davidaulloa/AmericanStories huggingface dataset:
New Iberia enterprise and independent observer. (New Iberia, La.) 1902-1944, 1918-01-05
ADVERTISING THE CHEAP.
EST FORM OF SALES
MANSHIP,

One big fact that ought to be
recognized by buyers of goods is
that advertising is the cheapest
form Of craftsmanship. In selling
their products, farmers should ad-
vertise a thousand per cent more
than they do, and in buying any
thing they should always give
the preference to advertised
brands.
Take your own case. Suppose
you have five registered Jersey
heifers. or fifty bushels of Abruz-
ri rye seed, or forty tons of Glow
er hay, that you wish to sell
locally. Your county paper PROB
ably goes to two thousand homes.
For cent or two a word you can
proclaim to all these homes what
you have to offer. Or suppose
you wish to reach large mar
ket and ask for bids from Pro-
gressive Farmer readers generally.
In that ease you can reach the
10000 homes to which, the, East
ern Edition Of The Progressive
Farmer goes, for only y cents a
word In other words, whereas ii
would cost tens Of thousands of
dollars to visit all these homes, or
cost So, 100 for postage alone to
write them. a Progressive Farmer
classified advertisement does the
work for II cents a word. Is
there any other method-letters,
posters, agents, personal calls,
etc.,-that could possibly be one
tenth as cheap as advertising in
either county paper or farm
paper?
These facts. we repeat, should
also be kept In mind when the
farmer comes to buy anything
Sometimes unprogressiye houses
try to fool consumers by saying
owe can sell cheaper than the
other fellow because we spend
nothing for advertising" The
truth is, as we have pointned out,
that advertising is the cheapest
form of craftsmanship, and the rule
is that the more literally firm
advertises the more value it gives
you for a dollar. If a firm does
not advertise it is probably de-
pending wholly on expensive
drummer-service or letter-seryice
to get business-twice as expen-
sive a method as if it doubled the
efficiency of its drummers or let !
ters through advertising.
Moreover, if firm does not ad-
vertise. it is not getting as much
business as it should. This likely |
means that it costs more to turn
out each unit of product in its
small output than would be the
cost with a large Advertising
stimulated output.
Advertising builds business,
big business, and the result is that
selling costs are lower with lib
,ral advertisers than with non
Advertising firms.-The Progress
1--WE Farmer.
New Iberia enterprise and independent observer. (New Iberia, La.) 1902-1944, 1918-01-05

A desire for new blood in the
diplomatic corps, it was said. was
responsible for the recall IL
Spring Rice. Lord BERTHE and Sir
George Buchanan, British ambas-
sailors.
New Iberia enterprise and independent observer. (New Iberia, La.) 1902-1944, 1918-01-05
q. s. LIMITS DRAFT ARMY
TO CLASS I.

Washington, Jan. 3.-Provost
Marshal General Crowder today,
reporting to congress on the
progress of the draft. expresses
for the first time o definite prom.
Use and aim Of the government
mot to take for army duty any
other men than these listed III
class one of the new draft ques.
tionaire.
This classification excludes
married men entirely. whose wives
Or families are dependent OH
them for support and other men
with dependents. General Grow.
der does this on the estimate that
], 200, 900 men physically fit for
army duty will be available from
class one. This number he thinks
sufficient for the present military
needs Of the nation, but to assure
the future supply for those needs
he recommends that men who ha, e
become 81 years of age since june
5. 1917 (the first draft). and who
become Of age hereafter shall be
added to class one as they be-
come available. This will insure
the general estimates. a supply Of
700, 900 men q year.
General Crowder outlines the
new policy in this language:
Whether this guess (1.0OO,001
available men) be justified in
practice or not, it can be an.
notmced now as the policy and be.
lief of this Office that in all prob.
ability it will be possible to fill
our military needs without in
vading any class more deferred
than class one; and this is the
promise. the standard and the
goal, here for the first time an
nuumced toward which every ad.
ministrative effort Of this office
shall be directed.
General Crowder also recon.
mends another method Of arriving
at states quota. Instead Of us.
ing The population as basis he
would take the number Of men al
present. listed in class one.
New Iberia enterprise and independent observer. (New Iberia, La.) 1902-1944, 1918-01-05

The German peace terms Were
unacceptable to the Russians.
who scented annextion plans in
the desire to keep troops in Po-
land. Lithuania and Courlard.
New Iberia enterprise and independent observer. (New Iberia, La.) 1902-1944, 1918-01-05

Following up their New Year
victory over the Austro- Germans
the Italian troops repulsed anoth-
err enemy attempt to cross the
Pave.
New Iberia enterprise and independent observer. (New Iberia, La.) 1902-1944, 1918-01-05
Bank Election Notices.
New lberi

