Evening star. [volume] (Washington, D.C.) 1854-1972, 1927-01-30
AUTO SHOW HERE
A MASS OF COLOR
Seventh Annual Exhibition
Most Vivid Pageant of Its
Kind in City's History.
BY WILLIAM UIJ.MAN,
Automobile Editor of The Star.

!
Picturing the automobile industry
in its every detail from the smallest
accessory to the largest passenger
| car, the National Capitals seventh
annual automobile show, the most
wildly colorful pageant of its kind
ever held in the city opened last
night at the Washington Auditorium.
Color, a mass of flaming yet hsr.-
| monious shade. is an outstanding
| characteristic of the exposition that
| Introduces the latest models and
makes of automobile to the Capital.
The first color to strike the eye is
that apparent in the finish of the
ears on display. New shades are APP
| parent on all sides,x from the motor
| car that retails for $500 to those that
cost the buyer $1,000.
Background Is Artistic.
In addition, an artistic background
enha nCes the beauty of tint and tone
seen in the automotive display. A
decorative scheme involving a har-
| monization Of various shades of green
is employed this year to transform
| the Auditorium into a giga ntic stage
upon which the automobile Is ex.
hibited.
In the matter of size and texture
last nights automobile show audi
ence served to prove once again that
the automobile knows no class dis
tinction. Doctor, merchant, clerk,
lawyer, typist. truck driver, delivery
boy. dowager and debutante-all were
ttrn
industry ever has produced.
There is no questioning the COM
pleteness of the display. which will
he open to the public daily all this
week from 2 to 1890 pm. One hun
dred and twenty-five models. appear
ing under "a different name plates
| and involving every conceivable body
style, engineering principle and color
combination, are on exhibition.
Accessory displays include not only
those devices and appurtenances that
contribute to the Improvement of the
car itself, but also insurance, motor
club service and garaging.
A working model Of new garage
is one of the interesting sideline dis
plays. The show visitor may see ex-
actly how cars are to be stored on
each of the 10 floors of the new
The model is built in sections to give
| clear view of all the working parts
of the garage.
New Cars Come First.
While the accessory displays did not
suffer from lack of patronage last
night, 1t was evident that the chief
concern Of the majority OF the throng
| that crowded into the Auditorium was
| the new car, presented I'm a multi
| plicity OF models that exceeded any.
| thing OF it's kind in the past. This
effort to reach every single taste with
| the desirable model Is one of the
! most significant of the industry's
movements today and It's effects were
| quite obvious last night.
Motor enthusiasts had been fore
warned that the 1927 automobile
! represented progress that was not so
| visible as In otner days. Hidden inno-
vations, modification and the addition
Of an efficiency device here and there,
| together with slight revision of design,
make the new car. they had been told.
AS result, the products on the two
floors of the Auditorium probably were
more closely scrutiniZed than ever be.
fore Body design. color and fitness
came In for the usual amount OF in
directed toward those mechanical ad-
dtions and engineering changes that
have contributed so much to the pres
ent progress of the automobile
GETAWAY chassis. which reveal the
wide use of rubber in the engineers
successful effort to reduce car noises,
showed also the greater rigidity and
strength of frame and the simplicity
that have been built into the 1927 car.
Fights" Draw Attention.
Drawing a great deal of attention
from show visitors were the new
eight cylinder cars, the light "in-line"
Fights that have become a trend In
the industry during the current year.
There were new skies, rejecting the
influence of European design, on the
floor and these, too. came In for thor
ough inspection. There was no dearth
of interest for any of the exhibits,
however, whether or not they repre-
scented radical departures from the
previous products under the same
name plate.
A hasty glance at the cars assem-
bled In the Auditorium will convince
one that the current display is the
| most comprehensive ever held in the
Nations Capital.
ington motorist In the matter of cars,
accessories or in any other form is
missing in the 1927 show" says
| Rudolph Jose, chairman of the show
committee of the Washington Auto
| motive Trade Association. "A major
| ity of the surprises that were ushered
| In during the New York show are here
| for inspection and every thing that
| is new in design, color or principle is
evident among the vast number of
| exhibits"
Plenty of Space.
| One of the features of the present
exposition that Is expected to meet
with wide favor Is the Encouragement
| of exhibit space to permit the easy
| flow Of traffic" on both floors where
cars are on display. The committee
| in charge OF the show made an espe-
cial effort to make 1t possible for every
one to see each exhibit with q mini
mum expenditure Of energy and 1t has
| been singularly successful
| AS result, one will find either
dallying over the individual exhibits
or rushing through the exhibition n
more comfortable process than ever
| before.
Those on the show committee in
addition to Mr.. Jose are J. A. Dugan.
Spencer B. Curry, r. w. Semmes and
Frank p. Stewart.
|