davidaulloa/AmericanStories huggingface dataset:
The Indianapolis times. [volume] (Indianapolis [Ind.]) 1922-1965, 1931-09-30
new MARQUEE is
PETTIS FEATURE.
Department Stores Neon
Sign Nationally Known.

Probably the newest wrinkle In
American department store exterior
illumination and electrical display is
the huge Neon tube sign and mar
quee erected last spring by the
Pettis Dry Goods Co. and now a
familiar sight by day and night to
nearly half a million people.
The Pettis' store was the first big
retail institution to "go theatrical"
by employing electrical effects pre-
viously associated chiefly with thea
ters. And it has been the source Of
much inquiry and held the interest
of scores of prominent department
store executives throughout the
United States and Canada.
Today this beautiful marquee Is
the largest Neonized one in Indiana.
1t is 30 feet, 8 inches long and is
suspended over the sidewalk 16 feet
and 6 inches. It's height is about
7 feet. The front display board is
80 feet long and carries 1.-THE New
York Store in 24-inch raised white
glass letters while "Pettis" appears
above in 15-inch wide red Neon
letters.
The Indianapolis times. [volume] (Indianapolis [Ind.]) 1922-1965, 1931-09-30
ADVERTISEMENT

HOUSE DRESSES Margaret Werner.
manager: Emma Davis. Ruth Royce.
FURS-Julia Berry.
SPORTS WEAR-Hazel Cox, manager;
Lucretta Lacy, Anna Van Arman.
COATS+Florence Stroup. manager; Gloy
Austill, Edith Smith, Anna Winter.
DRESSES Florence Stroup, manager;
Theresa. Lynn, Henry Edward Thomas,
Pauline jenkins, Lucille Costello. Ruth
Moore, Elizabeth Durham, Frances Lowe.
CoRsETs--Agnes Sparks, manager;
Helen Breedlove, Alice Eek.
SILK UNDERwEAR-Marga Werner,
manager; Vera Voorhees,, Blanche Clayton
Ada Head, Gladys Mahuron.
INFANTS WEAR-Margaret Werner,
manager; Loretta Quinlan, Lucille Wells,
Opal Emerson, Wayne Whiting.
DRAPERIES- Magnus Manson, manager;
George es ss@t Miller, Ethel AcEer, Lewis Jones,
Iva Saterbak, James Carroll, Marion
Gruener.
RUGs-Magnus Manson. manager:
Michael Brestin. Major P. Harrison, Pearl
Kerrick, Howard N. Barriger, Sophia Roes-
ner, w. Fahrback, Paul Iceland Moore.
ToYs-sidney Ruben, manager; Walter
HOUSEWARES Sidney Ruben, manager;
E. Bailey, Roy Wilke, Mable Crossley, Flora
Myrtle Holcraft, Ebert Clark, Mable
! Leonard.
HINAWARE-Florence Quinn. manager;
Clara Ruble, Mae Stockton, Hattie john
! son, John Stewart.
SILVERWARE-L. Gehring.
STOVES-John Davis, manager; Edward
G. Seigle.
CASHIERS & MESSENGERS Mable
| England, Pauline Roberts, Edward La
| Forrest. Thelna Hancock. Edith Mcclellan
| Clara Beesley, r. Campbell, Vera Bly,
Katherine Dietz, Helen Wood, Nadine
Bertelsman, Louise Smith.
BASEMENT MILLNERY-Walter F.. Bas-
tian, manager; Ernestine Bradf1eld, Donna
Sloan.
BASEMENT DREssEs-M. ]. Freeman
manager; Pearl Hendricks, Gladys Green
lee, Dorothy Kurtz, Naomi Davis, Frances
Geddes, Anna Daley, Elsie Schmidt, Anita
| Shine.
The Indianapolis times. [volume] (Indianapolis [Ind.]) 1922-1965, 1931-09-30
TO HAVE
GOTHAM STAFF
PettiS Established New York
Headquarters Early.

