davidaulloa/AmericanStories huggingface dataset:
Every evening, Wilmington daily commercial., 1922-03-20

remain for question. instruction or
prayer.
George Talbert. head painter OF
Fort du Pont. has resigned and re-
turned TO Philadelphia
Thomas Neen has secured a position
at Wilmington.
James Alfrco. who was taken 10
Delaware Hospital, Saturday. be-
cause OF injuries sustained through a
fall, In said to Do In n serious con-
dltIon.
The government survey tug Phila-
dolphia was slightly damaged. yes
tcrday. while lying tied up In the
basin OF the canal, when a barge own
ed by tho Southern Transportation
Co, after being propelled from. tho
locks into tho canal. rammsd the tug,
badly damaging tho upper railing md
breaking tho flag pole.
Tho launch Jcatha, owned BY Will
Ham Givison. after being extensively
repaired and painted. was launched
on Saturday. after being dry dockcd
for two years.
Paul, small son OF Mr.. and Mrs.
Dominick Lussrdl. will DO taken 10
Delaware Ifosptal tomorrow morning
for treatment.
Tho muskrnt season. which ouencd
on the FIRST Of December. will close
today. Nearly every trappcr Of this
place is satisfied with his years
catch. Several thousand peIts wers
taken from this section which sold
for as high as ti75 apiece.
Mr.. and Mrs Lewis Baker OF ph,ls
dolphia nse visiting their daughter
Mrs william Morrow.
Miss Dorothy Stanley. daughter o-
Mr. and Mrs. W. Price Stanley. shf
has been III nj hor home on Adam,
street FOR sevefsl days. was ebls {,
rouume her s,udi.s at the Deiswar,
City High School
Mrs. Julia Boyd IL quite ili
Mr.. ard Mrs. +. A. Pennington, or
Friday celebrated their bis, weddlns
anniversary quietly at their home or
Clinton street.
Joseph Anderson on Friday cello.
bnted his ssth birthday anniyer~ar,
quietly ~ his home.
Altert Schroeder has purchased =
n@w Dodge coupe and Is having y
garage erected on Washington strsc
In which 20 house the vehicle.
Mrs. Albert Schroeder and daurh,.r
Buryl. are spending several dav.
with her brother, Henry Fuscnd o
Philadelphia
John Wortz. employed by tho On
stnc~rins department NJ For, a,r Pom,
is III at his home on Hamilton street
Every evening, Wilmington daily commercial., 1922-03-20

homo of the brides passnts, Thursday
evening. The bride received \ num-
bsr Of Moe gtfts.
Teachers and pupils Of the High
School are planning TO hold 4 bake
In the school building next Saturday.
The pupils OF the grammar grades
will hold a bake on Saturday. April 70.
The proceeds will bc used for tho In
dividual needs OF the class rooms
The local defamation contest viii
Be held at the Opera House next
Thursday evening. There will be two
conters--one for tho boys and one
for tho girls. Only a few OF tho beet
speakers will take part. Two prizes
OF o5 each and two OF $3.50 each will
bs offered.
A variety supper will be hold IN
Drawysr's Presbytcrian Church,
Odessa. tomorrow evening. from six
20 eight o'clock.
Every evening, Wilmington daily commercial., 1922-03-20
TALKS ON NEWSPAPER ADVERTISING
By Truman A. D. Wees, BlGAls, N. Z.

