The Washington times. [volume] (Washington [D.C.]) 1902-1939, 1937-06-28
Mr.. Hearst Explains Merger


dating newspapers.
On the contrary, sir, have always favored do
ing so, wherever think the consolidation rebounds
to the benefit of the consolidated properties
In Pittsburgh two newspapers were bought
The Sun and The Telegraph-both of which were
unsuccessful They were consolidated into the Sun
Telegraph which has, ever since the consolidation,
been highly successful and highly profitable
property.
In Baltimore the Baltimore News and Baltimore
Post were acquired and by consolidation developed
into great and constantly growing and highly
successful newspaper-The Baltimore News-Post.
In San Francisco, The Call and The Bulletin
were consolidated with signal success.
In Boston the Evening American was consoli-
dated with the Sunday Advertiser, exactly as has
been done with the Evening Journal and the Sum-
day New York American here in New York
In Chicago the Chicago Herald and the Chicago
Examiner were consolidated. In Los Angeles the
Los Angeles Herald and the Los Angeles Express
were consolidated and the result was one of the
most successful and most profitable papers in our
service.
So you see, I am, as matter of fact, rather
confirmed consoidationist
7 FAVOR consolidation of newspapers when be-
eve it to be for their benefit and for the public
benefit and for the benefit Of my institution.
And repeat that hitherto it always has proved
beneficial WITHOUT A SINGLE EXCEPTION.
stand at the head of big business institution
and it is necessary for me- in the protection of that
institution, to use my best business judgment and
not be influenced by any sort Of sentimentaity.
Particularly is this the case in times like these,
when costs Of production are rising with rush in
every industry.
The cost of the white paper on which a news
paper is printed is rising continually and rapidly
The cost Of machinery is rising
The cost of material and of everything which
0nos intn tho nTnd11cti0n nf rowSnannr is RISING
The cost of labor is rising, and must rise, be-
cause the workingman has just the same compel
ling reason that any of us has to meet increased
costs as they affect life and labor.
Moreover the burden of constantly increasing
taxes falls upon every industry as upon every in
dividual.
Industry must meet these growing costs and must
take the measures to meet them in the most effec-
tive manner.
THEREFORE,, say consolidation, always in my
l. experience beneficial, may be in these days not
only beneficial but also essential.
Indeed I look for consolidation in many in
dustries for reasons of economy and efficiency.
The onward march of any great enterprise can
not be hampered and handicapped by considera-
ton and concern for this unit or that unit which
is not successful simply because we would LIKE
to see it successful
A managers business is to see the institution as
eliminate weak elements and strengthen the
strong.
A gardener who prunes a tree does so not with
regard for this or that branch but with scientific
consideration for the welfare Of the tree, looking
to its productivity and it's usefulness.
Finally it may be said that employment on a
consolidated newspaper is habitualy only tenn
porarily decreased by consolidation, because IT IS
STRONG PAPERS THAT INCREASE IN SIZE
AND IN CIRCULATION AND IN THE NEED
FOR EMPLOYEES, not weak ones.
The consolidation Of the Morning American re-
suits in minimum Of unemployment, because the
great employing factor of the American is the
Sunday paper, which is maintained, and even in
creased in size and Importance.
Moreover, the numerous pages of classified adj
vertising, which in their volume provide the utmost
of employment for compositors, pressnen and
other mechanical departments, are transferred
bodily from the American to the Journal
THE consolidation has only barely gone into eff
fook Ao1na 6anr To StoL ooa SoSo