davidaulloa/AmericanStories huggingface dataset:
Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1916-06-26
RECEPTIONS SHOPPING, TEAS;
AID WOMEN HAVE HANDS FULL, TOO
Mrs Rowe Stewart Has Taken the Job of Running Their
Entertainment Smoothly and Is Doing 1t With
Many Lieutenants

A week of wonderful entertainment began
today for the mothers. wives and sisters
of visiting ad men. The entertainment
Pilot is Mrs Rowe Stewart. and she has
promised to give the women visitors the
time of their lives"
The visiting women were rendered a re-
ception at the Bellevue-Stratford at 10
o'clock this morning by Philadelphia women,
after which they went to the University
Museum to attend the opening of the
general session
They lunched with their husbands at the
University before attending the opening Of
the afternoon session Later they were en-
tertalned at the Ritz-Carlton by the ad
women from Baltimore. Mrs. Stewart an
nounced at the reception this morning that
the visiting women from Baltimore will be
the hostesses at the Ritz every afternoon.
A score of men attended the reception
this morning, although II was supposed to
be for the women only II was held in the
Junior Room, and was entirely formal. 1t
had been planned to have a receiving line,
but this Swas dispensed with and the women
who were to have acted in this capacity
made the visitors feel more at home by
greeting them informally. They were:
Mrs. Park S. Florea, indianapolis. wife of
the secretary-treasurcr of the association ::
Mrs. Frank A. Black, Boston, Mrs f. II.
Rowe. Toronto. Can. Mrs. Rowe Stewart.
Philadelphia, chairman of the committee
which is entertaining the visiting women,
and Mrs. Il. IL. Durbin. Mrs. Thomas Mar
tindale, Mrs. John c. Martin and Mrs. L..
Beck. all of Philadelphia.
Mrs. Stewart and Mrs. Durbn, wife Of
the president of the Poor Richard Club.
were stood up on table and introduced to
all of the visiting women before the recep-
ton ended.
Tomorrow the special entertainment for
the women include trips to department
stores. In the afternoon they will attend a
tea given by the wives of officers of Phlla-
delphia Navy Yard.
Wednesday the women folk will be the
guests of the Curtis Publishing Company
and will see the great building wherein is
printed the Ladies' Home Journal In the
afternoon they will motor out to Mr..
Curtis country place at Wyncote, where
Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1916-06-26

they Will be entertained at tea Thursday
the women will go to Valley Forge on n
special train. The hostesscs on the differ
ent days of the convention follow:
MONDAY. JUNE 26.
Mrs, Robert II. Durbin. Narberth, Pa.
chairman; Mrs. Montgomery II Wright
Melrosc Park. Pa Mrs David ~ Chris
man, Mrs. William w. Cardwcll. Mrs L.
5 Taylor. Narberth. Pa. Mrs Robert Me-
Curdy. Mrs. S. Clayton wicks Langhorne.
Pa, Mrs Charles Henry Fox, Mrs. Roy EI
Clark. Narbcrth, Pa: Mrs Leon s. Dali
sinner. Mrs. G. e. Gable, Mrs. Louis NJ
Silence. Mrs. f. s. Edmundson, Cynwyd,
Pa, Mrs William II. Trump. Mrs. Howard
c. Story, Mrs. W. Arthur Cole.
TUESDAY. JUNE 81.
Mrs Leon Beck. Cynwyd, Pa, chairman 4:
Mrs. John c. Sims, Mrs p. c. Staples
Ardmore Pa. Mrs e. j. Berlet Ridley
Park, Pa; Mrs. Thomas r. Ecock. Jr..
Berwyn Pa. Mrs. Richard A. Foley, Lang.
horne, Pa. Mrs. Rufus II. Sanford Nor
ton, Pa. Mrs, Oscar c. Schmidt. Mrs
Robert II. Dippy, Mrs Alfred Scholes, Mrs
Walter w. Gale. Mrs Rose Harkins Miss
Edith V. RICHTER Mrs. II. Walter Scott.
WEDNESDAY. JUNE IS.
Mrs. John C. Martin, Wyncote. Pa, chair
man; Mrs. w b. NJ, Tracy, Mrs. Charles
w. Beck. Jr. Wyncote, Pa Mrs. Edwin
Moore, Mrs. #, A DAILY, Mrs. Charles Blum.
Mrs j, II. Pickett, Mrs. c. Theodore Ket-
terer Mrs. Albert +. Turner, Mrs. Forrest
H. Rordan, Mrs. S. NJ. Wilson, Mrs. Thomas
j. Devery, Lumberton, ~ j.. Mrs. I. ].
Mulvey, Wcnonah, n. j. Mrs. NJ Russell
Berger, Lansdowne. Pa Mrs. A. A,
Christian, Elizabeth Wilson and Mrs. J. T,
Fenner.
THURSDAY, JUNE 90,
Mrs. Thomas Martindale. chairman; Mrs
Anthony Geutng, Mrs +, c, DUNCAN, Mrs
Joseph Green, Mrs. J. A. Lutz, Mrs, Fred
erIck C. Jones, Mrs. g. Goldsmith, Mrs.
d. p. Mcpherson, Laurel Springs. ~ j.;
Mrs, Elliott Brewer, Mrs. w. +, Lloyd. Mrs.
c. Bloomingdale, Jr., Mrs w. A. Cole Mar
berth, Pa Mrs. Charles a. Beach, Elkins
Park, Pa. =; Mrs. Sidney II. Weller, Mrs. H.
H. Van else. Mrs, Ernest Blood
Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1916-06-26
ADDRESSES BY NOTED MEN
Sneakers 'Who Have Accomplished
Things" on Ad Program