order to get in all the selling argu-
ments he finds he will need a half
page in the newspaper. He con-
cludes to make "a complete job
Of it," SO he runs it one time on a
half page and pays for it what
he thinks is a big investment in
publicity.
If he had understood the art
of advertising he would have
taken one selling argument at a
time and hammered It home from
day to day through constant it.
Grafton and reiteration. One
time advertising or "spasmodic
advertising" is a waste Of money
no matter how large the space or
how compactly it is filled. II is
constant repetition that gradual
ly fixes a trademark or firm name
in the human mind, and it is
constant repetition that associates
certain qualities and uses with
that trademark or name.
Now, if advertising is repeti-
ton Of selling arguments, then
the newspaper is an advertising
medium par excellence. for il per-
mits Of daily repetition in a
vehicle that sustalns intimate re-
lation to the home. Ii comes
into the family circle every morn
ing or every evening. 1t knows
your friends and your neighbor's
friends. 1t chronicles events and
activities that are closely related
to their interests. Its columns
pulsate with the social and in
dustrial life Of the community
in which your customers live,
1t carries the news Of the town
into the home of the dealer who
sells your goods.
No one will dispute the fact
that the newspaper is supreme
IN its field as an advertising
medium for the local merchant.
No matter what advertising me-
dunn the national advertiser may
use. it will have to be conceded
that the newspaper is the natural
medium through which a mer-
chant may reach his possible
customers. Blllboards and street
cars are cheap advertising. but
they cannot take the place of
the newspaper. They do not
enter the home, have no definite
audience, and no news value.
Every evening, Wilmington daily commercial., 1922-03-20

planned by her daughter. Miss Helen
vAndsEt1ft Bhancross. Mrs.. Shall
cross had been spending the week with
her daughter. Mrs. r. Clarence Mar
shall, At Yorklyn. and when the Mar
shalls brought her homo. she found
her children and grandchildren with
n few relatives. awaiting her. Just
seventy gifts werc placed before her.
ono for each year OF her useful life.
Those present besides Mrs. Shall
cross were: Mr.. and Mrs. John p.
vandegrift Of Odessa, Mr. and Mrs.
Bsssett Ferguson and sons. Bassstt
and Eugene Of Ridley Park. Pa; Mr..
and Mrs. r. Clarence Marshall OF
Yorklyn, Mr.. and Mrs James II.
Shallcross. Jr.. and their daughters,
Esther, Margaret, Mary Comley and
Meta. OF near here; Miss Helen
shalloross. Eugene and Edwin Shall
cross of Middletown.
Every evening, Wilmington daily commercial., 1922-03-20
THE UNIVERSAL
NEWSPAPER HABIT"

One Of the amazing products
of our Democracy is the news
paper habit" The safety of the
Democracy rests upon the wide
dissemination of popular infor-
nation. Monarchies are main
tained by keeping the people in
ignorance. The wider the dis
semlnation Of public intelligence
the quicker we can Americanize
those who come from foreign
shores and the safer and more
successful is the Democratic form
of government.
1t is the business Of the news
paper to disseminate this in
formation. 1t publishes not only
the daily happenings. but the
news Of everything pertaining to
government. We therefore have
the newspaper habit" more high
ly developed in the United States
than in any other country. In
this country nearly every one
reads newspaper.
The newspaper habit" is the
thing that makes the modern
daily newspaper such an impor-
tant factor in merchandising.
1t is the universal craving for
news" in democracy that has
developed these marvellous me-
diums through which the mer-
chant is able to reach his Gus
toners with a fresh message every
day in the year.
When H. G.. Selfridge. former
partner of Marshall Field, went
into the office of the London
Times" and ordered a full page
advertisement he created a panic
in that venerable old prlnt-shop.
They did not possess the display
type with which to set up a full
page advertisement.
The repetition of selling argu-
mentS is the life of advertising.
Suppose manufacturer or mer-
chant has an important announce
ment to make regarding a com,
modify. He very carefully anc
laboriously groups the argument
in logical sequence. presenting {
compact, complete presentation
of his proposition. 1t is the result
of much study and revision. Ir
Every evening, Wilmington daily commercial., 1922-03-20
MIDNETOwN NEWS.

