davidaulloa/AmericanStories huggingface dataset:
The Coolidge examiner., 1940-07-25
LABOR AND THE FARMER

Labor and farmers have much in common" said
President Fred H. Sexauer of the Darymens League Co.
operative Association of New York recently. But he
added, that does not mean domination of farmers or
their organizations by organized labor 1t does not
that tney could or can tell farm organizations which
farmers shall or shall not be members Labor unions
should represent labor and farm organizations should
represent farmers and they should meet as equals"
That is sound policy. Shorsghted efforts of some
groups to gang up agriculture have met with
the short shrift they deserve. Agriculture has always
en- whing to confer with workers any
problem in spirit of fairness and equaly-but agrcu
ture will not submit to labor control or rackeeerng
The Coolidge examiner., 1940-07-25

place for the transaction of the
business of said estate, in said
County of Pinal.
DALTON H. COLE,
Administrator of the estate
of said, deceased.
Dated at Florence, Arizona, this
22nd day of July, 1910.
First publication July 25, 1S40.
Last publication August Is, 1910.
The Coolidge examiner., 1940-07-25
Parked Truck Is
Destroyed By Fire

A truck loaded with a combine
owned and driven by Norris Kurtz
of Coolidge was completely de-
stroyed by fire last Sunday night
near Summit Camp. The driver
had pulled off the highway to camp
for the night and had fallen
asleep. The cause of the fire was
not determined The estimated
loss was about $500. = Superior
Sun.
The Coolidge examiner., 1940-07-25

Subscriber for The Coolidge Ex-
aminer.
The Coolidge examiner., 1940-07-25

against you, pursuant to the
prayer of the complaint.
Given under my hand and
the Seal of the Superior
Court of Pinal County,
State of Arizona, this 18tn
day of June, 1910.
r. J. MARKS,
Clerk of said Superior Court
First publication July 4, 1910.
Last publication July 25, 1910.
The Coolidge examiner., 1940-07-25
Shoots Deadly Colorado RAPIDS
At Night In FraiI Canvas Canoe

Charles r. Mann,
young Pennsyl-
Uania tdriderni-
ist, and I4-jOot
kayak in ,ohich
he cOrered 1900
miles of Colo
RADIO RiUer i'm less
than month.
The Coolidge examiner., 1940-07-25
NOTICE TO CREDITORS
IN THE SUPERIOR COURT OF
PINAL COUNTY. STATE OF

FINAL COUNTY, STATE OF
ARIZONA.
Estate of LORENZO B. FRIEND,
also known as BERT FRIEND, de-
ceased. Notice is hereby given by
the undersigned administrator of
the Estate of above named deceas-
ed to the creditors Of and all per-
sons having claims against the
said deceased, to exhibit them,
with the necessary vouchers, within
four (4) months after the first
publication of this notice to the
said Administrator at the Law Of
fices of Tom Fulbright, in Flor
snce, Arizona, the same being the
Evening star., 1940-12-05
Cold Is Curbing
6. j. Drills for
Orange Bowl
Haeerty Aims to Get
Men Off Frozen Grid
For Scrimmoge

The wave of cold weather which
arrived in Washington about the
same time Georgetown received and
accepted a bid for the New Year
Day Orange Bowl game against
Mississippi State is complicating
matters as the Hoyas begin drills
for the contest.
An enthusiastic squad of players
turned out yesterday to drill behind
Old North and they had to turn out
wrapped in warm windbreakers or
even big, wool-lined ulsters. The
time was spent almost entirely in
setting-up exercises similar to those
on the first day of all practice and
in running under long punts Just to
get the blood circulating.
Hoyas Need Drill Field.
With the cold wave threatening to
continue, Coach Jack Hagerty is
casting about for another place to
practice. The usually muddy prac-
tice field under the bank has a
rock-like and jagged surface of
frozen mud'not fit for coming scrim-
mage sessions.
Coach Hagerty sought use of Fort
Myers big indoor riding hall with
its dirt and tanbark fioor as a prac-
tice spot. Unfortunately, the de.
fense program is in full swing there
and so far as the Hoyas are con-
cerned Fort Myer is out
Hagerty now is considering the
use of an indoor riding pit at a
girls school here.
Maroons Not Bothered.
In the meanwhile, Mississippi
State in the balmy Southland has
the edge on the Hoyas. 1t doesn't
have to contend with cold weather
and can practice as it pleases
outdoors.
The shift to Florida for the game
also is expected to have some effect
on the Hoyas after they have had
nearly a month of workouts in the
invigorating cold of this neighbor-
hood. Coach Dutch Bergman of
Catholic University is expected to
give Georgetown some tips on get
ting around this. Dutch took the
c. U. eleven to the Orange Bowl in
1886 and beat Ole Miss He arrived
In Miami several days before the
contest to get his squad acclimated
and Is ready to tell Hagerty about it.
Evening star., 1940-12-05
Dubofsky Raises North-South Angle

