Evening journal., 1922-07-28
spend $4,000
TO BOOST CITY
G. M. Banks Tells Council
Marine Terminal Worth
Advertising
WOULD GIVE UP
WEEK TO PLAN

~ wilmington needs a stimulant to
u bring her TO the front" said Charles
n NJ. Banks. former City Treasurer,
in outlining a comprehensive plan
\ for advertising Wilmington and her
new terminal before City Council
last night.
~ mo corporation in the world
would spend the amount OF money
we have Invested in the new terminal
!. and then let It go at that. Such ac-
!, tion would be equal to that of build
ning a stone wall around the city"
y Mr.. Banks said it was his idea to
u help the entire city. For this pur-
pose he suggested the raising or
100000 to be used in advertising
= the opening of the terminal and to
aid in bringing visitors 10 this city
at that time. He thought it was not
'rthe duty Of the individual citizens 70
npay for this but that the cost should
,fbe apportioDed among the business
.ymen Of the city.
81 Some people think the termina!
is no good. That class OF people is
no good to the city. There is no
ncity in the world which would think
y of spending two and one-half mill
lion dollars for a terminal and then
J. build a stone wall around it. But
nthat is what will happen unless VIII
!, 8nington is advertised before the
world"
m Mr.. Banks explained that his plan
- was to have the merchants and man
4, ,ufacturers of the city contribute a
fund of 100000 to advertise VIII
mington's new terminal. The people
. Of the city, he said should have
Il, broad enough vision to take an i.,-
interest in posterity.
I, City Second TO None
- He proposed a Booster Week"
,ifor Wilmington, and seek the coop
.eration Of the steamboat and rail-
:, road lines to make the week a sue
ncess. I'VE have a city that Is sec
!, ond to none for its size in the Unit |
lied States" he declared, "aDd If the
manufacturers. the business men and I
q the merchants contribute. more
= -business can be brought TO Whining /
uton. With this terminal and with |
1.-THE Chamber of Commerce working. /
,Fthere is no reason why manufac- /
/, turers should not be induced to come I
ITO Wilmington"
. He pointed out the fact that Wal |
hmington is sixty miles nearer deep /
m,iwater than Philadelphia. There is |
-Hno reason, he said. why people
should have 10 ship goods to Phila-
udelphia to reach deep water, as Il
makes a difference Of forty-eight
ihours in getting goods to the open
leea. THE city of Wilmington" he
added, needs It; the question IS.
90 the merchants and manufacturers
iiwant it?"
u He said the merchants and manu-
facturers owe it to the city TO con-
attribute to a fund TO advertise the
Lefty. as they owe the money, they
nhave accumulated. not to their in
idividual efforts. but TO the people OF I,
Wilmington.
: Mr.. Banks plan. as outlined. con-
: -ttemplates devoting full week to the
advertising campaign, starting off
on Sunday morning in every church
in the city as mass concert by
schoir comprising members of choirs
OF all the city churches,t to be held
: possibly at Baynard Athletic Field.
sDuring the week he suggests some
form of entertainment every day;
s.n fact. anything that will bring peO-
.ple TO the city and show them what
gthe city has.
The trouble with the people Of
Wilmington. he said, is they dis
count themselves. Some OF the
sbrightest men in the United States.
sIhe declared. have been born and
reared in Delaware but we discount
FOUR talents and think we must go
'lsomewhere else"
!, He stated that II something is not
.ldone to build up the city the money
.,spent on the river front is thrown
naway.
= On motion OF Councilman Abra-
nhams. Council decided to discuss the
i,matter at dts next committee Of the
-lwhole meeting.
o.
y Ny son. the Want ads will work |