Middletown, March 2o.--James r..
Shniicross, Jr., has sold tho George
Hurd farm In Yapcc'e Neck. near Nc
Donough. 10 John Reed OF North East.
Md. The farm contains 100 acres Mr..
Reed win occupy his new home eftsr
March 25.
Mr.. and Mra Harvey Johnson OF
near Niddle,own celebrated their sii-
vor wedding anniversary. Thursday
evening, by entertaining a number
of friends at o'clock dinner. They
received a number Of beautiful gifts.
An Altar Guild has been organized
by tho ladies' OF -. Stephens Church
at Cecilton. with Mrs. Wills Lusby
as president.
The ladies OF Forest Presbyterian n
Church realized SOS from their bake
held las, Saturday.
The regular meeting Of tho wornan'a
Auxiliary OF tho American Legion
viii be held this evening st the home
Of the president. Miss Beruics d.
Metten, on Cars street.
Mrs. Sarah Barlow of near Black
bird has announced the marriage Of
hor daughter. Emma r. Barlow, N
Edward Short OF near L.ipsic on Mon
day. last.
~. Rev. George w. Davenport, ID
u. Bishop of tho Diocese or Easton
Nd. will preach ~ 81 Annc's y. r.
Church on Tuesday evening. March 2S
4 meeting OF the Middletovn Ath.
letlc Association will be held az tn,
Office of Daniel W. Stevens. this eve.
ming. Plans for tho re-orgsnizasior
OF tho baseball team for 1922 will b,
talked over.
John. T. Mann-ring and bride. re-
Gently married in Middletown. wer'
rendered n variety shower at the
Every evening, Wilmington daily commercial., 1922-03-20
HEBREWS PLAN BIG BAZAAR.
Will Be Held to Secure Funds TO
Build Com mun!ty Center.

For the purpose Of raising money to
form a nucleus Of fund with which to
build community center In Wilmington
the various Jewish organizations in the
city have already made tentative plans
for a monster bazaar to be held in the
auditorium during the Inst week in May.
David Snellenburg is chairman of the
general committee and Mrs. Albert
Robin is vice-chairman.
At recent meeting of representatives
OF all the Jeweish organizations here.
the project was unanimously endorsed. 1t
was pointed out that the time has come
to do something for the advancement Of
the community interest among the Jew
ish citizens, and by benehting the young
people, 10 benefit thereby the entire
community and arouse in the young folks
proper civic pride that shall extend
itself not only to the persons of Jewish
descent, but to every section of the city.
Every evening, Wilmington daily commercial., 1922-03-20
MEMORIAL TO GENEOLOGI ST.

Blue Ball, Ohio, March PA monu-
ment is to be erected here 10 commemo-
rate the beginning of the practice Of
writing pedigrees for hogs. The first
such pedigrees, oldest records show,
were written in 1875 for Poland, China
hogs on the farm owned here by W. c.
Hankinson
Part Of the necessary funds for the
monument have been raised by the Ohio
State Poland China Breeders Associs-
tion, and the Hankinson estate, which
still owns the farm, has consented 10 the
erection OF the monument on the prop
erty. The monument is TO be dedicated
in August.
Every evening, Wilmington daily commercial., 1922-03-20
FEAST Of PUR|M IS
i HTT|NclY OBSERVED
Songs and Rocitations In An
cient Hebrew Feature Adas
kodesch Program.

