davidaulloa/AmericanStories huggingface dataset:
Milford chronicle., 1924-03-28
Why Studebaker exceLS the
world in body building

For II years Studebaker has been a
builder of quality vehicles.
This historical tradition has been inbred
IN generation after generation of coach
makers. And the Indiana city of South
Bend is known as a world-Mecca of arti-
sans of this craft.
In the modern $1O,OOO,OOo Studebaker
body plants, there are sons and fathers and
grandfathers working side by side. Their
religion is fine coach building. And this
is reflected in their work.
AS fine body builders, Studebalzer stands
supreme. No other maker has the expert
ence OF Studebaker. No other the Stude-
baker traditions to inspire him.
Milford chronicle., 1924-03-28

worth. But an individual
makers cost of produc-
ton.
Hence two cars may
show a price difference
of $500 to $1,000 and
more. And be of the
same quality.
The difference in price
simply shows that it cost
one maker more to make
this car than the other.
Judging value on price,
this is folly. Price class
is a myth.
Milford chronicle., 1924-03-28
TO RUN A NEWSPAPER

To run a newspaper all a fellow has
to do is to be able to write poems,
discuss the tariff and money ques-
tions, umpire a base ball game, re-
port a wedding, saw wood, describe a
fire so that the readers will shed
their wraps, make 81 do the work of
$40, shine at dance, measure calico,
abuse tie liquor habit test whiskey,
subscribe to charity, go without meals
attack tree silver, wear diamonds.
invent advertisements, sneer at snob-
berry, overlook scandal, appraise ba-
bies delight potato ratsers, minister
to the afflicted heal the disgruntled,
fight to Il finish, set type, mold public
opinion, sweep out the Office. speak ut
prayer meeting, and stand in with
everybody and everything.
Cont lbutnd
Tel 'Em yOH Iazc II iH the CAroaicLs.
Milford chronicle., 1924-03-28

Thus a manufacturer producing
but 10000 cars year must add SIS
per car for engineering, or eight
times as much as Studebaker.
Other fixed overheads have been
reduced proportionately. And these
influence Studebaker prices.
4 * x
A set of body dies costs 100000.
It will produce many thousand sets
of body starnpings, each one as per-
feet as though there were only a
dozen made.
By building $4,000 bodies from a
single set of dies, Studebaker reduces
the die cost per body to only $500.
Milford chronicle., 1924-03-28

lower, averaging Csc to the bushel.
only the 16 men who had yields
between 0and so bushels to the
acre, and four men with yields above
go bushels, reduced their overhead,
and so reduced their costs enough to
sell at the present market and come
out anything like even. For the 16
who got between so and so bushels,
the per bushel cost averaged SEC. The I
four men with yields above go bush
els, raised their corn at cost of 49c
a bushel."
The use of fertilizers as an efficient,
practical, and profitable means of in
creasing corn yields has been proven
by the experience of thousands of sue
cessful farmers, and by numerous
carefully conducted experiments and
Milford chronicle., 1924-03-28

TT ERE are facts based on
worlds engineering author
4 Il ity. If you have any inten-
ton of buying an automobile, you
are urged to read them.
Milford chronicle., 1924-03-28
Samuel j. Wilson q 80
MILTON. WARE.
runeral Directors and Embalmer.

We have added to our funeral eouinn,eDt g, ,,s,..
Motor Funeral Car for which we make no extff
charge. We have still retained both our Blsrl
and White horse drawn hearses, which therefor
drawn or motor hearses
We are the best equipped and carry the iarRss,
stock Of funeral supplies south Of Wilmington,
Cali phone. Office No. % residence Nc %
Phone service day andsnight. If calling after Id
2; m call No. 20. All Gale promptly answered
Nc extra charge fog distance, uss 81 hesrse SD
wifes services
Ne also carry large and eompless sssoRs
menG OF Furniture, Carriages Runsbouts Warzr
wagons. HaGE Wagons snG Farming IEsRa aef9sWe5
Milford chronicle., 1924-03-28
No ''Price Glass;

