Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1915-05-05
TEN THOUSAND
BUSINESS men
ARE EXPECTED
Annual Convention of Associ-
ated Advertising Clubs Win
Set New Record This Year

II is expected that over 10000 bust
ness men will attend the eleventh an
nual convention OF the Associated Ad.
vertising Clubs of the World which
will be held in Chicago June 20 to "a
according to the Following communi-
cation received by H. H. Strange of
Honolulu, manager Of the Honolulu
Gas Company.
To accommodate this crowd the con-
vention will be held in the Auditorium
Theater, while the various depart
mental meetings, such as retail adyer.
tisers, general advertisers, newspa.
pers, business papers, magazines, etc.,
will be held in the Auditorium Hotel
on the lake front -.
The program committee is making
every effort to get the best men in
their line to address these depart.
mental meetings, so that those attend.
ing them may have an opportunity OF
becoming acquainted with methods
and policies which have proven most
successful. Steps have also been
taken to encourage Informative adj
dresses, and it is expected that these
departmental meetings will prove to
be gigantic experience meetings OF a
kind never before attempted. ="
In addition to the business side Of
the convention an unusual program
has been prepared in the way of en-.
Htertainment, Asstreet pageant which
will take two hours to. pass a given
point will be held Monday evening
On Tuesday and Wednesday evenings
an advertising show will be staged at
the Auditorium Theater. There will
be lake excursions, auto trips for the
ladies', and dozen other worthwhile
features of that kind. II is expected
that President Wilson or some other
nationally prominent man will deliver
the opening address, and all indica
lions are that this convention will be
the greatest so far held. -. = Z.
When the Associated Advertising
Clubs OF the World adopted Its famous
Truth" slogan and declaration Of
principles at Baltimore two years ago,
few took them seriously. Business
men frankly admitted that the whole
future of advertising hinged on its be.
lieyability, but laughed at the idea of
an oeganizati0n afvertising men
ever bringing about such an Utepfan
condition. Yet in less than two years
we have seen the perfection of the
National Commission, through which
higher code of business ethics has
been established in the varied depart.
ments of advertising work.
But in spite of all that has been &C.
complished, there are still business
men who fail to appreciate the change
which is going on about them. Many
persons may not have noticed any
great change in the nature of adyer-
Using, yet change has taken place
Just the same Baltimore and Toron.
to have left their imprint. SO shall
the coming convention at Chicago.
when lay down the gayel In Chi.
cago this June" said President Wood.
head recently to the Advertising As.
ISOLATION of Chicago, II will leave for
my successor the nucleus OF bust
ness organization. Through this or
ganization it will be possible to cash
| in on that fine spirit of enthusiasm
built up by my predecessors, and com.
pfete the task which we have set for
ourselves"
This business organization makes IL
possible for the Associated Advertis.
| ing Clubs of the World to enforce the
conditions it may impose thus proyid
ling the machinery for raising business
standards. Because of this newly ere
ated machinery the advertising con
vention at Chicago this June should
mark a new epoch in business pro
| gress.