davidaulloa/AmericanStories huggingface dataset:
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13
MAINLY ABOUT PEOPLE

Mrs. John A. Woods of Fayette is Wis
iting her daughter. Mrs. Virgil Blake
more, l2ll Walnut street.
Early arrivals at Stephens College yes
ierdsy were: Marjorie Hostetier. Wells
vile. Kan.; velma and Zelma Bishop
Peculia. Mo-; Merle Finnell, Moberly
Mo.
Mary Gilbert. Amarillo. Tex, ysrrivet
at Christian College yesterday 10 enie
school.
E. F. Haughawoui and r. J. Ellington
Of Kansas City came yesterday for two
months work with the Columbia Tele
phone Co.
Miss Edith Corder. of Corder, Mo.
came Monday 10 attend Stephens Co!
lege.
Misses Lenore and Eileen TYer, o.
Okmulgee. Okla. arrived yesterday tc
enter Stephens College.
Mrs. Fred W. Gundermann, OF Texas
Ciiv. Texas. is visiting her daughter
Mrs. Ralph C. Bray, at COS Sanford
Place.
Mrs. W. A. Voiaw Of ia Missouri
avenue went to St. Louis and Eureka
yesterday to visit relatives.
Mrs. 5. A. Praiher went to Centralia
yesterday on business.
Miss Ruth Brown went to Mexico yes,
ierday to visit friends for several days
DIR. and Mrs. H. P. Waite went 10
Hallsyille yesterday on business.
Mrs. d NJ Mcintosh and Mrs. L. NJ
Burnett of Ashland went TO Montgom
cry City yesterday to visit friends and
relatives.
Miss Beatrice King went TO Centralia
yesterday to visit friends.
DR.. c. A. Heidman Of West boulevard
went to Memphis, Tenn, on business
yesterday.
]. NJ. Lowrey went to St. Louis yes
ierday on business.
C. c. Bowling went to ST. Louis on
business yesterday.
Miss Helen Richards of ST. Louis, who
has been visiting relatives here, return,
= ed TO her home yesterday.
Mrs. E. W. Stephens went to ST.
Louis yesterday to visit her daughter
Mrs. Ashley Gray.
". H. Braselion went to St. Louis
yesterday on business.
DR.. Walter RAIDER of Stephens was here
on business.
D. NJ. Jennings returned to Centralia
after iransacting business in Columbia.
W. A. Shepard Of Moberly was here
on business today.
Miss Harriet Trappe, director Of the
department of Expression in Christian
College, returned TO her work here yes
ierday. She spent the summer in Phila
delphia and Atlantic City.
Miss Pauline Hollaway has gone to
Independence, where she will teach Eng.
lish in the Junior and Senior classes
Of the high school al that city.
Preston Shearer went to Hannibal YES.
ierday on business.
DIR. E. E. Tydings returned to Mo.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13
WILL FIGHT HEssIAN FLY
A. C. Burrill Says Insect Causes
Huge Wheat Loss Yearly.

Farmers are losing millions Of dol
lars every year, by not taking more
drastic steps 10 stamp out the Hessian
fly,' said A. c. Burrill, extension ento.
mologist. Of the College of Agriculture
Of the University of Missouri. before
leaving yesterday for St. Charles Coun.
ty, where he will spend week at diff.
ferent towns, conducting a campaign
against this highly destructive insect.
Mr.. Burrill, who works in conjunc.
ton with the county agents. said that
due 10 the ravages Of the Hessian fly the
farmers of the United States suffer a
loss Of more than 100000 worth Of
wheat. of which amount the farmers
Of this state lose nearly $1,000. worth.
Many farmers, he said, are ayailing
themselves Of the services of the ex,en.
sion department of the University in
their campaign against the Hessian fly.
The most effective way TO combat the
pest, and an easy way also." he cx.
planned. SIS 10 observe the fly free days
and to plant wheal accordingly. Returns
from the farmers who followed our in.
siruciions last year in the planting Of
their wheat. show that their yield ay.
eraged three bushels more per acre Than
the average for the entire state.
More than twenty five per cent Of the
farmers of the slate are now receiving
assistance from the extension depart.
ment in this work. The campaign agains,
the chineh bug will be started immed.
lately after the first heavy frost"
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13
Real Estate Transfers

