Tulsa daily world. [volume] (Tulsa, Indian Territory [Okla.]) 1905-1919, 1917-10-28
Progress, Stability and Char
acter of Business Reviewed
by Alfred Reeves.
UTILITY OF CARS EXPANDING
Automobiles Are Time-Savers
for Farmer, Manufacture
er and Miner.


Commerce, has written an article on
most gigantic industry in the United
States, which Is Of interest to every
owner of an autom obile. The article
was printed by the Automobile Dealer
and Repaircr as follows:
I'VE are all engaged in one of the
greatest and most useful industries in
the country We are proud of the
Progress &, has made, of its strength
and stability and of the high charac-
ter of the mon engaged in 1t. Let us
take it seriously ana unite our efforts
to convey this feeling to every one
else.
Don't call it pleasure car-call 1t
passcnge.' car or automobile. Don't
dwell on luXury-kcep utility in the
public mind. Don't advertise useless
stunts-dwell on economy OF con-
sumption, saving of time of busy men,
low upkcep encourage fuel saving by
contests AID in other ways. Done eX-
acgerate sales, profits. production, etc.
be moderate. or say nothing along
these lines. Don't send out eXtraVa-
lant stores about the vast sums or
r.oney spent for cars. equipment
supplies and touring. Don't dwell on
speed and poWer-taK about dura-
bility, safety and convenience of use.
hon't feoi obliged to get free adVer-
tisemenI INTO every publicity article
do some constructive work for the in
dustry as a whole; the papers and the
public viii like it better. Don't take
seriously the talk about failure of the
supply of gasoline and possible cur
tlilment of the use of passenger cars
Gasoline Should BE Saved.
"Gaso!iCe should be economized and
waste avoided. However, processes Tor
cXtractiol of increased percentages or
gasoline from crude oil are being put
into extensive operation. Kerosene
can he used SUCCESSFULLY II necessary
ANA there are II number OF Kerosene
carburetors on the market. Govern :
Inent reports show alm)st unlimited
deposits of oil-beaiing shale in west
ern states from which large quantities
of gasoline can be extracted. Many
oil wells in Mexico are still capped
Alcohol can lie used as a gasoline SUD
stitute or In combination with II. Any
farmer can distill alcohol from waste
products at small expense If certain
legal restrictions are removed. Dis
tilleries that suspend manufacture Of
whisky can make alcohol in large
quantities from Sawdust and other
wastes THE automobile fills real
transportation need. 1t is estimated
40 per cent of the motor cars in Amer
ica are owned and used by farmers.
There are three times as many auto
mobiles in Iowa, Nebraska and Call
fornia in proportion to population as
In New York state. NIs5achusetl us,
Pennsylvania or Illinois. Increase IN
car sales has been several times larger
in agricultural states during recent
wears than in manufacturing states.
Doctors. travelling statesmen, highway
officials. municipal department heads,
contractors and builders and men en-
gaged in many other lines find tho
automobile indispensable in their
work. By its use they save many val
liable hours daily.
"Efficisncv is increased by use of
time-and labor saving machinery. The
automobile is essentially time saving.
TO insure success in the war the far-
mer. manufacturers miner, contractor
oil are urged TO increase efforts ana
production The automobile used in
business is an economy-not an eX-
travagance. Wholesome recreation
in the open air is a great roViNiflei
and invigorator. II enables the hard
working business man to continue IN
tense efforts without breaking down
Che automobile affords such recrea
ton. President Wilson takes his re-
taxation in an automobile every after
noon"
Enormous Passenger Service.
Greater passeneer-mile service Is
rendered by the passenger automo-
hles in the United States than by the
entire railroad or street railway sys-
TEN of the country. The 3,1t0,O00 pas
scnger cars. averaging 5000 miles a
YEAR and three persons each, give "A
lotal Of 65, 500, 100000 passenger
miles Al rate of &c per mile. this
is worth S1,11O,000.000 a year.
Five acres of tillable land are re-
quired to support one horse; 'hreS
acres to support man. II each auto
mobile takes the place or only one
sran of horses. The 100000 cars re-
lease $4,000 acres of land for pro
duction Of foodstuffs for more than
12,OOO.OOO men-the total force EN-
Iloyed I'm the war by all the allies. APP
proximately 1000 900 wage earners
are employed IN the motor vehicle In
dustry. The majority are skilled me-
Chanics. The automobile factories
and their organizations of mechanics
are an invaluable asset to the nation
in military activity. Tney can be used
for produ ction Ci acropiane engines
parts and complete machines and TOY
manufacture Of ammunition.
efficient transportation is essentia
to military activity. The armies In
Europe are almost entirely dependent
upon motor transport of supplies and
ammunition and on motcr embulancei
for removal of the wounded. The
American army will need thousand
OF passenger automobiles for Officers
and tens of thousands OF motor truck:
eur tbs quarternaster's department
THE billions of dollars to be raised
for war purposes by bond sales ano
taxation will return almost immedl
ately into circulation thru payments
for purchases of supplies for the gov
srpmert OF the United States and Tho
allied governments.
Farm crop reports show recort
production; manufacturing Is booming
prices are high. good salaries ant
wages are Icing paid and profits ar'
large. False economy destroys EN-
cheney. Elimination of waste applies
TO waste Of time and effort as nue.
as to material things.
'srhe national emergency requires