Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1928-05-07
PRIZES GIVEN
FOR new SOFT
DRINK RECIPE
People Asked to Send
Direction For Max
ing New Carbonated
Beverages

WASHINGTON, d. c., May s.-A
nationwide contest in which $500
will be awarded for the use of bot
lied ~carbonated beverages, is an
nounced by Junior Owens, secretary
Of the American Bottlers Of Car
donated Beverages.
The purpose of the contest, Which
also is announced in advertisements
appearing in more than 500 newspa-
pers today, is to obtain from house
wives, teachers Of home economics
and their classes, chefs and others
interested in the job Of feeding the
American peo--a, as many as possible
new ideas for the use OF these soft
drinks" in the home, in hotels, res
tanrants, school lunchrooms, hospitals
and elsewhere. The receipts accept
ed must be of value for such purpose.
To obtain these new ideas the ma
tional association of the manufac-
lures of bottled ~carbonated beverages
has decided to offer the $500 in priz-
es, which are to be awarded as fol-
lows:
First prize ............ $4,000
Second prize ............ t5.OO
lnird prize ............. 0u-uO
Fourth prize .....-...... 2o.UO
Prizes Nos. 5 to 10, in
elusive. each .......... 1000
Prizes Nos. 90 TO 80, in
elusive, each .......... 800
Three nationally known experts in
home economics and food chemistry
will act as judges in the contest. The
contest will close September l and
the awards will be announced Deem
Der / in the more than 500 newspa-
pers in which the industry's national
advertising campaign is appearing.
The rules for the contest have been
made as simple as possible so that
everyone who desires may enter ex-
cept, of course, members OF the in
dustry and their employees and their
families. The rules are:
1. Recipe must be written only on
one side of sheet Of paper. II It IS
not typewriter 1t must be written IN
ink.
2. Name, address and occupation
Of entrant must appear in upper left
hand corner Of every page.
3. All recipes considered for prizes
must be found practical and desirable
for general use by the A. b. G. b. de-
partment of home economics.
a. The contest is open TO anyone.
anywhere, except anyone connected
with the bottled carbonated beverage
industry.
s. Should two contestants submit
recipes Of equal merit in the opinion
of the judges. the full amount of any
prize awarded to one also will be paid
to the other.
s. Entry Of a recipe in this contest
makes il the property of the Ameri-
car Bottlers of Carbonated Bever-
ages.
z. Entrants may send in as many
recipes as they desire but no reel
pc postmarked after midnight August
81, 1928, will be considered for a
prize.
s. All recipes 70 be entered in the
contest must be sent to: American
Bottlers of Carbonated Beverages.
726-729 Bond Building, Washington,
d. C.
In connection with the
ment of the contest, the A. b. c. B.
department Of home economies points
out that there are many novel and
interesting ways in which bottled car
donated beverages can be used for
color and flavor. Mixing or blending
for new flavors and use in such dish
es as frozen or other deserts and sal
ads. besides their use as beverages,
opens up an interesting opportunity
for the person Of an experimental
trrp ~ MIND