The daily worker. [volume] (Chicago, Ill.) 1924-1958, 1930-04-01
Program Tasks the Campaign to Secure Mass Circulation
for the Daily Worker.

for the Dai
/. To assure success for the campaign, the
tasks must be assigned and concretized so as to
drive every party member, party functionaries
and leading committees, workers organiza-
tions and sympathetic workers, Daily Worker
readers, into immediate activity.
Into Shop, Mine and Mill With the
Daily Worker
g The slogan, "Turn the Face of the Party
Towards the Industries" must again be empha-
sized. Distribution and sale of the Daily
Worker at factory gates will compel the party
to work among the masses in the industries,
and will secure valuable shop contacts for the
party.
(a) The party in each city must select one
or more of the basic end most important in
dustries and concentrate a sufficient force at
the factory gates to assure complete free
distribution for number of days. (b) Towards
the close of the free distribution period it must
be announced to the workers that the Daily
Worker will be sold regularly at the factory
gates for three cents a copy. (c) The party
shall then secure newsboys, unemployed work
ers, members of the YCL or Pioneers, to sell
the Daily Worker at the factory gate each day
without interruption. (dl Where necessary
percentage of the income can be given to those
engaged in this work. (e) Articles on shop
conditions shall appear in the Daily Worker
during the period of distribution.
(The influence of the party among the steel
workers, miners, auto workers, transportation
workers, packing house workers, war industry
workers must be very much increased. In not
single industry in any city has the Daily
Worker decisive number of readers. We must
win these workers for the party and its poll
ces. Making them regular readers of the Daily
Worker will accomplish this.)
Red Sundays to Establish Carrier Routes
g. During the two months intensive drive
for mass circulation the party in each city shall
mobilize its entire membership for three Daily
Worker red Sundays. One or more sections
Of the city which are densely populated with
factory workers shall be selected depending
upon the number of comrades mobilized) and
concerted attempt made to establish carrier
routes, the subscriber to pay 1S cents per week
after each weeks delivery.
(a) Distribute the Daily Worker free for a
few days before Red Sunday. (b) Upon the
red Sunday concentrate enough comrades in
the workngclass section to make absolutely
sure that at least 100 weekly subscribers will
be secured. (c) Secure an unemployed worker,
a newsboy, a member of the Pioneers or YCL,
a member of the party, to carry these papers
every day to the workers homes and to make
collection at the end of the week. (d) Pay the
worker who carries these papers one-third of
the weekly collections.
Monthly Payment Plan for Most Exploited
Workers
4. During this period of unemployment and
naturalization and because we must immedi-
atey secure thousands of new readers from
among the unskilled and semi skilled workers in
the basic industries, it becomes necessary to
adjust payments for mail subscribers SO that
even the lowest paid worker can take our GEN.
trail organ. At factory gates, in working class
neighborhoods, at workers meetings, in work.
ers' organizations. the party must concentrate
forces to secure mail subscribers at the rate Of
SO cents per month or $1.00 for two months.
(a) Secure subscribers at this monthly pay
ment rate everywhere. You will find it an easy
task ~ We will place these subscribers upon
our mailing list and they will get the Daily
worker Dy mali every day. tc) 10 keep tnese
subscribers turnout the year will necessitate
the organization of force of party members
who will 60 to these workers homes several
days before the month is out, to collect another
so cents for the next months subscription. (d)
In many instances, after taking the Daily
Worker for a month, the subscriber will pay for
a longer subscription if asked, $1.00 for the
next two months, thereby reducing the task Of
monthly collections.
5. Half-yearly and yearly subscriptions by
mail must not be under emphasized. 1t is these
subscriptions which give the Daily Worker inn
mediate funds to continue regular publication.
The offer of free books will continue to apply
to long term mail subscriptions during this
campaign.
Developing Circulation by Street and Meeting
Sales
6. A group Of newsboys pioneers, sons and
daughters of party members, unemployed
workers, young and old) shall be organized for
a steady sale of the Daily Worker upon the
streets, from house toulouse, wherever workers
are to be found, at three cents per copy. Each