Evening star., 1923-04-08

ably had some experience with CRATE
full employers short Of cash.
When ne entered the employ Of
the government he was satisfied
that pay days would be really settle
ment- In full occasions.
When the Riggs National Bank in
vited Mr.. Allies to join it's executive
force the question of regular pay
days became a matter for M. +. to
consider.
Finally he borrowed $500 to tide
him over in case the salary payments
at the Riggs National were not made
promptly. ~
Since that time he has been dpaw-
ing down regularly. when wanted.
Plea for Cooperation.
There is a chance for some coop
GRAFTON on the part of the banks Of
Washington in connection with the
great demonstration by the Shriners
at their convention in June.
The Bankers Association has rec
commended an assessment for "adver-
tising" of 35 cents on each $4,000 of
resources. and the great majority of
the banks will gladly accept the sug-
gestion.
The suggestion has been made that
the banks also patronize home in
dustry in decorative work for the
great week, when Washington's hos
pitality will be taxed as never before
since the Grand Army marched up
the Avenue.
A still better ggestio2 in line of
cutting expenses would be for a COM
mittee of banks and trust companies
for the purpose of securing uniform
decoration and service at lower cost.
George o. Walsons cooperative
scheme for branch banking caused
much comment. but did not bring
him any offers of participation. al
though many bankers admitted that
1t would be feasible and great
saving on the overhead, which may
yet crush some branch banks.
There may be some branches
started for the sole purpose of re-
ceiving deposits and paying custom
ers' checks, also the purchase OF
going banks to be made branches,
to be nearing its end-that is, branch
banking as planned by some local
institutions.
High overhead cost is hard to meet
and harder to reduce. once long-term
leases have been signed.
Twelvs banks in Memphis adopted
a community plan, this time in the
interest of publicity. One full-page
ad was nicely illustrated, containing.
among other statistics. the table
showing the wonderful results or
persistent saving over a term OF
years. and an essay OF a. few words
on you and Your Bank" with other
explanatory matter as to why
Banks Solicit Savings Deposits"
1t was good publicity. every page
of 1t, and at the bottom of twelve
full pages appeared the names of the
twelve institutions. and at some time
in the twelve days each bankers 8
name appeared in rotation In first
place. second, third and so on. so
that equity of position was accorded.
There was a saving in the cost OF
the advertising, there was Increased
interest in the advertisements be-
cause of the Joint work. and all ad-
mitted that 1t was profitable.
There is a chance for more COM
munity work in this city-a chance
in a compact directory of points Of in
terest, in advice to Shriners. in other
literature for the convention week.
Bank depositors are public spirited
citizens. They aid In every move
ment and they expect their bankers
to be public spirited and not too ultra
conservative.
Rolfe Z. Boiling is expected TO be
at his desk at the Merchants Banking
and Trust Company Monday morning.