davidaulloa/AmericanStories huggingface dataset:
Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1926-04-03
Hudson Essex Prices
Now at Best

Prices of Hudson and Essex cars
are now at the most favorable levels
of their history as the result of three
recent rapid-fire moves by the Hudson
organization.
The first announcement Of this Sc
ries was the adoption of Hudson
Essex distributors and dealers of an
at-your-door system of quoting motor
car prices, replacing the f. o. b. fac
tory plan of many years standing
Closely following this came the ac-
ton Of making the federal automobile
tax reduction Immediately effective.
On the top Of these moves. the an
nouncement was made of horizontal
reduction of $50 car on the Essex
and Hudson coaches and the Hudson
! Super-Six brougham.
''With these three actions all to his
advantage, the Hudson-Essex buyer
| today is obtaining these standard
/ well-known automobiles at the lowest
| first cost and at the best terms we
! ever have KNOWN" said Frank S
| Carpenter, Hudson-Essex dealer
| ANY one Of these steps might have
! been a great event in itself: combined
| they make up a most aggressive and
| forceful bid. for a tremendous spring
| business.
To-day the successful automobile
Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1926-04-03
The man who used to appraise
. car by kicking the tires now
slams the doors and strokes the
upholstery.
Pannx Wise. Pound Rash

Students of automobile trends are
q bit alarmed over the drift toward
cheaper cars and are squarely back
of the few manufacturers who are
crying out for higher prices and bet
ter cars
The reason Is not so apparent,
however simple 1t may seem when
one has assimilated the facts. In
order to understand why cheaper
models of famous cars may not pro-
duce desired results, 1t Is necessary
to know why manufacturing con-
Germs elect to develop lower>priced
models.
The big profits in the industry
have been in the quantity production
field. A manufacturer sees that the
builder of a low-priced car attains
record production and accumulates a
fortune for stockholders. The manu-
facturer who decides to follow this
rainbow sets out with the avowed
purpose of making more money. He
cannot possibly be thinking of
pleasing his own clientel, for he
knows that as soon as he sponsors
a cheaper product he makes enemies
of the people to whom he has sold
better cars at higher prices.
What upsets his calculations In
an unusually large number of in
stances is the fact that most of the
Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1926-04-03

drained out without suckin' the en-
tire system dry.
Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1926-04-03
Bell Helps Town
Keep a Check on
Ford Car Sales

Every time a Ford car is sold
In Brookhaven, Miss, the whole
town knows it. For, in a vacant
lot adjoining the property of the
Laird-Day Motor Company a
large bell has been fixed on top of
a tower and each time a car is
sold, the salesman pulls the bell
cord.
This clarion sales record has
become fixture in the daily life
of Brookhaven. Clerks in the
various business houses specu-
late as to the next days count
and almost everyone in town IS
virtually keeping books on Ford
sales.
One prominent hardware store
advertised that it is expected to
sell stove for every peal of the
Ford bell" With the advent of
the Ford price reduction, how
ever. the vicinity of the Ford
salesroom resembled the well-re-
membered Armisfice Day and at
last reports stoves We're running
a none-too-clos second.
Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1926-04-03

maker must not only be able to pro.
duce his cars with economy, but ala,
he must see that the economies 4,
his plant are duplicated In the econ.
omies of selling. When savings n
any direction are possible, the publ.
will reward the concern which passe.
them along. 1t has rewarded Hudson.
Essex by making 1t the biggest build.
ers of six cylinder cars in the world
THE steps taken in these latest
Hudson Essex activities are well n
line with these principles. The cars
are made economically. and are sold on
terms and conditions which are clearly
in the buyers interest The at-your.
door plan, for instance, tells the buyer
at his first inquiry the whole amount
which his car will cost him; there q
no Z. o. b. base price. to which h
must add 500 or more to get the~ac-
tual price. A buyer is not led to ex-
pect to buy a car at one price, and
then find that this Is not the actual
expense he must incur"
Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1926-04-03
The Old Mechanic Says

