The Butler County press. [volume] (Hamilton, Ohio) 1900-1946, 1931-10-30
7heCherry
" Where with our
we tell the truth
about many things. sometimes pre-
foundly, sometimes Aippantly,
sometimes recklessly. y...........

Go and see-if you have the chance
the moving picture called give
Star Final"
You will appreciate your labor pa
per whole lot more after seeing this
excellent portrayal of the workings
of certain other papers.
give Star Final" was written by a
working newspaper man who has re-
ported strikes for labor paper, who
has been editor of the magazine Sec
tion of big Sunday newspaper and
who has been managing editor of a
tabloid He seems to know his tab
loids and the picture is about life on
a tab.
| The tabloids carry to the logical
conclusion the principles upon which
great many newspaper circulations
are based.
Watch for the line, spoken by the
disgusted managing editor: "If I sat
on cigar box I'd be above the men,
tally Oh our c1fculaClOn.
Great tabloid circulations are Sc
cured, this lesson teaches us, by play
ing nard to the cheap, the tawdry,
the over-sexed, the filth and the nasty
personal dirt of more or less dis
ordered world.
The characters in this newspaper
play talk slightingly and with utter
contempt of serious news-the news
about things that make the world
or mar it for human beings, that
affect the welfare of millions and
make or mar the peace of nations.
No, to win circulation you mustn't
print news that requires thought
Readers must never be given a head
ache. Give them over-played village
gossip of the scandals Of the neigh
| bors, prying into things that are no.
| body's business.
There are great newspaper circu-
lations not built on slush and slop. but
not very many that stand entirely in
dependent of the gutter tripe.
Mostly the newspapers that seek to
deal adequately and with dignity in
the real news of the day have no
spectacular success.
But the hammering goes on and
hammering has it's ultimate effect.
Those who remember "Ballyhoo"
and those fortunate enough to see
''The Front Page will find in give
Star Final" in clinching reason to
regard with new admiration and loy-
atty the labor press, as it battles
along striving to delve to the bottom
of the issues that really make or
mar human welfare and happiness.
To the tabloid meeting of bank
ers isn't of much Importance, but the
meeting of bankers may mean life
itself to millions. A trade agreement
that adds five cents an hour to a
wage scale is historic document, but
not for the tabs.
A strike is battle for health and
better things, but it's no news to the
tabs until and unless someone is hurt.
The labor paper, often criticized for
its attention to serious things, must
be serious. Not heavy and dull, but
serious in the sense that it must deal
with matters that actually are i'm
portant.
To do this it need not lose it's sense
of humor and it need not lack vivac-
ity and warmth.
In this civilization, the wheels of
which are ever more complex, WE
HAVE TO THINK OR BE LOST.
President Hoover calls 80 men to
the White House and lays forth a
plan to revive industry by reviving
the credit structure.
That is of enormous Importance. 1t
may mean thousands and thousands
of jobs-or it may be shadow boxing.
Few things are more important to
know about.
About too much Of the big news of
the day the real facts are concealed.
|
Who knows precisely what was back
of Steel's wage cut?
The job-the days work today
follows from causes that lay far back
and are rooted in the bowels of
complicated economic and financial