softly Il can't place him exactly
Okahoma?"
NO newSpapermen. According to what
got in 28 They say he
usesa a aversion OF is"
his eet OH the desk
up system said lis something like
balanced line with the quarterback some
ball the Chicago Bears and stanford
operate IT formation
Another newspapeman there weren't George
could
light the situation.
alumni down that much" said Dubofsky I'VE
dope Mississippi State
probably of them took
Northern would they?"
Hagerty shrugged underwear
Haven't need
today"
Evening star., 1940-12-05
Railroad Timetables on the Desk

preparations. Hagertys desk
California West Coast pals to whom
h information Clara.
Florida instead
There difference of week
chief Mississippi States football team
couple newspapeImen walked the and asked
old field
grinned.
Mississippi he said and that's about all know
This is going into
scouting
Dubofsky his Whats that
there, Jack?" he asked.
"McKeen" Hagerty McKeen. don't
lost
three That club didn't lose this
apparently least good Santa Clara"
Evening star., 1940-12-05
Jobs From Animal Husbundry
To Undertaking Looked To by
Graduating College Gridders

eide to coach, but he is licensed
plumber at Laguna Beach, Calf,
and may go in with his father there.
And what about Terrific Tommy
Harmon, Michigan's one-man tank
corps. Tommy had announced his
intention of getting into radio an
nouncing. Now it comes out he
might even be inclined to give the
movies whirl.
Two others-Ed Frutig, Michigan's
crack end, and Don Pierce of Kan
sas-apparently decided, after re-
reading their press clippings, that
maybe sports writing isn't so bad.
Since Ted Lyons did it, five seniors
have the idea they can step right
off the campus into professional
baseball, too. Among these, Pitchin'
Paul Christman of Missouri and
Pennsylvania's Francis Xavier Rea-
gan, the East's No. back, already
have been assured tryouts.
Evening star., 1940-12-05
The Hoyos Have Some Pressure On Them

OF the little basement
dressing in adjoining to follow
since the George Washington
which
this Orange Bowl game for several
history Secondly they always played to win
how Thirdly they realize that one
Bowl bid because OF the
built Catholic University and they deter
mi that high standard.
Msisslppior the
with Cardinals winning 2o-l9 decision in
with Flodans
football but Georgetown of 1910
the clippings When Granny Rice said
College ahead OF times when
weeks he pretty close
realize that George
u caber
Evening star., 1940-12-05
By the Associated Press.

By the Associated Press.
ATLANTA, Dec. 5-The man with
the money bags is in town, and if
pennants can be purchased, Brook
lyns daffy Dodgers will be in the
World Series next fall.
Larry MacPhail, the gent who
likes to talk in six figures, has this
39th convention of the minor leagues
In Santa Claus mood. And money
talks.
Yesterday the Dodgers tossed
Catcher Gus Mancuso. a rookie
pitcher and wad of cash estimated
at from S65 900 to $4,000 on the line
in exchange for the st. Louis Car
dinals' young catcher, Mickey Owen.
Today the man with pennant
fever was in huddle with the
Pittsburgh Pirates, dickering for
Outfielder Debs Garms and willing
to be talked to about anything else
that can put the Dodgers ahead of
the league.
Dodgers After Young Talent.
MacPhail'S deals now have cost
the Brooklyn bankroll better than
$500, ,00O-still a good way behind
Boston's "angel" Tom Yawkey, but
promising enough to make the
National League feel Christmassy.
But where Yawkey tried unsuc-
cessfully to buy pennant-winner
with gold-plated names, MacPhail
is putting his cash on the line
chiefly for young talent. With ex-
ception of veteran Outfielder Joe
Medwick, acquired from the Car
dinals for $150,000, his deals have
gambled on the future-s100,000 for
the Phillies' pitcher, Kirby Higbe,
and yesterdays Micken Owen buy.
The minors headed into the sec
ond day of their. convention, but
the majors still held baseball's at
tention with lineup juggling sales
and trades.
To the Cincinnati Reds swap of
Shortstop Billy Myers to the Chicago
Cubs for Outfielder Jim Gleeson,
Shortstop Bobby Mattick and an
undesignated player was added word
of two other negotiations.
Red Sox Seek Kreevich.
The Boston Red Sox were re-
ported unoficially near agreement
on a straight trade which would send
veteran Outf1elder Roger Cramer to
Evening star., 1940-12-05
Phog Allen Sees College Football Demise in 10 Years
Will Find Spectacle supon Game Ruined by sm

