Albuquerque morning journal. [volume] (Albuquerque, N.M.) 1903-1926, 1915-02-16
IN
CITY ARE FILLED
To OVERLOOKING
TACTICAL Results Of Adyertis-
ing Campaign Reflected IN
Difficulty in Securing Ac-
commodati0nS.

|
Albuquerque & the onb clty I'D the
southwest where the senatorluns are
fun % overlooking and where the
demand foF accommodation Is
hcaiihseekers IL increasing daily.
Conditions have nos reached tho
point where q Is almost impossibl.
for heaifhseeker arirlnE in this
eiiK 10 secure entrance into any IN
siitpii0n for treatment wiihou, first
placing mis- name on the waiting Dis,
Tor some time
81 Wiiei. publicity expert Tor the
Commercial ciub. met the z.i5 train
from The vest yesterday aiternoon.
Hhhh brought tw0 heahhseekers
from California. and IL was ifnpos.l.
PIE fof him Co secure as,romnanda-
ICONS for both patients After aolas
g ~ TIE institutions. b. found ne-
communications Ter one 81 the health.
seekers. bur the other much AGAINST
hts Elsh. vas forced % be content
~iihoBt Institutional care until xuch
time - his name shall appear Al the
brad - q waiting iisi Many othsrs
are due g arrive ia Aibuqueeou.
within The neat fo1f weeks. and M
publicity department u the cub !
pAtnrihz FAR ahead for their accom-
mgdaiions
Fifteen Turned Down.
pne - the s1naiogiums yesterday
Informed Mr. Wil~g that f had been /
foieed % rcfuse admission 10 fifteen ,
applicants within the past ten sIa,s i
The representative ~ the club found
ne this place tno persons ahead of
him Ia the waiting ROOM Who had +
lasi HriFed Is ansWer o. the nation.
q sdveriislng. and thcs also were /
told that accommodation are not 10
- had for some dsss
SOME " ihe applicants NIu soon
lee taken care of BY S. Joseph's a. nd 4
the Presbyterian The former Is add.
inE ten new cottages r. iiz equip. I.
neai. while she pTes1yterans viii
soHa o. ablc 20 open ifs ueW sig. 6ae
Building. Those additions viii take
care - tweuig-fye more patients
The conditions aare with regard to
the sanatpFiunm are in striking con.
ifasi g. those ~ other health resort
cities II the southwest ard west. So
FAR g. The publicity has been able TO
ascertain. most 70 the Institutions in
other cities are running slightly
above hair their capacity with little !.
prospect II better conditions ~ any
time iu the near future
The clnb points oui that IT, adver.
Using campaign is the only ancwer 70
ihe question az 90 why Albuquerque
and the saHatoriums here are enjoy
YAK capacity business SO Tar az health.
seekers are concerned 4 preliminary
hcckiuE up uf Results shows that
ever 700 heaIihseckefs have been d.
rectla induced To- come here 81 the :
advertising and that over nifty have :
written thai thcy expect 60 arrive as ;
'oon as they can siraighteu ont their 8
business aiIahs. or within the next 6
hrtc months Figures being complied :
81 the publicity committee SHOW that {
has obtained lts new
BUSINESS from hcalthseekers Tor {
per cent on the dollar 10 other {
sords, for every cents spent in al.
.ertlsine the business Interests have
secured 5 worth Of uadc
Money Wen spent.
Could the full results 81 ihe ad.
.ertismg campaign be submitted
hes would show wonderful RETURNS y
p the money spent Mr Wuey SAYS
h4t. while few people were secured
"a the cari3 months ~ the adyeftis-
ag campaign. the real results are :,
usg beginning g. show. az was cx. .
lectcd u has hten the experience ID 4.
frfF s@h advertising eampalsu that :
takes some time 70 more than
.reas through the crust III adyertis- =
aE fgr heaiihssekrrs ig has been +
that considerable
erfVd vf iimlv vlansea after q pros-
ert hus heen Interested before he
~ arrange hls Affairs g. cumc T. the
aaihweSl
ca04ass ~ conditions in fhe cts
Respective ~ tApse inside Che sarla.
uams shows that ail sorts ~ ae-
au niadaiiens fuI healths4eAaEs are
.afee TasNe pes hoases aru soon
: ie but iH tbr highlands t. take
ere q; part q this Congestion Nj
BEARER healfheeekef. who carr.
ere 3eHf a&o. has recognized the
ppotGnnitA feg ims cstiug in futAlsh-
q hnHses fpf hsanhseekers aud will
uiid els houses IN Genital avenar
; onee Another hsaltbsceksr has
rfangea q build four houses on Sll.
- avenue thi. serius