davidaulloa/AmericanStories huggingface dataset:
The record. [volume] (St. Maries, Idaho) 1913-1918, 1914-03-17
Write as
You Talk
BY HOLLAND.

MR. ADVERTISER, you
IN should make your adver-
tisements representative Of
yourself. They should en-
body your personality, your
reputation and your aims. DO
not say anything in an ad-
vertisement that you would
not say face to face with a
customer. Your advertise
ments are a part Of your bust
ness, and they should har-
monte with your business
methods. II the goods you
are going to sell are part
cotton don't advertise them
as all wool unless you intend
70 misrepresent and are Will
ing to look your best Gus
toner I'm the face and insist
that the goods are all wool.
II you are building your
business on deception-well,
that is your affair. But II
your word Is recognized as
good in your neighborhood
then your advertisements
should sustain your reputa-
don, and you win lose moth
ing by telling possible Gus
toners in cold type that the
bargain you offer is only
half as good as It looks.
One Of the most successful
advertisers in the country
once advertised an article
that he was selling at an
absurdly low price as being
"as poor as can be made for
the money" He may not
have sold many Of those arti-
cles. but any that he did sell
did not make him any enc
mics. and the advertisement
frankly stating that the
cheap article was Of little
value made his declarations
OF the high quality Of other
goods sound effective.
The record. [volume] (St. Maries, Idaho) 1913-1918, 1914-03-17
BUSINESS ACCURACY.

Tn check account will inject into your business a
desire for system even in details furnishes simple
method of recording receipts and expenditures The
ease by which this Is DONE Inspires you a closer
watch over your business
Accuracy a saving In all cases; it eliminates
waste and usures definite results.
The check as any human
method be made, 1t supplies the with every
business advantage convenience accuracy sys
TEN better standing in business associates
Adopt the check system for your business
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1914-10-02
Wilson Opens Campaign

Washington, Oct President VIII
son to-day opened his letter writing
campaign for the election Of Demo
wrote letters lrdor-iug Senator Shiycly.
Of Indiana, and Senator Chamberlain,
VI Oregon.
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1914-10-02
WOMAN KILLED
CROSSING STREET
Auto Runs Down Widow of
Grand Army Man in
Seventh Az.

Seeking q mO"ing van TO convey her
goods from the apartment she had oc-
Cupicd for twenty-five years, Mrs. Lib
bic CaulGcld, Of 74g Ninth av., WAS
killed last night by an automobile At
Seventh Az. and 10th 81. She was sixty
years old and the widow of John W.
Caulfeld, a member of Phil Kearny
Post, &. A. K.
The automobile was driven by Louis
Alderman. of 300 West l40th ST.. who
was operating it with d view to buying
it from Irving Meyer, of 81 Avenue ID.
He maintained the woman stepped
from the curb directly in the path Of
the machine before he could sound a
warning or steer away from her She
was thrown back on the sidewalk
PatrOlman Collins. Of the West 47th
st. station, Communicated the car and
carried the body 10 the Polytechnic Hos
pItal, where il was said fractured
skull had lilled Mrs. Caulheld instant
IS. Alderman, who said he forgot to
have his owners license with him, re-
ceiyod a summons to appear in court.
Automobiles killed ffty-two persons.
thlrty-t!vc of them children. during the
month of September. according 10 the
report Of the National Highways Pro
tective Society Eight children we're
killed by wagon and Two by surface
cars. five adults met death under
wagons and five under cars, making a
total OF sevcnty-tWO deaths for the
month IN the streets OF New York City.
Outside Of the city there were seventy
enc similar deaths. the total roll to the
automobile during September being
HInctN-SiN.
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1914-10-02
BOY BURIED In
SAND "a HOURS
PIaymates, Unable to Convince
Waterman, Too Frightened
TO Tell Others.

The body Of Francis Fitzgerald, elgh.
years old, was dug yesterday afternoon
from heap of sand in the subway
excavation at Blocker and Commerce
SITS. He had been entombed WedneS-
day afternoon, and bis boy friends,
after an Intellectual attempt to per
suade a night Waterman Of the truth
81 their story, kept the secret twenty
four hours.
Francis lived at 20 Morton st. He
was a nephew Of Fire Chief Ken on
His father died five months ago. HIS
mother had searched the neighborhood
for hours, when Archie Church, of q
Commerce at, who was with Francis
Wednesday afternoon. admitted that
the boy had been buried in the sand;
lie told Of the fright which followed
the accident and the gruf order OF the
watchman to run along" when they
tried to get help from him. After
that, he said, all the boys were too
frightened TO tell.
Father Award. of st. Joseph's Church,
whose psrochial school Francis attend
ed was one OF the first to hear the
story. He FASTENED with Archie TO the
scene of the accident and ordered the
workmen TO dig. After digging. tor
several hours, the foreman ordered his
men 20 stop.
GO on digging!" commanded Father
Ayard.
The workmcn continued to ply their
shovels, and in few minutes the body
was found.
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1914-10-02
TANGO BURGLARS
LOOT NOT FOUND
Wounded Man Silent as
Woman He Admits Rob-
bing COnfrOnts Him.

