Harrisburg telegraph. [volume] (Harrisburg, Pa.) 1879-1948, 1917-11-03
Makes Forfeit Guarantee
of Production Leadership

That the Chalmers Motor Car
Company was never SO financially
sound and settled and Is at this mo-
ment already on the highway to
new and greater era of successful
production are the high lights of q
statement just released by Charles
II. Barner. of the keystone Motor
Car Co.
Mr.. Barner's remarks were in
spired by the 100000 challenge just
issued in the form of national ad-
vertisement, by the Maxwell man
agement. now controlling Chalmers
production, and further confirmed In
q personal communication from /.
J. Toner, Chalmers sales director.
"The absorption of Chalmers con-
troll by the Maxwell company" MI
Barner explained, 'is mere matter
of finance. In no way has 1T retard-
ed production or changed essentials
at the Chalmers plant. In financial
circles it is considered remarkable
coupe, in the motor world it has
been hailed as distinctive prece-
dent that will rebound to the benent
of owners, dealers and both corpora
tions involved.
Unfortunately, all such far-reach-
ing moves are accompanied by un-
founded rumors and groundless pre-
dictions. Some are well-meanlng,
others are deliberately malicious. 1t
has been said in certain quarters, for
instances, they go so far as to pre-
dict the closing of the Chalmers
plant. Why, l have even heard such
reckless statements on local streets
far removed as we are from Detrolt,
the only source of accurate and Of
fetal information.
at is not the intention of the
Chalmers authorities to resort to
argument and discussion in the col
umns of the press, but for fear that
silence at this time may create a
wrong impression, the final answer,
now published, to all such ridiculous
assertions, is not only assuring to the
skeptic, but a stone wall to the
tongue of gossip-and backed IL
you please, by $200,00O
"This security, posted in state
ment over the signature of Walter
T.. Flanders, the best evidence of
Maxwell intentions and Chalmers
plans for five years hence. There
are thirty automobile companies at
the present time making touring cars
and roadsters in the Chalmers class,
and it is with 100000 worth of con-
fidence that Mr.. Flanders has set out
to out-produce fifteen of these makes
in 1918 and twenty of them the fol-
lowing year"
Mr.. Barner then enumerated some
of the outstanding features of the
Chalmers Maxwell combine. The
Maxwell Motor Co., Inc, Walter 10.
Flanders, president, has taken five
year lease on the plant and equip
ment of the Chalmers Motor Co., and,
the deal having been already con-
summated, Chalmers production is
going forward uninterrupted under
the direct control of the new admin
istration.
During this fiveyear tenure 1t is
the intention of the Maxwell. officials
not only to retain all the character
istic qualities of the Chalmers car,
but to leave undisturbed all estab-
lished policies, particularly as con-
Germs the organization of Chalmer ers
dealers and distributors, considered
one of the model developments OF
the automobile industry.
Chalmers production is to be
pushed with untiring effort and it is
this announced program of intensive
manufacturing that most emphat-
ically answers any and all questions
of Chalmers stability.