Daily capital journal. (Salem, Oregon) 1903-1919, 1915-10-09
BIGGER AND BETTER YEAR.
E. P. Chalfant to Direct Eastern Sales
of Detroit Electrics.

Chalfant will have charge of t1e
eastern states. SO reads the latest an.
lnouncement FROM the Anderson Electric
Car company. Long prepared plans for
bigger and better year than ever be.
fore are maturing fast. First came the
bulletin tnat production for Detroit
Electrics for the coming year would be
doubled. Then the announcement of
prices reduced from $500 to 1925 per
model. Now the news is given out that
Chalfant long notable figure in the
automobile business, has been appoint
ed manager Of the eastern division OF
the Anderson Electric Car company
with headquarters in New York CITY
This is an event Of the greatest interest
for there is probably not single man
ufacturer, and but few dealers. from
Portland, Maine, to Portland, Oregon
who do not personally know, like and
respect Il. p. Chaliant. For nearly a
quarter of century ne has filled the
same job--that of "building better
business.
The bicycle business first felt the
stimulus Of his energetic personality
That was in about 1892 and he was
then jobbing and retailing bicycles in
Atlanta, Georgia. In fact it was tne
South that knew him best until 1899
when he became division manager OF
the American Cycle Manufacturing Co.
of Chicago. The years from 1902 to
1908, he spent mostly in the east. II
was from this position of general man
ager of the association of licensed auto
mobile manufacturers that he went tC
the Packard Motor Car company as
sales manager, leaving it to become
president Of the u. r. Thomas Motor
Car company of Buffalo. Tnen, in 1914
he became secretary of the Electric
Automobile Manufacturers association
Of Chicago.
In recent interview Mr.. Chalfant
said, "When entered the electric cai
field on the first of October, 1914, a,
secretary Of the Electric Automobile
Manufacturers association, ] viewed
the electric car with much the same
light as do most men in the automobile
business who are not intimately ac
quainted with the electric car industry
But my opinions aave undergone a rad
ical change during the eleven months
that ! have spent organizing the deal
ers in sixty Of the principal town.
where electric cars are sold. These re
adjustments have been the result Of q
thorough study Of the entire situation
pursued right on the firing line.
know the electric caf industry is Of faI
greater magnitude than / had any pre-
vious idea. am absolutely convinced
in my own mind that there is big
market for electric ears in fields which
so far, have been but merely touched
As / see it the public does not want a
cheap ear, but the best car cheaper
Knowing what ! do, view my con
nectiOn with the Anderson Electric
Car company as ideal for eventually
cultivating the greater market. Foi
nine years the Anderson Electric Cal
company has specialized on and con
fined its efforts exclusively to build
ing electric-powered enclosed automo
7 biles for town and nterurban use. De
troit Electrics have always been OF
absolutely the highest quality. Now
with the increased volume attained, II
has been possible To reduce prices from
5000 10 s725 per model without the
slightest deviation in quality, whatso-
ever In other words, we now have
what the public wants--not a cheaper
ear, but the best ear cheaper"