New-York tribune., 1921-06-05
Motor News From Everywhere

| George s. Morrow. president of the Nor
row Motors Corporation. 1861 Broadwav
metropolitan distributor for the Templar
/ car. has received word from the factory
| ar Cleveland of reduction in the price O.;
Iempiars. effective July !. The reductio;,
wi Mlii aP ne S5oo $500 on all open models and $500
| on all closed models. This will make
! prices on the five passenger touring, the
Iour- pa assenger sportette and two-passen-
& ger roadster 1 S2,8S5, and the five passenger
Seqah ana three passenger coupe S31S5
Regardless of the reduction in price the
new new Iemplar mp will be superior mechanically
IN appearance, and the mechanical devei,
9, Tplnent was certainly proven when the
lgmp!ar won the Yosemite Economy run
sweepstakes by defeating twenty -one of
the country's most popular makes of cars
sfSoo py the Lafayette Motors Company
nave been announced by the Porter-I.a-
Fayette Company. 1868 Broadway, local
I distributor for this car. Lafayette open
cars-touring, torpedo and roadster-are
now priced at s4.S5o, a decrese of s775
The The fouT-door coupe is now $3.50. or $3.50
been reduced in price 5000, and the limou-
sine S7sC making the prices on these
models $500 and $3.50 respectively
f. G. Howard. vice president of the La
Fayette Motors Company, says: THE price
Of the LaFayette is subject row. like ali
other articles, 80 changes in underlying
economic conditions, but fortunately the
quality standard of the Lafayette Is in
our own keeping, and, of course. Is not
subject to change. Since early spring the
factory has been operating on ar accel-
Grating production basis, and since April
we have been approximately seven weeks
behind on orders for PRACTICAL all models
1t VIII probably be matter of several
months before labor and material! costs
can be reduced to the point represented in
our new prices. Our price reduction, COM
Ing as early as June l. therefore. is in the
nature of an offensive measure to strength
en- the position of company In public
opinion and its relative position in the in
dustry at time when motor car values
n hnf lDc fad k<11;~
this action of the Lafayette company will
secure the immediate approval of the
public
The Chevrolet Motor Company has an
nounced price reduction ON its "FB"
ton to be made by this company in May
1t brings all passenger and commercial
models made by this company to pre-war
levels.
Purchasers are guaranteed against a re-
Haynes cars until January /. 1929 acc accord
ing to an official announcement received
from Alton C. Seiberling vice president
and general manager of the Haynes Auto
mobile Company.
John Morgan, president of the McGraw
Tire e. Rubber Company, has appointed
the company, suoeeeding @ % c. c. E. ip Pumphrey.
resigned. Hurley was with the Ajax Rub
See Company as district SC of
eral capacities in the McGraw Company
first district manager at Kansas City
and later had control over the Eastern
territory, with headquarters a New York. |
About year ago ne made assistant
sales manager of the company.
The Vacuum Oil Company has opened |
branch offices at Buffalo. n. Y. and Dali
las. Tex. !
Pittsburgh. has taken over the Vim Motor |
Truck Company, of Philadelphia. and will
operate it as one of its subsidiaries
The entrance of the Standard Steel Car |
into the motor truck field means the |
rounding out of a cycle of transportation |
units by a controlling company with enor- |
nous facilities at its command
Either direct through its allied corn
panes, Vim is in the position of man
featuring commercial trucks. from the raw /
material TO the finished product. Inclusive |
OF motors. axles. transmissions, frames |
and bodies, the gamut of the factory |
processes is run.
The fact that the Maxwell is now back |
to the prices OF three years ago is attract |
ing a considerable amount of attention |
among motorists
Two reductions since last fall have
shown the public that the Maxwell is now /
priced extremely low" says Harry j. De |
Rear. president Of the Maxwell Dstrib-
stimulation in sales that is extremely
gratifying
The car has been proved in detail in
the last six months. The plans of the
new organization Will go forward with a
new impetus, now that the reorga nizatfon
steadily increasing business with the Mag
we'll"