Under the direction ol Sol. Mareol,n,
principal assisted by Miss Lena Arsht
and Miaa Alice Grccnbcrg, exercises in
celebration Of Purim were held At Adesh
kodcsch SynAgogue last night. The
program comprised songs and recita-
6ons in the anc cnt Hebrew, as well A.
in the Yiddsh and English. A playlct by
pupils OF the Hebrew school, typ'fying
the spirit OF the occasion, formed a
pleasant portion Of the program.
Tho program opened with the sing
Ing Of "Hatikvah," the ancient Jewish
anthem, by the entire assembly. The
story OF Purim WAS told by Miss NJ.
echlanecr: the ancient Hebrew melody.
cam Olom." was sung by the members
Of the Daughters OF Zion; Meyer Tannen
gave recitation in the original Hebrew
based on the ancient saying, I've VIII
Go; Our Young and Our Old" "Ma
Tovu." sung in the ancient Hebrew with
the words, "iow Good is Thy Dwelling
Place, o Jacob; Thy Tabernacle, o
Israel was given by the entire congre-
CATION.
Katy Rubin gave recitation in
Niddsh, based on an ancient legend.
Bertha Sachs recited in English, They
Tell Me-" The Purim song, "Shos-
hhnas Ysakov." "Roee of Jacob" was
sung by the Assembly. Abraham Else
man, seven years old, mnde hit by
r-cit,ng in ancient Hebrew, ''We Are
Hebrews" The old Hebrew song, "Al
Tai cal Motor" "Dcw and Rain. sung
by the Enos Zion. Daughters of Zion;' I.
recitation in Yiddish, Jewish Free
dom" "Yiddish Freiheit," by Bertha
Gold, and an English recitation, Home
less" by Bessie Levinsky; "Haint is
Purim," To-day is Purim," sung in
Iiddish by the entire assembly were ex-
ccllcnt numbers.
The playlet, symbolical OF the story
Of Esther and King Ahasuerus in which
the different characters represented
famous women Of Jewish history proved
. feature Of the evening.
The other numbers of the program
we're a song. Zion Zion," in English by
the Junior Zimroch, which also gave the
old Hebrew hymn. Has Hashemesh;" a
recitation in Iiddish. Washington
Bucharest. Jerusalem" by Pauline Ber-
man; presentation Of the playlet and the
closing number, Thanksgiving and
Praises" by the assembly. Miss Sylvis
Goldstein played the piano.
Every evening, Wilmington daily commercial., 1922-03-20
FATHER and SON
REGAIN HEALTH
Oak Grove Lady Relates How
Plant Juice Helped Them
Wonderfully.

u can honestly confirm all Of the fine
things that have been said about Plant
Juice" declared Mrs. Mabel Writ, a
popular lady of Oak Grove, Del, in a
recent interview with the Plant Juice
Man at the Miller Drug Store, 404 -4O6
Market street.
THE truth is that my entire family
has derived wonderful results from taking
Plant Juice.
"My husband was badly weakened
and run down and wasn't able to eat
any solid food. He had no appetite and
nothing ] cooked seemed TO tempt him.
The food he ate did not agree with him
and often after meals he would have
terrible attacks Of vomiting. He was
always worried, the least trifle annoyed
him and his nerves were in terrible con-
dition. He could not get much sleep
and his condition generally became 90
bad that he had TO give up his work al
together.
Friends of his, who had derived
wonderful benefit from Plant Juice,
begged my husband 10 try it and finally
he did 90. 1t was surprising the way he
began TO pick up right away. His appe-
tite came back and now, he sleeps fine
nt night, is never dizzy and has gained in
weight and strength. He looks 80 well
that nobody would ever think he. was
once so nervous and bad off.
my son had suffered for a long time
from constipation and had never found
anything that would relieve him. When
10 saw what Plant Juice did for bis
father he started taking the remedy
with the result that his constipation is
now gone and he looks and feels fine.
eft really is a pleasure TO give an
endorsement for such wonderful medi-
cine as Plant juice
Plant Juice is sold in Wilmington at
the Miller Drug Store, 404-408 Market
street; in New Castle by +. Challenger
& Son; in Newport by G. Is. White; in
Newark by w. +. Brown
Every evening, Wilmington daily commercial., 1922-03-20
DELAWARE CITY NEWS.

Delaware City. March 2o.--renten
Evangellstic services In tho presby-
terian Church for this week win be
conducted by tho following; Monday
night. Rev. Joel s. Giifllan, ID. H..
pastor OF the olivet Church. VIII
minston: Tuesday night. Rev. II
Everett Mailman. Presbyterian Church
of Newark, "Wednesday night. Rev
William c. Little. Ph.D, Drawers
and Port Penn Presbyterian Churches: {:
Thursday. Rev, David A. Reid. Pres
hyterian Church OF white Clay Creek
Friday. Rev. Aqullla webb. D. d.
First-Central Church. Wilmington.
Services each evening will commence
at TAO o'clock. There viii he short
prayer services In tho. chapel before
each hour Of public wership: and
after meetings for those who cnre 10
Every evening, Wilmington daily commercial., 1922-03-20

