Evening capital news. (Boise, Idaho) 1901-1927, 1917-04-08
LIBERTY is
CLOSE AT HAND
RANSPORTATIoN COMPANIES
IMPOSE ONLY DELAY.

Just as the Chinese and more re-
Gently the Russians, by successful rev.
olutions, have emerged into a new po
litical liberty, so a successful revolu-
ton in the automobile industry has re-
Gently brought new Liberty to the
motorist.
Cars have been turned out in flocks
built to satisfy "a policy of manufac-
turing expediency rather than to please
the purchaser This has been due
largely to the fact that up until
short time ago manufacturers were IN
able to build enough cars to meet the
demand. Consequently rapidity "f
manufacture, rather than thought Of
the owner, has been the ideal which
governed the production of cars.
So motorists have had to put up with
a lot of inconvenience and discomfort
which different manufacturing policy
on the part of the builders would have
made unnecessary. Realizing this con
dition. Percy owen and his associates
determined to revolutionze the indus
try by building a car in which the COM
fort and convenience of the owner
would be the rule by which every pro-
cess of manufacture was measured
The immediate and nation wide success
of the Liberty Six is proof that they
succeeded.
They knew the American people
wanted to get away from the hard work
of driving and the discomfort of rid
ing more or less common to all mod
crate sized cars.
So they built a car around one sin
gle ideal-the owners interest. Fea
ture after feature was included which
they knew other cars lacked until their
car had EVERY feature to make it
satisfy owners in actual use.
Because this car was SO sturdy, so
strong, so dependable, so American
they called it the Liberty.
This is the story of Liberty success
"a story of a square deal to the
American people.
AS the time draws near when the
first Liberty car will be unveiled in
Boise, the public interest has been
growing greater and greater. This
car has created unparalleled interest
all over America and where they have
been received and put into service, the
owners have been uuhesitatingly en-
thusiastic about their performance.
There are several carloads of Lib
erty cars in transit at the present
time,- the first one having left De-
troit March 9Th. 1t is now reported
this side of Cheyenne, Wyoming, and
unless some unforeseen delay occurs
will arrive in Boise during the pres
ent week.
This is the first small car which
the manufacturers have built with
quality as the first consideration.
Most small cars are produced prin-
cipally for a low price. Not SO with
the Liberty; the price is in keeping
with its quality and the quality Is of
the very best. It has been referred to, /
every place where it has been shown. !
as Americas first high-grade small
car and Idaho motorists will welcome
such a car. Announcement of its ar
rival will be made in the newspaper
within short time.
The distributing agency for the Lib
erty car has been secured by the Folts
Motor Car comany of Boise and they
are being highly eomplimented in haV-
ing been appointed intermountain dis
tributors as the account is looked upon
as a very valuable one.
The price of the Liberty is 1890 de-
livered in Boise and it is generally
conceded that big demand exists for
a small high grade ear at about this
price.--Ady.