The bee., 1914-09-15
EVANSVILLE WILL
ROLO. STYLE SHOW
Elaborate Display Of New
Merchandise Sept.
vi % to rs ifEM

OF unusual interest to the people
Of the cities surrounding Evans
Vile Is the Fall Style Show which
will be held at the Pocket metrop-
oils Sept. 23 to &c. The fact that
the fall festival Is to be held right
in the face OF supposed business
depression shows that the mer-
chants Of that city are awake and
alive TO the possibilities Of the COM
ing year.
In preparing for the Fall style
Show the members of the Style
Show Association have spared no
expense and intend to give a fes-
tival that will surpass anything OF
Its kind ever staged in southern
Indiana Many ideas were Cleaned
from the Spring style Show that
win be improved upon In making
the fall festival aSsbigger success
and the mistakes made in staging
the Spring show will be eliminated.
While the primary idea OF the
Fall Style Show Is to display TO the
best advantage the wares that the
Evansville merchants have for the
coming season, Il 10 also the inten-
ton Of the business men Of that
city to show to the cities Of south
ern Indiana, western Kentucky and
southern Illinois that they have
ev&ry reason to believe that bust
ness 10 going to be on q solid basis
this coming year. Nothing viii 80
fnYthsr to create feeling Of So
csxrify than for the business men OF
4 01ty to come out and spend money
- tntarest friends and patrons
Attractive four -ooiorsd posters,
the main color carrying out the
color achsme adopted by the Style
ahDW Association, have been dis
trfbutsd throughout the DISTRICT
xhaps pcnkcru are different N de-
stgn nom any ever used - IN adj
vert1ntng medium by the association
and ars 81 the kind that add to the
Appearance Of q shop window.
Men, ~ well - women OF Evang-
vine snd Of surrounding cities win
b interested tn going over all tho
fall styles In apparel and home
furnishings that VIII be found In
the windows and stores Of Evans-
have been flying thick and fact to
the effect that the war might cause
q dearth In fashion hints from gay
Paree and that American women
might be forced to wear gowns de-
signed on Made In America"
plan From the giimpses given out,
In advance Of the fall fashions II
n safe TO say that Paris must have
played an important part In de-
signing many OF the fall costumes.
Mtlitarism shows in many OF the
tailored suits, the cloalSs, coats and
hats. One gets q hint Of the Cos
sack, the Uhlan and the Lancer In
looking over the array OF bright
colored fabrics that go to make up
mflady's costume for 1914.
As the Style Show Association
has decided to award prizes this
year to the best trimmed window In
each line Of merchandise, instead OF
classifying by size. some excellent
effects viii be brought out There
win be q natural rivalry among the
various stores IN each line to make
the best showing and the women
who have been selected to award
the prizes may have to look long
and carefully to decide which
In accordance with their usual
plan, the members of the Merchants
Rebate Association have arranged
to refund fares Of patrons % Il viii
cost nothing 70 come 10 Evansville
and choose from the great variety
Of styles the season IN onsring. In
addition numerous entertainments
have BEEN planned The theAters
WIN give special programs that
week and a. an extra feature Ruth
ST. DeniA famous dancer, with her
company win DO at the Wells Btjou
on Sept. -, the opening date Of the
Fall style Show. No one VIII re-
RfSt Accepting Miss Evansville's
Invitation to her Fan open house or
the time spent In going over her
offerings for the fall and winter,
1ell-1k - X,