The Ocala evening star. [volume] (Ocala, Fla.) 1895-1943, 1914-01-15

the advertising campaign carried on
by the board, and he assured the
effect in the quarters where it would
do the most good.
Mr.. Z. c. Chambliss said that he
had received notification that DR..
Settlement and Development Organ
iZation would be here next month to
look over the county and obtain ma
terial to add to his already favora-
BILE reports of this territory
Many interesting talks were made
by members and visitors, notably
one by Mr.. |. B. Head, president of
the Tarpon Springs board of trade,
which was most enthusiastically re-
ceived.
After hearing and endorsing the
secretary,s plan for a Doing 1t for
Our City Week." and many mutual
congratulations and good wishes the
board adjourned. bringing to an end
meeting that prophesies much solid
good work for Marion county in the
next twelve months.
Secretary Rooney's program for an
aggressive campaign for more Board
or Trade members is as follows:
Doing 1t for Our City Week
Ocala, Fla, January "A, 1914.
We the board of governors Of the
Marion County Board Of Trade sub
nit the following plan for a booster
campaign for membership as pre-
scented by our secretary.
Booster campaign for new mem
bers; letting our own business men
who succeed at their own respective
business-Who are certainly big
enough to do our boosting far better
than any one else. Take a personal
pride in their city and the victory to
be won in such campaign. Either
have two sides under strong leader
ship, or build this membership on
good business Judgment, put in prac-
teal application the best business
methods, so our organization will
grow and be the best.
1st Set aside a week. Call it
Doing 1t for Our City Week
End. Appoint committee of fif
teen of our strongest and most in
fluential men representing each line
81 b,,ci xx-b0
names shall appear signed to each
! newspaper article and each letter.
3rd Prepare a series of five
strong newspaper articles, arranged
| logically, setting forth exactly what
our organization is, what it stands
| for, what it intends to do, and do it
now.
Concrete tangible things that will
positively guarantee something to
every business man and business in
terest, what will bring more profits.
more money, show just how we are
able to do this and then make good
On our promises and demand that
every citizen cooperate to secure his
profit.
Run from Monday until Friday
issue
4th. Have a mailing list of all
names of those desired as members
See that each one gets a letter each
day as the newspaper articles ap-
pear, having the letters in line with
the articles. Make them strong
enough that they cannot refuse.
5th Close the work Friday nigh
with a big mass meeting at the court
house free for all citizens. Serve
sandwiches, coffee, cigars; have DR.
Chace present the work done since
employing a paid secretary. &c
, some enthusiastic booster to give !;
hot talk along same lines. Have en-
rollment blanks ready in hands o
| committee See that every one pres
ent is asked to enroll on eithe
monthly, quarterly, semi or annua
t basis Resolve into a meeting, vot,
: them in as members.
9th Serve luncheon, cigars. Al
f go home happy and continue t.
: boost the best tawn in the universe
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