The Palatka news and advertiser. [volume] (Palatka, Fla.) 1908-19??, 1916-02-18

still harder to see Circle w Oranges
with A. B. Williford's name on the
box.
Since writing the above We have
managed to secure the signature Of
w. G. Bruning, who is Rev. j. p.
Benninger's grocer. / had quite a
| talk with Mr.. Bruning in regard to
this article and he said he didn't re-
member of ever having anything to
say to Mr.. Benninger at all. We
hope we have gotten you all the. in
formation we possibly could in re-
gard to this matter, and think you
will be able to tell the Florida Grow
er "where to get off at"
You will notice the signatures of
Clark Brothers Stores. These
Iple have seventeen stores and han
died three cars of your oranges for
Christmas.-Yours very truly, God
frey-Cawley Co., per Cawley.
Following is the signed statement
referred to in the above letter:
Scranton, Pa, January 18th, 1915.
"A. B. Williford, Arcadia, Fla. Dear
ISir:-This is to certify that we han
died frbm Godfrey Cawley Co., A.
B. Williford's Circle w Oranges and
have been well pleased with what or
anges we received this season. They
have been good color, sweet, and the
fruit has been packed better this sea-
son than any year we have handled
them. In fact, we think it has Lcen
the best fruit that has been in scran-
ton this season and hope that you
will take the same pride other sea-
sons to paca your fruit well and make
it the best package that comes from
Florida. Very truly yours, isigned)
The Pierce Co, wholesalers, Scran-
ton; W. J. Roberts, wholesaler, Scran-
ton; George J. Benton, retailer, Car
bondale, Pa; A M. Storr, retailer
Scranton; Samuel Ross Sons, retail
ers, Scranton; Stanley J. VanVllet,
retailer, Stroudsburg, Pa; M. ]. Nal
lin, retailer, Hawley, Pa; M. r. Tut
tie, Hawley, Pa; w. C. BRUNtNG,
retailer, Scranton; M. Alderman. re
taller, Scranton; H. E. Spencer, re-
taller, Dunmore, Pa; w. c. Davis,
retailer, Scranton; w. A. Hughes, re-
taller, Stroudsburg, Pa; F. L. Schel-
Ter, retailer, Stroudsburg; Vert D.
Miller, retailer, Stroudsburg; Frank
T.. Morgan, retailer, Dunmore, Pa;
10. A. Beemer, retailer, Dunmore;
George W. Noach, retailer, Dunmore;
Williams & Co., retailers Scranton;
IN. F. Hines, retailer, Scranton; E. C.
Thomas, retailer, Scranton; Carson &
Bender, retailers, Scranton; A. H.
Friese, retailer, Scranton; Harry w.
Pass, retailer, Scranton; John Har-
wood, retailer, Scranton; William
Farrell, retailer, Scranton; G.. F. Ety.
non & Son, retailers, Scranton;
James P. Haggerty, retailer, Scran-
ton; Tretheway Bros, retailers,
Scranton; The Triple Store, retail
ers, Scranton; P. A. Carroll, retailer,
Scranton; J. S. McNulty, retailer,
Scranton; John L. Gard, retailer,
Scranton; Curven- Ridgeway Co., re-
tailers, Scranton; H. A. Dillich, re-
taller, Scranton; G. w. Lowrie, re-
taller, Scranton; A. Hartshorn, re-
taller, Scranton; E. G. Stevens, re-
taller, Scranton; VIM. McAndrews, re-
taller, Scranton; George Ref, retail
err, Scranton; Clark Bros, stores, re-
tailers, Scranton; seventeen stores)
Joseph Mcfarland, wholesaler, Scran-
ton, Pa.
Mr.. Williford is one of Arcadia's
largest dealers and at the beginning
of the season constructed a large
and up-to-date packing plant in this
city. The writer knows from per-
sonal observation that he has ham
died large quantity of high-class
fruit this season, from the first ship
ment down to the present time. There
has not been a car of fruit shipped
out of Arcadia by anyone this season
that deserved such an outlandish
black eye as that given Mr.. Wilt
ford's fruit by Mr.. Benninger.
This paper is not fighting Mr..
Williford's battles for him, but like
every right-thinking person or news
paper, we like to see square deal.
We would as quickly defend the Ex-
change under similar circumstances.
The fact is, we would rejoice to see
the Exchange attain the highest pin
nacle of success. But permanent
success cannot be built upon false
HOOU anu MALICIOUS nlSr6preSenCd-
ton. Moreover, such methods OF
advertising are a menace rather than
a help to the industry. The Ex-
change can become Sampson in the
citrus markets without pulling the
pillars of the temple down upon it.
self and everybody else.
This determinatio to float your
own craft by sinking your neighbor
has demoralized the real estate bust
ness of Florida. Every dealer in
dirt knocks the other fellows propo-
sition until the prospective investor
concludes that the whole country,
isn't worth damn and goes back
from whence he came. It's blame
poor policy to develop the country
or promote its industries. Let US
boost together-one for all and all
and all for one. That is cooperation,
and the basic principle of the Florida
Citrus Exchange is cooperation.
Real Home of the Rosemary