Little Falls herald. [volume] (Little Falls, Morrison County, Minn.) 1889-1950, 1916-12-22

Of the farm might be sold without
the loss of time incidental to taking
the same to market and there dispos-
ing Of it at price named by the 9th
er fellow. This is especially true in
the sale of blooded stock, as by adver-
Using buyers are attracted from long
distances. The posting Of a notice
on the fence corner may have its vir-
tues, but few people have the inciina-
ton to get out of their automobiles
or tie up their teams to read poorly
written ad tackled up on a fencepost.
The same noice. perhaps at cost
not to exceed twenty-five cents, might
be placed before a thousand farmers
who would be permitted to read it
while spending the evening around the
parlor table. But advertising is a
study in which business men have
learned but the rudiments, so it should
not be expected that the farme, will
have taken any advanced grounds in
reference thereto.
There are so many places in COM
munity building where the press and
the farmer can Cooperate proftably
that it. is one of the encouraging signs
of the times to note the presence OF
departments Of journalism at so many
of our state schools Of agriculture and
so great an interest in the cause of
publicity on the part Of agricultural
colleges throughout the land. The press
needs men equipped with practical
knowledge of the farm. Too many
of the present writer's on farm topics,
having the temerity to give advice on
chow to run the farm,' have no real
knowledge on the subject, failing to
recognize, even though they once lived
on the farm, that agriculture like 9th
er professions has advanced by leaps
and bounds and that the methods of
a quarter of century ago are not the
methods Of today.
There is Need Of Broad Men
Farming has in reality been revolu-
tionized by the creamery and the
cream separator, by the tractor and
the gangplow, the silo and the corn
binder. All of this advancement needs
men in the country newspaper field
who are qualified for the opportunities
which are daily presenting themselves
and an agricultural specialist is just as
essential in the rural printing office
as is the agricultural county agent.
The opportunities Of permanent po-
sition are far more promising in the
newspaper field than in that Of peda'
gogy, where the place and salary are
both dependent in far too many in
stances upon some booster club which
no doubt. has been made to see the
need Of such an agent through the
persistent pushing Of some country
editor. There are so many problems
of country life up for solution that the
need Of experts and specialists is daily
becoming more prominent and the op-
portunities for such cooperation are
innumerable and can be found in ev-
cry community. In the words Of F.
W. Beckman, professor Of agricultur-
al journalism Of the Iowa State Col
lege, "Such business, such a part.
nership with God, have in times past
made for the best citizenship. Men
of the country press (and We would
say, of the schools of journalism),
stick by the farmer; he needs you and
is worthy. With his head in the SUM-
shine, with his feet feeling the soft
earth, with hand to the pillow
the farmer is the very personifcation
of substantially and honesty and
safety and loyalty and devotion. The
play of the winds has famed a free
dom into his being; his tender care
of dainty growing things all around
him has made him gentle in spite Of a
rough exterior; his far view has made
his vision wide; the quiet has made
him thoughtful, and thinking has Civ
en- him wisdom. So we must stand by
the farmer, because the community
needs him, tho commonwealth needs
him, the nation needs him.