The Lakeland evening telegram. (Lakeland, Fla.) 1911-1922, 1915-11-08
LOCAL SAVINGS-LOAN OR
BUILDING AND LOAN ASSO-
CATIONS AND COMPANIES
(By Secretary Willard

lneSe INSTITUTIONS, Wnere Well
known, are rightly considered as OF
the chief assets of a community, and
one without them is held to be un-
fortunate-even handicapped. They
are of the people, for the people and
by the people. OF, for and by every
body, not held or wishing to be ex-
clGsive,-exclusive in wealth, cul-
ture, social standing or Otherwise
apart from his fellows. For all, ex-
cept those who selfishly seek and
cherish these for what they can be
and do for themselves from
the masses.
| The rich, the cultured, all in the
so-called higher walks of life, who
wish to be of service to their fellows,
are at home in them, glad to be there
where they can help raise others to
higher levels, to be with those will
ing to be helped to help themselves
| TO get a home, or get up higher in
any good sense.
These will want to invest in paid
up stock Of Lakeland Savings-Loan
Company, for it yields them GOOD re
turns and is safe. Yet their better
nature rejoices more because their
money, influence and good will go
out to help furnish homes, comforts
and happiness to many never before
even daring to hope for homes Of
their own. They gladly receive from
their co-laborers in a good cause the
| resulting assistance and encourage
ment to secure these blessings for
themselves and their loved ones.
+, Their best impulses are awakened to-
ward their helpers in good will
tnat, on occasion, will blossom and
fruit to theirs and the general ad-
vantage, for they realize how they
needed encouragement and help tC
(! get started.
Having accumulated something to-
ward it, as soon as may be they will
take Loan stock. borrowing tbs
money so accumulated and furnished
to build homes, or for some othel
cherished object, and pay it bach
easily in small installments Mean
time their lives are bettered ans
broadened, family life means more
and the children so environed grow
up into better citizens.
Growing by what it feeds on
their sympathy and desire to hell
,?oes out to others who have neve
learned to save. or hope or plan 70
the future, yet who soon realize tina
these friends condition and pros
poets are far better than their own
This example, and the evident sym
Dathy and good will of those VIII,
want them to become fellow mem
bers and co-laborers, finally Undue,
them to begin to save money, though
always before they had proteste,
that it was utterly impossible 70
them to save anything out of wha
they have been spending.
Thus these who are to profit mos
by it are led to take one or NOR,
shares of Running Stock. AS tn,
habits of thrift and saving strength
ems they take more shares. and thel
open to them such opportunities 70
getting ahead that many of them
wholly by means of "Savings-Loan
become LARGE property owners. Prac
tically running stockholders sool
though gradually come to think will
pleasure and pride of their eve
growing little pile" Hundreds O.
them will put it into homes ant
business but will hold their member
ship for life. Even greater number
will EXCHANGE their little pile" pal;
y
to increase their holdings after tn,
fashion of the big SNOWFALL rollin.
down hill on a thawy day. And som
of them from being laborers becom,
employers of labor, and new manu-
featuring plants are added to TIL,
i business of the town.
The above shows beyond doubt
We believe. the desirahiity of having
one of these concerns in a town. ant
even proves more. we think, tn,
necessity of it in any town ambitious
ito take front rank among Americas
municipalities. This leads to candid
and earnest inquiry as to just hon,
'SASlNGS-LOAN" is worked ont il
! practice.
Its aim is, as nearly as possible
and alone constructive lines. to be a
benefit to all classes in equal degre
though of necessity in unlike man
ner SO that all may heartily co
operate in the general uplift To
this end the various classes of stock
is provided, TO meet the various
want.
As the millionaire's money is
usually handled and re-