Evening star., 1931-12-31

A four-point program for success has
been drawn up by an intelligent but
sarcastic gentleman, who may or may
not know what he is talking about.
We present it to the rising genera =
ton with the gentleman's blessing. Ats
component elements are as follows:
Il. Talk about yourself all the time
%. To anybody who will listen.
"3. Tell how well your work Is catch
ing on.
u, Go into details Of all compli-
ments."
By assiduously following these sugges-
tions. he AYERS, any young fellow OF
ordinary intelligence stands much
better chance of getting somewhere" in
the' world than by being modest and
humble.
The propounder of these roads to sue
cess declares that he has been studying
human beings for years and that he has
come to the conclusion that blowing
your own horn covers it all.
Given certain amount of ability
and energy. he continues, the young
man who wants to get there as quickly
as possible must be ready to speak up
for himself in the presence of people
who do not count, no less than before
loudly in his own behalf upon every
and any occasion.
Let him be called a braggart, the
lessons he seeks to inculcate will sink
in, maybe In the quarter he wants them
to percolate the deepest.
Talk about yourself all the time,
That is the first law 1t shows to the
world in general that you are inter-
ested in yourself. How can q young
fellow expect the rest of the world to
be interested in him II he is not IN
terested in himself? But to be inter-
ested in ones self so Shyly that no one
else knows about it-ah, as our gen.
tleman would say is that not tanta-
mount to not being interested in ones
self at all?
This. of course. is nothing but small
lesson in publicity. Giant lessons, such
as certain very well known aerial flights,
have shown what worldwide publicity
will do for man. Very few human
beings can expect such q thing, out
every one has small field OF opera
tions. The little world of the individual
is as important to him as the big world
of the famous character. In fact, 1t Is
more important, II he expects to get
anywhere for he has much less scope,
LIltlelOIt iA1S Iooh wan bS OA4S AA''A N'NA' 80
some ways. He lacks latitude.
Now it is certain that q man is going
to talk, unless he is that one individual
in a thousand; and if he talks at all,
he might as well spice his conversation
with himself. Surely he knows more
about himself than any other person in
the world. He should be able to talk
longer and better about that precious
individual! This applies both to the
born boaster and the applied braggart.
The born boaster, as our friend dis
criminated him, is the fellow who sim
ply cannot help talking about himself.
If he were set down in the midst OF the
mightiest company OF geniuses the world
could conceive, he would find no man
there quite as well worth discussing as
himself. Celebrated warriors, great au-
thors, nightly geniuSeS of all sorts,
shortly would find this born braggart
turning the conversation away from
wars, books and science and bringing 1t
squareIy around to the fine piece OF
work that he, Templeton Jones, did
last week, when he managed to outWlt
a fellow mortal.
The applied braggart is the descrip-
tive of the man who must work to
boast His genius may creak, but he
gets 1t to going at last, so that the
ordinary observer cannot tell that it
needed a bit of oiling The ambitious
young man who happens to be i'm
pressed by these cynical observations, as
handed down by our friend, will be
the perfect type Of the applied braggart.
It will not come natural to him, but he
will make up his mind to try 1t. Find
ing the recurrent topic pleasing one,
as what man would not, he will be
anxious to go on to the next step in the
system. :,
Talk about yourself all the time, "