davidaulloa/AmericanStories huggingface dataset:
The guardian. [volume] (Boston, Mass.) 1901-1960, 1941-03-22
JGbOtS Cascade D0lun
Spring Jacket Fronts

There is no special thrill at the
mention of jabots, but jabots of the
same cloth as the suit, that's diff
ferent! Especially when they go
cascading down each side of the
Jacket front. 1t is new fashion
note. In one dress collection recent
ly displayed, straight-lined prin-
cess frock of light pastel wool had
just such a jabot cascading down
the front from neckline to hemline.
The guardian. [volume] (Boston, Mass.) 1901-1960, 1941-03-22
BEAUTY HINTS
YEAST TREATMENT
BY Nina Temple

- IIAoI INLA I NJ EN-
Nothing is better for a good facial
than a yeast treatment. Just get a
cake of yeast and thin it with olive oil,
If your face is dry, and cover the face
with this. Use witch hazel for thin
nlng II your face is too oily. Over this
yeast place damp hot towel. Leave
on for some minutes and repeat when
the towel cools. After this. place a
cold wet towel over the face. Leave
on a few minutes then remove all
Yeast: Now dash an astringent over
the skin, next your powder base and
then the powder. Your face will take
on new life and glow with beauty.
The guardian. [volume] (Boston, Mass.) 1901-1960, 1941-03-22

Look to fashions for a new yield
of vitamins Fruit has become an
outstanding inspiration for design in
the apparel field. Many of the
smartest new prints are patterned
with colorful fruit motifs: hats are
trimmed with realistic looking
fruit; lapel gadgets are replicas of
fruit, and buttons that fasten our
dresses and blouses, coats and jack
cts, are copies of fruits. The beige
wool sport jacket here pictured is
"vitamized" with fruit buttons, new
this spring! A miniature dish of
polished wood gives the button
form. There's good news for tired
clothes at your nearest button
counter!
These novelty buttons are durable,
as we'll as attractive. Vieing for
honors with the fruits are vegeta-
bles-carrots, onions, lettuce, etc.
The guardian. [volume] (Boston, Mass.) 1901-1960, 1941-03-22

into a baking dish and pour cider over
it. Stick in the cloves and cover with
more sugar. Bake in slow oven for
two hours. Remove ham from pan and
thicken the drippings by adding flour
smoothed in water.
The guardian. [volume] (Boston, Mass.) 1901-1960, 1941-03-22
GRATED SWEET POTATO
PUDDING

3 large sweet potatoes
l cup brown suger
1 cup milk
1 egg
l tbsp. melted butter
l tsp. grated nutmeg
Pare and CRATE potatoes or put them
thru food chopper. Add sugar and
milk, mixing well. Add we'll beaten
egg, butter, and nutmeg. Turn into
well creased pudding pan and bake
in slow oven until Drowned.
The guardian. [volume] (Boston, Mass.) 1901-1960, 1941-03-22
WISE SAYINGS

People are far more important than
any possessions.
Praise is much more effective than
blame.
People accept us at our own valua-
ton.
The guardian. [volume] (Boston, Mass.) 1901-1960, 1941-03-22
HOUSEWIVES
TESTED RECIPES
X X X \ < 4 4 4 4 4 \ 4 \
Bv "CORALTF"

Easter will soon be here despite the
wintry blasts. And what is Easter
without baked or boiled ham? Here
are a few suggestions for preparing
the traditional Easter piece de resis-
lance.
The guardian. [volume] (Boston, Mass.) 1901-1960, 1941-03-22
SPICY BAKED HAM


Scrub whole ham, place fat side up
on rack in open roasting pan. Do not
add water. Roast in moderate oven
allowing 25 minutes per pound. Three
quarters of an hour before ham is
done, remove from oven. Take off skin
if it is not already skinned, and score
fat with a knife. Cover with spiced
sugar and continue roasting until
crust is brown and ham is done.
SPICED SUGAR
cup brown sugar
l tblsp dry mustard
IL tsp ground allspice
" tsp ground pepper
Mix ingredients and sprinkle over
ham.
If the family is small try this:
slice ham, cut 1 inch thick
Dark brown sugar
6 or 8 cloves
Vinegar water, for soaking
pit. cider
Trim ham and let it soak, just COW
cred, in vinegar water for 2 hours
Drain and wipe well. Cover with sug-
ar. Rub well into both sides. Place
The guardian. [volume] (Boston, Mass.) 1901-1960, 1941-03-22
.I7Iza1tG p0tO71Ima
BEAUTY - ROMANCE