True TO his role as society burg
lar" Herbert j. Eaton refused to talk
as he lay on cot in the Knickerbockcr
Hospital with bullet in his chest yes
terday morning, and Mrs. Arthur +.
Pike, Of 60 Riverside Drive, standing
ever him, denied hat she knew him
otherwise than through a casual intro
ductio1 the other lay. Tie admitted TO
the police, however, that he had taken
advantage OF his acquaintance with
slrs. Pike to rob her apartment.
After several hours questioning
Eaton told the police that the loot OF
the Pike robbery was IN his apartment.
Detectives went 10 the place, but failed
20 find any OF the valUables. SO TAR the
only articles recovered are a cigarette
case and a j-carat diamond ring, which
we're found IN the mans pocket.
Ms Pike, according to information
II Police Headquarters, met Eaton, or
II. ". Williams" some weeks ago IN
Broadway tea DOM. He found out,
Mrs. Pike said. that she WAS the grand
daughter of Captain J. Spencer Turner,
:hc cotton king and knew that she
would inherit some money shortly. He
made nltlNtlI dbIttdbl's dlh 'iN 20
n,itted him 10 accompany her home on
the evening Of September Il on
Riverside Drive bus.
During the trip Mrs Pike said she
lost the key TO her apartments, and
few nights later her home was robbed.
civilians" it is alleged, called her up
on the telephone last Tuesday, informed
hor that he was the thief and said he
would return the stolen articles for
$500. A trap with the police was laid
and Pike was shot trying TO escape.
Eaton has wife and iive-year-old
daughter living At go West liSth st.
Mrs. Eaton could not believe her hus-
band was the person involved. she
said ne worked hard and had no time
10 play the sport" on Broadway.
In Eaton's poc>ct was found four
page letter addressed to Mrs. Pike and
signed with the initials Ell. W In
spector Faurot refused to make the let
ter public. but II began:
Dear Piukie: ] return you herewith
FOUR key. which you know | made very
good use Of
Eaton Is 90 seriously wounded that
alter 4 session IN the hospital yester-
day ftcrnoon the surgeons refused TO
permit further questioning, saying they
would not be responsible for the result.
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1914-10-02
HELD ON LARCENY CHARGE
Stoppani and Hotchkin Indict =
ed-Bail $4,000 Each.

Colonel Walter b. Hotchkin and Jo-
seph Stoppanl, of the firm Of Stoppani
& HotchEin. 66 Broadway, Which was
expelled from the Consolidated Stool,
Exchange last June, we're indicted for
grand larceny yesterday in Brooklyn.
They were arralgncd before Judge
Oil, I'm the Kings County Court, and
through Terence Mc,'anus, their
La yer. they pleaded not guilty. Judge
Dixie held them IN $500 bail each.
Stoppani & Hotchkin failed last
May for large amount and inyesti-
cation showed small assets. The trans
action on which they were indicted in
volved the alleged theft OF S5,OlS given
TO them by John f. Smith 81 retired
merchant, Of lil North Sd St. Brook
lyn. Smith. through Edward b. Ester
l--ok. manager Of lie Brooklyn
branch. at % Court st., bought capital
stock of United States Steel and
Brooklyn Rapid Transit.
According 70 the Indictment, Smith
never heard from his Investment. and
his 'usistcncc brought storm Of dis.
satisfied investors about the heads Of
Stoppa.i & flotchkln, VINO assigned to
Abraham ). Gilbert.
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1914-10-02
WOMAN WITNESS
AIDS SMITHS CASE
HySterical Before Testify
ing, She Discredits Jury
Story Of Mrs. Ellert.

