The watchman and southron. [volume] (Sumter, S.C.) 1881-1930, 1916-11-01
kusllPfls FACE Pl0aEns
lUBIasHERs May ADVANCE SUB
sCRIF,rIONs AND ADvER.
TlsING RATES.
$500 Prcss Body Issues Statement
Print rsper Advances From as to
eiso . Tun-Many Mills Refuse to
stsn New Contracts.

Columbia Oct. so.--An open iette,
Has been addressed by the South Car,
onna Press association to advertiser N
patrons and readers Of newspapers
advising that newspaper must eithe,
edvance subscription and advertising
rates. or discontinue publication. The
committee emphasizes that the price
ct print paper has advanc ed during
tl,s last eight months from s4s a ton
~ sise. II IL further argued that pa
Ger In some instances In almost unob-
tdnable. even Mt this price; some
vholehause houses having none to Of
1sr and some mills refusing to make
NV contracts- I'VE are now paying
fom 50 to 500 per cent. more for
pApsr stock, inks. metal. type and
cher things used In the publishing
Madness than We were eight months
aga The only thing that will save
die newspapers Of South Carolina Is an
advance Of advertising and subscrip-
t1on rates" A meeting OF the asso-
station was held In Columbia last FRI
Any. when = committee was appoint
81 to prepare q public statement.
Members Of the committee are: q.
!. Williams. Rock Hin: J. L. Minis.
udgensld. and W.. J. Irwin. Chester.
The report reads:
'-rhs Press association or this State
wishes to bring to the attention Of
he advertisips patrons. readers and
friends Of the press the serious sit
station confronting the publishers at
This time, and point out some facts
u'at We feel s.lould be communicated
- you In ~ attempt to meet condi-
lions that have been thrust upon US.
We DO this after giving the matter
cssrsfui confederation. and finding our
selves powerIess mt this zine to Jake
any other steps whereby the news
papers may be continued. and feel
isg that we are acting both for tho
gped Of the patrons and the publish
ere Of the apersL
Paper In the last eight mouths has
advanced from s+s per ton until at
ne present time II is quoted mt $40
pr ton, and almost unehtainable at
onot nt1ce some WHOLESALE paper
1aylpg Mons e Offer a. all
~ kepelne thai vvroee-neyins from
~ % 500 per cent. moro for papeg
sock. Inks. metal. type and things
that are used In tho publishing bust
ntss than we were eight months ago.
The only thing that will save the
newspapers Of South Carolina Is an
advance Of advertising and subscrip-
tion rates. Some OF the larger dailies
have already made advances In both.
Tho small dailies and weeklies VIII
hsvc to do likewise or go out Of bus
inssa. We ask you In the Interest
nj q free press. and the best interest
NJ yourself. community ana State at
large to meet these advances cheer
fully and to cooperate In every man.
Nor possible.
Paper makers insist that there
must be a curtailment OF the demand
on them; that they are working three
shifts a day. and that at this season
Of the year when they should be ac-
cumuiating a reserve stock. that they
can not supply the demand Large
publishers are trying to meet the sug-
gsstion Of tho paper makers by cut.
ting down their papers ard economiz-
Ing. and the commission appointed
b. congress. after Investigating the
situation. are alarmed. but so far have
been unable to oner any suggestion
that Will I'm any way relieve the mat
ter. Small publishers have no oppor-
tunity to economize. as they only buy
just what they are obliged - use,
and under the existing conditions faw
newspapers can exist long without a
rsadtustment. Many Of the weaker
ones can not survive long unless they
md some Immediate ;emedy. The
only remedy at this time Is an ad-
INC In tho rates of both advertising
and subscription. No matter how
much a publisher may dislike to dc
this. II Is his only salvation. IL ne
continues hts business and continues
10 be- of serylce In his' adycrtisiny nat.