Evening star. [volume] (Washington, D.C.) 1854-1972, 1922-04-02

trast to his last evening in Midvale.
| when he could hardly keep back the
| tears because his Uncle Andrew had
refused to advance him as much as
$50,
| In the morning, after he had bathed
and shaved and breakfasted. Henry
sat looking out of the window and
INDUCING himself in the luxury Of
! imagining what had happened in
these fifteen years to the boys he had
known in the high school. There was
Con Rivers, whose father had been
president of the First National. Could
| Con ever have amounted to any
thing? And his Uncle Andrew. Was
he still running the feed store, or had
he achieved his dream of an apple or
had gone to work in Crohin's drug
store. Had Jud ever succeeded in be-
coming a registered pharmacist?
| At the Midvale station an eager
taxi driver grasped Henry's bag and
suit case. wabash Hotel. sir?"
| YES" said Henry. When he had
lived in Midvale the National House
| had been the leading hotel and the
railway station had been OF wood In
stead of limestone. and you rode Up
in a yellow bus. He recognized Main
street fast enough, in spite of the
brick pavement and the twelve-stoty
office building that stood where Gro
Minis drug store had been, and the
traffic policeman.
| He had written his name on the no.
tel register and been assigned the
sitting room, bedroom and bath he
! had asked for. when Theodore Camp
came rushing in. I'm awfully sur-
ry," said Mr. Camp. II don't know
how we missed you at the train.
Shan't we go right up to the Midva!e
| Club for lunch? I'll have your things
sent out to our house at once. You
must spend the week end with US"
HENRY was pleasantly conscious
1 Of the clerks awe. Theodore
| Camp was the most important man in
Midvale. 1t was not often he greeted
strangers in this fashion. Henry
graciously accepted the apologies.
| He was really startled at the mag
nificence of the club to which Camp
drove him. Henry had never belong
| ed to a club--a real club.
/ "The town couldn't have had it,
Theodore Camp admitted. "But three
or four of us got together and put up
the money.
| Henry enjoyed the luncheon. -Four
of Camps executives were there
men of proved ability. all older than
Henry. None was a New Yorker.
They asked him large questions about
the trend Of business enterprise and
listened eagerly to his replies.
And this" Henry thought, 'is the
board Of the largest and most sue
cessfu1 business in Midvale. And
they all defer to me-
They took Henry through the shops
where the Camp motor horn, the
Camp bumper, the Camp spotlight, the
Camp gas tank plug, the Camp wind
shield, the Camp spesdometer and all
the other Camp specialties were made
They pointed out to Henry how mod
ern the machinery was. how well
everything was routed-the raw ma
terial going in at one end and the
finished product coming out at the
other-how busy the place was, every
wheel turning, how thoroughly every.
thing was tested. And Henry 6loried
in the sleries Of the Camp factories
because he was to be one Of the lead.
ers o. the Camp organization. He
was to be the man who made thi
great buying public truly aware Of
all these products.
When they had seen the plant they
stopped in the conference room just
off the presidents ofi1ce to look over
the advertising the Camp Motor Ac.
cessories Corporation had been put
ting Quits catalogues and book
lets ana folders-abovs all, the full
pages in the magazines.
ut sold the stun said Theodore
Camp. "But-I dufifio-it hasn't the
class"
"of course It sold the stuff" said
Henry. ''The space would do that
And the copy isn't bad. But it could
be better. 1t should have distinc.
ton. 1t should be more interesting
too. Above all. it needs atmosphere
the atmosphere fine product de-
serves"
Exactly" said Theodore Camp
you've hit the nail on the head. At.
niosphere is what we want That's
what we want you for"