davidaulloa/AmericanStories huggingface dataset:
Oxford Democrat. [volume] (Paris, Me.) 1833-1933, 1916-10-03
CHAPTER III.
Protecting the Blood.
Copyright, 1914. BY Dodd, Mead and
Company

lTHE game was promptly inter
rupted. It would not be Tar
wrong to say that Mrs. Kings
pretty mouth was open not en-
tirely as an aid to breathing. She
couldn't believe her eyes as she slow
" abandoned her court and came for
ward to meet their advancing visitor.
"Take my racket, DEAR" she said to
one of the Feltons. 1t happened to be
Fannie, and the poor child almost
tainted with Joy.
The prince remained In the far court,
Idly twirling his racket.
Afternoon, King" said Mr.. Blithers,
doffing his panama-to fan a heated
brow. Been watching the game from
the road for q spell. Out for stroll.
Couldn't resist running In for a min
ute. You play beautiful game, Mrs.
King. How do you do? Pretty hot
work, though, isn't itT
He was shaking hands with King
and smiling genially upon the trim,
painting figure Of the princes adver-
sary.
"Good afternoon, Mr.. Blithers," said
King, still staring. "You-you know
my wife?"
Mr.. Blithers ignored what might
have been regarded as an introduction
and blandly announced that tennis
wasn't game for fat people, patttng
his somewhat aggressive extension IN
mock dolefulness as he spoke.
"You should see my daughters play"
he went on. "Got q medal at Lake
wood last spring. I'll flx up match
soon, Mrs. King, between you and
Maud. Ought to be worth going miles
to see, eh, King?'
"Oh, 1 am afraid, Mr.. Blithers, that
I am not In your daughters class"
said Lorraine King, much too inno-
Gently.
"We've got pretty fair tennis court
up at Blitherwood," said Mr.. Blithers
calmly. II have a professional instruc-
tor up every week to play with Maud.
She can trim most Of the amateurs,
so''-
IT beg your pardon, Mr.. Blithers,"
mumbled King. Permit me to intro
duce Count Quinnox and Lieutenant
Dank." Both foreigners had arisen
and were standing very erect and SOL
dierly a few yards away. "You know
Miss FELTON,, of course"
Delighted to meet you, count" said
Mr.. Blithers, advancing with out
stretched hand. He shook the hand Of
the lieutenant with shade less ener-
gy. He affected most degage man
ner, squirting carelessly at the prince.
"That young chap plays nice game.
Who Is hep
The two Graustarkians stihened per-
ceptibly and waited for King to make
| the revelation to his visitor.
That's Prince Robin off, he began,
but Mr.. Blithers cut him short with a
genial wave of the hand.
"Of course" he exclaimed, as If an
noyed by his own stupidity. II did
hear that you were entertaining a
Oxford Democrat. [volume] (Paris, Me.) 1833-1933, 1916-10-03
PRACTICAL HEALTH HINT.
lnfantiIs Paralysis.

= The first symptoms Of infan- 4
= tile paralysis are usually fe- 4
= yer. vomiting and pains In the 4
+ head, back and limbs. One 4
+ should be suspicious If intesd- .
+ nal disturbances Of almost any 1
+ kind are associated with a stiff 4
+ neck, drowsiness and fever. 1
+ Known exposure to other cases I
+ Of the disease should cause sus- 4
): picion, and suspicion should by 4
+ all means be followed by visit 4
+ to the doctor.
+ There are several important 4
+ things to be done to prevent the 4
+ disease. First Of all. one should I
+ avoid all known or suspected 4
+ cases Of the disease. Flies Of all 4
+ kinds should be absolutely ex- 4
+ cluded from the house and from 4
+ all food. Persons, cats, dogs I
+ and pets who have been in any 4
+ way exposed to the disease 4
+ should be avoided. Sick cats 4
+ should be especially avoided. 4
+ The mouth, teeth and nose I
+ should be washed several times 4
+ daily. Finally, keep just as. I
+ strong, robust and healthy as 4
+ possible.
Oxford Democrat. [volume] (Paris, Me.) 1833-1933, 1916-10-03
IN a ,vmposium of spoiled silage

