davidaulloa/AmericanStories huggingface dataset:
Imperial Valley press., 1915-07-10

Washington, July 10.-President
Wilson is expected to return from the
summer White House at Cornish to
lay the reply before the cabinet at a
meeting Tuesday. All officials here
realize that there probably has been
no essential change from the form
in which the reply was outlined by
the Berlin foreign office to Ambassa-
dor Gerard On the basis of that out
line the American government declined
to engage in any supplementary me-
gotiations because the German pro-
posals were regarded as such which
the United States could not accept
without sacrificing many Of its rights.
Meanwhile there is a renewal of the
tension over what the next step will
be If the text of the German reply
bears out the unofficial outlines which
indicated that it would be so unsatis-
factory to the United States.
Although officials would not com
ment, saying that the phraseology
first must be studied, the general
undertone in official quarters was one
of disappointment. What the presi-
dents course will be no official would
predict, but it was evident that an
other critical stage in the relations
between Germany and the United
States was at hand
One course, which some well-in-
formed officials considered probable,
would be to reject the German pro-
posals and notify the Berlin govern
ment in effect that the United States
intended to insist on the principle of
visit and search of all unarmed YES
sells of any nationality carrying Amer
leans and that specific violations of
these rights would determine the next
step in the American policy.
AS for the Lusitania case, however,
failure by Germany to admit liability
for the loss of more than 100 Ameri-
can lives is a phase of the situation
ON which there were today few sug-
gestions as to what the United States
should do.
Some of the presidents advisers
have repeatedly counseled that the
breach of international law was so fla
grant that it remained only for the
United States to have no diplomatic
intercourse with the German govern
ment unless the intent of the act was
denied and reparation was promised.
The negotiations over the conduct
Of German submarines have over
shadowed the Lusitania case itself,
but there were indications today that
the new German note would cause a
return to the Lusitania case as a
foremost issue.
Imperial Valley press., 1915-07-10
Carpenters Win Strike.

Chicago, July 10.-The carpenters
strike has ended, the employees Win
ming. They were granted rs cents
an hour wage on three-year agree.
ment.
Imperial Valley press., 1915-07-10
Russians Claim Victory
Taking $4,000 Prisoners

ence at the palace Tuesday. 1t is
understood Lloyd George had rep
resentative there and obtained the of
ficers' views regarding the munitions
most needed.
Imperial Valley press., 1915-07-10
Moving on Mexico CITY.

Washington, July 10.-Carranza has
just announced the capture of Villa
De Guadalupe, near Mexico City. The
fall of the capital is declared immi-
nent. n
Imperial Valley press., 1915-07-10

Berlin, July 10-The German press
unanimously support the German
note. The Berlin Tageblatt voiced the
confidence that a perfect agreement
will be reached. The Post declared
most Americans would approve the
reply.
Imperial Valley press., 1915-07-10
British Cabinet Troubles.

London, July 10.-The cabinet met
today and discussed the results of the
British and French officers confer
Imperial Valley press., 1915-07-10
APPOINTED
TO AID INSPECTOR

Frank Reading was appointed as
sistant city inspector this morning by
the board of trustees. He will act un-
Imperial Valley press., 1915-07-10
Unsatisfactory Note
Comes from Germany

morning. These were referred to City
Inspector Joseph Norris for adjust
ment of their difficulties.
Imperial Valley press., 1915-07-10
What War Moves Mean.
(By j. w. T. Mason)

IBY j. W. 7. NaSOHJ
New York, July 10.-General Louis
Botha, who, fifteen years ago, was
leader of the Beers, may make name
for himself as saviour of an en-
pire.
Germany's premier dependency,
around which centered the Teutonic
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23
THE REPUBLICAN TREND.

The results of the canvass conduct
ed by the Washington bureau of the
New York Sun to ascertain the senti-
ment of the country in respect to
Republican candidates for president,
are of interest more as an indication
Of the trend of though and feeling
within the party than as a revelation
OF personal preferences; and this not
outstanding the fact that the trend
has been APPARENT to intelligent OBJ
servers for many months. PRINCIPLES.
IN a democracy, are always more i'm
portant than personalities, and it is
the principles of the Republican party
that have won its battles and achieved
its triumphs. 1t was an internal war
of personalities that caused the down.
fall of 1912. The foundations of the
party were neither disturbed nor in
VOWED until the men rather than
beliefs became the overpowering is
sue. And in the division which fol-
lowed, the differences of opinion were
more APPARENT than real. Fundamen-
tally the Progressive were never
far away from the Republicans. They
developed some novel theories of pom
ular and governmental powers and
duties which were distinguishing deco
rations of platform that retained the
essential elements of Republicanism.
So it was that when the personal
element of contention was removal
by dual defeat they began at once
to drop back into their places thew
had but temporarily vacated. Tbev
had never been, at heart, anything
else than Republicans, even in their
bltterest moods, and they did not stul-
tify themselves nor strain their rom
sciences by returning. And, now. bav-
ing got together again, the party &c
naturally somewhat disposed to con
servatism. This tendancy has been
apparent for some time and the Suns
inquiry but adds another bit of ev,.
dencs Of the trend. That II may re.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

