davidaulloa/AmericanStories huggingface dataset:
Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1915-08-28
INTERNAL REVENUE
RECEIPTS SHOW Big
INCREASE FOR YEAR
lAssoeiated Press BY Federal Wirelessl

associated Press by Federal Wirelessl
WASHINGTON. b c., Aug. 2S.--A
record has been established in the in
tefnaI revenue receipts for the United
States in the fiscal year OF 1915. Just
concluded. according to d partial re-
port for the year Blythe revenue com
mission. which was made public yes
terday. It Is shown that aggregate re-
ceipts for the year, tincluding income
and corporation taxes, total $4f5,090,-
900. sss..3.st {,
The total for 1914 was 1886. O00, 600.
This sum included $71.386,156 in per-
sonal and corporation taxes. Accord
ing to these figures, the 1915 increase
is sS5, O0c, 900. go,
In view OF business conditions and
the war there is considerable specuIa-
ton over the cause d the big increase
N receipts. 1t is expected that the
increase may be found due to the war
tax voted by the last Congress J. to
stave or the huge threatened deficit.
Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1915-08-28

Lion trademarks are chiefly intended
for Manchuria and Korea According
to the returns for 1913 the exports to
Japan. Including Korea and China
tincluding Manchufia) were as fol-
lows: TO Japan, 6s41 boxes. valued
at s28. 1899: to China, 7943 boxes, val
ued at $27.233.
4. tits said that the goods supplied to
China are inferior in quality. for they
are being made of the refuse from the
goods intended for Europe The Boy
brand is inferior and exclusively for
Manehuria and Korea, the annual ex-
port thither being about 5000 cases.
The MitsHi Bussan Kaisha is the
sole agent for Seoul, Korea, but no
agency Is yet arranged for the other
'eenters The present quotations are
$42O per box of three dozen tins, Of
two pounds each, and 81 per box OF
two dozen of 2iIs pounds each.
Prior to the war, the freight from
Singapore to Chemulpo was $12 per
ton, but it hassrisen, now. AT present
the Mitsui Bussan Kaisha is engaged
IN the export of this commodity TO
Korea and Manehuria. M
Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1915-08-28
Chinese Want
SUBMAR|NESFO
COAST DEFENSE
Runors That Contract for 100
New Sea Wasps Has Been
Placed With SchWab

[Associated Press By Federal Wifelcssl
NEW YORK, ". u. Aug. 2SA m.
val commission from China Is neeo-
tiatiis or already has negotiated
through Charles NJ. Schwaz. head OF
the Bethlehem Steel Company. the
purchase 6f 100 submarines At q cost
of S75.0oD.O 900. according to 4 rumor
here Nef 4s ~
1T Is reported that the commission
was IN New York recently, when se-
cfet conferences were held with Mr..
schwab and Il Is said that the steel
magnate was authorized 10 place many
big contracts for China's naval needs
among different manufactures.
A vast program OF naval extension
has been secretly planned BY the Chi.
nese government, according 70 the re-
pert here. and the purchase of tue
Submarines Is part 81 the scheme
The news spread rapidly through the
financial district ana was received
with great rejoicing among Investors
IN the war stocks.
In view Of The recent crisis between
China and Japan, L was regarded q
possible that China was preparing 10
resist further Entertainments on its
territory.
Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1915-08-28
TERRE HAuTe CONVICT
MAYOR WASHES CLOTHES
IN INDIANA PEN

LEAVENWORTH. Kan. When Don
NJ Roberts. exsmayor of Terre Haute,
Ind, convicted of election frauds. was
brought to the federal penitentiary,
the officials tried to show him all pos.
sible leniency by putting him at cleri,
cal work. Roberts laundry was not
done to suit him enc day and he went
to the priScn laundry to complain
DO you think it could be done any
better ~ the superintendent asked.
Il see no reason why it shouldn't
the ex-mayor replied I'D think any.
body could do better work than this. :
Well. then, you're just the man we
want Get to work.
Ex-mayor Roberts now washes pris-
oners' clothes.
Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1915-08-28


