The Birmingham age-herald. [volume] (Birmingham, Ala.) 1902-1950, 1921-11-24
For Good of
the Community
Making Home Product is First Step; Letting
the Housewife Know About it is Next and
Quite as Important.

A BIRMINGHAM manufacturer put a new article on the
market few months ago. It already established in
Birmingham homes Housewives have been heard that
lit the best" Another Birmingham product has become
the vogue.
The manufacturer of this article advertises several times
week in the AgeHerad He has brought the article be-
fore the housewife in demonstrations The housewife has
seen it, sampled it, passed judgment and admits it to
her uses every day in the week
This is what happens when mertorious article is made
familiar to the ultimate to the person who selects
the stuff that the family Travelling statesmen cannot
get to this consumer the printed page The printed
that day reaches of them than
other medium and oftener.
Slogan sounded by the president of the Alabama
acturers time and generally voiced since is "Pat
ronzng Home Industry Is Investing Alabama That
sound that explanation not necessary After home product
is made patronage will if Alabamans become familiar
with the product and its merits That is the point
home production People who not informed by
the party interested in making sales to them cannot
blamed for failure to patronize
The weekly bulletin of the Manufacturers association
says this
When this whole question is carefully analysed it
goes back to the consumer. Who knows about
home consumption than the housewife? What better
of bringing home to Alabamas people that which
necessary for Alabama to have to make this great
state and that which Alabama produces be enjoyed by
all of its people, than the the housewife MAX
ing demands in all for Alabama products as
against those produced in other states? For constructive
work to aid the state in its development could not the
association of the League of Women Voters take up
this question and prosecute it to the end of that
complishment?
What is said of the League of Women Voters applies
business womens organizations to missionary societies.
all manner of federated womens effort And the
willing They know full we'll where the money with
which they feed and cloth their children and bedeck
selves from. Woman has been found wanting
when men have appealed to her in the concrete.
1t is all matter of being informed. Birmingham
patriotic any in the world They have proven it
time and time The disposition is there The products
made and handled here Let knowledge percolae That
is the blade that will sever the Gordian knot.
The last prayer Calvary for pardon for those who
had done crime because they knew what they
ing. How many and go about nursing griev-
simply and solely because they have misunderstood
passing word laid heart unntentonal slight
with the other party would obviae this because the
talk, would know.
certain American manufacturer of household ap
pance advertised all this spring and in the
papers The message to the home owner Works of
this manufacturer have been at 100 of capacity
consequence.
Make the goods, then tell the housewife them
where her eyes oftenes and where her attention
frequently aroused That will sell the stuff after
made.
Yours for upbuding,
RsA,rA 4 FIX -