Pueblo chieftain., 1921-10-23
THE PUEBLO CHIEFTAIN
AUTO SALESMAN
TO GIVE LECTURES
Detroit Man Has Excellent In
formation on Used Car
Problem

John McCarty of Detroit who arrived
in the city yesterday will give series
of lectures to automobile dealers and
statesmen Wednesday, Thursday and
Friday nights in the ball room of the
Congress hotel Mr. McCarty, who is
one of the largest used car dealers in
the country, says There Is plenty of
room for good statesmen, lots of it in
fact, in the automobile business and
opportunities In every branch OF it. He
said.
A good many years ago, I had the
privilege of listening to a very promi-
nent man address q gathering of sew
eral hundred boys. He spoke to them
of their future and among other things,
said: Boys you can be just what you
want to be in the world. You can be-
come successful lawyer. or doctor
You can become a greal merchant.
You can accomplish anything you set
out to accomplish. but you will have
to pay the penalty. And the penalty
is work. concentration and application
And this rule applies with equal truth
10 all men and to any business, includ-
ing the automobile business.
Our success in this world is in pro-
portion to our desire" to attain it
Today business success is question
of effort.
Effort is produced by energy and the
amount of energy we actually put in
our work is governed by our strength
of will power.
We receive Just wha. we gtve-no
moreno less
1t is the law of life
There is only one other industry
that has reached the development that
the automobile industry has. That IS
the steel industry.
Its development has been the talk of
the world. Its advancement has been
rapid The progress made from year
to year has been astounding and it has
engaged some Of the most brilliant me-
chanical minds of two continents
Today the industry represents bill
lions OF dollars.
Much money has bsen made not only
by the manufacturers, but by thous-
ands of dealers. both wholesale and re-
tail, who have sold the millions of
cars to the consumer.
Are there any moro of these oppor-
tunities left? Many indeed.
AS in any other branch of industry.
much depends on the man himself. Tho
measure Of success he achieves will be
in proportion to his effort and tho
standard by which he does business.
There are opportunities in every
branch of the business, even greater
opportunities now. than there were
ten yearS ago. Miss Opportunity is
constantly searching for new material
to develop, but she only wants that
material which is willing to help in its
own development
Executives are being recruitedNevery
day from the mechanical ranks
There Is plenty of room for good
statesmen, lots of It in fact
Statesmen, who attend TO business and
try to find out about all the details of
successful automobue selling, are
making money. No matter what
branch you contemplate entering thcre
the plenty of opportunities providing
you concentrate and do business ar-
cording to the standards demanded of
the successful businessman of today
Up to date. the business has not heen
altogether ideal, but better days-auto-
mobile days-are coining.
The umo Is not far off when the re-
ladonship between the manufacturer
and the dealer is going to change for
the bettcr. and this will come when the
dealer realizes his Importance to the
manufacturer. The manufacturer will
come to understand his limitations,
what to expect and what not to expect
OF the dealer, and will take more in
terest in him. and treat him with moro
consideration than he has in the past
Since the beginning of the industry
the dealer, In a certain sense. has been
imposed upon by the manufacturer
He has had cars forced upon him when
de. because of conditions in his ter
ritory. could i'll afford to accept them.
He has been given to understand that
he must accept as many cars as the
factory cares to ship him, or give up
his contract. And because the dealer
was not organized he had to submit.
The dealers mind in changing. how
ever. and at this time 1t should and
tho sooner he secs the mutual advan-
tages to be gained by solid organiza-
tion the sooner he will be allowed TO
conduct his own business.