Evening star. [volume] (Washington, D.C.) 1854-1972, 1920-05-19
"PRICE-CUTTING"
THROUGHOUT u. S.
is ADOPTED HERE
FEATURES THE HORSE SHOW FROM THE CAMERA Up
MANS POINT OF VIEW
Continued from First Page

ing ahead more cautiously. Sales are
being held under various names
Reduction of 90 per cent in prices
of nearly all goods was announced
by one of the largest depart ment
stores in Youngstown. Ohio. Among
tire larger department stores. ali save
one had PLACED Oh sale toda! me
greater portion of their stocks al dis-
coun.s ranging from 20 to 30 per
cent
Reductions in price OF clothing OF
from Is to IS per cent were announced
by three Of the larger department.
stores in st. Louis today.
A report from the Pacific coast said
that retailers oil r'resno. Calf, had an
nounced general reductions on SILK
goods of from 20 to Is per cent. while
E,l Paso. Tex. sent word that 33 3
ner cent had been taken off the price
Of shoes, and % per cent cut on the
prlce of clothing. the latter announce
ment coming from the largest depart
ment store in the city.
There was little material change IN
the price Of wearing apparel in Chi
caro hut an officer OF one of the fore
most department stores said that the
price reduction wave indicated that
merchants were trying TO satisfy Mhat
he called "a hystei zeal demand IRON
the public for lower pI ices.
Big Cuts at Boston.
BOSTON, MAY 19.-I'rice reductions
ranging from Is to - per cent were ad-
,ertised today b. various retail stores.
Most OF the reductions were in clothing.
tut one large department store aEnounc-
ed also a reduction Of % per cent IN
lines OF cottons, blankets. linens and
other goods. A store specializing in
women's clothing displayed window
cards procla inning that everything was
cut one-haf in price. In many cases
advertisers asserted that these spring
price cuts equaled the markdowns usu-
ally reserved for late season sales.
Silk Shirts Drop.
INDIANAPOLIS, May l9.-Silk shirts
and suits for men are the first articles
OF clothing to suffer radical price reduc-
lions in Indiana. and several OF the
leading merchants Of this city are Offer
ing mems furnishings today at from 20
10 30 per cent below former prices. One
relLatte establishment is Offering silk
shirts for men at $4.95, or almost half
their former price. Ready to wear
clothing for women and children also are
offered at greatly reduced prices.
The leading store at Terre Haute is
Offering all mems and boys garments
and shoes at a reduction OF 20 per
cent The firm is said to be the
largest outhtters of men and boys in
western Indiana or east central Illi-
nois.
Big Reduction at Omaha.
department stores. all but one. have
placed on sale their entire or greater
portion Of their stocks at discounts
ranging from 20 to SO per cent. Sew
eral shoe dealers also announced dis
counts of one fifth Of the selling
price. One exclusive ready-to-wear
establishment which is selling it's
below the market price in an adver-
tisement advises it's customers to buy
at "the absurd discounts being offered
in Omaha and nowhere else on earth
Some dentists advertised a Is per
cent reduction on all charges.
Reasons for Reductions.
Bad weather. combined with an
early Easter and late spring. is given
as the principal cause for the reduc-
prices for wearing apparel next fall
are hard to judge. Should the prices
advance considerably the merchants,
who order advance stocks of goods
ahead Of the actual season. must dis
pose Of their stocks in hand in order
to buy Immediately. Some household
articles already have risen in price.
and higher prices Of material.
In general. a SLOW season." which
has been manifest not only in Wash
ington, but throughout the United
States. 10 the cause for price reduc-
tons The season is advancing. and
merchants find themselves stocked
with goods. which under ordinary
conditions would have been disposed
Of long ago. There also is indicated
an unwillingness to buy on the part
Of customers. the merchants say.