SERVICE, INC
IA. 10000. Columbia pike and
Glebe rd.
Evening star., 1960-07-17

Snip out pieces Of moterioI as shown in diooro
Moke qUorer-creIe pottern for skirt offer c
terminine length; cut hoIf-cireIe by putting p
SUNDAY STAR MAGAZINE WASHINGTON c
Evening star., 1960-07-17

SUNDAY GROUP PHOTOS
tern on fold. as shown. Do some for other color
Of fobne, and similarly stole pieces and skin
front panel. Allow for seems on oil the edges.
:. 1860
Evening star., 1960-05-08
NEXT WEEK:

Lks. Edna St. Vincent Millay lived
hers to the full. See Clifton Fadiman's
presentation of the letters and poems
that have become a Broadway hit.
ubssfr Ours is imperiled by an anti
qusted system Of weights and meas
ures. DIR. Edward Teller warns that
Russian science has a big advantage
in the metric system - and tells
what we must do at once.
PvrsvH 0S Happlnsss: Guess where the
trout are really biting - down Argen-
tine way! Editor Brooks Roberts tells
about it in 'The Trout Are Terri6c!"
Evening star., 1960-05-08
EUCLID M. CovMcroN
President
JoHN c. STERLING
Chairman Of the Board
BEN WRIGHT
Executive Tice-PreGdent

1850. United Newspapers Mosozne Corporo-
ton. as lexington Avenue, New Yoh ". New
roSt This Wssk o. Al rights reserved under inter-
naiio"ol ond Pom Americon CopYriohf Convention.
Reproduction In whole or In pori without permission
10 prohibited. Nomes ond descriptions OF oil ehor-
octsn in fiction siodss ond semi.6eiioa oriicIes In
iris @oooLine ore wholly mOonoY. Any aone
which happens 10 be ihe some os fhot Of ony
psson living or dsod Is eoiacIdsnsol.
Evening star., 1960-05-08
May 8, 1860
IN THIS ISSUE,
TINE NATIONAL
SUNDAY MAGAZINE

~ TINS ISSUE,
Cover Photo, Bye Bye Birdie"
by leo Friedman
4 Cehboord. Girls Are Wonderful
7 Whofs The Word. HUmminebirds
8 How Good A Wife Win Your
DoUohter Bes
10 Travel With Push Button Compino
IS Behin's Other willy"
IS life On Mors - Part M
rs food: Mexicon Cooking
"a tets Have A Great Debate"
81 Lost Tough
Evening star., 1960-05-08
Break
the rules! +!

ny EDWARD DURELL STONE
I'VE are only beginning to understand the
bolper Of Individuals to shape their oOn char
acter by their selection among models and
experiences. DAVID REIsMAN
author of ''The Lonely Crowd
CoME 35 years ago, when decided to be an
architect, my older brother Hicks, who was
also an architect, said to me that there were two
attitudes that must bring to the profession -
singleness of purpose and an open mind. The first
attitude - singleness of purpose comes easily
to anyone with an average amount of energy and
ambition. But keeping an open mind is harder and
much more important.
My brother pointed out that only with an open
mind could one see all of the possible solutions
to any problem. He cautioned against falling in
love with your first idea and ne warned me to
beware of anyone who felt that there was only one
solution. A dogmatic answer was the mark of
person with too few ideas. An open mind and
Aexibiity in idea avoided the impasse, and often
an outsiders suggestion was the best.
This has been of immeasurable help to me. |
have found it governing rule for the conduct of
my whole life In passing judgment on architecture
or people, have tried to see if the positive at
tributes do not outmeaSure the negative ones.
IN this day and age, when the accusation of
standardization in our country is so justified
Americans need to cultivate the open mind We
should encourage departure from the norm, and
those who assert their individuality should find
tolerance from their fellows
Our lives would be enriched if each persons
flights of fancy found receptive audiences and
everyone was encouraged to be an individual But
let us not forget that he who dares to take diff
ferent path must first know where he's going
EDWARD STONE is Of 4uericds most dis
hnsRisbed architects. famous the designer Of the
us Pavilion at the Brussels Worlds Fair and Of the US
Embassy in NeU Delhi Jndia He is also architect for
the projected NatioHai Cultural Center in Washington
Evening star., 1960-05-08

WILLIAM |. NICHOLS
Editor and Publisher
sEY cHASSLER, Editorial Director
Ed MCCARTHY, Managing Editor
NELSON cRUPPO, Art Director
STEWART BEACH, Asss. to the Editor
Evening star., 1960-05-08


