The Bismarck tribune. [volume] (Bismarck, N.D.) 1916-current, 1923-01-11
SNAP ANDDASH
. CHARACTERIZE
| NEW MODELS
New Overland Has All-Steel
Body Eliminating Rattles
And Adding Comfort
ECONOMY OPERATION
Baked Enamel Finish and
Other FeaturesMake Car
Big Buy at Price

New trim,-l lines with snap and
dash that Have heretofore been as
ISOLATED only with high priced cars,
are evidenced in the new Overland
being exhibited at the automo bile
show this weA-a complete car -
plus.
/ The new Overland represents the
| concentrated efforts of one Of the
= largest automobile manufacturing
; organizations in the world to furn-
| Ssh the American public with lux
!: ur.ous motoring at the lowest pos
] sible cost, car that the average
/ American family can take pride in.
and can drive for years without
trouble and expensive upkeep.
| Considering the proven economy
i Of this car, proven in It's perform
! ancc to nearly 100000 owners, and
! the completeness of its design and
! equipment, the price at which it is
! offered strikes new note in the low
= cost Of transportation controversy.
The Reason for its Economy
The new Overland is powered by
! sturdy, N 'gb-speed motor, Overland
I designed and completely Overland
built in the big Toledo plant. The
motor is of simple design and eff
: ticiency and turns 27 horse power
| on brake test, delivering more than
I the usual number Of miles from
gallon of gasoline or a pint of oil.
} Motor, clutch and transm; ssion
are unit. These vital parts are
completely enclosed and thus pro-
| tected from mud and dirt. The trans
I mission is of the selective, sliding
! gear type-three speeds forward and
| reverse. The clutch is Of the disc
| type, easy to operate and remarkably
( efficient. The clutch runs in a bath
of oil.
The Overland has more brak.ng
area-actually and relatively-than
any light car on the market. There
is one square inch of braking sur
i Face to every nineteen pounds of
car weight.
A Very Graceful Car
The trim lines of the new Over
land denote grace and beauty, very
I pleasing to look upon, smoothness
| that appeals. The brilliant, lasting
| finish far outlasts the ordinary
| coat of paint.
The radiator of the -new Overland
| has been raised / 1-2 inches and is
| assembled with the sheH in one unit.
! The FOWL and hood have been raised
! like height, giving the stream-line
| appe arance, denot.ng ease of opera
ton and feetness if need be. The
I tcti .+i oh 1,%
! have been used on the five-passenger
! Willys-Knight cars are now standard
/ equipment of the new Overland.
/ The front splasher and front end
| of the Tenders have been slightly re-
| des gned to eliminate rumbles. Anti
squeaks have been added to the run
ming board splasher, body and the
| frame. Automotve engineers are au-
I thority for the statement that 65
per cent of the squeaks and rattles
in an automobile are. from the hood
| and running boards.
The body Of the car is wider and
bigger in every way. There is ample
room, even for stout person, to
, enter the front door on the steering
F! wheel siae, a convenience that is
appreciated by many The beads have
been omitted from the doors and
body, making a much heater looking
finish and duplicating the body con-
struction found in much more ex-
: pensive cars.
The top and clear vision wind
shield have been lowered two inches.
Gypsy curtains, integral with the top
itself, adds to the joy of motoring.
Fastened from the inside, they open
; with all four doors.
Greater Riding Comfort
Both front and rear seats have
been lowered, 1 1-2 inches at the
front and inches in the rear, giving
more comfortable seating p. tch,
accentHating the ease of riding of
the patented Triplex Springs, unques-
tionably the most important improve
ment in Light car riding comfort
since the introduction of the pneu-
matte tire.
Triplex Springs not only make
riding easier, but they guard the
mechanism from road shock, prolong
the cars life and greatly reduce
wear and tear.
They have made possible light
weight construction, perm: ting the
highest quality of alloy steels with
out excessive cost, assuring greater
economy in fuel and tires. Tires
that are diversified, add to the riding
comfort.
The instrument board has been
changed SO that all Instruments are
now mounted directly to the board.
Barrel head lamps lend beauty to
the general attractlveness of the en-
tire exterior design.
All-Steel Body Construction
All-Steel body construction, a fea-
ture found only in cars selling for
considerable higher than the Over
land, is feature of the touring car
that adds to riding comfort and Sc
curity.
The brilliant lasting finish is bak-
ed on this body, an operation that is
used only on higher priced cars.
This lustrous finish is the result of
careful study of Overland engineers
and is baked On, coat upon coat, at
temperatures impossible TOR a part
wood body to stand. That's why the
Overland looks new long after other
cars go to the paint shop.
The upholstery Of the Overland
touring car is completely removable.
Backs and sides can be detached
from the steel body. This is a con-
venience for those who use their
cars for both pleasure and business,
The Overland IS equipped with
sturdy rear axle. with removable
axle shafts, as on most expensive
cars, without disturbing housing.
The Axle cnn at rrc+;n, r,,nl:4