San Antonio light. [volume] (San Antonio, Tex.) 1911-1993, 1923-01-19
THRIFT WEEK
To Be TAKEN
INTO SCHOOLS
Principals Prepare Program
to Present Lessons
Of Franklin.
TELL LESSON OF SAVING
Club Tells Of Many Reasons
Why Principles hould
Be Practiced.
TELL LESSON OF SAVING

While there has been no public as
semblies or a general demonstration in
the city in connection with Thrift Week
which is being observed nationally, the
San Antonio Thrift Club has the city
covered with thrift propaganda.
The schools are holding mid-term
graduation exercises and this to a cer-
tain extent is making il impossible for
the pupils to hold mass meetings. How
ere, the principle of each school s
working out schedule whereby the
children are brought in contact with
the fundamentals of thrift as outlined
in the program Of the week.
Joe Frost of the Frost Brothers
| Company. speaking of the country as a
whole said that any city or community
reflects at a glance the degree of thrift
of its inhabitants. The world, he
said, lis founded upon credit. and as
the credit is substantial so the COM
munity or the individual prospers." He
advised starting a bank account and
building home. not only for the pleas
TIRE that il gives, but also for the in
creased standing that these things give
| man.
| Thrift Is a Virtue.
The Thrift Club in its advertising
| has outlined the reasons why every
man, woman and child should have a
bank account. make a budget. carry life
| insurance, own home. pay bills
promptly, share with others, and make
will, and the ability. or the will to
do these things have been summed up
| by Clarence Jones of the San Antonio
Public Service Company as virtue.
To do these things" he said. calls
| for character and denial, and these are
virtues of true manhood and woman
| hood" Mr.. Jones offers no set rule
or set investment by means of which
the people of today may acquire the
habit of thrift and through it, prosper
| ity.
1T is only necessary" he said. "fcr
| them TO become innOculated with the
desire and determination TO save and
get ahead, and then to put their dime
or dollar into something safe. As We
grows and is automatically added to BY
| interest they will awaken to the pleas
ure Of helping the nest egg along. Self
respect and pride in accomplishment
will naturally follow
! Teach IL to Children.
! JULIUS August. president of the Blum
| Company, is an ardent advocate OF
| thrift IN 1tS brOadeSt Application.
| have not only endeavored to practice it
myself" he said, but have tried to in
! still its principles into my children and
into all of my business dealings" How
ever. according to Mr.. Augusts an
alysis of thrift. the personal interpreta-
/ ton of it depends upon temperament,
environment, occupation, and early
| training,
For instance" he said. "the banker
sees thrift as a matter Of rigid self
denial in order to deposit money for the
purpose Of accumulation against the
prophetic rainy day The insurance
man argues that thrift lies in securing
ones future and family from want BIZ.
| investing in his particular form OF in
vcstment. The real estate man advo-
Gates turning every spare dollar into
property holdings. The merchant. like
myself. is Of the conviction that judicl-
Gus buying Of commodities that go to
make up ones general comfort and good
appearance is strong ally to real
thrift. meaning the most perfect and
agreeable development of ones person.
ality. And each is right. for thrift in
its brosdest meaning is not confined to
any one particular phase of life-.-The
man who is really on the thrifty road
10 success must see the benefit in all
of these lines. ."