The Indianapolis times. [volume] (Indianapolis [Ind.]) 1922-1965, 1929-05-29
MOTOR CHIEFS
VIE FOR GREAT
EXPORT TRADE
Ford and General Motors
Mass Strength for
Giant Battle.
ESSEX OUTPUT IS HIGH
Durant to Expand Sales
Service; New Buick Is
on Exhibit.

p ~ rffFG FTfFt
DETROIT, MAY 29.-With the
automobile industry placidly riding
the crest Of a mighty production
wave which reached unprecedented
heights during the first quarter OF
the year. automobile manufacturers
this week hoped that the usual sum-
r1er. recession period will not begin
Until midsummer or later.
This prospect is founded largely
on general business conditions
throughout the country and the in
oustrv'S continued enormous volume
o: sales. both foreign and domestic.
The prevailing optimism is re-
feCted In report presented to
Hudson Essex stockholders by ". J.
NcAneenv. new president of the
company. McAneenv indicated that
the high production level reached IN
the first quarter by his company
would be surpassed materially in
the second quarter.
Foreign Market Broadens
The broadening of the foreign
market and reported increases in
sales abroad is another conceded
factor IN the widespread optimism
among the leading manufacturers
Concrete evidence of the healthy
state of the foreign market is con-
tanned in figures released today by
the General Motors Corporation,
showing that its sales 10 over
seas dealers in the first four months
of 1929 amounted to 54,2l2 units.
With the departure on the Aqui-
fsnia today of II. P. Gilpin, export
mana ger for Durant Motors. to con-
fer with Durant distributors in Eu-
rope and South America. virtually
all the principal companies of the
industry have one or more repre-
sentatives making extensive surveys
OF conditions and problems in the
vast foreign markets.
Gilpin will visit London first, then
Amsterdam and thence distributors
on the continent before sailing in
June for Argentina. Brazil and other
South American distributing CEN
ters-
Ford Fights G.. VI.
The Henry Ford General Motors
mobilization of forces for their i'm
pending struggle for world trade be-
came more apparent through the
Ford Agreement with the L G. Far
ben German dye trust. Not only will
this combination advance Ford cars,
but Farben paints will be used %
compete with Duco. the Dupont
paint
EdseI Ford still is in Europe, but
his part in the Farben negotiations
is not known here. Ford's willing
ness to admit outside capital in the
Farben deal despite his domestic
rolicv Of centralized control, was re-
rarded as on indica ton of how seri-
cusly the manufacturer IS regarding
The export problem.
The pev Buick-made Marquette
was displayed and tested before
automobile editors this week and
non high praise. The Car may be
intended as 2 direct competition to
certain other cars in the same price
class. but Buick officials believe 1t
will compete with machines IN a
much higher range.
The model cars at the General
Motors proving ground revealed re
markable hill climbing ability. and
engineers road tests show the Mar
ouette acceleration and speed on
hills to be superior 70 higher priced
cars.
Albert Reeves. general manager OF
the National Automobile Chamber
of Commerce. yesterday told Mich
icsn manufacturers at Ann Arbor
that the automobile industry was
about TO enter the era of its great
est prosperity. Reeves predicted the
onening of unlimited foreign mar