The Birmingham age-herald., 1918-06-06
Entire Proceeds of Auction Sale to Be Given to the Red Cross War Fund PATRIOTIC BREEDERS WILL BID $10,000
 FOR PREMIUM BULL Local Committee Has Sale In Charge and Large Sum
 Is Expected to Be
 Realized

Birmingham's Red Cross bull sale for July 2 bids fair to be one of the beggest events pulled off in Alabama in long time. Starting with a lot of enthusiasm on the part of F. I. Dexter. successful breeder of Sumter county, a breakfast at the Tutwiler hotel and a conference between Mir. Dexter and a score of busi- ness men at the Chamber of Commerce a few weeks ago, it has now attained national importance and publicity.
 MT. Dexter sometime ago announced his intention of holding an auction sale of pedigreed Hereford bulls in Birming ham on July 2, and came here to en- list the aid and cooperation of local business men. At the Chamber of Com merce conference a fund of $500 was raised for the purpose of paying the freight charges to Birminghom and ex- penses of feeding and caring for the animals from the time of their arrival until the sale. At the same time com mittee was appointed to cooperate with MT. Dexter
 WHAT MUST BE ZONE
 Mir. Dexter came to Birmingham again yesterday to tell the committee what he had done and to suggest things that must be done here to insure sue cessful sale. Another conference was held in the private dining room of the Tutwiler hotel yesterday afternoon at 1 o'clock, at which the local committee, a dozen othe business men and about Is women were present, luncheon pre- ceding the business session. Robert Jemison, of the Jemison Real Estate and Insurance company, presided. After stating the purpose of the conference Mir Jemison requested Mr. Dexter to explain the plans and purposes of the sale.
 MT. Dexter stated that 50 bulls had been donated by western breeders to be sold here on July ?; that Memphis and one or two other cities had offered large sums of money if he would hold the sale in those cities; that he had de- termined to bring it here. because of his pride in his home state and the big gest city in the state, and that he had gone over the country. interviewing breeders and business men and civic organizations, trying to interest them in the sale. Newspapers devoted to cat tie breeding and the cattle industry he said. had voluntarily offered to give all the publicity possible to the sale, running editorials in addition to free advertising.
 $10,00O FOR BULL
 In St Louis and one or two other cities bull clubs had been formed and they would have representatives here to bid at the action. Each of these clubs is prepared to bid as high as S10VO for bull. MT. Dexter stated that in his own county, Sumter, ten clubs ot 5000 each had been formed, and that MT Allison. a Sumter county breeder. had informed him that he would bid s10000 for the premium bull.
 All of the bulls will arrive in Birming ham two or three days before the sale, and on the day prior to the sale an expert, sent here by the American Short horn Breeders association, will inspect and grade the animals, the one passing the best test being designated as the grand champion bull. This one will be put on the block first and the proceeds of the sale will go to the Birmingham chapter of the Red Cross. Then will HOLLOW OtneT sales unIllz the eHllIe iOl of fifty shall have been sold, the pro- ceeds from the sale of each bull going to the home chapter of the purchaser.
 INSURE SUCCESS
 Mr. Dexter urged that Birmingham organize clubs with at least Sl000 eaeh to insure ! successful sale and a large fund for the Red Cross He said the grand champ ion bull should bring at least s50,0O0 and that the average for the entire lot of fifty should be between s50OO and S1c,0O0. He stressed the i'm portaace of keeping the bulls in Ala bama, thereby improving the strain of cattle and giving great impetus to the industry ir the state.
 It is proposed to parade the bulls through the streets of Birmingham the day before the sale, and it was sug- gested by MT Dexter that each bull be led by a Birmingham woman or giri, and it was further suggested, and both suggestions will probably be adopted, that a soldier from Camp Sheridan be secured. if possible to assist the women in leading the animals. several bands will be in the parade.
 Mir Dexter stated that the American Shorihorn Breeders association had in dorsed the sale, and that it would send it's ablest auctioneers here to sell the bulls, not charging cent for their serv- ices.
 Considerable interest has been worked up among local business men and it is probable that when the day of the sale