The daily monitor leader. [volume] (Mount Clemens, Mich.) 1942-19??, 1943-09-02

the government, which ruled that
all women in the armed services
should wear makeup IN modera-
ton. Uncle sam knew.that a we'll
groomed woman would have more
poise and efficiency, would have
more self-confidence and thus in
spire more confidence IN others
than a woman with a shiny nose
and lackluSter eyes.
And the rule that Uncle Sam laid
down for his nieces is n that MIL
lions of other women are following
today. It's no longer smart TO go
in for lengthy, expensive beauty
treatments, or TO try for extreme
conversation = provoking glamour.
Makeup in moderation and IN
good taste is the order of the day.
Such makeup can be put on quick
" and efficiently in the morning
and a be depended upon to last
throughout a busy day.
Good Foundation
Begin such makeup with a good
foundation. Either the cake or
tinted cream variety are best for
lasting power. Then add a touch OF
rouge to insure a glow in cheeks
that may become wan toward the
end Of a firing day. Next, dust on
powder generously, then brush
away the excess. Now go on to
those all-important features. your
eyes.
Too much emphasis cannot be
placed on the proper application Of
w makeup. because a face in
which the eyes have been neglected
is like a lamp that has not been
lighted. 1t may have lovely lines
and a glorious coloring, but il is
expressionleSs. it has no spark. un-
til it is lit.
SO bring your face TO life by ac-
centing your eyes, Begin with a
touch. only the fainteSt touch of
shadow or cream on your lids.
Shadow should be applied very
lightly and faded upward and out
ward until it disappears before it
reaches your brow. The purpose Of
shadow is not TO make colored
streakS over your eyes. but only to
make faint and flattering shadows
so they become backgrounds for
your eyes themselves.
Eyebrows and Lashcs
After you have used shadow, pick
up your eyebrow pencil and WELD
it. too, gently. Pencil should be APP
piled in light parallel strokes to the
hairs of the brows, not TO the skin.
The purpose Of pencil is TO darken
the eyebrows and give them body,
to accent their smooth arc and
help fill in any sparse places.
Once eyebrows are brought into
line, turn your attention to the
laSheS, the final step Of eyegroom-
ing.
In the services. on the Job or
wen in your own home, mascara is
the answer TO the eyelash problem.
Subtly used, 1t defieS detection and
creates the effect Of natural, lux
urious laSheS that have their own
curl.
Do not apply your lash color with
too wet a brush. Have a little hot
water and plenty Of color. Brush
In upward and outward strokes
along the entire length of the
laShes from their base to their tips.
When the laShes are we'll colored.
but before they have had time to
dry, take a clean. dry brush and go
over the ground you have just COW
cred. This will remove excess mas
cara and separate the lashes. which
is the secret Of that natural look.
III Won urnnf n MIA $50 o,x.1 A. -~...
lashes, press them upward with the
brush against their tips while they
dry.
Now look into your mirror. See
how even your pretty face comes
to life. The nice part is that it will
stay that way all day. for ever
more than other makeup, eye
makeup is lasting. 1t remains
s~teadfastly with you from the mo-
ment you apply it until you remove
II with cleansing cream or soap
and water.