The Richmond Virginian. (Richmond, Va.) 1910-1920, 1917-11-12

washington, November 1i--Heroert
G. Hoover. United States food az
m,n,strator. today outlined his solution
Of the country's bread problem hiS
answer avoids the use of war bread as
European countries know It, but is In
tended to simplify and cheaper Ameri-
can bread at the same time 1t enec's
tremendous savings In the stores OF
-four, lard and sugar.
President Wilson will issue a procla-
nation tomoI row standardizing the ma
tion's bread. and setting December ~
as the date on which the. new loaf
shall be put on the market.
Thts new loaf will be of one pound
one and one-haH pounds, or two to
nur-pouadx-&a-ofa eI-21zas WILDE
permitted, and the weis,.ts are to De
determined after bread has been baked
and has stood twelve hours. Prices
are to be brought down by indirect
methods, rather than by official price
ixing.
Mr. Hoover announced his program
today after an intensive study OF the
! baking industry and the sour. sugar
, and lard situations. with the aid OF
the federal trade commission.
Sixty Per Cent Baked In Homes
Finding that 10 per cent Of the ma
TONS bread Is produced in bakeries,
as against 60 per cent IN the homes, he
: determined on the following proce
dure:
Reduction in the costs of public
baking and distribution, In waste Of
/ -four and In use 80 sugar and lard. BY
setting maximurs limits on uses OF
principal ingredients and, stahilsEins
/ the prices OF flo ,r. Mr.. Hoover hopes
/ to eliminate the present variable cost
units In bread making.
| The food administration has nc
| power to az prices. but Mr.. Hoover
hopes to work conditions around to a
| point whefn a pound leaf of bread may
| be bought generally at seven cents, or
near IT. Small bakers and grocers do
! ing little delivery will be able to sell
! at that price. hs believes. but bigger
shops cannot sell at seven cents unless
| they cut out deliveries and otherwise
reduce expenses radically. Credit deal
! ers must also obtain more than seven
cents, he believes.
| save Materials First.
Mr.. Hoover is confident prices will
| come down, but he feels that AN even
greater good win rebound In the form
/ of tremendous rawlings in bread ma
teriais Bakers will not be permitted
IN ACCEPT returned bread, grocers be-
| ing required to sell all they take fror'
/ the shops. This Will DO away with
| W aste IN the FORM or state rFeau. aHu
is expected to save 100000 barrels OF
| -four annually.
. Reduction of the sugar used in bread
/ to maximum OF three pounds per bar
/ rel of -four as against an average use
| of six pounds now is expected to save
/ 100 900 eco pounds of sugar.
| Reduction of the amount of shorten.
Ing to a maximum of two pounds Per
barrel OF -four. as against an averaRe
| OF six pounds with the substitution OF
some vegetshle oils. In expected to save
| 1eo,o 900 pounds Of lard annually.
| Because each barrel OF -four makes
about 275 Ioaves of bread. the reduc-
| lions in sugar and shortening viii not
be noticed by tho consumer. Mr.
Hoover pointed out however. that the
| French are eating bread that contains
| neither shortening nor sugar. and that
the English employ very little OF
either in making their bread. Just as
| the French and English have given
| up all forms ct fancy bread. made
with milk. sugar and large amounts OF
shortening Mr.. Hoover expects Ameri-
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