Omaha daily bee., 1916-04-23
MILLIONS OF CARS TO COME
Limit Of Consumption for United
States Set at Five Million
Cars.
OPPORTUNITIES FOR INDUSTRY

With 100000 cars now registered and
running in this country there IL still a
market for a million cars a year until
100000 cars are IN use. according 10 the
statement made by Alfred Reeves, gen-
eral manager Of the National Automobile
Chamber Of Commerce. in his address at
the opening Of the twelfth year OF the au-
tomobile school OF New York
The motor car demands Of the rest OF
the world, as well AZ the increasing needs
for the transportation Of passengers and
freight IN the United States. will have 10
be supplied by this country" said Mr..
Reeves States like Iowa now have a
car for every sixteen persons. yet II In
shown that other states. like some in the
south. have only ono car for every 30
persons
In view Of the fact that government
figures showed 100000 horse drawn
vehicles In use In 1910 and that there are
100000 farms IN this country. one-half
Of them without q mortgage, and the In
crcasing demand Of motor trucks. see
no reason why. with the Increasing SER
vice supplied by motor cars, this country
cannot ultimately make use OF at least
100000 power driven vehicles Of various
types.
While pessinnists have been preaching
from year to year that the automobile
business must come 10 an end, progress
sive men who appreciated the need OF the
motor car because Of the service IL sup
piled have been developing the car and
Increasing IT'S sale, until now we have
100000 registered IN the United States.
with scheduled production for 1915 far
IN excess OF 100000 automobiles Such
an Industry cannot but offer opportini-
ties for young men, although, because Of
the keen competition. the opportunities
are only for those men who are prepared
to work loyalty and enthusiastically and
who arc willing TO train themselves for
particular field.
Million Cars a Year
Where a few years ago we talked OF
nalf a million cars as the annual produc-
ton limit we find that IN .gl5 $4,000 cars
were sold and the sales this year will q
far in excess Of 100000.
This demand comes because or tho
Z nfINlNe Hhppllru bN tfle TnUl0r GATt not
alone for this country. but for the entire
world Our exports last year exceeded
sll,o0ooo0 and America must in future
supply the motor car demand OF eli eoun-
tries.
The automobile business offers not
alone an opportunity TO make money. but
opportunities to do things worth while.
Whether for good or for evil. the coming
age Will find this a great Industrial ma
ton and our young men must be trained
for their places in its great progress.
While one shouldn't overlook the ad-
Yantages OF money when properly used.
the automobile business permits of great
accomplishments that are a public bene-
tit and which might be considered even
greater successes than the making OF
money. consider such men us Clifton.
Ford Winton, WHY'S. Haynes, Appersoa.
Odds. Leland, Durant. Maxwell Coffin.
Riker and other men who have made pro-
nounced successes in the automobile bust
ness, to be public benefactors because OF
what they have been able to offer az
result of their study and labors
Business IL Not Easy.
Be assured that the business has not
leen an easy one. because. while II
boasts OF many great successes. II adj
Vertises little that rough path which IA
strewn with the failures OF more than