davidaulloa/AmericanStories huggingface dataset:
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31
Advertising Gains
Expected 10 Continue
For Several Months
Poor's Survey Points Out
Expenditures Follow
Trade Conditions
THOUSANDS OF
WAGE FARMERS
Special Dispatch to The Star.

0PtN4dl DIoldlNAl W l LlC Stdls
NEW YORK, Oct. 31.-A contin-
uation of advertising gains during
the next few months is forecast In
Poor's Industry and Investment
Surveys despite the uncertainties re-
sulting from the war and the domes-
tic politico-e economic situation.
Advertising expenditures gener-
ally follow trade conditions fairly
closely. expanding as business &C
tivity rises and decreasing as the
pace of business cases. states the
forecast. This pattern may not be
followed exactly during the months
Immediately ahead because of the
tendency Oh the part of many ad-
VertiSing executives to hesitate in
setting up their full advertising
budgets during a period of uncer-
tainties such as the present. How
ever, most indications point to an
increase in industrial and general
business activity, which suggests that
larger amounts of money will be-
come available for advertising and
will be expended during the near
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31
Automotive Industry
HAS Best October
In lis History
Assemblies for Month
Aggregate 5l9,472
Cars and Trucks
BY the Associated Press.

BY the Associated Press
DETROIT, Oct. 31-Automotive
News in survey or automobile fac
tory activity today said assemblies
for the month ending today aggre-
gated 519,47 cars and trucks to
make it the best October" the in
dustry has experienced. The previ-
Gus high mark for October was 49,
094 units in 1925.
The trade paper places this week S
output at 1l7078 cars and trucks
against 1888 last week. Produc-
ton for this week a year ago was
1892 units.
The survey placed General Motors
production this week at 1880 cars
and trucks compared with 50,539
last week. Assemblies of the Chrys-
Ter group were estimated at 27,325
this week and 26887 last week. Ford
output totaled 1880 units, COM
pared with 22025 last week.
The so-called independent group"
was reported continuing in high
volume production and on five-day
week schedules, but with indications
Of slight downward revision in
assemblies during the coming weeks
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31

term. Most media apparently can
count on larger volumes during the
remainder of 1910, and, probably,
during the early part of 194l.
Thus far, 1910 has brought only
moderate gains in most divisions of
advertising. Although the greatest
progress has been shown by radio,
gains have been recorded by news
papers, magazines and outdoor ad-
vertising. The combined index of
general advertising activity for the
first eight months was a little less
than per cent above that of the
corresponding 1899 interval. The
probability is that these gains will
be extended during the next few
MONTHS Poor'S concludes.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31
Foreign Exchunqe

NEW YORK Oct. 81 lP-The Canadian
dollar gained slightly against American
money in the foreign exchange market to-
DAY, brlnslng S6S15 cents, up 1875 Of a
cent. The ArGentlne peso gained one
teLth OF cent al 23.3O cents. Other for
eiGn monies generally we're UNCHANGED
Late rates follow Great Britain in dol
lars, others IN centSl
Canada.
Official Canadian Control Board rates for
United States dollars Buying, 10 per cent
premium; selling. II pfr cent premium
equivalent to discounts on Canadian dol
lars in New York Of buying, g9l per cent.
selling, q % per cent
Canadian dollar IN New York open mar
ket, 1915 per cent discount, or So - :
United States cents.
Europe
Great Britain. official bankers Foreien
ESchange Committee rates, buying 81 ~:
selling 81 "a; OPEN msrRet, cables .G8ai:
Germany, 40.01n; benevolent. 1915: Fin
10 son; Italy, ) 90; Portugal 4.Ol. Ru-
mania ASH, Sweden, % So. Switzerland,
$50 ,; YuGoSayia. 2.35n.
Latin America
Argentina. oficlaI. 20 ~. free - 30:
B azll, official. COS; free. sos; Mexico,
20 son.
Far East.
japan. As, Hong Kons, % IS, shanG-
hal 6I1.
Rates n spot cables unless Otherwise
indicated. n Nominal
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31
Defeated Candidates
Have Longer Life,
Actuaries Are Told
Supreme Court Justices
May Expect Longevity
Stutisticiun Says
BY the Associated Press.

