davidaulloa/AmericanStories huggingface dataset:
El Imparcial. (San Juan, P.R.) 1918-197?, 1923-09-15

ESTABLISHMENTS cnstrndo exproeso Excas condolences sata
udad taamento centfco de toda las enferne
dades hgeca ituaci6nComoddad esmerado
Cuerpo Msdico resdente Sanaoio.
dendo a,enddo medcos de la Soedad
Departamentos especiales Senoras
Operacione, especiae bahos de ug de hidro
droerapcos "X". Fugurs
utativamente convencionales
PERSONAL CIENTIFIco
DIRECTOR DEL SANATORIO Dor Analo
DIRECTOR CONSULTORO: Dr. Don Manuel Quevedo Baes
ClRUIANO GENERAL: Dr. Don Rafael VGez Lopez
ESPECIALiSTA EN- ENFERMEDADES DE la NARlZ OIDOS.
GARt3ANTA OJOS: Dr. Don Agustn Lauger
RADIOLOGO. Df Don Manuel Soto Rivera
PATDLOGO: Dr. Ion Francisco ]. Hernandez
Or Don Pedro Pvera Aponte. DIR.
Dr. Don Manuel Pavia-D. Don Bernardo Zarasoza
CIRUJANO DENTISTA DR.. Don Lorenzo r. Noa
facuaiva efcaznnte 10 Hjas de Ia
Carload Nurses tulada de conpeta practa aga expernc
OONSU LTAS:
tarde los dias aborabes
y
Por e cvano GeneaA picnlares de II de Ia mahana.
jueves sabad0oss
Don Bernardo zaragoza
Poi DE a a.
q vke je $3.50 p M-Msdcos
pr Payia Fernandez de IN ~ Dr. Rivera Apons de
de2a5PM.
Por Z Rspecalsta. Conutorio. San 4
Por Cuno Denista ConutOrio ODoned 10 Plaza de
a
Los Ndnero solo $500
adidos cuaqua de los Sos rdcados con Ia presena6n
el dlfimo reciho
pREslpENorA Apa,tado al. rxsoRxRIA Aparssde sl
SAN 5UAN PUERTO R1O0.
El Imparcial. (San Juan, P.R.) 1918-197?, 1923-09-15
DICT @
EN- LA CORTE DEL DISTRITO JU.
DICIAL DE GUAYAMA, P. r.

Estados Unidos de America, Ell Presi-
dente de los Estados Unidos.-SS.
Lucila Lopez Cepero, demandante,
VS.. Luis Mufoz Morales y su esposa
Maria Retuerto Rodriguez, deman-
dados.- Civil No. 5666.-Ejecuci6n
Hipotecaria.
El Imparcial. (San Juan, P.R.) 1918-197?, 1923-09-15

EDMOVD J1LOU Y
Evening star., 1923-01-21
A FLYER IN GLASS SLIPPERS

rected sarah's too tempered praise,
made this very plain.
It was half m hour later that Sarah.
returning from IN errand. net Wheeler
and the Harson contact man coming
out Of the latters ONCE.
'oh, Miss Ptnneid. just . minute"
The Harson man stopped her. Have
they sent back tho revised proofs on
those Van Dell leaflets yet? You've
met Mr. Wheeler"
Sarah acknowledged the casual i'm
PRODUCTION with an equally casual
bow. Wheeler made the formal ac-
knowledgment OF meeting a strange
young woman. An attractive young
woman, his interested eyes added.
On his next visit, ten days later, he
had few minutes OF idle time and
promptly dropped into the copy
writsrs' ONCE, intending to kill them
with Sarah. Sarah had no mind to be
treated % casually. There is nothing
like knowing that she looks like a
spoiled darling Of fortune to make
any girl try acting like one. She let
Wheeler wait beside her desk while
she telephoned the printer on q most
trining matter. When she turned
Evening star., 1923-01-21
B Is Useless to Batter Away
i AT the results Of Up-to-Date
I Psychology in Advertising

