The Oskaloosa herald., 1915-03-18
THE SPRING OPENINGS
Annual Display of Millinery And
Garments is Wonderful.

Eastern fashion centers and style
markets have nothing on Oskaloosa.
The annual Spring opening Of MILL
merry and garment houses, which be-
gan Tuesday afternoon for a three
days style show is metropolitan and
elaborate. The latest ideas express
ed in New York or authorized by the
smartest shops, best known designers
and popular fashion creators are here
repeated. No waiting by those who
desire the late ideas, seen in the fash
ion plates of eastern publication. The
garments and the ideas are here for
personal inspection and patronage.
And the shops are all looking their
best. Special forces have been en-
gagged for weeks making ready for OPP
eaing day and from millinery to
shoes, from head to foot, the style
show is complete. Nothing lacking.
The display is elegant and remark
able beyond the power of description.
One must see the displays, the win.
dows, the decorations to comprehend
how attractive the old town can be
made upon an occasion of this char
acter. Other seasons may have been
worthy of study but do not overlook
the opportunity of this seasons show.
So many new and pretty things. Lo-
cal shops have left nothing undone to
meet the requirements of the local
trade. Their efforts are praise
worthy, to say the least, and they
merit the patronage and the COM
mendation of the community.
We have a new millinery shop in
town this spring, that of Miss Maude
Anderson, in the former location of
the Vanderzee place, No. 122 First
avenue east Everything is bright
and new, neat as pin and up to date.
An attractive and stylish line Of mer-
chandise is shown. Miss Anderson
caters to the wants of her customers
and is giving Oskaloosa real city
store. .....s
Mrs. Jones, No. ia First avenue
east, an exclusive millinery establish
ment, has shown by accomplishments
in other seasons what Oskaloosa can
do in the way of attractive merchan-
disc. This season is no exception
to the rule and the crowds of appre-
ciative customers and friends that
visit Mrs. Jones place are evidence
of the appreciation her efforts de-
serve.
Jones & Matthews Company, No.
209 High avenue west, are old hands
at the game and have in seasons past
had some remarkable openings, but
nothing to approach that of the pres
ent season. They have purchased
more extensively and to better ad-
vantage and their showing of mer-
chandise is worthy the closest con-
sideration of patrons and the public
/ in general. The opening display in
Cludes several lines of merchandise
attractively placed. The wants of
the season and Of the trade have been
cleverly anticipated. ..,
Baldauf-Rosenblatt Company, Op.
penheimer's, Frankel Dry Goods
Company, and Oskaloosa Dry Goods
! Company cOllaborated to make open
ing days attractive and advantageous
in the endeavor to give a complete
display of the seasons modes in wo-
mems apparel and millinery. Spe-
! cial efforts are evident in window
displays which are particularly at
tractiye at these places. Stores are
made specially handsome by the new
lines of merchandise and no where
else can better material be found.
Style show continues over Thurs
day and the event carries the usual
special opening discount to first pur-
Chasers.