davidaulloa/AmericanStories huggingface dataset:
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1915-06-03
of tobacco for their livelihood.
DEVELOPMENT of the Industry.

Tobacco. as an industry. lacked all
system when Mr.. REYNOLDS entered the
business year ago. The grower was sub
jcct To laws of greed and chance, which
meals he was paid for the tobacco he
grew any price spectators chose Ia fix.
With the development Of manufacturing
came real competition for the leaf which
in turn. developed splendid warehouses
for its roper handling. This produced
"A system Of weighing and grading that
spectators and gave all an equal
chance.
MIR. Reynolds j. a modest unassum
ing man Of unusual size. with indefatlg
able energy and independent will. Am
ong all the many thousands of employ
Ies n the great factories AT Winston-Sa-
lem Their il az one more ap~proachable
more democratic ia character than the
founder and president. who watches
with close scrutiny directs with ex
IRENE foresight every phase of his i'm
mense business.
Mr.. Reynolds talks aS interestingly as
reads the story Of his buiness success.
Fl started my career in growing and
manufacturing tobacco when was Il
boy. Saiy the founder a. he chattcd 10
the writeS in the big executive building
at WINSTON Salem a few weeks ago. ser
wig my time aS a laborcr i'm Il tobacco
factory. At tht age of eighteen | was
promoted "a superintendent Of this fac
tory. In those days tobacco factories
only ran four months in the year and
the other eight months ] was engaged
.as 4 toilaccco salesman.
Only to Make a Fair Profit.
The priuciplcs that governed NV work
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1915-06-03

III we waited for good times to roll
around 10 get business, there would he
mighty little incentive for work. The
time to work is all the tine. And the
time to pull that extra squirt that every
man has stored away IL in slack times.
We meet conditions and overcome them.
AS a matter Of fact. business through
|oat the entire land is improving; very
much facter han the pessimists dare
TO admit"
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1915-06-03
Be A Leader! Win The Biggest Bonus This Week

month. But-they are not going around
searching for some one to whom To hand
their subscriptions. They must, at least.
be approached. OF these. there are many
such up and down the Magic Valley wait
ing To help whoever will make the first
request. There are the Big Bonus votes
that need only to be- gathered by some
worker.
There il no change in the standing of the
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1915-06-03
Big Returns from Advertising.

II spent about Si00O in l>9; and Sc
cured AN increase To l.2lJ.:;2S pounds.
Seeing that the profits nn the increase !
made more than reimbursed me for the
money invested. | was Influenced to
make an appropriation for the next wear
of $lO.UOO and erect a buil,iing with Il
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1915-06-03
BROWNSVILLE DAILY HERALD.

from the beginning are the foundation
of this business. I'm the early days some
of the boys on the road had an idea
that the ones who could lie the biggest
were the best statesmen. Nearly all of
these fellows were glib takers and their
influence was not the best for a boy.
Ny father realizing this. told me the
day that | started ont To sell tobacco
that "a man who would lie for u dollar
would steal a dollar advising me always
under all conditions. 10 tell the truth
about the tobacco ! was selling and
never ask a price that would yield more
than a fair profit.
In the section i'm which | was raised
at that time railroads were few and
far between l therefore loaded u wag
on with tobacco and would drive thru
the mountains. calling on farmers. sci
ling them thei rSupplicS for a wear. tax
ing in exchange for this tobacco money
or farm produce The experience !
gained in manufacturing tobacco and
selling the output Of the factory 10 nc
.tual consumers has been and j. today
valuable in the conduct of this business.
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1915-06-03
today. The list Is:
Standing OF Contestants.

