Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1921-03-23
ADAMS OPENING
Gay Colors Distinguish
Women's Appar Ell
This Spring

This Spring
+ Blue for her suit and the gayest Of
colors for her blouse and for her hat.
That is the diction for the spring
opening. If her suit is blue and If
her blouse peeking from beneath is
jade green, Mrs. Coolidge red, Mrs.
Harding blue or even grey with gay
enbroideries and if her hat matches
her blouse in blending gayness then
she is properly gowned for the Easter
parade.
The spring opening was the big
event, Tuesday, at the D. w. Adams
store. Gay colors ran riot for there
were dresses, blouses, hats, Access
series such as beads. gloves, hankies
all displayed for the admiring eye.
The new spring colors are clear and
bright and make you feel glad that
spring is coming with its freshness,
its clear skies and warm breezes.
The afternoon dresses at the Ad-
ans store are all that can be desired.
sign and material. Black and white
taffeta, just as fresh and girlish in
design as could be wanted, is shown
in one model. And can you imagine
an afternoon dress Of maize and
white crepe de chine? The body of
the dress is white and it is banded
with wide bands of maize. One Won
derful dress of rich materials yet
simply made was that of Khaki Kool
n ofnr xx,Hi Mos ~
straight lines with very wide sash
made of blue and white strips of
knitted silk.
Blue tricotine is the thing for
street wear in dresses At the Adams
store there are many attractive mod
els, especially in the Redingote cut
which is satisfactory to the more ma
tured figure. One street dress of
blue tricotine has it's long overskirt
lined with jade georgette. A Canton
crepe afternoon dress is developed in
dark blue and henna.
Beige tricotine is another street
dress. On the overskirt is a huge de-
sign in open work and silk braid.
The skirt is so fancy that the waist
Of the dress has very good reason
for being very plain. An attractive
afternoon dress. just the thing to
wear with trim hat and trim shoes,
with Philippine lace collar and cuffs.
Also in the dress department are
many beautiful dresses of lace COM
bined with satin or with georgette in
black, brown, navy and grey Soft
rich laces. which set well even at the
first wearing and SO adaptable for
afternoon or evening wear, are shown
in a wide variety Of styles.
In the suit department the styles
shown are entirely in keeping with
the times. One may feel assured
that their purchase will show the
latest in cut and material. One
especially handsome suit seen at tile
opening Tuesday, was dark blue
tricotine, beautifully embroidered
Another suit, in more youthful
style, boosted of straight back. with
deep cut-ins, forming panels. Each
panel was deeply embroidered and
then, for good measure. had several
wide bands of silk braid.
cape coats in veldynes, ramonas,
bolivias and polo are all good for
Spring wear. A coat in the reindeer
shade. which is sort of a light brown,
is shown at the opening. A wrappy
coat in Harding blue veldyne is
most attractive one
Velvet sport coats are going to
find a large share in sport clothes
favor this year. Cape coats are good
again this year. They have new and
attractive lines. One cape coat in
reindeer chamoistyne has deep pock-
cts and is trimmed with smoked pearl
buttons.
Over blouses are the accepted cuts
this year. Everything ties around
the waist, practically. with over
blouse effect. One perfectly stun
ming waist is of tomato red geor-
gette with pearl grey and self soft
silk embroidery. There is another
blouse of pearl grey with orange en-
hroidery. Honey-dew is a new
shade which appears in many attrac-
tive blouses. Tomato red bands liven
up a grey georgette blouse. Then
besides the more dressy blouses there
are numerous pretty ones in white,
dark blue, bark brown georgettes,
with self embroidery.
The millinery department of the
Adams store is q close companion of
the blouse department for gay col
ors. The shades in the blouse depart
ment are echoed in the hats which
she will choose to complete her Easter
costume.
The styles for Spring, 1921, are
truly American. The lines are built
for the American figure and the coll
5rs are ours. The Spring showing
At Adams shows conscientious buy
ing for style and for value.