New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1915-01-08
PHILIPPINE TREES
TO SUPPLY BUTTER
Cocoanut Oil Basis OF
New Aspirant for Pure
Food HOnOrS.

vol directed slap is about 10 be
t.r5ed the high cost Of living. Butter
ono OF the important items IN the
weekly family budget, IS the vital point
mon which the blow is scheduled 10
be struck. The truth OF the matter -
that the familiar dairy product may
: rc,or recover, but give way perma-
nently 20 n substitute mat is olaIIheu
~ he as nutritious and IN many IN
stoDces manufactured under conditions
more sanitary. a..
oil ~ the cocoauut Within the course
+ Of n month il will make it's appearance
i'm the American market. Francis II.
/ Loder. OF London, manufacturer OF
/ cocoanut OIL products, will be rs
Mr. Loder has been in this country
{ several weeks, feeling the pulse OF tho
I butter trade Incidentally, he has been
overseeing the erection OF factory IN
/ New Jersey where ,he cocoanut oil
will be converted into the marketable
product. lie will return TO England
on the Franconia. of the Cunard Line,
when the steamer sails tomorrow.
"In this country ] hnd that cocoanut
+ butter has been used for several years
/ for cooking purposes" Mr.. Loder SAID
/ last night at the Union League Cluo.
/ 81 know that 20 be true, for ! had some
thing 10 do with its introduction here
more than ten years ago. But II mas
not been made in the more refined form
and sold for table use.
"All over Europe, in England partcu-
/ larlv. IL has taken the place Of dairy
/ butter, for cooking and its other uses
! Within a short time, however the
American public will have opportunity
TO test IT,"
The retail price, according 20 Mr.
! Ioder, will not be more than - cents
pound. Possibly the cost will be OF
q smaller figure, and, at any rate. VIII
cut deeply into the butter item on the
/ monthly household expense bill.
Edward II. Fallows, who Is also ia
miliar with the qualities of cocoanut
butter or nut margarine, as II rs
called. declared that the American pup
. lie would take kindly to the new prod
uct at the first trial. He told OF a
| dinner held recently at one Of the New
York clubs at which were present a
number of prominent men with inter
csts in the PHILIPPINE Islands, when
. produce one-fourth Of the worlds sup
ply Of copra, the dried cocoanut meat
from which the oil is extracted. ne
butter served at the dinner was the
finest grade of cocoanut oil product.
only q few of those who ate y
knew il was not genuine milk butter;
Mr.. Fallows said, "but they were al
ready familiar with IT,"
The keeping qualities Of nut marga-
rine. according TO Mr.. Loder, are equal
If not superior 20 those Of dairy but
ter Only the best grade of pure milk
and cocoanut oil, the latter prepared
by secret process, are used IN its
composition. In taste it is identical
with that Of butter furnished solely
by the COW.
The location of the New Jersey man.
ufactory is kept secret for the present
REPRESENTATIVE Of the oleomargarine
makers. a product which, it Is said, can
not compare with the cocoanut butter
are not TO be taken into any conf
dences.
with the development Of the cocoa
nut butter business in the United States
will come added prosperity TO the Phil
ippines," Mr.. Fallows said. "The aver
age mans idea of the cocoanut business
is the sale Of the husked nuts by q
Greek fruit dealer. Few persons re-
aliZe that two years ago the total
cocoanut trade between America and
Europe on one side and the countries
of the East, where the cocoanuts are
grown. exceeded S343, 100000, a figure
that was only S73000,000 less than the
worlds gold output for the same year
and which exceeded the rubber bust
ness by S93,0O0,OO0."
SO watch your grocer's stock for CO.
] coanut butter.