The Washington times., 1925-10-14
Plan
CHECKS AUTO
THEETS
Stolen Cars Cannot Now Be
Converted VVithout Detec-
ton, IS elaine,

Automobile makers have long
concentrated their attention upon
/ attempts to solve the problem Of
| preventing the millions In money
losses to motor-cak owners on &C
count Of automobile thefts and to
save them also the annoyance Of
the loss of time and use inA being
deprived OF their cars, which IL
highly important, even Il It cannot
be computed in terms Of money.
Walter p. Chrysler, whose wonder.
full mechanical mind Is constantly
at work searching out new plans
and new methods to help motorists
and improve motoring conditions,
| has inaugurated q system that VIII
go far to checlxmate automobile
thieves, IL not to stop. their actiyi.
ties altogether
It has been generally accepted BY
automobile insurers and manu-.
facturers that IL it were made dit
ficuIt to dispose OF the stolen goods,
car thieves, who, in, 1924. got away
with SO per cent more cars than
In 1928, would be put hard up
against it. This IS precisely what IL
accomplished BY the system intro
duced by Chrysler.
Numbering System
The plan involves the use Of the
Fedco patented theft prevention
numbering system, exclusive on
ChryEler cars. II cCpsists o3 q
serial number plate attached to the
instrument board OF each car, made
and fitted in such a way that Il
can absolutely not be changed or
removed without detection. The
ease with which stolen carsS could
previously be turned into money
was the most helpful factor 70, the
car thief. and only II per cent Of
all. stolen cars last year were re.
covered. The Chrysler system stops
conversion at the source 80 to say.
'"rhe numbering system for theft
prevention IS model for the In
dustry as whole. Chrysler leader
ship, 80 often evidenced IN the de-
velopment of m0tDr.car improve
nients, has, perhaps never been
better demonstrated than. through
the announcement az this exclusive
theft prevention system" says. J.
q. Fields, vice president in charge
OF sales OF the Cirysler Sales Cor
poration. II feel safe in saying
that no more important step has
been taken toward the protection
OF the nnotpr.car buyer, IN the mat.
ter OF theft prevention.
This new plate, which - now
placed on the instrument board OF
all Chrysler cars, where II ~ easily
visible for inspection, Is made Of
nickel and copper, by secret
process, and Is anchored In place
in such way that any attempt at
it's unlawful removal will result In
DETACHMENT, rs 81
Thoroughly Tested B
"At the same time, because. OF
its unique construction, It is proof
against any attempt to- alter its
! figures. The Underwriters Lab
oratories, whose approval 1t has.
together with that OF the National
Automobile Chamber of Conmerce
and the National Automobile
Dealers Association, made every
possible. test to determine il its
purpose could be defeated, but
failed in every instance. It IL said
to be more difficult to counterfeit
than money.
: 1.-THE savings !. to owners, ~insti.
tuted by Chrysler through the adOpT
ton of the numbering system, form
a particular further achievements
for Chrysler owners. just as the
operation OF the Chrysler plan In
relation to finance is already In.
surfing economies running into the
millions. 1t is impossible to over
estimate the loss In money and
time and the trouble that Will. be
saved by Chrysler owners because
OF the installation Of the exclusive
numbering system on all ChrysleF
cars. ~ .- e. ~
police departments and public
authorities are keenly interested in
the Chrysler plan OF T theft pre-
vention, inasmuch as It's successful
operation will materially simplify
their tasks and will help consider
ably their efforts to protect motor
car users against the activities Of
automobile thieves"