The sun. [volume] (New York [N.Y.]) 1833-1916, 1915-06-27
Striking Ways
of Recruiting
Used inLondor
Posters Most Successful in
Stirring P~atriotism-City
Plastered With Them

\ IANY and various are the ways
/ lNI in which Great Britain *
securing men for her army
The lot Of the youth who has not
donned the khaki Is not an easy one.
He is attacked by pretty women and
plain women. old women and young
girls, who one and all question him
a. 10 why he has not Joined the
colors. His eyes are a~ssailed by plead
ing or peremptory posters and his
ears with the drone of the bagpipes or
the lit of the horns as the recruiting
bands march through the streets.
These bands collect how and where
they can They are to be seen all
over London marching stolidly along,
while little groups OF men and beard.
less lads follow them and are finally
piped off to the recruiting stations
with never a word spoken. The would
be soldier merely falls In n the next
thing he knows he Is being examined
and questioned by army inspectors.
II he passes the requirements h.
speedily becomes a khaki clad soldier
and buckles down to hard work.
The most interesting feature OF the
new recruiting campaign Is the num-
Der and variety OF the posters. They
change from week to week, almost
from day TO day. About twenty de-
slgners and writer's are at work upon
them in London alone.
The London OF gay theatrical and
other advertising posters is a thing OF
the past. Almost all the available
space Is used FOR recruiting bills, and OF
these there are large posters for fences
and small ones for shop windows. and
particularly brief ones for taxls.
buses and motor vans
The tersest one IS the "Join Now"
in red. white and blue. which adorns
many a cab. but some taxi drivers
prefer the question when Are You
GOING" or what About You?" or
again the advice Rally Round the
Flag" while one driver has mo
Khaki, no Kisses"
The picture posters are the most
successful In bringing recruits, the
designers say, and indeed some OF
these are really stirring, as for ex-
ample hat fine group by Frank
Brangwyn. which has been so widely
reproduced-the stalwart Br!ton sur
rounded by weeping women and
children.
The Nelson Monument at Trafalgar
Square has it's four ions holding up
four reproductions OF the same highly
colored picture, a solder and a work.
man grasping hands, while UNDER
meath Is inscribed Fill Up the Ranks.
Pile Up the Munitions and above
We Are Both Needed to Serve tho
Country"
A poster much seen is a Glib.
sonesque father with a child on each
knee. their faces turned up to his ~
they ask. Father. what did you do n
1.-THE great war;" Another variety ot
this idea is a Boy Scout making the
same embarrass!ng inquiry Of a hand
some but harassed looking gentle
IMAM.
There Is generally a group gathered
around the picture which shows a
house struck by a bomb and a woman
with a child at her skirts and a babe
in her arms in the foreground and the
query Men Of Briton. VIII You stand
This"
Two pretty women are in the fore
ground OF another poster. while n line
of soldiers can be seen through a VIM
dow and a notice underneath reads
The Women of England Say Co"
A group of march ng soldiers Is
watched by a crowd and on the In
script!on You read Join the Ranks,
Don't stand In the Crowd"
A map showing Calais. ypres. SC.
nays, Come over Here; You're
wanted And the same Injunction
IL used In connection with the Illus
%trst!on Of a soldier shading his eyes
and looking as though for his COM
radeS.
N the Cap FITS Wear IT, IS written
across a larg" khaki cap, and surely
You VIII Fight for King and CouN-
try has a map ~ England and a
portrait of King George N place of
the words King and Country"
A distinct failure in recruiting nos
ter art is the one which shows a
large and sulky lion with some cun,
ana the declaration thar the odd Lion
Helped by the Young Lions WI
Win" This Is badly drawn a,d
co,ored and without any appeal. vet
for some reason or other u has ont.
stayed some of It's hctttrs.
A highly tinted portrait OF Iorl
Roberts bears underneath tho words
He Did His Duty; Are You Doing
Yours and a pictured group Of dr.
ferent types Of men Announces that
Every FIT Man should Eight"
: The omnihuses which pass recruit
Ing stations have recently a~dmon.shed
the public TO Follow This Bus TO the
Front" and the whole side Of a fence
n IN the k~ingswav was covered with
a this demand in rcd, white and bllo
II lettering; Joint More Men Ara
Needed at once" and again "Ir You
can't Join the Army Get a Recruit -
r other spaces display these sentences.
.e Each Recruit Means Qulcke, pra,n
FOR England; Join To-day" Halt, 90
Into the Army. II"p tHr Boys ~ the
7 Front" "Fight for Freedom with rho
n Strength ~ Free Mon" young Men
ID Wanted Apply a. tho Recruiting of
] fccs" "Britons Your Country Needs
N Your "Nou Think n lur ul Your Pals
At the Front, hut What DO Your pas
le Think Of Nou?" ana WI You Not
! Help Your County in nor Hour q
,e Noed"'
ID I'll" entire tn'rd floor Of m, Carlton
p Hotel bears quotation from Eurlish