The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1917-11-28
CDNARDLY ATTACK MADE ON
MERCHANTS LEGAL STAMPS
TO INCREASE PERSONAL PRO-
FITS, SELFISH GROCERS
CIRCULATE
MIS- DING AILMENTS
ABOUT THIS SENSIBLE
METHOD OF SAVING

have been circulated 10y llnSCrupulonS
merchants, dishonesty advising thai
rhe giving of trading stamps i lllHSa
and will be- discontinued generally
after December lsI.
Such statements have brought forth
a torrent Of protest from thoS" thrht!
folks who hay" helped combat m" MIN
cost Oc living by saving trading stamps
and the trading stamp companies nave
received much criticism which mas
been unjuStly placed.
I In an interview with the officers ri
The Merchants Legal Stamp CO., 10
cal concern, the question OF dl9c"h
thinning tho Stamps WAS Squarfly pEf
scented. Hero, in part. are m" ans"
crS 10 the questions which our E'pof
tiers asked:
Question--nn Won know that ccrfalT
merchants are advising their custom
crS that il is Illegal 10 give tradihS
stamps and that after December Isl
they will b. DISCONTINUED generally:
Answer Yes. wa have heard I'll
morS nt such statements and nave
been investigating quiruy the source
from which they started.
QueSrion~--lS there. mr. is there not
any truth in tn" statement mat your
company will discontinue after Inc
da:r m"ntiOnrd'
Answer Tho best way In which VIZ
can roply TO that question is 10 nave
Won look al our premium parlor. ia
those cases full Of Christmas cut glass
and silver look rs though We expected
10 quit? Does This floor full OF brand
new turni,urr Gift articles suggest INC
quitting point. and do these noXrS and
crates full Of new premiums whlrN
have Just arrived look as though VIZ
were almost through" No. YOU bot We
are not going 10 diScOntinu" on Dccrm
ber LIST More people each year are
beginning 10 realize the many wonder
full premiums that can b" secured with
Merchants Legal Stamps and each
year many good. worth while Christ
mas presents arc secured in this way
This year We arc better prepared than
ever "a offer good aSS0rtmcnts and
we shall offer them in spit" OF Wha'
greedy merchants say.
Question-IS II possible that Tho
merchants who distribute your stamps
Der ISL
Observation-Disclosures M. We have
put this question 10 our merchants our
selves and 10 a man. they assure IL
that they will continue 10 give ;hf
stamps. One merchant answered u
in This way: "What. quiz giving
stamps? Well should say not. We
gave our customers stamps wh"r
prices were normal and people coulr
afford to pay for what thoy got. no"
do YOU suppose we will deny then
such savings when prices ar" so mat
many have trouble in making hoiE
ends meet" Similar answers wrr" of
fercd by all to whom We put tho Qu"S
ton and We assure you they will con
tinue 10 give stamps ~ freely as ~
tho past
OueStion-It has also been stated
that you will no longer exchange M"r
chant Legal Stamps for coupons and
certificates issued by other firms. l.
such statement lruc'
Answer Sec those young ladies
over there They are counting the
coupons and certificates exchanged 10
day. We have recently added more
help 70 our coupon rNrhanC" depart
ment and shall WELDON" NOR" OK
changes in tho future than in the past
We caEno! state too nmphatically that
VIZ arc in the trading stamp bushes
to stay. Merchants who already DIS
tribute our stamps arc with US 10 the
last and mnTr merchants 1T" enrolling
with Us every day. During these
times Of high prices Merchants Legal
Stamps are moro necessary Than over
before and We fully expect these con
ditions to rduCat'' Il larger number ot
people 10 tn" economy Of purchasing
where stamps ara offered.
rnscrupulnuS merchants who are
cccdy for excessive profit cannot hurt
Merchants Lr@al Stamps through re-
fuSinG 10 offer their customers tho adj
vantage Of trading stamp savings. And
Ms for tho dishonest statements which
are being circulated BY thcm. means
will b" employed which will speedily
and effectively put Il stop 10 such as Is
causing any unrest.