davidaulloa/AmericanStories huggingface dataset:
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1915-08-28
A
ATTACKED H
WARNING BY GERMANS
Lnr rrnnlnr nrrAld LeAlee rrtrsl

New York. Aug. 2S.-otlccrs ana
crew Of the Norwegian steamer Capto
which reached here today from Car
din said that the vessel was fired upon
without warning by a German sub
marine. August -. In the English
channel
Two shots were fred, ~ was said.
The Norwegian fiag was displayed ana
the submarine disappeared.
The Capto Is "A ~freightor ana car
ried no passengers.
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1915-08-28

For authentic millinery styles YOU
must see the arrivals coming In
daily from the cast. An exquisite line
OF pattern hats OF Partisan and
American designs alec duplicates Of
tho most extreme ftglos at moderate
prices. watch our windows for styl-
ism millinery. The Barley Mililnory.
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1915-08-28

woman loves a clear. rosy COM
plexion. Burdotk Blood Bitters n
splondid for purifying the blood
clearing the skin. restoring sound d.
Eesiion. All druggists sell Il. Price
si.O0.
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1915-08-28
SUBMARINE WRECK
WILL BE RAISED
M Eyenlnf mnrald 1000 Wlrel

Washington, Aug 2s.-Renr Ad-
miral noush reported from Honolulu
today that two p%1utoons. specially
constructed 60 raise the submarine
"a. which sank scyoral months ago,
had been placed over the submarine
and six chains passed under the
wreck. IL is expected Tho hulk viii
be brought % the surface without
further delay.
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1915-08-28
PLANNED to GET
YOUR "MONEY"

THE HERALD has for some time refused to solicit through lis local
sales force II with special imported men, the various advertising
schemes planned with but two ideas in view, "To get the adrot@c's
money and TO put over n special deal for the sole benefit of The paper and
generally, mind you, at "ddrdHccd rates" so The special man" can "cary'
his share of the money araU"
readers of the paper and through the advertisers themselves, that this
kind Of GdrcriSiHg docs not pay
The absolute lack of merit of this kind of advertising, whether backed
by prize winning guessing contest, sales ticket or trade mark savings
schemes, is proven Iy the fact that it, cannot be sold to the experienced
Advertiser
In fact, this kind Of advertising a seldom, if ever, be sold "o the
same adrotS1 tuGc," unless that mai is n peculiarly easy mark aud
only adverti@s ITO sec his nam in print and does not care to get results.
The mere "coHoting' of sales slips, labels, etc, by a "Jcv rorkors7 in II
contest does not mean increased smhs or development Of new business, nor
does its sell goods o their merit or create any permanent demand. IL does
not reduce the cost Of selling, but on The other hand increases it, And re-
member this, before you Ego In" for The next scheme advertising offered
You, that the same "riHing contest UorkcrS' will turn around aud "uork
for yOur competitor" in the next contest just as quickly as they are "dp.
pdrcRty" now boosting for you.
by big promises, the n0nadycrHscr, the Ucy man rho needs the
right kind 0f ddrcrtising hdp and the very man who. if handled prouerIy.
the special page and scheme advertising, failing to realize from it, lie is
naturally "gunshy' when approached with legitimate advertising plans
and invariably states that he has tried adpcrttaHg and found that while
tits MI right for some people, it does not pay hi his business.
Which kind of advertising do You want. The kind planned to get O..
suits or the kind that is planned to get your money. THE HERALD has
adrcrtidnG
Tc gtthomoncyadOctiing" abng uHh dishonest adc,tising
zee hare CIT off The list
If you, Mr.. Merchant, are in a mood to talk OUer
Advertising and want to use the columns of the
EVENING HERALD a phone call wiil bring our
solicitor to your office at once.
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1915-08-28
LARGE SUNS ARE
DONATED TOH CItilfrl

