davidaulloa/AmericanStories huggingface dataset:
Tulsa daily world. [volume] (Tulsa, Indian Territory [Okla.]) 1905-1919, 1917-03-11

Bromide. Okla. O. T. Craga,.
Bennington, Okla, L. f. Bachelor.
Bokohoma. Okla. Hogue Brothers
Broken Arrow, Okla, Cash Gro. Co.
Cauthron, Ark. A. II. Cooper
Coaldale, Ark, Ed Ferguson
Coalgate, Okla, o. l.. Ferguson.
Carnegie, Okla, Carnegie Trading Co.
Camargo. Okla, L. X. H. Laws.
Calumet, Okla, f. Wilson.
Chandler, Okla, A. \. Mascho.
Gushing. Okla, c. H. Acklin.
Clarksville, Ark. F. +. Williams
Chattanooga, Okla, Chat. Cash Store.
Caney. Okla, W. p White.
Caney, Okla, f. J. Mathis.
Duncan, Okla, Duncan Elevator Co.
Dustin, Okla. J. f. Parket
Davidson. Okla. c. y. McLeroy.
Davis, Okla, Petty & johnson.
Durant. Okla, Townsend Brothers.
Devol, Okla Medlock Grocery Co.
DeQueen. Ark. B. T. Murphy.
Elgin, Okla, +. Stone.
Elk City. Okla ". II. Hewlett.
Edmond Okla, W. r. Richardson.
Erick, Okla, f. S. Mayes.
Fogel. Okla, T. II. Daniels.
Fort Towson, Okla, Burnside-Hopson
Mercantile Co.
Fort Worth Texas, II. B. Cerveny.
Fort Worth, Texas, w. J. Doherty.
Fort Smith, Ark, McCray Grocery Co.
Foreman, Ark, Lollar Brothers.
Frederick. Okla, Pierson & McCarty.
Fort Cobb, Okla, Otto Wray.
Gould Okla, l. L. Simonson.
Grandfield, Okla, r. l. Hutton.
Gate, Okla. Commerce Elevator Co.
Hix, Okla, Elmo Pebsworth.
Hodgens, Okla, Mark Dedmon.
Hodgens, Okla, w. w. Holland.
Tulsa daily world. [volume] (Tulsa, Indian Territory [Okla.]) 1905-1919, 1917-03-11

Heavener, Okla, w. R. Autrey. '
Heavener, Okla, Chas. Futoransky.
Heavener, Okla, w. A. Evatt.
Heavener, Okla, Cram & Co. .ss
Heavener, Okla, R. j. Charles.
Heavener, Okla, NJ. NJ. Kirkley.
Howe, Okla, Jake Windham & Co.
Harrah, Okla. Williams Grocery Co.
Heavener, Okla, A. Johnson & Co.
Henryetta. Okla, A. V. Ellis.
Hastings, Okla, Smith & Sons.
Howe Okla, Jake Windham & Co.
Huntington, Ark, Peoples Wholesale
Supply Co.
Hollis, Okla, Motley & Coggns.
Hominy, Okla, Hominy Trading Co.
Holdenville, Okla, NJ. Fortson.
Haworth. Okla, L. Waters.
Hugo, Okla, Parks & Hill.
Kellyville, Okla, Kelly Mercantile Co.
Idabel, Okla, Frank Wooten & Son.
Krebs, Okla Watson Brothers.
Konawa, Okla, Anders Brothers.
Loving, Okla. j. A. Reed.
Lone Wolfe, Okla, Higgins Brothers.
Lexington. Okla B. +. Geno.
Marietta, Okla, London Bros. & Co.
Marietta, Okla, j. Z. Monroe.
Marlow, Okla, Thompson e O'Quin.
McCurtain, Okla. Patterson Cash Store
Muskogee, Okla, w. G. Maloney.
Morris, Okla, Evans Mercantile Co.
McCloud Okla, Craddock & Allen.
Mounds, Okla, R. L. Barton.
Newalla, Okla, H. L. Jones.
Newalla. Okla. C.. NJ. Fallin
New Wilson, Okla, G.. Buchele & Co.
Okmulgee Okla, Ok. NJ. & Il. Co.
Olton, Okla, Henryetta NJ. & L. Co.
Okemah. Okla, F. B. Thurman.
Usage, Okla, G.. C. Ebert.
Page, Okla, L. 0. Day.
Tulsa daily world. [volume] (Tulsa, Indian Territory [Okla.]) 1905-1919, 1917-03-11
Atoka. Ola r. /. Hames.

