Arizona republican., 1920-09-05

London. Sydney. Wellington, Mexico
City. Paris, Copenhagen, Barcelona,
Buenos Ayres. Rio de Janlero, Santl-
ago, Havana, Tokyo. Shanghai and
Manila.
Starting from nothing but an idea
few years ago today tins corporation
encircles the world. IT employs the
finest artists writer's. directors, tech
nicians. 1t produces the finest pic
lures, ParamOunt-A Aircraft known all
over the world as the ultimate in mo-
ton picture art.
This organization which has led ali
the others since the beginning of the
motion picture, is now opening its
greatest year, the greatest year in the
history of the screen.
Totally reorganized, enlarged both in
scope and size, the Famous Players
Laslzy corporation wifi give to exhib-
itors and to the public greater service
and greater enjoyment than ever be
fore.
Paramount-Artcraft pictures viii
continue to be the splendid force that
has carried this industry forward, year
after year, to unprecedented success.
Mr. Lasky, one OF the pioneers in
the motion picture industry joined
with Adolph Zukor some five years
ago. and out of this combination the
Famous Players Lasky corporation has
developed Mr.. Lasky exercises close
supervision over the entire produc-
ton department of the organization.
Years in the theater have taught
him show values and ne came to the
motion picture when it was just be-
ginning with a complete knowledge of
public taste, an unerring artistic dis
elimination, and a keen business
vision
Large as the production department
is, and varied as are its ramifications.
hnH ie- - e hi oh &c
capes the eye of Mr.. LaslSy- He is
continually in touch with every
branch of the making of Paramount
Aircraft pictures.
Cecil 3. DeAIille, director general,
who has been associated with Mr..
Lasky from the beginning, is rightly
credited with being one of the men
who have brought the motion picture
to its present estate. Mr.. DeMille not
only acts as artistic supervisor of the
entire production department. but also
produces special pictures himself, pic
lures which stand in public estima-
ton as being the most artistic of all
screen productions.
Every picture produced by this or
ganization is the fruit of the labor of a
thousand experts. experts whose entire
energies are bent to one task-the
making of the best motion pictures.
The story is the basis of the mo-
ton picture, and the Famous Players
Lasl1y corporation has gone and Will
go to any length to secure the world S
best stories.
Mr.. Lasky is now out at the studios
at Hollywood, having recently re-
turned from Europe. In England he
persuaded the leading men of letters
that the screen was worthy of their
attention, since by this medium they
can bring their message to ten million
people.
Hes brought back with him a story
written directly for the screen by Sir
James NJ. Barrie, who win himself
come to America in a few weeks to
assist in producing his script and to
study motion picture technique.
Arnold Bennett. H. G. Wells. Edward
Knoblock, Max Pemberton and other
British writer's are at work on orig
inal plays to be produced as Para
mount pictures. With such men of
letters embracing the new art, there
are few who can afford to sneer at
the movies"