davidaulloa/AmericanStories huggingface dataset:
The Bismarck tribune. [volume] (Bismarck, N.D.) 1916-current, 1926-02-27
Ford Prices Have
Been Much Reduced

Probably the biggest recent piece
Of automobile news is the Ford Motor
Company announcement OF Il reduc-
ton in price of the entire line OF
Ford closed ears.
The new price level is ascribcd to
the trend Of closed car buying which
has been rapidly developing. Ac-
cording to statement by the COM
pany accompanying the announce
ment, this trend has reached such
a high point that manufacturing econ
omies have been effected and, in &C.
cordance with the established policy
..f the company, the benefits of these
!. ;onomies are passed on to puf-
chasers of Ford cars.
Coming virtually on the heels OF
the sweeping improvements and re-
finements made in Ford cars last
fall, the new prices mark the climax
of a period Of general ascending val
mes. Less-than six months ago, Ford
bodies were completely redesigned to
make possible greater degree OF
beauty, driving ease and riding COM
fort. In line with this development
ALI steel bodies were introduced to-
pether with closed cars in color and
enormous refinements in the chassis.
These improvements which were
the most pronounced ever made in
Ford cars, are now supplemented by
the lowest prices at which Ford
closed cars have ever sold. The re-
auctions range from sos off the cost
Of the Fordor to $40 off the price OF
the Coupe. The Tudor. most pop.
Mar family car Of the Ford line, IS
reduced $50.
The Bismarck tribune. [volume] (Bismarck, N.D.) 1916-current, 1926-02-27
AUTOMOBILE
TIRES ABUSED
in MANY WAYS

Automobile tires are abused. prob
ably. more than any other part of ar
automobile.
Through mud and sand, over sharp
stones. around corners. over rough
and rutty surfaces. the tire merrily
rolls on at high rates OF speed
absorbing with impunity shocks that
would quickly destroy anything with
less strength and rcsiliency
Thoughtless owners often discredit
tires that blow untimely, when as a
matter Of fact the breakdown is the
result of abuse purely and simply.
Some of the causes of tire failure
follow:
Too firm Or too sudden application
of the brakes slides tires and wears
them low in spots, and a tire is never
stronger than its thinnest section.
Fast driving. especially in warm
weather, develops excessive friction
overheatS tires, sOftens the rubber
+. separates it from fabric or cords and
causes premature breakdown.
differentiation, particularly in high
pressure tires. results in stone
bruises, and rim cuts and breaks
down the tire side walls and shortens
tire life.
The application of excessive power
in the lower speeds frequently spins
the wheels, causing tires to wear
spotty and to blow prematurely in
weak spots.
Sliding around corners wears tires
thin in siats, causes rim cuts anG
materially reduces their potential
mileage.
Misalignment Of the front wheels
quickly grinds off the tread.
The Bismarck tribune. [volume] (Bismarck, N.D.) 1916-current, 1926-02-27

Usually the tire can be saved if such
injuries are promptly repaired by a
good vulcanizer.
The Bismarck tribune. [volume] (Bismarck, N.D.) 1916-current, 1926-02-27
DURANT OFFICIAL
TELLS0F GROWTH
OF AUTO DELIVERY

In the short space of twenty five
years says Colin Campbell, viSe-
president. Durant Motors, Inc., the
automotivc industry has grown from
nothing to the largest industry in
the United States and that means the
world.
2.893,5G3 people, it is estimated,
are employed directly and 3,11O,663
directly and indirectly in the automo-
tive industry-lO per cent of the
male wage earning population Of the
United States.
OF the raw materials manufactured
in the United States, the autom0tiyc
Industry consumes: Iron and steel,
II per cent; aluminium. 4G per cent;
plate glass, 81 per cent; upholstery
leather, GO per cent; rubber, 80 per
cent; hardwood lumber, Is per cent;
copper, 7l2 per cent; tin, 93-lO per
cent; lead, 8 40 per cent; zine, 3
$40 per cent: gasoline, so per cent:
wool, 3 per cent. xsf
In addition. the industry consumes
annually: nickel, 100000 pounds;.
The Bismarck tribune. [volume] (Bismarck, N.D.) 1916-current, 1926-02-27