there is less hypocrisy among the
professionals"
Allen said he never would give
a man 80 cents to play on any Of
his teams, and never had.
Allen, who often has been
ahead of the trend in sports, had
this consolation for fans:
There always will be some
great outdoor sport. The college
presidents will work out some
kind of a great game which will
provide a spectacle. That is
what the crowd wants, some kind
of a spectacle.
"But there won't be any high
priced coaches teaching that
game. The college presidents will
take care Of that, too"
Evening star., 1940-12-05
By the Associated Press.

By the Associated Press.
NEW YORK, Dec. 5.-College
footballs graduating seniors are
about to turn their talents loose
on an assortment of professions and
businesses the likes OF which you'd
never guess.
The Associated Press annual sur
vey of just what football players
went to college for revealed today,
for instance, that the gridiron boys
are planning to try their luck at
long line of things all the way
from animal husbandry to under
taking, with some way stops at the
ministry and music, hotel work and
horticulture, baseball and bus trans
portation, the diplomatic service and
plumbing, lumber and the movies.
Meantime, the fellow with the
white Whiskers-Uncle Sam to you-
sat -snickering, because he's hold
ing the strings. The majority OF
the $50 football-playing seniors in
the survey are eligible for immediate
futures with the Army and Navy, in
addition to the seniors from West
Point and Annapolis.
Many Want to Coach.
Altogether, 40 different profess
sions, pleasures, jobs or what have
you were listed.
Some 63 chose the football coach
ing line, among them such top
fight performers as George Franck,
Minnesotas line mauler; Paul Sew
erin, North Cardinals fine end; his
teammate, Jim (SweeD Lalanne;
Tony Ruffa, Dukes sure-toed place
kicker, and Bill Jennings of Okla
homa.
Some 81 others are willing to take
q crack at the "play-for-pay" game,
although several of them, fellows
like Earring Jawn Kimbrough, the
Texas Aggies' great ball-carrier, and
his teammates, Marshall Robnett
and Jim Thomason, pointed out
they want to see first just what they
could expect in the way OF ready
cash. If the offers aren't satisfac-
tory they'll hook up with the Army.
From Princeton, in reply to the
question, What do your seniors plan
to do on graduating?" came the in
formation that Thatcher Longstreth
will get married. There was no
more word than. that.
Harmon Likes Movies.
Then there's Carl Benson at
Southern California. He may de-
Evening star., 1940-12-05
Eastern Branch Boys
Meet Wilson in Tank

A dual meet with Wilson High
School swimmers will open the East
ern Branch Boys Club tank season
timorrow night.
The Boys Club lineup:
Free style-Capt. Robert Benson. Lee
Jarboe, John White, Jack Potter Leonard
Brandts, George Harrison and Harry
Hughes
Back stroke-Halvor Adams Jack Early,
Warren Brown. Joseph Wratten and Robert
Cation.
Breast stroke-Joseph Redman. Scott
Rogers. James Springer and Jack Boyer:
Fancy diving-Ernest Thomas and Dan
Overlade.
Evening star., 1940-12-05
Pirates Gorms Latest Sought
BY Dodgers as MocPhoi Plays
Santa Claus at Minor Party

