Ellsworth American. [volume] (Ellsworth, Me.) 1855-current, 1922-03-01
GREATLY ENLARGED
Scope and Activities Of State Of Maine
Publicity Bureau Much Increased.
Several Prominent Organizations
Now Back Of 1t. Managed by Com
mttee of States Leading Business
Men.

1t was announced To-Day tnu Ino
scope of the State of Maine Publicity
Bureau had been greatly enlarged,
and would now include not only the
recreational and vacation advantages,
but the publicity. would also set forth
the States natural resources, its
agricultural and Industrial opportuni-
ties and present commercial develop
ments.
The Bureau is now backed by the
Maine Automobile Association, the
State Chamber of Commerce and Ag-
ricultural League, the Maine Hotel
Association, transportation companies,
and local Chambers of Commerce.
The present activities Of the Blu
reau are in charge of an executive
committee from the board of direc-
tors due to the resignation of Halbert
p. Gardner, who has been acting as
its executive secretary.
The new headquarters of the Blu
reau. until permanent location has
been secured, are at 30 Middle
street, Portland.
The budget requirement, under
the enlarged program, is now $75, 900
year for a three-year period. This
enlarged program will obviously do
away with unnecessary duplication
and expense of publicity work.
The present revised program Of the
Bureau is as follows:
I'M
to advertise Maine, it's recreational
advantages, natural resources, agr-
cultural and industrial opportunities,
and present commercial developments,
with the object to interest the tourist
public in Maine as a recreational GEN.
ter, to develop its industrial and ag-
ricultural possibilities, and to call at
tention to Names commercial actfv-
tiles.
2. Literature descriptive of the
recreational attractions of the State,
lists of hotels, garages and such
other information valuable to the
tourist, compiled and distributed. A
survey Of industrial opportunities
throughout the State of Maine, made
in cooperation with the State Cham
Der of Commerce and with local
Chambers of Commerce. Comprehen.
sive lists of available farm lands, Sc
cured together with information rel
ative to markets, freight rates, ETC.
Classification of commercial enter
prises compiled and distributed.
B. Development of certain stand
ards of service to tourists. The cen
trail information bureau acting as the
medium in adjusting complaints Of
unfair treatment, or unjust charges.
Membership display signs or certif-
Gates issued
4. Central information bureau es-
tablished in Portland for general dis
tribution Of every kind of information
relative to Maine. Sub-offices or sta
tons of information at main points of
entry throughout the State or wher-
ever advisable. Special descriptive
literature, i. g., hotels, garages, rail
roe DIS. commercial enterprises, etc,
supplied by members, exhibited and
at information bureaus
5. 1t will maintain a continuous
advertising and publicity campaign,
featuring the recreationAl, Industrial
and agricultural opportunities and
activities. This advertis-
Ing and publicity to be general in
character, and not confined to any
special interest or locality in the
State. Advertising copy and medi-
ums carefully selected to reach pros
poets, interested in either commerce.
industry, agriculture or recreation.
The directors of the organization
will be increased rapidly. taking in
all professions and all lines Of bust
ness. The present board is rs fol-
lows:
G. F. Alley Of Bar Harbor, Arthur
Chaplin Of Bangor, Harry A. Chap
man Of Bangor, William T. Cobb of
Rockland, Albert r. Day of Bangor,
Charles H. Fogg of Houlton, Guy P.
Gannett of Augusta. Clifford S. Ham,
ilton of Portland, DR.. John F. HILL of
Waterville, George s. Hobbs Of Port
land, d. w. Hoegg, Jr., Of Portland,
Carton NJ. Holt of Skowhegan, An
drew p Lane of Millinocket, A. r.
I.aughlin Of Portland, Frank d.
Marshall of Portland, Henry F. Mer-
rill Of Portland. A. Q. Miller of Au-
burn. DIR. Walter N. Miner OF Calais,
Hiram w. Kicker Of South Poland,
Henry p. Rines of Portland, Perley
+. Ripely of South Paris, L. L.,
Roberts of Bar Harbor, Joseph w.
Simpson of New York, Arthur G.
Staples of Lewiston, William D. Tai
bot of Rockland. o. W. Tapley of
Ellsworth, George f. West of Port
land and Herbert s. Wing of King
field.