Ashland tidings. [volume] (Ashland, Or.) 1876-1919, 1914-07-27
Studying Watering
Resort Organization

The Springs Water Commission has
interested the department of the
School of Commerce of the University
of Oregon in compiling the systems
and methods of organization of the
large, successful watering resorts of
the world.
The success of a watering resort
depends not only upon the quality of
its waters, but to a great degree upon
its system of organization in giving
dignity to it's waters, entertaining
visitors, etc. Director H. B. Miller
of the School of Commerce, Univers-
ity of Oregon, visited Ashland lately
and the Water Commission solicited
his help in this matter. The follow
ing letter is self-eXplanatory:
Mr.. Bert R. Greer,
Chairman of Committee for the
Establishment of a Health Resort
in Ashland, Ore.
My Dear Mr.. Greer: Since my
conversation with you l have given
considerable thought to the question
of the establishment by the city of
Ashland of health resort
Three years ago l spent a month
at Carlsbad in Austria, and gave
some attention to an investigation of
the methods there developed in the
establishment of this great health
resort for the world. 1t impressed
me that three things are fundamen-
tai: (1) A satisfactory climatic con-
dition, CD pure water of medicinal
value, with perfect sanitation and
complete control of all sanitary con-
ditions within the community, and
CD the direction on the part of the
community, through its municipal or
ganization, of maintenance fitting to
the situation of health resort.
In Carlsbad there is a happy COM
bination of pure water-water of
medicinal value-peaceful, cleanly,
artistic environment, mingled with
excellent music. Ashland has su-
perior advantages over Carlsbad, and
most of the European health resorts,
in the matter of charming scenery
and climate. The season at Carlsbad
is very short, in fact the rush season
is confined to not. more than ninety
days. The climate of Ashland is such
that it can we'll establish a health
resort favorable to most invalids for
practically the entire year, and es-
pecially charming for at least eight
months in the year. 1t has the ad-
vantage of being surrounded by a
country extremely productive in a
great variety of fruits and vegetables.
One of the most important things in
a health resort is pure, clean, fresh
food. Ashland can provide, in fruits,
vegetables and berries, source OF
health food which under proper di-
rectlon can of itself be made source
OF health. Few places have equal
advantage with Ashland in splendid
climatic conditions and excellent va
riety and diversity of food products
The whole Rogue River Valley
furnishes field for out-of-door exer-
else on foot, horseback and in auto,
mobiles, the charm of which is in it.
self productive of good health. In
so far as nature is concerned, the
opportunities and environment are
most excellent.
You have a chance, therefore, tc
make a health resort that the entire
northwest, and in fact the whole Pa
cific coast, is seriously in need of to-
day, II your opportunity is developed
to its fullest extent you can easil!
draw from the entire world for pa
tronage, in the course of time. The
problem of this development is one
that will require large amount o.
investigation and hard work on tht
part OF your public-spirited citizens
who have this matter in charge.
1t is of the utmost importance
then, that in inaugurating this splen
did work you should have at your
command all of the information pos
sible concerning the organization ant
development, methods and systems
by which other great health resorts
have been made successful. AS d.
rector of the school OF commerce o
1.-THE University of Oregon I feel that
1t falls within the scope of the In
dustrial and Commercial Survey t
aid you in this work, and therefore
tender you the services of this de
partment OF the university in an en-
deavor to provide you with the nee
essary data concerning the develop
ment of health resorts in genera
throughout the world. II this meet!
With vour annravaI Kindly adyica m