This newspaper has always preach
ed the necessity Of harmony in the
business community, and cooperation
among business men. Usually these
ends are attained by forming bust
ness mems association or board OF
trade.
1t too often happens, after such
an association is formed, that its
efforts become perfunctory. A few
officers are left to do the work. The
others stand back and. criticise, rarely
attend meetings and do not come any
into any closer unity one with an
other.
Here is where the social side comes
in. If the business men of town
won't get together for set discussions
about trade interests, something more
informal should be tried. picnic or
other outing will bring them togeth-
err in jolly way, where all stiffness
and all business hostilities will be
forgotten.
When they get to playing ball and
eating luncheon and telling stories
one with another, they find that aft
er all the hated competitor is very
good fellow. The next time they
meet him on the street, they have a
pleasant word for him, and soon get
into the way Of dropping into each
others places of business fer mutual
consultation.
1t is out of these pleasant rela-
tons that town spirit and business
cooperation grows. Business men
don't acquire the spirit of unity in
stiff meetings, where they sit around
in rows and discuss after parlimen-
tary forms. There is something lack
ing in a towns organization, if the
business men do not meet each 9TH
et frequently in way calculated
to promote friendships.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23
THE HERALD ADVERTISING
SCHOOL.

A fundamental principal of adver-
Using is to give information about
GOO j..
When tie consumer buys today he
asserts his personal individuality and
does the choosing. He expresses his
likes and dislikes. He seeks for in
formation about different styles of
goods. Whether or not his choice
may be wisely made, he wants to
know the reasons, and form his own
Judgment. In years past soap was
soap, coffee was coffee. Now the buy
err wants to know more facts about
the different makes of soap and coff-
ee, and which will come the nearest
to suiting him.
Hence an advertisement is not
thoroughly effective unless it gives
some info rmation calculated both to
interest the reader in the goods, to
help him form mental picture of
them, and to formulate judgment
whether it is something that would
meet his needs and please his taste.
Here is the way furniture dealer
gives a good idea of in small space
IN article in his stock:
A Chair Chance.
Beautiful mahoganized birch.
Fine polished finish.
Either spring seats or loose cush-
inc upholsterings.
Built to fit the curve of the back
Graceful lines and pleasant to look
at.
A good 80 chair only $4.9s.
An advertisement like that will sell
six chairs where simple announce
ment like 'the best chair on the mar
ket for the money would barely sell
one.
Merchants do not always realize
how interested people are in details
of manufacture. They like to find
out about processes of making goods,
about the materials used in their man
ufacture, about the circumstances and
conditions under which goods were
purchased. The well written adver-
tisement gives some information of
this character. 1t will set the public
to thinking and fix attention on a
merchants offerings.
When goods are bought from the
wholesaler, the skillful advertiser al
ways tries to get the talking points"
of this kind. Any intelligent sales
man can mention many features
around which telling information
advertisement could be written.
A writer in Printers Ink relates
how a certain shoe firm profited by
emphasizing the fact that leather
cut from near the backbone of the
animal has closer texture and wears
better. Points like these fix a buy
ers attention on an advertisers goods
and predispose him to favor the line
thus advertised.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23
THE QUESTION OF ARMY COSTS.

a former secretary of war made the
statement a few days ago that the
tiny American army has for years
cost over half as much as Germany
has spent on her mighty and highly
disciplined horde.
This is something that has grown
up with the assent of politicians Of
all parties, and which all parties
should unite to end. There is an
urgent call for a higher degre Of
military preparedness. But taxes for
army and navy purposes will come
hard if the people believe the money
is going to be wasted in pork and
graft.
1t has heretofore been considered
sufficient excuse for continuing use
less army post or naval station, that
the butchers and grocers in the neigh
borhood would lose business if the
post was closed. That would affect
some congressman's vote.
The politicians should realize that
a good plan for a more efficient
expenditure of army and navy money
would make splendid campaign ma
terial next year.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23
CHOOSING TEACHERS.

