Evening star. [volume] (Washington, D.C.) 1854-1972, 1928-01-15
F|RESTONE LAUDED
FORNEW BUILDING
Rubber Magnate Wins Wide
Praise for Changing Plans
to Meet U. S. Approval.

Built to harmonic With the project
I'd development OF the Mall. the new
home OF the Firestone Tire & Rubber
Co was opened last week at Tmr'i
and Is streets southwest. Inc proou.'
of cooperative plannipS by the PfN"'e
owners and consultant Governments
bodies. ~,
The building is replica OF an oiu
Snanish mission. and Is true III eNcts
detail TO this type Of arctitectu'e' -
was designed by the f1restohe .n
einears TO sive the best in service an"
=. ,ha same time 70 blend with the
nrrhi,ectural composition 10 he real.
s-e,l in the future along both SIDES Oh
The Site Was selected by repre-
ssntafi>eS of the Fine Arts ComihiS-
SION and the office ot puoic hui'uihss
and nuhhc parks after WORK a'eaus
I,n5 haen started on another site'
Sast,rai later 70 ha incorporated 1T
The Governments Mall Development
program .,. n,r
The plan was adopted after con
suItaiion with members @! me Hs
trict Zonins Commission me pisttlr'
Commissioners and the onlce ., pu'
fir buildings and public parks. Harvey
Firestone. who took a personal M
forest in the matter, insisted thar the
eSi+ire ha,n,oniza with the future &C
yeIonuont OF the Mall at that point.
Will Face Boulevard.
When projected development is COM
ole;nd there the building VIII lace on
The south side of the boulevard which
eventually wall connect the 'apt''
and the Lincoln Memorial by wlde
street with lanes for both fast ana
slow traffic.
Several Government officials feiici'
tated MIR. Firestone on the new plant.
Senator Smout chairman "f the
Put.iic Buildings Commission ana
sponsor OF much legislation for the
Federal huildin; program. said:
Il believe that the Firestone Tire 4
Ruhh,, Go mas set a fine example Tor
otb.r industrial and whelesaiing con
Germs 10 follow The concern has
shown that a little additional expense
on a building Of this type can remove
II fr, me hare warehouse sort and
make II take a place among the beau,
tiful buildings of the Nations Capital,
where only the hest should he.
Sacrificed Large sum.
''Mr FiresIone has done Il very fine
"
brought TO his attention the Mall de
velnpment plan. he instantly agreed
TO give up land at Third street ant'
Maine avenue. where he already had
70 rnda lions i'm and material on the
ground al a cost 10 him of about
$3.50 900. and consented not only 10 a
change in the location of his plant
but also 10 cooperate TO the fullest
extent @ith all governmental agen-
riss IN erecting something which
would be credit to the city. rather
than the customary eyesore in factory
or warehouse construction
The building is a great improve
ment 10 the neighborhood." Engineer
Commissioner Ladue said. 1t is a
beautiful structure and liz i'm har-
mony with the Governments pro-
gram. IL is the sort of thing We
want in Washington"
IF all industrial and whoiesal lie
concerns having property along the
Government parkways would try 10
make their buildings tone i'm with
the general development as MIR.
Firestone has done. IL would be a
splendid thing" said Col. L. :. Grant.
I'd of the Public Buildings Commits
sion. This can be done and the
extra expense. IL any. would be more
than repaid by the good will en-
gendered."
Others TO felicitate the company
included Cen Anton Stephan, presi-
dent OF the Merchants and Manu-
faciurers' Association: e. Phillips
Hill. chairman OF the Board Of
Trades Industrial committee. and
the Chamber OF Commerce. which.
II a session Tuesday. adopted a
special resolution on the matter.