The producers news. [volume] (Plentywood, Mont.) 1918-1937, 1931-01-09
FRIDAY, JANUARY 9, 1880
THE ]. c. PENNEY COMPANY

and The Producers News" issued by J. C. Penney
Co., Inc, by Mr. Avery L ROser, manager in which
that gentleman whines about the activities of the
Producers News and tries to justify himself with
hundreds of his former customers - subscribers
and stockholders of The Producers News who do
not enter the portals of the Penney Store be-
cause Mr.. Roser has fit to join the boycotters
of The Producers News when he could not dictate
the editorial policy of the farmers paper.
Mr.. Roser has now learned and will learn fur
Their time goes on that two can play at the
boycotting game. In fact The Producers News was
here long before the Penney Company arrived and
got along very well without that company and so
did the farmers.
The Producers News and the farmers can get
along very well without the Penney money in the
future-n fact we always felt it was tainted
money anyway. The Producers News and the farm
ers will still be here when Avery L. ROser departs
and some else better fitted to promote the in
terests of the Penney Company comes to take his
place. Mr.. Roser came to take the place of a man
whom the company thought was not big enough
for the job, but Mr.. Roser rattes in the shoes of
the he succeeded.
In trying to square himself with the farmers
Mr.. Roser calls attention to the fact that he Pen
ney Company has paid The Producers News since
1927, when the Penney Company came here ST.
1887, or about $13 per week on the average Mr.
Roser refers to his firm one of those 'whO paid
the bills of The Producers News" Now of this
$2,416.37 which the Penney Company paid for val
ue received and not as a good will offering as he
would msinuate, over one half or $1,000 was paid
from June 1927 to June 1923, which was money
well spent as even Mr.. Roser has told the writer
on basis of sales. The next $500 was paid for
space between June 1928 and January 1, 1929
The remaining $500 has been paid for space for
The period between January 1, 1929 and January l.
1881, space of two years, or about $3.50 or less
per year Because of policy of telling the facts
to the farmers actually lost the sum of $1557O
which that outfit had actually appropriated for
The Producers News drop from $1,000 in 1927
to $155.7O for 1931-which that firm, out of the
generosity of its magnificent heart had planned
donating to The Producers News "to paw its
bills We could live fat on that-it would actually
pay the devils" wages for two months. No doubt
Mr.. Roser thought that sinking appropriation
would keep The Producers News from telling the
farmers the facts about Mr.. Rosers price lacking
activities at that store and $155.70 is about
the Penney size anyway about Mr.. Roser's dmen
sions. Of course we don't hold the Penney outfit
to blame for Mr.. Roser-that would be unfair
they will get rid of him when they "get hep"
1t is not the policy of the Penney company to
stick its into local politics. but it seems that
Mr. Roser doesn't know this: it is the policy of
the Penney store, we understand to have one price
everywhere. Mr.. Roser does not seem to know
this
As a result of Mr. Roser cutting off The Pro-
aucers News, just like that Harry Folks paper
will get all of this stupendous appropriation for
advertising the Penney scab and sweatshop mer-
chandise, and Harry Folks publications need
the money worse than The Producers News does
If Mr. Roser's idea of advertising is a dole or
sop bribe don't want need his money,
and Harry Polk does-so as Harry Polk and Avery
L. Roser have so much in common we feel it very
appropriate that he made the donation TO Harry.
Mr. Roser is very sensitive to the editorial pol
icy of The Producers News, and it pains him like
nail in the heel to have this paper have an "edi-
torial policy so openly against those who pay the
bills of The Producers News with their advertis-
ing" Mr. ROsers appropriation would just about
pay the monthly postage The Producers News.
The Producers News sells advertising space to
those who use it as a part of their business
The Penney money paid to The Producers News
was a profitable investment even when the appro-
priatiOn was 500 per month-but Mr. Roser for
reasons OF his own IN spite Of this, has decided not
TO use our space-because he doesn't like our edi-
trial policy, he says
Mr.. Roser has had an awful time about our edi.
tOrial policy When he had been in Plentywood six
months, he withdrew his patronage the first time
January 1929. The writer took the matter up
with New York and Mr.. Roser was ordered to Gene
back, which he did, but just bought enough space
to comply with orders. Last summer he withdrew
his patronage again, and gave as an excuse that
four page paper was not such a valuable adver.
Using medium, and wanted a cut in rates until we
went back to pages-a small reduction was
granted and he doled out few miserable releas-
es and then when the final boycott occurred, the
big drive to put The Producers News out of bust
ness, Mr.. Roser withdrew his advertising again,
not because of our policy but because he wanted
to join the mainstreet pack who thought they could
put the farmers paper out of busness-Roser new
did want to buy space in The Producers News
So, Mr.. Roser and his scab outfit can jump in
the lake with their advertising. The STOCKHOLDERS
and friends of The Producers News viii show that