Newark evening star and Newark advertiser. [volume] (Newark, N.J.) 1909-1916, 1914-08-06
EAU De COLOGNE
VARIETY OF USES
Popular as a Perfume and Also
Said to Possess Some
Medicinal Virtue.

One of the chief exports from the
city OF Cologne. Germany. to France,
Russia. England and various other
countries is eau de cologne. It Is also
the most popular and most widely
used perfume in Germany, and Wnlie
import duties and an increasing num-
Der of American cologne manufactuf-
ers have kept exports 10 the Ohteu
States down to a comparatively sinah
amount sales in Germany ana othef
parts of the world continue to grow
each year Consul Charles A. Holder
of Cologne says that there are Two
stories of the origin OF eau oe 20
logne, one being that Giovanni Maria
Farina. who was born in 1885, at
Santa Maria Maggiore. italy, nrst
started its commercial manufaeture,
and the other that one John Paul De
Feminis who lived near Santa Maria
Maggiore Nd married into the Farina
family. first made it. At any rate,
several families named Farina lived
at Santa Maria Magggiore, Italy,
and knew the secret of making per-
fumery, and the secret, according TO
a widespread tradition, was impaired =.
to a member of the family by an
Oriental monk.
Eau de Cologne was first introduced
into Cologne through some of the
many Italians who opened stores there
for the sale of italian silks, en-
brolderies, works of art, jewelry. per-
fumery, etc, one or two of them
were so successful in selling eau de
Cologne, which at that time was
called Aqua della Regina, that they
finally gave up their other interests
and began manufacturing cologne in
large quantities This was at the be-
ginning of the eighteenth century, and
in 1740 one Farina opened a branch
store in Paris, where his perfume
quickly became popular and acquired
the name eau de Cologne As the
French court at that time led the
world in fashion. the name became
valuable and was retained So with
the manufacturers name Farina.
Many Italians. who had since be-
come naturalized. at once turned
their attention to the manufacture
of eau de Cologne. and manufac-
turers who had no one named Farina
in their family sent to Italy for a
Farina, whom they made a partner,
or else admitted into the firm some
local man whose name was Earina,
so that they could truthfully adver-
tise eau de Cologne made by Farina.
There are now forty manufa cturers
of eau de Cologne in the city of
Cologne and no less than twenty
have the name Farina. Until few
years ago there were bitter trade
wars between manufacturers, some
claiming that others were usurping |
their names or their label, or the form |
and shape of the bottle and packing |
This has now been stopped owing to |
the German law of registration of |
trade marks and each firm has its |
own distinctive label even though |
many are very similar.
1t is impossible TO state the yearly |
output of eau de Cologne. One of the |
largest firms has 100000 dozen bottles
packed in storage ready for sale. and |
In the cellar, in casks, a quantity |
sufficient to fiji $4,000 dozen additional |
bottles. Exports to the United States |
were valued at s11 ASP in 1918 and at |
st0,947 In 1908. but far greater guam
tity is shipped to England and her |
colonies and France. to say nothing |
of the enormous consumption in Ger
many
In Germany and France eau de Co |
logne Is not only used as a perfume. |
but 1t is also believed to have some
effect in cases of infiam-
nation of the eyes, headache and /
toothache. and Is even taken internal /
" for Indigestion and palpitation of
the heart. 1t is largely used. too, in |
Germany and France, sprinkled in |
baths, and for refreshing the air in |
sick rooms