Ladysmith news-budget. [volume] (Ladysmith, Rusk County, Wis.) 1907-1927, 1919-11-21
NEW STANDARD OF TESTING

The testing of motor cars, like the
building of motor cars. has undergone
marked advancement during the last
few years. New standards have been
created and new mechanical testing
devices have been perfected to keep
pace with the development of the auto
mobile itself.
1t remained for the WHY'S Overland
Company, however TO supply the SUI
preme test to its latest model Over
land which has just been announced.
This test1l is believed. has established
new stSll ards of testing and refine
ment of details to make car practic-
to an owner.
The history of the development,
building and testing of Overland 4.
which introduces the new three point
spring suspension. covers a period of
years. The car is the product of de-
cade of progressive engineering achieve
ment toward the ideal light weight
car: of years intensive engineering
experiment and two years actual dem
onstration and test in all kinds of
weather and all sorts of roads.
During the two years of test, Over
land was given 250,O00 miles of ac-
tral road demonstration. That's ten
times around the world before a single
car went on the market
These tests were of great value to the
engineering and the production de-
partments of the WHY'S Overland Com
pany and. finally, to the man who buys
the car during these 100000 miles of
test to determine every. refinement and
improvement that might be necessary
to make the car when it went on the
market free from service troubles and
of assured economy in operation and
perfect ease of riding because of the
new three-pOint springs.
The value of 100000 miles of ex-
haustive testing may further be judged
from the comparison with the final GUS
tom of sending new car into the mar
ket after it has been pounded on roads
in some $4,000 to $4,000 miles of dem
OnStratiOn Overland 4, it is said, is
the first car that has gone on the mar
ket with pedigree of perfect produc-
ton after two years of constant test
ing.
The section of the country picked for
these tests was in Natures laboratory
of the Outhwest-COlOradO, New Mex
leo and Arizona. There nature seems
unfinished, a rough, rOck-strewn, tor
tured country. 1t was there that the
engineers decided that the new three
point suspension springs could be given
a supreme test to develop the uneXcelled
ease of riding which they have now in
trOduced.
Accordingly a fleet of Overland is
were sent into this section. A staff of
engineers accompanied the cars to
watch every hour of performance. In
Colorado the cars were set to work
scaling mountain sides, twisting and
turning around the hairpins turns OF
the precipitous cliff and mountain
sides and rolling over the boulder
strewn roads. There was plenty OF
mud-seas of it. thick and sticky as
glue. hub and running board deep.
In New Mexico. there were great
stretches of deep shifting sand. which
threaten to rack and twist the frames
of ordinary motor cars. In Arizona.
there were great stretches of plain. in
Vulnerable rivers and streams to ford.
worse mud than ever before and
stretches of road that were so rough
and tOrtuOus that they reSembled
saw-toOth blades of scraggy. sharp
rocks No better testing ground can
be found than in the Rocky Mountains.
Over these roads, Overland was
pushed to the utmost. Days were spent
in mud. in streams. twisting through
rocky defiles, scaling bouldersprinkled
hill and mountain sides. The drivers
were amazed night after night with
their freedom from fatigue because of
the easy riding of the cars due to the
winderful three point spring suspen-
sion.
The three point springs had saved
the cars. had given new ease and
comfort to the drivers: the balanced
light construction had conquered the
worst of the roads; the power OF the
car itself had pulled it out of road sit