Omaha daily bee., 1919-02-23

Selling Diamonds Like Banking Re
quires the Utmost in Honesty.
w HEN folks put money in ;
w bank they first must feel con
fident that the people who run tn,
bank are responsible and honest
The same is true when one invest.
money in a diamond. The first es
sential in a diamond is quality anc
to be certain of quality, you mus
rely on the word of your jeweler
Mr.. Albert Edholm, of the Edho1n
Jewel Shop, Sixteenth and Harvey
has for many years enjoyed the rep.
utation of being a connoisseur oil
rare jewels, the most important Of
these being of course diamonds. The
other day when | was in his shor
of a million jewel delights, it was
my pleasure and privilege to see
stones which Mr.. Edholm had
just received after they had beer
cut to order. At my expression Of
wonder, he smiled quietly, saying
Surely Polly, you didn't expect
the same lines to be good forever
even in diamonds?" True indeed
for there is that newly exquisite
cutting, the emerald cut which is
quite essential if one is to be abso-
lutely certain of the glorious fitness
of her jewels. These diamonds,
which Mr.. Edholm had just ordered,
cut in these new lines, have all OF
them, sacrificed many dollars of
their size to be quite ''in line" with
the newest in jewel modes.
Just Because
BECAUSE they like the good
~ things to eat that they find
there, the appetizing way in which
they are served, and-what is of
especial importance nowadays
THE VERY MODERATE PRICES
CHARGED FOR THEM-every-
body likes to go to the Flatiron
Cafe, Seventeenth and St. Marys
avenue, for a pleasant luncheon,
dinner, or cosy afternoon tea.
ALL TRACES OF THE FALL
ING PLASTER WHICH WAS
RESULTANT OF KEN
PIPES HAS BEEN REMOVED
AND THE ORDERED AND
PLEASANT WAYS OF THIS
POPULAR CAFE RESUMED.
Don't these new colors arouse
your enthusiasm? Cinnamon brown,
dust, jay blue, cherry red, sand,
peacock green.
Paris Milliners Sponsor Flower
Turbans
SIMULTANEOUSLY with the
~ famous modistes of the Rue
de la Paix.. The Hoffman Hat shop,
Athletic Club building, Eighteenth
and Douglas, are displaying flower
turbans, (the revival of charm
ing style), which make perfect ac-
compartments to the spr'ngtime
suits and gowns. 1t has fallen to
Mitzi Hajos, whom we recall for
her charming witchery and Turing
grace, to give her name to the
models just seen. Each has wide
crown, tiny brim and dainty side
back cascade of looped ribbon.
Never has there been a season
with more assurance for the popu-
larity of sports hat models. This
shop is showing an ultra-smart sell
ection of Hyland sports models. In
high shades, they've velvet crowned
and linen trimmed.
French blue is a dainty gown of
crepe de chine with outlining round
the wide neckline in embroidery of
dull blue and gold wheatheads,
$3.50.
Exquisite New Conceptions in
Novelty Skirts. /
THOUGH beauty is its own ex-
Il cuse for being" we may per.
haps owe our joy in the newest
skirt conceptions to the vogue of
the new wraps.
The Lamond Style Shop, I'd floor,
Securities Bldg, are showing skirts
of velvety Victory Goth, in such
shades as honey and orchid. Fan
ta-si silk in all the color combina-
tons peculiar to this crepey silk is
the chosen material for others.
Many skirt models have body of
crepe de chine with hem banding
and girdle of the heavy new novelty
silks. Figured foulard is the stuff
charm is made of" in others of these
skirts, while navy taffeta and georg-
cite combine with hemstitching and
picoting in others of surpriseful
new style notes.
Why not have a skirt cuff on your
new frock?
The Business Of Being Beautiful
S usually a woman's job, but
4 sometimes it is a mans work as
we'll. Many men are employed al
the establishment of Dresher
Brothers, dyers, dry cleaners, tail
ors and hatters, 22l7 Farnam street
And what beautiful work they do to
be sure! After sending a particu-
larly soiled and shabby garment,
I'm enchanted at the effect of love
ly freshness delivered to my door
within the space of few days. They
are capable of anything in the way
of rejuyenating the gown you like
best. I've just sent my little blue
serge frock to be freshened up a
bit in preparation Of the warm DAYS
to come when it will be pressed
into service as a street suit