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TaÌˆgliches Cincinnatier volksblatt. [volume] (Cincinnati [Ohio]) 1885-1919, 1916-05-16

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TaÌˆgliches Cincinnatier volksblatt. [volume] (Cincinnati [Ohio]) 1885-1919, 1916-05-16

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TaÌˆgliches Cincinnatier volksblatt. [volume] (Cincinnati [Ohio]) 1885-1919, 1916-05-16

3ufu6r unb gerfanbt pdbrsno De
lebien 48 Stunben, perslitsn mi
berIelben 3sit Der lestsn Wo4e. linl
The Bridgeport evening farmer., 1916-02-22

They were enabled to produce bet
ter result, in larger quantity, with q
reduced forge of men, and the conse-
quently lowered cost of manufacture
permitted the public to buy better au-
tomObiles at a much lower fixture. Co
incident with the changes in produc-
ton methods was the development of
Efficiency in the manufacturing plan
itself The workman was scheduled
and drilled in his special task and
became most proficient in his own
particular direction, and by virtue of
this schooling and systeLNNtic super
vision he was brought to produce o
better article in less time.
The effect of this future is not con-
fined to the motor car alone, but
worked an influence on its equipment
as we'll. In the matter of tires, for
example, it is clearly shown. A few
years ago the autom Obile Inanufac-
turer paid twice as much as now FOR
tires vastly inferior in construction
and wearing qualities to these of to-
day. And a similar ratio of cost and
quality is seen in other equipment. Not
one part CT the automobile industry
has been affected 51 the steady pro-
gram of increase III efficiency and
decrease in cost, as it has been gener-
al. 1t has included the very cheap
cars and those of the intermediate
price, as well as the highest-grade
type of vehicle. Its direct and signi-
ficant consequences has been that the
manufacturer can produce and the
purchase can buy today a superior
vehicle for almost one-half the price
demanded a few years ago.
The Bridgeport evening farmer., 1916-02-22

riding comfortable. A car must be
just long enough to give the ease of
movement necessary to enjoy riding.
Simply because car is one or
two inches wider than another or an
inch longer does not signify that it
it is a more comfortable car. The
real point must be considered, wheth-
er the car you intend buying fits your
needs from a riding viewpoint. AS a
car is primarily bought for transfer
ring one from one point to another
in the most comfortable manner, it
is only logical that the prospective
buyer should be vitality interested as
to the comfort of the car he is consid-
ering.
This is a very vital point with the
electric car manufacturer, mainly be-
cause his shorter WheelbaSe has nee
essitated a method of spring suspen-
sion which differs materially from
that used by the gasoline car man
ufacturer.
The Bridgeport evening farmer., 1916-02-22
AUTO INDUSTRY
FORCES AHEAD
AS WAR RACES
Motor Car Business Stands
Up Well During Strains of
Commercial Unrest.

For nearly 10 months the automo-
bile industry has been flourishing like
green bay tree. There had been
previous periods of prosperity, but
the peculiar, and apparently adverse,
conditions that have prevailed dur
ing the last year and a half have
made the present extraordinary and
ever-expanding volume of motor car
business a, commercial phenomenon
well worth singing out and examin-
ing, and all the more because
through sympathetic action the pres
ent booming prosperity is not con-
fined to the makers of automobiles.
The activity of the motor car market
has pulled weakening and lettering
allied industries up to an equal plane
of prosperity. The entire CONNER
ciaI world, in fact, had it's backbone
stiffened, thanks to the condition of
the motor car business; and what a
year and a half ago promised to be
the beginning of national depression
and disaster has turned triumphant
ly into national profit and well being.
What, then, is the explanation of this
phenomenal advance in the motor
car world which means SO much to
every one in this country? Some
manufacturers say it is because peo-
pie will cut out meat for dinner, wear
last seasons clothes and forget to
pay the grocer before they will tn nix
ton
But is it? Let's look over the evi-
dence. Seventeen months ago, when
the war broke out, the almost uni
WersaI inclination was to slash adj
vertising appropriations and cut down
on sales effort. Lets just keep our
money in the bank until we see what
is going to happen was the way
most people felt about it. In the
automobile business it looked like a
sn1alI-sized panic for a few days.
Millions of dollars were tied up in
production schedules. 1t seemed al
most a certainty that the demand for
cash abroad and the natural con-
servatism of the banks would make
it impossible for dealers to. get money
enough to take their regular a11ot-
ment of cars-after they were pro-
duced.
And, even if the dealers could take
them, it didn't seem probable that
the public would be in a, buying, state
of nind-or pocketbook. The ma
tural thing to do then was to cut
down the selling force, stop the ad-
vertising-put the factories on half
time-and save as much as possible
out of the threatened wreck. And
The Bridgeport evening farmer., 1916-02-22
ELECTRIC CAR IS
DISTINCTIVE AS AN
ENGINEERING PROBLEM

