Imperial Valley press., 1920-04-10

|. secretary. Men VINO Will take a prom
inent part in the coming show are M.
G. Brumbly, L. A. jackson, Dewey
Carey, j. w. Cass, l.. l.. Hebert, p. l..
!, Echols, Purl Willis and H. f. O'Byrne.
This year the members of the I'M
perial Valley Auto Dealers Association
are putting even more energy behind
individual interest, committees work.
ing every minute they can spare, and
! some that they cannot consistently
! spare from their business. 1t is their
s brag, that perhaps it may not be as big
! a show as in some of the larger cities,
1 yet when in point of size, it is consid-
/ cred, and it is all over, they expect to
make it an exhibition that will set
! pace for others to follow and be the
talk of the entire state.
Contracts for the decorations were
let this week and the decorations will
!. be the most elaborate in the entire
4 valley. Pleasure cars, tractors and
I. trucks will be given their respective
4 spaces in the two large buildings.
n VISITORS SURPRISED
q The interest, energy, and hard work |
being put into it by each individual
member is remarked upon by visitors
4 to the city, who themselves are engag-
ed in the automobile game, and the
encouragement received from these
visiting dealers is serving to make the
Imperial Valley dealers work all the
i harder. Nothing short of remark
able show is the expression heard from
strangers when they hear of the size
] and scope of the exhibition to be put
on by the valley people. Many ex-
hibitors from San Diego and Los An
q geles WILDE represented and especially
agnumber of Los Angeles tractor men
{ are planning on being well represented.
While the Imperial Valley Auto
Dealers Association is made up of
the dealers Of Ell Centro, Brawley and
) Calexico, all of whom will have on
exhibition the cars they are selling
they do not intend to have the ex-
hibition for themselves alone. By
bringing in outside dealers the asso-
/ citation believe the competition brought
\ out will aid them in their business
besides being valuable addition to
the show.
Again assembling the different
makes Of cars under one roof will give
prospective buyers better chance to
size up the merits of the respective
cars, and be in a position to more
readily make their selection, rather
than walk many steps from one build
ing to another.
The two buildings in which the show
is to be held will give ample floor
! space fer the exhibition of the various
pleasure cars, motor trucks and trac-
tors and accessories for motor mach
inery.. Berry's garage, in which the
pleasure cars will be on exhibition, is
120 X 140, while that of Jackson's
Cadillac agency is 60x140, giving a
total floor space of 180 x 40, motor
trucks, tractors and accessories being
on show in the latter building.
FINE DECORATIONS
Decoration Of the two buildings is
to form no small part, Of the show
and the buildings win be elaborately
decorated with bunting and flags.
> The LEGAL dealers are receiving the
greatest of encouragement from the
business men of Ell Centre and the
Auto Trades Association and the Auto
mobile Club of Southern California
are giving hearty cooperation while
the manufacturers of the different cars
sold in the valley are instructing their
dealers to use their utmost endeavors
in properly placing the cars before the
public, promising to do their full part
in the matter of expense, and even may
send special representatives here from
the factory Several companies have
signified their intention of doing this.
Special days will be assigned as
Brawley Day, Calexico Day, and Ac-
cessories Day.
Of course such a show would be
incomplete without some social diver
sion and to this end the entertainment
committee has engaged one of the best
jazz bands in the state to furnish
music during the entire show and for
dancing, which is to form delightful
diversion in the evening, afiording the
dealers and statesmen, tired from their
all day talks, explaining the special
features and advantages of their part
icular make of car, relaxation in the
dance while whispering sweet ,nothings
in the ear of some fair one.
FOUR COMMITTEES
Committees in charge of the show
are as follows: Executive, p. l.. Ech-
OILS. A. P Williams and w. H. White
field
Advertising: ]. Z. Cass, J. B. Halt
and G. N. Merralls.
Entertainment; I" Curley Brumbly
A. +. Parrish and L. l.. Hebert.
Publicity; M. B. Towman, Fred. N.
Berry and Purl Willis.
Imperial Valley is eagerly awaiting
the opening day Of the show and the
anticipated attendance is in the thous-
ands. 1t would not surprise the COM
mittee if the 10000 mark were passed
during the three days.
N Preparing to ornament the state
highway system by planting shade
trees along the roads, the state high
way commission will asquire rs acres
Of land near Sacramento for nursery