Douglas daily dispatch., 1926-11-25
Kiwanians Will
Give a arty at
County Hospital


An address by j. w Tardy on the
prospects of Douglas and the duties of
Douglas citizens in furthering the city's
progress and a resolution. adopted by
the club members to give special
Christmas party at the county hospital,
featured the regular luncheon meeting
OF the Kiwanis club at the Gadsden
Wednesday.
w. II. Miescher, chairman of the day,
brought up the matter of the Christmas
party for the patients at the county
hospital. Miescher pointed out that
many Of the persons being cared for
at the county hospital are pioneers of
the Douglas district and state. Mies-
cher said he considered these pioneers
observing of consideration and the Ki-t
wanians heartily approved of the plan
to give them a Christmas party Pres
ents will be distributed on day to be
set later and the members of the local
Kiwanis club will gather at the hos-
pital to make the presentations in
person.
DR.. Il. w. Adamson, A. A. Sundin and
William Alberts were appointed by
President Wimberley to serve as a
committee to take charge of arrange
ments for the Christmas party!
The Kiwanans also discussed move
to solicit the aid of other Kiwanians
and civic organizations in urging the
Cochise county board of supervisors to
build a road to connect the north and
south highway with the Pinery can
yon road. Later in the day. President
II. A. Kimberley dispatched latters to
the Bisbee Kiwanis club, the Bisbee#
chamber of commerce and the Wilcox
chamber of commerce, asking those or,
ganizations to send representatives to
the next meeting Of the board of SUI
pervisors in Tombstone.
Tardy, who is president of the Bor-
derland Climate club held the interest
of his fellow Kiwanians for half an
hour with his vivid presentation of
facts regarding the growth of Douglas
and the work which must be done in
the near future if the publicity cam
paign of the Borderland Climate club
is to be most effectice. Inasmueh as
the Borderland Climate club was orig!
inally conceived and organized by XII
wanians, Tardy stated, he felt that the
Kiwanians should take an active part
in furthering the work of the organi-
zation in boosting the city.
An interesting feature on Tardy's
talk was his discussion of Senator
Ralph II. Cameron's plan to build a
federal power plant ini the Sulphur
Springs valley so that the farmers may
be provided cheap power for irrigation.
Tardy read communications advising
that Senator Cameron is going to at
tempt to carry through his plan fors
the valley in the short session of con-
gress, and that he desires to have the
backing of the Kiwanis clubs and other
civic organizations. The Kiwanians
unanimously agreed to endorse Senator
Camerons plan and it was agreed to
forward resolution to that effect to
the senator
In discussing the results obtained
through the Borderland Climate clubs
publicity campaign, Tardy first told
the club members of the results OBJ
tanned through a similar campaign in
Tucson. An accurate record was kept
by the Tucson boosters and advertisers
and their figures show that their in
vestment in advertising has already
paid return of SIS for every 81 SO
invested. Records kept of 81 new fam
lilies brought to Tucson through the
national advertising campaign show
that the families have spent in thatl
city since their arrival the sum of
$872,5OOA and that they represent al
new wealth for the community of ST.,
100000.
Tardy explained that the local
ceived 27O inquiries from the cam
;1of1
pleted Contracts have been let for a !
series of nine advertisements in ma
tionally circulated magazines and only
two of the advertisements have ap-
peared. Tardy estimated conserva-
lively that at least 1,215 inquiries
should be received before January l, !
1927, explaining that inquiries will |
continue to come for many months
after the appearance of the advertise |
ments
New arrivals brought to the city |
through correspondence with 1,215
persons making inquiry should amount
to at least 121, the estimate being
based on Tucson figures showing that !
one out of 10 persons making inquiry
actually visit the city. Total cost of
bringing in 121 new residents will be
50 900, including overhead expenses of
the Borderland Climate club. Tardy !
pointed out that the value to the city ,
of 121 new residents, based on tho
Tucson figures of a return of Is to / |
on the money spent in advertising,
would be $135,000
All Kiwanians were urged by Tardy
to help along in every way possible
Ar,- \, Z,