The news scimitar. (Memphis, Tenn.) 1907-1926, 1920-09-04
GREATEST OF ALL
AUTO SHOWS NOW
PLANNED FOR FAIR
Memphis Dealers Association
Sets Stage for Annual
Event. Trucks and Tractors
Admitted This Year.
BY Il. W oSolNAcH,
Secretary Memphis Automobile Dealers
Association.


Tho automobile show at the Tri- state
fairgrounds Sept. % 10 oct. 2, inclusive,
will be the largest ever staged IN inns
section. Provisions have been maue lur
a floor space approXimatlng ~ O00 square
feet. equal In size to almost hall city
block and which will contain about 50
exhibits, consisting of from three 70
eight cars in each exhibit The size OF
space will permit display OF a variety
OF models without crowding.
The building and booths VIII De ar
tisttcally decorated and the show WIZ
he very elaborate and complete in every
Unique entertainment features, every
day and evening will make Visit 20
the automobile show one Of the man
attractions of the fair.
The Automobile Dealers assocla,tI9h'
under whose auspices the. show wlll De
held, are working toward the demon
stration OF greater economy IN the use,
operation and maintenance OF me motor
car. The association realizes the ever
increasing interest OF the public IN me
steady march toward pertectloh ~
grace and beauty. combined WIN
strength and endurance. when is ever
the aim in master car designing. g..
The show this year will be unusually
interesting, owing TO the war whlch hhs
been waEed against the industry from
certain sources, and the faith in the
industry which has been displayed bS
the manufacturer and dealer as well
as the user of motor cars mas neturAltS
drawn friends to the industry VINO Wei
come the fact that the motor ear mas
sopa through the fire test and has been
proven a Vital necessity TO the present
civilization. a,
The Wall Street Journal OF Aug. 81,
1920. published the following editorlal.
"Oniy 10 per cent of passenger cars
used for recreation alone. Balance are
1apa for business PURPOSES,
investigation among owners shows. =.
more than $500 900 men ADDED o.
per cent to their productive efficiency
during the past year. More than s;SVV,
900 families have found II possible TO
live in the suburbs or otherwise m
nroye their home surroundings and
working force equivalent TO l,b0O,0Oo Ia
borers Is being applied to farming as a
result OF creative effectiveness OF the
passenger automobile, according to the
national automotive chamber OF COM
merce. -.
10000 passenger automobile owners,
picked at random, from the registration
lists of ten states. The cards asked
owners occupation, annual mileage OF
his car, amount OF mileage USED ior
business and for recreation, and the
amount used TO supplement or in lieu
Of rail- or trolley connection. II asked
what extent the passenger car Increased
the ownes business, and whether u ar
fected his housing problem or hvlhs
conditions. From answers received
some interesting facts wera-brought out,
''Nearly 40 per cent of the bankers,
who replied to the question card tound
the car a help to their business, a
Minnesota banker stated that his auto
mobile had multiplied his business etn-
cheney ten times.
car has brought increased efficiency In
every walk OF life. Heaviest users are
farmers, with physicians and statesmen
next in line, Contractors, real estate
dealers and insurance men ma cars
especially useful Manufacturers ana
merchants are among the larger GRASSES
OF automobile owners
There are more than 100000 auto
mobile owners in this country, each IN
creasing his efficiency b6.I per cent
through the use of the car, making an
addition TO the business productivity
of the country In excess OF 3,9OO,OOO
workers Deducting 100000 men en-
loved in the automotive Industry there
remains a net gain Of 5000 600 workers
About 90 per cent of the owners re-
ported that they used their cars moro
or less for business, while 10 per cent
stated that their automobiles were
used for recreation use only, A number
report small gain In productivity, out
this Is heavily unbalanced by testimony
OF farmers, who have added nearly 40
per cent to their labor effectiveness,
Doctors and statesmen report business
doubled tripled and In some cases
uuadrupled through the use OF their
ears.
Railroad and trolley lines which
have been handicapped by war condi-
lions are being relieved and supple
meuted by automobiles. More than 81
per cent OF the car owners report that
they use their motor vehicles instead OF
travelling by rail or electric line. over
one-third OF the total automobile mile
age Is used in this way"
The closed body car exhibit at the
show will be quite feature as this
class OF car is becoming more and moro
popular owing TO its serviceability.
Also very interesting feature OF the
show this year win he the commercial
car and tractor exhibit which will b"
open adjoining the passenger car build
ing. -
Recent demonstration tours through
tire territory adjacent to Memphis have
given our near friends practical tests
~ what the trucks can do, which WIN
very much increase the interest IN
the commercial car show.