The Wheeling intelligencer. [volume] (Wheeling, W. Va.) 1903-1961, 1914-05-30

wv ILL
Ter Superiority
STAY COOP! LET'S AN Aye. THAT. la, "-.
-eATs Of lesser quality
AFTER LONG YEARS OF SERVICE any Loser car
5ys5 1ass , 90 not have to specify any particular
the day made the "denOusstion- that sold IL,
LozIERS STAY GOOD. No matter ii the owner or the
driver pushes his car % tun speed No how
and its power
ARE YOU. A HARD DRIVER Are you on. of those
VINO. when you pay fer car. assume that the maker
not call for nursinE' Then you force your olier
The strain Aaa When YOU S Swe S.d n.,b '1S md
Lorer will say. Come on!-Now let's Do some real
quiet .a Ss YOU 6 G1i T.s S 6ad iy
car IN the same meod-n0ne OF the ere4ks and squeALs
~'u NOISES you d md m ear--ot lesser quality.
BUT" YOU MAY SAY. q am no, . speed maniac
SsekT.s,5sss. a you do want TO e, there and
your ~ N'N'
VERY WELL. THEN YOU KNOW that. on the ~,ay.
you may encounter bad stretch Of road One that,
because OF ats roughness the depth OF mud makes
It impossible TO negotiate direct" And so YOU
m .y ca. on The motor for the same seyee essen
mediate or low for miles-ior hours perhaps
IF YOUR CAR WERE one Of lesser quality than
Lo d you would ind neI day that all the silence
into the hopeless beyond Maximum stress p-s sas-
tanned for long period That's the answer.
WE SAY "LozIERs STAY GooDm That's not amer.
esteh phrase rs fundamental fact. It's the most
nat can be sad OF any car 1t is the quality that.
APTER SIX MONTHS After wear and :, -. -,...
alter two years Of service the average car is an
AFTER FIVE YEARS-ten years even land ,ha, is long
LoZer has been mall
stil-s LO1ier N1'''' i01'e' Is
WHICH .a IS TO SAY car Of suPetla'ive quality.
car Of which you may be proud.
ONE LozIER OWNER SAID. speaking at an au,ono-
Gile banquet recently: 1T is worth FIVE hundred dol
TO stutteT when l mention the OF the car I am
driving driving And to my wife and daughtet-is;s worth
thousand TO say ours is Lozier'"
WE'D LIKE TO TELL YOU how we max. I.ozi,--
how we inpsorpoIae in the motor and the
large one For we'd have to tell you only Of the
major fe2tures-the larger parts-but we'd have to
the minutest details of Loziers o'' q
FOR NO PART is sLIoHTED-no part can be sighted
ana make car OF the quality the capacity. the
the car you buy. A car that will stay good. In a
BUT WE CAN SAY TO YOU: Look at the Lozier rec
ords in tests that called for sustained effort And
better still. talk to who Lozers and who
not o 80 sse s1P g o1 ,s not for brief
will repeat our pet phrase-Lozers stay good
NOW WORD ABOUT PRICE-always eonsidera
ton no matter what the wealth Of the buyer
WE WOULDN'T MENTION IT because our policy ia
20 sell Loziers on quality basis first and mention
priee as the last consideration, but
WE FIND THAT MANY PERSONS who have said
Some day I'll own Lozier, too" still think Lozier
unattainabie az less than $1,000 So OOO That is ali
wrong. The world has kept going. Progress been
made in manufacturing and in economical distribu-
uon OF automobiles, as in other commodities. And
Lozier the implies. has kept not only abreast
but little ahead of the times.
so 1T is NOW POSSIBLE to crafty your hearts d.
sre-to own a Lozier-at $2l00
THAT IS THE WONDERFUL. POUR" Lozier in
every line and in every part Lozier in looks and
IN performance And, above all, a Lozier that will
stay good.
OR, IF YOU PREFER SIX and feel you can afford
the difference in up-keep cost, then you have a
Lozier Six for $3.50.
BUT. IF YOU HAVE CONFIDENCE IN the Lozier
Company; It you value advice would COM
mend you. from the fulness Of an experience than
which there is none broader diversified don't
buy a cheap six. Buy real SE-or a real four
AND 1F YOU CAN coNcEDE that a manufacture
may be honest and fair IN his advice. even in a com
peutve matter, will say this: Il you buy Lorier
-Four or "StN'-you Will own a that. in quality
and price, cannot be surpassed, u Il be eauaed in
the world "
AND WE'LL DO MoRE-vel back that statement with
the Lozer guarantee
1ozIER