The Wisconsin tobacco reporter. (Edgerton, Wis.) 1877-1950, 1916-02-25
NOTE BOOK SKETCHES



The following officers have been
elected for the firm of Otto Eisenlohr
& Brothers, Incorporated: Charles j.
Eisenlohr, president; Louis H. Eisen-
lohr, vice president; Robert G. Cum
ningham, secretary and assistant treas
urer;; Harry Dietsch, treasurer; G.
Harry Eimerbrink, manufacturing man.
ager. The following directors have
been. chosen. Charles J. Eisenlohr,s
Louis H. Eisenlohr, George S. Graham,
Percy M. Chandler, S. F. Glenn. In a
recent letter, Mr.. Charles Eisenlohr,
who is president of the corporation, de-
scribed the history and present status
Of the business. He summarized it as
follows: lotto Eisenlohr & Brothers
have been. engaged in the manufacture
of cigars for over sixty years. They
are the third largest cigar manufactur-
ers in the United States. Their pro-
duction in 1915 reached the total of
181, ,000,000 cigars. Over 80 per cent of
their business is on one brand, viz, the
'Cinco' five-cent cigar. The 'Cinco' is
the largest-selling five-cent cigar In the
United States. Lit has attained it's pre-
eminence through consistent mainten-
ance of quality. The net sales of the
business In each of the past five years
were in excess of $5, 900, 900. For the
six months period, July to December
81, 1915, the net sales, exceeded those
of the corresponding period of any pre-
vious year and in excess of two and
one-half times the dividend require
ments of the preferred stock. The
new company will commence business
with no Indebtedness and It's total net
assets, ,Sexclusive of goodwill and trade
marks, will be at least So, 900, 600; that
is to say, $l,000,00 in excess of the
perferred stock issue. The net quick
assets alone will be over So, 100000, SO
that every share of preferred stock
will be covered at the outset by net
asset value, exclusive of goodwill and
trademarks, of over $133 per share,
and a net quick asset value of over $115
per share. .
The annual meeting of the New Eng
land Tobacco Growers association at
Hartford last week was one of the
most practical and interesting from the
growers standpoint that has been held
III recent years. The tobacco situation
presents a new problem in 1916, be-
cause of the impossibiiity of getting
the potash which has been used liber-
ally in fertilizers in the past. Assam
ing an average season and an average
crop in spite of fertility problems, what,
then is the outlook for disposing Of the
crop to good advantage? The growers
now pretty generally are willing to adj
nit that last years crop was small and
the quality, in certainly number of
cases, rather poorer than average. The
latest government figures give the New
England production in 1915 as SO, 00O,-
900 pounds, compared to 100000 in
1914. The New England crop that is
now passing over the sorting tables is
certainly 10000, 600 pounds smaller than
the crop of 1914 1t will bexwell to
emphasize the fact that it is quality
which gives the Connecticut valley it's
supremacy in the tobacco trade. There
are plenty of other sections that can
grow the to IL cents pound kind of
tobacco. Wisconsin, Ohio and Penn
sylvania each grows larger quantity
of cigar type tobacco than New Eng
land. They do not compete, however,
with Connecticut valley wrapper. You
are up against it this year in the mat
ter of fertilization, and must do every
thing in your power to keep the high
standard of quality desired, Tor the
wrapper grade. With the short crop
this year, other things being equal,
there will be splendid market next
fall. DR.. jenkins in his address says:
81 do not need to discuss at length
fertilizers for tobacco. You know, as
we'll as |, what in normal years with
favorable weather it will pay to use.
The only question now is, how much to-
bacco can | afford to risk at the pres
ent price of fertilizers and labor? That
is question on which your guess is
more intelligent than mine. But the
main cause of disquiet with many and
an increasing number of growers is not
after all the total lack of German pot
ash salts or the scarcity and high prices
of fertilizer chemicals. If we could be
assured of weather conditions next sum-
mer favorable to the growth of tobacco.
of crop having the average weight |
and quality Of the crops that were
grown ten years ago, we could face the
present fertilizer situation without more |
than the usual grumbling which any |
change in normal conditions always |!
calls out. The thing which gives most |
lively concern to US is the failure of |
many tobacco lands or of spots in |
otherwise productive lands to yield |
the normal amount of cured crop. In |
some cases the plants are obviously |
stunted and sickly in spors or over the
all look fairly will but not so vigorous |
and leafy as they should. This lessen
ing of yield is very serious matter I
and if not corrected will make the bus
mess Improbable for many growers. "