The Telegraph-courier. [volume] (Kenosha, Wis.) 1888-1946, 1924-03-20
GEORGE HORACE LoRIMER.

This is not an obituary, but an appfeclatloH
George Horace Lorimer today completes
twenty-five years of service to the publlc as
Editor of the Saturday Evening Post. 1t has
been a quarter of century of devoted patrl-
otto service to the people he worked for.
He found the Saturday Evening Post
struggling weekly paper living mostly on tradl-
tion. He has made it national institution
with worldwide influenza periodical read
by more people than any publication ever
known before
Mr. Lorimer in that quarter Of century,
has been capitalizing ideas and ideals IN a
blending most unusual and most successful he
has taught the rest of US that periodical may
be made clean without being made prudlsh;
that it can be made poppy and interesting
without being either suggestive or vulgar, That
it can be politically strong without being part
isan or offensive. He has proved that period
zeal can WELD mighty influence without beng
covered with the suggestion of personal inter-
est or without being spoiled by the advance
nlent of personal ambitions
He has proven conclusively that it IS much
more profitable to sell advertising pages than
editorial pages, and that the short cut to sue
cess is not in being dishonest with the people,
but in being honest and being honest in man
ner that makes it unnecessary to assert your
honesty in every second issue.
AS the leader in great movement, Mr.
Lorimer has shown that it is possible to make
in the United States a periodical that can be
read with interest in every nation OF the world,
and be respected and admired by every one
who reads it, He has shown conclusively that
it is not necessary to drag in the filth OF the
gutter to interest people, and that it is worth
while to have periodical which can go on the
library table at home without the fear that
someone's morals will be damaged or SOMEONE'S
conventions shocked.
He has put on the printed page which bears
his name wonderful messages to millions of
people and they have taken the messages to
heart because they believed in his integrity
and the integrity of his purpose.
His services to the nation have been such
as to give him right to a place in the hearts
of the people. His appreciation of fundamentals
in politics and government has been empha-
sized in the years of service he has given. He
has won influence and followers because he
has convinced the people Of righteous purpose
of lettering mankind.
He has made his periodical a standard to-
ward which every other editor is striving and
which every other honest editor seeks to at
tain. He has done much for the development
of an American literature which is distinct and
helpful. He has encouraged the unknown
writer to become known and has held only one
standard for advancement and that was the
standard of doing thing better than some
one else has done it. s>a.fa
The nation and the world owes much to
George Horace Lorimer, and in the zenith of
his power and his activity, the nation and the
world will expect more of him in the future
His vigor has not been dimmed by the quarter
of century of work. but on the other hand
the rough spots have been worked out in order
to make the future filled with greater
efficiency.