Standing OF Contestants.
Mrs. Nava Butler, Brownsville 1855
Mrs. c. l.. Scott, Brownsville $780, sos
Miss Minnie Duensing, Mission ..563.O90
Mrs. W. X. Jones, Brownsville ...479.320
Miss Vera Thompson, Harrington ..232, $50
Mr.. Manner Lipscomb, Edinburg ..229,s7O
Miss Winnie Harding, McAllen ...l2l, 400
Miss Grace 1T. Clair. San Benito H.. ". 1900
Miss Marion Swertfager. Donna is.l50
Mrs. j. Mann, Brownsville ...... 81 $50
Miss Fife Sawyer. Mercedes 49,. 1880
Marshal Martin. Brownsville ....- 1850
Miss Marguerite Hallam. Br'ville 1850
Miss Louise Putegnat. Brown~,i..r 2,l30
Mrs. j. :. Bowles, Brownsville 1850
Miss Lillian Hicks, Brownsville 1000
Miss Virginia Guerra, Brownsville 1000
Miss Hermosilda Vela, McAllen ... 1000
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1915-06-03
Big BONUS OFFER EXPIRES MONDAY JUNE 7.

The table below shows graphically all the possibilities of the Big Bonus offer.
Study how this may be turned to your account, then get busy at forming clubs. Re-
member that all votes to be counted toward a bonus must be received at The Herald
ONCE not later than 10 o'clock /. m. Monday, June T.
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1915-06-03
A S525 PIANO

The cut shows the beautiful Strich-
Leldler piano which J. To be- gwen Ia the
lucky winner ~ the Third Grand Prize IN
The Herald's Greatest Subscription Con
test. of course. YOU know aIl about the
Strich- Zcidler piano. II ha~ been the
favorIte M this Southwest country since
it. first coming many year. ago. IT, re-
putation made then ha~ always been main
tanned. Thi~ prize piano viii help main
tam that high reputation. Remember. il
j. only one IT
TEN PRIZES WORTH $4,000
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1915-06-03
Notable EXAMPLES OF Success.

Returning Ia the subject Of adyertis
ing. Mr.. Reynolds said: Probably the
best example in this history Of advcrtis
ing il Prince Albert pipe and cigarette
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1915-06-03

Bonus KeguTar Total
Zone club, G new yearly subscriptions ........... 10000 1000 lIpW
Two clubs Il new yearly subscriptions .......-. l5oNOo liipWo @tinoo
lone club, IL new half year subscriptions. ........ 1aNow 6pom la,tWo
lone club, "a new 3 month subscriptions. ........ 10000 4sNoo l2aOoo
lone club, - lew l month subscriptions. 49,. ...... 300 2sSW lUas"
lone club, - renewals old yearly subscriptions $500 'aNNm '2nu l4o"o
lone club, "a renewals old half year subscriptions -. 10000 bO"" lS,oo
lone club, As renewals 3 month subscriptions .... 'onW io"" l=Sooo
On. oL,b "A renewal month subscriptions .. 10000 2sS0O 103sO0
Each new yearly subscription over one club .... l3@W lZn" -i3oo
-, .w half ,rv sub.riuton over one club -. $3.50 5000 1880
- nav q month sulscrrtion over one cb ...... 3l25 1000 SIPS
|r.h ,.w I non.hs subscription over one club 49,. 1860 400 145O
renewal Of a yearly subscription over one club 63O 600 l25W
-. .noual az = half wear Subscription over one club 3l25 $500 5265
- rsnowaI az 2 month subscription over one club. 1860 1000 1850
- .,a,aI Of I month subscrpion over on club $50 200 $50
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1915-06-03

The Strich- Zeidler Piano.
In choosing a piano 10 offer as third
prize In The Herald's Greatest Subscrip-
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1915-06-03
NEWSPAPERS ARE
RIGHT MEDIUMS.
REYNOLDS SAYS
TOBACCO MANUFACTURER WHO HAS
MADE GREAT SUCCESS USED
NEWSPAPERS TO REACH IT.
DEPRESSION OR NO DEPRESSION r.
J. REYNOLDS NEVER nEsITATes
TO ADVERTISE.

