New Britain herald., 1921-02-21
WILLIAM FOX WILL
 BUILD NEW THEATER
On Site of Old Landers Property
 Cost S1,OOO,OOO

Alexander Kempner of New York acting for the William Fox interests, has secured a three months option on the Solomon Schurberg property on Main street. the former site of the George M. Landers home, and it is understood that the company will shortly have plans drawn for a million dollar enterprise here. Of that amount, $300,000 will be represented in the site and present building which is one story high and is oc- cupied by stores, while the theater proper will cost $700,0OO. The present building is of recent construction, and so designed that it can be altered for theater purposes by the building of additional floors and extending to the rear.
 The Fox theater is now situated in the Electric building which was re- gently purchased by John Contaras and Peter Perokas, joint owners of the Palace and Scenic theaters. A three-year lease is held by MT. Fox.
 The following is a statement issued this morning by a representative of the Fox theater interests
 William Fox, president of the Fox Film Corporation of New York, will comence in the spring, the erection in New Britain, of the largest and finest theater in the state of Connecti- cut; representing an expenditure of more than one million dollars ($1,- 0,0o0.)
 MT. Fox, through his real estate Representative A. s. Kepner has pur- chased the property known as the George NJ Landers estate property, which fronts 100 feet on Main street, New Britain. and having a depth of
 
 ming out to East Main street. The broker of the transaction was MT. Barney Miller of New Britain. There is at present a one story store build ing on the front of the property, and two of these stores, or approximately 80 feet will be devoted to the lobby ! entrance. This present store building will he extended to a height of six stories.
 The playhouse will seat between 5000 and $500 people. Plans of the theater are now being prepared by Thomas w. Lamb of New York, who has designed most of MT. Fox's theaters,' and who will embody in these plans several unique ideas which he has developed in his most recent be 100 feet wide and 200 feet deep,a and | will have an exit to East Main street, and additional exits will be provided l through a unique system of tunnels, l so that the entire width of the plot 1 can be used for seating capacity and l still there will be sufficient exits pro- | vided to make this theater the safest | in the country from the standpoint of | fire hazards. It is expected that these | plans will be completed and con- struction will be started in the early 1 spring.
 In style and splendor. as we'll as | size. the new Fox theater will be one | of the marvels of the amusement 1 world. No expense will be spared to | make the decorations and general | interior conform with the high | standards set by the other theaters l which MT. Fox has built.
 The policy of the theater will be | vaudeville and motion pictures, and | in adition there will be a symphony | orchestra of 50 men under the di- | rection of a conductor of worldwide | fame in musical circles.
 The presentation of the pictures will be made together with special 1 stage settings and lighting and scenic l effects and the aim will be to give l the public of New Britain the very finest in vaudeville, motion pictures and symphony music.
 Work will begin on the theater | building will be ready for occupancy