St. Johnsbury Caledonian. [volume] (St. Johnsbury, Vt.) 1867-1919, 1916-03-15

Gerard, who retreated to his hunting
lodge the day after the Colonel ar
rived. and gave him the run of the
town. The quickness with which the
House mission in Berlin was complet-
ed, and his visit there cut short, shows
that the Colonel knows how to take a
hint as well as when to take the train
home.
When the history of the follies and
failure of Wilsonian diplomacy is
written, his practice of resorting to
secret agents and unaccredited and
unconstitutional ENJOYS to represent
the Government of the United States
in its foreign relations will be assessed
as responsible in large degree for the
Decentralization of the diplomatic corps
during his regime and the ineffective
ness of his diplomacy in so many di-
rections.-Boston Transcript.
The Banquet's Significance.
THAT was an excellent object lesson
in Vermont products which President
Guy Potter Benton provided for the
state editors at the banquet given by
the University of Vermont last week.
1t was an eye-opener in excellence and
suggests the slogan, First, ask if it is
made in Vermont Rutland Herald.
Governor Gates made a good sug-
gestion right along this line during his
talk at the after dinner exercises. He
declared it was entirely wrong that
news boys on New England trains
should sell Pacific coast grown apples
and expressed the belief that they
would come to the point of selling
Vermont apples if loyal residents of
this state would always ask for native
fruit. Despite the fact that news
butchers are not famous for enter
tanning high business ethics and would
willingly call an Oregon apple YER
mont apple if thereby they would in
sure a sale, it is altogether likely that
they would eventually sell the Yer
mont product for they would find it
impossible to substitute the beautiful
mass of Western punk for the equally
beautiful Vermont apple filled from
skin to skin with the delectable juices
which no one could mistake.
But after all the trouble is not with
creating a demand for Vermont pro-
ducts; it is in furnishing them of
high standard in sufficient quantities
to meet the possible demand. The
main trouble is not with the consum-
er, but with the producer. The word
Vermont is worth untold thousands as
trade getter, yet it is not properly
taken advantage of. Western butter
masQuerades in the Boston market as
the Vermont product. 1t wouldn't if
the Vermont buttermakers would get
busy and clinch the market for them
selves by the use of a distinctive Yer
mont trade mark and the insistence
on a high standard of quality. Other
states supply the trade with ''Ver-
It'll.
find the opportunity to do this if the
Vermont sugar makers were wholly
wide-awake to their opportunities and
the value of the single word Vermont.
They would find a way to standardize
and legalize their product.
In other words, The Messenger
doubts seriously if the supply would
equal the demand if the demand were
stimulated TO what it might well be.
In many lines we don't meet the de-
mand now in a way that we should
and we won't be able to meet it until
the Vermont producer gets on to his
job more than he is today. 1t is more
necessary to overcome the inertia of
the countryside at this stage of the
game than it is to educate the consum-
er to the worth and value of Vermont
products, although it is freely admit
TED that as regards certain comm di-
ties it may be that Vermont is ready
to supply a stimulated demand. The
University of Vermont banquet was
significant because it showed what
could be done with Vermont products
The newspaper man was given the
best, not the average. Might as well
admit it. The thing to work for is to
bring the present average up to last
Saturday nights best. When this is
done the beaten path that finds out
real excellence even though it be hid
den in the out of the way spot will lead
right to the doors of the Vermont pro-
ducers. The banquet shows what
could be done and the bulk of the
publicity given 1t ought to be SO di-
rected as to be aimed primarily at the
producer and not the consumer.-St.
Adams Messenger.