The Hawaiian gazette. [volume] (Honolulu [Oahu, Hawaii]) 1865-1918, 1914-07-17

young lieutenant and secretary, whom
he Is trimming to be promotionist.
Mr. Ford feels that much good has
been accomplished as the result Of the
trip, the expenses of which he bore
himself. and he intends Co begin at
cnee TO Organize Hawaii to receive the
tide of tourists which the plans he has
launched in other counties will soon
bring here.
Hawaii is more beautiful and at
tractive than anything have seen
during forty thousand miles of rail
and ocean travel around the Paeifi
and around the world, said Mr.. Ford.
~ am glad in every fiber Of my body
TO get back.
tit has not been pleasure trip
ask Joe. lie has put 10 three months
hard service in the government tourist
kureau of New South Wales, besides
some time studying with the tourist
men in New Zealand, in each of the
States, Java, Malaga, China,
the PHILIPPINES, Japan, aud in the Eu-'
ropean branches OF these tourist bu-
to train young boy in this as a life
MOiA mas So dUU0Nltu. 10 the IOuIlEI
bureaus of the Pacific in general that
we are now considering ways and
means of establishing a cadet service
of yonng men, who will serve few
months IN e2ch tourist bureau around
the Pasfhe before taxing up active
work in their home Office. This, and
many other matters concerning Pacific
tor-'st FnA REPRESENTATION affairs, espe-
cially our hve-dollar-a-day cruise around
tine ocean, will be taken up ut the
Hands round-the Pacific convention
in Honolulu in January next, when the
hieh officials Of the Pacific tourist bu-
reaus aHd'lthe transportation men will
meet together and outline plans for
united Pacific publicity work through
out the world Alter the convention
we expect to 60 on TO San Francisco
and occupy the Pan-Pacific Pavilion
there, being together for several months
to learn, team work. Already New
South Wales places the front portion
Of her Market street Office in San Fran
cisco at our disposal, and II have seen
the exposition officials and am at once
to forward them plans Of our PAN
Pacific Pavilion.
Cooperation Promised.
"The new tourist bureau in San
Francisco win cooperate with us, as
will the Others Of the Pacific Cost Of
America. In fact, the circle Is com
plete, and at the Honolulu convention
we will perfect the organization Of
Pacific publicity workers, with, am
certain, central headquarters in Homo
lulu, as il is at the crossroads Of the
Pacific. 100
"'Yes, there are lots of things that
Hawaii can teach other Pacific lands
in promotion work. kept laundering
that into them, but now that / am
hack home again, let me say that there
is plenty we can learn from the others,
Home promotion and development work
from Australia; utilizing trails as a
tremendous tourist attraction FROM
Java; a marvellous system OF iHdicious
and eqonomical distribution Of litera-
tIre from Japan and the Philip ines,
and many up-tosdate methods from
ether Pacific publicity organizations
II is marvellous what wonders men of
energy and brains In some Of these
Pacific bureaus accomplish on incred.
IDLY small appropriations They scem
to make their brains and energy take
the place Of money II is naryelousl
Most Impressive Thing.
"Tho thing that impressed me most :
oh, the tremendous development that
has taken place in promotion and pub
licity work since my trio Of observation
1--WE years ego. was mentally stunned
TO see the way some Of the countries
had gone forward - and others back
ward. Yes, | mean II In one country
that five years ago led the world IN
publicity work and drew tourists from
every quarter Of the globe, some Of the
some men, now growing old and pa
tiently waiting for retirement and pen
sion, are siiIl behind the desks AZ the
various branches Of the worlds once
greatest tourist bureau. They are de.
MED Young assistants. so dare initiate
nothing new and aggressive, with the
result that youpo men Throughout the
country are establishing lceal publicity
organizations, and the government is at
last waking up TO the fact that the old
success cpme from the remorseless en-