davidaulloa/AmericanStories huggingface dataset:
Imperial Valley press., 1927-04-08
THE ADVERTISING MoNARCH

The president Of Street and Fnncy, prominent New
York advertising firm, celebrating its twentyfifth
birthday looks back the most remarkable period
of advertising development in history. 1t might almost
be said that the advertising created during this
quarter century It has evolved spirit and
method, it has taken many forms, it has become
the greatest force in modern business.
And what is the most significant thing IN the whole
development? As President Finney i, it is the
supremacy of newspaper advertising.
In spite of the competition Of magazine and bill
board and mail advertising he says and in spite Of
such ultra modern innovations radio broadca5ting
and 'sky writing, the newspaper is today, and ap
parently IS destined to continue the most powerful of
all advertising mediums.
Imperial Valley press., 1927-04-08

substantiate the shippers ciaii
that the rate is excessive.
Examiner Beach made no mac
tion as to which side was taVo'..,
by tho testimony before taking v
departure for ~ Paso, whore a'
other hearing WI be held. IN
hearing at Brawlcy was Speed'a !.
Yesterday afternoon in order Una
tho examiner might depart for !
Paso.
The Stanfic'd Grange, tmatd'
County. Oregon, i, us'n" 'r" ''" ''
r1rimentql crouj Hsua agnS, hfo'S'
corn and strawberries. +
Imperial Valley press., 1927-04-08
You don't need
a library
to plan d
balanced breakfast
Whole wheatsupplies the
food elements you need
in the right proportions

Nature put balanced ration into every grain
Of wheat-vitamns, proteins and carbohydrates
for energy and growth, mineral salts for bone
building, and all the bran the system needs to
keep it healthy and clear
All the whole wheat grain is i'll Shredded
Wheat-iti is whole wheat steam-cooked, shred
ded and toasted. Served hot or cold with milk
or cream, or with melted butter, it makes a
delicious and satisfying breakfast. Add this
full-of health dish to your menu, and your
breakfast will be balanced by Nature herself,
Imperial Valley press., 1927-04-08
THE'ATERS

What happens when a man be,
comes a S1clil success overnight'
II we are to Judge from W {.
Tie.&s' experiences IN his latest
Paramount comedy, $50 S Your Old
Man" which arrives at the Valley
tbe4ie~ tonight, he Immediately sets
lot OF new STYLES. For instance,
when Samuel Risbec'S $ beautiful
fricut. Princess LoScaboUra, asked
him 20 Sjt beside her at country
club luncheon, and he dotted his
jacket,-cvcry mothers son pro
cocdcd to take off their coats.
And that wasn't AL. 30, sir!
But perhaps YOU d Ike to know
how this humble village character
ever came to meet such q parsonage
as the Princess? Well, you see, Bis
bee had invented an unhreaka5le
glass Windshield which he demon
strated. uEsuccesSfully, at a g3azier :
convention. All windshields looking
alike, be had careless.y thrown
bricks and busted glass in the
wrong ear.
Disconsolatcly taking the train
home, a sudden stop had thrown him
into the Princcsses compartments
Both OF them in need Of human sym.
pathy and companiorshiP, they hal
exchanged stories and she-well-
if you want the time of yogr life.
sec "So'S Ncur Old Man.
Nirilc roles that prove the quai,
ity of a real man have fallen t. the
lot Of Milton SHls' naturally, be
cause Of his own character and ap-
pearancc. He is a powerful man
with powerful mentality and
beth have been brought to play in
his First National Pictures. the lat
est cf which is called The Sea Tig
cT' Will be see nat the Palace the
alter next Sunday.
II this Tilm Si.lS Is i fisherman.
a lowiy occupation perhaps, but oae
demanding a ma2imum of courage
to fight the stormy seas of the
Canary Islands where the story Is
laid. He 6onS 4 tremendous piece
cf acting ard his work throu ghout
Is characterized by its yividuess.
Mary Aster Is his leading woman
aa,i iohn Francis Dillon directed
the picture.
Cagcv Wilson Who adapted the
story hF Mary Hea.on Vorsc, also
produced T. FOR First Nat.oHa'
Imperial Valley press., 1927-04-08