In planning the specifications for
the interior or an electric car as to
the roof. the manufacturer tries to
secure a happy medium for the car
SO that it will fit into the purposes
for which it has been designed. To
be a trif1e more explicit on this point,
if the manufacturer has decided on a
two-seated car he builds the width
of the rear seat sufficiently wide to
accommodate two persons Of average
size and allows additional space to be
comfortable, but not sufficient room
for the third person to be seated com
fortabIy
* When a car is designed to carry
three persons on the rear seat this
same plan is again used. This same
method of handling the situation is
applied when the length of the in
terror is decided upon. A person is
allowed to sit comfortably in a seat
and there an additional space is al
lowed to give sufficient room to make
The Bridgeport evening farmer., 1916-02-22
NATIONAL AUTO CHAMBER

At the December meeting of the
National utomobile chamber of COM
1nerce held in New York, a safety first
committee was appointed by Charles
Clifton, president who named J. Wal
ter Drake of Detroit, as chairman.
The committee as it's purpose is
outlined, will aid the movement to
safeguard workers in automobile fac
tories by the application of protective
devices to dangerous machinery and
cooperate with safety first organiza-
tons seeking to reduce the number
OF highway accidents.
Education of the public in the ways
to avoid accidents through talks in
public schools and by special articles
will be offered, as reports OF the New
York police department show that
90 per cent. of street accidents are due
to ~carelessness of pedestrians and
children playing in the street
The manufacturers will lend moral
support to severe prosecution of of
Tenders and against speeding, cutouts
and useless horn blowing.
Contrary to general opinion, speed
and reckIeSsneSs are not principal
causes of accidents. OF $3.50 per-
sons struck by vehicles of all kinds
in New York city during June, July
and August, 1877, or more than 20 per
trucks and wagons, the ordinary speed
Of which is only four or five miles an
hour and which never exceeded 10 or
IL miles. And. of 1854 persons
struck by automobiles as a result of
speeding and but one as a result of
recklessness of the driver,
Attempt will be made, however to
have the SO leading automo bile man
ufactur1ng companies embraced in the
N. A c. G. membership conduct a
campaign of education among pur-
chasers of their cars and trucks. Much
more good will result from friendly
cooperation between city and state
authorities and the automobile manu-
facturers than by misrepresentation
of the facts and attempts to place
most of the blame for street accidents
upon the notorist, thereby antagoniz-
ing all users of motor vehicles
The Bridgeport evening farmer., 1916-02-22

that is just what would have been
done had it not been for a few level
headed, far-seeing men who knew
something of the psychology of the
crowd and had an abiding faith in the
stability of this country of ours. These
few men, instead of retrenching,
threw on few pounds more steam
in advertising and selling depart
ments.
They talked optimism and COM
mon sense and by the force of their
example swung the entire industry
into line in an aggressive construc-
tive campaign Of confidence-bui1ding
trade promotion. Everybody knows
what the result has been. Instead
of depression and disaster, the au-
tonobiIe industry has enjoyed the
most prosperous year in It's history
Hundreds of thousands of men have
been furnished with steady work. Al
lied industries have been benefited
and the general prosperity or the
country has been promoted. Now we
are told that motor cars and other
things of that character are the last
things that people will do without.
This may be true to some extent
and if the motor car industry had
done only fairly well we might say
that the natural propensity to econo-
n1ize on the real necessities first had
helped to hold it up. But the motor
car industry has been unusually pros
porous. The country has responded
marvelously to the extra effort that
has been put into advertising and sell
ing More cars have been sold and
more money has been made than
ever before in the history of the in
dustry-and all this in spite of the
fact that the foreign market for
pleasure cars has been nearly wiped
out And the credit for it all-and
for the widespread resultant general
prosperity must inevitably go to thai
little group of far-sighted, strong
hearted men who by their faith, and
optimism stemmed the tide of doubt
and fear that started on its pessimfs-
tic way across the country in August
1914
The Bridgeport evening farmer., 1916-02-22
OPMENT OF
AUTO CREDIT TO
STANDARDIZATION
Big Change From Type Of 20
Years Ago Marked by Eli
mination of Small Firm.

