The Washington times., 1920-01-13

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And the cheapest of them sells
for twenty-five cents . copy.
Hearst publications 60 into more
than FIVE million homes in the
United States and into the hands
of 1T least twenty-five million peo-
Die in the United States.
There Is no such circulation, no
such possibility of useful publica-
tion anywhere else In the world.
One fact interesting to you as .
reader is this; In every city, IN
every publishing office controlled
by Hearst there Is constant grosoth
and more rapid noD than ever BE-
fore.
You Judge of the influence Of
q group OF publications by the
amount of money that the public
pays in a year to buy those pub
locations.
Next to Hearst's publishing
concern, the greatest in America
is that of Mr.. Curtis, Of Phila-
delphia, able man, possessing sue
cessful periodicals and extremely
interesting newspapers.
The GAIN in circulation re-
csipts, which means the amount
the public pays for them, OF
Hearst publications in 1919, as
compared with 1915, is more than
the TOTAL circulation receipts OF
the Curtis organization.
In 1919, the public paid in cash
for Hearst publications thirty-two
million dollars, about three times
what they paid in 1919 for the
publications of Mr.. Curtis, near
est competitor.
Hearst's Chicago morning news
paper, the Herald and Examiner,
typifies the present growth OF
Hearst publications. In. the cir
cuiation statement that all news
papers must make under oath to
the Government, the last made on
September 30, shows that the
Herald and Examiner gained
more than TWICE as much as
all its competitors combined. That
Is to say, the increased circula..
ton of the Chicago Herald and
Examiner was more than TWICE
the combined circulation increase
shown by the Chicago Tribune,
the Chicago Daily News, the
Chicago Evening Post, and the
Chicago Journal.
The Hearst newspapers are
successful in q business way, as
well as in circulation and in
fluence, although desire for profit
is not their handspring.
In New York City, Mr.. Hearst
has, in the Evening Journal, the
most powerful, as well as the
most profitable newspaper in the
world. If you wish confirmation
of this statement ask Mr.. Ochs,
able owner of the New York
Times. Walked out of sound
sleep, he could tell offhand just
what all the important papers OF
the country are doing.
The convention of Hearst pub
fishing executives, which began
Yesterday, is interesting because
Hearst managers come in direct,
constant contact with at least
one-uuarter Of the population of
the United States.
II you lived in China, Africa,
or on Mars you would be inter
ested in q small. group dealing
with one-quarter of all the in
habitants.
The payroll of the Hearst or
ganization, which does a business
of about seventy million dollars
a year, answers one question
asked by young men in schools of
journalism. "Does newspaper
work pay?"
In the small room where the
Hearst executives met there were
a number of newspaper workers
with annual earnings greater
than the salary Of the President
of the United States, and two at
least twice as well paid as the
President.
Students of journalism must
not fix their minds on filthy
lucre, but it will do them no harm
to realize that, in modern journal
ism, working for your readers
and the general public is profit
able financially as well as spirit
ually.
With all respect for human ma
ture, you cannot help observing
that efforts made by Hearst news
papers to serve the public were
initiated more widely in this coun-
try yAFTER the Hearst newspapers
began making money and paying
editors more than anybody else.
In the preliminary stages, when
Hearst was pumping millions rap
idly from his private pocket into
his newspaper business, there was
less enthusiasm about initiating
him.
II Is only fair to the New York
Evening World, however, to say
that II waited only a few weeks