South Bend news-times. (South Bend, Ind.) 1913-1938, 1922-02-19
BARNEY WINS BIG
SUCCESS BY TIRES
Local Auto Shop Manager
Points Out Why Speed
Demon Has ''Made Good.

Taylor's Tire Shop. one OF the
largest tire distributing concerns IN
northern Indiana, which also main
tains one OF the most efficient serv-
ice departments in the Hoosier state.
In taking over the distribution OF
tires for the Oldfeld Tire Co. in the
South Bend territory, points out
how the Oldfeld tire has enjoyed
one OF the most rapid and srectacu-
lar rises 10 popularity Of any tire
introduced 20 the American market.
j. II. Taylor. proprietor Of Tay-
lors Tire Shop, speaking OF Barney
Oldfeld and the Oldheld tires, said
Less than three years ago Bar
ney Oldheld. dean OF American au-
tomObile racers, known 20 and pop
ular with literally millions of racing
fans over the country, announced
the formation OF the Oldfeld Tire
Co with himself as president.
Barney, as he is known through
out the country stated in his an
nouncement that tires had proved
so important 10 him; that he had
been compelled 10 give them such
| exacting attention lest the lack OF
good tires imperil his life and his
chances for winning races. that he
had decided 10 go into the tire
manufacturing business.
Leading Auto Racers.
knowing that the supreme test
or an automobile tire Is its perform
ance in a race, Barney started his
pioneering work with the leading
automobile drivers of America OF
course he met with rebuffs; your
automobile racer is loath TO drop
something he knows Is right for an
untried experiment. But Barney
showed 'em, and soon the automo-
bile trade began hearing Of splendid
performances of Oldfeld tires In
races.
Then came the Indianapolis
Speedway race of May 80, 1921, and
| drivers using Oldfeld tires, drove
clear through the grilling five hun
dred miles Of the race without a
tire change.
That put the Oldheld on the
map. The next big race was Union
town. and then came the Tacoma
/ Speedway race. Again Oldhelds
| demonstrated their worth. their
ability to make good and win races
Then it was that automobile racers
/ began to see that automobile rae
ing was rapidly becoming a battle
I Of tires.
Murphy Joins Ranks.
80 the 1921 season brought more
/ converts to the Oldfeld class, and
by the end of the racing season
| every race was won on Barney's
/ tires. The latest achievement OF
| these now celebrated tires was the
recent san Carlos Speedway race
/ when Jimmy Murphy winner OF the
/ International Grand Prix race IT
| France last summer, set a new
worlds record of an average Of
! 111.3 miles per hour for the $50
mile event. driving the entire dis
lance without a stop.
while automobile racers were
discovering Oldheld tires were righ'
through and through; would stand
| UP and win for them, motorists gen
orally were learning that Barney
Oldfield could build tires as well as
win races. And the Oldfeld grew
into rapid popularity, until today Il
/ enjoys a splendid reputation II
/ America.
"One Of the most popular and
better known tires Of the Oldfelt
/ line is the 30x3 1-2. known as tht
'999', named after the famous ole
'999' racing car that Barney made
racing history with back IN the
years when the automobile was &
| curiosity and called freak tina
! would never prove practical"