davidaulloa/AmericanStories huggingface dataset:
New-York tribune., 1922-04-30
The Old Maiden Lane
Is SHOWING" Uptown

Najden Lane is IN owing uptown
The old Mn'den Lane. yielding the IN
vas,on Of insurance companies and
brokers and lawyers into the tradi-
tloral ewelrv center. Is fast losing
its old inhabitants. In the last three
nlohths thirty five jewelers. have moved
out Of the district.
This movement is steadily gaining.
The new Federal Reserve Bank Build
ing, now under construction al the
corner OF Nassau Street and Maiden
Lane. has crowded out an entire block
Of jeWelry men TO make room for pro
fessional and business men. Uptown
realty dealers haze quickly grasped the
situation, Offering inducements in the
way Of safety vault accmm odations
and large display windows.
,IeWelry houses are scattering rather
than segregating. as was the case in
Maiden Lane, IN !arse scctin eX-
tending 1-rm Thirty-ffth Street as far
north as Fifty second Street There
are diamond frms lcated Il Madison
Avenue and a number on Seventh Ave-
nue.
SilversmithS and material mauutsc-
turers have MT changed their location
in Maiden Lane. because they are
segregated almost on the outskirts OF
this district near Broadway. But
dealers IN precious stonce. semi
prec ious stones and pearls have heen
noticed TO give way first. Then the
jewelry manufacturers ana retailers
started
1--WE hav- expected This change for
two or three years. but did not antic-
pate its acceleration At this particular
period,' said Albert Ulmann. historian
Of the Maiden Lane Historic al Society
IL, Is Inevitable. and we WI have TO
accept it as our fate It. seems logical
to me that jewelers. viii have the ad
vantage og being near the Fifth Ave-
New-York tribune., 1922-04-30
Truth in fdrerfising

Ambitions cannot be worked out
read my sentiments rega riding this
main factor in every walk Of life it Is
needless TO add that keeping strictly
10 the truth in all statements made in
advertising is not only important but
absolutely necessary and invaluable
for your success.
1t profits nothing to criticize your
competitors wares or professional !
abilities with the idea of advancing
your own, for such criticism only low
ers your standard. and viii not help
you to add to your list Of clients or
Gus stomers or give confidence 20 those
you have. On the contrary, by its
very nature it may sntagonize your
New-York tribune., 1922-04-30

Still on the other il"nd, most
merchants have more time to read IN
dull times. especially il that time is
near the period of their advance buy
ing for the coming season the near
est 10 that period advertising is put
out the better. \ ou see. therefore, the
rules for the manufacturer, importer
or iobber have to be separated from
those applied TO the shop which reaches
the consumer. The proper amount Of
advertising depends on whether il is
for daily necessities or for scasonable
wares. If your wares are very high
grade too much advertising is apt to
New-York tribune., 1922-04-30

il is true that COIL in large quantities
has been found in the region OF Sa-
binas, III the state of Coahuila, the long
hauIs 10 the large cities, which are all
located ON the high plateau, have made
its use for power prohibitivc. This has
resulted in the hydro-clectric develop-
ment of Mexico to an extent which has
far outstripped any other economic
movement in that country.
There is the great plant at NecaSa.
which supplies not only the capital
With light power and heat, but also
the great silver mines Of Pachuca the
gold mines Of III ORC, and thirty or
forty towns comprised in the region
between these northern and southern
eXtrcmities, Likewise. a great hydro
electric plant supplies the cities Of
Puebla. Orlzaba and Vera Cruz, turn
ing thousands of spindles in the cot
ton mills and furnishing power for
breWelie1 and hundreds Of small in
dustr'al establishments.
In the City Of Guanaj juato there IL
contered another great system which
reaches OUT TO San Luis PotOsi on the
east, supplying Intervening farms and
furnishing power to the great mines
Monterey. which The MeXlcans are
proud to call the Chicago Of their
country. likewise comes from hydro
electric sources the power which runs
the tramways and the machinery Of
the manufacturing establishments Of
that region.
To the west Guadalajara. known as
the Pearl Of the Occident. has another
elaborate system. This latter IS made
possible through the investment Of
French capital while the other plants
mentioned have largely depended upon
English. Belgium. Canadian and Amer
lean capital, 1T IS Interesting to note
that most of these plants were built
by Americans and are operated largely
New-York tribune., 1922-04-30

