The Seattle star. [volume] (Seattle, Wash.) 1899-1947, 1918-05-08

WASHINGTON. May :. = In
February, 1915. Congressman nor-
land ~ Missouri introduced rc-o-
tuition in Congress TO Investigate
the pac kerH
Tho Cattlemen's Association was
eager for u, and employed Walter
Fisher ~ Chicago TO represent
Thorn. The packers had made big
money In 1918 hut the cattle grow
crs had not Tho packers got busy
60 prevent the passage OF tho Bor.
land resolution,
During his hearings In Wash
ington Heney brought out the fact
that Colin II. Livingstone. vice
president OF tho American National
Bank ~ Washington. president
Washington 4 Old Dominion rail-
road and president Virginia ship
building Co. opposed the boriand
resolution as a lobbyist for Armour
4 Co. And Livingstone. when put
on the stand. admitted that after
his activities against the Borland
resolution Armour raised his annu-
al salary from $4,000 10 $4,000 a
year.
Hcncy also got Livingstone 10 adj
NIT that he had a summer homo
on the ST Johns river In Canada.
where he entertained a. hts guest
Congressman Carlin. chairman 81
tho COMMITTEES In charge u tho Bor-
land resolution.
After the packers had put that
proposed investigation 20 sleep.
they decided they must conduct a
campaign Of educational publicity
A committee aas appointed. with
representatives from Armour. swift.
Morris. Wilson and Cudahy NJ
morous meetings were held In Chi
caso. First u was proposed that
they divide tho expense among the
five packers according 60 purchases
OF live stock by tho various pack
ore
Want Favorable Opinion
After q meeting on July 20.
1918. in Henry vseder's office.
spor, ssysi "Ths sshIset Of
educational publicity ~as dis
AAN&r1f WV 49, W Wv HfE
posed campaign being 10 Greats
more favorable public epir.
ION Tor tho large packers both
with producer ard consumer"
In addition 10 expenditures for
advertising space. tho committee
favored hiring help 20 watch all
classes OF publications FOR articles
bearing on any phssc o, the In
duAtry and when these are unfay-
orahls they must ~ promptly an
s~crcd This same force can create
and inspiro the publication % fav-
orabie articles-
How this paid ads should b.
signed was discussed. All % tho
packers were To pay. but only one
wns TO advertise In a certain city.
So II waS proposed that ono packer
should sign the ads for part ~ tho
time. and others for other parts OF
tho time. ito avoid tho possibility
OF the newspapers becoming Insist
ent tina, another packer other than
IN. one doing the advertising alno
do some advertising OF n similar
nature
tn, packers. acting a. one con-
Germ. didn't wan, tho public 20
know IL: and. especially. they didn't
want tho newspapers 20 sxp~c,
them 70 compete with each other
in Advertising so they wanted 10
csmousaxe and make tho newspa-
pers think they were being patron
ICED by each OF the packers.
But they evidently figured or
getting free advertising by
writing letters 70 the EDITOR
ard especially 20 the editor Of
the paper shst Vas running
their sds.
In figuring out how they would
divide the cost according 20 bust
ness done. tho following figures
we're made Swift ~. Armour 20.
Morris IS. Cudahy 10. Wilson 10.
Planned Letters
Numerous meetings were held.
and there was some fear that the
public would find out they were
acting together ms one big packing
monopoly Anyhow they finally de-
cided that zach packer should 20
II alone To illustrate how tho
thing worked. Armour'~ advertising
expense In 1915 was s37s.iA. In
1917 Il jumped TO is57.s3s. That's
one thing the Borland resolution
did.
Situation Dangerous
How badly that Borland resoiu-