In a symposium of spoiled silage ex,
nsriences of our subscribers conducted
something over year ago, we found
that the principal causes as outlined In
,hese letters we're: Lack Of moisture,
lack of properly mixing the heavier with
the light portions of the out corn, feed,
inc the cutter irregularly, and failure Of
silsee to pack,-in other words, failure
of t6e silage to pack thoroughly and
evenly so as to exclude air'-aoafo
Dairyman.
Oxford Democrat. [volume] (Paris, Me.) 1833-1933, 1916-10-03

A few years ago We heard noted ILL.,
uois stockman say that the first real I'D.
vance that he made was In discovering
that be was poor judge Of bis own
cattle. He said the fact Of ownership
blinded his Judgment. He worked mp
and ont of that state Of mind BY getting
outside men 10 give him . straight,
frank Judgment Of his animals. That
enabled him to SEQ where be Was lacking
in bic ability to judge. -Hoard's Dairy
man. S
Oxford Democrat. [volume] (Paris, Me.) 1833-1933, 1916-10-03

Every now and then some cock ana
bnll warn Is started by ignorant men -
10 The evil effects of silsge. No one can
stop them. They are tbs natural prod
net of ignorance. Disraeli once ss,o,
.Eyep Providence could not provide ior
the unforeseen machinations OF stupid.
;,v The man who would seek to put
down every ignorant tale told about silos
and silage has an interminable task
ahead OF him.
Oxford Democrat. [volume] (Paris, Me.) 1833-1933, 1916-10-03

come. he is prepared to defy an olo
precedent in support Of new one. In
other words, he points out the unmis-
takably happy union Of his own moth
er, the late Princess Yetive, and the
American Lorry, and it Is something
we cannot go behind. He declares that
his mother set an example that he may
emulate without prejudice to his coun-
try If he is allowed free hand In
choosing his mate.
"But we people Of Graustark cannot
look with complaisance on the possible
result of his search for sharer OF the
throne. Traditions must be upheld
or we die. True, the crown princess
Of Dawsbergen has American blood IN
her veins, but her sire Is prince royal.
Her mother, as you know, was an
American girl. She who sits on the
throne with Robin must be princess
by birth or the grip on the sword OF
destiny Is weakened and the dynasty
falters."
They had not been in New York city
an hour before they discovered that
William W. Blithers was the man to
whom they would have to appeal If
they expected to gain fresh hearing
with the banks. The agents we're in a
dismal state of mind. The deal had
been blocked no later than the after
noon Of the day before and at a time
when everything appeared to be going
along most swimmingly. Blithers was
the man to see. He and he alone could
bring pressure to bear on the director
ates that might result In reconsid'
Grafton of the surprising verdict. Some
thing had happened during the day to
alter the friendly attitude Of the banks.
They were now politely reluctant as
one of the agents expressed 1t, which
really meant that opposition to the
loan had appeared from some unex-
pected source as a sort of eleventh
hour obstacle. The heads Of the two
banks had as much as said that nego-
tiations were at an end, that was the
long and short of it. 1t really didn't
matter what was back Of their sudden
change Of front, the fact still remained
that the transaction was as "dead as
a door nail" unless it could be revived
by the magnetic touch Of man Like
Blithers.
"What can have happened to cause
them TO change their minds 80 abrupt
ly?" cried the perplexed count. "Sure
" our prime minister and the cabinet
have left nothing urdone to convince
them of Graustark's integrity and
"Pardon me, count" interrupted one
Of the brokers. "Shall I try to make
an appointment for you with Mr.. Blith
ers? I hear he is in town for a few
days."
!, Count Quinnox looked to Truxtoi
:, King for inspiration, and that gentle
man favored him with singularl!
dispiriting nod Of the head. The oil
Graustarkian cleared his throat ant
rather stifly announced that he woul'
receive Mr.. Blithers II he would cal
on him at the Ritz that afternoon.
"Whatr' exclaimed both agents, hal
starting from their chairs In amaze
ment.
The count stared hard at them. "Yo
may say to him that win be in at 4.
"Hell tell you to 80 to-ahemP Tn
speaker coughed just in time. "Bhtl
ers isn't In the habit Of going out
his way toto oblige anybody. b
wouldn't Do Il for the emperor oS 0e
many. ~
Oxford Democrat. [volume] (Paris, Me.) 1833-1933, 1916-10-03

