Harrisburg telegraph. [volume] (Harrisburg, Pa.) 1879-1948, 1916-02-28
HUPMOBILE HAS
RAPID GROWTH
Increased Capitalization and
Purchase of Other Plants
For Making Parts

Hupmobile success has recently
compelled a large increase of the
capitalization of the company, as well
as the acquisition by purchase of the
American Gear and Manufacturing
Company" says f. c.. Ensminger
local Hupmobile distributor.
The announcements came very
close together and are twin proofs of
a most important expansion on part
of a company that had a lot to do
with advancing the popularity of the
low-priced car.
only a few weeks ago the informa- =
ton was given to the public that in
order TO manufacture on a larger
scale, the Hupmobile Company had
attracted a large amount OF cash
which would bring its capitalization
up to $4,000, goo.
Within few days of that time
President Drake announced the pur-
chase of the American Gear and
Manufacturing Company for a price
said to have been $1,00O,0 900.
The American Gear Company has
for years been one of the most promi-
nent of builders of automobile parts.
1t manufactured the first aXles which
were used on the Hupmobile "20," and
has since been the main axle source
of the Hupp Motor Car Company.
The addition of the American Gear
plant at Jackson, Mich, gives the
Hupp Company an exclusive axle
plant and Il thoroughly modern and
efficient shop, in addition to the main
factory at Detroit.
"The extension of the Detroit plant
recently called for the completion of
new building which gives $4,000
more square feet. Preparations are
made for changes which eventually
will mean from 10000 to 1000
square feet of floor space.
"All this is part of a plan by which
the company hopes to increase it's
production to 10000 cars per year.
Not a great deal of change has
been made in the latest MODELS" says
Mr.. Ensminger in commenting on
the developments of the year, "the
greatest difference is to be found in
the price. There is an average re-
duction of about S115 per car.
"An increase in price would have
been justified on these models, yet,
as a matter of fact, the reduction in
price has been effected, largely as a
result of the improved methods of
production.
Twenty per cent. more power has
been gained over the 1915 model. This
has made the car incompatible in the
way it performs on hills, in sand and
mud, in heavy, traffic or in quick
pickup.
The crankshaft and its bearings
have been materially increased in
size. the connecting rods are length
ened and the valves are one-quarter
inch larger. The result is vibration
reduced to q minimum, a powerful,
smooth-running, silent power plant.
THE Series N Hupmobile has a new
multiple disc clutch, with more
plates and more springs. The result
is a smooth and powerful operating
clutch.
Similar refinements have marked
the development of the chassis. The
new Hupmobile has the improved
Zenith carburetor, the cooling system
reaches maximum efficiency. The
ignition system is the improved At
water Kent.
For 1916 the Hupmobile is equip
ped with an improved starting and
lighting system. 1t is the same as
has been used on some of the highest
priced of American and foreign cars.
There are many other distinctive
features about the Hupmobile that
merit mention.
"Fenders, radiator and motor bon
net are enameled and baked, a finish
which does not chip and permanently
retains its luster.
"On the Hupmobile is an exclusive
type of rain-vision Windshield which
keeps out the rain and gives clearest
vision.
"The spark control, throttle and
electric horn push button are on top
~ efA IN nn1
by doing it's body painting in its
own shops the Hupmobile Company
claims better color, better finish and
longer wear.
There are seven types of Hupmo-
biles this year. These include a seven
passenger touring car, five-passenger
all-year touring car, with a removable
top, a five-passenger roadster, having
a rear deck compartment for spare
tires and a luggage compartment ac-
cessible from the seat, two-pasenger
all-year coupe, seven passenger
q flve-passenger Sedan and
a seevn passenger touring car. The
range of prices is from $10S5 to
S2365.
The strength of this line is greatly
enhanced by the high-class service
which the company supports.
But this year the Hupp Company
has taken charge of service to its
cars all over the country. With the
purchase of a car, coupons are issued
to customers for S25 worth of repairs.
All distributors and agents are
$40 when purchasing cars;
in other words, their discount is re-
duced by $40. This so per cent. of
the free repairs allowed to the pur-
chaser of a car. The remaining SO
the Hupmobile Company stands.
THE coupons give the user the
right to S25 worth of labor on re-
pairs and adjustments at Hupmobile
service stations in the United States
and Canada. The coupons are re-
deemed by the Hupmobile Company
in cash. But naturally the service
station has TO earn this money before
this is done.
This is one of the most radical ef-
forts ever made by an automobile
company for the protection of its Gus
toners. 1t is typical of Hupmobile