The Brattleboro daily reformer. (Brattleboro, Vt.) 1913-1955, 1918-04-18
GROCERS HELP
IN $3.50 PLAN
SIGN PLEDGE TO CARRY OUT
FOOD ADMINISTRATION
PROGRAM.
POST CARDS IN STORES.
Explain New Wheat Ruling to
Thousands OF CuStomers-ln-
SureS Greater Food Saving.

Grocers OF the nation have accepted \
enthusiastically the $3.50 basis for the t
purchase of wheat Hour and are doing
their utmost TO explain the new regu. :
lation TO the housewife. This ruling by I
the U. S. Food Administration requires
each purchaser OF wheat hour 10 buy
one pound Of cereal substitute, one
Kind or assorted, for every pound OF
wheat -four. It was necessary to re
strict the use OF wheat -four In order
that tie allies aud our lighting forces
abroad might be assured OF an ade-
quate supply OF wheat 10 meet their
vital needs. This supply must come
from our savings because we have al
ready sent our normal surplus.
Wheat saving pledge cards were for.
warded by the Food Administration TO |
all retail food merchants, and these
are being signed and posted In stores
throughout the country. This card |
states. ave pledge ourselves Loyalty to |
carry out the Food Administration pro- !
gram. In accordance with this order |
we will not sell any wheat -four except |
where the purchaser buys an equal !
weight OF one or more OF the following, /
greater use of which in the home
will save wheat:
"Cornmeal, corn flour. edible corn
starch. hominy, corn grts, barley -four,
potato -four, sweet potato -four, soy
bean -four, feterita -four and meals
rice, rice flour oatmeal. rolled oats and
buckwheat flour"
Some confusion has resulted on the
part OF the consumer in constituting
this "J0.5O' ruling TO mean that an
equal amount In value of substitutes
must be purchased with wheat -four.
This Is a mistaken Idea. The ruling
states that the consumer in purchasing
-four shall buy at the same time an
equal weight of other cereals"
one exception TO this ruling is con-
corning graham -four and whole wheat
flour. which may be sold at the ratio
OF three pounds 10 five pounds of
wheat -four. This provision is made
because approximately % per cent.
more OF the wheat berry Is used In the
manufacture OF these tlours than stand
ard wheat flour.
Another exception is that concern
Ing mixed nours containing less than
80 per cent. OF wheat -four, which may
be sold without substitutes. Retailers
however are forbidden to sell mixed
fiours containing more than 80 pei
cent. OF wheat -four to any person un
less the amount OF wheat flour substi
tutes sold Is sufficient TO make the TO
tai amount OF substitutes including
those mixed In flOurs, equal TO the to
tai amount In wheat flour in the mixet
-four. For instance, If any mixed 1oul
Is purchased containing 60 per cent
wheat Hour and 40 per cent. substl
tutes IL is necessary that an additional
20 per cent OF substitutes be pur
chased This brings It to the basis o
one pound OF substitutes for eacl
pound OF wheat -four.
special exemption may be granted
upon application in the case OF special
~ prepared infants and inyalids' foo
containing -four where the necessity
shown.
Some misunderstanding seems to e,
ist on the part Of consumers In assun
ing that with the purchase of whea
flour one must confine the addition;
so per cent. purchase TO one OF III
substitutes. This is not the case. Or
may select from the entire range {
substitutes q sufficient amount of ea6
TO bring the total weight of all suhst
tutes equal to the weight OF the whe;
flour purchased. For instance. II
purchase OF "a pounds OF wheat fo'
is made range OF substitutes may
selected as follows:
Cornmeal. s pounds; corn Grits,
hounds; rice. 4 pounds; buckwheat,
pounds: corn starch, pound homin
. pounds; rolled oats 3 pounds.
These substitutes may be used
the following manner:
Cornmeal. s Pounds. Corn bread.
-four: corn mullins or spoon brea
one.fourth flour or one-thrd rice
one.third homny; 20 per cent. subs
tutes In whole bread.
Corn Starch. I Pound-Thlckeni
gravy, making cusiard, one-third 81
stltuie In cake.
Corn Grlts. Pounds.-Fried II
mush. used with meal In making CO
bread
Rolled Oats, 3 Pounds.-Onefoui
20 one-third substitutes in bread, o.
half substitute in mullins; brenkfi
porridge. use freely; oatmeal cooki
oatmeal soup.
Buckwheat Flour. 2 Pounds.-O
fourth substitute In bread, buckwh'
cakes.
Hominy, Pounds.-Boiled for d
ner. baked for dinner. with chez
sauce.
Rice, 4 POUNDS. sub
tute in wheat bread, one-thlrd subs
.tute In corn bread. boiled for dinner
bread cut). as a breakfast food,
thlcken soups, rice pudding instead
cake or pie. rice batter cakes
Several grocers have stated q
their customers who strictly obSe