Imperial Valley press., 1923-07-10
ANOTHER DEAL IN
INDUSTRIAL SITE
is CONSUNMhTED
CatanZarO Interests Buy
DO Acres just East
of City

One of the largest sales of FL Cen
tro industrial property in recent
wears was eonsmmated this morn
ing when 81 acres legally described
as a portion of the southeast quar-
ter of the south half of tract 4S,
township Is south, range II east,
was transferred by the Home, In
vestment Association of Redlands
to Joseph T. Catanzaro, director and
one of the local representatives of
s. Catanzaro & Sons, Inc, fruit and
vegetable distributors OF Pitts
burgh, Los Angeles and Imperial
Valley.
The negotiations were handled by
John F. Greer, local realty broker,
who has charge of the Catanzaro
corporation S local real estate hold
ings.
Stripped of its legal description,
the big block of industrial property
involved in the sale today is all of
the 40 acres lying north of the old
fairgrounds and east ofThird Street.
excepting the 500 acres recently
purchased by the Catanzaro inter
ests from the Cudahy Packing Com
pany. Their purchase today gives
them n full 40 acres of the choicest
industrial and trackage property III
El Centre, excepting approximately
one acre, which was sold by the Ca.
tanzaro company carly this week to
Frank Fukuda.
Plan Spur Tracks
The new owners plan to subdivide
the entire tract into industrial sites
with spur track facilities in the i'm
mediate future.
II am enthusiastic over the pres
cnt conditions and outlook for the
future prosperity of Imperial Va
ley said Samuel L. Catanzaro,
president of the Pennsylvania cor
poration, this morning. 81 believe
the people of the entire valley have
every reason for optimism at the
present time. Heretofore, our com
pany has confined its activities to
the producing, buying and distribu-
ton of fruits and vegetables BuJ
the opportunities for real invest
ments and development in this Won
derful valley have proved tempta-
tion that we could not Withstand,
and have caused US to depart from
Il policy that has been fixed with
our house for many years. We be
lievc Imperial Valley offers more
than one way in which to make
money, and we are backing that be
lief with our financial ersources.
Il Centro to the Front
Recently we have erected 4
packing and shipping plant at He
Der. Then we saw the necessity f0l
such an establishment in FL Centre
and purchased the stockyards tract
from the Cudahy company to fill
this need. Our own necessities il
this line brought the feet of the
necessities OF other shippers of val
ley products clearly to mind, and
we are planning the Development OF
big trackage property that viii
bring FL Centre shipping facilities
to the front in Imperial Valley.
"a completely new system OF
handling Imperial Valley vegetables
was inaugurated this season in the
cantaloupe deal. BY that l NEAR
the auction system. Many of the
older buyers and shippers doing
business here for years doubted th'
value of the new system when i
started, but practically every one o.
the doubters has been converted
since the auction demonstrated it
feasibility. 1t is to meet that nce'
that we are planning the 'rackag
subdivision. In addition 10 the vcge
table business there viii be man
demands for new shipping tacilit,c
in other lines. -