Hermanner Volksblatt. [volume] (Hermann, Mo.) 1875-1928, 1919-09-26
IEW EXPOSITION
FEATURING ART
IN INDUSTRIES
70 Advance American Interests and
= Have Many Educational and
Entertainment Displays for
Music, Drama and All Arts.

With general cooperation and the
support Of large interests, national as
well as local, the st. Louis Art League
has organized the st. Louis Exposition
Of Industrial Arts and Crafts, to open
October Is for four weeks, with Q Ma
taonal Art Exposition to follow about
Q year later.
For this years big art show the
League has engaged the old Southern
Hotel Building, reminiscent Of grand
traditions, which with its spacious
chambers and corridors offers remark.
able opportunities for installation:
and all will readily understand how
d. Louis, with the record Of the great
ct worlds fair and other memorable
eavie achievements, 10 going to set
forth then and there an Art Exposition
Of outstanding and wide effect-how
Ill the art spirit in this great communt.
y will be evoked and every means
viii be taken to make this the pre-
eminent enterprise Of the city-how
the highest available forms Of art will
be displayed for their educational val.
ue and rs public attractions; music
and the varied forms Of expressional
arts which entertain as well as in
struct will be drawn upon to the full
ct extent to make q "live show" with
the cooperation Of the numerous
specialized art organizations that lead
m their respective art forms; how
sentiment associated with the Old st.
Louis and the South and West, with
pleasantly remembered forms Of folk
art. will be revived for this occasion.
The st. Louis Exposition Of Indus.
trial Arts and Crafts. therefore, will
have . vital bearing for readers Of the
Mississippi Valley. This exposition,
initiated by the st. Louis Art League
70 modernize conceptions of art as well
O. industry, and backed by the Cham.
Der of Commerce and other industrial
interests, and by Washington Univer.
sity and educational and civic institu.
lions Of the city, and by numerous lead.
ing citizens as individuals, now is
reaching out for the participation Of
the Valley. Every industry and sec.
ton should be represented. SO far as
possible, In this movement to fix At.
tention upon present achievements az
we'll as opportunities, in q direction
upon which much stress Is laid by
millions of probable customers.
With these wide aspects, the st.
Louis Exposition Of Industrial Arts
and Crafts is a timely revival, In the
at Geld, Of the western spirit Of large
achievement. !
The example of our Worlds Fair,
where the art department was the
most visited and most popular Of all,
and where was raised q new and mod
ern world standard for true art by
admitting within the o por
tails what formerly was regarded as
the humber arts; and again the won.
derful Mardi Gras, with which New
Orleans has held the country's and
the worlds attention and kept alive
q spirit of poetry and community art;
or the Pageant and Masque of ST.
Louis, which was an art tribute to the
history and the romance Of the whole
Mississippi Valley-these may stand
out as illustrations. In the Sophie
Newcomb College at New Orleans.
with Its beautiful and famous New
comb Pottery; in the pioneer develop
ment Of the st. Louis School and
Museum of Fine Arts. under HaIsey
C. Ives, and in the Cincinnati Acade.
my, the Art Institute of Chicago, and
others, the Middle West has provided
the country with splendid modern art
educational institutions.
Business men know the day has come
to recognize that American quality
must not be second rate, or American
products inferior in their story Of
human aspiring. The day is coming,
IL we may put the matter in the prac-
teal language OF dollars and cents,
when American commerce must 90
out into all ports of the world, to win
the respect and the trade Of other
countries, carrying American products
that are not less, but more attractive
than those of other lands.
That day is foreseen and prepared
for in the Mississippi Valleys pioneer
American Art in Industry Exposition,
now being staged for the present year
and to be followed by the more gen
eral national exposition a year later,
and by the establishment of American
schools of design, all creating a much.
needed impetus for that democratic
and universal culture In which shall
be embodied the essence Of American
art spirit.
Varied and unique features OF At.
Effectiveness as formulated by the com
mittee will be educational presenta.
tons to be made by the st. Louis Art
League and cooperating institutions.
There will be working exhibits IL.
Illustrative Of many processes by which
raw materials become finished prod.
ucts and have impressed into them the
touch Of art that lends distinction.
There will be q poster show. The
Loan Collection of fine examples of
the arts, including rare p~orcelains,
fabrics, bookbindings and objects of
creative art in many mediums. will be
a distinguished exhibition. Old forms
of folk art and artistic entertainment
will be revived.
Community service in the arts IL
to be developed in many ways. The
musical and dramatic arts will be fea.
tured. Music will be q leading at.
traction, with appropriate application.
Pageantry will contribute, with Ia.
bleaux and other forms OF pictorial
illustration. Prize plays will be staged.
There will be a theatre arts exhibition.
La H. ~. E 4