Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1921-04-25

T AN firmly convinced that the screen
i today offers +be host onnortunitv for
the marketing of tho frnits Of the
Imagination The nbotonlov is bringing
into existence n new literature fresh
interesting nanorama of Iifo thot is
bound TO appenl more and more IN the
masses. And so IL is natural that from
the masses should come their stories of
love, reverses struggles happiness. done
with the surest touch of realism.
great many persons have felt the
urge TO write. But as time passes their
white heat emotions are submerged in
dreams that are never put on paper.
lhoSe are the stories the photopiay
proGucer desires. Ana those are tne
Suites Suites the producer should reGtiVt, pe
'i aus 10 prepare them lo[ niliL.hs !So
uuiaro ui. Hiuch h iess ehort on tile parI VI '"e
"'i'et 'hoh ior any other purpoSe'
In writing for the screen, one has
to be concerned only with ideas. The
language may be handled carelessIy,
the situations i'm n clumsy manner,
the development iIlOgicaIly; but IL
the idea il there, IL the story goes
directly 10 the heart of things, is
different from the mass of others,
registers sob or a smile. then your
work will be received with open arms.
II
IN other words IN writing lor tne
svocoa ] '0' '"NJ 're o+ SI"r.e bore 20 studV
tonbninro - =" o,n,o%nit;cn WU % ro,, do not
born w. o,n. n,Us ~ scr,D,,Ioms no.
,r;tina w. Un,I' nnJ saTo"t;on nf onnronriate
svnonyms van nend nrIv have an
idea-a good one-and il Won present il
to us. We shall develop it to suit our
requirements.
7, This oorroc,ior m, otto, oskad
is .,J,,, ,.,I "''l L,it+aJ h,,
- I'M ot to ,.tnnnnII, an, ~
nbosTisa .bo+ ~ aka 1rod,,nar
rr'o,,iJ r,,rS,'n s,,nb a nnurSo
AS nu'ler OF lact' tne receipt OIL
eU!HcIH'hs Tclie lns'! uinereht III ou'
otice is occasion Tor immediate reJolc :,
Ing on the part OF all concerned: ahu
we pay handsomely for the privilege OF
using the idea submitted, no matter
ltsIi "hom u Is received. Is. ,:o.
our prihClpal complaint Is that STORIES
submitted already nave Dceh dohe u
mlIIIoh times we are continuously
on the LOOKOUT 1or something new. lhere
are only ABOUT seven possible plots ana
approximately thirty situations that
may, De utilized, out u IS your TASK
to lind different angle OF treatment
th"t VIII INT Il trlte plot or SITUATION
/ ''' '' ''''''- -
the pedestal of newness.
Write about things you know. DO
not attempt phantasmagOria. The
screen is so catholic and universal
that you should write for every one
! all classes and types.
| Trv n hoor in mind two cboracters-
Nnry md Jobn far instance"-tn whom,
yom are teII;ng yomr story Ask yomrselt
/ - tLaso twn oyorvdoy tvniroi nersons
mo,IJ lilo yonr theine wouId Under
ytond on wbot tib, yo,i are andeavoring 70 nnt
"ynr would ;ynen or Iamrb ~ y"ur story
torrbes sorrow 6r ioyNNin a ward MARY
onI lam renroSart yo,I, average audi.
"nce 1" and and voI want 70 max" Them FEEI
yn,r story
Strive to write natural situations
have natural characters YOU want
Mary and John to feel that If they
we're by some magic science dropped
into the shoes of your characters. they
would continu" the acting just as your
own story folk are doing,
To write a phOtOplay you must have
plot. 4 good plot, to my mind, over
comes seemingly insurmOuntable obsta