The Miller press. [volume] (Miller, S.D.) 190?-current, 1923-10-04
ACCOMPLISHMENTS
OF B. & Y. TRAIL
Summary Of Work Of Trail AssOcia.
ton From February IL To
Present Date

oil the trail accomplishments since
February 18th.
Excerpts from the summary follow:
with the closing of the 1923 tour
list season almost here I is well to
look back over the experiences and
check up the mistakes that have been
made and begin planning for a bigger
accomplishments for the past season;
and better tourist business next year.
An early analysis of the Association
Situation showed clearly tie need of
two things First, trail spirit second,
funds. With this end in view the
towns were budgeted for certain "a
mounts to make the total bud4Dt and
the mount was arrived at by taking
three thingssinto consideration. First,
actual benefits (the sale of gas oil,
tires, groceries, hotel patronage, etc.
second, the indirect benefits; third,
by the process of elimination, or what
would it meal were the Trail to be
taken away Under this plan the Trail
does not try to raise all the funds
possible in any n community.
Rather. we strive to sell the commun-
ity on the TACT that a certain amount
is their fair share and that the budget
/ rather than an expense is an invest
ment
In putting over the budget, the AS
sociation has e%ndeavored to work thru
the Chamber of Commerce, CONNER
cial or Community Club, as it is an
established fact that benefits are COM
munity benefits and as such should
be borne by the community. If diyi-
SIGN of benefits are to be considered,
- a.. .Nu...,, tlaa AZ n.n1:N.x
ment should be made by fair minded
men residing within and familiar with
the amount of business done in the
locality concerned.
Tc formulate Trail Spirit, thirty
four meetings were held during the
season where regular Black and yell
low Trail programs were given. While
these were started with some mis-
givings on the part of the Association,
the results more than justified the eff
fort and worry. The programs this
season were in the nature of a Cha-
tauqua program and as a part of each
program BLACK and Yellow Trail
News" by II l.. Kyes gave an oppor-
tunity to inform each community as
to what the Association was doing
and to tell them of the opportunity
the trail offered.
That the meetings were successful
is best attested to by the fact that
with the exception of three meetings
where the advertising had been neg
lected or where notice of the meeting
was too short, the programs were
given to crowded DEMONSTRATING
room only and that from July 9th to
August 9th the story of the Trail was
told to Is 1000 people. In addition to
the program Black and Yellow Trail
folders and maps were given out. In
addition to these meetings Gen. Mgr.
Keyes has had many meetings OF a
smaller nature, where no program
was given but from which much good
has resulted.
The decision of the Beard of Dice
tors to place before the touring public
and in the information booths In the
east a new map of the Black and Vel
low Trail was wise. In the prepara-
ton of this map much thought was
gwen that a map might be published
that would not only give the tourist
the information he desired, when he
was on the Trail as a tourist, but In
addition the map must carry a sales
lain tDdt WOulu UldhS luC ioopONNh'N
tourist a reality. This resulted in
the map and folder which we publish
ed this year and which has secured
many friends for our trail. In add
ton to the regular folder thousands
of the smaller maps have been given
~.
For information booths hotels and
public places a blue print was pub
lished that was suitable for framing.
This is Is inches by 40 inches in size
and in addition to showing the Black
and Yellow Trail shows the popular
tourist towns and cities in the states
through which we pass but which
have not the advantage of being OH
the Black and Yellow Trail
Three organized parties selected the
Black and Yellow Trail for all or a
part of their cross country tour. Chief
among these was the tour OF Battery
G.. In every case the cooperation re-
ceived by the trail association from
the towns through ~heh the party
passed was complete In no case was
there lack of hearty response to any
appeal made by the trail association
and in every case the party was made
to feel that they were among friends
While there has been no special
man out on the markings this year,
volunteer efforts has done much es-
pecially in South Dakota and Wyo-
ming. Detours have been attended to
In almost every case and it is safe to
predict that the trail will be COM
pletely marked prior to the next tour
list season
Constructor work in South Dakota
and Wyoming has meant some incon-
venience this year but IL means that
much completed road for another year
As a trail association, we realize that
there is a lot to be done. We are
grateful for what has been accom-
plished and as we think back to the
time when 1t was all dirt road, we
have visions OF a completed highway
that will be second to none AT any
rate. il present estimates are correct
next year a tourist will be able to
leave Chicago over the Black and yell
low Trail and journey to Pierre, 5. d.
a distance Of S39 miles without leav-