Evening star., 1927-10-07
SPORTS ARE BOON
+. TO RADIO DEALERS
MorId Series and Foot Ball
! Broadcasts Prove Popular
With Fans.

Foot ball and the world series, far
more than the recent championship
rrize fights, are being hailed as boon
20 the radio industry. Sporting events
rIay a more important part in the
turnover of radio sets and parts than
is at first apparent. and this autumn
trade is expected TO be the largest In
history.
Chain station hook ups by both of
tho networks, the National and Co.
Iumhia. have been established for the
world series games. and both likewise
Are making ambitious plans for
hroadcasting the leading foot ball
Games. Moreover, local stations
tvervwhere that are not linked to
q network are reading the teiegraphea
base ball reports into their micro
phones. and in every section of the
country stations are lining up remote
controls for the broadcasting OF TINS
keason's foot ball games of particular
interest to their respective service
ranges. ~, tho
local dealers, and the manufacturers
Are informing them by bulletin not 10
lose sight of their opportunities: Inc
Eealers are being advised to take al
ing given the great sporting events
10 advertise their wares. Few com
munities have as many as half their
homes equipped with radio sets, ana
fhe average for the whole country is
pnly about 25 per cent.
Undoubtedly base ball, foot ball and
prize fighting are the most popular
broadcast sports. Evidence mas peen
repeatedly submitted at hearings be-
shat nearly every station regards the
daily base ball scores as one of its
most valuable program assets. The
mathematical precision of foot ball
bends it peculiarly we'll to satisfac-
tory broadcast descriptions. Boxing
has only lately come into its own as
p radio sport" proba bly, thanks
largely to the type of description that
has been rendered by able announcers.
A less popular sport for radio de-
tcription is basket ball, but many sta
tions go in for this feature in season,
too. There has been suggestion that
track next season be given more no.
tice by the broadcasters, inasmuch as
in view. The broadcasting Of the
Olympic games themselves from Am
eterdam, Holland, where they will be
held in the Summer Of 1928, has been
suggested. This would necessarily
have to be on short waves, with
American stations attempting to pick
these up and rebroadcast on their own
waves.
The hours program OF the Cities
Service Concert Orchestra, WRC's out
standing musical attraction tonight,
will include favorite ballads and some
classical numbers, with a sprinkling
bf musical huinor. The featured Sc.
lection will be a special arrangement
f Schumann's "Traumerei." The Cav
alters, who viii be heard during the
. soncert will sing negro spirituals.
The major portion OF WRC's pro-
gram will be of local origin. In add.
Hon to the W., B. & A. Quartet and
The Lord Calvert Ensemble, regular
F'riIay night attractions. there will be
4 dinner concert by the Burlington
Orchestra, a dance program by the
Wardman Park Orchestra and a talk
On food, by Anita Hawkins.
Vocal solos, selected readings and
aance music compose the varied pro-
gram to be broadcast tonight by
WMAL. The individual artists in
dude Phil Hayden and Les" Colvin,
popular radio entertainers: Benjamin
Z. Morrison, baritone; Estelle Hunt,
koprano, and Martha III. Roberts, So
prano. The selected readings will be
kiven by Maurice Jarvis. Bruno's
orchestra will provide the dance
nusic.