davidaulloa/AmericanStories huggingface dataset:
Imperial Valley press. (El Centro, Calif.) 1907-current, 1927-01-26
IMPROVEMENT IN
HOMES IS NOTED
THROUGHOUT CITY

Cine noticeable fact shown by the
building permits for 1926, is the
average increase in the building
ccst of private homes from $2,339.73
in 1925 to $3,417.8S in 1926.
This indicates a better class of
homes being constructed in the city,
fact that is made apparent not
only BY the figures quoted but can
readily hc seen in trip about the
city.
The old, dilapidated frame and
canvas shack that was the general
type of construction in the p.a~etr.
days of the city, is being rap lis
replaced with modern homes, VI o.
date in every particular and cluip-
ped WITH all modern convene lees.
Types Of the newer construction
are shown in accompanying pictrrcs.
These show not only homes that arc
pleasing to the eye, but that are
built to insure comfort during the
heated portion of the year and also
during the short cold spell that the
city has in the winter months.
The newer type not only adds to
the appearance Of the city, and as.
sures greater comfort to those who
dwell in them, but is an actual
money saver in that families need
10 longer leave the city for the ca.
tire summer as was formerly the case
Man, families now limit thci. va
cations to few weeks, whereas 1t
was formerly three months or more,
thus curtailing heavy financial
outlay.
Efforts are also being made to im-
prove the appearance of the ground
surrounding the homes. There is
still plenty of room for Improvement
in this connection, but start has
been made and will undoubtedly
continue in scope during the present
year.
Ell Centre can be proud of its
homes, which compare favorably
with those in other parts of the
state. =.
Imperial Valley press. (El Centro, Calif.) 1907-current, 1927-01-26
can be thrown together, forming a

can be thrown together, forming a
suite.
The balcony reached BY the out
door stairway before entering the
lobby is furnished with swings and
lounging chairs, making it an at
tractive and inviting spot.
The roof garden which is made
unusually effective with foliage and
different plants, offers a pleasant
place to spend leisure hours. A
covered pergola extends the length
of the roof, and is made comfort
able with swings and upholstered
chairs. The roof can be used for
dancing, the music coming from the
radio.
In the summer the white building
il flooded AT night with a soft blue
light, not bright enough to annoy
the guests, but throwing glamor-
Gus glow about the hotel, making it
an alluring sight. \ blue crescent,
electrically lighted on the roof, ear
ries out the name Blue Moon.
This hotel seems to be gaining a
deserved popularity, combining as
il does the features of mctropoli-
tan hotel and the peace and quiet
of secluded dwelling.
Imperial Valley press. (El Centro, Calif.) 1907-current, 1927-01-26
Says Land Will
Never Be Lower

In an interview on conditions in
this section of the country, J. j.
Simmons, president of the Tmpcr-
ial Valley Title Insurance Com
pany, states, "All the people in
Imperial Valley have a better cause
for hope now than in the past 10
years for the reason that the Bould-
er Canyon Dam project is so bright
II the bill is passed at this session
of congress there is no question but
that every acre of land worth 800
today will be worth $500 five wears
from now.
''Our own experience and judg-
mcnt shows this is poor time for
valley ranchcrs to let 90 because
land will never be any cheaper. The
tendency is for a raise in realty
values and no place can the soil and
climatic conditions equal those Of
this section of the country.
1t has been proven that there is
40 one day in the 800 of the year
when ranchers cannot SOW and har-
vest Il crop. This statement cannot
be denied.'
In view of the fact that Sim
mons has been Il resident of I'm
perial Valley for L years, and is
+Aorourhly conversans with farm
and city real estate in this sec
tac above statement is very convinc-
ing and does great deal to
strengthen the already strong faith
which residents have in Imperial
valley.
Imperial Valley press. (El Centro, Calif.) 1907-current, 1927-01-26
ClTY'S GROWTH
Is SUBSTANTIAL
AND INCREASING
Valuation Also Growing
While Tax Rate Re-
mains Conservative.