suggest how the method Of distribution may decide what
medium should be used in advertising. First we must
decide the questions ITO whom are we going to sell
thisso Then get into our general distribution plan
Then down to details Here we are met with
this problem of what medium to USE
Every kind of medium has its advantages The man
with broad open mind who desires to buy space will
probably be persuaded toward this kind then the other
until he almost gets to believe that every one is
best And the question Of copy will help determine the
final selection the choice Of medium will influence
the question of copy and ii way will decide what kind
of copy you should use For instance if you decide to
street cards. you have to use certain kind of
copy which terse short and simply suggestive, but
which incidentally be used in connection with colos
to the result of excellent display value.
Is If, on the other hand, you will use magazines you
will probably beautiful haftone Of photographic
effect Also, if YOU care to, you long story in
your space, because in the magazine it will be readable
On the other hand if you use the newspaper you know
that rule you will have to limit yourself certain
kind of line cut zinc etching And yet with the
newspaper you know that you can take advantage of
every element Of timeliness You need not make the
mistake of tailoring concern which used magazines
and which tried to make use Of the timely element In
fortunately some national magazines have to close their
forms many weeks in advance of issue As result these
tailoring people came out the fall with $4,000 ad
showing something that did not happen They showed
Connie Mack and McCiraw dressed in their product and
announced them as the principals in the Worlds Series
whereas during the month previous the Boston Braves
had the front and Sallings had taken the place
of McGraw.
If they had used newspapers this concern could have
changed their ad the night before So you see rather
dangerous to try to timely copy in the magazines,
unless their connection is with events which to
come, such as Christmas
So your method of distribution will not only decide
what kind of medium to but also will decide by
general analysis of product and of prospect In other
words you must first pick pieces the main elements of
appeal that the product itself possesses and the main
elements Of the prospect at which those points
of:appeal can best be directed Then almost automatic
ally, the question of the medium will decide itself
Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1915-08-28
FUEL SHIP JUPITER
TO LOOK FOR 0V ERD UE
FRUIT cos. STEAMER

ASSOCIATED Press by Federal Wirelessl
WASHINGTON, D, C., Aug. 2s.-
Acting on the belief that there is q
possibility that the United States Fruit
Company steamer Mbrowiine may not
have foundered, but ii floundering
about ln-tns gun OF Mexico unable Is
make port because of badly damaged
machinery, Secretary Daniels yester-
day ordered the fuel ship Jupiter Of
the auxiliary division to Alacran reef,
gulf OF Mexico, from Vera Cruz The
Marowijne is Is days overdue at its
destination in British Honduras and it
lis generally believed that she founder.
ed in the gale which swept the gulf
coast
Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1915-08-28
HON 10 SAVE
YOUR EYES

-
Do your eyes give you tro1bIel Do
yoai already wear Eyeglasses ~ SPEC;
tacles? Thousands Of people wear
these awindoWs who might 449iII as
pense with them. You may Be one o
these, and It Is your duty b ave your
eyes before It Is too late The eyes are
Neglected more than any other organ
Of tFe entire body After Iou 11I1h
your days work you 81 down and rest
YOUR muscles. hat how about your
| eyos? DO you rest themf You know
You do not You read or do something
else that keeps your EYES busy, you
work your eyes until you So 70 bed.
That Is why SO many haFe strained
| eyes and finally other eye troubles that
threaten partial or total blindness
| Eyeglasses are merely crutcne1' they
never cure. This free pre1crIpt ton,
which has benented the eye8 0f ~
many, may work equal wonders for
you. Use it short time. Woul1 you
| like your eye troubles 70 disappear -
i III By magic7 Try this prescription.
| Go to the nearest Wideawake drug store
and get bottle Of DIPLOMA tablets; IIll
two-ounce bottle with warn Natef;
drop m one tablet and allow r b t1or'
ouglIly dissolve. With this liquid patne
the eyes two to four times daily. Just
note how quickly your eyes clear up
and how soon the Inflammation vii
disappear. Don't be afraid ~ Ne - e
il absolutely harmless. Many v1o are
now blind might have SAVED their eyes
had they started % care fo1 en- -
Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1915-08-28
ITALIANS CAPTURE
DIFFICULTY POSITION.

ROME, Italy, Aug zS.-Lag0scuro
pass, $500 feet up in the Alps. has fan
en- to the Italians after desperate
battle, says an official report issued by
the war office here yesterday. The
Austrians made strong resistance
and the pass was not taken until after
many shells had been thrown on the
Austrian positions. The pass was won
last Wednesday.
Seaplanes have bombarded Riya, an
Austrian town northwest Of Verona
and just across the border. Many
bombs were hurled on the fortifica.
tions there and the machines returned
unstatiied ~ 7st = 'la fsflii2sf9
The official report says good prog
ress has been made on the Carso pla-
teau with the result that the Italian
holdings have been much strength
ened -
Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1915-08-28
~ CHAPTER LXXI.
HOW TO DECIDE AS TO MEDIA.