Old rules do not always so out of
date with changes in the design of
cars, and that's pretty good rule
for any owner to remember If he
wants to spare his car the repair
shop habit. It's gettin' to be a COM
mon thing for me to carve into the
innards of new car just because
the owner figured some rule was too
old to be taken seriously.
can illustrate this with the mat
ter of usin' kerosene to flush out the
crankcase when changin' oil. In the
days when most engines were lubri-
Gated entirely by the splash system
the typical crankcase had a series of
troughs into which the tips on the
ends of the connectin' rod bearings
dipped. The oil pump raised oil
from the bottom of the case and dis
tributed it to these troughs.
In order to keep the connectin' rod
bearin's we'll supplied with lubricant
of course these troughs had to hold
quite a bit of oil. and that was why
the manufacturers started warnin'
owners against usin' kerosene to
flush out the crankcase. An owner
might easily think he had drained
off all the kerosene when a lot of it
might be trapped in the oil troughs.
When the engine was started, 1t
might be gettin' straight kerosene for
lubricant for few minutes. AT
best, enough kerosene would stay in
the system to dilute the oil. Own
ers who ignored this rule might
, better have used the old oil while
longer.
Well, now, the troughs have gone
out of date for most cars and lot
of owners think the old rule against
usin' kerosene has gone it's way too.
But this isn't true. Oilin' systems
| that are up to date are full pressure
which means that the oil is pumped
through the crank and cam shafts
| through the vital parts of the engine.
! If the oil in the system should be
! collected it would show any owner
how usin' kerosene as a fushin'
agent would dilute the fresh oil be-
cause the kerosene could not be
Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1926-04-03

bon will have to be removed? After
reboring, an engine has Slightly
greater piston displacement. Moe
carbon is required to reduce the dis
placement to a point where COM
preston is raised enough to cause
knocking.
Rims sometimes squeak because
they are too tight? In tightening
the Tugs too much rim is often
thrown out of line so that it does
not run true.
It isn't necessary to keep the
crankcase entirely filled with oil
where a pressure oiling system is
used? Three quarts of good oil
will enable the pressure oiled engine
to operate just as well as six quarts,
barring hot weather or mountain
climbing. "A greater oil supply is a
protection against running with too
Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1926-04-03
standpoint of safety. 1t is a good

standpoint of safety. 1t is a good
bumper.
Wooden bodies are being displaced
in a measure by steel, but there are
those who will admit wooden body
is easier on ones nerves in bad
electric storm.
1t seems there is something to be
said for everything. Closed cars are
safe in that they prevent passengers
from being thrown out in event of a
collision. Open cars offer the con-
venience of getting out quickly in
the same situation.
Even smelly and poisonous ex-
hausts have their value. They keep
careless drivers from tagging on be-
hind and are much more effective
protection against rear-end collisions
than the signs. that inform the man
behind when he is too close.
Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1926-04-03
Did You Know That

After an engine has been rebored
and new oversize pistons have been
installed the car should be able to
run for a LONGER period before car
Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1926-04-03
The Saturday Motorist


fortunes have been lost as we'll as
made in the quantity production
field. The manufacturer that is
lured into big production finds the
competition Unexpectedly keen. He
finds there is a public preference for
the cars already well established in
this field. And, finally. he discovers
a painful fact: He has lost his
original customers.
Very few people who can afford
$4,000 fora car are going to be con-
tent with $500 one. The misguid-
ed manufacturer thinks that If his
plans do not work out as anticipated
at least he will be able to please his
original customers with the new
models at the new low prices.
He learns his lesson only too late.
When he goes back to his old fol-
lowing he finds it rolling around in
some other make of car in the price
class he Abandoned
Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1926-04-03
Lawful If Necessary

Drivers who think ahead when
finding themselves trapped in a
precarious position are reasonably
safe in assuming that they will not
be charged with negligence if. in at
tempting to avoid an accident. they
are found to have violated some tech
nical road rule. This point is cover 4
ed in a recent court decision in Mis-
sfssippi.
To avoid colliding with an on
coming vehicle the driver went over
Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1926-04-03
A Word to Remember

Recourse" is a word that motor
lists will hear often during the next
few months in discussions of car
financing. 1t is well to be posted.
The recourse" plan means, simply.
that the automobile dealer signs the
note for the car he sells, rendering
himself liable for it's repurchase and
sale if the customer fails to meet the
DaymentS.
Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1926-04-03
Always Use Foot Brake

Now that so many hand brakes
operate on a single drum just behind
the transmission. warning is in
order. Braking a car at this point
places a terrific load on the propeller
shaft. Cars which have service
brakes at this point use steels built
for this strain. but many manu-
facturers have not taken so much
care at this point. If the hand brake
is to be used the foot brake should
supplement 1t. This saves the foot
brake without endangering the pro-
peller shaft.
Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1926-04-03

