davidaulloa/AmericanStories huggingface dataset:
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1922-06-07
ADVERTISE ADVICE
or WOODRUFF At
BANKERS Meeting
Competition In Busi-
ness Coming Back
Strongly Speaker says

ABERDEEN. \. ~, June T.
|ompaution in business u coming
ack into the world with a VEN
eance and the merchant, manu-
acturer or banker vito expects 20
ct ahead from this time on must
ealize that he must fight his way
pward, declared George Woodruff
f Chicago. vice president Of the
Rational Bank OF the Republic. an
IN address before the South Da-
4 ota Bankers association here to-
lay.
Advertising a bank was the
INFECT OF Woodrufrs address.
Advertising. he asserted. Is the
most extensive OF all weapons IN
he fight for business and among
he various kinds Of ADVERTISING
Newspaper advertising r. unpu'r-
ionably the Big Bertha OF them
In
THE big ldes." said Woodruff.
|peillng the word idea Is 10
accomplish four things. Thes"
our things may he easily rcmcm-
pered because. written In ~acrostic
|tyle they spell the word idea
The four words for which the
etters stand. he said, are; Interest
I~ieslre. enthusiasm and action.
First you must secure Interest.
he continued.s Your advertise-
nent must be 90 well laid out. ~
5tttractively worded. 30 compelling
n appearance that Il will secure
Il he readers Interest.
Secondly. you must create In
|thc mind of your prospect the de-
|slre to %patronize your hank and
make use OF the service u offers
must show how and why u
lis advisable from the reader
|atandpoint to save money.
Granting that your advertise
|ment has aroused lntercat and cre'
|nted desire. " n II 90 secure max
|imum results n rpnst breathe and
INSPIRE enthusiasm. II musl
|arouse your reading public 10 ruc'l
b degree Of enthusiasm over savioe
|moncy. over paving bills by check
Tor protecting their vaiuabies by =
~ fety deposit box that they viii
he ready 10 put their desire ms
lac,ion. Before your advertise
ment may be considered "a sue
'ces- II must compel aciion
Newspaper advertising must bs
supported by more dirr"i advertis'
Ing he continued. This. he said
can he done through public orglns
personal appeal letters. hloticrs
folders booklets. cai>nuGrs and
novelties.
'BankerI who 40 not believe
that advertising pays are steadilo
retiring to the background Wood
ruff continued This H. suroi,
not 20 Inc disadvantage Of our coul.
try for bank puhiicity Is dali,
turning spendcrr INTO savers an,
creating that spirit 81 unlversa
thrift upon which the future eco.
nomic stability of America mus.
necessarily BE- based"
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1922-06-07

Film removal means prettier teeth.
Film-coats make teeth dingy. So every
lover of glistening teeth should combat
that film daily.
The results win delight you and con-
vince you. Present the coupon for the
To-Day Tube. Start lis use tonight.
Note how clean the teeth feel after
using. Mark the absence Of the viscous
film. See how teeth whiten as the FIN
disappear. The normal alkaline
mouth. following every use. Is most
refreshing.
See and feel these results for ten days.
Then look at your teeth in your mirror.
Then you will know what this new
method means 10 you and yours. Cut
out the coupon SO you won't forget.
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1922-06-07
He VIII Say
Slight those film-coats on your teeth"

Leading dentists, nearly all the world
over. now urge a new method OF teeth
cleaning. Millions of people already
employ it. You see the results every
where today. in whittier, cleaner teeth.
This is for those who don't know Il
as yet. We offer a ten-day test. You
will then see the unique results and de-
eide what they mean to you.
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1922-06-07
REPUBLICANS TO
HOLD MEETING
HERE WEDNESDAY
Chairman p hillip $
Coming to Albuquer-
que to Open Cam
paign Headquarters

Chairman o I. Phillips. ~ the
Republican state central commit
toe. will come "a Albuquerque
next "Wednesday To open psrms-
nent headquarters In this city for
the 1899 campaign. n was learned
today.
at that time M Phillips has in
viicd the chairmen OF the 81 rpun-
- Republican committees To meet
him hdre. together with members
OF The state committee and others
prominent IN party affairs. 20 dis
cuss plans Tor the 1922 state cam
pulgn.
1he meeting b. not a formal
meeting 81 the state committee, ~
la stated. hut ~ merely az informal
conference az which the state cnair
man expects to make q formal
statement and outline his own
ideas % the plans that should be
carried out during the camualgn.
The conference. 1t was stated.
won a probably take the form OF
d dinner
You will find it in our CLASH
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1922-06-07
Pstrolmen d
To Police Force
To Crush Crime

