Evening star., 1933-09-03
GIANT CAMPAIGN
TOBE CL|MAXEDby
MONSTER PARADE
Gen. Johnson Will Review
March of 100000 and
Give Address.
By THOMAS COMPERE.

Special Dispatch to The Star.
NEW YORK, September "A cam
paign to enlist from five to seven mil
Lion consumers under the banner of
the Blue Eagle, which probably will be
the most extensive drive of its kind ever
to take place in any municipality in
the world, will begin here on Tuesday
and continue for 10 days. More than
$4,000 highly trained workers compriS-
ing the regular forces of the Democrat
ic, Republican and Socialist election
machines, will make the canvass. In
addition to attempting to enlist every
adult resident of the city, they will
urge the hundreds of thousands of per-
sons who live in the suburbs, but who
work and make most of their purchases
in the city, to sign the pledge cards and
support firms cooperating in the re-
covery movement.
The officials in charge of the N R. A.
organizations in this city, State and
Federal recovery district, regard the
consumer drive as of paramount i'm
portance, especially since the number
of employers enrolled to date under the
blanket or other NJ R. A. codes has
not come up to expectation.
100000 Firms Under N. r. A.
There now are approximately 100000
firms under N. r. A. agreements in this
recovery district, comprising New York,
Connecticut and New Jersey, which Is
less than half the number set as the
goal for this area. Because of this, the
campaign to enroll employers, scheduled
to end last Thursday, was extended
until September Is, on which date the
consumer drive will be brought to
conclusion.
A gigantic parade, in which more
than 100000 persons are scheduled to
participate, will bring the consumer and
employer campaigns to climax on
September 13. This parade will be re-
viewed by Gen. Hugh S. johnson. Re-
covery Administrator, and it will be
the feature of a city-wide Presidents
N R. A. day celebration, the observance
of which was suggested by Grover A.
Whalen. chairman of the City Recovery
Committee.
Will Ask Half Holiday.
The plan is for business and indus
trial Arms throughout the city to de-
clare half holiday on the Presidents
N. R. A. day, and many Of them already
have agreed to comply. Maj. Gen.
Dennis T.. Nolan, commander OF the
End Corps Area, is chairman of the
Presidents N. R. A. Day Committee.
Approximately 100 divisions of COM
merce and industry, with nearly 400
affiliated units, will be represented in
the line of march. After the parade,
Gen. johnson will speak at a dinner
given for him by the Merchants As
Sociation.
Although the N. R. A. campaign here
already has resulted in increased en-
ployment, better hours and higher
wages for thousands of workmen, it Is
believed by some unbiased observers
that 1t Is reaching critical stage.
There are more than 100000 employers
in this N. r. A. district, who, thus far,
have refused to cooperate. Because Of
this reluctance on the part Of employers
to sign the recovery agreements, James
Finn Hodgson, district manager of the
Department of Commerce, directing the
unemployment campaign in this dis
trict, issued a blunt statement several
days ago, in which he said there no
longer was IAN acceptable excuse for
any employer or group of employers
to refrain from signing up under the
N r. A."