Albuquerque morning journal. [volume] (Albuquerque, N.M.) 1903-1926, 1917-05-08

.a' "'a"'na JOURNAL SPECIAL tsssxo ~tsat
Washington. May THE unfath-
omcd possibilities of the United States
mails as a medium of governmental
publicity are to be developed at once
to bring home to every person in the
country the need of subscribing to the
liberty loan.
Every letter of the millions that
pass daily through the mails soon il
to bear special cancellation stamp
of striking design to notify all per-
sons receiving mail that the nation is
calling for contributions to the big
uoa, is 20. laifS y Iett;i- box of the
hundreds of thousands in the country
Is to be placarded with posters an
nouncing the loan and the need for
contributions. Every postoffice is to
display posters prominently giving
fun information.
Every one of the 10000 vehicles op-
Grated by the postoffice department.
is to proclaim in large type from post
ers on its sides that the liberty loan
Is open to subscriptions and that 1t is
the duty of every citizen who can to
subscribe. Every letter carrier in
every city is to have card to put in
his cap so that wherever his whistle
carried.
Monster Electrical Sign.
More than that, every carrier Is to
be an active bureau of information as
to the terms and details of the issue
Other methods of bringing to every
citizen a realization OF the nations
needs and his opportunity to help are
under consideration.
Among these are the uses to which
electrical advertising signs can be
placed. The largest electrical sign
ever built will be placed at Broadway
and Forty second street, New York,
reputed to be- the busiest spot In
America, to flash In red. white and
blue every night an appeal for sub
scriptions to the loan. This sign will
be built and maintained free of cost
to the government by o. J. GUIDE of
New York. Other signs may be oper-
ated in other large cities.
In addition Secretary McAdoo has
under consideration speech making
tour in the interest of the big issue.
Mr.. McAdoo has received a number
of invitations 20 speak in the middle
west.
Gatifyins Responses.
Responses to the offer of the big
issue have been extremely gratifying
thus far, Mr. McAdoo said tonight.
Today's partials tabulation of replies
received from banks and bankers
showed no diminution in the rate at
which subscriptions are pouring in.
Thirty-five of the chief cities of the
country offered to take sl04,S46, 900
worth of the bonds today in addition
to previous offers, bringing their total
up to $326,976 900 for the three days
during which subscriptions have been
received
In many instances, however the Of
fers We're in the nature of estimates
as to what could be taken rather than
outright offerings to subscribe, In
making the totals of the responses
thus far received these estimates have
been included with outright offers of
su subscriptions.
Standing OF Cities.
Totals of offers and estimates from
banks of thirty-five cities announced
tonight for the three-day period in
cludt:
Boston, $13,290,0OO.
Chicago 5000 900.
Denver, $3,415,OO0.
Kansas city. Mo-, $685., 900.
Los Angeles, 100000.
New York, S176.957, 900.
Philadelphia, s19,471,0O0.
st, Louis, $250,000
San Francisco, $500, 900.
Bolivia Has New President.
LaPaz, Bolivia, May Jose Nestor
Gutierrez, the minister of war, was
elected president Of Bolivia today. He