davidaulloa/AmericanStories huggingface dataset:
The Appeal. [volume] (Saint Paul, Minn. ;) 1889-19??, 1917-04-28
i.,AIl ORDER EVIL:
MAGAZINE MOVES
+" TO REMEDY II
Former Professor of University of
Wisconsin Outlines Extraordi-
nary Growth Of Industry Which
Must Be Curbed.

The fight between the retail selling
OF goods by local merchants and re-
tall selling centralized in the hands of
few powerful corporations is an old
one. But until now there has been
no practical cooperation between the
magazines and the million or more re-
tall merchants Of the country. The re-
cent decision of the Delineator, the
Designer and the Woman's Magazine
to exclude all mail order advertising
from their columns is important in that
1t brings to the thousands Of scattered
communities now conducting the fight
a unifying force of nation wide scope
and influence. II It can achieve recog-
milton and cooperation at the hands
OF retail merchants it is perfectly evil
dent they in turn will profit, substan-
TALLY under the new national leader
ship.
Paul 81. Nystrom, former professor
OF political economy in the UNIVERSE
ties Of Wisconsin and Minnesota, speak
Ing of the growth Of the mail order in
dustry, which has grown to be a men,
ace to local merchants, says:
lone chief cause of the recent rapid
progress Of the mail order business is
the tremendous increase in circulation
of popular periodical literature loaded
with advertising. particularly the ma
tional women's magazines. Both read
ing matter and advertising have shown
the way to greater variety in consump-
tiGn."
The magazines which have changed
their policy so as to exclude all mail
order advertising have a circulation
Of over 100000 month among the
better class of families in the United
States. This in itself removes the
menace Of mail order competition from
the reading matter Of about one out
Of every five merchandise buying fam
lilies in each community. Undoubtedly
this will be powerful if not the de-
termining factor in the success of
many buy at home" movement in
territory that is now debatable.
The Appeal. [volume] (Saint Paul, Minn. ;) 1889-19??, 1917-04-28
SUGGESTS WAR H0N0Rs
FOR ARMY OF FARMERS
Recruit All Unfit, For War Work For
Service In the Fields.

New York.-Joseph Hartigan, com.
missioner Of weights and measures,
has laid before the council Of national
defense plan to remedy the shortage
Of agricultural labor by the mobiliza-
ton and training by the government
of an agricultural army.
The scheme provides for enlisting
ablebodied men unfit for the army and
navy on account of minor defects, such
as weak vision. deafness, tooth trouble.
and so on. and also of conscientious
DIRECTORS.
In Viawsats4he present. food situas
ton and the need for more food in fu-
ture. said the commissioner, "the
farmer must have help in increasing
his crops. American agriculture has
suffered from the drift of farm labor to
munition factories, and when the ma
ton begins to raise an army there will
be further subtraction from farm la
Dor through enlistments, while the con.
sumption of food certainly will not de-
crease.
ANSA NAO Observation-Disclosures SccmS
we ought to honor the man behind the
plow as well as the man behind the
gun. Each is serving the nation. Such
an army might easily number several
hundred thousand. It would be regu-
larly organized and differed, and its
men would wear uniforms, marking
them distinctly as engaged in the serv-
Ice of the United States. After brief
training they could be distributed in
regiments or companies where needed,
according to crop seasons. These men
would be paid by the government, just
as soldiers are paid, and they might
we'll receive the advantages after hon.
orable discharge that are given in some
places by law to ex-soldiers. Farmers
who receive this aid from the govern
ment could pay the wage rate current
in their neighborhoods."
The Appeal. [volume] (Saint Paul, Minn. ;) 1889-19??, 1917-04-28
81. p. DAWSON,

about the organization Of the Yale
aerial unit last summer, and their two
sons, r. Trubee Dawson and II. p.
Dawson, Jr., are now expert fiers,
training with the Yale unit at West
Palm Beach, Fla, which camp is
financed by Mr.. Dawson, Sr. The
men there are under full military dis
cipline. Henry Woodhouse of the Aero
Club Of America recently gave them
an airplane gun and 1000 rounds of
ammunition, in the use Of which the
young aviators will receive instruction
from naval officers.
The personnel Of the Florida camp
has been increased since the arrival of
the Yale unit. Besides the Dawson
boys and Robert A. Lovett, son Of
Judge Robert Lovett, president of the
Union Pacific railroad, the members
are all of wealthy and socially prom
inent families.
Scores of Harvard, Princeton, Colum-
bia and other university men are filing
applications with the Aero Club of
Vt The duties Of the aerial coast guard
will be to locate and assist destroyers
trawlers and submarine chasers, to To-
cate and assist trawlers in destroying
submerged mines. searching the coast
for submarine bases, convoy troop and
merchant ships on coastwise trips, to
patrol the coasts. holding up and in
speeding doubtful ships and conveying
them to examining stations. attacking
hostile ships and submarines with tor
pedoes. bombs and guns; protecting
ships at sea and in port from attacks
of submarines and battleships, CON-
lnunicating to incoming ships informa-
ton regarding the location Of mines,
submarines and the courses to follow
to avoid mistakes, confusion and acct
dent; serving as the ''eyes" of mine
planters. minimizing the time required
for mine planting. and defending and
protecting naval bases from naval and
aerial attacks.
The Appeal. [volume] (Saint Paul, Minn. ;) 1889-19??, 1917-04-28
HAWK BREAKS WINDOW GLASS
Famishing Bird Attempts to Feast on
.-. -. Parrot. -$j3s&4s. =


