The Telegraph-courier. [volume] (Kenosha, Wis.) 1888-1946, 1915-04-01
LATEST STYLES FOR KENOsHA
Displays of Stocks in Kenosha Stores
Compare Favorably With Those
Shown in the Cities of the Country
Worth Patronage of Home People.

Gin the spring milady s fancy light
ly turns to thoughts of styles" AL
though the foregoing is slightly changed
from the poet S version of what hap.
pens in spring, it is nevertheless tru-
ism. Perhaps the awakening of nature
has psychological effect upon the fair
er sex, in giving them desire to be
similarly adorned in bright and beauti-
full colors. While the flowers and grass
are having their long winter sleep,
woman can be content with the wearing
of sombre shades, butNwith the magic
transformation which nature undergoes
in the spring they want to be IN har
mony with it all.
A tour through Kenosha' s stores
which deal in ladies apparel is very
worth while at this time. Those who
have made recent trips to the large
style centers come back with the report
that Kenosha is fortunate in having
stores that compare most favorably
the up-to- dateness and quality of stocks
shown. A survey of the shop windows
along the streets disclose wide variety
of garments which are the last word in
style. Everything from an evening
gown to the most severe of tailored
suits is shown in wealth of rich color
ings.
The great war in Europe has had its
effect even upon styles, and the military
note is dominant in many smart street
suits and wee chapeaux. The preva-
lence of the Belgian blues, - Fbattle-
ship grays,'' and tTipperary" hats
brings forth. the old query, "What S
in name?"
The volumi1ious folds of the new
skirts are in sharp contrast to the tight
ones of yesteryear. No longer is the
nattily dressed apostle of feminity han
diSapped in her efforts to step into
motor, The flare is highly approved by
all style experts and leads the pleated
skirt in popularity.
The suits are on the whole more con-
sentative than for the past year. The
coats are all short and loose. The Nor
folks rank well in favor and the Dutch
Norfolk is especially becoming to
youthful figures.
The Empire styles, which were in
troduced early in the year, died an I'M
timely death, but the semi-empire fig
ures are sylphlike. Military coats are
very desirable and the ever popular box
coat is worn, although it is not as smart
as the flare coat.
In the suits and coats the softer ma
terials, including the gabarGines, ben
galines, silk and wool poplins, are being
shown The shepherd checks and the
plaids are considered nattty for street
wear.
For street garments, Belgian blue js
perhaps the leading shade in the darker
colors, with navy blue a close second.
The tan, putty and sand shades are new
and very stylish. Touches of battleship
gray are seen ON many suits built of
blue.
One new model in suits and gowns
which is attracting much attention is
the "chin-chin = which originated III
New York from a comic opera by that
name. In the Arizona gray this style
is especially beautiful.
The evening gowns were never love
Ger nor more diaphanous. The shades
are delicate and beautiful, similar to
the colorings OF the early spring flowers
that peep out from under the snow. Tie
orchid is one of the most beautiful col
ors shown. The materials used in many
of the afternoon and evening gowns are
chiffon crepe, Georgette crepe and pus-
sy willow crepe, which is said to be
the softest and finest silk made. Many
beautiful dinner gowns are shown with
the bodice of crepe or chiffon and the
attached skirt of soft, shimmery silk.
Swiss embroideries are used for the
thin summer gowns.
The hats that will adorn the head
of the 1915 spring maids are noted for
their vivid colorings. The leghorn has
come into its own and the novelty
braids suit the popular fancy. Flowers
and feathers are shown in wide gamut
of lovely shades.
The stocks of suits, coats, dresses,
hats, and shoes shown by Kenosha mer-
chants this spring are certainly COM
plete and are fully equal to those on
display in the large cities. Knowing
this, Kenosha s women are shopping
early and getting the cream" of ey-
they need FOR the spring and
summer seasons.