Seventy EIGHT years ago a furry
of excitement prevailed among
women Of Indianapolis when news
spread that new store exactly like
the New York shops was to open
in October in the Bates block, Illi-
nois and Washington streets, now
occupied by the Claypool hotel.
This first little one-room shop,
representing as it did the newest
smartness from seemingly far-away
New York, took for its name "The
New York Store"
In later years, as the little store
outgrew it's quarters and expanded,
its strong association with New York
city by name and by its merchan-
disc grew more and more firmly
fixed in the minds of eager Indian
apolis shoppers. Early in the SOS,
one of its founders went to New
York to reside and to watch the
markets
From that day to this, Pettis'
New York Store has maintained q
capable staff of merchandise scouts
in New York.-Adv.
The Indianapolis times. [volume] (Indianapolis [Ind.]) 1922-1965, 1931-09-30

PETTIs'--street floor.
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-03-22
BRISK TICKET
SALE REPORTED
Georgia Peach Knocking AT
Door Of Heavyweight
Championship

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Tn p-c=rsr az -e S--z-r-
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Es ras@ oars
81 l-E ! VAST 50 ne-1zE -
hcE -1-E E-Ls 60 ---n Evs.
I'll me early z-Tz--e sale -zEHs
ne czlle-E the EE-- VII e y
coEPlGte szcce& wl-h q seL-cz-
CuEE
W u Nv the creates czrtr=
CL II Ezsrszs today 5sczzx -
s Ezrer 70 o the Tu-l1E hezr--
weight rhz--l7l IT, the near fE-
tu-D TIE majority q TIE fans ard
CT-1--s EFe Max SrnzelinE nc
chance sEzl-E the 51ulh-s first
rezl hesTTEel-ht s-1 practically
al O. Is De-leTe TD-EE St-a MI
Ill the crown w5el ne meets
S-lnfllE Ir Cn11zr0 THIS spring
FEnishcs ScCt1
S-r5s Sensational knockout q
Phi Scott I'D Lcn1cn mace rim
ace high EIra A-El-sn fans. Els
one rornd knockout q Otto Ven
Pcrzt showed the fans that ne was
after the title e ezrnes-- Wh-e
there Vas = loud scuzEk over the
Shzrkey-Soott fight Striking 1eft
no doubt when he me- Phi In
London.
Prom the advance sale. Il Is
easy 70 see that 1Eu-h Texas fans
are highly interested II Er-Itl--E
Reservations have already bezrn
rolling In from South Texas points
The Southern Pacific railway haE
notified TE-pln that q solid czr u
fans have purchased reservations
from Rosenberg. o sn-z- toE- be
tween Houston and Szn Antonio
Brisk sales are reported a. Szu
Benito- Ha-InEen- Mercedes and
McAL1- also The bE EzR Ct
tickets vii &c tEo O three GzFs
before the fight Turin pre61c1s.
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Clark San A1-o-1os CC--nr heavy
weight Clark Eokec GOOD T.
knocking out Cullen Red HARM
gen batter. IL rs lzSs E-zr- t.
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Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-03-22
SPORT KEEPS
ROLLING HERE
Msny foumgateFs TmkHmE
Part lm AthirtlCa
OF Schou.s

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cry
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-03-22
SARAzEN COPS
CHOICE PRIZE
Sub-Par Golf Brings him
Home Ahead Of Field
AZ Miami Beach

IA GOECE GOR c0UREE
Afz-lI BezrL Pa EEr. H.
Gene Sz-zzen Ezlk b-1iex - a.
paints c. this E~E.--rEpsr1 cu-r#
today 10 III the f-1HE - Cu-rs
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pay
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Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-03-22
Cambridge Is
Winner Over
Oxford Crew

PCTSET ON THAMES. Ez
Mar p P-O--10T11z ard o--
EE1e-z-lg -1s- rivals from -r=
start Cz-1rczES sE=eP-SEZE-E
h-Szes Conquered Oxford u rE3
and Oze-hz1 AEE-lS tcczy Eor tier
eighth consecutive victory ID an
7Es-old rivalry rhz- began II 1893
TIE lzh- blues caught Oxford
nzpp1-- Il TIE star. dzzhi-E into
= sight LEAD III TIE first ten hun
Ere6 yards They oDezsd ID the
gap gradually until Al o-e stage
TIE DARK n-nes -raLsd ny three
le1g-1S- T1Sn Cambridge settled
dean 70 . comparatively slow h-t
po-erfI stroke that ate I'D the
distance and discounted ever one
OF Oxfords gallant Challenges
Cambridge DoE leads Oxford ~
a margin OF tEo races II the cen
tu-y old CLASSIC
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-03-22

FO7E ME& Pa Lz-z r.
@-A11E s7@E TIE wr6 Co.,
rs - z-1G z<z-E . CT O.
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Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-03-22
Borctra Wins
u. 5. Net Title
Beating Bel

