The Canon City record with which is consolidated the Canon City cannon., 1914-11-26
DENVER TO HAVE
BIG APPLE SALE

history during the week OF November
10Th. when the Joslin Dry Goods com
pany. Sixteenth and Curtis streets
opens its doors that Monday morning.
For the FIRST time since q white man
set foot on the ground that is now
included In Denver. a large and busy
department store is going to set aside
good portion OF its valuable floor
space and spend considerable money
In the interests Of the fruit and agri-
cultural Industries OF the state. The
purpose Of the sale IL to assist In
promoting the consumption Of Colo
rado apples and to get the people in
the habit OF eating them
The Joslin Dry Goods company will
put the, sale on with the cooperation
of the Colorado Fruit Growers' Auxii-
larry committee, which was recently
organized in Denver BY Werner z.
Reed. Lou d. Sweet. Spencer Penrose.
Eugene A sunderiin. +. O. Bonnls.
and more than dozen other promin-
ent and wealthy Colorado businessmen
for the purpose of encouarEing the
consumption Of Colorado grown fruits
and to devise better marketing condi-
tions for the growers.
Contrary to the general customs.
the sale will not be conducted for
profit. but every box Of the 1000
DO es ordered will be sold at absolute
cost II is the purpose OF the COM
pany to aid the fruit growers OF the
state to dispose OF as much as possi-
ple OF the present surplus crop. and
TO give the people OF Denver e ira
fancy apples OF different varieties at
price which will be much lower than
they have been accustomed to pay
ing. The apples have been ordered
from various cooperative fruit grow.
ers associations I'm Colorado and will
lie OF the highest quality grown. In
addition to Immediately aiding the
growers the Joslin Dry Goods com
pany and the Colorado Fruit Grow
ers' Auxiliary committee intend to
show the citizens OF Denver and 9TH
ers who are In the city that week
that Colorado grown apples are sec
ond TO none In quality and should
have the preference over apples grown
ig other states
The Auxiliary committee has been
urging the citizens OF Colorado to
rally to the support OF the growers
This year. and through the consunp-
ton OF as many Colorado apples as
possible. help them out OF the finan-
ciaI crisis which they are now In
In the basement OF the store there
will be two large gas stoves. loaned
and handled by the Denver Gas 4
Electric Co. on which there will be
cooked various dishes. of which the
apples is the base. Samples OF apple
rie. baked apples. fried apples. apple
fritters and other delicious dishes
viii be given to those who visit the
sale. Hore than 100 boxes OF apples
will be used for decorative and exhi-
bition purposes while another 125
boxes of the best that Is grown will
be given away. one apple TO each
visitor who calls. The balance of the
four carloads will be sold az a price,
equal to the price paid to the grower.
p,us freight and actual delivery
charges. Not n cent will be charged
by the store for the cost OF handling
the fruit, floor space. or advertising
devoted to II. The saleswomen In the
I'm which the sale will be
conducted will be dressed In cooks
founder OF the store and one OF the
best known and best liked business
men In Denver. will himself hand out
apples to all those who call on the
opening day.
The Colorado Fruit Growers Auxil-
iary committee urges that other busi-
ness houses in Colorado take up the
plan and suggestion which has been
made ty the Josiin Dry Goods com
rany OF Denver. and put on similar
sales. which will do a wonderful
amount OF good for the fruit growers
OF Colorado. who are depending upon
their patriotic and public spirited fel-
low citizens to come to their relief !
and assistance this year.
Motored Here Tuesday to Attend