The Hardin tribune-herald. [volume] (Hardin, Mont.) 1925-1973, 1946-11-07
61L[~
LHLRhiNIpc y
That Voice of America Idea

David Sarnoff announces plans for
using the radio for world peace
through the establishment of a 1.-THE
Voice Of America" program to be
broadcast to all peoples everywhere.
We understand it already has pro-
crossed to the point where Accord
will be spelled backwards and
"Brotherly Love- sideways for SIS
nations. The only point Offering a
problem at the minute is whether
to give Russia more than five silver
dollars if she the question.
us The Old Oaken Bucket a brok-
erage office, a nightclub or a song?'
Those behind THE Voice OF
America" are hard at work on the
features which radio believes to be
the heart of mass appeal, those ra-
dio jingles. But up to the moment
they have not found any quite silly
enough to reach all nations. The only
two accepted so far are:
WOrlQ "lue OTutT. 1Hdt ""
Love and kisses hit the spot!
Our world peace pills always york.
Uncle Sam is your prescription
{ Ak!
Hi diddle diddle and rinky dink!
All hard feeling we must sink;
If you'd cure all this worlds ills
Ask for ~. S. Headache Pills."
They're not really silly enough.
but they may do for a start.
OF course, on any international ra-
dio program from America we Will
have to work on the importance OF
the vitamin in eliminating interna-
tional distrust. and the advantages
of the right regulator" in creating
better understandings. But there are
certain dangers. Suppose the Amer
lean program cure Germany OF
pink toothbrush but does nothing for
Romania? What if we show India
how to cure dandruff, but it still feels
quarrelsome?
Couldn't more i'll will, instead Of
less, develop? How will Russia feel
If the quiz program jackpots are
won by other countries, and will the
British like it if Ireland gets the
Sl2 for answering the question
.'Who wrote Alexander's Rag Time
Band?"
A lot depends on the nature Of the
program used by The Voice OF
America" Our idea would include:
Cd Let the kiddies solve it. (Six
children between the ages OF three
and seven constitute an ~internation-
al tribunal and answer any question
sent in by any nation.)
(2) Telo-test. (Our secretary OF
state calls up the secretaries Of
state of other countries, hit or miss.
from a phone book every morning
and gives them a chance to win a
jackpot by giving the first name OF
Hildegarde, the night club perform
err
3) A Mr.. and Mrs. Breakfast
Hour" eve might let Dorothy and
Dick, or Tex and Jinx make a di'
rect appeal to the Russian people
for better understanding. with eggs
on toast.)
az International guest star hour
bessie Beatty can get Joe Stair
on her program, Mary Margare
Mcbride can do her stuff with Ma
hatma Ghandi and Maggie McNelli:
can spring Tito on her %listeners.)
(5) Global Information Please
Clifton Truman. John LaGuardia
Franklin P. Wanace.)
(6) Ginny Simms. Jack Arm
strong, the All-American boy, A. L
Alexander. Fred Allen, Finnegan
Charlie Mccarthy. Jimmy Durante
the football scores and the correc
time in radio liaison with Jimm.
Byrnes. Senator Vandenberg, tn
White House and U. N.
Peace? Wanna bet?
4 y0ungster numed Larry Parks trie
the impossible in p%orfraying Al JOlsOI
in the neU morie, but does the hes
that could be expected. There nere
Uas but one Jolson. although there al
,Uays ,Uere dozens Of im%ifators. TIL