The Waterbury Democrat., 1936-08-21

A which the governor Is at hl The republican high command was Adroit and careful in picking the governors itinerary for this trip. lie is going through Q very friendly area.
 Ohio is . doubtful state, west. orn Pennsylvania Is pro-Landon, and western New York is oVer- whelmingly republican, while Of course tho governor spent many years Of hlS boyhood at Chautau. gun Lake,
 COP BtrategistS agree that Lan. don'H voice has improved conBid. orahly, though they arc still doubtful if it iB . match for tho skilled technique of the preSI- dent
 "Idea" Campaign 'f
 COP strategists agree that Tan. dons voice has improved consid- erably, though they areS still doubtful # it iS c match for the skilled technique of the president.
 They feel that # they can , show of their candidate in enough places without too many major public addresses, he will win real friends. They also Fec- OgnlEO the dRnger--0r hope, |, from their viewpoint -- that Roosevelt will talk himself Co political death.
 Meanwhile a new type of oam- pAigning is being developed Rt republican national headquarters in Chicago. Headed by Till Blaokett, Of tho advertising firm of Blackett-samplo Hummert, q group of high pressure nd men are matching ideas to unSell Roosevelt to the country end sell Landon in hB place.
 Their aim iS to get away from tho transforming campaign speech the baby-kissing, the torch.llght processions, and make tho house. wife and tho Workingman AElti- Roosevelt conscious.
 Butcher BlaCkbOards
 First move in this campaign ia q Bet of biackboards to be placed in grocery stores, on which VIII bo chalk0d up thre0 hoadlngB;
 PRICE TAXES TOTAL
 Thus the butcher, explaining Che high price of meat to the housewife, merely points Co the blackboard and shows how much of the total price she pays is allegedly made up of taxes.
 There is no indication any. where about the blackboard that it is supplied by the Republican National Committee, and that Is the beauty of the scheme. It automatically drives homo the idea that Roosevelt Is respOn. slble for high taxes, without being labeled propaganda.
 This Is the general type Of campaigning the new ldea.Inen are proposing. It k reported Co have democratic strateglAts somewhat worried.
 NOTE--One brainschild Of the idea-man pictures large Era xilian steer, supposed to represent the importation of meat under Hull's reciprocity treaty. Fact m, however, that fresh meat from any South American country is natly embargoed by an Act Of Congress over which Hull has no control. Canned meat comes not from Bra- gil, but from. Argentina and Uru" guay.
 Capital Circus
 When the circus comes to Wash. ington, the government cnarges S7.B0 a day for the rental Of the chief part of the circus grounds A much smaller piece, rented rom q private estate, costs the circus ei,b00.
 Stumped
 When the young lady at the in. formation desk of the Democratic National Committee answered tne phone the other day, Q voice in- quired:
 Can you tell me the name og Che republican candidate soF governor in Texas?"
 The clerk asked the party 70 hold the line and she would sec lt tho information were eyailapIe. After several minutes she returned and said:
 "I'm sorry. we don't have the i. name on iils here. Why aon's.