in the bucket Of what is to come in
the future. IT. rs pretty generally eX-
pected now that the Development Of
most Of the latent riches in the earth s
crust must depend on power in such
immense units AS can be gene rat ted
only through the use Of water. The
age Of coal is nearly at M end,
But these dreams mean capita in
vestment Fifteen years ago Amerl
cans had invested about 500 900 900 in
Mexico. Two-thrds Of this amount
was in railroads. To-day the invest
ment is considerably over s. 900 600,
600. With the great schemes projected
for the development of Mexico SO as
10 Approximately utilize her enormous
materiai resources. other billions Will
D. necessary If education, transporta
ton and Irrigation are the keys 10
usher in tts new day. the first prob
lcms 10 be met will be those Of indus
try land and finance
New-York tribune., 1922-04-30
Expect 300 at Convention
Of Mutual Savings Ranks

Savings bank executives from eighes
cen states are expected TO attend the
third annual convention of the National
Association Of Mutual Savings Banks.
70 be held this week at Atlantic City.
tl2ht hundred delegates. representing
banks with 100000 depositors aud
St, 900 100000 in deposits. have ar.
ranged to participate at the sessions,
whish start Tuesday and viii be con-
clu0ed Thursday.
New-York tribune., 1922-04-30

worked up from the ranks; a maker
o. books, not q writer of them. He
unfoldcd with all the zeal OF prose
lyter plan Of the Department Of Ed
ucation whereby 10000 textbooks
were TO be printed and later dis
trlbutcd by Maestros ambula ntes
ttravellng school masters, who were
gong to the remote villages for the
purpose Of spreading knowle dge This
is rot p dream the books viii be ac-
tually printed in Mexico in the not
distant future.
The Minister Of Education in that
country is tsrseelng, broad-visioned
man. who has the determination and
youthful courage 10 overcome the OBJ,
staclcs which have so handicapped
others in their efforts 30 attack the
problem OF llliteracN, which is a dread
full and menacing one. 50 much for
the first of the three keys.
The second, ansportation, is also on
the right track both literally and tigu
ratively. Recently the writer lunched
at the Railroad Club in New York City
with one Of the executives having to do
with transportation problems in the
United States. This man had just re-
turned from Mexico and ne was en-
thuslaetic regarding the conduct Of the
railways IN that country. The roadbedS
Of the main lines running to the north
ern frontier were IN excellent shape,
lie said, schedules were maintained
with the same efficiency as exists IN
railroad circles in this country, and old
equipment, particularly locomotives,
was utilized in a way which was sus-
prising even 10 this expert.
The writer has travelled in practi-
cal!y all OF the countries Of Latin
America and in none Of these has he
ound better railway system than
hat IN Mexico. Mexico has more than
10000 miles o. good trackage and in
tne neNt zen Ve.,s th!s VIII be AoNh!ed
New-York tribune., 1922-04-30
Finances Better

Mexico's finances to-day are in bet
ter shape than they have been for
some time. Paper money has ceased
to circulate, because during the rcvo-
Iutionary period it reached point Of
so little value as to bc bsolutely
driven out. The government is build
ing up a gold reserve, and when it is
recognized by the United States it un-
doubtedlv will obtain a loan which Will
enable it once more 10 esta blsn Il
banking system which VIII Justify the
circulation Of currency, so badly needed
now in order 10 conduct usual busi-
ness negotiatons. likewise, recogni-
tion VIII cause to follow in its wake
the inversion Of capita! for The great
hydro electro and irrigation pro ects
spoken of. Upon these not only viii
depend the iudustriaIization Of Mex
ico, but also the question OF cultiva-
tiou Of the land and It's accessibility to
the markets through the building OF
highways. These steps are not a fal
distant as some may suppose.
New-York tribune., 1922-04-30
Mexico Looks to Water Power
As Key to Future Development
Solution OF industrial Problems Seen in Linking
Up Hydro-Elcctric Plants With Irr
CATION Projects
By James Carson

DCCAIION
which will the Ncxco
"hcthcr the next O
oherNse An unprejudiced
rather
Will be applied locks smoke and blood Of
New-York tribune., 1922-04-30
Cooperative Marketing Helps
Crop Diversification in South
l LAST Two Disastrous Years in Cotton Have Driver,
Farmers Into Fruit and Potato Growing.
Hog Raising and Dairving
Special Fst,ar-inl Coyrespondence

~HATTANoOGA, Tenn April supremacy
South isn't exactly threatened but young
spring who challenging o
this Of
section
New-York tribune., 1922-04-30
H0esfrOs 4mbuinufcs

