The Ordway new era., 1918-09-20
DAIRY PRODUCTS
ARE OVERLOOKED
Dairymen May Help to Increase
Production by lnsuring High
er Quality.
KNOWLEDGE OF MILK VALUE
Average Quantity of Milk Used Each
Day Is Hardly More Than Mouth
fuI-Start WeII-organized
Campaign of Education.

Take big tablespoon. Place In it
about three-fourths of an ounce of but
ter and about one-sixth of an ounce of
cheese. together with slightly less than
half an ounce of ice cream. Swallow
the contents of the spoon. and wash
them down with milk of quantity
just under a pint. When you have
done this you will have partaken of
the daily average portion of dairy
products to the inhabitants of the
United States. based on the produc-
tion records of 1917.
"It would be laughable were 1t not
80 pitiful," writes a dairy specialist of
the u. S. department of agriculture.
Something like dose of medicine to
be gulped down In one dose!
"American people do not begin to eat
enough dairy products for their own
good. Let's get together. produce the
very best goods possible and then start
such well-organized campaign of edu-
cation that all may have tie correct
knowledge of milk value. Remember,
1t took the farmers to fire the shot
heard round the world" a4,
Natures Chosen Food.
Mother Nature gave milk and milk
products to the world. She supplies
milk to the helpless infant, struggling
for strength, and as well to the Octo-
genarian, trying to retain or regain 1t.
The value of milk as producer of
health and strength Is recognized ev-
erywhere, but despite this the guam
tity of milk and milk products avail
able daily for the average inhabitant
of this country would be far less than
enough to meet the specifications for
good square meal with round corners.
Granted that some people drink
quart or two of milk every day, use far
more than three-fourths of an ounce
OF butter on their hot biscuits or toast
or sweet potatoes or whatnot, eat
twenty or more times as much cheese
as is coming to them on the basis of
averages, and are regular patrons of
the ice cream man. They are hardly
to be blamed for that. They like milk
and its products, and doubtless they
never stop to think that they are eat
ing the shares of other people. And
they are to be blamed not at all when
1t is known that the demand for dairy
products in this country has never
been SO continuously great that there
has been lasting shortage In produc-
tion.
The department Of agriculture is en-
gagged not only In encouraging the pro-
duction of milk and milk products. but
their use. 1t hopes, through this dou-
ble-barreled campaign. to save more OF
the meat needed for shipment over
seas. and also to make 1t sure that at
the end of the war dairy production
and use of dairy products will be great
er in this country than ever before.
Much Skim Milk Saved. II
As an instance. take cottage cheese,
which provides a valuable use for the
millions of gallons OF skim milk that
in past years have been thrown away
or fed to animals. In few months
Al 400 persons have been encouraged
to take up the manufacture Of cottage
cheese. and hundreds of thousands
have been convinced that they should
eat 1t, not only because 1t will save
meat. but because their palates. their
stomachs and their bodies In general
will like 1t.
Not only increased production. but