The Arvada enterprise. (Arvada, Colo.) 1908-1970, 1918-04-11
CHOCERS HELP
IN $3.50 plan
SIGN PLEDGE TO CARRY CUT
FOOD ADMINISTRATION
PROGRAM.
POST CARDS IN STORES.
POST CARDS IN STORES.
Explain New Wheat Ruling to
Thousands Of Customers ~.
sures Greater Food Saving.

Grocers Of the nation have accepted
enthusiastically the $3.50 basis for tho
purchase of wheat flour and are doing
their utmost to explain the new rcgu
lntion to the housewife. This ruling by
the U. s. Food Administration requires
each purchaser of wheat flour to buy
one pound OF cereal substitute, one
Kind or assorted, for every pound Of
wheat flour. 1t was necessary to re-
strict the use OF wheat flour In order
that the allies and our fighting forces
abroad might be assured of an AIDE.
quate supply Of wheat to meet their
vital needs. This supply must come
from our savings because we have III.
ready sent our normal surplus.
Wheat saving pledge cards were for.
warded by the Food Administration to
all retail food merchants, and these
are being signed and posted In stores
throughout the country. This card
states, 1--WE pledge ourselves loyalty to
carry out the Food Administration pro-
gram. In accordance with this order
we will not sell any wheat flour except
where the purchaser buys nm equal
weight OF one or more OF the following,
greater use OF which in the home
Will save wheat:
"COrnmeal, corn flour, edible corn
starch, homlny, corn grits, barley flour.
potato flour, sweet potato flour, soy
bean flour, feterita flour and meals,
rice, rice flour, oatmeal, rolled oats and
buckwheat -four"
Some confusion has resulted on the
part Of the consumer In constituting
this 5000" rulisg to mean that an
equal amount In value OF substitutes
must be purchased with wheat flour.
This Is a mistaken idea. The ruling
states that the consumer In purchasing
flour shall "buy ut the same time an
equal weight Of other cereals"
One exception to this ruling II con.
corning graham flour and whole wheat
-four. which may be sold ut the ratio
Of three pounds to five pounds Of
wheat -four. This provision In made
because approximately % per cent.
more OF the wheat berry Is used In the
manufacture Of these flours than stand.
ard wheat -four. 3D.
Another exception Is that concern.
| ,nv mixcd aours containing ,oss Than
| m nor cent NJ v,h.at aour which NAV
| n. sol.l without suhs,itu,es R.,,,Iors
howev.r nre for,,ddar 4, ..II ,nix.L
fOurs containing more than SO per
cent. OF wheat -four to any person I'm.
less the amount Of wheat -four substi.
,u,o. .o,I 10 .utyc,.pt IN m,t. III. IN,
mi .mount ~ suh.,ltutcs Including
| ,ho.. mixed in tours canal IN tho 10.
m, ,mount In wheat t,our In thc mlxed
nour Fer instance n anv mixcd flour
| I. n,rchns..d containing IN ner cent
wheat nour md 40 ncr cent suhsti.
tu,.. n Ia necessary TINT mn additional
M nor cent of substI,utcs hc MIR.
| ch.s.d rh,. hiring. n IN ,he hax,s NJ
one mound NJ substItutes for ench
Mound ~ whe,, aour
sn..c,., .xcmn,Ior n,v hc yron,cd
unon nnn,icn,,on in the case Of spcclnl.
| 10 rr,n.r.d ,nr.n,s. md InynlIds' f,od
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