Pullman herald. [volume] (Pullman, W.T. [Wash.]) 1888-1989, 1920-03-12

rha purpose of the State College
!. % teach farmers what to produce,
I'D how to produce, but all you can
'-rn about it will not teach you how
mt on the market what you pro-
Ice Therefore the marketing prob
.. is of just as great Importance
= the problem of production. We
~ going to dismiss production PROB
,.sos this afternoon.
Evaporation in the U. S. is away
..hind cooperation in Europe.
impose you all remember that be-
,.re the war Germany bought enor-
~ous quantities of copper. Users
= copper in Germany met once a
.aar in order to select one single
.,ant to do all the copper buying for
he whole of Germany. Then that
..e agent would come to the U. S.
!. buy the needed copper. Natural
i he was a big customer, the one
nan to buy copper for the group,
and the copper concerns were on the
lookout for him. AS a result man
ufacturers quoted copper to him at
u TO q IL cents cheaper than it
could be bought by men in the U.
We learned this from Germany
In Denmark they have tried sci
entific dairy cooperation. Califor-
MIA is gradually absorbing Danish
methods. So far we are pupils and
we are pupils of England and Bel
GUM also They have a system OF
the cooperative consumers, Den
mark of cooperative production. The
British and Scottish society did a
business of $1,000, 100000 last year
Russia has developed both sides, that
is, both for the consumers and the
producers, and today Russia S CO.
operative methods are 80 to so years
old and she can teach us co-opera-
ton.
Just the other day it was decided
that we would send manchinery 10
Russia and receive food staples from
her. We did not deal with the soviet
government or the political govern
ment of Russia, but with the Or
ganized Cooperative Societies which
have membership of IL to Is mil
lion producing and consuming indi-
yiduals. Success has been reached
al over the world, cooperation is
thriving and growing all over the
vorld except in the u. S., and in the
.. 5. no where except on the Pacific
Coast. The Pacific Coast knows
more about cooperation than the
rest OF the u, S. put together. Eight
or nine hundred wheat elevators,
creameries and other concerns buy
and sell comparatively but they ac-
complish nothing. This sort of CO.
operation has been in this country
Tor over so years and conditions have
hardly improved in the last century
Ihey have been gradually absorbed
by the big concerns because they
deal With their neighbors only, and
are weak. Cooperative methods
must be sane and sound in plan to
De a success. Weak in plan they
are failures.
california has done something in
lne cooperative line, in citrus fruits,
nuts, oranges, etc. The California
FRUIT Growers did business of $70,-
VoV,OO0 during the last year, the
california Walnut Association, 3d.
VVV,OOO, the Almond Growers AS
ISOLATION $5,000,00O, the Prune and
apricot Association 24,0O0,00O, the
Aaisln Association about the same
amount, the Peach Association So
ooo'OOO, the Poultry Producers So
VVV'OOO, and handled 100000
uozen eggs. The alfalfa, rice and
oean growers are all organized in
california. California farmers today
through cooperation, handle $780,
oOo'OoO of products a year. These
are not the small growers.
Members
rune Association 5000
Haisin Association .11,00O
orange Association TO- 900
walnut Association ........ 5000
rouitry Association -. 80. 1900
big and small they are co-operat-
aug and California is the most pros
porous state in the West. It is not
uue to go" to shipping facilities
VI 10 climate. 1t is due to the abil-
ny 10 work together on a direct and
straight line for the proper estab.
"'nment of a successful cooperative
marketing plan. There are a num-
w Oh fundamentals which must be
nerred to. In the first place, II
De a pure cooperative plan
es'ain elevator companies here in
"ashlngton buy one mans wheat ii