The Seattle star. [volume] (Seattle, Wash.) 1899-1947, 1914-12-19
Why Advertising Dentists
Fail
EYE STRAIN


THE CARE or CHrLpREN's EYES
ny EDWIN ,. BROWN. ID. ID. =.
Optical Department. los first Ave.
Washsngscn Bidx.
Dental Offices. TiS frrst Ave-. uuior
Hiock.
Tho Dentist who betrays HIS trus,
and uses tho confidence OF his bene,
factors AS means whereby TO sack
ard fitch their money purse IL on 4
par with tho coal man who sell.
shortwcight coal and IN. grocer wins
puts sand In the sugar and Their
cells IL At short weights. As De Wolf
Hopper said, There are some men
who are mean enough to steal a dead
lily from . blind spider and SONS
OF them call themselves -Dentists-
IT'S EAsy ron A DENTIST To
BETHAY.
The majority OF Dentists are hon.
ct men. the dishonest Dentist be-
Ing an sxcsptton 20 tho rule.
One time ! rAught Dentist part
nsr OF mine stealing gold. when one
half OF 70 belonged to him. but he had
TO steal from himseif In order 10
steal from me. He had taking
ways.- but IL cost him many. many
name to steal those fow dollars
worth of gold. A thief always walks
into the right kind OF a trap IL the
trap Is properly baitsd and set.
One DAP In my Portland. oregon.
effics my manager held a gold mug
get out to mo and said: You can
bur this for 90 cents per penny
weight whose 10 it7'. I asked. up
on seeing that IL was dental gold.
1t belongs to Burnett" replied the
manager (who was q fine fellow.
Barrstt vas one q our operators. I
Why. he stole Il from you.' said the
manager. ana bought back my own
gold
rHD SERIOUS SIDE or TT.
II 10 . common thing for patients
20 ask me what karat gold use.
and then tell me that sous Dentist
has said that Advertising Dentists
use low grade. thin gold for crowns
but this IL Joke. Il Is tho Dentist
tally. darkened BY dogmatic ethics,
who would seek 20 gain n few pen
MES worth OF gold and lose the
opportunity OF adding to a reputa-
tion that would be worth thousands
OF dollars and thousands Of friends
Nicotine and cigarettes will some
times turn pure gold to dark col
or, a. viii some chemicals. but this
70 not the fault of the dentist nor
Of the gold used.
WHY AID. ..ssTIsING DENTISTS
FAIL
y Advertising IL legitimate. II ~ Is
honest and states facts and the
truth The Dental Law OF this state
should compel the Dental Board 20
cancel the state certificate OF any
Dentist who does false and fraudu-
lent Advertising or works In a thiev-
fng Advertising office. This should
also apply TO Dental thieves who do
not advertise.
Dentists who make hollow bridge
work and give IL some heavenly
name. and those who rob people for
curing pyorrhea when tho patient
never had pyorrhea, should be barred
from professional life.
Il IL the cheap. rotten work and
the robbery OF their patients that
cause Dentists TO fail. whether they
are advertisers or not
have never known OF n real Den
fist falling who aid honest work at
reasonable prices. The Dentist who
figures that he should get all OF
the patients money by starting the
work at . low price and then raise
and add 70 the contract viii seldom
see this patient again. Such Dem
lists fail. In every case n Dentist
who fs honest can tell what the work
will cost before IL is begun. after he
knows how the work is 20 be done
and this fact should be determined
BY free examination