Grand Forks herald., 1919-09-22
.ODELL'S SHOW
CLEVER Line
OF new GOODS
Excellent Style Exhibited In
All Departments This
Fall

Despite the fact that many mer-
chants have found It difficult to se-
cure deliveries Of merchandise, the
Odell company store has a stock ex-
ceiling that seen in this popular es-
tablishment during the last several
seasons. There is a large and COM
plete stock of merchandise in all de-
partments. and Mr.. w. A. Odell. who
actively manages the business, says
that he is fully prepared to meet the
fall and winter trade.
A glance at the windows Of the
Ode1ly company from time to time
give passersby an intimation Of the
| tasteful and modish merchandise that
may be found within, and the prom
ises that the windows hold out to
shoppers are faithfully fulfilled by a
| little exploring trip to the various de-
partments. There seems to be more
color. and moro vitality. in styles Of
all kinds this year. due undoubtedly
to the coming of peace. and Odell's
has grasped these qualities in the
wearing apparel and materials that
are being shown Interest is lent to
shopping, through this, and for the
women who are buying ready-to-wear
| things, or materials, Odell's offers an
excellent and varied stock.
Chic Styles.
! A generous space in the store Is de-
voted to suits, coats and dresses, and
these have been selected with a view
to pleasing q variety Of tastes. The
''Printzess" garments are featured
here. The new tones and cut char
fur trimmed. and the duvetynes,
serges, silvertones, and other popular
materials have been employed in
making these striking and practical
garments. OF coats there is a sub
stantial stock, here again the new
colors, materials and cuts being en-
phasized. Warm fur collars and cuffs
are on many Of these cloth coats. and
they show lovely silk and satin
Innings. Dresses, following the ap-
proved lines Of fashion, and destined
for afternoon and evening wear, are
to be seen In variety Of color and
build, and there are many practical
J ones turned out in the good work
a-day materials. Blouses of smart
ness, and separate skirts that demand
attention also are found in this de-
partment.
| New MaterialA.
A very interesting corner Of the
store is devoted to the silk and wooden
materials, and here as hopper might
tarry for many an hour, admiring the
Yards and yards of interesting new
silks. Of supple and rich texture are
occupying the shelves, this fall, these
being Of the StahN manufacture,
chiefly. Brocades and prints feature
the silks, and there are many attrac-
tive designs woven in the crepe ma
terials. Soft surfaced materials seem
woolens, but there also are some
popular twil1ed materials offered for
the autumn suit or gown.
''Komfy'' cloth which appears to be
all its name implies. is said to be pure
wool, and comes in guaranteed fast
colors. It is suitable for coats, for
either grown-ups or children,
J smoking Jackets, etc. Among the
very striking coat materials shown in
beaver cloth, both being of notice
able richness
Furs and Oofsets.
4 Tho A1brecht fun, In coats, neck
Il pieces, NUTS and the new scarfs oc-
cupy one important department
There is q substantial assortment of
the furs, many excellently designed
coats, and pieces being shown.
4 An experienced corsetiere is at the
head Of the corset department in
i Odell's, and special attention Is paid
4 to fitting. The corSeiere is an &C.
!; credited representative Of an eastern
corset school. and has at her COM
mand complete stock Of corsets for
all types Of figure. A comfortable
fitting room has been arranged.
: A line Of women's underwear feA-
tured in this store, has a reputation
: for good fit and workmanship, and
wins permanent patrons for the store
Sweaters, stockings, house dresses
childrens coats and dresses, gloves
silk petticoats, and general line Of
: practical and novel merchandise arr
found at Odelrs, which is one Of thu
most popular shopping centers IL
Grand Forks