Deming graphic. (Deming, N.M.) 1903-1948, 1916-05-26

ut Is because we believe in an alb
solutely square deal for the automo
bile supply houses" says an official
Of the b. +. Goodrich Company in
explanation of the victory recently
won in the United States District
Court in Cleveland over the Automo-
bile Co-operative Association of
America.
''There are $4,000 of these houses
throughout the country. II we sold
the various consumers leagues at our
iobbing price, and il other tire COM
panics did the same, it would result
in putting out Of business tremcnd-
Gus number of prosperous merchant.
who have invested heavily in the aui
omobile supply business. This would
in the end, be misfortune, not only
to the individual dealer, but would
hurt every man who owns or opcr-
ates a car"
III you own Il ear yourself or IT
any of your friends own ear aud
You take your wives and children out
for an all-day outing, one of the con-
trihuting factors Of your pleasure ~
the knowledge that almost anywhere
along the road, IL you ran out of gas,
or if you have a blowout, or if you
need various little supplies or as
sistance of any kind, You can droi.
into n country garage or little
supply house and get fixed up 50
that YOU will be able to go ON VOW
way rejoicing"
These dealers throughout the
country. who make touring pleasure
are not making enough profit out of
the sale of any ole article to make
living. They make their profits by
selling little Of this and little IL
that. II YOU take away from thea
the dealers earnings ON tires and ac-
cessorics the chances are that % per
cent of them would be forced out of
business. and yet the man who joins
a consumers league doesn't stop -
consider that in ~ doing he j. really
knocking the man who really makes
long automobile trips u pleasure and
possibility for him.
'Thc significance of our victory We
are saving for dealers the uliimat"
benefit of the consumer even de.
spite the desire of very large body
of these same consumers.
IN connection with this victorr.
the following letter sent out by the
The y. +. Goodrich Company to their
dealers j. intcresiing:"
SUIT OF IMPORTANCE TO
DEALERS
On March 81. 1916. there ended il
the United States Supreme Court. in
Cleveland. Ohio. trial which has
lasted for three weeks, aud is of vi.
tai Importance 10 the dealers all over
the country.
The suit was brought by the con-
sumers' league known as the Aut-
omobilc cooperative Association Of
America. which was organized in
New York ia 1905 and went out OF
business in 1911. The suit was filci
against the j. r. Goodrich Company,
The Diamond Rubber Company. The
Firestone Tire \ Rubber Company,
The Republic Rubber Company, and
The L. $. Tire Company.
The consumers league the plain
til complained that these compai.-
les refused To- sell them tires at the
regular prices for dealers: that such
refusal was the result of n combined
action or conspiracy on the part of
these companies, and that the result
of such conspiracy had been TO cause
this consumers league to fail an
business. The suit was brought for
$3.50. 10000 under the Sherman Anti
Trust law.
At the conclusion of the plaintiffs |
opening proofs, The Firestone Rub-
her Company and the L. 5. Tire Com
pany were dropped out of the ease,
by direction of the Court.
The fight was continued by the
Goodrich, Diamond and Republic
companies.
Il appeared from the evidence
thereafter taken--consisting of the
testimony of number of promineu.
dealers and of officers and branch
managers of the tire companies
that the Goodrich company had at
ways and consistently refused to sch
to clubs. consumers leagues and kin
bred organizations ut dealers prices,
recognizing that TO do so would be
unfair to, and world undermine the
business of the legitimate dealers.
Though the Court Mt the conclusion
of the evidence. deci,cd--and suhse