The Washington times. [volume] (Washington [D.C.]) 1902-1939, 1924-10-29
OFFER HIN
ELECTION
SUPPORT
President Pledges Policy Of
Aiding Business Is to Be
His Continued Aim

win continue those policies which
have brought peace and pros
perity to the nation" he told a
group Of forty-five advertising |
men who had breakfast with him
ct the White House this morn
ing.
The President and Mrs. Cool
idge received their guests at 8
o'clock in. the Blue Room, and
after cordial greeting proceeded
to the state dining room where a
typical old-fashioned New England
meal was served. On the menu
were fruit, cereal, hot cakes and
maple syrup, sausages, poached
eggs, crisp bacon, rolls, toas5,
tea and coffee.
Fluctuations Exchanged.
Colonel Rhinelander Waldo. head
Of the Coolidge n-Partis1n League
arose after the meal was served.
and announced the purpose for which
the advertising men ahd come to-
the White House. And as a concur
slun to the function there was an
interchange Of Fluctuations between
the Chief Executive and the adyer.
Using men. the latter having as
spokesman Frank B. Presbrey, chair.
man Of the league, and Edward D.
Gibbs, advertising director IF the
National Cash Register Company,
and former president of the Asso-
ciated Advertising Clubs Of the
World.
1T is a great pleasurs to have
you gentlemen as guests" said Presi-
dent Coolidge. Il recognizes the
sacrifice that all of you have made
By journeying to Washington, many
of you from great distances, to give
what take Is testimony of your
appreciation as advertising men of
the Government of the nation.
The Government is a great bust.
ness institution, but 1t is more than
that. 1t has great humanitarian
interest in the welfare Of all the
people.
Support Appreciated. /.
Zone Of my great consultations is
10 have the approval of business
men like yourselves, who express
Genuins sympathy and give me your
support. In return I can only say
how grateful am and give YOU my
pledge that shall continue these
policies which have brought peace
ana prosperity to this nation"
In his address to the President
Mr.. Gibbs said that sit was con.
Sidered distinguished honor to
our profession when the members
OF our great advertising confer.
ence, recently held in London, were
welcomed by His Majesty, King
George, in the person of the Prince
OF Wales, and in France by the
President of our sister Republic;
put this, your own great country
In Inviting this representative group
to meet YOU, is the one thing that
advertising has needed and the
most welcome one Of all, its recog.
milton by the Chief Executive OF
the greatest nation in the world"
. Gan But One for Him."
Frank B. Presbrey told the
President that the advertising men
were for him first, last and all
the time" that he knew of only
one member Of the profession who
was not outspoken In his support.
and this man was swayed probably
by the fact that his clientele was
largely in the South. He told the
President that the guests repre-
sented a volume Of business run
ming into the billions every year
and that they constituted good
barometer of business sentiment SO
tar as politics were concerned.
In connection with the visit the
following letter Of President Cool
idge to r. d. Gibbs was made
public:
1T was great pleasure to vel
come to the White House the rep.
resentatives Of the great advertis.
Ing activities Of our country. The
7 successful administration Of the
nations business is largely depend.
ent upon the support and co.opera-
ton Of all interests, among which
advertising is highly important.
Force Constructive.
Advertising is now properly
recognized as a great constructive
force. The Associated Advertising
Clubs OF the World. with 10000
and more members. and their ex.
penditures of millions Of dollars
annually. Is undoubtedly a potent
factor in Industrial and social de-
vOlopment.
II wish you would convey to
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