The farmer who gives up the old place
and moves to town to better bis condi-
tion, soon finds that 1t Is regular
knock. down and .drag-out process to
keep ones head above water. Every
body is fighting for himself. And how
many, many times that farmer viii long
for the old farm, with its good, kind
neig hbors, and its chance to think and
be 3 man among menl Few ever gel
back after they have torn things up by
the roots that way. 4
Oxford Democrat. [volume] (Paris, Me.) 1833-1933, 1916-10-03
Family Harmony.

II am very easy on my Shoes said
the stout lady complacently. Look at
this pair. I've worn them three years,
and they're still as good as new. I'm
easy on clothes too. There's my tweed
Just as fresh as the day I bought 1t,
seven years ago. And hats, gloves,
stockings-in fact, I'm easy on every
thing"
Except father, eh" said her daugh-
ter quietly, without looking up from
her book.
Oxford Democrat. [volume] (Paris, Me.) 1833-1933, 1916-10-03
That Settled Il

She-You remind me 20 much OF
my brother. He-Indeed! In what
wayf She-Well Harry seems awful
ly fond Of me, yet he never offers to
kiss me.
After that it was quite unnecessary
for her to ring in any Of her relatives
Pittsburgh Chronicle Telegraph.
Oxford Democrat. [volume] (Paris, Me.) 1833-1933, 1916-10-03
Early Autonomy.

Anaxagoras, q distinguished Athe'
nian, In 625 B. G. taught that the sun
was not q deity, but an inanimate
fiery mass. He also suggested that
the moon shone by reflected light and
correctly explained solar and lunar
eclipses.
Oxford Democrat. [volume] (Paris, Me.) 1833-1933, 1916-10-03
Mueio.

The main defect In music % the No
cessity Of reproducing compositions bv
performing them II It were a. sasy
20 read music q 4 b 70 read books
Bsethoven's sonatas would b - pop
plar e schillers posms-Eerdinsnd
atll&.
Oxford Democrat. [volume] (Paris, Me.) 1833-1933, 1916-10-03

Nitrogen obtained from the air AND
nloved under in clover, costs less than
three cents per pound, while purchased
nitrogen win cost very much moro peI
pound. The nitrogen that 10 grown y.
fha additional advantage OF adoiue "
| - humus supply IN the soil
Oxford Democrat. [volume] (Paris, Me.) 1833-1933, 1916-10-03
Ma.k.d Bale.

HenryvIII. introduced the bal masque
into England. As this form OF amuse-
ment gradually spread the people be.
ean to hire halls and charge admis.
sion fees, and the routs Of the court
were Initiated By the orgies Of the
mob. IS.
Oxford Democrat. [volume] (Paris, Me.) 1833-1933, 1916-10-03
MakInus Of an Artist.

He who works with bis hands only
b q mechanic; he who works with
hand and head Il an artisan. and he
who works with hands, head and heart
- an ayttst-Rusdn.
Oxford Democrat. [volume] (Paris, Me.) 1833-1933, 1916-10-03
AMONG THE FARMERS.
"sPEED THE PLow."

correspondence on practical agricultural topics
Is solicited. Address all communications In
tended Tor this department. to HENRY d.
dAnAoND, Agricultural Editor Oxford Dem
ocrat. Paris. Ne.
Oxford Democrat. [volume] (Paris, Me.) 1833-1933, 1916-10-03

A horse coming In after IN evenings
drive needs drink, unless watered on
the way homo.
Oxford Democrat. [volume] (Paris, Me.) 1833-1933, 1916-10-03
CHAPTER w.
The Loan Is Blocked.

mr.. BLITHERS reached home IN
M high spirits. His wife was
V asleep, but he awoke her with
Wiarus. (Winona, Minn.) 1895-1919, 1916-10-19
DOSTATEK
POWIASTKA WSCHODNIA.

