The Devils Lake world., 1921-06-22
- g g sEsGESaas a ~: j.17
FRED | MANN IN
,'M| BOOSTS
FOR SMALL 5 l PROFIT ! |
Newspaper Points Out
Arguments Put Up
By Merchant
BUCKS MAIL ORDERS
Worth While Offerings
Draw Trade, Press
Declares

EDITORS NOTE: The follow
ing story of the expected address
to merchants at Owosso, Michf-
gan, by Fred P. Mann, of De
wills Lake, is reprinted exactly
as taken from newspaper at that
point and furnished thru press
agency. In it, the Owosso paper
points out the information Mr..
Mann, thru publicity of his vast
program of community develop
ment, was expected to give the
public. It declares he is against
mail order houses and chain stor-
es and tells why. 1t utters an oft
repeated truth against the evils
of mail order business which is
detriment rather than an aid to
community building efforts when
low prices can be obtained at
home. It. points out the advan-
tages of making it worth while
for them (the people) to come'''
to any store in small towns or
cities to trade. Every point by
the writer in the Owosso paper is
worthy of consideration by the
public.
The business men of Owosso may
look forward to a reasonable and
sensible address on business methods,
to be delivered at the Chamber Of
Commerce dinner at the armory
Thursday night by Fred P. Mann,
president of1the North Dakota Re-
tail Merchants association. Mr.. Mann
is not a theorist; he is not a college
professor who has worked out fine
ideas; he is not the kind of a man
who talks through his hat.
On the. contrary Mr.. Mann knows
from hard knocks and experience the
elements that constitute success, and
has the faculty of expressing his
thoughts in commonplace, lucid man.
ner that is easily understood and ap-
preciated blythe ordinary mortal.
Low Prices Count
j: For one ang, he believes that the
retailer WHIT" wants to sell goods should
always invite people to come to his
store and make it worth while for
them to come. He believes in quick
turnover and small profits, and ad-
vocates the theory that a merchant
owes an obligation to the community,
and should be-: active in it's behalf,
should make himself community as
set, and the one way to do this is
through service. q
Practicing what he breaches, while
in no sense a politician, he has served
in the city council in his home city
twenty-one of the twenty-seven years
he has resided there, and has been 9
leader in every progressive move
ment. He is now mentioned for gov.
ernor of his state.
100000 Retailers in U. S.
There are 100000 retailers in thi.
country, says Mr.. Mann, two-third!
Of whom are small dealers. Som.
authorities claim that the small re
taller is the most inefficient distribu
tor, while the mail order houses ar
the most efficient. f'.,,''".',s'
Chain Store Advantage
Mr.. Mann has been fighting the mai
order houses and chain stores, one rea
son being that there are too man!
other benefits that accrue to the com
munity besides the saving of money
which is the mail order and chat,
stores strongest argument for trade
He believes in making the retailer ii
our cities a strong factor in the build
ing up of the community, and give
to him higher place than merely tina
of making money for himself.
The above will give some indica
tion of the line Of thought that will
be presented by Mr.. Mann in his pub
lie address. It, is not dry and stale
but full of pep, and bulging out wit
strong points for the class whom h
L l. L