From boyhood days, as a tobacco fac
tory laborer 10 president and active di-
rector Of one Of the worlds largest to
bacco Industries, tells the snap shot life
story OF Richard j. Reynolds, Of Win
stOn- Salem, y. T..
Mr.. Reynolds believes in advertising.
Tie reinvests between " and three per
cent Of his annual sales in advertising.
Wthesi YOU know that in 1914 the X j.
Reynolds Tobacco Company's output
amounted to many millions of pounds of
tobacco, il isn't difficult Ia understand
just what two or three per cent in ad
ycrtiSing means in dollars and cents.
The Reynolds advtrtismg account il
among the heaviest ever known.
In 1894 Mr.. REYNOLDS first realized
that properly applied and backed by to.
bacco worth all he asked for il. adver.
Using was profitable. He invested $1,000
that year n saw his business grow
over 2W 600 pounds. Next year he spent
five times as smnch-and his business
doubled!
Sincere Belief in Quality.
From that period Ia the present the
X. j. Reynolds Tobacco Company has
SuTkue ITWiTu WITH slnttft btlltI III
the quality Of it's brand-and firm con
fidenc in marketing them with intelli
gently conceived and applied newspaper
and magazine advertising.
The story Of Richar j. Reynolds ca
reer Is Of real interest to every man in
business because, humble. rs was its he.
ginning. il prove what ambition and sin
certify and a fine realization of square
dealing can produce in success. Princi
pies that governed Mr.. Reynolds work
from the very start are the foundation
Of the present enormous business.
MIR. Reynolds was one Of the first mcn
to see the possibilities Of the culture
and manufacture IF tobacco in the world
renowned Piedmont region and riskcd
everything he had Ia try il out. The
venture has not only blessed personally
tint labor Of his own hands but likewise
the labor of thousands who depend en-
tirely upon the culture or manufacture
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1915-06-03
Experimenting in Advertising

"In 1872 | felt the need Of u more
thorough business education and gave
up this work 10 take n course nj a bust.
ness college. In Isl, | began the man
ufacture Of tobacco i'm u log cabin fac
tory sixty miles from a railroad in Pat
rick county. Virginia. with \ capital Of
5000. The first wear in business ] man
ufactured 10000 pounds. the next year
10000 pounlS and then sold NV brands
and trade marks a. my partners. and
moved to WINSTON Salem for the benefit
of railroad facilities and on asount Of
this town being located in the center Of
the belt in which the finest tobacco in
the world i grown.
Il erected here "A plant that cost
$1,000 and began business with a capital
OF $500. taking a partner, whom /
bought out two wears later. We manu-
featured the first year l50.000 pounds.
which was the capacity Of the plant.
From then on. about every other year.
this factory WAS built on top. bottom
and additions made a. each end. until
the business WAS increased to 900 600
pounds. having taken eighteen years To
secure this volume.
In lSJ2 the business amounted TO
1 0>5 80 pounds: ia l>g; the business
amounted to Loco. l0l pounds. Seeing
that my business had lost over the pre-
.vious wear aud having accumulated
more capital than was necessary 10 run
the business. ! decided to experiment in
advertising. II was really nv first ex-
pericnce and ! have found il profitable
ever since.
Brownsville herald. [volume] (Brownsville, Tex.) 1910-current, 1915-06-03

Only to Make a Fair Profit.
The principles that governed my work
The herald and news. [volume] (Newberry S.C.) 1903-1937, 1915-07-30
SILVERSTREET ITEMS.
Visitors Coming and GOing-An 4utc
Trip to Greenwood Fine
Crops.

