The Birmingham age-herald., 1921-04-01

Purity and Accuracy Quality and Service' is the slogan in business which Deyid Letaw, owner and proprietor oi the Norton Drug Company, has adopted and to which he attributes much of the big success he has made.
 From a newspaper boy selling Age Heralds on the streets of Birmingham to the ownership of one of the largest and most substantial drug companies in the south, MT. Letaw has made his way, a tribute to his sagacity, his ability and his enterprise.
 Born in far away Russia. on April !, 1882, MT. Letaw some years afterward found himself in America, where his fam fly had come to cast their lot, and aA a youngster in Birmingham. he gained his education at the Henley school.
 MT. Letaw attended the New York Col lege of Pharmacy, for always as a boy it had been his intention to become a phar- macist first class druggist" as he expresses it himself.
 MT. Letaw will tell you that when he was only years old he would stand on the corners in the early morning hours with his big bunch of Age Heralds under his arm, he would look longingly at the Norton Drug Company's big store ana wish it belonged to him; hoping that some day after he finished school he might be able to get a job there; but never once in his fondest dreams-think- ing that he'd ever own this 'landmark'. of Birmingham.
 In the meantime his life story" taken him to New York, where after complet- ing his pharmaceutical course, he be- came connected with one of the oldest and most historic drug companies in America-the oldest when it came to re- taining the same name and location-No. 6 Bowery-where the name of w. M. lx-- 11- having been established in 1905
 Later MT. Letaw came back to Ala ban1a. where, in 1904. he opened a drug store at Springville, in St. Clair county. and remained there until 1907, when he came to Birmingham and entered the drug business. chain of 'Letaw Drug Stores" was operated by Mr. Letaw, but as fast as he established them they were sold the Tutwiler Drug Company being one of them; Letaw's, in the city hall another.
 During this time Mr. Letaw tried his hand at the automobile business (every- body has to do this once in his life, it would seenl), being president for short time of the Alabama Motors Company, but "the call of the blood" was insistent and as MT. Letaw declares:
 I'd walk around in drug store. look back at the prescription desk, and long for a drug store of my own"
 This wish was gratified when on Jan uary 17, 1920, MT. Letaw bought the Nor ton Drug Company (established in l8SS). the splendid institution which for more than 30 years has served Birmingham faithfully, Loyalty and efficiently.
 The policy of the Norton Drug Com pany has not been changed since Mr. Le- taw's ownership. but has gone steadily ahead with ''service" emblazoning the way for it's big success-its great popu- larity testimony to the owners able management and the efficiency of his l5 aQployes.
 llr Letaw is a member of both of Bir- i hgham's big civic institutions, the
 hmber ofCommerce and the Civic As
 fation' and he belongs to zamora Tenn
 lis interest in everything pertaining lBirmingham's advancement is para
 pt. and all community" work is al-
 sure of his support and loyalty.
 tushed by Life Story Pub.