Grand Forks herald. [volume] (Grand Forks, N.D.) 1916-1955, 1920-07-13
MANY TOURISTS
VISITING COAST
Travel Said to Have Increas.
ed 500 Per Cent During
Present Year.

Seattle, WASH, July 13.-Tourist
travel to the Pacific northwest is esti-
mated to have increased more than
five hundred per ant in the past three
years as the result of cooperative pro-
motional effort by the states Of Wash
ington and Oregon and the province Of
British Columbia, according to q re-
port just issued by the Pacific North
west Tourist association. The object of
this association, which is financed by
legislative appropriations from these
two states and h province, is to &C.
quaint the tourist public with the
scenic attraction and climatic advan-
tages Of the International Play
ground"
While it's funds have been limited
to approximately $62,500 per annum
during this period, this has been very
carefully expended for systematic ad-
vertising. the principal medium being
display space In newspapers and mag
azines circulating in parts Of the Unit
ed States and Canada from which
tourist travel is most probable. These
advertisements and the attractive de-
scriptive folders used to supplement
them. feature the magnificent noun
tain scenery, the national parks and
other famous resorts. the miles of, in
land waterways and ocean beaches,
the unrivaled fishing and hunting, and
the splendid motor highways and
thriving. modern cities Of this favored
region.
Recognizing the community of in
terest which these state and the pro-
vtnces have in tourist travel to this
section of the continents plan of unit
ed action was adopted three years ago
and his association organized, Its di-
rectors include prominent. business
men and public officials from each of
the governmental divisions.
In addition to providing an agency
through which the funds of each may
be used with q minimum of overhead,
the association also co~-ordinates much
Of the publicity promoted by individ-
ual communities in tho territory, thus
avoiding a large amount Of duplica-
ton and competitive effort.
The report which is signed by W. j.
Hoffman, president, and Herbert Cuth-
nc only has this campaign resulted
In = marked increase in the number
Of tourists visiting the principal re-
sorts and larger cities of tbs region
but that it has also largely benefited
the smaller communities and inland
towns, both in transient business and
In the increase Of permanent settlers.
An is cited OF n eastern
Washington city where, in 1919 a total
OF 2,791 people camped in it's new au-
tomobile camping park and of these,
Al families actually became permanent
residents and settled In that district.
Locally. the association has taken
an active part in the promotion Of per-
manent highway Improvement and in
various forms Of community develop
ment. It has also been active in bring
ing various conventions to this section,
one Of the most significant having been
tho National Editorial association
which last year toured the Pacific
northwest. It is estimated in the re-
port that more than fifteen million
lines Of descriptive matter dealins
with this region was published, in the
papers represented a. the result of the
personal impressions obtained by the
visiting editors.