tire manufacturers turned out only
about 100000 tires of that type.
The year Just ended was the first
during which practically all of the
car manufacturers turned to the ball
loon tire as original equipment, and
it can tbc recognized as marking the
general acceptance Of this tire by
the industry.
New Ford Tire Rims
During the year the Ford car was
offered with balloons at slightly ex-
ira cost, and. according to reports
from Detroit close to go per cent Of
the cars leaving the Ford factories
carried that type. That the balloon
tire applied to rim new to most
American car owners may 1be the reg
ular equipment on the Ford is in III
Gated BY experiments made at Detroit
during the last six months. A NUM-
Der of Fords have been operated in
carrying what is known rs the drop
center rim, and the impression in the
Industry is that it viii not be long
before the Ford will be introduced
with this rim equipment.
The drop center rim is by no means
new, having been used on Automo-
Ebiles as far back as 1890, but during
the war it 's1ls' again brought into
service for airplahe equipment. 1t is
. one-piece rim, lighter than the
average, and has we'll or depression
in the center, running parallel to the
circumference of the rim. Many ad-
vantages are claimed for, it over the
ordinary straight side rim, including
greater air capacity through the use
of . larger inner tubes and the ease
with which tire can be applied or
removed. Demons tSations have prov
ed that deflated tires can be easily
removed from this type of rim by
hand without the use Of the custom
airy rim tools.
The Bismarck tribune. [volume] (Bismarck, N.D.) 1916-current, 1926-02-27

softwood lumber, s2s, 7sl 900 board
feet: cloth upholstery, 21,l08. 00C
yards; imitation leather, 130, 1925, 00t
square feet; top and siAs certain
material, 17,541,D00 yards; paint and
varnish. 12,7OO,00O gallons; hair and
padding. 36,17O,OO pounds; lubri.
eating oil, 245,O0o, 0O0: gallons; ashes.
tos, $4,000; 900 pounds. ~. Az.
Railroads received $400, $50, 900 in
freight revenue, from auton,otivt
tproducts in o single year.
Z Hundreds OF millions, of dollars
are expended annually for road con.
struction as result of transporta.
ton facilities demanded by the au.
tomobile.
This new road construction per.
forms the dual function of afford
ing work for many thousands EN-
ployed in the manufacture or sale Of
cement, crushed stone, Stag, road
machinery, road oil. bitumen. sand
gravel, etc, and of materially in
creasing the value OF abutting land
The ramifications Of the automo.
tive industry are nation wide; it has
a direct and important bearing on
| the country's industrial growth and
prosperity. -.
without the automotive industry's
consuming capacity, many important
industries would be pafslyxed and
still Others seriously and adversely
affected, many, II not all railroads
would operate at loss due to de.
creased tonnage, and the business
structure as q whole would suffer
| ire mediablc contraction.
The Bismarck tribune. [volume] (Bismarck, N.D.) 1916-current, 1926-02-27

it. In producing the new Star mo-
tor, they split the single thou sand
into fractions ten times rs fine In
other words, the constructions Of this
motor 10 based upon measurements
that are rcckoned in the thou
sandth part Of an inch.
A human hair measures in thick
ness approximately two one-thou.
sandths Of an inch. Can you imagine
a measurement one twentieth as fine
It must be understood, of course,
that all parts Of the Star Motor can
not be assembled within the exact.
ing limits of one ten-thousandth OF
an inch. There are some working
parts that must have more clearance
to allow for expansion due to heat.
Thus, in number of places. this
minute measurement, because or
mechanical necessity, must be ex-
banded to two OF possibly three ten
thousandths Of an inch. Even these
measurements. however, arc so fine
that the mind can scarcely grasp
their Significance.
The Bismarck tribune. [volume] (Bismarck, N.D.) 1916-current, 1926-02-27
TIRE TIPS

