The Bemidji daily pioneer., 1915-07-19
GIANT PUBLICITY
CAMPAIGNPLl.4 .4y,!ED
a.,
F 0 R BE MID> ;
Officials of Northern Pacific Railway
Visit City for Purpose of Gathering
Data for Advertising Scheme.
IAN IDEAL SUMMER RESORT"
Attractiveness of Birchmont Beach
Hotel Praised-Visitors Enjoy Trip
Down Mississippi River.

Four men from the general pas
senger, advertising and immigration
departments of the Northern Pacific
railroad silently entered the city of
Bemidji Sunday morning and as
silently left for St. Paul Sunday
night, after inspecting what Bemidji
has to offer in the way of accommo-
dations for summer tourists. The
party comprised O. D. Wheeler and
Irwin L. Piel Of the advertising de-
partment, M. E. Harlan, chief clerk
of the general passenger department,
and H. w. Byerly, assistant general
immigration agent.
That Bemidji will be heralded as
one of the greatest summer resorts
in the northwest through advertis-
ing material to be issued by this rail-
road in the future is now foregone
conclusion.
Enjoy River Trip.
Upon their arrival in Bemidji
they were taken for trip on Lake
Bemidji and down the Mississippi
river to the power dam of the Min
nesota Electric Light and Power
company, being accompanied by a
committee comprising F. S. Lycan,
G. A. Walker, Wilbur Lycan and f.
H. Denu.
After luncheon at the Markham
the visitors were taken around Lake
Bemidji in the A. P. White car and
back to the new Birchmont Beach
summer hotel for evening dinner.
Here they were shown, what they
termed a summer resort the equal
of any in the state of Minnesota. They
marveled at the work accomplished
in so short a period and predicted a
brilliant future for Mr.. Cochran's s
new enterprise.
To Come From Everywhere.
There is nothing lacking here to
satisfy the most particular" chorused
the visitors after a careful inspection
"You will have them coming here
from every direction as soon as they
learn what you have to offer," said
one of the railroad officers. "An
ideal spot, an ideal hotel, ideal sur
roundings, an ideal bathing beach
and an ideal city," chimed in another.
And with your close proximity to
the city, together with your splendid
boating and auto service, Bemidji's
future as popular summer resort
is certainly assured"
After dinner they lounged about
the hotel lobby, on the porches, in
spected the pavilion, bath house, boat
house and cottages and became still
further amazed at the completeness
of the little details so we'll planned
and arranged by the architect. They
were advised that Birchmont hotel
has it's own dairy cows, cream sep
arator, milk clarifier, raises it's own
garden truck and does number Of
other things which go to make sum-
mer resorts an attraction to people
from the large cities.
Is Equal to the Best.
On their return to the city they
were asked the following question:
HAS Birchmont Beach the right tc
boast of being equal to any summer
resort in the state and a just claim
to it's share of the summer tourists?' ?
Answer: "Bemidji and Birchmont
Beach can go just as far as they like
in making claims for a modern, up.
to-the-minute summer resort, anG
there is no doubt in our minds but
what you can deliver the goods. The
Northern Pacific railroad will in the
future give Bemidji due prominence
in it's advertising literature and viii
not hesitate to recommend Bemid;
when asked about it,
These men took with them large
number of photographs of both in
terror and exterior views of the Birch
mont Beach buildings and made ar
rangements with N. L. Hakkerup tt
furnish other views of scenery in ant
about Bemidji.
During previous years Bemidji ha
felt more or less sighted, becaus
it was not given due mention il
the advertising literature of the rail
roads running into this city. l
was not given this mention becaus
it really had nothing to offer il
the way of summer resort accomoda
tions. With the new Birchmon
Beach hotel and cottages going, tn
Jester Farm at Lake Plantaganet, cot
tages at Lavinia on Lake Bemidji, an
with the Wa-Ville resort fast develop
ing, Bemidji is equipped to take car
of thousands Of summer resorters o.
very short notice.
Notice to Water Consumers.
Remember, Tuesday, the 2Oth da
10 1r1v 10 tho Ia at .dav for discount