According to a report from City
Clerk j. G. Ncaie' 5 Office, compiled
from state controllers figures,
which are considered very conscrva-
tive, FL C"ntro is undoubtedly grow
ing, having passed the 10000 max
iii April, 1916, when by figures cs-
timated from tax receipts, this city
was reported to have 1914 inha bi-
t. nts, an increase of S4S over 1925,
With total of 9395.
The fact that FL Centre has never
experienced a boom. which is
usually fatal to towns, but has ur.
dergonc u steady, conservative but
sure growth, is indicated in tn"
population figures that show no
residents in 1900; 5,4G4 in 1920;
1898 in 1925, and 1C,14l in 1926.
There is every indication that
this city will reach the 900 mark
within comparatively few years,
especially if the Boulder Dam prof
ect Is successful. Representative
business men believe that the neo-
pie who are now living in FL Centre,
and especially those who invest in
real estate, are almost sure to real
lie many times over the amount Of
their original investment.
Contrary to the general belief.
taxes in FL Centre are not exhorb;.
tant, considering the youth of the
town and civic improvements that
have been made. The tax is $1.5j
per 500, as against the $1.52 Les
Angeles residents are taxed. Prop
clty owners consider this n we're
fair tax, when everything is taken
into consideration. The average
building built in FL Centre durin =
1929 cost $2339.73 while in 1926 =
better class of buildings was heinz
erected, the average costing
sa4l7.SS. In 1925 total Of 227
houses and business places were
constructed; this was exceeded in
1926 by 40 buildings, the total for
that year being 267. The assessed
valuation Of all property in II Cen
tro was $S,6s2,79S in 1925 and 80
3@37, 087 in 1926.
quite apart from privately owned
buildings, the city boasts $3.50
worth OF street Improvements, most
~ pavement, and city water svs-
ten valued at $500 600.
FL Centre is fast bccantag p cl+y
that offers to its residents Dractjr-
ably every convenience and unpala-
iieled opportunity to grow up with
he community l...rd;,,,. ,
Imperial Valley press. (El Centro, Calif.) 1907-current, 1927-01-26
blue MOON IS
UNIQUE AMONG
ClTY'S HOTELS
Beauty And Comfort Are
United to Make Guests
Stay Enjoyable.

Opened on July 8 last year, the
Blue Moon Hotel offers to traveller
and permanent resident alike a
odging with the artistic touches
hnd comfort of large hotel, with
p summer GOODNESS insured by many
windowed, cement walled rooms and
steam heated coy bedrooms during
he cooler months, without the noise
md hustle attendant to large cstab-
lishments.
The hotel rooms have been con-
structed over Councilman John T.
Rice S home Mr.. and Mrs Rice
devoted many months to planning
he building, i'll an effort to give it
distinction and beauty all its own.
An air of CHEEKY informally is i'm
nediately sensed upon entering the
Unique grotto-likc lobby, which is
IN the second floor and reached by
stairway to the right of the build
ng. The lobby is finished in null
i colered pastel shades, with n
Tough stone effect in the plastering,
uhdHCcu ny INC uOHlt SudpCu tDoHl
and the ceiling, which resembles the
roof of a cave. The lobby contains
private switchboard and public
telephone booth.
The electrical fixtures throughout
he hotel are designed to give the
maximum in artistic beauty and
itility. The coloring of the differ
tnt rooms has been handled in 4
highly effective manner, giving in
hll instances sense of peace, spa
iousness and coolncs coming as a
pleasant surprise to those living
ewav from home or the tired travel
tr who is weary of the usual cut
hnd dried hotel rooms.
There are - rooms, each room
inted in delicate shades of green,
blue, lavcndar and the varions
ghter colorings which are soothing
o the eve. Each room is equipped
With a.conveniently appointed bath,
most of which contain showers. The
furnishings of the rooms are luxuri-
bus; period chairs are used, steel
Ids in the popular natural wood
inish, thick vclvcty carpcting tina.
5 grateful to the foot, roomy drcs.
ser, with a generous mirror indented
n the wall and writing desk and
hair complete these comfortable
Imperial Valley press. (El Centro, Calif.) 1907-current, 1927-01-26
BUSINESS CENTER
LIGHTING SYSTEM
BIG IMPROVEMENT

