Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1924-04-05
BREATH OF
SPRING AT
CHERNOWSKY'S
Great Variety of Coats,
S uits and Dresses
Reflect the Seasons
Styles

IL mere ana summer Is coming, styles
that entice you to replenish your
wardrobe, wonderful coat,
charming suit, a blouse that it does
what Is needed to top off the cos
tune. to say nothing of a delightful
summer fur. collars and cuffs OF
latest pattern, the newest in the cuff
gloves, beads and everything to CON-
plete the costume-all these and
much more, were displayed to public
view, Friday at the Chernowsky
Store for Women.
Printer suits, Worthwhile coats
and suits from The House of Youth.
Peggy Paige dresses, all the latest
word In workmanship, style, mater
ial. as shown at the Chernowsky
Store. are delight to the eye and
keen satisfaction to the wearer.
What for an Easter suit? There
IL nothing prettier, nothing that
wears any better and nothing that
adheres to that tailored line without
looking stiff, than a twill suit. And
twill coat, wither in tan or blue,
Is quite the thing, this season.
But all issnot dark and trim.
Imagine Worthwhile coat of soft
est Lanvin green, built on swagger
lines. narrow between the shoulders
and very flaring at the bottom? The
material in this coat, fashioned in
natures own color, is a soft, velvety
goods. Other bright coats, plainly
made, depending entirely upon their
plainness of style and their richness
of material, are seen in even a burnt
orange shade.
Another good looking sport coat
Is made of huge stripes in two
shades of camel's hair cloth. First a
stripe of dark brown and then q
shade OF light brown, all so cleverly
constructed that it gives the appear
ance of being all one piece Of woven
goods.
'Lambfeece," they call a Worth
while mode of richest. deepest file
fabric, in delightful shade of
brown. Huge buttons. In double
rows. form a box coat effect on
these rOomy, comfy coats.
Stripes, running up and down. in
reds and tans. form the reason for
one attractive House of Youth coat.
1t has the effect of an Indian blank
ct, for all the world, and no doubt
our ancestors would be proud to
wear one, so gay are the colors COM
bined.
A dainty dyed squirrel collar is
found on another sport coat of blue,
tan and brown stripes. Then there
Is the coat of tweed cloth, imported
for the occasion. Wide sweeping
sleeves look like cape from the
rear view. These coats are built
for beauty and comfort as well.
Navy Twill is a House of Youth
coat. the loose cape sleeves taking
away the prosaic air which some
times surrounds navy blue coat.
Handwork is the corded biege de-
sign on the bottom of the coat and
on the immense sleeve. The collar
is dyed squirrel. And not to be out
done in design. the collar sports in
sets OF darker squirrel, carrying
out the pattern most cleverly. They
call this coat "Yolande."
Imagine n dark blue poiret twill
suit in Johnny coat pattern. What's
Johnny style? That's a clever,
short coat, made in boXy effect.
Some of the Chernowsky in the pop
ular O'Bossen style, have clever lit
tie vests, in white and gay colors.
A gem OF a suit from the House
of Youth was in lanvin green. poiret
or something even softer and pref
tier. 1t was three-piece affair
with a blouse of sand colored crepe
de chine. The sleeves of the blouse
were short but the plainess was eli
minated by gay frill. on one side
OF the blouse, going down to meet
the low wasted skirt band.
A Printer suit was shown in boy
ish hip length as to coat and wrap
around as the skirt. The plainess
of the suit was its chief charm. Then
another Printer suit was longer of
line in the coat but adhered to the
favored wrap round skirt.
A maze of colors! Shades Of palest
hue and brightest tint! That was the
sight that greeted the eye when the
racks in the dress department were
pulled into view.
Picture this sport dress. Tiny
pleats was the skirt In its big checks
of maize and lavender. The blouse
was blain in design and short of
sleeves. Another dainty model show
the Chinese influence in its square
pockets outlined in Chinese braid and
huge green tassel hanging down
from the center. In fact the pockets
were the center of attraction. The
dress was worked out in pale green
and white. It's skirt was pleated.
The long blouse Is the very newest
for next summers wear. That's what
they say, in New York and they are
pretty generally right in New York.
when 1t comes to style. A bona
fide Nah Jong sport suit was devel-
oped in black satin with bands at the
expected places around the neck,
around the sleeves and on the bottom
of the long tunic. The bands were of