The ioueuse Beauty BureoU established by the
codefroY Manufacturing Company TO study methods
of preserving wonen's natural beoUty, and TO make
the results OF iris research oVoiobIe 10 the public
The guardian. [volume] (Boston, Mass.) 1901-1960, 1941-03-22

formula today--Only rs cents--but be sure
you get Or. FRED Palmer's Skin Whitener-
at druggists everywhere-take nothing else.
The Skyland post. [volume] (West Jefferson, N.C.) 193?-1988, 1941-07-03
public opinion over night.

public opinion over night.
A large number of senator's
have just returned from attend
ing the burial services for Sena-
tor Byron Patton Harrison, held
in Gulfport, Miss. One of the most
esteemed members of the senate,
Pat Harrison's death was consid-
cred great blow to this country.
He had been a member of con-
gress for 80 years. AS chairman
of the senate's powerful finance
committee, his assistance will be
greatly missed in planning the
greatest financing job which the
congress has ever faced.
Congressman also are mourn
ing the death Of the members of
the crew Of the submarine 90,
who were given up for lost when
it was found that the submarine
lay on the ocean bed 40 feet I'M
der water. AS soon as possible an
investigation will be made to de-
terhine the cause of the sinking.
The Skyland post. [volume] (West Jefferson, N.C.) 193?-1988, 1941-07-03
NOTICE OF SALE


BEFORE THE CLERK
NORTH CAROLINA
ASHE COUNTY
COUNTY OF ASHE
VS.
N. M. DOBBIN and wife, JEN-
ME DOBBIN
Under decree of the Court made
in the above-entitled cause, I, W.
B. Austin, Commissioner, will, on
July Z, 1941, at one o'clock P.
NJ, at the courthouse door in JEFF
ferson, North Carolina, sell for
cash, to the highest bidder, to
satisfy judgment lien for taxes,
the following described real es-
tate, to-wit:
Being Two Lots listed in the
name of N. M. Dobbin lying and
being in North Carolina, Ashe
County, Elk Township and for a
more specific description of same
reference is hereby made to the
title deeds of N. M. Dobbin of
record in the Office of the Regis
ter of Deeds for Ashe County for
same.
This May IS, 1941.
w. B. AUSTIN,
5-22-7t Commissioner
The Skyland post. [volume] (West Jefferson, N.C.) 193?-1988, 1941-07-03
5-22-7t
NOTICE

IN THE SUPERIOR COURT
BEFORE THE CLERK
NORTH CAROLINA
ASHE COUNTY
MRS. BESSIE JOHNSON and
husband, G. r. JOHNSON
VS.
ROY JOHNSON, CHARLIE
JOHNSON, TRIXIE WINEBAR-
GER, MAGGIE JOHNSON, JEN-
ME BROWN, NORMAN WINE
BARGER, BEULAH MCNEIL,
ELLA Rec WINEBARGER, JAS,
WINEBARGER, SAM JOHNSON,
ED JOHNSON, RAY JOHNSON,
WADE JOHNSON, JIMMIE
JOHNSON, LULA ELLER, Eff
FIE POTTER, MINNIE MILLER,
SALLIE JOHNSON, BOB Meow
EN-, JIM WEN, EFFIE
BROOKSHIRE, ELLA McEWEN,
MABEL, BROWN, FRANK TUG
MABEL BROWN, FRANK TUG
KER, MARY TUCKER, JULIA
TUCKER, EMMA WEIGH, HEN
RY TUCKER, HUGH TUCKER,
JR., BILLIE TUCKER and L. P.
COWARD, Guardian ad Litem.
The defendants, Trixie Wine
barger, Sam johnson, Ed John
son, Ray Johnson, Wade John
son, Jimmie Johnson, Effie Pot
ter, Ella Rec Winebarger Sallie
Johnson, Bob McEwen, Jim Nc
Even, Effie Brookshire, Ella Nc
Even, Frank Tucker, Julia Tuck
err, Henry Tucker, Hugh Tucker,
Jr., and Billie Tucker, will take
notice that an action entitled as
above has been commenced in the
Superior Court of Ashe County,
North Carolina, to sell the lands
of Campbell c. Johnson, deceased,
for partition among the respec-
tive heirs and that said defend
ants will further take notice that
they and each of them are here
by required to appear at the Of
flee of the Clerk of the Superior
Court of Ashe County in the
courthouse in Jefferson, North
Carolina, within ten days after
the 9th day of July, 1941 and an
swer or demur to petition filed in
said cause, or the petitioner will
apply to the Court for the relief
demanded in the petition filed in
said cause.
This the 9th day of June, 1941.
J. D. STANSBERRY,
6-12-4t Clerk Superior Court
The Skyland post. [volume] (West Jefferson, N.C.) 193?-1988, 1941-07-03
NOTICE OF SALE
IN THE SUPERIOR COURT
BEFORE THE CLERK