New Iberia, La, Dec. LIST, 1917.
The regular annual mestisg Of TIRE
stockholders OF the New iberia Natienal
Bank Of New Iberia, to elect . Board 81
Directors fer the ensuing year will BE-
held st the banking house, on Wedpss-
day, January 9th, 1918, bstwses The
hoars Of 10 A. N. and 4 ?. n.
J. Z. SCHWIN3. Ceshier.
New Iberia enterprise and independent observer. (New Iberia, La.) 1902-1944, 1918-01-05
BULLETIN NO. SO.

| ne Liberty MotOF tiic SIed"-
est achievement Of the war so
far and the wonderful progress
being made by the Aviation
Corps are explained in the latest
communication sent to Governor
Pleasant by the Council of Ma
tional Defense. for release through
the State Council of Defense:
American aviation units have
moved up to stations Immediately
behind the front in France. The
vanguard of the new army Of the
air for which Congress voted
$64O, 100000 last summer is about
to join the forces of land and sea
in action against the Germans.
The Navy has tripled in size
since the war begun, and the
Army has multiplied itself by
thirteen. These are rapid in
creases. But the first year plans
for the Air Service call for an in
| crease of more than a hundred
fold.
Last spring the Aviation Corps
had less than 200 airplanes of ell
degrees of serviceability. Now a
feet of $4,000 planes is being
built. When war began there
were Is aN iators. \ force of 49,
600 ayiatols is being trained. The
total personnel Of the old flying
corps is 100000.
Before any real fighting planes
could be turned out a new Amer
lean industry had to be created.
This is the great task that has
been qpietly accomplished in the
last five months. When the Air
craft Production Board started
its work only two companies mai
ufacturing airplanes were in ope-
ration in America, and the ma
chimes they had been making for
the Allies were Of type sers-,
iceable only for practice flights.
The first move Of the Board
was to stop negotiations for the
use Of existing patents, and to set
men at work designing a new air
plane engine which should COM
prise as many Of the good points
Of the different patents as these
men cared to use. In a week !
twenty experts working together
had evolved the Liberty Motor.
which Secretary Baker has called
the greatest ach- evement Of the
war so far. i
The Liberty Motor is q model
of standardization. 1t is built with
four cylinders, or with eight. or
with twelve, and the same parts
are interchangeable for all three
of the different sizes. The great
est automobile factories in the
world have been provided with
the machinery necessary for turn. |
ing out these motors-the fac
tories that have supplied the Uni
ted States with its 100000 au-
tomobiles when all the rest Of the
world gets along with only 7OO,-'
600.
It has been necessary all along
not to interfere with the supply!
of raw materials, particularly
spruce. and Of certain completed
aeroplane parts. to the flying for
ces Of our Allies.
In return for these materials
the Allies are giving us the rich
benefit Of their experience. For
young Americans have
beein training for our Air Corps
on the flying fields of England
and France. On dozen and
more of new flying fields in Amer
lea veteran fliers from the West
ern Front and helping in the pre-,
training Of our new avla-
tors.
AS to whether the war can be
won in the air there seem to be
two opinions. At any rate the
Aviation Section is not leaving
any stones unturned.
La. State Council Of Defense.
It is about time for the govern
Il l,not
New Iberia enterprise and independent observer. (New Iberia, La.) 1902-1944, 1918-01-05
New Iberja I'M. Dee lat io17

New Iberia, La, Dec. lat, 1917.
The regular annual meeting Of The
stockholders Of the Peoples Natisnal
Bank Of New iberia, to elect Q Board Of
Directors for the ensuing year. will bs
held At the banking house, on Wedpes-
day, January 9th, 1918. between TIRE
hours Of 10 A. II. and p. n.
E.E DELnOMMER, UashisY
New Iberia enterprise and independent observer. (New Iberia, La.) 1902-1944, 1918-01-05
NJ vhe,;. T.. M. IL ro,,

