Harrisburg telegraph. [volume] (Harrisburg, Pa.) 1879-1948, 1916-02-19
OLDS EIGHT AT
POPULAR PRICE
Reputation Established Years
Ago Adds Prestige and Invites
Confidence in New Model

Success for the new Oldsmobile's
models has made this company one of
the most important of those who have
brought about the present remark
able revolution in the motorcar in
dustry, with its sensational lowering
of prices, Improvement of types and
resulting big sales.
Finding a genuine demand for the
eight-cylinder car, the Oldsmobile
Company was quick to produce one at
a popular price. At S1195. this car
represents one of the most important
developments in a year of radical ac-
ton.
| F. s. Cans, manager of the East
End Auto Co., describes the types for
this year and their popularity
THE Oldsmobile Company have
also reduced the price of the Four
from S12S5 to S1095, and are now
securely fixed in the popuiar-priced
field where there is the most action
Our siX-cylinder model we have drop
ped. 1t is on the Eight and the Four
that we will base our appeal TO the
public.
The Four at the reduced price is
not car lowered in quality. In fact,
it is better machine than the one we
sold for the higher price. We are in
line with other standard makers, in
that we have recognized that it is not
enough merely to reduce the price of
tanned.
"As matter of fact, this is bet
ter car than our Four of last year. in
spite of the lowered price. The power
unit is identical, but the wheelbase
and body room have been increased.
/ Changes had to be made to meet the
increased wheelbase. Il he helical
gears on the car axle are driven
through the springs instead of the
torque rod This results in much
easier riding.
Based On High Reputation
The special strength of the Olds-
mobile appeal, lies in the fact that
this company has reputation. 1t
has been established many years. 1t
has made high-class cars. It's merits
are known. 1t is no mushroom con-
cern.
Therefore, all question of expert
ment is eliminated. The buyer takes
no chance when he trusts our new
eight or buys our reduced cost four.
1t is not TO be forgotten that our conf
pany has been in the business OF max
ing gasoline motors since 1880. We
rank with the very oldest.
Il In presenting an eight to the pub
lie we have no intention to reflect on
the six. We are simply catering to a
strong demand.
velvet smoothness and hardly .sug-
gestion of applied force The accel-
Grafton is swift as lightning. The car
shoots out like an arrow, and is so
sensitive to the throttle that it seems
to be alive. 1t offers an almost total
absence of sound and vibration, a new
lightness, a new compactness.
"All this is combined with a most
surprising economy of maintenance.
The power plant occupies very
little space in comparison with its
horsepower. The bonnet is no higher
NJ Nnvf1 1NnY h.
smart, low lines are retained.
The car is light. Its consumption
of gasoline compares favorably with
four-cylinder cars. Its power is steady
smooth and strong. 1t takes on the
high hills that an average car would
hesitate to ascend in low or inter
mediate.
In appearance, the car gives no
hint of its small first cost. The body
is splendidly original. The lines are
strikingly low, the type being much
in vogue The body sides are high,
seats deep. cushions soft, and there is
ample leg room. Comfort speaks for
itself in every feature of this car. The
solid-caSt aluminium running boards
and toe boards, the long and buoyant
springs, the clear, seasoned hickory
wheels in natural finish, the interior
woodwork of the Circassian walnut.
the lockers in the dash, are all de-
tails that enforce the admiration. 1t
is a complete. perfect car. With the
car comes every essential equipment.
1t is a car ready for the road, and
destined for long service on the road
when it passes from maker to user.
| Similarly, there is wonderful value
in the four for $1095.
This is u large, smooth running
car, comfortable as a divan. The
doors are full 90 inches in width.
There is unusual room in the tonneau,
475s inches from the rear seat to the
front seat. The front compartment
measures Al inches from the inside of
the back seat to the clutch pedal.
Thees are dimensions that show what
an effort has been made for comfort
The body indicates a car for $1,000
or $4,000. 1t is solidly built, luxurious
ly finished and permanently silent
Strips of felt distributed through the
body at proper points eliminate all
noise-producing frictions."
Makes $119,O5O on $1,000