4. '---.s> Parrot. ss5$s.4 -. =
Green Bay, Wis.-Polly, a parrot, the
companion of Mrs. William Anderson,
was preening herself in the sunshine
at the window of the front room when
hawk, swooping down. crashed
through the window glass. ....
Before the bleeding bird of prey could
reach the parrot with it's talons Polly
scared out through the same hole and
perched in an apple tree. Polly set up
a frightened chatter that brought her
mistress, who couldn't imagine how
she got out of the room. Mrs. Ander-
son hurried out and to the window,
where she saw the havoc and the great
hawk Topping about the floor, sprink-
ling blood all over her erstwhile i'm
maculate parlor.
When Mrs. Anderson and neighbOr
had pinned it down and chopped off it's
head they found it three feet five
inches from tip to tip. The bird was
thin and seemed nearly starved, prob
ably, they thought. because of the deep
snow.
The Appeal. [volume] (Saint Paul, Minn. ;) 1889-19??, 1917-04-28

In common with all golf courses, has
several acres of tillable soil not used
for golfng purposes. The club has set
this aside for cultivation. More than
hundred Of the members have al
ready volunteered to do the work of
cultivation, and it is predicted that
this volunteer farming corps will soon
number fully 250 golfers who will try
to prove themselves as efficient with
hoe as with niblick. These volun-
teers sign the following PLEDGE:
"The Dunwoodie Country club has
the honor Of taking the initiative in a
national campaign on the part Of golf
clubs to aid in winning the war now
declared. We propose to set aside for
cultivation all Of our land not abso-
lutely needed for golf purposes. We
propose that our members shall cult
yate this land; that the club shall pur-
chase it's product at a fair market
value and that members shall do the
same, and that the total cash proceeds
shall be devoted to the purchase Of am
bulance trucks and other necessaries
required in the successful prosecution
Of war.
"The undersigned members of the
Dunwoodie Country club now volun-
teer their services in the Dunwoodie
volunteer garden corps and pledge
themselves to work in these gardens
for an average of two hours a week
for the twenty weeks which constitute
the season. We also agree to pay 81 as
initiation fee and further pledge our
selves to obey the rules which will be
adopted to govern the execution of this
patriotic duty"
Two hours week for twenty weeks
makes forty hours work for each men,
Der, which means that a volunteer
corps Of $50 members would perform
10000 hours Of farming labor. This
now has market value of not less
than 80 cents an hour, an item of
$4,000, and the Dunwoodie farming ex-
perts predict that the muscle of their
golfers will create a product which
will sell for not less than $4,000, Of
which the club will be chief patron.
Mr.. Adams, President Austin L. Bah
cock of the Dunwoodie Country club
and other originators of this movement
point to the fact that there are fully a
thousand golf clubs in the United
States and predict that several MIL
lions of dollars will accrue for war
purposes from this campaign. -.
'"The Dunwoodie plan" has the hearty
support Of Howard F. Whitney, secre-
tary Of the United States Golf associa-
ton. .'..s-
The Dunwoodie Country club will at
once prepare pamphlet containing
the details Of ''the Dunwoodie plan"
and will mail it to all of the golf clubs
in the United States.
The motto adopted is I'VE are not
too proud to hoe" and the popular an
them for golfers this year will be
Way down yonder in the cornfeld."
The Appeal. [volume] (Saint Paul, Minn. ;) 1889-19??, 1917-04-28
ARMY AND Navy TAKE
FINGER PRINTS OF MEN
Hope by This Means to Identify
Recruits In Case of Death
or Illness.

