davidaulloa/AmericanStories huggingface dataset:
Evening star. [volume] (Washington, D.C.) 1854-1972, 1931-07-25
SLUMP IS LAUDED
AS BUSINESS SPUR
Omaha Man Tells Convention
Period of Depression
Causes Efficiency.

At last there has been found man
with a kindly word for "Old Man De-
preston"
In addressing the annual convention
of the National Association Of Building
Owners and Managers, Murray E. Ran
dell of Omaha declared the trying times
of 1930-31 served as an excellent period
of education. toughened the fiber OF
American business men and will make
them more fit to build a new prosperity
on a firmer foundation.
Periods of prosperity, although en-
joyable, bring speculation, extravaganza
and laziness and tend to make egoists
of us all A general relaxation results
because there Is no need for super
effort-busineSs Is easy to get" said Mr..
Randell.
Periods of depression by alarming
necessity develop initiative, conservatism
and unusual effort because Of the in
stinct of self-preservation. Wits are
sharpened, ideas are born and efficiency
becomes O reality. Those who cannot
perform and deliver are quickly thrown
in the discard. Depression is a period
Of education and we can graduate from
1t only by employing safe and sane poll
cies together with more real effort"
Mr.. Randell expressed the opinion
that the depression will result in inn
proved service to tenants and equitable
rentals which are at the same time
adequate to preserve the financial
stability of the properties. This will
come about, he said, through many
hard-taught experiences Of recent
months when business had to get down
to brass tackS"
Evening star. [volume] (Washington, D.C.) 1854-1972, 1931-07-25
BUILDING PLANS ON FILE
SHOW COST OF Sl,75O,OOO
Offices, Large Geographic Society Job
and $4,000 Apartment House.

OBLIGATIONS for building permits filed with the District
during past represented of
~ $1750O00 in cost of construction.
Specifications for the proposed Standard Oil Co Building
to be erected at 20227 Constitution street.
Of headed the list Plans filed this week included
those for the projected addition to the National Geographic
sys nsSng at Sixteenth and M streets which it is estimated will
An apartment building costing $4,000 is to be erected at 4o2
Thirteenth street. Muln according
The building will be three stories in HEIGHT
It was designed by George T SantmyerS.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1931-07-25
Gifts
To Workers Make
Factory Improve
Chicagoan Gives $500
When Equal Sum Is
Saved by Employees.

The employee living in his own domi-
cile is worth just $500 more in cash to
George D. Cav, Chicago manufacturer.
Any worker in his plant who will save
$500 for home down payment gets
another $500 over and above his salary
from Mr.. Cav, who charges this sum to
general overhead and says he gets 1t
back In company profit.
All employees are compelled to save
regularly amounts set by the company
They don't have to use the savings ac--
counts for homecoming purposes, but
they draw the $500 in cash If they do
If they want to quit the job the next
day. they can: only they don't.
The savings plan has been operating
for IL years, the homecoming bonus
for 10 years. The National Association
Of Real Estate Boards releases today
the first announcement of the Cav
Here is what this manufacturer, who
was recently appointed Chicago's ON
cial greeter, says:
Money Worry Harmful.
Twelve years ago realized that the
enploye who was worrying about money
wasn't as good to the company as the
man or woman who had a bank ac-
count on which he or she could draw in
that it would be helpful to my people,
especially the younger ones, system
could be devised that would make them
save portion of their salaries.
Accordingly, I made regular weekly
bank deposits compulsory for all en-
ployes. from the printers to the artists
and creative men. We set the amount
which we felt would be reasonable for
each individual to save, and this amount
hu tho
received by each, but was also regu-
lated by our own analysis of the home
and living conditions of each individual.
For example, a girl who IS living at
home with her family and not paying
board or only paying a small board, is
required to save more than q girl who
is without any other means Of support
and living in a boarding house. The
first girl might be asked to save SO
week and the other 81 week This is
explained to every new employe.
Home Owning Stabilizing.
IT had long before realized the great
stabilizing benefits to the individual Of
home owning. I knew that home own
ers are more satisfied with life in gen.
eral than renters. know that home
owners pay more attention to the educa-
ton OF their children, which tendency !
of our Nation.
II thought that they might be better
workers. I found that they arei
Ten years ago I told my employees,
who had already been educated in the
merits of saving, that would give $500
in cash to any worker who saved SIS
week for two years, and thus accumu-
lated the same amount. This gives any
one who wishes to take advantage Of
this plan $1,000 for an initial payment
on home.
ct have seen men who had been dis
gruntled, disinterested and hard to get
along with change into happy, satisfied
workmen after they had acquired their
own homes. I consider that the in
creased interest of the people who have
receivd this bonus is responsible for the
growth Of my company and the profits
I have derived from It,"
Evening star. [volume] (Washington, D.C.) 1854-1972, 1931-07-25

