Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1928-03-16
BUILDINC
OF SECTION IS
STORES HOME
Beauty and Efficiency
Combine i'm Browns
ville's Newest De-
partment Emporium

R&M @&hM@AM& -MMR@M M%mAMA
1.-THE finest store building RI South
Texas" IL the almost unanimous
comment heard rs persons emerge
from an inspection tour through the
4. Manautou store building ON
Twelfth and Washington street
San Antonio and Houston may
have larger stores, but they have
nothing timer was the verdict Of q
san Antonio merchant who stated
that he considered the new Manautou
store not only a superb structure but
also 80 arranged nat II will assure
maximum convenience and efficiency.
And when darkness falls the new
Manautou store will lose none or it,
beauty. It's hundreds cf feet of show
windows. backed by glistening mir
rcrs, lighted with hundred or con
cealed incandescents, will serve u
~accentuate the beauties OF the Btruc-
ture.
The structure is 100 by go feet in
size, two stories, with IN total floor
space of III 900 square feet, making no
one of the largest. if not the largest.
mercantile establishment south of
San Antonio. Every foot Of the floor
space will be utilized by the various
departments
Constructed Of cream eolorsd brick.
IN which . light design has been
wBven, with thousands Of square
feet or plate glass, artistic display
arrangements at the entrance, tile
finish under the display windows
and huge plate glass windows the en-
tire length and width or the second
story, the structure presents IN ap-
pearance both beautiful and impress
sive, giving "a that section or thecity
N metropolitan touch which indicates
IL eventually will become one ~ the
main business districts.
Fine Display Windows
The outstanding feature Of the ex-
terror I'M the large display windows
on both Washington and Twelfth
streetsr and the arrangements for
special displays i'm front Of the two
entrances on Washington Streets
The latter contains large mirrors
and are 20 arranged that displays
can be viewed from all sides.
The display windows on the ground
floor are backed with ornamental
plaster. cream colcred and gold tint
ed. The floors are polished hard
wood, and thu concealed lights east
their rays directly downward over
the displays.
The building has three large dcu-
bic entrances, two on Washington
street and one ON Twelfth. the latter
near the center of the building. ALI
entrances are recessed and tiled. "A
huge electric sign has been erected
ON the corner extending over Twelfth
street. One of the most noticeable
features in the large plate glass win
dows on the second floor. Two large
and two small windows face Wash
ingtcn street, and a row of large
windows, provided with air Green's.
are located above the portico which
extends the width Of sidewalk Ga
both Twelfth and Washington. The
ornamentation u simple but very e.
f~ective. The brick used provide .
very ornamental effect, which IN
further heightened by paneling or
the second story, the light pink tile
beneath the display windows. ard
the superb artistry evidenced I'm che
arrangement Of the display spaces.
Spacious Interior
The first impression received upon
entering the building Is that of itH
spaciousness, the pleasing combine
lions Of c~clors, the excellent ventil-
lation, and the efficient manner in
which the various departments hsva
been arranged.
All fixtures are OF oak. dark I'm
ished on the lower floor and waxee
on the second floor. a line cf glass
enclosed cabinets for clothing anf
furnishings are located along thu
west wall. The oak-rinishsd coun
tiers, show eases, display tables, ang
cashiers desk are ranged through
the center, with oak finished shelly
ing and counters along the east wal
for the piece goods and similar d.
partments.
The shoe department. ne the frs
floor rear IN finished in oak. the hun
dreds of shelves displaying ever,
size and grade, the fitting depart
ment j. also equipped with oak fur
niturP.
All floors. with the exception W
the ~mezzanine, which has a concretu
floor. are polished hardwood. nrl
rugs are arranged for all fitting anl
dressing rooms. Large mirrors set ii
~alcoves, y provided in all deparz
ments.
An Otis electric elevator provide
easy access 70 the second floor. ani
will BE- AZ the service of customer
NJ all times. a flight az broad con
crete steps leads from the main floo
to the ~mezzanine, which ~ located y
the rear, and from the m%ezzanine ~
cend 10 the second floor.
Beautiful Fixtures
The fixtures on the second floor
which Is devoted exclusively VI
ladies' ready-to-wear. millinery anI
furnishing, and children's and in
fant's wear, are strikingly beautiful
Built Of oak, wnx-finished, whirl
/ gives n notified blue effect, the Elas
: faced cabinets extend almost the en
tire length Of the room. Dressinf
rooms are provided at the front, on
on each side, and mirrors vet N
alcores form private hooks wEer
: customers may decide the mods N
fashion most preferable.
4 The display tables and cabinets n
( the millinery department are r. e.
same oak and finish, and The colo.
scheme and fixture design ~ car
ried into the fixtures for The chil
4 dren's and infants department.
= spacious rest room fer ladies'
4 equipped with lounges, chairs, writ
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