French accent and a sympathetic way
with her. She understood at once
what Sarah wanted.
"A frocls, dark plain, for the street.
but q real air 1t must have. n'est-ce-
pas@
That was Sarah's idea exactly, and
she followed Leontine to rose-up-
holstered elevator and then to lit
tie white dressing room, all mirrors.
The gowns were shown on models
and they were all black gowns.
"Mademoiselle has so black hair
and clear skin" Leontine exulted. "It
Is fortunate.''
She had called in another sales
woman and the two studied each
gown on the model and then studied
Sarah. There Is probably nothing on
earth more subtly fiattering to any
woman than to have two clever
French saleswomen studying her type.
especially IL the suspicion that she
has type to Justify study. or, in fact,
any type at all, has never occurred to
her before.
Sarah was as clay in their hands.
She had learned, had Sarah, to recbg-
Nlzc touCu tllttu UST
own. The dress was as Leontine had
suggested, plain and dark, but with
an unmistakable air. 1t was at the
first fitting-Leontine had come in to
pass approval-that the French girl
suggested that Sarah cut her hair.
Bob it, you mean"
"Mais non. Bobbing is no longer
chic. Yours is curly naturally, is it
not?"
"a little" Sarah admitted.
"I would have 1t cut short all over,
something like what they call shin
gle on little boys You are small.
1t would make you look young and
piquant, very Individual"
X * X *
4 T the end of a week Sarah finally
"A decided to follow Leontine's ad-
vice, and when she faced herself in
Evening star., 1923-01-21

$1,000. But she had her quality
background" At least. she thought
she had.
Mrs. Penfield had left the evening
before for q. two months visit to Sis
and George, so there was nobody to
see Sarah's preliminary showing. She
burst, therefore. upon the Harson
Office the next morning. fresh from
Vesey's.
''Merciful heavens" Hortense
Hughes. who also wrote aAvertise-
ments for Harson's and shared the
office with Sarah. was the first to see
her. 'Merciful heavens! You've cut
your hair."
Eyes" said Sarah casually. She
did not show the slightest of the
uneasy anxiety which surged within
her. Outwardly, she was as,composed
as a bottle OF Van Dell perfume
against it's quality background.
"And u new dress!'' Hortense's
quick eyes took in the plain black,
steel l-buttoned, half-prim, half-daring
quaintness of it. "My. isn't it--attrac-
tive"
Just pause before the attractive
which meant, de-eoded. "My, isn't 1t
queer"
"I rather like it," said Sarah cooliy.
That cool confidence, quite as much
as dresses. is what vesey sells. Know
ing that dress has been designed
especially for oneself, by an expert
French modiste: knowing, in crude
American terms, that it cost $500,
makes one feel cool assurance that
it must be quite dress.
well. you certainly do look DIFF
ferent!" said Hortense. ...Did you get
it at Macvey's?v
NO" said Sarah. "I had it made"
"Oh," said Hortense. well, that's
the cheapest way to get clothes, but
I've never been able to get hold of a
Evening star., 1923-01-21

seamstress who could make what I
wanted"
. Sarah said nothing-such is the
rarifled air of self-confidence in which
dwell the wearers Of vesey's frocks.
And as she turned to her work, Har-
rington Wheeler came in through the
door from the reception room.
X
WHEELER lived in Philadelphia.
w but he had many business inter-
ests in New York. SO he ran up fire.
quently, and on these trips he occa-
sionally dropped in at the Harson
Agency instead Of standing on the
dignity of the Van Dell account and
making Harson's send it's represents
tive to Philadelphia to see him. Today
he had made no appointment with the
contact man." who happened to be
out. To kill the few minutes OF watt
ing, Wheeler dropped in to chat with
the two young woman copy writer's.
Hortense, red-haired and aggressive,
as usual, appropriated him at once.
He did not even speak to Sarah She
bent over her work, her throat catch
ing with excitement, This excitement
was not q tribute to Wheeler person
ally. This moment was to Sarah like
one of the Harson Agenoy's innumer-
able test cases used to decide the
wisdom of a new campaign. II
Wheeler, merely representing Har-
sons quality consumer" failed to
notice any difference between Sarah
as she looked today and Sarah as she
looked on his last visit she would ac-
cept 1t as "a test decision. She would
consider that her expensive vesey
background was doomed to waste and
failure.
Wheeler glanced over at her desk
once or twice curiously, but made no
effort to include her in his CONVERSE
tion with Hortense. She did not SEQ
his eyes follow her slim black figure
as she crossed the ofice to consult
the file. He continued to confine his
remarks to Hortense. It was, In fact.
several minutes before Sarah realised
the reason for this complete ignoring
of herself But the reason, when il
became suddenly clear to her. was
like a white, triumphant flash.
Wheeler thought she Was = stran-
ger. He did not recognise In her the
dark rk-biue-tricotined. worker who had
sat 1t the same desk q week before.
s.Mr. wheeler II awfuIly attractive.
isn't he?" observed Hortense. after
he had gone out. +,
Rather said Sarah, casually.
"oh. he's really extremely" said
Hortense. 1t was evident that She felt
she had made bit OF q conQuest.
| Her compIaOsnt gesture . shs fsit
esf - Sw1s o< hatr sssss ~ sae1Ie -
Evening star., 1923-01-21

