El Paso herald. (El Paso, Tex.) 1901-1931, 1917-10-15
THE NEW GLOBE
STORE ISOPEN
Department Store Opening
Attracts Hundreds of Peo-
pie. All Pleased.

Celebrating the opening Of FL Pas0's
newest department store, over 5000
people thronged 10 the Globe depart
ment stores opening on Saturday. and
all day long the admiring exclama-
tions and interest showed that the
growth Of che Globe store has been
Of Importance to the people Of the
city. The handsome new building.
on the southwest corner OF san ia
cinto and Overland streets. is an adj
ditiOnal architectural asset TO the
city and Is fireprooE being concrete
throughout, with ali the latest de-
vices Tor the heating and ventilation.
The first floor ana basement are Al
prcseut used by the store and the
other tIoors rented. but the building
Is SO planned that when business ue-
mands IT, the store can occupy more
space.
The brothers, I. and l. Laskie, are
Juslitiably proud OF their achievement
IN beginning with q smau business
and working UP 90 the present hand
some euiIlcs and large following. The
new building IS most exceuenJIy
adapted 20 The present needs with the
chance Tor steady growth which has
characterized their business ia the
past.
Main Floor Spacious.
The main floor is delightfully."- spa
cl0us, with large windows. classic
columns. and the finishing in light
brown mahogany, and hard wood
uOors- The ventilation Is perfect, and
the effect is .nat OF stepping into.
some well ordered hotel Service and
furnishing are the best The displays
OF merchandise are not only attract
lEe-y placed, but are in keeping with
the general artistic plan pink and
red carnations We're uEad i'm rlrnfuefnr
as decorations and in e conspicuous
place IN the center Of the store was an
enormous horseshoe Of flowers from
lne employees who now number 80.
handsome souvenirs Were given 20
the thousands OF persons VINO showed .
their interest IN the new store, many /
flowers We're given away. and a ]
StrlnSed orchestra played on the bali
eony during the afternoon and even /
ing
Merchandise from the east. which |
showed the services OF an expert I
buyer was displayed, and everything
that woman could desire, from Ius- /
-rous saJins and the latest thing in .
gowns and Gage hats are shown. The f.
silk and piece goods departments are
complete. and the notions. laces.
gloves and hosiery counters hold an
attractive assortment OF goods. Fancy
bags, the very newest rhiuE in The
east, furs thar are complete in their
drletE and supreme in their charm.
had counters hy themselves. The hats
were OF the best make and OF good
1rleIy- and the gowns, suits and lur-
-lmmed coats elected q vast amount
'L praise Blouse, corset lingerie
and toilet departments were also no
-a3le for Their attractive display and
inclusive variety.
A Shoe Department.
AZ the rear Of the store is we'll
S To- Ha IN
newest models on display. md 20 the
lEht Of the store are the boys and
mems Departments
Upstairs there is dressmaking
room, where goods bought at the
ilore can be made =p- COSY fitting
-ooms are feature Of the store for
ne ready 10 wear department
me Once IS situated in rLe pleas
1Ely designed balcony, and there a
Young woman Of engaging personality
'arries on The public service depart
neut work. and is ready 90 answer
any question and aid the buyer ia all
gays.
Well Lighted basement.
ne basement IS so well lighted
with windows that in day time no ar
luclal lights are needed, and the
-tnLiaton is q JOY 10 one who has
aE0uieS consequent on
lsllngW tle Easements OF eastern
lues- The basement is truly "a store
within store II has a fun stock
z shoes, garments and articles. such
s are carried i'm the main store, but
Z a lower cost A stairway Of ex-
client proportion leads 10 The base
neut. which has not only the sales
DOM. where wholesale as well as re-
all trade is handled, hut large stock
md receiving rooms as well
Attractive Windows.
The window display of the store
vas so attractive that crowds watched
all day Saturday. TO look at the
eaut-ful assortment of gowns. suits. I
-ars and accessories for women and ,
he equally pleasing attire for girls.
men and boys Toilet >rticIes and
osiery were IN the center Of interest
q other windows. and the comforts
nd blankets, in another. were par
icularly pretty.
Under the competent mana cement s