The Washington herald., 1921-06-11
ADVERTISING CLUBS OF WORLD
OPEN CONVENTION TOMORROW
Governor of Georgia and Mayor of Atlanta
Will Welcome Delegates.

L. Key, mayor of Atlanta; response,
Rowe Stewart, president of Associ-
ated Advertising Clubs of the
World; address, Responsibility OF
the state for industrial Justice"
Henry J. Allen, governor of Kansas.
Monday-General session in wes-
leyan Memorial church.
Addresses. Getting at the World
Markets to Build Home Trade"
Senator Edge, New Jersey; "Figura-
lively Speaking-America' Future"
Archer Wall Douglas, Simmons
Hardware Co.; THE Spirit of the
Convention. Herbert s. Houston,
Doubleday, Page & Co., New York.
To Discuss Club Activities.
Monday afternoon-Four confer
ences. for oficial delegates only.
will be held to discuss one of the
following Associated Advertising
Clubs activities or problems: "Edu-
cational and club contact work"
chairman, Charles II. Macintosh:
The truth-in- advertising movement
in club cities" chairman. Vice Pres
ident T. w. LeQuatte; Shall the
association select a permanent con-
vention city?" chairman, Vice Presi-
dent Frank E Lowenstein:
Changes in the association consti-
tuition and bylaws" chairman. Vice
President Charles ]. Orbison.
Tuesday morning - Department
sessions.
Dinner for Presidents.
Tuesday afternoon - Department,
sessions. Presidents dinner at $50,
Capital City club: official dinner
to club presidents and the executive
| committee. given, by Advertising
Club of Atlanta. Invitations con-
fined to club presidents or their rep
resentatives.
Tuesday evening. advertising ex-
| hibit session, Atlanta auditorium
Chairman. Charles H. Macintosh
Making Salespeople Think in Ad-
vertising Terms" Arthur Freeman,
general director affiliated retail
stores. New York.
Wednesday morning. interdepart-
ment session. Wesleyan Memorial
| church. This program will consist
of selected addresses from the de-
partment meetings on Tuesday, in
addition to the following three talks:
| The Permanent American Mer-
chant Marine" Senator Jones, Wash
| ington; The Use of Color in Ad-
vertising." Harry r. wellman. Amos
| Tuck school of administration and
finance. Dartmouth college; An
Analysis of Marketing Costs" Harry
Upper. automotive industries, New
| York.
Wednesday afternoon. interde-
partment session continued, recon-
vening at 2:30.
| General Sessions, Thursday.
Thursday morning. Wesleyan Me-
mortal church. Session subject:
| Stewart. president Associated Ad-
vertising Clubs of the World: How
| We Can Envy Each Other" Charles
| F. Higham, MP. London. Eng: "Ad-
vertising Eugenics," an analysis of
the better business bureau activi-
! ties, Richard H. Lee, New York:
! advertising - the Star Boarder."
Mrs. Christine Frederick. New York;
The Little Red Schoolhouse Up to
| Date" an outline of the educational
committees future program. Chas.
! Henry Macintosh, of Chicago;
Times Are Always Brighter, Ad-
vertising Always Progresses DR..
| Edward James Cattell, of Philadel-
|
| phia.
Thursday afternoon, business ses-
sion. Reports of officers, reports of
committees, adoption of resolutions.
confirmation of choice of convention
city. awarding trphies. and election
| of officers.
| Address. Farewell - and Come
| Again" John NJ. Slaton, of Atlanta.
Adjournment until 1922.
| The Advertising Women's Con
terence will be held Tuesday after
noon at Phonograph Concert hall.
The Agricultural Publishers as
sociation will meet Tuesday at $50
a. m. and 2:50 p. m. Chairman b.
Kirk Rankin is president
| The American Association of Ad-
vertising Agencies will convene
Tuesday morning in Boys High
school Charles w. Hoyt will pre-
side.