The Bridgeport evening farmer., 1914-07-30

|
 The increasing activity of the ar- tomobile- truck into the commercial field can, be noted daily. with but lit tie observation Old conservative houses that looked at the automobile tangled idea, have rapidly learned the l economy of the truck as solution of the city delivery question
 Early in the day of the, automobile, the comm ercial truck was put into service by grocers, and other small merchants, upon whom the lack of quick delivery facilities fell hardest. With the addition of one commercial truck, generally small and compara- lively cheap, he was enabled to g. ceive an order and make the delivery a few minutes after. The more con servative refused to add a truck to their force of horse delivery wagons. As a small delivery truck could make nearly three trips while a horse and wagon could make but one, the con servative merchant soon noticed 9 dropping off of business A few req | fixed their mistake and shortly had added trucks to their delivery service. A few of the most conservative chung to the horse and wagon delivery sys- 1 tenn, and went down with the wreck. | The value of the motor truck was soon brought to the attention of the | department store. Many of these had I large numbers of horses and wagons, | and with the equipment were unable to effect, quick deliveries. One by ene trucks surp1anted the horse and wagon, until today hardly a depart 1 ment in the country but has light mo- F tor trucks. They have larger ones for delivering, the heavier goods handled, such as furniture There is also a. noted decrease in the cost of l delivery. A truck will make longer and harder trips than a horse and. wagon, with much more rapidity. The cost of help is also decreased The commercial truck has also in vaded the manufacturing field. The manufacture uses small delivery truck for city work, while for heavy loads he will use trucks of several tons capacity. The automobile truck can be adapated to the use of almost every manufacturer. It is not un- common for them to be specially con- structed for loads exceeding twenty tons.
 ! It is but recently that the auto mobile truck has been used for long distance hauls. While they have been in use for some time in the noun l tainous districts of the country, it is but yesterday that they have been I pressed into service by department stores for long distance hauls. A mo- tor truck will take a large load, be gone several days, and will cover
 
 less cost than if the railroad would be used. While the initial cost of such delivery is greater, when it is | taken into consideration that there is no cost for goods damaged in transit and it keeps the merchant in almost personal touch with the consumer, it's merits and economy may easily be seen 8 1 There is a noticeable increase in 1 the number of commercial trucks us- ' nd ~Sk- r,P ra1I lxiv, <le and sizes. and adapted to every work l put to. The performance of some Of them is almost increditable.
 Dealers in automobile trucks de- clare that there has been increasing numbers of inquirers this season, and a greatly increased number of sales. These have not been confined to large | dealers, but the small merchant who l uses one or two is taken greatly into 1 consideration, as it is he that pur- chases the largest number within the | course of year.
 l Increasing activity is noted at the local branch of the Detroit Cadillac l Motor Car company, on Fairfield ave- 1 nue. The Cadillac continues in favor l with the motorists of this section of the state, and even the great amount llof talk to business depression failed to make any noticeable change in the number of sales. The Cadillac is one 1 of the best cars offered to the motor | best of materials, and in appearance there is none finer
 This car has been pressed into every service that an. automobile can. In all, it has stood up with almost in creditable staunchness, showing the wonderful material of winch it is man I ufactured. Company engineers for many years past have endeavored to llproduce car that was faultless, and its motor now, is one of the finest upon the mrket. Very strong local conditions are reported at the pres .l ent time,A while nationally, the auto mobile situation is the best since the inception of the automobile.
 The. service and repair departments of the Blue Ribbon garage are the lproducts of years of careful study and research on the part of its pro- lprietors. One of the finest equipped garages to be found anywhere in the state is located here, and it is possible to make repairs with the greatest of rapidity. It is not necessary for the automobile owner to wait for a long period, for the garage employs such a. large force of competent mechanics, that the repairs are made with the greatest possible speed. The SUD- ply department is also worthy of note. Here are for sale the best of the ma tionally advertised products of the ac- Ecessory manufacturer. All are back ed by the manufacturer with an iron clad guarantee.
 The famous Packard, one of the best Eof the higher priced automobiles on the market, is distributed by the firm of