St. Paul recorder. [volume] (St. Paul, Minn.) 1934-2000, 1947-08-22

May 49, 194 To our surprise and pleasure number of readers
wrote US that they liked it. Among them was John COwes of
he figures American journalism. Another
Of the count leading daily editors
weekly publishers, like ourselves.
this anniversary some
thoughts expressed the May %
ssue to comply with the reprntng
Here it is:
years paper THE Negro publication in this
city. 1t is still Our readers will attest to that fact.
This dominance was and is no accident Determination
study and devotion producing good newspaper
times each earned reputation which has through the
years.
Most bac-beakng labor long hours
financial risk and sacrifice that community
such this journal job
the people large realize the operating
in the sOcaed Negro field single Of the
reading per copy produce you
for it. Therefore, the papers advertising
for profit continue the publishing medium
Even in the cities where the Negro populations large the
number of important advertisers who Negro mediums
of the substantial business firms the community
the wisdom equity using portion
Using budget in this newspaper
Many thinking Negroes appreciated fairness of
these advertisers and have by giving such firms
t five young people and three adults work extra day each
week. mailing paper yearly payroll
is trade but would surprise lot Of uniformed readers
who think the publishing of of this size be
fol a small sum.
The days when local could
it should be- The days energetic entrepreneurs
establish sheet with little cash and keep going between elections
also just about Some exist of but the public
they generate is highly questionable.
However it is still possible print a paper of a
definitely if don't have to living out of it,
staff; community responsibilities do job
the people.
you assay job effective Negro newspaper must
do bound make share of enemies whites
who believe the for Negroes Other will
Negroes who savsh believe the thing Negroes usually
hide their protestaions
your periodical is radical
accident that large and growing number of Negroes
and whites rely upon this newspaper
ground of candidates for public office Negroes realize that this
has the of the sold out that
support for the highest bidder that support
Of candidate tanamount to saying this candidate believes
Negroes entitled both the privileges and responsibilities of
full citizenship.
readers friends Negro progress
toward full citizenship depend this spot the candidates
with the Bbo Rankin Gerald X Smith eanings Longtime
this paper many ran the
biggest ads in election have received this
endorsement also that many
paeny have funds to insert ads have been endorsed
by this paper.
We try operate theory having
from the Negro community and its white friends that
this has mandate from the All its editorial
and entire content and influence geared fill that
spOnsibiIity.
and adversngfor that should be understandable
Presses don't unless there money in publishers
pay the pssmen and can't print unless the
do turn.
As said in preceding paragraph there many
people who realize the involved
LEGATION OF good newspaper and too many of them think that
they should have for advertising which, aside
copies of the paper is all the publication has sell
While the subject don't let anybody tell this
charges for news Much material which
when buying. Many neghbOhOOd firms realize
value supporting the community They
infant of the fact that such the chief instrument
for Strengthening the Negroes economic social political and
cultural life in the city
Some readers and many advertisers realize that for the
being least the daily prepared to do the job for the
somewhat isolated Negro community that the Negro press
matter Of duty and course.
History of the 26 Negro published Minnesota
1885 has shown that their progenors
and time into the publications they received in
financial security None of them have been
in the perfect
Until 1888 there Negro newspaper published
in this community that afforded good living
publishers family Today the Spokesman and Recorder
only local Negro employing individuals who
their entire livelihood from the field of journalism.
Five persons exclusive the publisher earn full
time salaries from the proceeds which this weekly
draw checks
for writing columns which they supply each