davidaulloa/AmericanStories huggingface dataset:
The Catholic times. [volume] (Columbus, Ohio) 1951-current, 1957-11-22

the Church." and neither agen-
cy exercises censorship in any
true sense of the word" the Bish-
ops declared.
The statement said censorship
is today "a provocative and some
times misleading word" adding
that it generates controversy"
by provoking those who would
deny in fact any restrictions, le-
gal or moral, upon freedom of
expression"
1t asserted that freedom of the
press must be understood and
defended not as license, but as
true rational freedom"
Obviously the State does have
some power of censorship, the
Bishops pointed out, noting its
exercise in times of war or great
national danger.
Morally" they added "fhe
Church can and does exercise
what is called censorship. This
right is hers from her office as
teacher Of morals and guardian
of divine truth. Her decisions
bind her people but her ane
fions upon them are only spir.
ifuaI and moral. She does, new.
erfheiess, express her ivdg-
menfs TO oil men Of good will,
soliciting their reasoned under.
standing and their freely given
acceptance and support"
The statement observed that in
discussions of freedom of expires,
sion, the freedom most commonly
involved is freedom of the press,
not only in newspapers and 9th.
er publications, but also such
dramatic expression as is repre-.
scented in the theater, motion pic
lures, radio and television."
1t said that although civil au
thority has the duty to exercise
such control over media of com
munication as is necessary tt
safeguard public morals. civil
law, especially in those area.
which are constitutionally pro
tected, will define as narrowly a:
possible the limitations placed
on freedom"
-FOUR ivridieaI system has
been dedicated from The be-
ginning TO the principle Of min
imsl restraint" ii stated.
Those who may become inn
patient with The reluctance Of
fhe State through its laws TO
curb and cUrail human free
dom should bear in mind that
this is . principle that serves
TO safeguard all our vital free
doms-io curb less rather than
more; TO hold for liberty rather
than for restraint"
The Bishops drew attention Il
the fact that human action ant
expression "may fall short" o.
being legally punishable and ma.
still defy the moral standards o
a notable number in the com
munity."
Between the legally punish.
able and the morally. good
there exists . wide gap" they
said. "If we are content TO &C
cept Is morally inoffensive all
that is legally vnpUnishsble,
we have lowered greatly our
moral standards. II must be
recognized that civil legislation
by itself does not constitute
an adequate standard Of moral
ity."
The statement said that al
understanding of this truth to
gether with the knowledge tina
offensive materials on the stag
and screen and in publication
have a harmful effect" led tn,
Bishops of the United States Il
The Catholic times. [volume] (Columbus, Ohio) 1951-current, 1957-11-22
Priest R~eappointed

WASHINGTON NC Msgr. John oCrsdy,
secretary Of the National Conferences Of Catholic chari-
flies, has been reappointed ss . member Of the US. Ad-
visory Committee on Sheltered Workshops, which pro-
vides employment for the Handicapped.
The 14-Member COMMITTEES was announced here by
Clarence 7. t~vndqvist, acting administrator Of the wage
and hour public contract division Of the US. Department
Of Labor.
The Catholic times. [volume] (Columbus, Ohio) 1951-current, 1957-11-22
Catholic Neaus Briefs
Dailies Oppose Tax

SAN FRANCISCO 80 ONc) AL four daily news
papers here have now expressed opposition in their
taxation on CALIFORNIA; private. nenprofif grade and
high schools. ILL.,
The San Francisco Examiner was fhs last Of the
four to take . stand. The News, Chronicle and Cali
Bulletin earlier expressed tasir opposition.
The Catholic times. [volume] (Columbus, Ohio) 1951-current, 1957-11-22
Newcomers To NCWC Board

Three new members Of the Administrative Board
Of The National Catholic Welfare Conferences are from
left, Bishop Joseph NJ. Gilmore Of Helena, Mont, Epis.
copaI Chairman, NcWC Department of immigration,
fills vacancy left by death Of Bishop Ready Archbishop
William o. Brady Of St. Paul, Mimi, Treasurer. Ad-
ministrative Board; and Bishop Albert r. zurowesfe Of
BelIeviile, H., Episcopal Chairman, NcWc Press Depart
ment. The three prelates were among 10 elected to the
new board at the annual general meeting Of US. Arch
bishops and Bishops at Catholic University Of America,
Washington, DC.
The Catholic times. [volume] (Columbus, Ohio) 1951-current, 1957-11-22

guages at O.S.U. in 1852 and is
well known as a lecturer and TV
personality in the area.
The Catholic times. [volume] (Columbus, Ohio) 1951-current, 1957-11-22
New WBNS-TV Series
OSU Professors,
ChapIains on ~

