El Paso herald. (El Paso, Tex.) 1901-1931, 1919-02-22


TO YOU REMEMBEk+-4ou were
u general manager OF the biz pub
lie utility company in a growing city
In those days You were good bust
ness nan Your salary was a large
one Altogether you were some
pumpkins" and we don't blame you
II you had a pretty good realization
OF that fact Who Wouldn't
You had a few lntimates who were
about as prominent IN a business and
social way as YOU were and the COM
mon herd didn't bother your punch
very mueh- A few Of you took lunch
together daily at the sven Fea-al u
rant and Dc was rare thar any OUT
slider dfned with you-unless ne zap
Dered 10 be some visitor who cut
considerable ice his own home CIR
Gle Yes. YOU were really some
s'gink" in those dayS-anu as you
walked down the street-you prod
ably looked the part, too AT least
Anvway-there developed some dis
satisfaction with your rates or some
thing-or probably advancing com
modify prices really required an ad-
vance On rates-an advance Lnal was
no doubt justified as wages were eeI -
taiuly higher and you mad 70 meet
the successive advances as they came
20 meet the CHANGED connluons-
However che people couldn't qulLe
get you How absurd you tnOugnt
The proposition was really very
simple matter Of arithmetic. and you
wondered why they couldn't under
stand Then one evening on the way
home from the cluh-Whtle intro
snecting a little for a change. a great
realization came TO Vou-Don 20
remember actually talking out loud
D fHra=
did well. I declare" you said Il
don't blame the people for not under
standing me What chance nave
given them 10 know me az all as tar
as that goes BY the time you GET
home. you had yourself pretty well
sized up In fact. you wondered why
YOU were still holding your job
Your very position properly 1illed
called for a thorough knowledge Of
the people OF your city How could
you expect them 20 understand you
when you did not understand them
You decided on q definite change
IN your point OF view irnmediatelT-
. You were a square fellow and your
company was square and had tried
and was trying to do the square
thing The trouble was that the peo-
Die didn't know you or your company
very we'll Your little coterie OF
1rass Collars missed you very often
from that tire on az their exclusive
I luncheons- You mixed arOuud q
great deal more You attended all
the meetings OF the chamber OF COM
merce- You Joined the various civic
clubs Of the city YOU actually min
gled with the clerks and laborers,
as YOU wanted ~ learn rNeir nroh-
lens and points OF view You intend
ed that your company should be a
public service corDoration-in reality
as well as in name
All your stockholders wanted was a
fair return on their investment and
the people. you felt, when they learned
20 know you and really knew that
you and your company were ALWAYS
willing 20 meet them more than hall
way-would be glad 20 help you get
{ whatever you were entitled to You
knew that 10 was not their desire "a
bankrupt your company You noti-
fled the citizens through the daily
papers OF the exact financial condition
I OF the company You invited the cltl-
zenship 70 a meet meeting and put
all your cards on the table You
showed them just what was neces-
sary and what you considered fair