Only last week a member Of thc
present government. connected With
the Department o. Education, called
upon the author. He was a bright, eYi
thusiastic and keen man, who mad
New-York tribune., 1922-04-30

these have been commonplace IN the
East and Middle West for years. he
South IN genera has rarely beer .
dairy section. depending on cotton for
AL, But nov every county seat m
Georgia has = Cooperative creamery.
These are being conducted along verir
shillful lines. The farmers are actively
discouraged from going into dai ryirg
on large scale. The cost Of equip
ment and stock 5 such that the hazarG
is 100 great. BIZ. hey are being en-
couraged to keep four or tive IN ilker>''
and TO brig their butter ard butter.-
nIih into the creamery once week.
The cooperative creamerles pay them =
good price. II cash. Tor their outnut.
Farmers at Camilla. IN Mitchell County.
Ga, Say that the cash they get from
treir butter pays the entire labor cost
Of their farms.
Cantaloupe growing has made great
strides in the South IN recent years.
a cooperative assoc alton IN socrh-
Georgia nQw aids the farmer from the
moment ne indicates the tract of land
he viii use for The n me!ons Experts OF
the association direct IN preparing the
land and buying fertilizer They give
him selected seed and control the dis
tance Of planting. When the plants
come up IheS hetp spraying with SDe-
cal sprays. And finally they inspect
the yield with greatest care, rigorously
rejecting all melons with rots, spots.
stemrot or other defects,
~
tO-oPerutIre roups d
In the past growers have been at ths'
mercy Of comm ssion men at points Of
consignment rs 70 -he condition IN
winch the car VAS received. Or often a
few stem rots would get in car. and
by the time it reached. say, Chicago ths.
whole car wonld he contaminated ana
would hardly bring freight charges.
All Georgia fruit growers have now
organized co-opers tively, and last YEAR
borh peach and apsle associations func-
toned successful Tennessee straw.
berry laisers this year are organized
and have record crop of 3,ll0 cars in
sight.
The last two disastrous years ~
cotton and experiences with the boil
weeviI have convinced most raisers oF
the feecy staple that they must have
p subsidiary crop, and the rapid IN
crease ~ fruit and corn growing ana
potato raising shows that cotton IS no
longer sole possessor Of the Southern
farmers heart. While still the biz
money crop, the others are rapidly ap.
preaching il.
New-York tribune., 1922-04-30
Going Into Ddir,ing

Another recent Improvement IN South
ern farming has been the springing up
of cooperative creamcrics. Although
New-York tribune., 1922-04-30

This table tells story which It is
herd for the calamity howlers and
Jeremiahs 70 explain away # Meyico
could do this, Handicapped as she was
by bleeding and bandaged wounds,
xhat can she do 10 get back TO our
figure Of speech used at the beginning
81 this article when She opens The
future with the keys OF transportation,
cdNcation and irriCatinno
New-York tribune., 1922-04-30

following and call their attention to
your competitors.
When heard Of men speaking de
prcclatiVely Of our business ! never
letaiiatod. but always iaughing!v said:
GOOD. fine advertising the more they
call attention to us and oul merchan-
d Sc the better I Ike IT, SO don I
advertise your competitors by slurring
thei wares III advertising either
printed or oral. Using ii slang EXPIRES
sion Of the day, "Don't knock
You must use your discretion in this
matter as well as in the amount set
aside FOR advertising expenses, and
consider the linir Of Your facilities Of
production and the power TO handle a
100 sudden selling increase. For poor
delivery is apt 10 lower confidence, 50
requisite 30 practical advancement and
main tcnance of reputation. And good
delivery includes the time schedule as
vel! az the proper packing and syste
matic shipping of orders.
You must therefore use common
sense reasoning IN connection with
this as in everything pertaining 10
your venture in business, and, although
there is truth IN the popular saving
1T paYs TO advertiser do not forget
that your business must be able to
live up 10 it,
f(s a series OF s1a articles. the fourt
Of tchich appears to-day, Miss Secken,
tori. retired business roDlda, to19lu-
ldtes the principles Whioh brought he,
success in the Deorts Of trade. A senio.
member Of Secke ndorf Sisters, she aoc,
WeN hno'cn nationally in the miilinera
trade. The fita article wW appear aerl
Sunday, and aoiU deal soith the eatensio,
Of credit. Others 1otH fotiom on sub
sequ"nt Sundnys.- Financial Editor}
New-York tribune., 1922-04-30
Cheap 4dreytisine

One Of the most productive ADVERTISE
ments ever originated cost just one
New-York tribune., 1922-04-30
Must Here Large Units