''The Catholic Church and the Modern Mind will be
the topic of a series of weekly discussions over WBNS-
Channel 10, on Fridays at Oils am.
Taking part in these discussions will be the Paulst
Fathers of Newman Hall and several members of the fac.
The Catholic times. [volume] (Columbus, Ohio) 1951-current, 1957-11-22
Press Freedom is Right, But
Not License. Hierarchy Saws

WASHINGTON - NC) Freedom of the press is
a basic right to be respected and safeguarded.
Bot freedom Of expression has social implications,
and civil authority has fhe right and duty to exercise
such control over the various media Of communication
Evening star., 1957-04-28

"Oiomond Peer" The story d
Enolond's EorI of Suffolk, "Wilc
Jack" Howard. who kept millions
of dollars worth OF diomonds from
falling into Germon honds dur
ino World War u. Tom tiellmcre
Jeon Byron.
Evening star., 1957-04-28

9:z5
5-Motthew Werren. News.
$50
4-The Ford Show. Voriety.
Joseph Gotten visits Ernie.
S-The Falcon. Adventure.
Eyes in Ny Book"
7-Bold Journey. Document'ry.
"Roce TO Tohiti." Dr.. Howard
Murphy and crew Of college men
sail the yowI Quest for 30 excit-
ing days in Yachting roce with
four other boots.
9-Ployhouse 90. Dromo.
IA Hours. Child Of Trouble. !"
A brave young oirl wolks into q
prison riot to, plead with her
prisoner fother TO surrender to
the authorities. Potty McCor-
mock. Ricordo MontoIbon. Joan
Blcndell. liIlion Roth. Chester
Morris. Richard Arlen.
1000
4-Lux Video Theoter. Color.
Hour. The Hard Woy." A
beautiful young ocsress achieves
professional glory through the
ruthless drive OF her ambitious
sister. Ann Sheridon Steve
Dunno.
5-WFestlinq. Copitol Arena.
7-Telenhone Time. Oronno.
"Oiomond Peer" The story OF
Enolond's EorI OF Suffolk, wild
Jack" Howard. who kept millions
of dollars worth OF diomonds from
falling into Germon hands dur
ino World War u. Tom Hellmcre.
Jean Byron.
1890
7-Studio 7. Oromo.
II:00
4-News and Loeol News.
tiorkness. sprooue.
S-News.
Matthew Warren.
7-News. WeotheF. Sports.
Meccffrey. Allen. Pickett.
9-News. Weather. Sports.
Riehords. Douolos. Oonieis.
Halo
5-FeotuEe Story. Warren.
Story Of the day.
Has
4-Weofher. Sports.
Strineer, Simpson.
5-Feoturette. Short Subjects
9-The Lofe Show. Movie.
IA Hours. "She Morried Her
Boss" 1895. The perfect secre-
Evening star., 1957-04-28
May z
7-Donny Thomos Show.

T-DouUV TuUHJuS JUUW.
"Den Mother" Danny tries to
take the part OF both porents TO
his motherless children when
Rusty comploins thot oil the other
Cubs in his peck ore represented
OF meetings.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11
FRANK SMALL

1886 Good Hope Rd Sc. LU. -0647
MERCURY 1854 Monterey hardtop
Wv. tires. spotless black finish:
81 sos. Low down payment. bank
financing. MCNEIL PONTIAC, 1920
Wis. ave. OIL. $4,000. in the
Heart of Bethesda
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11
THACKER MOTORS

18th and R. l. Ave. NE. LA. 6-e63C
oLDS. SO "Ss" Holiday coupe; r
and b.. HYDRA. WV. tires. 50 .alh
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

FORD 80 convertible: Fordomatic,
r: and h.. Continental spare, Wv
tires; a real beauty: Sl,7a5. HILL
& SANDERS, -Wash.'s Oldest Ford
Dealer, liza Vermont ave NV,
AD. .4-4300. Open ewes I'll Q, Sat
til 3
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11
FRANK SMALL

