Imperial Valley press., 1926-05-11

road Improvement work in Southern
California and the chamber mitiat
ed The movement that will result
| in the paving of Imperial avenue
between the san Diego highway and
the present pavement between Fl
Centre aud Imperial.
As no available location near the
city could be obtained without a
large expenditure. the chamber was
anablc 70 get an airplane landing
! field, the one recognized by the GOV
+ ernment going to CaleNico.
\ definite announcement ON th"
matter OF new depot for FL Ccntro
: hoped fer within the next few
months The chamber has been
working on the proposition for >cv-
rIal wears.
Through the chambers mer-
chants protective committee, the
city has hcenk kept clear of doubtful
advertising schemes and various i'm
positions on the merchants Of the
city.
By the msistence Of the chamber.
the Automobile Club of Southern
California WAS induced to giNr
e.catcr publicity in its folder 1"
tran>eoutinental highway routes
passing through Imperial Valley.
Several local improvements which
originated in chamber Of COM
merce activities include a permit for
the new gas company. better post
effict service. paving Of alleys ii
the business section. granting of A.
advertising fund by the city ceuncii
preliminary work on the elimination
+ the Eighth street ditch. endorse
meat Of the Postal Telegraph COM
pany's application for a valley fran
ehise. and proposed reduction OF
fire uSurance rates in this city.
Over l.o0e persons We're gj.cn IA
formation eu Fl Ceatro and lmpr-
rial Valley at chamber hcadquar-
ters and 800 pieces of literature
were mailed Ia all parts "f the
country. The chamber coo0cratcd
With other valley chambers through !
the Associated Chambers Of Com
melee ia MANY constructive efforts
throughout the year.
Displays Of Imperial Valley prod
acts have been made at several OF
lager fairs. and data ON he valley !
has been supplied to various news
! aper> and magazines. y splendid .
exhibit was maintained a; the Inn (,
perial Valley Mid-Wintcr fair.
The chamber strongly condemns /!
the practice of purchasing from ped !
lars and urges all residents of the !
city to support the merchants Of II !
Centre bv buving at home.
Following Investigation by the |
chamber. endorsement was given 10 |
the proposed road from Yuma high |
way through 'Calexiui to Seeley. !
the chamber feeling satisfied that |
the road Nill no- in any way iniure !
II Centre business but will help to !
develop the whole south end Of tn. !
valley Support i also given to !
the Lee Highway association which !
i. sponsoring transcontinental
route from San Diego 10 Washing |
ton. y. c.
During the wear the chamber en-
trrtained delegations from San Bcr !
nardino. San Diego and Los Angeles |
aided in entertaining members or |
tle Shrine when passing through |
here to the national cOnclave at Los !
Angeles; assisted IN the entertain |
ment of the senatorial committee |
which visited here last fall and ez
tended the hospitality of :he city TO !
br. Edmund Stlnnes OF c. rmanr
and Ms Emerson. former editor Of
Sunset Magazine.
Throughout the wear the chamber
hold weekly lunchecns at which in
tclesting speakers were heard. and
a plea i made for greater attend
ahce at these in the future.