New Iberia, La, Dec. let, 1917.
The regular annual meeting Of the State
National Bank Of New iberia. to elect 4
Board Of Directors for the ensuing year,
will Be held at the banking house, On
Wednesday, January 9th, 1918. between
the hours Of 10 A. n. and 4P. III.
J. h. PERRY, Cashier.
New Iberia enterprise and independent observer. (New Iberia, La.) 1902-1944, 1918-01-05
THE NEW FARM LOAN RATE

newspapers and agricultural
journals it is very clear the pro-
posal to raise the interest rate
charged by federal farm loan
banks is not popular among the
farmers. It certainly will be very
unpopular among those farmers
who have complied with the law
in every respect and have appi-
CStions on file for loans at the
70 al rate Of FIVE per cent.
s&ssa;applications for about
A0J Of farm loans, which
nder this classification.
Iller applications have been
kor &2l9, 100000 Of loans.
but reflections and reductions
ordered by federal appraisers
have cut the amount to $3.50, OOO,-
600. OF this amount, $1O4, S2l.-
900 in loans have been made or
closed at the old rate. leaving
about $75, O00, 900 in loans which
have been approved but which
will have to pay the new rate.
notwithstanding all Of them were
applied for in good faith and with
che understanding on the part Of
the farmers that the loans, il ap-
proved, would be made tive per
cent.
It is said in deferse-oe s.lvanss,
ing the interest rate Of loans
made BY federal farm loan banks
that it is impossible in the face Of
: frightened mney market and the
Aotation Of Liberty Loan bonds to
cell the farm loan bank bonds on
: four and one-half per cent ia
terest basis, and II the interest
paid Q these bonds is raised in Or
der to insure their sale, then the
interest charged the farmers must
be raised accordingly. The pro-
posal is to sell farm loan bank
bonds at ave per cent and charge
the farmers Ave and one-half per
cent interest.
Most likely there is increasing
difficulty in selling farm loan bank
bonds but that does not justify
the government breaking faith
nth the farmers and pushing up
Interest charges on them 1T the
very time when prices Of prac-
ideally everything the farmer buys
are jumping up, the price Of what
Ne produces is being fixed by the
government, and he is being
asked in the face Of these condi-
tions to increase his production.
The federal fuel administration
very generously permits coal mine
operators to jack up their prices
after advising the consumer
late in the summer not to buy his
4oal then but to wait until gov
eminent control had forced pri-
ces down ID order 'to STIMULATES
production Z Oyer 10000, 600
hiss heen advanced" by the gov
ernment to large corporations
holdsne war contracts in order Q
hasten deliveries. 4 This
amounts 10 i loan Of that amount
- u Il 800 80 1880 ~ = ,n,.nv.nS0s7
New Iberia enterprise and independent observer. (New Iberia, La.) 1902-1944, 1918-01-05

Members of the American rail
way mission to Russia were ar
rested at Irktusk, according 10
Russian advices.
New Iberia enterprise and independent observer. (New Iberia, La.) 1902-1944, 1918-01-05

A New York hotel porter. vito
recently died. was found to have
left to his four daughters III
estate valued at 100000.
New Iberia enterprise and independent observer. (New Iberia, La.) 1902-1944, 1918-01-05

It is about time for the govern
ment to conscript loafers. It has
conscripted the young men, it has
conscripted capital. and now it is
time for congress to pass a law
authorizing the government to
conscript every man. if necessary,
who can do manual labor. Many
of them are refusing to do their
bit. !" Every little town has It's
share of them. Men who spend
their time loafing about the street
corners and never do an honest
days work. They hve-but how
On the labor of their wives who
toll at the washboard. sewing ma.
chine or cookpots that thess
leeches and ticks may eat. Otter
it is some child who contributes
to the support of those fellows
Then there is the card shark who
lives off his less sensible fellows
New Iberia enterprise and independent observer. (New Iberia, La.) 1902-1944, 1918-01-05

To Cure Cold In One Day
Take LAXATIVE BRoMO Quinine. II stopstlR.
Cough and Headache and works Oh the Cus4s.
Druggists refund money Il Il falls t. esre.
Z. VI. GROVES signature on each bon. 2ae.
The daily Alaskan., 1918-04-02

The blockade of the White Pass for more than ter daays was finally brought to an end last saturday when the rotary cut ThNough the snow which filled every cut and in other placeg had been thrown Into high drifts by the terrific winds which have swept the pass- From a point some few mtles south of the Bumimit, the snow was wedged into the cuts al- most as hard as ice, and at soms of the places where it had hrifted onto the track i'm the open, 1t was even worse. 'i.
 Following the rotary which cut it's way throl1gh Saturday g. mixed passenger and freight succeeded in gett:pg through, but 1t did not reach WhftehorBe until late at night. Sunday afternoon the first south bound train got in without mishap. I,.
The daily Alaskan., 1918-04-02

question that is involved in our substitution of othe" cereals in place of wheat.
 The women of France must be en- ablad to hold up the morale of the French soldier until next spring. The morale of the house decides he morale of the soldier in the fighting line. We can do this by giving to them the greatest possible freedom in tlIeir food supply, and of this, wheat is the chief factor.
The daily Alaskan., 1918-04-02

