davidaulloa/AmericanStories huggingface dataset:
The Pleasantville press. (Pleasantville, N.J.) 1912-1929, 1927-09-27
Proper Balance
Need For Rooms
Strive for Happy Medium
Between Gay and Quiet
Tones

Balance Is a feature of soothing
rooms. There is a mistaken idea
that to be soothing a room must
be monotonous. Dull gray walls,
neutral green curtains and up
h%olstery, pastel colored lights-in
SO many peoples minds these mean
harmony. But to the enlightened
soul it means monotony. The real
reason for the satisfying room is
balance, both in line and color.
In many rooms we have a particu.
larly pleasing balance. The panels
are even and rather narrow be-
cause the room is low ceilinged and
needs the added height which is
obtained through the perpendicu-
lar lines. The rectangular shape
of the panels is repeated in the
~lattice-like lines in the wallpaper,
but they are broken at regular
intervals by charming baskets of
bright-colored flowers. The paper
is formal enough, but of such
bright and happy colors that the
whole room is built around it. The
simple straight-lined furniture and
the obvious lines in the large
boards of the floor carry the rec
tangular effect into the furnishings
as well as the walls.
The room must not look like a
futuristic drawing. The decorator
will add a round table. roll cushions
at the end of the couch and above
the desk an oval mirror. These
definite circles make our balance
pleasing.
The problem of balance in color
has also been solved. The corn
colored base of the wallpaper may
be offset by a preponderance OF
soft green in the upholstery and
rugs. But the room could still be
weak if we did not add to these
base colors some bright blue and
orange. There is balance between
these exciting bright colors and
the soothing background colors as
we'll as in the clever use of design.
In the study of a well-balaneed
room it can be readily seen why
leading decorators are turning
from cold. ~unfeeling walls and
recommending so strongly the use
of color and design.
The Pleasantville press. (Pleasantville, N.J.) 1912-1929, 1927-09-27

Atlantic City is getting a lot OF
the weather now it should have
had in August. The days now are
clear. warm and altogether delight
full.
Hotel men report the fall usi-
ness as excellent. Most of the big
houses have been comfortably
filled since the close Of the pageant
and their owners say that they
have heavy bookings extending well
into November.
Atlantic City is famed for It's
beautiful autumns, and this year is
seemingly no exception to the rule,
despite the fact that all through
August the weather was cold ana
dreary. As a result of the clear,
warm days men have been reluct
ant to shed straw hats, and many
persons are still taking their daily
The Pleasantville press. (Pleasantville, N.J.) 1912-1929, 1927-09-27
Protest Pageant
Obstruction
Point Is Made That Pageant
Is For Benefit of the
Whole City

A protest that the use of the
Boardwalk for the annual pageant
is against the easement deed has
provoked lively discussion.
Judge John J. White, represent
ing the owners of the Marlborough
Blenheim Hotel, In a communi-
cation to the Mayor and City Com
missioners demanded that the
authorities take immediate action
to prevent the construction OF
seats, court of honor and ticket
booths along the Boardwalk. Court
action was threatened unless the
commission takes a stand in the
appeal.
While admitting the claim of
Judge White. Commissioner Head
ley asks who will be responsible
for obstructing the success of the
pageant. He asserted that any
Boardwalk owner who signed away
the strip for the Boardwalk right
has the same right, but that the
sale of seats has been carried on
for several years without any pro-
test. He said it has been with the
unwritten and common consent OF
the property owners, the pageant
being held to benefit the whole
city.
When the new $40, 200, 900 con-
vention hall is completed, the show
will be handled differently, it was
said, because the building will be
able to accommodate 10000 persons
for the big events.
The Pleasantville press. (Pleasantville, N.J.) 1912-1929, 1927-09-27
More Money
Fresh Optimism
In Operations
Financial Situation Reported
Easier With Corresponding
Increased Activities
INTEREST LOCAL AND
OUT OF TOWN INVESTORS
Influx of Ready Funds Has
Contributed to Improved
Situation - West Atlantic
City Development Highly
Favored