CHICAGO, June 7.-ChicaEo 3
police force was Increased today by
She addition OF TT3 new patrolmcn.
The Increase was the lates, step m
the city's anti-crime crusade and
followed approval by the Cook
county board yesterday Of a $500
900 appropriation 10 states At
torney Grove la the prosecution Of
pending cases.
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1922-06-07
Boy R~eprimanded
BY Grandmother
Commits Suicide

FAN JOSE. calf. june - Bari
WINSTON. ~ yetr old of sun Fran
cisco shot himself through the
heart with a piEto. late last night
following a reprimand from bis
grand mother. Mrs. Fred r.. A.
Ten. AT whose home he has been
living. according To a report at
the police department
The lad returned from school
with several tubes ~ paste. HIS
grandmother. dissatisfied with his
explanation OF how b. got q ar
ticles. told the hoy she would toic-
phone HE teacher and find out.
White she vas at the phone tho
lad stepped ityte Ms grandfather :
rom nrocured the pistol fired
and died Instantly
now err o. activity and prosperity
N at hand,
Blue beads ure luck tokens In
the Far Eart
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1922-06-07
Sophomore Injured
In Swimming Pool
Reported Near Death

GROVE CITY. IA. June T.
DoctOrs attending Edwin Leslie. Of
Sharon. the Grove city college
sophomore who !-jured his neck
In the swimming pool Monday
last, reported today that they OK.
pected the crisis before nigntfall.
and they indicated that unless the
patient resumed natural breath
Ing soon. death would be ineyi-
table lie was weaker today.
Fellow students numbering for
". have been al the hospital since
the accident, working IN shifts and
keeping Leslie alive by a OF
artificial respiration,
They have sacrificed All periods
at school. whore the annual exa
limitations are In progress. and say
they viii remain with Leslie and
help him to fight his battle against
death. The atndcnts. up 10 this
morning had worked forty hours
over the patieIt,
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1922-06-07
The war on film

One great object is to fight the film
on teeth. You can feel il nova Wis
eous film. 1t elings to teeth, gets be-
tween the teeth and stays. And IL forms
the basis for dingy. dangerous coats.
Ordinary tooth pas,es do not eftee-
lively combat il. So millions Of teeth
brushed daily still diseolor and decay.
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1922-06-07
Work to
On Musical Center

NEW YORK June s-work on
"A muaical and art centre Tor New
York city 90 lost SIS. bnu. 600 and
facing Central park az 9Th avenue.
extending back two blocks 10 g7th
street H. expected 90 begin soon.
~ L. proposed 20 erect an opera
house. "a conservatory OF music
and a building 60 care for the
pinstic and fine arts
The city viii furnish the land
and a. citizens committee VIII
finance the buildings.
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1922-06-07

deposits. They gum the teeth. get be-
tween the teeth, and often ferment and
form acids.
II multiplies the alkalinity Of the
saliva. That is Natures n~eutralizer for
acids which cause decay.
Thus every use gives multiplied
power to these W great tooth-proteet-
ing agents in the mouth.
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1922-06-07

Film absorbs stains. making white
teeth cloudy. Film is the basis OF tar
tar. II holds food bstance which fer
ments and forms acids. IL holds the
acids in contact with the teeth to eause
decay.
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1922-06-07

A bug which preys on the potato
bug hy sucking its blood has baan
discovered ~ Kingston. ontario.
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1922-06-07
WANT AID TAKERS

Are thoroughly trained al
writer's. II you so desire, ther
will gladly assist you in word.
ing your 40.
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1922-06-07
How to fight Il daily

Dental science has now found two
effective film eombatsnts. Able author
tiles have proved them by many careful
tests.
A new tooth paste has been perfected.
to comply with FIVE modern require
ments. The name is Pepsodent. These
two great film eombatants are en-
boo, led in Il.
Careful people Of some forty races
now employ il daily, largely by dental
advice. You will also do SO when you
know how much il does.
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1922-06-07
Brings other effects

Pepsodent brings w other effects
which authorities now desire.
II multiplies the starch digestsnt In
the saliva. That is there to digest starch
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1922-06-07

Film constantly breeds germs. They.
with tartar, are the chief cause Of pyor-
rhea. Thus most tooth troubles are
now traced to film.
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1922-06-07
WANT AID TAKERS

Are thoroughly trained al
writer's. II you NO desire, the,
will gladly assist you in word.
ing your ad.
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1922-06-07
FREE
AT Your Dealers
This Week

A To-Day Tube of Pepso-
dent. Present the coupon
today. Watch the delight
fui effects for ten days. then
decide If you always want
them.
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1922-06-07

