The Butler weekly times and the Bates County record. (Butler, Mo.) 1918-1950, 1921-08-04
A PURE CASE OF BUSINESS
w. H. Charters Makes Clear the
Purpose Of Fall Sale.

In announcing his annual mid-sum-
mer public sale of Big Type Poland
China bred sows to be held at his
farm adjoining Butler, Mo-. on FRI
day, August Io, w. H. Charters wanrs
to make clear the fact that his sale
will deserve as much attention from
prospective customers as any one he
has ever held. Will Charters has been
breeding Big Type Poland Chinas for
IS years and he expects to be breed
ing them for at least IS years more.
He has conducted his business in such
way that it is not to be interrogat-
ed. Very few breeders of registered
hogs have been more careful of the
treatment OF their customers than has
this man. He stands squarely back
of every sale he makes by guarantee
of the usefulness of the animal. In
cases where any animal he sells fails
to breed, he refunds the money to the
purchaser without any ceremony.
'iiS PoIiSy 10 ~ acc tIldt HIS CuStOIIleT
gets what he pays for or gets his
money back. Ever since the process
of minimizing hogs for cholera has
been a safe operation he has treated
every crop of pigs by the simulta1e-
GUS method to immunize them against
cholera for life. His success in this
direction has been very unusual.
Will Charters has never courted
fictitious prices in his public or pri-
vate trade. During the period of war
time extravaganza he was content
with moderate average for his hogs
where some other breeders may have
reported averages three or four times
as great. He rested upon the assur-
ance that he was selling his hogs for
cash and that he did not have a big
crop OF uncertain paper" which he
might never collect. By adhering to
this principle he has made plenty of
money out OF his business and when
periods of depression came upon the
trade, he has good hero of hogs and
all bills paid.
|. - That is precisely the position he oc-
cupies today. He has done like every
other good business man either has
done or will do before he finds him
self during the present rcadiusting cf
business. He has marked down every
animal he owns to a point where his
customers can buy and make money.
In laying plans for this sale he Sc
lected 10 spring and fall ycarling sows
which were as good as any that he
ever sold in summer sale and bred
them to three of the best boars he
ever owned. Then he put himself III
position to sell these SONS at live and
let live prices. They go INTO the sale
under those circumstances. The out
come of investments made in this
forthcoming auction must be that
every SOW will make good money for
the man who buys her. With market
hogs worth around Sir now, it would
seem that any man with farm could
loresee the -mis+4ts+aa44--eff-r ff-ra1sir1g fail #
litters upon corn which they are
growing now. The fact is that hogs
will make more money this year than
any product that goes to market from
American farms this winter if the
ratio between their price and the price
Of corn remains anywhere near where
it is now.
The man who is forehanded will ap-
ply early for one of the catalogues of
his sale so that he may be consulting
its pages. select lines Of breeding
which best fit his idea of animals he
would like to own. When you see
that catalogue you will become aware
that there is one of the best bred
herds of Big Type PolandChinas i'll
the country. Then, think of buying
them at marked down prices.-W.
0. NJ. in Drovers Telegram.