El Paso herald. (El Paso, Tex.) 1901-1931, 1918-10-19

city director to mandolin clubs, Jazz
bands, glee clubs and performers on
the mouth organ.
Rivals the Chnutauqua-
The Y. N. c. A. rivals even the
Chautauqua in the brilliancy and va
riety OF the talent 1t furnishes for
the entertainment and edification Of
its millions OF uniformed patrons. its
program including such names as
Sothern, among actors. and Irving
Cobb, among talkeTs-Irving having
gone over, as he put IT, TO do his little
bit in trying to knock the mania out
Of Germania."
The y. " c. a furnishes more
books. magazines. sheet music. etc.
than are sold by the largest book store
I in the land.
The Y. NJ. c. A. is arranging TO con-
/ duct more educational classes than
! half dozen American cities. the courses
| covering every conceivable subject
I from how TO doctor human beings to
how to doctor automobiles.
Acts rs Banker for Boys.
The y. " C A. acts as banker. re-
/ ceiving deposits. renting funds to
[ relatives. etc. for more customers
than the National City bank Of New
/ York or the Continental-COmm
! bank OF Chicago can boast
] Yes. the Y. n c. A. stands unique as
! a business organization. II is infinite
] ~ AlOLE IMAM 4 business ORGANIZATION
it represents to the American SOL
| der and sailor. the American home.
| the American church. the American
| school and college. the American IL
] brary and reading room. the Ameri-
I can theater, concert hall and movie"
the American athletic and recreation
club, in short. IL is the embodiment of
every wholesome American activity
from which, but for the Y. II. c. A.
he would be. alienated. barred
Keeps Men Fit.
The Red Cross tends those who
have been knocked out of the
game; the Y. VI. c. A. keeps men
fit for the game.
It Is the great builder OF morale.
II tones up our fighters. physically.
mentally spiritually. Its mission is
TO enhance the mems health and hap
piness.
How well 1t Is fulfilling its gf-
Eantic task Is testified to by Gen.
PershingY who declares that 0OO.-
900 men and the Y. VI. c. A. are
worth more than 100000 men
without the y. VI. c. 4. Given m
army Of 4,OOO.OCO men, the Y. VI.
c. A wiki thus equal an addition
OF 100000 men to our fighting
forces.
Every contribution. therefore. to the
Y n c. A. is tantamount TO adding 4
another soldier to the battle line. Ev- ]
cry contribution. consequently, direct !
" helps 10 shorten the war
Why Canteens Were Taken Over.
Gen. Pershing knew what he was /
doing when he asked the Y ". c. A. !
10 take over army canteens. Expert /
ence on the Mexican border. had 1
taught him the efficiency Of this or
ganIzaton- He felt confident that the /
work difficult, complicated. often dis
couraging though IL might be. would /
De handled skillfully. tactfully and 4
unWastefully by the y. NJ c. A
Also, Gen. PershinE being
tighter and being in France to
command fighters, wanted TO have
every man possible on the firing
line. pounding the Germans hack
10 beyond the Rhine. II he could
avoid IL, he wanted to have none
OF his men serving soda or can
dies or crackers behind hundreds
OF eOunters- He very PROPERLY fig
ured that. by turning over the
army country stores to nOnffght-
ers, he could strengthen his bat
tie flne.
Right Up at the Front.
That, briefly was the wherefore and
the whyfore Of Gen. Pershing's gem
eraal order Of September 6. 1917. Of
fieially authorizing the 7. N c. A.
10 establish exchanges for the Amerf-
can troops in France" these ex-
changes not to be limited TO areas dis
tant from active operations but TO be
pushed rs far TO the front rs mill
tary operations permit in order that
such comforts and cOnvenIences rs
they afford may reach the soldiers in
the more advanced positions where
they are most needed,
At first there was some confusion
some misunderstanding and doubtless
some ground for grumbling. II took
a little time to establish uniformity
IN the matter OF prices Also. because
things were distributed free TO men
ousily engaged in fighting. right in
front trenches, the impression was
gathered by many men that the Y. NJ
I. A was 10 charge nothing for any
OF its supplies in any canteen, an as
sumption that was. Of course, wholly
While it is eminentIy proper to sue
cor IN every possible way men who
are in the midst Of battle it is not
ne oes SIRE. or Gen Pershing or any
2ther military authority that goods
be given away Unfortunately to
The soldiers.
How Charges Are Fixed.
With the approval Of all parties Il
was arranged that the prices to be
charged should be as near as possible
those ruling in the United States.
Notwithstanding all the heavy expense
involved in first sending the Goods
o Atlantic seaports, then in trans
1orting them oversee, in unloading
hem at the other side and in moving
hem TO the widely scattered canteens
m operation that frequently necessf-
atea the use Of motor trucks auto
noDlies and even hand transportation.
The aim is not to make a cent ofl
'front.' out OF the canteen. but to bring Z
I within sight of a self supporting
lasls. In other words, the strictly q
BUSINESS or mercantile division Of the Y
l. N. c. A is meant to be run on
itrictly business lines. q
Tobacco Cheap cover There
IncfOenrnlIw the -1~-N
iells its tobacco to the men at Just s
what IL pays for il wholesale. In 9TH {
II words, since Aug. ]. 1918. the aY'' r
las met army quartermaster prices. 3
mis- entails a loss OF several million C
iollars year. but It gives the boys
5uu Durham at 4 Z cents, Fatimas at /
= cents and other brands at lower /
lrices than are paid in FL Paso. San
francisco or New York s
Best business Brain Required.
10 run the Y NJ c. AS 1900 estab- {
ishments in France. including the a
hundreds serving the French army, C
ais for Napoleonic business brains. ?
n Alexander McFadyen, formerly gen C
raj manager OF the famous chain of o
Aress stores. however. the Y. N. c. A. S
las secured mercantile superman
'qual TO the task.
Inc size OF the orders placed by the r
|. NJ T. 4. take away ones breath. !
Some Big orders.
One recent order was for 300. 600 600 q
meets Of letter paper. The triangle I
ANY mail has a greater circulation, !
10 10 speak, than any daily newspaper d
m earth. The Y. N. c. A might be n
allied the line OF communication be- /
Ween every city and hamlet in T