Evening star., 1921-12-04

Hoover's drive for world trade is now
well started with 600 trade representa-
tives in all parts of the world, with
commodity experts directing the inten-
siye campaign from the Washington
headauarters and with the industries
mobilized for the strongest possible CO.
operation.
Commodity divisions We're organized
by Secretary Hoover, in charge of prac-
tlcal experts with experience in foreign
selling and a thorough knowledge of
the American exporters problems, to
develop the closest possible cooperative
relationship between the respective in
dustries and the government organiza-
ton. This has been done largely through
trade associations.
The textile division has analyzed and
interpreted export and import move
ments of textile merchandise in a way
to give more complete information as
to particular markets This division
has co-operated with other governmehtal al
agencies in saving large amounts to
American exporters of textile goods.
Something like S6,000,000 worth of
goods had been Shipped to consignees
in Cuba against orders. but had been
placed in warehouses and remained un-
paid for.
The cotton piece goods industry
is organized for cooperation with
this division on a practically 100 per
cent basis. The industry has ap-
pointed committee and appro-
priated a substantial sum or money
for the necessary expenses in con-
nection with their work. The knit
q,
silk and jute interests are already
substantially organized, and their
committees cooperating win tne dl-
vision represent more than IS per
cent of the trade.
The rubber division is in touch
with about 90 per cent of the rubber
industry through the rubber asso-
citation. 1t has co-operated with the
association in preparing ana PUBLISH
ing a booklet showing the advantage
of straight-side tires, the use OF
which the American rubber industry
is anxious to promote throughout the
world. The division will issue an
outline monograph in loose-leaf form
covering the market for all classes
of rubber goods in different countries,
and additions and corrections TO thls
will appear at intervals.
X X
lied 73 per cent of the entire auto
motive car and truck industry to CO.
operate with the division in further
ing foreign trade interests; induced
the Motor and Accessory Manufactur-
ers' Association to seriously CONSIDER
the possibilities of the export held
laid out its foreign sales promotion
plans, and assisted in the formation
of a committee of cooperation: Sc
cured 100 per cent listing of the
Manufacturers Aircraft Association
and arranged for a committee for CO.
operation; secured a reclassi1cation
OF export figures on a price and ton
mage basis, SO that manufacturers
can now intelligently gauge the class
of exports comparable with their own
production.
The electrical division has placed a
large number Of American sellers in
contact with definite foreign buyers,
in some cases by furnishing names OF
personally known reputable foreign
firms, in some cases by submitting
definite specifications for foreign
projects, and in other cases by calling
attention to proposed foreign prof.
ects. This division has built up ffle
Of worldwide technical information
regarding electrical projects contem-
plated, under construction. or COM
pleted.
The fuel slvision is assisting coal