New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1917-04-29
p C. McDufie President of the Atlanta Ad-Mens Club.

According to its claims Tanlac is a magic medicine Its
magic derived from the great wizard Alcohol It's disguised
booze and barely disguised that except the label 1t Pur
ports to be the discovery of l. T. Cooper Cooper con-
fcs.ed and convicted fraud having pleaded guilty ndc
ent in Kentucky three years ago. when he peddns
that state Since then he has been doing tremendous anlac
business through the South the principal outlet being o. r. Willis
the Southern distributing with headquarters at Atlanta Ia
The Tribune has already illuminated of Willis activities 1t
was he who put out manufactured testimonial from Chatta
nooqa woman upon whom anac wished in print not only
assortment ills from which she had suffered but also
family of children which she had Subsequently he attempt
ed to impose press censorship upon The Mobile Tribune which
was exposing his fake and for succeeded keeping real
about anac print through injunction which, how
ever was vacated by Judge Henry D. Clayton Instead of suf
erng injury the attack made upon by the quak
The Mobile Tribune gained such prestige from its courageous hight
for freedom of the press that shortly after bossomed out from
weekly into daily paper.
In the course of time anac, its rounds through the
try Shreveport La Shreveport every respect live
little city has live and lively advertising club which, in turn,
has Vigilance Committee worthy of its Osensibly the
membership Since the Tanla fight however
the open From Shreveport halls DR. Oscar Dow
ling president of the Louisiana State Board Of Health who not
only OF the foremost naans and hygenss public health
work but also notable fighter of medical quackery When last
advertisements began appear the Shreveport
exploiting the fraudulent Cooper proprietor of anac Of
the nations leading phanthopss h Tanlac had started
things by purchasing batch Of dress patterns and giving them
the through the local chares Of those interested
vigilance work made quiet inquiries of their former Dr.
bowling and learned interesting facts About the time
Mr. O. A. Wright (snce become proprietor Of The Shreveport
Journal which he subjected cleansing process
until now ranks high for standards Of adverng) called the
attention of the Shreveport AID Club Cincinnati testimonial for
published several days after the testimonial gver had died
the condition of which anac had cured him. This
errcd by President Coe the Vigilance Committee for nvest
CATION and report The headed by W. G. Hudson.
leading who also prominent the Prohibition
movement work collecting facts about Tanlac
its report turned August declared the advertising of Tanlac
be misleading deceptive and spurious. Though both the
local papers publishing huge advertisements of Tanlac they
nevertheless honest and Independent enough in their
columns report the AID Club meetings and the findings of the
Vigilance Committee Immediately Saenger Brothers, the local
drug having the Tanac agency, call
the wires to Distributing Agent Willis in Atlanta.
Meantime, Of those obscure ragcomcdie. in
the fake trade had taken rise from the anac of
Saenger Brothers young pharmacist named Reid had been
Atlanta by the Tanac Company handle the sales the
Saenger and local He overheard
whom he had sold of the stuff telling friend the
of the serious illness of her neghbor Mrs T. W. Pipes wife of
local Methodist minister Reid hustler after business anlac
lust the thing for her. he said his What's her
address, He only IT, but actually sold bottle the
ncighbor for Mrs Pipes. Nicely calculating the when the
booze the medicine would have built up deccpvcy stmu
lng effect he jumped three days after the sale and
called on Mrs Pipes Wasn't she feeling better Yes; she
feeling little better. he kick of the acohoD Actually well