The citizen. [volume] (Berea, Ky.) 1899-1958, 1918-07-18
CROCERS HELP
IN $3.50 PLAN
SIGN PLEDGE TO CARRY OUT
FOOD ADMINISTRATION
PROGRAM.
POST CARDS IN STORES.
Explain New Wheat Ruling to
Thousands OF Customers-In-
sures Greater Food Saving.

Grocers OF the nation have accepted
enthusiastically the $3.50 basis for the
purchase OF wheat dour and are doing
their utmost to explain the new regu.
lation to the housewife. This ruling by
the U. :. Food Administration requires
each purchaser of wheat -four to buy
one pound OF cereal substitute. one
sind or assorted. for every pound OF
wheat -four II was necessary to re-
strict the use OF wheat -four In order
that the allies and our fighting forces
abroad might be assured of an ade-
quate supply Of wheat to meet their
vital needs. THIS supply must come
from our savings because we have al
ready sent our normal surplus
Wheat saving pledge cards were for.
warded by the Food Administration to
all retail food merchants. and these
are being signed and posted In stores
throughout the country This card
states. I'VE pledge ourselves Loyalty TO
carry out the Food Administration pro-
eram. In accordance with this order
whore the purchaser buys an equal
weight OF one or more Of the following.
greater use OF which In the home
will save wheat:
"Cornmenl. corn -four, edible corn
starch. hominy. corn grits, barley hour.
potato -four. sweet potato -four. soy
bean -four. feterita -four and meals.
rice. rice -four. oatmeal. rolled oats and
huckwheat -four"
Some confusion has resulted on the
part OF the consumer In constituting
this $3.50 ruling to mean that an
equal amount In value of substitutes
must be purchased with wheat -four
This IL a mistaken idea. The ruling
states that the consumer In purchasing
hour shall buy at the same time an
equal weight Of other cereals"
One exception TO this ruling Ia con-
corning graham -four and whole wheat
-four. which may be sold at the ratio
OF three pounds TO i've pounds OF
wheat -four. This provision In made
because approximately - per cent
more OF the wheat berry Is used In the
manufacture OF these fiours than stand
ard wheat -four.
Another exception In that concern
ing mixed fours containing less than
so per cent. of wheat -four. which may
be sold without substitutes. Retailers.
however. are forbidden TO sell mixed
nours containing more than 20 per
cent. OF wheat nour To any person I'M
less the amount OF wheat -four substi-
tutes sold Is sufficient to make the to-
tai amount OF substitutes, including
those mixed In fiours. equal to the to-
tai amount In wheat -four In the mixed
four For instance. II any mixed -four
In purchased containing % per cent
wheat -four and 10 per cent substi-
tutes Il II necessary that an additional
20 per cent OF substitutes be pur
chased This brings II TO the basis OF
one pound OF substitutes for each
pound OF wheat -four
A special exemption may he granted
upon application In the case of special
Iy prepared Infants and invalids' food
containing -four where the necessity Is
shown.
Some Misunderstanding seems TO ex.
ist on the part OF consumers In assum-
ing that with the purchase OF wheat
-four one must confne the additional
30 per cent purchase to one OF the
substitutes This Is not the case. One
may select from the entire range OF
substitutes a sufficient amount Of each
10 bring the total weight of all substi-
tutes equal 20 the weight OF the wheat
iour purchased. For Instance. II q
purchase OF "a pounds of wheat -four
is made a range OF substitutes may be
selected as follows;
Cornmeal, 8 pounds: corn grita, Z
pounds; rice, 4 pounds; buckwheat, 2
pounds corn starch. pound: hominy.
2 pounds; rolled oats. 8 pounds
These substitutes may be used In
the following manner;
Cornmeal, 8 Pounds-Corn bread. no
hour: corn mullins or spoon bread.
one-fourth -four or one-third rice or
one-thlrd homlny; 20 per cent substi-
tutes In whole bread.
Corn Starch, I Pound. -Thickening
gravy. making custard. one-third sub
stitute In cake.
Corn Grlts. 4 Pounds-Fried like
mush. used with meal In making corn
bread.
Rolled Oats. 3 Pounds fourth
TO one-third substitutes in bread. one
half substitute in mullins; breakfast
porrldge use freely; oatmeal cookies.
oatmeal soup.
Buckwheat Flour. 2 Pounds. One
fourth substitute In bread. buckwheat
cakes.
Homlny. 2 Pounds.-Boiled for din
ner. baked for dinner. with cheese
sauce.
Rice. 4 Pounds. substi-
tute In wheat bread. one-third substi-
tute In corn bread. boiled for dinner "a
bread cutD. as a breakfast food, to
thicken soups. rice pudding instead Of
cake or pie, rice batter cakes
Several grocers have stated that
their customers who strictly observe
the IL wheatless meals each week fnd
II necessary TO buy substitutes In ad-
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