The Washington times. [volume] (Washington [D.C.]) 1902-1939, 1925-08-26
ADVERTISE D. c.
CAMPAIGN IS
LAUNCHED
Conference Of Business Men
Called to Formulate
Publicity Campaign

A conference of leaders OF five
leading Washington business as
ISOLATION, called for. the purpose Of
taking the first concerted step to-
ward selling Washington to the
country, will be held in the board
room OF the Washington Real Els.
tate Board next Thursday morning,
September 8. at 10 O'Clock.
The conference was called by
John A. Petty, executive secretary
OF the realtors organization, at the
request of its executive committee,
and the following executives were
asked to come or send representa-
tives: James T. Lloyd, Chamber OF
Commerce; Samuel ]. Prescott
Board of Trade; T.. A. Mckee, Hotel
Mems Association; r. p. Andrews
Merchants and Manufacturers As
sociation, and T. T. Shannon, OPP.
-erative Builders Association.
Plan Publicity Campaign
Mr.. Petty asked these men to
meet him ''in the hope that a joint
committee of these and such other
organizations as may be determined
could be created as the first step
in the ultimate accomplishment of
some plant of publicity, as well
as ways and means of financing
and conducting it,"
= In commenting on the work to
be done in this and other confer
ences and in the work of adver-
Using the Capital City, Mr.. Petty
emphasized that all publicity to be
sent out over the country must be
dignified, unselfish and educa'
tional," and that ''the ordinary
campaign of propaganda so fire.
quently used by cities to increase
their popula ton and popularity, and
and which is so filled with extrava
gant and misleading statements
could not and should not be adopted
for Washington.
To Attract Visitors
There are features almos. with
out number conce,BIing Washing
tom" Getty said, that cannot be
found or duplicated in any other
city, and it Is these distinctive fea
lures that should form the basis
of much of the news and publicity
that publicity bureau should send
out. A campaign based on these
lines would draw thousands oI
visitors to Washington annually
many OF whom would return for
, permanent residence here and such
a campaign would attract nation
wide interest in mere definite
and lasting way than the other
type that has been used in differnel
parts of the country.
News enanating from the Cap
ital City frequently finds front
page space throughout the country
but as much of it concerns politi-
cal questions the reading public
has come to look upon Washington
as place around which centers
politics and the administration of
the Government. Little of human
interest Is connected with and sell
dom Is featured in the news from
Washington. Consequently those
who have never visited our won.
derful city picture it solely as the
national shrine that 1t is and are
not aware of the fact that it is
the most beautiful home city in
America
ut would seem entirely practical
land feasible for the business in.
terests of Washington to cooperate
in some plan that would result in
carrying to. every American the
story of Washington and its mani
fold beauties and advantages. This
would create the desire to visit
Washington and would result in
Unreasonable benefits to our city
locally and to the nation in the
renewal of patriotism and love of
country that invariably follows a
visit to the sacred spots Of Wash
I'M OF On and tic an N,lrOnG ~