The Lynden tribune. [volume] (Lynden, Wash.) 1908-current, 1916-01-13
SYNOPSIS
CONTINUED from last week.

You've got an aeropIane. haven't
your inquired Peale plaintiveiy.
fes-but"- began Rodney. Lets
go upstairs them" he added as an after
thought.
He knew Peale Of old and that II he
got started there was nothing that
could hush his voice for other men,
bers. In the big room in the Forty
fourth street side upstairs they would
be unmolested at this hour of the MORN
ing. Peale followed him in a docile
manner.
Then everything's all right" said
Peale eagerly. Now, you abduct the
leading lad y-Julia Clark-tomorrow
night in your aeroplane-elope with
her."
"What?"
Sure! Some stunt too. Never been
done. Julia's all for 1t. She's game
for any press gag
But couldn't do such a thing as
that" protested Rodney.
Certainly you can," said Peale
I'm telling you Julia II stand for IT
"a bird of story. Why. you're up in
the air with the leading lady. The
next night standing room only to catch
look at the girl you're stuck on.
can see the headlines now, Soap Kings
Son Takes New Star Among the Stars
With Flashlights
But it's out OF. the question" said
Rodney. II wouldn't do 1t, that's
all. I'm not backing down from help
ing you, but there's some one who
might object"
"a girl?" asked Peale acutely.
Rodney nodded.
II guess it's cold" Peale concluded.
Girls are funny about their beaux do
Ing a little innocent think like clipping
with some other. girl"
"Why don't you try somebody else?"
suggested Rodney.
81 have. You were my last card
Well, I'm f1redr' said Peale, with an
air of f1nality.
1t was a stunt that would have kept
things going, he protested, but now
we'll, the show was so bad that people
wouldn't even go to see it on a pass
They would have to close Saturday.
and as for Ambrose Peale. he was out
Rodney did not believe that an obvious
faxed up lie like that would have done
any good, be said. He'd feel very un-
comfortable at not being able to oblige
an old friend otherwise.
81 know it's advertising" he said,
but
"You bet it's advertising" began
Peale. warming up. What made the
leading actresses? Advertising"
But that sort of advertising can't be
Of real value" said Rodney negligently.
"Oh. you're one Of those wise guys
who don't believe in advertising, are
YOUR said Peale. expostulating and ex-
pounding. "Now. don't get me talking
advertising. That's where l live,
where I have my town house and
country estate. my yachts and motors.
That's my home. Maybe you think
love Is important. Pifile! Advertising.
my boy: the power Of suggestion. the
psychology of print Some old gink.
professor Of psychology, showed forty
vassar girls the other day two SAM
pIes of satin, one blue. one pink. same
grade. same value, same artistic
worth. One he described as delicate
warm old rose: the other he called
faded blue. He asked them to choose
their fayorite. Girls picked the old
rose. Why? Because they'd been told
n was warm and delicate. No faded
blue for theirs. What did it? Power
of Observation-Disclosures
"You seem to know something about
IT. Rodney said aloud.
IT not only seem to, / DO, Peaie
agreed "Just before met you l told
a Young fellow downstairs that The
Belle of Broadway was the biggest
hit in town. Ask him TO go to the thea
fer. give him his choice and III bet
rou s4 to a fried egg he picks The
Relle of Broadway Advertising!
Il don't believe It" Rodney pro-
tested.
"Well. try 1t. And. say. what makes
,ou 60 to the theater yourself? III
fell Won. It's what you've read about
the NAV or what some fellows told
you"
"Why, / suppose that's true" said
Rodney, beginning to be convinced
little. "But l never read advertise
ments."
ooh. you don't. Ell? Say. what kind
of garters do you wearY'
"why, let me see. The - SAID
Rodney.