architect; Morrison Bros, builders; to
erect one 1-story brick and stone store
1924 and 1926 Wisconsin avenue, to cost
$4,000.
Joseph M Stanley, owner and build
er; W. B. Honey. architect; to erect one
2story brick dwelling, 1929 Thirty
third street, to cost $4,000.
Mary G. and Helen B. Mason, own
ers; Maurice Joyce. designer and build
er; to erect one 2-story brick and con-
crete block dwelling, 1249 Talbert street
southeast. to cost $500.
w. D. Sanford. owner; Maurice Joyce
designer and builder; to erect one
2-story frame and stucco dwelling. 3l01
Esther place southeast, to cost $500.
Charles D. Sager, owner and builder;
George T.. Santmyers. architect; to
erect one 2-story brick dwelling, 434
Twenty third street northeast, to cost
$4,000.
Will Erect Warehouse.
Cafritz Construction Co. owners and
builders; to make changes of previous
permits, 1416 K street, to cost $4,000.
Isadore Young. owner and builder;
Continued on Second Page.)
Evening star. [volume] (Washington, D.C.) 1854-1972, 1931-07-25
KANSAS CITY BUYS
|NFORECLOSURES
Real Estate Mortgage Study
Shows Only 200 Parcels
of Land UnSoId.

Real estate mortgages in Kansas City
hardly knew there was a depression
last year. A survey just completed
shows that out Of 26,036 first mortgages,
aggresatins s1s3, ,os1o1, only 20s
were foreclosed, with the real estate
security remaining unsold.
The 209 mortgages forecloSed, on
which property is unsold, represent only
81, TAO, 682.90, or less than l per cent of
the aggregate number and value of all
unpaid loans in the SO companies. and
if the unsold properties should take a
loss of as much as rs per cent. the net
return on the total 26,036 loans would
still be approximately 512 per cent.
based on an average rate Of interest OF
So per cent per annum on all loans,
the Kansas City board estimates.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1931-07-25
SEMMES MOTOR co.
LEASES SALES ROOM
Four-Story Building to Be Used
for Service Station Also
Has Been Selected.

Following purchase by the Hecht Co.
of the premises at 613-619 G street,
the Semmes Motor Co., Inc, local dis
tributors, announced this week it had
leased for a period of years the four
story building at 1914 New Hampshire
avenue, for use as a sales room and
service station. The Semmes company
had been located at the @ street adj
dress since its removal several months
ago from Connecticut avenue at Dupont
Circle.
The New Hampshire avenue struc-
ture is owned by Andrew D. Loffler,
president of Gobel-Loffler Co. The
transaction was handled through the
offices of Thomas E. FARRELL Co. rep
reSenting Mr.. Loffier, and Whiteford
& lavish, representing the automobile
concern.
The building contains approximately
$4,000 square feet Of floor space.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1931-07-25

Continued on Second Page.)
Evening star. [volume] (Washington, D.C.) 1854-1972, 1931-07-25
48TH STATE GETS ZONING
Vermont Adopts Act to Control
Uses of Land in Future.

