New-York tribune., 1919-11-14
.s-.
Delegation Visits Health
Commissioners With Plan
5 They Say Would Cut at
: Least 3 Cents Off Price
One Detail To Be Solved
Product Must Be Sent to
Their Doors; $l5,OOO
600 Corporation for That

Distribution Of milk may be taken
public at least three cents quart.
under the terms of project which
yesterday received the sanction Of DR..
Royal S. Copeland, Health Commits
sioner.
The offer TO take over the most cost
was made by delegation of twenty
five representative grocers, headed by
Peter II. Amor, president of the Re-
tail Grocers' Association. Their plan
IS in line with the project favored by
the merchant who has offered to form
an organization. capitalized at Sl5000-
900. to give the public cheaper milk,
DR.. Corc'a and said. On Wednesday this
merchant offered to mold s12,0oo,oo0
corporation, but waved so enthusiastic
on second thought that he added
100000, the Commissioner said.
Both DR.. Copeland and MIR. Amor
asserted last night that The new plan
means complete revoutionizing of
me milk pastcurization and distrbu-
tion machinery. They added. however,
that they were confident of its success
IN supplying the public with cheaper
milk.
Only One Detail Remains
s' 'With the grocers willing to take
over the final stage of milk distribu-
tion," DR.. Copeland said, "there re-
mains only the filing in of the gap
between the receipt Of the milk here
and its receipt by the grocerymcn. All
the functions Of the handling of milk
after it is delivered TO the milk sta
sions in the county are now in the
bands q tho distributors. These in
.ervening steps-betweon the receipt
of the mix and us delivery to the
grocery storcs--can be taken over by
he SIS 600 900 corporation which il so
-apidly becoming reality.
This plan appeals to me as the only
feasible method of reducing the milk
price. We will, of course, consider
plans submitted by the distributors at
he meeting of the Fair Price Milk
Committo. which will be held to-mor-
~ow at 2:30 in the City Hall.
at is unfortunate that I cannot. as
-5ealth Commissioner. honestly suggest
- ne pubic the use Of DIP mllh. They
sop.d buy il cheaper than botted milk.
pt II is not nearly so good. Bottled
milk shou' d be used wherever po.sib.
ia preference 70 the exposed milk"
Mr.. Amor Is Convinced
Mr.. Amor. whose organization is
composed of 900 retail grocers. also
s member Of the Fair Price Com
mittee of this city, appointed by Fed
eral Food Administrator Arthur Will.
iams He said his organization was
able To speak for many grocers not
members
eve are convinced after comprehen-
sivc study" Mr. Amor said "that the
milk price could sbe reduced three
cents quart at least by altering the
system OF distri button.
Instead Of tho large distributing
lrrs delivering the milk 10 the door
,teps o. customers. VIC Nonld receive
fac mill, from central distribut.on sta
tions. VIC would simply pdd oRc cont
TO the cost Of milk to customers who
came to the store for it. TO shose to
whom 1t would be delivered our gross
profit would be two cents. With the
present prices paid to the producer,
think milk could be sold to us for 10
cents q quart at the most. That would
mean Ia cents to those who call for
it and is cents delivered. The delivery
price at present is 171a and 1S cents.
II housewife nov purchases milk at
grocery store she must pay one cent
more than If IT were delivered to her
house, because the distributors charge
rs the same price they do to consumers
for. some mysterious reason. ff we
huv i've boxes, they just bring it to
he store and receive payment N cash
.t the consumers price"
RottI, 10 Be Discarded
Mr.. Amor said The bottle probably
would bc discarded for a paper con.
tainer just perfected. The new con
tainer, he SAID. was more sanitary and
cheaper than the bottle.
Announcement was made last night
of the inauguration Of Campaign
called the .Bluebrd Campaign for Hap
piness, for funds to establish milk CEN
ters for the sale of milk to children at
nominal prices. Miss Elisabeth Mar
hurry, according to the announcement
has consented TO be acting chairman
The campaign for funds will open ON
December 27 az a special performance
at the Metropolitan Opera House OF n
fairy tale, "The Bluebird." An effort
will bo made 20 have social and vel
fsre organizations form Bluebrd chan
ters TO aid in the drive
The reason for the launching OF the
campaign is given as "the acute crisis
in the milk situation. which has af
fected and is increasingly affecting the
health and even life of thousands OF
children"