MIR. and Mrs. A. W. Taylor sold e
Stephen |. Langmaid lot number 65 in
Westmount Addition, on Stewart road
at Hicks avenue, for $1,000.
Mr.. and Mrs. Elmer A. Boldin sold
10 Chas. and Carrie Barnett lots number
&c and go in Smithton Addition for
81 300. These lots adjoin and from a
strip Of property between Ridgeway and
IIirlh avenues. between Ash and Wor-
ley streets.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13
McBAINE NEWS

Mrs. ]. A. Turner and family went 10
California last month TO visit relatives.
". L. Tremaine went TO Columbia
Saturday on a business visit.
Uel Taylor was Columbia visitor
Friday night.
Monroe and Thomas Sappington went
to Illinois last week.
Henry Powers moved 10 the country
Friday.
Buster RAIDER of Jefferson City was in
McBaine last week visiting relatives.
W. L. Tremaine built an addition TO
the store last week.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13
UNIVERSITY NEWS

Clarke Trent, who came from 0kmul-
gee, Okla, yesterday. returned home TO-
day. Mr.. Trent was guest OF the Kap-
pa Sigma fraternity.
o. W. Bond and H. D. Sigman were
Sunday visitors at Boonville. &
Charles Tucker a student in the Uni
versity spent the weekend al his home
in Rocheport.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13
HALLsyILLE NEWS

Eustace Hendrix went to Fayeite last
week, TO attend Central College during
the fall and winter terms.
Mary Lou Turner is attending high
school at Centralia this year.
Roy Lewis and Kathryn Lewis spent
Friday afternoon at Cen,ralia, shopping.
C. F. Nichols was in McBaine and
Hunisdale several days last week on
business.
Perry Loren, who has been in Wash
ington. d. c., two years, is visiting his
parents, Mr.. and Mrs. ". ]. Loren.
Miss Blanche Hall visited relatives in
Columbia last week.
Mr.. and Mrs. Jason Carret Of Ashland
are visiting relatives here.
WI. dHu'hIs- S.dt NobCits anu hauEh-
ter have moved to Moberly. Mr. Roberts
will work in grocery store there.
Mrs. C. W. Hatcher of Columbia was
the guest Of Mrs. G. H. Dusart this week.
Miss Ruby Dill Huler has gone TO
Braymer, No., to teach history in the
high school.
Alonzo Dinwiddie and family, and
Clay Gold and family visited Mr.. and
Mrs. Clyde Windsor in St. Joseph, Mo-.
last week.
Mrs. T. ]. Simmons was the guest of
relatives at Mexico. last week.
Mrs. Mary Roberts is visiting her
daughter. Mrs. George Spencer, at Mo-
berly.
Rev. ]. T. Hendrix has been assign
ed the Hallsville circui, for another
year.
Mr.. and Mrs. C. W. Chandler and son;
Mrs. Jane Cassel; Mr.. and Mrs. Frank
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13
TODAY'S HOTEL GUESTS

Today's guests at the Columbia Hotel
are: William B. Franer. Irma Swindle.
Kansas City; and II. Andrews Of ST.
Louis.
Guests at the Daniel Boone Tavern
are: S. A. Finley and Miss Alma Finley
Of Charleston. Mo-; ]. W. Blume. vii
liam Cullinang, ]. |. Parker, William
NJ. Bcrkcr. Jr.. ]. E. Dycus and A. c.
Rooel Of ST. Louis; ]. E. Cohn. Chica.
go; ]. A. Willeii, Sedaiia; W. ]. Gar
yer and John Bryson. Louisiana. Mo-:
Mrs. W. +. Warrere and daughter. Kan
sas City and C. r. Burris Of Linnius,
Mo.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

