The Richmond Virginian. (Richmond, Va.) 1910-1920, 1917-08-26
ice DELIVERY CORP.
BENEFIT TO PUBLIC
Organization of Three Large leo
Plants Tends to Reduce Price
of Ice to Consumers. 81

Three OF the leading ice manu-
facturers Of the city the early part OF
ff1is summer perfected It selling err
ganization to handle the entire OUT
put Of the three plants: this organt-
cation being known as the Richmond
Ice Delivery corporation.
1t ia stated by the management OF
this corporation that the success OF
the organization has been fully up to
the highest expectations. and that
| much better service has been render
ed the public than heretofore ana
prices kept at a low minimum. Con-
! sidering the increased cost Of coal.
material and la Dor this concern has
| been able to keep the price of this
product below the average OF many
other cities
This organization is not In any sense
trust or combine, but organized
along the practical Idea that a con-
centration OF effort in systematio
manner would enable them to furnish
the consumer with better ice at a low
er cost and render better service.
The plants OF the Richmond Ice De-
livery corporation are located in wide-
; " separated sections of the city. and
each plant furnishes the trade in Its
particular territory. In such a di-
vision of territory much time is saved
and there is less waste Of ice. Wa
CONS do not have to GO from, say thu
eastern part of the 1ty. where their
plant may be located. to the extreme
western part to serve ustomers. But
each section is served from the par
ticular plant located in that section.
Service to the consumer is a para
mount consideration or this concerns
and every possible means are used to
increase the efficiency Of the organs
cation. Special delivery trucks are
kept for emergency orders. and every
consideration is given to the one idea
OF service to the public
The plants OF the Richmond Ice De-
livery corporation are strictly mod
ern in every re-~>ct ard are operated
in a highly sanitary manner. The to-
tai output of the com bined plants is
iH excess of four hundred tons OF Ice
daily, and with large storage ware
houses In addition a surplus OF ice is
kept on hand in such proportion as to
at all times meet any demand.
The storage warehouses are one OF
the strong economy features of this
organization. They are modern in ev-
| cry respect, equipped with electric
elevators and every known facility for
/ quick and efficient handling OF lee.
| BY means of these warehouses when
an oversupply OF ice is made or ac-
| cumulated during cool weather the ice
| Is transferred to these storage rooms
where IL may be kept for an inden-
| mite time for future use. thereby en-
ab,ing the manufacturing plants to
keep in operation continually and
without loss. II is quite often that as
much as seven hundred tons OF ics
are sold in one day by this concern.
Daily shipments are made TO Wash-
| ington, ID. c. and carload lots ara
! shipped to various points in this state
and North Carolina
The officers of the Rich nnond lea
| Delivery corporation are: IT. Sitter
ding, president; VIM. c. Butler, secre-
tsry and treasurer: Carroll Taylor.
general manager.
Much OF the success OF this ora
Fanization is due to the experience and
wise management Of Mr. Taylor. who
Is probably one of the oldest r1anu-
facturers of ice in the city.
Mr.. Taylor came up from the ranit
to his present high position. He start.
ed in the ice business about twenty
I'VE years ago as an office bow and
clerk with the Crystal Ice Co. which
was known at that time as the Allen
Gfnter plant. He was for a numbers
Wingtield and succeeded him as gen>
eral manager OF the Crystal leo Co
With thorough knowledge Of thu
business. kained from years OF ex~
perience and OF determination to BRING
his organization up to the highest pos,
sfble standard. Mr.. Taylor has renders
ed great service to the public by
furnishing them with better Ice at 4
low cost and a much improved SER
vice
That the wisdom OF such an organic
cation as the Richmond Ice Deltverys
corporation is correct Is borne out by
the ever increasing patronage accords
ed them by the public.