It's nearly always easier for sick person TO get we'll
by taking nice trip somewhere without calling il
cation.
Imperial Valley press., 1927-04-08

Al sugar beet planting in west
..a Nevada will be planted by
April -.
Imperial Valley press., 1927-04-08
Looking Backward
What the Press Files Tell of I'm
perial Valley for this Date
In Past Years
TWENTY YEARS AGO
kpril g 1907

Miss Elizabeth Jones and Abbie
Tout came over from Imperial to
attend the hand concert,
The roofs of the hotel and opera
house are popular places, affordlng
an opportunity for an nnSqunied
view of the valley. The barley and
alfalfa fields produce pleasing
picture.
NJ. w. Conkling, FL Centre S new
attorney, met with a slight accident
while moving his furniture into his
office. In some way desk fell and
hit him on the face and leg. He has
returned t. Los Angeles to lay M
for week.
Mr.. and Mrs. w. II. Weber an.
nounced that they arc pianning -
move from Imperial to FL Centre in
-br ,,Cor fufurD
Imperial Valley press., 1927-04-08
TEN YEARS AGO
Apri' 8. 1917

Mr.. and Mrs. Allen p. NHffcr. Mr.
ard Ms. Phil y. Swing and Miss
Annie Mae Swing motorcd to Cam
70. Miss Swing is returning soon to
her home in San Bernardino, after
visiting here for Il week.
Mrs. Rodney llcrmon and Mrs. J.
X. lIcrmon wcr" hostcsses at m
rlahorat" bridge party given at the
hcmc of the latter. Mrs. +. l.. Fu'-
'er won first prize, and Mrs How.
ard p. Mover. second.
Evening star., 1927-09-25
The Movie Jokester Weeps.

the story of "It" into screen-play
form
Here is the test for good COM
edy story" continues Corrig1n. IF
the story can be played straight and
makes a good drama in this manner,
then the chances are that it will stand
up as a funny But you must have
a real story to start with.
II believe the day of slapstick is
past. The future comedy will have to
be just as solidly built as a heavy
drama. To the audience, laugh is
just laugh: but to writer's and actors
it is the most delicately adjusted
climax. Authors spend a great deal
OF time in moving picture theaters,
1t is claimed, watching what pleases
the audiences. Why do they roar
at this simple thing, and why are
they cold to another? 1t is impossible
to be sure without testing.
IA chuckle is a great panacea for
the majority of ills. But for the per-
son who creates it, it involves much
toll, uncertainty and bitter disap-
pointment."
Evening star., 1927-09-25

COMEDIANS, clowns and Jokesmiths
~ all are supposed to have their
lives deluged with tears. But the
saddest lot of all, according to Lloyd
Corrigan, scenario writer, is that sof
the moving picture comedy writer.
Movie comedy, says Corrigan. is
battling.
The playwright can make his repu-
tation with brilliant dialogue" Cor
rigan pointed out. The novelist tells
his story with a smooth continuity
of words The circus clown simply
leans over and lets some one apply
the barrel stave. But in motion pic.
lures a bit of funny business has to
stand the test of the camera. Words
and situation mean nothing at all un-
less the characters constantly are do
ing something which is laughable
through the lens. A comedy suitable
for production in the films must con-
tain certain episodes or sequences
which embody movement Of character
and movement of story"
Corrigan should know what he is
talking about. He is responsible for
most Of the humor in Bebe Daniels
recent comedies, THE Campus Flirt. Z"
and Swim, Girl, SWIM" "Senorita. l"
He wrote the script for her forth
coming she's a Sheik." He also put
Evening star., 1927-09-25
No Theater Plans.

