Imperial Valley press., 1919-12-01

erous reinforced concrete buildings re-
Gently erected
Brawley, Prettics City
Brawley, which follows closely after
Calexico in population, is admittedly
the lrettiest town in the Valley, hay
ing developed civic interest chat
sets it apart without a rival. AS the
seat of the great cantaloupe indus-
try, it has an Importance in its partic
ular line that no other community in
the world approaches, and this and the
general farming in that region has
given TO it's mechants big trade,
which is developing from year 10 year.
Holtvolle, the metropolis Of the
Eastside, holds a commanding posi-
ton for general trade in one of the
richest farming sections of the Valley,
and it is potentially the capital Of the
mesa land that is to be reclaimed by
the all-American canal. The town is
experiencing big industrial revival,
and most of the streets are being paw
ed and put in shape to meet the bigger
affairs of the future.
Imperial is the one town which
has experienced the most stormy
career. The oldest town i'll the
Valley, it suffered the too c0na.on
fate of the pioneer community, in
that it did not at nrst Guild as
artistically or as sOlidly as the
newer towns. and also because Il
became the dumping point in the
early days for good many things
that were not desirable. But cat
from this misfortune, The tcwn Us
emerging. 1t is cleansing lts2t
CT undesirable residents, IS carry
ing on q series 0t town improve
ments, and its trade is expanding
steadily.
Seeley Has New Life
Seeley on the west slde OF the val
ley, and fortunately situated OG Tie
new San Diego q Arizona railroad, tof
a time discounted the benefit il Wa te
receive from this fact, and Iay rather
dormant for u number of years, but
row, with the completion OF the read,
it is springing into new life, is dcvel-
oping new industries, and is town to
watch for quick growth.
Calipatria, one OF the newer towns
of the VALLEY, situated well to the
north in comparatively new region,
made a phenomenal growth for TWO
years, then rested two, and now IS ct
Its old trick OF quick growth 2galn.
The town is notable for the fact that
from the first it has, been built as
though it was expected to last forever,
and grace has net been lacking IN the
sChd structures.
Still further north, at the rail-
road junction, is inland, where
$4,000 bank building and a SZ5,-
coo school house have just been
completed as an earnest determin-
atiCn cf the people there to keep
fully ABREAST of the growth of the
region. The town has as yet de-
vel0ped no large trade, because
The country is new ana sparsley
settled, but il IS coming TO the
front, and the towns activity is q
dirccj response.
Dixiclard, which lies On the fringe
CT the west, on the new railroad. ra-
ther anticipated the development of
it's section, but steps are being taken
to extend irrigation to the west Of the
present high line canal, and when this
program is carried out, the town will
have an important trade.
Shipping Point
Heber is q prosperous little trading
point about midway between III Cen
tro ard Calexico, and though it has
rather cramped quarters, 1t IS Of I'M
por tance as a shipping point.
These are the towns that have eN-
listed and which Westmoreland oreetS