davidaulloa/AmericanStories huggingface dataset:
El Paso herald. (El Paso, Tex.) 1901-1931, 1917-11-28
SAYS ADVERTISING SOLVED
BY LABORATORY METHODS

Laboratory methods in solving ad-
vertising problems were discussed by
Prof. Howard c. Taylor in a talk on
the subject Of The Psychology o.
Advertising" at the regular meetiES
Of the Adclub at the Sheldon hotel
Wedn esday noon. How research work
in advertising problems in order to
get authoritative results was being
done at Columbia university was told
by Mr.. Taylor.
Among problems Of advertising
mentioned by Prof. Taylor were the
following: what is the function O.
advertising2' How to secure at
tention." Buyers attitude Of mind"
Creation Of desire for article adveI-
tised." Getting response to adver-
tisement"
Eye movement IS an important
item for advertising men, Prof. Toy
lor declared when you get an e.Ee-
ful. then you jump" he said.
Announcement Of the formal open
ing OF the school Of advertising aud
craftsmanship Friday evening at 7:2o
o'clock. IN the court house. was made
by secretary E W. d'Allemand Ad-
dresses viii be made by Robert Kra-
kauer, George H Clements and
others. he said
the club and secured signatures to a
petition to the county Commissioners
for an election for the issuance Of
bonds for road improvements amount
ing to S1S6,0O0, from Fl Peso 10
Ysleta: $4,000 for the roads from
FL Paso to Newman on the New Mex
leo boundary. and S55.O00 for the
smelter road from the Hart viaduct
to the Santa Fe tracks
El Paso herald. (El Paso, Tex.) 1901-1931, 1917-11-28
VARIETY OF LIVESTOCK AT
UNION YARDS IN A WEEK

Livestock shipments through the Il
PasO Union stOckyards for the week
ending November "a, were as follows
E. Wright. Hawley. Tex, 10 head Of
horses to Glendale, Ariz.
John Muir, LOrdsburg, y. NJ, 16T
head Of sheep to the Peyton Packing
company.
Charles Davis. Ysleta, 81 head Of
hogs to the PeytOn Packing
Robinson & Morris Wilcox, Ariz-.
27s head Of yearlings to Denver. Colo
Lambert & Langley, Phoenix, Ariz
IS head Of horses TO the Fort Worth
Horse and Mule company, Fort Worth,
Tex
L c. Brite, Valentine. Tex 33S head
of Hereford bulls to Ell PasO-
F. J. Billingsly, Toyah, Tex, 10 head
OF horses to Hatch. n NJ
H II. Abrams, FL PasO. drove in S.
head Of mules.
c. F Webster. San Carlos. Ariz.,
t205 head Of goats to Kansas City. No
WATSON & Winder. Fort Thomas.
Ariz., Il head Of cows 10 the Wither-
spoon & McMulleu Commission com
pany. Kansas City, No.
E Undertake shipped 81 head OF
Hereford bulls from Alta Vista, Kan
sas, to FL PasO.
El Paso herald. (El Paso, Tex.) 1901-1931, 1917-11-28
Famous in Day for Her Beautiful
Complexion, Oatmeal Combination Does 1t

parent. smooth and velvety.
especially recommend IL for treckles'
tan. sun spots, coarse pores, rough
skin, ruddiness, wrinkles, ana, IN
fact. every blemish the face, hands
and arms are heirs to. II your neck
or chest is discolOred from expos
ure. apply this combination there and
the Objectionable defect viii disa2-
pear as If by magic II is absolutely
harmless and will not produce OF
stimulate a growth of hair. No mat
ter how rough and ungainly the
hands and arms. or what abuses they
have had through hard work and eX-
Dosure to sun and wind. this oatmeal
derwillO combination viii work
wonderful transformation in II hours
at the most Thousands who have
used it have had the same results
I have had.
Note. To get the best effect be sure 20
follow the complete directions contained
In every package Of derwillo- You have
on-y % get derwillo and oatmeal You
need nothing else and IL is so simple
that any one can use Il, and 50 mex
pensIve that any girl or woman can az
ford 70. The manufacturers and drug
Efgts guarantee that there viii be
noticeable Improvement after the first
application or they VIII refund the
money. It is sold in this city under
money refund guarantee by all druggists
Including Kelly & Pollard--Adv-
El Paso herald. (El Paso, Tex.) 1901-1931, 1917-11-28
4 Free Prescription Does Its Work
Overnight, NOu Can Prepare II
at Your Home.

