Milford chronicle., 1958-04-18
Pepsi-Cola Bottling Co.
Donates Scholarships

The Pepsi-Cola Bottling Com
pany has donated 1000 worth OF
scholarships to augment the 1888
Miss Delaware scholarship fund,
1T was announced this week by
Tom O'Donnell, general chairman
of the Miss Delaware Pageant,
sponsored by the Wilmington Jun
Tor Chamber OF Commerce.
According to provisions for use
of the monies as set up by the
company, $500 will go to the win
ner of the pageant, $500 to the
first runner-up and 5000 to the
second runner-up. The scholarships
may be used for educational pur-
poses over a four-year period be-
ginning six-months following the
pageant.
The Jaycee3 will match the first
place award, making a total OF
$1,000 in scholarships available to
Miss Delaware. This will be the
first time in the history of the local
pageant that scholarships have
been offered to runners-up in the
contest, said O'Donnell.
Cola Company will give an added
incentive TO the committee and
girls participating in the contest
to produce an even greater Miss
Delaware Pageant than in past
years." he said. The pageant will
be held on May 10 in the Play
house, Wilmington.
The Pepsi-Cola Company is a
national sponsor of the Miss
America Scholarship Pageant. This
marks the first time that the COM
pany has extended its sponsorship
to state contest, according to
dent OF the Pepsi-Cola Bottling
Company at Wilmington.
Negotiations for the award mon
ey were made by James Termine
of the pageant committee. with Mr.
Broll. who is past president and
presently a director of the national
Miss America Pageant organiza-
tion in Atlantic City.
''As President of the Pepsi-Cola
Bottling Company of Wilmington,
j am proud and happy to join with
out parent company in contribu-
ting q S1,000.00 Scholarship Foun-
dation for the 1858 Miss Delaware
Pageant" said Mr.. Broll.
Through the cooperation OF
Delaware business and civic lead
ers, and an ambitious group of
Delaware Jaycees, a most con-
structive education. and training
program for Delaware girls is be-
ing offered. AT the same time, the
State is receiving tremendous ma
tion-wide publicity and good will.
Through my connection with
the Miss America Pageant, / am
aware of the tremendous publicity
n state winner gamers for her
home town and for her state
through the mediums of ncwspa-
pers, magazines, radio and tele-
vision. / am also aware of the
benefits Atlantic City receives, for,
as a resort. publicity and good will
are the keynotes to its growth.
"The Miss America Pageant is
constantly endeavoring to help
each and every civic organization
associated with the National event.
pageant is too big or too small for
us to try to help solve. Through
such mutual cooperation local
Pagoants grow bigger and more
successful. The results are theE
I'm evidence as state Pageants take
on added prestige and dignity. And,
of couse, Atlantic City comes in
for her share of the success story
IA story which began with con-
structive plan to offer educational
scholarships to ambitious Ameri-
can youth---a plan which, today,
makes available over one-quarter
million dollars yearly to over one
thousand American girls"
The scholarship money will be
kept in trust at the Bank of Del
aware until which time the win
ners wish to make use of it. Ad-
ministration of the fund will be
presided over by a scholarship ad-
visory committee composed of
John f. Hocutt, dean of students
at the University of Delaware;
Lawrence Kirkman, treasurer of
Pepsi-Cola Bottlers of Whining
ton; Jerry p. Shea, of the Bank
of Delaware. and Robert W. Kra-
mer, president of Wilmington
Jaycees.
Money for the $500 Jaycee
scholarship will come largely from
the sale of $40 patron tickets to
the pageant, according to O'DoIi-
nell. Patron tickets, new innova-
tion in pageant plans this year, en-
title the holder to a choice orches-
ira seat for the pageant, with half
of the ticket price going toward the
scholarship. Each patron will be
listed in the pageant program un-
les she wishes to remain anony-
nous.
Tickets FOR the pageant are be-
ing sold under the direction of
Robert Ruth, ticket chairman. They
may be obtained by writing Will
mington Post Office Box 225 or
phoning Olympia S-42s3. Ticket
prices are S4.70, $4.20. $500 and
$2.75, and checks should be made
payable to the Miss Delaware
Pageant of 1853.