Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1915-01-22
LEADERS OF CITY'C
BUSINESS LIFE PLAN
BOOM" CAMPAIGN
Five Hundred Will Meet
February 9 to Start Move
ment to Advertise Phila-
delphia's Goods.

The greatest trade development cam.
| paiRn over undertaken in this city will
! shortly be started For two months lead
| ing representatives of Philadelphia g
| banking, transportation, manufacturing,
/ merchandise and maritime interests have
been marshaling forces, and with plans
! virtually completed now more than 500
OF these representative Philadelphians
will meet at a dinner at the Manufac-
| turers club, on February 9, to formally
inaugurate the movement for trade re.
vlval.
The aim OF the movement will be TO
advertise Philadelphia throughout the
world as the pre-emnent producer OF
"world-scllers" No longer satisfied with
merely a home market for this city's
wares, n world market will be the goal,
The slogan of the campaign Will be
philadelphia, the Worlds Greatest
Workshop" and the Keynote will be to
advertise this city by advertising the prln-
cipal articles made here.
Twelve men, whose executive genius to
a great extent dominates the leading in
dustries OF this city, Will address the meet
ing Each will tell why Philadelphia
branch of the industry he represents leads
the world and each will explain the course
of development by which this pre-emi-
ncnce was attained.
"TO TEACH CITY FIRST"
When these inspiring word pictures
have been painted plans will be an
nounced for making Philadclphias wares
a household phrase for standard quality
in every leading city in this country and
abroad. PhIladelphlans themselves will
be taught first what position this city
really occupies in the industry of the
world. Later this same news will be
spread broadcast.
The trade bodies directly back of the
new movement are the Manufacturers
Club, the Chamber of Commerce, the
Merchants and Manufacturers Assoca-
tion and the Board OF Trade.
The committee, which for weeks has
been devising ways and means for
launching the movement, consists of the
following mem
Chairman Ernest l.. Trigg, vice presi- !
dent and general manager of John Lucas !
~ Co., paint manufacturers; Francis b.
Reeves, Jr, president of the Grard Ma
tional Bank and the Philadelphia Clear
ing House Association; Charles H. Tryon. |
president of the Edward Is Tryun Com |
pany, sporting goods william II Weimer, |
president of the WeimGr, Wright d Wat |
kin Company; George r. Laing of the |
Laing, Harrar N Chnmberlin Company; |
Frank W. HUFF, of the Supplee-Biddle |
Hardware Company; Edward j. Cattell, |
city statistican; n. b. Kelley sec
retary Of the Chamber of Commerce..
Charles w Summerneld, secretary of the (
Merchants and Manufacturers Associa-
tion Walter =. Miller dealer I'm paper .
boxes Joseph II. Halnes. secretary of .
NIN. I.t.,
George l.. Mitchell of George L. Mitchell |
& Staff, advertising agents; Walter Whet-
stone of Milestone & Co., iron pipe;
Irving Echn, of Kohn, Adler Il Co.: r. j.
Lnfferty. treasurer of the Il. A. Wright
Banknote Company; John Fiser, treas
urer OF the YeWdall g. Jones Company;
Wilson H. Brown, president OF Jonathan
Ring & Son, and Elmer =. Wcisel, secre-
tary of the Manufacturers Club.
LIGHT HID UNDER BUsHEI."
Mr.. Trigg declared today that Phila-
delphias industrial light must no longer
be hid under a bushel. Not even Phila-
lelphians themselves, he said. knew what
this city stood for industnally. The cam
paign, therefore, will be educational as
we'll as n trade boom. 1t wi show that
The sun never sets on Phladelphia-made
goods. And, what is more $ gniicant, it
will be shown from statistics tuut 30 per
cent of all the manufactured articles ex-
ported from the United States to Europe
ire made In this city.
The chaotic conditions of the worlds
rade on account of the European war
make the present time the mCst auspiciuus
or the inauguration of such a move
nent, its leaders say. Further, 1t Is
pointed out that the new commercial era
II this country now beginning will
awaken all cities to their new opportuni-
les. If Philadelphia, then, is to main.
ain its commercial pre-eminence and to
rave that pre-eminence recognized at
Iome and abroad industrial leaders saw
he present movement must be made an
success
RUSSIAN Spirit nRAMEM