The Morning Tulsa daily world. [volume] (Tulsa, Okla.) 1919-1927, 1920-02-29
JORDAN PREDICTS
GREAT SHORTAGE
Famous Manufacturer
Forecasts Future Of
Industry.
DEMAND Is GREATEST
Supply inadequate to FIJI
Dcmand--Shortagc Of
Material.

Contrary 20 all oNpecta ions OF
tnarufnct cturor-. dealers and tho pub
uc tho arcitoa' shortage Of motor
cars which mus got bocr experienced
iu tho history Of the industry IA
mosf pkoy 10 devesDp ~ Tho vcty
uue when care will bo most IN de-
naud
This * tho prediction ot Toward
d Jordan, urrtadent Of the Jordan
Motor car company who. since his
return from Europe. has made q
sri'voy OF tho American production
and srice situation ir tho iui"rcHh
ni hhs own organization.
SIX mouths ago 90 loOKeh as
though The creates difficulties IN
production would be gIrm pun'cd
bt forc the hfst or the ycar ana tho
FIRST six months Of i'2o would tnd
nll the factories iu ihr Industry 20
ing ~ top speed
'~rhis hope oau mover be roaltHed.
1'ho cher obstacles 10 production,
created BY tho steel strike will be
encountered In TIE second quarter
of 1890
The production ~ sterl az pres
.ut i- hardly In eNcoRs Of 80 per
Ger" OF the capaoty. and the man
ufasT.urrrv aro rapidly using up tho
fNFecri 0VtT nnu tUONt DEONutAHIlt
which they found in the reserve
Atocks which had been accumulated
IN tho various parts OF the country.
'"rhceoe reserve stocks havo been
obtained at premium, and thoy
will be hardly sufficient to take
care OF tho first Jhree months pro
duCtion.
after that time, We may expect
Co have even more difficulty In get
ttng steel until The production
schedule Of the steod plants are ma
terAlly increased
This means that any increase IN
production above the present manu-
featuring schedules must he accom-
pfshcd In tihs first three months Of
the year, by acctun u1a ting all await.
abic supplies
Another serious handicap In fill-
ing the motor car domand Ia tho
acute shortage of plate glass. This
shortage is brought about by di-
ycrs.iiy OF onuscs Tho story Of its
importance was related 70 Mr. Jor-
dan by an official or uhe largest
glass producer in American while
riding In a motor car over the bat
tleiields OF France month or 40
ago.
We never anticipated" said this
man, what a tremendous demand
for glass would develop after the
war.
I'm addition to the regular de-
mand Tor building purposes. the
automohilc industry in response 20
the tremendous closed car demand.
has placed n burden upon tho glass
producers which IL viii be impos-
siblc for them TO meet for months
20 come.
The time was when we sold glass
only to windshield manufacturers
with only small quantity going TO
me makers Of closed cars
The Introduction OF the plate
E,ass in the rear OF the top of nearly
all motor cars. mas created n de-
m9nI which rs enormous while the
effort 10 meet the demand for
closed cars has absolutely swanped
tho glass makers.
Then. too. the labor unrest is
but one symptom OF the case OF
nerves which afflicted the country,
and from which we as a nation have
not fully recovered
There are a number OF other dif-
ficulhes, among which might be
mentioned the shortage In closed
car hardware which Is produced In
comparatively small quantities nv
only q few companies this factor,
combined with the coal strife la
hOr unrest, glass and steel under
production, makes II vitality impor-
tant TO the dealer to accumulate all
the cars he can in January ana Feb
iuhry and TO the public who eN-
pcct 10 have delivery before next
fan, 10 place orders a. the show.
w. c. Norris Motor Sales com
pauS is distributor for the Jordan