The Birmingham age-herald., 1919-06-04
No. 16 FOLKS:

WnO represent the lkON Dl- VISION of Wilson and Com- pany-managers of branches and salesmen. It was during this week that the people of the Keystone State bubbled over with enthusiasm and a wonderful welcome to the men of the IRON DIVISION OF PENNSYLVANIA who had re- turned from France, after hav- ing performed in magnificent fashion at a great sacrifice of life, but showing that indomni- table courage and will power, which are attributes of the men of rugged character and physique that the hills of Northern Pennsylvania raise. l wouldn't have missed this unex- pected meeting of these forty-seven men for anything. Heretofore my knowledge of the Wilson and Con- pany organization has been con- fined largely to personal contact with the rank and file of workers in the Chicago and New York plants. It had not been my pleasure to meet sales representatives in a convention of their own. This convention of the managers of branches and sales men of Wilson and Company in the Northeastern District of Pennsyl- vania, had been planned to discuss ways and means to better promote the sale of the Wilson Certified food products such as the smoked meats, boiled hams, sausage and canned fruits, vegetables and meats.
 It was my privilege to sit in their meeting and I am very glad l had the opportunity, because these men have got it in their souls to pro- mote the interests of their Chief, Thomas E. Wilson, who has put in- telligence and integrity into food products, something that has given his name and his products reputa-
 ton which permits his sales organi- zation in all sections of the country
 to sell Wilson Certified Brands under their good name and quality, without
 necessitating salesmen to carry sam- | pies.
 I heard new phrase used by one of the branch managers that think is
 a "corker," and 1 am passing it along to you because you will appreciate what it means to be backed up by men who are as proud of it's achieve
 owned the business themselves.
 This is what he said:
 Isn't it great, boys, to be associa- ted with an organization in which our ! CONFIDENCE IS CERTIFIED to as great an extent as the Certified
 products which we have the pleasure
 of selling? You can't beat that,
 boys, can you?'
 Did you ever hear before the ex- pression Certified Confidence?" Do
 YOU appreciate what it means? How
 many friends have you got on your
 list whom you have certified con-
 fidence?"
 Answering that question for your
 selves, you know what 1t means then
 when I tell you that this Northeast
 ern Division of Pennsylvania branch
 workers and salesmen, as well as the
 other divisions of salesmen in all sec tions of the country HAVE Ger tified Confidence" in Thomas E. Will son and his food products. The chairman of the meeting made these remarks:
 "With the splendid backing that our
 sales people are getting from MT. Wilson and his family of executives
 and his associate workers in the va
 rious plants. we must pull togetner
 and see to it that Wilson products
 may be found on sale on the shelves of every food merchant in our ter
 ritory. Wilson products must be literally distributed among dealers so H that the consumer will have no dif- II ficulty in buying them. We must de-
 velop and cultivate the trade of the II small dealer. We must not overlook II the fact that the small dealer is the
 large dealer of next year. Banded Il together as we are no power on earth
 can hold us from making a place for II our Company and ourselves in the Il business world. We know that the Il policy of the business is sound to the Il core and the fact that our motto
 "The Wilson Label Protects Your Il Table" insures a square deal for all,
 there is no reason why dealers every II where should not carry full line of II Wilson and Company products. thus
 enabling us to establish wonderful
 chain of dealers handling Certified II foods from one end of the country
 to the other, and through these deal
 CTS establishing a splendid relation
 ship between the consumers and our
 organization. We have confidence in
 our Company and in it's methods-we Il have confidence in ourselves and Il with these three fundamentals we Il cannot fail to build a business that will endure in honor and service for ever"
 The general consensus of opinion Il among the forty-seven representing Il the IRON DIVISION of Wilson and II Company in Northeastern Pennsyl- II vania, is that it is an honor to be on Il the Wilson and Company payroll, and H that it gives them an opportunity to H satisfy their own ambition in life, II They say that they like to be identi- II fled with an organization which Il stands for idealism and CERTIFIED