Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1928-10-28
OAKLAND TO
. CHANGE line
New Models to Go on
display Soon At
lsom Motor Co.

Ar entirely new line Of Oakland
Iamerican skies, embodving ex-
..aaise style and performance fea-
sa.es consistent with the nioneerin0
SCsnievements Of the Oakland Motor
e company, will 20 on display in
m..sery near future. r. L. Isom,
600 agsr OF the 1som Motor Co., Inc,
day. """0u"eeu To-
-nii no details will be disclosed
nv the public showing, the new
SSs<siand Is distinctively original and
allierent from any car now on the
market, Mr.. Isom stated.
Popular features of the first ALI
american Six will be combined, in
MS latest offering, with a host Of
5eiinements in performance and body
oesign that will make the car an
outstanding attraction on the high
~ays n b~oulevards Of America dur
ing the coming months" he said.
new a represents the cum
ulatse experience Of more than 20
years OF successful automobile build
ing on the part Of the Oakland Mot
" Gar company. plus the vast facil-
~les OF General Motors.
Into its development have gone the
pooled resources, creative ingenuity
ana experimental facilities Of Oak
iand and General Motors engineers,
General Motors research laborator-
ies General Motors proving grounds,
and craftsmen of the Fisher Body or
ganization.
Particular interest attaches to the
new All-American because Of the re-
cord OF the Oaklang company for
having introduced into the automo-
tive field more new features than
any other manufacturer. Among the
oakiand-pioneering advances are
iour-wheei brakes, Duco finish. the
harmonic balancer, the G-M-R cylin-
DER head, foot~-controlled head lights,
oil filter, air cleaner and fuel pump.
Production of the new car is now
under way at the Oakland plants at
Pontiac, Mich, as fast as precision
manufacturing methods will permit,
according to information received
here from the home office. Re-
tooling and Encouragement of the as
sembly lines we're completed several
weeks ago, and finished cars ar go
ing out to dealers with utmost dis
patch so that they may have ample
models on hand TO sur prompt de-
livery when the a is publicly an
nounced.
NEARLY 5000 leading newspapers
will herald the announcement in their
display columns. carrying the mes
cage of the Oakland company to prac-
tically every city. town and hamlet
In the country.
Hundreds Of thousands OF test
miles, the equivalent of years of own
err service, have already been piled
up by the new car on the General
Motors proving ground in order TO
assure that every detail of construc-
ton and operation are up to the rigid
requirements Of the engineers blue
prints. In fleets of six to twelve.
the new ears have been undergoing
their daily grind at this huge out
door laboratory. some climbing up
grades of twenty per cent or more,
others whizzing around the new con-
crete bowl or ploughing through the
deep sand or mud roads.
.Keen appreciation for the perfor-
nance OF the car has been voiced by
proving grounds attendants who have
been putting il through the PAGES
during the past several months while
the new car was carrying the old
body so that II might not be reeoy-
nized by visitors.
can equal measure OF enthusiasm
has been evinced by newspaper men
and others privileged TO preview the
beautiful new Fisher bodies with dis
tinctive, modish lines that mark all
models in the line.
"While the new ear retains the
name Of All-American Six, il does
not necessarily bear more than a
slight resemblance to its famous pre-
decessor the first All-Ameriean
oakland Six, introduced a little more
than a year ago.
"This is the first new Oakland
model, IL was pointed out, to be built
in the new recently opened Oakland
fsctory-the most modern and best
equipped in the industry.
"A complete description Of the new
line will be available in the near flu
lure when the model will go on dis
play in our show rooms"