The Richfield recorder. (Richfield, Idaho) 1909-1931, 1916-02-18
HARLAND PRESENTS
PUBLICITY PLAN
Would Use Moving Picture Films
Made for Panama Expo
sition

Payette Enterprise, Feb. 10.l
H. Harland, member of the State
Board of Education, appeared before a
meeting of the Payette Commercial
Club last night in the interest OF a
plan which he is endeavoring to have
worked out in connection with State
publicity program, through which 1t
is hoped to receive great benefits
through the moving picture films that
were collected at a large expense to
the State to be used in advertising
the various resources of Idaho at the
Panama-Pacific Exposition, but which
for some reason, were eliminated from
the advertising plans of the Idaho Elk
position Commissioners.
Mr.. Harland made the following pre-
sentation of facts and briefly outlined
his proposed plan, as follows:
There was prepared ct a consider
able expense, mass of moving pic
ture films and slides-covering every
point in the agricultural, fruit timber
and mining industries-also the natur-
al scenery in every portion of our
State, which were intended to be used
at the Panama-Pacific Exposition, but
which were not used and are now,
as they have been for some months
past, stored away The intention OF
the Governor and the Exposition Com
missioners was to auction off, or 9TH
erwise dispose of this material, but
believing that these pictures could be
made of vast benefit to our State by
the right kind of publicity work, 1
took the matter up with the Governor |
and the commissioners receiving |
from them the assurance that the |
whole of the material would be kept |
intact, placed in the custody of some
of State and it's use per
mitted for educational and publicity
work.
There is no money for publicity
work in any of our State Departments
and realizing that certain amount OF
financial aid will be- needed to do the
most efficient work, am bringing the
matter to the ats ntion Of the Com
nercial Clubs of the State, and will
ask for their cooperation.
'The plan proposed Subject to re-
rision) is, that two men be sent out
With the mate rial-one an operator
md lecturer-the other an advance
gent They win go into the Central
nd Middle West States, making such
as is possible, with
moving picture shows, commercial
lubs, schools, churches or other So
ieties, exhibiting and explaining the {
ictures, as a statewide proposition. {
hese men will have no land for sale I
nd Will not be interested in the sale
lands in any particular portion of
ne State
"They will be supplied with "a
amphlet, giving a general idea OF the :,
esources of Idaho, for public distr'- v
ution. They will also carry pamphlets h
r booklets descriptive of any or all S
ldividual districts or communities, b
,r distribution by request They will
,present the State as a whole and o
OF any section or community. ft
1T is hoped to make this publicity n
ork self-supporting, but it is worth u
lille to be certain that the men sent -
It are assured of reasonable COM "
,nsation for time and expenses.
Through the cooperation OF all the m
numerical clubs Of the State, 1t IS re-
lieved this can be made an unquali- til
d success and that if $40 month la
pm each club could be had 1or nVe III
six months, sufficient funds could M
supplied to cover considerable "a