The Wolf Point herald. (Wolf Point, Mont.) 1913-1940, 1921-02-24
BIG LUMBER
YARDS MERGE
CONSOLIDATION EFFECTED TO
REDUCE OPERATING COSTS
AND SELL CHEAPER
BY Eliminating Unnecessary Ex-
penses in Small Communities
Where There Are Too Many Yards,
Industry Will Be Put on a Much
Sounder Basis.

OOuitutF ffdSlS.
One of the most interesting mer-
camille developments of this period
of deflation, and one that is in line
with the policy being adopted by
Montana business men of getting
right down to bedrock in business
methods is the merger of the Rogers
Templeton,, Goodridge-Call and Lib
by Yards Lumber companies, which
recently has been announced. The
three concerns, each of which has
been operating a considerable num-
Der of line lumber yards in Mon
tana, have consolidated their inter-
ests and incorporated under the
name of the Monarch Lumber Com
pany. The general offices of the new
company will be in Great Falls, and
the managing heads will be H. A.
Templeton, formerly general man
ager of the Rogers-Templeton COM
pany, and Harry l.. Call, who has
headed the Goodridge-Call company
during its years of operation in this
state. Both are keen, progressive
lumber men with years of experience
in the Montana field and a thorough
knowledge of conditions in the
state.
The principal stockholders and
directors of the Monarch Lumber
company are, E. j.. Carpenter and
II. L. Carpenter, A. r. Rogers and G..
H. Rogers, all of Minneapolis; H. l..
Call, H. A. Templeton and Robert
Templeton, all of Great Falls.
With yards along the Great North
ern, part of the Milwaukee and part
of the Northern Pacific roads, the
new company will be the biggest
individual retail lumber concern in
Montana. 1t will also conduct a
wholesale business in lumber and
building materials in Great Falls.
AS explained in a statement made
by Messrs. Call and Templeton the
principal object of the merger is to
reduce costs of operation to a mini
mum with a view to selling as much
as cheaply as possible. With
conditions in Montana at low ebb,
the management of the new company
realize that duplication of stocks
and overhead expenses in small
towns has made a condition as un-
for the farmer and other
purchasers as 1t has for the lumber
concerns. The price of any COM
modify to the consumer is based on
at wholesale plus a certain al
lowance for overhead expense and a
reasonable profit. If two or three
yards are operated in a small town
where there is not business enough
to warrant more than one such
establishment, there is an undue
amount of overhead expense in con- ,
with the sale of the merch-
The consume has to pay
hat If the yards are to survive.
By ~effecting a merger and cutting
this duplication of operation ex-
'ense, the one yard that remains can |,
'ell cheaper and give better service. :.
The statement made by the man !
lgement of the Monarch Lumber {
company regarding the merger fol- {
ows: !
'0This consolidation takes in three :
II the largest line yard companies l
It present operating in Montana. For l
everal years lumbermen have been 1
Conscious of the fact that Montana, |
nd particularly Northern Montana, 9
las been overcrowded with lumber I
ards.
There has been an unwarranted
of stocks of lumber and =
of management in many of =
country towns. This we believe 7
o be thoroughly undesirable from Z
he standpoint of communities in \
ghich we are doing business as it c
means hat neither of the two or r
yards in any town can afford
0 maintain as complete stock and :
s good management as is desirable. I
IN the other hand, the situation has |
leant for the companies such small
olume of business per yard that
heir investments have been unpro- |.
Will Cut Overhead Costs.
The formation of the new COM
any will not only help solve this \
by a consolidation of yards =
ut will also effect a large economy :
the executive and supervision ex-
ense and the advantages of still
quantity buying. In other
ords we shall operate one general
ff1ce with one set of officers and
ffice help and have in the field onIy
ne superintendent covering each
'rritory instead of three. In adj
ltion to the country yards we shall
ave the consolidated business of