davidaulloa/AmericanStories huggingface dataset:
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1919-10-10
Merchants and Advertising.

During the past ten years a great
many small towns have been on the
down grade, from commercial stand
point, owing to the inroads made on
their business interests by the large
cities, the mail order houses, farmers
unions and other forms of outside COM
petition. Many country merchant
blames the automobile for taking his
business away from him, but it is quite
likely the automobile could be made to
bring trade to him as readily as it is
made to take it elsewhere The fact is
that the country merchant, like most
of US, will blame everybody and every
thing for his condition before he will
begin to lay the fault to himself.
There is store in city of less than
l 200 inhabitants, in the state of Ohio,
which, in the year 1916 sold over s400,
900 worth of merchandise. 1t is the
biggest country store in the United
States and it has made it's own town
one of the most important trading
points in the state of Ohio. Yet that
town has no better surrounding trade
territory than any other town of 1900
1t was done simply by modern merchan
dising and advertising.
The merchant in the country town
has as good chance to sell merchan-
disc as anyone in the world if he will
only sell it; but great many country
merchants have allowed modern meth
DDS to leave them away in the rear of
the progress parade and have laid
down and let some one else do the sell
ing. In this connection it is safe to
say that in the trade territory of near
ly every small town, outside COMPETE
ton is doing more advertising, twice
over, than the local merchant. The
only way the country town can success
fully meet this competition is by using
the same tactics. I'm short, the only
remedy for town that is going down
hill is modern merchandising, and sys-
tematic, scientific and persistent ad-
VerCiSIng.
Modern merchandising is science
applied to the buying and selling of
goods. Advertising is the same thing
except that it has to do only with the
selling advertising is printed sales
manship. 1t is the science of psychol-
ogy applied to writing news about mer-
chandise.
1t is admitted that the country mer-
chant is handicapped in advertising,
but that should make him all the keen
err. His outside competition has the
advantage of expert advertising men
to prepare the advertising copy or
design the booklet or catalogue that is
sent into the country merchants terri
tory. The business of one country
merchant is too small for him to have
an advertising man of his own, but his
town, as whole, is big business en-
terprise. This is situation that needs
attention in many towns.
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1919-10-10
Catarrh Cannot Be Cured

cannot reach the seat of the disease.
Catarrh is a local disease, greatly in
fiuenced by constitutional conditions. and
in order to cure 1t you must take an
internal remedy. Halls Catarrh Medi-
cine is taken internally and acts thru
the blood on the mucous surfaces of the
system. Halls Catarrh Medicine was
prescribed by one of the best physicians
posed of some of the best tonics known,
combined with some of the best blood
purifiers. The perfect combination OF
the ingredients In Halls Catarrh Medi-
cine is what produces such wonderful
results In catarrhal conditions Send for
testimonials, free.
r. J. CHENEY & CO., Props, Toledo. o.
All Druggists, 75c.
Hali's Family pills Tor constipation.
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1919-10-10
CARTER NEWS

Dow Tucker shot a bear few days
ago.
Ed Benjamin has returned home from
Manitowec.
Phil Mielke's oldest daughter is quite
seriously ill.
Mrs. Ernst Martin is at Manitowoc
with her husband.
Miss Ruth Martin is managing the
fern house this week.
Mrs. j. E. Ward, who has been sick,
is able to be around again.
Marshall & Slater started up their
thrsshing machine Tuesday.
Two of Phil Morstad's sisters from
Laona are visiting him this week.
Why do Carter loafers crowd in the
postoffice and smoke cigarettes. Quite
pleasure to the patrons.
A. B. Carter and daughter and son
Claude and wife, of Rhinslander, were
guestA at the w. s. Slater home Sun
day.
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1919-10-10

Mrs. Sarah Campbell, also known as
Mrs. John Campbell,
Plaintiff,
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1919-10-10
First pub. Oct. 3rd; last pub. Nov. IA
NOTICE OF SHERIFF'S SALE In
FORECLOSURE.