The total value Of British 'oairlb"-
tlons 20 war charities during h iifst
YEAR OF war n estimated al Siss,roD.-
COS. The gifts made through agencies
In the British p~oEsetEians would per-
hans bring this total up to nenrlj
ATS. Geo. GOO. Australian contributions
Ia money aloae exceeded as 600. 900.
The prince of wales' fund for he
wear raachod q total OF $4,000. 0e0,
ana Ideal collections bring thiF sum
up 10 Nto. o00. Oo5l the Belgian reliei.
commiesion has had gifts Of nearly
alo.0oG.OOO; the Times ned Crors.
FUND was about ft 5000. 900: while.
ot ~ large sums we're given through
ne Xoung Mems chrisuap ~asaocia-
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1915-08-28
TWO KINDS OF ADVERTISING
A Talk to Merchants
ADVERTISING PLANNED to GET
YOU "RESULTS"

THE HERALD BELIEVES THAT NO ADVERTISING WILL
PAY A PUBLISHER AND BRING LASTING SUCCESS TO A PUB.
LEGATION, UNLESS THE ADVERTISING FIRST PROVES PHOFL
TABLE TO THE ADVERTISER. WITH THIS IDEA IN VIEW,
THE HERALD BELIEVES THAT IT Is THEIR DUTY AS THE
PUBLISHERS OF THE HERALD TO COOPERATET ~ EVERY POS.
sIBLE WAY FOR THE SUCCESS OF THE ADVERTISER.
A careful analysis of a number of large aud small successful adycr-
tiscrs in Albuquerque who are known to be making good shows that they
use three methods in their advertising.
First--Placing right merchandise and store service behind their nd.
vertisng.
Sccond-Tclhng nothing but The truth in their advertisements, build
ing up individuality and personality by getting real store news into their
copy
Thirdly keeping eyerlastingly at IL. In other words, giving right
merchandise and good service not oh day in the week but every day,
running their advertising regularly, whether they use large or small space
Advertising run on this plan will prove profitable to any business,
large or small, and il is The only kind of advertising that viii bring per
mauent and profitable results. IL is the kind of advertising that will
reduce the selling cost by increasing the volume Of sales. n is the kind Dt
advertising THE HERALD is encouraging md soliciting
The evening herald. [volume] (Albuquerque, New Mexico) 1914-1922, 1915-08-28

R,sr 70, chsfinnoot6 Naticins Co. Ladlss
Advisory psu.. CAauanoola 1fnh. iof aNsiss
lafftasgisaF on fe1f cete und e41pt1s ocot Hons
El Paso herald. (El Paso, Tex.) 1901-1931, 1915-04-24
BUILD MOUNTAIN
TO TEST OUT CARS

Decidedly unique in design and construc-
ton is the new half-mils speedway and test
hill which is nearing completion on the
grounds Of Dodge Brothers, the big Detroit
motor car manufactures Built to take
care Of testing operations on the rapidly
increasing daily production OF cars, Dodge
Brothers new test track has all the per
Hnanence Of the speedway built for hippo
drome performance
When finished within the the next 90
days over us 900 feet OF lumber viii have
gone into the construction OF the new
track The speedway is built on founda-
ton Of clay and cinders. banked at the
turns 10 allow high speed tests. and Is sur
faced with a fine grade Of pine planking
which has been creosoted to afford a dustless
and smooth track AS Dodge Brothers pro-
duction is rapidly approaching the 200 car
per day mark the new speedway bids fair
10 have a daily entry list far surprising
that OF the Indiana polls Speedway on Me-
mortal day
the construction OF the test hill IN the
center OF the speedway enclosure is a strik-
ing example OF bringing the mountain TO
Mahomet. As practically all the country in
the vicinity Of Detroit Is q nat plain, Dodge
Brothers decided to provide an artificial
hill and a steel structure $40 feet long
and 30 feet wide IS already under way The
steel hsl has two approaches with varying
grades allowing testers TO try out the
climbing ability Of the car on gradual and
steep ascents.
El Paso herald. (El Paso, Tex.) 1901-1931, 1915-04-24
Indianapolis Event viii See
Stutz Cars Entered;
Oldfield Is In.

