The sun. [volume] (New York [N.Y.]) 1833-1916, 1915-04-22
PUBLISHERS SEEK WAYS
OF IMPROVING METHODS.
Condemn Coupon and Similar Schemes in Newspaper
Advertsing-A. P. Reflects Noyes and Stone
Amends Release Hours on News.

The newspaper publishers who have
gathered at the Waldorf Astoria for the
conventions OF the Associated Press
and the American Newspaper Publish
crs Association pu, in full day yester-
day interchanging IDEAS Some Incl
dental business was transacted In the
course of the several sessions OF the day.
but the real objcc; of the day was to
hear ideas as to the way newspaper
publishing should he conducted.
Almost every conceivable topic relat-
ing TO the business was in order for
discussion. Editorial and news columns.
advertising policies, policies on matters
outside the office, whether in regard
to newspaper legislation or other sub
jects referring to newspapers. were
talked over until everybody who wanted
to speak had said all he wanted TO say.
Amends Hours Of Publications.
The first session of the day was held
by the Associated Press. which wanted
a vote on an amendment to a rule limit
ing the hours in which members could
publish Associated Press news. As
amended the rule permits morning news
papers to publish Associated Press news
not earlier than . o'clock the evening
before the date OF issue. except for out
OF town editions, which may 20 to
press not earlier than y. NJ, and a
Sunday edition. which may be published
at $ O'Clock on Saturday evening. After
noon papers may publish \. +. news
from A. NJ. TO =. NJ, and will re-
ceive a bulletin service from to 6
NJ "a nj hx
a vote OF 5l2 to 90.
Immediately after this session the As
ISOLATED Press directors had an eNecu-
tive meeting at which officers for the
coming year were elected. Frank II.
Noyes OF the Washington star was re-
elected president: Melville T.. stone was
reelected general manager and secre-
tary; Daniel u. Moore of the New Or
leans Times-Picuyume was elected first
vice-president in place OF Charles II.
Grasty and Benjamin II. Anthony of the
New Bedford standard was elected sec
ond vie-president in place of Mr.. Moore.
Frederick Roy Martin was reelected as
sistant general manager and assistant
secretary. and the following executive
committee was chosen: Chairman.
Frank B. Noyes. Victor r. Lawson Of the
Chicago Daily NeicS. Adolph :. Ochs OF
the New York Times. Charles Hopkins
Clapk OF the Hartford Courdnt. Charles
W. Knapp OF the st. Louis Republic. w.
l.. Mclean of the Philadelphia Bulletin
and Charles A. Rock of the Pittsburg
Dispatch. J. r. Youatt was reelected
treasurer.
Following this the American Newspa-
per Publishers Association had the open
ing session OF its convention and Presi-
dent Herbert l.. Bridgman OF the Brook
Ign STANDARD Union delivered his annual
address. in which he had sharp word
10 say against the increasing attempts
TO regulate newspapers by law.
Too Much Law for Newspapers.
Legislation ostensibly designed to
reform and correct newspapers, in most
cases 10 restrict and embarrass them.
is constantly increasing. Discussion OF
it's merits. If it has any. and motives
are beyond the province OF these re-
marks Newspapers have never yet
failed to protect their rights when seri-
ously threatened. nor Is IL likely that
the public. dependent to-day more than
ever on them. will suffer their usefulness
TO he impaired or independence to be
Curtailed
"All other vocatlons. forgetting their
own defects and all that newspapers
have done to overlook and cure them.
a
mission TO regulate the press. No one
familiar with events needs to be told
that the newspapers have amply dem
onstrated their ability to improve their
service. enhance their value and power
Overhead, outside restriction and repres-
sion will not only be futile and dis
appointing but destructive and intoler-
able
Advertising Topics Discussed.
After several committee reports were
read a list OF forty-eight subjects for
discussion was taken up and seven
topics were covered at the morning ses-
sion. All related TO advertising and
were as follows: How far publisher
should go In censoring exaggerated bar
gain advertising offered them for pub.
location: what is the practice Of mem
bers regarding advertising contracts
offered publishers conditional on the
purchase of service. such as poultry
columns, dramatic columns. &c; wha,
charges do members make for "triangu-
lar copy" lately offered by some tobacco
advertisers is the publicity about fake
advertising doing more harm than good
and Will 1t cause people TO think tina,
there is something wrong when there Is
not in which cities do either white OF
3 Chinese laundries conduct advertising
: campaigns similar 10 tnoSe or toronto
and Montreal why should newspaper.
/ accept book campaigns on contingent
fees and what course has been followed
/ in handling automobile contracts re.
! Ceived from agencies when one-half o
! the account Is TO be collected from loca
/ dealers?
Bureau OF Advertising Luncheon
The luncheon of the bureau of Adyer
! Using of the A. y. r, A, followed tn,
, morning session of the convention. an'
! eight experts on different phases OF tn
advertising business spoke. Chairman
John +. Mckay of the Toronto Giob'
! snmke OF the work and nmrpOses Of III.