Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1925-08-01
WHY'S Overland Breaks
All Production Records
! In First Half of Year

1.-The period ending June 80 mark
ed the greatest six months produc-
ton of WHY'S Overland, Inc, in the
history of our company" was the
statement made by President John
| N. WHY'S in commenting on the
phenomenal production record estab-
lished by WHY'S Overland during
the first half Of 1925.
mot only did we produce more
cars than ever before in our his
tory" says Mr. WHY'S, but our rec
ords disclose some unusual and i'm
portant facts regarding WHY'S
Overland's production and sales for
the first six months of this year.
Factory data shows that for this
period we produced 109,394 cars. a
very substantial! increase over the
most productive six months period
WHY'S Overland has ever had pre-
vious to 1925.
This startling figure produces one
of even more significance in that
this first six months production
eclipsed. that Of the same period of
1924 by more than 1850 cars, while
we made within 10000 as many cars
in the past six months as were built
in the entire year of 1924. This is
readily shown by last years produc-
tion figures Of 149,434 cars manu-
featured during the twelve months
Of 1924.
Some interesting comments are
necessary on the huge production
volume of WHY'S Overland in the
first six months of 1925. When at
tending the New York Show last
spring, I made the prediction that
WHY'S Overland would make his
tory in 1925. Our fine line of cars,
reaching every class of purchasers
known to the automobile industry In
America, have more than sub
stantiated that statement, and I feel
proud of the production record and
the subsequent sales record of our
organization thus far in 1925.
Scarcely had our complete line Of
models been introduced at this
eastern display Of 1925 than our
dealers noticed a distinct upward
trend IN orders. Not only were
records made in sales at every auto
mobile show during the 1925 season
end orders taken far in advance Of
our set production schedule, but
dealers throughout the country re-
ported that an exceptionally heavy
sales increase was noted throughout
the early months of the year in their
home territory.
Il believe that there are several
things responsible for this remark
able showing. In the first place
WHY'S Overland has as complete a
coverage of models, entering into
every class Of competition, as any
other company in the industry. We
have built every car so that not only
the owners and drivers, but every
member Of our organization could
look upon with pride as a WHY'S
Overland product. That these cars
are standing UP under all kinds of
severe treatment in most spec
tacular manner is proven every day
by the letters and kilograms that
pour into my offic telling Of the I'M
usual performance and economy of
all of our models.
Il am firmly convinced, not only
from our own sales and production
records, but from the generally firm
tone OF business conditions that
1928 Will see the bumper year in
the automobile industry. Coming,
as 1t did with all indications point
ing to a bad year in the major in
dustries, 1925 has surprised every
one by seeing business on a higher
plane than from some years back.
II were to make a prediction on
the remaining months Of this year,
1t would be that WHY'S Overland's
Dig production schedule and selling
record of the first six months period
VIII be amply substantiated by
a similar mark in the last half Of
the year, and I believe that all other
INDUSTRIES VIII show similar re-