The Birmingham age-herald., 1924-09-28

f#$: street reasons that l$* T3zl99y agriculture Is do- ing well, that busi- ness is going mod Az erately we'll, that the railroads are MNTCD6EEF earning encourag- ing profits, and that labor is enjoying excellent wages. Then, too, good news is expected short iy from Europe. = Therefore, Wall street Is buying rath- CT than selling stocks.
 . Great is the power of printers' ink. l San Francisco has started. for the third year in succession, to raise $400,000 to ] conduct the Californians' Incorporated l advertising which has made such an impression throughout the length and breadth of the country. How many inquiries, think you, this advertising brought? More than 22o,- i e00l aH
 Other states and cities should get in \ touch with Californians "Incorporated' < end learn how profits were drawn to f the state, particularly in central and northern parts. The slogan has been \ E"Authoritative Information" When a farmer writes wanting information about the possibilities of fruit growing, \ Caiifornians' Incorporated furnishes " E best authority in the state. Every im- \ portant phase of the state's activities have been similarly covered by notable authorities. Prospective settlers are thus able to digest all the facts for N themselves.
 Having found that national advertis- < ing has paid handsomely, business men . naturally are willing to supply the necessary funds. Even had there been M MN.- 1w. kg~l EN-He -n-R- population doubtless would have in- creased considerably. But everyone in the state recognizes that the phenome- nal inflow of population has been great | iy stimulated by letting the, rest of the world know what California has to of- N fer. $
 Is there not "a timely lesson in this E for other progressive communities?
 Cities, and states do not stand still. They either go forward or backward. 9ntelligently handled printers ink is the tonic not a few other parts of the con- tinent greatly need.
 Charles M. schwab is now regarded as the daddy" of the practical steel mas ters of America. Just what are the in- E dustrys prospects? I put the question to Mir. Schwab and his answer, given here, will be read and commented upon N with keen interest by every one who strives to ianalyze the business outlook: < "The steel industry has turned the corner It has turned the corner, I be- iteye, in prices as well as in the volume of business.
 E .The heads of the principal com paHies acted very promptly--and dras-
 ically-when the drop in new orders set in this spring. This has meant that there has been no serious overproduc- ton.
 \ "Therefore, the improvement in de- mand which is now developing will logi- caily cause an ipcrease in operations and should also bring some betterment in the low prices which the spell of dullness brought about. s
 While ship repairing is the prin- cipal activity in our ship building yards, as soon as the confidently ex- pected recovery in Europe gains head way, the shipping industry should do better"
 Railway men are incensed at Young La Follette's statement that the Ca- nadian National railways, owned by the Canadian government, has changed Ia deficit of $37, 900 900 in 1921 to a sur plus of more than $20.000,000 in 1923. They claim that the total 1921 deficit was $73,o00,000 and that last year in- stead of a surplus, there was a deficit of $53, 100000. Moreover, they state that the government owned railroads so far this year have not earned one dollar of their fixed charges, which will reach $70, 100000. So heavy has been the drain that this summer 1t was officially announced that the officers of the Ca- >nadisn National railways from the pres ident down have volunteered to give one day,s pay a month to the manaSement Ito help in the reduction of operating ex- penses.
 x Young La Toilette certainly picked a poor example when he picked the Ca- nadian railways. Were they obliged to stand on their own feet, they would be Bankrupt.
 M srWhat sort of fellow Is McCulloch ?" T asked a man who knows intimately, Flames s. McCulloch, who was this week elected president of the New York Telephone company. He replied:
 Es'McCulloch is natural-born mixer. He's tremendously popular with all ranks in the company. He has bound
 ess physical and mental energy. He does things at top speed without ever seeming to realize how hard he works. XHe believes in telling the truth-even 10 the public. He did 1t when things were not being handled exactly as they Ahould have been handled back in 1919- Nt920. He believes that the public plays lair when you play fair with them. He
 s afraid of nobody and nothing"
 Like most men who get to the top, he was born in a small community, Englewood, N. J. Notwithstanding all
 he hard work and long hours he has had to put in to climb from clerk to president of the busiest telephone com pany in the country, he has found
 ime to become a crack golfer and a deadly fisherman. He enters into play
 tlst as enthusiastically and energetic ally as he tackles his work and he gets fun out of both.
 ~ How many of our great business or ganizations can boast of "fifty-five years of mutual good will between em- ployer and employer" The H. J. Heinz company, of 57 varieties fame, is to en- certain its employees next month at a dinner to celebrate this record.
 President Coolidge is tio be one of
 he. speakers by radio. Other speakers will include Secretary of Labor Davis, Senator Pepner and MT. Schwab.
 The founder of this enterprise was
 uore Interested in making men than
 n making money. And now his success DOT, President Howard Heinz, is car Irving on. @
 Would you not rather have to your credit 56 years of harmonious rela-
 Hons with your work people than have