The sun. [volume] (New York [N.Y.]) 1833-1916, 1915-07-11

At the annual meeting Of the Motor club
OF New York held last week : :. Ioba,k
OF the club, all Of whom we're reelected to
on!cs are; c J. McShane, hrst vice;
rce.presldent: James C.. Nichols. treasurer.
and Edward =. Korbel, secretary.
That American made motor cars and
tires are important units In the many cam
paigns OF the warning forces in MsNic9 -
wsukss Offices OF the .FedersI Rubber
manufacturing COMPANY from y j. k!ns,
.ley OF Houston. Tex Nj kingsiey Is an
villa army and for some months past has
driven an American car In Mexieo; ne Greeoo
miles with Gen. H~emandey'' covering sons
Of the worst stretches In Mexico.
The "Trip furnished one Of the mos,
sr ncoun,ered'S s" writes Mr.. KkinssieSy.'s NV
car was equipped with u by ~, inch Fed.
! through without a bismish of a serious
nature. six thousand miles is not an alb
normal mileage over good roads hu, WHEN
country part OF the time and on damaged
roads for the remainder, OF the distance
the record is IA remarkable one.
There are absolutely no repairs for tires
In that part Of Mexico and part OF the
time rode on tires stuffed with grass
The tires were generally underinrated be.
cause | vas unable to secure anything but
a bicycle pump for that purpose, car.
TRIP In Piedras Nesras there Was not a
broken tread visible In any of them
month BY e. 7, silver With the i9iS model
Mere shattered, Mr. silver sold and de-
ilvercd At retail through his Msnhattsn;
Brooklyn, Bronx and Yonkers stores SsS
ears and many more could haye nesn
s mnds, u ,asy n Tsrs to be had ssyoc THE Win n 'hS
second hand car neld, During the nrst
week OF It's appearance a number Of people
order to buy the new overland This con-
dition continued until the supply rapidly
SOM Idea Of the extent of Mr., silver.
retail business can be had from the FOL.
lowing fgures' For 1915 his Manhattan
Ign 800, Newark $50, Bronx $50 and Yon.
kers $50, These are figures which refer
will be greatly augmented by the wholesale
business 10 be done In the territory under
the control Of the company
Midsummer's sizzling sun is the enemy
OF the automobile tire and Is the direct
antly brought home. Makers Of the EN-
rire tire argue a. on. Of The S%rsStes, .S,
heat 80 tree sulphur i used in he I'm,
Tor tires. in fact for any % n. articles in
which red rubber Is used. Therefore the red
rubber tire Lacks the chemical clement
Nlal NV = ~ wv h' ~ 49, tN'F
coolest holds It's life and resiliency this
longest, and the frequently recurring eS-
amples Of long mileage 10 the credit OF the
Empire red tire are taken by the Empire
company 10 carry the proof that It's out
put gives this result,
j. =. Patterson, Advertising representa-
two for many years for the Record Herald
and Examiner and more recently for the
New York Globe. has been appointed di-
rector Of publicity for the Hupp Motor Car
Company,
THE unusual demand for light high
grade cars this season both here and
abroad 10 indicated by the hundreds OF
Inquiries we have received from prospeu-
tive customers and agents since announc-
ing the Introduction of the new 1915 fully
equipped light four model Mecca 80 g
declared vice-President Jesse Froehlich OF
the Times square Automobile Company OF
New York and Chicago. "It Is remarkable
the success the Mecca has msde for ths
short time II has been on the market
Especially so Is this evident In the for
eiEn field, where during the past week
We deals establishing per
manent agencies In China. Denmark
Great Britain and Cuba. securing large
initial orders from each. This new nv.
passenger 80 horse power ear make Z
special appeal to people who want al