BY the Associated Press.
WHITE SULPHUR SPRINGS, w.
Va, Oct. 31.-Defeated candidates
for the presidency of the United
States may take comfort in the fact
that their life expectancy is better
than for the men who are elected,
Frank L. Griffin, jr., said today.
Mr.. Griffin, an insurance statiS-
tician, told a joint session of the
American Institute Of Actuaries and
the Actuarial Society of America
that prior to 1865 the presidential
death rate was go per cent of the
expected rate, but since then has
more than trebled
Conversely, the death rate Of the
United States Supreme Court JUS
tees is about one-fourth that of
Chief Executives; Vice Presidents
about one-half. and cabinet men,
Of Presidents.
Justices Longevity Confirmed.
These figures seem to give proof"
said Mr. Griffin, Ito the commonly
recognized increasing onus of the
presidency. Likewise the longevity
of Supreme Court justices in re-
cent years is confirmed. Each of
the groups except the Presidents
exhibits an improvement in mortal
ity during the second half of our
history to date
ANY one interested in coinci-
dences," concluded the speaker
may pounce upon the curious fact
that three of our 20 deceased Presi-
dents died on the Fourth of July
John Adams and Thomas Jefferson
on the same. day. the 50th anniver-
sary of the Declaration Of Independ-
ence which they both signed"
Members OF me American InSti.
tute of Actuaries were called upon by
their leader to accept with hesi-
tation the responsibilities and the
sacrifices which fall on each one of
us as an integral part of our way Of
life"
Decline in Birth Rate.
Reinhard A. Hohaus, speaking
before joint sessions of the insti-
tute and the Actuarial Society of
America, noted a decline in birth
rate and the questions posed by
this trend" Mr. Hohaus told the
actuaries that whatever the fu-
ture may hold in store. complex
social and economic problems will
likely present themselves which our
special training may help to solve -
More than 100000 employees and
their dependents are covered by
group hospital insurance underwrit-
ten by life insurance companies.
Gilbert w FiUzhugh, assistant &C
tuary of Metropolitan Life, told the
group.
Virtually all of this type of in
surance has developed in the last
five years. he said. in addition to
another $4,000 employees covered
by group surgical operation policies.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31
Commercial Looms Show
Fourth Straight Goin
b. the Associated Press.

NEW YORK, Oct. Blank loans
to commerce, industry and agricul-
ture chalked up their fourth success
sive gain last week according to re-
ports of Federal Reserve member
banks in 101 cities.
A rise of s24.00O,00O brought the
total advance for the past month
to s171 100000. Business loans are
now almost a half billions dollars
greater than a year ago.
Bankers say the recent increase
has reflected the faster tempo of
business as well as rise in loans to
assist in handling defense contracts.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31
Railroad Director Named

CINCINNATI, Oct. 81 (R).-Stock-
holders of the Big Four Railroad, a
New York Central subsidiary, yes
terday elected Jacob Aaronson of
New York, chief of the company's
legal staff. to the Board of Directors.
He succeeds the late Edward Hark-
| ness. Other directors we're re-
elected.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31
Steel Industry
Employment
Rises Again
By the Associated Press.

