Evening star. [volume] (Washington, D.C.) 1854-1972, 1920-12-12

none-too-clean barnyard. or in a clean
shed and in a meadow of tender, juicy
grass?
the eggs YOU eat? Do the hens forage
Through barnyard and pigpen. or are
they kept in sanitary quarters. Where
they receive clean. nutritious feed? ;.
How about the vegetables. the fruit
and the pork you eat? How were they
grown and cared for? What sort Of
hands touched them?
EQUALITY Farm has been established
to give the discriminating people of
PennveI> a service of Quality Farm
products at the cost to produce quail
ity, regardless of current market
prices.
Its Jersey cows range contentedly
in fresh green meadow. Its fiocks OF
pure bred White Rocks live in clean,
airy yards and are fed clean; whole
some grains. Its vegetables are
nourished by rich brown meadow
and are coaxed to absorb the last
drop of sunshine and dew. It's fruit
Is grown on healthy trees.
IAN Quality Farm products are
tanners and delivered by the Quality
Farm truck, whose calling at your
door means added distinction to you'll
household.
can be accepted-the first few. Please
return the card today.
"RoBERT MURRAY.
superintendent"
This was the card. numbered,
stamped and self addressed to Rob
ert Murray. Superintendent. Quality
Farm, Three Valleys, r. d.:
Dear MIR. Murray-We are inter-
ested in Quality Farm products at the
When your. deliveries are about to
begin, call us up for our order.
VERY truly"
EOR a week the Murray rural mail
box was loaded to the galvanized
lid with letters for the carrier. Be-
fore the last lot had gone the cards
had begun to come back. Out of the
several dozen finally received but two
or three were marked mot interest
ed" Only one had discouraging
effect. Along the margin the writer
had scrawled. "Quality-your eyer
Bob looked him up in the telephone
book. finding his name from the num-
Der on his card. He was a whole
saler. in butter, eggs. and other farm
products. That afternoon he went to
Pennver and ordered a light delivery
car of certain well known and pop
ular-priced make. On each glinting
side he directed that Quality Farm"
be painted in distinctive gold letters
Part of the purchase price he paid
in cash. The remainder he arranged
to take care of in monthly payments
Early in April Bob worked the rich
muck soil of the truck patches into
velvet powder, and began planting
beets, carrots. cabbage, lettuce,
onions, radishes and turnips. Nightly
he went to his father in the darkened
bedroom and received minute instruc-
tions regarding each vegetable-the
exact date for planting, the number
of seeds to bed, the distance seeds
and plants should be placed apart in
rows, the distance rows should be
apart for horse cultivation, the depth
of planting. the use of manures, fer
tilizer and lime.
In the latter part of April he began
planting lima and string beans, sweet
was a trif1e early, his father admitted,
but it had been an unusually early
spring. Fruit trees soon were glory
of loneliness. His father in his bed
room wistfully pleaded that the win
dow be raised each day so that he
might drink in the welcome fragrance
of the new year.
spent with his father in the dim
room. When there was no immediate
instruction he turned questioner, and
began to get at approximate cost fig-
ures for each vegetable, each pound
of butter. each dozen of eggs. He had
had cost-accounting experience at the
Granger Company. But he found that
finding cost of shoe manufacturing
| was a simple problem in arithmetic
beside this.
He was compelled to ask his father
a thousand questions, to refer to his
mothers memory and the farm ac-
counts again and again. Finally
scale of cost figures was estimated.
! In each item he had reckoned the cost
or value of seed. lime. fertilizer and
manure; imaginary rental for the land
quarters and implements involved; the