davidaulloa/AmericanStories huggingface dataset:
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
N O T | C E

For the convenience OF the public VIM patroni1
this Culn.arys freight and passenger car1 With thee
cH:irrss Ild farcc business effective Monday Octooet
@.ri there viii IT. placed on sale 81 the Tenth sicHs
and Fist StrGS;. Wheeling Waiting EooIpa coupon
,arE.se faSs. These lass arc OF Ito cenonln1Slo5
.i 10 aid a5c. which with rIultiplcS thereof VIZ
cu,rr any an:rIIr: under this coripAnFs Tariffs and
itUy uo .ururlscG IN any G;anty desired
az tie ab.ye ratcS TEcsG tags are made w. vi
three co;vrs AMI 20 be a;sci!cd 10 the p1cHaSs
,,v The S!r;.cr Zach COUPON IS contain tho npnc
Of the >!.l..ar tho nGIne snd address Of the con-
s:ner AID . description Of the ar.cls shipped. When
rr yacIse Is presented oJ tho shipper. tho conduc
tor NJ! lriarn lr f!rs: coupon for his report thu
trins the Cuinraliys COUPON. AID VIII 6etach tEt
sucld cuupUN and after punching same "il TctnT a
Z, snIiicr liIrd last COUPON viii remain %
IN. rata.e TO s7c The add:css a. which GIo pockhSt
I. Il, br ,ir.rrrd and Will ~ ineAns u dr,-
,;ytuE : pacRasc 4: tracing sane n lnSs VIII
THIS Arrangement I'll PARTIES concerned. namely. tt
S,I;r: cyIN!ncr And ;Ie company Will each have
,.;.-, bearing tho same ScrIa! number toEcther w!iE
description Of Ike article shipped.
WITH The lbCgs arrangement IL VIII not Dc hGceS-
SAX. Cor h~ ai..pfcg 10 address the package IiscH
simply ft.Itus ga 10 information called tur thu LIZ
tor man.ns change Iucl!ns the package receipt. c'c
a.. 81 witch b'!ev" Will prove much moro coa-
y,lur;t shipper than thu O!L method nIc VIII
unable tie Company better and QUICKER srr-
vice tn is PATRONS The conductor will. h0werH. ali!I
lee rrny,e y.i; the regular package receipt 20 sSu+
Il; HOSE coca ,ona SIi?r:S who 10 not desire 70 a:aii
them selves q a: Di l.; the the lHtur"HI
NJ All concerned Vt would ask that those Hho eau
TO 50 Vrur3Ga themselves With The i--5S above Do
srf!hed. ~ -
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
FLASHES TO MAsTEN'S.

iI'rivHl" wire To \. t.. MaSi"n n co..
Traders waited for III" steel REPORT
und il was announced alter The close
Tuesday. II showed the earnings To
hr IN" largest un record.
Copper producers are asking 2SH
cents first quarter aud - for second
.Tjart"r. TIL! represents an advance
at :, r"ut per pound since Tuesday.
There is Il story hat American Lin
seed preferred will shortly go back on
e. basis.
American Smelling 6 defining do
r!ar"d f.; quarterly dividend on corn
mon for past quarter. Company pail
l.. regular ana Iarc extra. Regular
puar,rr!y dividend u C on preferred,
uiSn declared.
United Verde declared regular month
* dividend nc 75c and extra dividend
IL 75r Enlh payable November lst
HriIing IN Ia e favor Hughes affected
Il" stock market favurahT.
In adve rising for position, do not
be vague-teIl what you can do.
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
Butter, Eggs and Cheese

NEW YORK. Nov. l.--Butter steady;
creamery higher than extras 36ai a - l.
creamery extra 80 scorcl $50 - !:
tirsfs SIS, a $5a: : seconds 30 = q 81 u.
Eggs steady: fresh gathered, extra
! fine 4lm4@: extra firsis SSM4u: hrStS
mnry whites fine Ia fancy IS 81; nearby
hcnurry browns 43M 80.
Cheese firm: state. fresh specials Il Z
do. avcraE" fancy Pa
Live poultry iirm. chickens y :
fowls 1Sic turkeys %. Dressed hrilGr
chickens IT,. a 50: fowls l60 2% y turk
ryS 20 n 80.
Ilpur easier.
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02

