davidaulloa/AmericanStories huggingface dataset:
Albuquerque morning journal. [volume] (Albuquerque, N.M.) 1903-1926, 1920-04-13
AWE RICAN LEGION
PAYS 4 BIC TAX
FOR CELEBRATION
On Account of High Tax
Hugh A. Carlisle Post No.
!, Realizes Very Little Out
of Carnival Week.

After checking up all bills and
accounts it was found that Hugh
A, Carlisle post No l, American
Legion. was exactly seven dollars
and ten cents to the good as re-
suit of the American Legion VIC
tory celebration, which was staged
with the Bernardo Greater EXPOSE
ton shows here last week,
Under a contract which was en-
tered into between the American
Legion and the show company, the
legion was to pay practically all the
expenses, including light water, ad-
vertisine and license tax, and was
to get in return fifteen per cent o.
the gross receipts.
However, when the contract was
entered into the legion had a very
Indefinite idea of just how much
the license tax Woull amount 10
and judged it by what had peen
charged carnival companies mat
had been allowed to come in under
the prot !cting wing of some popu-
lar organization. With this IN
mind the contract was made ana
if the charges of the city had not
been more excessive than those to
other shows. the legion would have
realized a fair profit rms, now
ever. was impossible with license
tax fixed at 500 per day and sew
eral of the legion members have
expressed themselves that no con-
tract would have been signed "
the city commission charges had
been made known beforehand,
As the proposition now stands
the legion members realized only n
Great deal of hard work, while the
carnival company left the city with
handsome profit.
It has been suggested that the
city commission may refund the
500 a day license.
Albuquerque morning journal. [volume] (Albuquerque, N.M.) 1903-1926, 1920-04-13
NOTICE.

.-, NOTICE.
The Henry-Matthews Transfer
company has moved from 81 West
Copper to Az West Copper, and
will give the same good service In
the future as they have In tho
uASt.
Albuquerque morning journal. [volume] (Albuquerque, N.M.) 1903-1926, 1920-04-13

A newly married couple, who
are both deaf, and are trying house
keeping without a servant, nave
devised an ingenious substitute for
a door bell. When caller presses
the electric button all the lights in
the house flash up, and his pres"
ence is made known
Albuquerque morning journal. [volume] (Albuquerque, N.M.) 1903-1926, 1920-04-13

City Electric Shoe Shop
Phone 567-W.
FREE CALL AND DELIVERY
2Oa South Second.
Albuquerque morning journal. [volume] (Albuquerque, N.M.) 1903-1926, 1920-04-13

Malone Taxi, Phone 158.
Albuquerque morning journal. [volume] (Albuquerque, N.M.) 1903-1926, 1920-04-13

CENTRY'S EGGS
At Champion, Hawkins, San Jose,
skinner, Highland and Pappe
stores; 90 cents per dozen.
The evening herald., 1920-12-11
THE TRUTH-TELLER

IMAGINE Of morning with
tell nothing the truth all day lie heard said
that what people the truth and he has determined there
fore, that he for one, will be truthful
lie bit late work that morning and when the boss calls
him. he makes of the stock which the past done
good service such occasions.
"To tell the truth, sir he says II felt lazy this morning and
lay bed for half hour after the alarm clock awokc hated
work today this hateful old Job"
lf that's the feel about your job you're welcome 10
look for ant her one"
Then the ruth-tellcrs wife calls up.
care you busy, dearY" she inquiries
Hitherto he has always listened patiently when she called up
busy though he
now, truthful man. he says; "Of course I'm busy!
DOM why you always call up this time of the day-my
busiest time. wish
But she has rung off, angriy
The evening the resoute fellow calls friend whose
home baby has arrived recently
Some kid, eh9' asks the friend
We it snubnosed edfaced and homcy other
newborn baby replies the truthful making the remainder of
the evening unpleasant for himself and all concerned.
Does really want to hear the truth at all timcsY
Or does truth like other virtues when
tempered with moderation and used with Judgment
The evening herald., 1920-12-11
WHAT'S YOUR HURRY

