The New York herald., 1921-10-09

The new owner OF the Bclleclaire is
WALTER GUZZARDI, man with a
stock of experience that qualities him
as one of the most able and affable
hotel owners in the country.
He and / sat together in the main
dining room Wednesday night, talking
over his plans for the future.
Mr.. Guzzardi said he was glad to own
the Belleclaire for its good reputation
and it's fine location. He hopes to add
to its reputation, but he can't do any,
thing with the location except to en-
phasize its convenience to people in and
out of town.
The thought constantly in the mind OF
Mr.. Guzzardi is: 'What can 1 do, today
that will make the Belleclaire better
tomorrow"
With that thought uppernost in the
mind Of an alert, experienced hotel
man. improvement is bound to be made.
Great improvement is already manifest.
From June / last, until October l,
painters, decorators, furnishers, have
been at work. They have accomplished
wonders.
The Belleclaire looks, and is, a most
attractive home-''more nearly real
home than any hotel we have ever
stopped al" guests say.
Many guests have written Mr.. Guz-
zarCii very complimentary letters about
the great transformation which has
taken place in the Belleclaire and the
greatly improved service he is giving
there.
yesterday" with Mr.. Guzzardi means
only what was done to build reputa-
ton. To-day" means putting himself
in The position Of a guest, and making
observations, accordingly.
He arrives at his hotel every morning
from his home In Flushing AS he
alights from bis automobile, he iinagines
himself guest arriving at the hotel.
He observes, in turn, the automobile
attendant, the doorman. the bellboys,
the clerks. He notices that all are on
the alert, ready with smile to serve
any guests.
He asks the clerk to give him a key to
different room every morning. TAX
ing the elevator, he quickly observes
whether the elevator and the elevator
operator are working right. On his
way to the room, he notices the hall
way. Is it clean2
Entering the room. does it look right?
is everything in its place? He tests the
telephone He looks in the bathroom.
ia it clean? Does the water run freely?
Are there plenty Of towels? He tests
the dining room service. BY telephone,
he orders coffee. which is promptly
served hot in therrnos pot.
After leaving the room. he returns to
the rotunda and leaves the key with the
clerk--and then he changes from guest
to hotel man.
He visits every part Of; the hotel every
day.. Every day, in. spite OF every care
taken by everybody in the organization,
something is found to correct, and it is
corrected at once.
That which is wrong today therefore
becomes right tomorrow It's To-
day and Tomorrow throughout the en-
tire organization.
His general manager, Mr.. Heath. and
his assistant manager, Mr.. Sheppard,
are as keen to find out every day II
everything is going right as is Mr..
Guzzardi. He has two very able asso-
ciates in these men.
You can understand. therefore, why the
Belleclaire is always in order--why it il
always prepared to receive guests in a
way to make them feel at home at once.
The main dining room, which fronts
on Broadway, and LIS along the 77th
Street side, where 1t opens into it's ally
the Palm Room-gives very pleasant
environment, while being courteoUslv
and .promptlys served with good home
dishes splendidly cooked including
Belleclaire's famous dish, APPLE PIE,
which has been made by the same chef
for IA years. The dining room and its
ally are both patronized to capacity
But there is a grill room, too--one Of
tho most homelike and attractive in all
New York. Mr.. Guzzardi has plans
for this grill that you will be told about
later on. . .N.
The dining service is in charge Of the
.yo Toms -affectionately called by all
guests as "Old Tom" and Young
Tom." What these two Toms don't
know about giving good service to
patrons has never yet been spoken or
written.
Tonight. Mr. Guzzardi is providing his
guests and their friends with Sunday
night concert. This is Just one more
step he Is taking TO make the Beleclaire
q charming place in which to live per-
manently or to stop transiently or 10
dine regularly and to be sure always OF
getting very good things to cat.
Sincerely yours. William c. Freeman.