The New York herald., 1922-03-26

avenue 10 the shopping section from
this direction, because it is wide and
uncongested. Fifty-seventh street is
convenient to the wealthy East Side
residential section of New York. 1t is
the logical outlet for traffic from the
proposed Fifty-seventh street bridge that
will join New York with New Jersey.
Some of the greatest engineers in the
country have adiudged Fifty-seventh
street as the best terminus for this
bridge and its erection is inevitable.
This will bring thousands of people from
New Jersey to pass through Fifty-sev-
enth street.
The potential possibilities of Fifty
seventh street are far greater than those
of Thirty-fourth or Forty-second
street, for 1t is the one important street
OF its width In New York that Is not
cut up with car tracks and that will
always be the easiest and most attrac-
tive street in which TO shop, from a
traffic standpoint. 1t Is planned now to
make Fifty-seventh street still wider.
providing space for parking cars down
the middle.
That trade is making Fifty-seventh
street more and more of a stronghold
and creeping up rapidly along Fifth
avenue, is obvious. History shows the
movement OF important stores Is always
a herald OF rapid development in any
business section.
The new location OF the ]. M. Gliding
Building between Fifty-sixth and Fifty
seventh streets; Duveen Brothers on
Fifty-sixth street. and the new site for
Saks a. Co. between Forty-ninth and
Fiftieth streets, are all indicative OF the
businss trend.
~ Is n sane conclusion that In It's de-
delopment up town business Will spread
both east and west on f1fty-seNenlh
street. 1t cannot 60 further notth,
since Fifty-ssventh street Is the last
broad side street below Central Park.
Therefore Fifty-seventh street must re-
main the permanent keystone In the
new uptown retail section. 1t Is logf-
cal TO suppose that by spreading east
and west for a few blocks above FIFTY
seventh street on Madison avenus and
down between Fifty-seventh street and
Forty-second street on Madison and
Park avenues. the high grade retail
business of New York will find broad
and permanent stronghold.
Another possibility which has been
considered is that the city may open a
new avenue parallel to and midway be-
tween Fifth and Sixth avenues. extend
ing from Forty-second to Fifty-ninth
street. Congested traffic conditions on
both Fifth and Sixth avenues Will make
this a wise move, and far from detract-
ing from Fifth avenue this new avenue
would strengthen its position in being
an outlet for smaller shops. The open
ing of this avenue would undoubtedly
increase the commercial value OF Fifty
seventh street. A moving sidewalk un.
under Forty-second and Fifty-scventh
streets has also been discussed. The
future realization OF such project
seems inevitable.
Some day. II has been predicted, we
will see a basement sidewalk and per-
haps even a basement level street rum
nipg from Thlrty-fourth TO Flfty-sev-
enth strset under Fifty avenue, giving
the big stores IN this section both base
ment and street level show windows.
Undoubtedly the day viii come when
Central Park will become grsat land
ing field for airplanes. When airships
become more practical for every day
use this. too, will increase the popular
ity OF Fifty-seventh street as n business
section, due 10 its proximity to the
park.
The Heckscher Building. the mos,
beautiful commercial building OF It's kind