The Democratic advocate. [volume] (Westminster, Md.) 1865-1972, 1921-12-30
To. MA NE 45REVHFTa At F0--.-.ss-..s.
INCORPORATES. NEW COMPANY TO II !. IT
MLsaINUfAETuRE E1aH4 SIX il y
DETROIT
PRODUCTION OF 10000 PLANNED
FOR 1926 WILL HELP Local
CONDITIONS.

FOR 1922; WILL HELP LOCAL
CONDITIONS.
With the. incorporation of .Iewett
Motors. new Michigan corp Grafton,
comes word that a new Detroit-made
automobile will shortly be on the
market. The new car will be named
the Jewett, bearing the name of Mr.
Harry Nj. Jewett, President of the
Paige Detroit Motor Car Company.
All of the stock of Jewett Motors is
owned by the Paige Detroit Motor ear
Company. so that the new company is, Z
in effect, subsidiary. Thus the new
car will have behind it the full fhah-
cial strength of the Paige Detroit Mo-
tor Gar Company.
| The new Jewett car was designed by
the engineering staff of the Pafge-De-
troit Motor Car Company, which has
been quietly working for many
months. to perfect the type of light.
low-priced automobile which most ex-
actly suits present day needs. The
Jewett will be manufactured by the
Paige organization.
The existing Paige distributing or
ganization will form the nucleus of
the sales organization which will
market the new car. Preliminary an
Inouneements recently made toithe
trade have already brought inquiries
and expressions of interest from up-
wards of thousand new dealers so
that the present Paige dealer organi-
zation is being rapidly extendedfto in
sure maximum distribution and maxi
mum volume for this new Detroit pro
duct r. e fSs na vi
Paige dealers will handle the Jew
EFT in addition to the present Paige
lime. The present Paige models, both
6-66 and GA, which have proved SO
successful, will be continued The
IJewett--a light car at a low price
instead of interfering with the Paige
will round out really complete line
that offers maximum sales poss1bili-
ties under present conditions.
With known financial strength and
an established manufacturing and
selling organization, the JeWett
springs into being fully grown, with
immediate possibilities for volume
business. 1t is anticipated that up
wards Of 10000 Jewetts can be pro-
duced and marketed during 1922, so
that the new enterprise promises to be
| of business conditions in Detroit.
The Jewett will be a six-cylinder au-
tomobiIe of light weight While its
price has not yet been announced, it
will place the new car in the popular
priced field.
I'm designing the new car, we had
the experiencecof all the other max
ers in the popular-priced field before
us and were able to profit thereby
tsaid Mr.. H. M. :Jewett, in commenting
on the new car. Careful study and
Thorough tests of existing skies and
! tours in the low-price field convinced
us that the six was the most efficient
and satisfactory, and in the long run
the most economical automobile. We
were also able to design a really mod
FERN car with many marked improve
mentS. aS s.-..
Coming onto the market nat this
time with no handicaps, we are able
to secure our materials at a price to
enable us to offer values never before
possible. .
1.-The absence of vibrations in a six
means longer line and lower up-keep
costs for the entire car. 1t also means
greater driving comfort. The great adj
vantage of the six under normal dr1v-
ing conditions is obvious. 1t runs
smoother. picks up faster and is in
every way more desirable from the
owners standpoint.
''The Jewett Six will be low in
first cost and in operating cost With
a vibrationless six-cylinder motor and
sound construction, it will show very
low costs of upkeep and long life. In
beauty, in comfort and in performance
we feel that the new car will also be
a real and pleasant surprise"
The Jewett will be unveiled to, Paige
dealers at the annual Paige dealers
dinner during the. New York autonto-
bile show. The car will not be placed
before the public until production IS
well under way which will be early
in 1922.