School authorities all over the coun-
try are now making up their final
lists of teachers for fall term. With
all the educational scouts roaming
around and picking up the more gift
ed women for service in large cities
and wealthy towns, it is worrisome
job.
School superintendent, anticipat-
ing search light criticism, canvass
their many applicants with anxious
care, and find the majority unsatis-
factory. There are plenty who have
had fair education, but few who
have the magnetic gift of inspira-
ton and easy discipline.
Highly educated girls take poorly
paid positions for year or two,
but quickly yield to the seductions
of towns offering larger salaries.
They do not always profit much either
in money or in satisfaction of living.
There is queer and snobbish preju-
dice against the teacher in many cir
cles. Theoretically, being intellectual
leader OF the young and substitute
for parental care, she occupies a place
second to none. But actually she is
waif on the shores of society when
she gets to large city. She is held
up to high standard of neatness and
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23
their lives they had acted "quer-

their lives they had acted "quer-
ly."
Naturally they found great many
men of genius who had indeed acted
queerly, and u great many others who
had been positively insane.
With this multitude of horrible ex-
amples as convenient jumping board,
Lombroso and his disciples then pro-
ceeded to leap to the astonishing con-
clusion that all men of genius are
more or less insane.
To the weight of their scholastic
authority, and to the bulky books they
have published giving details of the
vagaries of certain men of genius, is
largely due the erroneous belief so
widespread today.
Actually the proportion of insanity
among men of genius is little, if at
all, higher than the proportion of
insanity among men in general.
This has been demonstrated, per-
haps most convincingly by the Eng
fish psychologist Haverlock Ellis.
Unlike the Lombrosians, Mr.. Ellis
made no arbitrary selection of indi-
vidual men of genius. He took them
in the mass, studying the lives OF
Great Britain's most famous men and
women as given in dictionary of bio
grophy.
OF the one thousand and thirty mer
and women of acknowledged intellec-
tual pre-emiDence whose lives he ana.
lyzed, he found only forty-four ascer.
tainable cases of insanity.
This is but AZ per cent. And ever
this percentage is unduly high, as in.
dicating any definite relationship be
tween genius and insanity.
For, of the forty-four men of gent.
US who were at some time or Other
insane, the insanity of twenty was
merely the deInentia so often OBJ
served in old age, and developing long
after the years of most productive ac
| tivity.
Thus, more than 50 per cent Of
Great Britain's eminent men and wo
men have been as sane, as perhap.
sanes than, the men and women of av
erage intellectual achievement.
So far as | am aware, no similar
survey has been made of the mel
and women who have done most tt
shed luster on our own land. Blu
such survey, | have no doubt, woulc
yield an identical result
lnded, moments reflection ought
to satisfy anybody as to the absurt
ity of the insanity theory with re
gard to American genius.
Was Washington insane? Or Jeff
erson, or Hamilton, or Franklin? Wa.
insanity the distinguishing mark OF
Abraham Lincoln? Can Emerson
Longfellow, Lowell and Julia Ware
Howe be dismissed with wave o.
the hand as insane persons?
Coming down to the present day
would Thomas A. Edison be counte,
among the worlds foremost lunatics
Or Charles w. Elliott Or Laymar
Abbott?
The sooner people rid themselve!
of the false insanity doctrine, tn,
sooner the way will be cleared fol
intelligent bordering of the question
Is not the man of genius, afteI
all, representative of higher posi-
bilities open to the human race, anc
is it not possible to some extent t
produce more men of genius by proper
training and environment?
To this question | for one believe
that ultimately an affirmative repl,
will be given.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23
HOW TO PRODUCE
BUSINESS HARMONY

1t has been interesting to this
newspaper this summer, in looking
over its exchanges, to see how many
towns there are where business
mems associations and boards of
trade have been having summer pic
MICS, outings, field days, and other
public events.
Some people may regard such af-
fairs as this as puerly Qualifications
arranged SO that the business men
can have n grand blow out. But they
serve far more important purpose
than that,
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

suit in the selection of a conservative
candidate is quite within the range of
possibility, but that personality will be
subordinated to principles is as certain
as the identity of the maker of little
apples. The Republican platform will
not be built upon or around about a
man, any man, next year. Who
evr he may be will be chosen because
of the fitness to stand upon a plat
form now building in the minds of the
people-ST. Louis Globe Democrat.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23
GENIUS is NOT INSANITY.
By II. Arlington Bruce.

A mistaken notion which has done
much to encourage self-satisfied medi-
ocrity, is that genius is a form of
insanity. This absolutely false idea
needs to be rooted out of the popular
mind, into which it was implanted
chiefly by the efforts of a group of
European anthropologists.
These gentlemen, headed by the
celebrated Cesare Lombroso, arrived
at their insanity theory of genius by
an exceedingly simple il laborious
method.
They secured through thousands Of
biographies Of illustirous men. seek
ing evidence that at some period Of
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

Now that John D. is buying statues,
he would probably be willing to pay
New York City fair price for Lib
erty Enlightening the World. A lamp
in her hand, she would make fine
advertisement for oil.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