NEW YORK. Nov. l;-M"rc"ntiie IN,
r.r 2i-c Sterling. Gn-,1ay bills. Sal i
commercial 6N-,lny bills. $470i%; de-
mand. 81. ~: cables. SAG !-15. Frames
demand. $5.Sli.; cables. S3.S%H. Marks
demand. T0lic: cafes. :02Sc. kron"n
demand. i2c: cables. 12isr. GuisaerS' C.
m1nd, ll7Sc: cables, 81 &c. l.irrs. de-
nnmI s.; &c: cables. $685.. RTh!es. do
mamd. ;na, e: cables. SO. Ear silver
G>:, 80: MrNirau dollars. "@i-''. Govern
mnnf bonds. steady. railroad bonds, Ir-
T;nin loans. easy: 10 and % days, 40
3i,c: months. 81 q 3'e".
Can money. steady: high. @'@c: low.
exc: railing rate. we: last loan 2'2c;
closing bill. "',r: offered nj "'2c.
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
GAINESVILLE, q.

RARNF.SNIlLE. a.. Nov. - ne
first social meeting of Ihr Tourist ciuh
for This season vas held III me hnne
Of Mrs T.. q. Harrison. ot East Main
street. Monday evening". the mouse
was prrttily decorated in HalluWc'" en-
style md an enjoyable time was har
by these present. ~,
The frS. literary meeting Of h" clnh
for This season will he held At the home
1T Mrs. NJ. j. Jones, "f north OF town.
I'rilnN afr rnOnr.
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
SUGAR

NEW YORK Nov. l.-Eaw SUGAR,
cosv. rcutrifu"al Sd.4G: mola$scS S5.5?:
refined easy: fine granulatcd $50
80.
Sugar futures opened firm on weak
ursS in the srot marriott Thcr" was
active covering Ivy shorts and Il good
demand rr.-n trade and commission
houses and at noon prices showed net
gains Of s 80 ~ points.
Closed steady and 4"@2 points high
err: sales IG.NuG tons: December $5.Ql:
January $40: March $+.1i
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
PENNSYLVANIA MISSING.

MONTREAL. N,v. 1.-The American "tin Is a"onE
ur missing nrrnrcts Of the Of th' D"na!isoa
Line Steamship cahotla sunk In European waters
ou October -? WAS G.. GRTTicty. MaurI Chunk. Ia ..
according to u list Of the made pubic hero To-
Hav
ld,irrs rr,a,iy.L here Iudi.at" that l. are
missing u Of them Taua'l!HnR; ald ihht Night 70
sfrs have hern saved Including "nc American. Jos" II
N,rcus 4: Lowell. Mass
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
Bic INCREASE
IN CLEARINC5

November starts out with the promise
OF riyaIing tn. month OF October, whcn
all local records were broken. IN the
matter OF bank clearinGs. According |"
the report Of tie Wheeling Clearing
House. yesterdays bank cIrarihSS
e,nnunted to S16331329. which sum re-
presents Il gain Of S392.Go2.62. OF 1867
per cont over the total for the cores
bonding day OF lust year. when tue
clearingS amounted 10 $369,6HQ.6'.
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
METAL.

NEW YORK. Nov. Til" metal eS-
change quotes lead. E?.NoI 30: snclt"r.
firm; sput East ST. Louis delivery. zoe
I0ia e: Mt London lead, $50 los: spc!te:,
60 los.
Copper. firm: clcc;rolytic first quarter.
S2S.0n.
Iron. steady and unchanged.
Metal exchange quotes tin steady;
spot. $f1.GIi& a +1.SIig.
At London. spot copper. !s:@4: futures
f1Sl Zoe.
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
STOCKS AND BONDS.
..,roh rnursd,v afternoon at her home

church. Thursday afternoon at her nome
OH FurlIcLh street. t.o,-
.,n are visiting relatives here th'S
Airs. james Kcyscr and Mrs j; -:
Mckrlvt.y attended In" !un"ra! "i ~: MISS
Florence Kink AT St CiaWSViIie' l u'9-
day. =. ,,.;,,, , n,~
stam erected on TIL. school GFoun''
Futhcy Bros. donated III" sand l"f III"
base. ,,,,,
! Miss Mary .Ionilrii entertained a mum
Der of hrr frirnis with Il ii2"""' ~
party Tuesday evening AZ heF H''''' '''
tUrty-tlirh street.
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
ARRANGE AN ELECTION.