ACKNOWLEDGEMENTS of the war
situation and the general unrest the
police are anxious to keep watch on
criminals and take into custody such
as are at large. Crooks have often
been able to slip through the hands Of
small town police forces which lacked
a finger print system.
The army and navy are now taking
finger prints of all men who enlist SO
that in case of death or illness the VIC
tim may be identified. The police de-
partment at one time aided the gov
eminent in this work, but today the
army and navy have their own print
system.
ANY one," Inspector Faurot of New
York said, latter little instruction
and practice can take PERSONS finger
impressions successfully. To learn how
to classify them, however, is a differ
ent matter. It requires knowledge
of finger prints. Our department has
reached such efficiency that in four
minutes we can take a prisoners i'm
pressions, make research for his for
mer impressions and place his type
written record before you
Inspector Faurot told of a prisoner
who was brought to headquarters.
When his assistants looked up the pris-
oner's record they discovered his prints
had been sent from Belgium, where
he was wanted in an $4,000 embezzle-
ment. Finger impressions of a man
arrested in Sydney, Australia, for the
shooting of a policeman there were
sent here. His impressions revealed
that he was wanted for murder in Bos-
ton.
Many employers of labor today have
finger prints taken of their employees
for Identification. Laborers who work
in ditch gangs wander from one place
to another so that their Identities fire.
quently become lost.
The Appeal. [volume] (Saint Paul, Minn. ;) 1889-19??, 1917-04-28
FARMS ON LINKS
Golfers Will Raise Food Products
For Country.
F. U. ADAMS ORIGINATES PLAN

Idea Of Well Known Author Has Been
Enthusiastically Received - Adopt
Motto I'VE Are Not Too Proud to
Hoe"-Expect to Realize Several Mil
lion Dollars.
New York.-The golf players of the
United States will turn farmers and
raise on their links huge crops of pota-
toes and other food products for the
use of the United States and it's allies.
Such is the movement set on foot by
the Dunwoodie Country club at a spe-
cial meeting held in its Yonkers club
house. The plan originated with Fred
erick Upham Adams, author and
golfer.
The plan Of operation is simple and
is declared to be practical. Dunwoodie
The Appeal. [volume] (Saint Paul, Minn. ;) 1889-19??, 1917-04-28
DISCUSS SHRAPNEL HELMETS
Great Quantities Can Be Turned Out In
Single Month if Needed.

Single Month if Needed.
Observation-Disclosures of the war de-
partment declared that. while the
army was not yet provided with the
Shlmpncl helmets found so indispensa-
bic in European military operations of
the last two years. the department had
already approved patterns for their
manufacture and that great quantities
could be turned out within single
month in the event they were needed.
The war department has also accept
d patterns for poison gas helmets and
trench guns, adequate supplies of which
also may be obtained on short notice,
it is said. The army has no plans at
present FOR the provision of liquid fire,
which the Germans introduced and
which the allies have since found so
useful in trench operations, but it is
stated that this. too, could be secured
II this country in case it's use became
imperative
The pattern Of shrapnel helmet &C.
epted by the war department is de-
Scribed as unusually heavy, weighing
between three and four pounds. 1t
will not be worn except in active field
operations.
The Appeal. [volume] (Saint Paul, Minn. ;) 1889-19??, 1917-04-28
WARNS OF FOOD SHORTAGE,
Armour Favors Government Control of
Production and Price.

Armour Favors Government Control Of
Production and Price.
Chicago.-'lf immediate and radical
steps are not taken to increase and
conserve the food supply In the United
States" said ]. Ogden Armour, this
country will find itself next fall and
winter in as bad state so far as food
is concerned as any of the warning ma
tons of Europe.
Our first duty, as see it, is to make
certain that both our own people and
our allies have an abundant food sup
ply. I favor government supervision
and control of food production and food
prices.
LET the government, for instance,
fix the wholesale price Of all meat
products. Let the government guaran-
tee to the farmer a minimum price of
$3.50 a bushel for all the wheat he can
raise"
The Appeal. [volume] (Saint Paul, Minn. ;) 1889-19??, 1917-04-28