Three Stutz cars have been added TO
the field for the next Indianapolis 500
mile race, raising the total Of entries
for that event to is. The Stutz entries
were delayed until a controversy ne
tween Harry c. Stutz. builder Of the
cars. and the speedway management
on the matter Of entry fees was ad-
justed- Stutz couldn't see why he
should pay fees when they were waived
for foreign cars. Presumably they
waived for Stutz too.
No drivers were named in any OF the
entry blanks It is thought however.
that Earl Cooper. Gil Anderson and
Howard Wilcox. the same trio that COM
peted in the coast races for Stutz. VIII
carry the bulk Of the burden at In
dianapOlis The Stutz cars this year
will be absolutely new. being modelled
after the latest examples of foreign de-
sign and workmanship They have Is
overhead valves and other features
that in past Years have helped Euro
pean cars TO victory.
A new racing car. the like OF which
the world has never seen. is said to be
under construction for the race by the
Mercer company Unofficial reports are
that this new wonder possesses a motor
that turns over 5000 revolutions per
minute without a drop in the power
curve
Hughie Hughes, Neil Whalen and
El Paso herald. (El Paso, Tex.) 1901-1931, 1915-04-24

touring car from the Oakland Auto
Sales company this week.
Charles Mellow is now using his new
Steudebaker -four" touring car.
p. Sainz OF Juarez, has purchased a
Maxwell ''25' touring car from the
Buquor Motor company
The Buquor Motor company an
uounces the sale of a Maxwell ~95"
touring car TO Henry Biggers. sos Up
son avenue.
a. p. Coles purchased a seven 1assen-
ger Packard touring car from the In
ternatiOnal Auto company this week
DR.. L l. Minor. Of Tyrone. y NJ has
purchased a Studebaker four five
passenger touring car.
". D. Krebaum drove I'm from Ha-
chita. n. NJ, on Wednesday III his
Studebaker touring car.
J. a. Reames. OF Mesilla Park. y NJ.
purchased a Studebaker six cylinder
touring car from the Elliott-Garrett
company this week.
n F. Stevens. of Las Cruces. has
purchased a Maxwell "25'' and has been
appointed subagent for the car at that
place
El Paso herald. (El Paso, Tex.) 1901-1931, 1915-04-24

! from Las Cruces at the Tri-State Of
fees He was down twice this week
and took back four Ford cars in alL
]. S Kerr was down from Demilg on
Tuesday to take back a Ford touring
car and came in again Thursday for
a runabout and touring model He
was accompanied by Mrs. Kerr, who
drove the runabout back.
NJ r. Buchanan left for silver City
last sunday morning, accompanied by
two drivers, with three Overlands. a
six and two 'fours," for customers
J. D. Merriweather, county engineer
OF Dona Ana county. was down from
Las Cruces on Monday TO take delivery
OF the Garford truck, which was or
dered by the county commissioners
some time ago
The Watkins brothers, agents for the
Overland at Deming. were in town on
Friday morning. They drove back
home in the afternoon with an Overland
touring car and an Overland delivery
express +. A Barrows, Of the local
office Of the Overland company. drove
back with them.
buddy E Baskin purchased a WHY'S
utility truck this week from the FL
PasO Overland company.
z. A Wendland, accountant Of the
FL Paso Overland company, is spending
a few days in Dallas
G. z. Farley, the Overland factory
representative for this district. is in
Gallup, n. NJ
julius Krakauer has invested in a
new Paige touring car.
=
George ". Young, Of Santa Anna.
El Paso herald. (El Paso, Tex.) 1901-1931, 1915-04-24
Fifteen ENTRIES FOR MAY 80 RACE

