New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1916-03-27
Naval Consulting Boards
Committee to Get Facts
About Every Industry.
10000 ENGINEERS
FOR RESEARCH WORK
Plan Is 20 Arouse Country. by
Peace Measure to Need of
Basic Defence.

A card index Of tho industries Of the
Criteo States the real bulwark Of the
nation IA wartime, 10 matter how
great the army q trained men ready
20 take the field IS 70 be made this
spring IN the cause % preparedness.
This is the task which the committee
or production. organization. manufact-
ure and Standardization Of the Naval
Consulting Board has laid out for Itself
wh,le other defence interests are seek
ing % vital:ze the Presidents dream Of
q "c.tzeH-soldiery trained 20 the use o.
arms"
TO supply this citizen soldiery with
rifles. munitions and Geld equipment
without which their new military
knowledge would be valueless. The com
mittee has enlisted the cooperation Of
the Associated Advertising Clubs Of the
World and has organized research
force Of 10000 engineers
tenSus 10 begin III MAY.
The latter probably in May, willse-
gin the nations first industrial census.
On special tabulated forms approved by
the War and Navy departments the
will return to the committee exact H.
formation covering every factory ard
industry in the country. Tie forms
VIII show the nature Of The products,
the size Of each plant the number -
employees, the character o. equipment
and the facilities for trans portatlon Ia
respect both 20 carrying in raw mate
rial and taking away the finished prod
uct.
Definite plans regarding uses for the
statistics have not yet been worked out.
but il is likely that TO each concern IN
Guided in the industrial mobilization
scheme a small yearly order for war
supplies will be given, thus expert
euclng manufacturers ln making sup
plies 70 be subjected 20 the regular
government tests and training their
employees.
The committee aims also 20 cut down
excessive profits IN the manufacture
Of munitions. for the work viii be done
on cost basis plus a reasonable
profit" The committees definition Of
reasonable profit" is "a living wage
for factory stockholders
Plan Big Advertising Campaign.
The census taxing viii he sccompa-
MED by natlou-wldc advertising cam
paign. for which more than 10000 600
lines Of space in newspapers aud peri
odicals have been donated. The cam
Z i.rs- is... q
together In vast organization tina
will mean instant mobilization Of the
nations Industrial strength IN time OF
need and will put industries IN posi-
ton &c hold their own In the world war
of business which IS inevitable after
peace is declared.
"Our plans have been approved by
President Wilson. Secretary Daniels
and the Naval Consulting Board, said
Herbert s. Houston. president Of the
Associated Advertising Clubs. yester-
day we expect 20 arouse the country
10 the vital need Of making industry
the basic line II defence. This - not
A war measure, but peace measure.
we have adopted for the slogan OF
the campaign National Defence and
international Peace
" c. D. O'Rrcy. president OF the
Darcy Advertising Agency OF ST.
Louis. chairman Of the National Ad-
vcrtising Committee, and Lafayette
Young. jr., publisher Of The Des
Moines Capital" and chairman Of the
Advertising Clubs National Defence
Committee. will share with Mr. Hous-
ton the general direction Of the cam
paic0. The three VIII work in close
cooperation with Howard J.. Coffin.
chairman of tle Naval Consulting
Boards Committee.
There are three initial steps to be
taken" said Nh Coffin "The first Is
90 ind out what American industry
actually can produce In war munitions
The second is 70 apply that knowledge
iu q practical way which will put the
plants Of The country behind the army
and navy Tho third step Is 10 form
an organization OF skilled labor
that will not get of the ioh when war
comcs-thut Will not allow skilled
workers to 20 70 the front, only TO be-
pulled back later, more or less de
moralized from tasks 70 which they
never should have hccn taken II is
row known that allowing skilled labor
20 enlist al the outbreak Of hostilitics
caused . very serious state Of affairs
Y European countrica
Directors in Every State.
"ln every state board Of Eve dircc-
tors has been chosen one each from
the American Society Of Civil Fngi