~
-
-
-
-
-
Evening star., 1960-05-08

EDWARD DuRELL STONE is one Of Anencas most dis
tinsaisbed architects famous the designer Of the
us Pavilion at the Brussels Words Fair and Of the US
Embassy in New Delhi india He is also architect for
The projected NatioHa Cultural Center in Washington
Evening star., 1960-07-18
NcCoveySe Sent
Back 10 Farm

SAN FRANCISCO. July 1s
(AP).-Willie McCovey. the
Giants hero in 1859 and the
National Leagues rookie of the
year. today headed back to the
minors.
Slumping at bat and. in the
field this season, the 22-year-
old Negro first baSeman from
Mobile, Ala. yesterday was op-
toned to the Giants Coast
League farm club at Tacoma
Wash.
When a guy is fielding bad
and isn't driving in any runs
what are you going to do?"
Manager Tom Sheehan asked
Although he slugged at 1854
clip with 13 home runs last
year after being called up from
Phoenix on July 80. McCovey
was hitting only .244 with II
homers when sent down on "a
hour recall.
I'll get a chance to play and
maybe that will help" the dis
appointed youngster said after
Sheehan gave him the word.
Willie didn't see action yes
terday as the Giants beat the
Dodgers. 5-4, but his error the
day before led to the first two
runs in a 6-l Dodger victory
Each time he came to bat the
San Francisco fans booed
lus Silly at the man they'd
cheered a year ago.
Evening star., 1960-07-18
GRIFFS AND TIGERS HELP
Sievers, Show, Wynn
Stroighten Out Sox

for the "Second-chance" hit.
Sievers slammed his 14th homer
with a man on in the first
inning of the second game.
Gene Freese added a three-run
homer in the sixth, Jim Lands
had two triples and a single
and Nellie Fox went 4-for-4 to
bring his hit total to 1898.
During his streak, Sievers
has collected 80 hits in rs at
bats for .427 average, with %
runs batted in and eight hon.
ers. His season average has
jumped from PAL to 1903.
Larry Beats Yanks
Frank Larry, a non-winner
since June Is, beat the Yanks
in the first game at Detroit
as the Tigers raped Ralph
Terry and two successors for
IL hits, including homers by
Rocky Colavito and Norm
Cash.
The second game was delayed
for 10 minutes when fans threw
programs, beer cans and pieces
Of bleacher seats to the field
in protest of a ruling that Bill
Skowron's tWo-run homer was
a fair ball. Skowron's homer
tied the score in the eighth,
but Detroit won it with a run
on Bobby Shantz in the last
OF the eighth. Pete Burnside
was the winner as Detroit
climbed back to the 500 mark,
Evening star., 1960-07-18

rally with an infleld hit as a
pinch-hitter in yesterdays first
game at Cleveland. 1t helped
the Senators sweep the double
header. 80 and 5-3, before
l5,843 customers.
That single, which led to the
end of Mudcat Grants COM
plete domination of the Sena-
tors, nevertheless marked the
eighth straight time Harmon
failed to nudge the ball past the
infield. Julio Becquer, granted
a chance to keep KillebreW
benched, went hitleSS in eight
chances, also failing to hit be-
yond the infleld.
May Face MOSsi
That puny display by Bee
quer could restore Killebrew to
f1rst-base duty tomorrow night
when the Senators oppose
left-handed Don Mossi in the
opener of a three-game series
with the Tigers. Still, Manager
Cookie Lavagetto might keer
klllebrew inactive against
rlght-handed pitching.
Just before the two All-Sta,
Games, Killebrew lashed two
homers in one game against
the Orioles. The next day he
Evening star., 1960-07-18

------------------
1872 on May 30, and Shaw had
been just $3.50. Thee experts
were looking foolish.
But the White Sox are rolling
now, sitting in third place only
a half-game behind the runer-
up Indians and only two games
off the Yankees pace, thanks
to big assists yesterday by the
Senators and Tigers.
20 Straight for Sievers
Sievers extended his con-
secutive game batting streak to
20 with a game-winning single
in yesterdays 81 f1rst-game
victory over Baltimore and a
two-run homer and single in
the l4-2 second-game romp
Shaw won the opener with a
six-hitter and Wynn won his
fifth behind an 18-hit attack
in the second.
While the White Sox were
quickening their steps, both
the Yanks and Indians con-
tinued their slumps. Detroit
knocked off the Yanks twice,
1872 and 80. New York has
lost 8 of its last IL games.
Washington thumped Cleve-
land, 80 and 5-3, after drop
ping 10 in a row to the Indians,
Boston ran its winning streak
to seven with a Az victory at
Kansas City, where Pitcher
Tom Brewer won his sixth and
also hit his first home run of
the year.
Sievers' winning single in the
first game at Chicago came
after Catcher Clint Courtney
had lost his foul in the sun.
Two walks by Steve Barber and
a sacrifice had set the stage
Evening star., 1960-07-18

