Evening star., 1935-12-31
BUSINESS FILLS
DEFERRED DEMAND
Every Month Brings Rise
of 10 to 20 Per Cent
Above 1884 Levels.
Continued From Page BID

Standard Statistics Co. wool, rayon,
cigarettes, electric power, shoes, petro-
1eum and sugar.
Six industries have operated at ratios
between so and 80 per cent of their
postwar highs. They are cotton, SILK,
autos and trucks, auto tires, zinc ana
bituminous coal. On descending
scale below this group are cigars oo.l
per cent. steel ingotS, SIS per cent;
car loadings, $50 per cent; anthracite
coal. 55.5 per cent; lead SIT per cent;
coper, 3O.4 per cent; building awards,
in dollars, 249 per cent; railroad
equipment, for capital account, 1872
per cent, for maintenance, 40.2 per
cent.
Show Striking Recovery.
Machine tools made one of the most
striking recoveries. These tools are
largely used for making production
machinery or for the production OF
durable goods. When the crash came
factories were equipped for large out
put: in fact. had more tools than they
could use the minute output fell Oh.
The market for machine tools on any
scale simply disappeared. This year
the demand was reawakened, and the
index of machine tool orders. baSed
on 1922-24 as 100 per cent, got well
above 100 at the peak OF the buying
movement, against an almost lncreo-
ible depression low of Is,
New high records for production
probably will be set this year for wool,
rayon, cigarettes, electric power and
shoes. In wool and rayCn, production
in this discussion is measured in terms
of "consumption" of the raw material.
The total domestic mill consumption
of wool from January to September,
this year, was larger than for any SINH
lar period since 1928. Increase has
resulted largely from expansion IN con-
sumner buying and depleted stocks OF
finished wool materials, according to
the Department of Agriculture. Con-
sumption for the year is estimated at
466,000,0 900 pounds, against 240,9o0,ooo
at the depression low in 1882.
Rayon yarn and fiber consumption
Is estimated at 240,000,000 pounds,
against 1T 200 900 pounds in 1881, the
low point The United States Is not
alone in esta blishing new high rec
ord. as England, Japan and Italy also
reached new peaks.
Cigarette output is estimated at
around 500,O00,000 units, as COM
pared with depression low OF lOS,-
560,0O0.O0O in 1882. Trade interests
say that almost all the gain since
1,oS n large
growing consumption by women. The
industry has reached its present as
Economical output on three main
waves Of eXpansion-the first when
the blended cigarette" in soft pack
age replaced the Turkish mixtures in
cardboard boxes, the second when
doughboys took to flags" in the
+ trenches, and the third when the
fair sex fell for the wiles of the weed.
Power Output Jumps.
Electric power output has been set
ting new weekly highs for some time.
Output this year may exceed the 1929
peak of 90, ,O84, ,428,OO0 kilowatt hours.
The depression low, reached in 1882,
was 1896 ,248000 kilowatt hours.
One big factor in the gain has been
the increase in domestic service, in
turn almost entirely due to electric
refrigeration. A still larger factor
in the grand total is the increase in
sales to large industrial users, OF
which the major proportion is cred
tied to increased general industrial
activity There is no tangible evil
dence of increased sales to farms.
Shoe production, due to the heavy
buying of distributors in fear of a
price rise in the wake of higher
leather costs, seems likely this year
to exceed the 1929 record output of
361 ,402 900 pairs. The low of the
depression was reached in 1880, at
304,1700 900 pairs Production was
at record peaks in August, Septem-
ber and October, but retail sales of
shoes have not yet equaled 1929, and
the trade feels that heavy output
may have been at the expense of next
years business.
Gasoline Consumption Up.
Output of crude petroleum is esti-
mated at about 96 per cent Of the
1929 record of 007,323,00 barrels,
or about 9600OO,O0O barrels, against
the depression low of 785, ,159 900 bar
rels, in 1882. A new high record
for gasoline consumption was made
this year, with an estimated total of
429,000,000 barrels, as compared with
409, $4,000 barrels last year. A large
number of cars and trucks in use
and a tendency toward increased
average annual mileage per car ex-
plain the increase.
Cotton consumption by mills in the
United States during the first quar-
ter of the current seasonAAugust to
October, inclusive was 1,410,000
bales of all growths. Except for
1884, that is more than was used
in the first quarter of any season
since 1929-30. For the same period
world consumption of all cottons is
running close to the highest rate on
record. which is that for the first
quarter of the 1928 season.
(Copyright, 1880