Misses Ruth and Cwendolyn Mitchell
are teaching in school at Centralia.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

McColley and Mrs. c. W. Chandler and
daughter. Violet, left last week for an
automobile trip to Concordia. Kan.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

Miss Bessie Lee Nichols spent Fri
day afternoon in Columbia.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

Mr.. and Mrs. Ben Hudson and family
Of llallsyillc spent the week end with
Mrs. lludson's parents, Mr.. and Mrs.
W. II. Clildccr.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

Eustace Hendrix went to Fayeite last
week, TO attend Central College during
the fall and winter terms.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

Uniyersity Grange Elects Officers.
The University. Grange, club made
up Of men from the College Of Agri-
culture and women from all departments
Of the University. held its first meeting
Of the year last Thursday night.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

Miss Ennicc Sandker entertained with
u schoolkid party Saturday evening.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

baseball game between the Columbia
Shoe.factory team and the Red Rock
team that was TO have been played near
Phillips store Saturday was postponed.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13
HINTON NEWS

The revival meeting at Dripping Spring
Church closed "Wednesday night. There
were four additions to the membership.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

Mary Lou Turner is attending high
school at Centralia this year.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

Mr.. and Mrs. Claude Burnett Of ST.
Louis, were guests of their aunt, Mrs.
Fannie Rouse, last week.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

Roy Lewis and Kathryn Lewis spent
Friday afternoon at Centralia, shopping.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

Mr.. and Mrs. Charles Whilworlh an.
nounce the birth Of daughter last
Monday evening.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

Merrel Nixon has been spending sew
eral weeks in military camp in Penn.
sylvania.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

A protracted meeting is being held
this week at the Baptist church. Rev.
Simmons is delivering some very fine
sermons. Services begin every evening
al 1880.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13
rsimmons Ripen Refore Frnst

Persimmons Ripen Before Frost.
For the first time in many years and
within the memory of some residents,
persimmons are ripe and edible before
a frost.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

Miss Mildred March. who has been
critically i'll with typhoid fever, is much
better.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

Mrs. ]. W. Hardin is visiting her son
Dewey Hardin, near Columbia.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

C. F. Nichols was in MeBaine and
Hunisdale several days last week on
business.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

The funeral of Mrs. Miranda Roberts
was held at Red Top last Tuesday. The
services were conducted by Rev. G. d.
Edwards of Columbia. Burial was in the
cemetery at Red Top.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

Miss Frances Stewart Of Columbia,
visited her aunt, Mrs. John Hall, las,
week.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

Hall Turner has returned to his home
in Moberly, after visiting relatives here
for several weeks.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

Perry Loren, who has been in Wash
ington. D. c., two years, is visiting his
parents, Mr.. and Mrs. W. ]. Loren.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

Miss Blanche Hall visited relatives in
Columbia last week.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

Mr.. and Mrs. Jason Carret Of Ashland
are visiting relatives here.
The Columbia evening Missourian. [volume] (Columbia, Mo.) 1920-1923, 1921-09-13

Mr.. and.Mrs. Clay Roberts and daugh-
Ter have moved to Moberly. Mr.. Roberts
will work in a grocery store there.
The Guthrie daily leader. [volume] (Guthrie, Okla.) 1893-1996, 1921-02-25
SAGE TEA TURNS
GRAY HAIR DARK
It's Grandmother's Recipe to
Bring Back Color and
Lustre 70 Hair.

