Montpelier examiner. [volume] (Montpelier, Idaho) 1895-1937, 1914-05-01


cooperative society is marketing all |
their stun in Minneapolis. We asked
the manager Why he did not sell in 9TH /
er cities-Milwaukee. for example, |
where the retailers should be willing I
to pay good prices for good fruit Ills |
reply was that he had been utterly |
unable to find any Milwaukee retailer
who would take his fruit because they |
said that they must deal only with !
those who handled a full line OF
fruits; that If they bought cherries
and strawberries OF him they would
find themselves unable to buy the
other fruits which he did not handle,
such as bananas, peaches, pineapples
and the like. The same condition ex.
lists everywhere. The retailer will
not buy in small quantities nor will
they buy OF those who cannot sell
them full line of supplies. repre-
sentative of the Society OF Equity OF
Wisconsin went to Chicago to work
up a trade directly with the retailers
OF that city but gave up the plan In de
spair He concluded that either the
cooperative marketing concerns must
combine upon broad lines In order TO
be able to protect the retailers who
bought of them. or else the consumers
must sombine and buy comparatively
of the producer, In short, the Ameri-
can farmer cannot unaided. invade the
larger cities. Even the smaller coop
erative organizations find themselves
too weak to go into the city markets,
Federates to invade Cities.
But here I'm Germany, and In fact
in many other countries. the farmer
does successfully invade the cities,
large and small. He does II through
the federated association Of co.opera-
tive societies which thrive everywhere.
These organizations do a tremendous
business. They are enormous con.
Germs, capable Of taking big contracts
and making good on them. fully able
to hold their own In competition with
privately owned concerns. The Ger
man retailer knows that when he deals
with such a concern or organization
he can get all that he wants whenever
he wants II.
We have just been investigating the
methods OF one OF these federated sale
societies, the United Pomeranian
Diaries, q concern which represents
thousands OF farmers. We found the
manager a most businesslike indiyidu-
al with an amazingly wide knowledge
of all matters connected with the mar
keting of the products handled By him.
He has ct his tongues end the an
! swer to all questions. whether they
have to do with the teehnicalities Of
! the product Itself or with the business
methods OF the concern. The retailers
do not hesitate 10 deal with this con,
Germ for they can rely upon Il TO sup
! ply all of their needs. all of the TINA
| II markets the butter and cheese com
i ing from over half . million cows and
; supplements this whan necessary with
I imported products. II is through inSti
buttons such a. this that tbs German
; farmer invades the German city.
Union Of Cooperative Concerns.
This 10 an association OF associa
! tons" the manager stated. TT Il moi
, connected with any Landschaften o.
! Reifsason bank. Our associations AZ
D formed solely to aid the farmer IN mar
! ketlng his produce. In fact. nearly 81
, the shares are held By fArmera w
I have over twenty thousand seDarat'
members. Thers are ITO associations
we are marketing our product through
fifty.six stores."
This In q cooperative concern II n
7 true sense Of the word. All our coz
t Germs are operated upon tbs .one maI
. one vote" plan, az are all Of the coop
2 erafIve societies IN Germany. TIT
small farmer has 90 much influence a
u the big man. Everybody eonnecte'
l. with us participates In our profits an
n IN responsible II we have lOsses- E1
u erybody votes. nobody votes more tina
& ence. We charge about three Pc
e cent on the turnover 70 pay the -
penses involved IN marketing. Via
n Il left goes 10 the members who eel
through IA"
= Making Good with Retailers
~ WE necessarily handle some thing
Il which are not produced BY our men
"a beers. German butter and cheese d
n not meet the demand We are force
A. to supplement What IL produced BY OF
I members By what We import. We coul
"a not do business unless we stood read
,r 10 meet all the demands Of those sit
ir whom We deal Il We have retalle
= who is pure hasing butter from rs y
To must have butter Tor him whenever b
n. desires i and must have II AL ID
IL year around. The fact that be he
81 come TO Us means that be has aDai
doned other avenues through which 3
q originally purchased butter. n =
re could not supply him With butter :
. tie time BE could not afford to trad