There are only two kinds of auto
mobiles today. Economically pro-
duced cars which give you more for
your money. And cars which are not,
and give you less.
Price does not indicate intrinsic
Milford chronicle., 1924-03-28
Where the Difference
Comes in

Studebaker, producing
10000 cars yearly, has
reduced engineering cost
to 1888 per car.
This is based on a total
engineering cost of $780,
600 a year, which is the
least on which any man
ufacturer can maintain
an efficient engineering
deOartrnent.
Milford chronicle., 1924-03-28
Price Glass"
the mysterious stranger in the motor industry

Doesa difference price indicate difference quays Whv one
car priced 25 to 500 higher than the same oua3
HE questions that buyer should considering car
Milford chronicle., 1924-03-28

= 80, 444dhCIS dIOuG.
z-What sort of bearings? Stude-
6akers are Timken-equipped.
Everlasting smoothness and quiet
performance result.
slow many cars year does this
maker produce? Small produc-
tons mean either higher price
or cheaper car.
4-What sort of upholstery? Stude-
baker closed models are done in
Chase Mohair, the finest material
for this purpose known. Open
models are upholstered in genu-
inc leather.
Milford chronicle., 1924-03-28

lngs than are used in any competitive
car. within $1,5OO of its price.
We subject Studebaker cars to
$4,000 inspections. That requires
1000 men. All told over 10000 hand
and machine operations are per-
formed in the manufacture of a
Studebaker car. In so many opera
ttlons, though each one is small, there
is great opportunity for economy
and savings. 1870 premium is paid
on many steels to insure Studebaker
specifications instead of CONNER
ciaI run" used in cars many times
Milford chronicle., 1924-03-28

LIG H T SIX
5-Passenger 112-in. w. B. 40 HIP.
Touring SIO45
Roadster (3-Pass.) 1925
Coupe-Roadster (2-Pass.) 1195
Coupe (5-Pass.) 1895
SEDAN 1885
(AHpri
Milford chronicle., 1924-03-28

Such a car is the Studebaker Light
Six Touring Car, at $1O45. A clear
difference of between $155 to 1855.
The uneconomical manufacturer is
not proiteering. He is unfortunately
situated, that is all.
Eq@aIIed Only by CoSflieSf
Foreign and american Makes
All Studebaker models are
equipped with Timken bearings.
There are few cars in America, re-
gardless of price, which equal ours
on this point. In our Light-Six, for
instance, we put more Tilnken bear
SPE CTAL. SIX
5-Passenger 119-in. w. B. so II. P.
touring S1425
Roadster (2-Pass.) q. 14OO
Coupe (5-Pass.) 1895
I. o. b. factory. Terms TO meet YOUR CONF
Milford chronicle., 1924-03-28
See a StNdebaker-
Then Decide

Buy no car until you've
seen a Studebaker. Go
over it, point for point.
Consult any unbiased ex-
pert. Ask your banker.
And you will own a
Studebaker.
Milford chronicle., 1924-03-28
xE::'Vs'V'SvsSvsSvs:vsSvs:V'sS 81
- UNCLE TED'S BEDTIME
STORIES "A
AssASSAssAssAss sAssAssAssA
"Safety First'I-The Bureau of Mines

V::V:!V.!g. q: & !. & :,
Milford chronicle., 1924-03-28

Tel 'em yOs sSze II iS tht CArOnieis.
Milford chronicle., 1924-03-28

Otudebaker price.
No finer car can be
built than the Studebaker
of today. Only famous
foreign cars and the most
costly of American cars,
compare.
Milford chronicle., 1924-03-28
Get an ANSWer TO
These f Questions

DeJOTe bAygAlg Any Car
lis this an assembled
car? Or partly" as
sembled. Insist on
this answer. Assem-
bled cars pay a profit
to from rs to 100 parts
s31a1ro.-- 49,
Milford chronicle., 1924-03-28