Silverstreet, July 28.-Since our
beautiful rain things look much bet
ter. We hope for more real soon. We
should all be thankful for wnat we
have received.
Messrs. D. L. Hamm and B. NJ. Hav-
ird, in company with Mesdames D. L.
Hamm and B. NJ. Havird and children
went to Greenwood Sunday, making
the trip in auto, Mr.. Henry Mayer
Havird driving u e car. They visited
Mrs. Hamm's brother. Mr. J. W. Long.
They report fine roaGs.
Misses Pauline and Leona Eleasor
of near Chapin returned home Friday
from a visit to their aunt, Mrs. S. P.
Koon.
Misses Mae and Bessie Zimmerman
from Donalds, S. c., are visiting their
sister, Mrs. H. B. Sem.
Miss Elizabeth FAINT seems to be
partial to colored girls, Miss Black
from Abbeville having returned Tome
Miss Banna Green from Newberry
spent Saturday night and Sunday with
her.
Mr.. Thomas Bryan Hamm, who is
visiting at the home of mis- parents
will return to Gregg's Shoals Friday
where ne is working.
Rev. S. P. Koon and family are Wis
iting relatives in Lexington county
S. &C.
Miss Helen Nichols is visiting hei
cousin, Miss Rose Nichols of Utopia
Mr.. Simon Sheppard is visiting
friends and relatives in saIuda and
Silverstreet. He has been away fol
many years. Glad to see him back or
visit.
Mr.. W. A. Asbill and family have g
new boarder, little George Asbill. He
weighs seven pounds.
There will be services at tire Luther.
an church as usual, Sunday school al
10 o'clock and preaching at II. D3e
catechism class will be in the d:urct
next Friday afternoon at o'clock and
choir practice Friday night. Public is
cordially invited.
The herald and news. [volume] (Newberry S.C.) 1903-1937, 1915-07-30

Read the annual report of the board
of trustees of the city schools. It is
an interesting paper. We do not re-
call any statute under which the city
school is entitled to State aid. except
the term extension act.
AS to the three mill tax, it is dis
tributed equitably OF course the city
does not get the amount that IS paid
by the city and neither does the city
get one cent of the money paid by the
city for the roads of the county. The
supervisor is not permitted under the
law to do any road work in any in
corporated town or city. For three
miles through the town of Little Noun
tain the supervisor does no work at
all and yet the towns and cities pay
large proportion for the maintenance
of the chain gang. In the distribution
of the three mill tax every child in
the county, whether it lives in town
or country gets the same amount. What
is wrong about that? Now under the
law every district is entitled to all
dog tax of the dogs in that district
and it is part of the duty of the trus-
tees to see that all tie dogs Of the
district are on the tax books. There
may be only 45 dogs in district No. 1,
but we are inclined to think there are
more.
The herald and news. [volume] (Newberry S.C.) 1903-1937, 1915-07-30

; We nave been asked }several times
within the last day or two if Gov
Blease and Senator McLaurin would
really be at Pomaria Friday. We nave
a letter from Gov. Blease stating that
he would be there and letter from
the secretary to Senator McLaurin
saying he would be there. We feel
sure that it is the intention of both
these gentlemen to be at Pomaria
Friday and this will give a good oppor-
tunity to the people of Newberry to
hear them. Mr.. McLaurin will discuss
his warehouse proposition, which is a
very live issue at this time. Be sure
ito hear him. Gov. Blease is always in
teresting and the people always like
to hear MIN. -
The herald and news. [volume] (Newberry S.C.) 1903-1937, 1915-07-30

LNrs. A. z. Counts and children OF
Greenwood are visiting Mrs. Ira Glib
son.
Mrs. C. F. Latham and children Of
Newberry spent Thursday with Mrs.
]. L. Wise.
Miss Rebe Langford Of Spartanburg
spent the weekend with Der parents,
Mr.. and Mrs. P. L. Langford.
Mr.. and Mrs. Perry Fulmer OF
Springfield are guests of Mr.. and Mrs.
G. W. Able.
Mr.. and Mrs. James Gaines of At
lanta are spending a few days with
the formers relatives.
Miss Evelyn Wise of Little Mountain
is visiting Miss Marguerite Wise.
Mr.. E. S. Kohn of Columbia will
spend the weekend with Mr.. w. j.
Wise.
Prof. and Mrs. ]. E. Hunter of Glenn
son College, who are here summering,
have gone to Newberry for few days
stay.
Mrs. Francis Bogguss leaves Satur-
day for ner home in Lakeland, Fla.
Miss Lena Lester of Columbia is Wis
iting at the l1ome of her sister, Mrs.
]. D. Quattlebaum.
Mr.. and Mrs. J. A. Baker and Misses
Marie Schumpert and Annie Moseley
motored to Spartanburg Tuesday.
Mr.. Ralph Baker of Greenwood Wis
tied his aunt, Mrs. E. W. Werts, Mon
day.
Lieut.. Jack Harris of Washington
is visiting bis class-mate, Lieut.. J. A.
Lester, who is here spending the sum-
mer with his mother, Mrs. Rosa Les
ter.
Mr.. C. e. Perry has returned to
Ridgeland, after short visit to Mr.
A. G. Wise.
Mr.. A. II. Hawkins spent Tuesday
in Columbia.
Misses Susan Quattlebaunm and su-
sic Langford have returned from an
extended visit to Mrs. J. Fuller Lyon
of Columbia.
Miss Marguerite Wise has as her
guest Miss Louise Ridgell of Bates
burg.
Miss Isoline Wyche has as her guest
Miss Kate Thompson of Columbia.
Miss Bess Bowers spent Thursday
in Columbia.
Mr.. Furman Shealy of Wnitmire has
been visiting his mother, Mrs. Della
s:ealy.
Rev. E. P. Taylor and Prof. John
Taylor are visiting DR.. E. P.
TAYLOR of Batesburg.
DR.. and Mrs. L. D. Simpson of Ker-
shaw are visiting the formers parents,
DR.. and Mrs. J. A. Simpson. The fol-
lowing account of DR.. Simpsons mar
The herald and news. [volume] (Newberry S.C.) 1903-1937, 1915-07-30

