Harrisburg telegraph. [volume] (Harrisburg, Pa.) 1879-1948, 1915-04-17
EMPIRE REVEALS
FIRST 1915 TYPE
Marked Enlargement and Refine
ment in Every Detail of the
New Model 33

The first 1916 model is announced
and is now being shown at the Penn
brook garage by Fl. A. Flshburn.
The distinction of revealing the ini-
tial 1916 type is attained by the EN-
pire Automobile Company of Indian
apolis in the announcement of its
model 33 touring car. This early an
Inouncement was made possible by the
fact that the entire Empire output
scheduled for the 1915 season was dis
posed of before March /. thereby
clearing the way for this model which
has been in test service for almost a
year.
Many new and striking departures
with exceptional refinements are evil
dent in this new model. Notably 1t
differs from its predecessors in tho
! Empire line in size, having a wheel
base of liz inches, q lengthening of
nearly four inches Correspondingly
the body is larger, roomier than any of
| the company'S previous models and
has full seating capacity for five pas
sengers, with exceptional roominess in
| both driving compartment and tom
neau. The body with it's streamline
| type in accordance with the latest
vogue in car design is finished through
out in the new style upholstery and of
selected leather. Moulded top, wide
doors, low set seats, concealed hinges
are noticeable features, while one man
! top with inside operated storm cur
| tains IS provided.
In model 3S the Empire has left side
drive and center gear control. The
general appearance of the entire ear
| is distinctive with the unbroken taper
ing lines from the new honeycomb.
rounded top radiator to rolled back
| of body.
While this latest Empire is marked
by many refinements. it is noticeable
that the company's engineers have ad-
hered in general to the chassis de-
sign which has been followed SO sue
cessfully Tor many years. The in
crease in size of the car has been ac-
complished with the addition of but
few pounds in weight, which is still
held well below $500 pounds. De-
spite this the power is increased more
than 10 per cent. by an increase in the
bore of the four-cylinder motor in
corporated in unit power plant. This
motor develops 35 horse power, hold
ing the poundage per horse power to
very low figure, making the car
economical in fuel consumption and
tire cost.
This new model has full floating
rear axle, of especially sturdy con-
struction with nickel steel shafts
throughout. BY the construction of
this axle all weight is taken from the
driving shafts, while there is no pos
sibility of leakage of oil to brakes.
The electric starting installation is
unique in that the action is direct
through silent chain from starting
motor to cran6shaft. there being no
intermediate gears or clutches. AS
soon as the engine starts, the start
ing motor becomes an electric gen.
orator. The entire electric system is
guaranteed for one year.
Other notable features in the car
are crowned tenders, linoleum covered
and aluminium bound, a wooden rum
ming boards, nonskid tires onn rear
wheels and complete equipment in
every detail.
The standard body color is Brew
ster green. although French gray is
also furnished.
While the model is announced as
touring car, detachable sedan top is
also furnished at an extra charge, this
giving practically two cars-a closed
llimousines for inclement weather and
an open touring car for summer use.
The sedan top is so constructed, how
ever, that all side and back panels
may be removed. leaving the car alb
solutely open.
This car marks a most decided adj
vance in the Empire production" says
c. B. sommers of the Empire COM
pany. I'VE believe we have taken a
step that will meet with popular
favor with dealers and buyers in the
early announcement we are making.
We had not intended to place the car
on the market until July, but when 1T
became apparent that the 1915 allot-
ment would be completed and shipped
before March /. we rearranged our
plans and decided on the early Spring
announcement, as we had fully con-
cluded the experimental and develop
ment work which had been conducted
| for almost year. Material had been
fully stocked and now at the time of
our announcement. we have already
ishipped demonstrators of the new
model to practically all our dealers
and have cars coming through on a
larger daily production schedule than
at anv time in orr history"