B I G S x
7-Passenger 126-in. w. B. 90 H. p.
Touring $3.50
Speedster (5-Pass.) 1885
Coupe (5-Pass.O 2495
Sedan 26ss
The Coconino sun., 1924-02-29
NEW SODIUM SULPHATE PLANT
BIG BUSINESS AT CAMP VERDE

The district is to be congratulated
on the fact that new industry has
been developed, one that promises to
be a most valuable addition to our
resources and to add largely to our
prosperity-the sodium sulphate plant
at Camp Verde Congratulations are
due also to the officers of Western
Chemicals, Limited, who have shown
their faith in the local sulphate de-
posit, and to their superintendent, Mil
ton Staples, who has put up a splen-
did plant in record time and at q
minimum of expense.
We of the Verde district, in COM
mon with the people of other min
ing communities, have confined our
interest to the metals and have been
careless of the other mineral values
in which Arizona is so rich. We may
learn before long that there is just
as much money IN some of the re-
sources that we have neglected as in
a producing mine. In proportion to
the capital invested, there is probably
more profit in the sulpAate plant
than can be shown by any mine in the
state-and we have in Arizona scores
of other deposits that can be made to
pay just as well if scientifically ex-
plored and developed.-Jerome News.
The Coconino sun., 1924-02-29

talk, in encouragement OF higher
ideals in business, his text being the
fourth clause of the Rotary code: TO
hold that the exchange of my goods,
my service and my ideas for profit is
legitimate and ethical, provided that
all parties in the exchange are bene-
fitted thereby
John @. Thomas, with instructive
Introductory remarks, read several
passages from the latter part Of
Washington's Farewell Address, MAX
ing the reading impressive.
DR.. Mart Fronske made some an
nouncements, among them that the
Boy Scout detail is doing fine work
taking care of the community flag
and the Scout ranks are steadily fill
ing out.
President Earl ]. Nordyke and Al
fred Skeels of the Williams club
sprung some witty raillery.
Former Mayor Sam T. Finley, now
of Phoenix, in humorous talk crack
ed over some hard sense and took the
occasion to briefly eulogize two de-
parted citizens Of Flagstaff Rev. FIR.
Vabre and DR.. r. H. III. Blome.
Del Strong's business topic was
honesty in advertising"
A letter from International Rotary
headquarters expressed sorrow over
the death of Fr. Vabre and conveyed
The Coconino sun., 1924-02-29


and found knife sharpening steel.
Then he started up the stairs. Mel
Leighton hobbled part way down stairs
with his crutch and met him. Follow
ed terrific fight during which Mr..
Leighton threw everything he could
get hold of at the intruder, pounded
at him with his crutch and finally
threw him downstairs. The man adj
vanced again to the attack and Mel
grabbed him by the throat, but was
forced to let go when the man drove
the steel into his right lung.
Mel cried out to his mother that
he was stabbed. The latter grappled
with the insane man, threw him down
and was choking him, while Mr..
Leighton, Sr., an aged invalid, was
trying to hammer him into uncon-
sciousness with a shoe
At this point the police arrived, an
hour after the trouble began.
Miss Tarbell had phoned for the
police and both she and Mrs. Kleis-
Ter aroused the whole neighborhood
with their screams. Mr.. Hamilton
writes that though there were so men
on the lawn before the police arrived,
none of them seemed to dare to enter
and help.
Mel Leighton, who is a prominent
Los Angeles shoe merchant, will re-
cover, it is reported. After the intru-
der had been carried away by the po-
lice it was discovered ,that in the
fight Mel had broken one of his legs
with blow of his crutch.
The Coconino sun., 1924-02-29

