The Guthrie daily leader. [volume] (Guthrie, Okla.) 1893-1996, 1922-09-13

-rA4Ak o. AEA&-G@ At1i Etz1fE.
we desire - kecp wel IL mind tnlo
points Frsr. cfecfirg J szis ga,ck-
=. secondly. get.lns sod rrics.
The princspie irvcivcd IS tie auc
whatever yc2 art sslLES, y 3 .
house. : horse x a. automobile.
namely. that q ri1krag i Appear %
tAe best possbie 11V1ntzgr and
c-sz.ng ; desire IN ne nrnd q thc
prospective ccstcuer .Cr the zrticle
clfcrcd IN the case 1n1er conxid-
er1tcn a r<ss1cne<. O. r1tAT
kuze. the ano-rt q rcn<y and The
ether cczSdtrations are gre1ter
and a mere ir-p1rtzncs than 5 the
case ir the ma .csity a articles far
sale. therefore, ccrespC1tlngi
grr1irr care shor'e be exercised in
u.akinS i appear Wxl FErihsrDore.
ske-s IS more izVclvcd II the par
chase Of hcrse to fhe b-ycr thzn
n ether purchases as TIE FaTlo1s
members al the izr.'y are inter-
esse8 and Il the property Is pieaong
rscre are pleased and vics versa
A hai. dress. coat. Cr even an 1rto-
mobile nay bc selected 70 sg'i out
oae individual. bss not 50 pl;h =
horse tos Il Is ros only , house
bat : homc. \ plzce Il residence and
s fcr tire exprexs.cn e rrc-c thar
onc- Persors are kroEn By taeEr
homes i IS t1trr Iedreri seti
4 rAcs fcr the exQrcsssou ci soo1
Or lad taste. The occupants are 20
he krcNn b. hcgne surroundings.
bT the part tsEat Is On the surface
more than hv the kicdcn parts a
construction the saTtzre of cciAasS
walls and foc-s. Iteretoge. is Z
ret cf paramount itnpcTt1ncc that
the house vou c.fcr tor sale CT sert
shouit stress these features, and L
satn features are stressed = u not
rfct1tie thar yc- wll eject yo1r
sale more cacS'yi New ihesc sur-
facex Ire th.nxs that make the
frst i-,Vrexssc1 the 1rsi pcint n
veur sac arc c1eStet ~ the c0.cfs
u Tx rcczns ard ih< designs whlch
Ssre ne Coio<s fee.r rtiaficn %
cash c.hsr. II tA- Changed r1odsrn
NAY ci Ar-g. psogls waut and &C.
ra-s Tx tsr-tssui cc--,iy wlfa iae
rra-tsrai 1at tht-e 3 70 zgsrcy -;
hssVs 20 a-s-y t1.s 1erl1za Ast .
gta. 1ecsr1t1r
L1aSlcr5s See the p1E-s
ln-sssrts. es9-tci1Lr cuntrs a
Arh psest& aqartrot1-k kzrt rcc-
csrn-ref sts tax In- sqsa- l4fge
E-s 1rrrair rr 6rcar1-c- ft1-
sc=lar IA. sAsY ncc zIuy Cti 600.
rrru-s s-rr1 tAc- srvtymrrt t1+
.A1s .-r- rrc-r-sF WI hf always
rr--c1. tslf .tnr WI nt 70 res
sr-er Il .-oc-t "a M1st Is rrne q
Crn- -E-1-g Er1geT1y lrrAts
rort t.-r1v &c ss1g +r1qc--F
a.. < Azs r.-t- hes- {. -Irct e.
-~tf. s--rrss te1t real ss-att
zrz-ts -t1 who ars cAasse1 a.
f-e- k-srsss r-t- Ard no zv1l g
t-is-r sslTts a E-1s-tl r-r1-s z11 9.
ucrk h-rs ;s t1t<s sales. have 70, &
r-crt gsrsrllly rrrcEr lEcc t,rs ~ Z
s.--r'esi x-i ucs. 3-tc. rt,.cd y
cs 1staiu;rg the desired end shli !,
they With thtir sh-eua 1-sluess
i-scrcts have 50 long l<-cgec ;als
a-rrcy as 4 val1ct zi1 s Cr.te :
htyon1 the writers comqrcAen- z
sio1. iC- ! say without fear q sue s
cesSfui contradiction thar 2 house
wei decorated appeals 20 the pros
psctive buyer GuicScr ard creates
: desire Tor i s-17er han any
other phase of - oSiis-l.-s 4t.1n o- {
any other feature oi shc house I,
ciyes the rcaito- the opportunity Z
cf attacking bis chcrt i1 a wilmer
able scct that otherwise he co1.d ?
no, attack. Hers. however. comcs +
the objection .hai j, costs money |,
and that "ihe ow-er wont stand 2
fcr it, Az objection that IS no;
well taken fcr the cu;ay shoG.i :
bc counted as Al investment and s
not IS IN expense S-pQcse a
acusc needing Sesiain decosation I
is Up Tor sale II a r-fcc q $1,000 y
nu, yo1 cannot seI {; because On I
ihc surface os i there is nc appeal 4
% yorr inquirer. lcu decorate X q
ior 500 and ssk Sii.oo9 lor noR I
have ore al the best taking points y
in ycE,r favor. namely. that all ue<- :
esssry expenditures have been
sn1d- ard the purchase pricc gives q,
10 the buyer a property ready for I
occupancy with 10 needed add I.
iion1i outlay. as sgzius; : property /.
an unknown sun 70 bc q
expended upon 4 70 make Il habit
able lo1 no; only get a better l
srice fo- your house. ard ! good 9,
return upon the sum expended ia
decorating Il, bit you accomplish $
the one thing desired and sell your q
property. y
Investors Dodge the Unknown !:
Realtors tell me what most pros !,
rertive bnyers hight shy q is buy q
Ing 4 property requiring an IN .,
Known zuiouut 70 BE expended :,
npoa y Consequently 4 Secc-zied .
house VII sell u,ore quickly. vii !,
command ! better pTiSe znd give
ihe purchaser greater satisfaction. g
Nh,ch is a point wo-th oonS6crIng IA
I you want satisfied customers q
There Is feeling IN the minds q,
u some men that decorating Is a +,
MYSTICAL intangible something. and Il
hat Il belongs oniy 70 the rich Or n
o the ultrz-fsshionzble. also thz; u
I rrezns elabora;eness ard exces- q
i've establishment and requires a 4
zrge expenditure of money that \,
pod cecorztoTs-znd in decorating n
'ocses Tor sale none but good dec N
lrztcrs should be commissioned Il
re expensive luxurles. whereas in n,
u Of these premises the opposite n
the iact- Deco-ztiou in Is true "
snse Is 1os alone fer the rich. Il ar