There is renewed optimism every
where in real estate circles. Espec.
tally is this true of West Atlantic
| City, a high class suburb which has
not seen any let up in development
work at any time.
1t is the consensus of opinion
that developments and sub-divis-
ions are stronger and more stable
than for some time past. Increased
interest is being shown by both
local and out-of-town' investors in
the various suburban tracts in and
about Atlantic City, according to
reports received. Enough deals
have been made to anticipate an
increased demand for the fall sea.
son. In developments where build
ing activities are being pushed,
developers state that the demand
is good, and point out many people
are continually on the lookout for
moderate-priced homes in many
sections of the off-shore territory.
One well-informed broker, who
has been in business for many
years, declared that local people
owning real estate have had a
chance to readjust themselves and
have succeeded in placing their
affairs in such shape that they can
now buy more property. Others who
formerly were tied up with real
estate have sold part of their hold
ings. which has resulted in a gen
eral easing up in the situation, he
explains. He also says general bust
ness conditions this season have
been consistently good, which is
bound to react f%avorably on the
individual investor or Spectator
who makes a practice of trading
in the fall market.
1t was brought out by another
prominent real estate man that
during recent months property
ownersshave been able to obtain
mortgage money and so refinance
themselves for from three to five
years, which fact has put the
market in a better condition than
it has been for some months. He
stated that out-of-town finance
and insurance companies that he
knew of had placed nearly $4,000
900 in local mortgages during the
summer months. This influx of
ready funds has materially eased
I'D the local real estate situation.
The Pleasantville press. (Pleasantville, N.J.) 1912-1929, 1927-09-27
Good Fall Business Brings
Joy To Atlantic City Hotel Men
Most of the Big Houses Have Been Comfortably Filled Since
Close of Pageant-Bookings Run Well
Into November

dip in the pecan. After this week
more lifeguards will be taken from
the beach, but it will be some time
before all the guards quit the
strand, especially if the present
brand of weather continues. Nearly
every beach in Atlantic City, Vent
nor and Margate still has its quota
of daily bathers and they report
the water fine.
All last week the temperature of
the surf remained in the vicinity
of 20. Instead of a majority of
bathers taking sun baths, however,
medicine balls were passed around,
groups are taking brisk walks along
the strand and the hard sand is
checkerboarded with hand tennis
courts. No thought has yet been
given to pony riding along the
beach.
The Pleasantville press. (Pleasantville, N.J.) 1912-1929, 1927-09-27

Apartment Building Will
Occupy Site 200 By 500 Feet
To Contain ga Apartments, Each With Unique Features and
Having Three Rooms and ~Bath-Privacy Insured
To Be Completed Before Spring

Benjamin R. Fox, the man who built West Atlantic City,
is having plans and specifications prepared for an apartment
building to contain "a apartments.
The building will occupy an entire block 200 feet by 500
feet. Each apartment will have unique features and con-
sst of three rooms and bath. Each will have the privacy of
a separate home, private garage, etc.
1t is planned to rent each apartment unfinished at $45
to $50 per month. Some apartments will be furnished and
rent from $40 to SIS a month more.
1t is expected that the construction of these apartments
will be started during the next few months and they will be
completed before spring.
The Pleasantville press. (Pleasantville, N.J.) 1912-1929, 1927-09-27
NEW PROJECTS
Fortesque Hotel and Seashore Y
w. c. A. Building Proposed.

Among the new South Jersey
construction projects are a $780,
900 hotel for Fortesque and a five
story and basement building for
Atlantic City. Plans for the former
are being prepared by Edwards
.and Green, of Camden. The build
ing will be four stories and roof, oil
brick, steel and concrete construc'
ton, and will have n hundred
rooms. The Atlantic City building
will be erected for the Young
Women's Christian Association
from plans by j. Vaughan Mathis
seashore architect. This improve
ment will be constructed of brick
cut stone, limestone, concrete and
steel.
The Pleasantville press. (Pleasantville, N.J.) 1912-1929, 1927-09-27
COlOrS Have
Beneficial
Influence
Their Use in Materials In
West Atlantic City Is
Good and Modern
CURATIVE VALUES
NOW
Color Affects Not Only The
Psychology, But the Sys-
tenn of Those Who View 1t