Compton, Frank Stein and Charles
Dunn. The body was brought to
Flagstaff. The verdict was suicide.
King was AZ years old. He separat-
ed from his wife in Colorado about
eight years ago. They had one daugh-
ter, now eight years old, who for the
last four years has been living with
the dead mans sister, Mrs. Frank
Flickinger of Flagstaff.
King, it is reported, said to be on
the authority of his sister-in-law, Mrs.
Lon King, had some trouble in Colo
rado some time ago and since then
had worried greatly over it. He is
known at one time to have had two
big tracts of land there and a consid-
cradle number of cattle and horses.
He took up a homestead near his
range, and is said to have been done
out Of it.
Just when King came to Arizona is
not certain. but it likely was last snm-
mer. He worked here az the Flag
staff Lumber Co. mill for a while in
November. Since then his sister, Mrs.
had several times written
him, but her letters were all returned,
uncalled for
Mrs. Lon King, the sister-in-law,
came to Flagstaff Monday and took
the remains back to Winslow for bur-
ial there.
The Coconino sun., 1924-02-29
Are We Extravagant?
re are some costs on Studebaker cars
WoalLd you h0ve rs cut fhenl dozvn /?

formulas exact. We could save that
extra on Commercial runs"
We are one of the very few build
ers, either in Europe or America,
using cranizsilafts nlachined on all
surfaces. 1t costs us $600,000 year
to give you this. But it results in that
smootl1ness OF operation, that lack Of
vibration which clsaracterizes only
the most expensive cars.
Every Studebaker car is Tirnken-
equipped. The Specialists and the
Big-Six have more Tin1ken bearings
than any car selling under $500 in
America. The Ligi1t-Six more than
any competitive car within ST., 500 OF
its price.
The Coconino sun., 1924-02-29
BEST WAY FOR ALL Is TO TELL
TOURISTS THE TRUTH

us that they had been warned that the
people all along the line from Socor-
TO west via Springerville and st.
Johns were hold-ups and that the
price of gasoline, ETC., was very much
higher During most of 1923 the
price of gasoline at Springervilie was
five cents higher than the price at
! Gallup, while at points east and west
of Springerville the gasoline was no
higher in price than it was at Gallup.
The tourists advised that they were
given a good deal of other informa-
tion for which there was no founda-
ton.
The above information did not come
from the many tourists (who told vir-
tually the same story alone, but resi-
dents Of Snringeaville, Magdalena and
Socorro overheard this on many oc-
casions.
By informing tourists along these
lines these people were successful in
routing a majority of the cars that
came out of Albuquerque west via
Gallup. A good portion, however, con-
tinued on their way via Socorro and
the Petrified Forest.
We don't want to ieave the impress
sion that we are singing mud at our
friends in Gallup In fact, we have
great many friends in that town
and we know that they would not
stoop to this sort of business. Often
times one or two individuals are re-
sponsible for great deal of this kind
of trouble which we consider unjusti-
xx-sI1 H. erl- II - faIr
this mater up with the good people
of Gallup direct and we are sure that
the majority of them will not coun
tenance this kind Of propaganda. I'm
der no condition will the people Of
Springerville and the other towns
along this branch of the National Old
Trails resort TO malicious mud sling
ing and we sincerely hope that no cit
izen of these towns will make any
statements with reference to Gallup
when these statements are not abso-
lutely true.
To come back to the tourist bus1-
ness, we wish to assure cur good
friends in northern Arizona that So
corro, New Mexico, should not be
censured in any way. Besides the Nat
lCIlsli Oiu 1IdtlS Which CUi1lco IAtO AoO-
zorro from the north, there are five
other distinct highways that are now
bringing tourist traffic into that town,
and these other highways are not
really competitive routes, but are
bringing tourists from many other
sections In fact, many Of these roads
are bringing tourists from the south
and east who would otherwise not
travel the National Old Trails high
way. The fact that $4,000 tourist
cars passed through Socorro west via
the Petrified Forest shows that So
zorro is becoming very important
tourist center.
Again assuring our friends OF
northern Arizona that we wish TO
play the game absolutely fair and
square with Gallup, and sincerely hop
ing that the good people of that
town viii put their foot down on a
good deal Of the malicious mud-sling
ing propaganda that is supposed to
come from that town with reference
to the route via Springerville, we beg
to remain,
Very truly yours,
ROUND VALLEY CHAMBER OF
COMMERCE.,
By John r. Walls, Sec.-Treas.
The Coconino sun., 1924-02-29
Other costly extras