LONpnN S"T. ]. H:%5 = embarrassing IN 'r"
hna, Of commons t'e register lat! :" .hfc Ir"is' IN
for The feasibility 81 o general ",'';t0n d;us ;hu
wsr Premier Asquith announced day That the
government was anxious Ia SiSe the soldiers. sailors
anil Inr,nitinn workers opportunity 10 ai;icpste in
nny such election aud that 1t w"uld intindurr bin
to that effect
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
LONE RoBBER HOLDS UP BANK.

BENTON IiARl:0E. Mich. Nov : lone hanti:
,rotrd Into the osf!rn NJ thr l:au clair" state Bank
this afternoon and held m We're HskWitr. raS;."r.
M the point 81 sun. fnTcins him IN hand over
G.; 600 THE rul,inr csray., \ posse Is IN pursuit
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
TO DIVIDE $4,000.

PANAMA Nov IA bill Introduced In Con-
rross TO-DAY providing FOR the payment Of 81 900
10 ba drided among tho hnrs u! Ralph W. Davis. q
Los AnsolGs. Cal. and among tho nine Americans
wounded by The Panama police IN tho disorders OF
July 4. 1914
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
ELEVEN INJURED.

CLEVELAND. o.. Nov. 1.-Ele1cn PERSONS. mostly
women we're hurt as tho result OF COLI SION between
tp11 street this afternoon. Both cars tic
moLIshcd ard one was Knocked onto Tao sidewalk.
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
RUMORS SEND DOWN
PRICE OF WHEAT
Drop was From 4 to Cents Net-Corn
and Oats Also Suffered In
the Decline.

CHICAGO. Nov. 1.---PcrSiStent an-
Siety as to possible disturbance OF rela-
atoms between the United States and
Germany together with word OF Aus.
tralia imports ct San Francisco and OF
rains IN Argentina resulted today IN
swift decline OF wheat prices here. me
close was unsettled. TO e. cents net
lower with December at 1927 70 1S2 .
and May at 1919 to 1S2. Corn lost ~
TO SIS and Oats l cents to IL rs. IN
provisions the outcon& WAS rise OF
Pa to IS cents.
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
COFFEE

NEW YORK, Nov. I.--SonrA ri" No
:. qi.c: futures easy: December $S."";
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
PETROLEUM
N0NEv

or. CITY, Pa. Nov. l.--rrcd!r bal
anrrs $3.50 Runs S1,S0l: average Sa.-
GGS ShipmcntS 91.G3G average 5S,24l.
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
Conference.

The Earu"%vill" district ""ntGr""c.,
will b. held at L.an$iuh. N"irInhrr i
and :. at the First NJ. f.. church. tn"
district convention "f The Wnman'S
Foreign Missionary society will b" held
ut the First Methodist church. fridge
port, on thu sam dates. Delegates from
this city will attend.
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02

Total shares l.l4a.G00.
1-Ex-dly. $3.50 payable Nov. Is.
o-E1-d!Y. Tje payable Nor. 90.
BOSTON COPPER STOCKS
WHEELING. W. Va. Nor. l. 10.
Furnished tho InLeligrnccr by \. \. Mastgu X Co,
members New York Stock EAChanEo. National Bunk
of West Virginia building. Whcellag, W. Va. Louis
+. Brand. manager.
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
N. Y. STOCK EXCHANGE

WHEELING. W. w. Nor. l. 10.
Fun: shed Tle In:elugencer ny ~ J.. MR"ten X CO.
members New York Stock Exchange. SEsUuai Buni
Of West vlesInLa building. Wheeling. ". Va. Louis
f. Brand. nRnAcrr-
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
Personals and Briefs.