After all your detailed analysis of product and pros
pect after your decision to what plan Of distribution
to use after all your organization work the creation
of your sales force then you may consider the question:
what medium is best to carry the advertisement of
my product to those whom analysis has pointed out
my prospective customers!'
Media too often selected first, to the result that
the primary questions made to depend on that de-
csion The cart before horse has caused many
false starts advertising campaigns Because of course
the analysis of product prospect and distribution plan
must decide the question of: ''What medal"
For instance it would be impossible to sell mail
order houses product through st1eetcar cards Such
selling usually requires the ug-and through per
suasion of the person reading the advertisement It
quiIes more than mere suggestion To get people to
decide to send money away for something you have to
convince them that it either cheaper better than
they could get elsewhere. Therefore, rule, mail
order selling requires long strong story. The street
car card with its limitations would hardly be the place
for such message. 1900. l.
Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1915-08-28
D0MINIES ARE
! SUPPORTERSOF
WILSON POLICY
Educators in Convention De-
plore War, and Go on Record
as Fav0ring Arbitration

ASSOCIATED Press by Federal Wireless
SAN FRANCISCO, Cal, Aug. 2S.-
The National Education Association,
in session here, yesterday went on
record as favoring the principles OF
President Wilson in his dealings with
the European and Mexican situations.
The members in resolutions de.
plored war and with view to counter
acting sentiment for resorting to force
instead OF the adoption OF course
based on arbitration, voted 10 urge the
appointment OF educational attaches
IN the army and navy.
The teachers are winding up their
convention, which has been attended
by many Of prominence in the edu-
cafionaI field.
Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1915-08-28
SM0k al ESS POWDER
FOR r USSiAN ARMY
SHIPPED FROM DELAWARE

Associated Press by Federal Wireless]
PHILADELPHIA, Pa. Aug. %.
The Russian steamer Vorcne5 will sail
from Wilmington, Delaware, today
with cargo of Zoo. 900 pounds of
sniokeless powder for the Russian
army. Russian military officers, who
have superintendent the manufacture
of the powder, have directed the load
ing of the steamer.
Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1915-08-28
coNsuLs MANHANpLEp
IN PERSIA. SAYS DESPATCH,

J LONDON, Eng, Aug. 28.- British
and Russian consuls while being es-
eorted from Kenghever. Persia, were
attacked by an armed band led by the
German consul at Tabriz. according to
Reuters despatch received here from
Petrograd. The British and Russian
consuls defended themselves. but were
wounded.
Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1915-08-28
TAFT TO SPEAK
ON JAPANESE DAY
AT ,ERlS &c o FAIR

Especial by Marconi Wirelessto Ha-
wall Shinpo.)
SAN FRANCISCO. Cal. Aug. 28
Former President Taft has accepted
an invitation to be one Of the speak.
ers at the Japanese Day at the fair.
The Japanese wrestlers began last
night on three days wrestling tour
nament at Dreamland rink.
Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1915-08-28
DECREE FoREcLosEsf
MtMNe PROPERTIES.

DENVER, CoIo.-vaIuabIe mining
properties in Summit and Park cotin-
ties, owned BY the Colorado Gold Mn.
ing e Smelling company. are affected
by foreclosure decree fslgned BY
Judge Class In the Denver district
court. The decree is In favor Dc the
international Trust company which,
under the mining company bonds and
mortgages, holds claims ageregating
Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1915-08-28
AVIATOR Smith.
CHEATSDEAIH
BY MIRACLE
Daredevil Birdnlan Falls About
Thirty Feet and Plane
is Wrecked

ASSOCIATED Press nv Federai Wirelessl
DIES MONIES, Ia, Aug. 2S-Art
Smith, the aviator. was dashed from
his aeroplane 80 feet to the ground
and unframed yesterday. The ma
chine was wrecked. Smith hit a wire
in the course of HIS ascent and the
aeroplane turned over sharply.
Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1915-08-28
FRENCH EATING INTO
GERMAN TRENCHES.

PARIS, France. Aug. 2S-Fresh sue
cesses attended the French offensive
in the vosges yesterday. several
trenches being wrested from the Ger
mans and occupied ~
Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1915-08-28

PURPOSES 0Fs11HE C0URSE.D To increase
returns the retailer uho 1dperses. ) To shoo
tie hoaO can oaccr his prices yet
sncreose has profits 60 To suggest To- the jobber and
nadnfactarer cautious method to create demand and
ipcrease good.oM 41 Toprcpare the person aOs latent
odrsfsing dbity for place IN ttis 7ofcssson.
THIS course aohcn delivered personally class of stu-
dents costs $15. 1t Is equivalent 10 corespondence
sonrse uhich costs sos entire 90 lessons sOilsbe
gsoen exclusively NTH is newspaper free f charge.
Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1915-08-28