ND was red0lHS out IQuQ from ner maya
; zine,
When she says to me, 1.-THE best I've seen
For all the things that must be had
Is this here low price mail house ad.
Here's Cross Grained Oats. cents-no
more
'Gainst 10 they'se charging at the store.
And If all the rest that's advertised
Is just as cheap I'd not be s'prised
That we'd save money in the end
BY trading with our low price friend"
So shot an order into the mail
1t carried my name. it carried my kale.
I ordered a lamp and a rocking chair.
A pail of prunes and some underwear,
Ny wife, she ordered two petticoats.
A new false puff and some Cross Grained
oats;
Noah's Ark for baby's toy,
A pair of boots for Bub, the boy;
Stockings for Nell, a waist for Lizzie
Just writing that order kept me busy.
Well, we shot the order into the mall
Twas all Of a thirty dollar sale;
We figured out three days was enough
To fetch us that dodblasted stuff.
They got my coin. but not peep
Did hear from the firm of Grab & Keep.
Twas all of two weeks-maybe three
Before them goods arrived for me.
I got notice, hi1ched the ma'ar
And drove three miles to the railroad car.
found whacking big box there
Some smashed up but didn't care.
when you've honed for prunes until Il
hurts
And your back is cold for lack of shirts.
When the goods in front Of you g labeled
Must"
You grab 'em-if tho box is bustD
So feaved the wreckage into the cart
And headed for home. feeling pretty smart.
My goods had come from a town that's
real,
And I'd saved four dollars on the deal!
We soon got home and opened the case
And looked at our purchases, face to face
WE'LL sir. twas an eye opener. you can
bet.
And one that l shan't soon forget!
The parcel Of oats was torn to rags
But we'd saved twelve cents on a dozen
bags!
The prunes seemed good. and the baby's
toy ..
Before it broke he had one days Joy!
My wife's false puffs was some horsehair
stuff. sr'.
And her petttcoats want half large
enough.
The stockings for Nell looked thin and
frail. .-.... .. g. .-.....
The waist was ruined by rusty nail.
The lamp was az lurid as three weeks
boil ....
And held bout teacup full of oil.
Tho boots for Bub cost the same, no moro.
Than Hoskins asks at the village store.
But the rocking chair, built of solid oak. -
Was the funniest part of this wholesale
joke. -
Oh. twas just like the picture, rod and
rung. 5...
But the size Of the things where we got
stung.
Ma tried it and found twas false
alarm
Twas foot too narrow from arm to arm!
Nell had more luck: she wedged right ins-
But we pried her out with the rolling pin!
Then set right down and figured the sale
That lad" had made through the U. 8.
mail
fingered an hour, and then some more.
And found we had nothing on the villas re
store!
I'd sent thirty dollars to Chicago, ILL.,.
And saved twelve cents on the total bill!
Then seen at once twas them nine cent
oats
Had taken our dollars and made us goats
So swore by all that was holy and pure
I'd read no ads with low price lure.
stopped mas magazine on the spot.
Will take 1t again? reckon not;
Leastwise not till they put ban
On that '.come-On'' stuff of the mail bous1
man!
The Appeal. [volume] (Saint Paul, Minn. ;) 1889-19??, 1917-04-28
Saves So Buying at Home.

Professor Paul 81. NystrOm placed
an order with local merchant in
Madison, Wis. amounting to nearly
$50, in the provision line. The total
cost to him amounted to So less than
mail order house prices before con.
sidering the freight at all. The total
saving, including the freight charges.
amounted to not less than $3.50 on q
$50 purchase.
The Appeal. [volume] (Saint Paul, Minn. ;) 1889-19??, 1917-04-28
MODELLING THE
NATIONS BUY.AT.
HOME PROMOTERS
James Eaton Tower, Domestic
Science Expert, Analyses Mail
Order Advertising and the
Magazine Move Against It.

At the very lowest estimate the re
tail trade Of the United States amount,
to $4,000, 10000 q year.
! This trade IS shared roughly By two
groups of distributors. On the one
hand we have the large department
stores Of the big cities of 100000 O,
over and the big mail order houses
located in but two or three Of the very
largest cities.
On the other hand, we have the whole.
salers and jobbers, the retail stores of
the smaller cities and towns, and the
general stores in the sparsely populated
regions. With this group we must place
the trade papers and house organs, rep
resenting the interests of manufactur.
ers and jobbers, and the great national
magazines of general circulation, whose
interests also lie on the side of dis
tributors of branded and advertisable
products.
The annual retail business of this
country is $10,0O0,OOO,OOO a year.
But it is the country and small
town merchant rather than the CITY
retailer who suffers most from mail
order competition. The New York
Times Analyst Of March 8, 1913, esti.
mated the number Of country stores at
100000, with total business amount.
ing to $2,500,OOOOOO. It will therefore
be seen that the mail order business,
competing mostly with this class and
amounting to $5O0.0O0,OOO year,
amounts to 20 per cent Of the total
rural trade Of the country.
The fight between the retail mer-
chant and the mail order man is his.
toric. For years local merchants as.
sociations, boards of trade and similar
bodies have been striving to promote
the 'buy at home" idea.
But if the recent startling news
which comes from New York means
anything it means that these hundreds
Of thousands of ''buy at home" boost
ers, scattered throughout the land,
have won new and powerful cham
pion, whose cooperation means lead
ership, force and direction for the buy
at home" movement everywhere.
The Butterick company of New York,
with an output of 15O,OOO,OOO period
icals year, has definitely allied itself
with the local merchant as against the
mail order man.
From one printing plant there go to
the women Of the United States every
month no less than 100000 maya.
zines. Among these are the Delinea-
tor, the Designer and the Woman's
Magazine. At one fell swoop, begin.
ming with their April issues, these
magazines banished from their col
umns all mail order advertising. The
sacrifice in revenue, it is understood,
amounts to hundreds Of thousands Of
dollars annually.
/ The verdict as to whether for them
this was a piece Of good business" or
merely a costly concession to senti-
ment rests with the nations retail
merchants.
Without wishing to pose as a proph.
ct, it Is my personal belief that this
step on the part of these magazines is
so significant, so vital to the retail
merchants of America, that they win
inevitably fall in line behind these
leaders Of the host and accord them
such substantial and sustained sup.
port as to prove their recent stand to
have been not only courageous inno-
walton, but a piece of good business"
The Appeal. [volume] (Saint Paul, Minn. ;) 1889-19??, 1917-04-28
Stores Beat Mail Order Prices,