back to the man it was not with the
manner. Of a young woman in a rather
minor capacity, hoping to please one
Of the firms most valuable clients.
She was, rather--the casual turn OF
the little hyacinth-petaled head in
ferred-a charming young woman
who could give Mr.. Wheeler q few
minutes Of her much-sought-after
time. providing Mr.. Wheeler could
prove himself sufficiently interesting.
Mr.. Wheeler did his best.
Hortense breezed into the office ten
minutes later.
"Oh, how do you do. Mr.. Wheeler
Sorry to have kept you waiting"
Mr.. Wheeler was a courteous gentle
man, but inside OF five minutes it had
become Enthusiastically clear to Hor-
tense that Mr.. Wheeler had not been
waiting for her. Disgruntled. she
turned to her own desk telephone.
In spite Of her being thus consp4cu-
ouslys occupied, however. she missed
not a word OF the conversation at the
other desk, carried on. though it was
in voices lowered considerably not TO
interfere with her hearing over the
wire. Suddenly she almost gasped
into her transmitter.
MY sister and her husband came mp
with me today" Wheeler was unmis-
takably saying, land I've got four
tickets for The White Butterfly. ]
want you to go with US"
No wonder Hortense gasped into the
telephone. How on earth had Sarah
done it? And in less than twenty
minutes! Her first gasping amaze
ment, however, was as nothing com
pared with her sensation at hearing
Sarahs' response.
Thank YOU" she said, AZ coolly n
though the invitation had come from
the merest ofiioe solicitor. "but Tn
afraid couldn't Sit through It. Mary
Mortimer plays the lead. and she al
ways bores me to tears" As an un-
important matter OF fact, Sarah had
never seen Mary Mortimer at all.
OF all the ungrateful impudence! TIC
Hortsnse's still greater amusement
Wheeler came msekly back for more
.T can change the tickets" he as
gured Sara quickly. 'Tsn't therS
something you haven't seen thai
you'd Hike tor Thsre was NO com.
piacent I-want-you-to-g o-go-wfth-ui
tone In his voice now.
"Oh. don't trouble to do that. There
really isn't anything I especiall,
want to see right now-except. pos.
sisly, The Laurel wreath and
doubt ii you could ret tickets fol
that on such short notice
what time. and where shall ! cal
for your asked WAssler. @Isll hAyt
|e1leustu - - x1lassl ygss1 s.
Evening star., 1923-01-21

