Evening star. [volume] (Washington, D.C.) 1854-1972, 1927-07-21
i. S. RADIO MARKET.
STILL WIDE OPEN.
Survey Shows Sets Are Cen.
tered in PopuIous Areas.
One-Sixth Listens.

Where are most of the radio receiv-
ing sets in the United States? In the
most populous areas. naturally. the
proportion Of sets in relation to pop
uiation seems to be almost direct. as
indicated by statistics of distribution
by states compiled by the New York
Society for Electrical Development.
= The most populous states have most
Of the 6,s33,950 sets that, it Is esu-
mated. service some 20,000.0O0 listen
ers in this country; the least popu-
Ions states have the least number OF
sets. Per capita ownership is not
specified, but a recent survey by the
United States Department or Agrlcui'
ture would indicate that the city folk,
as a rule, use radio more than those
in rural communities.
Market Wide Open.
To the radio trade these figures and
facts are significant. The domestic
market, scarcely scratched, Is still
vide open, for only about one.fourth
OF the homes Of the country have
radio sets, and no more than one.
sixth of the population listens in. II
Is apparent, therefore, that factory
production in the many American
plants is in a fair way to continue at
a high pace to supply the balance OF
the homes and the people with tacll'
tiles for radio entertainment.
If the automobile may be consid-
cred such a necessity today that Off,
ciaI figures show there is one car to
every five persons in the United
Etates--or one to nearly every family
it is evident that radio can COM
mand as high, IL not a higher, place,
for a radio set palpably is more near
" within the reach OF the average
man than an automobile.
WRC along with so other prominent
radio stations in the United States Will
broadcast tonight a blow-by.blow de-
scription Of the Dempsey-Sharkey en-
counter direct from the ringside in the
Yankee Stadium in New York. The
fight is scheduled to start at about 8
O'Clock, Washington time, and at that
hour WRC will join in the extensive
chain, which, incidentally, equals the
record.breaking hook-up for the
Lindbergh welcome home celebration
June IL.
Graham McNamee and Phillips Car
lin, the National Broadcasting Co.'S
bout. McNamee viii give the blow.by-
blow account, while Carlin's assign
ment is to keep the audience enter.
tanned between rounds with descrip.
ton Of the crowd and incidental side.
lights.
The chief musical feature on WRC's
schedule Is a tabloid version of the
Gilbert & Sullivan operetta, THE Sor'
cerer," which will be sung by the Ma
tional Light Opera Co. The weekly
program of the CliQuot Club Eskimos.
the Kit Hour of Music featuring the
Bel Canto Trio, and dance music by
the LIE Paradis Band are the other at
fractions.
The outstanding event of local
origin which will find its way on the
wave lengths tonight through WMAL
is the reception and dinner in honor
Of Lieuts. Maitland and Hegenberger
the San Francisco Hawaii nonstop
flyers. The affair, given under the au
spices of the National Aeronautic AS
ISOLATION, is to take place at the May
flower Hotel. >r s**
The list Of speakers includes the
flyers, Of course, and Bkcretafy 1oi
the Navy Wilbur, Maj. Gen. Mason
M. Patrick, chief Of the Army All
Service. and District Commissioners
Proctor L. Dougherty. The music fol
the dinner win be provided by the
Army Band Symphony.
A concert by the Hawaiian Guitar
and Ukulele Club, banjo selections BY
Sophocles T. Papas and Raymond
Donohue, and q recital by Mary
Langley, soprano, are among the
other musical features.
Reception conditions reverted back
last night TO the unsatisfactory state
which prevailed most of last week
Signals responded reluctantly and
feebly. and static outbursts frequently
brokn their continuity. In fact. the
only out-of-town stations that could
be depended upon for loudspeaker re-
suits were those In the superpower