Our bodies are finished witis 18
operations, including Is coats Of
paint and vart1isi1.
We use real leather upholstery.
We could cut the price Of CIR open
models $500 were we willing to use
imitation instead Of genuine leather.
We upholster our closed models in
the finest Chase Mohair Cotton or
ordinary wool, or combination Of
both, would enable US TO reduce cur
price from $1oo 10 $50 per car. But
we would thus sacrifice Studebaker
quality and reputation.
The Coconino sun., 1924-02-29
Don'f Bay G Fine Cor
tlutiI vou see the leaders

Studebaizers hold the top place in the
fr1e-c field today.
Last year, l45,157 people chose them
against all rivals. They paid $201 100000
for them
For 72 years the Studebaker name has
stood for the utmost in quality. It viii
never stand for less.
Today there are assets Of $o0,000,000
staked or the Studebaker cars.
Don't pay S., ,00O or more for a car with
out knowing what Studebaker offers. You
will find here some scores of advantages.
Learn what they mean to you.
The Coconino sun., 1924-02-29

sympathy to this club in its loss.
Miss Elsa Myers presided at the
piano and John @. Thomas led the
singing.
Visiting Rotarians in addition to
Messrs.A Nordyke and Skeels were
Charlie Button of Williams and FIR.
Ed Albouy of Winslow.
Other guests: Miss Myers, Harlow
Yaeger, Mr.. Finley, DR.. E. S. Miller,
Frank M. Gold, George r. Lewis.
The ladies of the Woman's club
who prepared and served the good eat
ables were Mrs. P. H. Nelson, chair
man; Miss Minnie Lintz, Mrs. Walter
Bennett, Mrs. Charles Hillebrandt.
The Coconino sun., 1924-02-29

find scores Of ways in which it excels
any rival car.
That is why, in the fne-car field,
the Studebaker leads. The demand
has almost trebled in the past three
years. These cars have become the
sensation of Motordom. On some
of these models we have never yet
been able to meet the demand.
We spend money lavisl1ly. We
build without regard to cost. But.
in our quantity production, we still
bring costs to bottom.
You should learn what these things
mean to you before you buy car.
The Coconino sun., 1924-02-29
$50, 600, 0Oinblants
XxYn l,,n.rn ;.,.rncAo11 Qsn y

We have invested $780,
100000 in modern plants and equip
ment. S8,OO0,G00 in drop forge plants.
$10,000,000 in body plants - as the
only way to do Studebaler coach
work.
/ These plants are equipped with
1880 up-to-date machines, many Of
them very expensive.
But consider the alternative.
Profits to other makers. We save
up to. $500 for you by building Stude-
baker bodies in our own body plants.
1870 extra ON steel
Z On some steels we pay bonus of
1879 to the maker. Just to get our
The Coconino sun., 1924-02-29
HOLDS MIRROR TO INSURE
GOOD AIM In SHOOTING
Continued from Page One. J

Continued from Page One.)
Saturday night Justice of the Peace
r. j. Kidd got a coroner's jury togeth-
er and went to the scene of the trag-
edy. Dr. Felix Manning, county
health officer; Under-sheriff S. o.
Thompson, and Deputies Sheriff Billy
Rudd and John Garrett went along.
Those on the jury were Mr.. Garrett,
G. A. Green, Charles Kane, VIM.
The Coconino sun., 1924-02-29

