The midland journal. (Rising Sun, Md.) 1885-1947, 1918-05-24
CROCE:RS I.l.LP
IN $3.50 PLAN
Sicl PLE12E 70 CARRY OUT
FOOD ADMINISTRATION
PROGRAM.
POST CARDS IN STORES
Explain New Wheat Ruling to
Thousands of Customers--ln-
Sures Greater Food Saving.

Grocers of the nation have accepted
enthusiastically the .a)-W basis for the
+ purchase of wheat Hour ana are doing
theii utmost 10 explain the new regu
Iaiion 10 The housewife. This ruling by
the 5. Food Administration requires
each purchaser of wheat flour to buy
one pound of cereal substitute. one
kind or assorted, fW every pound OF
wheat Hour II was necessary to re
strict the use of wheat Hour In order
that the allies and ouI lighting forces
abroad might be assured of un AIDE
quate supply of wheat to meet their
vital needs. This supply must come
from ouf savings because we have al
read, sent our normal surplus.
Wheat saving pledge cards were for
waried by the Food Administration to
all retail food merchants. and these
afe being signed and posted in stores
throughout the country This card
staIrs,t"W pledge ourselves loyalty to
carry out the Food Administration pro
gram In accordance with this order
we will not sell any wheat flour eXrep;
where the purchaser buys an eIua'
weight of one or more of the following
a greater use of which in the home
viii! save wheat:
.'tornIneal corn -four, edible CORE
stnrch. hominy. corn grits, barley Hour
paintO flour. sweet potato flour, so,
lsean flour. feterita flour and meals
riee rice flour. oatmeal. rolled oats and
buckwlle;it flour"
Some confusion has resulted on the
part of the consumer in constituting
this "50-50" ruling to mean that an
eq,mi amount in value of substitutes
must be purchased with wheat flour
THIS is q mistaken idea. The ruling
states that the consumer in PURCHASING
flour shall ''buy al the same time al
equal weight of other cereals"
One exception to this ruling is con
corning graham flour and whole wheat
flour. which may be sold AT the ratio
of three pounds to five pounds OF
wheat -four. This provision is made
because approximately rs per cen;
more nf the wheat berry is used in the
manufacture of these flours than stand
ard wheat flour.
Another exception Is that concern
-ing mixed flOurS containing less than
50per cent OF wheat flour. which may
he sold without substitutes Retailers
however. are forbidden to sell miXe'!
fioufs containing more than 30 per
.j1,nt Of wheat -four to any person un
jess the amount of wheat flour subsfi
tutes sold Is sufficient to make the to
,ai amount of substitutes. including
tiios.. mixed In tlours. equal TO the to.
mi amount In wheat -four in the mixed
iloin For instance. If nny mixed Hour
rs purchased containing 60 per cent.
wheat -four and 40 per cent. substi'
flutes ii is necessary that an additional
20 per cent. of substitutes be pur
chased This brings II to the basis OF
one pound of substitutes for eacn
pound of wheat -four
special exemption may be granted
upon application in the case of special
~ prepared infants and invalids' food
containing -four where the necessity Is
shown.
Some misunderstanding seems TO ex
isl on the part of consumers In ass'iln-
ing that with the purchase of wheat
flour one must confine the additional
so per cent. purchase to one of the
substitutes. This Is not the case One
may select from the entire range OF
substitutes a sufficient amount of each
~ bring the total weight of all slIhsti
tutes equal to the weight Of the wheat
-four purchased For Instance. II @
purchase of "a pounds of wheat ii"tlI
H. made range of substitutes may he
selected as follows:
COrnmeai, 8 pounds; corn griis.
rounds; rice, 4 pounds; buckwheat,
{. pontds; corn starch. pound; hominy
2 pounds; rolled oats, pounds.
These substitutes may he used IN
the following manner:
Cornmeal, 8 Pounds. bread. nc
-four: corn mullins or spoon bread
One-fOurth flour or one-thlrd rice Oh
one-third hominy: 20 per cent suhsts
tufes In whole bread
Corn Starch, I Pound.
gravy, making custard, one-third sub
etitute In cake
Corn Grits, Pounds.-Fried like
mush. used with meal In making corr
bread.
Rolled Oats, 8 Pounds.-One-fourtf
10 one-third substitutes in bread. one
half substitute In mullins; breakfast
porridge, use freely: oatmeal cookies
oatmeal soup.
Buckwheat Flour. Pounds.-One
fourth substitute In bread. buckwheal
cakes.
Hominy, 2 Pounds. -Boiled for din
ner. baked for dinner. with cheese
saure
Rice, Pounds substi
tute In wheat bread. one-third substi
tute in corn bread. boiled for dinner "a
bread cut). as breakfast food. tC
thlcken soups. rice pudding instead OF
cake or pie. rice hatter cakes.