The Birmingham age-herald., 1922-10-09
POWER COMPANY IS ADVERTISING
 STATES RESOURCES
Moving Pictures of Alabama's Industries Will Be Shown in 108 Theatres and in
 Many Schools

Thomas W Martin, president of the Alabama Power company, which com pany Is this month celebrating it's tenth anniversary as a Birmingham enterprise eencurring in a recent declaration from Roger Babson. not ed statistician, that Alabama is des- tined to become the leading industrial state of the union." has begun a movement which officials of his com pany believe will greatly hasten the. day when the state shall reach the goal which MT, Babson has predicted for It.
 'This month marks the tenth anni- versary of the Alabama Power com pany as Birmingham institution" MT. Martin stated. land it is with particular pride that on this event ful occasion We can point to the re- markable achievements this com pany has wrought during its few years of actual development work in Alabama, and to the fact ahat prob ably no other organization Is doing more to promote the industrial growth of the state.
 "This is due, in measure, to our eS- ceptional facilities for conducting 6 systematic promotion campaign and to the fact that our interess are all most statewide. and not confined to any particular section. There is, naturally. a selfish motive behind our eforts; as Alabama grows, so grows the Alabama Power company"
 Making Movies of the state
 Mir. Martin fhan outlined gOpnp of the methods which are being pursued by the company for selling Alabama to the nation. He referred to full page advertisements being run in sme of the leading technical pub lications of the country, detailing the wonderful advantages which Alabama offers to manufacturers, and partic. ularly to some moving pictures which the company is completing picturiz- ing these advantages. These pie lures, he stated. are first to be shown in every county In Alabama In which there is moving picture theatre, and they will then be shown throughout the whole of the United states, including showings in many of the Colleges and universities of the country.
 MT Martin explained that there are flVe or the pictures, one reel each so arranged IS to tell complete story of Alabama's resources and ad- Vantages, featuring the water power resources of the state, and particu- larly the developments of the Ala bama Power company.
 Selling Alabama to AInbamfnns
 It was stated by Mir. Martin that these pictures will first be used to sell Alabama to Alabamians. Ar arrangements are being perfected, he stated, to show the pictures in 1OS theatres, and several high schools and colleges of the state. The show ing In the schools will give the stu dents much better idea of the states resources and better acouaint them with it's possibilities. The pie lures will also be shown at public gatherings, conventions, etc. In ad- dition to showing the pictures in col leges and universities of the coun- try, the national organization of the '. M. C. A. will distribute these films through their New York office, which will give them additional showings Tn every section of the United States
 Maintains Promotion Department
 MT. Martin stated that the com pany maintains promotion depart ment which devotes it's time to in- ducing new industries to locate in those sections of Alabama served by the company. He stated that only recently representatives of the com pany were sent to the Nenw England textile district, where they conferred with heads of some of the largest of these interests, telling of Ala- bama's plentiful and cheap native la : Dor. ideal climatic conditions as af- feeting living conditions, superior transportation facilities and abun- dant hydroelectric power.
 As result of the efforts of these representatives, Mir. Martin stated that several large textile manufac- turers sent their representatives to Alabama, and these gentlemen re- turned north few days ago with ex- pressions of entire satisfaction with what they had been shown. eve confidently believe that Alabama will ultimately receive many benefits from these efforts of our represen- tatives," Mir. Martin stated.