New Britain herald., 1929-08-02
They Bank on Friendly Rivalry

New York. Aug. @.--Emma Claus | | and Florence Keller. sailing together on the National Federation of Busi- ness and Professional Women Good Will Tour" of northern Eu- rope, are a gratifying proof-posltlVe that out in Gary, Indiana, success | has bigness about it that allows | professional rivals to be the best of personal friends.
 Both young Miss Claus and Mrs. Keller. are high up in the financial world, and compete for clients. Miss Claus is the only woman bank cX- ccutive in the middle west, is man agcr of one bank, assistant to the president of another and director and secretary treasurer of third company. Mrs. Keller is assistant secreary-treasurer of competing bank, and manager of the life and fire insurance department of a sub sdiary company. Both began in menial jobs and are self-made sue cesses
 "Our work gives us so much in tcrest in common, we find that friendly rivalry is most stimulating.
 Mrs. Keller laughed at anyone's be- ing surprised at their friendship.
 Emma could sell shoestrngs to a woman who wears pumps friend once said admiringly of Miss Gauss driving salesmanship ability.
 Nonsense" sine retorted. "I must believe utterly in what l sell. My work is a thrilling pleasure 10 me because l believe in women's need of financial security and l enjoy selling good investments.
 Miss Claus started at steno- grapher while in high school in her small home town in Indiana.
 q worked up in a law office until was secretary for the best-knoWn lawyer" she explained her careers course. "For seven years l held that
 job until one spring day l realized vas in rut. I resigned that day picked Gary as the best place 10 start high-powered career ani was packed and on my way before | the end or Ine Neeh-
 In her decisive manner, Miss Claus picked out banking as the
 field she wanted, selected the bank
 she liked, applied for any begin
 ners job they had, and was hired on the spot. Her concentration and
 ability made such an impression
 that in six months she had been
 pushed right along into an assist
 ant cashiers position.
 Interested in women and In rn-
 vestments, also. she made an ldeaS Sd leswoman. In one campaign or , 15 teams. Miss Claus, single handel brought in g per cent of the entire l business developed in the drive. Maybe it is just the case of q , square peg in a square hole. May be, however. Miss Claus inherited some of her staunch ability from Der clergyman father who believed [ so thoroughly in his work that he was a tremendous power for goo1
 in his community.
 "To sell things one should have l complete faith, first Miss Claus outlines her technique. Next, an ability to go to the heart of things s Third confidence in yourself. Of l course personality counts.''
 Began at Switchboard ! Her friend Florence Keller, start 7 cd as telephone operator Not satisfied to let her voice with a = smile" he her only asset she starte': , out to sell insurance on the side. r To her amazement she sold enough l the first week to enable her to leave
 the switchboard. Now she sells fire, = life. accident, autom mobile and any |. other kind of insurance she feels :. newcomers and old timers need. l In addition, Mrs. Keller has found = time to run charming homo, s bring up 16 year old daughter who = is credit to her mother. and take d a run to Europe every now and then /. for recreation.
 Work that suits you, a home and
 family and friends who understand ., though they may try to beat yo, :, at business" is her recipe for . a good life.