$500 Pa. Ave Sc LII. 2-as27
FORD IS Fordor sedan: heater,
Fordomatic; 2-tone: excel tires:
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11
OLDS '55 SUPER

ALDER OLDSMOBILE
sol Bladensburg Rd. NE. Ii. 4-6aSs
Block South of N v Ave
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

III End 81. NV. ST. $4,000
FORD SO Customline "S' Fordor:
company official car. only a very
few miles on this: beautiful diamond
blue, overdrive. heater. back-un
nEhts, windshield washers. safety
package etc. only . left: special
today nnlv 81 nnE N''
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11
81 OLM IsS IEsiIi ''i liOclLiDs)

OLDs 80 "9S" Holiday; hydra.
power brakes, power steering. elec-
trio windows, low mileage. 2 tone;
g fine car is hard 70 md; $l.l45:
HERSON'S, 9Th and o NV, DE. q
400. Our only location.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11
FRANK SMALL,

5000 Pa. AVE. Sc. Ii. 2-as97
FORD 55 Thunderbird: r. and h..
Wv. tires. power steering. standard
shift, low mileage. like new. S2.295.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

FORD 30 custom IS" Fordor: over
HILL & SANDERS, Wssh.is Oldest
Ford Dealer, ill4 Vermont ave.
NV, AID. 4-450O. Open ewes. Til
q. Sat. til &
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

MERCURY 1851 club sedan; T. and
h. new plastic seat covers. onyx
| black finish: very good tires, very
low mileage; one-owner car. S495
ANACOST1A ACP. 18th and Good
q tn 0.10
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11
TRIANGLE FORD

30lo R. I AVE. NE. DE. 2-63O2
FORD 1854 all-metal Ranch Wagon
V-S: blue, fully equipped. ST. 295,
CCC guarantee.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

FORD So Victoria: Fordomatic. r.
and h.. power steering. many other
extras: S2,295. HILL a. SAN
DERS, Wash.'s Oldest Ford Dealer.
lila Vermont ave. NV. AID A.
1900, Open ewes til q. Sat til 3
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11
AUTOMOBILES FOR SALE

MERCURY sgIs, 81 81 4-d q o ssdan .sa and nd
best offer. Call HE; 4-4432.
MERCURY 1856 4-dr. heater. auto
matte: jet black, l owner; low mile
age: only 1895.
Bowman Motor Sales
STUDEBAKER-PACKARD
1900 Ga Ave RIA 6-11oo
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11
AUTOMOBILES FOR SALE


oLDsM0BILE IS "ss" Holiday
s sE ot s.s', LII T. l.6a9 sSod condition
OLD6 '55 Rocket "88'' 4-door; rock.
ct performance combined with Star
hre styling At Q budget price: one
owner car which reflects the finest
Of care: suggested NADIA selling
price. 5000: Olmstead's SELL
FOR LESS" our price. S1.745.
OLMSTEAD (OLDS)
OLDs '53 Super "SS" 4-door; hydra
matte. radio, heater: 2-tone finish
mendous buy. only 81. los; safety
! tested for your protection; SO-day
written warranty. PAUL BROS
s0ldsl. WIS. and Ellicott st. NV,
OLDS '53 SUPER "88"
Holiday coupe; cream and black top
GssR is sifSS Bank ind n an hydra
ALDER OLDSMOBILE
1901 Bladensburg Rd, NE. Ii. 4-6ass
| Block South Of N. Y. Ave.
OLDS IS SUPER
4-door. power steering and brakes,
hydramatic,- radio. heater: black
and green 1nish; interior like new;
81 ,S95. Bank financing.
ALDER OLDSMOBILE
| 1901 Bladensburg Rd. NE. Ii. 4-0DS2
Block South Of N. Y. Ave.
OLDs '55 Super "SS" %door; attrac.
2-tone iinish. harmonislng int. fully
equip. including power steering and
brakes: sold new and serv. by us;
S2,s05. oimstead's SELLS FOR
LESS" our price, Sl,S95.
OLMSTEAD (OLDS)
1000 Wilson Blvd. ia. 7-S4O0
OLDSMOBILE 81 ''9S" de luxe Hoii-
S DAY sedan; :,tone .b, and 18th. h.
e Dsr mo- s4S %oL TX MoT Il s 1851 S
Wis. ave. NV. RE. 3-4042.
oLDsMoBILE 1884 Super "SS" Holi-
day coupe; delightful 2-tone canto
cream and black top. harmo. inter;
host OF access, incl. ..p.s.; one
owner. Suggested NADIA selling price.
s2 2ss o olm sttss sell: 1sE FOR
OLMSTEAD (OLDS)
1000 Wilson Blvd. IA. 7-S400
OLDS 1850 2-dr. sedan; forest green.
r. and h., hydramatic: powered by
famous Rocket "S" motor. A SEN
sational car at q spectacular price.
What a buy at only $269i ANA
COSTA ACP., 18th and Good Hope
I'd. Sc, LU. 1888. Open o to
$50.
|OLDS 80 "9S" Holiday; hydra,
power brakes, power steering. elec-
trio windows, low mileage. 2 tone;
q fine car is hard to and; S1.l45:
5000 down. cash. terms or trade.
400. Our only location.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11
STAR STAR MOTOR VI ISSS s.? SALES fIsV'
Specializing in Foreign d Sport Cars
5000 N. 10th ST, ARL., ia. S-3272
OPEN SUNDAYS
Sales and Service Imported
and American Cars
Est. 1914
Now S Locations
7th and r SITS. NV.

