The Indianapolis times. [volume] (Indianapolis [Ind.]) 1922-1965, 1935-12-26
Men of City
Given Praise
by Shopgirls
Women's Record Is Pretty
Black, Clerks in
Stores Agree.
BY HELEN LINDSAY

Only 365 days left to do your
Christmas shopping! Are you in
training? Indianapolis salesgirls say
you should be, and can they tell you
what to practice!
In fact, after a tour of the stores
and a little letting down the hair"
conversation with clerks in local
stores, Christmas shoppers have
pretty black record.
You know that ole adage: Tell
me what a man eats and Ill tell
you what he is? Well, the girl be-
hind the counter has another YER
sion. She says, Tell me how per-
son does her Christmas shopping
and I'll give you a character sketch
of her that will equal an aStrologi-
cal chart"
Men Get Their Vote
In the first place, girls, the men
have the popularity vote when it
comes to shopping. Salespeople
agree that they are the most pleas
ant Christmas shoppers. Usually,
clerks say, men come in store
knowing just what they want to buy,
just what they want to pay for
it, and it's an easy proposition to
supply their demand.
Of course, if a man is fussy-and
some of them are-they are worse
than fussy woman. Then, accord
ing to the sales girls, they wander
about the store, look at everything
and return to the first counter to
select their gift there.
p composite picture of the per
feet Christmas Shopper" as sug-
gested by local salesgirls would be a
person who made his or her list
out long before Christmas; who
knew before approaching the
counter just what he or she was
looking for, and in some clever way
had ascertained the size, design and
color preferred.
She Wouldn't Say This
"She wouldn't come in looking for
pair of mems gloves, and hold her
own hand out, and say, about a
third larger than that; or he wears
size H. shoe; what size glove
should he take?'" Miss Lucille Van
Sickle, who sold gloves in l.. Strauss
& Co. before Christmas, says.
Mrs. Carrie Hunsberger, who adj
vised customers at L. S. Ayres &
Co. of the proper shades in hosiery,
thinks shoppers are improving,
though they haven't yet reached the
perfection stage,
Most people had the greater part
of their shopping done before
Christmas eve this year." Mrs. Huns
berger points out THAT shows
they are getting better. But they
would do even better if they would
Just make those Christmas shopping
lists earlier"
Virtue That Pleases Clerks
Knowing what they want before
they come into the store is the para
mount virtue, according to Miss
Sarah Platt, who coaXed shoppers
into buying lounging robes at H. P.
Wasson's this year.
you usually can size up custo-
mer and know just what she wants
to buy, and just what she can afford
to pay" Miss Platt explains. But
shoppers like to look at everything
to see just what there is on hand.
Men like to buy robe; it's the one
thing they seem sure of selecting.
And usually they show pretty good
taste"
There isn't any doubt in Miss
Florence PoWells mind as to what
she doesn't like in a shopper. She
checked them all on her list of men,
tai complaints as she sold scarfs to
Christmas shoppers this season at
the VIM. H. Block Co.
SaleSgirl Finds Perfect Shopper
IT don't mind a shopper being
careful buyer, but don't want her
to act as if she thinks I am trying
to cheat her." Miss Powell explains.
Il don't want her to appear domi-
neering, and do resent her acting
as if she were comforting a favor
on me by buying a gift.
"The perfect Christmas shopper?
Yes, I had one this year. She