The Tacoma times. [volume] (Tacoma, Wash.) 1903-1949, 1917-01-24
Getting Tourists
EDITOR THE TIMES:

EDllOh The TIMES:
Postponement until April 2 of
the effectiveness of the interstate
commerce commissions ruling re-
moving the $3.50 differential
against California tourist traffic,
via the Pacific northwest, should
not affect the plans for securing
summer tourist traffic for this
yaer.
The Pacific Northwest Tourist
association is seeking a $4,000
appropriation from the legislature
for tourist publicity.
While removal of the differen-
tial is of very great Importance
in securing tourist traffic, the
plans of our association are not
based upon it and should proceed
regardless of it.
The movement to combine the
resources of the Pacific northwest
In a campaign to secure tourist
traffic was started and the Pacific
Northwest Tourist association was
organized long before the inter
state commerce commission hand
ed down its ruling.
We realized that the Pacific
Northwest has sufficient attrac-
tions to build up an immense tour
list traffic Independent of the tour
list travel to California and the
purpose of our organization is to
get tourists here to spend their
vacations; not merely to induce
them to stop here for while on
their way to or from California.
AS the California tourist season
is in winter and our tourist season
is the summer time, there is no
reason why we should be the tail
to CALIFORNIA; kite in the tourist
business business. Removal of the
differential would enable us to
profit by the tourist travel to Cali
fornia but as the bulk Of Califor-
MIA travel takes place at the sea-
son that the Pacific !. fthwest
shows to the poorest advantage.
! our greatest opportunity to profit
from tourist travel is to get tour
lists here during the summer time
when the Pacific northwest is at
its best and California is not at
tractive to tourists.
do not wist to minimize the
Importance of the fight to pre-
serve the ruling of the interstate
commerce commission, removing
the differential which has been at
tached by the railroads in the hope
of eating ~ racpindad
If California tourists can be
routed via the Pacific northwest
as cheaply as via the southern
routes, doubtless thousands would
take advantage of the opportunity
| to see the Pacific northwest but,
| to derive the greatest benefit from
tourists, we must get them to come
here in the summer time and to
stay long enough to learn some
thing of our delightful summer
climate, our magnificent scenery
and our varied outdoor sports.
So, regardless of the postpone
ment of the date for the ruling to
go into effect; regardless of wheth-
er the ruling is finally upheld OF
rescinded, the plans to secure sum-
mer tourists should be pushed and
the legislature should pass the ap-
preparation now being sought.
The Pacific Northwest can be
made the summer playground OF
America, Just as California is q
winter playground. There is nc
conflict either in attractions OF
seasons as between the Pacific
northwest and California. We car
build up a tourist business in the
Pacific northwest which will bring
millions in money here annually
even If the discrimination against
the Pacific northwest in California
travel is allowed to stand.
Let us all work together to pre-
vent the order of the interstate
commerce commission from being
rescinded but, at the same time, lei
us go ahead regardless with ouI
/