The Lakeland evening telegram. (Lakeland, Fla.) 1911-1922, 1918-12-31
WINTER VISITORS TO
ST. PETERSBURG ARE
INFORMED ABOUT
LAKELAND HIGHLANDS

'ioh SIX miles southeast of Lakeland
the St Petersburg Times of Sunday
says:
Representatives of the W. F. Hal
lam & Co., of Lakeland, Fla. who
nave opened up local office in the
Detroit hotel building, announce that
with the ending of the war, the work
OF developing and identifying their
large grapefruit groves in the vicin-
lty OF Lakeland will be carried on
during the coming year on a larger
scale than ever before.
Already practically 5000 acres of
beautiful rolling land has been con-
verified into grove, all the way from
two to six years old, and all are in
the pink of condition.
Lakeland Highlands, as the large
section is known, is situated in the
warm, sunny hills of Polk county.
known to have the best citrus fruit
soil in Florida. Its high elevation
SOs feet above sea level-perfect air
and water drainage, clay soil and
water influence of five large lakes,
are a protection against frost and
drouth. making Lakeland Highlands
the safest place for growing fruit to
be found in Florida.
Lakeland Highlands combines pleas.
ure with profit. It is place Of char
acter, in the center of rolling hills
with beautiful verdure, perfect roads
through miles of scented forest, clear
lakes with white sand bottoms, max
ing them ideal for bathing and fish
| ing. The beautiful Country Club and
| picturesque golf course provide a de.
I lightful social lief and healthfu,
sport. It also is near enough Tam
pa, Lakeland, Barlow and Mulberry
SC that one may enjoy all the advan
tages of northern city with nont
Of its disadvantages. The network o
fine asphalt roads, more than 30(
miles in Polk county, make it a par
adise for motorists.
Six years ago the W. F. Hallam
Co., bought 1000 acres of land ant
since then have developed this from
the virgin soil More than 5000 acre
of the groves have already beer
bought by prominent men of business
from practically every state in tn,
Union.
The grove owners are to an extern
a community of themselves. TIL,
Country Club and golf course is TO
their entertainment and amusement
They have their own organization
= electing their own officers and b,
carrying out the community spirit
l. aid themselves not only socially blu
very materially in business way
= Horticulturist experts are employee
= by them to oversee the care of tn
groves, giving each the attention o
an expert at small cost to the in
dividual. Already they have foun
the best markets for their frui
through this communistic plan an
within a short time they will hav
: their own packing house and ever
. other advantage necessary to the full
: est realization of profits from thei
groves.
:. One grove of seven and one-hal
: acres in this district has produced a
: average net profit of $500 annual
for a period of several years; anothe
OF only nine and one-half acres ha
: produced a net profit Of $4,000 in
single year; another grove of % acre
produced a net profit Of 100000
eight years, and recently sold IL
u $50 900 cash. At Lakeland Highland
one of the best handled properties
this character in Polk county, la
season the fruit from one of the o
s. seeding groves of Is acres sold {
the trees for $4,000; the fruit {
another 12-acre grove sold on Il
trees for s475O; the fruit of anoth
u four-acre grove sold on the trees +
s2,23S. the buyer paying all expens
u of picking, packing and marketing.
+ BY careful system Of calculate
= by experts it has been demonstrat
: that the cost of ten-acre grapefrr
grove, planted to 4S4 2-year-old tire
rs with 5-year-old roots. including fen
" ing and the equipment. is only s4,9'
u Two or three good crops will reil
~ burse the owner for his entire inve'
~ ment and his property will then
is worth more than double its origin
~ cost. A 10-acre grapefruit grove W
provide an income equivalent to T
cent on $4,000.