New York: It is my own discov-
cry and It takes just one night to get
such marvellous results, says Mae
Edna Wilder. when her friends asked
her about her wonderful complexion
and the improved appearance Of her
hands and arms. You can do the same
thing If you follow my advice, she
SAYS I feel ii my duty to tell every
girl and woman what this wonderful
prescription did for me. Just think
Of it All this change in single
night. / never tire Of telling others
just what brought about such re-
markable results Here Is the idenu-
cal prescription that removed every
defect from my face, neck, hands and
arms. Until you try II you can form
no idea Of the marvellous change It
will make in just one application.
The prescription which you can pre-
pare a your own home is as fol-
lows: Go to any grocery and get ten
cents worth Of ordinary oatmeal and
from any drug store a bottle Of der
willO. Prepare the oatmeal as directed
In every package OF deTwillO and
apply night and morning. The first
application will astonish you It
mikes the skin appear trans
El Paso herald. (El Paso, Tex.) 1901-1931, 1917-11-28
SHOULD INVITE
THE GATTLEMEN
Secretary Amonett Asserts
There's Plenty of Hotel
Room for Convention.

Although there have been rumors
for some time concerning the eonsoli-
dation of the Texas Cattle Raisers' as
ISOLATION and the Panhandle and South
western Cattlemen's association, I
know OF no foundation for the sugges-
tion,' said W. L Amonett, secretary
of the latter association. In fact, as
far as I know there is no one in par
ticular behind the rumor. Since san
Angelo cannot entertain the Cattle
Raisers' association meeting in the
thing for FL PasO to have it come
here. Something ought 10 be done TO
induce the association TO come here,
and urging the directors might be Of
some benefit.
Says Hotels Not Crowded.
TT is a bad thing for FL Paso to
allow the rumOr to circulate that its
hotels are 50 filled that there is no
room for the delegates to the meeting.
That is not true. The hotels are FAR
from crowded
Things are very quiet in that line
and Ell Paso can more than take care
Of ali the people who might attend
the meeting"
Going to Executive Meeting.
It is expected that the matter Of the
merger Of the two organizations may
be taken up for consideration by the
Cattle Growers association at the
executive meeting, which is to be held
at San Angelo on December II. The
place Of the spring meeting viii be
decided on at that meeting. ". Y
Turney. honorary vice president OF
the association, is not certain whether
he viii be able to attend the meeting
at san Angelo on account OF other
business Charles N. Newman. a di-
rector. will probably attend Dallas.
Oklahoma City and other places may
invite the association.
El Paso herald. (El Paso, Tex.) 1901-1931, 1917-11-28
MUST PREVENT
CATTLE MALADY
DR.. Bray, Back From Bar
stow, Describes Disease
Killing Stock There.

Preventive measures are recon-
mended by Dr.. Thomas A Bray, in
charge OF the local bureau Of animal
to check the spread Of the
outbreak Of "hemorragie septicemia"
which he has Just Investigated at Bar
stow, Texas.
There is nothing alarming about the
outbreak DR.. Bray said Wednesday
fbut ranchers should be very careful
to take the proper measures 10 pre-
animals should be destroyed and the
hides carefully disinfected. The sher-
if at Pecos has issued a notice re-
quiring the proper disposition Of car
asses Of all dead animals"
MaIady Of Blood
There have. been only IS cases Of
the disease reported in the Barstow
neighbOrhOod within the past 30 days
About 80 OF these animals died The
disease is a malady OF the blood and
in the blood in great numbers. The
bacillus has bee Isolated but thus
far no direct treatment has been
found. II the joints are attacked the
animal nmps.
The infection is generally intro
duced into the animals blood by a
scratch of the mouth or tongue, or
wire cut The disease has only re-
Gently been studied and is only re-
ported from six or seven different
states. Assistant state veterinarian
Dr. L. L Menke was also inyestigat-
ing the outbreak, Dr.. Bray said
El Paso herald. (El Paso, Tex.) 1901-1931, 1917-11-28
POISON TRACES IN STOMACH
OF " A. HACKLEY. Is REPORT