YEAR AGO the Herald began campaign against reckless
automobile driving in Albuquerque. There is still reck
"a driving here but very few houghe
people rapidly being made think of the safety of others
The police be congratulated the excellent work
checking evil that remains practically unchecked
in three fourths of American cities.
time the Herald began its protest against reckless auto
mobile driving many automobile protested that
were unfair that very large proportion of accidents due to
the Of pedestrians the jayweker should
wbe as severely with 'aydriver the speeder We
recognized truth Of the protest but felt that the first
end needless driving That has been pretty well
comped II time for the csress pedestrians to be made
10 think.
number of cities where automobile accidents have become
numerous whats your hurry campaigns have been started
Speh campaign should be started in Albuquerque should
be backed up by police regulation Automobiles right
endanger by needless eareness and speed But automobile
drivers haye perfect right free Of the They have
right 10 make reasonable speed They have right expect
freedom between street intersections
mnns rush araetia front Of moginE sqtomo
bile dash sidewakand perhaps save ten seconds
The evening herald., 1920-12-11
PerSiStency in
Advertising
Urom Editor q PubllsherJ

stunts in advertising do not pay.
To he sure they are clever enough 10
attract attention. but they don't sell
merchandise ana In these strenuous
ceiling days all advertising must be
figured from the standpoint of the
has taken publishers and advertisers
a long time tn come TO full realizn-
tion ct this. hut the truth OF this
fact may be asserted without chal-
lenge by the big user Of space VINO
has paid the price to find out.
stunt advertising In grostesque and
bizarre and In It's very nature does
not build goodwill or permanent
preatige-the thing that makes ad-
vertining worthwhile to the advertiser
who has message to deliver and to
the reader who is a seeker after truth.
The appeal Of the stunt" is to
fleeting vision: the appeal OF real ad-
vertising is to the mind. IN the same
way that an educator appeals to the
mind Of child. The first purpose
uf real advertising la TO educate and
that In impossible without consistent,
persistent reiteration OF facts and m
formation.
No business house In America would
for moment consider the folly OF
sending salesman into a territory
once, then Withdrawing him and put
ting dependency for continued busi-
ness upon the impression he made.
Nevertheless. some business houses
advertise In this manner. OnD spec
taculhr stunt well conceived and ablS
executed Is their sole idea OF ndver-
tislng and on 1t they stake their bust
ness future.
Advertising Is as necessary to mod
crn business M the salesman, but It's
success, like the uccess OF the sales
man depends upon It's peraiatcncy and
the continuity OF the thought and the
logic presented.
Business houses vie with one anoth-
or In bidding for the services OF sales
men who are well known to their
trade: salesmen are the evangela OF
an old established order or they
proclaim the merits OF n new day.
Their appeal In only to the trades.
Newspaper advertising, on the other
hand is the universal appeal that
reaches the iobber. the retailer and
the consumer and at once impels In
tcrest and uales Its messages must
be az truthful and persistent Rs the
saleHman's. II In the most compelling
factor In business today.
The evening herald., 1920-12-11
KEEP THE DUST DOWN

LBUQUERQUE done with paving for time No more paw
ing laid until spring and little will be laid then
"A unless price down If does is likely that we
will important extensions of paved quickly The
Of paved streets the greatest argument in their favor
seldom fails to convince
he meantime have six months before us when there VIII
be no further tearing Of Limited the cys means
are be should be possible to put the dirt streets in fa
condition keep them without extravagant outlay
The city should the find the to sprinkle these
dirt The need for sprnkng evident to any one
drives especially through the highlands during the past few
days by traffic has hung Albuquerque like
cloud.
This city reputation health resort Much OF its
prosperity due the people who here for health Dust
not healthy 1t is pleasant 1t not necessary We be-
eve that be found keep the city sprinklng
equipment running will be found economical in aiding keep
condition for travel and freedom from dusty streets is
a benefit 10 which the people entitled.
We are against bue laws but in favor Of some leg
will make impossible for public officer to permit
gambling and prostitution flourish under his very law
that New Mexico shers do something besides work
politics" will help.
The evening herald., 1920-12-11
NnGHTIEsT FORCE II
HUMAN WILL
by DIR. James !. Vance.