Bruce Keene viii compose the F. R p
team in the race according TO Finley
r Porter. designer and manager Of the
F r P outfit Hughes and Porter
were associates In the days when Mer-
Ger first broke in to the racing game.
Hughes as driver and Porter as de-
signer- The combination worked we'll,
Hughes winning number OF flashy
victories. notably the 1911 savannah
trophy contest. in Porter's cars
Erwin Bergdou. the Philadelphia
brewer and auto racing enthusiast IS
building no less than three special cars
for the race BergdOu viii drive one
Of the cars himself He is no novice.
having won with a Benz In the 1911
Paramount Park race at Philadelphia
Barney Oldfield has signed TO drive
a Bugatti for Charles Fuller OF New
that competed in tie last HOosier CON
test but a new one imported early this
year. 1t measures exactly 800 cubic
inches to conform with the speedWar-q
new size limit and weighs only 1900
pounds.
Ralph De Palma is expected to ar
rive soon in Indianapolis to begin WorS
for the next Indianapolis 500 mile race-
The early DAYS Of his stay will ne
largely occupied in helping his brother
John, who is already in town. re-
build the Delage he is going TO drive
in the next HOosier contest
This car Incidentally is to be over
hauled locally instead Of in Detroit. -
originally reported Il is TO be fitted
with longer connecting rods and a new
crankshaft to shorten its stroke to re-
quirements-
El Paso herald. (El Paso, Tex.) 1901-1931, 1915-04-24

title weather conditions are now
ideal for touring in the south
Il west Good roads prevail through
OFT the district and already many east
ern tourists are passing through the
city en- route to the big fairs in Cali
1ornia- Few local motorists have yet
undertaken any very long trips, but
many are planning to make the trip
TO California in the near future.
Dealers in the heavier cars are look
ing for better business next week. as
they expect many of the motorists who
have California trips in view will want
the big seven passenger cars for their
jaunts.
During the past week several new
models Of the larger cars made their
appearance In the city and the agents
all declare that they have met with
good business so far with them
W H Shrock. subagent for the Max
wei at Sierra Blanca, was in the city
Thursday and drove back a Maxwell
% for a customer there.
". c Pace, OF Thatcher. ARK. drove
into Ell Paso on Thursday with his
Maxwell touring car He reports good
roads all the way.
Ford sales by the Tri-State Motor
company during the past week include
touring cars to James T Stevens. Of
|IAA----eg LALl NY Is 4 Wv AAo-lG EoAAA-
pany, OF Ell PasO; F. G. Candeleria, Of
Ysleta; Mrs. Margaret Rowley. OF
Esleta; Dr.. F. G. Smith. Of SIS South
Stanton street. and the Southwestern
Portland Cement company.
c. ". Arnold came in from Alamo
gordo on Thursday and drove back with
q runabout and a touring model Ford
for customers there.
W D. Newton is a regular visitor
El Paso herald. (El Paso, Tex.) 1901-1931, 1915-04-24

Calf accompanied by S. Shepard. mo-
Iored to FL PasJ on Thursday. They
LETT Santa Anna for Dallas on ADrl :
and report having had a most eniova ne
rip Mr.. YounE has an E. NJ F. go.
which ne has rebuilt from a touring
TO a roadster model He declares the
roads to be in go1d condition.
Joe 8IcAHister has had a studeoaker
four cylinder touring car sent IN 10
Tyrone, n NJ, for his use.
J. A jackson and George Buchanan
have bought two Of the new model
Chandler skies" from the Lone star
Motor company They were the first
Of the new models TO be received here.
c. C. Small Of Columns Y At has
purchased a Studebaker -four touring
car from the EIliott-Garrett company.
c. K Allan. general service super
visor for the Dodge company, was IN
the city from Detroit this week.
The Elliott-Garrett company reports
the sale Of a Studebaker six five
passenger car to Andrew Florey, Of
Santa Rita. n. II.
The Lone Star Motor company sold
a five passenger Hupmobile 10 E F.
Levy, 1ll4 East Nevada street, this
Carl Reeves, of the EIliott-Garrert
company, is back from a trip to Tyrone,
Silver City and Santa Rita He dis
posed Of three cars while away.
The Oakland Auto Sales company re-
ports the sale Of an Oakland "37" to
colonel 81. c. Hale of the goth infantry.
The FL Paso Ice and Refrigerator
company purchased an Oakland '37''
El Paso herald. (El Paso, Tex.) 1901-1931, 1915-04-24