An autopsy reported TO have been
held on the body Of William a. Hack
ley at Berkeley, Calf, in the western
laboratories, resulted in the finding
in the stomach Of the dead man
traces Of choral hydrate, a poison,
and Of a skull fracture beneath a sur
face scalp wound, il was claimed in
advices from Berkeley. Mr.. Hackley
was found in an unconscious condition
on South Santa Fe street, FL Paso,
the night Of September p and died at
the county hospital about q hours
later
Officers at work on the case have
been acting on the presumption that
Hackley met with foul play, but no
clues as TO the Identity OF his assaiI-
ants are known to have been discOv-
fred to date. A reward Of $500 for
the arrest and conviction Of the par
ties responsible for his death has
been offered by o. y Marion, an Al
buquerque, n. N, attorney, and an
other for 500 for information identi-
Tying the person who called at Mr..
Hackley's apartment here the night Of
the supposed assault.
El Paso herald. (El Paso, Tex.) 1901-1931, 1917-11-28
VISIT TO CAMP CODY
PLAN OF MANY BUSINESS MEN

On the invitation Of officers at
Camp Cody, members Of the FL Paso
chamber Of commerce Will visit the
New Mexican military camp Sunday,
leaving on the Southern Pacific at
j:45 o'clock in the morning and return
ing in the evening.
The invitation was extended by
Gen. F. G. Mauldins Gen. George Il.
Harries and Col. P. l. Hall. il. The
trip Is being arranged BY Mai. Paul
Harvey, senior student instructor al
the Fl Paso high school. He appeared
Tuesday afternoon before the d.
rectors Of the FL Paso chamber OF
commerce to explain the matter
Among those who have promised
to go are c. B. Ryan, John N wyatt,
George II Clements, O. c. Coles, G. A
Martin, Maurice Schwartz. 3. L Far
rar, H n. Andreas, w z Shelton, J.
r. SegaIi, A P. Coles. DIT. H 2. Deadly
and Dr.. Willard Sample. r B. Orn-
dorff and Robert Kraka-er may be
among the members.
El Paso herald. (El Paso, Tex.) 1901-1931, 1917-11-28
WILL
j. s. SHIPS
George Schobinger Quits
Reclamation Work for
Shipbuilding Work.

George Schobinger, assistant engi-
neer OF the Rio Grande project, who
has been on the Yuma and Rio Grande
projects for seven years, will leave
within a few days to take up engi-
building Of merchant marine ships by
the emergency fleet commission in
Philadelphia AIr. Schobinger has had
charge Of the construction of concrete
siphons and fumes in the Rincou and
esilla valleys
El Paso herald. (El Paso, Tex.) 1901-1931, 1917-11-28
NATIONS GETS SALT RIVER
FEED FOR CATTLE IN VALLEY

]. II. Nations Meat and supply COM
pany has contracted for a large guam
uty Of cotton seed bulls IN the Salt
River valley in Arizona, and is 70
fatten many head Of beef cattle on the
bulls in this valley for the company
market ia FL Paso.
SHIPS TO ARIZONA GRASS.
R. D.urreu, Of Van Horn, Tex. has
shipped 40 cars of mixed cattle from
his ranch, to Arizona pastures.
Finest LaunderinE-Curtai
Acme Laundry-Phone 4300.-Adv-
El Paso herald. (El Paso, Tex.) 1901-1931, 1917-11-28
STIFF JOINTS
SORE MUSCLES
IAbsF Up Quickly Under the SsothiHg,
Penetrating Application Of
HamIH's Wizard Oh

In cases of rheumatism and lame
back If penetrates quickly, drives out
soreness, and limbers up stiff, aching
joints and muscles.
Wizard Oil IS an absolutely reli-
able, antiseptic application for cuts,
burns, bites, and stings. Sprains and
bruises heal readily under its sOoth-
ing, penetrating qualities.
Get It from druggists for so cents.
If not satisfied return the bottle and
get your money back
Ever constipzted or have sick
headache? Just try Wizard Liver
Whips, pleasant little pink pills, so
fceuts. Guaranteed
El Paso herald. (El Paso, Tex.) 1901-1931, 1917-11-28
$500 900 RANCH AND
CATTLE DEAL Is CLOSED

Littlefield. Texas, Nov. 28.-W- l.
EuwOod and George Wolffarth nave
bought from Geo. y. Littlefield the
property known as the Black Cattle
pasture. The tract comprises 1000
acres. They also bought the herd Of
Black Pole Angus cattle, about 1000
head. The total consideration IS said
to have been about 100000.
El Paso herald. (El Paso, Tex.) 1901-1931, 1917-11-28
DAILY RECORD.


