The Pensacola journal. (Pensacola, Fla.) 1898-1985, 1919-03-30

THE PENSACOLA JOl
and news columns, 30 It has treatsd its adver-
Users n the matter Of rates. 4 sstablished :
rate card and maintains It. An advertisers are
treated alike under similar conditions and for
similar service. 8
While advertising rates have continued TO
70 up q circulation has increased, The Journal
nevertheless is giving cheaper service today,
wealIing IN comparative figures-as advertising
value il always based on circulation-than It
gave twenty years ago, when its circulation was
six hundred copies daily.
The following figures, taken from The Journal
files win show the enormous increase in facilities
and circulation: The number Of employees in 1899
not Including carriers, was six; the number Of
employees ct present, not including carriers, is
thirty-seven. The number Of carriers employed
In 1899 was five; the number at present, thirty
nine.
The circulation the first year was 600 daily;
The Journals present circulation is 5000 daily;
and 5000 on Sundays.
The pay roll for the twelve months Of 1899
totalled $4,1O0; last years pay. roll was $780,
1889.
and has published sworn detailed statement
actly what he is getting for his money.
Twenty years ago The Journal equipment was
meagre, but the paper paid from the first week,
and gradually new material and better service
have been added.
8 Today The Journal owns it's own. home and is
one Of the best equipped newspapers in the
south.
To meet the demands of the present The Jour-
nal has recently added to it's already well equip
ped plant, two new linotype machines, at cost
of more than $4,000, and $4,000 Goss high
speed straightline press. In addition to this, it
has also installed several thousand dollars worth
Of stefctyping machinery and has one of the best
equipped composing rooms in the state.
These things have not been easily done. But
it has beer, necessary to meet the demands of the
public and The Journal has met these demands as
no other paper in this section of the state has
ever met them.
Since the death of Col. Frank L. Mayes the
policies of the founder and owner Of this paper
have been consistently carried out. Not in sin
gle instance can any person or faction say that
This paper has ever been under any control but
that of the owners, who have given to every
legitimate enterprise or movement nnlipaitad
support.
At time when newspapers and publishing
houses throughout the country have gone down
like card houses, The Journal has weathered
every gale, and today stands the champion of the
same causes espoused by its founder twenty
years ago. $50 f
During the strenuous war period when labor
was at premium, and men were constantly be-
ing called to the colors, The Journal cheerfully
carried its share of the burden The staff worked
day and night in order to meet the demands Of
business
The Journal does not believe that it will be out
OF taste here to say that no newspaper in the
country gave to the gvernment more undivided
support. The Journal never hesitated. Every
demand of the government was met, not grudg-
ing1y; not through coercion; not in spirit Of
duty unwillingly performed, but with the reali-
cation that the newspapers were tremendous
weapon either for or against the victorious out
come of the war for the United States and her
allies, and with singleness of purpose to lend
to the country every possible aid.
Under the direction Of Harry r. Cook, pub
Usher of The Journal, the paper has endeavored |
in every way to follow out the policies that might
have been carried on by The Journals founder.
Not only did Mr.. Cook supervise the working |
staff of The Journal, but during the war he |
worked night and day, lending his every effort