You will find it in our CLASH
fed Columns.
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1922-06-07

Blue beads are luck tokens In
the Far Eart.
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1922-06-07

now era OF activity and prosperity
N at hand,
Albuquerque morning journal. [volume] (Albuquerque, N.M.) 1903-1926, 1922-05-26
MEXICO finance
HEAD IS DUE IN
FL PASO TO-DAY
De La Huerta Is On His Way
to New York City to Con-
fer Regarding Republics
FOREIGN Debts.
(By The Associated Press

FL Paso, Texas, May 25.-Adol-
pho de la Huerta, Mexico's se1re-
tary of finance, it was definitely
learned today, will arrive in Ell
Paso tomorrow en- route to New
York City where he will confer
with a group of international bank
ers relative to Mexico's foreign
debts. His special train will prob
ably reach the border at j o'clock.
Arrangements have been made TO
attach his car to the eastbound
Ell Paso & Southwestern train
which will leave for Kansas City
and Chicago at 9:15 p. m.
Twenty-four hours before he
left Mexico City, newspapers there
published stories that the secretary
probably would not go to New
York and made no mention of his
departure. Excelsior" stated that
telephone connection with the min
stry of finance had been cut off
and that Mr.. de la Huerta whom
questioned would not discuss the
trip. 1t had been announced Sun
day that he had postponed his
journey indefinitely because of in
fluenza. Newspapers OF tho SOU
thern republic had voiced streEu-
Gus objections to the conference.
No arrangements are being made
in Juarez for reception as the
secretary is said to have instructed
officials there not to make public
the fact that he is on his way
north. Normally there would be
big reception on the part of the
Mexicans.
Albuquerque morning journal. [volume] (Albuquerque, N.M.) 1903-1926, 1922-05-26
MESILLA VALLEY TO
SHIP CANTAL0UPES,
CABBAGE AND PEARS

,special Correspondence to ne journal,
Las C"uces, N. NJ, May 25.---
From 400 to 500 cars of pink meat
cantaloupes, 200 cars of cabbages
and from fifty to sixty cars of Bart
lett pears and early commercial
apples will be shipped out Of the
Mesila valley this season.
$. s. Hookland, general manager
OF the farm bureau marketing asso-
citation. gave the foregoing figures
when requested to estimate the
shipments of the four commodities.
"Quite a lot of head lettuce has
been shipped so far this year." he
added. "and more will go forward
as the season advances"
MFR. Hookland said the United
States bureau of markets is ready
to send an expert to Las Cruces to
distribute the crop. This, he men,
toned, would be of advantage in
preventing the Cutting Of the
markets.
Quoting from Mr.. Miller's report
on the Mesilla valley, Mr.. Hook
land said the four best lines for
shipping are: Cabbages, head let
tuoe, Spanish onions and spinach.
adding:
IF the system Is put in next year,
as now contemplated, the idea is to
control the valley acreage, as well
as methods of producing and mark
citing, so that our growers can make
more money"
Albuquerque morning journal. [volume] (Albuquerque, N.M.) 1903-1926, 1922-05-26
5 PERSONS ARE
KILLED WHILE
FIGHTING FIRE
Six Business Blocks in Can
anea, Sonora, Mexico,
Destroyed; Loss Is More
Than $500, 900.
tBy The Associated Press

Bisbee, Ariz., May rs. 49, One
American and four Mexicans were
killed and several seriously injured
while fighting fire that destroyed
six business blocks in Cananea. So
nora, Mexico, 40 miles south Of
this city. last night.
The American killed was Donald
Marshall, chief electrician for the
Cananea Consolidated Copper COM
pany Another American, George
Cumperbach of the Cananea fire
department, was seriously injured,
The fire started in the rear of
the Lyric theater. Marshall and a
score of Mexicans were attempting
to break down the front door of
the theater when the flames reach
ed the operating room Of the place
and exploded several reels of NOV
ing picture film. The entire front
of the building collapsed. pinning
Marshall and the Mexicans under
meath. A part of the wall struck
Cumperbach, breaking one arm and
severely bruising him. Bricks were
hurled in every direction and half
dozen other persons were slight
ly injured.
Narshall's body was being
brought to this city tonight and
will be shipped east for burial.
The fire was not brought under
control until early this morning.
The total loss Is estimated at more
than 100000 one Chinese mer-
chant reporting that $4,000 in
gold was lost when his store was
destroyed.
The fire was the second serious
one in As hours. The first. on We'd
nesday, destroyed the power plant
and supply house of the Democratic
Mining company with a loss of
s250,00o. The Democratic blaze
was discovered less than an hour
after the arrival in Cenanea of G.
#. Hoffman of indianapolis, Ind
owner of the mine. Hoffman was
at the home of the general mana
ger. Harry Mckay, preparing to
visit the Democratic on an inspec-
ton trip when the alarm was
sounded.
Albuquerque morning journal. [volume] (Albuquerque, N.M.) 1903-1926, 1922-05-26
TRUCK IN ARMY
CARAVAN Sk|DS
OFF RATION PASS