Learn the correct air pressure for
YOUR tires and check it every few
DAYS. Four pounds loss of pressure
in a balloon tire of certain size is
lust as serious as the loss of two or
three times that much in high
pressure tire of corresponding size.
Avoid overlooking your tires-and
when it is absolutely unavoidable
help the tire to handle the extra load
by putting in more air.
Anything which causes tire to
draTs-wiith more or less side motion.
instead of running true, will grind
the. 1asbber tread away faster than IS
no,>xEsA brake which drags will
cause rapid tread wear also.
-sssr thaSsyonr skid-chains are not
"a. tight that they gouge into the
Trad and fabric fcarcass of your tire.
Scraping a tire against curbs
NeScn turning corner, or when
marking. or careless driving over
ffoxcn rutty roads, sometimes will
,SIar the rubber off the Sidewalk and
cxnose the fabric CARCASS. Watef and
l4st chen enter and rapid destruc-
fi5n Of the tire results. \
&kAke . careful look to see that
rThr rims may not be causing Won
y 4SS loss o. some service from Your
Il rs. Make sure thst they are true
/ pa he tire runs without vOasis.
PROBABLY no one thing e.uses tires
81 ecrapped befote they have given
1ervice more than = break OF
y ~ ~ Ne fabric body " to tire!
sS SonIy ealjsd "stohe-esuise.
The Bismarck tribune. [volume] (Bismarck, N.D.) 1916-current, 1926-02-27
FORD GARAGES TO
GARRY NAMES OF
CITIES ON ROOFS

: Detroit, Mich, Feb. 27.-Edscl 3.
Ford, president Of the Ford Motor
Company has uggested to authorized
Ford dealers Gil over the country
chat they paint on the roofs of their
places Of business he name of their
city as guide posts for airplane ri
lots. Inasmuch as there are Ford
dealers in more than 10000 cities
and villages throughout the United
States, compliance with this request
will constitute an important advance
ment in the development of facilities
for commercial aviation.
Possibilities Of such aerial guide
posts were demonstrated at the time
If the Commercial Airplanc Reliable
ity Tour last fall when the Ford
dealers along the route identified
their cities. Reports by pilotss of
seventeen planes in the tour Of the
practical value Of this Identification
arc believed to have prompted Mr..
Ford to make this service available
to aviators all over the country in
the general interest of commercial
flying.
To Assist AviatOrs
we feel tnat III Is our uuty 10
help develop this new mode Of trans
portation," Mr.. Ford stated in his
communication to dealers, land are
using as many Of our facilities as are
necessary to this end
1T seems that one Of the very
great difficulties of cross country
flying is in trying to distinguish
over what town or city the pilot is
travelling The motorist is usually
advised when approaching a town by
appropriate sign boards, but so far
the air pilot is not SO fortunate"
According to Mr.. Ford's suggested
plan, the letters of the name will be
printed in white Of Il size which will
he visible from ordinary flying
height. The name will extend due
east and west with the tops Of the
letters toward the north with an ar
row pointing due north at the enc
of the word. In this way the letter
ing and arrow serve as compass Ia
the pilot
The Bismarck tribune. [volume] (Bismarck, N.D.) 1916-current, 1926-02-27

November; and December have not
yet been released, but inYarriving at
the total for the year It Is estimated
that the output for these two months
approximate that OF October.
In analysing the rubber association
figures it is interesting to note that
practically one-third, or &c, 0O0, 900, Of
the entire 1925 production was bal
loon tires and that of all the ship.
ments of balloon tires made by manu-
facturcrs slightly more than 20 per
cent were forwarded to dealers. On
the other hand, dealers received 80
per cent Of the high pressure castings
shipped from the factories.
Big Balloon Tire Demand
These figures can be accepted as q
good indication of the extent. to which
balloons have been adopted as stand
ard equipment by car manufacturers
and the development of the regular
high pressure tire as strictly resale
unit for the dealers.
An idea Of the stupcndous develop
ntent of the tire busineys during the
year can be gained from official re-
ports covering the sales vslues of
shipments of manu- factured products,
including automobile. and motor truck
pneumatic castings, Inner tpbes, mo-
torcycle tires and tabes, solid tires
and tire sundries and repair mate
rails. These shipments during nine
months of 1926 exceeded the value
of finished products shipped in the
entire previous year, the respective
figures. based on manufacturers
sales prices and equaling about 90
per cent Of the total for the industry
being $685., 664, 900 and t5g8, 4 16, 900.
When the final quarter, records are
added to the above figures and the
retail prices of the products are con-
sidered, it can he safely estimated
that the value Of shipments of tires
and tire accessories in 1925 will come
very close to the bil1ion-dollar mark
The responsible factors for this
growth of the tire business during
the last year are the increased out
put of motor vehicles and the sales
Of replacement tires for the record
car and truck production of 1923
Another important reason is the ex.
tensive expansion Of the use of mo.
tor busscs. At the beginning Of 1926
there were from $4,000 to 10000 mo.
tor busscs in operation in the Unit.
ed States and Canada, while now II
is figured that. the number Of such
vehicles exceeds 100000.
The 1925 output Of balloon tires
probably represents about 10000 600
whereas during the nine months Of
1924. starting with March, all of thu
The Bismarck tribune. [volume] (Bismarck, N.D.) 1916-current, 1926-02-27
6O,OOO,OOO TIRES !
MADE I'm AMERICA
DURING PAST YEAR
One.third of Production Made
Necessary by Popularity
of Balloons

