davidaulloa/AmericanStories huggingface dataset:
Evening star., 1953-06-07
Open Wide, Please, 1t Won't Hurt Bit

Editors note: For nine years
DR.. J. Roy Bourgoyne, noted
oral surgeon and staff member
OF the University of Tennessee
College OF Dentistry, has been
experimenting tDith hypnosis as
q dental GneStheSiG. To demon
StrGte hotD tDeH it Dorked, he
agreed to extract the last tDis-
dom tooth of Associated Press
StG6er Russell Bruce, NTH an
other A. p. reporter. Bill Crider.
as observer. Here is their
st0Ty.J
BY Bill CrideF
with Some Help From the Pasi6nf)
MEMPHIS.-When the den-
tist counted flve the patients
eyes fiuttered open. He flashed
an excited blood -f1ecked grin.
II knew everything that hap
pened," he shouted, "every-
thing!"
He had just been brought
out Of a brief hypnotic trance
during which q wisdom tooth
was extracted.
He has yet to feel the first
twinge Of pain. There was no
''poSt-extraction hangover
the aching misery common in
conventional cases when the
numbing aneStheSia wears off.
During the trance the pa
tient was told he would feel
no pain after being awakened.
He hasn't. Several years ago,
after a comparable extraction,
the hangover" laid him low
for a day.
This experiment to illustrate
the power of hypnotism as a
surgical tool was conducted by
a noted oral surgeon, DR.. j.
Roy Bourgoyne.
The patient was Russell
Bruce. 26, an Associated Press
reporter. The procedure went
like this:
Mr.. Bruce, thoroughly briefed
on what was to happen, leaned
back in the dentists chair and
obediently stared at the only
light in the room, a dim over
head globe.
DR.. Bourgoyne took a COM
Portable stance beside the
chair. His voice was level and
monotonous.
concentrate" he said. Re
lax Watch the light
It will help you Help you
i. Your eyes are very, very
heavy =. Your eyes are
closed. :"
Then DR.. Bourgoyne i'm
modified his patient. It was
easy. He simply told him his
arms were terribly heavy.
Bruce's arms, folded across his
stomach, slipped heavily to his
sides.
(Mr. Brnce-AS the hvp-
noStS began to take effect
/ felt completely RELAXED.
HoWeUer, / neUer lost con-
SciouSneSS. I tried to raise
my arms, but couldn't. Ma
eyes 10ere shut. I couldn't
open them.)
The doctor droned: Nov
your mouth is beginning to
open Wider Wider /.
Your jaws are feeling numb.
Your jaws are very, very
numb. :"
(Mr. Bruce-I 1DGS unable
to decide IT my jawS Dere
really numb. This .1orrted
Evening star., 1953-06-07
information Agency

A new group, the United
States Information Agency.
would be created to run all
propaganda and information
Evening star., 1953-06-07
QUO a week per SIS purchase

NOTES: Choose from these honored names:
(CHINA) Lamberton, Royal Cauldon Rosenthale.
Haviland American and French, Arzberg, Royal
Worcester, Flintridge Bing g. Grondahl DAN
iSh). (CRYSTAL) Fostoria, Hawkes.. Stuart.
Tifhn, Libbey, Imperial, Leerdam, Bryce
A 5-piece china setting includes dinner plate,
salad plate. bread and butter, plate, cup, sau-
Ger. Our Tabletop Counsellors can help
you choose china, crystal and sterling to match
each other, and your own decorative schemes
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05
Jury Holds Clerk, 10,
In Death Of Pedestrian

A coroner's jury yesterday
held an 18-year-old Pentagon
clerk for Municipal Court action
in the pedestrian traffic death
Of Sterling Taylor on Febru-
ary II.
Charles B. Sneed, colored, of
the 500 block Of Virginia avenue
Sc, was driving his car west
on Virginia avenue when it
struck Mr.. Taylor at Second
street Sc. police said. He died
several hours later.
Mr.. Taylor, q 26-year-old col
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05

ored chauffeur, lived at al L
street Sc.
Sneed testified yesterday that
he had swerved to avoid hitting
another car just before striking
Mr.. Taylor. Sneed is also facing
charges Of driving on the wrong
side of the street and failing to
yield the right Of way to a
pedestrian.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05
Junior miss dresses
at great savings, 500 to 600
sOere 1925 TO 1925