Atoka Okla. R. /. Hames.
Allen. Okla. Cummings & Leonard.
Asher. Okla. Watson & Herndon.
Ardmore. Okla, ". J. Lane.
Almyra. Ark. G. W. Farley.
Aur,ers. Okla. /. Sllyerman.
Alue. Okla. Ed Wild.
Bates. Ark, Haywood & Gipson.
Bates. Ark. Cook d Bethel.
Bates. Ark. G.. T. Golden.
Broken Bow, Okla. L. 3. Whitfield.
Brages, Okla, K. VI. Mackey.
Butler. Okla. j. T. Barton.
Bokchito. Okla. J. G. Worthy Co.
Boswell. Okla. Hobbs & Burrus.
bridgeport. Okla. i. r. Kes,ler.
Byars. Okla. J. r. Wilcoxson.
Blanchard, Okla, G.. r. Baze.
Bonneville. Ark ". +. Valentine.
Banner Okla, Flippin & Henry.
Bunch. Okla. Hodges Brothers.
Bngyr Okla, Bakers Brothers.
Tulsa daily world. [volume] (Tulsa, Indian Territory [Okla.]) 1905-1919, 1917-03-11

Pryor, Okla. Farmers Produce Co. 7
Piedmont, Okla, j. W. Bennett.
Park Hill, Okla, G. W. johnson.
Pocasset, Okla, j. E. Johnson & Sons.
Potter Ark. Hodges Brothers.
Pittsburg, Okla, McAlester- Edwards
Coal Co.
Piedmont, Okla, J. W. Bennett.
Pawhuska Okla, Paw. NJ. & Z. Co,
Prague, Okla, ]. 7. Jeffries.
Porter, Okla, Moody & Co. y
Quanah, Texas, Jordan & Adams.
Rush Springs, Okla. Rice & Co.
Ringing. Okla, W. F. Russell.
Selling, Okla, Selling Produce Co.
Sterling, Okla, W. A. Sapp.
Sulphur, Okla, R. l.. Buchanan.
Stringtown, Okla, C. +. Hargrave.
Sand Springs, Okla, Bobbitt Bros.
Stratford, Okla, Strickland & Sons.
Sapulpa, Okla, j. D. Nichols.
Stroud, Okla, j. W. Warner & Co.
Soper, Okla, W. L. Larcey & Co.
Tishomingo, Okla Looney & Hutchens
Tahlequah, Okla, Dave Ross.
Tecumseh, Okla. j. II. Lawson.
Vernon, Tex, Browns Cash Grocery.
Ninita, Okla, Grady Griffin.
Van Buren,, Ark, Peoples Wholesale
Supply Co.
Weeks, Ark, r. A. Stevens.
Waurika, Okla, NJ. C. GroSeclose,
Walter, Okla, II. II. Wegener. n
Wetumka, Okla, r. f. Vaughan. ~
Westville, Okla. Hodges Bros.
Yelling Okla, Hodges Bros.
Wewoka, Okla, j. F. Remy.
Waldron, Ark, Waldron Hdwe. &
Mere Co.
Yale, Okla, ]. Sam May.
Zoe, Okla, c. W. Hughey.
Zoe, Okla, Zoe Mercantile Co.
Tulsa daily world. [volume] (Tulsa, Indian Territory [Okla.]) 1905-1919, 1917-03-11
Is Your Grocer In This List of Live Humreno Dealers?

mesof
and
oand
stick both the flour and the Yound uniformly
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1917-01-07
WILL CONTINUE KING
OWNERS SERVICE TESTS

