Crossville chronicle. [volume] (Crossville, Tenn.) 1894-current, 1915-01-06
THERE IS A REASON
Why We Are Forced to Increase the
Price 70 the Chronicle to SL50 a
Year Beginning January |.

| VIC are 1OTCeu 10 increase the price 0
the Chronicle to ST. so a year when W,
were able, few years ago, to pay no
less Than ten per cent dividend Oh
over So, 900 in stock with the paper a
S1.0O year?
That is proper question and one W,
are very willing to answer.
A few years ago there were severa
coal mines operating in the county
from which We received much bushes.
in the way of job printing Today
there are no coal mines operating il
the county and as result we are sew
eral hundred dollars short on business
as compared with former years.
There were also numerous stave.
heading and handle mills and saw mills
operating in the county. Now there is
only one stavehmill and we get no bust.
ness from it. The saw mills are very
few and as result we get little bust
ness from that source. There used to
be more stores in the county than now,
which means that our job printing is
less from that source.
There used to be much more land
litigation than now and we then re-
ceivedl much more from legal adver-
Using.
All those shrlnkages have reduced
the income of this business several
hundred dollars, to say nothing of the
loss Of business that resulted indirectly
from the shutting down of those indus
tries.
1t may be something of a surprise to
some to know that the Chronicle never
did profitably support itself. 1t had to
be held up by the revenues that came
from job printing.
Since the business from the sources
named has fallen off so heavily there
are only two other sources from which
the Chronicle can possibly secure
enough business to enable it to live:
Advertising and subscription.
For the past three years we have
been doing all possible to keep the
business going from these two sources
without raising subscription to $l.50.
but find it to be impossible.
We do not think the stores of the
no Gun sc specially in Crossville-ad-
.slacb as would be profitable
TOR them. That, however, IS a matter
for the store owners to decide and we
are not finding fault with their attitude
further than to say that they would
profit more if they advertised contlnu-
ously and persistently.
The situation is this: II the people
of this county wish to have the Chron-
icle to continue under the present man
ager, it will be necessary for them to
pay $1.50 year for it, for it will re-
quire every cent of revenue available
from that source, along with other
things. to enable the paper to live.
We have been told many times that if
the present manager, with his many
years of experience in this field, gives
up the paper. it will be impossible to
find any person with sufficient knowl-
edge and ability to conduct satisfac-
tory paper. to take hold of the bust
ness. The people had one taste of
that, but if they feel that they are
willing to risk the outcome, they can
stop the paper by refusing to subscribe
and pay s1.50 year for it, The pres
ent manager would have no just cause
for complaint for the people have a
project right to do as they choose in
that matter. The only course left open
for the present manager would be to
seek a new field, which we would most
certainly do.
OWNER GETTING LITTLE.
The present owner, J. W. Dorton.
did not purchase the plant with the
idea of making money out of 1T. He
stated to the writer that it looked as
though the town and county would be
without newspaper unless he got be-
hind it. He further stated that he
would not buy the business when offer
ed for sale by order of the Chancery
court unless the writer would agree to
take hold of it and run it. We did so
only after we had been led to feel that
conditions would justify US in making
the effort, because the public felt the
need of live paper as never before.
The People over the county have pa
tronized the paper better than ever be-
fore and we have more county readers
than ever before. This condition we
appreciate highly.
In the little over three years that
Mr.. D0rton has owned the paper he
has not received over three per cent