Custer weekly chronicle. [volume] (Custer City, S.D.) 1890-1931, 1917-08-18
MARKETING PRODUCTS
New Departure by the State Means
Much to Crop and Live Stock
Producers

~ HAS previously bItl ubNih bAAI
change in our state government from
the early idea of government as the
exercise of police and necessary clerical
functions, to the idea of rendering a
helpful service to the people governed
One of the best examples is the creation
by the last legislature, as recommended
| by the administration and endorsed by
the agricultural organizations, of De-
partment Of Marketing
This department co-operates directly
with the federal division of marketing
in the department of agriculture, and
with similar state departments, of which
several have been established within a
very few years Until recently all at
| tention as to larger returns for our great
basic industry, agriculture, has been
given TO increasing the production, while
| all realize the marketing of the product
| keung has now been undertaken. The
| plan of the work looks first TO the idea
| expressed by the title, namely: the or
| ganizing Of producers, slandardiziug the
product, and selling to the best adyan-
tage That will be the first work Of the
South Dakota Department of Marketing
| BY combining the production for selling
purposes, much better marketing is pos
sible because of the quantity, Standard
| izing the product is necessary that buy
ers may learn to depend upon it, and
reputation will be created for it. This
state department may handle as no
other agency, either private or of CO.
| operative nature can. Then as a rep
resentatye of great states produc.
ton, the marketing department can seek
the best markets the whole nation
affords.
OF course, of most vital interest in
South Dakota is the marketing ofgrains,
and the law was promoted primarily to
serve that purpose. Probably next in
importance will come potatoes and our
more or less perishable crops One state
made a splendid reputation for It's mar
ket-bureau on spring lambs and apples
another on beans, and one on fish. Diff
lereut seasons will bring different crops
for special attention with us, but we are
all agreed that no state can produce bet
ter potatoes than South Dakota and be
cause of poor marketing We have not
enjoyed the profits from this that we
might. 1t is because Of this that the
immigration department got the presi-
dent of the National Potato Growers
| association here last year for some ad-
dresses and that the Extension Depart
ment has promoted campaign by which
q few thousand acres have been signed
| up under promise that treated seeds
would be planted in clean ground and
only a graded product be offered for
sale. Other state marketing bureaus
will be wanting to buy, as we are desir-
Gus of fseling-hence, an opportunity for
cooperation.
"a marketing alfalfa seed, partcu-
| larly important resource for US which
! has been widely advertised by the state.
is one fine opportunity. A real service
can be given in handling live stock.
getting feeders from the range to feed
lots right in our own state without loss
| in Transportation and sending TO mar
kets cattle. hogs and sheen NAV all be
included at different times and the de
partment can help to ret a better distri-
bution.
But there is still further field for the
marketing department. and that comes
in creating demand for new products
and in inyenting new processes. With
the funds available. the South Dakota
DEPARTMENT may not accomplish much
oIo,,,,.,,,oI, ti,,o. ~, I7,I,,.,l l,.,,.,
~,
henI is "oIhlhR on Iheih. lhey are
endeavorlng to manufacture paper from
corn stalks. A South Dakotan will read
| uy annreciata a 6ald for eftort If no uiIl
sup ~ ''''''N - '"o ~ 0i"o ""''o VIC
nave IN our straw each year Nothing
makes a hotter fire, and II might be pre-
nared for burning in our furnaces with
norbo,s oraata, ,,roGt tt,,, ,,.i,,,, e.. ~.
pe' maps sno"'ei p'o''' t''''n ''''"s iot ie'
tlllzer. Ihere Is an inviting held for
this every way we look
The law enacted by our legislature
,;,o. ,orr wide nouero ofroc,IatiananJ
$40 '''' w. p0"1'' - ''"''o' 'u''
stahdaralzihg OF prouucts 10 Ihe Depart
ment of Marketing. 1t is to investigate
the marketing of farm products. and to
f,r,ish assistance and adyioe 70 ,bo nh
~ ,''o p'o
nc Inc direc'or Is authori@ed TO gel