BEFORE THE CLERK
NORTH CAROLINA
ASHE COUNTY
COUNTY OF ASHE
VS.
BRUCE MINK and wife, ALLIE
MINK
Under decree of the Court made
in the above-entitled cause, I, w.
B. Austin, Commissioner, will, on
July 7, 1941, at one o'clock P. NJ,
at the courthouse door in Jeffer-
son, North Carolina, sell for cash,
to the highest bidder, to satisfy
judgment lien for taxes, the fol-
lowing described real estate, to-
wit:
Being Two Lots listed in the
name of Bruce Mink, lying and
being in North Carolina, Ashe
County, Piney Creek Township
and for a more specific descrip-
ton of same reference is hereby
made to the title deeds of Bruce
Mink of record in the Office of
the Register of Deeds for Ashe
County for same.
This May IS, 1941
w. B. AUSTIN,
5-22-7t Commissioner
The Skyland post. [volume] (West Jefferson, N.C.) 193?-1988, 1941-07-03
NOTICE OF SALE

IN THE SUPERIOR COURT
BEFORE THE CLERK
NORTH CAROLINA ,~@~~~ss~
ASHE COUNTY
COUNT YOF ASHE
VS.
ELLA M. BLACKBURN and hus-
band, GEORGE BLACKBURN
Under decree of the Court made
in the above-entitled cause, I. w.
B. Austin, Commissioner, will, on
July z, 1941, at one o'clock P.
NJ, at the courthouse door in JEFF
ferson, North Carolina, sell for
cash, to the highest bidder, to sat-
isfy judgment lien for taxes, the
following described real estate, to-
wit:
Two lots of land, lying and be-
ing in North Carolina, Ashe Coun-
ty, Elk Township, and for a more
specific description of same ref
erence is hereby made to the title
deeds of Ella Blackburn and hus-
band, George Blackburn, of rec
ord in the Office of the Register
of Deeds for Ashe County in Book
-, Page -.
This May Is, 1941.
w. B. AUSTIN,
5-22-7t Commissioner
The Skyland post. [volume] (West Jefferson, N.C.) 193?-1988, 1941-07-03
NOTICE OF SALE


NORTH CAROLINA uss-ss
ASHE COUNTY
JESSIE HUNT, Admrx. of
CHARLES HAMILTON, Decd.
VS.
LINNEY HAMILTON, GEORGE
HAMILTON, and H. M. MILLER,
GUARDIAN AID LITEM OF AR
LENE HAMILTON, ELIZABETH
HAMILTON and WALTER LEE
HAMILTON.
By virtue of an order of sale
made in the above entitled cause
by J. D. Stansberry, Clerk of the
Superior Court, I, T. c. Bowie, Jr.,
Commissioner, will sell to the
highest bidder for cash, at the
Court House door in jefferson,
N. c., on the 10th day of July,
1941, at one o'clock P. NJ, the fol-
lowing described real estate, ly-
ing and being in Ashe County, N.
c., situate in Jefferson Township
and described as follows:
Beginning on a Locust in Fo-
gle's line, running East SO poles
to a bunch of Naples; thence
South SO poles to stake; thence
West SO poles to a stake near a
branch. thence North z East "a
poles to a Red Oak; thence North
Is East 81 poles to the beginning,
containing 80 acres, more or less,
excepting, however, therefrom 8
acres, more or less, conveyed by
Charlie Hamilton to Linney Ham
ilton by deed recorded in the Of
flee of the Register of Deeds of
Ashe county, in Book K-2, page
1873, to- which deed and record
thereof reference is hereby made
for a specific description of the
property excepted from this sale
of the above described property.
This June II, 1941.
T. C. BOWIE, JR.
6-26-4t Commissioners
The Skyland post. [volume] (West Jefferson, N.C.) 193?-1988, 1941-07-03
NOTICE OF SALE

