Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1919-06-11
PREMIER SEASHORE
CITY HOLDS PLACE
IN NWORLD'SFAV0R
Development Plans to Make At
Iantic City Great Ship
ping Terminal
NEW HOTELS BUILDING
AND OTHERS PROJECTED
First Airport in America to Be
Made Permanent for Aerial
Sea Lines
Atlantic City. June II.

/ 1ttihht' wy
Somebody just who is not material
for his philosophy is not chal-
lcnged-once said when Atlantic City
stops doing big things in a large way
to hold it's premiership as Americas
greatest playground. it will begin to
slide backward He had in mind, no
doubt. the sequence of events through
which this resort. almost as we'll known
throughout Europe and in some parts
even of Asia as it is upon this side
of the great waters to the east and the
west. had evolved in not great number
of years. as the life of cities is meas
ured, from a fishing village, a few huts
used only in midsummer, by the side Of
friendly sea.
What this philosopher, unheralded to
fame, believed he foresaw as a possi-
bility predicated upon the eclipsed ca
reers of other resorts once popular and
prospe. 'ous, has no part in Atlantic
City's p, 'gram for this post bellum year
of 1919. Marking time or sliding back
ward has hought to do with the sea-
shore metropolis Philadelphians started
upon the road t. fame. To the contary.
the international baven Of play seekers
and health seekers, whence come the re-
nowned of all nations and the classes
and masses of the great American
Union. is bounding forward serenely
confident that only the prologue of its
story has been written.
Still More Big Things
These are some of the things Atlantic
City plans to do during the next twelve
months:
Throw open the doors of another
great hotel. a twelve story freproof
! caravansary modern to the minute, rep
rcSenting an investment of So, 800, 900.
Begin the construction of at least two
more great hostelries, one in the select
: region Of Chelsea, the other in the up
town hotel belt.
Acquire site in the mid section OF
the beaChfront and award contracts for
the largest and finest convention hall in
America, to stand as a great white
victory memorial for the grand army
America dispatched overseas TO make
the world safe.
Start operations upon a rail-watei
ship terminal designed to put Atlantic
City at last upon the water routes, a
stopping point for South Atlantic,
Cuban and South American liners. aud
make the resort also the greatest ship
ping point on the Jersey seaboard. Title
! to the terminal site has been acquired.
Throw open to the use of motorists
Il transmeadow boulevard. shortening
the motor distance between Philadelphia
and Atlantic City uy three miles. rep
reSenting an investment of $3.50 900.
: Spend $3.50, ,444 upon a magnificent
| parkway to bring this boulevard to a
plaza west of the uptown hotel district,
{ with intersecting approaches to the
avenues. -
Municipalize the Atlantic City air.
$ field, the first actual airport in America,
4 the prospective terminus of transat-
lantic passenger carrying dirigibles, and
the eastern terminal of the American
aerial routes.
Play host to 200 conventions, includ
ing some of the greatest meetings in
America, with more than 1OO, 1000 dele
gates.
Procure the paving, by the state as a
part of the states $15, 900, 900 high
way system, of solid concrete motor
speedways to Philadelphia and New
York.
Think Program Feasible
This, it might be said, is big pro-
gram for one year, but Atlantic City
does not regard it as otherwise than
logical and perfectly feasible. 1t is by
doing just such things that this COM
munity of aggressive. optimistic people,
supremely certain of a great destiny be-
cause of climatic conditions and geo
graphic situation, has made this mar
velous playground, thirty minutes by air
from the cradle of American independ-
II will he nhpSrvab herp TINT At
lantic City, being an airport, is already
beginning to measure distances by aerial
courses.
Atlantic City, to be quite frank, has
no alternative than to keep right on
doing large things for the retention OF
its existing clientele, now measured only
by the boundaries of the land of the
free, and the signing up of more and
still more patrons. 1t has no other in :
dustry than commerce in persons, and
it seeks no other that is not incidental
thereto.
Sheer necessity brought to pass the
Marlborough -Blenheim, the forerunner
of the palatial hotels of the beachfront
Sheer necessity brought to pass. that
more, at a cost of S4 100000, finan-
cial success from the day it was opened,
the coup that sent the last survivor OF
the skeptics of days agone treking for
the tall timbers. Inability to care for
a constantly growing army of holiday
makers who insist upon having ak q
the comforts and Injuries money Nh
buy, regardless of cost, brought the ID =
Ambassador, the towering new hotel
in Chelsea, which is TO open its doors
June IL.
1000 Room Votsi Next
Today there is talk of hotel Of n
least 1000 rooms, to Be built where AZ.
iantic and Pacific avenues iirtersect 4
Chelsea, facing the Chelsea Park on o>1