Evening star., 1934-05-13
GREATER CAPITAL
GROUP SEEKS AID
Drive Will Be Launched to
Seek Funds to Pro.
mote City.

The Greater NatlOnal CdplldI Conl-
mittee of the Board of Trade, sup
ported by the business men of Wash
ington to promote the Capita! as a
convention and tourist mecca for the
Nation, tomorrow begins its annual
campaign for funds to continue oper-
alton.
Under Craftsmanship of Lloyd B.
Wilson, president of the Chesapeake
& Potomac Telephone Co., group OF
prominent business leaders, consti-
tuting a Campaign Committee, will
conduct a vigorous drive during the
coming week to elicit the support of
business and professional men in the
community to continue its promo
tional work.
built Washington's annual tourist and
convention business to the point Of a
$4,000 000-a-year industry.
Luncheon Tomorrow.
The opening gun in the campaign
will be fired at luncheon meeting in
the Washington Hotel at 1890 pm.
tomorrow, with Mr.. Wilson presiding.
Members of the Campaign Committee
are enlisting as their assistants a
large number of men who will be
designated as co-chairmen.
Two weeks of preparation for this
drive has been made and several
thousand copies of booklet entitled
Visitors Millions" has been sent to
prospective subscribers.
Declaring the work of the Greater
National Capital Committee 'is vital
to the City of Washington" the Cam
paign Committee in a statement says:
The money expended here by visi-
tors of all classes reaches large total
each year. 1t is essential that there
be organized effort to keep this total
to the highest point. AS it is in
creased, business will be better, there
will be less unemployment and
greater degree of prosperity for every
body. Any diminution in this total
will affect adversely business and the
general economic welfare Of the COM
munity.
Subscriptions Solicited.
"It is true, of course, that some
lines of business are larger than others
and some lines are more directly bene-
fitted by the expenditure of this money
in Washington. 1t is our purpose,
however, to canvass all of the larger
and more important business concerns
for subscriptions in proportion to
their size and importance. But 1t is
also our purpose to reach the smaller
business concerns and as many in
dividualS as possible with the story
of the accomplishments Of the
Greater National Capital Committee.
Every citizen of Washington who is in
terested in the welfare of Washing
ton and in his own welfare should be
financial supporter of this commit
tee even though his subscription may
not be of considerable size.
I'VE know that from among those
who visit in the city come our fu-
ture permanent residents. Increase in
the permanent population of a city
also means additional money in cir
culation. The growth of permanent
population in Washington in the
decade from 1920 to 1880 brought an
increase of a little more than $1O,-
100000 a year in the amount Of
money in circulation annually in the
city. Some other cities showed even
better results.
City Has Attractions.
People visit in any city because
that city has attractions, interests
and facilities that engage and hold
their attention. And there is one
method and one method only effec-
lively to increase the number of Wis
itors in any city and that is the
method of organized promotion. BY
organized promotion is meant the
systematic dissemination of informa-
tion, proper methods of showing the
city to those who visit it and seeing
to it that they receive courtesy and
attention when they are visiting
1T is not difficult to understand
that If there is to be organized pro-
notion there must be some organiza-
tlon whose business it is to do those
things that successful organized pro-
motion requires. Every city in the
country of any consequence has an
organization that devotes it's efforts
entirely to city promotion. And the
more effectively it works. the greater
the prosperity of the people of the re-
National Capital Committee is doing
this for Washington.
washington is fortunate in having
something to sell and fortunate again
to have an organization that is selling
1t. In the last three years or since
1t was organized, the Greater Ma
tional Capital Committee has done
splendid work in letting the people of
the United States and of the world
know about the Nations Capital"
Those composing the committee
under Mr.. Wilson are ]. H. Hanna,
president of the Capital Transit Co.;
George o. VaSs, cashier of Riggs Ma
tlonal Bank; James E. Collif1ower,
PRESIDENT of James E. Collif1ower and
Co.. Inc; Charles H. Thompkins,
president of Charles H. Thompkins
Co.; Arthur j. Harnett, president of
the Hotel Association of Washington,
d. c.; w. w. Everett, vice president
OF woodward and Lothrop; George E.
Keneipp; c. A. Aspinwall, president
OF the Security Storage Co.; M. l..
Sperry, president of the Washington
Gas Light Co.: John Saul, president
OF B. F. Saul Co.; E. c. Graham,
president, National Electric Supply
Co.; Robert V. Fleming, president,
Riggs National Bank; A. c. Chase.
vice president, Palais Royal, Inc, and
F. G. Addison, president, Security
Savings and Commercial Bank.