EE& ECEE Va e E-E
5--rrz <<zF T-r -ne --~
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Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-03-22

Commercialization of College
Athletics Raped by Rothgeb

fruit orchard oxrsr Tear S-zz--
Pare. = q tax 10 E-zI R1rz-z-i
F1c3y = the C1Suz1 church
4 real z-n-z-s- n said : q.
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tn a11 goes = to- S77r-S b.
IL EzsS LreD EgEz1zTS r Is
E7-re1 . EzsF high Eh11I Ez1z-
ais E-1 a-zs-1c zn-I1-y So
s1C- f- r1z tS- c--Ex : soc-
G-s-- % hsz- C z-h-s-e< E1-E =
E-Ee ID III their fathers Th-r---
49,
NJ RC.hzsz Soc<s CT IL ben-
-5 - 1u1-rz- EzEl TIE llz-z-s
l-zl rhEE OFT e--1-E-
pz11 thE o=n Gp<-seS ard had
- rLs- C1zch probably c-e <-u-
zz11-- -Ee- C=r r-Ebe-- TEE
II nc@ realize Ihz- Z E0zd sczs
czT cSTelcp Ihs proportions Of a
Industry supporting r-hsr Slz--s
q : grand s1zls-- r ssid
Coaches CrIEicized
he cr1-5clze1 colleges [oE zr-z--
ing statements from athletes ID IL
e1fec1 that they had 1ers- pzrrsz-
Etad = sports for par and thzn
PRINTED business me arr Crlz-s
70 finance Their zzy rhrouzr
Ehod - C-he-Eis= assist than 4
nanclzllT 1uS- because CT their ztn-
le-lc ability
-Boys who sell Their athletic q
5ll1-g 60 down and become tramp
athletes. he asserted, and that :
one o. The worst ways 70 begin lie.
Mr. RO.hEeb said that h aiEzvz
tried 70 b more than just : coach.
helping tie boys with Fhon e
came Il contact Working VIII
young men kept him young. &C
said Although q ccach-s WORK
continues through the year ana noi
Just through the sport season and
ne Is often criticized. Mr.. Rothzst
Sa1d that II he had 20 choose aIl
over again that he would coach
He told OF early experiences Is .
football and baseball player. he
described his first touchdown. hoz
ne got the ball and did not knoE
where 70 take IT, Where do you
want it27 he shouted ~Behind TIE
goal posts" his teammates shout
ed and there he put IL with o.
ponents chnging 10 him He got ii:
greatest baseball satisfaction out O.
his last game. ne said He tied Z
game and then broke Il I'd. the
home rua netting SIS IN tips from
tie fans Roth-eb's fzrorite Do
zItIol II football was end ard RS
position II baseball Ezs outfseh-
Eekers7lI Landed
Walter Ecke-Szl Eas the Frezt-
eI player he ever vent I'd zgzE-z-
md Red Grange the best pIzyeE
he ever sew. Rothge5 declared IL
baseball he played under Huzay
Jennings. Fred Chance ard OH
1z He thinks Ru5e Wa6deI had
mere ability than any pitcher ira
Ee ever saw.
The Valley citrus farmer tod
5-1eflT hCT re had begin hts edr-
czrIo1 II business ccI-ege and rns-
lad g0zz 20 tire University Ct IT.
H0L Ee coached f. Colorado al
then Walt 1zEE 70 limos m Y
oo@chtrz czpzG1-T cEtug GzrE-
EeTcET- From there re -s- =
Texas a. and IL ard tier % --s
Institute Fl E--z-r- --z-z - ref.
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aid n IL sz-6 ~ TER Ez-s
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Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-03-22
Depression Means
Nothing To Ball

WASHINGTON. March 2l-P-
Big league baseball Is one thriving
industry that has chosen 70 ignore
the well known business depression
and GO right OF giving IT'S customers
= better. o., a. least, more expensive
p-CdEc-.
iii thEre j. any fear that the
scarcity % ready cash might be felt
It the tUrrS-iIes- T. Is not discern
able N conversations with the CEr-
ers O. major clubs OF their employ
ees N the training camps. from
California through the south 10
Florida they are breathing = fine
optimism and preparing 20 pack EN-
N when the curtain rises next
month
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-03-22
Wales And George
Reach Uruguay

