San Antonio light. [volume] (San Antonio, Tex.) 1911-1993, 1923-02-04
4 MONTH
PLAN To KEEP
SPORTS MOVING
Annual Program for San An
tonic to Be Taken Up
and Worked Out.
PROVIDES "BIG STUFF"
Virtually All Events Sport
ing in Nature Outside
of Fiesta.

A tentative schedule has been worked
out for giving San Antonio twelve an
nual events-one a month-that will
be considered of national prominence.
The idea, inspired by the great success
of the Texas Open Golf Championship,
which attracted attention everywhere
this year, is brain-child of Jack Pit
LUX, local advertising man, and, unoffi-
cially, the chamber of commerce has
indicated its willingness to lake hold of
the plan. Everybody with whom it has
been discussed has proved enthusiastic.
1t is the intention to i.llot one big
event to each month and to advertise
that event extensively along with those
for the other months. Every letter head
that goes out of the city from the cham
Der of commerce or others interested in
boosting San Antonio's tourist trade
and business and industrial well being
would bear the annual program" All
the City's advertising in newspapers
over the country would include it. The
attempt would be made to give it such
wide publicity that people would come
to know just what months this and that
happened in San Antonio and make
their plans accordingly.
Most of the monthly major events
would be sporting contests or exhibit
tons.
.r Golf to Start the Year.
In January, the Texas Open Golf
Championship would be the big attrac-
ton. or else a big amateur golf meet
could be worked UP in its stead or in
conjunction with it in golf week"
February might be devoted to the
"barnyard golfers" and a state or even
national horseshoe pitchers tourna-
ment instituted as an annual event.
Florida is getting national publicity for
its winter resorts with the impending
'barnyard golf' championship there.
San Antonio might center its activi-
ties in March on baseball exhibitions,
say between the New York Giants and
the Chicago White Sox. Interest thus
worked IN might serve as one means OF
keeping the Giants coming here each
spring. McGraw threatens to take them
to California next year. In March also.
the annual dog show of the Il al kennel
club is scheduled. Greyhound races
and a big field trials program might
be worked up in connection with this
show.
The annual Fiesta de San Jacinto
would be the big event in Anr'l. "S w.
attached athletes, might combine in
May to hold a gigantic tracA meet ~
last a week or more. This is about the
time Of the annual Eighth Corps Area
championship meet, with facilities, to
secure college teams TO enter and maybe
line I'D the annual Southwestern Con-
ference meet.
July would be an appropriate month
in which to stage q big swimming and
diving tournament in the Lew munich
pal pool in San Pedro Park.
Polo Growing Sport.
The state rifle meet and a big trap
shooting tournament in conjunction
might be made the event for August.
Or an automobile racing meet.
Polo, a growing sport in San Antonio,
as well as elsewhere. could come in Sep
tpmber. Fours of national fame might
be induced to play here during such n
tournament. The polo teams OF Mexl-
can army officers being developed at
border garrisons, undoubtedly would en-
ter, -,
The Air Service, it is propo' ed. would
be invited in October to develop an
elaborate flying exhibition, such as 1t
has held here before, only on larger
basis, with, perhaps. glider contest in
conjunction would bring people flocking
from all over the Southwest, at least.
While football occupies the country
in November, San Antonio might at
tract attention with huge poultry
show, or a Southwest bowling tourna-
ment.
In December, two of the strongest
college football teams would be brought
together on a local field in a post-sea-
son game, the Importance OF which
would attract attention throughout the
sporting world.
That's the plan, roughly, and there is
really something going to be done to
carry it out.