Pewnego razu zesz}o sic II FRO
Ola IA puszczy 3 podr6znych. Je-
den z mich by1 artysta, drugi sta
rec O powazncm obliczu, a trze--
ci m1odzian, szukajacy zb}akane-
60 jagniecia. Ma jednej z pfyt
krynicznych znajdowaf sic starry,
zwietrzafy juz napis: "Bierzcie
wz6r re mnie''. Spoczywajac PREY
zr6dle, rozmawiali podr6zni 0
znaczeniu tego napisu.
- To zr6dlo - ozwa1 sic arty-
sta - p~rzebiega rozlegfa doline,
|pfynie przez jeziora, zabiera licz-
ne ruczaje i strumienia i stale sic
W koncu samo wielka rzeka. Ten
napis uczy mas tedy, re powinnis-
my bez ustanku pracowac, azeby
sic zbogacic.
- ia - odparl starzec - wi
dze inne znaczenie W tym napisie,
To zr6d}o pokrzepia szczodrze kai
diego, kto sic don zblizy. Jego
przyk}ad vice upomina mas, axe.
|bysmy sic starali bye ~pozyteczny.
mi bliznim.
Mfodzian przysfuchiwa} sic "
milczeniu; gdy jednak spytanc
go o zdanie, odrzekf bez namys}u
- Woda zr6d}a ME ma zadne.
wartosci, jezli ME jest czysta. Nj
tina stale sic obrzydliwa i navel
zwierze MIA pogardza. Jezli wiet
chcesz bye szanowanym, bad;
czystym.
Wiarus. (Winona, Minn.) 1895-1919, 1916-10-19
WSCHODNIA.

Pustelnikowi pewnemu ukaza}
sic djabef i grozit mu smiercia,
jezeli ME us}ucha 60 i ME popel-
nj jednego z trzech grzech6w: IL
pojenia sic, morderstwa hub krzy
woprzysiestwa. Pustelnik 6w by]
jeszcze m{ody i niedostatecznie
utwierdzonym W dobrem. Pomys-
laf on sobie, re pijanstwo be-
die gretchen najfagodniejszym,
ono vice wybraf. Wtedy djabel
uradowa} sic bardzo i oddalif sic,
ssmiejac sic szyderczo. Pustelnik
6w m}ody zaS FACIAL pic, lie tyl-
ko m6gl, az wreszcie straci1 zu--
pe1nie panowanie mad SODA. Gdy
mistrz jego z tego powodu 60
skarcit, rozgniewal sic talk bar,
dzo, lie 90 zabii. Gdy zas stanal
pred sadem, oskarzony o morder
stwo, W rozpaczy popelnif krzy-,
woprzysiestwo, przysiegajac, re
ME on zabif mistrza. Wydalo sic
to iednak i "a owe zbrodnie ska
zano 90 na smierc. - Pope}ni} nie
:jedna, ale try zbrodnie razem =
-poczatkiem tego bylo pijanstwo.
Wiarus. (Winona, Minn.) 1895-1919, 1916-10-19
Gk0D MEDIA.
o NOWEM ZASTOSOWANIU


donosza: Z najdelikatniejszych
drucik6w aluminiowych i jedwa-
blu rozpoczeto wyrabiac miekkie
i piekne tkaniny. Mona i'm ma
dac dowolna barwe, nadaja sic
zas szczeg6lnie IA wspaniafe toa-
Lefty i kostyumy teatralne, ponie-
waz b}yszcza jekby skapane W
srebrze. w slad "a pierwszemi pro
bami posz}y inne. Zaczeto uzywa6
aluminium do wyrobu chustek ma
szyje, pask6w, bucik6w i kapelu,
sly. l w tym kierunku osiagnie-,
to doskonafe wyniki, dzieki cze.
NIL pred przemysfem aluminio.
wynn otwiera sic move rozlegfe
pole rozwoju.
Wiarus. (Winona, Minn.) 1895-1919, 1916-10-19
UPRAWA T~YSIACZNIKA.

