The Bismarck tribune. [volume] (Bismarck, N.D.) 1916-current, 1927-06-21
EVERYONE CASNED IN ON tnVBbERGH =
r. EROEM EXCEPT THE HERO HIMSELF
Postoffice Department and
War Department Stretch
Point to Increase Revenue
and Recruiting - Business
Folk Make Money Out Of
Youthful Flyer
(BY RODNEY DUTCHER)

Washington, d. G., June d.
(NEA)-No one, desires to mingle q
sour note with the echo of Lind
bergh's reception here, but unless
Congress has prohibited it in special
session overnight, it is no crime to
chronicle the interesting and the
amusing.
Young Mr.. Lindbergh had failed
to capitalize OF commercialize his
great feat, but as hep stepped onto
American soil he found that he was
almost as lonely in this respect as
when he flew to Paris. +.
The fact that the P0stoffice De-
partment and the War Department
stretched a point to increase revenues
and recruiting respectively Is nothing
to become indignant about, but Lind
bcrgh's own attitude toward personal
gcin is in contrast. Everyone had
something to gain but him.
Army's Plan Failed
1t was interesting, to note that
the army's plan to dress Lindy up
in an army uniform for the reception
and edal-pinning floppcd complete
". no. logical explanation being
available except that Indy turned
down fatty those who would have
posed him as military man. The
young fellows father was no militar-
list and neither is Lindbcrgh, despite
brief bitches with the officers train
ing corps and the national guard, but
the army had pasted his picture on
every recruiting poster in the country
and claimed full credit. ia
It was officially estimated that
Post0ffice receipts from the new
Lindbergh airmail stamps would
reach into millions from collectors
and others. One of the funnies,
things about this angle is that Post.
master General New and his subor.
dinates were grievously disappointed
by Lindy's failure to carry any air
mail on the trip across. But now
they have blossomcd out with q dia.
gram of the New York Paris flight
on the stamp and the Inscription
"Lindbergh Air Mail!" Meanwhile
everyone in America was asked t.
write airmail letters to Lindbcrgh.
POstOffice Claims Him
Before Lindbergh's flight, con
tract airmail flyers such as he were
looked down upon by the govern
ment service as among the lowel
! species of animals. One federal air
mail pilot advises your correspond
cnt that the company employing
Lindbergh had far from the hes
reputation among the contract com
panies. But all this was forgotten
as the Postofficc dashed to the fore
front to claim Lindy as it's very owr
and to capitalize him for all he wa
worth.
i The story Of how ,Lindbergh'
father was bludgconed politically b!
the reactionary leaders has severa
times been told. They descended t,
such tricks as calling him "von Lind
enberg" and assailed his patriotism
Yet all such. reactionarics crashe,
into the grand rush to give youn.
Lindbergh the glad hand. The lis
of such mem prominent in the re
ccption, who wouldn't have spoken
to Lindbcrgh's admirable father
was rather long. What young Lind
bergh thought of all this would b
interesting to know. Sons often be
come more progressive than thei
fathers, but never more conservative
Merchants Make Money
When Lindbergh arrived, less tina,
half of the modest $4,000 fund which
Washington decided to raise for tn,
| occasion had been collected. But tn,
$4,000 to 100000 visitors here o,
Lindbcrgh day found that bushes.
folk of the capital had apparentl,
undertaken to raise a hundred times
las much from both tourists and ma
tives. Virtually every salablc com
modify has borne the name Of Lind
bergh all week long.
Clothiers, telegraph companies
railroads, hotels. jewellers, hot do,
restaurants, automobile statesmen
these and many more made none!
out of the youth who himself hat
refused to commerciallze his hero
ism.