Evening star., 1953-06-15
On the Air

| OA14CO11A1SC ~. Id 11dI u W u1I
derstand the people in charge
Of television programs. They
continually try to foist inept
shows on the customers while
complaining that they just can't
find time for other programs the
viewers indicate a yen for. There
is, for example, "The Gold
bergS."
This 23-year veteran of broad
casting was highly praised when
it made the transition to TV, by
both professional critics and the
amateur ones who buy the things
the television advertisers sell.
But it has been missing for some
time now, unless you want to
count those appearances of
Molly Goldberg on the Milton
Berle show.
This, of course, is hardly the
time to complain, since today's
news is that "The Goldbergs''
will return to NBC-TV. It does
seem, though, that NBC, if it
really had tried, could have
made better use of the program
than as a summer replacement,
which is what it will be. 1.-THE
GoldbergS,' starting July 3, will
fill in on Friday nights at 8 for
the vacationing Dennis Day
Show"
If NBC would like a list of
summer replacement calibre
shows ii had on the air while al
lowing "The Goldbergs" to sit
this one out. any of us could
come through.
Molly, incidentally, will have
a new husband. the third on TV,
when the show does resume.
Robert H. Harris will be playing
the role this time. Gertrude
Berg, of course, will continue to
write the weekly comedy-drama
and play the leading role and
Arlene McQuade Rosalie) and
Eli Mintz (Uncle DAVID will be
back in their old parts.
\ X X 4
PROGRAM NOTES - ABC
radio and television programs
will spend the week saluting the
goth anniversary of Don Nc
Neill's Breakfast Club" heard
week days on ABC from 9 to 10
am. The program itself will do
its celebrating on Tuesday, June
%, on television as we'll as radio
for the occasion. CHS tele-
vision has scheduled a series of
13 race events for summer Sat-
urdays. Starting with the Car
ter Handicap at Aqueduct on
June 27, there will be a race
televised every Saturday through
that on September 19 at Aque-
duct. Monday, July 6, will
bring two new shows to the
NBC-TV schedule. Name That
Tune" music quiz created and
produced by Harry CStop the
Music") Salter, will be in the
8 pm. half hour. Glamour
Girl" new audience participa-
ton show done in Hollywood
will be on from 1920 to II pm.
NBC-TV also is getting a
junior version of the Ford Foun-
dation Radio TV Workshop
Omnibus" but not until fall.
When it does come on, it is ten
tatively scheduled for $3.50 Sum-
day afternoons.
n X X y
TRANSFORMERS old lei
surely days are gone in Holly
wood. Time was when the
measure of a pictures shooting
time was in days and a director
and his stars would be regarded
as geniuses if they brought a
picture in a day or two or three
ahead of schedule. That was
before the telefilm became big
business. A note here at hand
records the joy experienced by
all those concerned with a TV
film Merle Oberon just made
for -Four Star Playhouse" Miss
Oberon, it says, 'broke all
records" when the film finished
four hours ahead of schedule!"
Exclamation point supplied by
excited publicity man.
\ X \ \
NOT TOO PERSONAL Jane
Pickens, who has been touring
the country with a series of IT.
hour telethons for the Cerebral
Palsy Fund, will do one here
- HH-@N VAIN