Mrs. Ella THESE, the last witness
called Yesterday for District Attorney
Matthew J. Smith, of Queens. IN the
proceedings brought against him for
dcreliction ia duty. testified that Mrs.
Clara Ebert was with her all day De-
cember Is. II was December IS that
Mrs. Ellert alleged James Heffernan
and Harry Scanlon lured her into the
Democratic Club in Long Island City.
For failure 10 prosecute them on
charges brought by Mrs. Ellert, Dis
trict Attorney Smith is on trial before
Commissioner Bigham in the Queens
County courthouse.
Mrs. THESE said that on December
II. - and 10 she accompanied Mrs
Ellcrt 20 the courthouse in Long ISL
and City. where she was trying 10 ar
range for bail for her husband, who
vas later acquitted. On December -,
Mrs. THESE declared, they started for
home at 1880 the time when Mr. FL
i,,t alleged she vas in the clubhouse.
Mr.. THESE also said that on Deem.
her f. they did not sec either Scanlon
or HoTcrran. On The following day
they net Scanlon and two other men
and o. heir invitation went 10 d hotel,
where Mrs Ellert became III from
f4IlNh.IR illlh DOUtUts. .il1s HtiSH
aid ina: he left thc place with Jake"
Simmons. policeman, who was one Of
he party, and that Mrs. Ebert re-
NAMED with Scanlor and the third
nan. Thomas Mulligar.
Mr.. THESES appearance was the
moro dramatic because Of delay in
answering 20 her name when first called
a. witness. She was in the corridor,
unconscious. While waiting her turn
sne had bocom, hysterical and finally
ajpted She aid the collapse was due
90 III health, ard venemently denied n
nuations by Joseph D. Edclson. Dep
MY Attorney General, that she feared
an attack upon her story. She said it
VA because Of illness that he did not
testify a. he trial Of Heffernan and
Scanlon.
HeFcrnan IS serving three years IN
Sing Sing for the attack upon Mrs Ell
lcr'. ln Scanlon's case the jury dis
agreed.
The taking OF .es'.mouy va. ended
yesterday. By October - james ".
Osborne and Henry ". Goldfogle, couu-
sol for Mr. Smith, and Deputy Attorney
Genera, Edelson will submit briefs.
Five days more will be allowed in
which 20 answer the briefs before the
case finally goes % Commissioner
y chan
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1914-10-02
MUST WAIT FOR ALlM0NY
Wife of Automobile Man
Meets Delay in Application.

Justice Gavvgan reserved declslon
yesterday on the application of Mrs.
Lillinn X. Poss for back alimony TOT
three months. at the rate OF sow
month from Frank II. Poss. president
Of the Poss Motor Company and vice
president Of the Detroit baseball cluo'
who obtained divorce from the pc
titioner.
Tho intcrlocutory decree was grantee
in June. and soon il will he time tor
the granting Of the final decree. Inc
poss divorce suit was a double action
Mrs Poss suirg her husband and the
latter countcring with "A suit IN when
he named Percy VI. Thorn. prcslden'
Of the Manufacturers Coal and Jun
ties CompanY. The suit Of Mrs. Pos'
failed. the jury deciding IN favor o.
decree fog tbs husband. After that
Poss quit paying lis wife the 5000 n
month originally granted by the court
George Gordon Battle, for Mrs. ross
told Justice Gavcqan that the case a.
being appealed by Mrs. foss, so that
II is not yet ended and that PosS
should be compelled 10 pay alimony
until tho case is finally decided by the
higher court. Also, while the appeal is
pending there can he no final decree.
on tho other hand, Abraham Lew
counsel for poss, thought = would be
wrong 20 compel his client 10 continue
the payment Of alimony utter he bad
obtained a verdict for divorce. Justice
Gavcgan will later tell what he thinks
OF the matter.
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1914-10-02
COLUMBIA 'FRESHIES' WIN
Fist Fight After Sophomores
Lose in Flag Rush.

4 flying wedge Of freshmen drove
through the ranks Of the sophomorcs
at the annual flag rush at Columbia
Yesterday, tossed John r. Wolcott, a
llO-pound recruit from De Witt Clin-
ton High School, on TO the flagpole and
held Off their opponents while Wolcott
Skinned up and tore the 1917 pennant
from. its fastenings. The operation re-
duired Just eight minutes.
According TO the rules Of the stu
dent board, th, freshmen we're entitled
to three scrimmages of ten minutes
each in thel: attempt 20 capture the
flag. The first rush was failure, but
it took only two minutes to reorgan-
ne. and on the second rush they got
two men TO the pole, though neither
was able TO got the flag. The third try
was successful.
After the defeat the sophomoros
charged the freshmen in a free-for-all
fist fight. Upper clsssmen finally
stopped the encounter, although sew
eral spectators were upset before 1t
was over and one freshman was car
ried off the field Of battle with a
broken collarbonc.
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1914-10-02
EAST SIDE BANKER
PLEADS NOT GUILTY

Adolf Mandci. whose East Side banks
were closed By the State Banking De
partment. gave himself up az the Dis
trlct Attorney Office yesterday. He
vas arrested on an indictment found
Tuesday. charging that he accepted de
0osits after he knew that his bank was
insolyent.
Mandcl also Is under indictment for
forgery, the complaint being based on
his alleged altering o. the books Of his
bank. lie was held in $4,000 on the
second indictment b. Judge Wadhams,
ia General Sessions.
When the banker was arraigned Her
man Joseph, his counsel. pleaded not
guilty in his behalf. and asked for ten
days in which 70 change the plea or
make such motions as might be neces-
sary. The application was granted and
bail furnished. Nsudel said that since
the closing Of the banks he had re-
ccived many letters threatening injury
and death.
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1914-10-02
mitchell PRAISES
new MARKET PLAN
Says Trading Posts Have
Apparently Reduced
Cost of Food.