Perhaps the outstanding munici-
pal Improvement of the year that mas
just closed was the installation of
the lighting system on Main street
by the Globe Electric company at
an approximate cost to the city OF
$4,000. This system is the result
of years of thought and effort on
the part of public minded citizens
and is distinct credit to the COM
munity.
The Main street of the city for
about one and one eighth miles is
equipped with the most improved
ornamental lighting system. Owing
to the arcade construction along the
street "A number of special details
in construction were required, which
too, has brought numerous requests
from outside cities and firms for
plans and details and has won much
favorable comment for the city.
The ornamental units and type of
lamps were selected for their har.
money with the style of architecture
displayed in FL Centre. The light.
ing units in particular are probably
best devised to give ample illumina
ton with low electrical consumption
The light rays arc so broken up and
diffused by the specially designed
glass that the needed amount of
light is obtained without any UNI
pleasant glare which is particularly
Objectionable to motorists.
A few of the residential streets
have ornamental lighting systems,
but for the most part the rest of
the city is we'll illuminated with
suspended or bracket type lights
of high candle power.
One Of tho most effective views
of the lighting system is obtained
from the opposite ends of Main
street. Looking either east or
west of this street the eye is greeted
by very imposing lighting display,
which does much to impress the Wis
itor and prospective settler with the
progressiveness of the city.
From the Brawlcy road the motor
list gains favorable impression of
the size of FL Centre by the mile
long vista of lights. Not only is the
new system exceedingly decorative,
but it fills a long felt need for a
means of illumination on Main
street that gives an adequate
amount of light for safety in night
driving, and at the same time is
not excessively brilliant and often
sivc to the eye.
Imperial Valley press. (El Centro, Calif.) 1907-current, 1927-01-26
WHITING
SUPPLY NEEDS
FOR Bull. Ding

III Octobei 102{-the I'll Centre
store Of the Whiting Mead Company
was opened. In little over two
short years this firm has taken its
place as one of the leading bust
ness houses of the city, with val
.ey-wiGp influence
In % years the Whiting Mead
Company Of Los Angeles has dcve-
Hoped from small firm employing
bul T. persons to business re
curing the services Of over 1000
men and women. and is considered
onc of America 5 leaders in its
chosen sphere. Organized in 1898 it
on"r'1 its trading area over prac-
tically all of the western states and
o. 'o%s enviable prestige.
l. will be interesting to watch the
progress Of the FL Centre store that
has already upheld the company s
tradition for rapid and sure pro
gross.
" Everything fer the building
is the slogan Of Whiting Mead
and it is very descriptive one, for
'hc home builder would search his
mind in vain to find an article of
~" "4;~"' "se that this company can
not supply. NJ % SIsSE
A.. at of the Whiting Meal
COMPANY covers 40 acres of "round
in the idustrial section of Vernon.
There are located the main yards,
the foundry, potteries, porcelain
Imperial Valley press. (El Centro, Calif.) 1907-current, 1927-01-26

FL Centres youngsters are the
huskiest type Of American boys and
GIRLS. Ability to live out of doors
the year round contributes mjch
to the phys-ta' S.anCafd Of you'll
Imperial Valley press. (El Centro, Calif.) 1907-current, 1927-01-26

With deserts and mountains close
at hand, FL Centre has quick access
to many of natures beauty spots.
The person who has not seen az
moonrise on the desert has missed
one of the finest natural beauties
available to man. -
Imperial Valley press. (El Centro, Calif.) 1907-current, 1927-01-26
Has Home Atmosphere

An attractive and unusual touch
IS noted in the stationary plaque,
y idch each room displays on its
*all-a happy change from the us
AL effort at hotel decoration. Ae.
essories that are indispensable -
comfort include Il telephone, clcc-
tic wall plug for fans and smok
ng' stand. Several of the rooms
Imperial Valley press. (El Centro, Calif.) 1907-current, 1927-01-26

The radio bug is rs active in FL
Centre as cls"whcre. Residents stav
home at nights and take in all the
concerts from New York to Homo
lulu. And they brag about their
sets also.
Imperial Valley press. (El Centro, Calif.) 1907-current, 1927-01-26

For giving the right kind Of de-
Nclopmcnt to the boys and girls
outside school hours. FL Ccntrans
actively support the Boy Scout ana
Girl RpSprVp moypmpDfa
Imperial Valley press. (El Centro, Calif.) 1907-current, 1927-01-26

