Putnam patriot., 1925-05-15

] it was this rpirit that ayerted disaster and we can nov, with a just pride. point to the fact that we have passed safely through the darkness of night and emerged theref rom with not q single business failure recorded in the l city. How man helped man is not known in detail That the hand of friendship must have been extended in many instances t0 avert individual disaster is undoubted Putnam has emerged Co the present time better for having been s1reiy tried and not found wanting.
 l. was the prompt action Of two members Of this Chamber, one mem l Der of the board of directors, that re- suited in q mass meeting of citizens being held Ia the Victory Theatre the very afternoon of the day on which the bank closed This meeting was the nucleus of the best banking situation that this city has ever known. l. Is unnecessary te detail the happenings. many of them most disc0uraging. until the new banks opened their doors, giv- ing Putnam a new National Bank. a Trust Company. and q Savings Bank. Three banks where before there were but two.
 New Banks Open
 The opening of the two new banks was an event in the business history of this city. IL was not Co be passed by without suitable recognition. IL was the Chamber of Commerce that fur nished the medium through which this recognition was manifested and brought to the attention of the com munity of which Putnam is the nat ural business and financial center.
 In the afternoon. November l3, 1924. a meeting was called and there was gathering of members in the Chamber of Commerce rooms. \ plan was outlined to make the event Of the opening of the two new banks note worthy and 10 utilize 1t as capital as an advertising medium. Ii was em- phasized that after Q serious depres- sion Putnam had come back had ar rived The plan to observe the event was unanimously endorsed. and t was decided to hold Come Back Day in Putnam.
 tha Christina holiday season wa v64e near. thi- meant q5iek action au the par If the yarioaa committees appointed i1 carry the plan into effect Meetings Na held frequently. Many plans were IEsesy,d On account of fhe short Inn n Huich to make the necessary aEraIs meuts the ohser aHce developed iHtH tWe-daYz event and eenteTe8 about the Manufacturers Exhibition u th- state Armory, Fri day and Saturday, December , and 6
 The venture was a success from ey- ery angle Thousands os people wis tied the exhibition lt was aa object lesson az t8 the vNitd products man ufactured in Putnam People cam |, Putnam From the oatlsiug sections aue the merchants benefited materially !! their presence and Putnam ree i've, public recognition as being alive to ii own advantages.
 Trade In Putnam
 While the plans for Come Bael Days were in progress the entertain ment committee arranged a meeting and banquet in the Putnam Inn. Ih, speaker of the evening was J. $ 6retnwalt af Boston. a live wire pub Hclty man and hometown booster. Ht told of his Trade in Augusta cam. paign, campaign staged successfully in the Maine capital, and t appealed to the merchants committee. The committee met with MT Greenwalt following the banquet and at tho meeting. which lasted until midnight voted Co engage his services to put on d Trade in Putnam Campaign.
 The finance committee for Come Back Daya had collected over a thou. sand dollars from business men of tn, city Co be used in a publicity campaign and it was decided to make the Trad, in Putnam campaign a follow-ap cam paign for Come Back Days,
 Then came the Christmas holiday waek lt was decided to illuminate the business section as never before. Col pred electric lights encireled Unior square and extended as far south a. Bartlett store Unfortunately thi feature, including santa Claus ii he business section. cost q hundree ger cent more than was anticipated This so dcpl ted the availahe fund, tbat many of the features planned hat to he abandoned. and the Trade in Put aam camr aign closed iu series oi three column advert semeuts m tn, 55eaI fapers. the use of tickers. etc.
 Even thc curtailed plan. it is conf deHaly believed. was a benefit and a valuable bit of publicity Doubtless the feature will ba taken up on a more elaborate scale at some future time
 Quick Action
 Quick action au ;he part of the merchants committee doubtless saved Putnam business man hundreds of dollars last fall when a que uanable advertising scheme ostcnshiy to at- tract mH wnrkFrs to tr8di at home was started by oat sidl private Inter. est> Ih1 man iu charge nf thl seH.ma 1iltered some money and Wu. pocucdiHe to lBdale further busn s. when tE. m .had- -u-=l attracted mem hefs of the merchants ealn.a5tiae and af aa Y eafhefine 4l members h was deeli q Co refuse ta endorse thf scheme and to steF 3f further opera. tion | possible. This was accomplish. ed and most, f uot all of the mcr. chant who had given money. had that money returned Co them
 eftIii d iisf EnIn ttay and a Dol lar Day were suce ssfully put on dur ing the year This was done by th, usual method of cireularizing the ter riiery surrounding Putnam and b5 newspaper advertising. Many peopli came to Putnam on these days. I he annual band concerts. witl