The Richmond Virginian. (Richmond, Va.) 1910-1920, 1918-01-29
BAKERS ARE WARNED
NOT TO RAISE PRICE
Iuunedaa4s Investigation to Follow
Amy Complaint Of Unfaar
Charge for Loaf
EIGHT TO NINE CENTS para
Victory Bread Has Rzgf,Sy Per Cssnt
of Amy Of Several Other Oexesais.

Washington, Jan. 2s-Bread prices
must not De increased.
Immediate investigation Will follow
any attempt OF retailers or bakers to
Jump the cost. In view of the new
proclamation Of President Wilson put
ting the nation on diet OF victory
bread.
This warning was given tonight by
the food ADMINISTRATION. following ths
issuance tod&y of the new home card
for 1913, presenting the revised rules
for conservation in the homes.
The prevailing price OF bread
throughout the country 10 from eight
to nine cents n loaf retail. The food
administration has been assured by
the bakers and by the retailers that
they are making sufficient profit. This
10 on the basis of wheat bread, con-
tanning more wheat than the new
victory bread calls for. But the food
administration insists that there has
been no increase in the cost OF the
other cereals recommended for VIC
tory bread TO warrant any jumping in
the price at this time.
With the transportation situation
giving hope OF relief within the next
~AA CG WVVATs eiG u 1IECT llOFNfn@uN OK
wheat and cereals assured. no justi-
sc@tion can be found for raising the
price of the individual loaf. the food
administration contends. Violations
reported to the state administrators
OF retailers jumping the cost of the
loaf will be investigated promptly
Claims of retailers or bakers that
they cannot produce the bread at the
prevailing prices, win be checked up
by the federal Administrations bak.
Ing division. established TO know at ell
times the producing cost In the varf-
Gus sections Of the country. Where
the violation In apparent. the admin
fstration Immediately will cut off the
supplies to the retailers through the
baker. who is now licensed. Failure
Of the bakers to obey will be follow
ed BY revocation OF his license.
This warning was prompted reports
recsived late today from Chicago St
Louis and New York. that bakers
were preparing to raise prices on the
ground that materials were costing
! more. Victory bread will not cost
any more to produce.
Thousands of requests have come
to the administration for the formula
FOR the victory bread. 1t is very SIM
lpIe,
eor victory bread. use:
Wheat, 80 per cent.
Other cereal -four. 90 per cent
barley flour, rice -four, soy bean flour,
Tho other f1ours are corn flour,
feterita flours.
, Complaints from bakers that they
cannot observe these substitute flours
! will be overcome by the transportn-
ttion department of the food admins
tration. Judge Edward N. Chambers.
head of this department. and on the
advisory star of Director General Nc
Adoo, will have ample to power to
+ move these products to any area
| With the issuance ofkthe new home
card, Herbert Hoover. United States
food administrator. makes a specific
plea for the added needs of conserva-
ton. saying:
The situation has become critical.
There In simply not enough food In
Europe. yet the soldiers of the allies
must be maintained in full strength:
their wives and children at home must
not face famine; the friendly neutrals
must not be starved: and. hpally. our
own army In France must never lack
IN nssded ounce al foo<-~