Rigld enforcement of the moto~
VENICE laws have reduced the mum
Der OF fatal accidents by one-fif+h
Imperial Valley press. (El Centro, Calif.) 1907-current, 1927-01-26
'IOHGTunfPP0 firSf QUd7IlY
IWhitinS-M
POPPY PLUMBING
FIXTURES

POPPY PLUMBING
FIXTURES
Through carefully de-
vcloped processes look
ing toward perfection i'll
manufacture, the Whit
ing-Mead Co. assures
you that the ''Califor-
mia Poppy Brand
Plumbing futures arc
truly the finest from
the standpoint of qua
lity that money can
purchase.
We invite you TO COM
pare our California
Poppy "a Grade fix
lures with those produc-
ca Dy any manu- ACT VI
er III the world. If there
is any difference it will
be in favor of the Cal
ifornia Poppy Fixture.
The Wond rouS
sInoothness, the remark
able Wilderness of the
enamel, the graceful
lines, refinement Of
workmanship and fin
ish are eXemplified to
the highest degree in
these fiXtrres-'a Cali
fornia Product of
which every citizen can
be proud.
Imperial Valley press. (El Centro, Calif.) 1907-current, 1927-01-26

Practically every state in the
Union is represented in Ell Centre ;
ponulation And every resident il
booster who tells the folks back,
home about this city. The result.
is new additions arriving all the
time.
Imperial Valley press. (El Centro, Calif.) 1907-current, 1927-01-26

Painted Canyon, % miles west OF
vi Centre, is miniature Grand
Canyon and an ideal spot for pic
MICS and family parties. At Salton
Sea. - miles north, are hot springs,
boiling mud and volcanic "paint
pots.'
Within 20 minutes ride Of the
NcXican border, FL Centre offers It
splendid opportunity to visit that in
tcresting country and the many at
tractivc scenic spots there,
Colorado river water, thoroughly
Strrilizcd and filtered provides Ell
Centre s domestic needs. There has
never been serious epidemic of
any kind IL this city,
Imperial Valley press. (El Centro, Calif.) 1907-current, 1927-01-26

MONA PAINT
1t is better to paint
than to repair. That is
very, very true-but
you will want to be GER
tain the paint you use
will assure supreme sat
isfaction and truest
paint economy.
There are but two
kinds of house paint on
the market today, adul-
terated and 100 Pct.
pure. Any paint that
contains substitutes for
pure white lead ard
zinc oxide is an adulter-
ated n.int and cannot
give you the greatest
values for your money.
Monarch 100 Pct Pure
Paint contains only pure
carbonate of lead, zinc
oxide, Hnseed oil, tur-
pentine, drier and the
necessary tinting colorS.
That formula has ap-
peared on every Mon
arch can for over 40
years.
Askov American. [volume] (Askov, Pine County, Minn.) 1914-current, 1927-08-18
ECZEMA

Mrs. Tom Ryan returned home from
Hinckley Friday.
Mrs. Lyle Schaefer and son are Wis
iting at Tom Ryan's.
Mrs. Herd called at Tom Ryans
Sunday.
Harold Ham of Kilkenny, is visit
ing at Luther Ackerman's.
Mrs. Art Ryan was quite badly hurt
Friday night, by jumping from the
car which was on fire.
Mr.. and Mrs. M. D. Falsom called
at several places in this community
Sunday.
Everyone is very busy harvesting
here.
The community was much grieved
at the death of an old citizen, Mr..
Thayer. He was injured by bull
Sunday of last week and suffered un-
til Thursday morning. He was laid
to rest in the Ogema cemetery with
many beautiful floral offerings. He
leaves to mourn his going, two daugh-
tiers and nine sons, five of which live
in this community.
Askov American. [volume] (Askov, Pine County, Minn.) 1914-current, 1927-08-18
ARTHYDE