40 W1O0,OUO yCdAAys
Our Department of Re-
search and Experiment
employs us skilled men.
It spends vast sums in
analyses and tests.
Our Bureau of Meth
ods and Standards fixes
every formula, every re-
quirem ent. It makes
100000 tests per year to
maintain our high stand
ards.
We make $4,000 in
spactions on every Stude-
baker car during rnanu-
facture before it goes out
of the factory. We en-
ploy 1000 men to do that.
Those are heavy costs.
But remember how they
are divided by 10000
cars per year. They form
but a trif1e per car.
The Coconino sun., 1924-02-29

week CT vacation with
pay. That cost us last
year @225,O00.
Old employees who re-
tire get pensions.
All this to keep men
with us while they grow
more and more efficient.
To make them happy, so
they Go their best.
Thisis all paid by peo-
pie who buy Studebaker
cars. But we figure that
each such dollar saves us
FIVE dollars. Don't you
agree with us?
The Coconino sun., 1924-02-29

Walter Thomasson and son Of Red
Lake district were in town Wednesday
and motored on over to Flagstaff on
business.
Mrs. P. Keeslar is closing her board
ing. and rooming house and moving
back to the ranch March /.
The Coconino sun., 1924-02-29

times what they need cost.
Here are some of those costs which
affect you. Tell us-would you want
any one reduced?
Our prices on high-grade Skies
run from $1o25 to $26S5. Tley-stand
at bottom in the fine-car field, despite
these extra costs. All because the de-
mand requires 10000 cars per year.
But they could be lower if we cut
these costs. Would you have us doit?
OBSERVATION-DISCLOSURES
Our engineering departments cost
The Coconino sun., 1924-02-29
The almost i4s
car gdlue

The object is to give
you the utmost in car
value. You will find we
do that if you make COM
parsons. In any Stude-
baker model. YOU will
The Coconino sun., 1924-02-29

The many extras on our large
closed cars would cost much if you
bought them. The nickel-plated
bumpers, the extra disc wheels and
cord tires, the steel tru.s1, the cour-
tesy light, rnotoneter, etc.
The Coconino sun., 1924-02-29
Extras to our men

We pay the highest labor scale.
Then we add extras to it.
Men who are with us FIVE years or
over get 1879 of their years wages
in an anniversary check. Those an
niversary checks last year cost us
$1.300,000.
After two years all employees get a
The Coconino sun., 1924-02-29
ROTARY ADMITS FOUR NEW
MEMBERS, THEN LISTENS
TO TALKS ON BUSINESS

CONTINUED from Page One.)
part of the session, the ante being a
dollar.
Billy Switzer gave an interesting
The Coconino sun., 1924-02-29
CRAZY MAN INVADES HOME
MRS. CRESS' PARENTS AND |
STABS BROTHER IN LUNG |

Continued from Page one)
The Coconino sun., 1924-02-29

Y Y re are lavish on Studebaker
AAH cars. For some features
we pay three and four
The producers news. [volume] (Plentywood, Mont.) 1918-1937, 1924-05-16
Says That He Sends Letter Order That Editor May Know
What This Man Says Behind His Baclz-RenarEs That
He Is Not Well Informed
FORD Man GETS REAL SASSY TO PRIEST
SENDS His Letter Back and Refers Farmers Paper AS Red
Flag Socialists Outfit Who Don't Pay Taxes and Then
Insults Priest

The Producers News again prints a
letter written by Ray Lang, the local
Ford agent. to Rev. Father Wilhelm
in which Lang sends back the Faith
er's letters, tells him not to write to
him any more, refers to the farmers
paper and the farmers behind it as a
Red Flag Socialist Outfit and then
proceeds to insult the Priest, because
this priest protested against the SLAM
der Of Dr. Faucet by Ray Lang and
DIR. StOrkan and DR.. Sells, in their
effort to destroy the Outlook Com
mUnity Hospital and chase DR.. Eau
cett out of the country in a letter to
the Producers News. Lang wrote
the first letter to Father Wilhelm.
but getting shown up by the Priest
he goes wild and sends the letters
back.
The letter is interesting as disclos-
ing the mental calibre of Ray Lang
"a man who seems to gloat in abuse
and billingsg9te I'D slander and
falsehood
The letter of Mr.. Lang to FIR. VIII
helm is reprinted just as he wrote it
with all of his original rhetorical
flOurishes and interesting grammar
disclosing Mr.. Lang's splendid train