Evening star. [volume] (Washington, D.C.) 1854-1972, 1932-01-05
CHEST SOLICITORS
ARE REORGAN|ZED
Business Firms to Be CIaSSi-
fled According to Geo.
graphical Locations.

The group solicitation unit of the
washington Community Chest Com
pa1gn Committee is being reorganiZed
with view to classifying business firms
for solicitation Of funds according to
their geographical location instead of
their types of business, it was an
nOunced today.
The change is made in the interest
OF more even distribution of effort by
the Chest workers and to centralize the
activities of each.
The reorganization is being carried on
under the direction of Lloyd B. Wilson,
president of the Chesapeake & Potomac
Telephone Co., who at the request of
the campaign chairman Edward F.
Colladay, has accepted the chairman
snip OF the group solicitation unit. Mr..
Wilson is being assisted by Walter B.
Clarkson, vice president of the tele-
phone company, vice chairman of the
unit. B. M. Luchs is secretary of the
unit.
Works Out Division.
Mr. Wilson, assisted by Mr.. GARRISON
worked out the geographical division of
the unit, setting up i've sections, each
to have division chairman and Secre-
tary. 1t also was decided to add the
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a functional basis. organizing and So
Letting the banks, brokerage houses and
like firms as one group.
Division chairmen and secretaries
have been named for the respective
groups as follows:
Division 101, Bert Webster, Boss &
Phelps, chairman, and Miss Virginia
Wingf1eld of the Y W. c. A., Secre-
tary; Division 1O2, w. w. Everett of
Woodward & Lothrop, chairman. and
Fred L. Dawson of the Y. M. C. A,
secretary; Division 103 William Mont
gomery of the Acacia Mutual Life In
surance Co.. chairman, and c. E. Flem-
ing of the Y M. c. A, secretary; Di-
vision 104, John H. Hanna of the Capt.
tai Traction Co., chairman, and E. A.
Drumm of the Y. M. c. A, secretary;
Division los, E. S. Brashears, Barr
Building, chairman, and Miss Florence
Dunlap of the Y. w. C. A, secretary.
Financial division, George O. VaSs of
Riggs National Bank, chairman and
Miss Saida Hartman of the Y. w. c. A..
secretary. John c.. Rooms of the Ches-
apeake & Potomac Telephone Co. will
serve as vice chairman of Division 103
and S. Percy Thompson of the Pierce
Lumber Co. will be vice chairman of
Division 104.
Divided Into Sections.
Each of the geographical divisions
is, in turn, divided into sections. with
approximately 10 sections to each di-
vision. Each division chairman will
appoint section chief who shall be
responsible for the solicitation of each
of the firms in his section, which he
will accomplish by appointing key
man, or men, in each firm. In the
banking division Mr. Vass will appoint
responsible men to handle each indi-
Vidual institution.
Cooperation of the engineering de-
partment of the Chesapeake e. Potomac
Telephone Co., through which set of
maps embracing the entire territory was
prepared, is expected to aid in the So
licitation of organizations included in
this group.
The Group Solicitation Unit was or
ganized to solicit business, commercial
and industrial establishments employ
ing 20 or more persons. Solicitation is
accomplished by the appointment of
key" man or men in each establish