rage was taken from the Kershaw
Era < pretty home marriage was
consummated Monday morning at $50
O'Clock at the home of Mrs S. T. Gay,
when her daughter, Miss Mamie Mar
garet Gay, became the bride of DR..
Lillius DeKalb Simpson, the matri-
monial bans in the discipline of the
Methodist church being spoken by the
Rev. S. D. Bailey, the ring ceremony
being used; in the presence Of tie rel
atives and specially invited friends.
The par!or of the nome was taste
fully decorated with evergreens, tie
room darkened by drawn shades and
the light supplied by burning tapers.
The bride entered from the room at
the. rear, escorted by her sister-in-law,
Mrs. Julius B. Gay of Washington, D.
c., and the groom entered from tne
room opposite, escorted by his brother,
Mr.. C. NJ. Simpson of Charlotte.
"The bride was dressed in travelling
suit and carried a large bouquet Of
brides roses.
cat the conclusion of the ceremony
and after receiving the congratula-
tions of those present, the happy cou-
pie took their departure by auto to
Camden, where they boarded the train
for Prosperity, to spend the week with
relatives of TIE groom. After their
return they will make their home in
Kershaw."
Miss Gay has been for several years
the efficient chief operator at the tele-
phone central Office and Dr. Simpson
has been the pharmacist at Floyd's drug
store for the past two years. Both
have host of friends who wish them
much happiness and prosperity. They
were also the recipients of many very
pretty and useful presents.
The Ladies Aid society will give the
following programme Friday evening
at $50 o'clock at the city hall. One
hour of delightful entertainment. Ad-
mission 10 cents. Come one! Come all!
Chorus, Carolina.
Reading, Ruth Hunter.
Old songs, chorus by boyS-
Recitation, little Katherine Gaines.
Quartette, "Peter, Peter. Pumpkins. %
Mr.. Saner, DR.. Wheeler, Misses Haw-
kins and Wise.
Reading, Miss Marie Schumpert.
Imperial Isle," character song,
chorus.
Reading, Miss Elizabeth Hawkins.
Instrumental solo, Miss Elizabeth
Bearden.
Cabaret scene, c3orus.
Reading, Miss Marie Kohn.
Chorus, ''River of Dreams"
Vocal solo, "Good Night, Sweet
Dreams" Miss Pansy Wallace.
The herald and news. [volume] (Newberry S.C.) 1903-1937, 1915-07-30
BIG TEMPERANCE RALLY
At YOUNC'S GROVE
DEL. D. SIMPSON BRINGS BRIDE
TO PROSPERITY.
Interesting Entertainment by Ladies
Aid Society at City Hall
Tonight.
Special to The Herald and News.

