Evening journal., 1921-03-12
DEMONSTRATION
SHOPPING WEEK
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contended. and with reason. that
there is no commodity Of general use
which cannot be purchased In this
city as satisfactorily and economic
ally as It could be In either Philadel-
phia or Baltimore.
There is no disposition on the part
OF Wilmington merchants 10 attemnt
10 induce residents OF any other
town in this trade territory to make
their purchases In Wilmington 20
tho dctriment Of their own local
merchants. but reahzing that there
are many things which people in
these communities desire to pur-
chase. "a complete line OF which Is
not handled In the smaller towns
they feel H. would be mutually ben
ohcial N II could be demonstrated
thoroughly that commodities OF this
nature could be secured in this city,
thus saving the time and expense
which would be consumed otherwise
] by shopping In other places.
Philadelphia stores are now more
energetic than ever IN their efforts
to induce the people OF Delaware TO
shop with them. and II they were
/ successful In this effort IL would in
| directly have an adverse effect upon
our entire population. since IL is a
proved fact that Il Is impossible for
/ Wilmington 10 develop commercially
or industrially without every resi-
dent OF this city receiving proper
uonate benefit from our municipal
prosperity.
The selection Of next week as a
demonstration week was made for
the reason that this Is the opening
time OF the spring shopping season
here. and the Mercantile Section felt
that this was the proper time 10 en-
dcavor 20 show by a united effort
that wearing apparel. furniture.
house furnishings OF all kinds. mus
ical instruments and all classes OF
merchandise could be secured 10
better advantage in Wilmington.
Wide advertisement has been
given TO this movement through the
contiguous territory OF Delaware
Pennsylvania. Maryland and New
Jersey. and the Mercantile Section
is urging an retail stores large OF
small. whether members OF the
Chamber OF Commerce or not. TO act
together during the coming week foi
the benefit OF an concerned.
The following schedule has beer
arranged by mutual agreement o
. Wilmington me-ehants:
Monday. Bargain Day" Thi
day will be devoted TO specializing
I. attractive bargains in all stores.
Tuesday. Musical Day" has bcei
set aside 20 demonstrate what vii
: mington can do in the way OF sup
/, plying the wants Of our peopi
along the line OF musical instru
mcnts and supplies.
on Wednesday. which Is "Wo
|. mons Apparel Day" all the store
. handling women's clothing. hat,
=. shoes and other apparel viii hav
d their united spring opening. Al
a rangements have been made that a
.e stores OF this character will dispia
10 In their windows their latest sea
h sonal offerings. and that all will 1
exposed simultaneously at "a
N o'clock on Tuesday evening.
a Thursday will BE- devoted 10 IN
az niturc and house furnishings. whs
l- local furniture stores will displa
r. the latest developments in furnitur
?: draperies. electrical home appl
,e ances and other home essentials.
re Friday. known a. Popular Sprin
n Merchandising Day" will furnish a
IA opportunity for those who haS
made their Inspections Of what N
3. various stores have to offer to d
10 their general purchasing
A. Saturday will be devoted to tt
l. display and sales OF mems appdre
and on that day merchants handiin
this class Of goods will do their "a
z. most TO demonstrate their ability
"a care for the clothing requirements
h. Delaware men with more facility an
d satisfaction and economy than tho
y could secure In other places.