FOR SALE-3 room partly furnish ed cottage. Inquire after p. m. Cor. State and 10th St.
The daily Alaskan., 1918-04-02
CONTEST FUR CLERK GETS
 'Eh OUT

Up to time of going to press, a total of 1O9 votes had been cast at the municipal election, of which 34 were women citizens. There were 2O6 names on the registrations books, and this shows that there has been some interest shown in the clerkship. as that is the only office for which n contest is being made.
 Each one of the candidates seem confident that he has been select ed as the choice of the people, but ii is only guess work until all votes have been cast and counted.
 The judges are Mrs sarah Achison, William Simey and W. c. Blanchard. The clerks are Miss Abbie Crepeau and Prank Fowler.
 When the repOrter for this pa per called at the voting booth, he inquired as to the orderliness of the voters, and was infOrmed that there had been no riots Or other disturbances whatsoever.
The daily Alaskan., 1918-04-02
FAT ALL MEAT
 YOU WAN l

Telegram from Judge R. A. Cum nison, Federal Food Administrator for Alaska, states that all restric- tiuns upon use of meat suspended for tbirty days from date. Neither meatless days Or meals need be observed during that period.
 All food dealers from noT3 on, and uutil further notice must limit sales of wheat flour at any one time to one eighth barrel to con suneTS in towns Gnd one quarter barrel to suburbanites, fishing boats and prospecting parties. Public eating places may purchase, as HOW, fifty Sou1da without per- nit. Requisite amount of sub- stitutes must be sold with all wheat flour sales.
 All bakers, restaurants, cafes and pablc' eating places using three barrels wheat flour and meals monthly must not use RYE as a substitute in their products.
The daily Alaskan., 1918-04-02
COUNCIL SITS T
 FOR LAST TIME

The comimon council met last night, qsd the usual grist of busi- ness fer the past month disposed Df.
 Judges and clerks for the cleo ton We're named, and adj Vrrange- ments made for the election.
 A report of the commfttee on pubic works was read and stat ed that the logs which are to be used for the reinforcement of the river banks had been received. ana that work of placing them in pbsi- ttom would begin as early as prac- IicaDle. -
 Considerable discussion arose ovei the condition of the water, it hay ing come to the attention of the water committee that pieces Of wood and other foreign matter were passInE B thg'ough the mains, The committee was instTucted to confer with the Home Power com ,pany with view of bettering the conditions.
The daily Alaskan., 1918-04-02
STAR
 BECKONS RALPH

Ralph Pedersen, who for qhe past several m,onths has occu- pied the city editors desk of this paper, was g. passenger for Van couver on the Princess Sophia Sun- day anroute to Seattle where he has been proffered a poSition on the Star.
 While with the Alaskan he has madn many friends for the paner, and incidentally for himself, for he Is ., most atfable young man, and has done his utmost to be ac- commAodating to all who have ask ed favOrs at his hands.
 MT. Pedersen gave as his req son for resigning his position with the Alaskan as stated above, but our reporter has learned that Gu DEd has had more to do with his retreat from the chill north than the prosaic call of green fields and. pastures new. Not IohS ago an announcement was mhds in the sccier., column of this paper that Mr. Pcdersen and Miss Marjorie Brown would soon be welded, hnd since that time it has been learn- cd that the yonng lady did not wish to return to the north. Un- der these circumb btances no one can blame MT. Pedecsen for wish Ing to go ta Seattle.
The daily Alaskan., 1918-04-02

My words ars not powerful eRough to do even seanty justice to the most heroic figure in the modern world, and of ages past the woman of France. Of the he'lthy men who are engaged inl ths military service in France, prac- hcally I'll are engaged either in, transportation or in the manufac- tune of munitions, leaNing the agriculture absolutely to the
The daily Alaskan., 1918-04-02
THE HEROIC WOMEN OF FRANCE
Dr. Alon2o TayloI

high devotion, with an attribute tbat amounts almost to religious exaltation, the woman of Franoe bears the burden.
 Nov, conditions being as they are. does it lie within the heart of the American people to preserve and holG to every convenience of our life at the expense Of adding an additional burden to the woman- hood of France? This is the exact
The daily Alaskan., 1918-04-02

women. Not only this, but they have stepped into the piece of work animals; you can So into any section of France today and see women Of magnificent, noble woman hood hitched to the plough and cul
 tiyahgnE the soil. All of the agriculture rest upon their should CTS. The home, always an extreme ly efficient home, mamtains a few old men, the wounded, and the tubercular. UncOmplaning, with
The daily Alaskan., 1918-04-02
Pins nAlalnE

