The public ledger. [volume] (Maysville, Ky.) 1913-1968, 1921-07-02
ComE ihh"nf 0' Numbers, XIV IA
AND THOUGHT TO ADVERTISE THEE
AMI AhSS Ru
Ruth, ~ A.

From the earliest of Biblical days the value Oh au''e
o and more clearly seen. or another through "
WAN have realized that without publicity or advertising '"'
s u,d be in vain The mighty pomp ana circumstance
~ - M t;rmnbal professions of the old Romans the Vaeu
donted TO send information throughout all empires h pt
down to the tremendous displayed advertising on army
;sb Government in stirring nation patro'i' ~ H. ,mor
f 100000 volunteers and similar advertising hd and
oon Government to sell Liberty Bonds, were ali in''
r growing realization of the power of advertising ;+
w;hou advertising England could not have raised ns sn
,,o,,n+ear army; without advertising the ohi'eo ' ~
have found 200OOOOO bond buyers - .u, orosnery to
Tho same power Of advertising could no" sell m tr+
=, ~, n+ry There is enough write about ana ah "Uo'
i; advertising to stir the nation realization Oh our
tless resources and imitabe development po'ena work
The mower of alpervadng, Accompanying ao'e VS.. ;I
,;.,l alive with the fire of truth and enthusiasm "ouu
h'efa! ~ w. a thrill every American, would stimulate ue
- 70 daads Of achievement in the business woro ~ maven
achievements and glory of the battleeld' anu in
the blood of the old The flag of America pa'ii0'" h+
advertising rightly DONE the buge call 10 woA' w 1 nd
Cbaree would lead onward to commercial power
worthy Of nrae as ever the work OF the pa1'ieiie
The down with the pessmsm OF the FAINT heaf'eo camp "
lowers and up with the flag OF optimism n .+d
Onward with Sound the charge through every wei .at
a rovon advertising method and we would soon SCI s
I Of nation of 1O5 1000 people putting TO disastrous I
~ faint heart every preacher of pessmism IN bank Ill o ~
in factory! ,.. wh onsver is YOU
Some say we cannot afford to advertise The answer !" '
cannot afford not to advertise , ,,, ~ o+hors
Whv advertise when there is no business to be nao say
p.usa the only way to business by advertising
Wbv advertise when have no money 10 loan' Say ~ ~:
.ho orcver 10 no class needed to cultivate 'e "'o
far rore than bankers now do Perhaps you may nave o %
n loan TODAY as some say but are not goou '"
to sell credit to every customer who has the proper e'
which to buy it. banker borrows money from MS oep "
% ored;t n his borrowers 1t merchandise transac'
t. would be poor merchant who could not nno ways "
his customers so long they could pay lie is poor "
m who onno find credit sell to his customers so long as ty "
able 70 nav the price the final redemption anu ~
reed r. win publc favor Just much railroads dd 20 years @
Railroads missed their opportunity to cultivate the puohc anu
ara now having the penalty Bankers therefore, cannot a
n advertise Nor for that matter can any other eisS VI o
oaro
Newspaper publishers intensity their ways and means Oh aov
~ benaver business men theirs When business gu
MANY industries shut down when business dull 1--we he"sPap
nusb ont with greater vgor than ever before Inc! pc'o "
thew nreach Let others follow their preaching ana the
and soon once more would be heard the music OF progress " "
H tho nde the throb locomotive the roar OF the furnace
pssmsm would be buried beneath the Astounding spirit OIL ops
Credit would be restored the merchant and the manufacturer
banker would no longer fear to do business
The spirit of patriotism for business is as vitality important
b nations welfare as the spirit of patriotism for the war "
oors aoo The Stacker then coward The Stacker and
essmst Of TODAY are doing the country infinitely more har TN
did tbe Stacker of war Observation-Disclosures Record