Carl Reeves. Of the Eliiott-Garrert
company, is back from a trip to Tyrone.
Silver City and Santa Rita He dis
posed Of three cars while away.
El Paso herald. (El Paso, Tex.) 1901-1931, 1915-04-24

Owners Of Ford cars in FL Paso are
enthusiastic over the new safety steer
ing device for Fords which is being
demonstrated by f. NJ Ford. 1t 400
Myrtle avenue. Mr. Ford is also re-
ceiving inquiries about this unique
device from all parts Of the south
west.-Advertisemen
El Paso herald. (El Paso, Tex.) 1901-1931, 1915-04-24
DIVES DOWN ARIZONA CANYON
IN MOTION PICTURE STUNT

z. G. Baker, who won fame a year
ago by his coast to coast trip on an In
dian motorcycle is nigh = giving the
habitues Of moving picture houses 4
thrill by his exhibition Of dare devil
riding in one Of the canyons OF Ari-
iona.
El Paso herald. (El Paso, Tex.) 1901-1931, 1915-04-24
FIVE Weather BRINGS MANY AUTO
TOURISTS THROUGH FROM EAST

Dealers in Heavy Cars Expect Good Business as Result
Of California Expeditions They Think Tourists VIII
Prefer the Larger Cars Auto Sales in FL Paso Dis
tTict Continue Active, Many Deliveries Being Made.
El Paso herald. (El Paso, Tex.) 1901-1931, 1915-04-24

HELENE premier France already deco
M
be appointed member of the flying the
Red Cross She has been accepted and viii the Immediately
ambulance
the line trenches to the base hospitals
El Paso herald. (El Paso, Tex.) 1901-1931, 1915-04-24

Note-if you wl-the full floating rear axle with heavy
pressed steel housing.
Examne-especially-the Chalmers torque tube It is
securely bolted to the big heavy frame one end and to
the rear axle on the opposite end
This tube takes all the strains of driving the
car from swayIng sideways - holds It rgidy in place
even high crowned, rough country roads.
Notice the length ard width Of the Chalmers springs
The main leafis of Vanadium steel
TIL; 81 :, P;,5, Second-the weight is right Not too
1900 lght-for IN underweght car is neces
sariy fiimsy. And fiimsy car quickly
Of course we could build the Chalmers Light SKIS
lighter and such construction would give greater
profit per car. Fer steel costs money.
r., Ro,,,. . THRIFT has proper balance The load is
E-Et r. appOrtoned with marvellous engineering
skill The rear axle carries Just the right
amount Of weight The front axle - drop forged and
OF great Strengths not overbwdened.
Moving parts adjusted with infinite accuracy.
So IS that rang of parts and pounding of pistons that
VII 50 quickly disable never have chance to develop
II the Chalmers Light Skis And because of the perfect
distribution Of weight-the perfect balance of the Chalmers
Light Sx-4o-the wear on tires IS at the minimum.
IT,. G.. :. 71. e Fourth-the materials put into the
F3s-sis-s 49, Chalmers Light SKIS are of top
quality.
For instance-the frame construction Is of messed steel
the transmission gears are 81 Q of nickel seel-eaust
valves Of Tungsten see-the piston rings are formed
OF very high grade Of tempered spring steel.
T.. pg5 =. d.. Fifth it is a manufactured car
". 81 ,, - Every essential part is built COM
plete IN our great plant. This is
done because are determined build this car just as
El Paso herald. (El Paso, Tex.) 1901-1931, 1915-04-24
$14OO
1850
24OO
The New SM-40
The Light Six-48
The Master Six "a