The hundreds Of thousands Of horse
power generated furnishes but d rop
The Daily Ardmoreite. [volume] (Ardmore, Okla.) 1893-current, 1922-12-19
A NEW CHIEF

The Ardmoreite has one more suggestion to max.
regarding present unsettled city administration situa-
ton, and that is this: Let Ardmore have a chief OF
police with no long political affiliation and a man
who is not an office seeker and a man who has not
been involved in any OF the numerous past diff
culties here.
Possibly hard to find such a man but il he can
be found, it will be well worth the trouble it takes
to land him for the place.
The chief OF police of a city such as Ardmore
has hard enough time just performing the duties OF
his office. To have him encountered by past afilia-
ton, old spites and p~rejudices OF former years, ham
pers him to a marked extent.
We do not think it would be wise to go else
where for a new chief OF police-surely in Ardmore
there is a man well equipped and well fitted for the
Job, who can 90 into office unshackled and do his
duty as becomes a man in such a position.
The Daily Ardmoreite. [volume] (Ardmore, Okla.) 1893-current, 1922-12-19
THE POOR

with the charitable organizations and clubs
working so earnestly and the Ardmoreite lending
them its support in bringing happiness, insofar as
material things can bring happiness, to the needy
| think every person in town in unfortunate circum-
stances will be reached with some sort OF aid.
Its the country poor | am afraid will spend a
cherries Christmas
This is what an Ardmore woman was heard to
say. Her husbands business brings him in contact
with a certain number OF country people through
out the county. She is always soicitious OF their
welfare.
Mrs. Vanderbilt, one OF the leaders OF New
Yorks four hundred before she sold her North
Carolina country seat, Biltmore, used to go down to
Asheville every year at Christmas time with a car
load OF things which she distributed herself among
the country people who lived near her place. She
would load up her automobile and go out, in every
weather, along the mountain roads, handing out
Christmas parcels.
Not every one can do that much. Put even one
little family that can be made happy is worthy OF
attention. There are any number OF country people
who have had a lean year OF it.
The Daily Ardmoreite. [volume] (Ardmore, Okla.) 1893-current, 1922-12-19
Editorial of the Day
SEEKING OUR GOOD OPINION

However bitterly the agitators and American haters
in Europe may denounce our selfishness and greed there
still remains deeply imbedded in their minds the most
profound respect for our sense of right and justice. If
this We're not so they would not be so anxious to have our
good opinion even while they professed hatred and con-
tempt for us. Our dollars. it is true, are a very attrac.
tive lure for even assembling enemies but even our dol
lars cannot mean as much as our sympathy and sup
port. Whatever may be in the minds of the nations of
Europe they want the United States to understand their
purposes as being pure and unselfish.
We are the court of good opinion TO which Former
Premier Clemenceau is appealing the case OF his native
land, France. He has paved the way for other appellants
and we are told that the next appeal will be brought
TO US for Italy by Gabrielle d'AnnunZio, he of the beauti.
full imagery and flambouyant speech. Gabrielle, as the
leading chauvinist and most aggressive nationalist of his
country, betook himself into retirement when he was pre-.
vented from becoming the dictator all along the shores
of the Adriaic. But Gabrielle in his quiet retreat by the
sea has been thinking thoughts and writing books about
the affairs of the world and he, too. has come to the
conclusion that the chief audience he wants and the best
he could have is the American public. And so he may
come TO us after he has learned what effect the visit of
has on American timent,-Commercia APP
peal.
The Daily Ardmoreite. [volume] (Ardmore, Okla.) 1893-current, 1922-12-19
SENATOR

The death at Muskogee of State Senator ;. Nor
ton Rutherford, who was run down by an automo-
bile last Saturday night, brings a distinct loss to
The state.
Mr.. Rutherford was a pioneer citizen. He came
to Oklahoma in 1898 and settled at Atoka, where he
was United States commissioner. After moving to
Muskogee he was defeated by Robert L. Owen for
he democratic senatorial nomination in 1907.
At the state democratic convention following the
August primary, he was made chairman OF the COM
mittee on resolutions, which drew up the declara-
ton OF principles upon which the democratic state
ticket made its successful race.
Senator Rutherford was one OF the most widely
known lawyers in the state. A tall, spare man. gen.
teel and immaculate in his dress, he was one {. the
mos, distinguished men 10 be seen around the state
house.
Hi, death is especially a loss to the democratic
party of Oklahoma. 1t is quite likely tina, he would
have been chosen speaker protein OF the senate.
The Daily Ardmoreite. [volume] (Ardmore, Okla.) 1893-current, 1922-12-19
THE REFEREE
MARRIED

