Evening star., 1931-06-13
Same Old BalIyhoo.
Same Old BalIyhoo.
HERE seems to have been some
radical change in opinion as to
what constitutes sporting news.

what constitutes sporting news.
You may or may not be aware
that there is a heavyweight champion
ship fight, or what is standing in lieu
thereof, scheduled to take place in the
new stadium at Cleveland on July 8.
and that both Of the principals slated
to appear are even now hard at work
training for this event.
Max Sgfried Adolf Otto Schmeling.
who is the heavyweight champion in
all parts west Of the Hudson, is training
at Conneaut Lake, Pa, while Young
William Stribling Of Macon, Ga, is
training at Geruga Lake, Ohio I learn
that both the contender and champion
are doing all of the things that have
been done by champions and contenders
since the days of John L. Sullivan and
Jake Kilrain. but 1 do not read it in
the newspapers.
If it were not for the fact that Sam
Potts Hall, who has been retained to
sound the ballyhoo for this particular
battle Of the century. is tw0-handed
typiSt 1 would not even know shat there
was heavyweight championship bout
In prospect. But Sam is fitting be-
tween the lakes and the fight head
quarters at Cleveland, typing as he fits
and 1 receive full details of the "smok-
ing up Of the bout daily
Looking over the daily reports of Mr.
Sam Potts Hall, they seem to me to be
every bit as interesting as those sent
from Toledo prior to the Dempsey-Wil-
lard bout. Perhaps this is because the
formula for ballyhooing prize fight
does not change in the essentials. The
difference is that weeks before the
Dempsey-Willard fight all of the news
papers in the United States were print
ing columns of the same sort of matter
that Mr.. Sam Potts Hall is writing at
the present time, but which is being
printed nowhere.
Same Old BallyhOO.
IT cannot be that there is a conspiracy
1 Of silence against the literary work
Of Mr.. Sam Potts Hall. But for some
reason or other these graphic accounts
or the dOlngs in the training camps of
Herr Schmeling and Master Stribling
DO not get in anywhere next to pure
reading matter. 1t must be that the
customers do not care to hear about it.
Mr.. Hall, l see. is using some of the
same characters that were used in the
big ballyhoo Of the Battle of Toledo. I
n2te that Mr.. Jimmy Dime is being
quoted one way or the other 1 note
that Mr.. William Mccartney. the most
quoted man at Toledo, is still willing
to be quoted
The balyhoo. which has not been
heard thus far, must be we'll along.
too, because Mr.. Joe jacobs. one of the
shareholders of Schmelng. already has
raised the problem of the referee. You
may or may not remember that the
referee thing came at about the climax
of the ballyhoo for the Dempsey
lard bout
1t seems, according to Mr. Sam Potts
Hall, that all that Mr.. Jacobs wants
is an honest referee. On the following
day Mr.. Pa Stribling. speaking for
Master Stribling, made it clear that all
ne wanted was an honest referee Then
the Madison Square Garden Corpora
tion Of Ohio, Kamchatka and New
Jersey, which is promoting the bout.
also made it clear that all they wanted
was an honest referee. 1t seems that
this point has been settled unanimously
and that all needed now is to find the
honest referee.
According to Mr.. Hall the fighters
have gone through the Snearing period
Max Schmeling, through Mr.. Joe
Jacobs, sneered that he hoped Willie
the Clutch would not attempt TO clutch
his way through this one. On the
very next dav Pa Stribiing, speaking
for Master viii, sneered to the effect
that if there were any clutching dine
in this fight it would be done by Herr
Schmeling and not by his Offspring,
who would not even clutch at a straw
If he were drowning. On last word
from Mr.. Hall the sneering honors
were even.