San Antonio light. [volume] (San Antonio, Tex.) 1911-1993, 1923-10-21

shaded lights, when this of the l
enthused that wanted 70 take everything home with
The man. in the Drapery Department asked if we
like to the Rug section, and of course womenlke,
did He was so NICE and showed us rugs from the Orien
China and other foreign countries to nothing OF TIL
soft piled in ring that had bee
in brand new location the Joske Annex and flcode
advantage the display.
We then took the elevator to the Third Floor for ben
OF the feminine SEX it was after ALL clothes that
Just got off the elevator. the 70 o'clock whist
blew and what do you think happened? buge call sounded
the Cause And upon nquirng were told that the
indicated that luncheon ready the Balcony Restaurant
and / O'clock.
To get back to the Readyto-wear Section the thin
so very roomy so Brilliantly Lighted and attraetvely az
ranged There racks and racks of hghcla
take my pick.
We went to the French Room and looked around.
right word describe it. could not go home until 0f
tried on and bought at least of the in
French Room.
H.. \ made my purchase all right gorgeous afternoon
gown-and am happy with it.
We didn't have ave long to larry in the House Attire De
or Peoats But passing look was so satisfying Ther
was SO much to seeand noticed that there such
they wanted WV '''s
, had planned to buy some silk underwear and knowing
the quality of oske merchandise and the lowness the
Joske Jubilee prices decided to lay in generous supply
When had finished saw that friend had her eye
hat in the Millinery Department went to a "try
on-party" What fun / bet before had decided on
hat, we had tried dozen.
We were told that to our right was the Infant Shop
love- dainty baby clothes coudnt resist S SuSns
several thnTs for my friends baby Nor could anyone
resist such bargains we found. -.
Ny. such abundance of everything, and so MANY
eager shoppeit all indicated that truly Golden Jubilee
was in progress at Jokes.
By the time had investigated the Joske Store from
tip to top friend decided was best that we 20 home
But nothing would do had to explore Fourth Floor
So we took. the elevator and while looked around NV
hoard call Ioske" Jose Their hands ods fsirl
Ard surely ONE eoudn oveooE tbs T Ton
department Such wonderful lot of paythnes It made
me WISH that L were child again.
We about to go when remembered that +bouch
had the oske Store from one department to anober
especially when Mr. Joke and NV fab T psd never
BOSOM friends and several generations my family have
been Joske customers -
Through Inquiries we found Mr. Joskes office and
much to our delight found him in.
wonderful fad s 1S n H: se chat with him. We told him what
We enjoyed our day going through it.
MR.. JOSKE SAID:
Il WANT TO THANK THE PATRONS AND FRIENDS
our Golden Jubilee don't think ever before was esls
bratlon Of mercantile business, and especially of retail
lee Celebration Ose Bros coman way WAS he nut C on 'uO
com MERE WAS AS, AS LITTLE AS POSSIBLE OF THE
Jubilee We wanted make it as much as nossbI IN c ini
aIiar and we have succeeded. tell how much
sands and thousands of people in the store looking at the
OF pictures depicting old San Antonio You know
I pictures are one of the big features of our Jubilee
ana they are street floor ~ 'eN
THROUGH THIS CELEBRATION OF JOSKE BROS
Company San Antonio has been greatly advertised News
papers all over the country have taken notice of
whenever business speak of the South business
men OF the South San Antonio always northumberland
without Dragging it is mentioned because Ioske Bros
bany Is established in San Antonio We advertise San
!hTougn our business and advertise it WELL the
credit OF Joske Bros Company the credit of San
Antonio. - ~ ~ ~ - W
CHATS WHAT MAKES LIFE WORTH LIVING AND
all work pleasure and found great of Joy this
celebration received hundreds and hundreds of Of
congratulations, and this which take pleasure
having reprinted, is specimen of the rest: