The Indianapolis times. [volume] (Indianapolis [Ind.]) 1922-1965, 1933-11-28

- cause, that come each year to
Indianapolis as WINDS snap, snow
hovers and chill oozes in stuffed
window panes along the city's Pow
erty Row.
The words are explanatory.
This year, as for the last four
years. The Indianapolis Times
seeks to cheer the Yuletide and
the year beyond-1934-with warm
clothing for school children.
Clothe- Child means the broth
erhood of man, the leading of a
little girl or boy to city de-
partment store and the trans
planting of new stockings for
ragged ones, new pants for those
with isles of holes, new warmth
tor STliverng cold.
In 1882. The Times, through
girls in the shops, telephone OPP
orators and men at clerical desks.
through locomotive engineers and
crack BOWERS. merchants and
mailmen, clothed 435 children.
n Il
THIS year the need is just as
i great. Life's on the upturn
but there are many who will find
Christmas day just another day
abed to keep warm and a worry
for the mother of the family Of
whether she'll have clothing
enough to go around for Johnny
and Jimmy to attend school in
the New Year.
The Times, through Clothe-a-
Child donors, reaches the citys
needy children between the ages
of 5 and IL years, the years when
winter really freezes.
Here's the plan:
You call The Indianapolis
Times and ask for the Clothe-a-
Child editor. The number is
Riley 1851.
He will give you the name of a
child.
The child is then your very own
to clothe before Christmas day,
You dress him or her as to the
needs to keep the rack of disease
away from another victim of a
household with thin or empty
purse.
IF you can't dress a child by
Il yourself. then band together in
an office group, a fraternity, a
sorority, a club, Sunday school
class. or your own family, and take
boy or girl.
You can pick a girl or boy, and
If you're early, almost any age you
desire.
But If you're crowded and
rushed in holiday work and you
just haven't the time to shop for
your girl or boy, then The Times
will do it for you. Mail a check to
the Clothe- a-Child editor of The
Times, or bring to The Times the
amount you wish to spend on your
child. The Times will clothe that
boy or girl and then send you his
Or her name and address.
So that whether you Clothe the
child yourself or The Times does
it for you, Christmas will bring
the two of you together in the
smooth. warm feel of a new coat,
shiny weather-p proof shoes, ear
cozy caps.
1T is your Christmas from the
Il time we give you the name of
the child to clothe
You spend your own money
unless you want us to act as
Santas for you. You decide just
how much is necessary to keep
your boy or girl from blowing on
chapped hands, running to school
to keep warm.
If you desire, and sometimes
donors do, you can remain always
lust the Man" or "Lady-who
dressed me up" The Times will
not print your name in the list of
donors if you desire to be
anonymous.
You can be a mysterious Santa
to the one you clothe. You can
call yourself Mister Doe" or just
Mrs. Santa" but whatever you
call yourself you never can still
the grin at new coat taking the
place of rags.
Simple isn't it? You just call
the Clothe-a-Child editor of The
Times, Riley 5551, to make bar
gain between you and a boy or
girl who needs you.
You put smiles where tears
might have been. You make a
heart beat lively, hopefully, be-
cause it's your Christmas and you
are in the heart of a child and
the heart of a child is in YOU.