Evening star., 1956-08-26


Isidore Gartenhaus, who with
his equally talented sons, Bert and
Donald, operates one of Washing
tons largest fur salons, advises the
fur minded woman always to deal
with a reputable retailer.
BUY from a man who clearly
labels the name Of the animal,
country of origin. whether dyed
or natural, and has prices that
are clearly visible-no codes"
In Fur Trade Over IS Years
A craftsman since 1919, Mr..
Gartenhaus learned his trade in
New York, starting as a cutter,
and rapidly advancing to fur styl"
ist when his extraordinary skill
with the tools of his trade was
discovered. Moving his family to
Washington In 1880, he continued
his career here as head of one Of
the city's most reputable fur work.
rooms. In 1945 he opened his own
modest store. All of his sons were
taught the fur arts "as early as
they can remember" A decade
later, he and his sons are today
the proud proprietors Of a fast
growing, modern fur institution.
located at the corner of 18th Street
and Columbia road NV. This fine
family organization provides thou
sands Of fashionable Washington
ladies with custom and ready
made fur wraps, fur care nd re-
pair and cold storage serOces.
Other tips by Mr.. Gartenhaus
are:
When Is the best time to buy?
Says Mr.. Gartenhaus: IF you
Iare looking for the largest up-to-
date selection and want to use q
Ilay-away plan, BUY NOW, IN
AUGUST. A reputable store can
give you an honest saving in
August. But, If you want last
seasons" styles, you have to wait
until next January and February
sales"
Furs Should Fit Your Figure
What type Of fur shall | buy!
"There is no direct answer that
can be given this query" Mr..
Gartenhaus says. 1T depends on
what the garment will be used for
dress, warmth, etc. There are
practical and attractive furs in
Ievery price range. You must buy
fur that suits your figure. A
woman. with an average build can
wear any fur. The woman with
more weight should have fiat,
short -haired fur. Tall, slim girls
can wear a longer-haired skin in
high and bright shades. Short,
slender women should wear shorter
hair coats with the stripes or
skins running up and down"
Hoio do I knotO il it's good fur?
"A fur must look good TO the
eye" according to Mr. Gartenhaus.
I''If 1t looks nice, 1t usually is. Furs
should be densely haired, with a
long guard hair and a woolly under
hair. The pelt should be pliable
and soft. Your furrier can tell
lyou which fur is durable, warm
and popular. Know your furrier
and the benefits he can give you.
"At Gartenhaus we pick our
pelts with pride. From mouton to
mink they are the best Of their
kind. We like to feel that our
customers do not have TO be ex-
perts, We are and will be experts
Tor them.
Those are answers from q real
expert But there Is more ! would
add, that do know for fact:
Among the furriers In Washing
ton, Furs BY Gartenhaus is known
for It's pioneering customer bene-
flts--such as no charge for credit.
free lifetime cold storage with
each new purchase. "trade-in"
plan. an unconditional guarantee
with every purchase and an old
school style Of friendly service
engendered by the good-nstured
Gartenhaus family Of furriers.
As a personal customer Of Mr..
Gartenhaus and as q representa-
tive Of his fine organization on
Radio Station WTOP. I am
always glad 10 recommend and
proud 10 do business with Furs
BY GartenhauS.