the hairdresser's mirror after the
shearing process she gasped in amaze
ment. This stranger in the glass
had a piquant, half-boyish face. its
boyishness accenting the rose-petal
tint and texture Of it. The strangers
hair curled crisply and glossily up
ward, like a hundred hyacinth petals,
closely outlining q shapely head,
newly, surprisingly small.
Leontine was entranced. So. as a
matter of fact, was Sarah. once she
had got over the shock. The black
dress was finished. 1t was plain, oh,
very, buttoning down the front with
steel buttons;N it was Quaint, it just
missed being prim by some elusive
French touch that made 1t, instead.
demurely. inexplicably daring. Espe-
cially in connection with the small.
hyacinth- petaled head. Oh, there was
nothing about the girl in Veseys
mirror to suggest Sarah who lived
in a walk-up apartment away out on
1TSth street, who washed her own
hair on Saturday afternoon. This
girl suggested whimsical luxury,
limousines and orchids.
Clothes are to woman what hard
liquor is to man. Sarah, facing the
girl in tho mirror. was In the early,
afiiuent- feeling stages Of intoxication,
She learned that the black dress
would cost $500, and never bIfnked
an eyelash. Leontine had a black cape
which was simply made to go with
Sarah's dress. The cape was 5000.
Sarah bought the cape. Leontine had
just the tiny black hat needed to
complete the cape. The hat was $50.
Sarah bought the hat.
with your hair cut this way" said
Leontfne, '.you should wear silver
earrings. Not with this, of course,
but with your little afternoon and
evening frocks."
Sarah smiled mischievously, won
derisx what Leontine would think of
her little afternoon and evening
frocks.
She stopped At a jewelers. on her
way Aome from vesey's and tried on
! q pair of old-fashioned silver ear
rings, innnitesimal. quaint baskets OF
flowers cunningiy carved. dangling
from gossamer silver threads. The
earrings were SIS. Sarah bought the
earrings.
eTl1 carry them always with me-"
she thought. .like = life belt. When
you have only one OUTFIT you've go,
to have some way of knowing when
you're dressed up. This will be my
way. When put on my earrings, I'm
dressed UP. :"
gax1h srsashsd her kitchsnetfs
- - sVA 80 ssssst vskal
Evening star., 1923-01-21

HARRINGTON WHEELER was part
L i owner of the Van Dell perfumes.
He was young, handsome, charming.
Sarah knew nothing more than this
about him, but he did very we'll for a
symbol Of the part Of life that does
not can it's own tomatoes.
He had passed Sarah's desk score
OF times; he had been introduced to
her; he had even talked to her one
day in regard to the shape Of Van
Dell's new crystal container; but he
had never really seen her
"Any more than the prince would
have seen Cinderella if he'd been in
troduced to her while. she was still
sitting in the ashes. Cinderella was
raving beauty, and yet nobody ever
noticed her at all until she had the
most beautiful gown in the world
and a coach and eight. Then, even IL
she'd been just an average girl, she
would probably have got by all right.
That's what her fairy godmother did
for Cinderella--just what the Harson
agency did for Van Dell's-give her a
quality background.
IT wonder" Sarah Penfield thought
ON. what the quality background
right now would do for just an aver
age girl-what it would do for-well,
say, for me? My background" She
thought in the argot Of her profess
sion. 'It cIassifies me. I'm adver-
tfsed like a cake Of soap-'good for
washing the baby or the bathtub, a
work-saver for washday, a satisfac-
tory shampoo, an answer to every
household need. good to the last scrap.
Twelve cakes for a dollar! I haven't
any fairy godmother. butt have q
Thousand dollars in the bank?
This is the way Sarah Penfeld's
experiment was conceived and born.
When 1t came to the presenting Of
herself as a quality product Sarah
Penfield had the advantage Of her
Harson Advertising Agency expert
ance.
II Sarah had not heard advertising
budgets discussed and seen the bills
o KID she might have begun her ex-
pertinent timidly, economically, hunt
ing up a dressmaker who could make
over her blue tricotine, buying q new
hat, eating her luncheons IN tea
room.
One thing which her agency expe-
rience had taught her was the value
of professional service-expert ad-
vice. So her first step was to tele-
phone Miss Bettina Gray, a very sue
cessful actress. for whose Aims the
Harson agency had handled the ad-
vertising. Miss Gray remembered
Miss Penheld and was glad to answer
her appeal.
"Oh. don't go to any shop where
they sell readymades, my dear" Her
accents were horrined. ''Go to Vesey's
and have them make you something.
Ask for ,Leontine and mention my
name"
vesey's occupies a marble-front
house in one Of the still fairly exclu-
Sfve east fifties. You ring the door
hen and butler, who looks as though
Is came out of :Alice in Wonder
asud.. let's you in. You ask for your
n.assvoman by nane and are LETT to
vai4 In little mulberry and gold
rsospt1on room. 1t is like calling on
the daughter OF the house.
sarah felt even the confidence born
OF . thousand dollars in the bank
Wiling away like marcel on \ hot
afternoon while she waited for Leon
! tine to appear. Leontipe, however,
wissu 10 al appear. was = young
vnA 60 rsaE psuonalitys - ~
Gnnnf y lnuunnD
Evening star., 1923-01-21