There is a very good and modern
reason for the s of colors
In materials used in buildins
homes in West Atlantic City. Not
only do the colors afford variety,
contrast and distinction. but they
also have the same effect upon
one as various lights have. Curative
values of certain colors in the
treatment of many physical and
mental ailments are recognized by
scientists, among them DIR. J. Did
son Hessey. noted English
physician, who is making careful
analysis in the field of color treat
ment of houses and buildings and
their effects upon people.
1t is quite logical to suppose
that the results of DR.. Hessey's
findings as to the effects of colors
on the human system, will not be
confined entirely to methods of
healing. We may soon find that the
proper use of color in city-building
will decrease the number of cases
requiring the remedial use of color
and other curatives.
Modern building materials, such
as terra Gotta, afford wide range
to the architect. in the selection
Of colors. Before long he will have
accurate information at his com
mand to show how each color
affects not only the psychology,
but the physical system of the
person who views it, or who
comes into contact With light re-
Elected from its surface.
Thus far, DR.. Hessey's demon
STATIONS indicate that blue. green
and orange have the most power
full influences. Blue is used to re-
duce inflammatory conditions.
Green soothes the nerves and
lowers the blood pressure. Orange
and red stimulate the nervous
system. Yellow is a mental stimu-
liant.
Some of these colors. DR.. Hessey
claims. effect the individual not
only through the vision, but by
direct contact with the body.
At n time red light was used
in the treatment of smallpox.
More recently violet rays and
X-rays have come into wide use by
the medical profession. Naturally
the concentration of light for
curative purposes gives a more
powerful and a speedier effect
than the reflection from a terra
Gotta faced building. But the I'm
portance of the latter is not to be
ignored. A single Whit of fresh
air plays a vital part in the main
tenance of health.
1t is also possible that the
human race was evolved in certain
surroundings. containing certain
| color combinations. Forests, lakes.
skies. sunsets, fields, all have
their distinctive eolorings. These
are supplanted or hidden from
view by a~rticifial structures in the
city. We have learned that where
fresh air is shut off. 1t must De
supplied by mechanical ventilation
if health Is to be preserved. II Is
not unlikely that we shall also
The Pleasantville press. (Pleasantville, N.J.) 1912-1929, 1927-09-27
CALL FOR ACTION
ON CONVENTION HALL

Realtors Urge Mayor and Commits
sion To Speed UP Work.
At the first meeting of the Allan
tic City Real Estate Board since
the opening of summer. A letter
was read from the Master Car
Builders, in which it was stated
there is a possibility of their 1928
convention going to some other
city. due to the delay in the COM
pletion of the new convention hall
here. A resolution was unanimously
passed calling upon the Mayor and
City Commissioners to speed up
the work, so that the hall would
be sufficiently completed to enable
the car builders to use it next june
as originally planned.
The Pleasantville press. (Pleasantville, N.J.) 1912-1929, 1927-09-27
CONSIDER
National Convention OF Realtors
Possible.

The National Association of Real
Estate Boards has been invited to
hold It's next convention In Atlantic
City, and the Invitation has been
very f~avorahly received. The matter
will not be definitely decided BY the
board Of directors until a later date.
The New Jersey State Association
Of Real Estate Boards II backing
the invitation.
The Pleasantville press. (Pleasantville, N.J.) 1912-1929, 1927-09-27
West Atlantic
City Is Real
Estate Yukon
Unprecedented Prices Predict
ed For Property
Holders
ON EVE OF
GREATEST BOOM
Opening of Million Dollar
Bridge-Hotel and Apart
ment Houses - Improve
ments Nearly Complete

West Atlantic City is on the eve
of the greatest real estate boom
in history.
The beginning and the end of the
greatest engineering feat in South
ern New Jersey will be witnessed
within a few weeks, and will be
officially observed in the near
future. This feat will write New
Jersey real estate history in bold,
capital letters.
The West Atlantic City-Albany
boulevard Bridge will be open to
traffic in a few weeks. One million
dollars worth of iron and steel
will be thrown open to the public
to connect West Atlantic City with
the Worlds Greatest Playground.
1t will shorten the distance between
the Mainland and the shore by
sever minutes.
The new $15O,00O hotel and
apartment house scheduled for
West Atlantic City will break
ground in October.
Both mean millions of dollars in
enhanced real estate values, and
thousands of new residents for the
west side of the inside thorough
fare. /.
And yet this is but a start of the
network of communication arteries
that will eventually connect West
Atlantic City with the world. 1t
takes no vision to see the West
Atlantic City of the future.
1t takes no vision to see the
former green meadows now lined
with imposing mansions from
Pleasantville to Atlantic City.
1t takes no vision to see the vast
crusade of homeseekers who will
descend upon West Atlantic City
and make use of it's broad streets
and enjoy it's beautiful lawns.
From Lyons Court on the West
to the furthermost Eastern boule-
ward, property values will feel the
new life blood which will begin to
flow when this new artery Is
opened up.
Wise developers and builders
know that West Atlantic City is
the latent Yukon, the golconda, of
real estate. They know that they
are on the I've of the greatest
strike" in real estate history.
:. Realtors whose eyes have here
tofone been turned towards the
north and east are now looking to
the west, to West Atlantic City.
The advanced guard is already on
the job. Large home developments
are already under way. Hundreds
of homes have been built, hundreds
more are on the way. Hotels,
stores, apartment houses, recre-
alton places, all are scheduled and
will be begun at once. Now that
sidewalk and street improvements
are nearing completion. the larger
>work of developing will be under
taken.
These are but puny efforts, how
ever; mere ripples compared to
the mighty tidal wave of enhanced
property values and development
which is sweeping West Atlantic
City.
If you are a home seeker,
developer, builder or are looking
for investment futures, give West
Atlantic City a thought today.
--&.@-
The Pleasantville press. (Pleasantville, N.J.) 1912-1929, 1927-09-27
PLANS FOR NEW STRUCTURES
Include Dwelling And One Story
Brick Buildings.