The year 1925 will be remembered
in the automobile tire industry as the
year in which the British rubber re-
striction legislation, enacted in 1922,
actually became effective to the ex-
tent of seriously hampering the &C.
tivitics of American rubber manu- fac
turcrs. The rubber situation had
been holding the center of interest in
the industry to such an extent since
early spring that it placed in the
background the fact that despite the
embarrassment of an impending
shortage Of its base raw material, the
tire industry was earning profits
greatly in excess Of those of previous
years. The year just closed, except
in q few scattered instances where
the high price Of rubber proved close
to disastrous, was q highly success
full one for the major operators in
the tire manufacturing business.
Dealers also had prosperous period
Were it not for the uncertainty OF
the crude rubber situation the entire
industry would be turned t0Rard q
record-breaking 1925.
Strides in Production
Gigantic strides in production were
recorded among tire manufacturers
It was unofficially estimated that CO.,
100000 pneumatic tires were made in
1925. This figure, which does not in.
clude the million or so of solids end
,, cushion tires, establishes q new high
mark for the industry, exceeding by
more than 100000 the production Of
1924. In 1923 the output of pneu-
MATES reached total of 45,OO0,OO
and in 1922 it was al ,O00.O 900. Thus
in three wears the production of this
type of tire has been increased more
than 46 per cent.
The above figures represent the
output of the entire industry and are
based on the reports Of the Rubber
Association of America. The reports
are said to cover Is per cent of the
industry. The official figures fol
The Bismarck tribune. [volume] (Bismarck, N.D.) 1916-current, 1926-02-27

ing many millions of miles, mostly on
the fabric tires, formerly used, show
an average Of 1880 miles per set
of tires. On ccrd tires, the average,
of course, is higher.
These remarkable mileages ere a
tribute both to the tire manufacturer
who has worked decided improve
ment in his product and to the ~.
tomobilc manufacturers who has cons
served tire life by the production Of
lightweight vehicle, with the
weight correctly distributed and
springs of such flexibility as to
absorb many Of the road shocks .thAt
would otherwise work the destruction
of tires. -
The Bismarck tribune. [volume] (Bismarck, N.D.) 1916-current, 1926-02-27
HUGE DEVELOPMENT or AUTO
INDUSTRY

|. westinghouse survey Of the au-
tomotive industry shows that 4.325.-
900 cars and trucks were produced
the last year at an aggregate whole
sale value of $4,000, 90 900.
Approximately 20;O0O.OO motor vchi-
'clcs are registered in the United
States, of which $500 900 are trucks.
The 2O,0OO,0OO motor cars in use
travel over 100000 miles of high
way. Along these roads are scatter
ed. St, 900 garages. A total Of $780,
600 persons in the United States de-
rive their living from the automotivc
industry.
The Bismarck tribune. [volume] (Bismarck, N.D.) 1916-current, 1926-02-27

Good roads. constantly improved
tire manufacturing methods and inn
provements in automobile design and
construction. have effected q re-
markablc increase in tire mileage.
1t is not uncommon for owners Of
Star cars. under favorable driving
conditions, to report tire milcages
ranging from fifteen to twenty five
thousand.
Records compiled from figures
submitted by 1895 Star owners driv-
Imperial Valley press., 1926-12-03
LOG AL BANKER
STOPS BUT DOES
NOT THROW BULL