Mrs. Sarah Campbell, also known as
Mrs. John Campbell,
Plaintiff,
William T. Rice and Sarah Rice, his
wife, DEFENDANTS.
By virtue of judgment of foreclos-
ure and sale, made In the above entl-
tied action on the 18th day of Septem-
Der. 1918, the undersigned Sheriff of
Forest County, State of Wisconsin, will
sell at the North Door of the Court
House in the city of Crandon, Forest
County, Wisconsin, on the 18th. day OF
November, 1919 at ten O'Clock in the
forenoon of that day, the real estate
and mortgaged premises directed by
said judgment to be sold and therein
described as follows:-
The Southwest Quarter OF the
Northeast Quarter and The Northeast
Quarter of the Southeast Quarter and
The Northwest Quarter of the South
east Quarter and The Southwest QUAR-
ter of the Southeast Quarter And Tne
Southeast Quarter of the Southeast
Quarter, All in Section number Four
teen (14), Township number Thirty-flve
1857. North of Range number Twelve
12) East And
The Southwest Quarter of the North
west Quarter, in Section number
Twenty-Six 1857, Township number
Thirty-Five 1857, North Of hange num-
Der Twelve Q2), East And
Lot number Two (2) Except 5 acrss)
in section number Twenty-Seven (2D,
Township number Thirty-Five (S5).
North of Range number Twelve W.
East.
Terms of Sale, Cash.
V. H. JOHN,
Sheriff, Forest County, Wisconsin.
Herb. j. Smith and
Warde A. Wescott,
Plaintiffs Attorneys,
Crandor, Wis.
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1919-10-10
FRIDAY, OCTOBER 10, 1919


Plans are in full swing for a big
/ School Fair Friday afternoon and even
ing, October II, 1919, at the Carter
schoolhouse. There will be several
outside speakers and something doing
every minute. Help US boost the
school!
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1919-10-10

Thirteen hundred students have
graduated from Lawrence College.
Nearly $4,000 young men and women
have studied at that institution. OF
it's living alumni 422 are teachers.
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1919-10-10
JOHN E. HIMLEY. Editor and Owner
Entered at the Post Office at Wabeno,
Wisconsin as second-class Matchmaker.

! Subscription so per year in advance.
Sample copies free.
The Washington times., 1919-02-21
Puss in Boots, T.

the Rooster and then he ran up
stairs two at a time. But, would
you believe it II ! told you, he
couldn't find the Dickory Dare Pig
anywhere?
Puss looked in every room and in
every closet. He even lifted the
cover Of the big clothes hamper
that stood in the bathroom, but
Mr.. Pig wasn't there either.
Well. after a while, Puss- looked
out of the window and there on the
roof of the porch was the Dickory
Dare Pig. What are you doing up
here?" asked Puss. and he waved
his sword. But the Mr.. Pig only
grunted.
"You people downstairs are max
ing an awful fuss" he said, and
then he closed his eyes again, for
he was terribly sleepy. And any
way, he had a very nice, soft place
on the big wooden comforter which
he had spread on the roof for a bed.
"WeIl. you get out OF here" said
Puss. You have no right to take
the Yellow Hens nice comforter,
nor to sleep on the roof. and IL you
don't go I'll stick my sword in you"
Well. after that the Pig got up and
ran downstairs and out of the front
door. and maybe he's running yet,
he was so frightened.
ITO he COntinued.l
Copyright by David CoryJ
The Washington times., 1919-02-21
THE HEARTBREAKER By XsgiSie yaa as Wsts@ Tssn""s
Mildred Is Far Too Cordial to Tom Chandler to Suit Her
Sister and the AstOnished Arthur Bruce

