Evening star., 1943-05-19
Women of Press
Witness Fashion
AndBeautyClinic
Masasine Editors
And Mala Rubinsfein
ADDRESS WriferS
Bv Frances Lide.

Opened with prelude showing
how newspaper women should not
look and act, a fashion and beauty
clinic was staged for members and
guests of the Women's National
Press Club at luncheon yesterday
at the Willard Hotel.
Five writer's who volunteered to
serve as horrible examples" re-
turned in a finale" to retrieve their
regulations by looking their pro-
fessional best in the most approved
wartime summer garb.
In the meantime, the editors of
Mademoiselle Magazine and Mala
Rubinstein gave series of tips on
short cuts to beauty, designed to fit
into the busy woman's most hectic
schedule.
For instance, it was suggested,
you can practice correct posture
while riding elevators. (The idea
is that you rest your body against
the elevator wall so that the entire
length of the spine is supportedD
How you sit in a chair and how you
get up also can be worked into a
sort of exercise routine, according
to Miss Rubinstein. And stretch
as much as you can-both sitting
and walking" she advised.
The experts didn't dare hope that
the newspaper women would adopt
a time consuming program of set
ting up exercises. But to avoid that
sitting spread" they suggested a
rope-skipping activity to be execut-
ed between the bedroom and bath,
on arising.
Costumes presented for the WASH
ington simmer" time were both
cool looking and appropriately
named A black and white wrap
around with a touch of red at the
waist was introduced as the heat
wave And for that cool morning
you know will develop into a hot
day, there was jacket suit called
'chills and fever
Predicting that a stockingless sum-
mer is in the off1ng, the experts pro-
vided a demonstration in applying
liquid stockings" with sponge.
Even the most conservative Wom-
en-, it was said, have decided that
liquid stockings are a great help"
Making fresh VOWS to look their
best this summer, the press women
also took mental notes on makeup
and on hot-weather coiffureS which
should have a very high upsWeep,
1t was said,
They continued to chuckle, how
ever, at the opening skit, which
lampooned five typical newspaper
women.
, An early morning interview con-
Quoted by society writer wearing
pink and blue party girp' attire
started the parade of "donts," with
Hope Ridings Miller portraying the
type.
Next came the synthetic glamour
girl" played by Helen Vogt, with
exaggerated makeup, long hair, be-
Powered hat, fur jacket and cerise-
colored gloves.
The plain little mouse quaking
In her outsize overshoes at the
thought of having to interview Nine.
Chang Kai-shek. was portrayed by
Margaret Kerndole.
Virgila Stephens played the over
dressed Christmas tree" whose cos
tune jewelry provided jangling
accompaniment to her effort to
telephone notes on a murder story.
And the quintet was completed By
the unfinished symphony" whose
intentions were along the right lines
but who was thwarted continually
by having too much to do Played
by May Craig, this type" had de-
veloped the theory that in Washing
ton you have to be late to be on
time"
Betsy Talbot Blackwell, editor in
chief of Mademoiselle, made the
Introductory remarks, while Kay
Silver, the fashion editor, discussed
wartime fashion trends. The eXer-
cises were demonstrated by Olga.
Declaring that it is easier to dress
properly now than it was before
the war, Miss Silner pointed out that
it isn't necessary to have new things.
IF you can get something we'll
cut and in your size" she remarked,
you're probably doing better than
y,oSt -