The King Motor Car Company. of
Detroit, will continue its car owners
service tests during the coming year.
and the public is asked to make sug-
gestions. ARENAS Ward. jr., president
of the company. SAYS 500 will be paid
to any person suggesting an idea that
is adopted. provided he is not con-
nected with the King organization.
One Of last years best was the TO-
S5O-mile non-motor stop run on the
She6pshead Bay Motor Speedway and
the other an cover the read" under ac-
tual touring condition fuel economy
test from Pittsburgh 10 Milwaukee.
what we want now" says Mr.. Ward.
"are tests that will be educational. Of
benefit to King owners and atfording
opportunities 10 our engineers to
gather new data for future design. In
our 10s50-mile run we gathered real
concrete information that in its effect
upon our future construction, is of
benefit 10 ourselves as we'll as our
owners. Tests of this kind will inter-
est US"
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1917-01-07
Redden Truck
Branches Out

Financial interests in Chicago and
Detroit have allied themselves with
the Redden Motor Truck Company.
with plans 10 manufacture and
finance the Redden Company on a
big scale.
This community Of interests con-
trolls not only its own automobile
factories bat also operates It's own
rolling mills, tire and wheel facto-
ries, axle and drop forge plants and
will manufacture complete Truck
Makers" for converting Ford and
other passenger cars into one-ton
trucks in their own plants, without
being Obliged 10 depend on any out
s.de manufacturer for parts
These manufacturing facilities
and upwards of $1O,0OO,OOO involved
in the deal will put the Redden
Company in a dominating position
in industry and enable IL vigor-
ously to prosecute the campaign
against all infringers OF Cook pat
ents under which the Redden
''Truck-Maker" il manufactured.
The deal will probably involve the
removal of the Redden main office
and plant from Detroit to Jackson,
Mich.
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1917-01-07
.CADILLACS NOW
EXCEED $4,000
No Radical Changes Made
from Original Eight
Cylinder Model

A chassis. with parts cut away, ex-
posing the internal construction and
mechanical operation, is a feature OF
the Cadillac exhibit 1t shows no
radical changes have been made since
the first. Cadillac eight" More than
$4,000 lights" are now in use.
Certain improvements which are
noted include depth Of frame increased
to eight inches maximum; wheelbase
increased to I25 and i32 inches;
greater accessibility between cylinder
blocks, where carburetor and motor are
installed; increase of one-eighth OF an
inch in size of valves; new belted type
Of piston, which increases strength and
still further reduces its weight, and
improved clutch.
A condenser has been introduced, en-
abling alcohol TO be used for anti
freeze in cold weather, without ma
terial loss from evaporation.
Mouldings have been eliminated from
around the doors and from the hood;
the upholstery is deeper and the cover
ing material is plated instead or
tufted; the spring suspension has been
improved; new design head and SIDE
lamps, following the outline Of the ha
Mothe Cadillac coat of arms, are dis
tinguishing features.
With the new Cadillac is offered
greater range Of body styles than ever
before-eleven in all. All cars have a
wheelbase of l25 inches, excepting the
three sevon-passenger inclosed cars,
which have a l32-inch wheelbase. or
the open cars there are four styles.
The seven-passenger touring car, with
disappearing auxiliary seats, may be
considered the standard of the open
body type. This Is supplemented by
a fOur-passenger phaton, a two-pas-
senger roadster, with disappearing
rumble seat for two, and a club road
ster, seating four. There are two con-
vCrtible cars, that is, cars having per
manent roofs and disappearing win
dows, viz, seyen-passenger touring
car and four-passenger victoria. The
list of inclosed cars includes a four
passenger coupe and a hve-passenger
brougham, each with 125-inch wheel
base; a limousine, landaulet and an
imperial, each of seven-passenger ca
pacity and 132-inch wheelbase, COM
plete the line.
The specifications include Deleo cleo
trio starting and lighting, a feature
pioneered by the Cadillac five years
ago. Autometer, clock, power tire
pump, full tool equipment, etc, are also
included.
Jack Of space makes 1t impossibls
to exhibit the entire line of cars az
the Automobile Show. The others,
however, will be on exhibition az the
Cadillac salesrooms, at Broadway snd
Sixty-second Street.
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1917-01-07

