The Birmingham age-herald., 1924-12-29

| BASEBALL, basket ball and foot ID ball teams have been used in ev- cry part of the country for adver- Using certain stores, corporations and factories. That sort of thing is regarded as excellent publicity. The teams are financed and in return use the name of the store, corporation or factory back ing them.
 Now comes Uruguay and use the same scheme to get world advertising. Uruguay sent soccer team to the Olympic games in Paris this year and the team won the soccer championship. In 1925 the Uruguay champions are going to tour the United States. The trip will be financed by the govern ment of Uruguay. The team will appear in matches in all the leading cities of this country. Uruguay frankly tells us that the only reason she is send ing her team to the United States and paying all expenses is to get adver- Using for Uruguay.
 Trainers can 80 too far in prepar- ing athletes and teams. Too strict ad- herence to training rules will 'deaden" individuals and groups. They go stale unQer the rigorous FOutlue.
 Rutgers this year tried new stunt. The Rutgers football players broke training after every game. On Satur- day evenings and on Sundays members of the team were permitted to dance and smoke all they cared to. And Rut' gers had the most successful season this year in the history of the school.
 A spectator sitting in one of the modern steel and concrete stands at football game, puts an additional strain on the structure when he becomes excited A crowd moved by stirring play increases the strain by 30 per cent. But that is nothing compared to a football crowd that begins clap ping and stamping when the ball is inside the five-yard line or baseball crowd that begins clapping and stamping when the home team, run behind in the last half of the ninth, packs the bases with two out and the star batter of the team at the plate. On these occasions the strain is in- creased 150 per cent. Builders of mod ern stadiums all make allowances for this extra strain during exciting plays.
 OnlVeTsity OL N1lCHIBdH u LcW years ago invented a game called Speed Ball." Since its introduction and devel- opment at Michigan an attempt has been made to popularize it throughout the country. It is now beginning to find favor in the east.
 Speed Ball" combines many of the features of basket ball? football and soccer. It eliminates every angle of each sport which would make it i'm possible for persons of ordinary phy- sique to participate. The result is a recreation that all can indulge in.
 The new game is also designed to keep football men in good condition and in gridiron trim between seasons. It includes most of the features of football play.
 What we like best about Skiing" by Ornulf POulsen, new book just off the presses. is the dedicatory page. It presents this paragraphs:
 TO MY MOTHER
 WITH LOVE, AND THANKS
 FOR ALL THE SERVANTS
 MENDED
 It is a comprehensive volume on the favorite winter sport of the northern European countries and a sport that has found favor in the United States. It deals with skiing in the land of its birth and the country of it's adoption. It describes the thrills and exhilaration of skiing. Tt never ceases to amaze me what pleasure the elongation of ones feet-which is really what the ski is can give" says the author. He tells you and how to master its many phases.
 The trouble with skiing is that it's adoption is possible in only certain parts of the United States and there is no extended season for the sport anywhere except in mountain regions.
 
 Sweden must be well worked up over the success of Finland in the last Olympic games. Sweden will try to give Finland a battle in 1928. A nation wide drive for funds to enable the Swedish Athletic association to engage expert foreign trainers (ehiefly Amer ican) was recently held and resulted