Hadlocl<'s suburban gardens-W. c Por-
ter 20 Frank B. Hadiocl1. one-half interest
in lots 15, It. q. %, 80. 81. 80. 80 and
50, block !: lots SO. 81. IS. 40 and 50.
block :. and lots 10. II and T. block g.
Noy. Is. 1917; SO.
East e Paso addition. Hanzana street
F. E. Medina 20 Daniel Gonzales. lots 81
and 80. block %; Nov. p, 1917; $500
Public school land-W. B. Cowart TO
h 7. Luse. the northwest quarter Of sec
other consideration.
French addition. ORC street-William
French 20 Virginia Fl. Miiares. lots 10 and
II. block Il; Nov A. 1917; s400.
Building Permits.
J ?. Hignett. 112 East Fl Paso street.
bungalow. $1,000.
Licensed to Marry.
r L Aguirre and Socorro Pantoia-
NicasiO Alarcon and Isabel Madrid.
Richard A Savklay and Frieda Sazly.
El Paso herald. (El Paso, Tex.) 1901-1931, 1917-11-28
MIDLAND MAN SELLS 1000
COWS AND STEERS IN DALHART

Midland. Texas. Nov 2s.-one thou
sand two year old steers were sold in
Dalhart by ". ". Brunson. OF Mid
land, at S55 around g. P. Jones, Of
Shamrock, was the purchaser He also
sold 1000 cows to Geo T Donaldson,
at sos around.
El Paso herald. (El Paso, Tex.) 1901-1931, 1917-11-28
ICE MEN NET TONIGHT.

Conservation OF ice and materials
entering into refrigeration. viii be
considered at a meeting Of ice manu-
facturers Of FL Paso to be held to
night at S o'clock at the chamber OF
commerce.
El Paso herald. (El Paso, Tex.) 1901-1931, 1917-11-28

IgUEIEFITeF eHUTIlEe ELtIIeNeUs
A shipment of latest model Remfng-
tons has been received. All back or
ders have been filled and there is
surplus for immediate delivery TO all
purchasers as long as they last
Remington Typewriter Co.
306 & 307 Martin Bldg (3rd Floor.
Take Elevator. PHI 677--Adv.
El Paso herald. (El Paso, Tex.) 1901-1931, 1917-11-28

NV
can save money by insuring their cars
in The Automobile Underwriters Of
America. We are saving thousands
.of dollars annually to our policy
holders. For rates. Phone 2O66-SO4
First Natl Bank Buliding.-Adv.
El Paso herald. (El Paso, Tex.) 1901-1931, 1917-11-28

window Glass Our Specially. Pm.
New Mexico state record. (Santa Fe, N.M.) 1914-19??, 1917-10-26

GREAT LAWYER DIES

John Franklin died Monday even
ing in a sanitarium in Battle Creek,
where he had gone some tim. ago
for treatment. On page one of this
issue is a news story from the Ell
Paso Times" telling of the death.
Comparatively few people know that
he was rated the great 81 trial law
yer in the southwest, SO u~nassuming
and naturally retiring was the man.
Nobody ever received so much as
a hint from John Franklin that John
Franklin was in the front rank as a
lawyer.
A native of Mississippi, the body
was taken back to Columbus to be
inferred in the family plot. That is
Is miles from my grandfather's old
homestead, where he located when
he came out from North Carolina.
1t was in tn, summer of 1903, in the
southern part of New Mexico, hat
| first began to watch John Frank
Inns work in court. He was en-
gagged then in the defense of a man
charged with murder. His handling
of the case was so adroit as to com
mand attention. | did not know I'M
III NOAfif y avs lRlfl iAtA IAS ECbltt
had been ncighbors Of my p%eople,
and that fact, when I did learn il,
did not increase my interest in his
work.
H de.otcd his time and energy
to tn, practice OF the law-to the
practice of the law unnixed with
politics. He would have hecn a pow
erful factor in politics, If he had
chosen 10 play the game. There was
a lot of sunshine in his smile, and
he was always able to smils.
He belonged almost as much TO
New Mcxico rs to Texas, notwith-
standing he had lived for many
years in Ell Paso. a great lawyer
and a very fine gentleman, New
Maxico and FL Paso could ill-afford
to lose John Franklin.
New Mexico state record. (Santa Fe, N.M.) 1914-19??, 1917-10-26
NEW MEXICO SUBSCRIRES