The State Of Vermont recently passed
zoning-enabling act which will re-
strict the uses of land hereafter, making
coming effective now in every State in
the Union.
Zoning. which defines residential. in
duStrial and commercial areas for the
protection of property values, was put
through in the Al other States in APP
proximately 20 years, as a result of
movement in which the National AS
ISOLATION of Real Estate Boards has
played an active part.
Imperial Valley press., 1931-04-07
CITY SETTING
fine RECORD IN
BUILDING CIRCLES

That El Centre Is the most rap
idly growing city in Imperial VAL
ley, and one of the most rapidly
growing in California is demon
strated in figures published in a
recent issue of the Southwest Build.
er and Contractor, an engineers
magazine.
Comparisons drawn by the fig
ures show that FL Centre, consid-
ering its size, had a larger building
permit total in March than any
other city in California. Although
the figures published by the mag
azine are not completed, they are
thought to give an accurate check
on the situation.
In the total volume of building
permits issued during March Ell
Centro is shown to be twelfth city
in California. Ell Centro tops San
Bernardino and like towns, with a
total of $104,590.
The only other valley town listed
is Brawley, with a total of sl3997
for March.
Two permits issued today In the
city engineers office here were to
Ray Martinez for a Sl00 addition
to dwelling at 1886 Magnolia street,
and to c. II. johnson for a $50
wash room at 38l Holt street.
Imperial Valley press., 1931-04-07
Chamber Finds
Publicity Pays

Systematic advertising always
pays" stated r. B. Whitelaw, presi-
dent of the El Centre Chamber of
Commerce today. I'VE have found
In the chamber that consistent use
of phrase or an idea always
brings returns" AS an illustration
Whitelaw told of a letter received
yesterday addressed to the Ell Gen.
tro Chamber of Commerce. The
Heart of Imperial Valley, El Centre.
The slogan: "The Heart of Imperial
Valley" has been used by the cham
ber for several years and numerous
complimentary remarks have been
heard concerning it but, Whitelaw
states, this is the first time the
slogan has been used in an address.
Letters addressed to the Imperial
Valley Chamber of Commerce, I'm
perjal County Chamber of Com
merce and even Salton Sink find
their way to the Ell Centro Chamber
and many of the letters received,
according to Whitelaw, are concern
ing the valley as a whole or Sec
tions not directly connected with El
Centre. He believes that it is the
advertising resulting from the reg
ular publicity sent out by the 81
Centre chamber which leads per-
sons when inquiring about Imperial
Valley To address communications
to FL Centre.
Imperial Valley press., 1931-04-07
SHOE MACNATE
INTERESTED In
VALLEY FUTURE

A. E. NettletOn, chairman of the
board and founder of the A. Z. Net
Teton Shoe company, Of Syracuse,
N. Y, was visitor at the Ell Centre
Chamber of Commerce recently. It
was his first stop in Imperial VAL
ley, although he had passed through
on the train many times and he
stated to Robert Hays, manager of
the El Centre chamber that he mar
veled at the production from the
area around Ell Centro. He had
seen enroute, he stated, mile long
trainloadS of lettuce and canta-
loupes without realizing what the
annual valley production of perish
ables amounts to or how valuable
is this crop, which annually yields
$40 900 to Imperial Valley.
Nettleton expressed satisfaction
at the way in which Imperial Valley
has weathered thk financial gale
and continues to show in the white
spot" of the country's business on
the economic map. Conditions in
the east, the visitor stated to Hays,
oAS SASdtAJ ihiPiofto dAil AL Ahldti-
cial circles it is believed that the
bottom has been reached and the
country is on the upgrade again.
Recovery will come quickly in the
United States, said the shoe manu-
facturer, because the American
people have wonderful resiliency and
recuperative power.
Nettleton asserted that the desert
area west of the cultivated Imperial
Valley is the one great place for a
desert resort and he predicted that
before many years its attractiveness
will be recognized and beautiful re-
sorts and great homes will grace the
area lying at the foot of Coyote
Mountain. Before leaving Nettle-
ton requested the Ell Centre cham
Der to send him statistics and crop
figures ON Imperial Valley from
time to time as they are published
and asked that Hays keep him in
touch with local conditions at his
headquarters in Syracuse as he is
much interested in Imperial Valley.
Imperial Valley press., 1931-04-07

