The Colville examiner. [volume] (Colville, Wash.) 1907-1948, 1917-02-17

business house. Space in the
city papers costs more, yet the
percentage of readers of any city
daily is small when compared
with the readers in any commun-
ity of the local paper or papers
published in that community. The
whole secret is that city business
houses know they must advertise
to get business, and they consider
advertising as one of the neees-
sary investments connected with
their business. They have found
it to pay them in such degree that
they employ men whose only
duty is to prepare the advertis-
ing copy for their business. These
men draw big salaries. The city
papers charge a high rate for
space-yet both of the expenses
are returned with big profit
added all by advertising Let
the small town business man
give the same attention to his
advertising that the city business
house gives to its, and he can
fight them to a finish and come
out the victor, every time. Let
him decide to give one evening
in each week to the preparation
of his advertising copy for that
week. Let him write Just as he
would talk with his customers,
personally, and he will find that
it is not difficult to prepare Copy.
The recent interest which moth
ers have taken in the Colville
schools is in the highest degree
commendable. 1t has been man
fest, in the various meetings,
that the mothers are not satisfied
they have done everything pos
sible in the past toward the ad-
vancement of the important work
of the public school system, leav-
ing too much of it to the paid
teachers, who are generally anX-
ious to do everything that can be
done, but who can not at any
time take the place of the moth
ers and the home makers.
Perfection has not yet been
attained in the public schools.
Many things are yet necessary to
give complete training to the
youth. A closer union Of teach
er and parent is necessary, and
more attention may we'll be paid
not only by parents but by tax
payers. :
Some previous efforts have
been made to establish a parent
teachers association in ColvilIe.
For some reason. this has been
quietly discouraged by certain
ones, possibly with business rea-
sons as the basis. Many mothers
have endeavored to have a
woman elected to the school board,
but this has also been discouraged
for some unexplained reason,
and whenever a woman is men
toned as candidate for the board,
quiet efforts have been made to
see that she does not file.
1t is true that not all women
are qualified for Q school director,
and especially when financial
matters constitute the main bus
mess of the board. But the Col
vile school system is now on a
good financial basis, with all def
mite financial plans well under
way, and only the routine matters
need occupy the business atten-
ton of the board. Management
and direction of the school work
may take the place of financial
worries.
If the mothers could agree on
some capable woman, versed in
school management and disci-
pline, or even one who would
take time to make a study of
school conduct, the average citi-
zen would assist in her election,
for no man objects to having the
American mother teach the child
or run the home. Mothers would
be more likely to consult a woman
school director than to appear
before a board of men and take