the Chicago White Sox in return for
Outfielder Mike Kreevich. Cramer,
who joined Boston in 1895 after a
five-year hitch with the Athletics,
batted 1902 last season while Kree-
vich, playing his sixth year for
Chicago, wound up with ,266. In
1899 Cramer batted 311 and Kree-
vich .278.
Manager Bill McKechnie of Gin
cinnati was believed dickering for
another shortstop to understudy
Eddie Joost, since Mattick has been
an erratic infielder.
For the minors, speculation turned
to what Baseball Commissioner
Kenesaw M. Lands will have to
say tonight when he makes "a few
observations" at the associations
annual banquet.
A National Federation of Baseball
Writers Associations was organized
last night by sports writer's of Is
minor leagues. A mail vote will elect
officers.
Three-Eye League decided to open
its 126-game schedule May 4 and
close September 5.
The New York Giants announced
that Tony Cuccinello has been ap-
pointed manager of it's Jersey City
farm.
Ernie Jenkins, who managed Utica
IN. W in the adian-American
League last year, was appointed pilot
of Augustus South Atlantic League
club.
Montreal will train next spring
at Macon, Ga.
AL Vincent signed to manage Buff
Evening star., 1940-12-05
Turkey Shoots Corded
Saturday and Sunday

All-day turkey shoots will be held
Saturday and Sunday by the Bethes-
da-Chevy Chase chapter of the
Izaak Walton League. Funds
gained at the shoots will be used
to help the leagues conservation
work in nearby areas.
The affair will be on the Gray
Farm, on the East-West highway
between Connecticut avenue and
Sixteenth street just east of Mead
oWbroOk.
Evening star., 1940-12-05

er, as his authority, the Kansan
said that of $40 colleges and uni
versities engaging in the grid
game, fewer than 80 made a
financial profit from it.
Allen declared he did not think
it unreasonable for a player to be
helped through college, but
1.-THE big time starts when any
athlete in college gets more than
he works for, when player de-
mands and gets room, board, tut
ton, books and expenses or won't
play. '''
I'm some schools under present
conditions football is more pro-
fessional than it Is on the
straight out and out pro teams Of
the National League. Certainly
Evening star., 1940-12-05
By the Associated Press.

By the Associated Press.
KANSAS CITY, Dec. 5.-Phog
Allen predicts college football will
die-a suicide-in 10 years.
The Kansas basket ball coach,
once a football mentor, said in an
interview:
Somebody has done something
to football and as result foot
ball is on the way out.
"It's a sad commentary on our
present setup that a boy has to
prepare for four years to be pro-
fessional football player instead
of starting out in professional
football as a rookie and working
up the hard way.
Educators want q boy to get
Evening star., 1940-12-05

Win, Lose or Draw
In the Basement in the Coaches Office
By FRANCIS (. STAN.

gymnasium,
dreany Hagery football
his chin looked floor A1uh Dubosky abseny pulled
saddled
and Scowled.
bolts The
praicing
football players But the
ball.
thinking they the first bowl team
Georgetown history against Mississippi State at Miami.
Mississippi football
they realize it. Not
Christmas fell through.
Evening star., 1940-12-05

an education in college, not to
learn to play professional foot
ball.
Football and other sports were
put in the colleges because they
made a boy say mo- 1000 times
to temptation so that he might
say yes once to victory"
Allen made it plain he had no
personal prejudice against the
game.
But the handwriting is plain.
Already such schools as Yale,
Princeton, Harvard, Cornell and
Chicago have de-emphasized
football or are preparing to do
So"
Quoting Maj. John L. Griffith,
Western Conference commission
Evening star., 1940-12-05
Hutters Just Get By

Adam Hat cagers got close 1892
decision over Hot Shoppes in a
Heurich look game last night. In
other tilts, Jewish Community Cen
ter defeated United Clay, ST to 80,
and Bellman Fuel topped Jacobson
Florists, 1924.
Evening star., 1940-12-05
BurIeiths Are BOOKING

Burleith Braves, 125-pound grid
ders, are after Saturday and Sunday
games. Call Billy Beckwith at
Emerson 9150.
Evening star., 1940-12-05
East Cote After Come

East Gate 1R5-pound eleven is
seeking a Sunday game on its field.
Call North 5987 between and Z.
Newark leader. ([Newark, Ohio]) 1917-1946, 1940-10-17

1to Newark with the
nn- NEWARK OCTOBER
Newark leader. ([Newark, Ohio]) 1917-1946, 1940-10-17
It's Serious

That the network threat to
yank ASCAP music off the air
after Jan. / is in earnest was
substantiated last week. Presi-
dent Niles Trammell of NBC or
dered that all orchestras on sus-
tanning shows, starting Oct. /,
must include on each program
at least three tunes that will
continue to be available to NBC
after the first year.
Newark leader. ([Newark, Ohio]) 1917-1946, 1940-10-17

