Omaha daily bee., 1916-07-20

You mothers are planning to give
your children every advantage pos
sible. There is no doubt in my mind
but what you are often going without
necessities or near-luxuries to save
for expensive instruction for that boy
or girl. While looking forward to the
time when you can give your children
these great advantages don't forget to
make the most of the opportunities at
hand. Remember the story of the
golden windows-the sun shines once
Q day on your windows making them
Just as golden to the observer as the
fa1-off windows are to you.
According to statistics very large
percentage Of food purchases are
made by children. As mother and ed
ucator has it ever occurred to you to
anaiyze the great educational posi-
bilities of cash buyingl Generally
Mary or John is sent to the city gro
Gerry or a small town store as mat.
ter of convenience. Mother is in
hurry or doesn't feel like going to
market, so sends the children.
Stop and Think Do you so direct
this buying that the purchasers are
more able to buy intelligently the
next time! You remember in pre-
vious article we brought out the i'm
portance Of building to some definite
end. Each meal prepared or task ac-
complished is not an end in itself, but
rather the means to the great end
which Is efficient men and women.
The most successful technical
schools are putting all trade work on
q commercial basis. The cooking the
students must do must find sale at
the school lunch counter. The dresses
and aprons the sewing pupils make
must meet business demands. Ma
chine parts must be assembled to the
minute part Of an inch. Children can
be given this commercial training as
regards buying when doing the ac-
tual buying to help mother,
Let the little purchasing agent real
lie that he Is doing big, important
thing when he goes to the store. As
soon as he begins to think about what
he is doing he becomes an intelligent,
progressive being instead Of mere
instrument Of convenience. In sur
prisingly short time he will take
rea Interest In this buying problem
and have ideas and standards OF his
own-all under your guidance. Of
course.
First have al who do marketing for
you pay cash for purchases. 1t
teaches the value Of money and nee
essity for intelligent buying. Where
possible advocate cash purchases OF
food products for every housewife.
You know the experts have been
Analysing US housewives and they
state that the great majority Of us buy
either because OF habit, convenience,
or impulse. Very few use intelligence
in this important transaction. After
studying the food purchasers in local
stores I've had to agree with the
analysis. 1t is only fair to the future
food purchasers to start them on the
road to intelligent buying.
Give your little representative the |
money to pay for the purchase. Have
him count It as he receives 1t from
you as he should in any business
transaction. Instruct him to note the !
price Of each article adding them up
himself to see il his figures tally with
the check rung up by the grocer. This
10 applied arithmetic and a lesson that
10 worth hours Of school work. In
struct him to count the change as the
cashier gives It to him and then have
him count the change out to you upon
his return. Show him how to do this
as business man would starting with