A group Of 200 junior dresses including
royon erepes, royon toffeto prints and
oil woods. After-five and semi-dYessy
styles in assorted eolors, 3. TO IS.
so Junior Suits, wool gobordine, dress
noker and classic styles in, voried colors,
S-l5. Were 1895 to IS. 90. Now 100
IS Junior Reineoots, royon eobordine,
assorted eolors with plain trim, junior
sizes. Were 1926. Now -7.50
IS Junior BIouses including royon veIve-
teens, royon foiIles. wool jerseys and cot-
tons, various colors, o-l5. Were 3.o5 to-
1875. Now l.95 to 3.95
IS Junior Skirts. oil wool. royon eobor-
dine and corduroy. Also royon foIIe.
Many colors and styles, e-l5. Were
SOS to 1925. Now -1. 95 to 7.95
100 Junior Sportsweor, including shorts,
tee-shirts and bothino suits, assorted
styles and colors, junior sizes. Were los
to 8.o5. Now 94e TO 5.94
10 Junior Corduroy Jackets. lined, os-
sorted colors, junior sizes. Were 1875.
NOW
Down Stoirs Store, Junior Miss Apparel.
Main Building
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05
save 4.29 on boys
jackets, 6.66
aOere 1925
were W.25

l6 in group, Sureeat style. Choice Of.
houndstooth check with meuton collar,
quilted Eayon lining, Gnehor buckle. Also
corduroy with self eolIar. Solid eoIors.
sizes Is. lS, 20. E.
l36 Boys Dress Stacks, some irreoulors
IN the group Solid color eobordines,
checks and fancy royons. Sizes s to II,
10 to 10, n to 81. Were 7.95 to 1895.
l,l00 pairs Boys Famous Moke Hose
with slight inperfections. Heavy crew
style in solid eoIors, fancy weoves and
ribs. If perfect would be SOC to 85c.
Nov 39e to 55e
Down Stoirs Store, Youth Center,
Main Building
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05
growing girls
shoes at savings, 3.99
,e,ere e Of 10 QQS
,Oere 6.05 to 8.05

so RoiFs in styles for dress-up or school.
Included are white calf. black suede,
brown leother. Broken sizes 4 to 3.
80 Poirs chiIdEen's Borefoot SandoIs
and Growing Girls Shoes in broken sizes.
Were 4.o5 to 7.o5. Now -----. 2.6s
n Pairs Suedine BoIIerino Style Shoes
in green or block. sizes 5 to 8. Were
I.So. NOW ---------------
Down Stoirs Store,
Youth Center, Main Building
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05
girls apparel
at savings, 100
rCerR LOS II 2QS

Included in this group Of as pieces ore
cotton skirts. nylon sweaters. wesskits
end dunsarsss. sizes TO "a.
IS Girls Corduroy Joekets, toppers and
eopes; broken sizes 7 to IA. Were 7.e5
50 Girls Blouses and Pole Midriffs,
broken sizes and colors. Were 90 to
l.95. Nov
80 Sub-teen Dresses In royon, dressy
styles, some cottons, also wool skirts;
sizes 7 to Ia. Were 5.e5 to s.95. Nov,
$50
100 Girls FlonneI- lined DunsoFees, blue
denim with pIoid; sizes TITO IA. Were
Down stoirs Store,
Youth Center, Main Building
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05
brunch coats
at savings, 2.39
sOeye 500

100 from which to choose, oil with black
background printed In rose, orchid Or
blue. Sizes Ia to a.. IAN to 24h.
20 Maternity Dresses and Joekets, plain
and printed styles; sizes 10 TO 20 IN
group. Were SOS to lo.e5. Now.
$40 10 7.50
Down Stoirs Store, inexpensive Dresses,
Main Building
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05
misses all wool COATS
greatly reduced, 17.25
sOere 500 to 1925

SO In group Including eIl-wooI sIeeces,
twGsds end checked susdes. Some are
spring weight but most are winter eoots
with warm intsElininss. Beige, red. pink
blue 81 geld; sizes 10 to Is.
Is Misses Suits, olT-wooI tweed, novelty
weoves and sobordine. Al fully lined,
hand finished details. Also 5 block suede
coots, l0-l6. Were $500 to 1895.
Nov 90
81 Misses Unlined Cotton Pique busters,
oil seams sewn, adjustable sleeves; black.
white, yellow. 1915. Were s.e5. Nov,
$50
Down Stoirs Store,
Coots and Suits, Main Building
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05
luggage greatly reduced
VI off or more

