White Bluffs spokesman. [volume] (White Bluffs, Wash.) 1907-1938, 1931-02-12
laqfnzeztl1ea pine
apples tuady to he
Piaa0d far canning.

trolled about $4,000 acres, but he rightly be-
leved the demand for canned pineapple would
in few years exceed the capacity of the indus
try's entire acreage.
So he sent men into the Philippines and down
into Mexico, and investigated Fiji, San Domingo
Malaga and even Queensland, Australia, before
coming back to the Hawaiian Islands and buy
ing for $1,100,000 Lanai, considered up to that
time hopelessly barren island beaten ten
months in the year by northeast winds beneath
the blasts of which the scattering trees on it
were permanently bowed.
There was no harbor then, no roads, no towns,
no labor, and much Of the good soil was covered
with enormous cactus. But the soil tested we'll,
and the climate propitious. The altitude,
average rainfall and natural drainage were about
right Dole solved the problem of fighting the
obstinate cactus by hitching cable chain to
heavy tractors and literally dragging the dense
growth down.
He Bet $5,0OO,00O
Dole was willing to bet $5,OO0,OOO that his
judgment in buying Lanai was right and that
he was right is proved by the fact that the yield
of Lanai pineapples is today nearly equal to the
combined yield of all the rest of his plantations.
But all this was not accomplished without a
struggle. BY cutting away the cliffs on one side,
running heavy breakwater out into the ocean
on the other and then dredging, he created the
harbor of Kaumalapau, at cost of $750,000. He
built road for heavy trucking, seven miles back
and 1000 feet up into the island, along which
fve-ton White trucks hauling tenton trailers
now travel, each carrying In all net load Of
twenty-three and half tons of fruit At the
harbor these are hoisted in eleven and half
ton lots onto barges which are lowed to Homo
lulu some fifty miles away.
And this was not all. He brought water across
the mountain range on the windward side Of the
island to the reservoir near the town of Lanai
City which stands today a model community OF
it's kind. It's population consists Of 5000
orientals and thirtytwo whites, and it boasts itn
own bank, stores, schools, hospital, Buddhist
temple, and even movies" and Mayor"
There is no unemployment the Islands OF
Lanai and neither is there any contract labor.
The pineapple picker who wants to quit his job
can draw his weeks wages (from S14 up to az
much as $2S) and his transportation back tc'
whence he came The labor is polyglot lott
Chinese, Fipinos and Hawaiians, somta
Russians and Portuguese live TRANQUILITY in g.
community which is free from race probleml
largely because of thorough intermarriage
battery of Smelling machines, known as
"ginacas," removes the pineapple's skin and
punches out its core in single swift operation;
set of knives cuts the skinned and cored cylin-
ders into uniform slices, and in few seconds
from the time the pineapple enters the Ginaca
machine it is skinned, cored sliced and ready for
grading and canning.
Speed Is the essence OF proper pineapple
ming. The quicker you can get this luscious fruit
out Of its jacket and into the can, the better.
Something more than food is preserved by this
celebrity. It is the only way to preserve the
elusive flavor Of the fully ripened fruit.
Still Pioneer
This matter Of grading is important. Dole wants
the housewife to know exactly what she is buy
Ing in his cans. So he devised system Of stamp