FAIRFAX SHOWROOM: Between
Falls Church and Fairfax, on Lee
Hwy. at Merrifeld. Va. JE. 4-3303
ALEX. SHOWROOM: 1900 and
1910 King ST., Alex, Va. King
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11
ALDER OLDSMOBILE

4-door. power steering and brakes,
hydramatic, radio, heater: black
and green finish; interior like new;
$3.50. Bank financing.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

FORD '54 Ranch Wagon "6": q
tone; shows very little wear; our
price, 81 095, S195 down. BELL
MOTORS, 500 Wis. ave. NV,
WO R-SQ00
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

FORD SO Custom s. Tudor: like
new 10000 actual miles. SS95
JACK DANIELS BUICK. 1926 Ca
ave. Silver Spring, Nd. JU. O.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11
OLMSTEAD (OLDS)

OLDSMOBILE 81 ''9S" de luxe Hoii-
day sedan: 2.tone: r: and h..
clean; $49S a, low s sso$ $5 dn.. $ $Sl
iUia ave n W pc q.A0AO
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

FORD 1854 Customline VS. Fordor:
green finish; radio, heater; Fordo.
matte. See and drive this beauty
today; only SI.l75.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

FORD 1856 Custom IS" Tudor; light
blue; approx IL 900 miles. Bells
Best Buy, Sl,oA5, $3.50 down. BELL
MOTORS, 500 Wis. ave. NV,
WO N-SnOO
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

FORD '55 Fairlane "s'' Victoria;
beautiful 2-tone blue. contrasting
interior, Fordomatic. ?. and n and
many other accessories. one owner,
low mi. guar, special today, only
$l,5g5
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11
AUTOMOBILES FOR SALE
THACKER MOTORS

OLDS. 81 "9S" 4-door; 7. and h.
hydra, like new, $685..
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

HUDSON 1910: excellent running
condition: Sl25 or best offer. Call
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

y DIUCk oUugH UI ~. =. hVe.
OLDs '55 Super "S8" 22door; attrac.
2-tone nnish. harmonizing int. fully
equip. including power steering and
brakes; sold new and serv. by us:
suggested NADIA selling price,
S2.205. Olmstead's SELLS FOR
LESS" our price, S1,S95.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

oLDsMoBILE 1884 super "8S" Holi-
day coupe; delightful 2-tone canto
cream and black top, harmo. inter;
owner. Suggested NADIA selling price.
$2.075. Olmstead's SELLS FOR
LESS" Our price, S1,7g5.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

MERCURY "a Monterey hardtop
power seats and power windows.
beautiful Coral and white finish
Wv tires. excellent condition
throughout. see to appreciate. only
SLAB; safety tested for your pro-
lection: 30-day written warranty
Ellicott st. NV. KE. 7-130S
MERCURY 80 Monterey 4-dr.; over
drive. r and h.. pine-tree green
finish; Immaculate cond.: 1895
HILL & SANDERS Wash's Oldest
Ford Dealer. liza Vermont ave
NV. AID. $4,000. Open ewes. til
-; Sat. til s
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

