Ellsworth American. [volume] (Ellsworth, Me.) 1855-current, 1918-05-15
SIGN PLEDGE TO CARRY OUT
FOOD ADMINISTRATION
PROGRAM.
POST CARDS IN STORES.
Explain New Wheat Ruling to
Thousands of Customers-ln-
sures Greater Food Saving.

1 their utmost TO explain the new regu-
iation to the housewife. This ruling by
the o. S. Food Administration requires
each purchaser of wheat iour to buy
one pound OF cereal substitute one
! kind or assorted. for every pound OF
wheat four II was necessary to re-
strict the use Of wheat flour in order
that the allies and our lighting forces
abroad might be assured of an Hde-
quate supply Of wheat to meet their
vital needs. This supply must come
from our savings because we have al
ready sent our normal surplus.
Wheat saving pledge cards were for.
warded by the Food Administration TO
all retail food merchants. and these
are being signed and posted In stores
throughout the country. This card
states. I'VE pledge ourselves Loyalty to
carry out the Food Administration pro-
gram. In accordance with this order
we will not sell any wheat -four except
where the purchaser buys an equal
weight OF one or more of the following.
greater use of which In the home
will save wheat:
"Cornmeal. corn -four. edible corn
starch, hominy. corn grits barley -four.
potato -four, sweet potato -four, soy
bean -four. feterita -four and meals.
rice, rice -four, oatmeal. rolled oats and
buckwheat -four"
Some confusion has resulted on the
part of the consumer IN constituting
this $3.50" ruling to mean that an
equal amount In value OF substitutes
must be purchased with wheat -four.
This is mistaken idea The ruling
, states that the consumer In purchasing
-four shall buy at the same time an
equal weight Of other cereals"
One exception to this ruling il con-
corning graham -four and whole wheat
fiour. which may be sold at the ratio
Of three pounds to Eve pounds of
wheat -four. This provision is made
because approximately Is per cent
more OF the wheat berry is used In the
manufacture of these fours than stand
ard wheat -four.
Another exception Is that concern
ing mixed fours containing less than
so per cent Of wheat -four, which may
| be sold without substitutes. Retailers,
however. are forbidden TO sell mixed
| flours containing more than SO per
| cent of wheat -four to any person I'M
| less the amount OF wheat -four substi-
tutes sold Is sufficient to make the to-
| tai amount of substitutes, including
those mixed In iours, equal to the to-
tai amount In wheat -four In the mixed
/ A.k.r
is purchased containing go per cent
wheat -four and 40 per cent substi-
tutes 1t is necessary that an additional
20 per cent of substitutes be pur-
chased. This brings II to the basis of
one pound of substitutes for each
pound of wheat -four.
A special exemption may be granted
upon application In the case of special
1 ly prepared infants and invalids' food
containing -four where the necessity Is
shown
Some misunderstanding seems to ex-
/ list on the part OF consumers in assum-
ing that with the purchase of wheat
-four one must confine the additional
so per cent purchase TO one of the
substitutes. This is not the case. One
may select from the entire range Of
substitutes a sufficient amount of each
to bring the total weight of all substi-
tutes equal to the weight Of the wheat
-four purchased. For instance, II a
purchase of "a pounds Of wheat -four
is made a range of substitutes may be
selected as follows:
Cornmeal. pounds; corn grits, 4
pounds; rice, pounds; buckwheat, 2
pounds; corn starch. pound; hominy,
| pounds; rolled oats, 3 pounds.
These substitutes may be used In
the following manner:
Cornmeal, 8 Pounds.-Corn bread, no
-four; corn mullins or spoon bread,
one-fourth -four or one-third rice or
one-third hominy; 20 per cent substi-
tutes In whole bread.
Corn Starch, 1 Pound.-Thickening
gravy, making custard. one-third sub
stitute In cake.
Corn Grits, Pounds. like
mush, used with meal In making corn
bread.
Rolled Oats. 8 Pounds.--One-fourth
to one-third substitutes In bread one
half substitute in mullins: breakfast
porridge. use freely; oatmeal cookies,
oatmeal soup
Buckwheat Flour. 2 Pounds
fourth substitute In bread. buckwheat
cakes. {.
Hominy. 2 Rounds.-Boiied for din
ner. baked for dinner. with cheese
sauce.
Rice. 4 Pounds.-One-fourth substi-
! tuts In wheat bread, one-third substi-
tute In corn bread, boiled for dinner "a
bread cut). as a breakfast food. to
thicken soups, rice pudding instead Of
cake or pie. rice batter cakes.
Several grocers have stated that
their customers who strictly observe
!, the II wheatlsss meals each week Ind
Il necessary to buy Substitutes IN ed