Bismarck daily tribune. [volume] (Bismarck, Dakota [N.D.]) 1881-1916, 1915-03-21
I'll II fifI III |,
Automobiles AT Cut Prices,
I. Sounds Inviting Doesn't IT, ~.
But Is. There Any Such Thing In Reality?

Hyou ire offered something off, the chances are 100 to one that You
amply covers what you think you are getting for nothing: You car also be
nndynine per cent sure that somebody else is getting more "off' than you
Any concession at all is evidence Of weakness It is evidence tina; IT.. the
Somebody else will get it,why not youg "
at an honest price, the discount be gets from the ma maker Ar is 70 more 10 e: than anas SUI
and t. enable him to render to the purchaser the service which any automo-
cannot afford TO divide it with the customer and stay in business
An automobile dealer is in business for the san purpose that other
people are-to make money: He will either make money r he will have
!" To be able to remain in business, he must sell his cars at a profit. il,
he is not going to remain in business his a would be a poor investment at
The cut price dealer e. is not i nr3 que yna a n refestien Of # tn, the f one IN
%n1sf has s' a ne er ssi ie S Morthy 9 ts y ann G sI He has has no reputation ia is' to on main ain
tain, neither does he expect to build one He sells the cars for as much lI above
five dollars or les # he has to take + His motto is is Make hay while 1 the
buyer must get along as best lie can. No assistance, 0 service, just shift
for f in liza and a make eth the best best Of hit it. lave non smc cxuxc fo,o cs mall.
ing a mistake in buying a motor car But that time is past: There is ne
All You have to do is to make a common sense investigation and post
sny other business proposition, and not go at It with your eyes shut:
You can learn of the successes.
You a learn Of the cars which stand up and give real service.
You can learn Of those which do not
You can l learn Of Of the .se cars ". Which ar are h ,aet%al ay. nanafa m% ~dntt o. u,,.,.a g.
You can learn Of the makers who have a reputation and want o MAINTAIN
You can learn Of those who have no reputation and never EXPECT to
carr one. @4
You can learn Of those which re much of the time in the repair shop
You cal learn Of the cars which are a ourceo Of constant comfort and en-
You al learnLof those which aea source Of constant annoyance and ex
You can learn of the dealers who have made a legitimate business Of
the sale Of motor cal and expect to c mtnue in it. @ #EsS aFIF@.&
You a learn Of those who ar" here today, and gone tomorrow
Y%ae an learn earn. Of # The y. dealers !as, who Ia, 90 cuisines; 5. on n, business cuisines ,n prneiPss Co.
dollars, and the transaction ENDS with the exchange.
You can learn of the dealers who carry stocks offs supplies, who arer ready
totake care Of your slightest wants
You can. learn of those who must send to the factory Tor everything
needed, while you-you wait and usually continue to wait.
You can learn of the dealers who have organizations capable of rem
demng any service you may need.
You can learn Of those to whom it is useless to look for service of any
kind. /,
You can learn Of the dealers whohandle the same line Of cars year after
year "#4 ~# N~t#@ t :
You can learn of those who seldom, handle one line two years in success
sion And whena user wants anything, he gets the reply, WELL, l i'm not
handling that car any more. You had better write to the factory @f
You can learn by investigation the things it will pay you to know and
which will save you money and contribute to your motor car satisfaction
and content. WIZ %.%Fszs
Or you can go at it blndly, pay out your money and live in regrets
j IohrS Watch Word: SERVICE
LAIR MOTOR SALES; CO.
S" n Everything for the Automobile" SMssI~
Bismarck OVERLAND DISTRIBUTORS clendiyes