The independent. [volume] (Elizabeth City, N.C.) 1908-1936, 1922-03-31
PREPARING FOR
DRESS-UP WEEK.
At First Signs of Spring Local
Merchants Spring a Good
Idea

After sitting back quietly for
the past three months waiting
for business to get back to "nor-
malcy," Elizabeth City merch-
ants have decided to inject a lit
tie pep into the situation them
selves by celebrating a Dress=Up
Week from April 4th to April
Sth. The idea of Dress-Up Week
is merely the idea of a huge
spring opening of all the stores
in this city at one designated
time instead of being spread out
for a period of weeks as has
been the custom heretofore.
If plans suggested by the Merchants
Association are carried out DreSs-Up
Week will be celebrated in gala fash
ion. \ coi4mittee has been hard at
work all this week to secure rut-of-
town attractions here TO provide enter
tainment for the week, and besides Il
band will furnish music every day TO
enliven things up a bit.
On opening day, next Tuesday, all
stores will have their windows curtained
off thruout the day until 7:30 p. m.
when a signal will be given by the fire
siren to remove the curtains and on
that night the judges will make an in
Spection of the various windows award
ing prizes to the window most elabCr-
ately decorated. the best selling window
and the most original window. The
Elizabeth City band will furnish music
on opening night from T:30 to 0 p. m.
and all stores will be open but not for
selling purposes.
To add to the gaiety of the occasion
every store in town will dress up their
fronts, an expert decorator being
brought here for this sole purpose and
the merchants agree TO dress up the
interiors of their stores as well, show
ing much new merchandise at such at
tractive prices as to be very appealing.
An expert window dresser from anOth
er city will judge the various window
displays on the last day of DreSS-Cp
Week and the store having the most
attractively dressed window will be
awarded a cash prize. With this prize
as an extra incentive, windows in local
shops will doubtless surpasS any ever
before decorated here.
Other prizes to be given will be a
$500 Superior Lock Steering Wheel
by the Auto & Gas Engine Works to
the newest Ford, and a $1,000 auto
mobile tire will be given to the Oldest
Ford and a $500 spotlight or horn will
be given to the Ford that comes the
greatest distance Besides these prizes
the Merchants Association will give
prize of $1,000 in cash TO the vehicle.
not necessarily an autOmibile. bringing
the largest crowd to town. while an
other $1,000 prize will be given to the
vehicle coming the longest distance and
still another $1,000 to the most dilapi-
dated vehicle In other words. an Own-
er of an old discarded Surry will almost
get enough in cash to buy new outht
should he come a long enough distance
and bring n crowd of his neishbors with
him. These prizes will be awarded
Saturday. April Sth, and eli partlci-
pating vehicles must park in he lot in
rear of the First & Citizens National
Bank. entries to be filed between , p.
m. and p. m. of that day.
Something else entirely new to this
city will be the automobile show, in
which all automobile dealers in the city
will have on exhibit on Main Street
the latest models of the various makes
represented here. Space will be set
aside in the middle of the street for
this exhibit which will probably extend
over two city blocks. In another block
will be the exhibit of the Elizabeth
City Fire Department No. l, showing
their three high-powered motor trucks
and pumps as well as the equipment
used before the modern day truck came
into use.
Another feature showing progressive
ness among the local merchants IS that
all windows will remain Illuminated un-
til late at night. Merchants here have
been slow to realize the real advertis-
;o, ,-oIua of their windows after dark
and very few have taken advantage OF
the fact that well Illuminated window
is a silent advertiser.
Everything considered, Dress-Up
Week will not only mean big thing to
the buying public but also will prove OF
an unquestionable value to the mer-
chants not from the standpoint of sales
alone. but it will demonstrate to them
the value of concerted action and CO.
operation.