The Indianapolis times. [volume] (Indianapolis [Ind.]) 1922-1965, 1933-07-10
Gray Hair No Cause for Worry If
You Use Right Makeup Says Expert
Beauty Secrets? There
Are None, Declares
Woman Who Is Maker
of Famed Perfumes.
BY JULIA BLANSHARD
NEA Service Writer

NEW YORK, July l0-"There
are no beauty secrets in the
world But there is a great deal
Of beauty information that every
woman can apply to advantage"
1t is on this frank premise that
Madame Bertha LIE Bloss Marianne
does a big business. She is one Of
the few women perfumers in
America. And she is the coSme-
tician who this spring launched
the funny-colored cream that,
when it touches the skin, gives a
girl the kind of natural rouging
that makes her eyes sparkle and
her lips smile
"Cultivating beauty is an art"
Madame Marianne insists. "Wom-
en- should realize that it takes
time and thought-just as any
other worthwhile pursuit. No
artist gets the effects he wants on
canvas Immediately.
But no artist lets his first
blotchy effort stand, He will
mix colors, change values, expert
ment until he is suited.
But the average woman still
buys her cosmetics, in the dark,
we might say, slaps them on and
steps forth. The problem is to
learn your own self, then cult
vate your beauty until you are
an original, not copy"
MADAME MARIANNE started
1V1 out to be an artist herself.
At her home in Paris she studied
art, hoping to become a second
Rosa Bonheur.
While still quite young, she
came to America with her
brother, who was sculptor.
Once here, she got a job design
ing dresses for a manufacturer
and when her brother went home,
she stayed.
My first big thrill with Amer
lea came when 1 exhibited my
first collection" she relates. 1T
was a tremendous success. In
France things never happen so
suddenly and spectacularly as
here.
America, l decided, was the
place for young woman. So I
stayed. Silks and woolens became
my medium. made frequent trips
back and forth to Paris for new
inspiration. And didn't I feel i'm
portant!
After I got over the thrill of
seeing copies of my own designs.
a keener observation replaced my
first excitement. I began not only
to study clothes more closely, but
the woman who wore them well.
Il decided it was grooming. and
a skillful knowledge of makeup
that made some women look so
much better in certain things
than did other women. The beau
ty field began drawing me away
from clothes.
And just at that moment 1
met my husband, a Frenchman
who was in the cosmetics bust
ness. So I've been in it ever
since"
MADAME MARIANNE early
1V1 faced the problem that
sooner or later all women strug-
gle With-graying hair.
I had that blue black hair that
nearly always becomes premature
ly white" she told me. L found,
however, that if I gave up black
and hard colors and went into
softer tones, paStelS and white,
that my hair was an asset.
And I found that my makeup
had to change. too. My rouge
needed to be lighter, so did my
powder. I firmly believe that if
women studied their makeup
more carefully they would not
mind gray or white hair.
There is no hard and fast rule
for makeup. Suit the individual
is the real rule. Don't waste time
thinking there are beauty secrets.
Just learn what looks best on
yourself and beauty will be yours