San Antonio light. [volume] (San Antonio, Tex.) 1911-1993, 1923-10-14

and put into operation with credit.
80 likewise were the great buildings
OF our cities, our public utilities.
most OF oil our homes and in fact Just
about everything that was an actual
economic need was constructed with
credit.
So, now on credit it is possible
1t is practicable-and it is in every
way. proper that every adult who
works may own car. For he can
pay as he rides and make the car do
the paving. almost without exception.
Small Farmers Numerous.
Considering again all of our insti-
buttons which have been constructed
on credit. Even including a liberty
loan running to a staggering total Of
six billions of dollars. The resources
which supplied these credits came
from individuals and came almost
completely in sums of - than one
hundred dollars.
Thus from individuals Of small
means have come, in small amounts,
the deposits that in a great degree
have enabled our building and loan
companies, our banks and our saving
banks-or the individual through
them-to finance the building Of
homes and the carrying on Of every
human endeavor which otherwise
could not have been carried on. :.
The old adage in union there u
strength has one Of its soundest ap-
plications in finance.
President Harding during his ILL
fated trip to Alaska, in speaking
about practical credit measures which
might properly be provided for the
greater development of the business
and living conditions Of our country,
said:
II have wondered Il It were not
possible, for example. that 4 scheme
of cooperation among consumers, fl
nanced in part, at least, through a
carefully organized and supervised
adaptation of the principles through
the saving bank, or building and loan
society. might be made to serve a
splendid useful purpose in this de-
partment of oup economic life."
All May Ride Now.
At this point l can. now, explain
that these millions of useful adult
Americans who work, who multiply
the production of the national wealth.
may now own their own cars and pay
as they ride.
This development has been accom-
plished and the way opened that all
may ride "by a scheme of co-opera-
ton" among automobile buyers fl
nanced through a carefully organized
and supervised adaptation of the
principles of the savings bank. or
building AMI loan society" to serve
the splendid useful purpose in this de-
partment of our economic life" of pro-
viding the development of automobile
transportation that all may ride.
l take, / trust. a pardonable pride,
in saying that l have effected this
accomplishment by originating the
copyrighted forms of contract which
constitute the Robertson Saving Bank
Plan, on which cars are sold by none
others than Dodge Brothers dealers.
Plan Entirely New.
The plan is unlike any other and
cannot be lawfully initiated in the
United States or in any countries with
which the United States has recipro-
cal treaties respecting copyrights, and
which include practically every wi
lized ountry.
When cars were first offered FOR
sale on the Robertson Saving Bank
Plan. it was thought advisable TO is
sue a booklet describing the practical
application Of the plan and when the
book was compiled. it was given the
name. which describes the accomplish
ment of the. plan and which in four
words expresses the ideal of my lie