That beautiful. even shade ~ dark,
glezsy hair can only he had by brew
ng 4 mixture ~ Sage Tea and sui
ahur Your hair Is your charm. IL
makes or mars the face when II
AIDES. turns gray or straaked Just an
application cr two ~ Gage and sui
ahar enhances its appearance hun
lredfold
Dong bother 20 prepare the mix
ure. you can get this famous old
recipe improved ~ the addition OF
other ingredients al a small cost, all
ready for use II II called Wyeth's
Sage Nd SnlphMr Compound. THIS can
.iwAys oe depended upon 20 bring
back the natural coier and iustre OF
your hAir.
Everybody uses ~Wyeths" sage and
sulphur COMPOUND now because IL
aarkens 50 naturally and evenly that
nobody can Tell if mas been sprifed.
You sruly dampen sponge or soft
brush with tx and draw this throuA 4
rhe hsfr fakinr 'uc small strand al
tfnc. Nv fresrnirS the gray h-sv has
disappeared, and after another Lrph-
cation Il hecorshs beautifully dark and
appears glossy and gstrous oThis
readv-to-usc preparation j. delight
ful trLnt requisite for those who de-
sire dsrk hsfr ard a Youthful appear
arce. o. 81 not intended for the cure.
mit' ton or prevention ef disease.
The Guthrie daily leader. [volume] (Guthrie, Okla.) 1893-1996, 1921-02-25

ers for TWENTY-FIVE million dollars.
and Ia turn that group of bankers
Passed the business very largely on
10 the public, which willingly paid
considerably more than TWENTY-FIVE
million dollars for IT,
The fact IS that anywhere from
twenty 70 thirty million dollars ii
the hnal sale in that particular
transaction vas advertising good
will anf Il wss treated as such by
The shrewdcst fnancIers in this
country in apesaisIng the value Of
that property aud rednaaeirS il for
public consumption
! might 50 down through the
whole range OF American business
interests and cite many instances
of the sane general character. The
progressive ard Intelligent banker
today. as he sizes m the balance
shce. of any institution. takes into
consideration IN very large d.
gree Ire earning power. the chsrac-
Ter Of tae men Included in ire or
~anIzstioa. tie ownership cf The
business and the prestige aud good
wiil that have been created for /;
By N Intelligent prosncsion effort
New. the Institution which adyer-
ttses broadly TIE charactes and
The Guthrie daily leader. [volume] (Guthrie, Okla.) 1893-1996, 1921-02-25

desirable ard scientifically exact
business arrangements and relation
ships can be built
Advertising as K IS understood
hr the banks today has taken On
very much broader scope than
saere selling effort \ Srss, sszng
81 them cpatrct very elaborate cd
uc4l.oaai campa rs and appn0ve
very higAly OF the educational cam
paiSns undertakes by their clients
Il was my fortunate opportunity 10
have hand IN the creation et TIE
1rst elgczticnal campaign condnct-
esi b. ans ~ the railroads ia this
coEEtry. 1ad hy caresul cultivation
q that sorr cf rEblicity aad adver-
fising effort ard by harmouizIns
the railroad activities 70 the far
therance q such>sn Effort We sue
ceeded 10 having written OF the
statute books Of the eountry the
uost progressive snd helpful and
The Guthrie daily leader. [volume] (Guthrie, Okla.) 1893-1996, 1921-02-25

Constructive railroad acts fhaf have
ever been passed. and II was almost
entirely the reSzit of constructive
and cooperative pubucity.
And that lesson Is being driven
home had the opportunity ~
reading recently a report from cne
Of the important committees Of The
American Bankers Association rec
omme1ding that the American
BANKERS Association a. az aSsocia-
tion raise large su1n Z money for
a three years campaign 70 edncate
the American people upon impor-
tant economic trufhS-6rsr- the ne
cessity o. thrift: second. tie neces-
ssty u social and political stability,
and third. the service xi.at the bank
readers the community u ell II
The Guthrie daily leader. [volume] (Guthrie, Okla.) 1893-1996, 1921-02-25