Nowadays it is the rule to poke
fun at every convention in automo-
bile design. Some carry it to ex-
tremes and prove themselves poor
judges of design. Everything now
cherished as necessary in design may
perish in the evolution process, but
at present 1t is well to consider the
points that are still in their favor.
Possibly engines would be more eff
ficient if placed closer to- the rear
axle. but the forward engine has one
outstanding advantage from the
Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1926-04-03
Now You Have Ill

Now You Have IT!
I. knock" gas is not the
same as high test gas. The latter Is
a matter of test or quality, whlIe tne
former is a matter of detonatlng
characteristics. Some high test gases
may be bad knockers. depending up
on the crude and the refining process
2. All makes of cars have arr
cooled engines. A majority, now
ever, are also equipped with water
cooling systems. -
8. It Is advantageous to use the
hand throttle In traffic to avoid the
loss of precious time required 10
transfer the right foot from acceieT-
ator to brake pedal when a quick
stop is demanded.
a. The amount of gasoline wasted
in stopping car on the level can pc
measured by the amount required 10
start the car into motion again. at
the speed at which it was travelling
before the stop.
S. The best way to keep brakes
equalized is to keep them clean:
copyright 1926 by the Ullman
Feature Service)
Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1926-04-03

little oil. A larger oil supply also
means better fabrication since little
oil will thin out or heat up quicker
than a larger amount.
Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1926-04-03

occurred. It was held that he was
justified in violating the rule IN order
to avoid the mishap even tnousn ne
was unsuccessful in his atteinpl a.
safety,
San Antonio light. [volume] (San Antonio, Tex.) 1911-1993, 1926-04-25

"AFTER THE WORLD WAR, returned home with health
greatly impaired suffered from numerous ailments including
constipaon One chance Yeast cakes served IN
them soon noticed was getting back
INV appetite constipation leaving am now feeling
6ne-due TO Feischmanns Yeast. 81. Louis NO.
CT WAS BOTHERED WITH CONSTIPATION. was also
,rd with Indigestion accompanied by dsagreeabe skin
tons am grateful the friend who recommended Fesc-
ann Yeast cakes day faithfully The results
amazing digestive troubles vanished My complexion cleared
can now eat the sweets WISH Alma L. Brothers, Norfolk Va
San Antonio light. [volume] (San Antonio, Tex.) 1911-1993, 1926-04-25
Lady Cathcart's Own Story

her outspending other women.
but they will not even hear of her
spending as much as other women.
In my case | was expected to
maintain the appearance of wo-
men in my set on One-tenth of
their allowance. A woman, there
fore. has to choose between Of
Tending her husband by dropping
behind in the race for attractive
ness in dress with other women
and being held up to the public
as a spendthrift, and run the risk
of being cast off by her husband.
Man never thinks of taking any
of the blame on his shoulders. 1t
is always the woman who pays
and | suppose always will be, but
that does not make it any less hard
on US.
There is much talk of unhappy
marriages and of the scandals of
divorce in high society. Do people
ever stop to ask whether it is not
the case that these tragedies may
be the direct result of the inability
of many young brides to keep up
the competition in dress-compe-
tition is keener than ever now?
| know of my own knowledge
that many young brides find it
utterly impossible to keep up the
appearances rigidly exacted. For
a time they make shift with old
dresses, ringing the changes on
them as much as possible, but the
sarcasms and the studied insults,
the sneers and the insinuations of
the so-called society leaders have
their effect in the long run.
In another chapter ! shall dis
cuss some other interesting phases
of life in cosmopolitan fashionable
society as they affected my own
career.
Go Be Continued Next Sunday.)
San Antonio light. [volume] (San Antonio, Tex.) 1911-1993, 1926-04-25

