El Paso herald. (El Paso, Tex.) 1901-1931, 1918-01-26

" He year OF 1917 has seen whole.
sale and jobbing interests in e
Paso substantially increased by
the erection Of several large business
blocks. a material addition TO the al
ready extensive stocks carried by To-
cal jObbers. and an annual increase in
wholesale business estimated at
sL000.OOO. Total sales for the year in
this line alone amount to about $780,
eee000.
Many Of the 400 statesmen represent
ing local firms and travelling from
here as headquarters are predicting a
large increase in business during the
coming year. due 10 the fact that they
are using autos 10 cover mex terri
Tory and the completion OF several
stretches OF good roads during the
past year, and the proposed building
II several others during 1918 IN Texas
Sew Mexico and Arizona VIII maleFl-
ally help them To sell
IN Paso has the largest jobbinG
and wholesale territory or any
city fn the United states except
ing national trade centers-- rms mas
been determined primarily by us 6eo-
-sranhical location which has secui eu
Tor IL direct railroad communications
with the leading mercantile ports OF
rhe United states. AS a railroad cen
ter the favorable rates secured nay {
made il 10 the advantage OF whole-
sale merchants TO operate in every
direction from Fl PasO for a distance
o. SOC miles
me territory reached by FL Paso's
sobbars being not only large, Dll
rapidly Increasing IN " wealth, TINS city
has been found ideally located 20 con
Guct wholesale business with MEXICO
west Texas, New Mexico aud Arizona
over 200 travelling salesman are Gov
ering this territory with FL Paso as
HEADQUARTERS. Routes extend east On
the Texas & Pacific railway 10 BIZ
Springs. and on the G. H. q y A
Southern Pacific) to Del Rio, inclu9-
ing the Fort Stockton country on the
Kansas City, --aeXicO & Orient line
and south on the Mexican Central as
lar as TUrreOn and Durango, Mexico.
west 10 Yuma and north, taking IN all
northern New Mexico and Arizona
Many Of the large wholesale Trims
u the United States have found II
profitable to establish branch houses
here. There are also several repre-
sentatives Of large national estao-
lishments located here whose IlrIns
ship direct TO consumers, although BY
FAR the larger number ship from II
Paso TO customers. It is possible 10
give better service by having branch
houses in this city, a point that must
ne observed by jobbers 10 hold trade
European War Extends Mexican Trade
The European war and recent reYo-
luton in Mexico have done much to
ciinch American trade in northSrn
Mexico through the port OF FL Paso.
After ar in Europe had progressed
for a year It became impossible for
European nations which had formerly
supplied Mexico with manufactured
goods, to longer do 50. This turned
attention to the quality and price OF
American goods more than before
still greater influence is felt because
Of the great number OF Mexican citi-
zsns who were eXiled in border cities
Of the United States during the revo-
luton capitalists, big land owners
and prominent merchants were among
those who were forced to leave Mex
leo This class Of men were quick to
see the advantages Of trading with the
wholesalers IN FL PasO- Since return
ing TO Mexico their influence Is being
felt-they are explaining to Mexican
consumers the superiority of goods
secured here
Vow that the government OF Mexico
is rapidly becoming stabilized and
business is again opening up in the
mines, in agriculture and stock rails
ing, the result is favorably felt by FL
Paso iobbers. II must be considered,
Of course, that we now have on hand
ourselves a war Of great magnitude
ana still suffer along the border at
ats. both OF which tend TO retard
trade with Mexico Yet notwithstand-
ing the disadvantages thus suffered,
wholesalers here are getting the
Mexican trade and there is every rea-
son 10 believe from the high quality
OF their goods and excellent service
that they VIII keep it.
Center of Mining Territory.
The largest metal producing tract