THE recent announcement from the
offices of the T. Arthur Smith
Concert Bureau, which announced
that Mr.. Smith had leased the Presi.
dent Theater for the Fall and Winter
season, has brought mary requests
for further information reg arding this
new project. AS Mr.. Smith Is stin
out of town, and as no official COM
munication has been received from
him regarding the President Theater
enterprise, it is assumed that the
awaited announcement will be made
upon his return to the city, early this
week.
For the past few months Mr.. Smith
has been in communication with Sam
Scribner of the Columbia Amusement
Co., with a view to completing nego'
tiations for the leasing of the Penn
sylvania avenue playhouse. Only last
week was Mr.. Smith able to definitely
announce that the deal had been
closed.
During the last 25 years Mr.. Smith
| has been actively identified with music
| life in Washington. Under his man
agement many new artists, who have
afterwards become world-famous. have
| been brought to the local concert
stage. Nine. Schumann-Heink, who
returns to Washington October 81,
was first brought to this city by Mr..
Smith. Supplementing this introduc'
| ton are, MatZenauer, Cortot, Anna
| Case. Leginska, Graveure, Rethburg,
| Zimbalist, Muszio and others.
Whether Mr.. Smith intends to use
| the President Theater to further his
| efforts in the field of music or for
| legitimate productions, is a matter OF
| conjecture. A statement made by
him some time ago, with reference to
the new project. indicated that II
was his intention to bring to Wash
| ington an unusual and artistic form
| of fine entertainment.
Evening star., 1927-09-25
THE circus has done it's part to sup
rIy actors to the films.

l.
Wallace Beery, Chester Conklin and
Ford Sterling are said to get together
on the Paramount lot every now and
then for a circus alumni meeting. All
of them know from professional ex-
perience what life Is like under the
big top.
Beery began by carrying water for
the elephants, after he ran away from
home in Kansas City when a boy.
Pretty soon he was chief groom of the
Ringing Brothers elephant herd, get
ting IS a week, but only $3.50 in cash
the rest being held until the end of
the season to insure his continuance
on the job. Pretty soon he was a
performer on the flying rings. Then
he quit to enter Henry w. Savage's
musical show. THE Prince of Pilsen,"
as a singer, and later entered movies
as one of Mack Sennett's funny cops.
There's nothing better than the cir
Gus to educate young performer in
show life and the bedrock facts Of
what an audience wants." Beery in
sists.
Chester Conklin had much the same
start as Beery. minus the elephants.
He ran away from his home in Oska-
loosa, Iowa. The next turn landed
him as a clown in Al. G. Barnes ami
NAL show, and there he remained for
Evening star., 1927-09-25
Ghosts of Pioneer Days.

of the board monuments have fallen
under the Winter SHOWS, there is one
shiny granite monument that seems
strangely out of place. 1t marks the
grave of a soldier who died at South
ern encampment during the World
War.
1t must have been a strange funeral
procession that wound it's way home
ward over the 30 miles of mountains
from the nearest railroad at Reno.
Yet it was the home of the dead
doughboy and they took him there.
On some of the graves there were
bottles where pathetic mourners
years ago had toiled up the hillside
with the scarcest thing in this part
of the world. water, to make few
desert flowers grow. And, strangely,
some of them still grow, white flowers
with center of gold.
1t was in this hillside cemetery that
Thomson came upon John s. Caine,
gray as his memories and still owner
of the forgotten mines.
Caine pointed out the little house
where Herbert Hoover. then mining
engineer, once lived with his brother,
Theodore, now an authority on mining
and metallurgy at Leland Stanford
UniveI sity.
Caine fingers on. hoping some dav
to interest capital in pumping out the
old mines, and a few other old miners
remain with him, picking out little
gold here and there among the old
mine dumps. He lives in the house
once tenanted by Clarence Mackay'S
mining father.
Another house came out Of the past
into the talk.
That was Mark Twain's place, "
said the man who remembers. He
went over the hills from there to
write a Million Pound Bank Note at
Mono Lake. and came back with more
stories in his head. stories he would
tell us at night when we pulled up
our chairs for a good laugh and a
smoke.
I'VE had some good men here in
those days-yes. sir. some pretty good
man ~
Evening star., 1927-09-25
Rare Generosity.

