Evening journal., 1916-03-23
elaborate OPENING
AT The JACOBY Store

Where arc. you going, my pretty
maid?
I'm going to Jacoby's kind sir she
said;
And may go with you, my pretty
maid?
You can if you like, kind sir, she said.
So together they went to Jacoby's fine
shop,
Saw all the new styles that pleased
them lot.
OF particular interest to feminine
Wilmington is the announcement that
the Jacoby store at No. 224 Market
street is now holding its annual spring
opening. 1t would be safe to say that
in no previous year has this store ever
shown a more comprehensive or beau
tiful display Of the newest styles and
colors as it is showing at the present
time. All the suits, hats, coats,
dresses. blouses, etc, which are being
ESQ attractively displayed on second
floor of this store represent only the
very newest and most up to date fash
ions.
Wilmington's womanhood need not
travel far this spring to select her
Easter finery. All she has to do is
drop i'm at Jacoby's~ store and view
the very beautiful and exceptionally
large assortment of spring styles that
are being displayed there. She can
not help but be impressed and de-
lighted with the splendid assortment
from which she has but to choose her
particular style.
According to the fashions being
shown at the Jacoby store Milady will
be more becOmingly befrocked this
season than ever before. All the
styles are youthful and graceful and
old or young, sober or gay, tall or
short. Milady need have no fear that
she cannot be suited for the styles are
such that all types Of the eternal femi-
nine will be pleased.
Clothes for the seaside, sport suits
for mountain wear. evening and gar
den frocks, tea and walking dresses,
business suits, novelty suits, sport
coats, etc. all are shown in most
bevildering display at the shop.
Among the leading materials for suits
this spring are the gabardines, serges,
silk and wool poplins, checks and
stripes. A strong note in color is
struck in the majority of the suits
due TO so much plaid trimming and
lining. The foreign style, no doubt,
will prove popular, while the Japa-
nese touch i'm the lowered Innings viii
also. no doubt, attract many Among
the most popular shades are sand,
reseda, steel, dark blue, coral and
black and white.
One of the newest things out is the
sport suit This suit comes in silk
poplin. a cool and durable material.
The coats are made sweater style and
come in beautiful shades OF blue,
coral and reseda. The skirts to these
suits are either white or the same
color as the coats. They are very
girlish and attractive.
Jacoby has an unusually large as
sortment OF dresses on hand at pres
ent They come in silk, georgette,
crepe de chine, and a few in messa-
line. Long bell sleeves, low necks
and short, full skirts are the chief
| characteristics OF the styles of the
/ dresses this spring. One model which
the store is showing is a dark blue
taffeta made Norfolk effect. It has
white hemstitched crepe de chine
collar long bell sleeves, and is fin
ished with white backed dark blue
buttons. All the dresses shown were
modish and very chic
In the millinery department were seer
many striking models. Miady's cha
peaux this season show the crown trim
ming, which is predominating styl'
at present. The chin chin hat, larg
sailor and the pokes are leading shapes
The blouses shown were also in tn
latest and most popular materials an'
styles.
All the other departments in the ia
coby store are replete with the best an'
most up-to date articles. In honor o
the spring opening the store is prettil,
decorated with palms and artifcia
flowers. The opening will continue unit
tomorrow evening.