The Coconino sun., 1924-03-14
TO
HELP YOUR
SELF WEEK
"Trade at Home-It Pays


of commerce and civic organizations
of the various communities are put
ting it on. They tell why the people
of Arizona are being asked to trade
in their home towns, and to use the
products of their home state, not only
during one week, but throughout this
year and every year to come.
The "Trade at Home" movement
this week enters its third year as an
Integral part of the "Ust Arizona
Products" camaign which started
three years ago last January as the
major effort of the Industrial Cong
ress. The two are closely related,
the only difference being that TRADE
at Home" advocates keeping business
in ones home town, while sfUse
Arizona Products" applies more part
cularly to the states farm, live
stock, manufactured and other prod
! ucts. One is matter Of community
| development, the other state develop
ment, and as such they go hand in
! hand
And lest anyone forget that policy
of trading at home and using Arizona
/ products does pay, it is estimated that
in 1922 these two movements diverted
/ to Arizona trade channels about ST.
| 100000 worth of new business. Last
year, estimates are that this was in
creased to $20,000,000 Men entitled
to rank as genuine economists declare
that the "Trade at Home" and "Use
Arizona Products" movements have
done more to restore stability to
Arizona. than any other two things.
The slogan "Use Arizona Products"
dates from January, 1922, when the
Arizona Industrial Congress began
to function as state organization
representing all industries and all in
terests of Arizona, to serve as a clear
ing house and central agency to bring
about the cooperation of all organiz-
ations, all industries, and all COM
munities in building a greater Ariz-
ona.
Arizona was just emerging from
the past-war depression, and the In
dustrial Congress naturally was inter-
ested in restoring stability and pros
perity in line with its state develop
ment program. Accordingly the use
Arizona Products" movement was
launched, for it was realized that the
encouragement of industry in the
state would result in far-reaching eco
nomic influence.
With the aid of the states news
papers, and by direct effort, the In
dustrial Congress made definite head |
Arizona's farm and manufactured
products. Then it was seen that the |
same idea could be. applied to each
community of the state, and to all
branches of business, and in May,
1922, the first Trade at Home" week
was held under the auspices of cham
bers of commerce and other civic or
ganizations.
Since that time the "Trade at
Home" and "Use Arizona Products"
campaigns have been continued prac-
tically as one effort, devoted to keep
ing Arizona money in it's home towns, |
and then in Arizona. The movement |
has become in reality permanent |
one, with an annual "Trade at Home"
week as a periodical concerted effort
to again drive home to the general
public the fact that it benefits di-
rectly.
The "Trade at Home-Use Arizona I
Products" principle is advocated not
as a boosting stunt but as matter
of-fact practice which, if Loyalty fol-
lowed, will give actual dollars and
cents benefit to every citizen of every
community of the state. When Ari-
zona people trade with the mer-
chants, banks and business and pro-
fessional men of their home towns
they increase the volume of business,
develop local trade, create employ
ment, encourage expansion and better
service; in short, develop their COM
munitieS. This in turn makes big
ger, more prosperous and more pro-
gressive town or city, and adds oppor
tunity for each resident.
Similarly, using the products grown
or made in Arizona builds up our in
makes new industries and ex-
pansions possible, adds workers to
the states payrolls, creates new tax
able wealth to help bear the tax bur-
den, and even makes possible lower
prices in future, through greater vol
ume
One Of the best, and strongest, ar
guments brought out in the double
campaign during the past two years is
that money spent in Arizona helps de-
velop Arizona, and in time finds its
way back to the original spender,
while money spent outside Arizona
develops some other city and state.
During the two years the movement
has been carried on the results have
been far reaching. Consumption of
dairy and other products has shown
steady and large increases. Farmers
have received more money for their
products. Manufacturing plants have
done increased business and employed
more men. New factories have come
in. Millions of dollars have been kept
in Arizona which otherwise would
have gone outside-and every resi-
dent has felt some effect, direct or
indirect.
All interests of the state have given
splendid cooperation in the move
ment. Purchases of Arizona products
by the mining companies, railroads
and other large corporations have in
creased all the way from so to 250
per cent during the past two years.
Manufacturers have shared their ben
efits with the farmers and other pro-