New Mexico will subscribe its
quota of the Second Liberty Loan
according to all the indications this
afternoon. Elsewhere in this issue
will be found the amounts which
nine of the counties in north srn New
Mexico are expected to subscribe.
Reports had not been received by
the Council of Defens. from all OF
these nine counties up to this after
noon, but those which did report
showed satisfactory progress.
Governor w. E. Lindsey and Unit
ed States Senator A. A. Jones both
took part in tn. big rally which
was held in Santa Fe Tuesday night.
Governor Lindsey lighted the bon
fire in front of the Palace of the
Governors and then made a five
minute talk; Senator JONES made a
stirring appeal at the meeting which
was held a little later at the court
house.
Santa Fe county will no doubt sell
the fifty-odd thousand dollars worth
tomorrow that is required to make
up it's quota of $3O4,O00, which was
not bas,d on normal banking con-
ditions and therefore was too high
BOY Scouts Of the city have worked
early oud late, rendering service of
the HIGHEST value. Up to 4 o'clock
this afternoon their SAILS had reach
ed 4 total Of $1,000.
It is believed Arizona will exceed
its quota by a substantial margin.
The city Of Ell Paso, at noon OF
Thursday, had ovcrsubscribed its
quota by S5r3,00O and the workers
had shown no signs of relaxing their
efforts.
This is tn, way the southwest res
ponds to the cali of the nation.
Then consider, by contract, some Of
the eminent citizens Of New York
City. Morris HilIquit, Socialist cam
didate for mayor, has not bought a
Liberty Bond and proclaims that he
will not. 81 do not intend to do
anything TO advance the war" he
said to a newspaper man who ask
ed him about his position. Judge
Hylan, who is Herr William Ran
delphi Hcarst's candidate for mayor,
bought $500 Of the first bonds, and
500 of this issue.
New Mexico state record. (Santa Fe, N.M.) 1914-19??, 1917-10-26
EDITORIAL CLIPPINGS
From New Mexico War News
NEW MEXICO
WILL SUBSCRIBE

New Mexico lies within two fed
eral r.serve districts. Nine of the
counties in the upper part belong
to the Kansas City federal reserve
bank, the other 10 to the bank at
Dallas.
The quota which the several coun-
ties ar, to subscribe to bonds of
the Second Liberty Loan of 1917 are
computed by these two banks, and
are based upon the wealth of the
counties, as indicated by the resour-
ces of the banks Of tn. counties.
Letters of inquiry addressed by
the Council of Defense to the Dali
las bank remain unanswered, con-
sequcntIy the Council of Defense
does not have any authentic inform
alton as to the quota of the 10 coun-
ties lying within hal federal dis
trict.
The maximum amounts allotted
to the nine northern counties ar. as
New Mexico state record. (Santa Fe, N.M.) 1914-19??, 1917-10-26
NATIONAL FORESTS ARE
DOING MORE FOR STATE
ROAD AND SCHOOL FUND

Albuquerque, Oct. 24.-The Is per
cent share of National Forest re-
ceipts paid over to the counties of
New Mexico for the support of roads
and schools is $5S,0OO, which repre-
sents an increase of $4,000 over last
year, according to figures compiled
by the Forest Service. Arizona's
share is SSl 900, hich represents an
incease of $1,000 over last year..
School funds paid over to Arizona
and New Mexico on account of
school lands administered by the
Forest Service, and road funds ac-
cruing from forest receipts, are said
to show corresponding increases in
both states. An increase of 1870 over
year is shown in the total
mount paid over directly into road
and school funds in the two south
western states. Forest officers as
cribe the increase to the more &C
tive market for forest timber, great
er demand for forest range, and the
3 per cent raise in grazing fees put
effect at the beginning of the
New Mexico state record. (Santa Fe, N.M.) 1914-19??, 1917-10-26
BASEBALL STARS HELP