Herbert S. Houston, president of the AS
ISOLATED Advertising Clubs, announced to-
day the appointment Of the following com
mittees;
Crsdentlals-s. De Witt Clough, president
=, me Chicago club, chairman John Rem
Oard wheeling, w. Va, and f, 5, Florea'
In5Ianapolis, secretary of the association.
RssoIutions-George p. Gallop, Boston.
orairman; William Ganson Roe, Cleveland ;
Itred Johnston, Dallas Tex. Harold Janss,
los Angeles, and Theodore r. Derlaeh'
Joliet Ill - "a ga a..
t,IEs maj viii be given during the ses-
sions Will be OF a higher standard this
,'sar than at previous conventions OF the
~ sS,,ortIsing men, said f, 7. Meredith chair
.l'a AZ ~ the Program Committee. In max
ing his report at the morning session. ne
said: ..u..,ran, Tor thIa con-
,..,tion We have sought to have men ad-
ssass us who have accomplished things-
We nave tried 70 secure speakers who can
snsak with authority, and have trled 70
49,, sron1 the program speakers who have
Simply untrlsd thsoglss e e-Sa4SA
Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1916-06-26
WILL TELL MAYORS FORTUNE

Gipsy fortune-tellers tonight Will be at
the Manufacturers Club and tell the
past, future and present of about 100 out
of-town merchants while they partake OF a
beefsteak dinner. The host OF the affair
will be Leon II. Clark, who Is connected
with Skies & Co, OF this city. Mayor Smith
will make an address. He will be among
those whose palm will be read
The dinner has been arranged for some
OF the advertising men and merchants who
are here 70 attend the convention OF the
Associated Advertising Clubs OF the World
II has been agreed by all those who viii be
present not 10 tell what the Gpses tell
them until the beefsteak and other good
things In the way OF eats have vanished
from the table,
Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1916-06-26
CHICAGO TO HELP FILL
ALL CITY WITH MUSIC
If Welkin Ever Rang Ad Men
Will Make 1t Roar
This Night

Therell be music not only in the air, but
everywher else In the town tonight
II will start with the ad mems parade
and echo in all the hotels with greater force
and harmony than ever. The mace will be
set in the vocal line at the cabaret of the
Chicago ad men In the Bellevue.Stratford.
They've been preparing It for months, and
all words, therefore. are helpless to tell
about 1t In advance.
Dozens of poets have been working over
TIME on the songs. To save time. they
borrowed the music from well-known airs
OF the day,
The Ad Choir of the Windy City will be
the leader of the songfest, There are 2S
singers. with enough volume 10 drown out
a boiler factory and lots of vargated har-
mony
The songs tell the stories of various ad
vertIsing brands we know and they are
full of pep.
A. f. Chamberlain, of Chicago. had the
brunt OF the work in mapping out the
cabaret and he expects it TO run according
to schedule.
That Philadelphia will not be lost in the
proceedings is shown by the following In
spiratlon which will be a feature Of the oc-
casiOn.
CHICAGO SONG.
Come boys, let's raise roysns song,
And speed the happy hours along
IN II 'Sii Ssl city 10 FSadsDSia sEifsi 22f sfS friends.
Sad dag when the convention ends
Wen have TO say goOd-by
And all go back TO dear old Chi.
Chorus.
Then here's TO Philadelphia
You're the best little place | know,
Three cheers for Philadelphia.
From Chicago. Chicago.
stm We love philadelphia 50.
Then here's to Philadelphia,
You're the best little place | know.
We will also hear the Chicago Ad Club
waltz, dedicated to the Poor Richard Club
THE Gangs All Here" "a Man Among
Men" dedicated to Herbert S. Houston
president of the Associated Advertising
Clubs of the World $50 Long, Philly,"
"Spearmint" and "Old Dutch Cleanser"
Singers from St Louis Cincinnati, Cleve-
land and Akron will assist in the general
program.
There will be quartette OF Dutch women
representing Old Dutch Cleanser, a playlet
by the Cleveland Club, telling the troubles
of an advertising agency and many other
things which will keep the laughs moving
Several hundred balloons will be released
during the proceedings and there will be
shower of confetti by way OF adding color.
Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1916-06-26
ADVERTISING woMEN's SESSION
Delegates Expected Tomorrow From
All Parts of Country