An Arkansas mob lately lynched a
boot logger who was thoughtless
enough to shoot the sheriff who went
TO arrest him. Sometimes a southern
sheriff can stop a mob, but dead
sheriff can't.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

Those who complain of the high cost
of living should be comforted by the
reflection that our government ex-
perts have developed a method by
which radium can be produced at the
trifling cost of $4,000 the gram,
whereas it formerly cost 100000.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

The slanting instead of the vertical
system of handwriting has been reco-
mmended for the scools of France
by the teaching section Of scien-
tific society in that country.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

To protect the bases of telegraph
poles against decay, new French
practice has been to surround them
with earthenware pieces and fill the
pipes with melted resin and sand,
which solidifies and becomes water
proof.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

The worlds best cork comes from
trees in Spain and Portugal that are
allowed to become 40 years of age
before the bark is cut, and then it
is removed only every eight or ten
years,
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

With a thermo-electric battery or
his own invention scientist of the
United States bureau Of standards has
measured the heat from liz celestial
bodis, Including 105 stars.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

An actress in California who re-
ceived a proposal was married 80
minutes afterward. The delay was
caused by the necessity Of getting a
license and finding someone TO per-
form the ceremony.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

The government of Trasmaina is
damming a large lake and viii con-
struct a hydro-electric plant from
which current for light and power
will be distributed throughout the
state.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

When ones eyes are tired and
strained after long motor trip, the
popular cure is to get out the ma
chine and hit her up for about 9S
miles more.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23
GLOBE SIGHTS.

1t is also fought to have plenty of
spare time and no spare change.
More men would marry for money
II they felt confident of getting it.
Most of the bowling for fair play is
done by those who want the best of
it. VI
A lot of people who say they have
quit reading the war news, really
never began.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

Considering the number of plots
constantly being reported to kill who
ever is president, there is an increas-
ing feeling that vice presidents should
not be chosen by swapping up cent.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

silverware can be kept from tarn-
ishing by washing it in alcohol in
which q little collodion has been dis
solved. The resulting film being cas-
lily removed with warm water when
the silver is to be used.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

A model cashier of a New York
firm who did not drink, smoke or
keep late hours, but he did keep
$4,000 Of the firms money, which
takes him out of the model class.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

A portable searchlight supplied with
gas from a tank carried on a mans
back has been invented to enable
linemen to see the top of poles at
night without having to climb them
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

A new fertilizer has been produc-
ed by Swedish scientist by treating
feldspar or another mineral base of
potassium with suitable amount of
carbon and iron in an electric fur
mace.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

Water issues from an artesian well
on Georgia farm with sufficient
force to light its owners house and
barn with electricity and give him
power for small machinery.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

Perhaps there wouldn't be all this
growing about the baggage transpor-
tation rules, if the railroads didn't
sometimes make mistake and allow
a trunk to go through on the same
train with the passenger.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

The Italian inventor Of steel wind
mill which has only five vanes claims
it will Withstand the strongest wind,
yet works equally well in the heav
lest gale and slightest breeze.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

After an observation of the man.
ners and customs of the swimming
resorts, one can safely say that the
shortage of cotton cloth is not caused
by the amount Of material required
to make bathing suits.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

Why is it that the shorter the skirts
the brighter colored the stockings?
The average farmer feels it is of
no use to keep strict accounts, as the
courts vii figure out how much he
owes when he is dead.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

Families of three persons consti-
tute l9 per cent of the total number
and are the most numerous in Eng
land; families of four make up IS per
cent, families of five IA per cent and
families of six ten per cent of the
total population.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

When people with large feet wear
conspicuous white stockings, it is not
always because the war has made col
ored dyes scarce.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

Presumably Vice President Mar
shall is doing well on the Chau-
tauqua circuit, but he is talking too
much about international affairs with
out saying anything.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

When there comes hot summer,
ice is high because it melts so fast.
In cool summer like the present one,
ice is high because it does not sell
so well and the icemen have to live.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

That enveloping movement of the
Germans promises to be as success
iul as a death dealing proposition as
the turning movement of the East
land says the Debuque Telegraph
Herald.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

All the receivership railroads hope
to recover from their fever wits as
fine complexion as the Santa Fe
has.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

A steel and concreate campanile,
BOZ feet high, being erected at the
University of California in memory
of one of the founders of the insti-
tuition, will be the highest memorial
tower in the United States, except
monument.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

spirit communication" from Char
les Becker and from persons who lost
their lives on the Lusitania go to show
that 4 characteristic American in
dustry is still in a thriving condi-
ton.
Semi-weekly herald. [volume] (Durango, Colo.) 1907-1917, 1915-08-23

Deposits of asphalt discovered in the
Philippines more than year ago have
been studied by government scien-
lists, who recently reported The pres
ence of thousands OF tons OF high
grade material