Henderson daily dispatch. (Henderson, N.C.) 1914-1995, 1937-06-21
State Cashing In
With Celebration
Continued from Fage oru>

opens July of the 35Oth arn,,
OF the settlement of the islond Sary
Walter Raleigh Lost Colon,n oy Sir
Dlrth OF Virginia Dare, the first S''u ,' the
oaoy porn in this hemisphere white
state officials who are into
IN the advertising campaign es'ed
that the interest being taken a t
ughout the world in the Rnan lhro-
land birthday party is focusino oNe Is
attention on North CaroInaS more
hundreds OF thousands of doI rllan
spent in advertising could have ao a
and with virtually no expense - 1one'
State. All the expense connectod .ne
the Roanoke Island celebration WIN
ing borne a group of civic-rinnue We,
residents of Roanoke Island and noe
county, headed by D b. Fearira D're
Manteo. Vi
1T is truly remarkable the amo,..
of interest being taken by the nanoU
at large and by people in FOREIGN Oa''
tries in the 35Oth birthday celebrationu
of the founding of the first white aUa
Element in America" said r pr "e'
Etheridge, director of the Departmsa".'e
of Conservation and DeveIopmsn.
and who will direct the new State
vertising campaign in which S195Mn
year will be spent in advertioins
North Carolina. incidentally Ms
Etheridge is native of Roanoke Is
land. "In addition to getting amoa.
daily requests for news stories aho~,
the island, Old Fort RALEIGH N"
birth of Virginia Dare and about tho
anniversary celebration this summer
from newspapers in all parts of tbo
United States, the memorial associa
ton is also getting many similar ra
quests from papers in London and al
over England.
when I was in Manteo last we0k
Mr.. Fearing told me they had recent,
ly had requests for stories from soma
20 English newspapers, including such
papers as The London Times and 9TH
er large London papers, In fact the
London Times recently sent one Of
it's staff correspondents and staff
photographers to Roanoke Island to
write a series of stories about it and
the forthcoming celebration and TO
get pictures of the reconstructed Fort
Raleigh, where the first sediment
was located. In fact, the London and
British newspapers seem to be taking
even more interest in Roanoke Island
and the birthday party to be held
there this summer than our own
papers right here at home
But the newspapers here in the
United States are also taking more
and more interest in this little island
off the North Carolina coast, now de.
finitely conceded to be the birthplace
of English-speaking civilization in
North America, Mr.. Etheridge said.
In addition to the scores of requests
for stories about the celebration be-
ing received each week by Mr.. Fear
ing in Manteo, many additional re-
quests are being received for similar
stores by the Conservation Depart
ment here. Mr.. Etheridge said. Dur
ing the past week several stories were
prepared by the publicity division for
publications in Cincinnati, Ohio, New
York City and Detroit and for pa
triotic magazine with a nationwide
circulation, telling about the Roanoke
Island birthday party, and more re-
quests are expected almost daily from
now on.
The state which seems to be TAX
inc more interest in the Roanoke Is
land celebration than any other IS not
North Carolina, but the farthest STATE
from North Carolina-Californla-ac-
cording to Mr.. Etheridge More re-
quests have been received for lnfor
nation about the celebration from
persons in California and from news
papers there than from any olher
State. with New York ranking IN SEE
end place. Literally thousands OF Vlsi-
tors are expected from THESE 'wo
states. So far, probably less lnteres.
in the celebration has been SHOWN Wy
people right here in North CarOll,IS
than from any other section, potH
Etheridge and Fearing agree AZ
though they are hoping that the peJ'
pie here will become more lnteleS.vu
when the celebration actually se'S u"
Dire Wav after July 4.