The Kennewick courier-reporter. [volume] (Kennewick, Wash.) 1914-1938, 1925-05-21
Writes of Publicity Gained
hv Road Maps Put Out by
The Commercial Club
Glib TO HELP PUT
UP BIG ROAD SIGN
Work of Road Committee
Held Of More Value than
Trail-Urges Boosting
(by d. G. Rodgers)


The publicity committee of Ken
..v;ck Commercial club will present
8 vou thru these columns, some very
;rteresting reading regarding the do
;nos Of the roads and tourist COM
,;ttee. First of all they got up a
nan. had $4,000 printed for distri-
hution. They secured the cooperation
4 pasco Chamber of Commerce and
h the united efforts Of the two
tovns, map was produced which
meets with the general approval of
svery town along the route shown.
No advertising or special publicity
Z given to any town, all towns print
4 in the same sized type except key
cities such as Spokane, Yakima, Sc
attle and Portland. These are printed
IA larger uniform type.
A description is given of the beau
tiful Yakima Valley carrying tour
i,ts thru 100000 acres of rich irri-
ssted farms and orchards to Seattle.
The Umatilla Cutoff brings the
tourist to the famous Columbia High
vay, one of the worlds scenic routes,
70 Portland.
"A reproduction of the map was
printed in the Sunday Oregonian and
the Oregon Journal on April 5th. On
Nay the Spokesman Review print
Cd our map and gave a description of
the route and also paid a high COM
pliment to the early products pro-
duced, such as grass and strawber-
res. After the publication of our
map in the Riview we were flooded
BY requests for supply of maps and
on May IL The Psot-Intelligencer,
devoted full page showing Kenne-
wick and Pasco points of interest.
Kennewick Avenue, a new picture
taken by j. w. Gravenslund, was re-
produced with a description of Ken
newick and Pasco and surrounding
country. In this paper slight
change was made in our map but a
very interesting page was produced
showing Kennewick and Pasco and
tie Columbia river bridge, connect
ing the twin cities.
Then another big page was pro-
dueed by the Sunday Oregonian of
Nay II, giving the Umatilla Cutoff
q their head line. This shows num-
erous well-known scenes in. the Yaki-
ma valley-Kennewick and Pasco to
Spokane and Portland and the num-
Der Of miles shorter via Umatilla
Cutoff from Portland to Spokane.
Thru the efforts of Kennewick,
Pasco, Connell, Lind, Ritzville, Chen
ey and Sprague a big sign, 5Ox1O tt.
has been erected at a point on Sunset
and General Washington highway di-
recting traffic via central Washing
ton and Inland Empire Highway thru
the fertile lands along this route to
Kennewick where tourists can go to
Seattle via the beautiful Yakima val
ley and Snoqualmie Pass which is
now open or they can go to Portland
wa the Umatilla Cutoff and the fam
ous Columbia River Highway. Either
one of these routes has roads that
are in splendid condition as this en-
tire trip was made last week by Chas.
=. Gratke, automobile editor of the
Sunday Oregonian. Read his report
as printed in the Sunday Oregonian
Of May 18th.
Within few days the roads and
tourist committees, of Kennewick,
klchland, Prosser, Grandview, Sunny
side, Yakima and Ellensburg are go
ing to make a trip with a view to
erecting big sign IL miles east OF
Cie Elum at point where the road
turns off to go over Blewitt Pass.
Inc object of this sign will be to di-
rect traffic thru Ellensburg, Yakima,
Sunnyside, Grandview, Prosser, Rich
,and and Kennewick, crossing the CO.
.umbia = river bridge to Pasco and
spokane. Now it is up to the manager
" the tourist park and hotel pro-
Hietors to make Kennewick as at
uactlve as possible for the tourist,
80 that good impression of Ken
newlek will be given the travelling
Let US all pull together and boost
.or hennewick for our days of pros
perity are here. Boost! Boost! Boost
ana keep on Boosting.