IN THE SUPERIOR COURT
BEFORE THE CLERK
NORTH CAROLINA
ASHE COUNTY
COUNTY OF ASHE
VS.
BEN FARMER, T. w. PENNING-
TON, EFT AL
Under and by virtue of judg-
ment made and entered in the
above entitled cause in the Sup
erior Court of Ashe County which
is recorded in the office of the
Clerk of the Superior Court in
Judgment Docket & at page ZIG,
the undersigned Commissioner
will on the 26th day of July, 1941
at one o'clock P. M. at the Court
house door in Jefferson, North
Carolina, sell at public auction
to the highest bidder for cash SUBJ
ject to the confirmation of the
Court the following described
land located in North Fork Town
ship, Ashe County, North Carroll
ma, to-wit:
Containing SO acres, more or
less, and listed for taxes in the
name Of Ben Farmer for the years
1880, to 1885 inclusive, it being
a portion of the land sold by T.
w. Pennington, Commissioner,
and bid in at said Commissioners
sale by Ben Farmer as is shown
in the office of the Clerk of the
Superior Court of Ashe County
in Orders and DEGREES F, pages
1914.
This June rs, 1871.
IRA T. JOHNSTON,
7-3-4t Commissioner
The Skyland post. [volume] (West Jefferson, N.C.) 193?-1988, 1941-07-03

in the above entitled cause, we,
the undersigned Commissioners,
will sell to the highest bidder, at
the Court House door in Jeffer-
son, North Carolina, on Monday,
July %, 1941, at one o'clock P. NJ,
the following lands, lying and be-
ing in Walnut Hill Township,
Ashe County, North Carolina, and
bounded as follows:
BEGINNING on a chestnut on
the west bank of the North Fork
of New River. Bakers corner, and
running North So West % poles
to stake; thence North 65' West
14A poles to a stake; thence
North 780 West 1874 poles to a
poplar, Bakers corner; thence
West IS poles to stake, Bak-
er's corner; thence South 6 East
10 poles to stake, Roby Fran
els corner. thence North 881A o
West with Roby Francis line "a
poles to hickory, Roby Fran
els corner, and in the Ballou line;
thence North 40 East with the
Ballou line Is poles to a stake in
said line; thence North 4712
East "a poles to a Black Oak, the
Ballou corner; thence N TT h
451a0 West with the Ballou line,
271s poles to White Oak; thence
North g West with said line SIS
poles to Poplar Stump and Ashe
pointer; thence North 80 West
1912 poles to stake in the c. L..
Blevins' Line and c. c. Alexan-
der's. corner; thence North 49,
East with Alexander's line IA
poles to a stake. thence North go
East 4 poles to a stake; thence
North TO- East 10 poles to stake;
thence North 521a East Is poles
to stake; thence North 49, East
2012 poles to a stake on the river
bank; thence South SO East down
and with the waters of said river,
40 poles; thence South ST. East
10 poles to a stake; thence South
So East "a poles to a Spruce Pine
on the bank of the river; thence
South go East So poles to a stake
on the river bank at the Edmon-
son corner; thence down and with
waters of said river 81 poles to
the beginning, containing ITO ac-
res, more or less.
Terms of Sale will be an
at sale.
This 23rd day of June, 1941.
IRA T. JOHNSTON
J. H. WICKER, JR.
T. c. BOWIE, JR.,
7-2-4t Commissioners
The Skyland post. [volume] (West Jefferson, N.C.) 193?-1988, 1941-07-03
EXECUTRIX'S NOTICE

Having qualified as Executrix
of Mack Poe, deceased, late
of Ashe County, North Carolina,
this is to notify all persons hav-
ing claims against the estate of
said deceased to exhibit them to
the undersigned at West Jefferson,
North Carolina, on or before the
26th day of June, 1912, or this no
tice will be plead in bar of their
recovery. All persons indebted to
said estate will please make i'm
mediate payment.
This the 21st day of June, 1941.
FANNIE E. POE,
5-26A6t Executrix
The Skyland post. [volume] (West Jefferson, N.C.) 193?-1988, 1941-07-03
ADMINISTRATORS NOTICE

Having qualified as administra-
tor C.. T. A. of the estate of j. c.
Williams, deceased, late of Ashe
county, North Carolina, this is to
notify all persons having claims
against the estate of said de-
ceased to exhibit them to the I'M
dersigned at Fleetwood, North
Carolina, on or before June 26,
1912, or this notice will be plead
ed in bar of their recovery. All
persons indebted to said estate
will please make immediate pay
ment.
This June Is, 1941.
C. w. WILLIAMS,
Administrator of
J. G. WILLIAMS,
6-26-6t Deceased
The Skyland post. [volume] (West Jefferson, N.C.) 193?-1988, 1941-07-03

to-wit:
Five and one-half acres of land
lying and being in North Carolina,
Ashe County, Clifton Township,
and for a more specific descrip-
ton of same reference is hereby
made to the title deeds of Avery
FISHERMAN and wife, of record in
the Office of the Register of
Deeds for Ashe County in Book
, Page .
This May IS, 1941.
w. B. AUSTIN,
5-22-7t Commissioner
The Skyland post. [volume] (West Jefferson, N.C.) 193?-1988, 1941-07-03
NOTICE OF
SA

