Arizona republican., 1916-05-09
PHOENIX MAY GET
 SOFT DRINK SHOP
Thomas E. Lyons, Delaware Punch Man Announces Branch Factory
 May be Located Here

IHdt there VIII De DFdHcn plant of the Delaware Punch company of San Antonio, Texas, located in the west at an early date is the infor- nation given out by MT. Thomas E. Lyons, president, who is on trip through the southwest This is good news, inasmuch as Phoenix, by virtue of it's favorable location, is admir- ably situated from the standpoint of distribution, to cover the approxi- mate field desired
 The story of the growth and devel- opment of the Delaware Punch com pany from an insignificant and small beginning about two years ago to the present magnitude which is all most national in its scope, is a tale of romantic finance. It is one of the remarkable American manufacturing incidents that reads like fairy tale. Though slightly less than two years old and with the small beginning, it is now shipping in large quantities to tWenty-two states. Arizona is one of it's banner state consumers The Walter Hill company. the local dis tributors. although the season is just
 
 second carload this season. The man ufacturing and sales rights for the state of Alabama alone recently sold for $120,000. President Thomas E. Lyons, an interesting and typical Texan. now visiting Phoenix is the genius Of the company and is here for few days for the purpose of in- vestigating freight rules. transporta- tion questions, and relative merits of Phoenix as the possible location of western distributing plant. Tucson and Los Angeles are both anxious to have the plant located in their re- spective cities.
 Mir. Lyons originated the idea of ready prepared punch; believing that there would be a big demand for something ready for instant use by the housewife when she suddenly finds callers and does not have time to prepare a punch which formerly was a rather long, expensive and Ia = borious task. Said Mir Lyon:
 Delaware Punch as originally de- signed was for the manufacture of | prepared punch, was sold only as such and in a limited field surround ing San Antonio. The article was | seized upon by the people so rapidly tbat the manufacturers were as- founded, and soon inquiries came in from different points forcing the re- alization that a concentrated pro- duct must be made in order that the field might be enlarged and the ! product shipped long distances and thus the transportation problem solved, and then there was evolved the concentrated product to satisfy the rich promised field. The phenom- enal growth is attributed to the fact that of all the soft drink possibil ities. Delaware Punch has the field alone for the great range of use. that 1t is being placed in. In fact one of the strongest features of Del. aware Punch that is making 1t SC popular is it's splendid quality fol flavoring ices, sherbets. and in tn, making of q freeze or sundae. It i! used in jellies. in jellos. sauces, pud dings. in fact in every manner where any kind of flavoring il needed
 At present Delaware Punch is be ing demonstrated in several leadin stores in Phoenix where it is bein served free; with a lady in charg who is educating the public to it
 many uses in drinks, cooking, pas tries, ices, and scores of ways It i
 sold over the fountain in practi f cally every soft drink establishmer In the southwest, and dealers are a very enthusiastic. and this comin season, the third, will put Delawar
 Punch in the front ranks in volum
 of sales in the United States for sot
 drinks
 Mir. Lyons was recently in S
 Louis where arrangements were con
 pieted and where there is now bein
 installed a manufacturing and sale | branch to cover Missouri and Kar , sas. The man backing the St Lou
 branch is Carl F. Meyer of u Meyer Brothers Drug company, sa
 to be one of the biggest drug firm
 in the United States
 e Hope has been expressed that NJ
 Lyons will find general condition
 and the location of Phoenix su,
 that he will enter into negotiation IF on the possibility of the erection ,e a Delaware Punch branch in Phoen If to supply the southwest. In tt A, event company separate from { " parent organization will be perfect . under the laws of Arizona