BY the Associated Press.
NEW YORK, Oct. 31.-Steel in
dustry employment rose to an aver
age of SIS, 900 workers. in September
in the fifth consecutive monthly
gain, the American Iron & Steel In
stitute reports. This compares
with 100000 in August and 502, 900
a year ago.
Pay rolls declined to S82, 068 900
from $83,837 900 in August because
Of the Labor Day curtailment and
the shorter month. In September
1889, pay rolls totaled $69,735,0 900,
The number of hours worked per
week by wage earners dipped to an
average of 365 from 36.7 in August
but we're above the IS in September
last year.
Average pay per hour for wage
earners was 854 cents, against 85.1
in August and 847 year ago.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31
BIow-Knox Backlog
Is Largest in History
Ry the Associated Press

Ry the Associated Press.
PITTSBURGH, Oct. 31.-W. P.
Witherow, president of Blaw-Knox
Co., said yesterday the company's
participation in the national de-
Tense program had resulted in the
largest backlog of untitled orders in
its history.
Blaw-Knox, manufacturers OF fab
ricated steel products, has declared
a dividend of 1871 cents share.
PAYABLE December II to stockhold-
ers of record November 18. A SIM
liar payment was authorized three
months ago.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31
Business Profits
Advance 13Per Cent
Over Last Year
But Heavier Taxes Cut
Deeply Into Corporate
Earnings Of Firms
BY JOHN l.. BECKLEY.
Associated Press Statistician.

HoSONAoNtd Coo ONdl4otAS4dH.
NEW YORK, Oct. 3l.-Despite
sharply higher taxes, business profits
for the third quarter of 1910 we're,
roughly, 10 per cent greater than the
corresponding period a year ago, a
compilation by the Associated Press
indicated today.
The first 315 companies to report
for the three months ended Septem-
Der 80 earned s315927,0O compared
with s279 $4,000 a year ago. Ex-
Guiding the large earnings of Ameri-
can Telephone 81 Telegraph Co.,
profits of the group were IS per cent
greater than the same period of
1889.
the big improvement in business.
Heavier taxes cut deeply into COR
porate earnings, causing some in
dustrleS TO show smaller net incomes
than year ago. Companies with
relatively stable profits were hardest
hit.
Set Aside Reserves.
Some companies set aside reserves
for excess profits taxes but the most
severe blow came from the increase
in the normal tax rate. Normal taxes
on corporation income during the
quarter were at a rate of "a per
cent compared with Is per cent a
year ago
In addition, most companies
charged increased taxes for the first
and second quarters of 1910 against
third-quarter operations. These
arose from the latest boost in the
normal tax rate, from 209 per cent
to "a per cent, recently passed by
Congress and made retroactive to
the first of the year.
Booming operations enabled the
steel industry to take heavier taxes
in stride and lifted profits of 26
companies to s5O588. 600 almost
three times the s17,641, 900 earned
in the third quarter Of 1899.
FOOD Earnings Decline.
Gdi llI4ISS VI 4OOu IOlllpdilIGS Ot-
clined, however. under the pressure
of taxes and higher raw material
costs. Profits of 10 companies total
ed s13,529 900 compared with sl8,-
$1,000 a year ago. drop of 26 per
cent.
Revenues of 16 public utilities also
failed to gain sufficiently to offset
rising taxes. Earnings Of the group
totaled s23 $4,000 against S23, 4S6 900
in the September quarter of 1899.
Auto accessory makers benefited
from the backwash of rising plane
production and big automobile out
put. Net income of Is companies
aggregated $2,940000 compared with
81 ,649 900 year ago.
Railroad earnings for the three
months fell below last year despite
heavier freight shipments during
most of the period. Bigger taxes
and larger maintenance expendi-
lures in preparation for national
defense cut net income of 20 roads
to s24.754,00 from Split 900 in the
same period of 1899.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31
Chicago Produce

