The Morning Tulsa daily world. [volume] (Tulsa, Okla.) 1919-1927, 1920-02-29
Manufacturing Head Re-
lates How He Broke
Precedent.
TESTED IN MOUNTAINS
Historical Testing Grounds
Of East Deserted When
industry Was Young.
By NJ y wOLIlsi,lNG
CNtc.- president lu charge Of l'nGi-
nccrinr and rrodnc Nou' S.ha'

Tho pacific coast. and California
In pariiruIar. have ucW h.lo in
tho SudCbakor Vocabulary ll'n'.
forth, as far da We tr' ''N''IN'N'
they will hc known 1s the ACID l'fI
INK ground fog now models vs." are
,ho fIrst motor car manufactures.
believe 60 adopt the Golden stat"
for that purpose, and The only won
der 10 me M that nobody ever
thought Of +, before
Az thoac familiar with the sruo-
ton know, 20 has boon customary
an tho past tD test out new Wod'ih
OF various manufacturers IN mo
east. lcmnsylvluiu. with lH his
ioaisn Un4outoVn htll has been thc
favored state for this purpose in mo
past. California being 40 Gar dis
taut from the center ur tho auto
rnobf1e industry ita ideal ndNau-
iagcs AZ testing ground were en-
tlely lost sight ot
In dine with thc Studeblkcr pol
lev TO decide what the public wants,
and to produce Just ihif sort OF
car, we spared no experimental eN-
ponso in working out thc design %
the now Light Six Tho dciailo OF
this neny oar, which ia probably Tho
worlds finest lght six automobile.
We're given months of study aud
concentration Of our engineers ana
mctallurgistB. with the result that a
light weight N-cylindrr motor car
cmbodying tho most modern fcl-
tures OF high priced quality cars
WIS evolved 70 meet an ,nsistcnt
public demand
We were more than satisfied that
the new light six a. designed wa
absolutely tho best Sudcbaltcr cur
we had ever produced, but quite
naturally we submitted several sam
pic cars TO the test OF real service.
Tho familiar trinl In tho east cHmc
first. The car was driven over thc
roads of eastern Canada and the
United States, through tho noun
tains and over the stoopcst grades.
II came through splcudidly nud was
quickly pronounced okCh by our
engineers and executives. But that
was not enough, Mr. lirskinc, tho
president OF the Studebaker Corpor-
ation and an enthusiastic observer
OF many of our eaat ern tests told
me to subject uho car 20 the most
asduous tests possible. He said that
We s';s;'a step .. nothing that
would contribute IN any way posi-
BILE 10 the thorough testing OF this
new car. He wanted TO make as-
surance douhly sure, realizing that
the 6s-year-old reputation OF the
Studebaker corporation was At
stake in the production OF this new
lIght six So / sent tho car across
the continent over the Lincoln
highway and the Rockies and as n
climax the famous test In California,
Now, just what makes California
and tho far west the logical testing
ground OF the countfs2 What u
thern In particular that makes II so
obviously superior TO Tho eastern
states? You can sum Il an up In
these few Hurds: because AN auto
mobue Is subjected 60 every sort ot
condition to be found In ovcry state
In tho union, and a car that makes
good under such circumstances
must necessarily be fit for owners
In every part OF the world.
by way OF elaboration upon this
point, Studebaker engineers under
my personal supervision drove oul
nav Hight six over peaks thn
stretched Into tho hchvens 70, ~
elevation OF 1000 TO 5000 feet. and
down into the Imperial valley Whcr,
you are hundreds ut feet below ih,
era level and across the deserts O
New Mexico ana Arizona where th,
torrid conditions put carhurctiJI
and cooling 10 severe test
The rugged mountains OF CnlifOr
MIA put the power and hill-cllmbinl
ability OF tho now light six GO a
severe "A test ns the most orftica
ly. tho ability Of the cooling syst ol,
under the hardest ~ pulls was am
ply proven, and along with that IN
flCNib1llty of the now motor for w
often performed the apparently I'm
possible by taking many terrified
steep grades on high gear Thcr
on the sharp down grades camc In
y'rains Upun the brakes " thr cai
which afforded as The desired on
portunltv FOR study og tho brakiu
power OF the light six under abnoi
NAL conditions
The great number uf climbs an
descentS gave us tho highly valuabl
chances 70 put the carhurCtion qua
2tlerI 10 the supreme tost We wcr
able 10 see Just how the carbur0to q
worked in the rdrified heights IN
above sea level and I'm the hcav
.Atmosphcrc or THO deep valleys. Th
manner in which tho carhurcto
that extremely sensitive and al
important part Of a motor cur ht
havcd under the wide variety q
weather conditions was ospocilll
pleasing 10 ms. II was NOT i'm IN
least bothered by tho great yarIg
lions In humidity ana temperature,
or course. California is famous
TOO, for It's fine roads. And here
was that we were afforded sumo v
our best testing opportunities -
these long stretches Of boaudfl
roads, s,r1ighl and winding W
wore able 20 speed mp the car fo
fast continuous runs and ~ oyer
engineer knows thro" speed togI
bring out much If importance. W
saw how wei Iuo c1r ofuuE IN IN
road cNon WHOM travelling ut to
speed, due to i.s ideal balance am
I~w center OF gravity. And it wa
truly remarklh'n how smooth "
rode. with little or no yibruio
with the uIufor Hs cool as the pr,
verbal cuCuWbor. Strange as
may seem to some motorists. mo-
owners abuse their cars ON cl'
streets and not ON country road
with the extension OF The GOO
roads movements the cid tim
badly rutted Highways are bccnmlI
fcwcr. and the tendency Of oWuc
Is 10 take advantage OF good paw
ments by driving fast and Ihuar
thoir cars even more perhaps thg
in former times
Throughout these tests on u
coast. the new light six got plen
of hard knocks which tested q
margins OF safety, strength OF nj
tcrials and In fact every feature
design and construction. Quite ma
4tu,-s1i,- ton ,h flliud some nlIut