The Kennewick courier-reporter. [volume] (Kennewick, Wash.) 1914-1938, 1916-08-03
CHURCH PRODUCT
GROWS In POPULARITY
Sale of Kennewick Grape Juice
Increases Rapidly in Cal
ifOrnia Cities .....

grape juice, says M. II. Church, VIII
returned Sunday from trip to Sa
Francisco and Los Angeles. The Ken
newick product is becoming very pop
ular this summer at several of tn
southern California seacoast resort
and the big porcelain dispensers ar,
conspicuous in nearly all of the lead
ing soft drink parlors and cafeterias
Mr.. Church says, however, that tn,
sale of all soft drinks has been below
normal this summer because of the
unusually cool weather which has beer
general all over the Pacific Coast.
Mr.. Church and his Grape Juice was
paid an especially high compliment in
the July ID issue of the Consumers
Review, weekly magazine published
In Seattle in the interest of Washing
ton manufacturers. The front page
OF this issue was illustrated with a
photograph of Mr.. Church and the
leading article was devoted to him and
his product. The article in part fol-
lows: ~
When the chronicler of the future
sets his hand to the task of writing
the history of the State of Washing
ton, if he be true historian, he will
divide the honor pages between the
men who pioneered in discovery and
settlement and the men who pioneered
in industry and trade; he will pay
| equal tribute to the men, who, fired
by indomitable wills, turned their
faces ever westward, pushing on over
untracked deserts until they had sown
the seed of Northwestern civilization;
and the men who, fired by the same
indomitable wills, turned their faces
ever toward a definite goal, pushing
on thru unexplored and hazardous
trade channels until they planted the
acorn of Northwestern industry. He
will give honor to the trail-blazers-I
it matters not whether they be those
who fought their way Pacificward
against savage Nature and primitive
man, or whether they be those who
fought their way Atlanticward against
modified capital and entrenched
commerce; whether they be those who
opened the avenues of travel. to the
home-builder or whether they be those
who closed the avenues of foreign
trade and conserved the resources of |
the home producer.
Altho not fraught with the same
physical perils and hardships, the in
dustrial pioneering of today calls for
just as sturdy, just as determined, and
just as courageous men as did the ter
ritorial pioneering of the earlier dec
AIDES. And the men who today are de-
voting their energies and their dollars
toward stopping the flow Of western
wealth toward the East are rendering
just as valuable service in the general
development of our state as did the
men who dedicated their endeavors to
starting the flow of eastern civiliza-
ton toward the West.
Numbered among these industrial
pioneers of the state is M. H. Church,
founder and general manager of the
Church Mfg. Co., of Kennewick, man.
of Church's "Gold Medal"
Grape Juice and other fruit juice pro-
ducts. The success of this mans little
company has been almost phenomenal
but in no sense has it been accidental.
Every advance step has been the re-
suit of carefully laid plans, ceaseless ]
labor and unf1agging enthusiasm. !:
When Mr.. Church left Illinois eight
years ago and came to Kennewick to ]
build the first ice and cold storage {
plant he was no more the pioneer than 8
we're the other hundreds and thous-
ands who had come from the East and
Middle West to seek new homes in the
lew Northwest, but four years ago, i
when he began, on his wife's kitchen v
'ange, crude experiments with the 4
blended juices of the Concord and n
Vorden grapes, he became in fact the
rue pioneer, the trail-blazer, the a
corn planter. a
Now, making ice and bottling "pop" t,
n hot and thirsty country, is not tt
n unlucrative business and had Mr.. Y
'hurch been content to follow in the
eaten paths of trade he no doubt r
7ould this hot July week be enjoying v
ne comforts of mountain and stream
lstead of sweltering under southern I'll
alifornia sun as he carries the flag in
Washington industry over stead
y widening field. But he was not con-
mt. He had become inspired by one el
Natures truths-along the sunny Of
opes of the Columbia river in Wash tt
gton the famous Concord grape grew E
, perfection and attained delicate O,
ouquet and subtle sweetness un- al
if equalled, by grapes til
rown anywhere in the world. With q,