New Britain herald., 1920-01-24

our good citizenship by performing this trifiing service in the public veal.
 
 Employers of printers in Hartford are awakening to the advantages of having q course ill printing in the public schools ana are reported to nave brought pressure to bear on the board of education of that city to introduce such a course. It is cx- pected that they will investigate the methods pursued in the New Britain Vocational school. and they could go farther and fare worse. New Britain youths who aspire to follow in the footsteps of Gutenberg are offered eX- celIcnt opportunities to ground them selves well in the theory of printing through the compact plant conducted with public funds for their benefit
 More than ever, business men throughout the land are apprcciating the power of the printed word and men who can make type speak in persuasive language are in demand Few people, when they read their daily papers or monthly magazines, realize the concentration of thought that is reflected in the advertisements. It is in the magazines that one finds 0SAoAilO "t Ut plihllAS tuNSl- Using and few know the hours or mental labor, the weeks of research, that are necessary before some of the advertisements are placed in the hands of the printer.
 The renaissance Of printing can be detected in the efforts made to bring harmony between illustrations and type. Instead of the repellant eye-paining line of big type that screamed ifs message advertising writers are bending their skill to bringing forth a symphony, compel lins in it's strength but just as pleas ing to the eye and other senses that register enjoyment. '-
 The apprentice to the printing trade is bewildercd by the accumulation of type faces. and it can be said that even some old hands at the game are sometimes at maze. But, this should not discourage the boy who, de- sireS seriously to take up printing as means of gaining a. .livlihood for today and a competence for the yeafs 10 come. He should learn first that simplicity-the elimination of freak ish" displays-which drives home the thought of the advertiser, is after all the main purpose of printing. He should study the old masters, try to follow their reasoning and give thoughtful attention to printing in its broadest meaning.
 Julius Muller, writing in The Afn- crican Printer,' says:
 ITO attain type beauty through simplicity is beautifully simple in sta tenent. but the reverse in appl1- cation. It is only high talent that can make of austere nakedness a thing of noble simplicity. Under in- competent hands it is mere brutal crudity. Therefore, the lesser work man is tempted continually to eff iorescence of ornament and viola design and harmony. not baroness, are simplicity, and that contrast and ornament are a genuine part of -har- mony."
 Writing along the same line. member of the editorial staff of ''The Linotype Bulletin" printed by the Mergenthaler Linotype company, says:
 Even the most comm on-placc type page is d design and not an as semblage of little pieces of variously formed metals. Every piece Of conl- position must be pre-Hisioned or it becomes simply a meaningless, con- fused con glomeration. Typography is a composition exactly in the sense in which an architectural structure, a, N piece Of sculpture, d ptSure or d