San Antonio light. [volume] (San Antonio, Tex.) 1911-1993, 1923-03-22
Balesmen Base Predictions
on Business Since
January l.
|OOK HEAVY ORDERS
4merican Army Served as
Advance Sales Agents
for Products.
RY j. c. ROYLE.

Bpyright, by The San Antonio Light.
New York, March 22.-Export OF
Inished manufactured products i'll
any lines of industry will be larger
4sxssxr than in many similar pc
DDS in history, according to export
lies managers who have gathered
IRE to discuss their problems. They
kse this statement on the goods al
lady shipped since January l, and
lie orders now on the books OF the
Impanies.
| Unfayorable conditions in France
bid Central Europe will be counter
ilanced by strong demand from other
'lrts of the world, according TO IL.
|. Rockwell, export manager OF the
'awman and Erbe company, makers
office equipment.
The increases, he said, would be
Iiefly TO South America, Scandina-
a, Spain, Holland, South Africa,
|hina. Japan and Australia.
Army Was Advance Agent.
The American army during the
ar was the advance sales agent of
merican manufactured . products, }"
ockwell said. Nearly every bullet
e American army fired, shot a desk.
pewriter or an adding machine into
foreign office. Foreign business men
W the methods and equipment used
our army environments and head
iarters, compared them with their
.yn and have been buying freely from
ever since. The Bank of England
self did not possess an adding ma
line until after 1914.
"Office equipment and manufacture
&g equipment is a reliable business
bdex. Demand in those lines may be
Ilken to indicate that sales of other
merican products in foreign coun-
lies will be equally urgent. This de-
land, naturally, will not extend TO
bme lines such as toys and certain
echanical appliances in which Euro
Fan manufacturers have specialized.
Zone of the big reasons why there
and will be n big demand for
|merican goods is because the old
|,ort-sighted policy of exporters to
1T the business on a sales argument
hsed on quality and service and then
oliver any old kind of goods, has
cap definitely abandoned"
Have Ceased to Strut.
Success of United States export
rms in South America was attri-
|ited by ID. w. Fernhout of the Nam
ling Abrasives company TO the fact
A,.,n-,aa,. 1aut,tar. IN SnItt IN
|merica have, ceased TO strut" An
ther factor in the South American
|.ade, according to e. b. Filsinger of
lawrence and company has been the
Institution of statesmen in personal
buch with the South American GUS
bmer for a manufacturers export
gent.
I'VE formerly SOIL TO people we did
lot know through people we did not
|now,r he said. "The personal touch
b vital to lasting export business was
Ecking. Now statesmen are selling ser
ices to South American customers as
|cll as goods.
Intercoastal Traffic Growing.
Recent tremendous growth in inter-
bastal traffic through the Panama
hnal is reflected in the announce
lent that the headquarters of the
DISQUALIFICATION Steamship com
ANY will be moved at once to the
|acific coast so that its main offices
lay be close to the point of origin of
buch of its business. The company
wns 81 vessels of 216,000 lightweight
bns.
European demand for copper con-
nues strong with Great Britain,
rance, Germany and Italy all buy
ng freely. Production of the red
fetal is about 30.000.00O pounds be-
ind shipments and mine production is
OF expected to draw level with con-
umption before the end of the second
uarter.
Increased demand and production
4 the Tri-State lead and zinc fields of
ne Middle West is necessitating adj
itions and extensions to railroad lines
, that section. Sales of ore in that
istrict in, the last week have aggre-
ated $1.3I9. SS5. This was the fourth
aWf4ese week in which sales have
xceeded S1,000,000 in value.
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