Fitzgerald leader enterprise and press., 1927-03-10
ASK HIM!
To be FOre-Warned is to be Fore Armed

tensiyely and extensively advertised in the daily
papers, in magazines, by mail or by persuasive
sales men, either at your door or IN attractye
shops. The obvious purpose of this nationwide
publicity campaign is to make the pubic forget,
if possible, the safety, economy, reliability and
other time tested, time-proven qualities OF ice
The Salesman Speaks!
In justice to yourself and your family, and in
fairness to a commodity that for generations has
served you faithfully and we'll. ASK HIM
THESE QUESTIONS:
ASK HIM whether, when he uses the term,
electric Refrigeration" he means that electric
ity directly produces ice or cold air? II his reply
be eyes," he states what is absolutely contrary
both to facts and the real truth However, II ne
honestly confesses that electricity does not do
these things but that all refrigerating processes
(ordinarily called "ice machines') are entirely
denendent on a gas-formng chemical, THEN
ASK HIM what chemicals are necessary to ae:
tuallv do the work of making ice or cold air? 1t
frank. he will tell you that ammonia is used in
the large commercial plants and SULPHUk-Dl.
OXIDE, METHYL (not "menthopO CHLORIDE
of STHYL CHLORIDE in the small household
units-such as he recommends for your home!
ASK HIM if he will give you a written guar
antee that the chemical used in his device is en-
trely free from danger to human comfort or hu-
man life? Insist a direct yes or no 10
evasiye or leaves you in doubt, then consult any
chemist who will advise you that all known chem
icaIs necessary for these small ice machines must
be such as quickly change from hquid 10 gas
and that these gases are highly irritating, often
offensive in odor, and generally detrimental TO
your health, comfort and peace OF NINA. fur-
ther he will warn you that these chemicals are
absolutely dangerous when leaky valves laultS
connections, defective pipes, tanks or coils permit
their fumes to escape into the cosed-up, sleeping
home.
caused and third person rendered critical
Iv iii. bv gas escaping from electrical
refrixerating system in the Martha apart
meuts-a beautiful new apartment building
in Danbury, Conn. (See Danbury News.)
ASK HIM what happens when the so-called
"automatic control fails to work and the pres
sure in the machine becomes too great! man mas ,,a
vet to invent thermostat ("automatlc controi) }
hnfailing in operation
ASK hlM if his device is certain to provide
nlentv of ice. not only for everyday family use
but especially for emergencies-slckness IN tne
home, unexpected guests, impromptu soclal az
fairs? Experience shows that very larSe pro
portion of a family's ice is "chipped' or broken
11I,~for use in water or other beverages, to
adress-up" dishes, to make goodly quantities OF
regular" ice cream.
ASK HIM if the tiny cubes of ice made in his
saanh;na ore not white. murky and frothy, and
mot to be compared with the sparkling, clear ar
tice made in a real ice factory under SANITARY
scientific conditions? Ask him if the machine
noakers' adroit suggestion to dye this nome
made ice various pretty colors is not SIMPLY 10
conceal its unattractive appearance! Also whetn-
Ier these tiny cubes do not often take on an oD-
fashionable taste from foods or from the water
Nsed?
ASk HlM whether or not it is true that the
hnlv "dainty deserts" that can be made satis1ac-
torily in a machine-equpped refrigerator are
those "heavy in cream-par1alts, mousSes' ,er GU
home, such as regular" ice creams, simple ices
etc. must be surrounded by ice ana SAT- ltne l1l
good. "old-fashioned" waV and constantly
stirred or whipped to assure smoothhesS anu
"fluffiness"
ASK HIM why many perishabILe foods or
fruits when left in his machlne-chled re1rlgera-
tor. drv up, wther and are not attractive LOT the
+ahle-something unknown with the use OF ICE
Remember nearly all such foods contain hlgn
percentage of moisture and that thef natural
flavor and appetizing "Juciness are properly
conserved only by ice refrigeration
ASK HIM whether the cost (the entire ex,
noneel for keeping your food properly chled
will be greater or less with his device tnan WIN
ice? Remember an ice machine IS an a'l-tne
vear-'round investment and that IN llgellns @ ons
eentire expense for machine refrigeration you
must take into account yearly interest," on the Or
oinal cost of the outfit then there IS the lneyta
bIe item of depreciation (wearng out) incident
to to- all I'm mechanical devices (your automobile .i is
good illustrationD. Next you must reckon nna5 WIN
maintenance eeping the machine a1a ore nornfg3 tban
vo tnlS pay av'f for ce chemicals expensive expert re-
par service, oils taxes, insurance, etc. rinaly iy
there's the matter of upkeeprePplaemdg rep d ever1 ol1
Ivorn-out or defective parts. Each ana eVelS
one of these items must be taken into account II
vou Vou " would know positively what mechanical
Chemical refrigeration is to cost you; machine
In comparing ice refrigeration with maennr for
t6e Entire Year. not July and August bills multi
ned bv six, or July multiplied by twelvean
adroit way Of figuring practiced by many Hn,nas ma
chine statesmen! (For your gulaance, SCI .ao us