DIR. Arnold-Chiropodist and Foot
Specialist. Balboa Hotel. Phone
$40. 1tf
Install New Sign-Workmen to-
day are installing large Neon
sign at Sixth and State streets on
the building occupied by the I'm.
perial Valley Building and Loan
Association. The sign will add
greatly to the appearance OF this
portion of Ell Centro's business Sec
tion.
Chicken Dinner-Thursday the
9th, S p. m., at Moose Heart Hall.
Tickets 75c. Public invited. It'll
Appoint New Trustee-C. B. Col
Inns, county superintendent OF
schools, announces the appointment
of s. E. Shaw as elementary school
trustee for Holtville, filling the va
cancy which occurred as the result
of Mrs. Helen Dressor's resignation.
Panama Straw Hats-All white
with fancy bands, found at Mrs.
Lingo's Smart Shoppe, 62l Main
street. 7t2
Imperial Valley press., 1931-04-07
County Clerk To
Address Chamber

cooperation" will be the subject
of a talk to be made by Ed H. Law,
county clerk OF imperial county, at
the Ell Centro Chamber of Com
merce luncheon tomorrow noon.
All county officials nave been in
vited to be the guests of the cham
Der of commerce Wednesday and
it is expected that large number
of chamber members will be pres.
ent at that time to meet with
them. Any person interested IN
the meeting, whether member of
the chamber or not, will be well
come at the weekly luncheon.
The members of the city board
of trustees have been invited by
the chamber directors to attend
the meeting of that body tomorrow
night at 7:30. All directors will be
present at that time to meet with
the city council for the purpose of
discussing advertising for Ell Gen.
tro and other expenditures of the
money provided for community pro-
motion.
Imperial Valley press., 1931-04-07
Daily Reports
OF Finance And
Grain Markets

NEW YORK. April Z. UP
United States Steel was sold heavily
today on the New York Stock Ex-
change on estimates of Steel Ingot
Production for the week ended Mon
day. indicating drop of 3 per-
CENTS to 52-of capacity for the
industry.
Steel common sold down to a new
low for the year around 135 and the
entire market gave ground steadily
in Slightly more active turnover.
Losses ranged to five points and
included most divisions.
Oil shares held fairly well on
sharp reduction in output.
Coppers reacted on a decline IN
price to 9is cents a pound, equaliz-
ing the low for this century. Steels
were down with United States Steel.
CHICAGO. April 7. tU.P)-Weak-
ness at Winnipeg toward the last
brought pressure TO bear on the
wheat pit on the Board of Trade
and prices closed dull. easy session
at the bottom. The initial down
turn was given the market by the
relative weakness at Liverpool, but
wheat held to a narrow range ut
moderate losses most of the day.
Weakness in the securities was a
factor. Corn was off with wheat
and followed that grain closely. Oats
ran into stop loss selling at the last
and May went to new low for the
season.
At the close wheat was q to 1c
lower. with May unchanged; corn
was u to sc lower and oats were g
to &C lower. Provisions were weak.
Nav wheat old closed .83; May corn
old closed go, and May oats old
closed .29a.
LOS ANGELES, April 7. UP
Trading was light on the stock ex-
change today with the market off
fractionally.
Most trading took place in Trans
america, which had a turnover of
$500 shares. It's high for the ses-
sion was 1878. 1t dropped to 12A
but rose to 1925 OIL its last quota
ton.
Three hundred shares of Pacific
Gas and Electric were sold at so,
while Southern California Edison on
turnover of 500 shares reached
49% but dropped to 491s for low
and last.
In the oil group Richfield pre-
ferred sold at 3H on a turnover OF
600 shares. while Union Oil on sales
Imperial Valley press., 1931-04-07
Grand Jury In
Session Today

