The Ocala evening star. [volume] (Ocala, Fla.) 1895-1943, 1914-06-06
ATTENDING THE RfxALl
CONVENTION IN ATLANTA

Ocala Druggist Writes of the Scope
and Work of the Big Pharma-
ceutical Association
That even the proyerbially over
worked druggist knows how to enjoy
a vacation when he gets chance is
proven by the experience OF Mr.. J. j.
Gerig. the we'll known local Rexall
man. Mr.. Gerig, who left town few
days ago to attend the Twelfth An
nual convention of the United Drug
Company, in which he is heavy
stakeholder, tells in a letter just re-
ceived by the Star about his good
time in Atlanta, where the Rexall
druggists are meeting. He writes:
'fWe are having great times in
Atlanta. The United Drug Com
pany's Twelfth annual convention
opened Tuesday morning, with hun
Idreds of Rexan druggists attending.
Addresses of welcome were made by
prominent city officials, and Presi-
dent Louis K. Liggett of the COM
pany told us about Rexan progress
in the past year, and outlined his
ideas for the future, ideas that will
mean better goods and better service
| in all Rexall stores Following the
president, Treasurer James c. Nc
Cormick told us about the wonderful
/ growth of our company
| What impresses me most about
this convention, next to the size, is
the feeling of friendship that exists
every where. The fact that i don t
know the names of hundreds of the
druggists / meet, makes no differ
ence. We all wear modification
badges, showing our name and the
town we came from, so Productions
are unnecessary. I feel as if every
man here were personal friend,
and he is that, and more, for we are
all partners in one big enterprise.
Many of the stockholders have
brought their wives, and the enter
tainment program provides sepecial
i features for ladies, including motor
trips thru the city, a special style
show, luncheons and teas, theate1
parties, etc.
While the ladies are having a
4 good time, we men folks get togeth-
er and talk business, telling each
other how we conduct our stores and
giving each other the benefit of our
experience, as We counldn't posi-
bly, do if we were competitors in
fstead of partners.
i In the interval of business, and
I'when we are not listening to talks
by some of the biggest retail mer-
chants here and abroad, We are roy
ally entertained. There is some
thing going on every minute-base-
ball games, smokers, luncheons, out
Idoo. sports and events, cabaret
shows, and all sorts of big surprises
/ Last night they gave US what is
Icaued cabaret smoker 1t was one
big time from start to finish, with
mot a number on the program that
wasn't a star
ANY one OF these convention fea-
lures would have justified my trir
i We're there noting else on the pro
gram The whole convention i'm
presses me, as | have never been i'm
pressed before with the magnitude
of the United Drug Company You
Iproba51y know what the .Rexal
Idea means, but if you don't you'll
be interested.
The United Drug Company was
formed twelve years ago by Louis X
L1ggett, at time when there wa:
absolutely no cooperation amons
retail druggists who were makins
their own proprietary remedies il
the back shop, buying their goods il
small quantities at long prices, ant
in general conducting business with
a great deal of waste. Mr. Liggett
saw that if the buying power and
tmanufact facilities of the lead
ling druggists could be combined, the
result would be better service, high
Ier grade goods and lower prices fol-
1.-THE public. Beginning with forty OF
the best known retailers of the
country. he organized the United
Drug Company and began to manu-.
facture Rexan Remedies. The rem.
tedies We're made right and sold right
land the public was protected by 3