davidaulloa/AmericanStories huggingface dataset:
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-11-17
The Death
OF Loiko

Soon new plaque will be added
to the memorial near Leningrad
honoring the canine heroes of the
Soviet defense against the Nazi
invaders in World War II. It will
record the contribution of Laika.
a Siberian husky, which, from
Sputnik II. provided information
on the reactions of living organ
isms to the environment 1000
miles out from earth.
Many people all over the world
found the knowledge of the dogs
lonely journey far more disturb
ing than the tremendous implica-
ton of the Sputniks themselves.
In this country. there were in
dignant demands that the State
Department, the United Nations
-somebody-do something.
AS to the eventual fate Of
Laika, there was all sorts OF
speculation. The Russians had ar
ranged to parachute her back to
earth. They actually had,
brought her down near Moscow.
There was a dose of poison
in the last portion of her me-
chemically fed food to insure a
painless demise.
Last Friday, the Soviet scien-
lists put an end to the specula-
ton. They have not, they said.
solved the problem of re-entry
Of the atmosphere from a satellite.
so there was never any possibility
that Laika would survive her mis-
sion. And the fact was she had
died when the mechanism which
supplied her with oxygen stopped
working. Her body will orbit
around the earth Indefinitely in
side Sputnik II.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-11-17
THE INVISIBLE SELL,
PoIiticos Inspect NewAd Device

has doubts Of SIPS practicability
but predicts that IF it does work,
there must be ground rules" Its
Television Code contains machin-
cry to protect the public interest,
according to NARTB officials. In
deed. the Code Board already has
called on broadcasters to submit
for review any plans to use SIP.
In the meantime two Senators
Paul Douglas, Illinois Democrat,
and Charles E. Potter, Michigan
Republican-have asked the Fed
eral Communications Commission
to summarize what control it has.
If any. over the new technique.
Other members of Congress also
have urged FEC action.
If invisible" ads prove to be
highly persuasive, the question
Of ethics will be a serious one.
Some experts say SP is about as
effective as other types of adver-
Using reminders. But there is
evidence that SIP may be more
persuasive, that it can change the
viewers mind.
British tests conducted a year
ago tend to bear this latter pos
sibility. The words happy" and
unhappy" were projected sub
liminally over the same face be-
fore two groups of people. Polled
later, each group described the
expression by an overwhelming
majority with the words it saw
on SP.
Almost every known selling
method gives the prospect an OPP
portunity to resist. If SP can
dominate choice without the
knowledge or consent of the
viewer, those who fear it say, then
indeed he is a defenseless pawn
of the copywriter.
Effectiveness Would Worry
Psychiatrists do not question
SP's ability to convey thought
messages, although they caution
that its presuasiveness would be
governed by many factors. Cir
cumstances of the broadcast. the
viewers degree of attentiveness.
his absorptive powers, his person.
ality-all these affect the success
of the invisible SELL"
Asked if SP could persuade a
viewer to act against his wishes.
psychiatrists are doubtful. One
doctor compared SIP to hypnotism,
under which subject will not
perform an act he considers
morally wrong. But there are ex-
ceptions, he admitted.
The ripples from Madison ave-
nue. continue to spread. At most,
subliminal projection is still just a
promising phenomenon. Although
interest is intense, no broadcaster
has contracted to use it. Perhaps
all are waiting for a pronounce
ment on ethics.
Certainly a clean bill Of health
from industry and Government
will be required before the politi-
cal committees employ SIP. For
the time being. therefore. the
silent pitch" will not replace the
precinct worker or the candidates
handshake. But SIP could be on
the wave of the political future.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-11-17
Continued From Page A-25