CJMWISSIOTNEN = NALL
IN THE SUPERIOR COURT
NORTH CAROLINA
ASHE COUNTY
J. S. BAKER, L. w. BAKER, J.
B. BAKER, KATIE BALLOU,
LURA SEAGLE, LIZZIE TAY-
LOR, And MYRTLE PRICE
VS.
SHUBY BAKER and Wife, CA
ROL BAKER
Pursuant to a judgment entered
The Skyland post. [volume] (West Jefferson, N.C.) 193?-1988, 1941-07-03
NOTICE
NORTH CAROLINA
ASHE COUNTY

To All Whom 1t May Concern:
This is to certify that we have
sold our interest in the Central
Service Station in West Jefferson,
N. c., to r. H. Koontz, and we
will not be responsible for any
business transactions or obliga-
tons through the said station.
This 9th day of June, 1941.
J. GWYN GAMBILL
CLAUDE BROWN
6-12-4t
The Skyland post. [volume] (West Jefferson, N.C.) 193?-1988, 1941-07-03

YOUNG LADY can earn board
and room while attending our
school. Must be able to pay for
tuition and books. Enter any time.
More calls for our graduates than
we can supply. Prepare now for
business or civil service positions.
Write Draughon's Business Col
lege, Winston-Salem, N. c.
6-15-4tc
The Skyland post. [volume] (West Jefferson, N.C.) 193?-1988, 1941-07-03

FREE! If excess acid causes you
pains of Stomach Ulcers, 1ndiges-
ton, Heartburn. Belching, Bloat-
ing, Nausea, Gas Palms., get free
sample, Udga, at Ray Drug Co.
6-5-12tp
The Skyland post. [volume] (West Jefferson, N.C.) 193?-1988, 1941-07-03

FOR SALE-A good typewriter
and adding machine. Apply The
oKylano PoSt 9-7-H
The Skyland post. [volume] (West Jefferson, N.C.) 193?-1988, 1941-07-03

A complete course in Beauty Gull
ture of one thousand hours for
$50 only. State approved school.
Glasses now forming. Mrs. Jake
Church, Macs School of Beau
ty Culture, North Wilkesboro, N.
G. Silk
The Skyland post. [volume] (West Jefferson, N.C.) 193?-1988, 1941-07-03

FOR SALE-2 residence lots in
West Jefferson, well located. See
Ira T. Johnston, Jefferson, N. c.
6-26-4t
The Skyland post. [volume] (West Jefferson, N.C.) 193?-1988, 1941-07-03
NOTICE OF SALE

IN THE SUPERIOR COURT
BEFORE THE CLERK
NORTH CAROLINA
ASHE COUNTY
COUNTY OF ASHE
VS.
AVERY FISHERMAN and wife,
FISHERMAN
Under decree of the Court made
in the above-entitled cause, I, w.
B. Austin, Commissioner, will, on
July z, 1941, at one o'clock P.
NJ, at the courthouse door in JEFF
ferson, North Carolina, sell for
cash, to the highest bidder, to sat-
isfy judgment lien for taxes, the
following described real estate,
The Skyland post. [volume] (West Jefferson, N.C.) 193?-1988, 1941-07-03

FOR SALE - CHEAP, 22-38 Nc
Cormick-Deering Threasher, used
one season. If interested see: j. G.
Muse Hdwe. Company, Mountain
City, Tenn. 6-19-4t
The potters herald. [volume] (East Liverpool, Ohio) 1899-1982, 1941-11-20
YOUR LOSS

