The farmer and mechanic. [volume] (Raleigh, N.C.) 18??-19??, 1915-06-22
ADVERTISING MEN
MEET IN CHICAGO
Ten Thousand Delegates Ex-
peCted to Attend Convention
Opening Monday
,By the Associated Prese).

NO."
Chicago, Ills, June t9.-Adyertisinci
men and business men interested in
advertising will meet here tomorrow
in "a great convention Of the Associat-
ed Advertising Clubs Of the World
Honest Advertising" is given as the
watchword of the meeting.
Ten thousand delegates are expect
ed to attend the various general and
departmental meetings which will be
held Monday, Tuesday and Wednes-
day TomorrOW's program will be
brief. Sixty Chicago pulpits will be
occupied 10y advertising men, preach
ine onesty in business, and at a
mass meeting in the afternoon there
will be a big musical ogr and
AN address by William Woodhead, Of
San Francisco, president of the or
ganization. Mr.. WoOdhead will out
line the purposes, accomplishments
and ambitions of the Association.
The delegates will get down to ac-
tual work on Monday Addresses are
expected to be made by Bishop War
rem A.. Gambler, Of Georgia, on Com
merce and Christianity by DR..
Charles X. Van Hise, president of the
University of Wisconsin, on THE Pow
or Of Education in MOralizing Indus
try: Henry u. EstabrOok, of New
York City, on Creating an Industrial
Conscience. and by others.
Departmental meetings will be held
by the Affiliated Association of Ad-
vertising Agents, the Agricultural
Publishers Association, Associated
Retail Advertisers, Association OF
American Directory Publishers, AssO-
citation of National Advertisers, the
Business Press, Ora phic Arts AssOcia
ton. National Association of Advertis-
ing Speciality Manufacturers, the Out
door Advertising Association, the Pos
ter Advertising Association, and the
Religious Press Association.
In addition to program calls fOl
numerous conferences of book pub
fishers, editors of house organs, on tn
use of premiums, on community ad'
Vertising, direct mail advertising
advertising, and kindred
subjects.
VA the course of the convention ad
dresses will be made by experts Oh
every phase of the subject of adver
Using and its relation to other actiy
tiles of life.
Those in charge Of the convention
Boint to the program OF the Agricul
tural Publishers Association as indi
Cative of the ~thoroughness with whicl
the various subjects will be discussed
This program will consider: lmpOr
lance Of the farmer trade to the smal
dealer: what are the farm papers dc
ing to help the small town dealers
what are advertisers doing to help tn
small town dealer, and to what exter
are these cooperating. To get q
every angle of the subject it is an
Rounced thai there will be present tw
each of small town jewelers., c1Othier'
hardware dealers, lumbermen, sho
dealers, photographers, grocers, farT
supplement- dealers, bankers, newspa
Per men, educators, and experts o
good roads.
Among the numerous speakers @
the program for the departments
meetings are c. Henry Macintosh, (
Duluth, Mimi, Vincent l.. Price. Of S
Louis, Mo, H. B. Hardenburg, Brool
lyn, N. Y, Henry d. Wilson. Ne
York City, T.. F.. Critchfeld, Chicag'
r. W. LeQuatte, Des Moines, la
Frank A. Black Boston, Wilson I
Lee, New Haven, Conn. A. c. G. Han
mesfahr, New York City, Charles
Bryan, Cleveland, O., John Hart, Lol
don, England, j. w. Hill, Atlanta, Gs
X. l.. Polk, Jr., Detroit, Mich, A.
Williams, Cincinnati, o., j. Selby He
derson, Winnipeg, Man, and L.
Combs, Omaha