Middletown transcript., 1916-04-08
DELAWARE COLLEGE
Handbook Published by Dean
Robinson Gives Information
A LECTURE ON ADVERTISING

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cided to require IA units for entrance
instead of a certain number of years OF
preparation in a high school, the work
of the Summer School should be of es-
special interests to students in high
schools which are unable to furnish
more than about IL or 13 units. By
completing satisfactorily some of the
advanced courses in the Summer School,
students who wish to enter either COL
lege may make up the units which they
lack for entrance. Any one interested
should write to the entrance committees
of Delaware College or of The Women's
College of Delaware.
On account of the building operations
at Delaware College, it is probable that
the recitations of the Summer School
will be held at the WOmen's College.
This arrangement will in many ways be
an ideal one. Residence Hall will be
used a dormitory and about it will center
much of the social life of the school.
Board and rooms may also be secured
within easy walking distance. Science
Hall is modern in every respect, as it
has large class rooms and we'll equipped
laboratories and gymnasium.
WOMEN's COLLEGE HANDBOOK
The Students Handbook, published
by Dean Robinson, gives some valuable
information to any girl who expects to
enter college. When prospective stu
dent registers, among the things she
wants to know first are 'FWhat furni-
ture shall I need?" All this informa-
ton and host of other things are set
forth in this little book, which will be
presented to each new student. Pros
spective students may get this invalu-
able little book by writing to Dean
Winifred j. Robinson, Women's College,
Newark, Delaware.
AG. CLUB ELECTS FARMER" BOARD
At meeting on Thursday evening,
March 80, the Agricultural Club elected
the staff of the Delaware Farmer"
for the next collegiate year. The make
up of the new staff is as follows:
Editor-in-chief J. A. Hopkins, IT;
Assistant Editor-in-chief, ]. M. Heinel,
IT; Horticulture, ". O'Daniel, II;
w. V. Marshall, IT; Anima
Husbandry, F. Tracy Campbell, IT;
Campus notes, F. A. Gilman, IT; Ques-
tions and Answers, John Edgar, IT;
Business Manager, J. F. Davis, '18;
Manager, W. H. Savin, '18;
Advertising Manager, N. W. Taylor,
'18; Assistant Business Manager, T.
O'Toole, '19.
H. H. LUCAS ADDRESSES ENGINEERS
On Tuesday, March %, 1916, Mr.. H.
H. Lu:as, of the Philadelphia office of
the Westinghouse Electric and Mfg. Co.
gave his third annual engineering talk
to the Mechanical and Electrical Engi-
neering Seniors at Delaware College.
His subject was on instruments for
electrical power and their
He took apart watt-hour meter of
the latest glass-covered type and ex-
planned in detailits design, construction,
and operation.
HORSE JUDGING CONTEST
A team Of five students will represent
Delaware College in an Intercollegiate
Horse Judging contest, to be held in
with the Devon Horse Show,
at Devon, Pa, during the last week in
May.
LECTURE ON ADVERTISING
advertising is rapidly becoming as
as any other scientific subjects
If today" said Mr. George Frank
Lord, manager Advertising Division of
Sales Department of E. l. dupont de-
Nemours Company, ina lecture on ''Ad
delivered in Recitation Hall
IN Friday afternoon. Mr.. Lord said
hat advertising depends for its effec-
iveness upon four points; first, it is
to arouse an interest on the
)art of the prospective buyer in your
lrticle; second, to create desire for
he article on the part of the reader;
bird, to convince the reader that he
must have that article; fourth, to close
he deal which the buyer wishes to
make.
In concluding his remarks Mr.. Lord
aid that there was a great field open
n advertising for the college student
Who was willing to work and who pos
essed broad, general education and
of human nature.
STUDENTS LOAN FUND A REALITY
The Students Loan Fund of Delaware
jollege is a fact More than that it
5 void of the charity aspect The fund
as been placed in the care of the New.
rk Trust and Safe Deposit Company,
rho will transact the business attend
lg loans. A committee composed of
he Dean of the College, Dean of the
Vomen's College, Dean of the Agricul-
lraI Department, Treasurer of the
ollege, President of the Alumni As
ociation will direct the financing of the
und and making the loans.
The local Trust Company under theN
of Trust will render their
ervice free of charge.
The fund now totals $3.50 and is
-eadily growing.
Professor Myrtle V. Caudell of the
apartment of Home Economies adj
ressed the Appleton Social Club last
rlday evening on the subject, Foods
nd their uses in the Body" On We'd