CHICAGO. Oct. ~ uP..-Poultry. live.
car, As trucks, chickens. firm, balance
steady: broiers. 21z pounds and down,
Plymouth Rocks. / Q: White Rocks. ..
caDons pounds and UP. 10: under 7
pounds, II. other prices UNCHANGED.
Butter. receipts, $50 sos. steady; mar
ket unchanged. Eggs, receipts. 3g42:
weak; fresh Graded. extra hTstS, 25l4:
hrsts, local 20: cars. 81; current receipts,
10. other prices UNCHANGED.
United States Department Of Agricul-
tureD Potatoes. arrivals 100. on track.
4I9 total U S shipments 1853: supplies
heavy. demand light, market steady, Ida no
Russet Burbsnks U s No. J. l4n-45;
IS Mi n and tTi North DaPots cobblers
5000 per cent U. S. No. ]. s5-s1i7, Early
Ohios, 80 pr cent Z. S. No. /, so. Bliss
TriUmphS. So per cent or more L. S. No,
]. 92l7-l %.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31

Quotations furnished by National As
Soclation OF SECURITIES Dealers Inc, which
states they do not necessarily reflect
actual transactions or firm bids or offers
put should indicate approximate prices.
and usfess otherwise indicated are as
quoted by the sponsors or issuers
mot quoted by sponsors or issuers.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31
Engineering Awards
Hit 10-Year Peak
For Weekly Period
Privute Contracts Lifted
To Level Four Times
Higher Than Lost Yeur
By the Associated Press.

NEW YORK, Oct. 31.-Priyate
engineering construction awards for
the week ended Tuesday were the
largest for any week in the last 10
years. Engineering News-Record re-
ported today. .
Big increases in commercial and
industrial building lifted private con-
tracts to level approximately four
times the corresponding week last
year and more than double the pre-
vious week.
Total construction awards were
s157, 754 900, the third highest of the
year. This was a gain of ZIG per
cent over the same week of 1889 and
"a per cent higher than the previous
week.
Public engineering contracts were
1873 per cent greater than a year
ago. but Is per cent smaller than the
week before.
Comparisons follow 1000 omitted
Latest Previous. Year
week week ago.
Private 1900 S7TIO7 s34,391 s1S,155
State and
municipal Ella :aa,2l!! 2ss.ooI5
Federal 53,533 63,1l5 s,26s
Total sl57.754 sI2z3I7 s5O,o4O
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31
London Gold and Silver

LONDON Oct 81 LP.-Bar silver
% I'D. UNCHANGED. equivalent ~ So cents).
Bar gold less. unbalanced. Equivalent
S33 $50 Exchange. S4.o3.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31
London Money Rates

LONDON. Oct. 81 tP-Money pc
cent Discount rates short bills, Ia pc
cent. 3-month bills l l-32-l Il.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31
London Tin Quotations

LONDON. Oct. 81 Up..-Tln steady; spot,
e259 bid, 1853 los asked: future, 1851 IS
bid. E261 los asked.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31
Federal Lund Banks

NEW YORK. Oct. 81 LP,.-Federal Land
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31
Investing Companies

NEW YORK, Oct 81 LP,-National As
ISOLATION Securities Dealers, Inc:
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31
Intertype Corn.

Intertype Corp. reported for the
September quarter net profit Of
s60226 after charges and taxes at
the new rates, equal to 81 cents a
share on the capital stock. compared
with S25 $40, or II cents a share, a
year ago.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31
FaiardO Sugar Co,

Fajardo Sugar Co. Of Porto Rico
and associated organization reported
for the fiscal year ended July 81
profit of s7l0.71l after expenses and
depreciation but before Federal in
come taxes.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31
United States Treasury Position

By the hSsoclaIed Press
The position Of the Treasury Octol
Evening star. [volume] (Washington, D.C.) 1854-1972, 1940-10-31
Calumet & Hecla Co.

