Arizona republican., 1919-04-14

ENAIRER than a summer garden are
 rosebud garland of gowns on dis play at Switzer's Style Shop. Fashions that are irresistible, feminine, viva cious are there in all the glory of known spring coloring and new tones especially brought out this happiest of Easter seasons. Overseas blue-in many of the frocks that have distinc- tive little touches that stamp them Switzers-will be popular we predict, although the broad sweep of color is as great this year as are the co1orings in spring blossoms. The dress revue is astounding-lovely offerings in plain and printed Georgettes, beaded or en- broidered sheer crepes. as well, besides he usual and unusual in chiffons, taf- letas, satins, serges, tricotines and evening gowns in novelty combina- tions. There is a varied assortment of suits with navy blue taking the lead We especially liked those with the smart little vestee and a touch of brad, and others with the braid more elabo- rate in it's treatment are quite clever. We have been assured by excellent au- 'ority that these will be worn much at he summer places so that they will do double duty-here for the spring season and there, wherever it may be, TOT the vacation period. That is one delightful thing about Switzers you purchase a suit and you know you can wear it any where and be correctly costumed. Nat urally this is true since MT. Switzer ouys at the style center where all the smart coast shops make their self same purchases. As pronounced in their good taste as the suits are the capes, dolmans and top coats with shawl col lars we saw there and which are ex- pressed in all the new fabrics. And for the daintier and as necessary garment we found the odd skirt fashioned of airy. fairy cloth chiffons you know and crepes. exquisitely combined with satin or simply fashioned with a tuck or two. The blouses are conrrespond- ingly beautiful
 TWO LITTLE signs that we recently
 saw in Ed Rudolph's Ford Garage, one for the benefit of his employees, the other for his customers, might be displayed to advantage in every estab- lishment in Phoenix. The first. our- tesy-the pleasing of customers the foundation on which this b. ness rests. But service which is not rem dered happily is worse than no ser vice" The second, Tt is my endeavor tp nave Alit NOlh h III tlllS eSldDllSlIlenl turned out in a satisfactory manner and I believe every employe is doing his honest best to give good, courteous service, but sometimes in spite of our good intentions we may not come up To our expectations. I shall always be glad to personally investigate any com plaint that may be brought to my at tention.' It seems to us that a man with these ideals ought to be a pretty safe man with whom to do business.
 
 TRENCH and American manufactur-
 CTS best examples in perfumes and toilet waters are to be found at the Corner Drug Store. For the time has come when the American laboratories are competing with those of France in he manufacture of fragrant extracts and they have indeed shown @ re- narkable development since the war We rather fancied that the call was not so great for the made at home vari- aty, but we found that we were greatly mistaken. for the quality was on a parallel with that which long has been recognized as incomparable. Favorite brands are there of most wanted, deli cate. yet lasting perfumes, that have a illUring odor. While we doubt if vou ould ask for something not in stock Nc noted that the Corner Drug Store specialized in Day Dreams which they rave in extract. toilet water. sachet alcum and face powder as well a, .oap. What q perfectly fascinatine Easter gift the entire collection of DaS Dreams would be-although even ons item would be something any maid ol natron would appreciate.
 
 THE SUCCESS of the first week, sale of the Popular Dry Good Store demonstrates the appreciation o Lhe public of the offerings of the sho- which is celebrating it's three years il business. The anniversary souvenir i ,aking the form of reduction il , prices. In addition to the many rar bargains offered the first seven sal lays are many more interesting article that have arrived especially for tn Easter season. These new ready-to wear garments for men. women an children are also offered at greatly GU prices