Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1925-05-22
IN OUR
VALLEY

IN OUBTLESS those who are promoting
- the marketing organization meet
inga are receiving a great many sugges-
tions as to plans, ETC., for carrying for
ward the work.
Probably when their organization COM.
mittees begin working, after the meet
Sng at La Feria next Wednesday. they
viii have so many suggestions at hand
that out of. the whole they will be able
so sift plan that may work.
One Brownsville merchant suggests
the establishment in key cities in the
north of cold storage plants, financed
erected and supplied from the Valley.
His idea is to raise the money
Through Valley-wide appeal for con-
tributions ranging from 81 to $5, but
no individual to have more than one
vote, regardless of the size of his con-
tribution.
He has been asked to present his plan
in person before a coming meeting al
Hsrlingen.
Harlingen businessman, who does
not wish his name used, sends his plan
to The Herald, and we quote him here I
Ny suggestion would be to have one
big marketing exchange, located in some
town in the center of the Valley, be-
tween Brownsville and Mission. To
have some one man in each town to
work in conjunction with this exchange
His duties would be to advise the eX-
change what the farmers in his locality
ha.v A. -l-zA 4 L. L. a
advise him what to load and where to
ship.
Each grower of vegetables and fruit
would put up a forfeit, in proportion
to their acreage, guaranteeing that they
would not attempt to market their crop
independent of the Valley exchange.
"A representative would be sent out
by the exchange to appoint representa-
tive in every town in the United States
of 5000 population to advise as to mar
ket condition, the price. when shipments
will be needed, etc. This agent to be
bonded ard expected to make collec-
Gcns and remit direct to the exchange.
"The cost of operating this central
exchange would be gotten by deducting
a small per cent from each shipment,
just enough to pay salaries and all ex
penses. Under no circumstances should
this exchange be operated for profit
to the exchange
Naturally. there would be numerous
changes found necessary after this plan
began Operation. This in intended only
as an outline of what should be done.
| believe it to be practical, but would
require lots of hard work getting it
lined up"
S. c. Tucker has been a subscriber to
The Manufacturers Record. of Balti-
more for 25 years. That is the leading
industrial publication in the South.
When Colonel Richard Fl. Edmonds'
paper in recent issue carried an ex-
tensive story on Florida in which the
broad statement was made that nowhere
else in the world was produced such
grapefruit as that in Florida, it bother
ed Mr. Tucker considerably.
He got right into his automobile. went
out to Harry Bankers place. on the
state highway.
Harry" he said, Il want crate of
the very best grapefruit you've got IN
your orchard
Mr.. Banker produced. The crate was
forwarded to Colonel Edmonds at Bal
timore, along with letter from Mr.
Tucker calling attention to the article
about Florida citrus fruit, and telling
Of the shipment from Brownsville.
Colonel Edmonds happened to be at
Miemi, Fla. To that place his office at
Baltimore forwarded both grapefruit
and letter.
Thirty days later Mr.. Tucker received
letter from Colonel Edmonds, thank
ing him for the grapefruit. admitting
that he did not know that grapefruit
was grown in sTexas, asserting that It
was without question the best he ever
tasted
He closed with a request that the
Manufacturers Record be furnished
with an article on Valley grapefruit.
This will be done.
The point Of the whole thing is:
The Manufacturers Record, journal
!. of worldwide reputation. journal de-
voted to the interests of the South,
journal that knows everything about the
South. agricultunally well as indus
trially. was ignorant of the grapefruit
industry in. the country's greatest agri-
cultural state.
II .s the most glaring Indication OF
the need of more countrywide publicity
that has yet come to our attention