Ration. n. M, May 25.-This
afternoon one of the army trucks
ia train from Fort Sam Houston.
Texas, to Fort Logan, Colo, skidded
off Ration pass about mile out of
this city. No one was injured. The
three men riding in the front seat
jumped as the truck started over
1.-THE hill. The train has been on the
road little over two weeks and
consists of ten army trucks, four
touring cars, one ambulance and
several motor cycles.
Lieutenant Orr is in charge.
The men report rough and
muddy roads so far and had ex-
pected to make Fort Logan late to-
morrow.
The men expect to camp on the
pass for the night and ere making
efforts to get the truck off the side
of the hill.
The company consists Of the
Twentieth infantry band and cooks
school, having total of sixty
seven men and officers.
Albuquerque morning journal. [volume] (Albuquerque, N.M.) 1903-1926, 1922-05-26
PROVOST GUARD
SHOOTS, WOUNDS
MAN At GALLUP

Gallup, n. NJ, May 25.--L. H..
Gruber, of the Gibson mining camp,
was shot and perhaps fatally
wounded last night at the camp by
a provost guard on duty here in
connection with the marital Jaw
regulations Gruber and wife and
two children and an elderly woman,
Mrs. Sarah Lewis, were returning
to the camp about 10 O'Clock.
Gruber was expecting to be chal-
lenged by a guard at a certain
point as he entered the camp. lie
did not see or hear the guard. Mrs,
Gruber saw the guard and told her
husband to stop just about the
time Gruber got his car stopped the
guard fired shot from his rifle.
The bullet passed through the
! frame of the car, barely missing
one of the Gruber CHILDREN in the
rear seat and passed through the
rear OF che front seat and entered
tho body of Gruber just above the
hip. In passing through the car
| the bullet was split into several
fragments ana as the particles OF
the steel jacket of the bullet en-
I tered the mans body he was LAGER
ated internally so badly that there
is very little hope for his recovery.
Gruber was employed as station
airy engineer, and had been enl-
ployed by the company for four or
| five years. lie is about 50 years OF
age.
Albuquerque morning journal. [volume] (Albuquerque, N.M.) 1903-1926, 1922-05-26
FINE SWIMMING POOL
Is CREATED AT ELlDA

Especial Correspondence to The Journal
Elida, N. NJ, May 25.--An in
vestment of several thousand doll
lars by the town OF Elida, in Roose-
welt county, has not only provided
much improved water system
but has created q swimming pool
that is the delight of the younger
element of the village. This cement
and galvanized iron tank has a
1900 barrel capacity It was de-
signed primarily as a storage tank
from which to irrigate the locust
tree park in the center Of which it
stands. Covered with green paint
this huge, 6-foot cylinder in the
center OF the square adds much TO
the appearance of the plaza.
With an ego for business the
Elida chatauqua organization Is Of
fering free swim to all purchasers
of season tickets to the show which
is scheduled from June 10 to II.
Local merchants are stocking up
with bathing suits, and it is re-
ported that the city council is seri-
ously considering the construction
of bath house.
Albuquerque morning journal. [volume] (Albuquerque, N.M.) 1903-1926, 1922-05-26
RANGES POOR To
FAIR, REPORT Of
WEATHERBUREAU
lsnccIal Correspondence 10 The Jourl

