El Paso herald. (El Paso, Tex.) 1901-1931, 1918-08-03
HERALD BREAKS
RECORDS AGAIN
Circulation Departm ent
Dimes, Dances and Cele-
brates Big Month.


business in the history Of the circu-
lation department Of The FL Paso
Herald. members Of the department
were guests at dinner at the Valley
Inn, Ysleta. Friday evening. with cir
culation manager H. H Fris as host.
Each month that breaks all pre-
vious records for business in the cir
culation department OF the paper is
/ celebrated in this manner. The last
record breaking month prior TO July
/ was last January and was celebrated
with dinner at the Valley Inn in
/ February.
After the dinner Friday evening. at
Z which talks were made by judge
7 Adrian Pool. II. H. Fris, G. A. Martin
and y. Z Veazy, the diners spent the
rest Of the evening dancing at judge
/ L. A Folks place in Ysleta, returning
/ at midnight TO FL PasO by automobile.
Cooperation the Keynote.
Mr.. Fris congratulated his workers
on helping him TO make the month q
/ record breaker and informed them he
had added a magazine agency to the
circulation department of The Herald
and that hereafter The Herald circu-
I lation department would handle sub
scriptiOns to any magazine published
in America. He said, except for the
cooperation he had received from his
force. it would have been impossible
10 break all records. de praised
the spirit Of cooperation generally
throughout The Herald office.
Judge Pool told Of the wide circu-
lation Of The Herald in western Texas.
which he recently covered in a cam
paign tour in the interest OF Gov.
Hobby's candidacy for reelection Il
am glad 10 see this circulation ex-
tending. for where the FL Paso paper
goes" he said, 1t carries the news Of
Ell PasO's greatness and IL viii help
US 70 establish and maintain FL PasO
as the commercial center Of the re-
giOn-" He said he found The Herald
wherever he went in the larger cities
Of the country and that he found u
widely rezI even 30 miles from the
railroad in western Texas
Impartial Policy.
Mr. Martin told the guests that
what had happened was what he had
expected; that he knew every person
connected with The Herald was doing
his or her best. because Capt Slater,
the head Of the paper, had shown his
confidence in them all by leaving the
paper in their charge while he went
TO France TO fight He expressed
pride at being connected with a paper
like The Herald. which is operated
absolutely without outside influence
and which has had a consistent policy
since Capt. Slater became its head.
more than 20 years ago. Of printing
the facts always. with fairness 10
everybody and without consideration
OF the influence Of the person af-
fected- There is no paper in the
country whose editorial policy Is so
free from outside influence" he said, I
and this is why the people have con- I
fidence in The Herald. Even those /
who have occasion TO oppose. give US +
credit for being honest and fair
The Why OF Its Success.
Mr.. Neazey praised the cooperative I
spirit Of the employees Of The Herald
and said the paper could not be the
success IL is without the cooperation T
given by the men and women in all /
departments. 1t Is my duty TO keep ]
account Of costs and business done
and I must have close cooperation" I
he said, from all departments. in or 4
der 10 do this work right and expe- T
ditiously. I have always had the 4
closest cooperation, and the result .
has been accuracy and not guess
work
"A newspaper must first have an
editorial policy 10 inspire confidence
Of il is to be a success. The Herald T
mas Ll4e- W I'm the confluence OF the J.
people established. the circulation de-
partment can then sell the paper.
Then the advertising department can /
sell advertising. A paper that has not
the confidence Of the people cannot 4
succeed; the circulator cannot sell IL,
and. unless he can sell circulation, the /
department cannot sell
for the advertiser buys
Those at the Dinner.
Those present at the dinner were-
Mr.. and Mrs. II. H Fris, Mr.. and
Mrs. Y Z. VeaZey, G. A. Martin. Judge
Pool. Mrs. Bertha Davis. Mrs.
T II. Patterson. Miss Mary Crippen.
Miss Francis Woodland, Miss Zalema
Newsom, Miss Estelle Dixon. Miss
Eliza Taylor. Clarence Powell. Paul
Claud Nichols, Leroy Schiller
and J. ]. Mealy.