Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1916-06-17
MINISTER'S WILL TEACH
ri IrTHURCHES HOW TO FILL
pEWS BY ADVERTISING
,,,rs Than 100 Clergymen to
Toke Active Part at Conven-
ton of Ad Men
n z Here
% BREACH OF ETHICS

- ,han 100 philadelphia ministers
h.corne interested in movement TO
broadcast the principles of Chris.
',,.. ,hroueh the medium Of posters and
..,rpaper advertising columns These
.,.rsvmen will participate in conference
.,rhuroh Advertising" which will be
,ho features of the convention Of AS.
...,sd Advertising Clubs of the World.
I ,risot,, known ministers who have filled
w., neu,s bv employing modern adver.
.,apS methods will urge that 1t is no vio-
,.,Ion of Christian ethics to spread the
,ressaRe Of Christianity through the adNer'
,EsIrg columns of magazines ana newspa-
n" Tbev will point out to the pastors of
ips'..,oa that II pays to advertise the truths
Of the Bible.
..rb,s is TO be one Of the most important
..ians of the entire convention said the
nav Dr Daniel Il. Wegle, chairman OF the
philadelphia Committee of the Associated
,ldysrtIslng Clubs Of the World. 1t Is the
e.,t fine in the history of the association
.nst tha nreachers have ever taken an ac.
Ave mart in the doings of an 'ad' conven.
49, This Is a big movement 1t shows
Nj the ministers of the United States are
,s,nLine along new and broader lines. AL.
4 tsady 100 Philadelphia ministers have sig
nlaed their intention OF participating ac'
lively in the new movement.
grbe work of organizing the preachers
and getting them here is under the direction
N mr. Christian f. Reisner, pastor OF the
Grace Methodist Episcopal Church, New
york chairman of the Worlds Church Pub
,irty Committee" added the Rev. Mr. Wei
ia who himself is TO deliver an address
on the subject, 1T Pays to ADVERTISE on
June ~.
PREACHERS from all parts of the nation
A. Mt ba Convention Hail during
sha h,r week for n round table luncheon.
Philadelphia ministers will also furnish an
exhibit OF modern methods of advertising
churches, both city and rural, which have
proved effective.
The ministers on the Philadelphia Com
mttee, who have held meetings recently
Al the Poor Richard Club to plan the events
N the first church advertising convention
ever held in connection with the Associated
Advertising Clubs of the World, include the
Reys Daniel Il. Weigle, Messiah Lutheran,
chairman; Floyd w. Tomkins, Holy Trinity
Protestant Episcopal; j. A. McCallum, Wal
nut Street Presbyterian; Matthew j. Hynd-
man Ollvet- Covenant Presbyterian: A.
pohlman Temple Lutheran: C. II. wools-
ton Fast Baptist John Wiley Francis. Ok
ford Presbyterian George H. Buckley,
Methodist; Rufus w. Miller, of the Re-
formed Publication Board; Walter B.
Creenway, CASTOR Presbyterian; /. F.
. chenoweth. Christian Church; Linn Bow
, man, Spring Garden Street Methodist Epis-
copal; Charles B. Daugherty, synodcal SUI
perlntendent of missions, Lutheran: p. C.
Wright. Gethsemane Baptist, and William
J. Miller Tabernacle Lutheran.
Doctor Reisner. the world chairman of
the committee. has met with the men to
pan entertainment for the ministers who
come from afar to attend the sessions Of
the new committee. They will be held
June 27 and 2S.
R. H. Durbin, president of the Poor
Richard Club, today issued an appeal to
Phladephians to have the city as clean
as the proverbial Dutch kitchen during the
"ad' convention He said:
"The men who are coming here do much
to mold the opinions of people in all parts
OF the country for many of them are
publishers and editors If their automo-
blles stop outside of their hotels in a whrl
of dust they will be displeased. If they
walk or ride through the city's thorough |
fares and find the streets Uttered with old |
lapers, cigarette boxes and other rubbish |
hey will put Philadelphia down as a dirty |
eity
1T seems plain that every citizen should |
DO his utmost to meet the wishes of the |
Mayor and the Philadelphia Chamber of
Commerce in the matter of the clean
streets movement"