Mr.. and Mrs. H. Sigmund and
daughter, Geneva, of Central City,
Iowa, are visiting Mrs. Sigmund's
brother, Clyde Hutchins.
On Tuesday of last week, Miss Flor
ence Skinner of Hinckley, the Misses
Mabel Peterson, Ethel Johnson, and
Emma Anderson of Denham, and Miss
Fern Thomson went to Sturgeon lake
where they enjoyed an outing. They
returned home Thursday evening.
Mr.. and Mrs. J. G. Emmer called
at the Swan Johnson home near Spur
225, Friday evening.
Miss Pearl Hanson of Annandale,
visited at Nortrups last week, as did
also Mrs. Nortrup's sister from Du-
luth.
Mrs. A. Thomson and Clifford, Fern,
and Myrtle Thomson attended party
in McGrath Friday evening. The par
ty was given for Elmer Ruud who
recently opened shoe repair shop in
McGrath.
Mrs. T. Russell of Minneapolis.
came here Saturday. She is visiting
at the L. G.. Standish home.
Mr.. and Mrs. Sigmund and daugh-
ter, and Alta Hutchins went to Dam
lake Saturday. They were joined by
the Hutchins family Sunday.
Miss Mabel Gadboy and Ed. Paul
son of Minneapolis, spent a few days
at Woods the first part of the week.
Some of the farmers have COM
menced cutting their grain.
The N. e. and Jessie .Fenstermaker
families visited at Clyde Hutchins
last Thursday evening.
Adolph Ova is building a garage.
Leonard Thomson was caller in
Sturgeon Lake Wednesday of last
week.
L. G. Standish has been tearing
down the Russell house.
Mrs. A. Thomson and family, Mr..
and Mrs. H. S. Coolidge and family,
and Mr.. and Mrs. Morris Ruud and
son, spent Sunday afternoon at Stur-
geon lake.
Myles and Arnold Coolidge went to
McGrath Sunday. Here they will Wis
it their aunt, Mrs. Morris Ruud.
Askov American. [volume] (Askov, Pine County, Minn.) 1914-current, 1927-08-18
WINDEMERE TOWNSHIP

Mr.. and Mrs. Swadlund of Chicago,
who had been visiting the Ole An
derson family for ten days, returned
to their home last Thursday.
Miss Bergman took charge of the
meeting of the canning club the 9th,
as Lois Street was ill. The Winde-
mere members drove to the Barnett
home for the meeting.
Fred Hanson and family of Duluth,
visited relatives here Sunday. Mr..
Hanson returned home in the evening
while Mrs. Hanson and children are
making longer visit with her par
ents, Mr.. and Mrs. Gust Johnson.
Mr.. and Mrs.. Gust Johnson, Arthur
Mossberg and family, Carl Dahlin
and family, Mrs. E. L. Mossberg and
Hugo, and Fred Hanson and family
spent Sunday at the Elmer Mossberg
home
Mrs. ]. P Clickner called at the
Gust Johnson and Elmer Mossberg
homes Sunday afternoon.
Rev. Olson and family of West Du-
luth, who had been spending their va
cation at the Lyden cottage on Scott
lake, generally known as Lake Ele-
ven, returned to their home Tuesday.
Mr.. and Mrs. Sherer and their
daughter and her husband, Mr.. and
Mrs. Murphy of Hampton, Iowa, Wis
tied at the Street home several days
last week. Mrs. Sherer and Mrs.
Street are sisters.
Mrs. Gust Nordeen and Ella, and
Anthony Erickson of Duluth, returned
home Saturday, after visit with
the Swan Olson family.
John Forsberg, Ralph Dahlin, Ar
chic Johnson, Geo. Olson, and Fred
and Gotfred Olson left Sunday for
North Dakota where they will work
in the harvest fields. Miss Pearl
Carlson will stay with Mrs. Forsberg
and children while John is away
Rev. Mattson and daughter of Du-
luth, were guests at the Overland
home Sunday night. Rev. Mattson
delivered sermon at the M. e.
church Sunday evening.
Mr.. and Mrs. C. j. Street of White
Bear, are visiting at the Street home.
The M. E. Ladies' Aid will give
pie social at the church Saturday
evening, Aug. Goth.
Askov American. [volume] (Askov, Pine County, Minn.) 1914-current, 1927-08-18
KINGSDALE