Plans and specifications are be-
ing completed by Charles H,
Adams. for the erection of a two
story and one-half dwelling on
Wissahickon avenue, between
Atlantic avenue and the beach, for
Joseph j. Gillen.
Mr.. Adams also has plans out
for bids for the erection of a one.
story brick building at the south
west corner of Arctic and
Kentucky avenues. for Julian Hill
man and Charles Wagenheim. The
old dwelling on the site will be
demolished and the new structure
erected which will contain five
stores The size of the lot is n
feet by SIS feet.
The Pleasantville press. (Pleasantville, N.J.) 1912-1929, 1927-09-27

learn that health requires the pres
ence of certain colors-
1t is also possible that the
architect will go even further and
will use colors to serve the special
interests of commerce. Activity
may be stimulated. or nervousness
and unrest soothed. by the wise
use of colors.
The Pleasantville press. (Pleasantville, N.J.) 1912-1929, 1927-09-27
FESTIVAL CHOIR
viii Repeat Its Operate Program
Tomorrow Night.

Tomorrow Night.
The Atlantic City Festival Choir
under the direction of City Organist
Arthur Scott Brooks, will repeat its
operate programme tomorrow night
that was such a success on the Steer
Pier last July when Creatore's Band
accompanied the singers. Besides
Greek choruses and the SOLDIERS
Chorus" from Faust, the choir will
sing the "Inflammatus" from Ros-
sini's "Stabat Mater" AS soloists
will appear Ethel Dobson, Frances
Gruhler, Florence Allen, Rosa
Weintrob. Umberto Sachetti and
L. Powell Evans.
The Washington times., 1927-07-23

The petitioner, DR.. Yetta p. Cres.
koff. is the wife of Jacob j. Ores
koff. They were married last
December 26.
The Washington times., 1927-07-23
Bible Found in Woods
Leads to Arrest of Two

BRADENVILLE, KY, July ga
pocket Bible led to the arrest of two
brothers, Leroy and James Hill, in
their home here on charges Of point.
ing firearms and resisting arrest.
Police. securing the woods, found
the Bible, with Leroy Hills name and
address written in it. They hurried
home and arrested the pair. Addi-
tional charges will be filed. police ex
pect.
The Washington times., 1927-07-23

! win be repaired is the Vatican Ii.
brary.
The bulls are among SPANS rich.
est church treasures. All are papaI
communications to Spanish mon.
archs and archblshops.
The Washington times., 1927-07-23

sity of Pennsylvania Medical School.
Mrs. Creskoff says she has been
known among her professional as,
sociates and acquintances by her
maiden name, Yetta r. Deitch.
Her petition was listed for hear
ing on October z, by Judge Tau
lane, sitting In the summer court.
The Washington times., 1927-07-23
Jail Seven Years Idle
Sold for Chicken Coon

BUNKER HILL. Ind, July %
Not having prisoner in the town
Jail here for seven years, the town
board has disposed of it to Glen
Overmeyer. a farmer, who paid
$3.50 for 1t and will use it for
| chicken coon.
The Washington times., 1927-07-23
10 Ancient PapaI Bulls
At Liberty for Repair

ROME, July 23.-Ten papal bulls.
ranging in age from eight to ten CEN
turtles, have been taken TO the Vati-
can from Barcelona under the per-
sonal care of high prelate. They
The Washington times., 1927-07-23
10 MELTED IN. ORE

