Nogales international., 1936-04-18
Frontier Nights To Be Annual Affair

Two more days of Frontier Nights and already
it is big success - both financially, and fun that
Nogalans and the hundreds of visitors are having
Nogales greatest celebration has taken the city
by storm Never before was there ever anything put
on here that quickly got everybody cooperating Petty
iealousies and factona feeling have been forgotten
by the public in general - men, women and children
as thew attend Frontier Nights and have the time Of
their ife-and many of these folks too are doing
their bit to help the Elks make the fiesta outstand
ing success.
1t is not too early to give credit where credit be-
longs for the success of Frontier Nights.
Main credit goes to Loyde EdmOnsOn and Dlrec-
tor Clyde Zerby, who knows how to promote crowd
getting celebrations Without Zerby the predictions
Of some Nogalians = made several weeks ago when
Exalted Ruler Loyde Edmonson of the Elks first
broached the subject = that the Elks would get
where would have come true. The city owes ever
lasting debt of gratitude to these two men.
Among others standing out in the forefront as
real workers for Frontier Nights = men who went
right ahead and did their work in face of the would
be-wise crackers that it couldn't be done are Louis
Escalada R. L. Medln, Paul NJ Arend, Jr. Hugo
Miller, Manuel Escaada Eddie Harrison, Ralph
Rawsthorne, Monty Montgomery Roy Gardner Ed
Yeager, Les Yott Presley Cheshire, Roy Coker, Her
man Medin, William P. Zacharias, Bob Fain, Blaine
Roark Herbert King the parade boss; Gene Richards
and other Elks and Jack Lee and lot of other non
Elks and the Dutch Band.
Having first launched Frontier Nights the Elks
Lodge will undoubtedly be the sponsors each year
mere Will De no SpOuSOfS TOT Ill
stance, we heard prominent say yesterday that
if the Eks do not to handle the celebration again.
he will gladly do it = mainly for the reason that he
wants to see big annual blowout here each year
that will attract crowds.
We have the climate, the mountains, the scenery,
the border "the natural setting for annual From
tier Nights that will grow each year and eventually
become the largest annual celebration anywhere
in the entire Southwest
The initial Frontier Nights has brought volumes
of business to local business houses and it has taken
the people out of the dumps Nogaians have learned
to play again and for few days at least maybe per-
manently have forgotten the depression years. thanks
to Frontier Nights
Since the big fiesta opened Wednesday business
houses have enjoyed the biggest trade in many years
Restaurants, cafes hotels, etc., are crowded each
night with visitors from all parts of the country and
garages service stations etc. too are having plenty
to do.
But the crowds you have seen here the past three
days will be only drop in the bucket to what you
will here today, tonight, and Sunday, when the
A-3O Club and the Young Democrats conventions
and the countrywide GreenWay grammar school field
and track meet get under way all at the same time
today And on top of that, many week-enders unable
to get here sooner, will be in town from Tucson Bis
bee Douglas and many other towns-all coming to
Nogales bent on having a good time at Frontier
Nights.