Franklin Hanold was quite badly
hurt last Thursday, when jumping
from a truck. and slipped. 1t is
thought that the wheel passed over
his leg, but no bones were broken,
and he is doing nicely at this writing.
w. B. Richardson and family of
Sanger, N. D., who have been visiting
Mr.. Richardson's parents, Mr.. and
Mrs. Gordon Richardson, left Friday.
B. A. VanCamp and daughter, Cleo,
of Moose Lake, visited at the Marsh
home Saturday.
The choir will give a short pro-
gram and an ice cream social on the
base ball grounds Saturday evening.
Everybody welcome.
Mrs. Harry Marsh and Mrs. Pete
Schmitz were dinner guests of Mrs.
Cleveland Saturday afternoon.
Mr.. and Mrs. Andrew Oman and
Harriet and LeVerne motored to Le-
Seuer Friday, returning home Tues
day.
Mr.. and Mrs Chas. Matson and
| family of Duluth, visited Mr.. and Mrs.
Harry Marsh Saturday.
| Frank Barton returned Sunday from
Denham.
Mr.. and Mrs. G. Richardson and
daughter, Mrs. Guthrie and son, and
Elinor Lamb motored to Ashland Sun
day.
Miss Lulu Marsh is visiting he1
parents, Mr.. and Mrs. Harry Marsh
Mrs. Cleveland transacted business
in Webster Monday.
Mr.. and Mrs. Chef Grace and the
latter's aunt, Mrs. C. A. Carlson, and
children of Frederic, who accompan.
led them on their trip to Canada and
other points, returned Monday.
B. A. Van Camp of Moose Lake,
loaded out a car of hoops Monday.
Mrs. Westlin is very poorly of late,
Mrs. Jens Evenson called on Mrs
Cleveland Sunday.
Mrs Henry Profit left Monday for
Superior, where she will visit few
days with relatives.
The new Lutheran church is near
ing completion.
Mr.. and Mrs G. Richardson and
daughter, Mrs. Guthrie and son, and
Elinor Lamb, spent Monday evening
| with Mr.. and Mrs. Van Derlinden OF
Cloverton.
Chas. Videen, Joe Overland, Jelmer
Carlson and Gene Benson left Monday
| for Shaffer to do threshing.
Askov American. [volume] (Askov, Pine County, Minn.) 1914-current, 1927-08-18
LAKE ELEVEN

Mr.. and Mrs. Amos Birdsall and
children are visiting at the Tinge
home.
Mrs. B. r. Jensen and daughter,
Mae, of Burlington. Ia, are visiting
at the A. A. Ekdale home.
Miss Selma Nelson of Minneapolis,
is visiting the Nels Nelson family.
Mr.. and Mrs. Snyder and son, Lloyd.
of Brook Park, visited at the Ed
Kingsley home last week.
David Felt and Mr.. and Mrs. Arvid
Felt and son, drove to Duluth and
spent Sunday.
Mrs. Stella Miller and little son
of Chicago, and Mrs. Dan Birdsall of
Duluth, visited at the Richard Braun
home last week.
Mrs. Henry Braun of Sandstone,
spent few days last week at the
home of her son, Hugo Braun.
Mr. and Mrs. Harold Sandt and son
motored up from Minneapolis and
spent the week end at the A. A. Elk
dale home. They were accompanied
by Miss Esther Nelson who visited
with her parents.
Mrs. John Pow and son, Mrs. Mary
Baumgarten, and Mrs. Grayson and
daughter spent last week camping at
Lake Eleven.
Mrs. Herman Noble of Kroeschel,
visited at the Chas. Erickson home
Sunday.
Mr. and Mrs. liver Rostberg and
family drove to Kimball, Mimi, and
spent Sunday.
On Sunday, Aug. 28th, the Norwe
gian Lutheran congregation will cele-
brate their 25th anniversary at the
home of John Rostberg. Various min
listers will speak and dinner will be
served by the Ladies' Aid and the
celebration will start at 10 a. m. The
public is cordially invited.
Askov American. [volume] (Askov, Pine County, Minn.) 1914-current, 1927-08-18
GRONINGEN BLANKS
BASS LAKE TEAM

The Bass Lake base ball team came
to Groningen Sunday and tried con-
illusions with the Groningen ball tos-
sers, the final score being to 0 in
favor of Groningen.' The pitching
of Rayner was too much for the Bass
Lake boys, Rayner making 16 of them
Whit the air.
Following is the box score: