davidaulloa/AmericanStories huggingface dataset:
The Key West citizen. [volume] (Key West, Fla.) 1879-current, 1953-06-18
By SAM DAWSON

NEW YORK R-How to ward
off business Siump-or lick one
if it develops when defense spend
ing easeS-iS being studied today
by many businessmen.
Some are sure they've found
good answers-increased advertis-
ing, greater output and selling eff
fort, s'reSearch, Few products.
Here's a sampling: Invest
heavily in telling the world
about your product through
advertising" eolnselS Lee Hast
ings Bristol, president of Bristol
Myers Co. He says that gives a
company competitive advantage
over any rival who tries to re-.
trench. Bristol says his own COM
pany did just that during the de-
pressed thirties.
He also plugs hard for putting
educational content into advertis-
ing as a public Service"-his own
firm stresses its dental health
claims for an ammoniated chloro-
phyl toothpaste.
Such advertising by the industry
has increased the use of dentrificeS
so per cent since l945 Bristol says,
with population growth playing on
ly a minor part.
An increase in advertising ex-
The Key West citizen. [volume] (Key West, Fla.) 1879-current, 1953-06-18
Vacation
Is Result OF
Plan
III Women From
Indiana Factory
To Fly To Europe
BIZ RoRERT coLpENsTEIN

CHICAGO IA 10-year dream
bought" with meatless sand
wiches and old Easter outfits will
come true next month when 141
factory women and office workers
take off for a mass vacation flight
to Europe.
The women plan to tour six
countries and visit the Pope and
Ambassador Clare Boothe Luce in
Rome. They have asked Queen
Elizabeth of England and Queen
Juliana of The Netherlands to re-
ceive them and are hopefully
awaiting replies.
None of the women ever has
visited Europe and only few have
been up in a plane. They are most
ly industrial workers and some Of
flee workers in the TT. Wayne.
Ind, plant of General Electric
Company.
They have arranged TO fly July
Is from TT. Wayne to New York,
then on to London and three weeks
later back to TT. Wayne aboard
several special TWA consultations
They will be the largest civilian
group ever TO fly the Atlantic al
one time.
Were blazing a trail-industrial
women are coming into their
own" Miss Irene Meyers. So, su-
pervisor of women's activities at
the plant, said in an interview in
Chicago today.
These Midwest factory workers
hope 10 face up TO the situation
with all the polish of seasoned
globetrotlers. For several months
they have been attending special
classes studying French. the prop
or use Of dinner wines and a long
list OF does and don'ts for Euro
peaa travellers.
If the queens promise them an
audience. they plan some last min
ute cribbing on the technique Of
curtsying.
Although Miss Meyers conceived
the idea Of such a mass trip 10
years ago, the final decision wasn't
reached until 1850. That gave the
factory women three years TO save
enough money from their wages.
which range from 5000 TO 50, 500
annually.
Plans we're worked out with the
Trans World Airlines and the
American Express Company 70
offer an all-expense package OF
ST ,022 each from Fl. Wayne.
one woman was planning 10 con-
tribute her coat 10 q rnmmage
sale when the proposed trip was
announced three years ago. She's
still wearing the coat.
Others cut down On their lunches
or substituted peanut butter and
ether spreads for more expensive
meat in their luncheon sandwiches.
Many passed up new Easter out
fsss TIRE last three years. Others
joined a credit union which made
regular deductions fruEa their pay
checks.
The Key West citizen. [volume] (Key West, Fla.) 1879-current, 1953-06-18
Victor Mature
Can PrOyeHe's
Not An Actor
By boB THOMAS

HOLLYWOOD ah-How do actors
acf2
You read about everything else
but how they work. This Is 4
question l discussed with Yietor
Mature.
The large lad from Louisville,
Ky. Is the first 70 dlscIaim any
acting proves on bis own part
I'm no aetor-aad I've got the
reviews to prove il, !" be says.
But he's being modest. lie
proved with kiss a Dead" thas
be was capable e some expert
emoting Ard whsn the rev Cine
mascDpse process Vas unveiIed. the
hit q the khow was 3 huge closeup
from The Robe Ii which We
wordleskly reacted TO ne slgfst a.
Christ o. The cross. II tie rest 81
BIS performances measures - 70
that scene. he Sassld even sna ~
n TIE Oscar rannlnE.
We IA now starring L he seases.
called The Story 6 DemesFhla :
FEe vas dressed il the sesnsy funse
NhiEh such epsss require We
6a8n't SEER 80 ngad ne Has dis
paaYed bis lsas d almCai as nssHT
psefggeB az Betty Cradle.
I'm - eszetsaal aez0F. IA
tagk admitted ~Hken Tn 6ozEx =
seeas. I really helkge t. ] IKE
ghe ragf as kosz ~ I'm ss ssk
se9ae. Nhea ] ss4rEs6 GO Al -
Passseaa PIayk szse. ! reals seal
overheard
Il pat mgSsff 20 saes nc f&s
characters tat j aesas.lS NzassS
The Key West citizen. [volume] (Key West, Fla.) 1879-current, 1953-06-18
ROCKY ROAD"