Get them interested in the proposition
so they will feel "a IL they are es-
sential to the success OF the business
and not simply hired employees. En-
thusiasm makes many a sale-it is con-
tagious.
A most important part Of every deal
er's campaign for business is the sys-
tematic cataloging Of prospects. Work
out a complete system of finding pros
poets from every possible source and
keep a permanent history Of your con-
nection with each one. Every prospect
should become the property Of a
salesman.
Prospects should be called on peri
odically, thus keeping your proposition
constantly before their notice. Per-
sistence Of the right kind is a prime
requisite 10 successful craftsmanship.
Keep a watchful eye on all the little
details around your showrooms. Never
permit the car or the room to become
untidy, for Just at that time some very
particular woman who wants TO buy a
car such as you are selling may step in
TO see your car and get wrong i'm
preston by reason of the untidiness
visible.
Remember that the majority of motor
cars are so wei known tnaL people
make up their minds to buy car Of
certain manufacture without investi-
eating very deeply into the engineer
ing features Of the car. They decide
on this car or that because it has won
a reputation for dependability and SER
vice, and the very name Of the car IS
a guarantee of satisfaction.
Be Jealous Of your business reputa-
ton. Be just as jealous of the reputa-
ton of the factory you represent, and
go to as great an effort TO safeguard
It as you would to foster your own.
From the first day you do business as
a dealer be careful TO guard both these
business regulations in your communi-
ty with the same pains that the factory
which builds the car you are selling
guards it's reputation on all the motor
car markets of the world.
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1917-01-07

creased by using a hollow rocker arm
shaft in which oil IL forced constantly
70 all bearings.
Another place where the reduction
OF weight is seen is the makeup of the
frame. The Marmon frame construction
allows for the use Of thinner section
metal, and although the sides Of the
frame are much deeper and n steel run
ming board is used, the whole frame
structure Is considerably lighter than
with the conventional design. This new
frame design also shows elimination Of
parts. Side members Of the frame are
directly under the sides Of the body,
and since the running boards are rivet-
ed 20 these side members, step hangers
and side shields are done away with
Weight is also saved In the rear axle.
The dfferentlal housing is cast OF
aluminium. Due TO the frame construc-
ton, the Marmon touring car body can
be made in three pieces and bolted di-
rectly 20 the frame without any sub
frame or under stills. In fact, in all
Marmon models these heavy sub-frames
or stills, for structural strength, are
eliminated, and again weight is materi-
ally reduced
BY reason Of these new features the
Marmon "a weighs more than half q
ton less than the conventionally de-
signed car Of equal size and power. The
touring car ready for the road, with all
equipment, spare wheel and tire, weighs
3.540 pounds, whereas other cars will
weigh 1900 to 400 pounds. Wire
wheels have done their part to make
this reduction in weight possible. We
figure that by wire wheels alone there
is a saving of little better than 100
pounds.
The last year we have built and de-
livered more than $500 cars. In most
cases our cars have received hard
usage, that Is, they have been used con-
stantly by their owners, and in hun
dreds of cases they have been called
upon to make very extensive tours. we
have found that these cars, in the
hands of owners, live up 70 every claim
We make for them.
The Marmon 80 has refuted the old
theory that luxury cars must be heavy
in order 10 be comfortable. People told
us that we couldn't make car as light
as we expected 10 make the Marmon 80
and still get the comfort Of riding and
ease of handling which is absolutely
necessary in a car Of this class. How
ever. we solved this problem by lower
ing the centre of gravity, securing
better weight distribution with less
inspiring weight and devising a new
rear spring suspension.
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1917-01-07
Games TO Auto Show as
owner of Great Jeffery
Plant
orG PRODUCTION IS HIS
vSsNUFACTURING PLAN
Interest in His Career
Leading Up to Present
Prominent Place

