Arizona republican., 1916-08-06

.-....llS BUSINESS WAS CONCEIVED IN PRIDE and that pride of achievement IS its greatest ,uarantee of quality in the product to ycu- iad Ct its pernanence to us. TIN THERE'S THAT OTHER ANGLE that 'mc might call foolish sentiment but which Ve old fsslioned Rec folk, regard most serl- e V --I-lne.Y the obligations we have as
 ; to, arl distributors and dealers and bay ,.i,l i>cJ Motor Cars and Trucls D,.;',.D VIE. IN HONOR, entrust to any other the I...-...n ent of those obligatons-and enjoy tie l..oney we had receivedf WE REQ FOLK HOLD that the sale of car is not the COT ummatlon. but only the beginning Cf a transaction.
 TOOUR WAY OF THINKING we assume at the me we acce9t the check payment an ob- Egtion ,ha. Fl! endure So lot- th-t car IS ia operatlon
 YOU SEE. NE ARE OLD FhsHrpNED--sery o,d fashioned we've b..a -~, ~rTTHE;ti . AID and we should tar. bu-;i !
 l. !. bu ;irs-s-' |, en4i 3t~e'll:~. ,
 70 T tsupje ,l L...,s 'i '' 'Aosc >
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 or CouRTF T F AZ N" ,.'.w NcO-Ls-' T oiass.s ils Ne ao.e f,' '' r- Ter. u -~' eAp,,t Go n,i u i.le ,h..s,, uaoi. ii,4 THAT lssr TIE afo f.Ay F~-p~r e--" ,-- lJe,al .nprtV. n ut@ 4- fad d pias. O :, 10 a- t.ti" NOTHING RAr ALLY N9& s ever if 4 'n H.e fnv fs for tt.t af to-..t 4ougi> ,,f ..l -~.--.. i.., t4oyo b. -. '.'
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 .h,,t ei-->, .t<in lo..k~ + ~.li ss' lasevity t..at q. rs b Ill tdla 70 TIE rIerr CONES FIRST. o' .o4rss lr only an,o.s k. o-. b.t ano < ts,tor ca. TOR THIS Is TIE GREATEST automobile butt ycr.S Lt-.ee
 THIS IS THE SEVENTH SEASON Aa; Rco the Fifth ha been standard practically is present form NO: THE PRICE WILL NOT BE CHANGED this 4.4sca We will net inereAse-we cannot low,t il ACTUAL COST OF MAKING is no,g more (:5O norl .hal when the present price. SS95, was set ago An ~ had made this model so long had ehnrd and per-tt riiactunng processes had reached such an high stat of efficiency in podu and cut dealers C. counts . that We had then. reached rock bottom IT WAS AN ACHIEVEMENT of the first magnitude | produce such d and sell t at such pr.,e---Ss5 TO-DAY YOU SEE OTHERS increasing prices all along u. line. They must do They have no choice ORDINARY BUSINESS RULES dictate that also tilt the price of Rec the Fifth $50 at least. BUT REQ PRIDE PROMPTS that absorb the extra cos as we have for months past and keep the price where it until conditions will, happily. return to normal THE FOUR CYLINDER ROADSTER-s wonderfl chassis price. the smartest thing wheels-tf most popular in the world among physicians and a professional and business men. Also SS75. TO SUPPLY A GROWING DEMAND for an enclosed bod Rec the Fifth chassis we have planned to build limited number. The quality will be Reo-which is say excellent. The top gdly supported at front ar Removable glass panels convert 1t into veritab limousine for winter and these discarded and with Jif curtains (which also urnished) 1t IS an ideal summ touring The price is $l025. THE NEW REQ SIX will continue in its present popul forms-the 7-passenger touring car and the classy passenger roadster; and we will make limited numb with Sedan bodies to supply insstent demand for u type of body on this splendid chassis. THE PRICE IS REDUCED $l0O on the 7passeneer a, roadster models Now Sli50i TOR CAR COMPANY oR TRUCK COMPANY, iss. Lansing. Michigan y Cadillac Company 
 521 North Central Ave. are F. o. B. Lansing Michigan