The Washington times., 1932-12-08
H. |. DOHERTY
To HAVE LAVISH
MIAMI EVENTS
Nearly Quarter Of a Million
Dollars Spent in Installing
Many Luxuries for Tourists
By GERRY SWINEHART

great playground since Henry
Flagler and Henry Plant wrested
its subtropical attractions tTom
the wilderness of the Seminoles,
today was engrossed in new con-
ception of the smart winter re-
sort as introduced by third,
pioneering Henry-Henry L. Doh
erty.
What Henry Flagler and Henry
Plant initiated and the State
eagerly carried along to a stage
of development that has amazed
the world, Henry L. Doherty now
purposes, as president of the new
Florida Year-Round Clubs to COM
plete. In short, he has picked the
season of 1928 to give Florida's
huge tourist industry new and
ultra-modern touch.
THE OLD STORY
His own extensive and newly
acquired resort properties in Flor
ida already launched on their
formal seasons program since NO
vember %, Mr.. Doherty today,
for the first time. told the whole
story of his plans to advance
opening of the Florida season and
focus the eyes of the world on the
State and particularly the Miami
area this winter.
Almost as amazing in these drab
days as some Arabian Nights
story suddenly come to life, the
Doherty announcement OF the
program to be conSummated this
season at the Miami Biltmore
Hotel. the Roney Plaza Hotel ana
the Florida year-round clubs. told
of the expenditure of nearly
quarter of a million dollars for
such new-fangled resort luxurles
as a 100000 fleet of de luxe par.
lor car automobile trailers, Spe-
cial train between New York and
Miami each week; an autogyro
aerial taxi service between hotels
and clubs, and, as a reason for
these convenienceS. a schedule OF
more than two score sports and
society events of national caliber.
And yet prices. it was said, will
remain commensurate with pres
ent economic levels.
Under the sponsorship of the
Florida year-round clubs, which
include in a smart new three-in.
one organization. the Miami Bilt-
more Country Club, the Roney
Plaza Cabana Sun Club and the
Key Largo Anglers Club, the huge
program is already under way,
launched fully six weeks in ad-
vance of usual schedule. in ac-
cordance with the Doherty concep-
ton of selling Florida.
FIRST SPECIAL TRAIN
The special train made its
first trip southwark from New
York November 81. The Miami
Biltmore, under management Of
Marcel A. Gotschi, opened Noven1-
Der %. On November 81. % and
20. the Biltmore $4,000 Open Golf
tournament held the boards fea-
turing an array of more than
100 of the leading pros and
amateurs in the country. Mike
Brady and Louis Costello. famous
New York golf pros, Joined he
staff of Pro Ned Everhart at
the Miami Biltmore Country
Club for the season. The IA
nous Roney Plaza Hotel at Mi
ami Beach is scheduled to open
on December 10 under the direc-
ton of Mr.. NJ B. T. Roney,
president, and under the man.
agership of Mr.. E. B. Jouffret,
formerly of the Seville Biltmore
in Havana. This week the Miami
Biltmore fashion show and the
Florida Year-Round Clubs ANA
teur Pro Best-ball tournament
shared honors.
SPREADS BIG PROGRAM
Frankly avowing his determine
ton to make the Miami Bllt-
more, the Roney Plaza and the
three units of the Florida Year
Round Clubs the sports and So
cial centers of the winter time
world, Mr.. Doherty has spread
the big program over all five OF
the properties. Then with an
eye to convenience and reduc-
ton of guests expenses, he has
connected all units by sutogyro
and the fleet of luxurious aero
cars or trailers running on reg
ular schedule with the compli-
ments of the hotels and clubs.
Meantime, he has bridged the
expanse from north to south
with the special train, the Flor
ida Year-Round Clubs Special,
operating over the Atlantic Coast
Line railroad and featuring a
de luxe recreation car which
literally brings florida to the
tourist as he embarks south
ward. Finally, as if to make a
true story almost wholly unbe-
lievable, Mr.. Doherty adds the
Superlative touch in announce.
ment that the club car pro
vides a hostess, three-piece dance
orchestra, bridge teacher and
gymnasium.
The Miami Biltmore, a palatial
450-room structure located in
Coral Gables. is said to be one
of the most beautiful hotels in
the world. At it's doorstep is
the Miami Biltmore Country
Club with its 18-hole champion
ship golf course. its large swim