The Idaho Republican. [volume] (Blackfoot, Idaho) 1904-1932, 1920-01-16
Column
Observation-Disclosures ACKNOWLEDGEMENTS

Ever since | entered the life insur-
ance business in 1914 l have adver-
tised the general business of life in
surance and have built u pa wonder
full business. Wonderful for the
amount Of insurance, but more so
from the standpoint Of the business
sticking" and the boosting spirit
among my friends-tlfe policy hold
ers. | am going to try new idea
for 1920 in this column. 1t may not
appear each week, but it will at least
be now and then whenever the
spirit moves me. | will not advertise
the general subjects of life insur-
ance under this plan because the
man in this day and age of the world
who does not believe in life insur-
ance necessarily has something
wrong with his reasoning powers and
life is too short to monkey with him.
The things that the Mutual Benefit
Life Insurance company has stood
for thru thick and thin for seventy
five years will be featured and ex-
planned beginning with first princi-
pies and no matter how much one
thinks he knows about life insurance
he will learn something about the
subject because the Mutual Benefit
does things that no other company
does. This company was Incorporated
in 1916 and in April believe issued
its first policy and from the early
beginning recognized the policy
holders equity when only one pre-
MUM had been paid.
1t is usual with life insurance COM
panies to grant no extended insur-
ance beyond the thirty days of grace
at the end of the first year so that
many men have lapsed at the end of
the first or second year and died
shortly after the thirty days Of grace
expired leaving worthless policies.
To illustrate our nonforfeiture
feature, which gives dollars worth
Of insurance for every dollar will
tell you story of the scene of which
is laid in Idaho and the battle front
in France.
In April 1917 at Shoshone, Idaho,
the company issued to Wesley H.
Weeks $4,000 of life insurance and,
he paid the company the first years
premium Of $47.75 per thousand. At
The end of the year he did not pay
lis second premium and at the ex-
Diration of thirty days his policy in
stead of lapsing as with all other |
was placed on the eX-
ended insurance part of the policy. |
He entered the army and by Sep
,ember, 1918 he had become a |
sergeant and had paid the supreme
sacrifice on the battle field some
where in France.
The little lady in the Boise office
Jaw his name in the casualty list and
he matter was reported to the home
,ffice as he had three years and 40
lays extended insurance in addition
o the first year which had passed.
The company verified the death and
n February 1919 paid his mother,
drs. Ada Weeks, in full, for policy.
which sne did not know existed.
If this had been in any other life
company the policy would
ave lapsed at the end of the grace
eriod and nothing would have been
aid.
No matter how we'll fixed you
nay be now, old man Law of Aver
ge is at work on you. Taking 100
verage young men at age of twenty
We, when age sixty-five is reached
hirty-six, will have died, fifty-four
yill be dependent, one will be very
four will be fairly well off
nd five will be working for living
nd have to do it.
Maybe you will be luckily enough
. be one Of the per cent and maybe
GU won't. Come in and consult me
bout the kind of policy which will
IKE care of your family as you go
long and take care of you and the
God wife when you are old. No
latter how hard up you are, have
workable plan under which you
IN protect your family and your
slf.
DIV. c. s. BEEBE