feature Of the automobile show
...,;,ular interest 20 the public and
-. connected with the motor car
,,,,y is the introduction Of the Nash
- 49,, company. headed by Charles W.
NJ Nssh, formerly president Of
c,,,rsl Motors Company, recently
Ds .s,..d the plant at Kenosha, which
r.rl,s,ures Jefery automobiles and
-, Hc is recognized as one Of the
,..nost automobile production men in
r,;,,s States. The policy Of Mr..
- ,s demonstrated in his active
-. OF the General Motors Com
-, 70 a yearly earning tOtalling
,au2.Si96. is the manufacture Of
..,uoAil,s and trucks on a huge
El,. -..-. 49, ~
..,sop, output, with its obvious ad-
l '..sg,s In cost of materials and man
.i,s,Sripr. makes possible the build
Zen automobile or a truck which
=, ....-.,spts superior value, and that a
.'.-.nSous advantage sccrues TO the
--.srf,cturer who can buy materials in
,ry. quantities snd whose plant is
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1917-01-07
HERE'S SOUND
ADVICE, DEALERS
Apperson Man Tells How
to Establish and
Hold Trade
BY T. f. JARRARD
Vice-President Apperson Bros. Auto
Company

by Il. Il. JARRARD
Vice-President Apperson Bros. Auto
Company
Ideas and suggestions which will help
the automobile dealer 20 become bet
ter dealer are always in order and de-
sired. When tho preliminary and basic
requirements necessary for a man TO
become a motor car dealer have been
met such as desire, financial ability
and so on, there are other consdera-
tions which should be needed next.
Perhaps the first of these is the Sc
lection of a product. Almost any dealer
in any community will have many
chances TO become the representative Of
automobile factories. Only such line
should be selected as is built and mer-
chandised by a company of sound bust
ness integrity and undeniable reputa-
ton.
If possible thoe car should be we'll
known and backed by a strong national
advertising campaign. The company
should be one whose reputation would
not permit putting out a car which is
not worth the money asked for II.
When the selection is made and the
dealer has chosen to cast his lot the
next thing to do is to get acquainted
with his proposition.
Learn every detail Of the car, so a
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1917-01-07

y.uslly equipped TO manufacture these
rsisrals into finished products.
In the Jeffery factory Mr. Nash has
tplsnt that is ideally equipped for the
immediate adaptation Of his ideas IN
manufacture. This plant covers ons
hundred acres of ground. 1t has thirty
Two acres under roof and employs
three thousand skilled mechanics. The
mechanical equipment totals 400 diff
fersnt types o. modern machines, in
GLIDING a battery of drop forge ham
mers, automatic gear cutters, siX-spin-
de Aywheel lathes, multiple drills, etc.
Tl-s~ factory, as is quite in line with
Nr NaSh's own ideas, is equipped to
build cars and trucks, SO per cent in
their entirety within its own walls.
Virtually every unit that goes into
the finished car or truck can be built
night 10 the factory. Axles, gears,
motors, tenders, crankshafts, bodies
even roller bearings are parts OF
these products.
The daily production schedule has
already been doubled. and viii be rapid
y increased throughout the coming
rear. Since the Nash Motors Company
acquired the Jetfery business many i'm
p'rtsnt additions, TOO. have been made
the selling end of the business. A
,enplete line Of commercial vehicles,
isluding the Jefery Quad, will be
manufactured by the Nash Motors Com
ANY in addition 10 pleasure cars.
Tie history of Mr.. Nash. who heads
rs own company for the first time at
New York show, is interesting. He
sn first with the Durant bort Carriage
81 .'npany, where he worked his way 70
vles-president and general manager,
:hsrge Of the manufacturing and
~lhg. His first connection with the
!!'isnobile industry was with the Buick
I''or Company, which he took charge
GEtsn It was losing money and short
y converted 10 into one Of the most
Ewid.
Later he was made president Of the
ya'aefli Motors Company, in active
alfgs Of all the individual units.
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1917-01-07
Marmon Man Calls 1t
Great Single Advance
ment in Car Design
ATTAINED IN THIS CASE
BY USE OF ALUMINIUM
Size, Power and Comfort
Not Affected, Says F.
E. MOskoVicS
BY F. F. MOSKOvICS
Commercial Manager Nordyke & Mar
mon Company

