The Little River news., 1915-09-18
HOW TO MARKET
 SORGHUM SYRUP
Commissioner Page Says Put up SOr. ghnm in Nice and Neat Fails.
 Bum Goods Wont Sell.

Commissioner Page in a letter to the
 interest of the farmers, has the fol-
 lowing to say in regard to the making
 of sCTghum:
 Sorghum making time is now with
 us and the sorghum mills are running
 full-blast In a few weeks the coun-
 try will apparently overrun with
 sorghum, and the question will arise
 how to convert the surplus sorghum into money. It is hard problem if
 you go about it wrCag and an easy
 one if you go about it right. AS a matter of fact there is not enough
 sorghum this year to supply the home demand, so far as Arkansas is con- cerned. The first step to get money out cf sorghum is to produce good sorghum. The next is to put it into marketable shape. The wrong way is to put the molasses into a barrel, keg or jugs and take to town mer- chants. He may not tell you so, but l best advantage that way. The right way is to get some tin syrup can or buckets, with self sealing or friction tops These can be had from any hardware dealer, in quarts, half gal Ion and gallon sizes. If the hardware dealer does not have them ask him to order them. You can't get them for from five to seven cents each. Mo- lasses put up in these cans should too strong. Use assorted sizes of cans, so the demand of the retail dealer can be met. It would be wise to go to your local printing office and have some neat labels printed. They will cost you Cnly about dollar a hundred. Paste the labels on neatly. Always remember that the neatness and the attractiveness of the pack 'age is the first step to a good sale in this day and time. The American people are paying more for paper boxes. tin cans, pretty labels and gilt letters now than at any time in the history of our country. Quality is seldom considered unless the package looks good. Bum goods will sell in a pretty package; good goods will not sell in a bum package. When ready for market, take your goods to the merchant in town and offer them for sale at fifty cents per gallon, with the cost of the package added Don't go arcMnd and ask what they will give. For once in your life assume the right that belongs to every producer and put your own price on your pro- duet. If you can't sell then go to the consumers and sell at sixty cents per gallon in competition with the mer- chants. If this plan fails tc, dispose of what you have, then go to the post master and see what it will cost to ship each different size package by parcel post. Then fix your prices ac> cordingly and advertise in the county paper to sell delivered oy parcel post, and guarantee the quality If you cannot guarantee the quality then all plans will fail you If your ad in the county paper fails tc, sell your product. then send sample can to ssme brokers in some of the nearby cities, give him your price and let him sell for you. paying him the us- ual commission of five per cent. I mention prices and plans of selling because first, the prices are fair tc the producer, consume and middle man; and second, because the mer- chant and business men who have stood for the doctrine of diversificat- io, should be willing to show their faith by their work, in cooperating with the farmers in disposing of their products protitabiy, and I believe they will. Many of them have ted me they would. A home man should al ways give preference to a home pro- duct. The merchants should give preference to homemade products and handle on small profits, because it keeps the money at home and helps home folks. The farmers should pat rcnize home merchants for the same reasons. This kind of cooperative spirit is good for the town and the country.
 Lastly, save plenty of good scr Ighum seed for next year"
 l LINE TIP IS COMPT ETE