Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1929-01-04
:EAAS DAILY PRESS LEAGUE
Foreign sJvertisir. RepresentatIxe.
An Ambitious Program

4 pu'. 3.at hs. tcea outlined Tor the South Texas
o"."-st o4 commerce. Inc secretary announces tina.
: definite program be- been arranged. and that III
major activities ~ The regional body will ~ devoted
(" promoting proper adjustment ~ freight rates. AZ.
Nsiefment "a an efficient highway system, development
- irrigation project. encouragement III airwsys. pro-
mligstion II Quad legislation. strengthening or our
educational in-titu.icns. proper advertising az the re-
glcns resources. development of ticxican markets and
encouraging friendly relations between the two re-
puhlicz.
Ihe program III onr thar viii appeal to al interests
Of South Iezaa. 4 i5 true that the scope the orgsni-
cation attempts r. cover may be overly large, but tina,
does not mean that sry one activity need be neglected.
y II . program, which. IL .lrried out with the close
close cooperation % south Texas communities, will
prove Ar important aid IL South Texas DEVELOPMENT.
While p regional chamber or commerce il not IN
such close touch with the individual as the local or
ganizations. il should be borne in mind that the re-
gicnsl chamber fills 4 very necessary place in the
scheme for local a. we'll a. regional progress. Its
scope y larger, II serves : more extensive territory.
ana IA influence should ~ more extensive. II forms
the nucleus through which the local chambers Of com
merce can cooperate III all matters Of regional a. well
o. local interest. For this reason it deserve support
Of All local - vol A. regional interests. Unless such
support IA rendered it, influence must n necessity be
reduced. IT. efforts h%amrcred and its achievements
ls-sened.
Two n the major activities designated for the year
are reduction of freight rates and development Of an
efficient highway system. These activities alone will
prove ol great value 10 all South Texas. Transports
tion ~ the major problem of the region the organiza-
tIcn serves. and any reduction Of freight rates will be
worth 70 the PEOPLE far more than the cost or main
tairing the organization. An efficient highway sys-
TEN, which will assure South It's quota of the tourist
traffic and give this region better connections with
market. viii prcys Of immense value 70 every inter
ct. and through the regional chamber il will be posi-
bic t. work out = cc-ordinated system which will as
sure mEXiIa7m benefits u every community.
n securing legislation in which South Texas l.
primarily interested the regional chamber can also rem
der valuable service. Heretofore efforts of this sec
ten n the state u secure needed legislation have
often been hampcred ~ reason of lack of unity, due
e. lax of = common organization which would serve
Il elminctc differences. The suggestion has beer
made that every section proposing new legislation, re-
rardless or whether y IN in the form # special OK gen
erEl measures, submit their problems q the regional
chamber which would attempt u reach : general agree
rent and place behind such measures the united m
fluence az South Texas. In this il can perform q reaI
service "a every section. II has repeatedly been dem.
cnstrated that there 4 very little conflict q intero.L
but il IN necessary for a central organization, repre-.
scntinE III interests. - bring cut thus TACT especially
in connection with proposed legislation