ay ioeal applications. as hey cannct
re&eh the diseased fo~tlon az ,he eas
There II oniy ore way Is cure catsr-
rhai feafaesS and that IS hy can-
titai'oual remedy Catarrhal Deaf
mess is causel by ar nTlamed conds.
Ion 0t ,he mscor fnins * &he E4-
sachan TaeF When fhts tube Isl
.ctlamei ycu have a rambling Soanl
or Imperfect, nearing. ara when ID Isl
entirety closed Deafness is ih. result
Gnles iAe Inflammation can ~ re-
aEcel an tA.s TUBE restored O its
normal c1mdatira hearing wiN ~ de-
stroyed forever ManY cases ~ deaf
ness aTe cag ai ~ cafarra. Hhich Isl
an luf'amei cordiion 81 The nacons
surfaces hal~ rAsarrh Medicine
sets iHTl tee lio03 IN sae muc04s
srsace - sysren
Me wil give one Hundred Dollars
rf case 81 CAiarrha Deafness
'Aar taIuei 81 ure ly HalAs e.
'afrh Medic M@ Creslars flee AZ
urle sis 1c
f CHENEY N 90 Toledo. d
The Guthrie daily leader. [volume] (Guthrie, Okla.) 1893-1996, 1921-02-25

quality OF its goods establishes for
itself a standard of production. Il
enters iuto compact ot faith with
the buying public which Il cannof
breas. and one Of the great serv-
iccS thar advertising has rendered
the world and rendered this eoun-
try n particular has beeu in the
establishing Of standards and ideals
OF service and production to vhita'
TIE p-oducinS corporations have had
70 live up 70 q their own Ezanu<ac-
turing processes @ IL the services
they rendered the public, and that
has become one of tire most imp0r-
tsHt factors IN the creation Of eood
wsll values
The banker doesn't always ~ee
this Picture as I have stated Il. bat
one of the important functions that
the advertising men Of the world
have % serve today IS to interpret
these situations to their oEn clients
On ore SIDE and 70 the public O. the
other untIl there IS established that
better understanding ugOa whicA
The Guthrie daily leader. [volume] (Guthrie, Okla.) 1893-1996, 1921-02-25

labor understand. as we SEQ the pic.
snfe, tiiai Az wealth Is created no.
oy labor alone as the derpagor
ana the professional labor leader i
80 keen q assure us Labor sy IT.
selt originally WAS nothing but the
SaTeman digging ont 4 living with
his bare hands from the herbs and
nnts and savage life around him.
Jntii brains came and directed iaat
activity labor produced ~ wealth.
And 50 ihe trinity of Industry to-
/ day which we ought 10 make labor
understand and the whole ,uans-
trial machine understand IS tina,
combination of labor and brains
and capital which has made this
country what II X That lesson
ought 70 be driven home from every
angle and through every channel
that we command Never was Il
more Important that those ~ US who
touch Industry at the vital spots
should drive home those lessons
wherever we hare the opportunity.
And there is another feld which
Is vastly important 10 the American
people today. That Is the field Of
foreign trade The ahysEnal isno-
rance Of the American people about
the importance of export trade 10
their business future fairly tsrrfces
me when ! get out into the cnnssry
and get IN touch with the ava--ge
business man and worse thar terri
hcs me wben | meet the averaga
man and the average farmer. and
YET the wheat-raiser ~ the North.
west ard the coftnn grower ~ the
South and the csttie-raiSer OF the
far West should al be as sincerely
ard deeply interested in the deveI-
opment OF our foreign markets az
<he industrial representatives of
our business community and we
have got 70 drive that lesson home
to the American people. We have
got to make them see fha, Amerf-
can prosperity is absolutely depend
ent upon the protection and expan-
sion OF our foreign trade and that
unless We can market our surplus
unless we can keep the
markets Of the world open 10 our
goods of every description. we are
not going 20 have the prosperity at
home TO which we are entitled.
Now. the banker Il willing fo DO
his part He has studied that situ-
afion. and he ls willing 10 extend
his credit and to 20 the whole
length Of the road, but he must
have behind him the support OF tha
business community and. even more
than that. the support Of his Cow
rrnTnent. because Il Is very certain
that American goods VIII not con-
iinue 20 90 around the world unless
they are followed By the protection
Of the American far. -s>-<a~sGox
And 50 Il is OF vast Importance
hat there be greater and better
understanding of the importance OF
our relations with the rest OF the
world Il IS very certain that the
day has long since. gene By whenI
any nation or any individual canl
1--we unto Itself alone. We must not
7niy "liye and Jet live." as we loved
10 say IN the old days. but we have
rot to live and help live" In order
ntelilgeutly 10 help ourselves. And
within tie hands Of those who con-
IrOl the channels Of publicity and
advertising rests large part OF
The burden OF education along thess
llnes- --&.--.------.--.-.--.5 - -
The Guthrie daily leader. [volume] (Guthrie, Okla.) 1893-1996, 1921-02-25