LONDON, Eng Aug. 2S.-The Ger
man reichstag has adjourned until No
yember 80. according to a Reuters des-
patch from Amsterdam.
Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1915-08-28

TSke Laxative Brono 4uidi1s
Tablets. ) An druggists rcl.111
the fn0ney If L faiIs to CUE.
81 W. Groves signature 4 g
each box - =
PARIS KEpIcuIH o. = - 2. ~ =
Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1915-08-28

All good things are catching" You
keep good things by giving them away.
Ebert Hubbard.
Carson City daily appeal. [volume] (Carson City, Nev.) 1907-1930, 1915-08-25
Boys Engage In
Worm Industry

The fishing season for Carson
nimrods has been very good thus far,
the trout biting well at Lake Tahoe
and the streams in the mountains 10
the south and west.
Lately the catfish season at Wa
shoe lake seems TO be opening better
than the trout. and the waters OF Wa
shoe valley have the AL on anglers.
Many big catches have made recently
and the succulent ut has become a
staple article OF food on hotel tables.
Some trouble is experienced by
fishermen in procuring the worms
for bait, and the boys at the Orphans
home have gone into the business OF
supplying the demand. They have
found place where worms may be
dug and keep a supply on hand Tor
the market.
Carson City daily appeal. [volume] (Carson City, Nev.) 1907-1930, 1915-08-25
Cost Money to Take
Car Over the Line

George Lawrence, Robert Law
renee, George Green and George
Falkner of Toronto, Canada, passed
through this afternoon, for San Fran
cisco in a Pierce-Arrow car. They
have been fifteen days on the road
from Toronto to Carson and expect
to sleep in Sacramento tonight.
Mr. Falkner, in speaking OF his car,
the fact that since the
European war began the duty on a
car from the United States to Canada
has been increased from 37H per
cent ad valorem to 42H per cent,
his car, which cost 10000 at
Buffalo, stand him over $1,000 1t
Toronto. On the way out he says
they stopped one day at Chicago, one
at Salt Lake City and spent some
time shooting and fishing. They are
on business in San Francisco, and On
the way back expect to be more lefs-
urely and see the sights on the way.
Carson City daily appeal. [volume] (Carson City, Nev.) 1907-1930, 1915-08-25
Youth Again Reigns
I'm Modern Dancing

Last Monday night youth in all its
glory shone in profusion at the Leis-
ire Hour club house The fascinating
'traing of the waltz, one steps and
other music coming from the perfect
zones of an Edison, brought youth
back to those who had forgotten.
AS one observed the dancers they
we're convinced that each was enjoy
:ng the new dances as they were be-
ing taught by their proficient and
graceful teachers and it was hard to
tell which were learning, as all SEEM
cd so perfect in their becoming move
ments.
Dancing has proven now that nei-
ther age nor weight bars one from
enjoying it to the utmost. Modern
lied dancing seems to be as easy to
learn as the common motions OF
walking.
We hope to see every one shortly
enjoying youth as its appearance is
brought forth by dancing, and wish
success to Mr.. and Mrs. Maury, the
pleasing and graceful couple who
purpose to make Carson their future
abode The third of their series of
dances will be held this evening at
Leisure Hour hall.
Carson City daily appeal. [volume] (Carson City, Nev.) 1907-1930, 1915-08-25
Craven Received
Serious Injury

A letter received by DR.. Jarrett
from DR.. St. Clair of Reno says that
Lee Craven, who was kicked in the
lace by horse yesterday, while in
no immediate danger, is in a very
serious condition.
The jaw is badly broken, and one
o the back teeth is in such shape that
it is impossible for the patient to
close his mouth properly. The near
relationship between the injured part
and the brain makes it very dangerous
on account of the likelihood of in
lection from the mouth. X-ray pic
lures have been made of the injured
bones, but were not developed at the
time the letter was written.
1t will be necessary for Craven to
remain in the hospital for at least a
week longer, on account OF the dan
ger Of infection, after which, if al
goes well, he may return to Carson.
Carson City daily appeal. [volume] (Carson City, Nev.) 1907-1930, 1915-08-25
Local Band In
Prosperous Shape

