New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1917-01-28
DO you want to buy mattress for it' asks the salesman
Does not the mattress go with the Duofod' asks the cut

toner .,,oo
oh no. madame; those mattresses cost s2oo apiece
He does not tell the the truth The actual factory
cost of these mattresses the $3.50 They sell for Sooo
or SO 90 under normal circumstances the inamen stores
But that will bring my bill up $4,000 the customer
Yes but look what getting and give you all
the credit you the salesman will only take you
week or longer pay for it. Once have account with
you anything need from time to time without any
trouble
How much must pay down. asks the customer
How much do you pay, madame2
Well, says the you advertise One dollar down
and dollar a week "
Yes but that is if your bill is not over $1,000 We must
have l0% of your purchase down at least
But you advertise furnish apartment for one dollar
week and you can't do 1000 your asks the
The force this argument does by knock the
salesman should he the level he meets the
challenge with a fake
Why my dear madame he begins If we knew you
would be glad you had done business here before and
the books showed that had paid nsamens promptly
there would be limit the credit We would sell anything
IN the store that you wanted.
This direct though is clever evasion which
puts the into momentary peace Of mind
We'll, fix me up. Here is S. 90, my first payment,
the
You couldn't make it S OOO could you1 asks the sales
You you getting SAT 90 worth of goods and
don't know you. We trusting honesty to the
balance. You have all the best of it, haven't you1
The customer of needs the Duofod The salesman
knows this he has been able easily boost the price
Of the Duood from $3.50 $4,000 The S. 90 offered by the
customer is in reality OS demanded but the salesman
get 600 down. SO he mpesses another favor
of his purpose
I'll tell you what Ill do he says condescendingy How
much could pay each week wanted TOP Could
90 down and S. week? That would clear the bill
about weeks. If that I'll 20 Oft
and 20 off when the bill is paid.
Ike a o a
and the S O. 90 is promptly paid.
Here the actual analysis Of this sale really taes
the books:
The pad or mattress has been boosted So above selling
price which then than 2003o above cost he
of this sale $4,000 less 1910 discount offered which
makes the total $3.50. The has practically
been nveiged purchasing articles tor $4Z3O net which,
according the advertisement of the nsamen house. should
have him only $2398 The facsimile Duofod be bought
wholesale for 700 and the pad for $3.50 totang
$40 So for which the nstament dealer has received S42 3d.
able within 90 days This 1909 profit for the Duofold
and more than 200fo for the mattress.
Sometimes the salesman is promptly humliated such a
thing is poe-by customer occurred the sale of
Administer rug advertised marked down from $4,000 to
$29.48
is that the rug you advertised $40 4S? asked the
toner, codly.
Yes madame, said the salesman we have always asked
$40 90 for this rug before.
Yes said the and see you still have it. want
a rug for my library-an Administer.
How large madame, about 9xl22 asked the salesman as
he proceeds to article that will look like the
Rugs have gone up terribly Since the madame said
the salesman chceruly
IF that's the how you advertise them marked
down. they have gone upp asked the sourly.
The salesman quickly realizes that he has to deal with type
known in his trade vocabulary "a wise buyer
How much would you pay for Administer rug 8'xl0'?
he asked.
That depends the quality Let your stock, said
the Let see the rug you advertised
The advertisement reads:
Administer rug $40. $294S
s.. " 2298
Velvet e. l94S
$3.50 4" 1448