Glen Reed. "r Wo"dsticld spent
Tuesday with friends here.
Miss 1."ah l'aMr%nn", Of south ,m ,,',S.I
u'IIrrH IF Cambridge.
w +. slack Of GAINESVILLE. WAS here
on business Tuesday.
Mr. and Mrs. Arthur ESl>"y and little
son. charles. If North Arch street. mo-
tnrn,l t. SummnriiHld Wednesday where
they spent the day with r"iativcs.
George Matthew's. nr Wheeling. was
q business visitor E"r" Tuesday.
Mrs Del Slower of Mansfield, is visit
ing her husband. who is working in this
city.
Miss chlnrirc Henderson. has return
cd to her home un South Chestnut
street. after u visit with relatives AT
PITTSBURGH. Cleveland. Akron and New
Castle. Pa.
street. is visiting her daughter. Mrs.
Charles Mann. uf East Palestine.
Miss Gree" De Haven, Of Evansville.
Ind. is visiting her brother. Joseph he
il"vrn. Of South Chestnut street.
Earl steele. "f Akron. returned Ia his
bonn" Monday sitter few days visit
with friends here.
Misses Josie Slrnhl. l.ou" Groves and
F'raHr"s Fowler of his place. Intended
Tie. llall"W"'"n "ricbral ion held at Cam
hrid?" y ":.day evening.
Mrs Grnr"r pun""n r"tUrn"i /" her
h"ni" in Gr""nsburg. Ind. N"'In" edHy
after E" short visit with her |i:t"r, Mrs.
Ira Irrk uf East South street
John l'ri2&. H. "f Wheeling. WAS r
visitor here. Tuesday.
Mir aud Mrs. l.. q. Harrison "f East
Main street. left Tuesday for a visit
Ii,r"laud.
Misses Mia Johns and Mary Richie
son. at Til" place. were visitors in
Cambridge. Tursdny;
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
LOCAL STOCKS

Daily Quotation list Of the Whcs!h: Stuck TX
ChAuge:
WHEELING. W. Va. SDr. l. IL.
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
Stocks li.354.
NEW YORK COTTON MARKET

WHEELING. W. Va. NOG. /. Ii
Fuu.sl"d the ImicEr1Ccr hr =. l.. Ma,I"n :: CO.,
lnCnhriS Nciv Nurk Snrk Exchange. National J;aLh
u Wrs; Virginia building. Wheeling. VI. Va. L,'u.,
+. Brand. manager.
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02

CHICAGO. NOV. 1.--iIogs receipts 49,
00D; strong ut shade under yester-
DAYS average. Hulk 50 33M9 30; N&nI
81 O0N9 81: mixed $" $"@glo -: hv%HE
~ $50 10 -; rough - "'@' o. PIGS
Cattle receipts 5000; strong. Native
beef cattle Sc 75m11 IS: western steers
Sc 30T9 10; SUCKERS and feeders 81 20
"a IS: cows and heifcrs 81 a0@' 49,
calves s. 00G1l 90.
Sheer receipts $1,000 unsettled. W"lh-
trs s. SOFAS -: ewes 81 oo4 81:
lambs IS 40Mll so.
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
Outside Oh Stocks.
Standard on Subsidiary Stocks

WuEELLSG. ". W.. SuY. J. IL.
Furnished Tic lulcGruCc7 by y. l. MaStrn n Co...
ultuibeIS NrN York Stock Exchange, National Hank
III West Virginia building. Wheeling. v. Va LouIs
+, Brand. ManagW.
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
will Meet.

THE regular meeting "f til" Robert
IliIl"s Relief t'nrIS will h hrld in Han
Ions hell. Friday evening. All members
arc requested t" IL: present.
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
PITTSBURGH STOCKS

WHEELING. ". Va, Nor. J. 20
Furnished The IntrhrrIIccr by "a f.. Mastrn " t..
members New York Stock Exchange. National Bank
Of WrIt Virginia building. Wheeling. ". VI. LOUIS
+. ETand. I:!anaSer
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
Abe1S ODSeullieS,

Short funeral $crEir"S for AIRS. Anne
AbclS will h" held from t'n' h'in" OF neS
daughter. Mrs. Ida rilcavcS. of VINO
strrrt Thursday morning AT min"
o'clock, Rev. j. g. Crow "f tn" First ~.
T.. church officiating. The remains viii
he taken to III" Meth"dIt church ht
Srwrl!SVill". where services viii De-
held III 1:%n o'clock. lntrrm"ni Will hc
,,.,d. in the ScWrISVillr cemetery.
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
HAY AND GRAIN

Quotations BY c. E. Braunlich < Co.
Han Grain and Farming implements.
ic:o Market Street.
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02
Lycelun Course.