FORD 50 Customline VS. Fordor;
Fordomatic. r, and h. 2-tone. 5000
miles. Like new. Sl.S75: or best
ofIer Diplomat leaving town. FE.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

FORD 1851 Custom IS" convertible;
overdrive, new top, r. and HI;
won't stay long at $495. sos down.
BELL MOTORS. SOTO Wis, ave
NV WO. $4,000
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11
AUTOMOBILES FOR SALE

FORD 81 ,Customline Fordor sedan;
VS., standard transmission, heater;
l.400 miles; $1,000. HE. 4-34l6.
FORD 81 Ranch Wagon; Fordo-
matte, r. and h., WV; excel. cond /;
$l,345. OWNER, Hu. 3-4244 or
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

FORD SO Ranch Wagon and Coun-
try Squire; both have power steer
ing, power brakes. Fordomatic,
also have SIS and '53s: all cars
immaculate, real bargains: easiest
terms In town: 100 per cent guar
antee and 3-day trial Ii. 6-2626.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

FORD "a convertible: Fordomatic.
r. and h.: beautiful yellow finish,
black top: real sharp: 81 395. HILL
& SANDERS, Wash S Oldest Ford
Dealer, l1l4 Vermont ave NV.
AID. 4-4300. Open ewes. til 9, Sat.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11
BILL ADAMS

3NUY MINI. Ave. LU H-1UUU
Il Slick of Benning Rd
MERCURY so Monterey hardtop
sport coupe: beautiful chariot red.
r. and h.. Wv. tires. many ofher ac-
cessories; rear sharp car: must be
seen to be appreciated; warranted
8 months or 5000 miles. Special to-
day, ssh
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

FORD 1899 de luxe VS.; ,. race.
Pass SO d. c. inspection Com
pletely rewired. S175 or best offer.
IAn Mills 9rd Uyn Il S0t~
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

MERCURY 1854 Monterey sports
coupe: gorgeous Grecian green with
owner car; priced to sell at 81 j 80
ANACOSTIA ACP. -Plym-
outh. 18th and Good Hope I'd. Sc.
Il 4 Onl0 Omar. n IN
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

18th and r. l. Ave NE, LA. 6-8530
FORD SO Fairlane IS" Tudor DEM
onstrator; bucksEin tan and white:
Wv. tires, Fordomatic. radio, heater
and other extras; never sold, new
car title and guarantee, terrific
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

FORD 1896 Victoria hardtop: radio.
heater automatic, power steering;
yellow and black: very clean; low
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11
FRANK SMALL.

5000 Pa Ave. Sc LU. 2-9s27
OLDS 81 Super "SS" de /. Holiday
coupe, smart 2-tone finish. harm.
lounge int; host Of access. incl
ps. and brakes; guar. IL months or
5000 miles Suggested NADIA sell
lnR price 5000: Olmstead's
sSS ELLS FOR LESS our price
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

MERCURY AZ 9-dr. Custom sedan;
reliable transp'; $3.50 OF best offer.
MA. S-3771. Ext. sos after g pm.
week days, all day Sat and Sun.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

OLDS '53 SUPER "88"
Holiday coupe: cream and black top;
clean interior; r. and, h., hydra
matte: S1,10b. Bank financing.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11
MCKEE PONTIAC : ;

FORD 1885 Fairlane Victoria: H.
COO actual miles; black and white
finish. tuheleSS w W tires: 81 Coz
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11
AUTOMOBILES FOR SALE

NASH '53 Ambassador country club
hardtop: $1,000 actual miles; new
set tubeless Wv. tires; radio.
w. E. heater: $1,195. NASH AR
LINGTON, 20l5 N. Moore St, Arl.,
Va. south end Key Bridge. ia.
S-303U Omen ewes
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-01-11

FORD 1853 S-cylinder 4-dr.; stand
ard transmission; full price. $495
or Si5o down and S3o per mo,
st. NV, cor. Nth and Florida.
Evening star., 1957-04-27
BY EDMUND ]. BENNETT
Secretary. Suburban Maryland
Builders Association

