Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1929-09-10
go BACK TO SCHOOL anc


go BACK TO SCHOOL and
complete your education"
McAllen boys who have failed to
return to high school this year and
who have not completed the course
of study of that institution are be-
ing given that advice by the Rotary
club.
The encouragement to continue
their school work Is being carried
to the boys-and girls-in newspa-
per advertisements, by word Of
mouth and In other ways.
Reports are that the campaign is
bearing fruit and boys who had not
intended TO do so are returning to
school.
Zwenty years from now those
n&B viii bless the name Of the Nc
Allen Rotary club.
THE GARDEN OF Golden
Grapefruit"
That's what the Valley is-of-
ficially.
The slogan having been adopted
and a happy selection It was-it
Is now up TO all Valley friends 20
assist in popularizing that phrase.
The committee plans 10 ask vari-
Gus commercial art studios and en-
craving houses TO submit plans for
using the slogan on literature. Of
flee stationery and all other print
ed matter pertaining 70 the Valley.
Valley business men should i'm
mediately have the slogan printed
on every piece Of paper which
leaves this section by mail or other
wise.
AT least one firm that We know
ri already has adopted the slogan.
The Valley Clay Products Co, OF
which II. L. Stokley is manager.
Is having printed a double page IL
lustrated letter head showing pic
lures Of q number Of homes and
business buildings erected with
brick ard tile from that plant. The
new Valley slogan will be used on
the letter heads.
AS others follow this lead and be-
gin to broadcast The Rio Grande
Valley, the Garden OF Golden
Grapefruit 1t will begin to mean
something in the minds Of people
throughout the land.
PAN-ANIERICAN AIRWAYS. ar
ranging for rapid transmission Of
messages between Brownsville and
Mexico City and to and from Mex
lean Aviation Co. planes, are in
staliing a simplex circuit between
the airport and the downtown Of
flee.
"A simplex in United States i q
telegraph machine which prints the
paper tape.
Equipment TO install broadcast
and receiving apparatus on every
plane in operation is expected soon.
When this work is completed q
passenger on a Mexican Aviation
plane enroute to Mexico City can
forward a telegram to any point
reached BY telegraph lines.
More important than transmit
ting messages for passengers. the
planes Will be IN touch with Mex
leo City and Brownsville by radio
at all times while n flight, permit
ting them 70 report weather the
ship Is flying through and to re-
ceive weather reports from both
ends Of the line.
When the radio-simplex hookup
Is completed officials OF the COM
many can send a message 10 Mexico
City and receive reply IN ten
minutes or less. it is said.
HTRDSURFACED highway from
Victoria to Matamoros is approach
ing the border at the rate Of about
rs kilometers per month. accord
Ing 10 word from Mexico City.
Another road under construction
will provide highway from here to
Tampico by way Of Victoria.
The highway into Victoria is to
be opened IN April of next year, ac-
cording TO present plans.
A real celebration should mark
this event and Brownsville should
join Matamoros in making it a sue
cess.
Completion Of a highway from
Matamoros 10 Victoria viii bring
people of that capital city of the
southern republic miles and hours
~loser tn Brownsville