The sun., 1919-03-26
DEAR FOLKS.
THINGS run in Cycles Of
Six in the Wilson & Coz
organization.

ok plays dH Important paIt
in the business.
There are six letters in tho
word WILSON. There are six
vice-presidents-fitst aids I'd
Mr.. Wilson. That started thd
six" idea three years ago this
month when Mr.. Wilson gave
his name and himself to tho
business. The workers consid+
cred it a good omen.
And one of the first things
done after Mr.. Wilson took
hold was to adopt slogan that
would mean something and
that would keep everybody on
their toes to live up to it. Tho
slogan selected was:
"The Wilson Label Protects
Your Table"
Please note that there are six
words in this slogan. They are
very important words.
The next thing on the program
was to develop a fine working
spirit in the organization id
which all should take part
workers and officials.
That was done at once. Please
note that there are six letters id
the word spirit"
Now you have had six letters from
me thus far in which I have dwelt
mainly on the spirit" that exists in
the Wilson & Co. organization.
/ think I have proved to you that
the real foundation of a successful
business must be built on the heart,
the happiness, the loyalty, the integ-
rity, the enthusiasm and the pride of
its workers-coupled with the hon.
est appreciation, recognition and Coz
operation of the head of the BUSH
ness and his official family.
The foundation of the Wilson & Co
business is built on these six prinI
ciples, and that is why its slogan,
THE Wilson Label Protects Your
Table" means so much to tho
peoples of the world.
What would this slogan amount to
if it did not have back of 1t the hon
est and sincere efforts of the official
family and its twenty-five thousand
| loyal, earnest workers?
1t would be a scrap of paper
only and the world has had
enough of scraps of paper"
People want the real thing now.
In food products they are get
ting it under the Wilson label.
am starting another series of six
letters today in which I will treat
on other angles of the Wilson & Co.
business. I propose to stick to tho
| six" idea. Please note that the
word angles also consists Of six
letters.
What mean by "angles" is this: 7
propose to show you, for instance,
that the workers consider thar their
own honor is involved in producing
foodstufs that will justify the Com
pany'S Slogan-whch should be very
reassuring to you when ii comes TO
buying Wilson & Co. products.
I think it is great, myself, that tho
I good, pure things to eat supplied by
Wilson & Co. are backed up in their
production by twenty-five thousand
workers who recognize their indi-
vidual responsibility and who would
not, under any circumstances, either
wilfully or deliberately take part in
sending out to their fellow human
| beings IN all parts OF tnc WOrlu I'M
perfect or impure food products.
They would not have it on their
consciences to do such a thing, and
l know for l have talked with hun
dreds of them-many in every de-
partment of the business-and they
are imbued with the spirit to give
to the Company all they have of
skill and care and loyalty and honor.
Take as an illustration what Rus
sian workman employed in the
Sausage Department said to me. I
noticed his enthusiasm and tho
swiftness and skill with which he
worked and asked him why he was
so~< .eIsSed, 49,,
| ooh. I like to help make good things to
! eat = said he in broken English. II eat
! EN- myself. I have wife and eight chill
dren, and l given good food. Wilson
| things good eating. My wife and chill
dren they keep very well because they
/ eat pure food SO do l. like to work
here NV boss there very good to me
and 10 everybody. lie makes us proud
Of our work Nothing goes wrong here.
We all very careful We stand by VIII
son name Sausages that go out under
! Wilson label are fine-very best !
know cat EN- They very, very good"