A session In the interests OF advertising
women win be held tomorrow I'm room ll0,
of College Hall, University OF Pennsylvania
II is expected that the session viii be at.
tended by bright, snappy advertising women
from all parts of the country,
Miss ]. ]. Martin, advertising manager
for Sperry & Hutchinson, New York, viii
serve as chairman. The speakers will in
clude Mrs. Christian Frederick, OF New
York, whose topic will be The Woman
Who Buys and the Advertising Woman" !;
Mrs. n, T.. Tomlnson, of the Dry Goods
Economist, New York, on ''Women's Appeal
to Women" and Miss Ida Clark. OF Scott
& Bovine, Bloomfield, n. j.. on the topic
Intuition and Tact In Space Buying"
Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1916-06-26
ACTIVITIES OF 10000 AID CONVENTION DELEGATES
GOV. BRUMBAUGH AND MA YOR SMITH
WELCOME AID MEN TO LADELPHIA

TN welcoming the Associated Advertising Clubs of
the World to Philadelphia, it is fitting to recall
that you have met in the most historic city of Amer
lea, that the great commonwealth with its eight mil
lions of people joins with her citizens of this city in
making this welcome hearty and sincere. We wanted
you to here and we happy to have you here.
1t is my privilege to voice the hearty goodwill of
eitre population and to give you royal welcome to the
finest city and grandest Commonwealth in all the
world.
~zz<zSZs----<~->a>[
Governor Of Pennsylvania.
Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1916-06-26
suitcase 70 An "Ad" Delegates

A real suitcase packed to the brim with
valuable souvenirs supplied by Philadelphia
manufacturers Will be presented to every
one Of the delegates to the ad convention.
Three express companies viii deliver the
sultcases 10 the homes OF delegates all over
the United states. one Of these suiteases
Is on exhibition IN a glass case at the Belle
vue-stratford II Is expected that about
10000 q them will be distributed
Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1916-06-26

officers and members of the Associated Advertis-
ing Clubs of the World-As chief magistrate of the
city of Philadelphia, home of 100000 people, bid
you welcome and in their tender the hospitality
of our 100000 homes
You represent one of the mghtest forces in the
development of twentieth century civilization. Your
power is increasing each year the people come into
clearer understanding of the value of that publicity
represented by discriminating and intelligent adver
tising
May you discover during your visit that we trans
late into acts city motto: Philadelphia Maneto
Let Brothery Love Continue.
~ M
Mayor.
Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1916-06-26
p. NJ. C. Battery Hiking up Chester Pike

The Pennsylvania Military College bat
terry OF I6 Snch guns win travel from.
Chester over Chester pike TO Philadelphia
this afternoon to take part In the parade
OF the Associated Advertising Clubs Of the
World tonight The battery, under Captain
Frank x Hyatt OF the college will be on
hand tomorrow night also to tre the presl-
dental salue OF 2l guns at the celebration
on Franklin Field.
Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1916-06-26
Ledger Central for the DeIeratea

the delegates during convention week.
Every day there VIII be window displays of
advertised products. Ledger Cen
tral viii also sell railroad tickets 10 Atlantic
city % eonysation guests.
Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1916-06-26

