The Bridgeport evening farmer., 1916-09-07
I =. Finance, Real Estate and Insurance =.
GREAT VALUE OF PRINTING HOUSES
Comparison Is Made With Figures of 1909 and Shows Increase In Number and Value,

A summary of the general results of the 1914 census of manufacture. with respect to the printing and pub. | fishing industry has been issued by Di. | rector Sam L. Rogers of the bureau of the census. department of com. merce. It consists of a statement prepared under the direction of Will liam M. Stewart, chief statistician fo1 manufactures, showing for 1909 and 1914 the number, circulation and re- | ceipts of newspapers and periodicals and the number and receipts of estab- lishments doing job printing, and o1 establishments printing and publishing books and pamphlets and music ir sheet or book form. The figures are preliminary and are subject to such changes and corrections as may be- come necessary upon further examina. tion of the original reports.
 , According to the census classified tion, the printing and publishing in- dustry Is made .up of three branches, comprising, first, establishments whose chief business is book and job print ing, book printing and publishing or book publishing only; second, estab- lishments whose sole or chief business is music printing, or music printing and publishing, or music publishing only, and, third, establishments which are engaged in the printing and pub- fishing or in the publishing only of newspapers and periodicals, some of the first named doing job work also. Establishments and Value of Products
 The number of establishments in this industry in 1914 aggregated 31,612, and the total value of their products amounted to $810,508,111. These fig ures represent increases of 6.2 per cent and 22.3 per cent. respectively, as con- pared with those for 1909-29,757 es- tablishments with products valued at $662,591,959.
 Of the 31,612 establishments can- vassed for 1914 those engaged in the printing and publishing or in the pub lfShing only of newspapers and pe- riodicals numbered 19,317, represent ing an increase of 2.4 per cent. as con- pared with the corresponding figure for 1909, 18,871; those engaged chiefly in the printing and publishing of books and pamphlets or in job printing or both numbered 12,115, representing an increase of 13.1 per cent. as con- pared with the 1909 figure, 1O,708, and the number engaged solely or chiefly in music printing, or music publishing only, numbered 1S0, as compared with IFS in 1909.
 The total value of products reported for 1914 of establishments printing and publishing newspapers and period icals was $495, 5,905,984, representing an increase of 22.1 per cent, as compared with the corresponding value in 1909. Some of the newspaper establishments did job printing, engraving, electro typing, etc., and printed and published sheet music and books of music, while a number of the regular job offices and printers and publishers of music also reported the printing and publish ing of newspapers and periodicals. The 1914 total from all these sources com prised newspaper subscriptions and sales, $99,541, ,860; newspaper adver- Using, $184,047,1066 subscriptions and sales of periodicals other than news papers, IS GA, ,035, ,230, and advertising in such periodicals, $71,9O6,976. The percentages of increase during the five year period in these four items were 17.9, 23.9. 26.5 and 33.2, respectively.
 Newspapers.
 The daily newspaper, according to the census definition, is a publication issued on each of the secular days of the week, Sunday editions being ex- cluded. A morning and evening pa per issued by the same plant are count ed as two papers.
 A total of 2,580 dailies was reported for 1914, representing a slight de- crease as compared with 2,6OO in 1909. The aggregate circulation of the daii- ies in 1914 was 28,436,03O, represent ing an increase of 174 per cent. as compared with the 1909 circulation. During the semi-decade a number of publishers of both morning and even ing papers suspended publication of one or the other of their editions; in several instances dailies were consoli- dated; in others the daily, after an ex- pertinent. retired into the weekly field whence it came, and other dailies dis appeared without transformation.
 The number of Sunday papers pub- lished in the United States in 1914 was 570 as compared with 520 in 1909, and their combined circulations in the later year, 16,445,820, representing an increase of 23.2 per cent. as compared with the corresponding figure for the earlier year.
 The number of weekly newspapers and periodicals reported for 1914, 15,- 166, shows a slight increase as com pared with the corresponding number in 1909, 15,097. The 1914 circulation of such publications was 50,454,73S, an increase of 23,6 per cent. as com pared with 1909.
 There were also, reported for 1914 eighty-four tri-weekly newspapers, with an aggregate circulation of 549,- 495, representing increases of 15.1 per cent. and 63.S per cent respective ly, as compared with 1909; 5S3 semi weekly papers. with a circulation of 2,4S3,629, representing a decrease of S.2 per cent. in number, together with an increase of "A per cent. in circula- tion; 2,S20 monthly publications with a circulation of 79,190,838, the percen- tages of increase in number and circu- Iation being 13.2 and 25.1, respective 1y; 500 quarterly publications, with a circulation of 18,852,401, representing increases amounting to 385 per cent. and TIA per cent respectively, and 442 other periodicals, with a circula- tion of 8,946,567, the percentages of Increase during the five year period being 21.4 and 1885 respectively.
 Location of Establishments.
 Of the establishments in the o,+;ra inductry rapOrto6 for h1Eo