Americus times-recorder. [volume] (Americus, Ga.) 1891-current, 1922-05-01
RUSSIA DENIES SECRET CLAUSES IN TREATY
WHAT GOLDEN RULE SALE
ACKNOWLEDGEMENTS
How Merchants Prepare; Why Prices Are Made
Low; The Application Of An Ideal In Bus-
ness-Means Trade and Community
Building

People generally about Amecus have come gradually to
realize Just what the Golden Rule Sale idea thenn
dollars cents values received and in treatment accorded
They have experienced for several months now and
the plan work and experienced its personal benehs
Not all of people, however have yet had part the Goden
Rule as laid down in Scriptures 1t extraordinary
message if they have heard not all have had the oppo
tunty o occasion to apply it,
in retail business merchants participating and their
and the merchants themselves OF the Golden
Rule laid down the Scriptures. 1t extraordinary
part the merchant produce satisfied customer
and strong friend for himself and his town means
sacrifice part the merchant for the ultimate good OF all
that fair dealing better than other kind
that he profits who best proht constituting
good will and friendship real understanding and common sym
patfy. aa
How II Works
This article is undertaking show the unniaed in what
the Golden plan benefits the citizen who patron
ICES it The the idea behind the Golden Rule Sale
to offer bargains genuinely attractive in price the selling
of staple seasonabe articles things that the public wants.
profit and possibly Ioss the idea being make worth
shopper Americus this particular
OCCASION he any article listed in the bargain
order that the merchants be assured that each will
play with the other and take advantage each limited
to bargains for the day the advertising sheeathough
there is special bargains that be offered the
But with the special Golden Rule bargains
limited firm, readily that with from 80 to ~
merchants participating from SO 100 special rock bottomPce
bargains be offered for the single day. with
them offering only one special bargain frequently
with some lines of business.
Fifty different articles of every day need at lessl
splendid and something that has
full appeal upon purse strings of the people in these days of
brass bands parades celebrations The
occasion strictly business and everybody makes it business
occasion The result orderly crowds with people coming and
going all day and orderly shopping with rushed and
disappointed
Merchants Prepare
how the merchant prepare for Golden Rule dayP The
plan still comparatively with the merchants of Amecus
but they have learned number of things that have contributed
greatly the aacveness and of the occasions
ua stocks of goods they did first before they learned how
make the best of their opportunities they make
tons weeks ahead Many OF them make practice OF gong to
their manufacturers jobbe and conhdng in them their
hcnt supply the whole probable demand and special
for the The manufacturers who lately have had
difficulty keeping plenty of stocks of all kinds hand have
usually been found more than willing to cooperate with their
local dealers and frequently have named special prices consda
bly, below the regular quotations order assist their dealers
offering extraordinarily attractive bargain tor the Golden
did bargain price of $50 pair The shoes cost 81 90 plus
and drayage but they made wonderful bargain The
do for the offer brought from long distances who
known Americus The offer unusual that salts
fed customers and friends for this firm and for Americu And
Speak For Themselves
That is but sample Other Anericus merchants parcpat
the Golden Rule sales monthly doing likewise. But
they saying much about the details They going along
month by month saving wood and letting their articles and their
prices and values speak for themselves Their
each month the circulars and double page advertisements
the Times Recorder TIE descriptions of the articles
lined and the plainly Indicated The shed purchaser
seldom needs anyone tell him her whether the
bargain not-the whole thing is plain
But all good business for the merchants the end
increased business and cash profits 1t just well be
fair with readers and the public generally and that the
Golden Rule Sale idea not all phlanhropic 1t mi
business for the mechap who play ii. aand they play
ing it fair 1t friends for the merchants and shoppers
for Americus that builds up the part of
the buying public that does always often under other
merchandising conditions where every fellow gets all he
that between sale days the satisfied shopper will back
Amercus and those which he received
he
fairly treated And of of his merchandise
the merchant his regular of profit which his
if he remain business and
Golden Rule In Harness
Ihat the the theory and the