Motorists generally are familiar
with the influences and industrial
practices largely responsible for the
motor cars present high state of de-
ve1opment and for the common ten
dency toward a downward revision OF
price schedules. The economic advan-
tages incident upon the adoption of
Standardization programs in both
manufacture and marketing, and up
on the Virtually universal movement
toward increased production and the
elimination of irregular models, are
another direction of development in
the industry, concerned with the
methods of manufacture, of which
1aymen are commonly unaware, and
which has exercised quite as signifi-
cant a force upon the whole project
as those better recognized.
The motor cars structural changes
from the, time of the chain-Grive.
kerosene-hghted, single-cylinder ma
chino to the perfected multi cylinder
automobile of today have demanded
of motor car engineers greater
of providing means for effecting these
changes. In other words, the design
of the motor car itself records no
greater development than that accom-
plished in the machinery and equip
ment which produces the result of
SuCu AGSIEn.f MaChlne COClS Oh lOday
are so far different and advanced
from those of ten years ago as the
automobile Of today is superior to its
predecessor of that time.
I This development has been brought
about not SO much by the makers of
such tools as by the automobile en-
gineers themselves. AS every advanc-
ing stop in the industr-r was a pion-
eering venture, they were forced to
analyze their own needs for produc-
ton, conceive the remedy and teach
the builders of machine tools to sup
ply it, The outcome has been the
evolution of machinery to- accomplish
the results which in another field per-
hapS would have been considered inn
possible. In one sense, this process
worked an automobile elimination
among motor car producers, but 30 the
general benefit Of the industry and
the purchaser. For, while concerns of
limited resources were forced to drop
behind in the competition of progress,
| these companies which were, suf&-
GENTLY fortified financially were en-
couraged to continue the work and
! equip their plants with the latest
TYPES of machines as fast as they ap-
! peared.
The Bridgeport evening farmer., 1916-02-22
NEW oOLnAPsEBLE BODY.

Rather broad possibilities in sec
tiona1 body construction are disclosed
by the development of a new form
of collapsfb1e body by R. Booth of
London, England, which can not only
be Grated in very small compass for
shipment, but is adaptable to two or
passenger touring or light COM
mercial applications. The Booth
body, which is the subject of British
patents, was especially designed for
export purposes and has as it's prin-
cipaI object the reduction of the vol
ume of the shipment, we'll as its
protection from injury while in tran
sit. Apart from these useful consid-
erations, however, the design offers
suggestive ideas with respect to Sec
tiona1 constructions, which is just
coming into existence in this country
in a. different and equally characters
tic FORM
Col. 2. NJ. House, special diplomatic
agent OF. President Wilson, announced
that he would sail for New York on
the liner Rotterdam on Feb. 25.
The Bridgeport evening farmer., 1916-02-22
MOTORISTS FIND
AUTO COMFORTS
In D. N. READ co.
A1 Sorts of Conveniences
For the Automobiles at
Big Store.

