Arizona republican., 1919-04-27
B|G GOODYEAR REPRESENTATIVES. PAINTED MAKE HIT IN SOUTH BY EFFICIENT METHOD

I've driven that car so many thous- ands Of miles that I long ago stopped trying to keep any record of the total mileage said ., well known local physi- clan to Hal L. Bird, Studebaker dis tributor the ether day, as he pointed | to his Stu6ebal1er car standing at the E curb. And" he continued, I've been out in every sort of weather, over every [ kind of road. and left the car standing [ in the rain and snow for hours at 2 time Look at the finish-as bright | and new looking as some cars just off i the sales floor. Never had 1t refinished, i either. When it gets so bespattered i with mud that I am actually ashamed to leave it standing in front of a pa tient's home, just have it washed with cold water and polished. Were it not 1 for the fact that you folks have seen I me driving this car for nearly three years, l am sure you would be willing l to believe the car had never been driven 1 over one season. 1 don't know how you
 people finish your cars, but do know that the finish is permanent and just
 about irppervious to every sort of
 weather
 Certainly a flattering tribute to the
 body department of the Studebaker
 corporation Still, could you expect
 anything else from a company which
 has been finishing fine carriages for
 nearly three quarters of a century
 Stakeholder ought to be able to excel in
 color, paint and varnish work-eyperi-
 ence is a splendid teacher. Studebaher
 had learned by long and hard eNperi-
 ence that the only way to put q perrna- nent finish of paint and varnish on 2
 body is to put it on with the most care
 f,t1 haY a
 brush There are no less than twenty five operations in finishing Q StUde-
 baker body.
 Mir Bird says that the rough bodies ; are first cleaned and sand blasted fol- lowed by primer which is preserva ? tive: then siuShed with q good black color; then sanded and leaded; then
 they are puttied and glazed to cover Q hollow spots and covered with a coat ] of lead paint After being repmttied a and glazed they are covered with a Q coat Of paint called Half and Half, { which is half filler and half lead. They
 are then reputtied again and mixture 1 of lead and pigment called rough stuff t is applied and the body allowed to dry e for A hours. This process is repeated . four times. The bodies are next taken k to the rubbing deck where they are n rubbed smooth with pumice stone and |, water, repIttied again, Sanded and the , first coat of the ground color applied ', During the fifteenth. operation Q gloss
 coat of coler varnish is laid on, followed O by a second coat 4 hours later. After 2 allowing A hours for this to dry, the
 bodies are again taken to the rubbing + deck and rubbed smooth, two coats oi
 rubbing varnish are applied and after
 the usual 24 hours, bodies are again
 rubbed. During the twenty oper- ' ation the moulding are blacked and or U the twenty second operation the strip U ing is put on, and the body wiring h finished during the twenty third oper- 's ation.
 S. After upholstering, the entire surface IS is cleaned with water, rubbed smootl Ie and the final finishing coat of varnisf Il is flowed on. This is allowed to dry fol of 4S hours CT more after which the body 'r is completely equipped and mounted or IS the chassis.
 l. The hood and lenders of a Stude io baker car are enameled. The fender n are placed in an oven and the finisl > literally baked into the surface of tn s, metal by heat treating process Whici l. lasts several hours. hree coats , l. enamel are applied in that manner.
 Studebaker builds its bodies com
 plete in it's own shops and there ar
 few body builders. f any, with nor
 perfect and complete resources. Stude
 baker cars retain their beautiful, lus