, 1922-05-12

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leys and vacant lots have been eiean-
ed and maize. and kept. both sanitary
and p~resentabie-
An old shack may be a fire risk
that adjoining buildings OF a
whole block, but anything that breeds
or spreads disease menaces tho lives
Of the whole city. That ny docs not
belong to you. nor TO me. nor to any
body. Neither does n mosquito. I
may maintain the breeding conditions
and he may take disease to a neigh
Dor; or a neighbor may be his god
father and he may visit my family
with his germs. or he may be the pro
duct Of a refuse strewn vacant lot be-
longing to some absentee owner
Therefore it makes little difference in
the menac to my family II 1 merely
keep my W premises spick and span.
That is my first duty. but from the
health standpoint alone, no man. own.
err or tenant, can say that he no
internst in h property conditions OF
his n~eishborhood. .
Health Mo- tho Only Reason.
But health Is not the only reason
for this campaign Tho clean city Is
the beautiful city, the attractive city,
and therefore h prosperous city.
Just as II is necessary for sho individ-
ual to keep himself clean and his cloth.
ing looking well IL he wants to be well
received and do business, so 1t rs neces.
sary for n city to present l cican and
attractive appearance There arc SLOW
emily persons and to thor own harm,
just as there arc cities that are SLOW
emily to their own detriment- Such
persons should know tho harm they
are doing themselves in tkeir lack OF
pcraonal pride. So also the civic pride
OF a community's citizens nocds to be
aroused. Indeed that again Is the
great idea. TO get the people I o go into
the campaign through \ spirit of
awakened loyalty to their town as
much as, or more than. for the bene.
fit in health and living conditions and
the preservation and increase OF their
property values.
How to Have Good Ncighbors.
Are you proud of your city, DC
o think 1t is a fine place in which
to live and do business? Do you feel
n sense of satisfaction when sight.
seers from other cities drive past your
own home and notice your yard and
Its shrubbery mt flowers and lawn.
that make the fitting setting for your
attractive weIl-kept home? Well, you
know h a n swallow does not make
a summer. One single clean and at.
tractive home will not impress visi.
tori except to show the hideous con.
trast of its surrounding neiehbor.
pod 1t is the whole neighborhood
and the whole city which furnish Wis.
ltors their Impressions and estimates
OF the conditions of the public spirit
and Of the business and property val.
ues and prospects of your neighbor.
hood and your city. The cleaner you
keep your own premises the more in.
terested you should be in seeing tina,
the whole city is kept clean to match
your own standards. 1t is your RICH,
TO expect cleanliness and orderiincss
all around you for the protection OF
both your health and your property.
That is the way the originator of
this community bettermcnt idea talks
to the people In whom he seeks to
arouse the spirit which is essential
to start INT put over this Cleanup
and Paint-up campaign. But thai is
not all he says. Possibly the home
owner may want to sell his property.
The attractive, thrifty cared for
homo. in a clean and pretty neigh.
borhood OF such homes. viii bring Sc
much moro money and such a quicker
sale or rental than one in a dirty,
rundown neighborhood. that It be
patent that besides all the
safety and comfort and pride one
finds IN Cleanup and Patnt-up. there's
real money value and profit in it But