The sun. [volume] (New York [N.Y.]) 1833-1916, 1915-12-12
Apartment
Houses Now Be.
ing Erected to
Supply Demand
for The Best in
Living Quarters
at the Lowest
TT s t
Houses in the
World

Behind tho incursion of three apart
ment houses into tho orderly and dig
nifcj line OF enthusiastically fine and
expensive residences along Fifth avenue
opposite Central Park Is the principle
Of economy. The three now apartments
well provide homes as hne rs will be
found anywhere on Fifth avenue and at
Q considerable reduction in cost, trouble
OF maintenance and household discom-
forts
Their builders claim for them all tho
advantages and none of the disadvan-
;ages of the privately owned home. Sc
clusion Is assured: so Is surprising lux
ury and comfort promoting devices. efi-
Gent arrangement of rooms, service,
solution OF the servant problem md cost
Of maintenance.
II seems strange to associate economy
with Fifth avenue. the residing place Of
the nations w~eaithiest. yet 4, IL one Of
tho most highly economical dwelling
sections Of New York comparatively
speaking. When II 10 considered that
on Fifth avenue live men Of great busi-
ness attainments. leaders Of corpora
lions where economies have been their
dogma Of success. II IL not strange to
lind such tenets reflected in their homes.
Though money IL plentiful with these
families the old desire Of getting their
moneys worth Is a. strong In them as
In their poorer brothers and sisters.
Disclosures OF this feeling at various
times are Just what have led to the
tvvastpn nf tho avonua hv ans rfs,,ou S
builders. Builders do not force any
thing on a section. When they build IL
Is usually IN reply 70 2 demand which
may not rave reached such proportions
As to be known generally. Yet the de-
mand is there just the same. The de-
mand for apartments Of the kin suita-
Die Tor Fifth avenue sites has been
known since the completion five years
ago OF the apartment house at Fifth
avenue and ElEhty-irst street. the home
Of Ilihu Root. hurry Guggenheim and
others. 1t WAS not answered until nov
for financial reasons.
The new houses will take their places
among the foremost apartments Of the
city. Renting for $1,000 to 10000 a
year they are entitled 10 the position OF
premier structures-at least two OF them
since they will be the most costly In
49, W ''s' W ~ ~ oNSopy ~
north corner of Fifth avenue and Sixty
third street. the Progress Club site. and
the south corner Of Fifth avenue and
seyenty-second street. To live In either
Of these houses your income must be
f%uficieu; to be able to pay the landlord
$4,000 TO $50. 600 a year Tor the use
of q suite. The third house viii be
on Fifth avenue next to the Phipps
Mouse at the north corner of Eighty-sev.
= enth street. Rents I'm his house. which
vii not have the area OF either OF tbs
Other houses. will be from $4,000 &c
$4,000.
These are big rents. one would say al
hrst glsnce. but study of the living sit
udt!og OF Fifth avenue will bring abou,
different IDEAS. The country's mos,
costly dwelling place. every dwelling on
Ffth avenue facing Central Park rep.
resents an initial investment OF several
hundred thousand dollars. Then the
house must he maintained. A consider
able u,nber OF servants must lie EN-
rloyed 10 keep things In order. Interest
or mortgage must be paid 10 must
lakes and coal cost heat and light are
necessary, aud repairs and decorations
must DE made constantly TO keep the
house modern.
= Taxing all these into consideration
and capitalizing the amount Of money
Invested, the yearly cost OF the average
Fifth avenue dwelling will be found to
reach big figures. This money does no
bring more In the way Of a home than
viii be provided in the new apartment
houses, according to a protector OF one
OF them.
Refined elegance and every known