Those who motor know full wei
the tricky New England climate and
prepare for surprises. Spring comes
slowly this way lingering late, and
even when the sun shines warm and
the south wind blows gently, one may
look for and find snow in the hollows
OF the hills and along the north sides
of stone walls. Right UP to July one
must have rugs. sweaters and warm
ecoats to enjoy the long roads in COM
fort.
The newest sweaters are plated in
the back. after the fashion of a Nor
folk Jacket There is a. sort of half
belt that faStens with large buttons
and is altogether jaunty and attrac-
the mixtures, red and gold. gay
enough for an Indian princess, and
& white and gold which becomes q deli
cate butter color. Sweater sashes are
1 in Roman stripes terminating in
@sEken tassel-
a. scarf of soft wool or brushed yarn
I Is handy thing to keep in the car.
Al chilly person can wrap up IN It
quickly and have protection from cut
ting winds. All colors are shown,
striped and plain
Most sensible of all motor hats, es-
fpecialIy at this season Of, the year, is
l the cIose-fitting little capote of kid
Tor leather. This may be of tan, brown,
black, dark green or blue. 1t is gem
eerally very plain, with tight little
Holds Of leather and carries a single
Tournament in front or at the side, a
kstfff and severe little 'fcocarde'' a
lround and shining apple or bunch OF
Echerries-
Other close hats are Of novelty
fstraw and silk, lat-brirnrned sailors
lot patent leather or etodle cire, all
/ spardngay trimmed. They are light
kof weight, fit perfectly over the head.
and of course weather cannot hurt
kahen-
For evening wear with thin gowns
PIN the nnou1sine the dainty padded
vests OF Japanese silk VIII be found
livery acceptable These are of thin
hs1hdte silk, padded warm with cotton,
and embroidered with flowers in coll
ors. With or without sleeves.
A very necessary adjunct to any
wonnen's motoring outfit is the long
vo1u1nfnous veil Of crepe de chine or
Schiffon cloth. Two yards long by
seven eighths wide is the average di-
Hnension, and TINS viii wrap about
1.-The head, covering face hat and hair.
The Bridgeport evening farmer., 1916-02-22
AUTO FACTORIES USE
ENORMOUS QUANTITIES
OF STEEL PER ANNUM

In the table that follows is given
the estimated quantities of raw ma
terfals used in the production of pas
senger automobiles for the season OF
1915. These statistics have just been
compiled and come from an authorize
tive source. They show at a glance
how diverse, and in what large
amounts, are the demands of the auto
mobile manufacturers on the primary
industries:
Fabricated steel. tone, 100000
aluminium and alloy, tons. 1920;
manufactured brass. tone. 2.141;
manufactured hard wood. board
feet, s,45o,ooo; carpetirg, square
yards, 489, 1856; leather, hides, 67,-
232 limitation leather. square yards,
$780, 900; curled hair, tons, 1908;
moss, tons. 1850; top materials and
Innings yards, 11,,4OB,25 door
hinges. pairs, 2.446,78O; door eaten
fittings, pairs, 2,446,78O; upholstery
fittings, s917,542; rubber and com
pound tons, 1888; manufactured cot
ton. toms, 1880; burlap, ETC., yards,
6,560,0o0.
The Bridgeport evening farmer., 1916-02-22

The Line of colorings is so large that
one may choose at her pleasure, and
there are plenty of the fashionable
rose and cerise shades, the puppies
and orchids. Nothing i~ better than
the indefinite tans and dust shades
which are agreeable to the eyes and
do not show soil too quickly.
A veil pin is a necessity and very
practical ones are of 14-karat gold
with strong hinges and clasps.
With q, wrist watch one catches
sight of the fleettng hours quickly
and without fuInbling about to find
a hidden watch. Very pretty new
styles, and not expensive, are those
which may be detached from the
desired.
A flask of toilet water should all
ways be in the car. Lavender water
is good for tired nerves. Hudnut's
headache cologne is aromatic and in
vigorating. 1t is also a relief in
asthma or influenza
The motor luncheon kit contains
boxes for salads and sandwiches, Jars
for food, thermoS bottles and cases.
plates, knives, forks, napkins, cups
eight persons.
Separate carriers for "thermos bot-
ties, made in wicker or leather can be
had in required sizes.
Al heating outfit for bouiIlon or
soup, or to make tea, or coffee, con-
sists Of an aluminium saucepan, a can
% Sterno, or canned heat, as it is
termed, which sets Il a little frame
over which the saucepan may be plac-
ed. The whole affair folds UP to go
inside the pan when not in use.
A box of sunshine biscuits should
be taken along especially when the
children go. Several varieties of
wholesome and tasty sweets are put
up in pound boxes and the opening of
one is always pleasant when far from
the luncheon or supper table.
The Bridgeport evening farmer., 1916-02-22

Some idea Of the tremendous
amount of raw material consumed by
automobile manufacturers can be OBJ
tanned by a visit to the big foundry
department of the Chalmers factory,
Some 10000 pounds of alumSaurn are
used each month and over 100000
pounds of grey iron is CAST in the
sauna period.
Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1916-06-02
COTTON MARKET GETS STEADY
DUE TO BUYING AND COVERING
Selling Is Believed to Be About at an
End-Better Cables Help Prices

