Evening public ledger. [volume] (Philadelphia [Pa.]) 1914-1942, 1914-11-07
NOW THE NURSERY
APOPULAR ANNEX
TO MOVIE SHOW
Mothers Here Approve Idea
of New York Manager,
Who Has Solved Problem
of Caring for Babies.

Mothers. and fathers, too, for that
matter. In this city were loud in their
praises Of the ingenious manager Of a
moving picture theatre In the Bronx
section OF New York city, who has es-
tsblished an annex TO his theatre in the
shape OF day nursery where the kid
dies spend enjoyable afternoons while
the parents get an hours relief and
watch ths movies"
"That is fne idea" said a mother of
two pretty little children, after she had
heard that a manager of a motion pic
ture theatre on westchester avenue, in
the Bronx section, had leased a large
store next. to the theatre and fitted it
out for the children. She expressed the
sentiments OF many mothers In this city
whom she said that the Philadelphia
movie men should get busy and give
Philadelphia theatres with day nurseries.
Ira Lowry. manager of the Lubln Man.
ufacturing Company, goth street and In
diana avenue, when asked about the
movie-nursery idea, said that it was a
Kood thing and expressed the opinion
that the innovation in the motion pic
81 think the nursery feature OF the
moving picture theatre Is fine idea,"
said Mr. Lowry today. Baby carriages
in front Of a motion picture theatre are
common sight in many parts OF the
city, and 1 believe theatre owners would
increase their business IL they adopted
the new idea. Many mothers would go
to the show in the afternon il they knew
they would be relieved of the care of the
youngsters for an hour or So"
While many motion picture theatre
owners in this city agreed that the
movie-nursery idea might increase the
box office receipts, a manager OF a big
motion picture house in the centre of the
city said that the plan would be i'm
practicable in the downtown houses. He
pointed out that the rents were so high
in the business section that It would be
poor investment to lease space for
the babies, but said that the idea should
meet with success in the residential sec
tions OF the city, where the rents are
not so high.
petual crouch, when he heard of the
movie in New York which was caring for
the youngsters.
Gee whiz! that's the best thing I've
heard since the war started You know a
fellow can't go to a movie any more un-
less some kid In the seat behind you is
using the back of your head for bass
drum or making a napkin out OF your
collar.
''Then there's another thing" he con-
tinued '1t'n be a good thing to have
the kids out of the way because they are
always bawling out so loud that it is Inn
possible to tell whether the orchestra Is
nlaVinC ragtlTne classical Etuff. -
While it is not known whether the idea
will be carried out in this city, at the
'Westchester Avenue Theatre, In the
Bronx, II is having a successful tryout
During the first five days mothers left 25S
children to be entertained at the nursery
during the performances. The children
ranged in age from months to 10 years
and TO prevent willie Jones" from get
ting mixed up with somebody else each
child was tagged and the check given to
the parent.
one woman, with a family of six,
brought her flock. ranging in age from
2 TO 10 years. to the nursery every
afternoon TO shift her burdens and saw
the motion pictures while the children
played in the nursery.
The nursery is htted up with sand
pile. three swings, four rocking horses,
low chairs and a crib. There are also
toys OF all sorts and tools and pals for
digging in the big pile OF sand.
While they are I'm the nursery the chill
drep have the freedom OF the place and
have tho time OF their young lives. or
course, when mother gets tired of the
pictures or her favorite actor is not billed,
the visit Is cut short and the mother gets
her hock and hurries home in time TO
have dinner ready for father, who might
be displeased if his plate wasn't set
when he arrived home from the ONCE or
workshop.