Imperial Valley press., 1923-04-07
1923 STUDEBAKER
Line INCLUDES IS
MODELS 3 SERIES
Many New Features Ad-
ded; Several Extras
Are Included

Studebaker ears being displayed by
Van B. Anspach Studcbakcr dealor
in the valley.
Z \ total of 42 mechanical refine
ments and added features are on the
three 1923 models. In the equip
ment of the new ears Studebaker
has made radical departure from
the established custom. Equipment
that heretofore has been considered
as 'extra y, and charged for as
such, is now standard In some
INSTANCES and on some models this
extra equipment amounts to as
much as $+35 5.90--yet the price re-
mains the same. The addition of
this "extra' equipment, without
increasing the price of the varions
cars, virtually amounts to reduct
ion.
Three models, all sizes, and Is
body styles, making up the line of
1923 series Studebakcr ears, inelud~
ing thd Light Six touring car, road
ster, coupe roadster and Sc
dan; the Special Six touring ear,
roadster, coupe and sedan; the Spe-
cial Six touring ear, roadster, coupe
and sedan, and the Big Six touring
car, speedster, four passenger coupe,
five passenger coupe ana seiian.
Light Six Popular
Among the ears that are being
awarded the lion s share of atten-
tion is the new Light Six touring
err. Its apperience is cnchanced
by its ailsteel body of greater leng
tn. The lower edge of depressed
belt which extends around the body
is carried through the hood and rad
iator, thus setting off the attractive
body lines. The one piece windshield
which gives clear and unobstructed
view to the driver and is rain-proof,
appears for the first time in q ear
at anywhere near the price of the
Light Six. COwl lights in the cor
set off the attractive and finished
appearance of the car.
\ Among many attractive and con
venicnt features of the 1923 series
Special Six touring car are the all
wood American walnut steering
wheel, with new type spark and
throttle control; one-piece, rain
proof windshield, with automatic
windshield cleaner and glare-proof
visor; quick action cowl ventilator;
rearview mirror; running board
step pads and protector plates; COM
binotion stop and tail light; ton
neau lamp with long extension
cord; cowl lights in base OF wind
shield; tool compartment in the left
front door, eight-day clock and
thief-prOof transmission lock.
Special Six Motor
Fifty horsepower detachable head
motor of the Special Six, 12x5
inches, is of Studebaker design,
with resources of flexible, eeonomi
cal power. The l19-inch wheelbase
aids in affording unusual roominess
for both driver and passenger.
Clutch is of the perfected single
plate, dry disc type, making the
shifting of gears as silent as it is
simple. The long gear shift lever
is centrally located, directly on the
, transmission cover, and is Of the
ball-and-soeket type, with an off
set cane that makes gear shifting
easy.
The new Big Six touring ear is
equipped with disc wheels, includ-
Ing an extra wheel, complete with
cord tires, tube and wire cover.
n;cn al ot 10 inn
on all Big Six models. The sedan
and specdster are equipped with
two extra disc wheels, and, like the
five-passenger coupe, also having
travelling trunk with dust proof
cover carried at the rear.
The distinction of the new Big
Six is further enhanced by such
noteworthy features as the alumi-
nun running boards, with corrugat-
ed rubber mats and step pads and
aluminium kick plates; the Ameri-
can walnut atwood steering wheel,
with new type spark and throttle
control; and :he handsome nickle
plated bumpers.
Other Big Six Features
Other features of completeness Of
the Big Six touring ear are the
glare proof visor, automatic wind.
shield cleaner, rear-view mirror,
combination stop and tail-light, new
type quick.action cOwl ventilator,
crap handles on body rails, hard
rubber drop handles and niekled
radiator shell, with ornamental ra-
diator cap, motormeter and lock.
Still further out of the ordinary
features are the onepiece, rainproof
windshield, with cowl lights in
windshield base; courtesy light for
night driving, tonneau lamp with
long extension cord; ieweled eight
day clock; thief.proof transmission
lock; snubbers, and complete tool
kit with lock in the front door.
All Big Six models, with the .ex-
ception Of the speedster, are finish
ed in Studebaker blue, with black
hood, blue wheels and gold stripping
on wheels and louvrcs. The speed
ster is finished in striking ma
room, with black stripping for the
hood louvrcs. Wheels are black,
with outer rims and hubs in ma.
room.
With a wheelbase of 1926 inches
and it's detachable head motor, 3
7-sx5, and chassis of the most adj
vaneed design, the Big Six models
stand in high public favor every