The Pensacola journal. (Pensacola, Fla.) 1898-1985, 1922-04-10
AUTO DEAL Frs in
CITY Co OPERATE
Organization. viii Give Better Services
20 Car Owners and Effect Stable

4 & & g
At a recent gathering of the majority
Of automobile dealers Of Pensacola an
organization was effected which shall
have for its aims and purposes tho
giving Of better service TO ca: owners
This meeting was very well attend
Cd. and from all Indications its aims
and purposes should be the ideals of
Escambla and surrounding counties
automobile owners.
For a number Of years the automo-
bile business, had had a hard situation
to cope with; first the unstable posi-
ton OF the commodity. as regards fiOc-
tuating prices: secondly, the question
Of financing deferred payment pur-
chases for those not so fortunate as
to be able to pay the full price Of the
car OF, their choice in cash. II the every
effort OF the dealers are success. and
It is evident success shall be theirs. the
purchase OF a car will be with great
or feeling Of satisfaction than hereto
fore.
It is conceded by. many that the price
or automobiles have reached their low
leveleas regards cost to consumers to-
day, and with this in mind, the dealers
are now striving to cooperate with
each other in the situation Of the trade
in cars. A unique system was recently
adopted eby the automobile dealers
whereby a car would be taken in here
after at its face value and then after
taking 1t In the car would be put IN
first-class mechanical and salable con-
dition before it shall, be offered for
sale
In the past, as most automobile deal
ers will admit, some dealers have been
prone to allow much more for a used
car on a trade than 1t was really worth
and then the dealers would endeavor
to pass It on to some prospective pur-
chaser in not the proper condition that
1t should be in. Frequently 1t was
passed out in that condition at a loss
to the dealer and also to the purchaser.
The whole situation revolved itself into
one thing and that Is, both the dealer
and the purchaser of the used car
was cheating himself and therefore
few were pleased with used car pur-
chases. To. cope with this situation
the dealers have decided to cooperate
in the trade-in values on cars, and to
put such cars hereafter traded in in
first -class condition all around before
it was sold again.
It is also pleasing feature to note
the dealers are going to affect by the
18th of this month, or as early there
after as possible, USED CAR MAR
KET," from which market only used
cars traded in shall be sold. This mar
ket shall function to the point that the
salesman in charge will estimate the
sound value OF the car In the shape of
a trade in deducting for such work as
may be necessary to put the car in
first class salable condition, and that
amount only will be allowed for the car
on O trade. That car IL taken in will
be put in first -class condition, as men
toned above, before 1t Is offered for
sale by the FUSED car market"-the re-
suit is this, the automobile owner re-
ceived its sound value on a trade in;
the dealer put It IN first-class condi-
ton before twas offered for sale, and
the purchaser of that car is a pleased
one. r. Is
This system Of cooperation by the
dealers will be very much welcomed
by. the automobile owners, for it will,
no doubt, mean that the dealers under
these conditions will be able to render
a real service to new car owners, and
the used car market to the used car
owners. The used car market will be
opened at Al East Chase street about
the 18th of April, with Ed Lee in
charge.