Vernon Parish Democrat. (Leesville, La.) 1917-193?, 1920-01-10

member has fixed in his mind home that will
cost 5000, he must have at least $500 for the
first payment Split $500 up into weekly pay
ments OF un amount the club member knows he
can save, and the goal, and the length of time it
VIII require to reach that goal, viii be known
Then the objective of the member is fixed.
The next move in forming a successful club is
tn place before the people of the community the
advantages of owning home and to stimulate
the desire to own home that every normal man
has.
10 diverge bit and Co Illustrate how astute
merchants capitalize latent desire, consider for
minute the methods Of the makers Of garments
for They depend almost entirely in
marketing their goods Illustrations. There is
not magazine in which is not displayed pictures
that show the beauties of wOmens clothes. Won
en- study these pictures and as they study them
the desire to possess attractive clothes grows
Thus is this desire crystallzed into sales
This is equally true of pictures of fine homes
There is not wOman-and there are few men
who will not give more than passing glance to
home design. They may not know it, but it is that
Inherent desire to possess home that causes
them to take more than casual interest In this
picture. Mentally they consider the advantages
and Disadvantages the beauty lack of beauty
of the home they looking at, judging 1t, of
course, from their own ideas of what home
should be.
This dissertation on how the banker and builder
q
ings club" is made to take those who will be APP
preached this subject into their confidence. 1t
is peep behind the scenes" But II 1t has the
effect of bringing TO the minds of persons who do
not own their homes of their mental proc
esses, thereby giving them an opportunity to ana
flyze their feelings the subject of home owning,
the revelation will be worth while
Owning home brings more happiness than the
possession of any other one thing, or several
things We all have homes, it is true and take
pride in our possessions We furnish them to
the best of our ability and in accordance with
our tastes. But this is far as the man goes
who lives in house he rents He has nothing to
say about how the exterior looks neither did he
have anything to do with the planning of the in
terror. Just now too, he is unable TO make much
of a choice In exterior appearance and interior
arrangement; he takes what he can get, and is
thankful for four walls and roof.
How different is the home of the who has
planned and built his residence. The exterior of
his home approximates his ideas of what is at
tractive; the interior arrangement conforms
his ideas of comfort and convenience. But the
greatest satisfaction OF all Is his pride Of posses
sion.
The pleasure that comes from owning the home
is not it's only advantage. Owning home Is a
business asset that brings many opportunities for
financial advancement. TO the salaried man. own
ing home means that he is a more stable en-
ployee than the man who rents and has ties.
All other things being even, advancement is
offered to the home owner every time In prefer
epce to the renter. And when the time comes
that the home owner has opportunity that
oulres an investment he has the best asset In the
world on which to borrow money.
In this rapidly growing country there are thou
sands of men who have saved their money and
bought homes for no other reason than to have
homes. And in few years they have been sur
nrised by the realization that their properties
nave greatly Increased in value, met one such
man only a few days ago. He proudly told me
that he had built home few years ago and
Maid all but Sl400 Of the cost--$3,4 400. Now he
said. he had been offered $4,000 for the place His
determination 10 have a home of his own had
not only caused him to save $1,000 but he had
more than doubled his money. Not all home
builders do this it is true, but a majority do,
The ideas have presented here for the cOnsid-