The ex.kaiser begins showing signs
OF being married. His new wife is ad-
justing' the routine at Doom castle.
Bill had been keeping himself in the
house and back yard. as secluded as a
Greek oracle. Now he shows up daily in
the village and word leaks out that
the old lady" sends him for a walk.
You can almost hear her, in hlghbrow
phraseology telling him to stir his
stumps and go out and get some fresh
air instead OF sitting around moping
and breathing tobacco smoke.
One OF these days Bill Will return
from his walk and will find the furni
ture changed about-including his pet
chair.
Whether ex-kaser or plain citizen,
whether man or wife, the system soon
tames most of us. makes us stand
without hitching.
The Daily Ardmoreite. [volume] (Ardmore, Okla.) 1893-current, 1922-12-19
TEN YEARS AGO
Happenings In Carter County and
Ardm0re ~ Told by the Files
VI the ArdmOreite.

w. G. Dltzler who for many years
past has been engaged in the mercan-
tile business in Ardmore, has decided
that this is the best city in which to do
business and as soon as he car dispose
of his stock Of goods at Gainesville,
will return and open a strictly up.to-
date ladies' store In this city.
The coming of Margaret Anglin in
Green Stockings" TO the Robinson OPP
era house on tomorrow evening promis-
es I prove quite an attraction in So
ciety circles in Ardmore. The actress
is so we'll known and the character of
the comedy in which she will appear is
If so high a standard that the opera
house viii be crowded 10 the doors.
Kenneth Hudson. the lumber man OF
Ardmore, has returned from a visit TO
Marshall county. lie says in south OF
Powell he was in an so acres cotton
field from which 120 bales had been
ginned this year. Ordinarily methods
we're used in the cultivation Of the field
and Mir. Hudson says that speaks vol
umes for the fertility of the soil in this
country-and for its adaptation to the
raising of cotton. One crop of this kind
will easily pay all expenses OF making
n crop and will pay the fun price Of the
land Deeper cultivation or the same
land most probably would have result
cd in a production OF at least two bales
20 the acre.
The Daily Ardmoreite. [volume] (Ardmore, Okla.) 1893-current, 1922-12-19
A STAR FALLS

One by one the idols display their feet OF clay
and very ordinary clay at that.
Suaye, smiling Wally Reed is the latest movie stat
TO pass under the searching rays OF an expose and j
it be true that he has been addicted TO the dope
habit, as is claimed, We may as well pronounce hin
dead forever to popular acclaim.
Look back over the few years OF movie histor!
and recount the long list OF those who have sparkleC
Tor a short time in the armament OF glory-only t,
pass into the far lands OF oblivion.
Hitehing ones wagon to a star especially il tina
one be a movie star, is a most disappointing pas
.ime.
The Daily Ardmoreite. [volume] (Ardmore, Okla.) 1893-current, 1922-12-19
MARTYR.

The X.ray, most mysterious OF mans
inventions, claims another VICTIM
Prof. Valiant, famous Parision. lie has
Just undergone his 18th operation to
check a battling, creeping malady,
caused by exposure to the N.ray, that
is killing him by inches. II started dur.
Ing his research work for the benefit
of humanity.
Monuments TO Prof. Valiant and sim.
liar martyrs of science would be more
sensible than the ones usually erect.
ed, most Of them in honor of military
d%estroyers. So.called humanity still is
more interested in l%ife.taking than in
l~ife.savns.
The Daily Ardmoreite. [volume] (Ardmore, Okla.) 1893-current, 1922-12-19
Berton Braley's Daily Poem
DO 1T NOW

Every year l chant this ballad;
Swat the fly!'
It's advice that's always valid,
Swat the flyl
When borne in on summer bree2es,
lie alighst on cakes and cheeses.
Swat the flyl
Do it now and do not wait TO
Swat the fly!
Though it never is too late to
Swat the fly!
When he buzzes. when he's quiet.
Grab the swatter and apply It:
Get him quick. You ought 10 Try it.
Swat the fly!
When you have the chance, don't fail TO
Swat the fly.
Swat the female and the male, too;
Swat the ny!
Poison him win deadly potlonS,
Capture him with sticky lotions.
Also with unerring motions,
Now that summer is behind Us,
Swat the fly!
While we all repeat in chorus.
swat the flyr'
What / shout TO YOU again IL,
swat the fly, FOR he's a menace;
Till the last ones name Is Dennis,
Swat the fly!'