The Birmingham age-herald., 1921-08-02
For Good of
 the Community

IT h one of Dickens novels who, laden with he burden of her baby brother, never saw {hore of the circus procession than the tail bf the last elephant as he turned the cor her ahead.
 The burden will be lack of preparation 70 participate in the rebirth of business ac- Eivity. When his business ought to be swinging forward the belated one will be running about trying to buy the goods that he should have had on shelves and making the goods that he should have ready to move under an advancing market.
 He who trims too closely and hedges with too cautious spirit will crop off his own toes. There are two ways of losing money, one by the careless and spend thrift method; the other by not being ready for business when business applies.
 The Journal of Commerce, high authority, says this:
 Net retail sales from 56 report
 ing firms in New Y York City show net
 sales in June of only z per cent less than in June, 1920, and only 1 per cent less than in May. Amount of merchandise sold continues to be greater than last year. This clearly indicates that the con- sumner is not on the buyers strike any longer. Prices being lower he is buying more goods The retailer feels more like laying in stocks for future disposal.
 Theo. Price, the veteran Wall street ob- server, says:
 There will be plenty of money to
 move the crops without any financial
 discomfort or drain on the invest
 ment funds of the country.
 Easier money is helping the com
 modity as we'll as investment mar
 kets, Those who have hesitated to
 buy are more confident of their abil
 ity to distribute merchandise and are
 willing to replenish exhausted
 stocks. Some have delayed too long
 and underproductio has created
 something of shortage.
 This shortage is becoming pronounced in several quarters. A normal demand for pig iron would develop scramble for the little there is on yards of the maker. The Woodward Iron has been forced to blow in another stack because it's yards are bare.
 The producer has say as we'll as the consumer The belated consumer will experience the weight of underproduc- tion if he enforces it's prolongation through greed and timidity.
 Birminghams member of the federal reserve directorate had this to say of the situation in the Sunday Age-Herald:
 There are other favorable condi-
 tions Che enumerated many) too
 numerous to-mention. Those who
 expect this country to continue on the
 down grade for long time will be
 badly disappointed. The turn will
 come SOONER than expected
 Eugene C. Grace, president of the Bethlehem Steel, says: "The lowpoint has not only been reached, but actually turnedl, and gradual increase in the volume of business is to be expected"
 One Alabama firm is in position to care for one-half of the cotton yield on the toll plan for those who wish to market their cotton on that base.
 As Mir. Kettig says: '.The world at large is short of everything, particularly raw material, of which this country pos sesses unlimited quantities"
 Farmers of Alabama have realized more cash money in early fruits and vegetables and sale of butterfat than ever in their history, and crops this year, besides being bumper ones, have been pro-