match, or to contrast, and all came
from Italy. My stockings of real
Italian lace, filmy as cobwebS,
were quite the sensation of those
polite circles which now and then
discussed clothes, and | often won
der now if they are not repOSinG
in the ancestral vaults along with
the Jewels, for those lace stockings
were museum pieces and samples
of the laccmakcrS' art which should
serve as hcirloomS for future Cath
carts.
1t is important and interesting
to remember that at the very mo-
mcnt when was being pillorled
by Judge McCardie for exceeding
a dress allowance which was really
Inadequate | was being urged by
Young Lord Craven to run away
with him. A little mcanneSs will
often push a woman already tempt
cd to fall.
Here is a letter | received from
Lord Craven after our Deauvillc
excursion. One significant point
in il is that was to provide the
cash for our flight to South
Africa:
"Tucsday, 30th.
Darling Vera:
II got your wire last night in
Geneva, but no letters have so far
been forwarded from Paris. BY
the way. write in future c. o. Hot
finger. SO Rue de Provence, Paris.
They are my mothers bankers
there, and are forwarding all our
letters on.
I'VE arrived here by boat from
Geneva to-day. 1t took five hours
along the lake, and was too lovely.
Tomorrow we push on to Inter-
laken. where we hope to get some
letters.
81 have made it pretty plain
San Antonio light. [volume] (San Antonio, Tex.) 1911-1993, 1926-04-25

While on the subject of dress
! want to say few words on the
demoralizlng effect of an excessive
standard of expenditure. The
young girl is thrown into society
with the knowledge that to fail to
keep up certain standards of ap-
pcarancc is to have herself sub
icCted to the most powerful wca-
pom that society with a capital rs"
employs against those who sin
against its laws-the weapon of
social ostracism.
1t is in order that they may
shine in the eyes of men that
many women spend fortunes on
dress, and in doing so set a pace
in expenditure that is killing for
those less fortunately situated, and
as often as not ruinOus for their
husbands.
Even husbands themselves are
as tyrannical as women in society
in their attitude toward their own
and other mems wives, who from
motives of economy appear twice
in the same day in the same dress.
do not want to start recrimina-
tions against my own husband, but
those who knew our private affairs
were well aware that Earl Cath
cart was not entirely free from
suspicion in this matter.
| know that if ! ventured to
appear in the same dress more than
once | was sure to come in for a
rcbuke either in words or in a
frown that could be worse than
any spoken reproof.
Men are such hypocrites in mat
tdrs of this kind, and they are so
inconsistent. They insist on a
woman looking her best, and al
ways looking different. They in
sist that she should outShine other
women, but they will not hear of
San Antonio light. [volume] (San Antonio, Tex.) 1911-1993, 1926-04-25
Advertisement
New Ice Treatment
A Real Beautifier

Every Beauty Doctor knows the vaiU"
of Ice Treatments for the complexion
but recently an English Beauty Special
Isl found that even better results could
be obtained by simply rubbing the face.
neck or hands with a little ordinary ice
mint either just before retiring at night
or whenever one desires to look their
best.
The reaction Of the ice-mint on the
skin not only brings the oplor q" IN"
cheeks the - me as an Ice tr-dlln'h NJ.
hut il also holds the color there longer
and makes the skin soft. firm and more
youthful in appea rance Wrinkles viii
soon be a thing Of the past to the woman
who cares for her skin. MANY have al
ready made themselves look years
Younger by these simple ice-mint treat
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ing an enormous demand for II, a. me
cost is little and IL is positively de
light to any woman who loves good
complexion and nice hands and skin
nited sales Mfg. Co..Binghamton. y. y.
San Antonio light. [volume] (San Antonio, Tex.) 1911-1993, 1926-04-25

that when | get back | am going
to Join the yacht, wherever it is,
and there doesn't seem to be any
opposition. so will you find out
from MIC (can't spell his
name) where he will be at the end
of October? shall know def
nitely in about three weeks time
when | shall be back, and will wire
you date of my return, so if you
can raise the cash from your Uncle
90 right ahead and book passage
for us and , servants for two
weeks after land in England. as
| shall want about that to collect
clothes. etc.
"Well, darling, enough for tn"
present. I'm just longing for your
letters.
"All my love. UFFY."
Again he wrote to me after
coming back from the Continent
to England:
"Friday.
"Hamstead Marshall,
"Ncwhury,
"Berks.
Darling:
Just line, as promised. II
was so cheering to hear your dear
voice on the phone this morning.
This house is like the morgue. 1t
has been trying to thunder all
afternoon, distant mutterings, and
dark, heavy atmosphere. Ordinari-
~ | love il. hut on these occasions
it don't tend to liven things up, so |
hope we have a good 'un tonight.
"Well, good night, darling, have
written over 20 letters to-day, so
my hand is getting a bit tired,
though no longer so shaky.
Longing to see you again, dear,
will ring you up tomorrow.
"All my love, dear, ct dOrmez
bien (sleep welD. UFFl.'
San Antonio light. [volume] (San Antonio, Tex.) 1911-1993, 1926-04-25
MANY Uses for Salt.