CALCUTTA. July 2s.-The bodies
of 10 worlzmen buried by molten
ore at Jamshedpur were totally
destroyed.
The Washington times., 1927-07-23

Since marriage and from the
time she began practicing after
being graduated from the Univer-
The Washington times., 1927-07-23
Woman NJ D. Would
Keep Maiden Name

PHILADELPHIA, July pa young physician
with her husbands consent applied Common Pleas
Court for legal permission to her maiden
The Washington times., 1927-07-23
Find Old Wedding Ring
In Stomach of Salmon

OAKLAND, Calf, July "a
symbol of a romance of the days Of
dons and senoritas at old Monterey
was believed found here when r. NJ.
Marcoux, fish dealer. opened sill
yer side salmon and found a gold
wedding ring.
Embossed with a bead-like de-
sign, but without monOgrams, the
ring was said to be more than 100
years old. 1t he'd been crudely
welded, at a break with silver.
Vashon Island news-record. [volume] (Vashon, Wash.) 1919-1954, 1927-11-04

.ment.
i am willing and ready 10 vote
to acquire any additional property
not owned by KING COUNT h
make nm the rea1ired acreaae TAX
nr ate IN Kirg county FAR the
same. tie title ia remain in tia
county rs security for county
funds invested. and If. is practically
settled thar Tia pFoparfy win h
provided hmds are legal
nd thew can be so,d. But bef5re
4 vote emergency funds for devel-
opme the field. aians must be an
proved with sanerVision If com
srmetion safis etariig arranped.
if the board cannot come d
.au agreement IA DEVELOPMENT
VIII agrge to tbg isasino al the on.
tir rield 10 tina rtv for & pominal
um or one dollar per ve1r Win
.the andersfanaia ba II. nv
deyelop it rs i annort M H. avn
expense. ACCORDING 10 lis ANN IDEAS
and assume FUN rsspopsikiEty for
SIS development opeeation and
maiptaiDanee 4he citr I ratain m
ecalpts derived from 95eratips
the mort. Or Iwoufd IL wiIling Il
eoBsidar n-ranoeaIs f,,or, :,
Vashon Island news-record. [volume] (Vashon, Wash.) 1919-1954, 1927-11-04

Mr.. Martindale was a Tacoma
visitor Wednesday.
The teacbers at Maurv. Miss
Ramqnist and Mss Larsen gave IA
Hailowe IN party for the school
children, Friday afternoon al the
school house All Of the children
thoroughly enjoyed it.
Don't forget about the box to
be packed fer the Washington
CiiIdren3s Home, Friday, Nov. II
at 4Iaury Hall. Donations of
clothing viii be appreciated. A
program win accompany the pack
ing of the box.
. ?
The P. 7. A. meeting Thursday
night proved quite a success with
its discussion on questions taken
from the question box. Better
come out next time aud see for
yourself.
Mrs. George Carly spent the
week end visiting her daughter
gnd friends in Seattle.
OF interest to all of us comes
the news Of the sale of the old
Mattson's waterfront home. The
latter is to be used for a hotel and
summer resort, and the home OH
the hill is TO be occupied next
month.
To raise funds for the orthoped-
il Hospital work. the Maury mem
her of the society VIII have a card
party at Mrs. E. II. Miller's home
next week.
Vashon Island news-record. [volume] (Vashon, Wash.) 1919-1954, 1927-11-04
The PATRIOTS PLEDGE
THE AIRPORT

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3's ~ 'nM 10y ar porue CON,
luyI'' pul ! pei'eVe we should
KY .u S'oHs S.'e' sane business
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Vashon Island news-record. [volume] (Vashon, Wash.) 1919-1954, 1927-11-04


the same together with estimated
revenues ana annual overhead, eX-
pense OF operation AID maintain
anee-
In the ultimate expenditure of
d large sun of public money IN IN
airport TOO great care cauaot BE
taken, and to ger The right start is
vital. The construction Of snell
a terminal IS new and foreign 10
any activities Of our board. I
therefore feel il my plain duty as
a public official entrusted with Che
expenditure Of taxpayers money
to insist;
list Upon n selected aviation
committee of FLYERS nromoters ~
aviation ENGINEERS TO met odvisorv
ID the board and serve Witbont
nav eycsptine th ecemnepsafiop
wbieb comes from rcndering i
great public service
o,d H.
.noa9 oan.,,l+ro
oo.
IA M. n,,,o,.na.
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49, ~ ..n
"on,rIa4. s. N.Y. r.,