left with Tom. no harm could come
Of them.
Neither Of the pair seemed 20
notice that Honora did not follow
them. They continued to talk in low
tones while Tom Chandler struz-
gled into the overcoat he had left
on the hatrack.
Mildred insisted on holding the
coat for him, in spite Of his laugh
ing protest, and as she was small
and the weSrer of the garment tall,
she had to stadn on her tiptoes 20
perform this service The couple
stood directly under the hall chan
delier. and could be seen through
the glass of the front door by anv
outsider. But Mildred did not thinlI
OF this until a ring at the doorbell
made her start violently.
At the sound, Honora came out
of the living room and hurried =
open the front door before her sis
ter could obey the summons.
she Easpcd in surprise when she
saw Arthur Bruce on the porch.
why. Arthur" she began.
But the new arrival was lokinE
right past her to where Mildred AMI
Tom Chandler stood side by side.
q Good evening" he said, mechan-
icaIly.
"Come in" Honora urged.
He obeyed. Then, as If suddenly
remembering himself. he spoke alb
ruptly to Mildred and nodded 10
Chandler.
Good evening. MiHy. I must
The Washington times., 1919-02-21
ADVERTISEMENT
One Woman to Another
By IneZ Downing

It's surprising how we women
neglect little things. We take in
hnite care about our appearance and
manner. Yet often were social fail
ureS, when a trihing precautiOn
would prevent it.
Now. I'm a firm believer in always
appearing my best. / take pride a
my toilet But at various social at
ralrs this winter, ] noticed that men
admired me. sought intrOductiOns
and then left me shortly afterwards.
II wasn't my lack Of interest. for
I'm admitted a brilliant converse
, ,tiOnalist. I was frankly puzzled.
not to say troubled.
One day, in discussing the fact,
my friend said taCtfully: "Inez. it's
just possible that you have body
OdOrs. Why not use Amolin, the
personal deOdOTant pOwder?' The
more j thought of it, the more /
knew my chum was right. I had
body OdOTS and was unconscious of
them. So L got a can OF AmOlin.
Believe me. AmOlin destroyed every
trace of odor.
For body odOrs from perspiratiou
or any other cause, Amolin Is just
the thing. It's unscented. contains
no talcum and Is highly antiseptic-
All drug and department stores sell
II. AmOlin costs CSC a . OF. can. 45C
double size. The AmOlin Co. Lodi.
y. j.. Will send a free sample on re-
quest
Amoljn proved the one thing
ncedful to make me a social sue
cess | COUldn't-wouldn't do with
out Amolin. It's such an indispens-
able, all-rOunS toilet requi site, With
% many intimate uses
The Washington times., 1919-02-21
Man With X-Ray Eyes
THE STRANGEST STORY YOU EVER READ.
Lucien Tells Chief of Detectives the
Count Is the Murderer and Thief
Sought But He Is Rebuffed

er? Very well. that's their affair!
I've had enough OF il, for my part
Once sent to prison the sec
ond time shut up in a safe, from
which ] escaped only through a
miracle 'sa the third time I'm
threatened with arrest IL tell the
truth! Come, come. let each maa
stick to his trade and the devil sly
away with the 100000 francs
Money doesn't make happiness
GeorEette will love me without that"
And, with his heart filled with
the memory OF his fair-haired travel
ing companion, he resolved not tc
return to Eu, but to wait, with q
lovers impatience, for the meeting
she had appointed on the following
Saturday
But, until then. where should ne
live?
He could not even think OF the
palatial hotel on the Champs-Ei
sees: on the other hand. 10 go back
to Madame Armelin's boarding
house. after what had happened,
seemed impossible.
Then he recollected that one OF
hts fellow citizens, who was study
ing law in Paris. had told him OF
a quiet little hotel at the end OF the
BatignOlIeS. He would go there.
Haillng a cab: Driver" he said,
ego to the Rue des Apennins, and
stop at the Hotel des NOuvelles-
Hebrides."
The Washington times., 1919-02-21