GAIT and vinegar will clean
- brass. Salt added to water
when washing clothes will prevent
colors from running. Salt should
be added to boiling water before
spaghetti, potatoes or vegetables
are boiled. Salt-a speck-added
to cream aids in whipping. Salt in
warm water is an excellent throat
gargle. Salt added to rinsing
water will keep clothes from freez-
ing on the line. Salt should be
eaten with nuts to aid digestion.
Salt will remove egg stains from
silver. Salt sprinkled on carpet
before cleaning it will make carpet
brighter. Salt and lemon rubbed
on rust stains will remove stain il
dried in sun.
San Antonio light. [volume] (San Antonio, Tex.) 1911-1993, 1926-04-25

plain, nibblcd from the cake. For constipa-
ton especially, dissolve one cake in hot
water (not scaIdine) before breakfast and
at bedtime. Buy several cakes at a time
they will keep fresh in a cool dry place for two
or three days. All grocers have Fleischmann's
Yeast. Start eating it today!
And let us send you free copy Of our latest
booklet on Yeast for Health. Health Re-
search Dept. So, The Fleischmann Company,
7Ol Washington Street, New York.
San Antonio light. [volume] (San Antonio, Tex.) 1911-1993, 1926-04-25
(Continued from Double Page


her sable coat cost forty-fiyc
thousand dollars. but the traditions
alone which linked themselves with
the Cathcart Sablcs-and eight
sable wraps of different cut and
purpose were in my collection
made them historic. iiE,. the Tower
of London and quite as impossible"
of purchase.
OF course, had thrr" or four
or five little Hudson seal wraps
and little gray squirrel confcction,
and three or four leopard gar.
mcnts-and many of these moro
modern furS had been sent home
20 England by some friend or rela-
tive of the family who had bought
or shot the animals in their ma
tive haunts. ] had a large cOlloc-
ton of peltS which came to Us
that way. which gave my coutu-
ricr carte blanche to look over and
combine with suits or wraps or
gowns for Sandown or Ascot, &C
cording to his fine good sense.
1t really quite diStresSoS me to
hear so much pother about silk
underwear and fiImy lace and
crepe de chine and geOrgette COM
binations and all that truck. The
woman who goes into such details
10 explain that her undertakings
are silk seems to me like the wO-
man who knew a period when she
was fortunate if she had rough
cotton.
To tell how many of the sew
eral articles of underwear | had
would be a hopeless task. 1t was
ALWAYS nv custom to walk into
Bond street shop once at least a
wear. to select several samples of
silken chemise and combination
and slim. and to give a general
order, "Six dozen of each, gradu-
ated through all the pastel shades
The pastel shades. of course, |
need not remind my readers. are
lavender. pink. pale blue. orchid,
faint orange. yellow. even a deli
cate, vague blue gray. Then on
arising | ordered my maid to ar
range for me my underwear in
color to suit the business of the
dav and the weather outside. Vel
low was the color Of my under
wear when ! sat in my hOudoir and
read or entertained my intimate
women friends.
Blue and rose were hues of JOY.
r. --..:r,1- To- ~,
San Antonio light. [volume] (San Antonio, Tex.) 1911-1993, 1926-04-25

pOiSons Of Constipation. Where ca
thartics give only temporary relief,
yeast strengthens the intestinal mus
cles and makes them healthy and &C
tive. And day by day it releases new
stores Of energy.
Eat two or three cakes regularly
every day before meals: on crackers
in fruit juices, water or milk-or just
San Antonio light. [volume] (San Antonio, Tex.) 1911-1993, 1926-04-25
People typical of thousands who
conquered their ills-fOund
youthful energy, superb vitality
by eating one simple food

MOT a "cure- all, " not a medicine in any
IN sense-Fleischmann's Yeast is simply
q remarkable fresh food.
The millions of tiny active yeast plants in
every cake invigorate the whole system. They
aid digestion - clear the skin - Danish the