Some seconds and slight irreguIors Of two Of the
most famous names in Luggage. We cont say who's
il IS but you'll find Il on every piece in this group
All wood construction, solid bross hoFdwoFe, ruyon
celonese lining, heavy Plastic cover (washabIel,
bumper edge. cooEs: ginger. ton green, blue, some
with contrasting white binding Not ell sizes in oil
eolors but many matehins pieces.
II perfect NOW
Is Train coses. Is" 0vemifers, 1926 to
Is" oveniteFs. Il" Weekenders- 1895 S.25
4 Weekenders. "a" ---------- 1850 $50
IT PuIImons, Is" ------------ 1886
2Lo5 1850
e Eitsed Wardrobe coses, IL 1885
24.o5 1880
SAn prices plus 2oa6 Federal tox S#
Down Stairs Store Luooooe. North Building
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05
reduction On
light fixtures, 7se
s,ere I.99

Just screw inss socket. Hides
bulbs and unsishtIy fixtures. For
kitchen, living room and bedroom.
Just 800 Of these Minute Mount
light fixtures in group.
Down Stoirs Store,
Lomps, North Building
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05
eoFsets and bras
reduced for clearance

% Pink NyIon Longtime Bros, sizes "a,
40 to 46 in B cup; sizes "a to 40, a
to 48 in c cup. Were 2.o5. Now l.7s
II Pontie GirdIes, front Ripper, detoeh-
oble crotch, pink royon or cotton; sizes
SO to A, 48 to 81. Were SOS. Nov,
80 Longtime Bros, front Fastening. nyIon,
cotton or royon sotin. Slightly irreeuIor.
II perfect would be $50. Now ITO
Down Stoirs Store, corsets and Bros,
Main Building
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05
wonderful savings on
drapes and curtains

Were NOW
100 Pairs Of Bark Cloth
Dropes with center val
once. 90" long. Hunter
green, oroy. ehortreuse,
VINE --------------- lily Lay
80 Poivs Royon FoiIIe
Dropes with valance, 90"
long; assorted colors- 2.95 liz
IS poirs Ruffled Bsrk
Curtains swith ruffle tie
books; assorted colors
with white ruffIe 2.o5 1874
; Pairs EsssheII Ninon
TailoFed cuEtains Fps 1874
rs Poiss Floeked Rsyen
TeiIoFed Curtains $500 2.95 1874
Down Stoirs Store, Curtains,
North Building
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05
underwear greatly reduced
from our regular stock, lac
vere $50 to $50

Included are brushed FGyon bed joekets.
cotton o. Fayen knit gowns, Fayon pa
jomos and slips, cotton unionsuits
tIobeled for wool eontent). Assorted
styles. eoIors, sizes. Some irresuI0rs in
eIuded.
Down Stois Store,
Lingerie, Main Building
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05
misses and Wonnen's
dresses reduced, 500
a,ere 2QS Ia I2QS

IS dresses end On sssoFfMsnt Of febries,
styles and ecloEs. cosuoi end afser-five
styles included. 1910, i4M -z4h.
Down Stairs Store, Misses and
Women's Dresses, Moin Building
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05
wonderful savings
on hosiery, 35e pair,
3 pairs for 100
,cere I.49 and $50 pair

200 pairs in she group including nyIon
mesh end cotton Isle In block and white.
Sizes eN 10 II. e
Down Stoirs Store,
Hosiery, Main Building
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05
" price or less
robes, busters, IoungIng
pajanlas reduced

From cur resulor stock, oil greatly re-
dueed. Assorted styles. coIoFs; broken
sizes. Included ore cotton or royom
quilts, cotton pIisses, eottons and reyons.
80 were 5.e5 to 7.e5. Now-----s.Se
20 were s.e5 to 1925. .Now-----4.47
Down Stoirs Store,
Robes. Moin Building
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05
Wonen's gloves
reduced, 79e pair
arr
,cere I.65 pair

l55 poirs In group, wsol jersey Or double
woven cotton. Some brown, white and
bright shodes. Broken size range.
Down Stoirs Store. Gloves, Main Building
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05
misses bIouses at
great savings, 99c
y.,or1 IQS
Wlere I.95

40 classic Foyon shirts by fomous Terry
Lee. White only, sizes 81 to 80.
Down Stoirs Store, ,e
Blouses, Main Building
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05
mems aIl.WooI sweaters,
.esys SOS 10 8.2