apologize for intruding. I did not
know you were engaged"
TOMS laugh cut him short. "But
I knew she was engaged. and to
you. you very fortunate chapi" he
exclaimed jocosely. such being
the case, I suppose you are not
sorry to see that l was just about
to take my departure, and leave
you the field all to yourself. I did
not know it was so late. The even
ing has flown on wings in such
good company as / found here.
Still, I feel less compunction for
having overstayed my time when
I note that it is not after your own
calling hour. Goodnight to you
all!'
"Good-night"' Mildred rejoined,
following him to the front door,
while Arthur stood looking after
her. "Tom," dropping her voice as
the caller stepped out upon the
porch. "please let me see you again
before you so back to camp"
The parting guest caught her
hand in his for an instant. do you
fancy l could endure going away
without seeing you again?" he
chided. MY dear-how little you
know mei'
He strobe down the walk, and
Mildred, returning to the hall,
closed the front door and faced the
accusing presence of the man to
whom she was engaged.
CTO BE COutinued.)
The Washington times., 1919-02-21

change within is even greater than
the outward change from knicker-
bockcrs 40 long trousers. He is
new creature all over and all
through and deserves an entire new
program OF treatment Call your
boy Charles" for a while and not
Charley"
Act as if you considered him
really a young man. Drop the boy
language when addressing him and
speak directly to his new self.
Otherwise take him seriously as
he now appears and thus help him
take himself seriously, as he must
learn to do.
But do not expect your young
son as yet To act in all respects the
part of a full grown young man.
The change OF clothes has not i'm
parted a new understanding tus him.
That must come by trial and error.
What especially marks your boy at
this time is Il new eager outlook on
life and its possible meaning. He
Is merely in the attitude OF The
The Washington times., 1919-02-21
CHAPTER NLVIII.
TOM CHANDLER appeared I

VIM NL44A4N 4AAA4AAs eAFRNeAA ~ o.
his best this evening. as he
= talked with the Brent sis
ters. Quick at repartee. he and
Honora were well matched in wits.
When appealed TO, Mildred join
ed but half-heartedly in the CONVEX
sation. At other times she sat ST.
lent, her eyes resting moodily upon
( her hands, folding idly in her lap.
{ Tom commented on this fact.
Il see you are rot one Of the
knitters, Mildred he observed.
Miss Honora knits steadily while
she talks erestingly-which is
: rare accomplishment, I think"
Il knit. too Mildred averred.
But. as / have to stop occasional
: ~ TO count stitches. I do not con-
slider it a compliment TO a guest to
give him my divided. attention"
Tom smiled. Il fancy that is
meant as a dig at you, Miss Hon
ora" he teased.
"If the shoe fits she can wear
st." Mildred remarked.
But il does not fit" Tom de-
clared, "for your sister has not had
TO stop 20 count stitches opce. In
der such conditions it adds TO the
pleasure OF the occasion to watch
her pretty fingers busy with socks
for some poor fellow in the
trenches"
aonora laughed. do you fancy
This thing is a sock?' she asked,
holding up her work. 1T is going
10 be a helmet when IL is done"
For me?" the youth queTied, au-
daciously.
Most certainly not" Honora re-
piled.
Had Gone Too Far.
Then as she noted the cloud
gathering on her sisters face. she
subsided into silence. In her effort
10 appear natural and to prevent
Mildred's yielding 10 Toms fasci-
nation, she had talked more than
she had meant to.
For the following half-hour she
said little, and gradually Mildred
came oIt Of her sulks. and, finding
, that Tom was now paying especial
. heed TO her, became her usual gay
self
At last the caller arose. Il must
go home" he said. This evening
has been more Of a treat than I
dared hope for. I had no idea that
I would see both OF you young
ladies when 1 asked to see one"
HAD you not Deen IN the service
you would not have had doubtful
pleasure" Honora told him. Mil
dred and I have resolved to enter
(. tain together all uniformed men
who CALI
I Mildred tossed her head.
That was my own idea" she
/, corrected, land HonOra chooses to
claim a part OF the credit. ] said
!. that, as I could not fight, the least
l could do was to make fighters
;, welcome here. Oh, I wish''-step-
ping impusively forward and lay
ing her hand on Chambers arm
E that I were a man and could do
something to help. really"
Her touch and the appeal in her
wide eyes had the desired effect.
Chandler grasped her hand as it
lay on his arm.
You do more to put courage into
a man than all the men in the
world could" he murmured.
Still holding her hand. he moved
toward the hall. Honora remained
in the living room. She had done
what she felt was wise and had
vexed her sister thereby. Now that
Mildred had only these few minutes
The Washington times., 1919-02-21
CHAPTER xI.
The Evening at NrakoWska's