Continued From Page A-25
to British and American arms aid
to newly independent Tunisia.
French delegates stalked out of
q NATO preliminary meeting in
Paris, and Premier Gaillard,
hardly week in Office, warned
that the December NATO session
cannot achieve its aims" unless
the Tunisian question is settled
first to the satisfaction of France.
Immediate cause for the rift in
Western solidarity was the token
shipment of American and British
small arms to Tunisia.
President Habib Bourgouiba, a
pro-Western moderate, had been
requesting such arms aid for
months. Recently, in the absence
of any positive response from
Washington or London, he had
declared that his country might
have to accept preferred arms aid
from Egypt. Since Egyptian arms
are Soviet-furniShed, the West
was faced with the prospect of
seeing yet another Arab nation
slide into the net of Moscow.
The French object to the ship
ments on the contention that
Tunisian arms quickly find their
way across the desert border to the
Algerian rebels, who have been
holding most of the French army
at bay for over three years.
Formal protests we're delivered
to London and Washington by
French Ambassadors Jean Chauvel
and Herve Alphand. But months
Of negotiation and elaboration had
gone into the decision. and it APP
parently was felt that the risk Of
Communist penetration of more Of
North Africa was greater than that
of irritating Paris.
Yesterday. diplomats close to the
situation believed that the French
would have to accept the situation.
To cut loose from NATO now. they
suggested, would be a disastrous
move for Paris with not even dip
lomatic victory on the Tunisian is
sue to show for it.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-11-17
BY VERA R. CHASER

A pebble recently cast into
Madison Avenue waters is sending
ripples out to the Republican and
Democratic National Committees.
the Federal Communications Com
mission and Capitol Hill.
The pebble is a new technique
of invisible" advertising credited
with extraordinary results by its
inventor, James Weary. and
blessed with the fancy name of
"subliminal projection" It has
stirred the imagination Of politi-
clans. and hardened pros who
ordinarily must "see it to believe
It" are unashamedly keeping an
eye on something they can't see
at all.
Webster defines "subliminal" as
"below the threshold of sensation
or awareness." True to its name,
SP CHATS what they call it now
on the Avenue) bypasses the view
er's conscious mind, beaming its
messages directly to his subcon-
scious. This is done by use Of
special protector which flashes
commercials on the television or
movie screen for 13,000ths of a
second. Too fast to be seen con-
sciously. the flashes register SUBJ
liminally.
In actual tests, Mr.. Weary
claims. such an invisible message
motivated the viewers purchasing
and consumption behavior much
the same as does reminder adj
vertising."
Proved in Tests
While under wraps" SIP was
tested in a New Jersey motion
picture theater. The results, now
public, have streaked through the
communications fraternity like a
Sputnik. Over a six-week period.
Mr.. Weary said, audiences were
bombarded with two blurbs pro-
jected subliminally during the
movie, one urging them to eat
PORNOAAp tAAC OgAlCA W vi lin OOSa~
Cola. Popcorn sales zoomed by
SIS per cent and Coca-Cola by
1871 per cent.
Experts insist that more test
ing would be required to pinpoint
SP's true level of effectiveness.
Nevertheless, copies of Aldous
Huxley's 25-year-old novel. Brave
New World" are being busted of
and reread. Huxley's characters
of the future were educated sub
consciously as they slept by tiny
speakers tucked under their pill
lows. AS the learner snored, the
speaker filled his ear with science,
languages and history. Awake.
Huxley's man consciously pos
sessed the knowledge planted in
his subconscious during the night.
The basic psychological prin-
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-11-17

A panel of II experts this month
begins a searching inquiry into
Uncle Sans hoard of strategic war
materials, an accumulation so vast
it dwarfs even the bullying stock
piles of surplus farm goods.
AS part owner of this $7.4 billion
inventory tyour individual share is
worth slightly over $40), you may
wonder, along with the experts:
. Whether. in the age of nuclear
weapons, a five-year supply of
everything from abrasives and
agar through vanadium and zinc
should be kept on hand at all
times?
. Why part of the stockpile. rep
resenting a $217 million invest
ment by the taxpayers, is not le-
gally available to the President for
use in an emergency?
. Why. in the last half of 1856,
the Government spent three times
as much on purchases of two
metals already in adequate supply
as it did on meeting the minimum
needs for all other stockpile items?
These are just few of the puz-
zlers awaiting the Special Stockpile
Advisory Committee appointed Oc-
tober 81 by Defense Mobilizer Cor
don Gray.
StockpiIe Contents
The hoard of minerals, metals,
rubber and other war materials is
worth half a billion dollars more
than the much-publicized farm
surplus. It's most important COM
ponent (85 per cent of the total
dollar value), the strategic stock
pile, contains 70 items like alumni
mum. asbestos. bauxite. copper.
lead, magnesium, manganese, mer-
curry. mica, nickel, platinum, nat
ural rubber. shellac, silk and tin.
Also on store are such unex-
pected goods as castor oil Ian in
gredient of napalm fire bombs).
feathers and down Cfor sleeping
bags) and opium (for medicinal
purposes.
The 24.5 million tons Of stra-
tegic goods cover % million square
feet of private and Government
warehouse space, sprawl over
1877 acres alongside highways
and railroads and in factory lots
and occupy 2 million barrels of
tank space. The annual house.
keeping bill is $26 million. A
physical inventory, now begun,
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-11-17
Official use only
INTER OFFICE MEMORANDUM