4. - y
50 n group IN populor eoot style.
Blue. red. white and green; sizes
36-4z, but not every eoloF in
every size.
81 Mems Sport Shirts, puckered
nyIon corduroy, olI-wooI or port
wool tlobeledl. Medium size only,
long sleeve. Were 500 and 5.95,
2.99
1874 Mems Cigarette Lighters, were
l.UU 49, Z9e
226 Mems Belt Buckles, initial
style but nor every initial in the
group. Were l.5o. Now, odd
20% Federal tox. -30e
Down Stoirs Store,
Mems Furnishings, Main Building
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05
save CSC to .1.95 on
mems shirts, 100
fe,are LOS tn .2Q5

. Dress shirfs with fused eoIIars
and spEeod collars. Sonfovixed
.(shFinks less than ! % in white
eotfonS.
. Broken sizes in the group.
. Sport shirts in small size only,
broodeIoth and royon.
. Slightly iFFesulee and first quoI.
ity.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05

group Of boys suits and girls dresses
l.s5 and 2ss
il perfect scould Be 2.05 to SOS
800 pieces II The group including iresuo and faetoy
seconds Cotfons and eorduroys IN fodder sizes to ;.
Many different styles.
800 Pairs Of Socks irreeunr mostly postels sizes to
ia. If perfect would be 3oe Nov 2scs for Loo
Down stoirs Store Youth csntsr, Main Building
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05
Women's famous name
flexible walking shoes, zee
.uo~e lOS
svere

500 pairs In black. brown. red or blue
suede or leother. Not every size in every
style. Sizes 4 to 10. Marrow, medium
end wide.
10 Women's Slippers in assorted styles
and colors; broken sizes. Were z.95s
200 Plestie Stedium Boots, fur trim,
block only. Small, medium. large and
extra Jorge. Fits high, medium and flat
shoes. Were 2.o8. Now-----99e
Down Stors Store,
Women's Shoes, Main Building
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05

W0men's corduroy scuffs with
foam rubber soIes, III pair
sCere 100 pair
$50 pairs in red. green blue. Choice Of smell medium
large and extFu-IoEse sizes. Wonderfully comfortable
completely washable.
Down Stairs Store, Hosiery Main Building tasr
Women's COTTON denim oxfords
with foam crepe soIes, 3'ss
$50 pairs in the group ideal for play, sports and
Feuxoton Choice Of foded blue, green, sand fan
and charcoal sroy but not every size IN every color.
Skies 4fo 9. AAA 10 g.
Down Stairs Store Wonen,s Shoes, Main Building
double woven cotton gloves, l.2s pair
il perfect aCould be 200 and $50 O
400 pairs in shofie and fouFbutton classic styles Some
novelties included White and eooFs but not ell
sizes in ell styles and coors. Slightly irresuiur Sizes
70 7k.y
Down Stairs Store, Gloves, Main Building
nyIon hose al wonderful savings, 3D. pair
If perfect ,oouId be LOO to I.5O
TOO pairs included in the group, oil with very slight
irregularities Assorted styles il brand new spring shades,
sizes 8Iz 70 IOh.
Down stois Store Hosiery Main Building
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05
notions greatly reduced
some H2 price or less

III ctE VVGIS INV
$50 Mems Sheped Suit l7ces.,
Hangers with bar, plastic SAC 6/l.0O
20 PIosfie Hat Boxes,
nested SET of two. Pink,
blue, green or yellow 4
trim with matched ribbon 3.95 400
40 Boxes Of Buttons,
400 in various sizes,
colors, shapes. Also nee 100
dies Toll in one box) - 1873 box
200 Aluminium ironing
Board Covers, fit stond-
ard 81" size, cuts down
on ironing time LOO z5e
1000 yards Elostie, l.
yard pieces, many widths Toe to
! from |" to 8" Soc yd. &c I'd.
so PIastie Aprons, as
sorted styles and pot 1.loto
terms ----------7- l.se sse
80 FIoor-type Shoe Rocks,
fit nicely in any closet, l.39 t.
tkeep shoes off floor - l.69 S6e
J. Many other items not listed
Down Stoirs Store,
Motions, North Building
Evening star. [volume] (Washington, D.C.) 1854-1972, 1953-03-05

girls and sub-lssn nyIon Houses, q
if perfect ,could be 2.95 to 3.05
Evening star., 1953-12-13
Citizens Meetings Listed

