The Washington herald., 1922-07-02
EXPOSITION CROWD
AT own YOUR HOME.
ATLANTA EXHIBITS
Much Business Reported
Following Progressive
Sales Campaign.

A movement that Is conceded to
have accomplished more toward
stimulating business as a whole
and real estate and building In par
ticular in Atlanta than any other
event ever staged in that progress
sive city was the own Your Home"
Exposition. conducted by the Attain
Ia Real Estate Board the week Of
May s to 13.
Approximately 10000 people at
tended. breaking all records for at
tendance at the auditorium, where
the big show was held. which is
famous as the only hall outside Of
New York City that houses the Met
ropolitan Opera annually.
A noticeable feature OF the
crowds was the uniformly lntelli-
gent, business-like and high-class
people attending. That they did
not come wholly out OF curiosity Of
indicated by the large number ur
actual transactions that took place
between exhibitors and visitors. It
is estimated that 800 mn actual
business was transacted. to say no.
thing of the tremendous potentia,
business developed. not alone
through the thousands OF direct re-
lations opened between prospective
customers but also through the in
terest developed in home building
and home owning.
The campaign leading I'D to the
show has without doubt been large
ly instrumental in starting a build-
ing boom in Atlanta that has brok-
en- all records for three consecu-
tive months, and it is believed that
the biggest results are yet to come.
The campaign undoubtedly helped
business back to normal by putting
more money In circulation and by
providing. through increased builo-
ing activities, employment for
many who were previously with
out jobs. The latter alone justifies
the support of the movement and
the show was accorded the whole
hearted endorsement of the entire
city.
Credit for the success OF the
show is due Jointly to the energet-
ic committee of the Atlanta Real
Estate Board that labored SOC
siduously for the three months that
lead up to its actual opening, and
to the directors OF the campaign
- lain Dio"n ana .. w. bacon,
tr. II was, in particular. the vision
and determination of these two men
that made the Atlanta "Own Your
Home" campaign and show the big
success II was. Every detail wa,
worked out to the utmost perfection
the exhibits were well planned and
arranged to the best advantage, and
the entire program went off with
out a hitch.
The. committee In charge of the
show consisted of r. w. Evans,
chairman: Oscar Mills. Ben Padgett,
and George T. Northern. all mem
bers of the Atlanta Real Estate
Board. They laid their plans well
in advance, beginning their initial
efforts Immediately after Christmas
The week OF the show was d.
vided among various organizations.
each one having a day" These
included: Grand Opening Day, Bus
mess Mems and Taxpayers Day.
Federation of Trades Day, Home
Owners Day and Everybody's Day.
Many unique stunts were initia-
ted. the most popular being the
giving away Of several free lots by
rear estate companies, various other
exhibitors arranging to give the
winners the materials for building
a home and furnishing 1t.
Arrangements have been made
to hold the 1923 own Your Home
Exposition" in the auditorium next
spring. the week following opera.
Almost half of the exhibitors at
this years show have reserved
space for 1923. Three times as
much space will be available for
the 1923 show as was available for
this years show.
q. Ward Wright. president OF the
Atlanta Real Eetats BOARD. sa'd:
The first Own Your Home Expo-
sition put on by the Atlanta Real
Estate Board has been successful
beyond our most ,sansuine expecta-
tions. We are looking forward TO
an even more successful exposition
in 1923.
From the standpoint of its edu-
cational features. Its universal in
terest to all classes of people and
the actual sales made by various
firms exhibiting, we believe the
show will have a more far-reachins
influence than any show ever held
In the South. II will mean q better
class OF homes for Atlanta as well
as more homes. Hundreds Of per-
sons who have been living In fiats
or boarding houses have caught the
Instructive iurge to plant their own
vine and fig tree"
: