Arizona republican., 1921-04-14
MUST ADVERTISE
 AMERICAN GREED STATES TONNE
Former Senator Tells Ad Club Advertising Is Uni versal Need Now-Will Do Much To Restore Normal Conditions

The gospel of Americanism is in greater need of advertising than ever before in the nations history. eX-Senator Charles A. Towne of New York told members of the Phoenix A club at their first luncheon held yes terday noon at the Y. M c. A His talk carried a real message to the club members and was sent home with much force by the former scra- tor.
 During the course of his talk, Mr. Towne paid a tribute to, Arizona and it's citizens, in which he said the nat ural attractions and scenic beauty of this great state are unmatched in any state of the union.
 When I first came to Arizona, I was an enforced guest" he said. My health failed me and I was obliged to seek a new climate But I have re- gained my lost vigor and I am now a voluntary temporary resident of your wonderful state. I am happy in the fate that resigned me to this land of unexcelled climate and best fellow ship" MT. Towne declared amid ap- plause.
 We're all advertisers" he told the club members, getting down to his subject matter. When we buy a new suit of clothes, we advertise it as we walk along the streets. We are ex- hibit.ng something of real merit
 "A t this particular time we must all do our full share of advertising You have so much in Arizona to. ad vertise and it commands your very best talents in the exposition and ex- planation of the natural attractions of this Stae.
 All Must Advertise
 Everybody should engage in ad- vertising," he continued "Aovertis- ing is necessary. Never before in tho time of this republic has it been SC necessary for every individual to dc his full share O. advertising.
 T say this because of the dis jointed association of society every. where, the broken trade relations. tn, exchange rates and worthless money 1 We must advsl tise to re- establish conditions On pre-war basis.
 Men hesitate as to what duty re. quires, but l say to you that righ now there is abroad in this land very definite propaganda to offset th, teachings of the war.
 We have got to take the big per. spective of things. Every citizen ha. got to advertise. You owe it as you duty to mankind.
 .Prussianism and Americanisu cannot co-exist in this world. Prus 1 sianism is the most sinister, tireless expert, pitiless propaganda in tn, world. It represents might as right It is fascinating subject to study l but I have not the time today to ever | outline it's aspects.
 1 When 100000 American soldier | went overseas in ths late worli war 1 their purpose was q covenant for tn, l self government of mankind. 1 Tt is these things that we mus 1 exempiify. that we must advertise, l he concluded.
 1 Ex-S Senator Towne was Introduces | by Judge William Barnum, anothe | guest of the club. J. Arthur Tobias I president, presided as toastmaster. Fred McNabb. president of tn Merchants and Manufacturers associ l ation, urged members of the club t preach a spirit of optimism. Tt vii | inspire confidence and give the busi ness man a smile" he said. Points Out One Consolation Another thing that should be source of great satisfaction in tn valley, notwithstanding the period O 1 depression. is that our cotton crop not perishable," he said. "In othe | sections of the country. grains an | fruits are spelling in large quantitie. resulting in heavy loss to the farm CTS. But our cotton will be just a | good a year from today as it is now \ There is no chance of our losing i II and cotton is bound to come bac
 sooner or later"
 MT. McNabb also dwelt upon whs he termed bunk" advertising. Sue
 advertising, he declared, should com
 under the head of donations. for I constitutes just that. he said. II
 then pledged the M. & M. associatio
 to support the Ad club whenever tn organization needed any assistance. Appointment of the followin
 standing committees was announced
 Entertainment, Fred Myers, R. |
 Taylor and George NJ. Neil
 Reception, Jack Daniel, Harol
 Hess and R. J. Scott.
 Educational: C. F. Willis. Gen
 d'Allemand and L. A Weiss. Gene Dabney's orchestra flrnishe .f a delightful musical program durin l the luncheon.
 Members of the Ad club plan reg
 ular weekly luncheons, at which dis cussions for the improvement of tt profession will be held