@ (. Greeting i! s:!:!:i! +? 2: O
Associated Advertising Clubs of the World
WE print this public word of greeting with
w few comments about
Truth in Advertising
as practiced by the house of Wanamaker &
Brown which was founded at Sixth and Market
Streets, in Philadelphia, on the same day OF the
same month of the same year in which Fort
Sumter was fired upon-55 years ago.
Wanamaker Brown has steered straight course
in merchandising and in the news it has printed about
merchandise uninterTuptedly since 1861.
Wanamaker G Brown was among the first, fnotthe
first clothing house to print advertisement in the city
of Philadelphia
Wanamaker & Brown was the first mems clothing
house in the country to establish the policy of one price
Wanamaker & Brown was the first house in
the United States to establish an al-wool policy
Wanamaker & Brown the first mems clothing
house in America establish the principle of entire
isfaction to the buying public or money back.
Advertising is an art and as art has been most
prolific Of theories
Fifty-fve years of practical advertising have left
little room for theory at Wanamaker & Browns.
It has produced Of course great deal of expert
Il
media of presentations to the best way in which to
tell the story that was to be told.
But in of the various forms it has taken has it
ever tampered or temporized with the truth.
No matter how bad an advertisement may be, if it
is truthful 1t may still be good advertisement No
matter how we'll written advertisement may be- if it
is unt1uthful 1t is bad advertisement
Wanamaker & Brown has spent millions of dollars
in many forms of advertising 1t has found that
paper advertising takes precedence all the rest
localized retail business
And the greatest power for good for evil in our
country today is the American newspaper.
1t can stop untruthful advertising without causing
ripple the surface of business; smother it in the
fumes of it's own iniquty by simply LEAVING IT OUT
OF THE PAPER!
We that of heroic proportions
place this thought forcefuly before the convention
before it is permitted to leave Philadelphia We believe
it would receive the Endorsement of every good news
paper in the country. We believe it would pay every
newspaper that adopted it, it does pay those who
adhere to now.
To make advertising pay, to make advertising
benefit to the we'll as to the advertiser it
necessary only to tell your story simply briefly truth
fully
Good merchandise backed by truthful advertising
and continuous advertising through ftyve years has
shown us that truthful advertising pays.
Businesses of mushroom growth that spring up and
by the OF exaggerated statement flourish for
little while only to die, have taught from observa-
tiOn that untIuthful advertising does not pay
Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1916-06-26
| LEAD !
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members are
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sndls's Band
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10 Band +
Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1916-06-26
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Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1916-06-26
liicle

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Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1916-06-26

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80
Montpelier examiner. [volume] (Montpelier, Idaho) 1895-1937, 1916-06-09
GRACE Is TO HAVE
DAILY TRAIN SERVICE

That Grace Is to have a daily train
service Is nov an established fact.
Last week the Short Line moved to
their right OF way a new depot in
the shape of q box car, but neverthe-
less It viii serve purpose and the
local train WIN come down from Al
exander once = day with passen-
ger coach attached. instead As here
tofore twice week and Just handl-
ing freight in car load lots. Express
will also be handled which viii save
some expense and delay for the pa
irons OF the road throughout the
Gem Valley.
Here's hoping that It viii be a sue
cess and that II viii be soon changed
to run twice day and carry passen-
gers only. These trains win be op-
Grated as an extra and win not leave
stations earlier than time aa follows:
Montpelier examiner. [volume] (Montpelier, Idaho) 1895-1937, 1916-06-09
GAVE RECEPTION
FOR BISHOP H0FF

Bishop Hoff returned last Wed.
nesday from the east, where he had
been for the past four months Wis
lting with relatives and doing some
missionary work. A reception was
given in his honor Wednesday even
ing IN the auditorium OF the Second
ward meeting house. which was com
pleted during the Bishops absence.
II was indeed a pleasant surprise to
him TO find the auditorium ready for
use. and he expressed In warm terms
his appreciation OF the faithful work
that had been done by the bishopric
and members OF the congregation
during his absence. He also extend
ed hearty thanks to the members OF
the First ward for the assistance
they gave towards the completion OF
the auditorium.
The room Il seated with 27b opera
chairs and the floor slopes towards
the pulpit 50 that those IN the rear
of the room will have just as good a
view Of the choir and speakers as
those who occupy the front. The
choir loft IL also provided with opera
chairs. The pulpit is located in the
northwest corner of the building and
the chairs are placed diagenalIy
across the room. This arrangement
will enable the speakers TO see the
entire audience without turning In
their positions. The choir loft IN in
the southwest corner OF the building.
The walls and ceiling are calci-
mined in pleasing colors. the design
on the ceiling being in oval shape.
The room is lighted with four large
electric lamps, having a total OF
about 1900 candle power. The win
dows are OF stained glass. which give
an excellent lighting effect I'm the
day time.
Just south Of the auditorium is tho
Relief society's room, which has been
nicely furnished by the ladies.
The basement which has been used
for church and Sunday school pnr-
poses. will be divided into five class
rooms for use BY the Sunday school.
Il is the intention of the ward 10
go ahead and install q heating plant
this summer. and have the little
odds and ends" about the building
completed. When this is ali done
the Second ward can boast Of having
as fine q meeting house as there IL
in the county.
The bishopric heartily appreciate
the manner in which the business
men and citizens generally have con-
tributed towards the erection Of this
building.
Montpelier examiner. [volume] (Montpelier, Idaho) 1895-1937, 1916-06-09

