The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1921-08-17
ICO| ||MR|A PRICE REDUCTION
|SEFFECT|VE AUGUST 18TH

Columbia Motors company. p"'F"',, 80
ant with an announcement o. 49,,
Ane with prices effective Angus, ''' ~
aensatipn OF the ACKNOWLEDGEMENTS - .
fye-passenGer touring m""''' -
the De Luxe mode. - SEA ~ 80
Similar low pr!CrS are AHn""''
81. rrSt OF the ,irr along with cut on
~ rsan.,t.er mode: rrrru;ly put our
~ 1900. The price OF ;hiS 1"o'
n..asrvcr touring car. li|-'n'h ""e''
ha.. Is announced ~ Sl'"'. "k"'.
yhich brings |: within few aot'FS VI
III. N. loves. ar.rcd SIN cYnn"ct caF
on the market today.
Tn making .hjS Announcements H''
LAG Rayerllne. president OK Tue Con-
NV We are guided - nc raSI 'o't
-. now are abe 20 ",,": a ne" !''" OK
carx made NJ 81 new raT'S an" QUIZ
under conditions that VII. pVF'At. '"'
balance OF this year and H"N'' ma
80 VA arc oh;a 20 s,Iv" now and next
90. n ,ns cos, % production Is being
no.s.d on 20 me consumer now. We
harJ.vs mat the public IS wearied OF
| nric. cutting on old cars. so We decided
20 orer an entirely new line az entire'y
NV prices. That our policy - a SOUND
On, Is proved by the fact tina; We nave
had 10 increase our working force con
siderab bly,.
Tho lie Luxe touring mode - thor
ourhly up-,o-the-mtnute car IN every
respect. A beautiful body ana racS
looking top Is mounted or the toinm-
bias llS-!nch whCeihasc "haSSiS' nc
De Luxe touring has 'onS p""? ""'>'
| deep-drawa crown tenders many
| lowered hood and n"n-Colla1sioie TOP:
The upholstery Is genuine !ea'neE A"u
tie top Is PantaSotr.
IN the limo, roadster and sport
model. both selling at St.4'". TWO
closed cars. a coupe and sedan, com
plete tho standard line. unit specinca-
lions Of which follows:
Seven r Continental motor. Atwater-
Kent ignition. Prcsto-Nlite battery.
tuto-Iite starter motor and generator
StromberS ,carouretor. Harrison radta-
tor, Berg and Beck clutch Spicer unit
versal Joints. Durston transmit salon.
CONNER steering. Timkcn front and
rear axles Detroit steel springs. Prud-
den wheels FIres,one and Goodrich
cords Genuine Fantastic top. boyce
Aotometer.
In addition 70 the above units. the
standard line Is equipped with thermos-
tattcally controlled radiator shutters
and non-sy nchronizing springs. The De
Luxe touring also IS equipped with the
Elometer.
Besides tho Challenger hve-passen-
4Err touring. there are two other models
IN the Challenger line, sedan and
coupe, listed At 1895. The three Chal-
lanEer models are built on llS-inch
chassis on which are mounted suostan-
tIal bodies differing slightly IN style
from the regular line. The Challenger
has the Rautenoer motor. Adams rear
axles and Is not equipped with automat-
icaIy controlled radiator shutter. This
limo Is proving very attractive to the
public because OF its extremely low
price,
First news OF tho Coumoia's 1sc:
line was given out In tho last week OF
July at distributors convention held
IN Detroit At tho Columbia Country
club. Needless 10 say there was great
: enthusiasm over the new prices and the
new cars. full line OF which was on
exhibition at the convention. A soodly
number Of orders for the new Jobs was
given on tho spot and moro came IN
after tho distributors had gone back
home. Production at the factory has
now been increa SD to the highest point
Of this year.
Prices Of tho coru1nbdA's ls1R Ltne,
?. o. 3. Detroit