Plentywood herald. [volume] (Plentywood, Mont.) 1908-current, 1934-12-06

and dentists moved to fields tina
offered opportunities for more appre
ciatiye service.
Instead of modern stores wher,
We can examine the merchandise be
fore purchasing. and in most case.
where We can obtain Accommodations
or credit In times of emergency, WI
would have oneIor two crossroads
establishments With meagre stocks
OF shopworn merchandise. Lumber
yards would be closed. There would
be no need for filling stations, as
no attraction would be left to bring
people to our city, they would be
travelling to the larger centers which
were progressive and continued to
grow because of their own concen-
trated community effort and pride.
An exaggerated picture, you say?
All that Is needed to demonstrate its
reality Is a general attitude on the
part of every business mar and ev-
cry citizen %patronizing him following
the line of reasoning advanced here
IN. The surprising thing Is that some
business mel are so ~selfcentered
that they believe it is possible to
practice this 'tbig saving idea with
their OWN purchases. but who do not
expect Others in the community to do
likewise-especially when 1t comes
to keeping their own business ''heads
above water" Prices of local print
ers are higher than these chiseling
mail order outfits. That Is undoubt-
eddy true. Likewise, prices of local
business houses. of professional men
for their services, higher than mer>
chandise sold by second-rate estab-
lishments or the services offered by
practitioner Quacks. Just as the quail
lty OF the wares of the local mer-
chant, the services of your home doc
tor and dentist are higher than those
Of chiseiers and fakirs, so the quality
OF the goods furnished o by your.
home printer stand far above that OBJ
tanned by the 'ibig m~oney-saving"
artists In Lawrence, Kansas.
When you think Of higher prices"
think not only of higher quality, but
think too OF the money paid by your
local business concerns towards
maintaining your local schools. your
churches. your organizations of vel
fare, your every community institu-
tion that makes for the growth and
OF that community.
Think OF the number of men your
local enterprise keeps employed, the
salaries paid these men that stay
right here In your own community.
Remember too, that every Job YOU
send out of town is taking Just that
revenue out OF your communi-
ty, and since you are a member OF
community, is 1t not taking mon
ey out OF your own pocket? Moth
Ing contributes to the higher pric-
es' Of the local merchant any more
than the fact that some of those very
merchants place orders for their
or some other form Of house
hold or business necessities away
from home; In order to make big
savings" they see fit to make their
contributions to the support Of the
schools, the hospitals, the churches,
and maintain the payrolls OF Law
Kansas. rather than their own
BIG SAVINGi' The next time you |
.hink OF saving a few paItry dimes, 7
-ememIber that 1t would be just as
practical for every other fellow IN
w community to make the
same Savings In the operation OF
lis business Of the making of his
purchases. Trouble Is, too many of
IS are not willing to apply the old
whats fair for the goose Is
air for the gander."
Are YOU willing to sacrifice the
progressive development Of your own
for the sake of saving a
ew dollars In your own business or
-our W profession? If you are,
Iont look farther for explanation for
he superiority OF some neighboring
'ity In community spirit or its great
II attractiveness to the outside world.
zeal communities don't happen; they
re made, made by men and women
Il vision, by men and women who
eek to have their community thrive
nd prosper through benefits to all
Is citizens, who work increasingly
nd unselfishly towards that end.
III