Arizona republican., 1917-02-25
TWENTY PLANTS
FOR NEW TRUCK

! Twenty branch assembly plants in
twenty of the largest cities in the
country are part of the manufacturing
J and merchandising plan of the Redden
Truck company. the organization of
which on a basis of s4,000.000 was
I completed today i'll Chicago and New
! York for the manufacture of Redeem
/ truck makers.
The main factory of the enterprise
will be located either at Joliet, Ill,
| Jackson, Mich, or Chicago, where the
/ people interested already have large
1 manufacturing interests. Subsidiary
| plants will be installed and operated
after the plan that has proved sue
ccssf,, by the Ford Motor company.
The Redeem Truck maker is a device
for converting new OF Used pleasure
cars into trucks. 1t is patented by
Albert +. Cook and il is claimed by
the leading patent attorneys in the
country that his patents will be de-
clared basic anu dominate the in
dustry.
Prominent in the organization of the
Redeem Truck company are the fol-
lowing:
Horace DeLisser Ajax Rubber com
pany. Inc. New York; II. w. Cowan.
/ 'sslibldilSt anu iol iilfi doHC'idAt VI
/ Y. W. Woolworth G. A. Beckett, pres
ident. Chicago Bearing Metal com
pany; l.. b. Patterson, Chicago banker
w K. Pritchtt OF the New York
, banking house, Pritchitt and company.
In discussing the plans Of the
, Truck Maker" company. Charles F
! Redden. its president said:
"One of the greatest problems OF
the day is the economical transporta
81. lalt ne, icr Il
l freight We have made a careful
E analysis of transportation costs and
7 we find that the most economical
y method yet discovered for transport
: ing merchandise, both from The
e standpoint of small investment anC
T low maintenance cost, is to draw OF
e the millions of pleasure cars alread!
& in use and convert them into trucks
q several hundred thousand Of whicl
each year reach a point where thei
usefulness as pleasure cars is prac
= tically ended; but which can be con
:. verted into trucks and thereby in
crease their asset value to their own
- ers.
u believing the Redden- Truck make
re afforded the farmer. the merchan
d the contractor or the manufacture
} unusual advantages along this lin
= and that hundreds of thousands {
|
" manufactured in sufficient quantitie
to a corterie of Chicago and New Yor
r banking and manufacturing interest
or have arranged to re-finance the CON
NJ pany and place it in a position
! manufacture their attachments praC
:; tically complete in plants that will
;" allied with the Redden company.
III This places the Redden Mot,
= Truck company in dominating pos
10 ton because they viii enjoy mani
is featuring facilities not equalled
e. any other concern in the bushes
AT and viii enable them to make the il
n complete from the rolling of the chan
lie nel steel for the frame TO the built
Id ing Of their own tires.
n Quantity production backed
II annie capital should result in Il
~ Redeem company dominating the il
- dustty. And when II is consider,
IA that the Redden interests are opera
~ ing under the Cook patents, which.
is claimed. will be declared basic.
~ VIII at once be apparent that II
eel organization of this company meal
or the perfection of another colossal i
dustry."