doomed a pair Of long outs,
and it was felt the slugger
would get going when regular
play was resumed. So far that
has been merely a delightful
dream. Harmon has looked as
bad as ever.
Killebrew's immense poten-
tial figures to thrust him back
into the batting order. but he
has reached the stage where
many are expressing grave
doubt about his ability to re-
bound. During the last half of
the 1859 season he batted only
a mite more than 200, and his
current .242 hitting is a con-
tinuation of that confusion.
Harmon has been hampered
much of the season with a
pulled leg muscle and a shoul-
der injury, but he's facing a
terrific salary slash unless he
sizzles for the remainder of
the season. Killebrew was raised
from $4,000 to $4,000 last win
ter, but this winter he may be
asked to take the maximum
cut to $4,000 unless he perks
up.
Breaks Three Streaks
However, the concern over
Killebrew was offset by a wave
of joy as the Senators snapped
a string of streaks yesterday.
They beat Grant after he
had whipped them IA times.
They also ended Cleveland'S
l0-game mastery of them and
spanked the Indians twice in
their own park, where Wash
ington had dropped its first
seven games.
Bob Allison joined Killebrew
on the bench in the first game
and Jim Lemon was inactive
with a pulled groin muscle as
Lavagetto wedged four left
handed hitters into the lineup.
They created no great dis
turbance, obtaining two hits
among the Senators seven, but
at least Cookie concocted a
winning combination against a
longtime tormentor.
Grant pitched his usual ex-
cellent game against the Sena-
tors, but a pair of unearned
runs in the second inning
foiled him. Elmer Valo reached
base on Ken Aspromonte's er-
ror, Earl Battey and Jose VAL
divielso singled and Catcher
See SENATOR'S, Page ALI
Evening star., 1960-07-18
NATIONAL
Results Yesterday

Results Yesterday
Cine, go: Pitts.
bursh, SIS.
Milw., Z: Phila 3.
st. Louis, as: Chi.
cago, OIL.
s. Fr, 3: l.. A., 4.
Games Today
No games sched.
Ga mes Tomorrow
Pitts. at L. A. I'M.
ST. L, at Milw. CnD.
Phila. at S. Fr. Cn)
Chi. at Cine. (n).
Evening star., 1960-07-18
PROBABLE
PITCHERS
AMERICAN LEAGUE

AMERICAN LEAGUE
New York at Cleveland Cnl-Ford
t5-bi VS.. Stigman 40.
Boston at Chicago tn)-MufIett GID
VS.. Score 1-3l.
Baltimore at Kansas City tn)-
Brown tT-3l vt. Carver (O-5) or
johnson (2-6l.
Only Games Scheduled.
NATIONAL LEAGUE
No Games Scheduled.
Evening star., 1960-07-18
Umpire Stirs
Wi|destDetroit
Row Since'34

DETROIT, July 18 CAP).-
Long after the widest Briggs
Stadium rumble since the Joe
Medwick vegetable barrage in
the 1884 World Series had end
ed, Umpire Joe Paparella de-
Tended his controversial call
that set it off yesterday.
The fact that the Tigers
pulled out the game, 80. a
half inning later didn't stop
their fans from booing and
jeering and firing missiles at
the Yankees.
Paparella's decision awarded
Bill Skowron an eighth-inning
home run that tied yesterdays
second game. 20. The ball
f1oated into the rightfeld seats
within two feet OF the foul line
I'll go to my grave thinking
it was a fair ball." Paparella
said in the umpires' dressing
cubicle alongside the Tiger
clubhouse.
If I thought I made a wrong
call, deep down in my heart
I'd say, I blew it, But no, Id
call it the same way again"
Worst Since Medwick
Veteran ballpark employees
likened the fans outburst TO
the famous Medwick incident.
1T was the worst we've had
here since Ducky slid into Marv
Owen" an old time usher said
In that World Series game
the Cardinal outfielder slid
hard into Owen, the Tiger third
oaseman, with spikes high.
Medwick was pelted with We
getables, fruit and a variety
OF objects when he returned to
leftfield. The late Judge Kene-
saw Mountain Lands, then
baseball commissioner, in one
OF his famous edicts. ordered
Medwick from the game to
protect him from injury.
The Yankees were seething
about the bombardment of
Rlghtflelder Roger Maris and
their bullpen corps. Manager
Casey Stengel pulled his relief
pitchers into the safety of the
dugout. But Maris had to stay
out there and take it until the
Tigers were out in the eighth,
A torn-out seat plank, two bot
Ties and a beer can narrowly
missed him.