Evening capital news. (Boise, Idaho) 1901-1927, 1919-10-20
MOVIES TO EXHIBIT
INTERESTING FIRE
PREVENTION FILMS
Educational Pictures VIII Be
Built Around Real snappy
Plots - Nation wide Cam
paign.
MAGAZINES TO HELP
National Educational Agencies
Join With State and City
Officials to Prevent Huge
Losses.
MAGAZINES TO HELP

Motion picture films are to be useo
IN helm nut out Americas preVentaple
fires. in a nationwide educatioha'
campaign.
This country's fire loss last year was
more than $317, 100000, excepting the
San Francisco earthquake year, tne
largest in history. We have mad -FOUR
times as many fires as EUROPE
Americas fire loss is the largest on
earth because it holds the worlds most
careless, most thoughtless people.
The worst of it Is, Uncle Sans lire
loss is increasing every year.
HOW TO STOP IT.
There is only one way the fire loss
can be cut down-through education.
Fire departments of this country are
acknowledged to be the finest on earth
The firemen are doing all they can, but
that is not enough. Until the people
are educated to back up the IRE de-
partments, America will continue to
nay the worlds greatest fire cost
Last years $317,000,00O loss was a
purely needless extravagance because
a tremendous number of the fires were
avoidable.
A nation wide fire prevention edu-
cational campaign is to be conducted
by these three interests working to-
gether:
THREE AGENCIES.
l. The Industrial Department or the
Universal Film Manufacturing com :
pany which will produce series OF
educational motion pictures, each driv-
ing home different fire prevention
lesson.
2. The equality group" magazines
Review of Reviews, Scribner's Cen
tury, Harpers, Worlds Work and At
lantic Monthly. These will publish fire
prevention articles each month during
the year of the campaign.
3. Fire and Water Engineering mag
azine, the organ of fire officials in the
United States, which will carry the
message to fire chiefs of how best they
can cooperate in the campaign.
INDUSTRIAL FIRES.
An important phase of the campaign
will be industrial fire prevention. Sew
eral pictures of the series of films will
be devoted to the fire prevention prob
lens of factories. These films will con
tain scenes of the most disastrous In
dustrial fires ever caught by the mo
ton picture camera-disastrous from
the viewpoints both of property loss
and human life. Then each workman
will see on the silversheet how he car
do his part to prevent such tragedy
from visiting his plant.
The first picture of the fire proven
ton film series is now being produced
under the personal supervision o
Harry Levey, managing director of tn
Universal Industrial department.
REAL PHoToPLAYS.
The films will not be sermons o.
celluloid, full of "don'ts' Each film
will have a cracking good plot whicl
would make it desirable for showing
in the regular theatres even if it di
not contain message vital to the pub
lie welfare which every public spir
tied theatre owner Will be glad to hel
disseminate. They will show tn
causes of needless fires. They wi
teach what to do while the fire depart
ment is coming. They will deal wit
extinguishing apparatus, and will shoN
I. the importance of putting fire retard
ing material into building.
The series will include general fir
prevention films and special film
adapted to the peculiar needs of tn
sections in which they are shown
rural districts, In timber country an
in cities. The fire prevention films wi
be shown in closest cooperation wit
state fire marshals. city fire chiefs an
public officials. Every fire chief |
eager to reduce the fire loss in his city
and fire prevention films will offer hir
q rare opportunity to do this.
Governor Davis has endirsed tn
campaign.