A DOLPHE MENJOU IN said to be
proving himself a rare type
Of picture star. Two actors, cast in
unimportant bits in his last picture,
are said to have rivaled Menjou him.
self In garnering the enthusiastic
praise of Manhattan critics.
In Hollywood this Is the one mex.
cusable offense. When "bit" player
steals a scene or two from the star.
his next acting Is done on another set.
But Menjou seems to harbor a joy
in developing new talent on his set.
Several players now featured owe
their first chance to him. 1t was
through his insistence that II. DAB
badie D'Arrast was elevated to a di-
rectorship.
And now two more players have
been given important roles and sub
stantial raises as a result of their
work in Service for Ladies'" One is
Lawrence Grant: the other Nickoli
Soussanin, who was on the screen but
minute or two as the waiter in the
Swiss hunting lodge, but who admit
tedly took the scene away from the
star.
Both are to have important roles in
Menjou's next picture, Ernest Vadja's
Evening star., 1927-09-25

THE Gorilla" mystery story. is
being filmed by First National. Alfred
Santell is directing.
Evening star., 1927-09-25

2ODIE. CALF, whose population
has numbered scant ~ since
1903. when its mines shut down after
,ieldIng more than $6O,O0O,OV0 worth
cf gold. had a short second blooming
-ecentlv as n desert oasis when Fred
thomson and his company of about
100 persons moved into The almost
deserted town and spent two weeks
shooting scenes for Jesse James.
Bodie. which is about 10 miles from
the Nevada line, had a population or
sbout 20. 900 between 1870 and 1874,
when II was one of the widest towns
n the West. But in 1908 one of the
companies struck an underground
liver and the majority of the mines
ere flooded. The mines closed. The
c.age lines from Carson city ana
Bishop stopped running and the popu-
'ation, facing starvation, moved out
en- maSse.
The new arrivals found things
pretty much as they were left. Dishes
we're still on the table in some of the
houses. where the beds. still covered
With sheets and blankets, had ac-
quired new coverings of dust and cob.
webs Of many years. In one house
The party peered in was piano.
Living about in the hall where the
odd Fellows used TO meet were the
remnants of books of the order.
nibbled to confetti by mice. The
hvmnals in the faded pews of the
Methodist Church had served better.
mavbe because of their covers, maybe
because of their inaccessibility from
the floor.
Evidences of a less righteous life
were found in the saloon where
ro,1lette wheel held the center of the
floor with yellowing chips still stacked
around the table. The ivory balls in
the pockets of the pool tables were
still bright and polished, but the green
covering had long since faded to a
mustard-like yellow.
Scales dangled on the counter OF
the grocery store. Beneath warped
roof of the town hall, fire engine
rusted. Bald of plumes, hearse
Evening star., 1927-09-25

"VAUDEVILLE Is the university
whose graduates today fill the
front ranks in musical comedy, the
drama and opera" declares Belle
Baker, successful vaudeville head
liner.
"And what Is more" continues
Miss Baker, "the wise stars more and
more return to the two.a-day between
runs Of their various productions, in
order to keep up that peculiar punch
and verve which is the trademark
of vaudeville.
"Of course. musical comedy gets
more Of our vaudeville favorites than
any other branch of the profession.
Vaudeville is to musical comedy what
stock is to the drama. The great
thing in vaudeville is to get over in
short order. The player has perhaps
90 minutes in which to establish con.
tact with his audience, get his laughs
and walk off.
Evening star., 1927-09-25
Vaudeville College.

"If he Is clever at all, the training
gives him a wonderful technique, en-
ables him to feel out his audience in.
stantly and land with telling force.
All of this is of inestimable value when
he gets into musical comedy or drama.
Vaudeville audiences are impatient.
The artist learns to hit the bull's-eye
every time and waste no time in eX'
PLANTATION. 1t is easy to pick out the
stars of musical comedy who have
this knack.
Take Fred Stone, Elsie Janis,
Irene Franklin, AL Jolson, Frank
Tinney, Florence Reed, George NJ,
Cohan, Gus Edwards. Doyle and
Dixon, the Duncan Sisters, Sawyer
and Santley-run down the list of any
Of the men and women who have
scored triumph on Broadway in
musical comedy and you will find
that they learned their methods in
the school of two-a.day, and frequent
ly return for postgraduate courses. "
Evening star., 1927-09-25
EARLE-"YeSterthOugIts."

