Evening star., 1952-01-27
On the Air
Here's Howthe TY Cameras See
The Presidential c Candidates
Bx Harry Macarthur

Televion people saying is be great influence
this election With than Is million Ty already in
with nearly SO million Of the population
in the already served by teeyon voters than
before will have closeup look Presidential candidates
video personality viii become of the things by
judged along with past performance party
and his lavish promises The Democrats and Republicans will be
wise remember this they gather this
party choices and seal their party fates. s8
teevson going to exert the influence expect to
had better themselves of prospective candidate will this
boy stack alongside Of Faye Emerson Lloyd Nolan private eye?
Well judged solely the basis Of Tv appeal there
predictions which might be made Rudolph HALEY did after ALL
get himself elected presidency the City Council
after aessy attacking Frank Costello and sin the eevison
networks. The sort of thing could happen again.
Also Against Sin and Crime
This naturally brings Senator Estes
Kefauver the who would like to- get their mail at 1900
Pennsylvania Kefauver that
platform with Mr. HALEY and not merely counsel for the Senate
Crime Investigating Committee but as its chairman!
aligned against cameras
portray him Of dignity calm clear headed awmaker
To the electonic Of the Tv he and
and in eeV1son campaign Senator Kefauvers chances
would be good
present Blair resident President Truman.
souch before the orthcons either In the soph
ceners gestures might considered sn and he does
always but he has evSon experience which
is be discounted. He and TV have
together He knows enough about that he concentrate on
reading speech and at the time keep sharp eye
Mory for the red light indicating which
is on the air.
He can having developed knack always you square
when tells corruption has got be cleaned out
is the to it, President Truman
being only President the position
veteran Tv performers who got into the game early and
established themselves that they weren't dodged when better
talent along later
Ada Stevenson of Illinois is not the seasoned tee
hand that the Senator and the President He did, on
"uz Kids show demonstrate sufficient charm however
that he might a paror campaign competently.
Comerus Find Warmth in Eisenhower
Among the Republicans Gen. Dwight Eisenhower probably
is the best eevson bet since Gov Dewey experienced
performer running the presidency
erals appearances
Shots but the him sincere catch
in his personality.
roft
when the TV the ectron chunng
the Senate chambers. Middle
western voice does not strike he
pagning in Ohio his Ohoan the first admit but it does
clang when falling from loudspeakers which have
toned the to pear-shaped tones. s$~sS8 se1
make better teevon impression
either toward nteyewerS professional amateurs
which indicates that he thinks them asking that
tevision audience when youth Wants to Know answers
youths question foreign policy with superior why don't
you read my book?" - *eht ar. / *3tf>#4@#
lis Too Bad About Mormon Themes @ 49,
The unfortunate in this first Of televsions
influence presidential campaign Norman Thomas who
discourage Dewey obvious wit and wisdom who
charm audience whether audience Of
10 million ahead of his time he had had teevison
campaign the Of the land he would have
been in the White House long ago. sssS
u.s. incidentally great danger tele
WELD the electorate been said often that the
TV brings true picture of whole personality but
this isn't quite fact There eeptonS Senator oseph Me-
Carthy instance does not look like rabberoSer firing
the he and the heck with innocent
look pretty good televsion
times
danger that all those Milton Berle fans will
they television and
send HIM to the White House.