Commercial Manager Nordyke & Mar
mon Company
One great single Advancement in
motor car construction the last year
has been in the reduction Of weight
Tho new lightweight models Of 1916
will have a marked influence, and the
approval of automobile engineers will
be shown by the introduction Of more
lightweight cars the next few seasons.
This reduction in weight has been
accomplished in other ways than reduc-
ing size. power or encroaching upon
comfort and convenience. The careful
selection of material and the proper re-
lation of parts have been worked out TO
such a degree that weight is very ma
terially reduced. As an example, the
extensive use of aluminium in the Mar
mon "a is one feature. The Nordyke &
Marmon Company was the first concern
to put out a standard model equipped
with a motor made largely Of alumni
nun. Marmon engineers worked for
three years perfecting this model, and
the first car was very thoroughly
tested in the deserts and mountains Of
the southwestern part Of the United
States before production started.
The Marmon motor. for instance,
weighs 400 to 500 pounds less than the
average motor of its size and power.
Since the largest structural part Of the
motor is in one piece, 1t provides better
bearing support than the conventional
motor with cylinders bolted to an alu-
minum crank case. The aluminium
allows better cooling facilities, and
since cast iron cylinder sleeves are in
serted the pistons travel on cast iron,
lust the same as in any other motor.
The valves are in the head, and the eff
fciency Of this design has been in
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1917-01-07
Body Made in Two Parts

In the Pathfinder 12-eylinder seven
passenger touring roadster the body
is so constructed that the front seats
and cowl form one section and the rear
cowl, seats and top compartment an
other. This centres passenger weight
on the frame and not on the body stills.
The auxiliary seats and floor board are
part of the chassis assem-
blv and attached to main cross mem
bers of frame.
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1917-01-07

prospect cannot ask a single question
that you will not be able to answer
promptly. Have this knowledge 80 well
organized and mastered that you can
answer any question any time. Bear in
mind that the average motor car pur-
chaser to-day is one who has driven
automobiles for some time.
When that knowledge has been mas
tered the dealer is ready to look for a
location in which TO care for the bust
ness he is shortly 20 create. Attractive
showrooms, with large plate glass win
dows facing the street are an asset
which cannot be reckoned in dollars.
Induce people to look into your show
rooms-there is nothing like much
plate glass for this purpose. Showrooms
should be maintained IA a neat and
tidy fashion. so that those who look in
at the window will always see an at
tractive display.
Map out your sales and advertising
campaign. Give the most deliberate
consideration to this, for upon It prac-
tically depend your chances for success.
Price cutting should have no place in
your plans-the evils of this practice
are known 70 every one. Give atten-
ton TO a plan of keeping used cars
from collecting in your garage. They
represent tied up capital and should
be turned into money Immediately they
are acquired. Do not start on the work
in a haphazard sort of way.
Do not make the mistake Of feeling
that a sales campaign is sufficient in
itself to win success. The sales cam
raign of every automobile dealer
should be backed and assisted by an
advertising campaign in the local news
papers. The local campaign works in
conjunction with the factory national
campaign and tends to bring business
right up to the dealers door.
Employ clean, intelligent statesmen,
who are capable of holding a clientele.
Train them in a well-defined sales sys-
TEN, and try to give them an added In
= L.
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1917-01-07
wESTC0TT IS SHOWN
IN VARIED COLORINGS

Three separate body types in addi-
ton to the stripped chassis comprise
ne exhibit Of the Westcott car on the
sne'nd floor Of the Grand Central
Palace.
ne four-passenger touring roadster
lashed IN a light russell, with cream
we wheels. The seven-passenger
9,lnhs IS in a deep royal blue and
site wood wheels. The Sedan is In n
wnoinstion Of silk black and gun
nsia egg she'll with nickeled wire
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1917-01-07
A Score of Records

The eight cylinder King product has
a score OF records that the company Is
proud of. They are printed in
special folder, to be had for the asking.
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1917-01-07

IN Forty-nine Foreign Lands
Besides America the eight cylinder
.lF is in operation in forty-nine