Date: 20 June 1862.
Ref; CPT-201/179.
To- The Secretary
From: Col. T. Lee, OPS
The matter referred to in your memorandum
CPT-20l/t Of September 1861 has been referred
to an Inter Service Ad Hoe Committee of staff
rank representatives. The committee concurred
that there was no consensus on the problem.
Individual views were as follows:
!. The Army feels that ordinary gravity is
not fully understood yet and sees little
purpose in extending studies into the field
Of anti-gravity.
II. The Air Force has been conducting small
scale research on anti-gravity at the TOP
SECRET level However, since 1t is i'm
possible to extend the concept to At
existing weapons systems low priority
has been assigned
III. The Macy has recommended high prk
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-11-17
GRITTY to NEUTRALITY-SUSPICIOUS. INVESTIGATIONS

GRITTY to anti-anti-gravity investigations
under the code name of PLOP.
There is no record in DOD files of facility
clearance for the Advanced Research Institute
Prof Dreistein has never applied for o.
clearance. Given the sensitive nature of the anti
gravity question and the extenuating circum-
stances the attached draft reply to Prof Dreistein
has been made as clear as classification permits.
The committee reached agreement on a single
point: Prof. Dreistein should not be encouraged.
permanent subcommittee has been set up to
provide similar assistance in expediting the
handling of any future suggestions from the
scientific community.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-11-17
DEPARTMENT OF DEFENSE
Office of the Secretary
2 July 1862.

To: Special Assistant to the President
In reference to your request of 16 August 1861
attached is draft reply to Prof. Egbert Dreisten
The receipt of Prof. Dreisteins letter has
stimulated denomination of the status of anti
gravity research in the Department of Defense
Estimated future budgetary ALLEGATIONS for that
type of research do not warrant continuation Of
the projects which have been under way. Accord
ingy have issued an order that they be curtailed
Frank Watt
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-11-17
INTER-oFFICE MEMORANDUM

Date: 2 September 1861.
Ref: CPT-201H
To: Col. T. Lee, OPS
From: The Secretary
Prepare reply to attachment. Is the Institute
under contract to the DOD? Quote me their
budget figures for the last three fiscal years.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-11-17
Egbert Dreistein.
THE WHITE HOUSE

THE WHITE HOUSE
Office Of the Special Assistant
to the President.
16 August 1861.
To: The Secretary of Defense
Attached is copy of letter from Prof. Egbert
Dreistein. Draft reply for my signature. Be
polite. incidentally, is there anything to this2
Grant Quincy.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-11-17
THE DREISTEIN CASE'-A FANTASY

A letter sent By Albert EinStein to President
Roosevelt on April 2, 1889, launched the nucledr
age by bringing to the Presidents attention the
phenomenon and promise of atomic energy. In
this not-So-gentle spool of bureaucratic Ian
gu1ge and practice, q somewhat similar letter
gets different treatment The author, q scientist
intimately familiar Nth the administrative
labyrinth that faces technical project in the
Government, ,urites under pen name. Prot.
DreiStein Is, OF course, an entirely fctiondl
character.
BY J. LINCOLN PAINE
Advanced Research Institute,
Cambridge, Massachusetts,.
August 1861.
The President of the United States
The White House,
Washington, D. C.
Esteemed Sir:
Some recent work by my colleague, Prof.
Hauck of Pretoria, has been communicated to me
in manuscript. His findings lead me to believe
that scientists may be able to counterfeit the
forces of gravity in the future. Undoubtedly,
if Hauck's new discoveries are further developed
and applied, vast new area of space exploration
and missile development will open.
The situation which has arisen seems to call
for watchfulness and, if necessary, quick action
on the part of the administration. My colleagues
here have urged me to bring this obviously sig
nif1cant development to the attention of the
appropriate Government authorities. 1 believe,
therefore, that it is my duty to bring to your
attention some of the scientific facts which are
attached in a separate memorandum.
OF course, my colleagues and offer our full
services towards the further development of this
discovery.
Very truly yours
Egbert DreiStein
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-11-17

