The coastland times. [volume] (Mnateo [i.e. Manteo], N.C.) 1947-1959, 1958-09-26
YOUR COUNTRY NEWSPAPER


publishing it:
rapid physical changes sometimes give the appearance
of altering established traditions and values But the
thousands of comprising Americas rural press
still deal human and spiritual values which DO not change
IN eonUntT & beW have eWa been force
progress Their editorial pages are great influence IN snap
ing public opinion.
"With the development of media and technques in
mass communication the editors Industrial News Re-
view feel that conclusions regarding the rural
it's past its present and its future prospects are OF interest
est.
Mass production and its counterpart distribution
combined with instantaneous communication and rapid
transportation have all but erased sectional dsncons
This had its effect the rural press Home ties are as
strong and interest in community affairs has not
essened but feels closer kns with the rest OF the
country the smallest community clearly Its
personal stake national policies which effect the lives jobs
and businesses of local people
direct taxes including payroll deductions alone have
reached the point where growing number of
aware tnat hey are losing conr1 O. the Inc eers
harder and harder to avoid becoming ward of the gov
eminent They finding that centralized big government
has high price in terms of diminishing freedom OF ac
tion
"The rural newspaper editor has compelling reason
to take part in discussing national issues.
"In the midst of worldwide changing conditions and
startling advances in methods of disseminating ideas and
information the country newspaper is yearly growing in
stature 1t the primary visual source of information and
forum of opinion local, state and national issues
almost the entire circulation of the country press
on an annual subscription basis These papers go the
homes 100000 subscribers and generally read
tween two three people the average country
perover so million readers of the home town newspaper
The editor Of the local newspaper IS usually one OF the
knows and everyone knows him. Because he
welknown and well-nformed matters OF local mpor-
lance, editorial opinion expressed by him
ton is noted by his readers they do not agree with
him. So is that thousands of weekly and small daily
paper editors in this country hold position of unusual in
fluence.
"Our tremendous transportation and retailing systems
Waud be of e ue unegs peepe knew what
available at what cost and IN addition had the desire
Newspapers hold top the leading advertising
dunn in the country today There reason for this and
summed up recently by Philadelphia advertising man
who sad AT the retail level nothing sells like newspaper
advertising And the nation in small towns rural and
suburban is generally true that regular ad in the
home paper the mark of successful business
Editors of the rural press solidy behind consu
tonal ideas of government They in position to
the way which personal freedom dependent upon
private enterprise syse-there would be free
not for advertising by the local merchants and in
dusres who support the but do not control it. Gov
ernment-owned business does not need to adverse-its
customers have to take what it offers
Privately owned business and industry the life blood
of free people just it is of free press Editors know
the Importance of public understanding of conditions which
prise SYSTEM they fight preserve knowing that rep
resenatve government depends upon citizen
with the opportunity and ability to make living without
"People who live in communities of less than $4,000
s 70 snd a
the makeup of Congress-
The Grass Roots is balance wheel in our republic
the rural press is part of it and gives expression
"The people who live and work and property in the
rural of country have additionally been stab
zing influence political and economic development
This influence is douby important now the trend to-
ward suburban living brings millions Of people in
with it In the years from 1855 1857 present trends
continue 38 million people will to the suburbs of
larger cities These jewellers the frnges of rural
will find their lives fundamentally changed While
they work in the city they will not be part of it.
1.-THE growing numbers of people in suburan areas, who
read their weekly papers well daily is resulting in
broadening sphere of influence for the country
Names Of local people and places of local interest well
it serves.
.The conflict between centralized big government and
freedom responsible private industries and individuals
becoming less and less academic question 1t is being
experienced not only by big corporations but by the small
est find themselves constantly restrict
ed in their freedom of operation the factory worker who
bigger bite of his paycheck go for taxes is