The Omaha guide., 1947-03-29
Urban Leagues
Vocational
Opportunity
A Definite CAREER FOR
YOUTHS AND VETERANS
ITS OBJECTIVE

a OEFlNltE CAhEGn run
YOUTHS AND VETERANS
ITS OBJECTIVE
The Vocational Campaign was
conducted from March 10th thru
March 23rd under the sponsorship
of the Omaha Urban League and
was completed Sunday evening,
March %, 1947. 1t was reported
from the Industrial Department Of
the Urban League that only the
campaign VISA ended but the work,
vocational guidance and counsel
ing, is a part of the service avail
able at all times in the Industrial
Department of the Urban League.
Objective of the Campaign was
to bring to the attention of youth
and veterans the wisdom and nee
essity of getting a definite career;
they should stop at nothing short
of learning a trade or getting
trained for some phase of a bust
ness, career or a profession. Young
men and women as well as teen
ayers, and in some cases older
young people, were urged to scrut-
inize and examine their own abil-
tiles and to use the resources in
the community in helping to de-
termine their abilities, interests
and present and future opportun-
tiles. They e further advised
to seek and get the vocation of
their choice and ability even if
work opportunities in their field
at the present are closed to them.
1t was advocated that the doors of
opportunity may be opened tomor-
row and, whatever the field, there
were some opportunities in other
communities. 1t was pointed out
also that they would possess a
feeling of pride and security by
having a definite vocation.
The Campaign, at all times, car
ried a two-fold objective by news
paper articles, radio broadcasts,
appeals were made to industry,
utilities, bushes firms and educa-
tional institutions in behalf of Ne
gro Job seekers. Special appeals
were made in behalf of veterans.
They were urged to open doors
that had been additionally closed
to Negro applicants. Appeals were
made to these firms, educational
institutions and to unions for e
quail opportunities for jobs, appren
ticeship training. and education.
The General Committee along
with the Urban League officials,
are of the same opinion that a city
wide awakening has been stimulat-
ed. much intrest has been manifes-
ed as a result of the campaign
efforts.
Activities of the Vocational Opp
ortunity Campaign, as released by
the Industrial Department, show
the following conclusions:
Schools participating ~ 8; Num-
Der of pupils directly contacted
1876: Near Northside Y. w. c. A.,
combined group teen-agers and
veterans : %; Charles Street Rec
reation Center, combined group
teen-agers, younger children and
veterans : 205; Northside Y.W.C.A.
mothers council with adult and
Center. combined teen-agers 43;
peoples group cmbined 81; Emm-
anuel Community Church, comb
ined young people and adultg roups
81. Program activities in these
groups consisted of visual aid, 10
nm movie prosecutions. lectures on
voctional opportunities, distribut-
ion of Vocational Opportunity Lit
erature. The total number of in
dividuals directly contacted was
CTS.
Activities for publicity and mass
appeal were articles appearing in
the Omaha World Herald the
Omaha Star. the Omaha Guide and
the American Record. Two radio
programs. one on Tuesday, March
18th. station KOHL, under the d.
rection of Miss Zelda Nelson, Vo-
cational Counselor, N.S.E.S., with
Mrs. Ruth Payne, interviewer,
N.S.E.S., participating. The panel
which they presented was expertly
rendered. 1t presented valuable
information and carried an appeal
both to Negro applicants and in
dustry in behalf of applicants.
The other radio program was a
five man discussion group appear
ing on station WOW. for a half
hour on Wednesday, March 10Th.
Those participating were Mr.. M.
Leo Bohanon, Executive Secretary
of the Omaha Urban League; Mr..
Hubert Lockard, President of the
Iowa and Nebraska State Council
of CIO., Mr.. Herbert L. McCaw,
Commander of the AMVETS Post
No. 2; Mr.. Albert M. Witzling,
President Omaha Central Labor
Union, AFL., and Captain Earle
Conover, Regional Director, Nation
al Council of Christians and Jews
Musical selections were rendered
by the Imperialist Choral Ensem-
BILE under the direction of Mr.. Wal
ter Bel and sponsored by the Zeta
Phi Beta Sorority Telephone calls