Evening star. [volume] (Washington, D.C.) 1854-1972, 1931-09-12
Highlights on the Wide World
Excerpts From Newspapers of Other Lands

the Spanish Army and that Is a pro-
gressive series of reserves, through
which an able bodied man has been
subject to recall to the army for In
definite lengths Of time. with severe
punishment for failure to report. The
terms of this involuntary service va
ried in different branches of the serv-
ice and with different ranks.
Among the officers those of the rank
of captain or above that title were sub
ject to recall, after formally leaving
the army, practically for life, and the
same conditions were operative in the
case OF surgeons and chaplains, as well
as other professional men, whose
knowledge might be of military value
In return for this duty, actual or po-
tent1al. these ex-ofhcerS had the privi-
lege OF employing at fixed nominal sums
any men IN the so-called reserves, for
any work or functions they desired
This whole system has been done
away with at one blow. Hereafter men
discharged from the army-whether
from the cavalry. artillery or infantry,
and whether officer or private-are A.
nally through with their service, except
in cases Of grave international necessity.
These releases extend also to those who
served in the corps Of engineers, COM
missaries and military police. as well a.
Much Trouble
VIII Be Regaining Confidence.
The Bulletin, Sydney, New South
Wales contribution from a reader).-
D.: Some of the NOSE shortsighted
and uneconomic people in New South
Wales, not even excepting politicians,
are the country folk who sell fowls,
ducks and the like to Sydney motorists
Travellers have a natural disposition to
sample the wine of the country" what
ever form 1t takes. They like to feel
they have made a good bargain while
in the wilds, and it gratifies their van
ity to bore stay-at-home friends on
the subject afterward. The roadside
dealers have pretty well stopped all
that. After having half dozen of the
Oldest and toughest birds I ever put
tooth to palmed of on me at city
prices by stallholders on the main
western and southern roads, have
solemnly sworn off their rubbish; and
1t is the same with most Of my friends.
There is a small fortune awaiting the
first city poulterer who has the enter
prise to disguise himself as a cocky
farmer and offer eatahls stuff ct a road
side stand on Saturday and Sunday
afternoons. His main trouble will be to
win back some of the confidence that
has been destroyed by real farmers.
x X
Advertising U. S.
Salesmanship In Business.
The Evening Post, WELLINGTON
THE time is coming when advertising
will be more important than sales
work-as much more important than
sales work as the public is now more
important than dealers in the distribu-
ton of our merchandise. In point Of
fact, the most successful sales mana
ger of tomorrow is going to be more
concerned about consumer pull than
sales push'-because he will realize
that the public interest will represent
the only possible security" In the
course Of a stimulating address cc
Business Now-and in the Future" Ne
luncheon of the Wellington Advertis-
ing Club, F.. w. Notifies used those
words in urging the growing Importance
Of advertising in business. Mr.. Mothes,
who recently returned from London,
gave a graphic description of the in
creasing speed of civilized life, and in
Dictated how that is affecting business in
many ways