Evening star. [volume] (Washington, D.C.) 1854-1972, 1929-02-01

earnings in the past six years have in
creased steadily from $1.73 a share to
$5.27 in 1927. Earnings for 1928 are
expected to be around $500, and, of
course. better things are expected in the
future
The progress of Chrysler since the old
Maxwell days is little short of phenome-
nal. 1t has diversified its interests
along the lines of General Motors, fol-
lowing policy of expansion, which to-
gether with its recent absorption of
Dodge, has greatly improved its position
In the industry. The rapid developments
make it difficult to estimate the future
OF the company. During the last few
year Chrysler has averaged $3.50 a
share, and the 1928 net will run be-
tween ST and So. Optimistic forecasts
OF $12 a share for 1929 are made.
Low and Medium Prices.
WHY'S Overland. a long established
concern, has cut the price of its Whip
pet In an effort to compete in the low
est priced class. 1t also produces the
medium priced WHY'S Knight. It has
had very successful year, has added
80 per cent to its dealer organization,
and looks forward to even more pros
porous times. But large part Of its
business Is in the price field, where the
keeneSt competition will be felt in 1929.
Inc company'S earnings during the past
SIX years, though cratic, averaged 3d.
share, and 1928 is expected to show
50 or better. It pays $1.20 and an extra.
hudson, an outstanding producer Of
n1edium-priced cars, has shown steady
increase In business for the past seven
years. In 1927 1t suffered somewhat
by not changing its models when other
manufacturers ck1yJ@
changes. but has recently followed this
trend. 1t remains to be seen what these
new cars can do. Average earnings dur
ing the past six years were $7.88 and in
1923 they were $S.43. 1t is paying SIS.
Concentrate in Medium Field.
Studebaker, veteran in the medium
priced Held, showed slowly declining
earnings from 1922 to 1927, when they
cropped to $500, after averaging $7.84
1or that period. In the meantime
otner manufacturers were gaining a
! toothold IN the medium priced field,
put, despite yielding slightly, Stude-
paKer mas maintained remarkably
| steady earnings. The company has
| recently taken over Pierce Arrow. but
| the outcome of this venture in the
higher price field Is still to be seen.
| The 1928 earnings are estimated at 81
a share, the drop from the $7.84 av-
erage being attributed to the expense
OF moving Detroit business to South
Bend. If present production schedules
for 1929 are carried cut, earnings for
the first six months should be consid-
erably better than a year ago.
Nash is an efficiently operated COM
pany which has always produced popu-
lar medium-priced models Earnings
have shown steady expansion, except
for a short while, when models were
being changed. The price of the stock,
however, has risen steadily over a period
of years. Earnings from 1922-1927 av-
eraged $6.46 a share, and in 1928 they
were $762. Larger earnings are an
ticipated for 1929 and the strong posi-
ton of the company may make better
than a Sc dividend possible.
| Hupp illustrates the importance of
| style in the modern motor. Since Its
announcement of radical style change
in 1927 earnings have risen rapidly
Earnings for the 1922-1927 period av-
eraged $34l share, but those for
1928 will be much better. The outlook
| for 1929 is somewhat confused by the
acquisition of Chandler Cleveland.
! Copyright, 1929