The Detroit times., 1916-07-10
Big Hall Packed With
Delegates At Open
ing Hour
PRESIDENT is
BIG ATTRACTION
d. M. Barrett, Foun-
der, Explains Object
of Meet

The first annual Worlds Sales
manship congress opened in Arcadia
hall. Monday morning, at o'clock.
under suspicious circumstances. II
was distinct triumph In the pro-
gress Of craftsmanship, opening the
door to better understanding
among sales experts Of the country.
and bringing them face to face In =
national gathering for the first time
In the history of the United States.
II was fitting then that the presi-
dent OF the United States should
have addressed the meeting; that
Gov. Ferris should have been .
speaker and that many other nota-
bles should have assisted In the In
augural ceremonies of an organise
ton that has for It's purpose bet
terment Of business through better.
ment of salesmanship."
d. M. Barrett, editor Of Salesman
ship. is the founder Of the congress.
He has been in Detroit less than
year, yet he has built up an organ
ization about him Of the most sub
stantial business men Of the city.
Hundreds packed the entrance 20
the hall before 8 o'clock. the open
ing hour Of the congress. Follow
ing several orchestrations the oou-
gress was called to order, and the
Rev. M. 8. Rice gave the invocation.
This was followed BY an address BY
Mr.. Barrett. acting general chair
man Of the congress, on 1.-The pur.
pose of the congress-" A song. @It
Can Be Done" written by Edgar A.
Guest and sung by Henry Santry.
was followed BY an address Of well
come by Mayor Marx. President
Edwin DENLY. Of the Board of Com
merce, then spoke. This was fol-
lowed by Michigan's welcome by
Gov. Ferris, and the presidents ad-
dress followed.
Mr.. Barrett said in part:
I desire to take advantage OF this
opportunity TO point out to you bust
sn in t ths re eSr Of
IL not to be charged to political
error. but to the business error Of
failure to comply with t the nctu ,Si
underlying principle Of salesmanship.
Business ceased to grow because
the majority of those responsible for
the growth ,s OF business ,S. mot being psr,
to assail tho bigness of business.
Through their assaults big businssS'
got into bad repute. These non
Of business ssctusiiy talked them.
selves into believing that "bigness"
and badness" were synonymous a.
sspplied to business; They Literally
until business was dead. The busi-
ness soul. which is nothing else than
| bigness was killed. Soon we had to
we had no business ieft--untli the
war came along and artinciaiiy In
| nated our markets. But in the mean
time there are some OF US. psrticn-
! which I hail. who have learned the
practical business sense. OF giving
| the producers OF our business growth
share In that growth with US And
that this city which has prospered
so prodi giously through the practice
q IBIS .nd grnsD t5 q rrt WDS1
salesmanship congress TO which II -
giving birth. TO forcefully remind
business men that the underlying
natural law OF equal compensation.
Everything has It's price. and n
the price be not paid. not that thing
but It's inferior substitute II pro-
cured Therefore. ! say to those 81
you who are business proprietors.
employing statesmen. seek more than
ever 10 have your producers Of your
growth participate In that growth
with you. For IL you do. you will
not only thereby get more business
from the men already attached to
you which Is obvious. but you will be
able to bind TO you other more pro-
ducttve co-workcrs.
The old worlds business men can
do nothing more for the happiness
and prosperity OF the world. A
goodly number OF the more efficient
OF the old worlds builders are al
ready dead In the trenches and an
equal number will soon lie dead be-
side the others. The worlds progress.
the worlds prosperity. the worlds
happiness. has suddenly been thrust
into the keeping OF the American
salesman. The American salesman IL
the man OF the hour The whole
worlds fortunes arc at the disposal
OF you and OF me. You and 7, III we
are only willing 10 be aggres siye.
have the greatest opportunities at
thl. moment than have lain I'm the
path OF men for just 100 years.