Evening star., 1934-01-14
AUTO MEN HAIL
INCREASED BUYING
INTEREST AT SHOW
Allied Industries Satisfied
Also With Attendance
and Orders.
BY JOHN A. CRONE.
Special Dispatch to The Star.

Special Dispatch to The Star.
NEW YORK, January l3.-The mo-
tor and allied industries expressed sat
isfaction at the attendance and sales
made at the Thirty fourth Annual Ma
tional Automobile Show, which ended q
weeks run tonight.
The attendance from the first day,
when it was 9 per cent greater than on
any single day in the history of the
show. was far in advance of that of
1888. 1t ranged from about so to 1l2
per cent ahead of the previous years
figures. comparing it day by day.
Automobile manufacturers stressed
the small day-to-day fluctuations in at
tendance this week, which, of course,
was helped by the good weather and
lower admission charges in the after
noon. It was estimated that Is per
cent Of all show visitors were immedi-
ate car-buying prospects.
Sales Anxiety Gone.
With many motor makers sold up
through January and some booked until
late IN February, there IS not the
anxiety about sales that was observed
q year ago. Last year It was possible
to state authoritatively at this time
that sales IN the price class Of 81 900
or more were 800 per cent above such
orders in 1892. This year such COM
pIations have not yet been attempted,
much less completed.
The public, from the big banker and
induStrialist on down the line, is more
In buying mood this year than in
1888. Then, too, sales technique this
year is different from that of q year
ago. The automobile code definitely
states the minimum and maximum that
may be allowed as the trade-in value
Of an old car. These trade-in values
may not be altered.
prospect who wants q Mercury
Eight and has Janus Six of 1925 to
trade in hears the maximum and mini
mum allowance. He knows that the
makers Of an Argus Eight or q Royal
Eight can allow him no greater trade
in value than the Mercury Eight, and,
other factors being equal, he keeps his
promise and returns to buy the Mercury
Eight.
In point Of showing, the six and eight
cylinder cars seem to be holding their
own, but no 16-cylinder cars were ex-
hibited this year-there were two last
year-and there were only flve makers
offering seven models Of IL cylinders
this year, against six makers showing
nine models year ago.
- Admissions Lowered.
OF four-cylinder cars there were two
makers Offering two models, against
three manufacturers displaying three
models a year ago. In the six-cylinder
line Is makers exhibited % models,
against 10 makers with q models last
year. In the eight-cylinder group 16
makers offered 26 models, while last
year 18 makers showed 81 models.
The lower admissions during after
moons this year brought in large crowds
interested in the cars selling below
$1,000. Last year they merely took In
the free exhibits Of the low-priced ma
chimes in the various hotels and dis
play rooms.
Railroads, hotels and theaters here
were well pleased with the patronage
resulting from the Automobile Show.
From these sources came the same re-
port-the public is in buying mood.
And with thousands Of miles Of good
roads being built under the public works
program and with increased purchasing
power, the highways this Spring should
be filled with new cars instead OF worm
out vehicles, six or seven years old, that
constitute potential accident hazard.
(Copyright 1934)