A MOTHER MANS fire may be your loss. That
may seem eXaggeration but it's easily
proven. A fire, for instance, may destroy valuable
taxable property in your town. Rebuilding may
take many months, or the property may not be
rebuilt at all. All other taxpayers, yourself nclud
led, must directly indirectly make up for the
loss of tax revenue.
A fire may destroy factory. If you're an en-
poye of that plant, you'll have to start looking for
"a job If you're a business or professional man,
your income may suffer because of the sudden and
drastic cut in local purchasing power. Men who
are thrown out of work can't pay their bills. This
reduces their buying to minimum.
Many cases are on record where a big fire has
resulted in virtual eXoduses from communities.
People move away, in search of jobs elsewhere,
and they don't come back. Down 90 property
valueS-up go taxes. Community progress may
come to an end, and retrogression set in.
These little, commonplace illustrations show
what fire means to you. 1t means destruction
without recompense. An insurance policy, vital as
it is, can't make up for lost jobs, lost taxes, lost
opportunities. 1t can't bring back the important
ntangibles which fire destroys.
Is fire prevention worth whe-and is it worth
your while to do your bit to stop this ever-menac-
ing destroyer Of life and property? There's only
one answer to that questlon-a decisive YES"
The potters herald. [volume] (East Liverpool, Ohio) 1899-1982, 1941-11-20
KEEPING GOODS FLOWING

'FN1E NATIONAL COnSumer-Retall Council an
nounces program to stimulate closer cooper:
alton between consumers, retailers and manufac
turers as one means Of meeting the new and diff
fcult problems arising from the national emer
gency. The Councils membership consists of re-
tail groups, including both chains and indepen
dents, on the one hand and representative con;
surner organizations on the other.
The program has six broad Objectives. 1t viii
initiate and stimulate action of a CONTAMINATION
ary nature. 1t will foster programs for the pro
motion of orderly marketing. 1t will encourage the
most efficient use Of available products 1t will at
tempt to keep costs Of merchandise and distribu-
ton on the soundest possible economic basis. Ii
will attempt to protect both the consumer and
business from exploitation and misinformation
And, lastly, it's purpose is to maintain subject
only to the limitations Of the defense program, the
free flow of goods from producer to the consumer
in such a way as to hamper to the least possible
extent the imagination, initiative, resourcesful-
ness and enterprise which have so long character
lied the American way of life"
This marks one more important step in a de-
velopment which is Of the utmost Importance tC
the consumers of America. Gone are the days
when it was believed that the interests of pro-
ducer, distributor and consumer were hopelessy
Opposed. 1t is now recognized that the interests
of these groups are basicaly the same. The CON
sumer wants the most for his money, and he
wants to get what he pays for. The producer
wants a larger, stabler market. The distributor
wants to sell more goods. Cooperation is the only
way to achieve those ends.
The potters herald. [volume] (East Liverpool, Ohio) 1899-1982, 1941-11-20
GARMENT WORKERS OF OTHER
LANDS ARE DESCRIBED IN BOOK

New York City QLNS).-"Garment
Workers Of Other Lands" by Abe S.
Weiss, just issued by the educational
Of the International
Ladies Garment Workers Union, is
the first outline of its kind to ac-
|quaint the garment workers of the
United States with the history of the
industry and the history of the gar
|ment unions maintained by the cloth
ing workers of other countries
The outline shows the European
achievements prior to the destruction
of many of the unions by Hitler and
IappIies the lessons demonstrated by
THAT experience to a further develop
mcnt of the needle trades unions in
the United States. 1t describes the
beginnings Of the garment industry
in Great Britain and devotes much
space to the difference between the
garment workers unions in Britain
land the American unions.
The aim of the publication is to
strengthen the ties of mutual under
standing and prepare the American
garment workers to cooperate with
their fellows in postwar planning
and organization.
The potters herald. [volume] (East Liverpool, Ohio) 1899-1982, 1941-11-20
FINANCIAL STORES

AN ADVERTISING executive recently comment
ed on The immense changes that have taker
place in the nations banks in the last 25 years As
he pointed out, the joke books used to be full OF
cracks at the coldness Of bankers and the Il dare
you to make me smile attitude which many oil
them maintained toward the public.
Now all is different. AS he said, mot only has
bank advertising greatly increased, not only &c
banks maintain public relations departments, but
such advertising as they do is, for the most part
utterly lacking in that cold austerity which
characterized the occasional cards of the old
fashioned banker"
A modern bank today is virtually a financial
store offering many types of financial service tc
the public.
The banks, in other words, are actively seek
ing business, rather than waiting for business tC
come to them. Equally important, the typica
bank is as much interested in making small loal
to a responsible borrower as in making large
loan to a big corporation And interest rates were
never so favorable to the customer.
Now the banks are unleashing billions to hell
finance defense factories. They are working in full
cooperation with the government and they have
won the praise of such high officials Secretary
Morgenthau for their defense activities. There's
no financial bottleneck" here.