The St. Charles herald. [volume] (Hahnville, La.) 1873-1993, 1920-05-22
ASSISTING LIVE
STOCK BREEDERS
Various Systems and Methods of
Marketing Surplus Animals
Investigated.
AID UNIFORMED PURCHASER
purchaser Needs Advice From Disin-
terested Party in Whom He Places
Confidence-Bureau of Markets
Inaugurating Plan.


inaugurating Plan.
iFrepared by the United States Depart
ment Of Agriculture)
with view Of effecting a system of
communication among breeders. farm
ers. county agents, state agents and
state and national live stock assOcia-
tons, which will enable breeders to
dispose of their surplus more easily,
various systems and methods of mar
ketlng purebred live stock now in use
nave been investigated by the United
States department of agriculture
through its bureau of markets. The
desire also is to help buyers locate
stock near home.
Breeders of purebred live stock have
felt for long time that there is need
for closer mountaineering with the
live stock farmer who does not breed
purebred animals. The breeder with
only a few animals especially often
mas difficulty in disposing of his sur
plus profitably. and the man who
never before has purchased purebred
animals frequently needs information
relative to the location. value and
quality Of the animals desired.
Such information is of especial
Importance if it helps him in finding
what he wants near home. Although
In many instances the animals offered
by the small breeder may lack condi-
ton and are inferior, the principal rea-
son for his inability to sell is the fact
that he is not well-known breeder,
he is not acquainted with the usual
methods of selling purebred live stock,
and he has not been able to realize the
value Of advertising
Must Encourage Small Breeders.
Since substantial growing industry
depends largely upon the success of a
large number of small breeders, it is Of
vital Importance that reasonable
profit from the beginning be realized
or they will become dissatisfied and
quit the business.
The principal difficulty lies in the in
ability of the uniformed purchaser to
get definite. accurate information re-
garding the kind of animals to buy
and where they can be located most
easily. The importance of starting
with the right kind is so vital to the
success of the business and there is
so much misinfOrmation that the pur-
chaser needs advice from a disinterest-
ed party in whom he places confidence.
The bureau of markets, in co-opera-
ton with the various state agricultural
colleges. county agents and local live
stock associations, is inaugurating q
plan which will assist buyers material
ly in obtaining easily information re-
garding purebred animals. The plan
Is based upon the cooperation of the
breeders within county or ccmmun-
ity. The farm bureau or county
agents Office Is the headquarters for
the local cooperative association and
usually the county agent is the secre-
tafy.
Although many different ways of
getting results are employed by the
various local associations the principal
object In the plan of the bureau of
markets Is for the association to sup
ply definite detailed information re-
garding the various herds in the coun-
the buyer and seller to get together
easily in order that a sale may be
made and when this is done the asso-
citation considers Il has accomplished
its purpose. 1t is obvious If the secre-
tary is to direct buyers he must be
well acquainted with the breeders and
the herds In order to furnish the nee
essary information readily.
Survey Is First Step.
Naturally the first step Is to make a
survey and determine the number OF |
breeding animals In each herd the |
number of each sex. the age and quail |
ity and the kind of sire heading the |
herd. together with the exact location |
and the approximate number of ami |
mails offered for sale each season, this |
being the information needed. AS soon |
as this information is completed 1t is |
f1led in a form readily accessible to |
any one. BY this method fairly COM
plete files may be maintained by col
Letting such Data twice each year, and |
when direct inquiries are made more
definite information may be obtained |
by telephone. The informant is then |
plotted on maps. which are placed in
places where everyone