Tulsa daily world. [volume] (Tulsa, Indian Territory [Okla.]) 1905-1919, 1917-02-15

cred in these columns. write to Mrs a
gladly take them up. II your difficu
interest, Mrs. Adams viii reply by let
Holiday crowds have become accus.
toned to the injunction "Stcp lively
ana watch your step The average
housewife in this busy word has long
been applying the first part Of the
above caution 70 her buying The very
fact that it is often 80 hurried has
made 1t practically impossible TO
watch as closely as desirable.
The rise of prices due to the short
age Of certain crops. the influx of
gold into the country and the de-
mands of the nations at war has
stopped us up short We can no
longer afford to 20 heedlcssly on buy
ing az random.- We must be sure that
every product is pure, wholesome and
that We are given fun weight.
with warning countries making
laws enforcing economy in the prcpa-
ration of foods it III bchooves the
American housewife to continue iu
cXtuyagaut ways. Perhaps We have
not yet como to consider the proper
pccllug Of 20 potato as "a means %
cutting down expenses the German
government. however is reported 10
have caused saving OF one hundred
tons Of ioodsiuti 10y ruling that pota-
toes be peeled only after th,y are
boiled. We housewives of America
must admit that living iu the great
land of plenty has made ~ less care
iul than might hc. We have the
reputation of being the most oXtrr,va.
Edut cooks ln the -WoTld. II ls only
q matter of our making up our minds
C. buy and use foodstuffs wisely
Go To market yourself then You
Will be able to pick out your own
meat and vegetables and prevent sub
stitution, is sample of the vague.
general advice so often advanced as
"a pauacca for the growing cost of liV-
Ing.
/ believe that the housewife should
go 10 market every day II possible,
hut | do not believe iu making "a
fetish of 1t. or that the mere fact that
looking at food supplies will make
am intelligent, economical buyer out
at an inexperienced or careless one.
Time. the copy hooks have long told
us Is money. and IL was never quite
60 high-priccd a commodity as today
The housewife Is a busy person; do.
mcstlC service rs SO expensive that she
must do most OF il herself on keep
a strict supervision over hired help.
Sometimes She cannot logically take
the time To- 30 10 market, and it is
to meet thcs" moments that we have
telephone installed.
staple goods can be ordered 10y
name and brand and, If the housewife
is the kind that will quickly send
back goods not up TO the standard,
she can generally rely on receiving
d. loo. Ia. hoo
dcrcd Intelligent buying can be done
over the telephone; there is no ques-
ton In my mind as 10 this point.
Shop for variety.
However. there are advantages in
going To market; the housewife VINO
doesn't is in danger of getting into "a
rut. of ordering her meals from the
recollection Of past meals, they there
for, may lack change and variety.
For her own sake she should visit the
source OF food supply as often as pos
sible.
In communities where women do
their marketing In person there is
often an interchange, conscious on UNI
conscious of ideas i'm regard TO buy
mg or cooking that is of value. y
customer Will sometimes try product
that rs new To her because she secs
other women buying Il. In this con-
ncction Il might bc stated that II Is "
poor salesman who cannot give TO
an inexperienced housewife some gen
ernl idea of cooking any unusual
product he handles.
II is interesting to watch the wom-
en- in a big, popular market ana try
TO discover the method of prlnclpl'
that lies behind their buying, strange
10 say. few seem To SYSTEMATICALLY
follow any economical system. lhtN
will ask prices, but the prices rarely
sccm f. affect their purchasing Sohr
women seem 10 buy from habit; they
purchase certain things because 'neI
have been accustomed To DONG SO
We can imagine the monoionN "l u
table provided for I'm this manner. ]
think there is also a class that puNS
for convenience, certain things are
easy TO cook. or they know how To
cook them. There will be no brilliant
failure recorded Of such.
The impulsive buyel\is apt to ord'r
ono thing without consulting whether
IL will suit the meals she has already
planned or half provided. In her case
Judgment Is betrayed 10y some noNcltN
or cut in prices.
Tho Intelligent buyer chooses that
which will suit her general, plan ior
the meals OF the day, or week anu
balances her prices to ut in the sum
nilotted. She rarely finds bargains,
but She keeps herself informed of
general tendencies in prices ana
chooses her menus to conform. When
eggs grow high, she leaves theh OUT
of her meal plans of the year.
Marketing Helps.
Tho first important point is TO know
your own needs and buy TO supply
them. Have luNuries once III a WhH''
hut only as can be afforded. A luxury
that cannot be afforded Is u Stun
bling-bock TO family progress Al
most on an equal plane with necessity.
of knowing needs Is necessity OF
knowing standard quality in brands
and fresh foods Keep a list of house
hold articles needed and shop from
your list, buying ahead as much as
possible and always Keeping the
cmcrgency shelf replenlshed. Pat