Imperial Valley press., 1929-03-02
CRIDDLE TRACES
DEVELOPMENT OF
IMPERIAL VALLEY
Power Company Officer
Gives Address To Valley
Chambers.

At last night ; meeting Of the y
sociatcd Chambers Of Commerce in
CaIipatria. +. B. Criddlc, vice-prcsi-
dent and general agent ot The South
,ru Sioryas Power Company, from
Riverside. was the principal speak.
or. Ills sulirct was - Dreams
Rcali1cd.' an analogy OF the dcvcl-
opmout # the electrical interests
aud the valley. 'Whvu the pioneers
first came into the Imperial Valley,
they found river fu,l Of potential
titles for good and for harm. These
pioneers lad ability to make their
visions and dreams come true aad
these Visions were of u valley grow
ing green. village and comfortable
farms. iie said.
As the valley developed. tha speak
or stated. diversified farming was
developed until the three great crops
were raised and cooperative market
ing became necessity. Through co
operation, states Criddlc. a Longer
growing season las been and will he
developed because this sell and this
climate with limjtless water oftegS
possibilities which have not even
vet been realized. Regulation OF
flood control Of the Colorado river
is now eminent, said Criddle.
''Thcrc will be abundant water and
a Stabilized supply and with the de
velopmcGt ot water power the co
operative marketing power will
greatly increase.
Developments Parallel
Tie development of the Southern
sierras Power Company has been
analogous with the development of
the valley, according to the speaker,
because that company met the same
hazards as the pioneers, starting at
the same time and building with the
same vision. Z" Electricity, he
said. is one Of the prime ucceSsi-
ties of modern life and has done
much to improve the living condi-
tionS in Imperial Valley. Through
increased production, this company
has been able to make three rcdut-
tions in rates which has worked ont
10 the benefit Of the small house
holder and further reductions are
ahead because of more adequate IA
ci!iticS. As the Southern SicrraS
Company las grown with the valley.
50 j, has tried to work with the pco-
pie for the good Of the valley and
Will continue to cooperate through
the limitlcss future ahead Of the
community
Judge 7. y. Myers, president Of
the Calipatria Chamber of Commerce
welcomed the other chambers, all OF
which were represented aad Jasper
L. Travcrs, president, presided The
meeting was held at the American
Legion Building, dinner being FUR
nishcd ~ the ladies of IN. American
Legion Auxiliary an dcntcrtainmrn-
was given by the Calipatria High
School orchestra, under the direction
Of Miss Helen Moore music Ii
rector.
George D. Thompson, president Of
the newly formed Hebcr Chamber of
Commerce. and D. r. Majors, s"cre-
tary were present and the Hebcr
chamber became affiliated with the
Associated Chambers The Yuma
Chamber Of Commerce and that at
were also invited to Join
the Associated Chambers as associate
members.
Interesting Talks
=. \. Ingvasor, expert on the sub
iect Of legumcs. gave an interesting
talk or soil fertility, comparing I'm
pcrial Valley with the great desert
areas Of the old world and pointing
what had been done with drainage in
other sections that would be profit
able here Clark Adair spoke on the
weekly broa3casting Of the agricul-