The New York herald., 1922-01-13
PERSONAL AND IMPERSONAL.

PERSONAL AND IMPERSONAL..
| In point Of personnel there is no bust
ness more heterogeneous than real es
tate. Into its various ramifications
filter men and women from every race
| religion and social station. Within it,
ranks one may find lawyers. physicians
students, eX-merchants, ex-ministers anc
so on ad infinitum through every
vocation included In the classified tele.
phone directory from accountants t
zinc manufacturers.
Until very recently. however, the bus.
mess never served as an outlet for the
pent up energies of ex-Ytaurateurs
whose establishments flourished along
the Gay White Way in the days before
Congressman Volstead made swearing
popular in polite society. But retired
lobster palace proprietors are not all
content to spend their time rolling
around in limousines, especially If they
have as much vim and vigor left over
as has Capt. Jim Churchill.
Until early on the morning Of May
20. 1921, Capt. Jim's trottery and eatery
at Forty-ninth street and Broadway was
synonym for joy unconfined-not un-
refined, mind you. for Capt. Jim had
once been in command Of the Tenderloin
police station and knew full well what
propriety and the law demanded. But
on the above mentioned date Capt.
Churchill turned the key to his estab-
lishment over to syndicate of Chinese
and American restaurateurs who had
offered him generous price for the
place.
Whether Capt. Churchill has abaii-
doned his plan of opening up another
restaurant nearer Columbus Circle is
not known. 1t is certain. however. that
he has gone In for real estate brokerage
in order to keep himself occupied and
he has opened up offices at 1907 Broad
way.
All of which naturally leads up to a
contemplation Of the possible effect that
the passage of an anti-tobacco amend
ment would have on the numerical
strength of the real estate profession.
"The day when putting out a shinglt
was all that was necessary to rent busf-
ness property is gone. and believe gone
forever" says Aaron Rabinowitz, presi-
dent of Spear G. Co. Successful renting
is no longer the result OF accident, but
logical sequence that follows wei
laid plans. unremitting labor and effi-
cient, specialized effort"
"Since space Is a commodity similar
to other merchandise" continues Mr.
Rabinowitz, "the same selling principles
should be applied. In disposing of large
ktt,rr fd M fn
with the same detail and aggressive
force as in any of the selling campaigns
of commercial products"
Roger w. Babson, statistician, is not
one who believes that the housing
shortage is at its peak In New York
city or in the nation. In recent state
ment Mr.. Babson says real estate men
will not be misled by the widely adj
vertised insurmountable conditions In
the housing field. He points out that
to q large extent in housing. as in other
lines OF business, values are finally de-
termined by the demand for the com
modities. In the case of houses the
demand varies with the purchasing
power OF the people.
Just at present. Mr.. Babson says, the
purchasing power Is low. There is STILL
however, he says, a serious shortage
OF homes and the main reasons are the
high cost of building. high cost of labor
and the high cost of mortgage money.
What is needed, the statistician says. Is
the earnest effort of the people to pro-
duce more than they spend and to save
the difference.
The property on the west side OF
A h i'll 30
recently sold by the Astor estate
through Charles f. Noyes Company.
was purchased by We'll & Mayer. who.
IL is reported. have already disposed
of part of the plot. Great demand ex-
lists for property i'm this section.
Supreme Court Justice Aspinall gave
permission yesterday TO the Brooklyn
Jockey Club to sell ninety acres of its
property on Gravesend avenue. Village
road. Johnson lane and Ocean Park
way. for s675.oco The property Is known
as the old Gravesend race track.
Samuel II. Rosner has Joined the
realty investment firm of Barnett &
Smith. which has offices in the Grand
Central Terminal Building. He will
handle town and country properties.
Joseph A. McCanless. formerly with
the Robert Il. Farley Organization. ha,
Joined the forces OF Prince & Ripley
and will assume the management OF a
new branch office to be opened at the
Scarsdale station.
A. s. Richmond. who was associated
at one time with Fish g. Marvin In
their branch office at Pelham, has also
a ptdp &
Ripley organization in the Pelham field