New-York tribune., 1921-12-11
Real Estate
-
lis Best Form
OF Insurance
Brings Comfort and Wealth
to Those Who Hold 1t:
Activity of 6,OOO,O 900
> People Add Value to 1t

"New York real estate is one of the
most valuable investments q man can
make, if he studies his property and
buys to advantage" Lotion H. Slawson
said. "The real estate investor always
has his property under his direct con-
troll" Mr.. Slawson continued, "whereas
the man who buys stocks or bonds dele
gates all his authority to others. If a
man is good business man he can
get greater safety and better returns
IN real estate investment than in any
other. If he is not equipped to handle
all details himself, he should place it
in the hands of a responsible agent,
whom he should select with the same
care that he would his banker, his
lawyer or his physician.
Some people contend that real estate
is not desirable investment because
it is not liquid asset, whereas | main
tain that this constitutes one of it's
most desirable attributes. When a man
is hard preshed or becomes panic
stricken he disposes of his stocks and
bonds, but where he must hold his real
estate he often finds that it saves the
day for him. If real estate is bought
right and managed properly it becomes
the best possible form of life insurance.
1t puts children through college, sets
them up in business, and, as the years
go by, builds for them comfortable
fortune.
Pays to Improve Property
"There is no better investment for
a man of means, particularly with a
family OF growing children, than some
centrally located corner property under
long-term net lease; for there is an
inevitable enhancement in value as the
years pass. This enhancement is a gift
to him from 100000 people of New
York, who are working night and day
to help him make his property more
valuable
"Centrally located business property
should yield minimum net return of
10 per cent, if properly managed. Good
management is of almost as much i'm
portance as location, as lit often con-
verts an undesirable property into an
income producing investment. 1t is the
business of the real estate man to
know the most advantageous uses to
which piece of property can be put,
and when he is called into consultation
he can often suggest means of improve
ment which were never dreamed Of bv
the owner.
Public Is Learning Gradually
"rhe investing public is gradually
beginning to realize that good business
property offers enormous returns as a
permanent investment Professional
men, or those engaged in some occupa-
tion which has periodic limit, secure
an income for later life by investing
during their producing years. Nor
need they always look far into the
future for their returns, for property
rightly selected, managed and financed
has been known to yield sufficient in
come to pay back the entire investment
with interest in the fifth year of owner
ship.
"Real estate properly handled must
yield returns, if it has peen bought
with a view to future growth AS to
what it has actually done in the way
of building up fortunes you have only
to consider such holdings as those of
the Astors, Wendells, khinelanders and
Gerrys-which makes it hard to believe
that all Peter Minuet paid for Manhat-
tan was $24 in trinkets"