The Evening at kraISOWska,g
September had returned.
The summer had been cold and
rainy so, like the swallows, the So
journers at the seashore were hur-
rying back to their winter quarters,
some going to their estates for the
hunting season. others merely re-
turning to Paris, where life was
gradually reviving. with the OPEN
ing OF the theaters, and the re-
stored animation OF the boulevard,
which had been deserted for two
months
Comte d'AbazoIi-Viscosa had been
one Of the first to leave Cabourg.
and had settled again in his apart
ment on the Rue Vezelay, refusing
all the invitations which he never
failed to receive every year to
spend the autumn in a corner OF
France, where game was plentiful,
in some pleasant chateau.
Besides, for him also, the season
had not been very profitable; he
had barely paid his expenses.
The steady rain had disheartened
the most sincere good will. Enthu-
siasm was wholly lacking. People
shut themselves up where II was
comfortable. without even finding
courage to go to the next villa TO
spend the evening in playing cards
Nam vainIy reminded the cOmte
that II was absolutely necessary to
provide for the winter and to have
some money in advance; he seemed
utterly uninterested in all these
matters.
The thought OF the lost million
constal4tly beset him. He could no.
console himself. To be so near sue
cess, and suddenly see his dreams
abruptly crumble.
He reused himself from his tOrpor
only to listen to the reports OF
JuIiette, who at each visit TO Paris
found Lucien Delorme more capttV-
ated and in love than ever.
"Ohr he muttered between his
teeth, show joyfully I will make
that man pay for my disapPOint-
menti"
He waited for the com OF that
with feverish impatience.
Unfortunately. the young girl
had not yet succeeded in obtaining
any information from her lover.
Except for the tender words he
lavished, his lips seemed sealed
She vainly tried to draw from him
detail Of his life at the time he -HeC
her: he quickly turned the eonver-
sation as il the subject she desire
to approach was especially painful
'TYou will end by making me be
Iieve that you have been mixed up
in some crime. Lucien-" she ex-
claimed one day.
THAT is possible, my dear
Georgette," he answered, shaking
his head thoughtfully; but not In
the sense you mean"
Then, as IL he had said too much,
he instantly stopped, and since that
time il had been impossible to learn
anything more.
Yet he must speak," exclaimed
the comte furiOusly.
"Ahr' murmured Nam sarcasti
caIly. eff you had listened to me we
should have been rid OF this fellow
long ago. and he would be reflect
ing six feet underground upon the
Inconvenience of meddling with
other peoples business"
CTO BE CONTINUED TOMORROW.l
The Washington times., 1919-02-21
By David Cory.

