The daily star-mirror. (Moscow, Idaho) 1911-1939, 1922-08-28
DAILY THOUGHTS
Efficiency

Efficiency
Efficiency is perhaps the watch.
word of our life. Upon the relation
ship to that one little word-or rather
the meaning behind that one word
depends to large degree our success
or failure
Efficiency produces the results and
it is results that we Americans are
after. We measure everything, gen
orally speaking, IN terms of results.
Whether a man is proficient in teach
ing, carpentry or law we determine
by the fruits of his labors.
Efficiency is demanded everywhere
one goes. A man applies for a posi-
ton and the person who has charge
of the letting Of that position immed-
lately researches to find out the eff
cheney of the man who is being con-
sidered in relation to the position.
! Efficiency is more than the watch
word of American Industrial and So
cial life. 1t is virtually the goddess
of business and more there are who
worship at that shrine than at any
other. She is the life blood Of COM
merce and exchange and men WHO
would be successful WOO her favor
Such a vital part as it plays in life
that it is surely worth considering
briefly in an effort to determine some
of the elements of efficiency. Eff
cheney is a COMPOSITE of different
things. Yet only by dissociating
as nearly as possible the elements
can we in any measure study tnc
problem
A detailed study Of those qualities
which go to make up efficiency would,
furthermore, email labored research
and a large amount of intensive study
OF the problem in ali its manifold re-
to the individual ana to1
the various kinds of endoavor 70
which the term would be applied
However, there are few funda- !
mental principles which, if followed,
generally lead to great production and {
more successful results than a hap
hazard, hit-or -Liss plan of rrucc;;-
Ire. And like all things, despite Their
complicated Appearance, they are
simple.
1t has been said of enc of the recent l
nominees for q high state office that
lie shoots straight" And those HAT
made this assertion regard it rs enc
# the prime requisites Of his advance
nent and achievements
To shoot straight is the thing that
cunts for A great deal in life. IN
hat phrase are two implications. In
be first place the man who shoes
traight plays the game fairly. In
be second place he has singleneSs
purpose that enables him to focus
is attention in such a manner as to
ct results.
The individual who plays the game
luarely is trusted by his fellowmen.
he work of the world could not long
ontinue without that element of
Onfidence in life. 1t is the most
tal part of the life of trade.
Without credit which is nothing !
ore or less than confidence in the
her fellow business would die to-
orrow and the land would be plunged 7
panic. Unless the Palouse farmers
IN get confidence in their Industry .
icy cannot get credit and without
edit they suffa., and the country
ound suffers because Of tie cur
lied production. =
So with the individual anywhere: lie
ust shoot square in the sense chat
gains and holds peoples conf
nee because of his integrity and To-
ability of character.
Again, to shoot square in the o her
nse of the term is just as essential. y
fact one can easily ruin the CONT
nee people put in him if he does 1
t choose a singleness Of purpose
head for that objective. 1t is that W
atty that gives people confidence TN
him after all
The man who runs his business,