New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1917-06-10

Translated from its technical terms, this means that any
~ crook who wishes fool General Otis reading public
that his exploitation OF his particular take IS really
al Ohss own editorial opinion regarding that take may 90
nr to General Otis bonus of so per cent there lies
W one Of these "phony readers from The Los Angeles
l. :; headed The Machinery of the Body by DR.. J. W.
,,ed ike special editorial item; it is nowhere desg-
., advertisement and would fool nine people out OF
M believing that they reading genuine article until
discovered cunnngy placed the advice to take quack nos
led "Anuric. This OF course is violation OF govern
m equations for which The Times could be shut out OF the
mails But what does General Otis care? lie gets his oo
nnus L.. xo,d
Howeve he equally willing and ready to betray his read
M hands Of the quacks and financial cksters at regular
d the accepted advertising form witness the advertise
M f Fckmans Alternative, Arboene S. S S. Peruna Kline
.av Cure Lydia Z. Pinkham Beneol Chichester lake
) Pills two Chinese herbasts venerea disease cure
~ Zealand Herbast who free consultation VIII tell you
s Of Won, disease without asking questions large flock
obcs asrologists and palmsts, several specialist
H. and the Boss Mine which earns Gin General Ohss paper
AZ nav cent monthly on the issued stock Yet strange as
- there one line of business which General OTIS Plousy
s He will not accept whskey honestly advertised Du'
a.ploit itself as a vtazng wonderful preventive
M marvellous curative force does Duffy Malt "hNey'
welcome to the pages of The Iimes-at medical rates
% which it would seem that The lines objects not 10 the
but to the honesty No better characterization tor Gen
lIr C,av Otis as a journalist be found than is ex
d N the self betraying adjective of his rate card he Is
phony publisher.
60 lone m William r. Hearst publishes his Los Angeles Tx
miner General Otis needn't feel lonely Besides the general run
Of standard ouackery descending low as cancer cure WI
Hears, (bo praises himself warmly for his clean advertising
ndard in his editorial columns by the way sells his space 10
abortion limiting Chichesters Pills the venereai oanaNhdy
aGzno' belt for weak men and several Phony readers
S.prase is specially Of the Los Angeles newspaper pup
ser Hark to the glad expressive song OF EDWIN l. Ear pro-
a.or of The Tribune and The Express:
More than before The Express and tribune Will care
stnize each little ad that comes to them over ther co
the telephone and through the mails in order to keep out
their columns all kinds OF advertising WHICH ii'e' $1,000
ue their reading patronsI'
After calm and judicial survey of Mr. Ears two papers
forced TO the conclusion that his pen slipped when ne was
rdng this 1t seems quite obvious that when ne o w
ud keep out of their columns ne intended 10 say get i
Zen columns" With this slight alteration his announoe" "
xncpe and practice fits in perfectly with MS
b vida E Pnkham the Cuthe Rupture quackery Nuxated
l., Motbers Friend Bon Optic. the secret drink cure
.uno and sndv others of the general nature When MY
m his paper "A Clean Newspaper for the Home with
lean News and Clean Advertisements ne has IN n'ho p''
fact that he does accept venereal cures ms puts Min '
.uand not nconsderable one-above all his local coinPeu
b, In New York Chicago indianapolis Philadelphia or Dos
h. would be in the lowest rank Of bad advertisers IN Los
ngeles Nix. Earls newspapers alone MAINTAIN CERTAIN ~
d.cency though not Of honesty in advertising
II. u.b Of which Mr. Guy Barham is president mas
I, accents BIC c. and knifeless cancer cue-"hy 20
ser in establishing its status? But The Los Angeles
p6ed the real shock in my local investigation Not that II IS
se than the local average How could be' but IS one u
ID. chain of Scrpps papers and had just come from Da''
where the local Scripps paper The Dispatch could chaehg
Comparison Of advertising honesty with any newspaper IN inc
comfy And then-The Los Angeles Record! 1t was IKE
topping out Of clean and wholesome house into sewer lef
a 1T cure an advertisement offering to cure rupture VIII"
ut operation drugless secure for almost every know"
ase that vickedest and destructive OF all quackeeS
cure" for cancer Chinese herbas and beVy OF ohio
ase ouaks not to menion large batch OF the regulation
M patent medicines Mr. Scrpps who lives only lev" hours
nney from os Angeles might spend profitable day com
ng the clean files OF The Dallas Dispatch with the 'faud
esared column. Of The Los Angeles Record
What chance has the honorable merchant IN field so hed
nth a1 Fo, there are honorable fairdeang merchants and
esers in Los Angeles plenty Of them II some OF the big
"a representative stores aow in value ciamsfo example
T~Wskr The Unique LaneI hayer (under the capuon OCH
Out Sale Positively Quits the Palas de Modes Barker
"A the Paris Cloak and Suit House and Les-on the oheI
and have seen nowhere higher class more carefully eXac
sing than that Of Bulocks Hamburgers Kech &" leVre