LOETETTDE0 Nz--h HI
ERE A-@ 5E--5 A-El 81
VEG = --E1 ST scr-E
1E Z Ee-zzE IT, Pre- C
Was ScE--1zZ - Pre-
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g = ---z-zF
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1E-T s-ET -< C -5e 7e
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Ez- =Z-zT --r
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-03-22
Former Tax Collector
Makes Bond at Waco

WACO Tex March 2I-P-zr-
thur ELLz. former McLeu-zn co1n-
~ tax collector, today made $500
bord- $500 n each o. ten tndic1-
Eenrs CHARGING ENHANCEMENT of
county funds returned against him
Saturday EomIrg u q grand U-T.
Assistant D5-r5c- A--o-reT San
D1rLz-e Sad the eases VII &c Sc
for trial within y czTz
Nils > alleged 20 5e short z5cu1
5000 - county funds ard TO have
zbOE- sI5g00 II bzzE red for TIE
cclz-T- z11CEz1 rEE E6ErEEzlz
rctzI z5ou- $3.50 Ecz-E O. rEs
District A-ro-reT Willard Me-
LIz1- Ez1 Ezs tesr rz-6 5sck
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-03-22

FC@- EC@H Ez-Z If
5cE@ ~@ PRS VI - -z-
- EE-rE - TIT -s Texas c.
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go zEE Ez-D LE
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DzZ EC O. - = = -
Ez -E s-T C-s< - IL
VT E -- =--= - fire. 15
Dzz-@ - 1-o Sz1 - ar
To-
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-03-22

sax ~ECZSCO- Ez-z Il
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DAYS CD -s rz-E- E6 CT
o7 Es- EET T<T E-E1s- q
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A Tex T- III cEEzz
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50 Ez--- =
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-03-22

E5ELSGN- Lz-Ch 2-zEf1-
SEz5 - Cc-le--zLxE Il ccE5e=
SES Is beng C=-zS-1zl 70 rrz
hiding Ct chz-zc-E u z-hIs-lE
Wno ST. T1E- z11-T % the h1E1-
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= Eo-Ea. f0E=y cozcl a. Tex
a. = sid Il RE Iz----E ard
Chz- cc-szsS ard r1T = cr---<
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-03-22

ST AUGUSTINE Pa Ez--- =
@-T PIP PE-E7 e.
British 49, c. E&
E- Fra Erx E--zzE
5e-e .ot- - 6ez3 -o@
Gsc6=1 EcErs- = = -r-- 4
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Fra E--- A-z-e- ToE--
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Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-03-22
SANTA ROSA Is
B CHAMPION
FL Jardin Second; Stuart
Place, Los Fresnos
Tied For Third

~
Ho11o 0lCc re I
-
-
So
- -
--- 49,
- - - 80
=
go
lo@-An1 D-$a
cas- A-5 10 Sc-1o
NsSEE- u Es-s- ZrL = r.
IA Ccr Ia Fs- LE= le1
LSS1G sara Hos1 M S1e
hosas Sc- % III
IL
z3s-Y7rd Dash
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Zzc Il Fe-lz- GreEz- "a FE-z.
PaTlt-- R5o Eu-6n IRE -
Cas- B-Sea1z-zl Wilson TrzCr-
Le<ter. santa Ross- T1cEs-- =
Jz-ctn. Sca1s6s-. Los Fre<nH
Tze. IS
asa-Yard nah
r- a-Pwr5-z Pc Ec-6o-
Zzr- Ia Fera. Ro-znd- RIO Eonco;
S1rrson- La Fersa Tine Sc
Class B-Dz-i+E- Santa Rosa:
vs~<z- = Iz-ss-- Tam Ie
rrr--o~- y P-orL7rs- e@--s Pea
T--e ~
sse-Yard Ran
P-xf--. RIO HOMO. Dickson. L.
Feriz- Fzrrz-. Rio Eondo- Simpson.
Il Fera- Tine 2-E.
Cas- R-yTrker z Jzrdir. :
Rooro-1- sz-ta Rosa- x Rooko-+
Garra Fo-- NFed-r-. stuart Place
TTue ~
Mile Run
Class A-A1Ils. Ric Hondo: Cox
RIO Houdo- Temple. Rio Holdo-
Tine. $3.50.
Class B-whItt. Los Fresros.
Gzl-zn- Pt Isabel. Bradford. Santa
Rosz- Hernandez Oluito.
Nile Relay
Class A-Rto Ecrdo first by for
felt.
Class E-E JzrCI-. Santa Rosa
z-06I-
High Jump
Cas- A-Sztlon- RIO Holoo S1c
Copn Ia Ferla- led for flrsL DlcA-
son La FerIz ard Newell RIO Hon
do tied for second ) II 3 IN
Coo-e- Los FEeSn&, - 10 HIS
LrEM &zw~M 49, ZrH NME[E~E E.
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Broad Jump
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Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-03-22
Baer Matched With
Leo Lomski Mar. 81

