Evening times-Republican. [volume] (Marshalltown, Iowa) 1890-1923, 1916-09-15
Profit and Satisfaction
in Properly Conducting
a Dairy Business

Most people are interested i'll getting
as much enjoyment out of their work
as possible, yet comparatively few can
devote all their time to pleasure seek
ing without thot Of financial return.
Some wealthy men have constructed
beautiful buildings and placed fine cat
tie on their country places simply for
pleasure and with little hope of ulti-
mate profit. As companion picture.
the dairy experts Of the department
have called attention recently to the
genuine satisfaction that Is felt by the
truly successful dairyman whose we'll
bred, well -fed cows are sheltered by a
we'll built modern dairy barn of mod
crate price. and whose business pays
fair profit on every invested dollar
AS population increases, land adj
vances in price, and dairyinG becomes
more popular because the increased de-
mand for milk. cream, cheese, butter.
and ice cream enables the we'll managed
dairy farm to pay profit, even on
high priced land. AS in any other pro-
ductive enterprise, successful dairying
depends upon two great principles
economical production, and the success
full marketing of the products
Economical production Of dairy prod
ucts depends primarily upon the COW
and upon intelligent feeding, care. and
management. The Improbable COW is
burden to the owner. One good COW
often brings in more net profit than a
dozen poor ones. The herd bull should
be from well-bred sire and high
production dam, and only well-bred
heifer calves should be raised on the
modern dairy farm. II bull of first
class breeding and good individuality
costs too much, number Of neighbors
may club together and buy a bull OF
better quality than any one of them
alone could afford In many localities
bull associations have been formed to
meet just such conditions. Dairying
can never become highly profitable un-
til the scrub bull is forever banished
from our dairy farms. This includes
the registered scrub.
If dairying is to provide either pleas
ure or profit. the unprofitablc COW mus'
be disposed of. The well bred. high
producer that takes her place must he
nroperly and economically fed and cared
for. Cow testing associations have
de nonstrated that the feed of the dairy
herd can sometimes be selected, bal
anced, and distributed among the mai
vidual cows in such way as TO de-
crease feed costs one-third and at the
SANE time increase milk production.
No one should expect to derive either
Measure or profit from SCRUB nero
kept in poorly lighted. unclean' ana
fly-infested stable. or from herd
which obtains it's chief sustenance from
n nearby stack of wheat straw. FOR
tunately such conditions are rapidig
disappearing and in some localitieS nave
entirely disappeared.
Economy of production. however IS
only half of the dairyman's prooiem'
The truly efficient manager OF dairy
farm must furnish a frSt-claSs pro-
duct. then he must go step further
and get a price that corresponds to
the nuality of the article produced.
Hishtestine milk should bring n
higher price than low-testing milk,
and it is not good policy to sell the
former at fiat rate per hunure"
pounds. regardless of quality, High
! grade dairy products shouldT always
/ command price in accordance with
/ their quality.
If a dairyman's business IS well con
Quoted it becomes highly Interesting
and fairly profitable. The successful
dairvman drives his business, The tusi-
ness does not drive him: he does not
merely keep cows. but makes the c3ws
keep him. Such dairTman may be
expected to manage his farm so that
he and his family can &c. both pleas
ure and profit therefrom.