The sun. [volume] (New York [N.Y.]) 1833-1916, 1914-04-21
SMALL CARS HAVE
USE AS TENDERS"
Save Money for Owners, Who
Employ Them as Sort Of
Errand Wagons.
NEW JEFFREY MANAGER
A. II. lIumphrcville Takes
Charge Of StrattOn Auto
Sales Company.
NEW JEFFREY MANAGER

THAT phrase used by an automobile
man about taking battleshp to cross
the Hudson" when speaking of using his
L.e touring car for town work certainly
has the punch of which we are hearing
20 much nowadays 1t does seem alb
surd for folks TO employ cars so big they
have TO be backed two or three times be-
fore they can get around in city street
and to use up all kinds of gasolene because
OF long pauses in traffic.
IL is like sending "A man on a boys err
rand, to paraphrase the saying, to act
as do some motorists They keep the big
car in active service when they could
be making real saving by having a smaller
one as tender. OF course very often the
all purpose single car is the right thing.
and frequently "A man Is so situated he
can most economically keep the one car
going all the time.
1t has been the experience Of dealers
selling small cars that they do not by
any means go TO the man who is buying
his first car. a great many OF them are
sod to those already owners Of big cars
10 be used as tenders. Folks are losing
the falsely modest idea that they shouldn't
be seen in anything but the biggest of
cars and that to use one of the others
shows poverty. Primarily big automo-
bile is for use in places and on highways
where its high power Is available.
A. H. Humphreville OF Newark has
been appointed manager In charge of the
distribution of Jeffery cars in this terri
tory. lie becomes manager of the STRAIT
ton Auto Sales Company. OF which Gil
bert NJ. Stratton is president. according to
announcement made by T.. s. Jordan, sales
manager for the Jeffery company. Hand
ling the Jeffrey make is nothing new to
Humphrevile as his company. the New
ton-Iiumphreville Company in Newark.
sells Jeffery cars exclusively in that dis
trCt
Humphrevile Is n veteran of automo-
bile selling in the East He took up the
duties OF his new place yesterday. Most
Of his time was taken up with visits Of
congratulation from friends. He will start
out soon on a trip around the agencies
established by the Stratton concern to
take up this feature of the business.
Since the announcement OF the Jeffery
four and six last November the factory
at Kenosha has been operating on a
thirteen hour schedule. shipments have
increased 1873 per cent over the like period
last year. For this season it has become
necessary TO get n man to take charge
of the increased demands OF local bust
ness.
In Humphreville automobile row gains
another golfng recruit He is n member
OF the Forest Hill +. &. at Newark. Sell
ing Jefrery ears is likely to cut into his
golf this season very considerably.
Because the demand has been con-
siderable as a result of the many demon
STATIONS made by Partridge. Clark & Ker.
rIgan arranp ments were made with II. o.
smith. president of the Premier Motor
Manufacturing Company. when he was
here last week TO divert some of the ship
men:s OF Premier Weidely cars for expor,
so that they may be delivered by the
local n tina Vhn "
them This new arrangement saves tht
j. q. X. house lot of worrying as its
members were afraid they wouldn't be
able to get the goods in time to take care
OF those who are most insistent on getting
machines for early delivery.
The "automobilc business demonstra.
ton that was to have been run on Thurs
DAY and Friday of this week has be n
postponed until some time next month
This has been done, according to an
Uouncem nj. because some dealers who
displayed interest in the demonstration
couldn't put their cars in it right now
Fourteen different makes OF machines had
been entered for the trip when II was de-
cded 10 postpone IL.
The Ford plant In Canada is on the
bank Of the Detroit River above Walker
VILE. year ago the community AROUND
the plant was Incorporated us Ford vii
lage and got a post Office. At that time
there were n few more than 1000 person.
IN the village. recent census show.
that there are now more than 1000 person:
there
Doubling the population in a year I!
reFarded as rapid progress. The village
officials are prepared now to have 1t grow
nto n metropolis site for a towr
hall has been selected and the buildni
VIII soon be put up. The whole thing
viii cost about $4,000.
Herman J. Koehler says that not onl,
is the factory schedule for the chipping o
Gran, cars being maintained as far a
Le is concerned locally but that ever!
Grant dealer in the United States ant
(, Canada is receiving cars enough 20 car
Tor early deliveries.