The Washington times., 1930-08-19
LIFE INSURANCE
STABILITY DUE
To WORTH .
BY FRANK r. LOOMS

The big news Of the year so
far Is the triumphant way in
which life insurance is riding the
crest despite the restless. disturbed
business situation. The record
of the increases is q veritable
battle-cry Of victory. No longer
need life insurance statesmen fear
the bad effects Of doubtful years
for 1880 Is giving permanent evi-
dence that life insurance can be
sold, good and bad times alike.
Men of today have witnessed
In the past few years a great
change. They have seen fortunes
come and go; have seen men
climb high on the strength of
speculative increases and have
seen them wiped out. The public
Is In no mood for anything save
the safest and most conservative
of personal financial plans-and
that means life insurance. Life
insurance Is the greatest blessing
the conservative man has-and
most of us are mighty conserva-
tive right now.
Provide Income
Life insurance companies are
advertising and training their
statesmen In presenting q life
insurance program to their clients
where the policy will provide a
monthly income for their families,
in case Of death, rather than the
principal to be paid in q lump
sum, and also provide that in
case the insured is alive at age
IS, he will personally receive a
monthly income not only suffi-
cient for his own needs but for
that Of his family II they survive
him.
The following statistics, while
not new, are very interesting:
Fifteen thousand persons, over
65 years Of age. interviewed by
the Industrial Welfare Depart
nent Of the National Civic Fed
Grafton showed that:
2s.s per cent owned no property
"a per cent owned up to 1929.
81 per cent owned s1,OoN to &1,sSS.
So per cent owned $4,000 to
sass
90 per cent owned $4,000 to $4sss.
1915 per cent owned $1,000 to $7,4S9.
81 per cent owned $500 to $9999.
ass per cent owned $10,000 or over.
It was also found that:
40.3 per cent had incomes under
$1,000 year.
~ per cent of $1,000 to $1,999.
1875 per cent of $1,000 and over.
1872 per cent had no annual in
Life insurance carried by the
men interviewed:
One out of 100 had $4,000 or more.
21 out of 100 had $1,000 9r more.
As out of 100 hAd no life insurance,
It is possible now to purchase
a life insurance policy that in
case Of death, at any time, will
pay the family 5000 q month as
long as the wife of beneficiary
may live. At the same time, should
the insured be alive at the age
66, it will pay him $500 month
as long as he may live beyond
that time and also provide to
continue that income to his fami-
ly for q certain period of time
after his death. Such a contract
provides absolutely for a monthly
income in any event to his fami-
ly, in case of death at any time,
and NOSE important, to the in
sured himself after reaching the
age of IS.
$4,000 Applications.
There were three hundred and
twenty-five thousand applications
made Tor life insurance last year,
totaling one billion three hundred
and twenty million dollars. which
we're rejected by the companies
rs unsuitable risks, not being able
to pass the required medical ex-
aminations, yet, there was sixty
four million, eight hundred thou
sand dollars paid by the life in-
surance companies in the United
States on policies which had
been in force for less than one
year.
These figures show how i'm
portant it is not to delay In ap-
plying for life insurance while
You know your health will per-
NIT it.
And a word to young men:
Buy insurance now-not too
much, but what you can afford!
You cannot afford to carry the
risk on your property. and you
cannot affort to risk leaving your
dependants-perhaps a wife and
chlldren-unprovided for. There
are few sights more pitiable than
a lone woman with little children
and no support.