Richmond times-dispatch. [volume] (Richmond, Va.) 1914-current, 1921-10-05

CONSERNATlNELl estimated. more ,Aan
tVc'pVp people will pass through the
turnstiics At the State Fair Grounds mis-
week. How many Of them are residents Of
iichmohu and how many visitors from
oth"F parts OF the state. il is of course inn
poss1"i" 20 determine. II * safe TO say.
however that no less thnu 35.OUu ol them
como from what fairly may be considered
Richmonds contributing territory. ,uat u.s.
from territory TO which Richmond busiuess
houses ITS retail stores and wholesale cstlb-
HShms"is lis various shops ana its fac
tories, naturally look for u large part Of
their patronage. What part OF tia. pa;rou-
age which. considering pruximity. ease OF
ihNSical communication and Transportation
facilities, r!ghtfully belongs TO Richmond
really comes here, again il is iinp0ssible OF
accurate determination, but while the Der.
ceniagc that flows to other buying ccnlcrs
Is growing steadily and gratiCyingiy less. it
still is sufficiently large to give noint to
the Buy-it-in Richmond appeal
Thousands OF Richmond residents in the
IaSt rev years have learned tho lesson uf
economy plus satisfaction by doing their
shopping at home Where formerly they
heiieved it necessary to so to New York or
other Northern cities to replenish thcir
"aFdTotcS or do their general shopping
no" they have found to their agreeable
burpriSo as VOL rs TO the protection of
their purses. that the department stores
and retail shops in Richrl ond offer tho same
range of selection the sam" high qualities
and often 1t lower prices. With no necessity
or lost time, railroad fares and hottie &c
commodalions. AS this realization becornos
more general Richmond no longer will send
streams OF spring and fall shoppers 20 the
northern inarkcts. and both Richmond and
its shoppers will profit accorGinaly
1t is among tho buyers in Ricnmond's
contributing territory that tho Buy-lt-in-
Richmond appeal should he especially at
lractivc and effective Il vii! be- once thov
become acquainted With What Richmond.
their capital city, has to Offer. The thou
sands OF out-ot-town visitors al the Fair
this week will not be deriving their full
quota OF enjoyment and benefit from their
stay II they do not visit the local stores ac-
Quaint themselves with the stores and va
rious mercantile establishments not with
the intent Of buying, but for the SAKE, OF
greater familiarity with Richmond MANY
Of them have been making their purchases
outside Of Virginia. in ignorance that Rich
mcud has become one Of tho finest retail
c"niers IN the country. comparing favorably
with the great shopping ha2aars in cities
many times its size. These are tho r.vola-
''"'a ''''t '"ai' me 'ISlioFS 10 krAmOuiS
stores this week. and closer acquaintance
VIII inUrr TO the prof' and pleasure Of
both
Until Virginia has hettered it's railroad
facilities and built network OF good roads,
II is impossible that certain sections of tho
State should turn the currents OF their traf-
ic toward the capital. bu, when those
things are accomplished Ijichmoni un-
dOubtcdly will become ms POPULAR as Viz
Gin!an's shopping conte- as il IS in other
respects which make ii beloved OF the en-
tire South. Pending that time tho Buy-lt-
in-Richmond campaign backed up by the
facts. viii acQuaint virEinians everywhere
with their capitals resources and advan-
tngcs.