Arizona republican., 1917-11-10

MARKETING |S
 LEADING THEME
 FORR0TAR|ANS

The program at the Rotary club yes- terday was of more than usual interest. There was a splendid speaking list. J. E. Collins, government market eX- pert, was the first to be called MT. Collins made a report of the survey work that he had been doing and as- sisting in. He stated that the diversi- fication of crops that had made of the Salt River valley one of the wonder production districts of the world, in itself, made it difficult to organize large central community selling organ ization The crops here are so diver sified and made up of many small units they do not bring the producers all in the same line of work. He spoke of the necessity of grading and standard izing the products in each field of oper- ation and mentioned the necessity of proper hay inspection to induce uni form grade to be sold. He also spoke of the fact that the government had d cotton grader here, whose work will act as a stabiliZer; of work well h hand in consolidating the small decid- uous fruit growers for the principal purpose of being able to sell uniform quality in large lots; of the consolida- tion of the work of the potato growers, insuring uniformity of output and of the many small livestock shippers or ganizing into community livestock shipping organization. He brought out the fact that it was not feasible for separate selling organizations, for so many diversified lines, but that each unit organize to handle it's own prow- ing problems looking toward uniform grades of product.
 MT. Collins stated that a great deal of work had been done and that def mite plans were being formulated soon to be presented recommending that there be created or organized within the Water Users association organ ization, which in itself is one of the strongest farm organizations in the United States, bureau or department for the cooperation with and assist ance of the farmers in marketing farm products It is not planned that this organization shall handle entirely the sales problem of all products but that work could be done and give assistance to each growing organization of any of the many products. He suggested that such an organization could be maintained at s12,000 a year which would mean an assessment of only cents per year, per acre.
 The next speaker on the program was J. B. Cook, who gave some strik- ing facts showing that dairying and cotton essentially profited with the prosperity of each other. He brought out the fact that at present the cream cries of this valley are paying out monthly $200,000 for milk, thus main taining a constant source of revenue.
 Dr. J. c. Norton was next called upon to talk on the war welfare work pr. Norton made an earnest and impress sive talk, praising the hearty response given by the people of Phoenix to his committees work, which so quickly raised this welfare fund. Dr. Norton very forcefully brought out the facts that demonstrated the very great ne- cessity of everybody's interest in this help for the care of the boys in the cantonments and the trenches. Upon the completion of Dr. Nortons talk he was cheered enthusiastically, in ap- preciation of the very able work that he has been doing as chairman of the welfare committee campaign work just being closed.
 J. C. Adams spoke at some length regarding the State Fair problems that have been met and things that should be done. He emphasized the very great necessity of the people of Phoenix taking care of the visitors. The hotels he said were already far overtaxed with applications for rooms and that it would be necessary for each individual home in Phoenix, so far as possible, to open it's doors and help provide rooms for the many visitors to be here.
 Dr. R. B. Brownfield took up the discussion of entertainment of visitors and suggested that every business man in Phoenix do his best to make every visitor feel at home and to be enter tained so far as possible. The club adopted his suggestion to have each member wear a welcome badge.
 Incidentally, the Rotary meals are now "Hooverized." Ralph Murphy ex- plained that he understood that Hoo verizing would still admit the use of turkey or chicken, whereupon Dr. Nor ton advised that he would give a tur-- key from his flock and that at the same time he would vouch for the same ac- tion on Ralph Murphy, to which Mir. Murphy agreed; so at least for the next meeting or two the Rotary club will enjoy fowl for lunch
 T. B. Stewart was chairman of the meeting.