The Col-Blanchard team have only rolled 2S gah1es and above, figures are estimated / for them basing on their Average as bowled.
 Tomorcw evening "Wednesday the contest is expected to close with the following three contests:
 Ganty's ys. VandewaQlis.
 COle-Blanchard vs. Blacks.
 Cole-Blanchard ys. Ask 7Flckardt.
 May the best team win. come on and bring yOur "RoeOterS
The daily Alaskan., 1918-04-02
ADVANCE IN COAL PRICES

Messrs. Suffecool and Itjen an ncunce that beginning with Mon- day, April l, the price of screened coal delivered will be $14.75 per ton, while the price of screenings will be $9.75 delivered. 4-2-5t.
The daily Alaskan., 1918-04-02
In Wednesday (tomorrow)

On Wednesday (tomorroW) at three o'clockI in the afternoon the Women's Church Auxiliary will meet with Mrs. AndreW Stevenson A full attendance is urged!
 MT. and Mrs. G. H. Miller were south bound passengers on the Princess Sophia for VancouVer and other Pacific coast cities. They expe:.s to be abseut several weeks.
The daily Alaskan., 1918-04-02

George St. Clair of Atlin passed through Skkagway enroute to van couyer where he will receive medih cal aud, he having suffereaI from ill health for several months past. He was a passenger on the Prin7 cess Sophfa.
The daily Alaskan., 1918-04-02

FOR SALE-A De Lavel Cream Separator, No. IS. Used only six months and good as new. Will sell at a bargain. Apply E. Eggen, Douglas, Alaska.
The daily Alaskan., 1918-04-02
ID PICK
 THE WINNERS

Thirty games have now been roll ed in the local EllzsI Mixed Bowl ing Tournament. With two more games to go the teams now Etand as follows: ,,
The daily Alaskan., 1918-04-02

J. J. Lindsay, enkoute 10 Regina, passed through skagway sunday, sailing south on the Sophia,
The evening current., 1918-05-15

gives his life for the happiness and
helpfulness OF others shall find II
again much more abundant, and
multiplies his own happiness more
than a thousand fold.
The word education is derived
from a Latin verb which means
TO draw, or TO lead out. And all
true education draws or leads the
whole nature OF the individual
out OF lethargy into activity.
Out OF ignorance into knowledge,
Out OF weakness into strength.
Out OF Error into Truth.
Out Of bondage into freedom.
Out OF sin into righteousness,
Out OF self into God.
This is the real leading out;
this is a drawing away from the
lower and baser things Of the
world. this Is Rnding the truth.
and this Is the liberty that makes
man free.
And In whomsoeycr this process
takes place. the higher nature Of
man must always govern the low
er; for the lower nature Is cruci-
ned on the exalted cross of intel
ligence. and the fxtue is crowned
The evening current., 1918-05-15

with the image and likeness of
It's Lord,
Education 10 an ascending cll-
max, passing by graduation from
image TO image; from strength 10
strength; from glory TO glory, uu-
til that completeness Is reached
when the mind rules the body aud
the soul rules the mind. Then it
Is that man In his power aud
grandeur becomes king: and
woman In her beauty and glory
becomes a queen. Veal when a
man In truly educated the body will
not be debauched, nor the mind
depraved. but I'm every instance the
individual has discovered the truth,
obtained freedom and found God.
Education is but another name
for self-possession. self-restraint
and self-direction. IL is the con-
troll OF the body, the poise OF the
mind, and the equilibrium OF the
soul. Education is "a leading out
of. and up from the lowest stage
OF intelligence into and up to the
loftiest condition Of man.
The following lines are dedicated
to the Senior class OF 1918:
The evening current., 1918-05-15

Kelley Vest. wife and son are
ia town from their home at Silver
city. The Vests are well known
here where they had lived for
years previous 10 their removal
TO silver City. Mrs. Vest will be
remembered as Miss Alta Merrl-
field. a sister of Mrs. Dock Vest.
This is the first visit OF the young
Vest Is now and has been for three
weeks in the employ OF tahe Me-
MILAN Cattle company. and they
are planning TO stay here as long
as the company can spare him
from his duties.
The evening current., 1918-05-15
THE FIRST NATIONAL HANK
PASSES MILLION MARK,

The attention OF the public In
respectfully called to the condemned
statement OF the above bank found
elsewhere In this issue. This
statement Is made pursuant 10 cali
OF the Comptroller OF the Curren-
,ey. requiring all national banks 10
show condition at close OF busi-
ness May 10. 1918. For some
time II has been known that the
people OF Carlsbad might some day
be able TO boast OF having a mil
lion dollar bank and now the hope
has been realiped.