The Detroit times., 1916-04-08
Chalmers Agency Held
Model of Architecture
and Construction
RENAISSANCE is
IDEA IN MOTIF
Expensive Tapestries,
Shower Baths, Etc,
Among Features

What. from an architectural stand
point. j. The finest automobile rs
adjustment IN America. was open.
cd, saturday morning. by the H. j.
Robinson Co. al Woodward ave and
Edmundp
The model VAS one Of he smart.
esi shops in the Rue de la palaiS
Paris and the design is strictly
French renaissance In addition TO
studying the style the architect
spent TWO weeks in New York study.
ING mechanical advantage before
no pat his pencil 10 paper
Ttc new Detroit home OF the
Chalmers fronts n feet on Wood
ward ave and nuns back to a depth
OF Ia feet II is two stories high,
and Is az hreproof as modern engi-
neering science can make ~.
Believing hat motor sslesroom
should acf merely as "a BACKGROUND
or setting for the ears on display.
NJ Robinson has insisted on the
Huhordiuation or all gaudy hangings
or drapings The salesroom is two
stories hich and handsome mez.
canine floor ~ gracefully. curved do
sign located AZ tho rear OF this
loom provides offices for tho de-
partment head and salesmen
Mrs Sid#ey Corbett. Jr. has had
complete charge OF the selection o.
all draperies curtains fixtures and
furniture The general tone ~ the
interior Is a French gray. supple
menied by curtains and draperies 10
match Tho walls are Caen stone
Siucco with wood paneling and
through the use OF banked sand in
the stucco beautiful. warm tone
has been secured
Finely executed lighting fixtures
were made 70 order after design
suggested by Mr. Robinson These
are o. wrought iron. and in addition
10 the sfmi-indirect lights suspended
from tho ceiling. Eve handsome tor
cheres. seven feet high flank the
salesroom floor.
Wv NfNVfiA ~ UdFFN Win NV
lads OF small ceramic tiles laid in
Chinese or herringbone pattern.
Across The entire front OF the build
INK are big expenses of plate glass
Nrdows. uninterrupted at any point
bs pillars or INSTRUCTIONS. and af
fordug a clear view Of he cars on
d.. play Midway 10 the ceiling is a
small balcony from which the wide
upper Window suing ont so as 10
insure perfect ventilation
ON The mezzaninc floor arc the
~ vate Offices ~ President T. J.
Robinson sales Manager Waiter
Judd. ADVERTISING Manager 7. VI van
Riner. and Auditor John 5 Cross
The accounting department and
desks for The big force Of statesmen
are also located on the mezzanine
A single salesman viii be on duty
a. all times and Others viii leave
their iesks only when called upon.
This is notable departure from
the custom in vogue In many sales.
rooms. where tho men lounge around
the main floor oftimes to the dis.
comfort patrons Comfortable
chairs and dayenports are located on
the main floor for the use OF yisi-
tors
In the spacious garage provision
has been made for tho new and used
car departments 4 feature alto.
gother new IL tho chauffeur's room.
where ahe drivers have separate
steel lockers for their clothes and a
place 10 congregate between calls.
In the garage lighting installation,
the newly invented nitrogen lamps
giving illumination equivalent to
sunlight are used
not a pillar is to he found on
either the main floor or the second
floor repair room In the rear Is a
900 gallon gasoline tank sunk flush
with the floor The entire roof