God never meant us to go
through life crushed and broken
and defeated His promises are
not to towards who get scared and
flee the field. His proposition is
to the man who faccs the red line
OF battle and fights. His guaran-
tee to courageous soul that de-
ciincs defeat and marches face
forward into the thick Of conflict
is that he shall come on con-
queror.
a whipped man Is a sad sight.
His very countenance is stained
with the shame OF defeat. His
head hangs low, and his hectored
and intimiated and vacillating
soul skulks to the rear Yet this
Is the creature meant for lordship
over the world!
Man was not made to be the
creature OF circumstances. lie
Was made to be the creator OF cir
,uinstanccs. They may affect him,
but they should never control him.
They are the things around him,
but he Is TO rise above them. II
is IA pitlful spectacle 90 see one
who cannot make tliat climb. who
la down In the mlre 10 stay II Is
pathetic and huInl,iating TO be
pestored. badgered, bruiBed, kick
ed about. knocked down and walk
cd over by the things around you.
Why should you be You have
self lf-determination. Decline de-
feat. You have willsppwer. Throw
the switch and turn on the current.
In your own soul is the secret Of
emancipation. In the might q an
unterrified and unYelding will
stand up, and refuse 10 be run
over by insolent circumstances.
Next to omnipotence itself, the
mlghticst force on earth. when II
functions Alright. Is the human
viii. Nothing Is weaker when II
functions wrong.
This Is whore real manhood re-
sides--not In circumstances, not
IN possessions, not In how much
money one owns, not In position,
not in the office he holds. but In
wlil-power. When ones viii Is IN
chalns. no external liberty can
mako him q free man; and whom
the will Is frees 10 letters can on
lsiape pesl1s1-'i..f- i,sfsss r,l,ss1t,,is - ~
The evening herald., 1920-12-11

Reformers now propose to swipe
From us our tried and trusty pipe:
IL Is the final straw.
They say tobacco is sin
And that Il cannot stay within
The limits of the law
~
We kept the peace ana let them
mooch
our beer. our. bitterR and our ihooeh.
And never made n kick.
We're for reform on chewing gum,
And putting movies on tho bum,
And also jnzz-right quick.
But when these birds propose 10
swipe
Our tried and strong and trusty pipe,
We hOller, Hold, cnoughl
"We'll never let you come between
us and our lady nicotine;
where do you get that stuff"
90
Most OF the troubles We have arc
over things We can't have.-Boston
Transcript.
The evening herald., 1920-12-11
By WHIT THADLEY
WHY BE DISCOURAGED?
Did You Know That

Franklin often said: ITO be thrown
upon ones own resources Is 10 be cast
into the very lap Of opportunity"
Marden added: Hard work is tho
great schoolmastor of the race. II Is
the gathered drill In life's army. with
out which we are only confused and
powerless when we are called into
action"
what heavenly expresslonl" ex-
claimed Miss Sybil In Bulwer's ken.
elm Chllllngly," as she gazed at the
baby; 1T seems 80 grieved to have
left tho angelsl" THAT is prettlly
said" replied the clergyman. but
that infant must pick up courage and
fight his way among mortals with n
good heart. II he wants to- get back
to the angels again"
sophocles told a friend that nature
has left man In this unstable equilib-
rum lest. tho satisfaction from the
possession Of that which he strue-
gied 10 get rob him Of his ambition
Tor new conquests. Yes" replied his
friendi the struggle TO obtain y the
great gymnasium OF the race"
The evening herald., 1920-12-11
Seeks New Physical
Director for Y. M. c. A.;
Osborne Resigns

Secretary Lynn II. Fox OF the Y. NJ.
c. a. viii make trip 70 Chicago next
week to procure n new physical di-
rector for the Y. NJ. G. A. to take the
place OF Harry l.. Osborne who will
leave on December 10 for Miami.
Arizona
Mr.. Osborne has been with the
association in Albuquerque for the
past seven months. lie resigned to
take the position of general secre-
tary at the Y. NJ. c. A. In Miami. his
former home. Mr.. Osborne has been
popular leador with the men ans
boys at the "Y" and has kept an ao.
tive interest OF many In the various
athletic sports afforded at the asso-
citation.
Several applications have been re
celVcd for Mr.. Osborne'a position.
Secretary Fox, however. will consult
the Y. NJ. C. A. training school be-
fore making a choice for a new man.
The evening herald., 1920-12-11
MENTAL

