American Fork citizen. [volume] (American Fork, Utah) 1912-1979, 1916-12-09
THIS IS AMERICA
ELECTRICAL WEEK
Electricity The Modern Genie
- The Motif for Homage
From a Whole Nation.

Der to 2, is being celebrated this
week throughout the nation as the
time set apart for the celebration of
the greatest industry of modern times
- Electricity -- and its phenomenal
success.
or all the Arabian Nights tales. the
story of Aladdin is perhaps the most
Fascinating. The all-powerful slave.
VINO could be summoned by the mere
rubbing of mysterious lamp; the
treasure thus placed at the command
OF the lamps owner-these make
narrative which will live rs long as
the world lives.
Yet before the modern Aladdin of
American Nights" the old Aladdin
Nights hero fades into insigniflcance
Gone is the ancient lamp! Now
the gentle touch of button brings
the genie. Electricity. He bears, not
precious stones. but things far more
precious--the power that makes the
world 20 round. the heat that drives
out cold, the light that turns night
into day.
And this wonderful genie, like AL
addin's lamp is always at your serv-
ice. In the handsomest homes, In
humble cottages, high up In the noun
tains, down in the valleys. on the
farm, EVERYWHERE is the powerful
genie and at a mere pressure OF
button yours to command.
Electricity has brought new ways
Of living into the world. Formerly
nightfall necessitated the cessation of
mans activities because the unsatis-
faction OF artificial light meant early
retiring hours, and when people went
about at night they must needs be
proceeded by a torch bearer to light
the way.
But now nightfall means new recre-
alton hours--the dance. the theatre.
long delightful evenings at home
where clear light, with almost the
brightness of day permits reading,
sewing, games, etc. to be enjoyed
to the utmost
Then electricity In other ways has
proved boon to wonmanhood-
is the drudgery attendant oh the old
cookstove--an electric range has
taken its place-a toaster and a per
colator at the breakfast table makes
the morning meal a blue"
Mondays are no more and ironing day
has lost its terrors. Housework has
ceased to be slavery-thanks to Elec
tricity!
The farmer has embarrassed his
horses and harnessed Electricity to
do innumcrable things about the farm
and the mines and mills and factories
have abandoned complicated, uncer-
tain motive power and installed Elec
trcity. Offices, stores and every line
of business that demands the highest
efficiency uses Electricity in one way
or another to aid in the conduct of
the business.
And this wonderful industry,
brought to its present high de
Gree of development In years that
hardly number those of grown man,
has already invested $S,l25 100000 In
the business of America. This In
cludes of course, railways, telephones
and telegraphs. Its utility companies
alone pay $2OO,O0O,OOO every year in
taxes; 100000 Americans live OFF
electricity; seven OF every ten people
use Il In some form every day II liz
Enthusiastically the most vital factor
today in Americas prosperity. Its
resources are boundless,
This strange power, only recently
harnessed to earth, has not only reyo-
mtionized modern life. but promises
more radical reformation In the fu-
ture. Mysterious, yet dependable
powerful enough to drive ponderous
machinery, yet gentle enough To
warm the babys bottle; almost ON
'nipotent, yet the best Of trained ser
wants; omnipresent, yet invisible -
what a paradox this manimate, yet
living thing we call Electricity for
lack of n better name And all at
the touch Of a button!
This week, December to g. set
aside by the Electrical Industry and
called Americas Electrical Week
when those in the electrical business
and in other lines Of industry fitting
" observe the event Is most aus
picious occasion, In many OF the
larger cities this week electrical
shows will be held supplemented by
electrical parades and other celebra-
tiops. In this vicinity the Utah Pow
or G Light Company Is deserving
Americas Electrical Week with en-
.t,.g1gu and "A gppCial invitation rs