The Birmingham age-herald. [volume] (Birmingham, Ala.) 1902-1950, 1919-11-12
The ornamentation of bright flowers
on plain surface, designed by Che-
ruit, is being adopted in America IN

The ornamentation of bright flowers
on plain surface, designed by Che-
ruit, is being adopted In America III
a modified manner.
downright, 1919 by the Mcclure NEWS
paper Syndicate0
New York.-The house OF Cherult wa,
the only one in Paris to introduce actual
roses on the on the surface OF winter
gowns It took the form of a new nlid
of embroidery. 1t was originated W
the brother of the head of the mousse
l. was an extensive caprice at the besl
The women of Paris seem to nave
So much money to spent on CLONES mt
heir dressmakers can introduce Amos
any novelty and get the price LOT -
and the American dressmakers say tnsf
do not find much difficulty in persuao-
ing the public to pay the new prices lor
clothes so that one cannot conuoAla
real roses embroidered with soiu On
the score of impossible extravaganc a .
The trouble lies in the fact tnat IN
ornamentation is hard to get
only made in Paris, and only by one
house. therefore, 1t was difficult piece
of trimming for the American buyers
n secure over there. They were hesi
tant about buying gown ornan
in this manner because they reahAoo
that II was a dead weight expense uh-
less they could copy 1t, ana IL my
nlaced a large amount OF money III
sufficient material for copying ana none
of their clients liked the frock' thps
Ia -. ont of pocket 1t was no
n,easnre to gamble in this fashion las.
s,,r,r,er for prices in Paris were exor-
h;tant although one is coming to pc
lieve they were not as PAD as eAis's
TODAY in New York. l know OF no
department shop in Paris tnat asNs
$3.50 for a cloth suit, ready MADE one
meets that price in New York at every
turn. ourDS
COPYING GENUINE FLOWERS
Each extreme novelty has its loi-
lowers and it's imitators. 1t was only
r.turaI therefore. that Cheruits use oil
real roses. which sold at prices no not
house bloom ever reached, would put
ideas into other designers heads. Inc
re~ryt ia velvet roses applied with an
embroidery stitch or thread Oh siive We.
IN such surfaces as chiffon ana metaiAie
tissue. ..
The work must be delicately done TO
be successful. 1t possesses all tne ua
ger that is embodied in nsureo iaoi '.s
The American figure is not puie
xuithstand splashings of color ana Inc
thrown over the surface. The iaree
woman displays too many designs ene
small woman is swamped by them. IL
the roses are skeletonized, II they are
suggestion in outline, rather tnan an
actually, il they are broken by spaces
thew have certain merit and can De
adonted by those in search of a varia
tion from monotonous surface.
At the house of Cheruit the roses
x,err closely placed on the surface OF
silver or tulle gown 80 close. in fact'
that they destroyed each others peauts,
In America the gowns that are trlmmeo
with roses have more lightness Oh touch'
,,ore onen spaces, and therefore, less
cluttering.
LACKS ONLY FRAGRANCE
rhara &c a gown of roses that lacks
onlv the odor of the rose IL Is Oh
rose colored chiffon dropped over rse-
clored net, and all yer it's surface are
az loose petals of full blown roses
The skirt is short and covered at eacn
side by long full panels that sweep On
the ground like trains. The giroie
hod;ce is held over the shoulders with
straps of -colored tulle.
This gown has been copied IN various