Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1931-10-16
IN OUR
VALLEY

GO GET A REPUTATION, that's
what they tell ambitious prize
fighters.
That's what they toll us about
Valley grapefruit when they first
were offered on the markets.
And 1t would nov appear
That Valley grapefruit has done
that very thing.
Has betaken TO itself a reputa-
ton.
Is making good it'll the well
known bang.
We hear il said
That the demand for our citrus
fruit is increasing.
We see evidence to support such
q claim.
Have even heard, and from q
source far removed from the rumor
monging class. that Valley grape
fruit Is drawing down a premium
Of from SOC to sl.00 per box over
the Florida product.
AS We write there is a letter on
our desk.
Handed to us by Geo. White OF
Brownsville.
From a Chicago fruit and vege-
table iobber and shipper:
The first paragraph reads thus
wise:
I'VE are convinced that Texas
citrus fruit. especially grapefruit, Is
going to be very popular on this
market"
/ Why?
> Well, the letter goes on to state;
This is inevitable because OF its
fine eating quality, and its prox-
unity to this territory as compared
with Florida and other producing
sections.
I'VE believe that eventually Flor
ida will 90 more and more 70 tne
eastern markets, and Texas TO the
western and ~mid-western markets
DO YOU REALIZE the FIJI i'm
port OF the above?
Means one thing, that's certain:
That distributors in the terminal
markets are fighting for valley
grapefruit.
Want to be on the ground Too
The wandering child has found
n home.
And there are many who would
make Ii welcome.
Tell you what
Things ARE looking up.
Signs of the times are most
pleasing.
III you would be in the SWIM
Better become an optimlst.
For pessimists in this Valley are
going to be scarcer than nen
teeth pretty soon.
TELL YOU ANOTHER thing;
The optimist Is going 10 replace
the booster"
An optimist, as we have stated
before. being one who looks n
facts ~squarely In the eye, ana then
hustles out and makes good.
AS opposed TO the booster Wno
ignores the truth and blats forth
his crescendo Of Pollyannisms.
without regard TO fact.
perfectly willing to- build on a
false foundation.
inst as long as he Is building.
His day is done.
In the Valley and in the nation.
THANK heaven for that.
He has done more harm than
good. .ho
shrine OF false prophets.
NOW that he Is down. let's keep
him down. 49,
EEDERAL BUILDINGS continue
81 aioom." (as the headline writers
nut it) for Valley cities.
aids will be opened on NoVem-
her Q In washington for the san
Benito post-office.
Another nice sum. sl25,00o. to be
spent by the federal government IN
pretty soon we will be reading OF
h opening OF bids for the McAllen'
r Mission. the Mercedes. the Har-
iineen and the Edinourg ieoerai
Valley is one section to benefit
Aron the public works program OF
49,
H. Hoover administration.
Thanks TO the Hon. r. B. Creager,
Who secures an a to listen when
he speaks.
And thanks to the Hon. John
Garner democratic leader whose
words have weight with republican
leaders, 49,.
with thanks also to a Valley
which goes after what 1t wants.
Getting il. sometimes.
INT always putting up a scrap
This is the day Of all days when
MI must fight for what n gets.
NO fight, no get.
NOT A BIT too soon
TO be thinking about the Valley
Fair.
Getting exhibits ready
AT least planning those exhibits.
a free gate this year.
Es,pected 10 increase the crowds.
Which IL will.
And we will all get something
for nothing.
THE something being pleasure
and knowledge. which is some
thing.
Ii. 0eoe EInuere