Omaha daily bee., 1916-12-06
WOMEN LEAD MEN
IN STYLE PARADE
Daintier Sex Just Dotes On
Shopping, While Mere Man
Abhors Trading.
WHY DO LADIES LIKE IT?
By A. r. GROH.

Guess I'll have to ouy a new sui
this fall" heard we'll knowr
Omaha banker say. 1--WE worn this
one three winters now and its about
worn out. There are a number OF
things I'd rather do than buy
clothes
Nobody could deny that it was
about worn out" Yet this man
could array himself in purple and fine
linen If he wanted to, for his wealth
is beyond the well-known dreams of
avarice."
Why is it that nine out of ten men
hate to buy clothes? Why is it that
nine out of ten women love to buy
clothes? One question is as hard to
answer as the other. A woman is in
her glory when she is wearing a new
dress or hat. Gam ! not right,
madam?) A man always feels best
when he has on his old clothes.
Happy, indeed, is woman when she
has on some --latest creation" that
makes all the other women turn and
look at her. And wretched is the man
who has on something that makes
other men turn and look at him.
That Inner Man. Nv
And yet, subconsciously, men want
10 be nifty dressers. This desire is
recognized and appealed to by the
clothing ads, which show the well
groomed" man surrounded by admir-
ing ladies' at the opera, or perhaps he
is addressing a board OF directors
who look with approval upon his per-
iectly tailored garments, or maybe he
is at the regatta" cheering on his
crew.
We see him in the movies, too. Ny,
my, what swell dressers are the men
in the lnovies Honestly, now, fell
lows, every time you see one of those
heroes don't you feel like going and
buying a new outfit and becoming i
classy" dresseri 8A
The Movie" Idol
Their trousers fit tight, you know.
So do their coats, and the coats are
usually only buttoned with one but
ton, the lower one They wear fancy
vests and have a sort Of debonnaire,
blase, bored air as they saunter lazily
about in sort Of hollow-chested way.
They wear spats and carry stick
and, OF course, they always wear
gloves. THEY'D as soon so without |
collars as without gloves.
And In their evening clothes, my,
my, but they do look swell! And
then they have. negligee suits for golf, |
gray tweeds, probably, with patch |
pockets and flaps that button over.
These chaps never walk anywhere.
There is always big limousine or |
touring car, with respectful chauf-
four, waiting for them. And they all |
live in the dandiest apartments, where
there are oriental rugs and frcplaces
and divans and vahzes and beautiful
pictures.
Men to Dress EN-.
And they have Wallets. Mote: In
the best circles we pronounce this
valet sounding the IT, and not
valley" My, my, yes, they all have
Wallets They never could get along
without Wallets. In cold weather thew
wear elegant, big, fur-collared over
coats-the men do, you understand,
not the Wallets.
Yes, we all admire these heroes.
We'd love to be like them. But some
how we just keep on wearing our
shiny suits till they get too awfully
bad, and then we dash into a store
some day, or to the tailor's, and buy
another and keep it pressed up nicely
--for a few weeks. And then, back to
the old habit
II simply isn't in us to look nifty
like the fair sex. 1t comes natural to
most OF them. 1t comes unnatural to
most OF us.