Cuando en- este gran pals Sc sentia
ell dolor y la augusta de la Guerra
Civil, este Cayo estaba cast in
defense, por la falta de prepare
cion que tenia para en- ell case
possible, aunque no probable, de
ser atacado por las fuerzas enemi-
gS.
En- esos dias, no habia canine
alguno por ell cual pudieran trasla-
darSe las pocaS tropas de la guar
nicion al Fuerte Taylor. Para lie
gar esa antigua fortaleza, tenian
que realizarlo traveS de la ciu-
dad, causando muchas veces la
alarma de sus pacificoS habitantes
" ocaSionando la molestia a los
soldados, con la iornada bastante
extensa que recorrian, bajo ell Sol
del cayo, que siempre Sc distin-
guio por su extremado cal0r. /.
En- ell aflo de 1861, ell Jeie de las
fuerzas que aqui estaban destaca-
daS, 10 era ell General John M.
Brannan, quien dispuso la aper-
tura de un canine, que comenzaba
aproxinadamente mil pies de
distancia al noroeste. para que por
ell mismo pudieran las tropas
dirigirse rapidamente al Fuerte
vTaylor, sin tener que cruzar a
traveS de las Gales de la eiudad.
Ese canine Sc construyo, sola-
mente cortando los arboles y la
yerba exiStente en- Su trazado, sin
cuidarse de su pavimentacion, que
al quedar en- descubierto, era de
piedras, de las llanadaS de coral,
o dientes de perro, que hacian ell
transito por sobre elias, muy mo-
lesto y dificil, sobre TODD, para La
conservation del calzado.
Durante muchos amos csc canine
era conocido por Brsnnsn Road,
como homemade al General que
dispusiera su construction.
Pero la superficie del citado
canine, amino los vecinos a
cambiarle 81 nombre de BFannsn
Road. por Ell de Rocky Road. por
ell cual Sc lie ha venido conociendo
" aun Sc lie llama asi, por los
antiques vecinoS del Cayo, pese al
doble bautismo que ha tenido que
s0portar csc canine. que es hoy
una de las mas importantes arte'
rias comerciales de la Ciudad.
Rocky Road seguira siendo para
los que va tenemos blanca por el
polvo del canine Tel correr de
muchoS aioSl nueStras cabezas.
Para la nueva generacion, aeaso
ST les agrade llamarle Division.
aunque va no divida NADIA, Tru-
man Avenue. De todos MOODS, csc
Rocky Read sera indeieble para
los viejoS moradores del cay0,
Tanto, como el Callejon de la Gel
ba. la Gale de FarolaS, Ell CaIlej0n
de Pogo, o la Gale de Esponias j..
A traves de todoS los tiempoS.
las coStumhres fueron leyes q
eumplir Y los puehlos. que son los
supremoS iueces. caando graham
una alabama, un estigma, 10
conServan a traveS de todos los
agaaceros y cicloneS cue puedan
cFuxar sohre ellos.
ESa Gale que eonStruyeva. por
neeesldadeS rnilitareS. ell General
Rrannau. fgle namada Divisseas En-
los dias en- que precisamense.
tivtdia Ia parte primitive del Cayo,
con IL que So Iha rohlznsto. .
tEsyes de msngles, De arbcles y
de EoSqaitos.
Pego, como declines anterior,
nenses a&ln los proploS amsraca.
nos RESIDENCES. parcos en- ESQ de
regztesr los nonhges calleieros,
haa vtSsa sas SWEEPSTAKES y essos
mssS tarde, Qas 9sekY Read fas 81
aognbFe. na F-apaesse pr las aus0Ei.
ax3es, ssno hasiensa baeaa Il vie II
asNwkHao EatsHe cue eags ~vex pS-
The Key West citizen. [volume] (Key West, Fla.) 1879-current, 1953-06-18
Women Mes ws.=hi Lifssss