Next weeks headline attraction at
the Earle Theater. beginning Sunday
afternoon, will be c. b. Maddox s
production of "Yesterthoughts." with
Reginald b. Merville, supported by
Thurston Lewis, Sally Spencer. Kent
N,ashburn, Lenore Brownlee, Ethel
Williams, Russell Orser and Charles
Dodson. This fanciful Offering is pre-
sented in three scenes representing
THE Present." "The Garden Path"
and 100 Years Ago" and was staged
by Lewis Hooper, with music arrang-
ed by NJ. L. Lake.
Other offerings will include Broad
way Whirl" with Jack Goldie and Ed
die Ross in IA Novel Song and Dance
Revue"
The photoplay attraction will be the
Warner Bros production of THE
Heart of Maryland" featuring Dolores
Costello,
Evening star., 1927-09-25
Coming Attractions
NATIONAI-"The Zoo"

The attraction for the second week
of the Nationals regular season, be-
ginning next Monday night, will be
Charles Dillingham's production, The
Zoo" new comedy by Michael Arlen
and Winchell Smith,
Mr. Arlen is credited with one out
standing American hit, THE Green
Hat" seen here last season, and Mr..
Smith has been responsible as an
author and producer of such successes
as "Lightnin',' Turn to the Right"
Via Wireless" and The Wisdom
Tooth"
The cast engaged for THE Zoo in
cludes Roland Young. remembered
here for his performance in The Last
OF Mrs. Cheyney"; Wallace Eddinger,
Jane Wood, Lucille Watson. Leila
Bennett and Philip Cunningham.
Evening star., 1927-09-25

The National Board of Review, Off
cial arbiter of art and excellence in
the films, has reported a new Ufa
production, "At the Grey House." to
be the finest example of beautiful and
stirring "stylization" and composition
yet seen. The board termed it grey
magic" commenting on its magnif1-
cent settings and atmosphere, true to
the German medieval theme of the
tale. The picture has created sen.
sation in Europe, but has not yet been
seen in this country.
Evening star., 1927-09-25

story of an Hungarian musician in
postwar Vienna. tentatively titled
! "Serenade.
Evening star., 1927-09-25
GAYETY-Lander Bros Revue.

Next weeks attraction at the Gay.
ETY. Theater will be the Lander Bros.
Revue, which features two comedians
Harry and Willie Lander.
Others In the cast are Irene Leary
Florence Kane. the Six jolly testers
Virginia Wheeler. Morlen and Mason
and chorus Of "a singing and dane
ing girls.
Evening star., 1927-09-25

Next weeks presentation at the
Strand Theater will be ''Fads and
Follies." a musical revue, with COM
pany of % entertainers. including 16
singing and dancing girls.
On the screen will be shown a new
Gotham production, entitled "Quaran-
tined Rivals"
Evening star., 1927-09-25
Circus and the Movies.

into Sennett comedies.
Sterling followed the John Robinson
Circus out of his home town of
La Crosse, Wis. He hun.; around the
elephants and took whacks from the
clowns. Soon he was featured as
Keno, the Boy Clown. Next he tried
"Uncle Toms Cabin" and East
Lynne" companies, and then got on
a show boat, playing up and down
the Mississippi River-and gradually
through tho legitimate stage to the
pictures.
Frank l.. Packard's story, "The
Devils Mantle" has been purchased
Evening star., 1927-09-25
KEITH'S-Beatrice Lille.

Beatrice Lille, w. K. star of Char
lots Revue, will top the bill at b. F.
Keith's Theater next week. She will
be heard in After Dinner Music" by
Noel Coward.
Amerikai Magyar hirlap = American Magyar journal. [volume] (Youngstown, Ohio) 1911-1942, 1927-04-21
"TTSZTEI.T F,S SZERETFTT
MAGYAR TESTVERilNK!