Special to The Herald and News.
Prosperity, July 29.-A prohibition
rally was held at Young's grove Tues
lay, July 81, where excellent addresses
IN form of prohibition were made by
Senator Alan Johnstone, former Rep
resentative Arthur .Kibler and Mr..
Granville Wyche, who is secretary to
Senator B. R. Tillman. MT Wyche
presided over the meeting and mis-
speech was of special note. 1t was a
cry forcible and impressive argument
favor of prohibition and was said
oy many of his hearers that his speech
would do more to nelp the cause OF
Prohibition than any that mas been
delivered in the county. Mr.. Wyche
discarded all sentiment and told what
cience had discovered about alcohol;
that it IS the chief cause of crime and
,auperism. He proved by argument
hat alcohol robbed the people of their
honey instead of helping them as
source of revenue. He also slowed
hat prohibition would be a success
instead of failure, and that the pres
mt county local option is curse upon
he people of South Carolina. Mr..
Wyche is one of the promising young
nen of Prosperity, being son of Hon.
=. T. Wyehe. When we say, 'Like
ather, like son" enough has been said.
Miss Mary Lizzie Wise has as her
house guest Misses Nell KoIhn of Co
umbia and Bessie Dean of Saluda.
Misses Martha Creighton and Marie
owen of Rock Hill will reach here
saturday for a visit to Miss Willie Mae
Wise.
Mrs. Elizabeth DsWak spent Wed
aesday in CoanmaaaA
The herald and news. [volume] (Newberry S.C.) 1903-1937, 1915-07-30

T1e following com2cse :he chorus:
Misses Hawkins, Moseley, Schumpert,
Wise, Wallace, Fel!ers, Luther, Bear
den. Messrs. Taylor. Nc Wise, R. Wise,
Bonds, Singley, Harmon, Lake, Fellers,
oc1or
The herald and news. [volume] (Newberry S.C.) 1903-1937, 1915-07-30
Friday, July 30, 1915.

If the red spider has made its ap-
pearance IN Newberry the farmers
would do we'll to read the statement
of Mr.. TN. Mills in this issue and
follow his directions and get rid of
the insect before it takes too deep a
hold.
The herald and news. [volume] (Newberry S.C.) 1903-1937, 1915-07-30

Fnvigorating to the Pale and Sticky
GROVES TASTELESS chill TONIC, drives out
Malaria enriche Il Ie blood and builds 1pthe sys
The herald and news. [volume] (Newberry S.C.) 1903-1937, 1915-07-30

LNrs. A. z. Counts and children OF
Greenwood are visiting Mrs. Ira Glib
Arizona republican., 1915-11-02

For evening wear the medium wide transparent rim of gold or silver crowned with velvet and trimmed with metal flowers are stunning. Sport hats of felt in any shade you can imagine have soft dropping brins and are enjoying an unprecedented sue cess.
 A new idea on some of the hats is to have the brim draped with yelling, the fullness of which Is drawn together on One side and caught by a beaded orna- meat by velvet rose with buds.
 Fruits made of worsted threads bril- liantly cOlored, accompanied with green leaves, are among the novelties shown Wings, particularly spade ones, pasted feather breasts, accompanied by spade wings, black and colored notifies en- broidered into the crowns and brims of velvet hats, clipped ostrich pom porns, flowers of ostrich flores. whip fantasies and aigrettes. ostrich quills with the fibre edged with silver metal, are noteworthy items in the new millinery creation.
 Moire and faille ribbons, also two toned ribbons in satin and velvet, adorn the small hats in flaring and tailor-made bows.
 A reflection of the new modes is seen III tne CTOWIlS ana THIS composed or rlO- bon.
 A large canotier of black velvet has wide velvet fange. The crown is encir- cled with band of white soutache and tipped with a jet tassel.
 Clever but simple is an army ttlrban of velvet appliqued with beads. A smart feather fancy directly in front shoots outward.
 Of deep French blue velvet, crowned with deep matters plush is a hat with a unique trimming idea consisting of shad- ed blue butterflies mounted on black quill stems. poised on each side of the front of the hat.
 Colonial in shape is a hat of gray vel vet outlined with krimmer. Sprays of paradise are placed at the brim's edge at each side, not interfering with the band of blue velvet drawn around the crown and caught around the front with a steel hucklA-