New-York tribune., 1922-06-17
Detroit Automobile
Output Continues
AT a Rapid Rate
No Summer Slump Seen;
Several Companies Have
Orders That Will Tas Ca
pacity Throughout Year
soer,oi Di,eaf,h 10 Ths Trns@-


DETROIT, June is-- Manufacturing
In the automotive industry. A. repre-
sented IN tho Detroit district, con-
tlnues A. the same rapid pace ~ has
marked the earlier spring months.
Notwithstanding the approach of ths
sumner months there is 70 indication
Of the slump that has been customary
At this time In other normal years, and
declarations BY leading manufacturers
are that any interruption that nay oe-
cur In present schedules viii be slight
Several statements in the last week
not only show orders that viii carry
capacity operation through the sum-
mer, but orders that viii take every
car that can be produced 20 he hrst
Of the year Though 10 Is true that
these companies are ones that have
brought out new models In a season
Of peak demand ard consequently have
enjoyed the greatest increases over
past business, the companies making
products that have beer standard for
over a year have also enjoyed record
popularity and have orders months
ahead.
Some companies. whose business has
been based largely On The inability
OF prominent makers % meet demand.
will suffer pronounced falling OF
II the general busineis wanes con
siderably, but ss yet there - no ~
dica.ion Of such a condition. To meet
such contingency. however, several
OF these companies are developing
new models, which will be announced
AZ about the time business ordinarily
might slump. and these are expected
% hold for them a volume of sales ap-
proximating The present demand.
Rehnemcnts In design ard meehan-
iesl Improvement Of produc. will havs
an important place in affecting the
popularity Of cars ard hold.rg and
increasing business. There Is little 20
choose between tho cars IN their re-
spectlvs price classes, ard the com.
panies which gain the initiative IN
presenting new models viii be most
favored By buyers. This has been
clearly demonstrated IN the present
year and has shown a remarkable
rotation Of public favor.
Manufacturer have been greatly
encouraged By the favorable attitude
Of bankers toward the industry during
the year. They feel that distinct
victory has been gained By the reeognl-
tion of the Importance of rs product
and this will have real bearing 10
carrying out manufacturing polieies In
the of season.
Parts makers are nov operating
more efficiently and material - COM
ing through in better quantity. Max
ers Of two Of the most important units
In the car assembly report Themselves
this week % be nearing The point
where they can make deliveries H
specified, and By July 10 Will - able
% meet orders on an even basis. ha
breaking in Of new labor has bad
slowing tendency which ls rapicly be-
ing overcome.
Most OF the large companies ar.
working % increase their dealer or
ganization 80 that they viii Do ir
position 20 cover the country inten-
siyely in the future. This is resulting
in real .gnment of forces OF over
the country, In which many OK ths
companies % less prominence are los
inc much OF their able Representation
In one city one company has increased
IFS dealer group % sixteen, where
formerly there was one. For the most
part the added dealers are ores who
Formerly represented other Lines.
Trelosed car production IN the better
grades is declared BY prominent max.
era % be- row exceeding 90 per cent o.
their total production. The trend 90
ward inciosed cars is reported by them
20 be now 50 marked that many pros
pective cdr owners are sacrificing ths
mechanical perfection 81 better open
models 20 buy inclosed cars in the
cheaper makes. Ore maker declares
that tho time IS now within sight when
tho open models will be- eonnned en-
tlrely 20 suburban use for touring