A. A. n
Amerikai Magyar hirlap = American Magyar journal. [volume] (Youngstown, Ohio) 1911-1942, 1927-04-21
MAGYAR SZULOK sZIvEs
FIGYELMEBE!
A lancaster foiskola Szechenvi
Egyesiiletenek felhivasa.

A lancasteri hires Franklin Is
Marshall kolltgiumban szamos
magyar diak tannl. Olyanok, aki-
ket sziileik kapzsisaga mem k6ny-
szeritett fIetiik bimb6zasaban a
gyar fiist0s munkajaba, vagy a
banya s0tft mflyfbc.
Olyan magyar sziil6k gyerme-
kei tanultak OFT, akik AIT akar-
jak,, hogy fiail tobbre vigyek,
mint apAik.
A lancastcri kollGginmiban, pczS
60. eleven magyar elct folyik. Ez
foiSkola az egyetlcn els6 oszta-
lyu Amerikaban, ahol magyar
nyelvii tanitasra Macy gondot for
ditanak. A kollegium magyar di-
akjai a Szechenyi Tarsasagba to-
m0riiltek. Ennek "The Szeche-
Amerikai Magyar hirlap = American Magyar journal. [volume] (Youngstown, Ohio) 1911-1942, 1927-04-21
Az EG LOVAGJAI'
Regeny--1rta:
- CsEH A.NDOR -
All rights reserved.
THE SKY KNIGHTS

nekem kis fiam..
Hogy kalapuamra hozok nelyed
aranyat.
Akkor egg kicsit mar fajt is ne
ken, hogy to mar tuRtad fam, hogy
mi az az arany.
Meglatja edesanyam, hogy most
tcle Swivel, esordultig hozom maid ha-
"a maganak, - es az apjara nezve XII
esesziti imaguknak AZ 6r6mot 6s a
boldogsagot.
Lazas kesziil6desok, csomagolas. Ro-
bertnek mennel ktizrlcbb huzott AZ in,
dulas napja, annal szorultabb lett a
szive. Az egyetemi thvollet mem volt
hlsonlitIhat6 ehhez Most ICY AZ elsa
kadas serpeny6jebcn, mintha leapadt
volna Macy lelkeScdeso, az almai
Szinte mem bhnta volna, ha valami koz
bcjon, hogy onhfbajdn kiviil meghiusul
M az ut. Term64szetcscn az uti izgal-
MAX hamar closzhattak czt n hangnla-
tot. Az uj bcnyomasok momikja feleb-
rcsztcttc Robertben az evek 6ta sznny-
nyad6 igazi 6nj6t fs cgyszcrrc izga-
tott, alkotni vagy6 ldzzal tervezett be
kapcsol6dni a csodas kiilvilag forgata-
gaba.
Lhetteljesen, .megindultan nezett a
szarazf0llrc, amikor M cur6pai partok
cl6sz0r fcltiintck a lhthataron. Mcsebe-
Ii, fantasztikus, szintc idcgen bolygon
va a16nak tint fcl kepzelcteben az owl
lag mindeg. Ugy neZctt tugboat kiko
| t6munk aSaira, elsD eur6pai cmbcrekrc,
akikct latott mintha valiant kiilon0s
tulvilagi ltnyek lcnntnck.
Felcsigazott aggyal, benyomasoktd1
l,imcriiltcn Grkezctt meg a kis delfran
ciaorszagi campw,S ahpl Girard apo kis
tabora cit es kiinl6tt, kiserletezett
irigykcdts n6lkiifi,, tcstvtri cgyet6rtds
| ben.
- Micl6tt beinenn&nf, finkhoz, j6j
JON velcm Monsieur Robert.
Igen uram.
Girard apo egy. kis tcmctohoz vezet
te Robcrtet, ami d kasttly m6gott tie
riilt el.
- El0bb azokhoz ho2om Ont, akil
lctctttk q szcrszamot mar.
Egy kisebb diada]iv alatt keliett be
mcnni kis ternet6hc, amire eek sza
wax voltak yesve: