Evening star., 1953-05-08

sariy Consider you please the case of the Yankees
They shooting for their fifth straight world championship
goal attained by team and by manager who
in this happens to be Casey Sengel Probably they'll
make it, too The players will be trying because it's bread
and butter-World Series shares Endorsements public
pearances higher pay in 1854 etc. Because baseball
essentially honest sport the management will leave stone
unturned in pursuing fuhllment of the quest.
Yet pennant No. likely cost the Yankees, just
the other four costly For instance when Stenge
his first in 49 the draw 2283676 For his fourth
in so the fan turnout only 1629665 Everybody
love winner but doesn't follow that the public will pay
to watch.
Nor is the public to blame Why 90 to ball park espe-
cay conditions when the is in parlor
for turn Of dial? And especially why when live
In town like Washington Philadelphia Pittsburgh,
where real effort he Phes excepted) is made to
winner? this score televson is blameless When
the last time the Mats had wnner-19S3? That was 20
years ago.
THE HIGH IRONY OF TT ALL is that Washington isn't
hurting While it curious fact that the Yankees attend
falls off time they win pennant Mr. Grfaths
tidy little operation consistently pays off, He spends a
minimum offers hope for the future and yet manages
pretty we'll because he is operating in hungry one-team
heterogeneous city, often called the best franchise IN baseball
On the hand Perrin and his associates dumped
hundreds of thousands of dollars into Boston, trying to pro-
They did not do too badly in 1948 probably
the fattest the sports history Perin won pennant
and the Braves played to customers Last year they
palry 8 people and forced to leave town.
Where is the justice here?
And the Yankees Since they lost an aggregate
Of admissions although winning each The
Giants winners, have lost nearly half million
The Dodgers also winners have lost upward OF 100000
NOT ALI. BASEBALL PEOPLE candidly willing to
discuss the issue Some point accusing finger at telev
sion with the palm of the other for the
payo asinne to suppose that they don't realize TV
is of the factors hurting them How many televson
receivers few hundred thousand? Today
there 20 million It's asnine because the club
keep demanding bigger fees from the medium each
year.
Baseball attendance at this point is "a cent of last
year. dangerous dip Douby because last year was bad
executve-a vice president eSSwaS naive
enough recently the Skimpy crowds trend
"Wat until improves he said bandly, and
you'll increase in attendance where racing has
been picking up. Has televson hurt horse racing?"
Oh brother He's talking funny when he remarks thusy
Televon boon to horse racing projects the sport on
trinated It makes Native Only thing is,
the bug has bitten how is tevision receiver going to
help person place bet You've got to the track
simpler but not precisely convenient become established
with a bookie.
EVER SINCE HE SUCCEEDED Matt Wnn president Of
Churchill been people who have come to
praise Bill bury him. Corum is par-tme race
president and sports coumnist He has his
critics. but this be said for the genteman He knows
when and If to televise
Kentucky Derby for instance sponsor wanted
buy up the rights to the show featuring that gray
haired star of turf and RADIO Native Dancer Wait
said in effect until have sellout Then will
SELL only for lower price but I'll donate the tele
vision fee to the Red Cross"
Mel Allen who shared the mcrophone with the erudte,
factual Bryan Field the morning Of the Derby
got awfuly short notice. but reckon Brother Corum
got his sellout Otherwise, why am here?"
The Derby sellout Probably 1t was the biggest
crowd 79year the classic Those who throw
at Corum had criticism this
Unlike baseball people he sold his product first and