Evening star., 1935-09-22

1NdtlOlld4 ASSOC1dLlOIl Ol bIOduSdSISlo
has named a committee to represent
the broadcasting industry in the
formulation of the definite project
1t comprises Lambdin Kay, veteran
manager Of Station WSB, Atlanta,
chairman; M. H. Aylesworth, president
of N. B. c.; William S. Paley, presi-
dent of C. B. S.; Burridge D. Butler
of Chicago, publisher of the farm
weekly, Prairie Farmer, and operator
of Station WIS. Chicago, and Mr..
Kirkpatrick, who is director of WJR.
Detroit.
To collaborate with the Broadcast
ing Committee the Radio Manufac-
turers' Association, representing lead
ing radio set and equipment manu-
facturers, has also named commit
tee of five, headed by Powell Crosley,
president of the Crosley Radio Corp,
which owns and operates Station
WLW, Cincinnati. Other members of
this committee are Leslie F. Muter,
Muter Co., Chicago; E. F.. Mcdonald,
jr, Zenith Radio Corp, Chicago;
George A. Scoville. Stromberg- Carlson
Telephone Manufacturing Co, Roch-
ester, N. Y, and N. P. Bloom, presi-
dent, Adler Manufacturing Co., Louis
vile.
POND P. GEDDES of Washington.
executive vice president Of the
Manufacturers Association, has an
nounced that his organization adopted
a resolution indorsing the annual
awards plan and is prepared to con-
tribute between $4,000 and $4,000 for
them. The Broadcasters' Association,
at its last annual convention, adopted
O resolution favoring the plan.
Just what the awards will be will
depend upon the conclusions reached
by the Joint Committee. which plans
a meeting in the near future. Dis
cussion, however, has centered around
awards for outstanding examples Of
public service rendered by an lnde-
pendent broadcasting station, by 4
radio network by radio advertiser,
by a program builder. by an an
nouncer and by an engineer. Awards
also are to be considered for radio
artists and performers. but these, in
a measure, are cared for in other
broadcasting endowments.
Chairman Kay of the BroadcaStlng
Committee, who first proposed the
foundation. said he had in mind a
project which would give recognition
to the cultural and public service side
of radio. Broadly, he said, awards
might be made to all classes of sta
tionS for all types OF service and
performance, and to individuals eX-
ceiling in their particular pursuits.
"RY THIS time next year, We are
~ hoping that television will be in
full swing. I do not think it will be
long now before every wireless set will
be equipped with television screen.
and vision will be as usual as speech
Is today"
Thus John Logic Baird, the guiding
genius of the British Baird television
system, comments on the British post
master generals recent statement an
nouncing definitely that the British
BroadcaSting Corp. has been author
lied to arrange for complete installa-
tions of both Baird and Marconi tele-
vision broadcasting systems. The
postmaster general asserted it would
take six months to build and install
the apparatus, which means that first
test transmissions from the tall Alex
andra Palace in London may be ex-
pected about next March.
So it now appears certain that Eng
land will have its public television be-
fore it is introduced in the United
States, where several great labora-
tories are still at work on it and where
at least one of them radio Corp. of
America), with minimum of fanfare,
Is preparing to build its own initial
transmitting station near Philadelphia
for test operation next Spring.
The television subject simply won't
down in the public prints of either
the United States or England for the
good and sufficient reason that news
paper and other observers who have
seen demonstrations of visual broad
casting have been satisfied that it is
technically feasible and acceptable. 1t
remains for the London public first,
and then the American public, to give
the final word as to its acceptability
TN THE meantime, the leaders of the
American radio industry, who have
repeatedly averred that British tele-
vision is not a bit further advanced
than American, are pursuing policy
of watchful waiting. They, too, are
convinced that television is practical
technically, but they are fearful of
the enormous burden of cost involved
in introducing an entirely new trans
mission system to parallel the existing
audible broadcasting system Of the
United States.
They are apprefrensive, too, Of the
effect television will have on the cur
rently rising American market for
ordinary radios. And in this country
television has not received any official
stamp of authority to go ahead as in
England, where the developers of tele-
vision apparatus are private concerns,
but where the big broadcasting COM
pany, which will introduce and operate
1t, is government monopoly.
One of the most enthusiastic OBJ
servers of British television develop
ments is Andrew w. Cruise, chief of
the Department of Commerce Elec-
trical Equipment Divisic-. who spent
q whole month this Summer studying
television in England, France and
Germany. Cruise also has seen the
American laboratory developments. He
is convinced that television is tech
nical reality, but he believes the prob
lens of cost and program technique
are so great that the American in
dustry is pursuing the better part Of
discretion in its policy Of watchful
waiting
I'm my opinion" said Cruise, "after
having seen both the Baird and Elec-
trio and Music Industries (MarconD
systems in operation. feel that the
future of British television depends
entirely upon the ability of the Brit
4. !, Taroo doa etipo Norg1 m prnsort pro.