Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-10-22
JAPANESE REJECT COUNCIL plan
IN OUR
VALLEY

- iii
OUR YOUNG FOLK are interest
ed in the Valley
Even II temporarily their interests
are elsewhere, they still are interest
ed.
The mornings mail brings US a
letter from Bob O'Bryan, Valley
student at the University Of Texas.
Who wants TO see the Valley get
all OF the worthwhile publicity it
can.
Says he sees truckload after
truckload OF Valley grapefruit pass
ing through Austin.
And thinks that the shippers OF
that fruit are missing a good bet.
BY not having the sides Of the
fruit trucks decorated.
With banners telling the world
that the truck is loaded with grape
fruit from the Valley OF the Lower
Rio Grande.
Suggests this wording-"Texas
Grapefruit from the Heart OF the
Rio Grande Valley"
saws the cost would be trivial but
the gain would be tremendous.
Believe Bob has an idea worthy
Of thought and consideration.
Y Fvarv little bit helps.
All advertising Is good, some De,
ling better than others, but stlll al
means are good.
tate ~ use the sides of express de-
livery trucks 70 advertise '"7"
why should the Valley hesitate 70
supplement other aoVertlsins
methods by the use OF the sioeS u
trucks?
mi HERE'S ANOTHER letter.
From a Valley oldtimer' TINS
Who says it is not for publica-
So we won't publish y.
Eycent to tell you what ne salu'
without using his name.
ne anproves our suggestion tnat
the valley should become climate
conscious" o,o,r,an
ship. - ,o,,d and
would induce professional me-.
h,,siness men TO wear white clothes
60 straw hats the year round, eA-
cent when out Of the valley. ~,
n course. we must consider TINS
viewpoint.
Right now. Of all times we mus mus
not do anything that VIII hurU any
body's business. "a. .h;,g
But-we can get at this tning'
Gradually.
Creating a sentiment IN FAVOR OF
sensible dress on the part OF our
male population.
start was made last winter.
Gains impetus this winter.
Next winter should see more ana
more tangible results.
PLANT TREES along Valley high
ways. - ,-a end ir
another letter TO this column thlS
From Mai. E. A. wood, city plan
ming engineer Of Dallas.
VINO prepared the Brownsville city
plan.
And laid out the townsite OF q.
sri.e M ior would have Valley
counties cooperate in a tree planting
camnaicn along the main highways
Vas written Judge Dancy and
rountv Engineer washington.
Encloses a clipping from the last
issue of Texas Highways.
which tells Of a plan 70 be iol-
lowed in Guadalupe county.
or placing pecan trees along the
main highways.
fought IN the various wars.
A plan given hearty commenoa-
+,on nv the state highway COM
Hand recommended TO other oour-
- OF the state. especially those
which adjoin Guadalupe.
Article concludes with this para
THE universal planting Of pecan
trees on highways Will in time hot
only mean a step attained In beauli-
fvinv our state highways, but, as IS
we'll known. pecan trees, which grow
yell in this state. are trees OF real
beautv and economic worth
MAYBE so pecan trees would not
no the trees for the valley coun-
ties 10 plant. 49,.
palm. 49, ,aoa
n has been agitated In the val
Probably will continue to be
agitated. an "a 49,
tanned.
AN HONEST TO GOODNESS
football game looms for tomorrow
Won fans who like real tootoail.
will see II in Brownsville when
the Argie Frosh clash with The Scor-
pions. .,o..
should be enough said.