you remember, left of in the
last story just as the rooster
l came Op the steps of the
little house at the end of the mar
row street where Puss Junior was
making a call on the little Yellow
Hen. Well. at first he was very
much surprised to see our small
traveller, but pretty soon he put out
his right wing to shake hands, and
then. all of a sudden.
Dickcry, dickory, dare
The pig flew uD the stairs.
A very funny thing to DO
And made the rooster doodie-do.
Gracious me. Oh me, Oh my
screamed the little Yellow Hen.
THAT awful pig will just spoil my
stair c2rpetO and she began to cry,
and this made the rooster very
angry with the DiclOry Dare Pig.
as he called him, and he strutted
across the piazza.
"I'lI spur him when he comes
down" he crowed, and then he
waited at the front door. But MIR.
Pig didn't come down. He just
stayed upstairs. and by and by tha
little Yellow Hen began to cry, Il
want to, go 10 bed" Well, Puss by
this time was very sleepy, and the
gayly feathered rooster-well, l
think he was half asleep, as he
stood by the front door. for his
head was tucked under his wing.
He'll forget to crow in the early
morn.
And little Boy Blue with his silver
horn
is always asleep, so what shall l do
If my Rooster sleeps the whole
night thrOugh?"
It's time for me 10 do some
thing" cried PUss Junior. so he
whipped out his sword and woke up
The Washington times., 1919-02-21
The Psychology of Long Trousers

true learner. and he still needs
guidance. His body development
is far ahead OF his mind develop
ment.
You may expect your tall young
son to be "grouchy' and rather
hard to get along with for a while.
He is now likely to desire to 30
too fast among the crowd OF youth
full lovers, and he will otherwise
require a new kind OF wise counsel
and advice. You will let the reinS
OF authority out slowly.
No ordinary fOurteen-year-old
youth possesses sufficient judgment
as to the management OF his own
career. His schooling. his training
for business and his social expert
snce are all now at a very critical
point. Your control Of him must
be firm as ever. but marked by
more explanation. argument and
persuasion than formerly.
To conclude, the change to long
trousers is an epoch in your boys
life. Make it a big event and the
beginning of big new programs for
his future.
The Washington times., 1919-02-21
BY DR.. w. A. McKeever.
zone Of the Nations Best-KnOwn So
CiOlOEIcnI NrItCrsD.


Geological NritCrsJ.
Asst Sunday morning, just as
the big bell in the tower was
sounding the hour Of 10, u
strange young man entered at the
front door Of our church. His name
was Mr.. Charles Johnson. He re-
sembled somewhat a mere boy in
short trousers by the name Of
Charley who had previously been
coming to the place. But little
Charley was gone, never 10 return.
As Mr. Charles Johnson came up
the front walk. taking long strides
and trying to look Indifferent and
Unconscious Of his new clothes,
watched the reactions on himself
and the others. One Of the smaller
boys, not knowing any better, cried.
Hello, Charley" but he got only a
nod and a cold look in return.
Young Mr.. Johnson went right On
in. Did not stop to chat with the
boys a. Charley used TO do, and for
tunatcly he was assigned to a new
class Of young men where the
teacher and all wer" COmpa rative
strangers. Better stiH, the Sunday
school teacher addressed MIN as
"Mr."
What startling transformation.
Charley Johnson" These
two are worse than strangers 20
each other. They are Ear apart in
mind and spirit. Let no one try to
bring them into close association.
Who was "CharIey?" \ rough
neck. loud-mOUthed boy, hllcd with
the spirit or the gang. and if he
was permitted to behave as God in
tended he should possessing little
interest in his school or his educa-
tiOn.
Who is "NIr. Johnson" lie OF the
long trousers? He is more quiet,
demure. shy and sclf-consciOus.
His own voice and manner seem
strange 10 him. He believes that
all are watching him critically.
and that especially The young girls
arc talking about him. At times
during his first fortnight Of wear
ing long trousers he doubts himself
md wonders if he is merely dream
ing.
Now, parents. here is one Of the
biggest events in boys life. The
The Washington times., 1919-02-21
Advice to the LOvelOrn
BY BEATRICE FAIRFAX.

talking and going out with other
young men. Miss Fairfax kindly adj
wise me what I shall do to show my
love for this young man. as l hate to
lose his friendship. BABE
1t seems to me almost Incredible
that a girl who really loves a man
should be unable to convince him of
it. Try. again. Or can it be that
you are mistaken in the sincerity
OF your feeling, and that what you
really desire is the attention OF q
variety Of men?