The Indianapolis times. [volume] (Indianapolis [Ind.]) 1922-1965, 1926-02-19
Pushes Movement for Increasing Its Population

u SOs ASS
here at last is one thing started in
Indianapolis that can't be stopped.
Here is a movement calculated to
give Indianapolis what it has al
wys lacked, namely, an aggressive,
competent sales department that
knows how to stir up and then how
to close a prospect.
There should be sufficient funds
to finance this sales department.
A real sales manager should be
obtained.
In a short time such steps as ma
be deemed necessary to dry clean
Indianapolis in its spots, to polish
its nickel and to make it presentable
and salable should be promptly
taken.
1 am morally certain that within
a reasonably short time the member
ship of the Million Population Club
will astound you with it's sheer size;
and that the whole wide world will
soon know that at least there is
something stirring at the crossroads
of America.
Among other things this move
ment contemplates, at the right
time, and coordinated with the eff
forts of the sales department, a
powerful advertising campaign that
will tell all America exactly whom
we are and exactly what we have
to offer. In the preparation of this
campaign, the best advertising
brains Of Indianapolis will be given
an opportunity to concentrate. 1t
will not be a one-man JON, or a prof
table job for any one, but when 1t
appears, it will be a workmanlike
job and it will do the business. OF
that, L can completely assure you
now.
Outline of Plan
Summed up and in a word, this
plan proposes:
1. The formation of the Million
Population Cub with a membership
of at least $4,000 peOple-all taxpay-
crs of Indianapolis.
2. The employment of an indus
tril sales manager worth and paid
around 100000 a year, whose job
shall be to support present Indian
apOlis factories and to sell other fac
tories on coming to indianapolis.
3. A national advertising cam
paign of tremendous power that will
make the outside world cognizant of
indianapolis and our own citiZeship
proud of Indianapolis by making
both those afar and those at home
familiar with the facts about In
dianapOlis.
4. AffiliatiOn with existing practi-
cal means of financing and capital
izing worthy institutions.
3. The informal organization of
all Indianapolis bodies, social, bust
ness and political. into one powerful
fighting unit intent on and Pledged
to the industrial development of
indianapolis.
6. Sympathetic and active inter
est i'm every movement and every
influence calculated TO make Indian
apOlis a better as well as 4 bigger
city, at no time forgetting that Gull
tivatiOn and fostering of the fine
arts and cleanliness is quite as
necessary 10 our city as its material
prosperity.
Z. Systematic diScOuragement OF
selfishness and petty jealousies and
new determination to cultivate in In
dianapOlis 4 broad, new spirit of
br0therly interest and. a sincere de-
sire to see the other fellow prosper
Gus and happy, as well as ourselves.
This job is as big as all Indianapo-
lis. No one man nor no one group
Of men can do it alone. DO you
want it or not? Are you with us or
not? If it sounds fair. pull off your
on solid cement of the clear road to
prosperity and progress.
Endorsed by Mayor
This movement has appealed to
the public imagination.
1t has earned the Endorsement of
the mayor of our city.
It has received from every corner
Of the city complete and unanimous
approval; a literal deluge of APP
proVal.
If 1 have earned the right to speak
with authority on any subject what
ever, it is on the subject of sales
policies; and 1 say to you that right
here and right now this Chamber of
Commerce to which we are all so
devoted and in whose future we all
take such store, is now in position
to establish itself forever in the
hearts Of Indianapolis.
All in Indianapolis want prosper
ity and the industry through which
alone that prosperity can be derived.
The whole town is vibrating to the
new idea Of industrial growth. Now
instead of creating a lot of unpleas-
ant static and of fighting the peo-
pies wave length, why don't you
just turn your dials a bit and tune
into that wave length?
LARGER