San Antonio light. [volume] (San Antonio, Tex.) 1911-1993, 1923-03-11
MOTOR TRUCK is
INDISPENSABLE IN
!. MODERN CITY LIFE
Many Comforts Are Made
Possible by Motor
\ Transportation.

"Have sou ever stopped TO think
what the motor truck means to the
city in which you live? Do you know
that city life would be almost i'm
possible were it not for the big, home
ly truck, rumbling over city pave
ments day in and day out, regardless
of weather or any other elements:"
These two questions are of para
mount Importance to every city dwell
er whether it be in the city of 100,-
600 or that of 100000. for next TO
the telephone, says V. H. Day, sales
manager of General Motors Truck
Company of Pontiac, Mich, "the
truck is the nations greatest public
utility.
AT the daily breakfast table" Mr..
Day says, there is not one of us but
what uses milk or cream. Some take
it in coffee, some on cereals and prob
ably the most important use of all
is the early morning bottle for baby.
But let us consider where this
milk came from. At some distant
point, probably 20 to 80 miles from
the city limits, is the farm from
which itscame. Years ago it was the
custom to deliver this milk by horse
and team-but that was in the days
when it was only a question of max
ing few deliveries and all within
short distance of the farm. Today it
would be impossible to serve New
York, Chicago, Boston, Detroit or any
one of the cities of the country with
mill far thn
Thousands of persons now demand
milk daily in the cities, where hun
dreds used to take it. Today milk
is hauled directly from the farm TO
a central distributing point in the
city, usually to one large company.
Here it is taken from the large cans
and put in bottles. Again it is hauled
by truck TO the various substations
where it is transferred to teams or
small trucks and delivered to your
home, long before you are awake.
Consider the case of the farm pro-
duce. 1t is the same. 1t would be
impossible for the farmer to get his
goods to market in a fresh condition
If il were not for the motor truck.
Then take the case of the city
government under which you live. The
chances are that the garbage from
thousands of homes is collected by
truck daily. The city also uses
trucks to build the streets in which
you live.
Consider the very apartment house
or home which you occupy. Trucks
played major portion in bringing
material to the contractors for their
men to work with.
Turn TO the railroad, the elevated
or subway in any big city and pause,
think what the motor truck did to as
sist the building of that structure and
what part it still plays in keeping
it up for use.
at makes no difference in whfcn
direction you turn you cannot escape
being served by the motor truck. 1t
helps in the manufacture of your
clothes, your shoes and brings materi-
al TO keep every known commodity in
repair. And all this would not have
been possible years ago with the horse.
1t could have been done, but the cost
would have been prohibitive and you
would have been forced TO forsake
your beloved city and return. 10 the
farm TO make both ends meet
And so you can thank the motor
truck for contributing to the factors
making it possible for you to live in
your steam-heated apartment. your
ability to hold place in the city and
making il possible for you to attend
shows, dances and other city social
functions which you would miss in
the rural community of few decades
ago."