The Topeka state journal. [volume] (Topeka, Kansas) 1892-1980, 1916-02-19
EUening Chat
Know What You Want.
BY RUTH CAMERON.

AAOW tthdb lou want.
Il want a dark suit" I hard a
shopper say to saleswoman the
other day.
Something in blue or bIack?''
"Oh, no 1 don't want black, be-
cause that's so unbecoming, nor blue
because my spring suit is blue"
suit" -
No, don't want brown. I've just
had brown suit
The saleswoman twirled the reel
around. Grey or green" she sug-
gested hopefully.
Mercy, MOI said the shopper. 81
detest gray, and green makes me look
sallow."
When I left the shop the sales
woman, having suggested wistaria and
purple, and had them vigorously con-
demned as too old" was looking.
hopeless and the customer was say
ing impatiently:
1t does seem as if you might find
like"
Doubtless, the saleswoman might
nave found something" if she could
nave produced a color that never was
on iand or sea- Otherwise her chances
were small.
On another occasion 1 heard a c1erl,
: 20 mad evidently been suffering from
a similar experience murmur to a fell
low worker, she doesn't know what
sue uoeS want. Unfortunately the
customer overheard and left the store
Indignantly. Bad salesmanship? Yes.
put can you much blame her? Think
now many times a day she has to deal
with this type of woman
erhaps the shopper has some
vague Ideal that no prosaic concrete
reailty could possibly approach Per
maps she expects her new suit to make
her look entirely different, young if
she is old, handsome if she is plain,
we'll set up if she has poor figure. And
when she looks in the mirror and sees
much the same woman, she thinks it
Is the fault of the garment and saws
with restless dissatisfaction, mo.
that's not just what 1 want Haven't
you something else ?"
The woman who knows what she
wants, but wants something aImo It
impossible, is another type that must
be trying.
For instance, she wants a blue light
enough TO be becoming, but dark
enough not to soil easily, and every
blue that is light enough to be becom
ing IS too light not to soil, and vice
versa.
1 once went shopping with a wo-
man who wanted coat that would BE-
suitable to wear for an evening coat
and yet be all right to wear in the
morning when she went out with the
oahy Every coat that was dressy
!
as too dressv to run out in, and every
coat that would have been good for
tnat latter purpose wasn't suitable for
evening wear. Naturally
or course there are many women
who, for good financial reasons, have
to make one garment serve two pur-
poses. These should make UP their
| minds before starting out which is the
more important use and what they
will sacrifice
! For the clerks sake. for your own
sake, make up your mind before you
leave your house as nearly as possible
what you want in color. style and
price.
Then tell the clerk these factors.
Don't leave her to guess the price from
your appearance and then blame her
| if she guesses too high or too low.
! Don't force her to find out the color
and style you want by long toilsome
process of elimination.
OF course it is her business as n
sa1eswOman to help you make uD your
mind but it is yours as an intelligent
woman to have mind dy to make
up.-(Protected by the Adams News
paper Service.)