Yorkville enquirer. [volume] (Yorkville, S.C.) 1855-2006, 1914-02-20

live is the willingness Of the subscriber
to pay his good money for it, and that
to send a paper to an individual who
does not appreciate it sufficiently to
pay the subscription price, Is worse
than folly, as such an individual is of
but little value either to the publisher
or the advertiser The present pub
fishers hold to that view, and for that
reason never continue the paper to an
unwilling subscriber in the hope of
eventually wheedling him out OF the
subscription price
That statement about Editor De
Priests uncle is very interesting and
is no doubt true so far as the uncle is
concerned, as 1t is with regard to many
other men Of about his age, who came
along in the time when school books
were scarce and beyond the reach OF
all but the most favored. In so far az
the late Capt Grist was concerned,
however, it is a pleasant exaggeration.
1t is fact that he was the most pains
taking and capable proofreader we
have ever known, and 1t is fact also
that the typographical error was the
bane Of his life; but it Is not a fact
that his paper never went to press
without an error or a broken letter. He
would stop his press to correct al err
ror even in the last sheet; but after an
edition was off, he could never be in
duced to look at copy Of 1t for fear
of finding more errors.
In what Editor DePriest says about
advertising patronage sufficient to hire
employees Of The Enquirers standard,
there is probably more than he thinks.
While the publishers Of The Enquirer
have no complaint as to the support
they are receiving, it is a fact that
leaving out all account Of their invest
ed capital, neither one Of them re-
ceives as net income anything like all
much as he is capable Of getting as all
employe Of larger and more preten.
tious publications. Two members OF
the firm have worked for salaries
greater than the amounts they receive
as income, and the other has turned
down offers Of salaries larger than he
ever hopes to get out Of the business.
Counting the value Of the services OF
the members of the firm as a basis OF
what they have received or can receive,
along with other salaries and EXP enses,
there would not be a cent to Fay on
the capital invested, and the figures
would snow a deficit for each and ev-
cry year during the past.ten years. But
the making Of money never has been
and is not now the chief end Of The
ENQUIRER. 1t is true that such g. busi-
ness entails heavy expense; that the
laborer is worthy Of his hire, and that
income is absolutely necessary to eX-
istence; but with sufficient income to
guarantee reasonable comfort, the 9TH
er things that Editor DePriest speaks
Of are worth far more than money. We
cannot claim that The Enquirer is the
finest country weekly in the United
States" or that ut has been worth
millions Of dollars to York county, or
that it's taking away without putting
something back equally good, would
mean a loss of somewhere between a
hundred thousand and a million dol
lars" but If these things are true, they
are worth far more than money, and If
they are not true, it Is worth far more
than any amount Of money to have the
privilege Of continuing to strive to
make them true.