By FRANCIS n. SlSSoN.
Vice President Guaranty Trus,
Company Of Kew York.
~ EkHArS the most Gu'er.~.-
- ius d.selopment ~ the last
ten wears 10 advertising has
tsenn The Developing x aa-
fer'islns hy taame al ln9moi.na,
u WAS uct 81 long a~o saaj ire
banks u ihi> country. folloWlr. tbe
examples >ei hy lhe I.n-slsa banss
and coatinenlai hsnSs eeRralls
locked uneu advertising as udls.
nincd.
There are several institutions n
New York to-day that Speud close
20 half nsiilion dos4urs year Ia
publicity of various SortS-all de-
velopmeDi of the lGSi i've Years.
AID Il Is significant that the irsiitu-
tlons that have had that courage
sfud v.ssnn are the institutions
wlsich a=e toslay leading the tinan-
ca. world both IN service ren4er.Ad
end profits made and in growth.
Now, that i jusi one side of the
picture which. perhaps. viii give a
better idea OF the banking attitude
towards publicity and advertising.
and Il Is rapidlx developing asa has
lseen FOR the last few years. But
"a even mere sisnihcaHt develop
lnent his lsecsi he inclusion ~ aa-
yertisia< go~d will As a hsnsahle
asset IN The credit Offices and the
credit branches Of every large
financial Institution OF New York
and in most OF the large centers. L
cssald cite you many Instances OF
The visible maaifeSi alton of that
state n mina. For instance. last
s-Iater a cerrain company vas
bought 5v a little group ot bankers
sni refna-cea- AZ thss tine there
mere vlsIhle assets II ahout f~s
million dollars. iiOeraisy appraised.
hut the ovvlcrs sold the business 70
. sery conservative group u hank
The Guthrie daily leader. [volume] (Guthrie, Okla.) 1893-1996, 1921-02-25

rs ramifed efforts. Five years agr
that wouldn't have been possible
Il would have been laughed ~out Of
court II anybody had suggested IL.
and yet that is the serious thought
of the dap. and I wouldn't be at all
surprised TO see Il fructify in the
course Of the next year.
Now. that educational work IS nor
altruistic entirely OF even In a large
part For instance. take this rail
road situation Itself. The few mil
ilens os dollars that were spent in
railroad publicity resulted in an IN
creased valuation Tor the railroads
of hundreds OK mllllons 0f railroad
securities. You can see Il written
On the right SIDE 0f the ledger of
every railroad In the United States
today
I believe that advertising men In
The various technical activities of
the country can 90 great deal in
the furfheranoe II such productive
advertising along educational lines
For Instance. how closely 10 touch
with the great labor rrobsers and
how important Il = that there
should be a better understanding Of
the elements that eater into that
labor problem and how Important Il
Is that there shouid be better IN
derstandiDz for The sake Of our
whole business future. Il Is really
rhe cFux q or business situation
today. and il We could only make