The Washington times. [volume] (Washington [D.C.]) 1902-1939, 1927-01-17
TWO-CAR NEED
SHOWN
By R. n. GRANT
General Sales Manager. Chevrolet
Motor Company

DAOtOT NOHtUhhS
Widespread recognition of
the economic advantages of
automobile ownership is in
spring the enthusiastically
trend that is enveloping Ameri-
Ca today.
There are two automobiles
operating for every three fami-
lies in the United States and
the time is not far distant
when the average well-to-do
family will have two cars.
Long recognized as the motive
force in the industrial prosperity
of the country, the automobile is
entering the family life with a
marked Importance, that is paral-
leled only by the necessity of in
dividual transportation.
The rush to the cities and the
consequent development and spread
OF metropolitan areas has presented
the average American with a trans.
portal ton problem of a sort never
before encountered The automobile
has brought the condition about and
the automobile promises to be the
prime factor in relieving II.
The motor car has made 1t pos
sible for many men to maintain
home out of the smoke zone. where
his wife and children may benefit
from sunshine and clearer air.
Through the use of a car. he gets
t. the office in the same time that
was formerly required to traverse a
shorter distance by other means.
Millions of dollars have been spent
Oh highways to make this feasible.
Light. heat. power. mail and utility
services of kindred sorts have been
extended to make this new mode
possible-and pleasant as we'll.
But only recently has 1t dawned
on the great army of motorists that
when the head of the house takes
the car to the office for the day. he
leaves the family stranded. True,
it is the most pleasant and perhaps
the fastest way of getting there
And although he may not use the
car all day downtown. it must be
close by and on call. He M dst also
have it to drive home.
But what of the wife, mother ana
other members of the family
Should the transportation facilities
of the remainder of the household
be cut off when dad takes the car
to the office?
Motoring America is beginning 70
think not.
In the pioneer days of the auto
mobile. driving car was often re-
garded as a fit task for an engineer
It's mechanism and operation were
frequently alluded to as mysteries,
and in cases, things to be feared.
Improvements and refinements,
coming with each days research in
the great automobile factories. have
made the handling Of an automobile
matter of the keenest recreation
for feminine members of the house
hold.
So when the wife and daughter
not to speak OF Junior-are de
prived Of the use of the car, when,
it Is in service at the office, the
family is handicapped economically
and socially.
But the trend toward the two.
car idea is fast reducing the mum.
Der of these situations.
AT any rate it is here and Ameri.
ca Is better for it. The two.car
garage. now almost invariably being
constructed with modern homes, Is
a striking evidence of this fact.
Certain it is that If a family Is
to live the most efficient type of
modern life, automobile transporta.
ton must be available to as many
members as tho family con afford
Otherwise the family cannot extend
itself as far or enjoy the economic
advantages of those more fortunate.
ly situated.
1t then becomes a question of
means and il the means are at
hand, 1t is economical to use them
so that the entire family may trans.
port itself in accordance with the
demands of the times in which we
| live.