The Lubbock avalanche. (Lubbock, Tex.) 1909-1922, 1922-03-28
BUSINESS MAN SAYS FARMER MUST
Use COMMON BUSINESS JUDGEMENT
UNSETTLED MARKETS MoIEsT THOSE WHO INVEST LARGE
SUMS. WHILE SMALL FARMING PAYS DIVIDENDS
"pAY.AS.YOU.GO" WOULD BE GOOD PLAN
Continuous Production Of Marketable COMMODITIES Helps 10 wake
The Fall Harvest Profitable, Says Business Man Who Is ran-
liar With Conditions In This Section

Insomuch as the trade territory
Of Lubbock is supported praetleaii!
wholly by farmers we are oi '"e
opinion that there is not a nuneh
Of business men anywhere VINO are
more interested In the farmer ana
Who are taking as much interest," ~
tha farmer and who are taking as
much interest in developing the
sarmer and his business as are the
businessmen of Lubbock, ana u nas
been our good fortune TO tsiA VIZ
a Few who have been 80 in'ehs'.y
interested in these farmers a. 70
make a few criticisms Oh ms l"i nv
friends and few suggestions a. 70
how TO improve his earning 'apA-
citv "'rhe trouble win the aver
sge person everywhere rs that ne
sfvva,s spends according 20 the way
he ,s making money, instead ot TAX
;rg rare ~ his finances while times
sre good that he could be on easy
street while money is hard 70 Ee9
and said Il was bis opinion tn"i thc
farmer Is the very person "ho
shoula be careful with his finances
eyen while products we're hgh ahu
money easy TO get. and stated ina.
h. saw in fcw farmer afpNhH
Lubbock roal fiuanciers, lhsoniYln
As on a. little as forty acre iat.is
they have paid al their o.'ia WIZ
by-products, such as poultry hii"'
batter. etc. and when The harvest
time Tor the little crop comes praet-
ically every dime Of the money re-.
eeiyed for that crop was proIili
while other farmers arc making u's
or rrope, handling big money ana
making big investments 20 tiha al
The end of the year that the over
head expense had sapped ne year
work Of all profit, and LETT the
farmer Ia the hole more tnnn
wear of conservative living and hafh
work could consume. That D piH.
full condition for any man 70 Ina
himself IN. That Is a condition thai
should not exist on the great south
Plains. and that is a condition when
will not exist after our farmers are
on 10 how 10 farm 81 a proiA- a
large acreage Is alright, but the
man who is operating on mrs'
scale should be careful OF the
amount of money spent Farming
on a large scale is idcniicaliy the
same thing, bat our observation mas
always hecn that the small farmer
was more or less forced % make
careful steps TO find al the end Of
the year that having % DO mat one
thing was The salvation Of his con-
d.ti0n
III our former friends would pay
attention 90 their poultry and dairy
herds. produee al The marketable
commodlfief The ycar through pos-
sihie. and iet the fall harvest he en-
tered on the cash book instead oi on
overdue notes tais would ne ihe
richest country anywhere IS ho"
the whole situation was summed upl
and We believe It a pretty good
policy.
This article IS not meant as
criticism 20 any Of our farmers,
they have had a great deal % do
with the development Of this see
tion. and they have done that part
well. but II Is a good plan 20 keep
an eye on everything for the bet
terment II conditions, and nowhere
could close watch and leyelheaded-
ness DO more for general good than
applied 60 the problems Of our farm
erg