Omaha daily bee. (Omaha [Neb.]) 187?-1922, 1919-03-23
CLEVELAND AUTO
LETS CONTRACTS
FOR BUILDINGS
Mammoth Plant to Be In 0p-
GRAFTON by July and Turn
ing Out Cars at Rate
of $50 Per Day.

IS the announcement of the letting
/, OF contracts for the plant of the
new Cleveland Automobile COM
pany to be erected on its recently
acquired lo-acre tract at the inter-
section of Euclid avenue and Lon
don road, Cleveland, O. This large
building, 600 feet long, 80 feet wide
stories high, of concrete and brick
construction, with handsome brick
and cut stone front, facing Euclid
avenue. initiates the new period OF
postwar business enterprise, so far
as Cleveland is concerned. 1t ushers
in what is predicted to be one OF
the most prosperous and expansive
eras in Cleveland building 'and
manufacturing history. 1t is the
forerunner and advance agent OF
swiftly growing business confidence.
1t indicates that in the opinion of
some of Cleveland's ablest business
men the time has arrived for action.
That is why, to business men in ali
lines, the matter is of extraordinary
interest.
Contracts call for completion of
the plant, including two smaller
buildings to be used as independent
heating plant and timekeeper's Of
fees, prior to July /, and it is the
expectation of those concerned that
the plant will actually be in opera
ton and producing Cleveland alto
mobiles at the rate $50 cars daily
before that time. Five acres of
floor space, every foot of it laid out
for fast production of high grade
cars by J. r. Hall, for seven years
in charge of Chandler Motor Car
company production, will be avail
able on the plants completion, for
the carrying out of what is said to
be the most ambitious frst-year pro-
gram ever attempted in the auto
mobile industry.
i ''' Plant to Be Modern.
In every sense the plant will be a
model of efficiency. From start to
inish the plan of continuous pro-
erosion will be utilized in its most
highly developed form. An endless
conveyor system will keep the
gradually assembled cars moving
continuously toward completion,
every operation planned to consume
the least possible time consistent
with high grade manufacture. Al
ways the workmen will perform the
same identical operations and thus
secure precision with speed. At the
end of the conveyor system, what
started as a frame will be COM
Ipleted automobile, ready for ad-
justment and test.
Tracks of the Nickel Plate rail-
road pass through the rear of the
property and two private switches,
each 1900 feet long, lead directly
alongside two separate and distinct
loading platforms, respectively 600
feet and 800 feet in length. Ac-
:ommodations will thus be provided
for the loading and unloading Of
Is 60-foot freight cars at once, it
necessary. Adequate shipping ia
cilities are of the utmost Importance
in the handling of large production
and when it is recalled that the car
rying out of the Cleveland Automo7
bile company's schedule means the
receiving of raw materials for and
the shipping of completed cars IN
excess of 5000 per month, it will be
appreciated just what this addition
to ,Cleveland's industries means.
From 1000 to 1,400 workmen will
be employed.
McGeorge Consulting Engineer.
Ernest McGeorge has been re-
tanned as consulting engineer In
charge of building operations.
Pending completion OF the factory
buildings, the temporary general OF
st,Ses OF the Cleveland Automobile
company are at the Hollenden hotel
Cleveland. where several suits have
been combined to provide the neces-,
sary facilities.
Naturally, throughout the country
there has been a widespread inter-
est in the car to be manufactured.
For over two years rumors OF its
appearance have circulated through
out the automobile trade. And now
that it is actually announced, though
no details of its construction or even
its price have been given, hundreds
of dealers have written, telegraph
ed and even come personally to
Cleveland to make application tor
the representation of the "Cleve-
land" in their territory. OF course
this interest is based upon the per-
sonnet of the new corporation, which
is made up entirely of men whose
reputation and achievements are
we'll known to every worthwhile
motor car dealer in the country.
And it is also based upon faith in
The engineering ability of J. Y. Whit
beck, designer of the Chandler. SIX,
and since its foundation, chief en-
gineer of the Chandler Motor Car
company, who is now president OF
the Cleveland Automobile company
and responsible for the design OF
the new car.
As to Prices.
Quantity production on the scale
planned for the Cleveland naturally
messages a price lower than is usual
for high quality cars, hence mod
crate price is expected as the natural
concomitant OF the situation. In
cidentally, because OF the thorough
testing out the car has undergone
and the final settlement of details
Of construction, it is said produc-
ton can be started without the usual
delays,
To this end appointment of fac
torv executives has been practically
completed and orders for materials
are now being placed. Organiza,.
tion is more important than capital
in the automobile business, OF. any
ether business, is the dictum OF one
of the worlds largest financiers and