Baseball players in the big leagues
are rendering valuable service in the
great drive to sell tn, bonds of the
Second Liberty Loan of 1917. Christy
Mathcwson, manager of the Cincin-
natl Reds and former mainstay Of
the New York Giants pitching staff,
has devoted his entire time this week
to selling bonds. He bought a big
block himself, and secured a single
subscription of $4,000. Burns, out
filder for the Giants, invested in
Liberty bonds practically all of his
share of tn, worlds series receipts
The other Giants also made liberal
Investments.
New Mexico state record. (Santa Fe, N.M.) 1914-19??, 1917-10-26

THE HAND OF LINCOLN

The high patriotism of some of our
great financial institutions is shown
in an advertisement of the National
Bank of Commerce, of New York,
appearing in the Literary Digest"
for Oct 20, This bank paid $3.50
for the privilege of putting before til,
American public a message of just
lA6 words, urging the liberal buying
of bonds of the Second Liberty Loan
Of 1917.
At the top of the Advertisement,
which is fuli-page, is a drawing from
III, east Of the hand Of Lincoln, made
in 1860 by Leonard w. Volk. The
wording is as : llows:
The Hand OF Abraham Lincoln.
1T is 80. for us here to be
dedicated to the great task re-
naming before us..... that gov
crnment OF the people. by the
people, for the people, shall not
perish from the earth"
Abraham Lincoln belongs to
the ages. The dcathless spirit
that guided his hand as it wrote
these words remains, a heritage
that none can take away from
us.
Citizens Of the United States of
Amcrica-you, who read this:
your Government lays before you
its Bonds OF the Second Liberty
Loan.
Yours is the most wonderful
privilege that has been reserved
for any man-for, as your hand
signs your application for one
Of these bonds, it becomes the
hand of Abraham Lincoln, help
ing to guard your own hearth
stone, to wipe away the agonies
of Nations, and to preserve for
all time the liberties Of the Peo-
mics al the World
New Mexico state record. (Santa Fe, N.M.) 1914-19??, 1917-10-26
Mountain States Telephone and Telegraph Company


into her work, The letter is as fol-
lows:
my dear Mr.. Simms: I am just
in receipt of your notice of the 18th.
| am glad indeed that you are send
children know who Mr.. Hoover is
ing the ("Hoove:") cards. All of my
children know who Mr.. Hoover is
and what he is doing.
II have had a list of the things
that we should save on the black
board since the second week of
school. The children are even now
quite enthusiastic over the Soldier"
who did not so to France but is do
ing his part by staying at home and
leading the American people in the
campaign for food conservation, |
am glad to do all that | can."-Ala-
mogordo News.
New Mexico state record. (Santa Fe, N.M.) 1914-19??, 1917-10-26
British And German Morale

The German troops, so we are told
by their prisoners, are being dl iven
into battle at the point of their Of
ficers' pistols. British officers have
a hard time to keep their eager
troops from charging through their
own barrage. That sums up the diff
ference in morale.-El Paso Herald.
New Mexico state record. (Santa Fe, N.M.) 1914-19??, 1917-10-26

A newspaper page of the size in
mind can be made to hold some 5000
words. TIL, Ell Paso & Southwestern
syst,m carried a page ad in The Ell
Paso Herald" of Tuesday, calling
upon all good citizens to wake up
to the peril of this nation, and in.
vest heavily in bonds Of the Second
Liberty Loan of 1917. The page con-
tains 1872 words, but the ad is one
which the general run of read ,rs can
hardly avoid reading.
New Mexico state record. (Santa Fe, N.M.) 1914-19??, 1917-10-26

Banks and bankers all over NV
Nexico are doing all in their power
to stimulate the sale of the bonds of
the Second Liberty Loan. They are
spending money generously to put
TIL subject before the people in its
true light A great many corpora
tions and individuals also are spend
ing money to cnlighten the public.
New Mexico state record. (Santa Fe, N.M.) 1914-19??, 1917-10-26

How happy Herr La Toilette and
Herr Hearst must have felt when they
received the news that one of the
fatherland's trusty U-boats had des-
troyed the Antilles, an American
transport, sending some 81 of the
American dogs to Davy Jones' lock-
er.