Especial Correspondence TO The journal
Santa Fe, May 25.-The week
ending May 2S was moderate, most
~ dry and rather windy, accord
ing to the report issued by Charles
=. Linney, in charge of the United
states weather bureau here. Light
showers, however, occurred in the
southeast and extreme east coun-
Ties at the beginning of the week,
ana in extreme northwest counties
on FRIDAY. Rains are generally
needed, especially in central and
southern counties. Ranges are poor
to tair, with slow, small growth,
and are needing rain. Stock is
mostly fair, although much is thin
and regaining slowly. because of
the lack of good range. Planting
OF corn, beans and row crops con-
tinues. although somewhat delayed
by dryness in central and eastern
counties. Spring wheat, oats and
field peas are doing fairly we'll in
the north. and oats are heading in
southern valleys. There also the
first cutting of alfalfa is under
way, with favorable weather con-
ditions. Much cotton has been
planted.
lone: Stock and range are from
poor to fair. We had some rain
the first of the week and warm
weather since. Winter grains are
a failure. Farmers are blowing
and planting now.
Fort Stanton: Rather dry, windy
weather. poor for crops and stock.
Chama: Oats and spring wheat
are up and doing finely
Bland: Discouraging weather,
lots of wind. drying out the ground
and damaging garden stuff; nights
continue cold. Alfalfa does not
look good--frosted twice. Greeks
are low; cattle looking poorly.
Blackjack: The weather gener-
ally has been favorable for farm
work and the growing crops. Corn
and beans being planted windy
weather.
Agricultural College: Favorable
weather conditions for all crops;
corn and cotton coming up; cereals
doing nicely.
FL Paso: Range near Eel Paso
needs rain badly. First cutting of
alfalfa in progress. Corn up; a
i, good stand and growing rapidly.
Shipments of lettuce continue. 9TH
er truck coming in nicely. Oats
heading, with fair prospect.
Roswell: The week began cool,
but closed with midsummer tenn
peratures. A few showers occur
red early in the week. but range
| still badly in need of moisture. Fa-
vorable week for the first cutting
of alfalfa. Much cotton being
planted.
F! Tres Piedras: Wheat and garden
| truck recovering from the late
| freeze. Some planting going on
Ranges improving. Some windy
and cloudy weather.
Truchas: Good weather during
{ the week and spring wheat. field
peas and oats are coming on rap
| idly. Planting of corn and beans
continues. Stock good; more
rain needed.
Cundiyo: Fairly warm weather
during the week and favorable for
the growth of crops: all planting
done. Stock poor, no grass on the
range. Spring wheat, oats and
field peas are growing finely.
| Willard 1t continues very dry
and pastures are needing rain
Some planting still being done.
Santa F'e: Dry, moderate week
good growing weather and lawns
trees, gardens and crops advancing
rapidly. Range short but giving
fair browse.
Albuquerque morning journal. [volume] (Albuquerque, N.M.) 1903-1926, 1922-05-26

That her husband, John Miller,
drove the auto in which the slay-
ers of two policemen sode while
they killed the officers, Is the tate
ment Chicago police say Mrs.
Miller has made to them. She fur
Their stated that the plotters met at
her home and that she dressed the
wounds Of the injured after The
death ride. The policemen we're
slain at the start of Chicago's labor
war.
Albuquerque morning journal. [volume] (Albuquerque, N.M.) 1903-1926, 1922-05-26
HE KNOWS WHEREOF HE
NI1EAIE

J. r. Harper. 416 Navarro St.,
San Antonio. Texas. writes: II con-
slider Foley's Honey anG Tar abso-
lutely the best cough remedy on
the market. ! know whereof
speak having tried 1t In my own
family. My wife took severe
cough and at night It was almost
incessant. gave her a few doses
Of Foley's Honey and Tar. In a
little while she went to sleep aid
slept soundly the entire night. Your
remedy acts quickly and relief Is
permanent" Sold everywhere.
Albuquerque morning journal. [volume] (Albuquerque, N.M.) 1903-1926, 1922-05-26
ARMAMENT CONFERENCE
COST UNITED STATES
GOVERNMENT $4,000

Washington, May 25.--The arma-
ment limitation conference cost the
American government $252,002,
minus an estimated uneypended
balance of s350.92, according TO a
statement of expenses transmitted
today by President Harding to the
senate.
Salaries of $6S,GS9 was the larg-
est item of expense, while the ex-
penses for buildings were $44,229;
for reporting proceedings, s29.S5S;
printing. s20,S44, and for transla-
tons. $29,726.
The item for entertainment was
$685..
Albuquerque morning journal. [volume] (Albuquerque, N.M.) 1903-1926, 1922-05-26
PHILADELPHIA GIRL
II BROWNS IN ATLANTIC
CIV The Assoclated press.l

I !" Atlantic CIV, n. 30 Way
Iaespite heroic efforts of three
.hathers, o seaplane and two lie
xsiiards to save her. l2-year-old
ltdna Bowers of Philadelphia was
aarried out several hundred yards
Hfom shore today by the undertow
and drowned. The seaplane. piloted
AN A. l.. Allen, was unable to To-
2te the girl and after circlinG a
Afumber of times, Allen picked up a
life guard beyond the breaker line
ists1d brought him to the beach.
IL Baltimore plans TO spend *5o,-
geo. 900 in the development of Its
hort facilities.