San Antonio light. [volume] (San Antonio, Tex.) 1911-1993, 1924-04-06

WIN SCOEucu utE uOulStt duNlCe. lou
have got to say, "Stop! Look! Lis
ten" somehow. in this day and age,
if you are going to malue people ap-
preciate you. The girl who is just
beautiful doesn't get far. She needs
psychological makeup. In selecting
girls for my productions, I can't al
ford to take the girl who is just beau
tiful. Unless her beauty stands out.
and is more than beauty, she'll never
get by in the "Follies."
When applying for a position, she
comes into my office with five or six
other girls, or perhaps she's merely
one of a dozen. They are all pretty
girls-probably the prettiest in their
home towns. Unless she stands out,
she doesn't stand much chance. She
must be clever as well as pretty, you
see.
And though she has no one bad
point, she may make use of those
which aren't especially good, to call
attention to those that are.
If her eyes are one Of her best
points, and her hair isn't she'll EN-.
phasize the eyes. She'll do her hair
very simply, and make it frame her
brow and her eyes: its very simplicity
will catch the attention of the person
who looks at her. If her mouth isn't
especially pretty and her nose is,
she'll make her mouth tell you the
fact, the instant you look at her.
Do You Seek Distinction?
Now, perhaps you haven't any one
point that you feel is particularly
good. Then you must attain beauty
by attaining distinction of appear
ance. Pretend to yourself that yon
don't care about being beautiful, any
way. Go in for absolutely perfect
grooming, first of all-every woman
should do that, anyway, but how few
of them really attain it! After that,
go in for style. The beautiful woman
can't afford to be stylish, very fire.
quently, because she must wear
clothes that are subordinated to her
beauty. But if it's distinction that
you want, style was made for you.
You can wear the latest models -
that is, the ones that good taste
stamps with its seal of approval.
What do you care if your hat makes
your chin look too sqyare-if it's a
fashionable hat. Actual LONELINESS car
achieve beauty of its own by not
trying to be beautiful as beauty Is
beautiful.
The thing that aids you is the fact
that this world is filled with all kinds
of people, who hold all kinds of opin-
ions. You'll meet some people who
prefer the beauty you create to the
beauty that is made up of big eyes,
long eyelashes, and perfect features.
/ once knew a woman who had many
claims to beauty of that kind, who de-
liberately sacrificed them and went
after distinction rather than mere
good looks. She made her debut in
London, in a season that was noted
because of the meany beautiful girls
who came out that year. On their
own grounds she could never have
competed with them. But she was
alone in her own field. She was the
first of them to marry, and her mar
riage was one of the most brilliant
ones Of the year.
Think it over. See just what the
"attention value" of your worst points
is, and see what you can do with it.
Unless I'm very much mistaken, you'll
find that you can add a new touch
to your own looks. You may not
want to cling to it; you may prefer
the old ways, and feel that you'd
rather be just pretty or perhaps not
pretty at all, than run the risk of
having people see bad points that you
emphasize, and not go on and see the
good ones to which you're calling
their attention.
But on the other hand, you may
have the courage to blow a siren that
will attract attention, and not mind
having people realize that the siren is
disagreeable in itself.
Try it out, anyway. @All roads
lead to Rome"-and nearly all lead
to beauty, in one wey or another.
Copyright, 1924, By The Wheeler
Syndicate, Inc.