The Lakeland evening telegram. (Lakeland, Fla.) 1911-1922, 1915-01-14
NEW MONEY FOR THE
SOUTH.


the south this winter, NEXT VIM
liter. and every winter. Their
number is increasing rapidly
Do YOU want your share 81 TIL,
Tourist traffic: Yes, You do.
Here is the reason YOU do:
Let us take. ior example, the
Estates OF Minnesota. Wisconsin
IIowa. Missouri. Michigan. lilli
nois and Ohio, comprising 'tv-
len OF the great central y estern
Estates nearest the center OF pop
Iulation, and north Of the ONO |
iRiver, they have population oil
over 20.+2o. 800, and own over
6I6,744 automobiles.
| The average owner OF car
starts out on short tours. Irad- |
tally his horizon is extended, his
country has grown smaller, and
The seeks broader fields. First, It
lis the township, next the county
then the State. until finally ne
iseek, 70 see his own country, to
tour in his own way. and ENJOY
hi, touring. lar from the noise
and c1attcr Of the train. cinicrs
land the COPIED UP Gaze =
Pullman. ont in the Per, where
mature rei9ne supreme lie Is
lwilline 10 take little III re time
hut Zip With some labor, ana Dis
comforts. i'll order That he may
;hayo relief from his daily cats
land procure a change.
The great country south vi the
Ohio River is undoubtedly eh
in scenery and points II interest
lust now She i, itelin@ tbs nceI
OF new money money that ha-
: come in from the outside il cN-
change for her products. She Is
looking iorWad L. the advent ~
inrw investors who will help II
the development 81 her vast re-
sources. What per ccntagt 81
8 those who rush through your
country ON train can see ior
themselves what YOU have t.
: offer Tor investment DO YOU
want a per ccntaye ii these >iN
hundred thousand motorists 70
visit with YOU: Do YOU want
the INTO stop and spend an hour,
: a dav week. a month, seeing
the sights. meeting Your people,
learning about YOUR country,
what YOU have ior investors:
Six hundred thousand motorists
reaching out. gradually extend
ING their lines. touring. seeing
things lust think Of it all
Weverv conservativelv can say
that 10 per cent. OF this number
NJ tourists are long distance men.
Tbat would mean 0I,h-4 owners,
Nov the average long distance
man carries three to four people
d !, hi. ear This means. AT three
: ,n,nl, ncr car. 1902 people.
e /, ! careiully estimated that It
!. ;mpnssible IL take these trips
:. unl,r $500 pcr person per day.
l. TN. mean. Soss one hundred
: and ron nrr.nns socnd per dav
for hy,-day trjp-Sl .625.55o.
\,d these estimate, are purpose
d i, mad, extremely low,
Takr the man II The United
states and Won will observe that
m, most lnpical touring ground
inr those neople i through Ken
turLy Tennessee INTO Georgia.
\lahana NiSsissippi and Flori-
y ia RIGHT here at your doors is
. nnn,lat;on OF close To iortv
millions who know little err moth
mo ,bout yollr county Nothing
: snreads ike the good stories Of
motorists One man makes the
Trim he tells dozens ii others 4
3 ner centage OF whom soon fol-
l,w soon there i a steady
'e ,tre,n, all leaving their mite oi
: dn,Iars New money, ANY
conn,nn;,v can rad. ins, 81 iar
>, ,be;r avn coin Sraunot;on
soor comes i ! ,hc new no,ev
which ! needed The WIS., has
n ,r.,I..,cd = ,b;s ha,.a ,h.;~