Boise. June There was spec
ial meeting of the state land board
held last Saturday afternoon, when
Secretary Of State Barker introduced
resolution asking for the resigna-
tion of George A. Day. The vote on
the resolution was a tie, Barker and
Governor Alexander voting in the
affirmative and the attorney general
and state auditor in the opposition.
Miss Bernice Mccoy, state superin-
tendent and member of the board
was not present. 1t is understood
that Miss Mccoy and Secretary Bar
ker from the beginning of the pres
ent administration have favored the
supplanting Of Mr.. Day and have
been prevented from carrying out
this plan, through their inability to
secure the support of the other mem
bers Of the board, or even of one of
them. The situation, 1t is reported
has changed radicalIy lately. The
governor during more than year
past has always acted in conjunction
with State Auditor Fred Huston.
Recently when the Huston loan ex-
posures were brought about, the gov
ernor felt that his pride had been
hurt. Huston had not been entirely
candid with his excellency and had
rather left him with both hands oc-
cupied holding the bag while the
populace drove in the snipe. In the
meantime his rear had been left ex-
posd, and there was no means of
protection afforded. So 1t is not
wonderful that the governor has
changed front and now expresses a
beside to really attempt the reor-
ganization of the most important of
the state bureaus, the state land de-
partment.
The demand for Mr.. Days remoy-
al had been insisted upon during the
past year by large number Of the
leading men of the state who are al
30 members Of the republican party
The republican members Of the ad-
ministration have been the subject
of considerable comment by reason
Of their inability or unwillingness
to act. The same demand was made
in regard to the then registrar, N.
Jenness. This demand was acceded
to, although no one was appointed in
his stead, Heber @. Hale, the pres
ent acting registrar. who had for a
number of years been chief clerk Of
the land department. was assigned
to the duties of the office without ap-
pointment to either its dignities or
emoluments.
There is some doubt stiIl felt as
Montpelier examiner. [volume] (Montpelier, Idaho) 1895-1937, 1916-06-09
QUEALEY AND OLSON
BUY FINE CATTLE


The largest shipment OF high
grade cattle ever received in the
West reached Cokeville yesterday
from Ontario, Canada. There were
three cars consisting of So head, 40
cows and calves and three bulls, and
said to cost as much as an ordinary
train load Of cattle.
These cattle were selected by Mr..
P. J.. Quealey on his trip to eastern
Canada last April and represent the
best families of live stock in the Do
minion. Among the families Of in
ternational reputation that are rep
resented the: Boyne Ladies, Clara,
Crimson Flower. Jilt, Nonpariel, Dia-
mond. Butterfly, Vanity, Marr Bean
ty. Orange Blossom, Bruce. May
flower, Broadhook and English Lady.
Several Of these families are OF
imported stock and the owners were
not at first willing to part with the
stock. Several of the cows are said
to be worth $1,000 each. Mr.. QueaI-
ey had the cattle shipped with a view
Of improving the herds of the local.
ity more than for any personal gain.
Part Of the stock viii go TO the p
W. Olson ranch and add to his fins
herd which has the reputation of be.
ing one Of the finest west OF the Mis-.
souri, river.-Cokeville Register.
Montpelier examiner. [volume] (Montpelier, Idaho) 1895-1937, 1916-06-09
MISS ANNA SPONGBERG
APPEARS IN A RECTAL

The following dispatch from Bos-
ton under date Of Juune s. will be Of
interest to Miss Anna spongberg's
many friends IL Montpelier: Miss An
ma spongberg, Of Pocatello. who for
some time past has been studying
the piano-forte at the New England
Conservatory Of Music, Boston. made
a public appearance last Saturday af-
ternoon tJune 81 at one Of the week
u recitals which give the more pro
ficient pupils of the oldest and larg-
est American conservatory a chance
to be heard under favorable condi-
tions. Miss spongberg's selection,
which was well received by a large
and critical audience. was the scher-
90 Ia b minor OF Chopin.