Witnesses, most of them from
Brawley, filed in and out Of the
county grand jury room as that body
proceeded with Investigations into
the affairs of Imperial county and
its government.
Although it could not be definite
ly ascertained, it is generally be-
lieved that the grand jury this
morning carried on an inveStiga-
ton into charges that w. F. Beal,
successful candidate for election TO
the Imperial Irrigation district
board of directors, spent an amount
in excess of that allowed by law to
procure his election.
F. w. Greer, defeated candidate
for the Brawley seat on the board
of directors, was one of the wit
nesSes called this morning.
The charge that Beal spent more
than he should was first made by
G. w. Grantham when he filed a
contest of Beal's election, claiming
the latter spent more than $480 to
secure election, in violation of the
state law.
Imperial Valley press., 1931-04-07
MEMORIAL HOME
BOARD PLANNED
BY SUPERVISORS

Committees to control, manage
and look after maintenance of Mem
orial Legion homes in Imperial
Valley we're called for in a resolu-
ton passed today by the county
board of supervisors.
Each American Legion post in
the valley was asked to designate
two members, and each Spanish
American War Veterans post to ap-
point two members 10 sit on these
committees. One committee will
function for each district, with a
supervisor from that district COM
pleting the body.
Other matters taken up by the
supervisors this morning were of a
routine nature. Correspondent c
was read. and matters of county
business discussed.
Imperial Valley press., 1931-04-07
NATIONAL NEGRO
HEALTH WEEK IS
MEETING SUCCESS

The programs for Negro Health
Week began yesterday morning.
This program of exercises is be-
ing sponsored by the Home Econ
omics club of the East Side High
School. Mrs. Exile Lee Hampton,
the horne economies teacher, had
charge of yesterdays program. She
gave q history of the annual OBJ
servance of health week and pre-
sented statistics showing how far
reaching is the effects of it and
how general 1t Is being observed.
Announcements for the week were
made and an excellent musical
program was presented.
This morning the assembly met
in two sections, Prof L. j. Stewart
addressed the boys and Mrs. Hamp-
ton, the girls. The matter of per-
sonal hygiene was stressed in both
sections.
DR.. Warren F. Fox viii be the
speaker Wednesday morning; DR..
O. H. Van Eman on Thursday
morning, and Dr.. H. Hooper on
Friday morning.
Representatives of the club have
canvassed the city in behalf of
cleanup week and premises beau
tifying. They report a heavy CO.
operation on all sides.
At $40 p. m. Wednesday pro-
gram will be presented over station
KxO. The Cramer Baking Com
pany has kindly donated this hour.
In addition to the health talk by
the president of the Home Econ
omics club, musical program of
spirituals will be presented by the
girls and boys glee clubs. At 7:30
Wednesday evening program will
be presented at the East Side High
School auditorium. The program
will be instructive and at the same
time will contain many entertain
ing features.
Parents and friends are invited
to any and all of the sessions.
Daily assembly is being conducted
from 10 a. m. to 1890 a. m.
Imperial Valley press., 1931-04-07
CLINIC ANNOUNCED A

The next child hygiene conference
will be held at the Harding school
on Monday, April 13, from l TO
o'clock. Mothers of infants and
children under six years of age who
wish to attend the conference are
urged to make their appointments
by phoning the county health de-
partment in the court house at All
early date. DR.. E. l.. HainsWorth
from the California state depart
ment of public health, bureau of
child hygiene, will be examining
physician.
Imperial Valley press., 1931-04-07
Powen's Play
Closes Tonight

