Yerington times. [volume] (Yerington, Nev.) 1907-1932, 1914-02-14
THE LOCAL CREAMERY AND
ITS MANAGEMENT.
Success of the Enterprise Depends
Mainly on This Feature.

an important cornerstone 10 the DAIRY
industry in any country, but in this
State it is even more than corner
stone; it is half the foundation.
Those of us who are vitality inter
ested in the dairy industry cannot af-
ford to see our creamery lay behind
in the march of progress.
The local creamery must not close
its doors, for its closing means the re-
tardng of dairy interest, dairy growth
and development, and this means
step backward in our agricultural de-
velopment
To my mind it is reflection upon
the business Judgment of the men of
any community when they allow the
creamery to close 1t means that they
are not alive to the opportunitieswith-
in their grasp to make business, to
create avenues of trade, and to pro-
mote the financial welfare of all the
people with whom they do business;
for a creamery helps everybody.
There is not mercantile institution
from the bank to the smallest notion
store but what is materially benefited
by having the creamery, when the
/ farmer cashes in his raw product and
/ takes his money to the different bus
/ mess houses in the town. Not long
since a local creamery down in Cali
| fornia closed its doors because of poor
management The business men of
/ the town allowed it to close without
/ offering assistance, and at the same
time were bidding for factory that
would manufacture "strawboard' from
the straw of their grain fields.
To the keen, alert, wide-awake bus
mess man who knows thrift and in
dustry when he comes in contact with
it, the closed creamery is a veritable
sore eye" and he designates it as the
tomb stone" marking the sleeping
place of Rip Van Winkle COM
munity
Why do creameries close?
Poor management. Various reasons
are assigned, but in reality they all
center around the one word misman-
agement
(a) Insufficient number of cows.
(b) Poor markets.
(c) Unfair competition.
(d) Lack of cooperation.
Get the cows first"
Dairy development must of neces-
sitv precede creamery development,
and men must not get the impression
that creamery, built and fully
equipped, but standing idle, is going
to be a working incentive to get more
COWS. Get the cows first; grow the
right kind of crops to feed them, and
develop the dairy industry to the ex-
tent that creamery will be of mate
rial use and an aid to further growth
and development. With 700 or 300
cows the problems of properly op-
Grating creamery are reduced to the
question of quality and cooperation,
! for with these questions solved the
matter of unfair competition is elm
| mated. Unfair competition in the
creamery business is more imaginary
than real. 1t is usually cloak used
| to cover up the mistakes of manage
ment and to account for the leaks in
! operation A well conducted bust
ness of any kind does not fear COM
| petition. for if there is true co-opera-
ton a local creamery need not pay
any attenention 10 any other concern.
1t may happen that larger cremery
which has become firmly established,
in reaching out for new business, pays
better prices for butterfat than the
local creamery can pay. The price
paid by the smaller plant is usually
low because of the high cost of op-
Grafton due to the small amount of
material handled | would not call
this unfair competition. Sometimes
even in large local plants the price
is low because of the leaks and losses
in the daily operation of the plant,
and cream stations doing business in
the same town pay higher price for
! butterfat. because, first, the market
calls for it, and second, the plant using
the material furnished by the stations
does not permit of lost motion in op-
Grafton. nor does it waste the raw
material This is not unfair competi-
ton. Unfair competition arises in
communities where the highest market
price is paid for the material. and an
other institution comes in and pays n
higher price merely for the purpose of
putting the local plant out of commits
sion. This does not often happen. and
when it does the law of discrimination
is violated and such practice can be
stopped
(To be continued next week)