Evening star., 1935-12-25

! As the final touch to the fifth annual
toy campaign sponsored by The Star,
the National Broadcasting Co. last
night staged a city-wide broadcast that
carried into Washington homes the
Yuletide spirit exemplified in the ar
rival of Santa Claus.
! Over Station WRC actual scenes
were broadcast from many points
showing particularly what had been
accomplished by generous Washing
tonians who donated new toys and new
clothing to underprivileged little boys
and girls who might otherwise have
doubted the existence of Santa Claus.
1t was one Of the happiest wind-ups in
all the history of The Star toy cam
paigns.
| With the II Warner Brothers the
aters and the National Broadcasting
Co. as co-partners, The Star saw its
campaign come to glorious ending
last night with spontaneous enthusi-
asm. From all quarters came evidence
of happiness. Today, as result of
this activity, many Washington homes
are beaming with joy. Homes that
might have been depressed.
Happiness for Givers.
All these happy hearts may be at
tributed to those who gave so willingly
and so generously to the toy campaign.
AS result of this campaign, more
than 10000 letters to Santa Claus re-
ceived direct answer. These letters
came from anxious mothers and
fathers, from poor little boys and
girls. More than $4,000 new toys and
plenty of pieces of new clothing were
distributed.
The campaign, scheduled to end q
few days ago, was actually kept going
by generous Washingtonians until the
moment Santa Claus landed in the
city by airplane last night. All those
who listened in on Station WRC at
7:30 o'clock had good half-hour visit
with the celebrated old saint. From
various points in town officials of the
National Broadcasting Co. picked up
the activities of Santa Claus and sent
the CHEEKY message over the air.
First, listeners heard a street scene
singing and laughing, the bells Of
busses and the bustling of bundle
carriers on their joyous way home.
Then the actual arrival of Santa
Claus.
Immediately Santa Claus went into
action. He selected needy home
and dropped down the chimney. The
broadcasters were right on his trail.
They overheard the conversation of
little children and put the happy ex-
clamations on the air.
Presents Left for All.
In that family was a boy named
Johnny, aged 7; a boy named Don,
6; girl named Dolores, 4; another
little fellow, aged 8, and Dinky, jr.,
a year-and-a-half. Santa Claus left
them all presents, In the name of the
generous persons who had gone to the
II Warner Brothers theaters earlier
in the month and there deposited
packages - not to be opened until
Christmas.
While all this was going on Bert
Granoff, Washington's favorite tenor,
stepped to microphone on the stage
OF the Earle Theater and sang Ave
Marie" so that Santa Claus himself
could hear it.
Then Santa Claus stepped over the
housetops to Childrens Hospital.
where he was given a rousing reception
by Miss Matte Gibson, superintendent.
Miss Gibson introduced the old fellow
to Miss Ashby Taylor, superintendent
of nurses, who went the rounds with
Santa Claus-from cribs to cots.
= Santa Clau asked the children what
they wanted. Joe, boy Of II, said:
"An electric train" Joe Jackson, an
other boy Of. IL. said he wanted an
electric train. William T. Nell, g. |
year-old, said he could do with an
electric train. So did all the boys. |
They all wanted electric trains. They |
named other wishes. too. but electric