Alma record. (Alma, Mich.) 1878-1928, 1921-04-08
ONLY 443 HAVE
MADE PLEDGES
Subscriptions Must BE Made
More Extended if Campaign
Is a Success.
AVERAGE AMOUNT IS SSl.25
Total Subscription Up to Noon
Thursday Amounted To
$4l ,537.00.

If the Alma College endowment
campaign is TO become success it
must come through far greater
number Of subscribers TO the fund.
Every person in the City of Alma
should be and probable is interested
in the results of the campaign. Com
munity pride should be sufficient to
cause everyone to rally to a work
that means much to the future of
the city, not necessarily for next year
oi' the year after, but through the
years still to come, years far in adj
vance of 1922, 1925 or 1880. This
campaign is the beginning Of an era
for a greater Alma, and every per-
son in Alma should be interested.
Being interested every person in
Alma should rally to the cause to the
best of his or her ability, yet it can
not be said that this is true yet. No
one in Alma wants the campaign to
end in failure, but that is what will
happen unless Alma people get
proper perspective Of the campaign
and do their bit.
Up to Wednesday noon there were
only 351 pledges in the endowment
campaign. At noon Thursday the
number had increased to only 413,
At noon on Thursday the total
amount that had been raised in the
campaign was only $4l,537, against
quota of $1,000, counting in the"
college quota. During the twenty
four hours previous to Thursday neon
only $3,4S7 was reported as pledged
oy the solicitors in the campaign.
1t is estimated that there should
be at least one thousand pledges in
he endowment campaign in Alma for
Alma College. Some hundreds of
these should be for substantial
amounts. 1t is true that everyone in
Alma cannot give $4,000 or more,
but Alma College is an Alma
institution, and every person should
do all that he thinks he can in aiding
N making Alma College one of the
finest small colleges in the state.
1t is nece sary that Alma do her
part before the college goes out in
the state after funds. Alma College
seeks S6S5,000 for additional endow-
ment and is seeking only slightly
more than one-tenth of this amount
in Alma. Yet Alma as a whole will
reap the benefit Of the entire amonnt
Not only will considerable sum of
this money be spent in Alma in the
way Of new buildings, but every new
student, every additional student that
comes to Alma College as result Of
the larger Alma College, is bringing
to Alma money that will be spent in
this city.
Right now Alma College faculty
and her student body spends we'll
over 100000 pes year in Alma. This
has been done for years. Yet the coll
lege in seeking to enlarge its sphere
If usefulness in the world is asking
Alma for only $77,OOO a small part
Of the total amount that has been
spent here in the past.
Alma cannot afford to let this
campaign fail to achieve the goal
that has been set. 1t means too
much TO Alma.
1t means more than just the failure
of the Alma College endowment cam
paign for S6S5, 900, which is likely to
be the result of Alma's failure to do
her part, if Alma does fail to do her
part.
1t means terrific blow at civic
pride Alma has that. Alma has a
reputation for going out and doing
things. Alma should not hesitate in
this campaign. She should and will
put it over, if her citizens get the
proper perspective.
A greater Alma College means
more educational advantages to AL
mas children, n saving to Alma
people who have children to be edu-
Gated in higher schools of learning.
1t means much to the people Of CEN
/ tral Michigan. 1t means much to
Michigan as a whole. Michigan needs
the Christian college and so does
/ Alma. Such institutions turn out a
/ fine class of young men and women,
| who become a credit TO any school.
There are without a doubt, people
in Alma who cannot make pledges in
/ this campaign. Yet there are still
hundreds who can and should. Many
of these can, perhaps only give few
dollars, yet it must be confessed
there are probably many others who
should be in the ranks of those who
have given $4,000 or more. Before
the campaign is over everyone will
probably get a chance to do his or
her bit It's just case of get the
] Alma snirit and PIT LIE OVER