Evening star., 1935-03-10

COW and to open its doors to Soviet
political and commercial representa-
tives Montevideo, the capital and
metropolis of the republic, with its
100000 inhabitants, is the headquar-
ters for Iuyamtorg, colossal Russian
trading company, the Amtorg OF
South America.
On the western side of the Conti-
nent the products of Japan are to be
seen in nearly every shop window.
AS gently as the cherry blossoms
fall in the garden of Nippon every
Springtime, statesmen OF the Mikado
are on the march all the way from
Panama to TERRA del Fuego.
In multiplying numbers they come,
offering the fruits of japanese fac
tories and workshops. the handiwork
of their little brown brothers. who
toll and spin not merely for riches
but for the eXaltation of the race. not
merely for gold but for the glory of
the Son of Heaven.
Fine Wares Offered.
They come to sell cotton cloth and
hosiery as well as the finest of silks;
glassware, china dishes and porcelain
bath tubs: soaps. tooth brushes and
all manner of cosmetics: electrical
fixtures of every kind, fine stationery
and blotting paper-nearly every
thing in the category of commerce.
And they are selling them-selling
them in the face of the stiffest
Yankee competition. Cotton goods
from our own New England and
southern mills can no longer vie. in
price, at least. with those turned out
by the factories Of the Far East. What
is more, Japan no longer buys her
cotton exclusively from Georgia,
Texas and Southern California. She
is buying increasing quantities Of the
fluffy fiber from Brazil, Colombia and
Peru, then sending it back in the
form of shirts and towels, pillow cases
and mosquito netting.
Nor is it merely in the field of
textiles. household equipment and
cosmetics that the Japanese are max
ing unprecedented inroadS. They are
entering strongly into the field of
heavier manufactures. 1t even looks
as if the people of Chile are on the
very verge of forsaking Yankee motor
cars altogether. japanese Dat
shuns." if you please, seem about to
become the popular and prevalent
mode of transportation in these far
Andean valleys. Anyhow, they will
soon be on display in Valparaiso and
Santiago.
The japanese DatShun Is a new
species of automobile which Oriental
engineers have evolved and with
which they propose TO capture the
motor market of Chile and. for that
matter. the balance OF the Southern
Hemisphere. It is described as re-
Sembling the best in other low-priced
cars and will sell for two-thirds less
than its most economical Yankee
prototype.
Musical Devices Sold.
Peruvians are buying cement and
steel products, such as sheet iron,
nails and wire. from Nipponese fac
tories. as well as japanese radio
phonograph apparatus. In fact. as
you stroll down the streets of any city
in Peru today. you will find japanese
machines grinding out tangoes.
rhumbaS and Yankee jazz. In the
realm of low-priced photographic
machines and radio receiving sets,
Japan long since supplanted Uncle
Sam in every city of this old land of
the Incas. And her representatives in
Lima have just announced the early
arrival of a shortwave receiver that
will compete with any of United
States or European manufacture.
And. shades of Akron! Ecuador
and Colombia have already been i'm
porting truck and automobile tires
made in Japan, which sell for Is per
cent less than similar North American
types.
And so it goes. While, information
ally speaking, we have been preoc-
cupied with nglo-American-Japan
ese naval parity, the potentialities of
Russian economic theories, HitleriSm
and whatnot, other nations have been
busy taking over the markets of our
sister continent.
Many things have combined to
make this possible. Not the least
among them is the fact that other
nations. have adopted our industrial
methods. British and European man.
ufacturers for years we're unable to
make any headway in the Argentine
and Brazilian automobile markets.
Their cars and their salesmanship
were too conservative. This was eX-
planned to me recently by prominent
Brazilian doctor.
'I remember" he said, "that Eng
lish statesmen always stressed the dur
ability of the motors and the mate
rails which went into their machines.
They would say, This machine is built
to last All the experience and tradi-
tions of centuries of British workman
ship have gone into this motor. II
CONTINUED o. Tenth Page.l