Henderson daily dispatch., 1937-12-31
HOSPITALITY FOLK
GIVE COOPERATION
Helping State Publicity Pro-
gram; To Use Garden
Club Maps
daily Dispatch bureau
In the Sir Walter Hotel

Raleigh, Dec. 31-EntnuSlasllc "
oneration is being given to the pro,
gram of the Governors Hospltail'y
Committee in every section ol Tue
state. especially since the loO county
hosnitalitv committees have been az
pointed according to t. T.. Flckaru'
executive secretary of the commlttee'
who has lust returned from Trip
through some 80 counties. In the
cause of this trip, Pickard has tax
cd to the chairmen of the county nos
VITALITY committees, to secretaries OF
ehor,hers of commerce, officers OF
civic clubs, to city and county OIL
Gals. groups of merchants ana 10
manv others, explaining the obJectlves
of the State advertising campaign ana
tho inheritance of the follow-up work
which is being encouraged by the nos
pitality committee.
WITHOUT exception, l have found
nothing but the finest sort OF interest
everywhere 1 have been" Plckaro
said ".Just as soon as these people I'M
derstand what the State is trying 10
dc in its advertising campaign ana
realize that all the State can do is
trv TO bring in customers with us
advertising and that it is up to the
people in every community in the
State to act as statesmen, they become
enthusiastic. They also realize that
if they are going to be able 10 sell
North Carolina and their particular
communities to the visitors who come
from other states, they must be friend
ly and hospitable
MANY of the county chairmen have
already organized their local hospital
ity committees and are enllStlng the
interest and cooperation of the mer-
chants, filling station operators, hotel
and restaurant proprietOrs, city and
county officials in their work, Pick
ard said.
Civic clubs in every part of the State
are also taking more and more inter
est in the program of the hospitality
committees and are giving whole
hearted support both to the advertis-
ing campaign and the follow-up work.
To Use Garden Club Maps
The advertising specialists seeking
to make North Cardinals attractions
we'll known to all the world plan to
use as one of their keenest publicity
weapons a map of the State, prepared
and issued by the Garden Club of
North Carolina.
Officials of the Department of Con-
servation and Development plan to Sc
cure a widespread distribution of the
map because of the unusual and at
tractive manner in which it portrays
many of the States best points.
The map was designed by Mable
Pugh, head of the art department of
Peace Junior College. Mrs. R. L. Nc
MILAN, Raleigh, president of the gard
en- club, was chairman of the map
committee.
On it's nineteen by thirty-four inch
surface are portrayed numerous fea-
lures of Tar Heelia.
On yellow background are shown
some of the most interesting of the
three thousand varieties of Towering
plants that grow in this state. Down
in the southeast, for instance, the uni
que insectivorous Venus Fly-Trap is
depicted, and in Harnett county the
rare Sandhill Pixie.
Several noted trees are shown on
the map; the old Eagle Nest pine on
AAoAO AoAeAAAu' Solu " NC Tic very
tree in which the letter "C'' was cut
by members of the Lost Colony" is
among them.
A few buildings are shown: the
Capitol, of course; st. Thomas Church
in Bath, the oldest in the State; and
others.
Towns that have organized garden
clubs are marked with a red flower
Several well known gardens are noted.
such as the iris garden at Duke, those
at Airlee and Orion Plantation near
Wilmington, and the Biltmore gardens
near Asheville.