Imperial Valley press., 1936-11-09

WHY dGt IOOuS tOOhCu
ally more healthful?
Because the natural food values
the rich yitaminS so necessary to
balanced diet-are retained in
foods cooked lin their own juices"
None of these food values are boiled
out of them to be poured away with
excess water.
4. How does the electric range
actually gain time over flame cook
ing?
Using little Or no water, the cook
ing actually begins on the electric
range before it does on the flame
type range, thus gaining time in
the start. The period of cooking is
the same in each case as food cooks
at the same speed over any type OF
heat.
SIS it necessary to buy high
priced utensils of a specified de-
sign?
No. They need never be high
priced and the straight sided, flat
bottomed utensils with fitted lids
are recommended only because they
are more efficient.
6. Why does food taste better
cooked electrically?
Because fresh fruits and vegeta-
bles-Steamed on the surface. re-
tain their fresh-from the garden
flavor, none of which is boiled out
Of it to be poured down the drain,
!. Why do many people believe
electric cookery to be costly?
Because, - lacking . information
about the proper cooking methods,
thousands have found it to be cost
ly. They have cooked with huge
quantities of water, with units on
high throughout the cooking pro-
cess and have run their electric
bills up needlessly. With practic-
ally no effort, one may follow the
simple instructions and cook with
electricity as cheaply as with any
type of fuel.
8. Why do cakes baked electrical
Iy keep better?
Because the no-draft electric oven
evaporates only a small amount OF
the moisture called for in the re-
cipe while producing a perfectly
well-done cake. This moisture is
retained and the cake keeps longer
than one dried out" in a flame
type oven.
8. How can an electric range pay
for itself?
With no more time spent in the
kitchen than is spent now in oper-
ating a flame-type stove, any house
wife may save several dollars a
month by cooking and baking foods
at home-foods for which she now
pays the grocer and baker profit
10. Does luck" affect electric
cookery?
Luck does not enter into electric
cookery because electric cookery is
dependable method of cooking and
baking. With time and tempera-
ture under perfect control, nothing
can prevent uniformly perfect re-
suits from a given recipe. Only
failure to follow the simple instruc-
tions given in your recipe can cause
cooking or baking failure.
! IL. How does the electric range
enable the h0memaker to economic
i'm other household expenses?
BY releasing time from the kitch
en- to attend to other duties about
the home such as sewing, cleaning
and other tasks for which she may
now employ additional help.
IL. Why is oven "peeking unnec
essary?
Because the recipes given .n re-
liable cook books have been testeC
as to time and temperature and the
product put in the oven may be left
there until time to take it out with.
out 'peeking" or testing to see il
it is done OF course, this does no
apply to baking with a full over
where pans may be shifted fol
browning.
13. What are some of the say
ings that may be effected by in
sailing an electric range?
Saving in cleaning, saving in
decorating, saving in kitchen labor
savings in laundry, savings BY
reason of no cooking failures, saw
ings in foods canned at home in
stead of purchased at the store
savings in baked goods prepared at
home insead of the bakery, savings
in doctor bills, savings in cosmetics
which must be purchased where
women scrub and scour pots and
pans and spend hours daily over
steaming kettles and ovens,
Ia. How does the electric range
compare with fuel type stoves in
cost of operation?
The electric range costs no more
to run than does any other cooking
device if it is properly and efficient