Calumet g. Hecla Consolidated
Copper Co. reported for the first
nine months of 1910 net profit of
s403,786. equal to 20 cents a cap
ital share, against s426,7l3, or 81
cents share, in the comparable
period last year.
The Tacoma times. [volume] (Tacoma, Wash.) 1903-1949, 1940-12-12

With due regard Tor me Tact
that our nation IN srminT for the
preservation Of democracy. the
emphasis on housing is properly
being placed with the words de
mocracy" and peace" serving a.
guiding stars. There il q strong
desire to avoid the barracks hous-
The Tacoma times. [volume] (Tacoma, Wash.) 1903-1949, 1940-12-12
Contracts at
High figure
Total Greatest
Since Jan. OF 1888

SEATTLE - Engineering con-
tracts Jet iast month reached =
total greater than for any month
since January. 1855. when the ron
tract vas awarded for the com
plstion Of Grand Coulee dam. Il
i revealed in a tabulation 10 ap-
pear in the December issue q
Pacific Builder and Engineer. con
struction trade journal published
in Seattle. issued Saturday The
total for Il contracts awarded in
November Vas S26.721.914. This
IS an increase Of 240 per cent over
the total for November Of 1899.
National defense projects se-
counted for the major portion Of
these contracts. Army post Jobs
alone accounted for s17.577 .351.
Other outstanding projects IN the
national defense program are Pier
No. ;. Bremerton navy yard.
awarded jointly to Rumsey and Co.
and Puget Sound Bridge and
Dredging Co. Seattle, FOR 81
300 900. and additional naval air
station facilities in Alaska award
ed 10 siems-spokane Co. Seattle,
for S1.62s. 900.
For the third time in 1e40. grad
ing and surfacing contracts passed
the million mark. with IS projects
totaling $1,000 .347.
The Tacoma times. [volume] (Tacoma, Wash.) 1903-1949, 1940-12-12

busy areas for a home that is at
once attractive, simple. convenient
and economical TO build. No fur
Their designing needs to be done;
construction can proceed at once
on plans already prepared and
tested. Elimination of any freak
ishness in design permits the house
to be adapted readily to a change
of accessible materials and equip
ment.
The national defense housing
series" as this new group Of
houses will be identified, are par
tlcularly suited for quick construc-
ton to house civilian workers and
married enlisted personnel Of the
armed forces IN the many areas
where stimulated activity
has raised. or Is expected TO raise,
an acute housing problem.
Additional information about
the "Boeing" may be obtained
from retail lumber dealers whose
advertising appears on this page.
The Tacoma times. [volume] (Tacoma, Wash.) 1903-1949, 1940-12-12
Defense Housing Fresh In Small Home Building
Building Costs
Rise Z Per Cent

wAsHINGToN-Building costs
N October rose Two per cent over
September a. residential eonstrue-
ton continued its strong forward
trend. It was stated today BY
economists Of the federal home
loan bank board.
Labor costs increased more than
building materials according 10
the monthly index Of the boards
division of research and statistics.
Labor costs vent up a per cent.
while materials increased - per
cent. The net jump IN building
costs, figuring both labor and ma
terials in their respective spheres.
Was approximately two per cent.
October building costs were rs
per cent above October a year ago.
For the nation as whole. the
volume OF residential construction
was up about 10 per cent in Octo-
Der as compared Nth September.
with the increase. in October over
October. 1889, being approximate
~ SIS per cent. A great deal of
this increase is attributed to A
Jump IN demand for housing facih-
ties in those areas having expand
ing defense industries or new in
dustries Of this type.
The Tacoma times. [volume] (Tacoma, Wash.) 1903-1949, 1940-12-12
Offering Relief for
SaWdusi Burner Users

Uncle Sam and the many indi-
viduals who are building new
homes at this time are not the
only ones to be affected by the
closing down of numberless saw
mills and lumber plants the
users of sawdust burners are
scratching their heads and Won
dering what they are going to do
for something TO burn.
Their concern is both natural
and justified because. with the
passing Of every hour, the supply
of available sawdust is diminish
ing and unless settlement of the
lumber strike Is realized. the saw
dust shortage will be serious.
According to Ed Griffin of the
Griffin Fuel company, petroleum
briquets. manufactured product,
can be used satisfactorily in saw
dust burners or mixed with the
sawdust where an individual sup
ply still exists
Petroleum briquets are made
of petroleum carbon and are pure
carbon throughout, which elimi-
mates all ash. Their use will help
local owners of sawdust burning
equipment greatly at this time
when an emergency exists.
The Tacoma times. [volume] (Tacoma, Wash.) 1903-1949, 1940-12-12