Portland Or Ez--Z II
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Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-03-22

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Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-03-22

! The II:
Sports o.:
Spade ~
|, By Hal EUSTACg
~ Hal EUSTACE

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Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-03-22

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cs-g0 county rs secClc Jop-no-cn
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planned and Is tne mOsI popular
IncOC- CONT II this sec-1ol- Iness
gyms can - used tnrougnOE. the
year to- r1ySlczl ecuca-1o1 wo-k
New SprInters
LAST YEAR Il Eas B-zoey ami
Leland These sensational S9Tlnr-
ers Ee-e nationally recognized
This season track critics are nzL-
ing Peytol Glass CT Oklahoma a
and II and I'd Holloway OF Rsce -
the S0u-hEests leading sP-1nEcz
Class Won az the Southwest Expo
meet Ii Port Worth recently,
srreaktng the 10 u s5 10 beat Hol-
loTzy TO the tape b a scanr foot.
They xii meet again next Fri
day II the Seventh annual relays
a. Austin
BEN BRTTE. B-oEusTTIe ai-l
coach did . nee JOB IL Fort VI orIl
himself. Winning the penrzIhI1a o.
setting q new record with ASog
points He also set 2 new broad
gE1D record n the peu-athl0n Nth
kkzp q . feet. four inches III
Vfnrl-g this event, Brire bested a
Strong field O. Oklahoma and
Texas athletes There were sever
teen E=1 entered Z the PerrzrhIoz-
Big Bill
BIG BILL DICKSON the best
high sc1OoI Tackle n the EzILeu
zSI yea - beginning to considEr
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Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-03-22

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Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-03-22

BEN BRTTE. Brownsville ai-.1
coach did . C1ce 1O5 II Fort VI 0-Il
himself Winning the penrzrh-1a u
setting a new record with A5oL
points He also set = new broad
g-1D Eeco-d u the pen-athlon Nth
2kzp q % feet four inches. III
~fnI--g this event, B-ite bested a
strong field O. Oklahoma and
Texas athletes There were sever
teen E@1 entered Z the PerrzrhIoz-
Smyrna times., 1931-01-14
WRITES ANOTHER
LETTER
(Communicated)

With all due respect to the
Town Council for getting advice
and opinion from an electrical en-
gineer and others, let the people Of
Smyrna consider seriously the
question of selling Smyrnas Elec-
trio Light Franchise. The last
two times the Council employed
outside advice to help them
through their problems on Smyr-
ma lighting, it proved conclusive
ly to have been disasterous. The
first time, on the expert advice
rendered, Council went to the ex-
pense of putting in equipment in
their power plant of such a nature
that it had outlived it's usefulness
in a few short years. However, it
cost the town of Smyrna about
S35,000.00. The next expert ad-
vice they received was to purchase
electricity from the Eastern Shore
Public Service Co. in a wholesale
Smyrna times., 1931-01-14

Smyrna Town Council
should go slow in the matter
of spending more thousands
of dollars of the tax payers
money to make changes at
the Town Hall to convert it
into a "Talkie Theatre" The
Town Hall, as an investment
hardly takes in enough rev.
enue to pay for its upkeep and
unless a contract can be made
to justify the expense, the
town would be better off to
sell the building or leave the
proposition alone. 1t is a
laudable ambition to want a
"Talkie" in Smyrna, but if a
proposition of this kind is to
be had, would it not be better
for those interested to raise
funds by private subscription
and build their own theatre
rather than have the Town of
Smyrna provide a place. In
deed, if the Town Hall is
wanted, wouldn't it be bet
ter plan for the Town to sell
the Town Hall property and
let the movie owner or syndi-
cate take their own risk in
such a proposition than to ex-
pect the tax payers thru their
official organization, the Town
Council, to do it. These are
thoughts that should be
weighed carefully.