New-York tribune., 1917-12-16
False Advertising
Chief "Stimulant''
In Nuxated Iron
A Mixture of Fraudulent Claims
and Fake Testimonials Backed
BY Two Of the Slickest
Ouacks in All Patent
MedicinedOm.
By Samuel Hopkins Adams

By Samuel Hopkins Adams
Success in the patent medicine trade based upon some
agency Tanac and Dufys Malt Whkey urviva OF this
species quackey But booze has become unpopular IN or
out of medicines The newest wrinkle in the norum trade Is
to dispense the smuant the medicine and to apply 1t
the publ imagination through cunnngy persuasive forms
In this department Of charatanry Nuxated Iron
Il ought be. 1t has enlisted the services OF two
turn have gathered together portrait gallery OF medical autho
ties upon testimonials they rely produce the necessary
stimulation Of public fancy And the public which st
read and believe the fairy tales of fakery bites and
buys Nuxated Iron. =
To appreciate the pulling power OF booze supported med
cine necessary anayze the medicine 10 understand the
pulling force testimonial propped norum IT necessary TO
analyze the testimonials That the procedure followed by
the Tribune Bureau OF Investigations IN respect to NuXated ron
process OF the eminent portraits lose ustre ana
& at THE the worst s but 3 he %"yaed on
scve processes They have dressed up the wrong lot
of dummies
What Nuxated Iron? According to the claim OF the max
ers The sincipal ingredients in Nuxated Iron
Organic iron in the form of iron peptonate
"Glycero phosphate of calcium
This 1t also unmporant + or analysis shows the
total akaoids tablet OF Nuxaed IRON 10 De one
hvehundredh of grain and of iron t"enyhfth OF gram
Gycco phosphate and calcium also present small quantities
What does this iota OF sychnne with pinch OF ron ana
dash of pupo do for the human organism
Why make wornout wreck OF Al eeI as full OF lie ana
energy as boy of 81 To increase vgor snap and staying
power 1t cnrche the blood brings to the cheeks OF
women and unang of renewed vitality endurance
and noyer to men Do YOU catch the echo? the old lost
No drugs in the known pharmacopaia will produce that
far less such insignificant mixture as Npxaed Iron what
produces the effect producing the effect the clever advers
ing of the promoters Viewed from this the correct angle the
principal ingredients of Nuxated Iron are;
Unounded claims.
Faxed Endorsements.
Wylie B. Jones and L. Virgil Neal 49,
With Wye B. Jones Tribune readers already familiar
He the convicted proprietor OF the fraud medicine oarso
forced off the market by conviction in the federal courts and
now the advertising for Nuxated Iron r. Virgil Neal
an appropriate running for him. Neal alias X La Motto
Sage whose has included exhibitions of hyP-
notsm and teaching of pamstry, partner in The
New York Institute of Physicians and Surgeons put of bu
ness by the chief of the noto
Force Of Life Company killed by exposure IN the news
papers and interested in various other medical enterprises nc
the principal Of the nosum Ostensby it manutact
ued by Dac Health Laboratories of Detroit but the actual
and principal outpuhe advertising and general fakery from
Meals Offices the 1avand Building ! East Thirty sixth Street
Some effort is made keep secret the fact that this Nuxaed
Iron headquarters The Nuxaed Iron the
telephone book and the company denies that has any Other
office t. l. kincaid formerly postofce Inspector Mr.
Denton and Dr. San, young dentist, who work
new preparation which the intends to maTkcta
With Neal and Jones' outside the office and the public
prints is the noble OF tcsimonagvers whose words OF
wisdom, follow.
High in the roster Of NTxatcd Iron ndoers stands DR. Ter
King, New York Physician and Author His address
is not given never IS in the case OF the boosters % Tor tins
In talks physicians the grave and serious
consequences OF iron deficiency in the blood - thus DR.
King quoted testimonial hanking oratoca picture OF
him supposedly delivering of his recent talks to physicians
well author He about much OF the he is OF
the other he has INDUCED recent talks OF the kind
referred they probably held the telephone, for he
has connection with any known medical organization His
present abode dim and murky office wholly without modern
equipment West Side tenement He claims to have had
with the Polytechnic Hospital If he had
any such connection it is be found the available
ords SO much for the medical of the much exploited DR.
Ferdinand King
When we come to consider him as an author we arc on
hrmer ground Unmpeachable records support this claim Dr.
King not only author but author who has enjoyed
crcuaonat regular advertising Perhaps his
widely read work appealing little brochure entitled
i Guarantee o Cure the Following Male Diseases
Ii fully illustrated with the portrait Of the author and
bears enhancing chapterhead Varicocee ydro
cele. Rupture Structure Specific Blood Poison 'Nervo
Vital Debility and the like By of introduction there
sympathetic character sketch OF Dr. King by himself in which he
that he New Yorks Most Eminent Specialist Who
Cures Men This valuable extensively copied in
the Metropolitan press Cat much nc), and gave
Dr. King which he will lose (howcver much he
might wish do SOY Therefore it will be noted Nuxated
Iron Dr. King advertisement animated by
found OF the eternal fitness of things While the
makes direct claims the sexual debility field nevertheless
the good word Of practitioner the realm Of