Church. Riggs and Beechwood
roads. Lewisdale. Md. The speak
er will be Louis Kutsch, super
visor Of assessments in Prince
Georges County.
Suitland - Suitland (Md.)
Community Hall.
Upper Sligo-S Sligo Park Golf
Course clubhouse. Forest Glen
road. Silver Spring. Md. $3.50
pm. T. E. Bishop. Of the Federal
Bureau Of Investigation, will
speak on manhunts for the 10
most wanted criminals in the
country.
Wednesday.
Beltsville : Vansville District
Beltsville (Md.) School.
Capitol Heights-Fire Hall,
Sixty-f1rSt street and Central
avenue, Capitol Heights. Nd.
Evening star., 1953-12-13

8:l5 pm. A Christmas party win
be held.
Del Ray - Mount Vernon
School, Mount Vernon avenue,
Alexandria, Va. Speakers will be
Capt. George F. Everly Of the
Alexandria Police Department
and Kenneth Smith, director Of
the city's TRAFFIC Control Depart
me1t.
Broyhill Crest - Woodburn
School. Gallows road and Hem
lock drive, Falls Church, Va.
Christmas programs will be pre-
sented at Gas and sos pm.
Kentland - Kentland (Md.)
School. Robert Matthias. former
assistant Prince Georges County
attorney, will speak on the legal
aspects Of the community be-
coming a special-improvement
district.
\ Thursday.
Templeton Knolls - Riverdale
(Md.) Firehouse, 4714 Queens
bury road.
Evening star., 1953-12-13

DR.. Virginia NJ. O'Neil, of the
Youth Council and Henry p.
Palmieri. director of social work
for the Juvenile Court will dis
cuss juvenile delinquency at the
meeting of the Connecticut Ave-
nue Citizens Association at 8
pm. tomorrow in the All-Souls'
Episcopal Church, $500 Cathedral
avenue NV.
Schuyler Lowe. director Of
general administration for the
District. will discuss the press
ing needs Of the District at 8
pm. tomorrow at the meeting
of the Kalorama Citizens As
Sociation in the Adams School.
Twentieth and California streets
NV.
John De La Mater, secretary Of
the Mount Pleasant Citizens As
sociation will be honored by his
group at a dinner at 8 pm. Tues
day in the Kenesaw Cafe, Six
teenth and Irving streets NV.
Other meetings scheduled for
the week, all of which begin at
8 pm. unless otherwise noted,
are:
Tomorrow.
Arkansas Avenue - Lutheran
Church of the Incarnation, Four
teenth and Gallatin streets NV.
Brookland-Brookland School,
Tenth and Monroe streets NE.
Burleith-Gordon Junior High
School, Thirty-fifth and T
streets NV.
Glover Park-Stoddert School,
Thirty ninth and Calvert streets
NV.
Tuesday.
Cathedral Heights Cleveland
Park-St. Adams Church parish
hall, Massachusetts, and Wis
consin avenues NV.
Petworth-Barnard School,
Fourth and Decatur streets NV.
Wednesday.
Bradbury Heights-Bradbury
Heights Methodist Church, 1900
Bowen road Sc.
The following meetings have
been scheduled in nearby
Maryland and Virginia:
Tomorrow.
Berwyn-Berwyn (Md.) Ele-
mentary School, Branchville
road entrance. Mrs. Mary Had
ley, Of the Prince Georges
County library system. will
speak on her work, and Mrs.
Irma Bogdanoff, county civic
leader, will speak on juvenile
delinquency.
Montgomery County Civic
Observation-Disclosures Jun
ior College, Takoma avenue
and Woodbury. drive, Takoma
Park, Md.
West Hyattsville - Trinity
Lutheran School. Thirty-sev-
enth avenue and Longfellow
street, West Hyattsville, Md.
Community transportation ia
cilities will be discussed.
Tuesday.
Glenview-N -Northbrook-Chu
OF the Atonement, 10609 Georgia
avenue, Silver Spring, Md, 1880
pm. A Christmas party will be
held.
Lewisdale - Trinity Baptist
Evening star., 1953-10-06

leo presents a program of Mexi-
can music.
1918, WMAL-President Eli
Senhower: An address.
TeIevision Today.
1880, WMAL - Cavalcade of
America: Reginald Denny and
Barbara Billingsley co-star in
"Stolen General"
1880, WTTG-Hans Christian
Andersen: The first of a new
series of films made in Denmark
and based on the tales of the
Danish writer is presented.
500, WTTG-Theater Tonight:
william Prince and Geraldine
Fitzgerald star in F. Scott Fitz-
gerald's Babylon Revisited"
$500, WNBW - Milton Berle:
Eddie Fisher and Edward G.
Robinson are guests.
800, -Fireside Thea
ter: George Nader is featured in
Refuge"
800, WTOP - This Is Show
Business: Sally Forrest is guest
paneliSt.
$3.50, WNBW-Circle Theater
The drama is "Tour of Duty"
with Jackie Cooper.
$3.50, WTOP-SuSpense: Quen-
tin Reynolds narrateS Death at
Skrikerud Pond"
Evening star., 1953-10-06
ANGELS of Video Boxing
Are WeN-HeeIed Types