Although hampered by the la"l;
of the strains Of the famou~ "Toroa
dor song TO give him courage.
Hugh T. Osborne Of the Southern
Trust and Commerce bank urycrthe-
loss proved himself man Of iron
courage yesterday when he prevent;
ed Wcountcd numbers Of widows AMI
orphans from being gorcd to death
by one Of Imperial Valley $ p@i/"
buils, which broke lose fram i,
moorings at the Impc9iaI Valley M.
Winter fair.
Broke lose" is rather incorrect.
The ball was mcrely dragging the
anchor, which in thia ra,r WAS his
distracted Swiss o#her VITO WIS
bcing han'cd a~terh by tao ppp
bull.
Seeing the &iI,Mma ami sensing
the danger IT, Ire widows dJ.j. o
phaHs - we'll a. thu pretty G,Is -
Fred Ncb'l llmt', beau'y r'or4-.
Osbarnc da>hrd 10 the ro>ruc. Plant
,ng himself directly IN the path of
ihc grooming bea~t. hc rri,ci Ai>
aimS. NoInv -9ertatot> go So f.
T.. t. Gecia'c thar h. alid '' boo in
soothing tones. O.hers @yr@ tta'
ne Soshiuaj. whispered ">i.a'
Vt al! event. the bal p1us'6 il
his wild career and The show VI
over and Hugh found him- ~ +
be the Imam Of the hour.
Imperial Valley press., 1926-12-03
Central High
School Notes
g. MARGARET EDE
(H u School Rcporter)

y spccia! assembly was called
Thursday corning at The Ccntsa'
Union au. ..:orum for the purpose Of
furtherin% interest in the game
with Brawl"y today.
Preceding the rally the seniors
advertised their coming play. " .hm
| Intrudin9,' with an amusing
stunt and the girls g!ea club gave
two enjoyable numbers.
DR.. G. $. Brooks. representing the
kiwanis club, spoke enthusiastically
ON Central 5 athletic record. John
Kcplcy. from the American Legion
advised the boys to come to the
games and help the girls to root. A.
II. Keller Of the Bank Of Italy told
every PLAYER to get his man; to ae.
complish one thing well rather than
4"veral poorly. jimmy Greene from
the Press was not able to be pres
cnt. but sent letter in which he
said the Spartana must sop IL,
nothing but victory.
Representatives from til" c,asaee
a..d alumni the student boGt, Ill
Imperial Valley press., 1926-12-03

read what Mr.. Jessup has to say:
'I was always sictly and could not eat
---bnt last May ! was told about Keliogg'a
AIL-BRAN. Since using Kellogg's ALI
BRAN | have not lost Il days work. in
May weighed 1O9 pounds. ! now weigh
1876 pounds. and it's all due to eat;n.
KelogI's ALL-BRAN."
j. +. JEssup. East st. Louis III.
Don't let constipation sap your
health, undermine your strength.
1t can cause over forty serious all
ments! Blotchy skin, sick head
aches, nervousness, anemia -- are
but few Of the symptoms. Beware!
Imperial Valley press., 1926-12-03
Church Bazaar
Proves Success

OHet 500 pcrsnH< enjoyed IL
chicken dinucr ,etee4 la,t night -
tie opening of tte naHt:u in =.
Many, church. arco2dHg to t..
committee in Charge. Heavy drain,
yete asaar on jhe large amount -
Supplies. ard the size of jllc croN
.>ercaod an rNpectatior-
The halaar HJil hr continued '"=
night, acd the program for jhr cN,
ning Viii Include dancing.
Many handsome and useful gif.s
ere offcecl for sale at the various
booths conducted at thc halaar, ~
foraiu& those who attcud oprorlun
iiN t. rur.ha>o cNcrllcn; Christmas
citts.
The ha.aar is hria4 h-ld ia The
,h"cl hail at ril'h anj Gr"n@"
>ircnf~
Imperial Valley press., 1926-12-03
Many Boats to
Attend Regatta

