Evening times-Republican. [volume] (Marshalltown, Iowa) 1890-1923, 1915-04-21

j the SHOWS ana merTy.8O. afOuuoo ON
the pier and the tobacco mans dream
was given a golden touch and town
sprang up which gave moro value to
his sand dunes, and gave him more
money to pour back into an amuss-
ment place which becomes ono OF tho
strange sights OF southern California
When you motor there you drive down
the alleys just rs you would In ancient
Venice and the business blocks arc ell
owned and built by the promoter In the
quaint style OF the foreign city.
eprsIssls Built Can Diego.
It is the same at san Diego. Nobody
would have thought that there was any
demand for city down there. Altho
90 large .: &c: Mc::e: tca:S there e
almost no rural agricultural district
around it. One plunges Immediately
from the town plat into uncultfvated
wilderness Of mountains In every d.
rection but one and for 100 miles, the
settlements and irrigable valleys are
very few and far between. But Sprek-
els, Of the sugar trust conceived the
idea Of building a city there. The
climate is the most delightful in the
world and the bay IL as pretty as q
picture and the harbor, too. IL as per-
feet as nature could provide but there
was no producing country to speak Of
and no railroad but spur down from
Los Angeles and hence no business to
use a harbor when Sprekels began.
| Today there Is q city with larger and
better hotels, business blocks and re-
tail stores than Des Moines, city OF
apartment houses with park equal to
South Park in Chicago, and an ex-
l Ia I'D fyaA
as beautiful and an expensive as tho
Iowa State Fair grounds all paid for
by the boosters Of the one city Of San
Diego. Beginning at the shore-line
Sprekels owns the dock. Two blocks
up he owns the San Diego Hotel and
out in front he owns Coronado Island,
or the most Of It. Then the next big
business block Is the Sprekels theater
and across the street is the Sprekels
block, occupied by the morning and
evening daily newspapers owned by
Sprekers interests. Out at the EXPOSE
| ton the 100000 out of-doors Sprekels
| pipe organ plays to multitudes who sit
! in the open air and sunshine. They
viii ride home on the Sprekels street
cars and some day may ship In their
butter, and eggs, and flour. and money
from home, over the Sprekels railroad
which he is laboriously cutting thru
| the mountains from Arizona in the
east. Aside from these things Spauld-
| ing. OF the athletic goods 10 develop
| ing a residential park Of great scenic
| interest on Point Iona, the arm OF
| land extending out to sea which forms
| the bay and the harbor and Timkin. OF
the roller bearings, has built busi-
ness block or two with interests In .
bank.
An Oil Kings Athletic Club.
Down town In Los Angeles the Ath-
letic Club is one Of the sights of the
city said to be the finest club building
| in the world with its immense swim
ming pool on the seventh floor and the
entire ten stories occupied by the club,
excepting a few store rooms on the
ground floor. It was made possible
because the tall gray haired gentleman
playing cards over in the corner struck
it rich In oil and poured the proceeds
into the bonds Of the athletic club ~
fast as more money was need to build
it as 1t Is.
In a very few months now there will
be completed on Broadway an ofice
/ block which win probably eclipse any
thing In New York City for magnif-
cence 1t will be ornamented with
marble columns on the outside like q
| German government building and on
the inside will be finished thruout IN
solid mahogany and marble. It viii
be sight for tourists and 10 merely
| bit OF characteristic California extrav-
| agance on the part Of our friend Mer-
rift, Of the italian gardens IN Pasadena
The story goes that Merritt was q cook
~l~ a.. f1oah ~
camp near Duluth only q few Year,
ago. He acquired land up there that
| contained iron ore, sold out to the steel
trust for many millions, removed to
California to live and needs some Of
fees from which his secretaries can
manage his department stores. his
lands and his country banks.
A block or 90 from the Merritt homo
my children and climbed mountain
! by courtesy from the gardener, on the
! Cochrane Armour estate where tho
money OF a Chicago packer u to en-
rich California with q garden OF grot-
toes. rare plants and capitalize mag
nificent view up and down the Arroyo
Seco stream where the eye can gaze
upon several miles Of similar estates
Of the very rich and near rich from
many states.
These instances might be reoountsd
without number, for one sees the spell
OF the millionaire over the landscape.
the habits and the very thought Of the
| people The rose tournament Of New
! Years day in Pasadena. which - . ma
tional celebrity, II made possible large
" by the millionaireS for at that par
| ticular date roses are not plentiful In
California and tho imported flowers
from green houses In the north fire.
quently run up the cost OF single
float to $1,000. However. California gets
! the benefit Of the advertising ana the
parade is well worth the tour
lists efforts to see. TO be able to be
/ out of doors without an overcoat on
the first Of January and behold q pro-
cession Of flowers in the street can not
fail to make an impression and mo-
body cares where the flowers cano
from or how much they cost. Mrs.
Anita Baldwin. daughter Of Lucky
| Baldwin, can afford to take the prize
with her tournament floats for
! the advance Of population into
southern California has converted the
| 10000 acre range and race horse
ranch Of the elder Baldwin into town
lots and orange groves and money ID
coming easy Just now.
Numerically the millionaire OF
southern California II in the minority,
j NJ cotlrna Mort OF the people are Just