Saturday news. (Watertown, S.D.) 19??-19??, 1916-06-29
Cream Alaska to
Be introduced to the
People Of Watertown
WATERFOWL Boy Now Manager Of Con
pany Manufacturing lt-seeks
to Increase Local Sales.

The Wheat Meal Company OF Lee
Mars, Ia, whose manager is G. s.
Sheldon lCharles1, a Watertown lad,
a graduate from the WATERFOWL high
schools, son of Mr.. and Mrs. Samuel
b. Sheldon, is introducing its cereal,
Cream Alaska" to the WATERFOWL
public.
Some OF the retail grocers have
handled it for some time. but there
has hitherto been. no specific effort
to get 1T introduced In this locality,
although the demand for 1t in some
regions has been great and the sales
have been constantly increasing
among those who use breakfast foods.
AS one Of the means of introduc-
ing 1t, the company is beginning a1
series of advertising announcements
through the columns of The Saturday
News, and attention is especially In
vited on the part of those young peo-
pie, or others, who may be interested
in the preparation of unique advertis-
ing matter-subject matter, design.
makeup, etc. Special Inducements
are offered to stimulate interest-be-
sides, the company desires to secure
advertising designs OF merit and is
willing to pay for the same.
Cream Alaska, 1t ma be stated,
is q whole wheat product, prepared
by q patented steel-cut process, from.
select western white wheat. This
wheat, obtained from the irrigated
fields Of Utah and Idaho, is thorough
ly cleaned and sterilized. In clean
ing, special care is taken not to de-
stroy the laxative qualities of the
bran, and by specially constructed
Icleaning machines, when the wheat
reaches the ~steel-cutters, the bran is
in it's natural state. In these steel
cutters the wheat kernel is first sliced
lengthWise, and then cut crosswise
into pieces of the correct size. BY
the process of cutting, the starch is
made to adhere to the bran. When
the cereal is cooked, the starch swells
This makes a light colored, delicious
palatable porridge with the true nat
ural flavor Of the choicest wheat.
Mote.-The u. S. board Of food and
drug inspection has ruled that no
product shall be. branded whole
wheat" unless 1T contains absolutely
all of the wheat kernel with nothing
added and nothing taken away. Cream
Alaska fulills to the letter the re-
quirements OF the United States health
authorities on whole wheat products.)
Watertown people, especially, will
be interested in knowing for them
selves just what sort of thing Cream
Alaska is, particularly so because the
manager OF the plant and the BUSH
ness connected with 1t is a product
of the ctr Of WatertoWn--born, rear
ed, coaxed, peter, spanked, educated
here, and whence he proceeded out
into the world to carve for himself
fame and fortune, 80 to speak.
1t is not stated that the manufac-
turers claim for it extraneous medi-
cinal properties, but a good old ex-
policeman flames Riley, 3421 Palmy-
IA street, New Orleans, La.) writes
the company that It has been bene-
fetal to his health He says, under
date Of March n, 1916:
Gentlemen: I am an old police
officer shortly to retire on d pension.
arm going to Jennings, La. Your
Cream Alaska has cured me of a
chronic case of constipation, more
than any doctor could do. would
not give it up for any known remedE
or food. Gould you supply me Id
~yennings2 II possible. would like
to get an amount, as | eat it three
times 4 day.
Since every grocer IN WATERFOWL
now has 1t IL stock, nobody 81 the
lofty who wants 70 try II need change
grocers to set 4.