The Marietta journal and courier., 1918-04-19
CR0CERS HELP
...s IN $3.50 PLAN
SIGN PLEDGE TO CARRY OUT
FOOD ADMINISTRATION
@~ PROGRAM.
POST CARDS IN STORES.
Explain New Wheat Ruling to
Thousands Of Customers-In.
SureS Greater Food Sayjno.

IrocerS Oh tne naClon nave accented
enthusiastically the $3.50 basis for tbo
purchase of wheat -four and are doing
their utmost TO explain the new regn.
lation to the housewife. This ruling nv
the q. S. Food Administration requires
each purchaser of wheat -four to buv
one pound Of cereal substitute. ona
kind or assorted, for every pound Of
wheat -four. 1t was necessary to ra.
strict the use of wheat flour in ordor
that the allies and our fighting forces
abroad might be assured of an ada.
quate supply Of wheat to meet their
vital needs. This supply must come
from our savings because we have al
ready sent our normal surplus.
~ Wheat saving pledge cards were for
warded by the Food Administrators to
all retail food merchants, and these
are being signed and posted in stores
throughout the country. r This card
states, I'VE pledge ourselves Loyalty to
carry out the Food Administration pro-
gram. In accordance with this order
we will not sell any wheat flour except
where the purchaser buys an equal
weight of one or more of the following
a greater use Of which in the home
will save wheat: r..= -...e
"Cornmeal, corn -four, edible corn
starch, hominy, corn grits, barley -four
potato. -four, sweet potato flour, soy
bean -four, feterita flour and meals
rice, rice -four, oatmeal, rolled oats and
buckwheat -four"
Some confusion has resulted on the
part of the consumer in constituting
this 's50-50" ruling to mean that an
equal amount in value of substitutes
must be purchased with wheat flour.
This is a mistaken idea. The ruling
states that the consumer in purchasing
flour shall 'buy at the same time an
equal weight of other cereals" u
One exception to this ruling is con-
cerning graham flour and whole wheat
-four, which may be sold at the ratio
of three pounds to five pounds OF
wheat flour. This provision is made
because approximately % per cent
more of the wheat berry is used in the
manufacture of these fours than stand
ard wheat flour.
Another exception Is that concern
ing mixed -foufs containing less than
80 per cent. of wheat -four, which may
be sold without substitutes. Retailers
however, are forbidden to sell mixed
.dours containing more than 0O per
cent of wheat -four to any person un'
less the amount of wheat flour substi'
tutes sold is sufficient to make the To-
tai amount Of substitutes, lncludlns
those mixed in f1OurS, equal to the To-
tai amount in wheat flour in the mixed
-four. For instance, if any mixed 1Out
is purchased containing 60 per cent
wheat -four and 40 per cent. suLStl,
tutes it is necessary that an additlQhai
20 per cent. of substitutes be pur
chased. This brings it to the basis Oh
one pound of substitutes for eacn
pound of wheat flour.
A special exemption may be granteo
upon application in the case OF Speeiat
.iy prepared infants and inValldS sIooo
containing.4four where the necessary
shown. -
- Some misunderstanding seems 10 eR
list on the part of consumers III aSSu'H
ing that with the purchase OF MAe"'
-four. one must confine the adultlon@l
so per cent. purchase to one ol.lne
substitutes. This is not the caSe'eon1
may select from the entire rahse u
substitutes a sufficient amount oL.eaCn
to bring the total weight OF an Supo.
tutes equal to the weight OF the VIZ,
-four purchased. For instance, :
purchase of "a pounds of wheat nou,
is made. range of substitutes nlas ~
selected as follows: -
Cornmeal, pounds; corn eIits'
pounds: rice, pounds buckWreas' at,
pounds; corn starch, l pound hoinl"''
2 pounds; rolled oats, 3 pounds :,
These substitutes may be uSee -
the following manner:
Cornmeal, 8 Pounds.-Corn DFe"u,
-four: corn mullins or spoon 49,
one-fourth -four or One-thlrd iI'VI - I
one-third hominy; 90 per cent soV0"
tutes in whole bread ,-.,,,o
Corn Starch, Pound llche'.,b .,,b'
gravy. making custard, one-thiru ~
Stitute in cake. g{s3 i,roI
Corn Grits, 4 Pounds rleu I'm ~
mush. used with meal in making w
bread. s-urth
Rolled Oats, 8 Pounds.--One-,ou,,nn
10 one-third substitutes in Dreau' ~, gp
half substitute in mullins; ore'hl@ i,.;os
porridge, use freely; oatmeal eoOl,
oatmeal soup. ~ One
Buckwheat Flour, Pounds,-Vnst snet
fourth substitute in bread DUN VIZ.
cakes. IN. x,r din.
Hominy, 2 Pounds.-BOilen loi sonsa
ner. baked for dinner, with e"s
sauce. .,,bsti.
Rice. 4 .-One-fourth suSs lRsti.
tute in wheat bread. one-thiru sp% "a
rute In corn bread. boiled for d.ll.ls5 ts n
nread cuU, as breakfast ~ ,,5 ot
rhicken soups. rice pudding 'h''N
cake or pie. rice batter cakes ,,or
Several grocers have stateG ,.srve
80