for the Harson Advertising
Agency, and after she had help
ed on two or three campaigns Of
Atmospheric" advertising she made
n discovery. She did not think OF 1t
at first as having any bearing on
herself. The discovery was this: One
does not need the only good mouse
trap or motor car in the world to
justify the atmospheric" method.
She was working on some copy for
Van Dell perfume when she arrived
at this decision. The picture which
was to illustrate the advertisement
Hone in oil by James r. James. the
most highly paid artist ever touch
ing commercial work-was leaning
against her desk telephone to serve
as inspiration. 1t showed the slim
crystal bottle of Van Dell amidst the
expensive, exquisite litter of an
actress dressing table.
Van DELL" said Sarah thought
fully to herself, stacks UP as a per-
furne just about the way I do as a
girl f.
Van Dell, as perfume, was good
average domestic make. Sold on its
merit alone, it would have had, per-
haps, a dozen domestic rivals COM
manding about the same price, giving
about the same satisfaction. But ad
vertised by the Harson Agency by
atmospheric" methods, given a
quality background" 1t was out
pricing and outselling the expensive
imported brands.
1t was then. quite naturally, that
the big idea came to Sarah Penf1eld.
II the quality background could do
so much for an average perfume.
wouldn't it do a good deal for an
average girl?
Her eyes, apparently studying the
luxury the simmer and sheen of
the Van Dell picture, were in reality
seeing far less luxurious. less SHIN
mering scene-the illustration Of her
own next few decades
Next January" she thought. TIL
get raise to $40 a week. The next
January I'll get $45-maybe. After
that raises come slower. If I can
save $500 a year in, say, twenty-five
years, I'd have $4,000. That would
mean s100 a month--enough to live
on the rest of my life"
table in the Van Dell picture. the
gold backed brushes cleaning in the
light of the electric candles.
twenty-five years" her thoughts
repeated, "of getting UP at o'clock
every morning, of going home at in
the subway jamS>of eating lunch at
the restaurant, of trying on $50 hats
and then buying one for So. Twenty
FIVE years. I'll be nearly fifty then.
Then, could stay up late to dance
as many nights a week as / liked
without having to worry about what
it would do to my work the next day.
But 1 probably won't care much about
dancing when I'm fifty.
"Or maybe" Sarah's thoughts went
on, 'I'll marry somebody and live in
two-family house somewhere in the
suburbs. and can my own tomatoes,
and get to thinking that only silly
people expect any romance in life.
"And all the time" she thought
on wistfully, there are girls who
have chinchilla coats while they're
still young enough to look pretty in
them; girls who can sleep till noon
ana dance all night while they're
str1l young enough to love dancing.
And when these girls come to get
married they marry men like Har-
rington Wheeler, for instance"
Evening star., 1923-01-21

X. II r
THE next morning calamity broke.
i It did not come in a wild, sud-
den storm, but started with a gen.
tie trickle. Bills!
1t was the first of the month. Sara
had an account at one OF the good
shops, and she realized that she had
charged trif1ing item or so during
the month. Then there was a dem
lists bill, Leonia bill for extra serv-
ice, a bill from the taxi stand. She
looked at this taxi bill longest.
'.And I used to feel mildly luxu-
rious when took the bus instead of
the subway" she thought with a rue
full grimace. "As for taking taxi
well, / did it about once year and
only hoped some friend. would see me
getting in and out"
She walked down to the office that
morning in. order to try to think out
her bill problem, but the walk, In
stead Of solving it, only presented
today. There were tulips in the cor
ner Of the park. pink geraniums and
daisies blowing In window boxes. The
balny sunshine giowed golden on
sara's wintry little hat, the sleeves
of her vesey frock were pr.cily hot
against her arms.
It'll have to have new clothes. You
cant wear a wooden dress-even one
OF yesey' all summer.
But there We're the bills. Her
weekly salary did not quite cover her
vsekiy ruuning sxpeness. How could
- rnanAan. a. ssAtch M tia
Evening star., 1923-01-21