MOSCOW, Aug. S d964).-A Soviet spokes-
man announced today that manned space
station has been established as satellite around
Mars and is now observing landing conditions on
that planet.
The achievement was credited to the revou-
tionary discoveries of Prof otto Hauck formerly
Of South Africa and now in the Soviet Union.
He has been awarded three Lenin prizes for his
work. 4. :.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-11-17
THE WHITE HOUSE

THE WHITE HOUSE
Office of the Special Assistant
to the President
I 5 July 1862.
Prof. Egbert Drestein,
The Advanced Research Institute,
Cambridge, Massachusetts,.
Dear Prof. Dreistein:
The President has directed me to reply to your
letter of 2 August 1861. We thank you for your
interest and assure you that the matter has been
investigated by appropriate Government agencies.
Your patriotic interest is very much appre-
ciated and the President is always interested in
receiving stimulating ideas of that nature.
Yours very truly,
Grant Quincy.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-11-17

Date: 90 June 1862.
Ref: CPT-201/179
The Detroit tribune. (Detroit, Mich.) 1935-1966, 1957-10-19
Tortors Face
Kalamazoo
At Night

Wayne State will take to the
road for the second straight
week Saturday oct 49, for a
night game against Kalama-
zoo College.
The Tartars and Hornets will
meet at 1880 at Angel Field,
in Kalamazoo.
This could be Wayne States
toughest test. Kalamazoo has
is letiermen returning. with at
least one at every position. In
edition. good freshman crop
and hsndful of transfers will
back up the veterans.
Included in the Hornea talent
array are tackle ihiI Perry,
a 225-poundcr who was all
MIAA last season and quarter
! X Bob Uyschalitz, the con-
ilicncc's most valuable player
last season.
Kalamazoo lists its weakness
cS as lack of depth at the end
spots and center, although they
hive lcttermen at the positions
Last year Wayne S;ste beat
The Detroit tribune. (Detroit, Mich.) 1935-1966, 1957-10-19

score of the game would have
been much closer had not state
completely demoralizel Michi-
gan in the first half.
In practically every depart
ment, where il counted, such as
first downs by rushing and
passing it was State over
Michigan 2-l. The net yardage
was 84-l40. Michigan fumbled
times and lost the ball each
time. State fumbled twice and
recovered the only place where
Michigan excelled State in the
first half was in yards penalized
5 for Michigan. 80 State.
With State so deep in Michi-
gan territory one questions the
coach's logic in substituting a
second team for the first, which
is what happened just before
States first score.
1t is this writer's belief: had
u. M. prevented State from
scoring at that point, the psy-
Geological advantage would have
been on their side. My reason is
this State wouldn't have beer
able to think that they had
worn out the first defense line
which Is wa Benny Oosterbaar
led them to believe when he
made the second string substi
tuition, almost at the u. M. goa
line.
there is that much difference IL
Personally / don't believe
the two teams. l still say watcl
out for little number IL OIL
States team. His name is Hem.
! Young.
The Detroit tribune. (Detroit, Mich.) 1935-1966, 1957-10-19
Sportons Face Purdue:
See Easy Victory

EAST LANSING, Mich.,-
Coach Duffy Daugherty's Michi-
gan State Spartans return to
Spartan Stadium this Saturday
(Oct 49, to encounter Purdue
in a Western Conference foot
ball game.
The game will be the second
home appearance for Michigan
State. which opened the season
Sept. 20 with a $40 drubbing
of Indiana in the newly enlarg-
ed 76,000-seat Spartan Stadium.
The Spartans have spent the last
two weeks on the road playing
away games at California and
Michigan.
Purdue regularly gives State
a rugged go. Just last year a
Boilermaker team with medi-
OGRE record fought the Spartans
down to the wire before bowling
1919. Back in 1858 Purdue snap
ped States 28- game winning
streak, 60, and repeated the fol-
lowing year with a solid 27-l3
triumph.
The Boi,ermakers of Purdue
will bring different look" to
East Lansing. Fer Inc frs
will be without lis acc quTrter-
the inexperienced Bobby Spoo
the probab e sterling quarter
back. Czech jack Mollenhcp's
forces will rely mainly on a
ground attack.
Leading the Purdue runners
will be the brilliant Mel Dill
lard, who led the Big Ten in
rushing last year with 873 yds
ir 1913 carries. His probable
starting running-ma'es at the
hslves will be Tom Barnett and
Tom Fletcher.
The Detroit tribune. (Detroit, Mich.) 1935-1966, 1957-10-19

