Albuquerque morning journal. [volume] (Albuquerque, N.M.) 1903-1926, 1919-03-31
COAST RESORTS
PREPARE + OR
COMING SEASON
Rousing Welcome Awaits New
Mexico Visitors to Santa
Monica Beach and Ocean
Park, ~

10y MORNING JOURNAL SPECIAL LEASED w,@s1
Santa Monica Beach, Calf, March
/ Anticipating the greatest influx
| of summer visitors in the history OF
the Crescent Bay Beaches, thousan ds
of dollars have been expended in ad-
ding new attractions and providing
additional facilities for the perfect
comfort of visitors.
That the annual summer travel to
the beach resorts will exceed the
travel of 1915, the exposition year, is
conceded by local hotel men and mer-
chants generally.
That thousands of those who dur
ing the past few years have stayed at
home owing to the unsettled condi-
tons will now feel the need of real
relaxation and rest following the
great strain of the war. sojourning at
the southern California resorts and
making lengthy stays, is the opinion
of officials of the Santa Monica
Beach ocean Park Chamber of Com
merce. ss'% @f sa.
The fact that Santa Monica Beach
and Ocean Park are the closest beach
resorts to Los Angeles, being situated
fourteen miles from the southland's
metropolis, gives them a decided adj
vantage over all other California
beaches. The finest transportation
facilities as well as level concrete
and macadam boulevards connect
these resorts with all historic points
to VISIT in southern California
No longer does the visitor, who in
the past has gone to the beach with
nothing on his mind but to recline on
the beach and enjoy splash in the
surf, for now the visitor can find
countless NUM- ers of things to do, to
see and enjoy in addition to bathing
Probably nowhere in America is
there more to see and more to do than
right here There are scores of novel
concessions where Joy reigns supreme.
There, are mammoth hot salt water
plunges, magnificent dancing pavil-
ions, a five-miie cement promenade
brilliantly lighted at night and trav-
ersed by electric tram cars for the
convenience of those who do not care
to walk. Then again, there Is splendid
deep sea fishing, pier fishing, boat
trips, delightful surf bathing, band
concerts twice daily, motoring over
the finest bouievards in the state,
mountain hiking, delightful canyon
trips and thousands of other recrea-
tons that both divert and amuse.
AT santa Monica Beach there Is a.
combination of mountain and beach
scenery and is celebrated the world
over as the resort where the noun
tains meet the seas. i +5T
Many of the larger hotels and
apartment houses in this district have
heen refurnished. frightened up and
made ready for the heavy summer
travel Hotels. apartment houses and
cottages are numerous and there Is
sufficient accomm odations for all the
summer pleasure seekers, and they
can easily secure a place to stop that
will meet all their requirements at a
reasonable cost. Many residents from
the interior coming here during the
summer because they feel that they
can live just as cheaply as at home
and thereby escape the oppressive
heat and enjoy the cool sea breeze and
recreations with practically no in
creased expenditure.
Full information regarding the
Crescent Bay Beaches is contained in
folders and other literature, and will
he mailed readers who desire full par
ticulars pertaining to these famous