At the meeting OF the Carson City
band last evening Business Manager
Harrington made his report OF the
financial state OF the organization.
The late street fair, while not so big
financial success as it would have
been had not amusements been 50
thick as they were, netted the oand a
handsome little sum, and it was de-
cided that for awhile the band will
not give any more public entertain
ments for the purpose OF raising mon
ey, but will give the usual weekly free
concerts while the money on hand
lasts to pay the expenses OF the Or
ganization.
1t is the policy of thb valuable
local organization TO be satisfied with
sufficient money to pay hall rent, the
salary OF the leader and instructor,
and other such incidental expenses,
and nothing for the Musicians.
There have recently been some ad-
ditions TO the membership, and new
instruments have been bought by the
new members. A fine new saxo-
phone, bassoon, and several other
Instruments have been added to the
list, and before long Carson will have
one OF the great musical organ,za-
tions OF the west.
Carson City daily appeal. [volume] (Carson City, Nev.) 1907-1930, 1915-08-25
Drunken Indian Taken In

Since the United States detectives
made their recent visit to larson
there have been very few drunken "
dans in town. The detectives put a
bio scare over the dealers i'll red eye
and the redskins have consequently
kept reasonably sober. The scare
seems to be wearing off,however, cor
last night big buck las about town
with big jag, and evidenced ie-
sire to fight. Officer Logan took
him in. but had to use the nippers 10
make him walk quietly. lie was very
warlike and inclined TO dispute the
way with the cop. The Officers are
on the lookout for the fellow wno
pcddled the booze.
Carson City daily appeal. [volume] (Carson City, Nev.) 1907-1930, 1915-08-25
Auto Thieves Landed
In Salt Lake Citv

Requisition papers were issued
from the governors office today and
placed in the hands of w. J. Thomp-
son of the state police, who leaves
| tonight for Salt Lake City to bring
back G. E. Fox-Bob Morrison, alias
Fitzgerald, and Mrs. Boo Morrison,
the automobile thieves who a week
ago last Sunday stole the Ford auto
mobile of H. c. Elges at Gardner
vile. The prisoners are in the Gus
tody of Sheriff John S. Corlss of
Salt Lake City and refuse to come
without extradition papers. The
warrant was sworn out before c. NJ.
Crums, justice of the peace in Gard
nervil1e.
Extradition papers were also sign
ed by Governor Boyle today for the
return of Bert Levens, now in Gus
tody of Chier Hillhouse of Reno, to
Lucerne township, Kings county,
Cal. Levens is charged with forgery
in drawing a fictitious check and
passing it on L. D. Farmer of that
place. The check was for SIS and
drawn on the First National bank
of Hanford, Cal. Deputy Sheriff s.
L. Humphrey of Kings county will
start back with the prisoner this
evening.
Carson City daily appeal. [volume] (Carson City, Nev.) 1907-1930, 1915-08-25
Paid Respects to Judge

Among the auto tourists who pass
ed through Carson yesterday was Neil
Power, leading attorney of San
Francisco. Mr.. Power was with a
party of ladies and gentlemen WHO
are stopping at Tallac and went to
Virginia to see the great Comstock
mines. He is an old-time friend of
Justice McCarran, and paid his re-
spects to the judge while in Carson
Carson City daily appeal. [volume] (Carson City, Nev.) 1907-1930, 1915-08-25
WAR EVENTS ONE YEAR AGO

invading Austria and general engagement
is
fan-shaped envelopes Belgian
French and German French frontiers
bombardd destroying several houses and killing
Fire forced descend and crew :.
twenty
handed the Japanese ambassador Vienna formal de
rlara11on Of his passports.
Independence Day being the
Of Of
che nat
Carson City daily appeal. [volume] (Carson City, Nev.) 1907-1930, 1915-08-25
Ask Commission
for Reduction

Before the State Board of Equaliza-
ton this morning, samuel O. Weas
an attorney of San Francisco, ap-
peared in the interests OF the estate
of DR.. James Farris, which is one cf
the large holders of stock and lands
in Lander county.
Mrs. NJ. T. Rinkle of this city was
scheduled to have hearing beio e
the board.
This afternoon another delegation
from Douglas county, headed by Fred
Dangberg, was given a hearing before
the board.
Carson City daily appeal. [volume] (Carson City, Nev.) 1907-1930, 1915-08-25
Organize Circle
at City of Sparks


Mrs. Lily Porter, state organizer
OF the Women Of Woodcraft, formed
4 local circle of that lodge at SPARKS
last evening.
The work was put through by the
Reno lodge who had invited the men,-
bers of the Carson City circle to be
their guests and help in the forma-
ton Of the circle in tine sister town.
The following neighbors OF tae
local circle left on the express last
evening to take part: Mesdames Boas.
Brady, Cole, Cushing, Fothergill, Gil
ford, Holbrook, Hill, Kelly, Ldar,
Lindsey and Smith.