Right now the tide Of motor interest has turned
ward the solution Of the upkeep problem One after anoh-
err automobile manufacturers have begun to concentrate
their efforts building with lower operating cost
Some have bent their energies the direction of gasoline
economy. Some absorbed in the problem Of reducing
oil consumption
Both of these economies-though well worth whie-are
not, after ALL nearly desirable repair economy.
For It is IN the matter of re-
--. LIT pairs that incurs the
severeSt expense.
So repair economy-elminaton of need for frequent ad
jusments and replacements-s the economy worthy
heChalmers Light S8 outranks class In the matter
of oil and gasoline consumption vii freely colcede that
there are other light skies equally as sparing.
Butin ability stay put7-to stand up season after
and give continuous efficient service The Chalmers
Light SKIS must be conceded the foremost place.
Nor is this mere claim. It is visible prov1ble fact
The unimpeachable testimony of time and tcst-he
dict Of 100 frank comparison Of its record
during the past with the records OF other light
skies render this statement undeniable-
The highest tribute-among motor-wise nreR-tiat
be paid TO any is, 1T stays put" And 1t IS this
quality superlative measure-that enables the
Chalmers Light Sx48 to dominate the light field.
En-. E.o,r., n ,5,t,,.-. Chehy-hve features d.
C... 9 " '''S rectly responsible for this
r1arkable stay put ability.
Fst-the construction is right The basic principles of
its design correct Strains and stresses that - not
service to pieces have been eliminated
El Paso herald. (El Paso, Tex.) 1901-1931, 1915-04-24

good as We can No maker of parts could possibly possess
the interest that IS ours IN manufacturing everv ar
absolutely right
Il, Beaut, too Yet there other features besides
IL Lead, Itp FTeg5 the notable one Of repair economy that
viii interest you IN this class car
leader-the Chalmers Light Six-48
Few costly cars can claim equality with II in hearty tn.
seamllne BODY possesses distinctive grace of line that
makes It noteworthy when oontrasted with the finest
foreign models.
There areno tenders built-whetfer LAT or merely ,
that are as handsome as the Chalmers nodded oval
lenders They conform with exquisite harmony to the
cean-cut sweep Of the body lines.
The doors wide and fushhttine The running tos5
are clear. The tires are carried IN the rear
Take the kea,u,. e III, Though the claims we make
Cars Qualify Yo-rr-ef Tor this car all fortified
you to accept them On our assurance. @9A
But we believe that you should personally investigate
their truth.
We believe that the record Of the Chalmers Motor
company during the past seven years and tbe recoj
OF this car its fastest selling SIX during the nss+
season have canned the right to your serious -
slderatlon # you are contemplating purchasing car
under 5000 in price -
Come N and see Il Today
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1915-11-24

All persons having claims against
the Estate of G. A. Visanska will pre-
sent the same, duly attested, ard all
persons indebted thereto will make
paymnt to the undersigned at the Of
fee of the Rosenberg Mercantile
Company, Abbeville. S. C.
julius NJ. Visanska,
Samuel A. Visanska,
Walter w. Visanska,
Ernest L. Visanska,
Qualified Executors.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1915-11-24
GERMAN SHIP LOST?

London, Nov. 23.-A dispatch to
The Daily Mail from Rotterdam
says:
"One of Germany's newest dread
noughts struck mine Friday in the
Baltic sea and went to the bottom;
All members of the crew were saved
except 33, who were drowned"
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1915-11-24

In accordance with the above proc
lamation the following Managers are
hereby appointed to serve at the pre-
cincts indicated.
Abbeville-T. C. Seal, A. F. CAL
vert, J. A. Alewine.
Bordeaux-Mack Mcintosh, Arch
Bradley, A. S. Cade.
McCormick-T. J. Price, j. Il.
Martin, Press Finley.
Young's School House,. A.
Brown, S. T. Young, j. A. Young.
Mt. Carmel-.Jno. Tarrant, w. H.
Horton, Jim Hester.
Clatworthy's x Roads-Joe J.
Link, W. o. Brown, Robert Petit
grew.
Managers please call for boxes,
ballots and instructions on A. F. CAL
vert. Saturday, Dec. 18th, 1915.
Test:
A. F. CALVERT, Clerk.
J. E. Jones,
John Brown, Com.
A wasted opportunity comes home
to roost.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1915-11-24
r. H. Wideman, 4
MONEY TO LEND.

/ am now in a position to make
loans of from one to ten thousand
collars, on terms of from five to
twenty years on farm lands in Alb
teville County.
G. E. WILLIAMSON,
Special Agent Union-Central Life
ms. Co., Abbeville, S. C.