Wszelkie nieuzyteczne kawafy
ziemi, byle ME mokradla, MONA
zuzyc pod uprawe tysiacznika; pc
trzeba tylko, ably dana miejsco--
wosc byfa wystawiona ia sfohce.
Ma gruncie nieco urodzajniej-
Sym nalezy tylko plytko podo--
rae. poproszone nasienie lekko "a
grabic i precise walcem. Ma pias-
kach lotnych zasiewa sic przez or
Ike, ale "a to n~asienie przykryc
trzeba smieciami ulicznemi, skro
bankami dr6g i rynszok6w, sta
wiarka lub glina inaczej wiatr
porwie nasiona i wreszcie roslina
zmarnieje, z braku pokarmu ia
ja}owej ziemi.
Siac MONA W j%esieni Tub ma
wiosne. ia lekkim gruncie. Za--
slew JeSlenny ma plefWSzenStWO.
Slew powinien bye rzutny, ale
re nasienie jest bardzo drobne,
przeto trzeba je mieszac z pias-
klein. Plantacye W ciagu roku o.
piela sic z chwastu. w lipcu lub
sierpniu, t. ]. W czasie zupe}nego
rozkwitu, wyrywa sic W calosci,
a 20 okwitnieniu pozostaje oko}o
cwierc czesci. Kadnie osuszony
tysiacznik powinien bye zielony,
a kwiatki jak W swiezej roslinie
ciemno-r6zowe; II starego ziela
kwiatki staja sic brunatno-z6}te
}atwo przeto odr6znic starry ty-
siacznik.
Wiarus. (Winona, Minn.) 1895-1919, 1916-10-19
.Kazdy poWinien WypiC.
szklanke woody ably wy
CZySciC nerki.
JezeI, macie bol W plecach albo choruje'
Gle ma pacherz pTciie wiele woody.

Jezeli was bola nerki albo macie boil " plecach
ME trapcie sic zaniechajcie naaadowania waszego
zoladka rozmaitemi lekarstwami, kt6re naprezaja
nerki zaosniaja Gale urynarne dzialanie. Try:
majcie vase nerki czysto TAX jak u~trzymujecie
czysto vase wnetrznosci. przez pi6kanie ich zim-
ma woda ikidneco kt6re rug1je nieczysta uEyne
kcya merck jest czyszczenie krwi WA godzinach
przefiltruja one 500 grain6w kwasu ! ME przy-
zywotna acknowledgements merck czysto
Pijcie wisle woody - ME mo4ecie pic "a wiele:
a wiec wezcie cd waszego aptekarza okoio tuzin s
grain6w kidneco tsblet6w. wezcie jeden tablet
pred kazdem jedzeniemi pred udaniem sic do
snu re szklanka woody przez kilkad ni q vase ner
XII beda dzialaf dobrze.. To doskonale lekarstwo
robione jest z doskonale czystych ingredients
dziala szybko iuzywane jest prsez p~okolcnia do
czyszczenia i regulowania zanieczyszczonych ne
rex; GRAZ do usuwania kwasu " urynie tax il da-
lei nile stale sic zatruwajaeym, j skohczy sic sta-
bose pecherza. -,
Kidneco ME jest drogiem. Jest nieszkodliwe. ME
robi bledu. poIegajcie ma kidnego kt6re powinieu
brac kazdy teraz ably utrzymat swe nerki czysto
Nv porzadku. Spr6bujcie to oras pij!cie wode a
pewnoscia zadziwicie Gle co sic stanie z choroba
waszych merck i b6lem " plecach.
Wiarus. (Winona, Minn.) 1895-1919, 1916-10-19
TOn0line jest polnOca pick
nOSci Og}asza specyalfsta.
Mildred Louisa przemawia W in,
teresie kobiet.

