Evening star., 1919-04-06
UNCLE SAM RUNS WORLD FACTORY

and will be able to supply a tremen-
already the Philippines are able to
ship a very large part of the sugar
required by the United States.
That there is free trade between the
states and the islands in consequence
of which commerce is facilitated is
points out that aside from advertising
and from trade stimulation the ex-
change of raw materials for manu-
factured articles from Uncle Sans
factory is natural apd will continue
to grow. The fact that the youth Of
the islands are being sent to this
country for their industrial and busi-
ness education; that American ma
chinery is being brought to the
islands and that English is spoken on
the islands almost to the same extent
as Spanish or the native dialect. and
that the newspapers are printed in
English as well as in Spanish are evil
dences, he believes, of the absorption
OF Americanism to such an extent
that there Will always be natural
preference for American goods.
w. W. Ewing, trade commissioner OF
the bureau of foreign and domestic
commerce. has re-
South American Gently, made a
n,..A:A: survey of the need
opportunities. in such South
American countries as Chile. Peru and
Ecuador for. construction materials
and machinery of American manufac-
ture. His findings. which are written
into a book of 200 pages. give fresh
testimony of the demand not only on
governmental projects. but for private
industry, for mining, railroads and
other engineering work for made-in-
America materials and machinery.
With the development of hydraulic
power. he points out, the central
section of Chile promises to become
great manufacturing center. With the
investment of American capital, the
application of American talent and
the use of Chilean labor good returns
are assured. There are big fields for
development, the railroads. the hy-
draulic assets. the vast wealth in
nitrates. copper and other mines in
Chile, not to mention the agricultural
opportunities and the vast forests to
the south.
In Peru he finds the people enriched
through the war and with the income
of the country increased more than 80
per cent an extensive building and
industrial development is now in
progress.
Repeated and expanding promises of
rapid and steady increase in trade be-
tween the United States and South
America have led the big business
houses of this country to think very
seriously about extending their ac-
tivities in the southern republics.
They have been impressed with the
insistent advice of those who have
American firms must have American
representatives-but in looking about
for young men whom they may send
into these trade centers to establish
and maintain an agency they have
been disappointed in finding so few
ready and qualified for the work.
Many universities. colleges. business
and trade schools and very many
public schools have TAX
Studying en- up courses in Span
ish to fit the youth Of
0panlsn. today to take part in
development of the trade bonds be-
tween all the Americas. OF almost
equal Importance is the study of Por-
tuguese and the correlated subjects
of geography and economies. Lang
worthy Marchant of the Pan-Ameri-
can Union staff points, this out and
pictures the houndering distress of
an erstwhile glib salesman: fnis the
United States who goes, say to Brazil.
and founders about trying to make
himself understood. He advises that
one who hopes to become a good
salesman in Brazil should first acquire
academically a fair command of the
Portuguese language and become
versed in the history of the country,
its geography. its productions. its
customs, it's resources, it's commercial
figures, it's usages and its everyday
generalities With this preliminary
training the sa.esman can readily ac-
quire through acquaintance and COM
radeship, who enters the field pre-
pared to learn. how to meet the hu-
man nature requirements of the new
field, how to make himself understood
down to the faintest shades Of mean
ing and how to be understood in turn
This is essential because trade of a
permanent and enduring character
must be built upon mutual confidence
and an ability to impress upon each
purchaser that the deal will be bene-
fetal to himself.
Mr.. MarcAant points out that as Bra
zil may be expected. within the pres
ent century, to number 100000. 900
Portuguese speaking people, that Ian
guage is destined to take an increas-
ingly important part in pan-American
commerce.
With the widespread interest in for
eign trade which has developed the
farmer, who has been
Farmers. patted on the back as
D.. good patriot and told to go
3"1'' ahead and produce food for
the allies during the war, has been
doing some serious thinking these
days as he rides over his farm on his
tractor. He has been wondering why
something isn't written about the
farmers part in foreign trade. Here
it is, Mr.. Farmer:
The United States bureau of mar
kets. under the direction of Charles
J. Brand, it's chief, and the more di-
rect supervision. of Clarence w. Moo
NAV. specialist, in charge of foreign
Investigations has heen