THE Chsmiss drsss Il, for slsn-
. Der sr stout, q real favorita
fss Y can b made to ht loose and
sOscsai extreme slenderuess, or II
can b made to hug close and noe
- bulky.
D1pery u q new. artistic touch
1os spring that sets out to be much
favored, because young or old. fat
- slim, can use drapery In q b.
esnins fashion.
The dress Of this costume Il q
Aavy canton crepe: the capA,
oyutal, ox crepe, knit.
The cape may be lined with me-
tes4al Of the dresx or Of contraS
ing eelss. 10 this case, the dres
and the espe are Of maple-sugs.
color. with . warm, brown pus..
willow lining for the cape.
Home choose. In developing su
. cape. 10 omit the band and -
bsentS--Six or eight-as q nnish 70.
shs lower edge This change is ~
ssssble for those who desire 70 ek.
Shasixe height.
The big roses 81 self material an
much In evidence and are used gen
arousiy. both for nnish and for or
sament.
The hat In this case is Of slipper
Ailn In a color 70 match the linin,
- the caps
Every evening, Wilmington daily commercial., 1922-03-20
WANT REV. DAWSON.
Asbury Resuests Return Of Minister
For Tenth Year.

Rev. George White Dawson vas voted
= resolution Of thanks and requested to
return at the morning services in Asbury
M. +. Church yesterday. Rev. Dawson
Is completing nine years OF service at
Asbury. At both morning and evening
service there were profise personal OK
prcssions OF regret at tho possibility Of
the minister's transfer.
Rev. Dawson commended William
Bsyard Gem, president Of the official
board, and A. J. Highland, vice presi-
dent, for their cooperation. There never
was timc in his years st Asbury when
he had reason TO question tho fcslty aud
loyalty Of his congregation TO him.
There never WAS an ago when there
was 40 much restlessness and NJ evident
\ desire on the part Of people TO throw of
the mantle of authority, declared Rev.
Dawson last night. The poison of re
hellion against authority. he mid, has
entered into even the most democratic
forms OF government.
Every evening, Wilmington daily commercial., 1922-03-20
OUCH! BACKACHE!
RUB LUMBACO OR
STIFFNESS AWAY

~. Jacobs OF stops any pain. so
when your back Is sore and lame. or
lumbago. scistica or rheumatism has
you gtirened up, don't gurrerl Get a
snnll trial bottle OF old. honest 81.
Jacobs OF ~ any drug store. pour q
lit.ls in your hand. and rub 70 right on
your aching back; and by the time you
count fifty the soreness and inneness Is
gone.
Don't stay crippled Thi. soothins
penetrating OIL needs 20 be used only
once. II takes the pain right out and
ends the misery. II is ma gfcaI, yet alb
solutely harmless, and doesn't burn the
skin.
Nothing else stops lurnbe 20. sciatica
backachs or rheumatism so promptly
II never dissppointsl
Every evening, Wilmington daily commercial., 1922-03-20
LETTERS on HsTATEs.

Register OF Wills Isaac r. Brown
has granted letters ss foIlows;
Administratiop-On the estate o'
Alfred J. Craddock TO Anitn y. Grad
dock. estate of Thomas J. Mccartney
TO Marie Mccartney.
Tostamentary-~On tho estate of
Esther T. Aibertson 10 John Bancroft
and tho Equitable Trurt Co.; eetat.
Of Mary ". Donahos 10 Catherine
DouGherty.
Every evening, Wilmington daily commercial., 1922-03-20
OBEY GODS WILL.
To Earn . Place In Heaven Asserts
nAv ~ UAlts

"By obedience to Gods viii, you and
|, all OF us, can earn for ourselves places
in Heaven" said Rev. y. w. Wells,
pastor Of Wesley NJ. u. Church at last
nights services.
Jesus Christ's position in Heaven nj
the right hand of God WAS given him
because of his obedience to the will Of
God during his life on earth. Not the
prayers Of your friends or relatives, not
your wife's religion, or your husbands =
can get you into heaven, only your ow,
efforts 10 live your life according TO the
wishes OF the Lord
IF we do that no matter how many
mistakes We make, the place in Hea ven
will be ours"
Every evening, Wilmington daily commercial., 1922-03-20
BALTIMORE LAWYER KILLED.
Osbor ne /. Yellett's Car Crash hes In 10
Safety Platfor m.

