Evening star. [volume] (Washington, D.C.) 1854-1972, 1929-03-17

1
K tional scope of the Ameri-
- can youth is another of the
practical uses to which
| radio chain broadcasting will be
put in the near future.
Sam Pickard, vice president of
tthe Columbia BroadcaSting Sys-
item and former federal radio
commissioner, has just revealed
that the facilities of this great
| coast-to-coaSt network of radio
stations are to function next Fall
as an educational service for the
schools of America. In co-opera-
ton with the National Education
Association, these programs are
to be broadcast under the title of
the National Radio Assembly.
The plan as outlined by Mr..
Pickard will bring to the little red
Schoolhouses in the most inacces-
Sible rural districts, as we'll as the
educational centerS, subjects
hitherto untouched by most pres
ent educational systems.
Joy Elmer Morgan, editor of the
official journal of the National
Education Association, is lending
his full cooperation to this new
radio project. For several years
he has been alert to the value of
radio to schools and also has been
active in advocating it's use for
increased educational purposes.
Mr.. Morgan lays down three
fundamental principles which he
believes must underlie this service
to the schools.
First-Material offered by radio
for schools must be of the highest
possible quality and accuracy.
OBSERVATION-DISCLOSURES must look
upon themselves as servants ready
to help education in whichever
way the school system believes is
best, since the regularly consti-
tuted educational authorities are
responsible for the schools curri-
culum.
Third-No element of advertis-
ing must be included. The
schools, he points out, serve all
the people and cannot lend them
OC4fNO w Cld1 dCJ1fkNys
X X X X
The National Radio Assembly
will treat such subjects as the
study of history and citizenship as
vitalized by inspiring messages
from outstanding men who arc
making history and shaping the
destinies of the American Govern
ment. Music appreciation is an
other subject which is neglected
in many of our public schools, but
which lends itself admirably to
treatment by radio. In this type
of work it is planned to present
| the most celebrated artists of the
country. Health and hygiene also
will come in the curriculum of the
national assembly.
| Americas most eminent phySi-
J clans and famous athletes will
give the hygiene talks. Geography
will be made interesting and
realistic by word pictures from
the lips of world-renowned travel
ers. And so on down through the
fields of art, dramaticS and litera-
ture. which will be brought to the
pupils in the smallest hamlets by
nationally known leaders In their
respective fields.
XIX X
Keeping pace with. the ever
growing activities of radio, the
National Broadcasting Co. is in
creasing its working space in New
York by anneXing an entire floor
comprised of $4,000 square feet.
Among the improvements con-
templated are three new addition
and rehearsal rooms.
The increase in space is the sec
ond within a year. Practically
every department will be bene-
| fitted. One innovation will be an
up date law library.
The N. B. C. has occupied the
eleventh. twelfth, thirteenth,
fourteenth and fifteenth floors at
til Fifth avenue. The additional
space Just leased is on the third
floor of the same building.
II
Radio broadcasting has just
passed through its greatest stage
Of development, and yet the sur
face of radios possibilities has
scarcely been scratched. These
points were brought out most i'm
pressively in the annual reports
of Owen D. Young. chairman OF
the board of the General Electric
Co., and Merlin H. AylesWorth
president of the National Broad
casting Co., made public last
week
The report covers in detail the
achievements of the N. B. c. in
1923. The interesting facts it re-
vealed were these:
approximately $4,000,000 was
spent for talent and 100000 fol