I round. For this it pays $3,106,-
900. About $1,040,00O goes for
the fights, an average of $780,
900 per week, including the
boxers share. For the occasional
big fights the rates are higher.
This series started in 1850.
Radio also was used at first,
but was dropped after the
sponsor decided TV did a better
job. These matches also are
arranged by the International
Boxing Club.
A somewhat different deal has
been worked out by the Dumont
network for it's fights from
Brooklyn on Monday nights to
a 27-station hookup. For a
year and a half it has been
paying the Eastern Parkway
Arena. an independent, $4,000
week for two hours of fight
ing. That includes $4,000 for
the top flight fighters, the rest
going to the promoters. The
network bears the relay cost,
with local sponsors co-operat-
ing in some instances.
Both network and fight Of
f1cials say the deal has been
financially important in helping
maintain the arena.
X X X
SATURDAY BOUTS. For the
ABC-TV Saturday night fights
coming from various cities out
side of New York, the spon-
sor is Bayuk on 81 stations
at a cost OF a million and a
quarter dollars a year. About
half of this is for the rights,
paid to famous sports, another
i n d epen dent matchmaking
group. The fighters share of
the weekly fee is around $13,-
600. ..
Meanwhile, the dispute over
the boxoff1ce question continues.
One side contends TV has hurt.
The other admits that may be
so, but counters that it has been
paying back and stirring up new
interest in the sport among both
fighters and fans.
To the argument that some
fight appear produced strictly
for TV comes the response that
while certain changes have been
made, each event is billed as a
regular public exhibition with the
usual admission fees. Some
times crowds are small, but that
is said to be governed by the
popularity of the fighters. It is
true that TV, demanding a
steady weekly fare, has brought
about a regular flow of bouts,
some only fair.
Lately most of the boxoffice
argument has centered on cham
pionship matches. One plan
now universally used is the
blackout of TV within so miles
Of the city of origination, even
where the fight has been sold to
theater television, as in the re-
cent Marciano-LaStarza heavy
weight battle which went to 45
theaters in "a cities. The $780,
600 rights fee paid by the the
aters compared to the $500. 900
by the network sponsor for the
previous Marciano fight.
The blackout rule will be in
effect for the next title event,
the Randy Turpin-Carl Olson
middleweight bout in New York
October 81, which will be on net
work TV via CHS.
Evening star., 1953-10-06

Harry Macarthur, The Stor's tele-
vision editor, is on vacation. His COL
umn will resume on his return.
this an estimated three million
more for network time and re-
lated costs, and the grand total
passes an impressive six millions
"a real business itself.
Pioneer sponsor in fight tele-
casting is Gillette, which also
goes in heavily for bowl football,
world series and other big sport
events. It uses "a stations of
NBC-TV on Al Friday nights
for bouts from New York and
other arenas, plus an occasional
championship match. This sched-
ule was begun on radio in June
1941, and is still carried by ABC.
Television was added September
90, 1914. There was only one TV
station at the start.
WV S-\I11-
lette gives no figure on its an
nua1 fight purse. but al million
dollars for the rights would be
a good guess. It paid an extra
$500, 900 for the one-round Mar
ciano-Walcott fight in Chicago
last spring.
Network costs add another
million to bring this sponsors
yearly total to well over two
million. BY agreement with the
international Boxing Club,
which arranges the bouts, $4,000
Of the rights fee is divided be-
tween the boxers each week. Ar
rangementS for championships
are separate.
Another big spender is the
comparative newcomer, Pabst,
which uses Wednesday nights on
72 CBS-TV stations the year
Evening star., 1953-10-06
TeIevision Tomorrow Wednesday, October T. l95

WTe-o c'[ ns 1885, Early BIRD eat' a. News ,2s Midday Chapel
- Jm6'se; Paul Dixon show; Matinee for YOU lambs sa%sO
BuNet
hollywood Matinee; ats Ruth Cane $780, Miss Ruth Bandssnd Matinee;
UCOck Thste-M q. Ford
L.
Arthur eOdfy; 1t15 Bill Baird Strike
Of
4