Evening star., 1949-03-06
News of Vide0 and Radio
Studio Audience Angle of Television Shows
Makes Set Owner Feel Like an Outsider
By Harry Macarthur

Macarthur
ever, carry-over of radio
thinking in video production and a
failure to recognize television for
the new medium of communi-
cation it is. Television, more than
radio ever did, makes a man
facing this accord between per-
former and studio audience feel
like he's missing something. He's
an outsider looking in while other
people are having fun.
Programs and People: The ABC
public interest series. "Child'S S
World" has been cited for dis
tinguished merit" by the National
Conference of Christians and Jews
as an outstanding contribution to
mutual understanding and re-
spect among people of diverse
backgrounds" Ellie Tells a
Story" the popular WQQW chill
dren's program, returns to the
stations regular schedule next
Saturday morning at 9 o'clock.
Ellie (Mrs. E. V. Conason of Ar
lington, Va will attempt some
thing more ambitious than her
previous WQQW series, inter-
weaving her stories with appro-
pirate music appealing to children.
Some of this will be recorded,
some folk songs she will do herself.
She is now busily mastering the
either in preparation for the lat
ter portion of her weekly radio
chore. Johnny Bradford. the
local NBC singer, is a network
feature now, heard Tuesday and
Thursday nights at 1905 am.
with Guitarist Tony Romano. . {.
The "NBC Theater" is being ex-
panded to full hour $3.50 to
$50 p.mD temporarily to fill in a
gap in the networks Sunday night
schedule. Henry Morgan's new
show is slated to take over the
$50 half hour, directly after Fred
Allen. next Sunday night. A
new series of broadcasts by the
76-piece concert band of the
United States Naval Academy has
been scheduled by the Continental
FM network. 1t will be heard
locally over WASH-FM Thurs
days at $3.50 pm. =. Arthur God
frey is another honors recipient,
his a citation by the Negro News
paper Publishers Association for
his policy of racial good will over
the air.
TeleneWs: Conservation of three
bishops of the Roman Catholic
Church, in the Holy Name Ca
thedral in Chicago, will be tele-
cast tomorrow by NBC (WNBW)
from noon to 3:45 pm. This is
another television first and, nat
urally, will permit considerably
larger audience to witness the
ceremony than ever before has
seen it. j. Edgar Hoover. di-
rector of the Federal Bureau OF
Investigation. hurried to be one
of the first to congratulate Bryson
Rash on his WMAL-TV series
describing and showing photo
graphs of wanted criminals. Fur
ther programs in the series will be
telecast on this and the following
Tuesdays. at 7:15 pm. Du-
mont, the pioneer in daytime
video, is planning further cut in
this schedule, according to the
Associated Press. The new plan
is to start at 10 am, then recess
with music from 2:15 to $50
pm, with some of the shows
dropped being adapted to night
broadcast. Come the baseball
season, of course. therell be that
for some of the afternoon sessions
The movie producers are con-
ducting polls in every televlslon
city. to try to determine what
effect video has on movie attend
ance and to try to get the answers
to a number of other questions
about this TV ogre. :. The latest
count of the number of televislon
receivers in operation here (as OF
March II is 37,400, an increase OF
5000 during February.
\
Hooperatings on televislon:
"Star Theater." Talent Scouts" !"
broadway Revue" Toast OF the
Town" and Arthur Godfrey and
His Friends" On AM radio:
Walter Winchell, Fiber MCGEE
and Molly, Radio Theater,"
Jack Benny and Bob Hope. CMr.
Godfrey is next here, in sixth
place.