Evening star., 1949-09-21
125Firrns Join
Early Drive for
Chest Quotas
Big DISSATISFACTION
Of S., ,991,7l9 Goal
Here Predicted

>>~ ~ ~ &Ay A4AS Ctch& " 4Go Va w dSll~
ington's largest business firms
have undertaken to Jump the gun
and reach their goals by the first
report meeting, October 81.
General solicitation in the
$3,991.719 drive isn't due to start
until October Is. but the 125 busi-
ness unit leaders hope, by kicking
of early to give the campaign
the momentum, to carry 1t over
the top.
General Chairman Frank Luchs
has called for-and predicted-an
oversubscription by 100000 te
$250,000. This would be more thar
$500,000 better than last year
when the campaign missed q
bigger goal by over $1,000.00
In addition to the 125 early
bird firms, another 322 with the
same number of employes-5C
and over-also have been invited
to step up their efforts. A letter
to the firm heads went out over
the signature of Vice Chairman
Philip L. Graham two days ago
Employ $4,000.
Mr.. Graham in his message
pointed out that 10000 employees.
or a fifth of all the gainfully
employed people in the District
are on the payrolls of these AT
organizations. Yet, he said, only
So per cent of these employees
made any Chest contribution last
year, and only II per cent of the
firms themselves. made firm con-
tributions.
For $500 business firms with Is
or more employees. the percentages
were even lower, Mr.. Graham
said-only IS per cent of the en-
ployes contributed and only Il
per cent of the firms. AS a result,
the business unit in the drive
Jagged far behind in its quota.
Mr.. Graham urged a buildup to
IS per cent employe participation
in order to add $250,000 to the
$373,981 raised by the AT larger
firms last year.
Key solicitors for the 125 ad-
vance campaign firms met yester-
day, meanwhile, for a briefing by
Chairman Luchs and Chest Execu-
tive Director Edward j. Keyes in
the Washington Gas Light Co.
Auditorium.
Bellwether Firms.
Mr.. Luchs announced these
firms will be designated Bell
Wether Firms" because of their
strategic pace setting role in the
the drive.
Included in the group are most
of the city's largest department
stores, utilities. insurance compa-
nies, banks, dairies, drug and food
chains. hotels and newspapers. A
few non-commercial employers
such as Catholic Charities, Sidwell
Friends School and the Boys Club
Of Washington-itself q Chest
supported agency-also are in the
group.
The following are the 125 or
ganizations with so or more en-
ployes which have undertaken to
achieve their campaign quotas by
the first report luncheon October
81. The key solicitors name ac-
companies that of the firm.
Acacia Mutual Life Insurance Co.. A. I
Derby; Air TRANSPORT Association of Amer
lea, P. Hintersehr; Alexander Brown 4
Sons. Harry " Fl ney; Alvord 8; Alvord
ican Legion National Headquarters, L. p
Colium; American Oil Company, George
w. Fairfax; American Pharmaceutical As.
curity a. Trust Co., Albert p. Thompson
Der; Be- Associated Associate % General Contra Contractors SA q
. Also, Association Of American Railroads.
Redpath. Mrs; NJ. z; Rohrman; A.; H
X. Barker Co.. Inc; = blackstone inc, Mrs
Anna Eschenbach: Boys Club Of Washing.
ton. Charles M. Fyfe; Brookings Institu.
ton Co, Irwin Altman; Cali Carl Inc.
Roger Eastman; Capital Airlines, Mrs
Dorothy smallwood: Capital Radio Engi.
S Transit % CO.. Davis IsT B. Wins: s. cspisol & % csdii
lac-Oldsmobile Co.. K. H. Moore.
Also, Catholic Charities. Miss Mar,
'ia cf Han p1sIs
joseph H. Darby; Kal. Ehrlich q Merricl
Advertising Inc, Miss Winfred Weston
Associates; Kipiinser washington Agency
Son, inc. Harry N. Cohen; Lacy's. NJ
Goodbinder; Lansbursh g. Brother. Miss
Also. " 4: lockwood Dental Co, Inc
eo ne Mae eS Msy
flower Hotel. Carlton Thompson; Merrin
Lynch Pierce Fenner g. Beane, Francis C.
aS anntfI H.y w Bats N pss Naons dsPse
Welfare Conference, Henry p. Leferbure;
National Education Association.
=, Also, National tso IeosTapnic Society; Kartz
turers Association, H. H; Walker; National
Publishing Co. Carl Border; National Radio
rh.1ot od Mrs benjamin. M Mes9sr PaP
pras stores Inc; me- Raul ssrssnt; pspI:
son: g Chestnut FaTns-chsSs Chase Dairy,
ana sG Res. foHss THE THE g. g.
Harry J: Kane. jr;; Community Chest
5s a9Sasss guis. suSs. as'rs k7ss
bureau, inc john K athaus pssies Nseis
Richberg. Beebe. Busick g. Richardson:
District Title Insurance Co.. A. F. Foster;
Earle and Ceres Restaurants, James
a. Kyhos; Equisable Cooperative Build
Ing Association, Milton R. johnson:
Inc. Mrs. Emily Ore; The Evening Star
Newspaper Co.. Howard P. Bailey.
Also. Faulkner. Kingsbury & Stenhouse.
John W. Stenhouse; Federal Services FL
& Huguely Inc Julius Garinckel & Co,
Inc. J. H. Gawler: General Electric Co
c. r. Pattey, jr.; George's Radio g. Tele-
vision Co, Inc, Nicholas J.. Seibert;
Georgetown University Hospital, Marie
Trapani; Giant Food Shopping Center
Inc; ]. J. Moret; Fred 8. Gichner Iron
stores, Inc. p. z. Redmond; Government
Services, Inc. A. NJ. Aye.
Also, Grifnth Consumers CO., W. Franl
Chisman; Group Republication, Inc, W
=. Thompson; Randall H. Hagner g. Co.
Inc, A. Briton Browne. IT.; William Hahr
&C., bsrt 4 M.ssfs Hsrs1s pIsas
robert Z. Elder: Hot shoppes. Inc. Inc.
Howard University, DR.. Y: J. Tulane; HUI
Furniture Co. Verne de Forge; Instructiy!
SoMnss HIsss s9sy
Corp" Il Corey; Frank e'i' K. Jelisff. Inc.
Also; Ais Judd 8 Dstxy,siilsr. ,y,ius l Inc, ". 2
Gounes; Perpetual Building Association