T:riiriS fur lhiS scnSun'S I.yCeuln
course. ara. now For sale by III" pupils Of
ti" high school. The course is being
given under tn" nagem"nt or H..
high school pupils and the proceeds VIII
The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1916-11-02

(SJ-TraTSfpr books close Oct %. for icr cent
cash Dividend payable SUV. !. lu0hs close IeC. g..
for al extra cash dividend payable Dec. IL.
The sun. [volume] (New York [N.Y.]) 1833-1916, 1916-01-03

! T. dc pTOIpVcu W WINC Vic AOSSohhS, Nv wv sIHhnS
Tire Industry to consider land maybe for Pubhshers):
Not in a Heller than Thou" attitude, nor yet in a plea for Good
Principle alone, though that alone should justify it.
We nurtte it believing that many OTHER worthy Advertisers think
it, and would gladly cooperate with tiff someone set the pace, as a
sound Business Polcy-for multiplying Results from Advertising for
all Tire Advertisers.
We write it, too, because We, more than other Tire Mfg. Con-
Germs. have suffered damage from competitive Advertising which
claimed, or implied claim to. exclusive Features in Product, Equipment,
or Method, which Features had long been common with US, as the
Daddy of all Tire-bulding Concerns.
. When a Rubber Concern makes, for instance; 10000 Tires in
other Tire Maker in America, it is mighty 1gn trying for another Rubber
time. to be Ethical, " to sit still, and let the differences, that go with
the Competitors false claims, carry.
1t is true that the Public cares little Who makes, or sells. the
MOST Tires, -WHOm made the first Pneumatic Tire, first White Rubber
Tire, the first Black Tread Tire, or the first genuine Cord Tire.
The Public cares chiefly for who DELIVERS THE BESTVALUE
in Tires to Consumers. We realize this, and so concentrate upon it.
But since best vqlue to Consumers is dependent not only upon the
Intention, and Good-Faith, of each Manufacturer, but also upon his
Experience, Equipment, and VOLUME of production: misleading
Claims, by Competitors, are a damage to that Manufacturer who
actually DOES make and sell the MOST Tires, of a given quality, at
the lowest price, or DID initiate the true pace-making Tire Features.
We know that no Rubber Concern makes, in these United States
of America, so many Motor Car Tires as does the B. F. Goodrich Co.
While we consider that fact SECONDARY for Advertising purposes,
it is important to the Consumer in what results, from it.-viz, the
greater Tire Value we are able to give Consumers because Tin part) Of
that largest Volume.
The sun. [volume] (New York [N.Y.]) 1833-1916, 1916-01-03
Who made the first White Tread Tire?
Who made the first Black Tread Tire ?
VX 7HEN. therefore, on this page, we seem to transgress t
M so-caled Ethics of Advertising by publishing
"ChdUeu1e" to all Councillors. upon VOLUME. It

WE sis sss' :H!sis 6? this sf '1 Hs;s ~ r. sss" t 70 t1 sss!:s;ss 'A :
"Chahnge" to all Competitors, upon VOLUME, It is
not because we like to do this sort of thing.
1t is because we know of no other way to effectively serve notice
that we will no longer stand for unfounded Advertised Claims by Com
petitors. when these claims reflect unfairly Ieven if 'ethicaly'O upon
the Market rights of oar Product.
We We're the first Concern in America to make White R"bbcr
through no shortage Of the White ingredients, caused by War, or
We have tons of these White" ingredients on hand, at market
prices. and know that plenty is available.
~ Moreover to- any N Tire Maker who finds any difficulty in securing
all he wants of these White ingredients, we hereby offer, without
charge, the good offices of our purchasing department.
duced before l905) in favor Of the Black Tread Barefoot" Rubber.
which ue alone introduced TWO YEARS AGO, on our famous Silver
town Cord Tires.
Ne abandoned White Rubber in the Treads of our FABRIC Tires
for 1916. and replaced it with our Black Barefoot" Rubber. only after
tUO gears Of such rigid TESTS for ENDURANCE and Power-Saving.
on our "Silvertown Cord Tires, " as clearly proved the great superior
ity, of our black Barefoot Rubber. for Road Work and Mileage.
One reason why we are ABLE to sell MORE Motor Car Tires
than any other Rubber Concern in America, is because we consider it
good business policy to give to Consumers the MAXIMUM of Tire
Value that the largest Rubber Factory in America, with the longeh
Tire experience, CAN give, while carrying only a fair profit to our
Dealers and our Stockholders.
The Consumer demand which results from this Policy is the only
Excuse which the B. F. Goodrich Co. offers for actually making far
more more Motor-Car Tires in America alone. than any other Rubber
Company makes in these United States of America.
Which fact the Challenge herewith is intended to PROVE.
THE B. F. GOODRICH CO.. Akron. Ohio.
The sun. [volume] (New York [N.Y.]) 1833-1916, 1916-01-03
NOTICE

