Omaha daily bee., 1919-10-12
Omaha Pure Food Show
to Last Full Week And Be
Best Ever Held In West
Begins October rs at Auditorium-Will be the Worlds
Greatest Grocery Store-Retail Grocers Sparing
No Expense to Make Event Successful-Space
Already Taken by Exhibitors

a pure food show which will be
the envy Of every other city in the
country is the aim which members
of the Omaha Retail Grocers asso-
citation hope to achieve in the big
pure food show to be held at the
Omaha Auditorium October Is to
November |.
In making the duration of the
pure food show seven days instead
of three or four, the grocers have
taken their first step toward this
goal. This year the show starts
Saturday and continues through the
following Saturday, with Sunday
the only holiday.
The show this year will be large
enough and the exhibits sufficiently
comprehensive to warrant full
weeks show. the retail grocers be-
lieve.
A Record Breaker.
Last year no food show was held
on account of the war. When the
grocers' association voted to resume
the annual shows this year. it was
unanimously decided that efforts to
make this years exposition a rec
ord breaker should be made.
Neither time nor expense will be
spared this year. Many weeks 5go
the grocers' association notified
manufa cturers. wholesalers and job
bers Of the contemplated show and
of the local associations plans. The
result of this announcement was
little short of sensational. Within
a few days reservations for disnlay
snace began to pour into the Office
Of ]. J. Cameron, secretary Of the
association, at rate that began to
alarm him. He began to see visions
of more reservations than space.
And his visions turned out to be
true. For so ranv manufacturers.
wholesalers and jobbers have asked
so much space in which to exploit
their commodities that Mr.. Gamer
on could have accommodated twice
as many il only the Auditorium
were twice as big as it is.
Worlds Biggest Grocery.
The exhibits at the Pure Food
show. as a result. will cover the en-
tire grocery field. Not an article
will be missed. The Auditorium
will be the biggest grocery store in
the world during the week of the
show and the spectator who will be
able to find missing any staple or
fancy grocery article manufactured
in this country will be entitled to a
distinguished service reward.
The reason for the eagerness OF
the manufacturers. wholesalers and
jobbers to put their commodities on
display at the Omaha show is SIM
pie. Omata's daily grocery sales
average something in excess or
$4,000 This is a conservative esti-
mate, but in year it means $4,000 :
600. 1t is little wonder that all OF
the big grocery establishments of
the country are anxious to place
their commodities before the con-
sun,ing public of Omaha.
Closer Relations.
The retail groeers in holding the
Pure Food show have several OBJ
jects in view. but principal among
them is to bring about closer re-
lationship between the manufactur-
er, wholesaler and jobber and the
retailer and consumer.
In these troublesome times many
vexing problems confront the gro
Gerry trade. Probably no other in
dustry is so greatly affected by the
high cost Of living as the grocery
trade. When the high cost OF liv-
ing became an issue the grocery in
dustry suffered the first blow.
There is only one solution to the
high cost of living. It is co-opera-
ton. Cooperation in which the
manufacturer, the whole saler, the
jobber, the retailer and the con-
sumner e,ch oI,vs his part faithfully