Evening star., 1932-11-27
detroit REVIEWS
SUSPENSE PERIOD
Talk of New Models, New De-
signs and New Prices
Fills Air.
Special Dispatch to The Star.

special DlSpatCil W Inc OthIs
DETROIT, November 26.-The motor
capital is in the midst Of that period
of anticipation and suspense which an
nually visits the automobile industry.
Talk of new models, new designs, new
prices fills the air.
Year after year the industry passes
through a few weeks that bear close
resemblance to the first moments Of
Christmas morning-when gift pack
ages are being laid out and every one
is waiting to see what each beribboned
parcel contains.
This year, because most of the auto
mobile manufacturers are going farther
than usual in changing their lines more
than ordinary interest is being aroused
in the approaching offerings. The
whispers of the sales managers and
the shrouded display rooms, which
portend the early arrival Of new mod
els, bring a flutter to the vast army OF
car owners, particularly in Detroit.
The arrial and departure Of dealers,
the shipments of new bodies ana the
conferences of advertising and sales ex-
perts help to electrify the air.
Quite few manufacturers, including
De Soto. Dodge, PIE ce-Arrow and Nash,
will not exhibit their 1888 models until
the New York show Chevrolet and
Buick are going right ahead. however,
with their plans for early displays.
Buick expects to have its new line
ready for the public week from today
Curiosity concerning the Buick VIII
center chiefly in the new design which
has been adopted for the radiator. The
new contours are expected to give more
emphasis to streamlining, in common
with the rest of the General Motors
cars for 1888.
Watch VentiIating System.
Much interest will be reserved also
for the new ventilating system, q fea-
ture which is being incorporated in the
latest Fisher bodies. The system has
for its purpose the elimination Of drafts
and the establishment of an even tenn
perature in the interior of the car.
Nash factories are making daily prog
ress in the production of the company'S
new line. Several hundred thousand
dollars worth of new tool equipment
has already been installed. Officials
thus far have given little information
about the new models. They have in
dicated, however, that a complete new
line is in preparation, to compete in
terms of present-day markets.
The final set-up for the production of
the Continental has been reached. The
Continental-De VauX Co. has been re-
placed in the corporation lists by the
Continental Automobile Co. Continen-
tai formerly was known as the producer
of automotive engines, while De Vaux
held a place as manufacturer OF a
completed car.
Executive Offices of the company will
be maintained in Detroit. Manufactur-
ing facilities will be located in Grand
Rapids and MuSkegOn, Mich. Accord
ing to officials, inquiries about Cont
mental plans have been received from
more than 1000 dealers. The majority
of these desire to obtain new franchise
connections or add low-priced car to
their present line.
Pre-view Showings Held.
The new Dodge has received its pre-
view at the hands of dealers and dis
tributors. A series of 81 dealer meet
ings is now in progress at key points
throughout the country in preparation
for the 1888 sales campaign.
Dodge is to offer some new transmits
sion ideas. Dodge probably will be the
first to adopt the so-called semi
doughnut" diversified tires as standard
equipment. Front axle and running
gear equipment, as well as the steering
mechanism, have. been designed ac-
| cordingly. With the advent of its 1888
cars Dodge will invade a lower price
! range.
"The reception accorded 1888 Pierce
Arrow models shown privately to a
convention of 800 distributors indicates
that 1888 business will exceed our ex-
pectations," according to Roy H. Faux
ner, vice president, in charge of sales.
Copyright, 1932.)