The Telegraph-courier. [volume] (Kenosha, Wis.) 1888-1946, 1921-05-19
MADDOX OPENS
CREDIT BUREAU
Retiring Secretary Of Re-
tailers to Continue to
Serve Merchants.
FOR A WIDER PLAN
Wholesalers and Retailers Bu-
reau to Include Work in Ra-
cine, Waukegan, Kenosha..

Horace H. Maddox, who is to give
up his work as secretary of the Keno
sha Retailers association on the first
OF June after more than four years of
service in the executive offices Of the
association, is going to continue to
serve Kenosha merchants, as announce
ment was made on Tuesday afternoon
that Mr.. Maddox is to be in charge
of new credit bureau. He is to give
his entire time to furnishing credit
reports to the wholesalers and to act
as an interchange credit cealring
bureau. He will not be in any way
under the control of the Kenosha Re-
tailers' association or under any obli-
cations to the organization. He will
devote his entire time and energies as
travelling credit reporter and adjuster
covering Kenosha, Racine and Wauke-
gan. 1t is understood that the new
bureau to be managed by Mr. Maddox
will have as its clients many of the
leading wholesalers dealing with Keno
sha merhants and that the work will be
especially acceptable to dealers here.
Widely Known in Credit Business.
Mr.. Maddox has been active in the
credit business for years and is rated
as one of the best credit men in Wis
consin. He is so intimately acquainted
with retail conditions in Kenosha that
he is an authority on the amount of
Fcredit to be extended to any man in
business in Kenosha. In his business
here he has been a close student of the
local credit conditions and his lists
have been considered an exact mirror
of credit conditions in Kenosha
While the retailers association will
continue to have it's own collection
bureau, it is certain that the new
bureau of Mr.. Maddox will be of
greaest value to the memb RS of the
association. Mr.. Maddox will in a
few days send to all business men
in Kenosha a formal announcement of
his plans for the new bureau.
Bruner Talks of Credit.
In announcing the opening of the
new credit bureau by Mr.. Maddox,
H. A. Bruner, president of the Retail
ers' association, has made an interest
ing statement to the retailers in regard
to credit conditions in Kenosha. He
says: eve hope that very soon credit
losses on Kenosha retailers will be
thing of the past. We have talked to
a great many Of the wholesalers in this
territory and are assured of their
| hearty support in this movement. The
idea looks feasible from every angle
If we, with your assistance can elm
mate your bad debt accounts so far as
Kenosha is concerned, it will do more
to assist Kenosha merchants than any
other one thing.
We know that your losses on bad
debts have to be paid by the reliable
retailers. We know that the retailer
who goes broke usually doesn't know
merchandising or hasn't sufficient
capital. We know further that any re-
taller who is not operating efficiently
because of either of these reasons, is
usually selling goods too cheap and in
other ways operating to the detriment
of his fellow retailers. We know that
as fast as one retailer goes broke
there is another one ready to take his
place, generally not any better equip
ped mentally. or financially. We believe
that this continual coming and going
of infticient merchants, especially groc-
erymen, is one of the greatest handi-
caps to success in the retail business.
Therefore we propose steps to reduce
as much as possible those getting into
the retail business who are not prop
erly equipped both as to sufficient
capital and business ability We can't
prohibit any one from going into bust
ness, but with your cooperation we
can practically eliminate. undue credit
to every 'fly-by-nighter' and 'go-into-
businessman get-rich-quicker' t h a t
comes along, and thus get rid of one
of our greatest handbags.
We want your help-and we are go
ing ahead confident that we are going
to get it. It's going to save you a
lot of money too"
May Elect Secretary Friday Night.
1t is expected that the board of di-
rectors of the retailers Will name the
successor to Mr. Maddox on next Fri
day evening. It is said that the choice
has been practically narrowed down to
two Kenosha applicants, both widely
known to the retailers and either one
of them entirely acceptable to the
reat majority of the members of the
association.
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