ATLANTIC CITY. n ]. ~ ~
Hnmen ssno y * shosalafi 20
We Ebts
That's what tas Aew jersey
state Fe8eratlga ~ LaboF NAH
tanned aa = KNga passed At
sas aaaai saasens5tsH
The feaeFataa N.gt oa seeega
As seeking tie eHs stEHesf of legss~
lata1 pxoaasaz employers fgefa
requesting fsHsass emroye8. -
gass mes ghfs Il exeess 81 = ps&sEssss
The Key West citizen. [volume] (Key West, Fla.) 1879-current, 1953-06-18

Nkan Nzz k&fmza erarse1 II
1919. ssn.r essag IN flse ar dir
reed sasE SO ageg tie eetgs aaEkA
aEa aaA.4ssge fas sasata8 agssF
~~ssss
The Key West citizen. [volume] (Key West, Fla.) 1879-current, 1953-06-18
NEW DANISH CONSTITUTION

The Danish people, in referendum, recently approx
ed constitution which allows queen to rule that
counryafer four centuries of male rule Thus Princess
Marguerite 13year-od daughter of King Frederik will
be the next ruler of Denmark and not the Kings brother
Prince Knud.
The Danish Constitution modernizes that little
counrys government in several respects In the first place
the constitution lowers the voting age from twenty
five to either twenty-three twenty -one-whch the
voters will decide later aholshes the Upper House. or
Lansng It also gives Greenland voting rights and the
right to elect two members to the Lower House, the Folk
citing.
Concerning international relations, the constitu-
ton enables the government with the support of five
sxths of Parliament to transfer of its authority
ternaonal authorities in effort to advance world
operation The constitution is another evidence that
the people of Europe steadily falling in step with the
times.
The Key West citizen. [volume] (Key West, Fla.) 1879-current, 1953-06-18

II Is estimated that about cne.
per cent 81 the value d farm sales
Is used for pest control.
The Key West citizen. [volume] (Key West, Fla.) 1879-current, 1953-06-18

The white mans civilization. which think great
achievement would probably be declared illegal bv -
iority vote If all peoples. everywhere were 10 vote.
The Key West citizen. [volume] (Key West, Fla.) 1879-current, 1953-06-18

You never tell when little careful driving vii
save your life on the highway.
The Key West citizen. [volume] (Key West, Fla.) 1879-current, 1953-06-18

People get mixed up equality; and nations are
not equal But they should both have equal rights and op-
portunities which they don't
The Key West citizen. [volume] (Key West, Fla.) 1879-current, 1953-06-18

There usually two sides to every strike-both OF
them wrong
The Key West citizen. [volume] (Key West, Fla.) 1879-current, 1953-06-18

Whoever from an enemy permits enemy to
run his life.
The Key West citizen. [volume] (Key West, Fla.) 1879-current, 1953-06-18

IMPROVEMENTS FOR KEY WEST ADVOCATED
BY THE CITIZEN
!. More Hotels and Apartments.
T. Beach and Bathing Pavilion
.. Airports-Land ana Sea.
4. Consolidation Of County and City Governments.
5. Community Auditorium.
The Key West citizen. [volume] (Key West, Fla.) 1879-current, 1953-06-18

Gruff talk usually reveals gravel. in the brain
The Key West citizen. [volume] (Key West, Fla.) 1879-current, 1953-06-18

News is not what happens; it is what is reported.
The Key West citizen. [volume] (Key West, Fla.) 1879-current, 1953-06-18

