Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1927-12-01
I'm OUR
VALLEY
~lT WON'T BE- long now

at WON'T be long now"
Which is the word that has come
rem W at Detrsit where resides one
II. Henry Ford, who manufactures
automobiles.
Little By little the secret 10 com
ng cut.
One day there IL q little about
Ehis. another day q little about that
Today there's the main thing-the
Lpriee.
Public curiosity has been 80 great
that even the great press associa-
tions are carrying the revelations
cver their wires.
Which In q thing hitherto unhsard
Of.
Mr.. Ford IN spending $4,000, 900
or moro in advertising his new car.
There's q suggestion for the mer-
chant of any town who contends he
does not advertise because every
body knows him and knows what
he has.
Certainly he nor his goods 10 as
well known 70 everybody rs Mr..
Ford's cars.
CANE on SCHEDULE.
That norther forecast for the
Flower Rio Grande Valley.
But not so cold at that.
Good football weather. Splendid.
Thoss Brownsville and McAllen boys
playing at McAllen today can use all
the steam they can generate.
Also the Edinburg Junior College
sshreveport Centenary game at Har-
81 lingen-
And the outlook continues good as
70 weather for the Palestine
Brownsville game on Friday.
GENERAL ". W. Atterbury. pres
ldent Of the Pennsylvania Lines, is
enthusiastic about Texas generally
and the Lower Rio Grande Valley in
particular.
y His comments are going the
rounds Of the press. A statement
which he made in Texas recently ap-
peared in the Nashville Banner. u
follows:
Texas IS the most amazing
state. Amazing and marvellous.
wonder IL the people of Texas real
ire just what they have there, the
rotsntialifies of their commonwealth
and the problems they have to faee'
"On this trip have seen consId-
erable OF Texas, and everything has
intensely interested me. ] was struck
Nv what ! raw in the Rio Crande
Valley country. You are producing
truck and citrus fruit in important
quantities now and the production
will increase rapidly. How are you
going 20 market it. and where How
are you going 20 handle all this pro-
duce without loss,
"a sLET ME MAKE just this sugges-
F tion. Perhaps il will see selfish
but n isn't. Fifty per cent Of the
pouuIation of the United States i
served by the Pennsylvania lines
These people want what Texas pro-
duces, and the Pennsylvania lines
can transport IL 10 them. We are
looking ahead and have forseen just
.his very thing. An illustration OF
this is fount n the fact that the
system Is spending $20.OoO,OOO foI
truck warehouses, one OF these be-
ing located In Philadelphia. These
can be utilized 20 great advantage IN
handling your vegetables and fruit
Remember. the marketing problem
Fs aftcn more important than the
production problem.
"The Southwest rs the one section
~ the country that Is due for the
Nereatest development Is an assured
k.aet. and we as = rsiIroad desire 10
he Of service IN aiding the South
west IN any way possible. Thus VIC
have spcnt $4,000 900 doubling our
tracks out ef 81. Louis, we already
have double track out of Louisville
a,d within short time this kind
of Improvement will be completed
out Of Cincinnati"
IN CONSIDERING the valleys
TRANSPORTATION problems. IL must he
remembered that. in addition TO the
h,ry high class systems now serv-
: Er the Valley. there must be equal
r. high class connecting lines.
Missouri Pacific mas its rightly or
HwNnlEed connexions. 80 h@H e"N
Eouthern Pacific.
Retween these two railroads and
their connecting lines, the Valley
seems 20 be well fixed in the mat
Ter cf rail transportation.
RAIL RATES are q puzzle 70 the
t.vmmn. For years The Herald
hourht its newsprint on the Atlantic
eoaxt. coming from northern Maine
and from Quebec, in Canada.
The rate was Sc cents a hundred
Ahe paper coming by water from
sw York 70 Galveston.
Now The Herald has crossed Can
nsa. over 10 British Columbia, for
- supply. The rate y 70 cents a
hundred, and the haul i all-rail, ex-
cent for q short river haul from the
mill 10 Vancouver.
And the rate from the same
.ouree 70 Amarillo is the same as
q il 10 Brownsville, although the