AS in oirplones, spooe poys
O dividend in this srnoll home
floor plon.
family dwelling so that the
American way of life IL not lost
in the very program of armament
that is intended to preserve 1t.
These are the thoughts sx-
pressed by w. c. Bell, chairman of
Western Homes Foundation. In an
nouncing new series of smaller
small homes particularly suited 10
defense housing requirements.
THE new series" Bell declares,
have appropriately been given
names that are Immediately recog-
nizable In the current defense
program"
The first Of the new group, pre-
scented this week. Is known as the
"Boeing." with its name taken of
course from the huge plane-pulld-
ing plant in Seattle which In turn
Ing out great flying fortresses"
for the army.
Like the flying fortress, the
'fBoeing" Is streamlined in exter-
nal appearance. but compaetly ef-
ficient within. Here living space
has been engineered into minimum
floor area without sacrifice of es-
sential comfort and yet the lines
have been held to the simple TO
keep costs unusually low.
Western Homes Foundation pre-
SCENTS the "Boeing" A. a simple
small-house design that will An
swer the need IN many defense
The Tacoma times. [volume] (Tacoma, Wash.) 1903-1949, 1940-12-12
Army Orders

WASHINGTON - The War depart
ment has issued the following orders /:
Col Joseph {. KAY, G. M. c, Kan
sas City. TO Chicago.
Lieut. Colonies James Lawrence. s.
c. Fort DIX n j. TO Fort sam Hous-
ton. Tex. Roye P. Gerfen. cav. Chi
eago. 10 Fort Riley. Kan. Lyle
Arthur Baldwin. p. A res, Portland,
To Fort Lewis. LLOYD Eastman Folie.
{. A c. res. Long Beach, Calf. TO
Fort Ord. Calf. Hubert A. Nc
Morrow c A {. Minneapolis. MINI
to Fort Enstis. Va, Clifford II. Tate.
p A. New York TO Fort DIX
Majors Clyde B PYLE. @ M. c. res.
Washington. to Philadelphia; George
c Wynne G M C, st. Louis, to
Washington.
Captains James c Bower. NJ A. c.
Fort Benning. Ca. to Camp Grant,
Ill. Paul f. zuyer. NJ A c. Fort
sam Houston, TO Camp Lee Va;
Louis X Manten. NJ c. Preside OF
San Francisco to Riverside Calf.
Theron W Bean . M C. res. Pre-
sidio OF San Francisco. to Macon,
Ga. Claire Deford Wallace. J. A.
g D. res, Portland. Ore. to Nc
Chord Field Wash. Williston Nichols
Davis, A C.. res, Los Angeles, to
Sacramento.
The Tacoma times. [volume] (Tacoma, Wash.) 1903-1949, 1940-12-12

ceiling light in living room and
dining room. and al least 80 watts
for any additional ceiling light.
whether indirect or semi-direct.
No lamp. rs r1lle. for reading
purposes should ever have less
than 100 watts. A bridge lamp.
eoneeivably. with very good
shade. might get along with 75
watts. But the average bridge or
one-socket lamp needs 100 watts
in order to provide proper lighting
at the average reading distance.
II the lamp has two sockets 1t
needs minimum of two sos; II
IL has three sockets. a minimum
of two 4o's and one 80. or perhaps
three 6os. II lamp bulbs of these
wattages tend to produce glaring
light. the chances are new shades
or new lamps of proper design are
needed.
Wall lights may be of small
wattage, since they are not a main
source of illumination. Kitchen
lights both In the ceiling and at
work centers should be of higher
wsttage than those used in floor
lamps for decorative lighting.