The sun., 1919-02-04
NEW OYERLAND4
ON MARKET SOON
Model Is on Exhibition Mt
ShOw--War Postponed
It's Coming.

The New Light Overland Four for
which the public has been waiting with
much interest since the chassis was in
troduced In the January show last year.
stands out prominently as a feature Of
tho big show in Madison Square Garden
this year.
The New Light Overland Four would
nave been put on the market last spring.
but the huge part taken by the WHY'S
Overland Company in the manufacture
Of war supplies made necessary the
sbandonment of the Introduction OF this
car until this year.
Immediately after the armisticc was
signed manufacturing plans that had
been long settled were put under way.
Il Is announced now that tho new car
will 10 placed upon the market az soon
as material and manufacturing read
tustments can be made. The company
feels safe in announcing that big produce
ton will be underway by midsummer.
Dig Production Planned.
The plans for the manufacturer Of this
csr are on such n large scale that the
prrpantion In an equipment way, as
wal rs in the supply of special mate
rins. is very large undertaking and
viii require considerable time.
During the past year the manufacture
,rs have used the time to give the new
ear every possible test, and the records
Of its Development are understood to be
exceedingly satisfactory.
With the end OF the war n new ap-
preciation OF the need of n small light
quality car brings the WHY'S Overland
prod net into peculiarly fortunate po-
sit!On.
This New Light Overland Four marks
tho successful achievement OF an idea
toward which John y. WHY'S. head OF
WHY'S Overland. Inc, has been mining
s.u-s the days when he purchased the
old poNo-Toledo plant and moved tho
Overland business from Indianapolis to
Toledo.
II is said that every step in the devel-
oprnent of Wulys-Overland business
has been with the single aim OF acquir-
hg complete facilities for economical
and efficient large scale production of n
prcauc. directly adapted 10 the needs OF
taa masses OF the people.
Not only was it necessary to establish
. steady How Of material in control of
W.i!ys-Dverland interests for every part
Of the car bat II was necessary also TO
build Up an adequate organization Of
men. Both requirements were on the
pO.n; of realization when our country s
entrance into the war temporarily de-
iaycd WHY'S Overland plans.
\ vitality important IA ctor in the sue
eessful development OF the new Overland
has been the building up of the WHY'S
Overland engineering organ!Za tion.
headed by Y. H. Belden, vice-president
IN charge Of engineering. Mr.. Belden was
formerly with the Packard Company.
File Sc considered one OF tho foremost iig
u-es in present day automobile engineer
ing.
Experienced ENpcrty Collaborate.
Ou the engineering staff of the WHY'S
Overland Company associated with Mr..
Eelden are men who have played inlpor-
tan.s parts IN the development OF the
products Of such companies as the Pack
ard Cadillac and Pierce Arrow. These
mar. who have worked together on
N.i!ys-Dyerland plans for the pas. two
years, because OF their long experience
II practical problems OF quality and
quantity manufacture stand out prpni-
nently in their profession.
III the development Of the now car
every phase Of IN" manufacturing prob
lem has h"eu carefully considered by the
engineering stan IN direct relation e.
Wlllys-Q Overland facilities. The require
ments oc tine public Likewise have been
carefully studied In the engineering or
Faaization Of the Willys-Ove-land Com
pany there is strength and balance
which are bound 10 make them selves fel,