The Manitowoc pilot. [volume] (Manitowoc, Wis.) 1859-1932, 1917-03-01
CHAMBER OF COMMERCE NOTES.

| to the new quarters at SlO So. Sth st
where the entire second story will be
given over to community activities
! The hall will be open to use' by any
organization engaged in civic work
and will be known as Community Hall
The Chamber of Commerce offices ant
ante.rooms are at the service of the
public at all times.
The new quarters were dedicated
Monday night by an interesting pro
gram OF speeches and music.
President johnson introduced the
speaker OF the evening 10y saying,
advertising, which is at the same
time an art and a science from which
we may all profit, serves both indivi-
dual business and the community as a
whole. While we are working TO make
our business and industry and our city
more and more worth advertising, it
is well TO be thinking of that advertis.
ing. We are to hear now from man
who commenced, one might say, below
the bottom of the ladder, having start.
ed as a coal miner and studied thro
the International. Correspondence
School of Scranton until now he is
not only Advertising Manager Of the
Cedar Rapids Republican Times but
also valuable member of the staff OF
the very Schools which helped him in
his career. take pleasure in present.
ing Mr.. William Ramsell,"
Mr.. Ramsell, among other things,
said,
every one of us is an advertiser.
Some of us put out good advertising
and some bad. Some Of the bad adver-
Using has very bad effect on the city's
progress.
"The city is known in other places
by its newspapers. For such large
stores as are here, the ads in the pa
pers are very small; the effect is to
make outsiders think t1at Manitowoc
is not large place. Il per cent of our
women are buyers for the home, and
they are attracted by pictures of the
articles which are advertised, but our
advertisement do not contain many
pictures. If the papers reach the buy
ing public, then the prices charged
here are very low; dfuy cents an inch
would not be Objectionable for ads that
bring in the people. If the merchants
will advertise more they will bring
more people TO town. There are
several things which must be observed
in order to advertise the city. Coop
GRAFTON is one Of them Another thing.
is pep. No advertising does any good
If gone at in n lackadaisical manner
Each man must put his equal weight
On the rope. Confidence breeds sue.
cess. Success doesn't come from being
afraid you went get what you are af-
ter or from eXuGing a negative atmos
phere. "What you do together is the
power behind the throne in community
Advertising" Courtesy is what brings
people back to store and to city.
Joint advertising-community adver.
tising-on envelopes, letterheads and
circulars, and through every citizen
being talking advertisement for his
city, is thing constantly needed.
Ambition is the final and GROWING
requisites for community advertising.
That is the thing which will put Man
Itowoc on the map. Lave ambition for
your city. Tell about it everywhere,
1ot waiting for someone to ask about
t. Keep thinking and acting and sac
'ifcing for your city, not in ways that
will delay its progress. Each member,
Zach citizen, can be good or bad
advertisement for his city. You can
poll all the good you do by illustrating
he bad, Keep smiling and keep talk
ny for your city"
Following the speaker, Secretary
Primm gave brief report on part
the Commercial and Industrial Con
gress proceedings, and announced the
arrangements for the State Holstein-
Friesian Breeders Convention We'd
nesday and Thursday with the banquet
and also the arrangements for
Co. II.
The evening closed with musical
program which received enthusiastic
applause, and was pronounced superior
to many which are given by outsiders
during the course of Manltowoc's en-.
season.