Arizona republican., 1917-07-07
SOAP MAKER RAISED
 T0 THE EPEERACE

The proprietor of one of the biggest industries across the Charles in Cam bridge is now a peer of the British realm, says the Boston Post
 With the people of Cambridge who work in his factories, a lord of the British Empire now shares his profits.
 The man who thirty years ago was William Hesketh Lever, owner of a small soapery in Warrington. England, today is Lord Leverhulme, one of Brit aims greatest men and man who has built an industrial city and girdled the earth with great manufacturing and mercantile empire of his own.
 The soap maker of Warrington has made wonderful achievements but. above all, he has won the devotion and the admiration of the thousands upons shares his prosperity in many dif&. ent lands.
 Such a man was he who, on the birth day of King George, June 3, was made Lord Eeverhurme, peer of the British realm. With his new title, he has be- come known throughout Great Britain as the democrat of the British aris- tocracy"
 Lord Leverhulme is 65 years old He is renowned critic and collector of art. He shares his noted collections of paintings, curios, tapestries, and Chi nese ceramics with his employees.
 His son, the Rt Hon. Hulme Lever, is a successful business man, second to his father in their great industrial or sanization, and captain of volunteers in England.
 Lord Leverhulme's deepest interest is in his workers-in the model city of Port Sunlight, which he founded ana buiit up about the hundreds of acres of Lever Brothers, Limited, soap works, across from Liverpool in England. His great interest is in this most remark able town and all that it represents, for 1t represents prosperity and profit sharing with his employees in thirteen different countries where Lever Broth CTS, Ltd, and associated companies manufacture. It represents the interest and devotion to the company which is felt by the profit shares who work in Lever Brothers plan in Cambridge, Mass, in the U. s. A, thousands of miles away from Port Sunlight.
 The company has a total capitaliza. tion of 150 million dollars and made net profit last year of six and a hals million dollars. In the last eight years Lord Leverhulme has divided among his employees $1,S00,0O0.
 The heart and center of all this vast international industrial organization is Port Sunlight, by Bromborough Pool which empties into the Mersey river op- posite Liverpool At present the enor- nous plant at Port Sunlight covers 229 | acres and includes soap factories with capacity of four thousand tons, or $ | million pounds of sCap per week, The model village of Port Sunlight c ose to this great plant covers 223 nn incl tages, eight stores, recreation halls. a public library. public museum, hospital parks, private gardens, public gardens and miles of broad. well shaded streets Every cottage has flower garden in front of it on the lawn. Each house. holder has opportunity to have flower and vegetable gardens and poultry yards of his own. After certain length of service. each employe be- comes profit sharer. The houses are | rented to employees not for profit, but at surprisingly low rates, which are in- tended merely to cover the cost of re- pairs and upkeep.
 This is what Lord Leverhulme calls 1 prosperity sharing" instead of profit | sharing. He has filled the art gallery l and museum with choice collections He has formed excellent cups anG ,ws, l fnuSlcdl SOclelleS. NlSnt Scn0OlS are provided for junior employees. They
 have been taken twice to big exposi- 1 tions in Belgium, once to Paris and twice to big industrial expositions in 1 London.
 l Open air swimming pools, tennis ! courts. athletic fields and organized en- | tertainlnents and holidays have come Iu l be a part of this little model city. l Meals at cost are served in the fac ] tory grounds and everything possible Is done to make working conditions healthful and pleasant, and to make
 home life enjoyable and attractive. 1 The result is that at the last census ! the birth rate in Port Sunlight was 26.8 and the death rate was 9.7, in comparl-
 son with a death rate of 14.3 for the whole country.
 This great project has become known
 throughout the British Isles as the ideai
 method of helping employees share pros perity as well as profits.