Are home buyers looking for
split-levels, ramblers. Cape Gods
or two-stories?
Do they want Easements, ga
RACES. porcheS and recreation
rooms enough to pay the added
cost? What locality do present.
day buyers seek? How many pro-
spective purchasers are there in
each price range, and how many
members are in his family? Do
they want contemporary or ira
ditional architecture?
These are typical questions
builders ask themselves in plan
ming their home-building and
land development programs. The
present buyers market, tight
money" and other factors are
forcing builders to study buyer
preferences in advance to assure
sales.
These problems come on top
Of the normal ones. such as:
Bad weather. difficulties in CO.
ordinating the activities of the
40-odd trades and suppliers who
work on a house; obtaining ap-
proval Of subdivision plans from
the public agencies. and house
valuations from FILA, VA and
mortgage lenders.
In addition, builders require
large amounts Of borrowed anc
risk capital to develop land ano
build homes. A poorly planned
Evening star., 1957-04-27

local buyer wants from technical
publications and special work.
shops conducted by their own
associations.
6. They talk to FILA and VA
officials, their own sales staff,
mortgage lenders and manu.
facturers of building materials
to round out the picture on
buyer preferences.
Program Follows
The efficient builder then pre-
pares the program for his pro-
ject and sits down with his
architect to develop appealing
designs and workable floor plans
While the model homes are
going up. he organizes his
merchandising program. On
iopening day. the builder test;
the results by talks with visitors
If the builders market anal
ysis was thorough-going and
his plans drawn to reflect the
results, his sales will be good
ANY adverse comments will be
reviewed and the plans modified
accordingly.
Thus are the purchasers
wants made known to the
builder. Woe betide the builder
who forgets the buyer is still
kingl
Evening star., 1957-04-27

planners. to determine street,
sewer, water and drainage costs
and to evaluate existing and fu-
ture highways. schools. commu-
nifty facilities and proximity to
employment centers.
2. They survey buyer prefer
ences to get answers to the ques-
tions posed above. This is done
by questionnaires. personal In
|terviews, and review Of such
studies as the Women's Con-
Igress on Housing sponsored by
the Housing and Home Finance
Agency in 1856.
3. They review other technical
studies on buyer wants by the
Evening star., 1957-04-27

Small Homes Research Council
lat the University of Illinois. the
|HHFA and VA, and area eco
|nomic studies.
4. The success or failure of
builders in this and other cities
is canvassed.
5. They get information on
Evening star., 1957-04-27
Builders $64 Question:
What Do Buyers Like?

house can mean slow sales and
financial losses.
Market Analysis Made
To know" the home buyer.
most efficient builders make a
systematic market analysis along
these lines:
/. They study the raw land
available. with the aid of land
Evening star., 1957-04-27
CHEVY CHASE, MD.-74o3 CONN. AVE.
Between the Country Clubs
Open Sunday l2-7PM

spocous home situated double wooded lot with 27 ontose
Approximately 2420 dovns Den Dining Room Powder Room
orge modern kitchen with eotno and porch l
bsdroOms boh End Bedroom 3 Ground level basement
Excellent future Cos HOT WATER HEAT Gofose Yo
will osee this home Otfen real living. Priced mid 3os
Evening star., 1957-04-27

Five bedrooms Tor 4 bedroc
full boths-pIus fomiIy room
Complete 0enerol Electric XII
down living room with ston
dining room-oorooe.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1957-02-13

hotel all day to arouse interest
and blood contributions. One
will be at the front entrance on
Connecticut avenue and the
other on Seventeenth street NV.
Hospital nursing stats and
Red Cross personnel will be
called on as available and needed
10 help with the project.
A free baby parking" serv-
ice will be available to prospec-
tive donors who cannot leave
their children at home. Wives
of association members will be
present to baby sit.
Employees to Give
Many of the donations will
come from association members
and their employees, as well as
from other persons throughout
the Washington area. The asso-
citation includes nearly 100 shops,
banks, hotels. churches, restau-
rants, galleries and other busi-
ness firms in the Connecticut
avenue section between H street
and Florida avenue NV.
Area chairmen for the blood
donor drive include Donald
Doyle Robert Lyon. Mrs. Ethel
M. Fistere, Larry Hansen, John
Walsh, Albert Parker, Charles
Camalier Carlton Thompson,
Miss Resale De Vote, Isidore
Semsker, Leo NJ. Bernstein. John
j. Cost, Ivan Brendler. William
Tillery and Herbert Robinson.