Atlanta Georgian. [volume] (Atlanta, Ga.) 1912-1939, 1914-02-01

Inc nrDJ month OF tuo now Y@df
as14, say prominent Atlanta business
men, assures an unprecedented era
0f prosperity throughout the United
states, and particularly in the South
srn States. of which Atlanta and
Georgia are the gateway. Business
An Atlanta in 1914, these men say. will
erceed in volume the business Of the
city in any previous year.
1--WE are swinging into the opening
months of 1914 with the prospect, the
assurance ] might say, Of the most
prosperous year in the history of the
country" said Victor II. Kriegshaber,
president of the builders supply
company of the same name.
There are a number OF sound rea-
sons to bear out my assertion. For
years there has been developing
apirit of antagonism between organ
tzed business and the people who
consume what business produces
This mutually antagonistic attitude
was due to misunderstanding. Or
eanized business and the consumers
took no stock In each other.
"The result has been periodical
financial stringencies, occasioned by
lack of business confidence. which in
turn was occasioned by the general
I'll feeling between the two factors
have named.
Black Clouds Are Past.
New York, being the financial ana
Industrial barometer of the nation,
also is the source from whence the
uuickening or slackening OF the imam
cial and industrial pulse ernanates.
From there the good or bad business
epirit spreads throughout the land.
ar. La "a
Raack clouds of mistrust rolled away.
The forces at work in the heart or
things began to get results. new
shirt OF cooperation and confidence
began to be felt.
STo-day the army of bad-business-
and no money bugaboos that were
abroad in the land are dead; and no
place are they more thoroughly de-
ceased than in Atlanta and In Geor-
gia and in the South generally.
1--WE are entering upon an era or
reimbursement that will be permanent
and of more genuine benefit to the
South and the country at large than
ANYTHING that has happened In the
financial and industrial world fo-
many years
Troubles Imaginary.
"Our business and financial trou-
bies have been 80 per cent imagina-
ton for a long time. Tell me whai
really has happened that constituted
a genuine cause for alarm In business
or money circles? Nothing. We've
lust been scared, We thought we saw
a boyle man peeking around the cor
ner and so we buried the tin can full
OF money in the back yard and sa'
back and howled hard times
ut is ridiculous for any man to say
that this country normally Is subject
to hard times. Why, we have more
than a hundred million men, women
and children In the States to feed, to
clothe, to ,eniertain, to educate and to
reaitz6 new capital from.
ssyyhy, IL the business men OF this
country don't do a single thing but
take care of these millions right at
their front doors. there isn't chance
IN the world for the coming of gem
uine business setback.
ssThe only thing we need to guard
against Is the inherent tendency to
run when some wild-eyed fellow
comes out bawling. Wolf! Wolff
Business Never Stopped.
~Let me clinch what l have said
by citing the fact that many Atlanta
business men, manufacturers, jobbers
retailers, have told me that In the
darkest. highest days OF 1918 their
business went right ahead without a
catch, and, mark this: Their business
total for the year exceeded their bust
ness total for any previous year. And
they are old established businesses,
every one of them.
ssTo take the case of Atlanta and
Georgia., Here we are with a bumper
crop OF cotton and other products just
realized and looking forward to an
other one just as large or larger.
ssaq te. I'll I'll
Crops are coming along fine. The
spirit of confidence is strong. New
Industries are being started. Old In
dustries are prosperous. The build
Ing trade is normal and promises to
be- good throughout the year.
1--WE are going to do an enormous
business in Atlanta in 1914. / tell you
rothing has left the wealth and pros
perity of this country but confidence
and. now that that is back, Wen boom
ahead"
Eugene Haynes Views.
IT have Just returned from the heart
OF business, New York; and there
they are preparing for the biggest
business year they ever have known"
Sais Eugene V. Haynes, OF the Haynes
JeyAefry Company.
Here in Atlanta / couldn't ask a
better prospect for 1914 business
than I see. This prospect apples not
alone TO my business, but to the busi-
ness of other men.
sWhen jewelry man sees big
business year ahead of him, you may
depend upon IL there Is even bigger
business ahead OF other businesses.
Why? Because bread and butter and
salt and vegetables and clothing and
Entertainment come ahead OF every
thing else with the people. They must
eat, they must wear clothes and they
REQUIRE a certain amount of enter
fainment. Then comes jewelry.
People Buying Jeweiry.
ANY thinking man must agree with
me that when indica tons show the
for the purchase of food.
clothing and entertainment that they
have over and TO spare money for the
,hines 4 jewelrv store has TO oner'
hires are then in mighty good snare,
aFra q cries In the East which nave
49,. rwnos,,e only part time for the