finest backs in the conference,
Stan Jones and John Samples,
against the 'fightingest" team
the Aggies have produced in
sveral years The locals are rat
Cd exceptionally strong on de-
Tense in holding might Tennes-
see State University, last years
champions among Negro colleg-
es, to a single I'd and holding
Virginia Union University score
less on the following weekend
The three-day activities draw
TO a close with the alumni wor-
ship services to be held in Har-
rison Auditorium on Sunday at
1900 AM. DR.. Charles u. De-
berry, principal of the Bladen
County Training School, Eliza
BEETHOVEN, N. c., is the principal
speaker.
The Detroit tribune. (Detroit, Mich.) 1935-1966, 1957-10-19

Ike Brown, the Pirates shifty
right half-back scored the win
ming touchdown in the third
quarter. The sophomore from
Roanoke, Virginia, bagged a
lateral from AL Jackson, left
hslf, on the 10 yard line and
lugecd it across into scoring ter
n,cry dragging several Hornet
tacklcrs with him. George
Brown. team captain, missed the
CONVERSION attempt.
What looked like-anoihcr sccre
developed that same period.
Captain Brown intercepted a
Delaware pass on the 35-Yard
line and ran 'Y6 The Hornets
rs yerd line. On a IL yard drive
over. left tack Will;sm Dudley.
full beck from Fredericksburg.
Virginia. MAJ. liie first down
The Ds.aW are line figh'ened.
however. end stepped the drive
in iTleir 6 Ysrd line.
II he first two quarters pos
session o.. the ball see-sawcd
back IN forth and there was
lit lc passing.
Dtl2W &c came 10 Ife in th'
4lh qu~rtcr threatening Hamp-
tor slim lead. Halfback Uysse.
RoStbpro's pass intended for Wi
bet Miller, end, into the en-
zone, was intercepted at the gun
by AL Jackson, saving the game
Tor the Pirates.
The Detroit tribune. (Detroit, Mich.) 1935-1966, 1957-10-19
Ticket Bios
Lifted; Novy
Oks Norfolk

WASHINGTON Assured that
II won't run into a segregation
problem, the Navy decided on
Thursday to go ahead with the
Navy-Gcorgia footgall game in
The Oyster Bowl" at Norfolk,
Va. Oct. 10.
The National Association for
The Advancement of Co'ored
PEOPLE has demanded that the
game. . charity affair. be can
eeiied unless oil seas were scld
on o non-segregaied basis. .....".
Secretary of the Navy Gates
called in Rear Adm. William II.
Smedberg 3d., superintendent of
,ne Naval Academy, and Mel
blasengham, chairman of the
The Detroit tribune. (Detroit, Mich.) 1935-1966, 1957-10-19
Tartars Meet
Reserve In
Homecoming

Wayne State University's Tar
fars will meet Western Reserve
University in Wayne's annual
Homecoming football game at 2
pm, Saturday, Oct. 26, at Tar
tar Field.
The Tartars last season beat
Reserve in a taught battle
1917 with a 35-yard field goal
off the toe of halfback Jim Mac
MILAN.
Game ceremonies will include
a cclorful parade of floats con
structed by the various campus
student organizations. During
hslf-iime the University March
ing Band will perform and the
Homecoming. Queen. and. her
curt will be presented. 90. .....",
a post-game reception will be
held at the Alumni House, 5l65
Second Ave.
The Homecoming Dance will
be held at the Masonic Temple,
beginning at $3.50 pm. During
intermission the Queen and her
court will be introduced and
browning ceremony will be held
The Detroit tribune. (Detroit, Mich.) 1935-1966, 1957-10-19
Aqqies Set Homecoming

GREENSBORO, N. c. - The
AIT College Aggies and the
Maryland State College Hawks
will tee off against each other
as the main attraction of giant
homecoming segregation de-.
homecoming celebration at ACT
College on the October 10, 10
and 20 weekend.
The GENE set. for Saturday
afternoon at 200 o'clock. is a
major test for 20 h asgrega-
iicns ss far as conference stand
ings concerned. Much depends
upon the outcome of this impor-
TAM clash. A victory for either
team will label il prominent.
very prominent contender in
the current CIAA flag race.
The Hawks will pt two of the