We we're the first Concern In Anaef5co
TO make White Rubber Tires.
When we now. discard them we here
ser'. nofiGs that Ms im,oneh no .no,'EEo
War, or other conditions alleged to have
made a scarcity.
We have tons of these "'White" ingre-
dents on hand. at market prices, and know
that plenty is available.
Moreover,-to any Tire Maker who finds
any difficulty in securing all he wants of
these White" ingredients. we hereby offer,
without charge, the good Offices of our pur-
chasing department.
We abandoned the White Rubber Tire
(Which We ourselves introduced before
l90jl in favor Of the Biack.lvcdd "Rare.
foot" Rubber which uc alone introduced
TWO YEARS AGO, on our famous Silver.
own Cord Tires. (See third column
i~seyewith.)
The sun. [volume] (New York [N.Y.]) 1833-1916, 1916-01-03

4 PPARENTLY this is considered Ethical in Advertising.
~ although it is deliberately intended to DECEIVE tho
~ Reader and, by false pretences; take away from other
the Market which. on the merits Of their goods, rghtfuly belongs to
them.
Apparently too, it is considered '~unethical' for the 'other"
Manufacturers to even PROTEST against this in their own Advertising:
or to show up in print, over their own names, the deception pactced
against their own Market, by the untruthful claims of Ethical Com.
pettors.
The only course left open to the injured Manufacturer .Gf he
wishes to be considered "EthicalO is to either sit still and let his
Truth stretchina Competitor thus steal his market Or
Through the same kind of Ethical Advertising, claim all the
things his Competitor claimed, and somewhat "outstretch" him in
the claiming of them.
Is this good for the ultimate interest of Advertising, or Tire
Selling?
Using Space), or for the Advertising Agency (who is the Dealer in it?
' Is it good for the Advertiser who in the end, must pay the
Piper' for all the Stretching of Advertising Through discounted
credence)?
The sun. [volume] (New York [N.Y.]) 1833-1916, 1916-01-03
Who makes the MOST Motor-Car Tires?
The Challenge

TO any Rubbe. or Tire, Mfg Concern, which claims production and
United State: fsstoje.@ a. YER produced, and sole, by the Akron Q sf:e%y1fthe
We will throw opens w Books and Records Of Tire Manufacture and Sale,
agreed upon provided the competing Tire Comrn, or Concerns will do the same.
We will abide by the result Of that Audit and gree that all Rubber or
of that Audit as to the comparative volume Of each Company combined Auto
and Truck Tire Production and Sale. |
WE confne the Audit to the Production and Sale Of Auto and Truck
w Tires combined to those made in the American u! S A. Factories
Of each Concentrating excluding Dur oun Foreign Factory and the Foreign
Factories Of all Competitors
We do this because, Volume of these Foreign factories cannot materially
help in lowering Cost of Production and Selling of Tires as made by the Amer-
can Factories of each,-and because some AmericanR Rubber Concerns have n
Foreign Factories |
We claim, and know, that the Akron, O, Factory of the 81 Goodrich Co.
makes and sells more Auto and Truck Tires combined, than any other Rubber
Factory in America, q. Az or any Rubber Company which operates five OF
more Tire and Rubber Factories in the United States. |
We extend this ope Challenge to ALL Doubtes-and ALL Tire
Advertisers who should now either justify their Claims for largest Volume by
accepting this fair Challenge or cease making such misleading Claims
January Isl, 1916. THE B. F. GOODRICH co.
The sun. [volume] (New York [N.Y.]) 1833-1916, 1916-01-03

w Re are prompted to write the foregoing, at the beginning
M of 1916, because we think it a wholesome subject for the
Tire Industry to consider land maybe for Publishers)