Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1929-09-15
HOLLY BEACH
RESORTPLAN
OF OWNERS
~Sportman's Paradise
With Hunting And
Fishing Will Be De-
veloped
Especial to The Heraldl

N9HNAAuA w 4AAC L1CAui4I
SAN BENITO, Sept. 14.-Devel-
opment of Holly Beach and sur
rounding territory into a popular
city and sportsman's paradise is the
plan which has been adopted hy
owners OF the property and allied
interests. and which Is being put
into practice at once.
The plan includes a hunting anc
fishing club OF the htxhest type
with a $4,000 club building, which
Is 10 be opened and operated under
the management OF James ri. So
renSon. n OF the best known hunt
ing and fishing club managers ir
the state
Sorenson Is here now. and ex-
planned plans for his project. Hf
has been in the hunting and fish
ing club business for IL years, and
comes recommended by sportsmer
OF all parts Of the state. from for
mer state game commissioners Il
sportsmen Of various cities. He was
for years assistant manager OF the
Port Bay Hunting and Fishing
club. which was managed by his
father. this club being in Arkansas
county. He later was manager OF
the Oak Shore club at Rockport,
and was manager after that Of the
Sorenson club on the Taft ranch.
Making Improvements
All these clubs are we'll known To
sportSmen Of the state.
w. NJ. Carter, salesmanager of
the Holly Beach company, Soren-
son. and Judge James @. Louthan
OF San Benito, vice president and
executive general manager Of the
company. made a trip to the proper
ties this week. and explained in de-
tail their development plans. c.. q.
Henson OF San Benito Is president
Of the company. others interested in
10 being j.. III. Halle. vice president
Of the Citizens National bank of
San Antonio, and n. O. Haleron.
capitalist Of Tulsa. Okla.
Judge LOuthan said that the HOl-
ly Beach company Is TO move a sue
ton dredge to the Holly Beach sec
ton within a few days. and will
dredge out the mouth OF the boat
channel there, dredge a swimming
pool and clean lid the shore line.
"A bath house Is to be built soon.
and improvements are to be made
on the facilities for taking care OF
cupboard motor boats and other
small boats.
Great Hunting Ground
There already Is considerable de-
velopment at the site. a number OF
having been erected. Fur
Their intensive development Is indi-
Gated in the general development
going on rear the site, the Port
Isabel company putting in thou
sands Of acres OF citrus near Holly
Beach. Improvements on the road
to the beach. including eventual
of 1t. are planned.
Sorenson said that he will be
ready TO take care Of sportsmen by
rext summer, during the fishing
season. He looked over the situa-
ton and said that the grounds
seem to be the best suited for hunt
ing End fishing that he has ever
seen.
I'VE will place about rs blinds In
the vicinity Of the club building"
Sorenson said. Part of these will
be to the north Of the club building,
part to the south. and part will be
on Padre Island. so that we a get
the hunting. no matter which way
the flight is.
Use Boats Entirely
we will have guides to accom-
pany the hunters. and will use boats
entirely. "A man can 20 out and
shoot his limit and come back with
out ever getting his clothes wet or
otherwise being Inconvenience.
The guides do everything. including
picking up the ducks, calling them,
He said that the boats will be
taken out by a tug boat. and will be
brought In as soon as the hunter
has shot his limit.
Fishing will be done about the
same way, with special boats ar
ranged 10 take fishermen out 10 the
PISS to fish for tarpon. The fish
ing directly in front of Holly Beach
Il az good as any In the bay. he said.
Memberships in the organization
will be sold both TO Valley people
and TO outsiders. Sorenson said a
number of members Of clubs he for
merly managed have expressed a
desire to belong 20 tn, club here.
The memberships will sell for about
$3.50 each. When the total number
are sold. a meeting of the stock
holders will be held in San Benito,
and officers elected.
Start Work ut Once
He indicated. however. that WORK.