\ large fleet Of private cruisers,
estimated from - to 80 boats, VIII
attend the speed boat regatta to b."
held u, San Diego, Dec. II IN dl2.
j. the information received by i. &.
Ramsey Of the traffic department
Of the San Diego 4 Arizona railroad.
The boats are said to be coming
with fun loads of guests from many
points along the coast. II is said
that i viii come from Hollywood.
Several of the crack record break
ing craft of the east are to be pittcd
against more than a dozen speed
stcrs of California. The famous
Elgm silver trophy, five feet high
and valued ut $4,000 viii lac the ma
ior prize. while Il score OF other
trophies and cash prizes will hc hung
up for all the events. The ElGiu
trophy was hauled from Los Angeles
to san Diego last Wednesday in an
armorcd ear guarded by l. $. mal-
inc. and traffic police.
Imperial Valley press., 1926-12-03
- u . III IS. y"
4<sga|'g~ sgl|,.y:,s
6H ALL-BRAN
MARRIAGE LICENSES;

dose Martinez, - born IL Cali
Sornia, and resident Of Bra@icr and
Naria .ic-us Tcrrcs, 20, born in
.fri/"rl and resident Of Bha#leN.
Ricardo Martinez. - uativc of
Ncyi~o and resident Of Scelcy, and
Adelaide E1mir"z, l6, native oi
H",iro and resident Of AIcXicali
Rov l.. Smith, ..%, native Of cali
t,n.a and resident Of IInjtvi!Ir and
Maria ra.il.as, -, natiyc al Mexico
aud resident Of Ilol;ViIlc.
Crr2oria NailIa, 1d, native pf
Mcxir, and resident Of Galipatril
and Anita Garria, IS. n.divc Of
NJ xico and resident IT Caiipatria.
Alyaro G. Leon, 81. native Of
N.Eico anal rys.drrt Of MeXirali
"nd I.urrccja Gomez. native Of
'ioXico and resident Of MeAIca!I.
Imperial Valley press., 1926-12-03

the athIofjc association gave short
talks. Principally" +, House mafF
several announcements and spoke
about the IagIrwoodccnt%aI g:,rl2
Coach Armstrong and the members
Of the footban team asked The
student body support for the Draw
ley game. G. w. Martin concluded
the assembly by explaining the
meaning Of the namc Spartan, and
expressed he belief bat the team
would live W 10 its name.
Imperial Valley press., 1926-12-03
More Ships Sent.
To Nicaragua
By l ni.cd Frees Leased Nir"

WASIIINGTON, Dec. Hcnew-
ed actiN;tE 'f robcls in Nicayagm.
who have Installed their leader. "a
casa, rs president in Opposition
to frcsidoni ian, who is recognize
cd by th" United States govern,
ncnl. todaE cauScd TIA" navy 10 nr-
der two Ships to the Latin Amer,
can republic to augment the Alneri-
c"n fic"' :lr"ady on daty there.
The cruiser Cleveland was order.
o| from La!.r Charles, It,. to Blu
fields, Nic4rag:a. and the destroy
O. Tra"v WIS ordered f. H.i9h:
uan 5 Bluff near Biucfirld..
Imperial Valley press., 1926-12-03
TWAS SICKLY Y AND COUL DN'T EAT"
Then Kellogg's ALL-BRAN
brought permanent relief

Kcllogg's ALL-BRAN is guar
anteed to relieve the most chronic
constipation if eaten regularly.
Bccause Kellogg's is ALL BRAN
"a 1000 bran product - 1000
effective.
Eat Kellogg's ALL-BRAN with
milk, cream and fruit. Use. it in
cooking too. Made by Kellogg in
Battle Greek, Michigan, and sold
by all grocers. Served in all
rest rlirct1 t1tc g m
Imperial Valley press., 1926-12-03
Oil Magnate
Dies Suddenly
Ry United Press leased Wire

Los ANGELES. Dec. 3.-F'un-
nraI services Willie conducted Mon
day for (" T. Eo,errars. C1. rroniu
cn; Southern California oil mag
nate. Eosccrans Gropped dead IL
Imperial Valley press., 1926-12-03
Break in Door. -

Break in Door.-.Ian"
Il Bcrnicc ScclrY, 49, ;
thth street. were arrested
of Police Sterling Oswatt
tant chief W. II. Cornell
light for illegal possession
They were placed in the
i'll and later released on
each. The officers kick
door of the house and
e of the women pouring