Evening star., 1941-12-30

welfare and to our ultimate victory, cannot
help thinking of the statement made by
my father more than 20 years ago when he
declared that "Americans should produce their
own rubber To him the dependence of this
country upon single, concentrated area for
any basic raw material was economically
unsOund and it was his premOnitiOn of
difficulties in the future that led to the
establishment of the Firestone Rubber
Plantations in Liberia which are now being
worked to the very limit to produce every
possible pound of rubber for our country.
How to Make Your Present Tires Lost
Longer.
Naturally, it is going to take time to
develop these additional sources of rubber. In
the meantime it is the patriotic duty of every
loyal American to help conserve the present
supply by making the tires* that are now on
his car last longer. You can add as much as
500 to the life of your tires* by observing such
simple precautions as keeping them inflated to
recommended pressure, driving slowly and
avoiding quick starts and sudden stops.
Nationwide System Of Foetov
Controlled Retreod Plants.
For a number of years the Firestone
organization has recognized the merit and
economy of retreading tires* and as result,
we have built up a Nationwide system OF
1872 retread plants, strategically located, to
provide retreading service for our dealers and
stores and their customers. So meet the
present emergency these plants are operating
"a hours day, days week. BY the
cofr yUhi oh hay dpVpIOnph.
as much as 80 per cent of the mileage
built into the original tread is added to the
life of the tire* and the quality of workmanship
and material is such that we are able to
extend our lifetime guarantee to every
FreStOne retread.
New Victory Tire.
Still another step which we took some
years ago and which will serve our country
we'll today was the establishment of extensive
facilities for reclaiming scrap rubber. Today
the Firestone organization has the largest
rubber recIaiming capacity in the world and
we have the advantage of long experience
in developing products made from this
material One of these is a new type of tires
made from reclaimed rubber which will give
reasonably satisfactory service when driven
at moderate SpeeuS we nave HdIflcu tHlS
product the ''Victory Tire*" and it is now in
production in our factories We also have in
work new type of tractor tires made from
reclaimed rubber to help agriculture continue
to play its vitally important part in the war
effort.
The Patriotic Duty Of Every Car Owner.
In the laboratories of the FirestOne
factories our scientists and engineers are
working night and day to find ways Of
using to best advantage the present rubber
supply.
Equally important to the successful
conservation of rubber is the cooperation of
American car owners, whose patriotic duty it
is to get the maximum amount of service out
of their tires*.
Ever mindful of our responsibilities to
our country and to the car owners of America,
the Firestone organization is making full
use of all of its experience, all of its resources
and all of its technical skill to meet the needs
of bOth+.
HARVEY s. FIREsToNE, JR,
President
nd RUBBER COMPANY
klet entitled "How to get More Mileage
free copy from your nearby Firestone
lin