NEW YORK. June 2.-Trading, buying
and covering by Thursdays sellers caused
a steady tone on the Cotton Exchange at
the opening this morning, prices being l to
5 points higher. Better cables than ex-
pected also helped to influence sentiment
early.
After selling about 3 to points net
lower or back to practically the low point
reached on the break yesterday afternoon.
the market steadied on covering and buying
for a reaction. There was continued liqui-
dalton, but a good many contracts have
been taken out of the market by the I'M
doing Of Liverpool cables recently, and the
selling was not so general as 1t was yes
terday Afternoon. Trading, in fact tapered
off considerably toward the middle of the
morning and prices showed rallies of 3
or points from the lowest early in the
second hour
The market became steady during the
middle of the day. The technical position
had evidently strengthened on the decline,
and buying for a reaction was also
encouraged by reports from New Orleans
that spot holders had not weakened and
by the continued absence of hedge selling
around the local ring. The demand was
by no means active, but July contracts
worked back to last nights closing figures,
while later months sold a point or two net
Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1916-06-02

Chief interest In the trading on the phlI-
adelphla Stock Exchange today. was cen ii
tired In western New York and Pennsyl-
vania stock, which continued the advance
of yesterday. going up ~ points peIore
noon. an advance of 61s for two days
The upward move, which was brought
about by the changing hands OF 1SS snares'
was accompanied by rumors that the Penn
sylvania Railroad was trying to BUY the
company's stock, which is in the hands OF
the public, so that the road can be taken
over by the Pennsylvania
Reports had IL that the road would go
under the Pennsylvania's control under the
same lines as the Philadelphia and Erie
and the Northern Central For the West
ern New York and Pennsylvania income 5s
so was asked against the last sale of 36
during the week of May 6
The authorized capital stock of Western
New York and Pennsylvania is s2O.000.000.
with par valre of $50 a share. OF this
amount there is outstanding S19,972,756, of
which the Pennsylvania Railroad owns S19,-
439,001.50, leaving s53S.76450 in the hands
of the public. The company's funded debt,
according to the latest available figures,
Is S29,595, 900.
Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1916-06-02
FOREIGN EXCHANGE

NEW YORK, June 2--The market for
foreign exchange in the early dealings
ruled quiet Sterling and French exchange
showed steadness, Scandinavian and Span
ish exchange moved a shade higher, and
on the other hand rubles were slightly
easier. otherwise there was very little feat
ure, Quotations: Demand, sterling
4.75% cables, 4.761h franc cables, 5.9Oh !;
checks, 5.91A; reIchsmarks. az lie !;
checks, II 1-16977h; cables. s34% (;
checks. 6.3O@6.s5ts Swiss, 5.22% 95.23h !;
Vienna, 13.2591SSO; Stockholm, sO.O5 and
30.15: pesetas. 20.10@2O.2O; ,Euilders,
al 7-16@41.9-16; rubles, 3O.55 a 306O The
above quotations for pesetas are the high
est reported in several weeks.
Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1916-06-02
GERMAN VICTORY
UPSETS THE CURB
General Offerings Follow at Con
cessions-New Top for
Chevrolet

| NEW YORK, June 2.--The trading on
the Curb market today was variable the
tenor Of the market being upset in the af'
| ternoon by the German Admiralty an
nouncement claiming a notable victory over
the British high seas fleet This news was
a sentimental shock and was followed by
general offerings at concessions Of all the
leading issues
Before that announcement was made
there was various trading i'm the motor
stocks with Chevrolet advancing 10 points
to 263, a new high record, and United
Motors was active and strong, ranging from
1919 to S2I5. Perlman Rim, Saxon and
White Motors were all active and strong,
with the last named stock moving up to
5sh.
outside OF this group the market gener-
ally showed sagging tendency in the first
half of the day, with the oil stocks yielding
moderately under small sales and Flemish
Lynn yielding about x to "a Cuba Cane
Sugar showed a better tone, moving UP one
point TO 56ia and the preferred rose from
94A to 95,
The trading in these stocks was influence
ed by the current reports of arrangements
for closer Affiliations between the Cuban
producers and the American Sugar Refin-
ing Company. Mdvale Steel also showed
a firm tome making fractional gain to
62ia. When the news of the naval battle |
was received there was a general with |
drawing Of bids all through the list, and |
for time the entire market was unsettled. |