The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1917-07-10
nov TO LIVE LONG.

live long. has always been a subject
lof interes, and continues TO be a topic
40 draw the attention Of all.
u Is the business OF T.. T.. Rittcn-
house. an Insurance expert to figure
when YOU viii die.
He keeps an eye on you all the time.
Not you personally, but you as an
aver~gc American.
And here is his report about YOU
as presented to the life insurance
presidents at their recen, convention
You look smooth. pink and health,
You are a good liver. SIle said are.
mo, have).
You hurry. The average age at
death Of American people is az.
Your eyes have been strained by in
side work. hence the glasses.
Your teeth look good. but they need
at,ention.
You are seriously overstraining
heart. arteries. Kidneys. nerves and
dieestion-as the rapidly increasir :
ldeuth rate ShoWr.
You could detect and head Oft these
TROUBLES Il YOU would SO to a doctor
for an occasional examination.
Under exertion you are short-wind-
Jed. due to lack If exercise or a bad
heer,.
Your -four hundred muscles are
Virtually all soft and weak from ach
of use.
You are designed as an erect. out
door animal. with feet u legs Tor
service; but you lie down all night and
sit down all day.
You never walk when YOU can r-Is
The arches Of your feet ere grad
ually falling. because the muscles pro-
vided TO hold them up have weakened
from long disuse.
Your ancestors lived ON a farm the
proportion of people living in cities
has increased I3l per cent NE nifty
years.
You feed your stumuch with all
sorts Of 'tasty junk" much of which
%cannot be fuzzy digested. so YOU de-
Ivelop auto-intoxication.
with every pound ~ tat you saiu
your chances Of a shortened life in
crease.
You eat 80 per cent more food han
your grandfather did. and ga per
cent more sugar.
You drink 1875 gallons of nquor.
ne drank Ga.
You do his In spite Of the repeated
warning Of Insurance companies that
moderate drinkers die Is per cent
faster than total %abstaipers; and
steady rinkers sc per cent faster.
You spend 367 per cent more for
patent medicines and drugs than your
father did: and drink - per cent
more coffee.
In our easy-going optimistic way.
you are chcored by the fact that the
general death rate IL reclining. You
fool yourself with the notion that
this means a sreen old age for you
As "a matter of fact. the decrois" Ia
the death rate IL due To the better
care or infants
No, only Is the adult death rate
not decreasing; II is alarmingly IN
cressing.
Since 1905 the death rate from
Brights disease has increased 10 per
cent. from diseases Of the heart. %
per cent.
These are the d]isenses Of adult life
the diseases ~ hurry and worry md
0yereating ana nervous wear and ''lr
This b. not ms picture rcmcmho.
/ It Is painted Dos Mr Eitteuhou-c.
whose business II e. 20 figure how
much 60 ought Ia pay for Ifc in
p %slrance lu view ~ the fact that Won
win probably die bcorrc you are nfty
'lyosrs old
Mr. Ri'tcuhousc says there is homo
for you.
An annual medical examination
iNN'A' 'A'N'A"N 'N|.A'''A 90 |'H N'''H d
more dentstr,. mo- booze more walk
ing and less 'axicabs
Most - p1-no hurry and no
worry.
simple embarrassing guaranteed
TO put you across the ffty mark,
J with q good chance for sixty and
maybe scycnty-iiyc
hut Nj Bltteuhuuso isn't very
I hopefui thai you viii adopt them. Uo
has been watching you quite a long
while. "a
sitting mp IN his office; fguri0s
away. figuring out lbout when YOU
. viii die.
University Heights Is FAST coming
d 10 the front.
Henry bAuls bageAge snd EI Otncr
| things;
lie comes at yOnr calling as hats on