The Richmond Virginian. (Richmond, Va.) 1910-1920, 1917-05-02
llE CLEANLINESS
PROFITABLE TO YOU
r1ay Up Sanitation. Emphasize fn-
rity of Products--keep III
Going Constantly.

The public Is nightly interested III
everything that has 10 do with cream
foods and beverages. served in neat
II and attractive manner, by healthy peo-
pie This is about the. idea OF SODA
fountain sanitation in nutshell
The trouble is that the average re-
I, TAN soda fountain owner does one OF
two things-cither he pays little heed
TO scientific sanitation and ignores the
public demand for IL, or else he does
All in his power to have everything
4 he serves absolutely right, clear back
n far as he can control this foun-
tain, clean as whistle and his as
sistants healthy and wholesome TO be-
hold. Then he is more likely than not
to keep the last set OF important facts
entirely to himself
Playing Up strong Points.
IL IL lie your custom, Mr., Soda wa
ter Man. to sterilze your spoons sew
eral times a day by any particular
method. make an advertising handle
OF the fact Talk about 1t. Advertise
Il and keep on talking about IL until
everybody knows. who knows anything
about your place OF business at all,
that TO eat out OF spoon at Bank
is to eat cut Of clean spoon.
II necessary. have an artist draw
picture of a soda spoon with all sorts
Of little microbes and germs dancing
tangoes on the edge Of It. Then have
q second drawing OF clean, well
plated. shining spoon. such as they
can eat out Of If they patronize you.
Use these cuts again and again until
everybody who sees or thinks Of
spoon will think % yor. and the eN-
pense OF having the drawings and cuts
made viii come hack a thousand fold
Then. hat about your glassware
and china II IS easy enough to s'er-
iiize siveFware. for II can he treated
to high temperature with hot water
and steam Lust for q change. 20
over your glassware. china cups. Plates
and saucers and pick out all which
are clipped or broken. Dispose OF
them for ponr. You can set sofue
thing or, II you cannot YOU can do
nate them 70 some summer Camptn &
party or colony for fresh-air children.
or course. anyone who accepts them
must do So knowing that there Is a
CERTAIN element Of danger in using a
Clipped or o cracked. germ -harborinE
dish
Then Iay in supply for yourself
of good, tough ware. and do not per-
nit any of il 10 be used. once II is
Clipped or broken. Advertise tnat
well washed dishes dried or clean
towels with unbroken surfaces, Will
he used for all foods and drinks AZ
Blanks store, During The season you
may have 10 throw away barre, Of
dishes or dispose Of them, but by
dwelling on that one point alone, you
can make thousands Of dollars, espe-
eially II you are clever enough TO save
up q collection OF such DISCARDED
crockery and make one great. big,
grand showing n II in the soda foun-
tain display window. Talk the wnole
thing with a monstrous sign, which
rays: Some Pc ppie Woud Use These
Things. You Can Have Them Mere
iy for the Asking When the Display
IL Taken Out of the Window We Do
Not Serve Gernly Foods or Germy
Dishes' Whe0 but that would SET
the whole town talking.
Checking Unnecessary Breakace.
In order to prevent unnecessarA
hreakage ard carclessness on the par
of the help. some system may be de
vised by which each worker will have
his own supplies TO draw from and h
will be responsible for the conditiur 81