Montgomery County sentinel. [volume] (Rockville, Md.) 1855-1974, 1955-01-20
Jury Finds -.
Continued from Page y

was foreman. DR.. Gallup, direc-
tor of the American Institute of
Public Opinion, has headed the
jury ever since. Machinery for
the submission of formal entries
and a selection process to pick %
finalists to appear before the
jury also were established.
The following wear Look Maya
zine replaced the Minneapolis
Star-Tribune as co-sponsor, and
Vernon c. Myers, publisher of
Look, became a regular member
of the jury.
Interest in the contest mount
ed steadily; in the current COM
petition 225 communities, an all
time record, were nominated for
honors. Members of the ALL
America jury = persons of ma
tional standing the fields of
municipal government and citi-
zen action = journey to the city
where the jury is sitting from
all over the country to play their
part. Delegations representing
each of the finalists travel an
aggregate of many tens of thou
sans of miles for the privilege
of appearing before the jury.
In addition to sponsoring the
National Conference on Govern.
n1ent and the All-America con-
test, the League publishes the
monthly National Municipal Re-
view. clearing house of news
and comment in the fields of
state government, local govern
ment, and citizen action to i'm
prove both.
The League also publishes a
number of popular pamphlets
and technical studies in its area.
It's model laws have served as
the basis for or have influenced
legislation in every state in the
union. The organization is wide
ly known as the backbone of
the good government movement
in this country.
Winning of an All-America
Award is usually an event of
major significance for the victor.
Success in the contest is source
of enormous local satisfaction
and of inspiration for renewed
civic activity.
Winners usually hold meetings,
some of which are attended by
thousands, at which an officer of
the League assisted by a repre-
sentative of Look presents the
award to the mayor or another
leading citizen.
Widespread national and local
publicity and recognition of the
winners achievement attend the
award. Look Magazine devotes
several pages of pictures and
text to the story. This year
Looks story will appear in the
February 8 issue, on news stands
January 25.
Some of the winners are the
subject of the Citizens at
Work" radio series, sponsored
by the National Municipal
League, which is heard over
national network and over ap-
proximately $50 independent sta
lions. Recordings of this pro-
gram are used by numerous
civic groups, chambers of COM
merce, universities, schools and
other organizations and institu-
tons.
Winning cities have employed
many methods of using the
award to develop civic pride.
Scranton, Pa, for example, held
a gala parade. Port Angles,
WASH, capitalized on the public
enthusiasm generated by its
achievement by using it as the
occasion to announce several
new projects the city government
intended to undertake.
Nearly all the cities use the
devices of the advertising indus
trv to make the most of the
opportunity.
Because the National NUM-
cipal League, after long expert
ence, is convinced that better
local government is no one'shot
operation but a continuing need
recurring constant effort by gov
eminent and the citizenry, the
All.America Awards will be car
ried on next year. A greater
response than ever is anticipated.