H. r. Gross, tpho recently join
ed the WLW staff of netDscusters,
had an early ambition to be an
electrical engineer, but changed
his mind to newspaper lDork
tDhen he diScovered hol0 difficult
mathematics lDGs-Gnd is. After
toorking for number of mid
tUeSt publications, he pent into
radio. 0He is heard three times
q day over WLW.
Newark leader. ([Newark, Ohio]) 1917-1946, 1940-10-17

Station WLW a special staff northern
the recent First Army This picture taken
during broadcast describing bridge construction
soU Joseph Res WLW educational director the crophone
,U engineer tohe the anty officer commanding troops
tDhich made the crossing The
from the 26h Tank Company 26h Dviso
Guard The program originated BrGher Falls ~
Newark leader. ([Newark, Ohio]) 1917-1946, 1940-10-17

Charles Sears, young tenor,
headlines the netD musical vdrie-
ty program, "Yolr Treat" heard
over WLW Monday, Wednesday
and Friday at 1:45 p. m.. EST.
Featured aDith Sears are Harry
Kogen's string ensemble and Vim
centoP Pelletier. master of cere-
monies.
Newark leader. ([Newark, Ohio]) 1917-1946, 1940-10-17

The eyes of Virginia Verrill are
as much a treat to the camerdA
man as her Uoice is to her listen
erS. She is soloist on the "Uncle
Walters Dog House" programs
over WLW from NBC, Tuesdays
at 9:30 p. m.. EST. A natiUe of
California. she used to be in the
noUieS.
Newark leader. ([Newark, Ohio]) 1917-1946, 1940-10-17

Genius begins great works,
labor alone finishes them.-Jou-
bert.
Newark leader. ([Newark, Ohio]) 1917-1946, 1940-10-17
COULD THIS BE
CYNICISM?

Starting Saturday, Oct. 5,
the CHS Hollywood schedule
reads as follows: 8 p. m. psf,
Marriage Club" $3.50 p. m.
psf, II Want a Divorce"
Smyrna times., 1940-04-18
OBEYING ORDERS

"See here, waiter, the ice in this
lemonade is all melted"
Eyes, sir, we amt allowed to
serve only soft drinks, sir.
Smyrna times., 1940-04-18
Frenchmen Fly Plane to
Brazil in Stratosphere

PARIS.-France's distance flight
champion, Lieut.. Paul Codos, and
Capt. Henry Guillaumet have made
successful nonstop stratosphere
hop from Paris to Rio de Janeiro, it
was announced. The flight was kept
secret and the announcement gave
no indication of the date of the ex-
plot. Photographs published in the
Paris press showed the plane on its
arrival and Lieutenant Codos with a
Brazilian military official.
The plane used was a specially
constructed alright, bi-motored ship
for high altitude work, named after
the French astronomer, Camille
Flammarion. Paul Comet, naviga-
tor. and jacques Neri, radio officer,
completed the crew on the Brazilian
fight
The 24-ton Camille Flammarion
and two more similar planes now
being built, are said to be. intended
for use in regular stratosphere serv-
ice, beginning in 1910, between Paris
and New York.
Smyrna times., 1940-04-18