he laid them down and took Sara her
self.
"But L tell you.'' she persisted at
last, I'm a cheap adventures. I.
went around all dressed UP in clothes
I couldn't afford"
you earned the money you paid
for them, didn't your,
"Yes, but
"And you turned down Carter when
you could have married him and his
half million, didn't you?'
Yes, but
wheeler's laugh. exultant, tender,
drowned her words.
"a lot you know about the ways of
cheap adventuresses."
"But T.
"And you gave up q lot of fun to
help out your mother, and you figure
that you've got to pay your bills.
When you're UP against il, you plug
right in and change the rules without
whining. 1 hope you never have to,
little dear. but--weli, just IL things
ever should so wrong. I'm glad TO
know the kind little dead game sport
rye got"
ooh, but Il"
over and over he stopped her self
reproaches in the immemorial fash
ion. Though he might as weu have
le. her 90 on if 1t relieved her mind.
For anything she might say now
would not make the slightest differ
ence in the world. AS well shout
vainiy TO a pre-convinced public that
Van Dell perfume is not exclusive.
standby soap not pure. 1t is useless
| 10 batter away at a result of sound
advertising psychoiogy-
ffpnx1sn<. sseB. als.zsgAsaazssaasaaRA
The Republican. [volume] (Oakland, Md.) 1877-current, 1923-08-09
PACKARD CAR DEMOLISHED
D. E. Offutts Automobile Hit
BY Freight Train

AT about eleven o'clock last Thurs
day night the Packard automobile of
Mr., D. E. Offutt, Of Oakland, was
struck and almost completely demol-
ished at the Garrett crossing near the
Deer Park hotel by a west bound
freight train when the car could not
be driven from the track owing to a
mass of loose stone and the absence
Of proper crossing boards at the point
of the accident.
Mr.. Ofutt stated that his car had
been driven over two of the three
tracks and then dropping down be-
tween the rails the tractive power Of
the machine was lost and notwith-
standing every effort on the part Of
the driver the car could not be NOV
ed from its position.
Sensing danger Mr.. Otfutt abandon
ed the car and upon the approach of
a train he attempted to stop it but
failed, the locomotive striking the au-
tomobile amidships and literally de-
molishing the body and other por-
lions, reducing it to wreck.
The Republican. [volume] (Oakland, Md.) 1877-current, 1923-08-09
BUNDLE DAY FOR COUNTY
Wednesday, August 18th. Has
Been Chosen

Listen for the church bells next
Wednesday at 9 a. m.
Wednesday, August Is, is Near
East Relief Bundle Day in Garrett
county. Make a note Of the date,
August Is.
Bundle Day is the day on which
every resident of Garrett county can
do q deed of kindness, with only a
little eXertion. 1t is the day on which
old clothing and shoes are asked for
hundreds of thousands of refugees,
mainly women and children, for
whom the Near East Relief is caring
overseas.
In Oakland the church bells will
ring as the signal for everybody to
get their bundles ready. The bundles
will be collected in trucks, with Boy
Scouts in charge. They viii be under
direction of Mr.. C. J. Fischer.
Oakland is headquarters for the
county and the editor Of The Republi-
can has given room in the building
for bundle headquarters, to which the
donations of clothing and shoes will
be taken. There the bundles will be
baled for shipment overseas.
Clothing may also be sent prepaid
to Maryland Headquarters, Near
East Relief, IA West Franklin St.,
Baltimore, Md.
Mrs. Paul Naylor, president of the
Women's Civic Club, Oakland, is
county chairman of the Near East
Relief, and Mrs. Albert Kahl is chair
man for Oakland and Crellin.
The clothing on Bundle Day is
asked for women and children who
are in tatters and rags, many of them
practically naked. Much of the cloth
ing will not reach many of them be-
fore cold weather comes. There are
SO many asking for it that hardly too
much can be given, so give every
thing possible, the local chairmen
ask. 10000 orphans aIse must be
clothed.
Remember the day-next Wednes-
day.