The Redwood gazette. [volume] (Redwood Falls, Minn.) 1873-1940, 1929-07-03
u. S. Department of Agriculture
Expends Midday Radio Program

The United States Department of
Agriculture has accepted the invita-
ton of the National Broadcasting
Company to join in daily midday
program of information and enter
tainment through network OF 81
broadcasting stations, Secretary OF
Agriculture, Arthur M. Hyde, an
nounced today. Secretary Hyde will
open the new service on July 8 with
an address.
The new program, to be known as
the National Farm and Home Hour,
will be broadcast at 1870 to 2:15 p.
M, Eastern Standard Time (I2:3O to
lis p. M, Central Standard Time)
in the entire United States east of the
expansion both as to territory cover
ed. and as to scope of information, OF
Rocky Mountains. 1t represents an
the experimental program carried on
by the department through 10 Middle
western, southwestern, and south
eastern radio stations of the National
Broadcasting Company system since
October 2, 1928.
Department of Agriculture special
lists and administrators in the periods
of the National Farm and Home Hour
program from Washington, will give
special economic reports, and facts on
agricultural production and home
making practices newly revealed by
their research work. The depart
ment's participation in the program
will occur in the five days of each
week, Monday to Friday, inclusive,
with the addition of one Saturday
each month for special All Club
program.
Morse Salisbury, chief Of the Radio
Service, will be in charge of the de-
partment's part of the program.
Secretary Hyde, accepting the invi-
tation of the broadcasting system,
pointed out that the Inauguration OF
the National Farm and Home Hour
on Monday, July 8, represents further
recognition of the Importance of radio
communication to the rural popula-
ton.
"Since the beginning of radio
broadcasting," said Secretary Hyde,
''the United State Department OF
Agriculture has maintained that the
farmer has greater stake in radio
than any other individual citizen.
Radio broadcasting stations and the
national network systems are quick
to recognize this fact and have been
generous with their time and facili-
ties for transmission of weather re-
ports, agricultural market news, and
general information on farming and
homemaking to the radio audience.
Following the experimental pro-
gram carried on by the department
through the network of the National
Broadcasting Company since October
2, 1928, the invitation of the company
to the department to join in Nation
al Farm and Home Hour is crafty
ing evidence of the success of radio
as a rapid means of disseminating in
formation.
"The department is delighted to ac-
cept the invitation, and l wish to
commend the National Broadcasting
Company on taking this forward step
in public service broadcasting.
Milton S. Eisenhower, Director of
Information, commented that the new
program represents another advance
in information service. GIN our gen.
eral program of agricultural educa-
ton by publications extension, press,
and radio" he said, radio has become
firmly established as a vital agency.
We welcome the opportunity to work
on this basis with the National Broad
casting Company
The stations linked in the network
for the National Farm and Home
Hour are as follows:
WIZ, New York; WBZA, Boston;
WBZ, Springfield; WRC, Washing
ton; WHAM, Rochester; KDKA,
Pittsburgh; WWJ, Detroit; WLW,
Cincinnati; KYW, Chicago, KWK, St.
Louis; WDAF, Kansas City; KSTP,
st. Paul-Minneapolis; MIMI, Mil
waukee; WEBC, uth-Superior;
WRVA, Richmond; WIT, Charlotte;
WAX, Jacksonville; WPTF, Ra-
leigh; WHAS, Louisville; WSM,
Nashville; VINO, Memphis; WSB,
Atlanta; KVoO, Tusla; WKY, Okla
homa City; WFAA, Dallas; KPRC,
Houston; WOAI, San Antonio;
WHO, Des Moines; woo, Davenport:
WOW, Omaha; and KOA, Denver.
The departments periods on the