Poniewaz zdrowie jest pierw-
sza pomoca do upiekszenia tel pc
wiesci, powiedzianej przez Mil
dred Louise, specyalistke pick
nosci, z Boston, Mass. jest niezwy
kle interesujaca.
"Ja ME moge aforementioned
lepszego pomocnika zdrowia jak
tanoline," powiada Mildred Lou
Use.
"Bylam przez wiele miesiecy
ofiara choroby zo}adka i nerwo--
wosci. Musiafam znosic okropne
bolesci kt6re nastepowafy, pc je-
dzeniu. Swierzbienie glowy takze
%nastapifo do tego. Niestrawnosc
wreszcie sprowadzifa n~erwowosc.
"Pomoc nadesz}a dopiero, gdy
wziefam "a porada kilku niewiast
! tonoline.
"Nied1ugo potem gdy zacze-
Ham brac tonoline moi opiekuni
~zaczeli opuszczac mnie ma polep-
szenie mego %po1ozenia. A ponie-
waz zdrowie jest najpredsza dro-
ga do pieknosci p%olepszenie RE
czywiscie odznaczylo sic ma mel
twarzy.
eco tonolina prawdziwie ola
mnie uczynifa ME moge wypowie
dice. Jestem tax wdzieczna il
r-o1o rol>omondouac %tonoline n1h
licznie.'
Tonolina jest czystym warzyw-
n,ym preparation kt6ry idzie do
siedliska zwykfej choroby - TO-
1adka i merck napad6w zakata-
rzonych przewod6w flegmistych,
choroby watroby i nieezysta
krew - i szybko odzywia wlas--
ciwa akcye Tonolina omawiana
Jest codziennie przez wiele ludzi
W kt6rej kolwiek dobrej apiece.
Uwaga: - Poniewaz tonolina
Jest doskonalym odzywieniem cia-
la ME powinna bye uzywana przez
kogo kolwiek ME zyczacego So
bic przybrac wagi dziesiec fun
tow albo wiecej. Wiadomo re vie
lie wiadomosci nadesz}o cd tych
kt6rzy byli uszczesliwieni przez
tonoline W niebezpiecznych PREY
padkach choroby zofadka i ner--
vowel dyspepsyi, chronicznego
zatwardzenia, i t. p.
Wiarus. (Winona, Minn.) 1895-1919, 1916-10-19
Hose chorob umys}owych v


wszystkich prawie krajach wzra-
sta W sposob zatrwazajacy. w
Szwajcaryi mp. w kantonic ber-
nenskim W +. 1871 ob1akanych by
10 2814, W +. 1902 zas 1929, to
mi. lose wypadk6w ob}akania
wzrosla o 1910 %, podczas gdy
mieszkancow przyby}o t,ylko II,
10 O.. Gl6wna wine W tym wzgle--
die ponosi alkohol, kt6ry sam je
den powoduje 1I3 Tub nawet l 2
chorych umys1owych. Fakt ten,
stwierdzony juz W licznych bada
mach statystycznych, potwierdza-
ia ma nowo ostatnie urzedowe ba
DANA szwajcarskie. z posr6d g.
47O wypadkow obfakania spowo--
dowa1o
przepracowanie 325
wypadek nieszczesliwy 535
naduzycia plciowe 4o4
troski nieszczescia przestrach SOB
kfopoty pieniezne i rodzinne 988
a,koholizm zas 2123
Zupe}nie vice jasno z tego wyni-
ka, re alkohol jest gf6wnem FRO
diem chorob umys}owych.
Wiarus. (Winona, Minn.) 1895-1919, 1916-10-19
KOBIETY ODDAJA SWE GA
20 zOf,NIERZOM. ,

Wloskie kobiety wyzszego to-
warzystwa poddaja sic lekarskim
operacyom, W kt6rych poswieca--
ia swoje cia}o z n6g i rak i dostar
czaja je chirurgom wojskowym
ola. ratowania zycia zo}nierzom
ma froncie. w przeciagu ostatnie
go miesiaca, IL panien oddafo
swego. ciala lyle, re MONA byio
ocalic IL zolnierzy wloskich, O.
kropnie pokaleczonych. Cialo zy-
we potrzebne jest do "latania'
wielkich ran.
Wiarus. (Winona, Minn.) 1895-1919, 1916-10-19
PkYNNE

