The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1919-05-31
LIFE INSURANCE
ABLY DISCUSSED
WRITER DECLARES THERE Is NO
BEST POLICY" ADAPTED TO
EVERY INDIVIDUAL.
The BEST Poucz" Depends upon tno
Ago and Circum stances OF tho
Insured.

"A great many persons engaged III
the life insurance business and out OF
it, seem TO think the tw"ntE-paSrneh'
life policy contract is the best policy.
The fact is thcrc is no universally
best policy for mankind in general out
there is a best policy for the indiFidual
man or woman.
"pcrhaps there ought To be some 'orst
brand best suited aid adapted TO serve
plan Of life insurance, some plan "'
the needs Of all insurers, but in the
makeup Of @bur cittz"nry' whore aims rs
ambitions, aspirations. business re-
quirements, individual finances. SOCIAL
conditions, life in homo. etc. are so va
r!ed it Is obviously impossible 10 frame
a policy contract OF life insurance That
will perfectly tit the needs Of every
bod
ldcr the legal reserve systematic
only absolutely sound principle yet de-
vsed-uur form OF policy is the mathe-
NAUTICAL equivalent Of another 1orm'
from the actual standpoint. Hence there
is no such thing as one policy beng net
ually better than another. because they
are automatically equivalent, just as
siX-twclfths equal one-half. or nine
twelfths equal thrcc-fourths: but one
| form Of policy contract may be great
deal better than any other from the
| prospects viewpoint.
There Is one policy that is better
than all others in proportion as 1t hts
| the aye. requirements and circumstances
of the insured. Ir e.. >+e form OF
life insurance that will best meet his
necessities and those Of dependent
| family is the best policy.
IT. - ipIi iYT1iT n
rromiscuous placing of those form, in
the past which did not T:-nr tco exact
| need OF the prospect, but that best pleas
I'd the agent and yielding the most COM
mission. regardless of any consideration
OF service 1t was his duty TO render &C
counts in q large measure for there be-
| inE doubtless. as many misht policies
as there acr misft shoes and ill-itting
! garments.
"Whencver the agent can learn 10 put
! his conscience above his commissions
some OF these abuses of this splendid
business will he remedled. he prohts
! most who serves best
The twenty-paymcnt life policy
| more nearly filling the bill Of the aver
| age requirement than any other form.
1T embrace plan so simple. so safe,
so inexpensive, with so many adapta-
lions. presenting so many options and
| covering all possible contingencies. that
| il is not strange that more mon accept
and insure under IL than under any
other. and almost with one accord. VIC
J proclaim it. therefore. the best policy
Its popularity surpaSseS that or any
| other kind Of policy contract. and TINS
in itself evidences how FULLY II accom-
| pliShcs the requirements Of the insur-
! crS.
| 1T is something which surely protects
the family in event Of death and is Of
benefit To the insured in cas-" Of survival
Al the time of old age. or any other
! time.
Under the twenty payment life plan
tho insurance goes forward for IN"
: whole pcrIod Of n mans lfr but The
/ rrrmIum payments do not run lndcfin-
itcly.
/ "I'aymcn,s to tn" company ar" limited
as to years wCnIy-hut the insurance
is good al death. tomorrow or there
after.
"Insurng AT the age Of 20. 10 or ~.
men get through paying premiums long
. before such Payments become BURDEN
some They arc paying-or saving
during their years Of productivencss and
/
payments To effect them after they have
ceased to be producers. In fact, IT will
he seen tho modern twCnty-paym"nt III"
contract represents three or four poll
CieS III ono.
I'll fits the poor and wealthy. II gives
the (, rncr the largest amount of dcsir-
able protection for his money, il makes
a splendid investment for the latter for
the benefit of his estate. Neither exposes
himself to loss. 1t is within tho power
Of tn" rich man TO pay IL h" wants to
and there is no loss imposed upon the
poor man who fails or cannot pay.
The contract is rcrctc with these
guarantees. The cash value. any year
stands almost for the full premiums
paid. diminished only by the net cost
uC the insurance protection up To the
time Of withdrawal
The twenty payment life contract
does not allow a forfeit through forget
/ funcss or impHCuniuSity.
Tho Euaruntcrd value is there all
tho time the automatic extended Insur-
| ancc. for instance, provides thousands
and thousands OF dollars for the pro-
| lection 'of families. where. IN other
quarters. but few hundred AT most
would reach tho beneficiary.
Men need life insuranC" most when
! they a-c least able H. pay for 1t. Men
| meet with rcvPrscs. business GOES TO
! pieces someone defaults or absconds.
! rnIling debtors pull others down. or pro-
! fraCtcd illness. poor crops. loss Of en-
! ploymcnt--onc or a thou*fnC things
! como to prevent IN" payment Of pro
miums. In such cases and in such CIR
| cumslanc"s. tho limircd payments con-
tracts arc most SCrNiccablc.
"Whilr IN" annual deposit required in
! the limited payment plans are bI,
higher. in no sense arc thcy proportion
atclv higher. Here is whcr" the pros
poets own particular needs, coupled
with his ability to comfortably meet the
payments. is The paramount issue. and
| at this point the insurance salesman has
his 81, glc rurposc--tn give his prospect
! the best there 1" in him.
Say two mon Of the "qual ago Of 30
each took out policy for 81 .o60--onc
nm ordinary lf" and the other n twenty
. puymcnt. let us say tho ordinary life
will cost SCI and tho twcnty-payment
$50 annually To max" the point service
able We will have hOth alive at 70. Tho
ordinary life man has paid in $40. and
tho twenty payment man has paid in
5000. hrraus" he stopped paying on his
Ufty-nfth year.
what We must believe Is what best
suits the individual prospect.
None OF uS can. for certainty. de-
eide exactly what w!ll suit particular
prospect when he arrives al advanced
ago-Say, Il or 20 years hcrcc-but W"
ran reasonably bclicv" that any form
that will limit the premium paying pc
Rod cannot prove a hardship for tho