In the course of a comparative in
vestigation of mail order houses and
retail stores @. A. Charles. president
of the National Home Trade league,
Muncle. Ind. purchased more than
1000 articles from mail order houses
and in each case proved that he could
have bought them as cheaply Or for
less in his local stores
The Appeal. [volume] (Saint Paul, Minn. ;) 1889-19??, 1917-04-28
Local Grocery Cheaper Than NJ. o.

Local Grocery Cheaper Than M. o.
The Dry Goods Reporter, published
in Chicago, calls attention to Wis.
cOnsin grocery store that advertised in
the local newspapers list Of seventy.
three articles, giving mail order house
prices and it's own. In every case the
store was as low or lower than the
mail order house. The grocer made an
offer of a saving of rs per cent over
the mail order price to any customer
who would place a twenty-five dollar
order with him.
The Appeal. [volume] (Saint Paul, Minn. ;) 1889-19??, 1917-04-28
GYPSIES RIDE IN AUTOS.

Caravan de Luxe Attracts Much Atten-
ton at BriarcIiff Manor.
Briarcliff Manor, N. VA band of
about twenty gypsies, travelling de luxe
from Boston to San Francisco, camped
here. Three new high powered auto
mobiles are used to carry the gypsies,
and three smaller cars carry their
goods. The men are plentifully sup
piled with money.
The caravan attracted much atten-
ton as they passed through the village
and pitched their camp in small
clump Of woods at the foot Of the hills.
The Appeal. [volume] (Saint Paul, Minn. ;) 1889-19??, 1917-04-28
WILL NOT MINGLE RACES.

War Department. to Train Whites and
Blacks Separately.
Westinghouse was learned author
itatively at the war department that
negro and white troops will not be
camped and trained together and that
the department does not contemplate
any action which would smack of Of
Tending the south.
The problem has been solved in the
past, and solution will be found dur
ing the present war, it was said.
The Appeal. [volume] (Saint Paul, Minn. ;) 1889-19??, 1917-04-28
PURPLE CARNATIONS NOW.
Jersey Professor Produces One and
Values Cuttings at $500 Each.

Jersey Professor Produces One and
Values Cuttings at 500 Each.
Trenton. N. J.-Governor Edge re-
ceived from the State Agricultural COL
lege the first purple canation ever orig
mated. 1t was produced by Professor
NJ. A. Blake by artificial naturalization.
and cutting is valued at 500. 1t was
brought to the executive offices by DR.
j. G. Lipman. director Of the expert
ment station.
b Purple is the color of the Northwest
~ern University of Illinois. and that in
stitution asked for a cutting. but the
experiment station has decided first to
accumulate enough stock to be distrib.
uted free to the florists Of New Jersey
The Appeal. [volume] (Saint Paul, Minn. ;) 1889-19??, 1917-04-28
CAT FLOATS ON KEG.
She Went Through Gale at Sea and
Was Rescued.

Redondo Beach. Cal.-Carl Hansen
and George Fitch returned from fish
ing trip the other day bringing with
them large black cat which they
found riding an empty key five miles
out at sea.
The cat was famished and had I'M
doubleday weathered a fierce storm
when the wind blew at rate of fifty
miles an hour, but had tenaciously
chung to the keg.
On brass plate attached to leather
collar around the animals neck was
the word "Utanica," presumably the
name of the boat upon which the cat
was a mascot.