Usilnym i d}ugotrwa}ym zabie-
gom fizykalnego laboratoryum
pewnej akademii udalo sic W
tych dniach wytworzyc pierwszy
raz p1ynne powietrze "a pomocq
maszyn, specyalnie W tym celu
sprowadzonych. Zamiar wytwo-
rzenia p}ynnego powietrza spoty.
kali sic dotychczas zawsze j~eszcze
z wielkimi trudnosciami.
Wiarus. (Winona, Minn.) 1895-1919, 1916-10-19

NASZE DZIECI.
- Ojczulku, co to jest kr6l?
- Kr6l - to czlowiek, kt6ry
wszystkim rzadzi, kt6rego wszy--
scy sluchaja, boje sic. Rozumie-
Gle?
- Rozumiemy! To mama jest
kr6lem prawda?
Wiarus. (Winona, Minn.) 1895-1919, 1916-10-19
CIEKAWE RZECZY
KOSZTA REKLAMY.

l)ZlS, PREY fOZWOJu
handful i przemysiu, W rachubacl
wszelkich przedsiebiorstw, W ko.
sztorysach zarobkowania Tub wy.
datk0w biezacych przewidziane
bye winny koszta reklamy cyl
koszta rozglaszania "a pomoca
gazet ftp. owego handful, przcmy.
lslu, przedsiebiorstwa. Koszta re-.
klamy ponosi kazda nicmal fir.
ma, a stanowia one badz co bad5
pokazna sumo we wydatkach
przedsiebiorstwa, pragnace zape-.
wnic sobie istnienie i rozw0.j
dbac must przedewszystkiem q
zapoznanie re SVEN istnienicm
jak najszerszych k6f publicznos--
lei, a tenn samem o zyskanie chet-
nych odbiorc6w i nabywc6w.
TO pozyskanie nabywc6w jest
%marzeniem kazdej nowo-powsta-
lei firmly, a ola starej jest Gym
nikiem, upewniajacym byt oraz
lskuteczna rywalizacye z wsp6lza-
wodnikami.
Toz ME dziwno, re przedsie~
biorstwa, powaznie myslace mad
zyskaniem pierwszorzednego sta
nowiska wobec swych wspolza-
wodnik6w, wydaja kolosalne SUI
my ma reklame. Ola uprzytom-
|nienia sobie tego, przytaczamy tn
|liczby amerykanskicgo H. Wis
by'a. Oblicza on wszystkie kosz-
ia reklamy W Ameryce ma 500
milion6w dolar0w rocznie, a vice
niemal lyle, lie wydaja ma utrzy-
mamie armii: Niemcy, Rosya,
Francya i Hiszpania.
w miare rozwoju przemys}u j
|stosunk6w handlowych, wzmaga
Isle i rozw6j reklamy, czego dove
dem jest to, re jeszcze pred 10
laty suma 5000 dolar6w wydana
ma reklamy przez firme Fairbank
Ii Sp., uchodzila "a bajeczna, dzi<
zas jest ona rzecza powszechnia.
ia sama. BOWEN firma przezna-
cza obccnie regularnie blisko IS.
1000 dolar6w rocznie ia og}osze-
mia - i W dodatku ME nalezy
pod tym wzgledem do wyjatk0w
Fabryka mydta "Sapoljo" og1s
sza od 80 lat swoje wyroby -
poczatku wydala ma ten cel30,00(
dolar6w rocznie, dis jednak wy
rzuca dziennie ma 1000 dolar6w
Wielkie nowojorskie domy han
dlowe poswiecaja przeszio 4 mill
ony dolar6w ia same %ogloszenif
W gazetach.
Wielkie firmy handlowe W No
wynn Yorku, Chicago, Filadelfi
jp1aca sprytnemu czfowiekowi. kit
ry uk}ade ciekawe i dowcipne O
g1oszenia, do 10000 dollar roczni'
a podobnie duze pensye pobiera
|jja ci, kt6rzy umieja urzadza'
piekne i. wciaz move wystavy v
; oknach sklepowych.
Jak vice widzimy, reklama pc
chlania wielkie sunny, ale i nj
bez sfusznosci, albowiem stanow
potege, kt6rej umiejetne i dow
,cipne wyzyskanie stokrotnie 81
opfaca; koszta reklamy dobre
zawsze sic obficie wracaja i Q
: procentowuja.