WHENEVER you read about old who doesn't look or act
his years. usually quoted saying something like this
" al have kept young by keeping my mind at work
Likewise other retiring from business discover themselves
growing their minds released from their accustomed
exercise
young study himself the enervatng physical
from mental oafng And there is nothing
stimulating the than sustained purposefu use OF the
mind. B.
The Chinese philosopher Conucius when asked how he had
grow old gracefully replied that n his pursuit
knowledge he did perceive that old coming
His busy with healthy thinking brood the
proach of which haun the thoughts and arrests the
energies of many
Cicero the Roman in treatise old wrote 81 had
old somewhat shorter time than old before
my time And that end he kept his mind at full stretch like
bow old by growing slack To keep his
memory working condition he would repeat night all he had
said heard during the day.
In his old he supported his energies by intellectual and
not my bodily For who always living in the midst
these menta abors does perceive when old upon
him.
These thoughts commended the attention of men who per-
themselves growing old and to who feel themselves
growing The mind is the engine of the system Keep
tuned up.
The evening herald., 1920-12-11

unusual crossing between intersections
lodging moving automobiles the minute that would have
been required to walk TO 1t not unusual to pcdes
force automobiles with the unspoken defiance that
says, "you won't dare to me
Automobile drivers generally blamed for the accidents
that happen They always blame They should
and most of them do drive carefully Bat the pedestrian
should also exercise The campaign
and enforce safety first regulations the houghes should
be extended include all who invite disaster whether behind
steering wheel on foot
President Wilson urges independence for the Philippines
the ground they have Perhaps they The
Moros independent that they be shot by
stabulary rather than send their children school
The evening herald., 1920-12-11

CANTON. o., Dec. ii.--Love In a
cottage may become a cold steel af-
fair IL metal lumber continues to re-
place the old-fashioned variety when
occurs when woodmen fail to spare
the tree.
The metal lumber manufacturers
here sing with joyous abandon OF the
comforts OF steel.
II works like this
Lumber is vanishing Tho forests
are being cut away. BY 1870 wood
for building Will be rare. Iron will
come into its own. Already there In
metal lumber. II is made In strips
and beams and bars and goes togeth-
er with bolts and rivots. AL one
needs TO build the little bungalow OF
loves young dream is n monkey
The evening herald., 1920-12-11
Are We All Going to Live
In Steel Bungalows Soon?

wrench. u hammer and half car
load of metal lumber.
or courso, that's not quite true for
the roof is of sh.ngle ana the walls
OF concrete Htucco nodded to steel lat
tice or screen framework.
When the metal carpenters arc
through with their work the finishers
come and lay wooden floors ana
hang wooden doors and slate the roof
or cover II with cedar shingles.
A six-room cottage can he built
complete and ready for the finishers
In four days, say the metal lumber
folks
The steel souse is sound proof II
is cool In summer and warm In win
ter. That makes the fuel problem no
problem at all.
The evening herald., 1920-12-11

III
Arlf6ha. %srahge an Il may ,oeHi; doee
not. run a Eusoline staticn.--1ie's a
dniryman.
NtI.' 90 Isf ~
GOV cox has been made a life
member Of the National Democratic
club. He certainly earned It.
THE Ell PASO TIMES graveiy as
sures ita readers that there's no dam
ger OF infection from dirtY paper
money. Right at this time i.,e Times
may rest easy. No one ls worrying
about Infection.
THE CANTQUITTERs.
"The election In over and all set
tied. but lot OF politicians continue
lying, just from force OF habit
Nashville Tennesseean.
90
A PARIS SCIENTIST has proved
that n kiss Weighs two milligrams.
by mastering the metric system you
can easily ascertain just how many
kisses II will require to reduce M
desired.
SAINT LOUIS produced l01 ,0O0. 900
pretzels last year. each one dryer than
the one before.
The evening herald., 1920-12-11
SUBSCRIPTION METHODS.