Florida of Florida
Evening star., 1953-08-23
Todoy's Schedules
stage,

ARENA-"My Hearts in the Highlands: $3.50 pm.
CARTER BARRON ANfPEHTHEATER-"FIg Button Shoes:
845 pm.
oGNEY-"The Happiest Days Of Your Life: 2:4o and
$40 pm.
Screen.
AAEBASSADOR-War Of the Worlds" 14O, $40, 5:4o TAO
and o:45 pm.
1:45 4:3O 7:15 and 10 pm. Stage
$40, 6:25 and 910 pm.
CoLUABA-"stalag IT.: 12:45 g. 52o 1885 and e:55 pm
DUPONT-The Moon Is Blue" $40. $780, 1880 and 945
KETTHS-Al Desire: 155. 355, 555, 755 and 955 pm
LTTT1EThe Assassin" l. 240 430 $780, $40 and 10 pm
MacARTHUR-. Potts Goes to Moscow" g. $780, $780, 75o
and $50 pm.
METRoPO1ITAN-Iaw and Order: 1:15 255, 4:so, s:15
and 9:45 pm.
oNTTAR1o-"Thunder Bay: 1:1o $40. 6:25. 7:25 and
and GAS pm
PAI4AcE-Nn scoutmaster": 1:45, $50, $50, 75o and
$50 pm.
P1AYHoUsE-"The Moon Is Blue: /, s:1o 500 1880 and
9:45 pm.
PIAzA-"Justice Is Done: 1:25, $780, 5:4o 7:55 and
1905 pm.
SILVER sPRNd-"The Assassin: 14o, 3:2o s. 6:4o $40
and 10 pm.
TANs-LUx-"Let's Do Again: l. 2:5o 44o $780, $40
and 1910 pm.
WARNER-"War Of the Worlds: $50 $50 $50 7:50 and
9:55 pm.
Evening star., 1953-08-23
LoveIiest of Nonentities
Could Be the Rockettes
BY Saul Petit
Assoeioted Press Newsfeature Writer

end was backing up, kicking
confidently. serene in the as
sumption that a section of the
stage which was elevated 18
inches a few seconds ago would
now be level. It wasn't. Mary
and three others hit the deck
backward.
"It was a nightmare" she
recalled, but we got back in
line without losing more than
two counts. How, I'll never
know"
Mishaps like this, of course,
are exceptions to the Rockette
rule of ra-accurate timing
and sameness. They look so
much alike onstage they don't
even get their fair share Of
wolves. Romance, it seems, is
not encouraged by the feeling
that a girl may have 35 sisters.
Rockettes get few notes or
flowers from strangers. Most
if the men who wait at the
stage door are husbands or
boy friends, with whom ro-
nance bloomed far from the
footlights. While there is no
rule against it, Rockette Di-
rector Russell Markert tries to
discourage marriage because
of the hours. Fourteen are
married.
The girls work seven days a
week for three weeks and then
get the fourth week of. For
that reason, there are actually
46 Rockettes, 10 to take up the
slack when the others are be-
ing rotated.
During q work-week the
girls do four shows q day, be-
ginning after noon and end
(see PETIT. Page ED
Evening star., 1953-08-23
Coming Attractions

Stage.
ARENA-"A Phoenix Too Frequent" by Christopher Fry
starting September l.
CARTER BARRON AMPHrTHEATER - "Carousel," with
Marthe Errolle, starting tomorrow
NATIONAL-Tea and Sympathy" starting September a.
OLNEY-"Red Sky at Morning" starting Wednesday.
Screen.
MBASSADOR-"Plunder Of the Sum-" with Glenn Ford
CAPTTOL-Haf Hero with Red Shelton, starting Thurs
day.
COMMUNICATIONS Prefer Blonds" with Marlyn
Monroe.
DUPONT-"Fanfan the Tulip" with Gerard PHILIPPE
KEITH'S-"FrancS Covers the Big Town." with Donald
OConnor, starting Wednesday.
MACARTHUR" Tonight at $3.50" with Nigel Patrick.
NEUTRALITY-SUSPICIOUS. Hand" with Joel McCrea starting
Thursday.
ONTARIO-"Glory at Sea-" with Sonny Tufts.
PALACE-"Inferno." with Robert Ryan.
NEUTRALITY-SUSPICIOUS. Holiday" with Gregory Peck.
PLAZA"Seven Deadly SINS with Gerard PHILIPPE starting
Thursday.
TFANS-LUX-"From Here to Eternity" with Montgomery
Cliff, starting Wednesday.
wARNER-"Punder of the sun" with Glenn Ford
Evening star., 1953-08-23
By Harry Macarthur

