Evening star. [volume] (Washington, D.C.) 1854-1972, 1930-02-16
BUYING PORTENDS
AUTOMOBILE SALE
Business Peak and Money
Conditions to Favor Dealer
in 1880.

The Nations 1880 business activity
will aid the automobile dealer by pur-
suing very much the same path which
car sales are expected to follow. accord
ing to B. H. Cram, president Of Grams
Automotive Reports. Inc.
While an analysis of the current
national business situation offers little
from which the dealer can obtain en-
couragement, the prospect for the
future trend indicates that by the time
automobile buying and production at
tain their peak conditions will have
reached he ght sufficient to act as a
favorable influence.
The forming Of this prospect takes
into consideration the principal bust
ness factors which affect the trend Of
automobile buying, analyses their pres
er1t status and determines as far as
possible what will be their reaction to
various influences which may be en-
countered during the year. It IS con-
coded that the trend Of automobile
production and consumption in 1890
may be outlined fairly accurately. An
understanding of the business condi-
tons which will exist during their peak
period, therefore, may be arrived at.
Division of Domestic Market.
Obviously, for this purpose the do
mestic market for automobiles may be
divided into two main Sections-the
industrial demand and the agricultural
demand. AS regards industrial de-
mand, there is to be considered the
immediate field and outlook for the
products manufactured, while the agri-
cultural market also is subject to the
fluctuations of its various activities.
Considering the trend of the indus
trial market, the automobile dealer
probably will find less to aid him than
he will in the buying by the agricul-
tural f1eld-that is, the market will
not attain the levels which it reached
in 1929. At present steel output, auto
mobile production and freight car load
ing have an upward trend, but this
movement is very gradual when COM
pared with the same period last year.
Determining the prospect for the
agricultural market is more difficult.
depending, as it does, upon the de-
velopment of conditions which are
more or less problematical. Current
agricultural conditions are spotty, the
result principally of seasonal influences.
Citrus crops In the extreme South and
others which are f1ourishing at this
season have been satisfactory. Pros
poets for 1880 are at least average, but
no unusual expansion of trade can be
expected. Operations in 1929 were not
as extensive as in the previous year
but the current years production
should be close to the 1929 volume.
In 1929 farm products gained some
by their own strength, but more by
the increase Of the purchasing power
VlPaA,NRfc nfH 1of
Also the tendency Of production costs
has been downward, induced by the
more general use of improved ma
chinery. On the whole, a better re-
lationship between agriculture and in
dustries is being achieved by natural
adjustments.
Business Trend Favorable.
For the past three months, taking
the country as a whole, money has
been slightly stringent. In few Sec
tons 1t has been severely so, while
others have maintained about normal
conditions. The current trend is
toward greater easiness in the majority
of sections, however, and by the time
automobile buying attains its peak
there should be adequate funds avail
able to stimulate purchases.
With the general business recovery
almost certain to be gradual, it NAV
be seen, therefore, how the principal
factors affecting automobile buying will
be most favorable at the time most
desired by the dealers industrial,
and agricultural activity will be close
to their years peak in June and July
the period when automobile sales are
expected to be of greatest volume. Tt
this extent, then, business will help the
dealer in 1890.