Milford chronicle., 1926-12-03
PLAN MOVEMENT TO AID
SALE OF PENINSULA PRODUCTS
CONTINUED from page u

(cOuOnued ITOm page ~
as a medium through which the Del
Mar-Va farmer will find his products
advanced in preference TO others, so
that the consumers attention may be
called to the advantages in buying
the home grown food. Briefly, the
plan means that attention is being
directed to a home market. Naturally
this home market will not compare
in it's buying capacity to the markets
of the large cities, but a very i'm
portant step is taken, according to
the Del-Mar-Va Associations pro-
gram, when the resident of the Pen
insula actually seeks Peninsula
grown produce. To be justified and a
warranted demand established, the
farmer will be called upon to place
his select goods, carefully graded
and prepared, in the hands of the To-
cal store keepers. The local store
keepers will be in a position to pay
a fair price for this product, on the
same basis that he pays for the for
eign grown article and in turn the
consumer will be able to purchase at
the same price they would pay for
the imported goods.
AS a concrete illustration OF what
this procedure would mean, the as
sociation points out that today many
merchants and store keepers on the
Peninsula, especially those handling
fruits, are displaying apples grown
in foreign sections at prices which
would mean a fair profit to the local
fruit grower. In the same display
will be seen apples grown on the
| Peninsula which in appearance are
inferior to those that have been
raised at a distant point. This fruit
is sold at a cheaper figure than the
imported stock, due largely to the
| fact that the lower grade fruit on
display with the carefully graded
well packed imported fruit, appears
even more inferior than it really
may be.
The association declares that Del
Mar-Va grown products are equal if
not superior to many brands that
are shipped into the Peninsula and
that if prepared for local dealers on
tbe same standard as the imported
products there would be no question
hut what the local demand would
swing entirely to the products 10
cally grown.
The value of a step of this nature
| is emphasized, not as a large imam
cial return to the grower or packer
although this would provide means
of disposing of much waste product,
hut in creating a warranted pride in
Del-Mar-Va products. With the resi-
dents of the Peninsula demanding IN
a large degree home grown FRUITS
vegetables, grains, and other pro-
ducts it is claimed a decided founda-
tion would be established in promot-
ing the use of Del-Mar-Va crops not
only locally but attracting the large
nearby city markets and thereby
creating a desire among outsiders to
use those products which the Del
Mar-Va people themselves demand.
Talking of the plan Mr.. Adkins
said:
"'There is no question but what we
raise fruits, vegetables, grains, and
in fact all other products equal to
those of any section. 1t is natural
that the grower ships the large
quantities produced here to those
markets where they may be handled
but at the same time is is also no
! ticeable that our local markets have
for a long period been importing
many of the products which we raise
on the Peninsula and which are in
no manner superior to our better
grades in any lines. While our
home markets cannot handle the
quantities which the large city mar
kets may care for we can surely sup
ply our local merchants and store
! keepers the same quality which we
supply the city buyers. With a con-
certed movement to interest our
home people in our home products
we will establish firm foundation
in promoting the quality of our
crops. This will have splendid eff
feet in eliminating much which is
now waste and bringing together the
producer, the store keeper, and the
consumer. It will create a new
profit for the grower, insure the
same profit to the merchant and per-
nit our own people to actually save
in their purchases, as the freight and
other carrier charges will be largely
eliminated"