1853 is ahead, with at least
eight hot-weather shows sched-
uled to survive the frost.
The list of programs most
likely to stay with us includes
four half-hour dramas-"Me-
dallion Theater," "TV Sound
stage" Mirror Theater" and
First Person" There are two
audience-participation shows
Name That Tune" and "I'll
Buy That" There is one 15-
minute musical, Summertime
U. S. A." and there is one
variety show, Ted Mack's
Original Amateur Hour"
Two Aren't New
It is a mite difficult to spot
any new directions there, at
least with the naked eye and
nobody wants to put a tele-
vision program under a micro
scope. Two of these new"
programs expected to carry
over aren't even new. Name
That Tune" was a radio pro-
gram before coming to tele-
vision. Amateur Hour"
though of the air for awhile,
has been with us for years.
First Person" might be
called an attempt at some
thing novel, with It's use Of
the subjective camera tech
nique. But you don't have to
look any further than $50 to-
night to find the same, long
used technique on 1.-THE Plain
clothesman," which you watch
through the eyes Of the CEN
trail character.
1t is no reflection on the
quality Of these shows to note
that they have remained fair
" close to the beaten path on
their travel through the TV
summer. The same can be
said Of virtually all Of the 80
or more summer requirements
on televidon.
We have been sorely beset,
not to mention belabored, by
the panel show during these
hiatus months. Some one has
observed that this trend has
gone to such lengths that four
people can't sit down together
without having q Tv camera
pushed into their faces.
Audience-participation shows
In varying degrees Of frenzy
have besieged us on all fronts.
too. A really. diligent viewer
could have spent the summer
prontably by turning out a re-
port on "The Television Be-
havior Of the Human Male and
Female" There are more peo-
pie than you ever dreamed Of
Evening star., 1953-08-23
Read the Star Drama Page
And Learn About CdmeIs
By Bob Thomos

Billy Richards, one Of the own
ers Of the World jungle COM
pound. which supplied eight Of
the animals for the picture.
The spry little circus veteran
said the American camel cara
van might have been workable.
"Camels would have made
much more efficient carriers
than mules" he remarked.
"They could carry a thousand
pound pack, their feet hold up
in even the hottest said and
they're faster than horses.
They can go without food or
water as long as 10 days in
the desert. Furthermore, there
is no feed problem. Camels
will forage for themselves, If
need be.
II imagine the plan failed
because Of the lack Of han
dlers. Camels require a spe-
cial kind Of handler. An ordi-
nary mule driver can't do the
job.
"Camels are smart in their
own way. They're the only
animal that will sit down when
they're starting q long truck
ride, such as when we drove
them to Kanab, Utah, for the
picture. Horses and elephants
would stand up all the way.
"Camels are smart fighters,
but dirty. They use the
strength Of their weight. They
weigh from 1,700 to 1000
pounds and can break a horses
neck by placing their own neck
on it. They'll beat down an
opponent with their neck, then
start kicking and biting. They
can even lick water buffalos.
"The trouble with camels
Is they're stubborn. You can't
teach 'em tricks the way you
can with horses. They're in
clined to be short-tempered
and headstrong and will give
in grudingly. They show their
resentment by splitting a foul
smelling saliva.
"a mean one will grab a
man by the arm and toss
him. There's more than one
one-armed man In this coun-
try because Of q camel"
Evening star., 1953-08-23
The Passing Show
The Passing Show
A 100000 Floating Crap Game
Thus the Guys and Dolls Take for Eight Weeks Here,
And 1t Sets Summer Drumo Pattern for the Future

