The Washington times., 1936-08-22
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W WILMA LAVlLLE.
WILMA LAVILLE.
To Protect Dresses

ana J0dI perSplrdIlou Cdu Iulh
their appearance for an eve
ming, or can ruin a dress for
life. Light-colored silks In
particular are apt to show tell
tale dampness across the shout
ders in warm weather. They
should be protected by pattlng
a nonperspirant across the
back just below the tops OF
the shoulders.
THE newest aid to daintiness
l. comes in ice form. and will
keep you as cool and fresh as its
name implies. This deodorant
ice checks perSpiration as effec-
lively as a liquid deodorant, yet
it is as easy to use as cream.
It's light, melting texture is
soothing and refreshing to the
skin. Made by the same COM
pany that produces a well-knoWn
liquid deodorant, successfully in
use for 20 years, it insures thor
ough and complete protection.
ORDINARY cream deodorants
" simply neutralize odor.
Peace of mind in any weather
depends on checking dampneSS
underarm as we'll. The new de-
odorant ice is also a non-perSpir-
ant, and insures instant protec-
ton, lasting from one to three
days. It's cool, refreshing odor
disappears at once, leaving no
tell-tale traces. 1t liquefieS and
is Immediately absorbed by the
skin, leaving no grease to stain
the clothing. Simply put it on
while you dress, with the fingers
or a pad of cotton.
DF course no deodorGnt or non
~ perSpirdnt can take the place
of q soap and mater BATH. But
euen t1Do tubs a day cannot Keep
you absolutely safe at every hour,
nor in any 1Day protect the CLOTH
ing. Only reliable non-perSp1r-
ant wiu keep you immaculate
straight through the day.
Complexion LONELINESS
MOT entirely new, but celebrat-
~ ing its first birthday recently,
is q delicate but very potent mask
cream, which you should know
about in case you have not al
ready used it. This moist, luscious
pinky cream has made itself in
disrensable to thousands Of we'll
groOmed women through the past
twelve months.
TNHE reason I'm calling your at
l. tention to it at this time is
that it is so appropriate for late
summer and autumn use, to re-
pair the ravages of too-strenu-
Gus summer. Absolutely greaseleSS,
it answers the prayer of those
women who do not like rich, heavy
cream during warm weather.
nELICATE in texture, it has the
~ happy faculty of imparting
this same quality to the skins on
which it is used. Its lifting
power" is simply amazing. 1t re-
tains its moisture in the jar. but
dries when applied to the face.
And as it dries. it lifts and tight
ems the sagging surface skin about
the eyes, the temples. the corners
of the mouth and beneath the
chin.
BECAUSE of It's effect in closing
ID the pores, the skin should be
thoroughly cleansed NTH cream,
then dashed Nth cold 1Udter or
skin tonic before applying the
mask. HedUier, thicker skins can
stand a second application, after
the first coat has dried, IN the
strategic points .Jhere 1DrinkleS are
most numerous. In some cases, 1t
is advisable to leaUe the mask o..
Overnight, working it gently into
the skin 1Uhe,l it is drying.
AT the beauty salon where you
n can find this souffle-like
cream mask, they will be glad to
give you explicit directions for ap-
plying the mask, according to your
individual type of skin. You may
also have the complete rejuvenat-
ing treatment which includes the
proper application of the mask at
this salon. But the incest part of
it is that it can be used at home.
The price of SIS for big jar may
sound high until you consider that
you can have from Is to 80 home
mask treatments out Of one jar.
For Appealing Eyes
IF you would like your lashes to
L be long and silky, you must give
them a little care and thought.
There's a cream for this purpose,
made of rich, natural oils, carefully
and scientifically compounded, to
promote the luxuriant growth and
development of the laSbeS.
A small amount, applied each
night and rubbed in well, should
quickly overcome unfavorable con-
ditions leaving weak and unattrac-
tive lashes capable of normal de-
velopment. This salve can be used
freely on the lasheS at any time
as a dressing too. Just a little
rubbed in will leave them silky
and soft-very appealing. 1t
comes in a handy tube at soc, or
an attractive jar at 81.
X
90 many people 1Orite in say
~ ing, "a Selt-addreSSed, stamped
enUeIope is enclosed" and forget
to put in the envelope, that 1Oe
must repeat-it'S against our rule,
q rule We Just had to make, to