The Duluth rip-saw. [volume] (Duluth, Minn.) 1917-19??, 1919-01-11
THE RIP-sAW EXPANDS.

THE RlP-SAW EXPANDS.
The office of the Duluth Rip
saw now is located at suite No.
112, Manhattan building. The
new quarters not only are larger
but are situated on the Superior
street floor, thereby being more
easily accessible, neither stairs
nor elevator being required to
gain access to the office.
All mail for the great family
journal or it's editor should be adj
dressed to No. 112 Manhattan
building. Our friends are most
cordially invited to call on us in
the new location.
The Rip-saw certainly is boom
ing. The two last issues required
5000 copies, each, to supply the
brisk demand for this great fam
lily paper. On Friday, Dec. 81,
5000 copies were quietly and
quickly absorbed by the public be-
tween 6 a. m. and 6 p. m. A Sec
ond edition Of 1000 copies was
imperative. Newsdealers and the
newsboys broke all records in the
momentous month of December.
Yearly subscriptions have been
coming in voluntarily and steadily.
This is a record that no weekly
paper has made in Duluth in the
last rs years. 1t not only is a
record to arouse pride on the part
of the publisher but it is most
significant. 1t shows that the Rip
saw now is considerd a fixture;
that the people demand it, be-
lieve in it and propose to have it;
that Duluth needs a Rip-saw and
that no other publication so fully
supplies the, need as the aggres-
sive publication that has made it's
appearance every two weeks with
out advertising and without
subsidy of any sort.
, Some day, the business men of
Duluth and St. Louis county will
wake up and come to the Rip-saw
office to speak for advertising
space in the paper that the people
read and believe. For the pres
ent, at least, they must come to
the office if they wish space. We
are too busy collecting facts and
putting them into presentable
form to spend any time in runn-
ing, up and down the streets in
search of display advertising. If
Duluth business men are such
dummies that they do not know
live, creditable and profitable ad-
vertising medium, then they will
have to suffer for their lack of dis
cernment. We are too busy to
take time to show them or coax
them. .---
We desire as much of our cir
culation as possible in the form Of
paid up, yearly subscriptions. Any
who wish to support the paper can
help the most by taking paid sub
scription. We not only make
more that way, but a paid sub
scription is { positive asset. S. Get
and newsstand sales quickly and
easily may become liabilities.
We cannot meet and ask many
at a time to subscribe. Do not
wait for a formal, personal invi-
tation. Send in your name, address,
and the subscription price. Later,
when the great family journal is
made weekly, you will not regret
that you volunteered a paid sub
scription.
If only 1000 readers would
come forward with a cash SUBJ
scription for only one year, we
could and would issue the great
family journal weekly. We also
could quickly work up enough
other business to make the Rip
saw the premier publication Of its
kind in Minnesota, outside Of the
Twin City weeklies.
Cooperation is a powerful force
when intelligently and scientifi-
cally applied. Try it on the Rip
saw and see it boom.