Evening star., 1919-02-23
TEAM WORK FOR FOREIGN TRADE


! blanks for admission of exhibits and
samples; sample contracts for ad-
vertising space in the Official cata-
logue; pamphlets describing the plan
of the buildings and their location
on the Place des Quincones. present
ing the advantages to buyers and
sellers meeting ut this point. and CIV
ing information in regard to the date
of subscriptions accommodations OF
fered in the way of customs. furnish
ings. lodgings, etc.
John NJ Chapman. president of the
| LamoRtagne, Chapman Company. Inc.
101 Park avenue. New York, is the
official representative of the fair in
this country, and the trade interests
desiring to participate in the ad-
vantages of the fair are advised to
communicate with him direct or
through the bureau of foreign and
domestic commerce.
r. X
One of the most important steps to-
ward making the most of opportuni-
ties to win place
Foreign Parcel for American man.
Post Extension. foreign ma1kets is
in the development, extension and
improvement of the foreign parcel
post system. A recent conference in
this city initiated a movement which
is expected to greatly facilitate the
delivery of sample orders for Ameri-
can articles, especially in countries
where they have not previously had
ready access.
Grosvenor NJ. Jones, assistant chief
Of the bureau of foreign and domestic
commerce, has been making a special
study of this subject and outlined the
salient points at the conference.
Striking examples of how the position
of American exporters is vartly su-
perior to what it was before the war
are seen in the upbuilding of mer-
chant marine commensurate with
Americas needs and in the way that
American financial institutions are
extending their facilities into the
markets OF the world. which is one of
|. the surest ways to promote foreign
trade. Trade barriers have been
broken down and accurate informs a :
tion on the needs and requirements of
foreign markets is being gathered by
trained men, who carry with them the
prestige of the United States nation,
and these advices are being dis
tributed through official channels to
all interested parties.
X
American business men are being
repeatedly reminded that advantages
secured by the present
Competition and temporary abb
sence of competition
Ia,
by superiority of goods, of organiza-
tion and of service when competi-
ton. keener than ever before, has
emerged from the chaos of war.
With attention concentrated on
these general lines, the conference on
International parcels post appreciated
that the sale of manufactured goods
is not merely more profitable that the
expectation of raw materials, but
provides sounder basis for economic
prosperity, and that in the extension
of markets for manufactured goods
value. Before large orders are placed
foreign importers viii insist on hav-
ing samples or small trial orders.
With a more complete parcel post
service foreign markets will be
opened to many manufacturers with
out special export organizations,
while older firms will be enabled
greatly to extend their business.
Mr.. Jones-speaking from extensive
information-seryed notice on the
convention that they must look upon
the parcel post package as the rep
resentative in foreign lands of Amer
ican industry. They must facilitate
its mission oversees as commercial
traveller soliciting orders. and realize
that on its efficiency depends the con-
tinuation of profitable business. He
emphasized the fact that the principal
European countries have service to
almost every corner of the earth-prfn-
cipally Great Britain, from whom the
fiercesti trade competition Is to be
expected. and most imminently- and
that in this respect the United States
. is badly handicapped. Canada and
Cuba are cited as near neighbors with
whom we have no regular parcels post
conventions. Others to which the Brit
ish exporter can ship direct, while the
American cannot include these fer
tile trade fields: Spain, Switzerland,
British India. Egypt, Union of South
Africa, Algeria and Morocco.
These conditions are going to be
corrected. Since the signing of the ar