"Guys and Dolls" left town
last night with 100000 for
eight weeks here, the largest
sum ever taken in a floating
crap game.
At least it is the largest
sum of record for such an
enterprise, but Guys and
Dolls" is a special floating
crap game and worth every
cent Washingtonians put
into it.
The point of the Cy Feurer-
Ernest Martin productions
success. however, is not the
money it earned, except to
Feurer and Martin and the
Bureau of Internal Revenue.
1t is rather that the popularity
Of Guys and Dolls" in it's
eight weeks of Broadway at
the National has more or less
shaped the pattern of sum-
mer entertainment on the
road.
It did not do this single .
handed. of course. Patterns in
the theater are not made that
way.
Others Did Well, Too
Guys and Dolls run here
was merely the brightest sue
cess of its kind. Earlier in the
summer, when this correspond
ent was there. Boston and
adjacent New England were
pouring out their hearts and
their money on a similar scale
for South Pacific" Later, in
the happy time of the year
(well, supposedly, the same
attraction enjoyed an equiva-
lent success in a 13-week
booking in Detroit.
Meanwhile, pal joey" lust
OF Broadway after two sea-
sons. and a highly successful
fortnight at the Shubert here
IN May, did an admirable IL
weeks in Chicago.
All this has given Broadway
producers a fixed idea Of where
their musicals can go in sum-
mers to come. Don't think they
won't go there. And here.
IntimationS of what has hap
pened in the summer Of 1858.
in large air-conditioned thea
ters all over the metropolitan
landscape were clearly given
here last summer. These began
in May with the Nationals
four capacity weeks with Ethel
Norman in Call Me Madam"
followed by three equally tri-
umphant ones with Carol
Charming in Gentlemen Pre-
fer Blends" Then, after q
hiatus of several weeks, came
"Porgy and Bess."
We Paid GIeefuIIy
Between them, these out
standing musical hits proved
that Washington would glee-
fully spend more than half a
million dollars to keep itself
amused in the once deadest
part of the drama year. It
was a complete reversal Of an
ages-old experience In the the
ater and one of the highest
tributes ever paid to air-con-
ditioning.
There is no doubt left about
1t, in spite of that slogan of
Evening star., 1953-08-23
What's New? Well, Not Very Much
The Summer Hiotus May Be Time for Experiments
But the TV Shows Still Resemble Other TV Shows

in the world-or at least in
Hollywood-who will do abso-
lutely anything for a laugh II
enough other people are watch
ing.
Some Of the summer shows
not yet scheduled to stay
around have enough merit to
continue through the fall and
winter season. One Of them
is Adventure" the highly in
teresting series CBS-TV has
been turning out in co-opera-
ton with the Museum Of Nat
ural History in New York.
Nothing But the Best" IL
another superior item in the
summer crop. It echoes the
old &c Garroway Large"
stanza quite noticeably and,
for the most part. agreeably.
place the Face" deals in
human interest without dis
carding regard for dignity and
even has a bit of novelty.
There's no other show exactly
like it. at any rate.
Not Entirely Barren
THE Music Show" also
would be given a year-round
welcome by viewers. One called
the other night. incidentally.
to ask what dire catastrophe
had overtaken television. She
had just encountered THE
Music Snow" for the first time
and couldn't understand why
nobody was interrupting the
music.
There are others. AS week.
ly serials 60, Wonderful John
Acton" isn't bad at all. In
fact, it is a lot more engaging
than many. There must be
some old fans of Eddie Arnold.
plus some new ones made
while he was filing in for
Dinah Shore, who would like
to have him remain among US.
And the list goes on. In
spite of all those repeats by
kinescope and those reruna
of half -hour filmed dramas.
1t hasn't been a completely
barren summer. On the other
hand 1t hasn't been one de-
voted to the imaginative ex-
pertinent in TV programming.
There was only one show
which did not bear at least a
slight resemblance to some
television ancestor. That was
Adventure" the Sunday ex-
cursion by TV camera through
the wonders Of nature.
If television can. as Mr.. AL
bert said, afford to experiment,
it must have decided to put it
of for another summer when
1t might not have so much on
1fe v,a}aI
Evening star., 1953-08-23
On the Air

Television, Eddie Albert was
telling an interviewer the other
day, has one great advantage
right now over other entertain
ment media. The movies, for
instance, he said, can't afford
to experiment because mistakes
are too costly. Television, on
the other hand, is young and
theoretically more vigorous. 1t
can try out new players and
new programs without suffer-
ing serious damage if forced to
say, well, it seemed like a
good idea at the time"
This is a good thought Mr..
Albert has had. Somebody
ought to pass it along to the
vice presidents in charge of
network programming. These
gentlemen have not been over
working their experimenting
franchise during this summer
season.
Back in the pretelevision
days the summer hiatus was al
ways regarded as time when
radio, with a large part of its
audience at the mountains or
the seashore, could try new
ideas. Nothing much ever hap
paned along this line, but
somebody brought it up every
spring.
Just Like Rodio
Now it is television which Is
regarding itself as one of the
things people vacation from.
Just like radio, it has its sum-
mer hiatus, a period ideal for
getting out of the groove be-
fore it is too deep a rut. And,
like radio again, nothing much
is made of the opportunity.
This summer of 1853 is being
regarded as q noteworthy one
in TV trade circles. Far more
summer shows are staying
around for the new season than
remained last year. None Is
considered q match for last
years "Mr. Peppers" or my
Little Margie," but in quantity