The Washington herald., 1919-05-31
DEAR FOLKS:

II
hPa.. during the week Of May
0l2-I7. and while there was
fortunate in meeting forty-seven
men who represent the IRON DNl-
SION of Wilson and Company
managers of branches and sales
men. 1t was during this week that
the people of the Keystone State
dubbed over with enthusiasm and
"a wonderful welcome to the men of
the IRON DIVISION OF PENNSM-
VANIA who had returned from
France. after having performed in
magnificent fashion at a great sac
-ri6ce of life. but showing that in
domitable courage and will power.
which are attributes of the men of
rugged character and physique that
the hills of Northern Pennsylvania
raise.
] wouldn't have missed this unex-
pcctcd meeting of these forty
seven men for anything Hereto
fore my knowledge of the Wilson
and Company organization has
been confined largely to personal
Contact with the rank and file of
in the Chicago and New
York plants. 1t had not been my
pleasure to meet sales representa-
tivcs in a convention of their own.
This convention of the managers of
branches and statesmen of Wilson
and Company in the Northeastern
District of Pennsylvania, had been
planned to discuss ways and
means to better promote the sale
of the Wilson Certified food prod
ucts such as the smoked meats.
boiled hams sausage and canned
Cd. fruits, vegetables, and meats.
1t was my privilege to sit in their
meeting. and | am very glad i had
tho opportunity, because these men
have got it in their souls to pro-
mote the interests of their Chief,
Thomas T. Wilson. who has put
intelligence and integrity into food
products. something that has given
his name and his products rcputa-
ton which permits his sales organ
izations in all sections of the coun-
. try to sell Wilson Certified Brands
under their good name and quail
ity, without ncceSsitating statesmen
to carry samples.
heard new phrase used by ono
OF the branch managers that |
think is a "corkcr," and | am pass
ing II along to you because you
will appreciate what 1t means for
an organization to be backed up
by men who arc as proud of its
achievements in food productions
as if they owned the business
themselves.
This is what he said:
Isn't it great, boys, to be asso-
Grated with an organization in
which our CONFIDENCE IS
CERTIFIED TO as great an ex-
tent as the Certified products
which VIC have the pleasure of
selling? You can't beat that, boys,
can you?"
Did you ever hear before tho cx-
preston Certified Confidence?
Do you appreciate what it means !?
How MANY friends have YOU got
on your list in whom you have
certified coniidcnce::"
Answering that question for your
selves, you know what it means
then when | tell you that this
Northeastern Division of Pennsyl-
vania branch workers and sales
men, as we'll as the other divisions
OF statesmen in all sections of the
country. HAVE Certified Con-
fidencc' in Thomas f. Wilson and
his food products.
The Chairman OF the meeting
made these remarks:
with the splendid backing that
ou- SalcSpcoplc arc getting from
Mr.. Wilson and his family of cx-
ocutIyCs and his associate workers
IN the various plants, VIC must
pull together and sec to it that
Wilson products may be found on
sale on the shelves of every food
merchant in our territory. Wilson
products must be literally distrib-
utcd among dealers so that the
consumer will have no difficulty
IN buying them. We must develop
and cultivate the trade of the small
dealer. We must not overlook the
TACT that the small dealer is the
large dealer of next year. Banded
together as we are no power on
earth can hold us back from max
ing place for our Company and
curse Ives in the business world.
We know that the policy of the
business is sound to the core, and
the fact that our motto, "The Will
son Label Protects Your Table"
lnsurcs square deal for all, there
i no reason why dealers cyrry-
where should not carry a full line
of Wilson & Company products,
thus enabling us to establish
wonderful chain OF dealers han
ding Certified foods from one end
Of the country to the other, and
through these dealers establishing
a splendid relationship between
the consumers and our organiza-
ton. We have confidence in our
Company and in its methods
we have confidence in ourselves,
and with these three fundamentals
VIC cannot fail to build a business
that will endure in honor and
service forever"