Baltimore, March 90 Osborne !.
Yellott Maryland State Employment
Commissioner and widely known lawyer
was killed early yesterday when his auto
mobile crashed into a safety platform
at North Avenue and Charles street.
Policemen and Others who were near
the scene Of the accident found the life
less body, which had been forced through
the rear of the automobile by the iron
railing protecting the platform, lying in
the street.
Every evening, Wilmington daily commercial., 1922-03-20
PLEASING BIRTHDAY DINNER.

middietown. March 20.-Mr.. James
T. Shallcross was given a delightful
surprise dinner in honor OF her
SEVENTEEN birthday anniversary. a,
her home on North Broad street
Every evening, Wilmington daily commercial., 1922-03-20
oovzHsol PRAISED.
For His Hspiy - City Councils
Idouor Letter

Special D1spatch 20 Every pvsntng
Dover. March 3o,-Dovrnor Dennsy
In receiving by letter. telephons and
telegraph congratulations and hearty
commcndatlon for b!s reply 70 VII
minxton City Council over tbs reso-
luton adopted BY that body relativ.
tribution Of light wines and whole
GONE beers"
Every evening, Wilmington daily commercial., 1922-03-20

Suburban Districts Casless.
Gas was shut Oh from a number Of
suburban districts yesterday while pipes
were being repaired
The weekly times-record. (Valley City, N.D.) 1912-1922, 1922-02-16
DATE OF BAND
CONCERT CHANGED

The band concert which was to
have been given in the College Audi
forum next Tuesday evening has
been set ahead one day and will be
held on Monday instead of Tuesday,
due to the fact that there is big
basketball game scheduled to be held
on Tuesday evening.
The band boys have been doing
some hard work to get in shape for
this concert and it is hoped that the
public will turn out one hundred per
cent to attend this concert Monday
evening. The band boys are trying
to work up one Of the best bands in
the state and we feel assured that
they will succeed if they keep up
their good work. In giving these
winter concerts the boys believe they
will be in first class shape to give the
public some very snappy concerts in
the city park next summer.
The weekly times-record. (Valley City, N.D.) 1912-1922, 1922-02-16

The meeting of those interested IN
a commercial club held at the city
hall last night brought out a very
fair representation Of the business
men of the city and the meeting de-
veloped into a regular experience
meeting, each one getting up and eX-
pressing his views as to the needs OF
the future along these lines and what
seemed to all the club in the past.
Contrary to expectations the gather
ing was frank and sane affair and
was at all times harmonious, the
speakers seemingly wanting to iron
out any past differences and to try
and solve the problem for the fu'
ture. 1t was the unanimous opinion
that the city, in order to take it's
proper place with other progressive
cities of the state must have live:
functioning commercial club and
that was the ultimate outcome
of the meeting-a decision to have
one under an entirely new regime:
hoping to thus pave the way for a
spirit of unity and Observation-Disclosures
in the city, The seven men appointed
to carry out this expression so given
last night is very good one indeed
and is composed of some Of the best
business men Of Valley City whose
sole desire will be to do those things
that tend to the good Of all. Valley
City cannot afford to be divided but
rather we can afford to stand togeth-
er in unison-let US get behind those
men who have chosen to solve this
problem and help them make a sue
cess of the commercial club that is to
be born from this frank and outspok-
en- meeting of last night. 1t is
good thing to be able to get together
occasionally, talk things over frank
ly, and then go ahead to try and do
something worth while.