tie, Edward Tucker, Leroy Wade
Robert Vaughn, Tommy Oliphant
Elsie Merkel.
Grade 81, Miss Evans, teacher
Mabel Badur, Emily Brown, Franc
is Burris, Florence Council, Marie
Graham, Betty Griffin, Edith Har-
ry, Rosalie Mccain, Gilbert Clam
pitt, Garland Collins, Robert Col
lins, Walter Frey, Billy George
Charles Harris, Glenn Matthews
Smithers Snow.
Grade So, Miss Kaufman, teach
er-Harry Hufschmidt, Clarence
Johnson, John Lovegrove, Willis
Ryan, James Sudler, Anna M. Dav-
idson, Elizabeth Ann Kirby, Mary
Merkel, Betty Messick, Lena New
nom, Doris Nowland, Frances
Pierce, Jacqueline Potter, Gwen
Smith, Jean Snow, Ruth N. Swarr.
Avris Truax, Lois Wade, Joyce A.
Wilson.
Grade Al, Miss Scout, teacher
Jean Brown, Peggy Clark, Tallu-
lah Everett, Nancy Faircloth, Thel-
ma Foxwell, Margery Lamb, Con-
stance Burris, James Buckson,
Richard Cox, Elwood Graham, DON
aid Heinold, James Jones, Dudley
Kemp.
Grade Al, Mrs. Adkins, teacher
Jack Lister, Edward Melvin, Car
los Messick, Richard Nutter, James
Ryan, Robert Warner, John Bodine,
Mabel McNatt, Betty Shane, Grace
Shorts, Ann Stevenson, Helen Syl-
vester, Charlotte Moore.
Grade 81, Miss Purnell, teacher
Billy Buckson, George Council,
Carroll Elzey, James Foxwen, STAN
ley Francis, Earl Harris, Robert
Hart, Donald Knots.
Grade 80, Miss Postles, teacher
Eugene McNatt, Russell McNatt,
Ronald Nowland, Haines Pearce,
Leonard Pleasanton, Wayne Pryor,
Ernest Reed, Charles Wade, Harry
Bodine, Alice Jane Matthews, Vir-
ginia Mcfarland, Ruth Newnum,
Joyce Johnston, Dorothy Scuse,
Lorraine Smith.
Grade IL, Miss Stats, teacher
Donald Faircloth, Estella Mar
shall, Joan McNatt, Verna Smith.
Grade FL, Miss Neese, teacher
Melvin Archer, Herbert Brown,
Jack Keeler, Nelson Messick, Char
les Reed, Betty Jean Foxwell,
Gloria Messick, Margaret Truax.
Grades IL $50 2-1, Mrs. Ricards,
teacher Jack Burris, Robert Lof-
land, Charles Newnum, Harold
Swarr, Wallace Badur, George
Bell, Robert Brown, Betty Tucker,
Joanne Deakyne.
Smyrna times., 1940-04-18
AT
PUBLIC SCHOOLS
Continued from Page Two)

Bavel McClain, Gertrude Newman,
Iona Newman, Eleanor Nowland,
Jean E. Russell, Jean Spence, Cath
crime Tigner, Mrytle Truax, Ethel
VanPelt, Jean Zacheis.
Grade 7-2, Miss Start, teacher
Benjamin Archer, Robert Badur,
Frances Bell, Ethel Boyles, Marie
Brommer, Charlotte Brown, Betty
Bush, Paul Cadmus, Norman Car
ter, Andrew Chester, Leon Collins,
Louise Daniels, Harold Deakyne,
Mary Hester Downs, Jack Dukes,
Curtis Lyer, Alma Eierman, Harry
Ennis, Sylvia Harris, Laura Nc
Matt, Irene Mofitt, Madeline Nabb.
Grade 6-1, Miss Matthews, teach
er-Kathryn Badur, Mary Emma
Bell, Kay Boehmler, Edna Boyles,
Margaret Brown, Alice Ann Bur-
MS, Beatrice Chambers, Bertha
Clough, Thelma Dulin, Dorothy
Jones, Ann Knots, Jane O'Neill,
Yvonne Senger, Rebecca Wilson,
Marian Hart, Paul Bradley, Robert
Carrow, Guy FAIRIES, Robert FAIRIES,
George Hutchinson, Robert Jones,
William Kenworthey, Francis Syl-
vester.
Grade 6-2, Miss Smith, teacher
Margaret Deamer, Jerry Lamb,
Maxine Leager, Leon Morris, Rob-
ert Moore, Donald Mood, Mary
Minner, Arnold Reed, Eleanor Rel
mann, Maude Scuse, Messick Shul-
Smyrna times., 1940-04-18

ness. A man who advertises must
be scrupuious in his integrity. He
cannot write lies. He has to live up
to all claims. This means that you,
as customer, can buy from such
man with absolute confidence.
Not long ago Owen D. Young.
one of Americas clearest thinkers
and great business executive, de-
clared that:
Dishonesty in various forms is
becoming rarer in business When
ever it occurs it is exploited in
newspapers. because it is the un-
usual, not the common, thing.
"A store keeper may short-meas-
ure or short-weight his customer
and make little. He may even in
duce clerk to short-measure or
short-weight. But he cannot build a
big business on that basis. Honesty
and uprightness must exist in great
business organizations"
And it must also exist in smaller
business organizations, which expect
to grow large.
Whenever a business man adver-
tises, it is a sign that he wants to
operate an honest business, one
from which you can buy with con-
fidence and trust.
Advertising is thus the guiding
light which you can follow in getting
more for your money.
Daily it leads millions of Ameri-
can customers to better values. to
greater satisfaction, to the serenity
which comes from dealing with men
and organizations they know they
can trust.
g Charles B. Roth