Man of the World, sophisti-
Gated tale of a gay Lothario who
tries to forget his criminal past
when he meets the one girl. is the
attraction tonight Fox Imperial
Theatre, with William Powell in
the leading role.
Operating as blackmailer among
careless Americans in Paris. the
man is unable to shake himself
free from his confederates when he
attempts to do SO and his own
criminal career is the barrier that
keeps him from the happiness he
seeks.
The play is strong with emotion
al drama and is an excellent ve-
hicle for Powell who handles a dif-
ficult role in an extremely fine
manner.
Imperial Valley press., 1931-04-07

Immigration Prisoners = Immi-
grafton prisoners booked at the
county Jail yesterday afternoon
were Chin Linn Shoon, Sc, Chin Gar
Shoon, 81, Julio Escobar, "a, Edu-
ardo Serano, 81, Guadalupe Ascen-
clio, 26, Paul Mesa, II, and Jose
Castro, AZ.
DIR. A. B. Hanson, Dentist, Davis
Bldg. Extraction specialist.
Three Drivers Jailed-Judge e. Z.
Kiefer of Calexico today sentenced
three FL Centre men to terms of as
days in the county Jail for reckless
driving, giving them the alternative
of paying a 500 fine. They were
M. Finely, 40, C. Yates, 20, and Juan
Rodriguez, 80.
Special-Permanent Wave, $500,
for the month of April only! Bar
bara Worth Beauty Shop. Phone
Sis. 3t6
Imperial Valley press., 1931-04-07

was from this marvellous Sargent"
declared Mrs. Nahom Hiaet, 64l0
Hollenbeck street, Huntington Park,
Los Angeles. Everything / ate
soured and I'd bloat with gas SO I
could hardly breathe; and constipa-
ton and terrible backaches and
headaches added to my misery.
From the day l started taking Sar-
gon my stomach began to improve
and I gained strength and energy.
l haven't single trouble left-even
my constipation, which had forced
me to take laxatives regularly,
yielded to Sargon Pills. I can't say
enough for Sargent"
Sold by Shirer Drug Co. in FL
Centre; by Schneider's Drug Store
in Holtville: by Imperial Pharmacy
in Imperial; by White Cross Drug
Store in CaleXico; and Poppy Drug
Store in Calipatria. ADV.
Imperial Valley press., 1931-04-07
SWING ARRIVES
IN SAN DIEGO

Congressman Phil d. Swing has
arrived in San Diego and after a
few days in that city will 90 to San
Bernardino to visit his family.
He will open an office in San
Diego during the summer, follow
ing his usual custom when congress
is not in session.
The congressman is expected to
visit Ell Centre in the near future
but no definite date has yet been
set.
Imperial Valley press., 1931-04-07
BABY CHICKS TO PARADE

FIT. ATKINSON. Wis. tU.p)-The
worlds first baby chick parade has
been scheduled for the municipal
auditorium here Apri | z and 8.
Only accredited or certified baby
chicks may be entered, and special
prizes, championships, and grand
championships, will be awarded. Ex-
penses of the show, which is spon-
sored by the Wisconsin Poultry Inn
provehent Association. will be de-
frayed by sale of chicks and eggs.
Imperial Valley press., 1931-04-07
ACTRESS TO WE'D

HOLLYWOOD, April 7. U.P)Jean-
cite Macdonald. musical comedy
and motion picture actress, will be
married early in June to Robert @.
Ritchie, New York broker, she an
nounced today.
They will be married in Holly
wood, Miss Macdonald said, after
she completes new picture.
Imperial Valley press., 1931-04-07
Miller Funeral
Here Tomorrow

Funeral services for Carolyn
Miller, 1O-year-old student of Lin
coin school who died yesterday
morning, will be conducted from
Lemons Funeral chapel tomorrow
morning at 10 o'clock.
Rev. c. E. Flanagan, pastor of the
Baptist church VIII officiate. Miss
Mildred Flanagan will sing. Inter-
ment will take place at Evergreen
cemetery.
She was a daughter of c. E.
Miller and died as result of diph-
iberia at the home of her father
at 795 Orange street.