Iron County news. [volume] (Hurley, Wis.) 1913-1950, 1923-01-20
BADGER DAIRY PRODUCTS TO
BE STANDARDIZED
Campaign Win Get Under Way at
Madison Meeting to Put States
Dairy Products on Map.

Madison Meeting to Put States
Dairy Products on Map.
Madison, Wisconsin's half-million
dollar campaign to standardize and
advertise Badger dairy products to
the ends Of the earth win get under
way formally here February 2 at
mass meeting of Wisconsin dairy
boosters, which is expected to in
clude thousands of farmers, bankers
and business men.
"The Wisconsin Dairy Products
Association" will be proposed as the
name for the non-stock, non-profit
corporation that will be formed, it
was announced today.
Financing of the plan will be
started by loan of $4,000 from
The Wisconsin's Bankers Association.
Most of the financing viii be paid
by contributions from bankers and
business men, and by pledge from
each dairyman member of the re-
turns of one average days milk for
each month of June this year, and
the same contribution figured on the
same month in 1924, according to
the tentative plans.
Early returns from Fond du Lac
and Winnebago counties, where cam
paigns to sign up pledges and dele
gates to the Madison meeting are
already under way, indicate whole
hearted support and cooperation,
according to workers of the move
ment here.
At least 10000 uairymen are
sought by the bankers and farm
leaders who are working on the plan.
These include the agricultural school
at the university, the department of
markets, II. A. Moehienpah, Milwau-
kee banker and head of the Bankers
Finance Corporation, George D.
Bartlett, secretary and president J.
Nj, Smith, of the State Bankers As
ISOLATION
The organization will employ an
executive secretary to manage af-
fairs but the officers will receive no
salaries or expenses, Headquarters
win be in Milwaukee or Madison.
Members viii include bankers. dairy
men and businessmen.
Tentative plans are for a board of
l 5 elected directors, and an execu-
4 tive committee of seven members,
four representing dairymen and
three the bankers association.
The three-part purpose of the or
ganization, it is announced, is:
l. "To develop a better mer-
chandising system for dairy products
which shall include organization,
Standardization. packing, labelling
and advertising
2. TO assess state-supported
agencies in organizing groups for
production of high quality dairy Pro-
duets.
3. Eventually to return to the
farmers engaged in the production
Of quality dairy products all the
financial returns over and above the
legitimate expenses Of merchandis-
ing"
A letter received from Secretary
of Agriculture Henry c. Wallace by
the publicity committee heartily en-
dorsed the proposed movement. The
letter said:
1T seems to me that such move
ment as you have in mind would be
most helpful thing, not only for the
dairymen and the business interests
Of the state, but for the entire
citizenship.
you very wisely start with the
dairymen, who propose to maintain
their products at the highest possible
standard, standard so high that the
label which they propose to put on
all packages will after a time come
TO be looked upon as an absolute
guaranty of quality. The ultimate
success of the entire campaign VIII
rest upon this.
"Thus, with the whole-hearted
cooperation of your bankers, bust
nessnen, dealers and state officers,
YOU viii be able to build up a name
for Wisconsin dairy products which
Will bring proit to everybody"