San Antonio light. [volume] (San Antonio, Tex.) 1911-1993, 1923-01-07
NEW OVERLAND
!. DRAWS PRAISE
FROM DEALERS
Call 1t Growing Achieve
ment OF WiIlys-0ver-
land Company"
GUESTS AT LUNCHEON
Visiting Dealers Hear Clay
ton Discuss Business
Conditions.
GUESTS AT LUNCHEON

About fifty Willys-Oyerland dealers
Of Southwest Texas who came 10 San
Antonio TO witness the initial showing
of the new 1923 Willys-Knight and
Overland cars were guests of the San
s5nio Overland company at lun-
cheon Friday at the Gunter hotel.
/. D. Mckee, manager of the San An
tonic Overland company which succeeds
the Winerich Motor Sales company
as Willys-Overland distributor in this
territory, was POSTMASTER.
The principal talk was made by ].
w. Clayton, Veedol representative OF the
Paramount Petroleum Products COM
pany, who was formerly with the Winer-
ich Motor Sales company.
Mr.. Clayton first discussed business
conditions, telling the dealers what OBJ
stacles they would have to overcome
during 1923. He said that some of
the discouraging features were high tax
alton and disregard for the law. Speak
ing of the encouraging features, he men,
toned the more liberal attitude of bank
ers and the increasing buying power of
consumers. Practically all farm and
ranch products with the exception of
cattle, he said, are commanding the
highest prices in years which means
that the public hencefortha will have
more money with which to buy automo-
biles.
Many Cars Needed.
The speaker estimated that 100000
cars alone. would have to be replaced
during 1923. At least 100000 cars
would have to be made TO supply the
demand this year, he declared.
Mr.. Clayton characterized the new
models as the browning achievement
Of the Willys-0verland company. The
two cars, he said. represent the great
est values ever offered by the makers
and should appeal to prospective buy
crs. .fs
Mr.. Clayton praised Mr.. Mckee
highly. saying that in all his experience
in the business world he had never
encountered a man Of greater integrity
or one more considerate of those with
whom he deals. ..
The speaker said that he was Just
as great q booster for Overland as
when he was an Overland salesman.
1s-tsM the, dealers that the Overland
! our which he purchased more than
two years ago has covered more than
3d. 900 miles and that Il was in practic-
ally as good condition as when he
bought it, He emphasized the import
ance of giving good service TO pur-
chasers. Owners, he said. will remain
happy and contented with their cars
if given nrOner service.
Predicts Banner Year.
Mr.. Mckee made a brief talk. tell
ing of the co.operatiOn which the fac
tory will give dealers in the matter Of
advertising and sales promotion. He
predicted that 1923 would be a banner
year for every dealer who puts his
shoulder TO the wheel and makes an
honest effort to sell cars.
Those present at the luncheon were
Nv. w. Jones, San Benito: C. o.
Dickerson. Cuero; J. G. Mcmillan,
Cuero; Paul Weyand, Hondo; d. J.
Weikel, La Grange; A. +. Dahme,
Yorktown; II. P. Schaefer, Schulen-
bupg; II. J. Schaefer, Schulenburg: C.
A. Hafer, Corpus Christi; r. A. Eas-
ey. Corpus Christi; W. II. Holeman,
Corpus Christi; Jerome r. Hruska,
Granger; K. A. Johns, ]. W. Ger
Fenka and J.. II. Hillman, Taylor; Otts
3angtson, John Spenberg, Aaron Gus
Alison and Anton Gustafson, Elgin; c.
. Carter, Z. Il. Rogers and Jack Cald-
veil, Austin: Jack CHM, Uyalde n.
\. McNeal, Luling; S. C. Hill, i. L.
Ieyers and Ohio A. Morris, Kerrville
C. Holman, Fredericksburg
George Baetge, New Braunfels: Will
lam Schulle. and William Schulle. Jr.,
Maxwell, and A. Solenky and William
ubelin, Seguin; J. W. CLAYTON, Gun
her Orsinger and !. ID. Mckee.