Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1925-06-26
IN OUR
VALLEY.

TeSentaLlVG
received an inquiry from Colombia
South America, for Lower Rio Grandt
Valley grapefruit stock.
The South America inquirer said that
his information was that the Lower
Rio Garnde Valley fruit was the worlds
best, and that somewhat similar sol
and climatic conditions in Colombia lee
him to believe that the Valley fruit
could be duplicated there.
The fame of Valley grapefruit is
spreading, possibly slowly, but also
surely.
a With Chicago hotels specifying our
grapefruit, with New York buyers
gradually becoming familiar with our
product, we are well on the road to
selling" the Valley fruit throughout
the market.
By the way, somehow we got hold OF
Florida grapefruit this morning. Not
SO good. Too much wall, too thick a
skin, and darn poor faster.
please give my compliments to the
editor of The Herald and tell him that
think The Brownsville Herald is doing
more to promote the interests of the
Lower Rio Grande Valley than any
other single institution"
Now that was just downright nice of
r. w. Holbert, general manager of the
holbert- t-hensley Nursery Company, La
Feria.
Mr.. Holbert made the statement to
W. G. Russell, circulation manager of
The Herald, and Mr.. Russell passed it
on.
there are numerous institutions aRd
numerous individuals in the Valley
working every day to advance the in
terests of the Valley.
Each does it in his or its own peculiar
way
The Herald hopes that it may be con-
sidered the mouthpiece for these men
and women and their institutions. As
a newspaper it is in position to render
these men and women and institutions
and all the Valley valuable service.
The opportunities of The Herald to
serve the Valley are limited only to its
alb ATTY to pay It's way through.
The more business that comes The
Herald's way, the more it will have to
SpcHu III giving IiS PSOPiC VI lhC 'diiSy
a really good newspaper.
The Herald believes that the Valley
should have as good newspaper as
there is in Texas, the large city dailies
not excluded The Herald will give the
peop4e of the Valley that sort of a
newspaper as the field permits.
IL,
newspaper, be it a daily or weekly.
here are some of the larger items
met in the conduct of The Brownsville
herald:
Payroll. $4,000 year.
News services, including Valley cor
respondents, the service of The As
SO .ated Press, features, ETC., $4,000 a
year.
Newsprint (roll paper), $4,000 to
$4,000 year.
ostage, $1,000 year.
Then, of course, there is rent, insur
ant, taxes, and the numerous other
expenses of any enterprise.
The Herald last year did the largest
business in the 33 years of its existence.
1t hopes and expects to better that rec
ord this year.
No, we don't mind taking the public
into our confidence. The Herald be-
longs to the people of Brownsville and
the whole Valley. It's interests are
bound up with theirs.
If the people of Brownsville and the
Valley want really good newspaper,
the opportunity is here to get one.
If subscriber, you get your return
l.
tiser, your return comes in the increase
of your business through getting the
message of yodr business to the people
of the Valley.
You can't hold down that town of
Weslaco. Given a night on the Browns
willie broadcasting station last night,
they told the radio listening world that
Weslaco was up to its neck in the cot
ton field.
Cotton Is the next big thing ahead Of
the Valley. The truck crop is gone, al
though there is still some shipping here
and there.
Which reminds US that Louis Ais
never, Cameron county farm agent,
told US that tomatoes continue to move
out of the Valley to some extent. This
is the first time on record that Valley
tomatoes have had any sort of market
after the Jacksonville crop came on.
Two points have been shipping recently,
San Benito and Weslaco.
We have been told that there were
as many as 80 truck buyers in the Val
lev at one time the past season.
Perhaps the trouble has been too
many buyers. Probably if the growers