lFrom the House,
Quay Co. NewsD
A great many Of
our subscribers are
In arrears and We
arc pressed for
money to meet our
bills, and unless the
money IA forthcom.
ing We shall be
compelled to Eus.
pend the paper for
an indeiinite time.
We make this state.
ment because we
have TO have more
support than we
have had for several
months, TO continue.
The evening herald., 1920-12-11

They will be beneath the eye
OF the First Rays Of the Dawn OF the
New Day.
"LENINE FIRED" said n head
lire; and the world choked on ITS
cheer as It read The next line, 10 wit:
'on In Moscow"
THE AMARILLO NEWS says that
100 gallons OF whisky and three
men are In the hands OF the authorl.
ties" Three men are not much re-
Hponsibllity for tho authorities, but
u hundred gallons should have at
least a company OF rangers to guard
II properly.
ELIAS TORRES OF FL 'Paso is
said TO he the man who induced Villa
TO settle down. Senor Torres could
break into Heroes OF History" II he
could induce villa to settle up.
90
THE ILLINOIS country roads that
Lincoln travelled are to be marked,
II all the governmental rocds that
Lincoln travelled could be marked 80
our statesmen couldn't miss 'cm, II
would save n lot OF travelling.
The evening herald., 1920-12-11

(From tho Cuervo,
GnadAlup G Co.
Clipperl
II you receive q
copy Of the Clipper
II Is a gentle hint
to subscribe.
The evening herald., 1920-12-11

An ancient Creek thought TO save
his bees a iaboriouH flight to Hymet'
tus. where beautiful flowers were
known TO grow. Ha cut their wings
and brought tho flowers for them to
work upon at home, but they made
no honey.
"oh. II could but put my dream
on canvasl" exclaimed an enthusiasts
lie young artist, pointing TO most
beautiful and renowned painting.
Dream on canvasl' exclaimed
Raphael ut is the ten thousand
touches with tiv brush you hnust
learn 10 put on canvas that make you
dream"
you charge me fifty sequlns."
said n Venetian nobleman to n sculp-
tor, for n bust that cost you only
ten days labor" You forget" said
the artist. that ] have been thirty
years learning 70 make that bust In
ten days"
The evening herald., 1920-12-11

You going of decoration on your
cards. letters and packages Use Christmas Seals
They carry only seasons of good will but they
carry good will throughout the year practical effort for
good health Buy all Every piece Of Christmas mail
should bear the Christmas health seal.
The evening herald., 1920-12-11
sinless Sunday

Some folks say wise and contend it's silly
while others say it 5 quite much ask Of Billy
Edmund Vance Cooke
The evening herald., 1920-12-11
ELS GETTIN' ON MY NERVES! /!

LoNDON-"E gettin' on my
nerves, yer worship. e Is thatl" Mrs.
NJ. G.. Hawkins protested In court
here when she came to complain
that her landlord insisted upon CALI
ing several times day to ask II her
husband, who was sick. was dead
yet" TITS depressln.' yer worship"
said she, and the judge agreed.
The evening herald., 1920-12-11

a favorito treatment for Pout I'm
tho Middle Ages was a tea OF daisy
petals.
The evening herald., 1920-12-11

Is n sad one, we
will wot,
When the wheels
begin to work
at Santa Fe;
For no matter
how they try
The evening herald., 1920-12-11

The government 10 encouraging In
Alaska the Development of crops
adapted 10 the short growing season.
The evening herald., 1920-12-11

We've read OF Chateau Thierry,
And the heroes of the Marne,
Who faced the gassirg Heinies
And didn't give a darn.
But they've nothing on the hero
Who does as he In bid,
While mamma goes to the movies
And stays home with the kid.
90
c. II. FILLERUP, OF Snowflake
The evening herald., 1920-12-11
.C.lO'.L,O..S
~ &C0ND co FIDDLE

Ut Is .RUMoRED that the price OF
automobile tires Is coming down.
our interest, however. would be far
keener II someone would start
scandal about n reduction In the rate
for half-soling shoes
90
THE REPORT that Mr.. Venlzelos
is In Nice is In direct contradiction 10
the last bulletin from Athens.
At THE VERY worst OF the
spcndthrifty period the public never
saw silk shirts as high as they saw
silk stockings.