The Indianapolis times. [volume] (Indianapolis [Ind.]) 1922-1965, 1930-04-16

revolution blanketed the we
bread-hungry Paris hordes of
'n' Andy Rebellion of 1929.
A nonchalant order of the
NBC, presumably incOnse-
guential, certainly inoffensive
in intent, had daggered the
heart of the vests social ex-
preston.
The November notice. in a line,
mentioned simply that Amos n
Andy would be broadcast at z p. m,
z. S. T., instead of IL p. m, F.. S. T.
This made reception in the middle
west 6 D. m; in the mountain states,
s D. m; on the coast, 4 p. m.
Havoc Is Wrought
The havoc this apparently tnno-
cent order had wreaked the MIC
was made definitely aware of in
about a week. After the time
change the deluge-the avalanche,
rather.
BY phone, telegram, mail, protests
poured into the NBC Offices in New
York and Chicago. M. H. Ayles-
worth, president of the NBC, hud-
died with directors.
Pepsodent officials were Closeted
in secret session in Chicago. a mass
of protests before them. ugly, criti-
cal. threatening, plaintive-all be-
cause two men, Freeman F. Gosden
and Charles J. Correll, had made
Amos N Andy a national saga, a
social tradition.
This NBC officials had inviting
Iy upset. Kids don't go to bed at
4 and 5 o'clock in the west; ireside
gatherings don't meet at that time;
work doesn't cease at that hour.
Many Jobs had been ie~opardized
by unpermitted early-leave-takingS-
What did they ear by this affront,
these eastern executivesP They had
better do something about it pronto.
This was the tone of a hundred
thousand protests.
Wives Get Busy
Charles NJ. Armstrong. secretary
of state for Colorado, wired: In
behalf of lis employees of the secre-
tary of states Offices and several
hundred employees of the state of
Colorado, I ask you to consider the
time of broadcaSting Amos n Andy,
which under the new schedule
brings them to the Rocky Mountain
region at 5 p. m"
Requested by change. REFUSING
by letter" wired an incensed citizen
of New Mexico. Homes were broken
and families split. Pathetically. an
Iowa woman wired a five-word
drama: This sure is a blow"
What to do? The east had its
rights. nor could the NBC and Pep
sodent ignore them. Contracts,
wireage, couldn't be broken-tangled
again on the Atlantic Seaboard to
unSnarl the situation in the west.
1t was up to the boys.
Make Their Own Proposition"
They rallied to it characteristic
cally and in a way that marks their
attitude to the success that has
been theirs. They agreed to go on
She air twice each night, simplifying,
themselves, their contracts clause
gratis.
For western listeners now they
broadcast again from Chicago at
11:30 p. m, E. S. T, in addition to
their Z p. m, eastern time over WIZ
and other Atlantic stations.
1t was their response to the fan"
mail, which they regard as the one
i. perfect pulse of their army of
listeners. 1t Is their one sure con-
tact with the public.
It registers accurately and point
edly the interest of the listener to
their program-"an interest" Cos
den said, that must be needed
we III awfully glad to get It,"
he continued. Some of the sugges-
tons are keenly pointed and readily
adaptable. Last night We had a let
ter from a man who said the tele-
phone of the Fresh Air Taxicab
Company, Incorporated, ought to be
nearer the mike
Given Good Advice
He said the click of the receiver
could not he heard because of the
way we staged the business. This
was excellent. We try to be faithful
70 the situation. 1t was something
We had forgotten. It's a true piece
Of business, and it goes in"
Careful how you develop those
points, Cos" put in Correll. We
might get o flock of letters Sug-
costing a real live locomotive to
make a train whistle perfect"
Often the letters determine the
policy of the episodes, at least die
tate their trend. The most sorrow
full incidents heap up the burdens
of the nations letter carriers. When
the man came and took away Amos
liz doggie the Offices of PepSodent
and Of the NBC shed their decorum
and became overnight improvised
kennels.
CANNES from touseled "yaller'