The Topeka state journal. [volume] (Topeka, Kansas) 1892-1980, 1920-09-14
FORDS IN BIG CAIN
Business in Topeka Now Justi-
fies Two Agencies.
Trefry Company to Build New
Home Here Soon.

commenting on the second Ford
agency in Topeka, w. H. Trefry, own
er of the Trefry Motor company, said
that this step had been considered for
some time by the management of the
Ford Motor company, they having
classed Topeka with certain other
large cities Of the United States where
they have considered business Justified
more than one Ford dealer.
1t was just four years ago this
month that Trefry came to Topeka d.
rect from the Ford Motor company or
ganization with the contract for the
Topeka Ford territory. He started the
Trefry Motor company holding half of
the stock. Thru hard continuous
work he built up the business to such
an extent that he was soon able to
purchase the balance of the interest in
his firm. Trefry has been able at all
times to surround himself with clean
cut. honorable, loyal young men. both
in the department where sales are
made and in the branch of the bust
ness where Ford drivers .come with
ailing "fIivvers.''
Sent His Men to School.
Not being satisfied with the exner;-
ence his mem could acquire locally he
has sent two men to the Detroit fac
tory for the special service course
given by the Ford Motor company to
train the heads of the service dena RI
ments at the different agencies. These
men, Mr.. Becker and Mr.. Rankin
both finished with "A" clear thru
their records and are giving TO Ford
owners the benefit of this knowledpe
Besides this there have been at least
elght men in tho service department.
VINO nave been given the special start
er' or radiator instruction at the KAN
sas City assembling plant
After the armistice was signed and
Trefry returned from the service
Where he was promoted to first lieu
tenant in the field artillery branch of
the service, he began preparations for
larger quarters. Finding property
owners reticent about building he
purchased the property at Ninth and
Quincy streets where he will begin
excavation for a new structure that
VIII De credit to Topeka.
Ford Trucks Popular.
The Ship by Truck" slogan has
converted the buying public univer-
sally. AS means of transported alton.
the truck has proven to be relia BILE,
IaSt' efficient and economical The
Ford one-ton trucks and commercial
trucks nave so demonstrated their
economy of operation that the aver
age truck buyer looks for a Ford first
The reputation of the Ford truck as a
mud car or bad road vehicle is undis-
puted and average service is play for
this machine.
Once Ford owner, a person is con-
WINGED that economy is one of the
chief features of Henry's products.
Occasionally one of the Ford family
strays from the fold and buys a diff
ferent make of truck But, according
to Trefry, 1T is doubly gratifying to
see this man return to the fold after
his painful experience with the sub
stitute." The order file is the best
criterion of the satisfa ction truck own
ers are having with their vehicle
Repeat orders are not received from
disappointed or dissatisfied owners.
But the Universal Car is the best re-
peater that has yet been placed on
the market, Manager Trefry says add
ing, that IF you stick with Henry
Ford you will finish way out in 'front.'