The Waterbury Democrat. [volume] (Waterbury, Conn.) 1917-1946, 1940-04-18

Sible for the planned operations
which are in effect. Among these
are: Cd Every member must use
the advertising of the organization;
(2) a minimum of $50 of each
stores purchases must be from the
warehouse in order that all stores
might be competitive; 90 $500 a
week from each member is subscribed
to capital stock; a. every item puy-
chased from the warehouse within
three months for full credit: and
90 cash discount of 10 is allowed
on all warehouse statements if paid
before specified date.
That these Connecticut Yankees
have "chalked up" good record
can be proved in the figures them
selves; in 1882 the organization had
% members and did a volume of
$217,761; while in 1889 the number
of stores had climbed to So and the
volume to $720,15O. In connection
with these impressive figures, it
should be noted that volume is only
on groceries and does not include
produce or meats. Another example
of the cooperation of these Nauga-
tuck Valley grocers was seen in 1898
when they had to seek new quar-
tiers because of growing palms." A
suitable place was found and within
four days the membership raised
$25, ZOO in cash for the building and
also to pay for necessary improvee-
mentS
Well Formed Group
The Naugatuck organization is
very closely knit unit, which &C
counts for the cooperation it enjoys.
Because the city stores pick up their
merchandise, this takes the men,
bers to the warehouse where they
are given ideas on merchandising
and building timely displays. Def
mite rules for telephoning and pick
ing up of orders helps to make
for system and control in the
group. Delivery service is made to
out of town stores once week; the
delivery charge of 10 is collected by
the drivers. Meetings of the group
are held once month with an ave-
erage attendance of 800 in addition
to the many managers and clerks
who attend. Socials, special meetings
for clerks, dinners, and an annual
banquet all go to promote the we'll
being of the organization. Protec-
ton of various kinds are available
to the members at all times and
have done great deal to bring the
grocers into closer working group
The organization is a member OF
the Chamber of Commerce, takes
part in civic affairs, and has group
life, health and accident insurance
for the membership. A plan fol-
hospital care has been in effect for
year and has proven to be of real
service to the grocers. The Manga
tuck organization has taken advan-
tage of the benefits offered by the
NROG National Insurance program
Advertising
The advertising program is care
fully followed by all members of the
group. Window displays, counter dis
plays, and thorough distribution
of circulars are responsible for the
success of this program. The fact
that no item is featured without a
1870 distribution in the members
stores makes the advertising effec-
tive and successful. Specially mer
enjoy working through this group OF
stores; courtesy card system is in
operation, and all orders are guar
| anteed by the warehouse.
That the members really believe
in their manager and board of dir
ectors can be seen in the support
given the advertising program ano
all other programs initiated by the
warehouse. These Yankees are truly
a winning combination, and ever
greater things will be heard from
these NROG grocers of the Manga
tuck Valley in the future.