The Washington herald., 1915-12-17
MOTOR. GOSSIP
By ST. GROGAN


T.. We all know the Significance of the
slogan shop early for Christmas"
This saying might well be changed
into shop now if you want a new
rear next spring" The year just clos
ing has been the greatest that the
automobile industry has ever known
and the season is just about half over
Buying an automobile is not like pur-
chasing a necktie or a shirt by SIM
ply walking in and picking out what
suits your fancy. paying for it and
taking ii with you. While all of the
dealers try to keep at least few
machines on hand for immediate de-
livery. il has been a very hard job
this wear. They have had orders for
cars rs fast as they arrived from the
factory and. in some cases. have been
compelled to refund the deposits of
customers because the factory could
not make the delivery. In other cases
where il was possible for the customer
to wait while for his machine. they
have had to explain conditions and
promise to do their best. If condi
tiOns have been that way during the
fall season with the winter months
coming on. il is not difficult to imagine
what they will be when the sun be-
gins to creep up in the sky and the
days get warm. The average man
who contemplates purchasing car
has an idea now of what he wants or.
at least. of about what will suit his
requirements. Let this man play il
safe and make his selections now, put
up a deposit and set his delivery date
for something along in the spring
about the time that he THINKS that he
will need the machine. BY adopting
this plan he will not only add to his
own comfort and satisfaction by hav-
ing the machine when he wants II.
but he will also aid his dealer. for
the latter can then place the order
now in plenty of time to assure that
the automobile will be here on time.
Everybody has a hobby of some kind
Sam Luttrell is more fortunate IN
this respect has two hobbies. One
of them is selling packard cars and the
other is his boat. The ldlewild. Any
time that You want to interest Sam
simply talk either one OF these two sub
jects to him. just at present he is plan
ming to get away from the Packard hobby
for few days ana take trip to the
lower river on The IdlewiiG in quest of
ducks, which ar; said 10 be plentiful now.
Claude Miller, Of the firm of Miller
Brothers. is a great believer in service.
not only the word service but the put
ting of it into practice With the idea
of further instiIling the idea into his en-
ployes, they hold frequent meetings at
which the various factors that go to
make up this most important adjunct to
the automobile business are discussed.
Col" Cliff Long is wearing most
genial smile these days. There Is a rea-
son. For the first time this year he
has been able to secure a sufficient num-
ber of Studebaker cars to make imme-
diate delivery.
Burton Leary points. to the fact that.
day by day. the number of people who
can well afford to own the most eN-
pensive machines are buying the small
inexpensive car to use in their. daily
business life, either personally or for
those directly under them. Naturally, he
thinks that Maxwells are the only cars
for this service.
Each year il is growing more and
more the custom for people to pur-
chase things pertaining to motor cars
as gifts for their car-owning friends"
says Bill" Jose. manager of the au-
tomobile supply department of the
National Electrical Supply Company.
The reason for this is most likely
because many of those who make
times. enjoyed the hospitality of their
autoist friends and naturally want to
reciprocate in the only way they can"
Seems as il no matter how fast