Grand Forks herald. [volume] (Grand Forks, N.D.) 1916-1955, 1919-03-03
CHANGES MADE .
IN BUSINESS
BY MAH0WALD
Tires and Auto Accessories
Added to Complete Leath-
er Goods Stock.

Keeping close in the wake of mod
ern achievements, during which the
motor propelled vehicle has partially
superseded the horse, Joseph Mahow-
aid, tor many years a supply man In
the harness and leather industry, an
swered the demand of his customers
and extended the scope of his bust
ness to include a supply of auto &C.
cessories. h partial abandonment
of the horse to be replaced by the
auto meant a revision of business in
many lines and probably nc other
concern responded to the change
more readily than Mr.. Mahowald.
Not only did Mr.. Mahowald intro
duce a stock of auto supplies to ADD
to his business. but he made a close
study of the industry hat had swept
into Dakota and brought with it an
ever increasing demand for supplies
and repairs. Among the first addi-
lions la to the stock in the big
Mahowald store were the Vacuum
Cup n Racine tires, which for w
seasons aided in attracting attention
to the part that MI. Mahowald is
playing in the automobile industry.
This year another agency was added
when the popular Fisk tire vas ac-
cepted as an incentive for patronage.
Selling tires and other accessories
does not furnish a limitation for the
scope of Mr.. Mahowald's activities in
the motor field. Last ear he invest
ed owe $4,000 in the installation of a
vulcanizing plant to be added to his
repair shop and with this modern APP
paratus he has succeeded in the de-
velopment of a repair business that
by far exceeds that portion of the
trade that sank into oblivion with the
passing of the horse. ,e -
IrxV>or;or0o1 T1n<I,nr lf1r
But MI. Mahowald's a attention to
the automobile game has not permit
ted his interest to wane in the leath-
err department of his store. For
many years he has made leather his
hobby and it has been a recognized
fact that there are few men who are
more familiar with the product.
Away back in 1905 Mr.. Mahowald
opened a small harness shop and
horse was at it's prime and few realiz-
ed that in so short a time the "gaso-
line wagon" would become the stand
ard of travel. Mr.. Mahowald was
prosperous, and from time to time he
added to his stock and store space to
keep abreast Of the times and to an
swev the demands of his trade. Then
in 1914 he decided to build. Greater
floor space was necessary, more room
was IlSSOcu 1Of HIS eVcE lIlCIedSlllS
stock and the advance of the age de-
manded more modern equipment.
The structure erected at that time
furnished ample room. 1t became
known as the Mahowald block, and
although today it is a modern .struc-
ture and large enough to bring favor
able comment, it has ceased to pro-
vide adequate floor space for the in
creased stock of supplies that have
been added. The basement apart
ments have been brought into use
and it is here that the regular work
is done. 2
On the ground floor the stock, in
Guiding trunks, s%uitcases, hand bags,
grips, in fact everything that is made
of leather or its equivalent, is found.
When speaking of the rapid adj
vance of his business in the last Ii
years, Mr.. Mahowald said:
Il have always been a firm beliey-
er in the development of Grand
Forks and the northwest, and right
now, as never before, l am of the
opinion that we abreast Of a great
wave of DrOsperity."