Mayor Mitchell, after accompanying
Borough President Marks on tour OF
inspection of the new open markets
Yesterday. said that although the new
markets we're still in the experimental
stage he believed that they were bene-
ncial. The market question on large
scale is now being considered by the
CITY authorities, he said, and he
thought the public interest aroused by
tho new markets would be of great
value in developing new market sys-
ten.
As to the value Of the open market
idea as a permanent method Of trading,
the Mayor said he thought the markets
had brought farmer and consumer to-
scther. and that while prices At pres
ent were low in the markets IT was a
question whether they would continue
low if fees we're eXacted. In getting
pushcarts off the thoroughfares the
Mayor believed that the new markets
were boon 70 the city.
In the broader sense said Mayor
Mitchell" they are the sort Of expert
mcnt the city has needed, and ! must
say thai they are apparently successful
in reducing the cost Of food. They are
also providing valuable points to the
city in the development OF broader
market idea
Besides the Wallabout Market in
Brooklyn. the Sth Ward in Brooklyn
has been selected as site for a ter
minal market under the new system,
the Mayor said. He added that there
would have 10 be 4 terminal msrket
or the West Side OF Manhattan but
that no site had yet been picked.
The Mayor and Mr. Marks we're &C
ccmpanied by City Chamberlain Bruere,
Dock Commissioner Smith, Dr.. William
A. Maxwell. of the Board of Education.
and many members Of the Open Market
Committee. =
Borough President Mathewson Of
The Bronx will open . wholesale mar
ket for farm produce 81 Willis az. and
,"3d ST. on Monday Mr.. Mathewson
was the guest Of the market commit
tee of The Bronx last night at EDhng s
Casino, l5Gth st. and St AIMS aE.
Among the speakers we're George =.
Corteivou. George NJ. S. Schulz and Mr..
Mathcwyon.
The Department Of Health in It's
bulletin issued yesterday advises the
use Of cheese and beans as substitutes
for meat Comparisons are made SHOW
ING that cheese and baked beans are
equal 10 meat in protelns and 1000
VAR your Diet advises S. 5. Cold
water. Health Commissioner, and cut
down your food bills.
Colonel John F. Hobbs in the OGto-
Der Caterer" predicts Vat the Eu-
ropean war will be fought to finish Oh,
cereal diet. The meat supply OF
Germany and Austria, he figures, vii
last 202 days and that OF the AiIles
o56 DAYS. lie believes that the pinch
viii be felt long after the war is over
and saws that as soon as commerce IS
generally resumed exports Of food prod
1cts win cause a jump to super-"ar
.~icos iu this country.
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1914-10-02

Msrke., They were eight cents
quart. more than those Mr.. Lichten-
stein pronounced good quality potatoes
brought in the Fort Lee Market. IN
tbc market they sold at the rate OF
seven mounds for ten cents. Potatoes
bought Of a farmer in the Quecnsboro
Bridge Market at the rate OF zen
cen,s for three and half quarts were
far superior 10 those bought in near
nv store az eight cents quart. inc
latter were affected to considerable
extent by dry rot
Cooking apples bought Of a farmer
AZ The Greensboro Bridge Market
were urrcservcdly condemned by MI
Lichteustcin The farmer asked i've
cents fos a two and half quart haS.
kcl. At nearby store apples ina;
sold for twelve cents quart were sslu
by Mr.. Lichtcnstein 20 be worth the
difference in price.
The apples purchased az the Fort Lee
Ferry Market Mr.. Lichtenstein consio.
cred little better than those at inc
Greensboro Bridge Market. Ihey
were diseased apples. which had iaileh
from thc tree before they were ripe
b.. said. Two quarts cost seven cents.
The apples bought at nearby store
for seven cents a quart M blS"'
;tcin said. were good cooking apples
The apples bought 81 the Harlem
Bridge Market were the best OF the
market apples They wcrr rather
small. but would do for cooking The?
cost five ccuts quart. Apples AZ ,
nearby store were cent apiece ana
were larger and Of better quality.
Peaches which brought five cents A
quart at the Fort Lee Ferry Market
and the Harlem Bridge Market were
about thc size Of wslnutS. They Were
swect7and we'll favored Large peaches
at thG greensboro Bridge Market were
excellent in size and flavor and sold Tor
two cents apiece.
store peaches near tho Fort Lee Fer
" Market sold tine rate OF thret Tor
five cents. They were not 50 gooai ~
those bought IN store near the ltar-
lem Bridge Market AZ the rate OF Two
for five cents. The peaches bought IL
= store near the greensboro hrldge
Market were overripc and not hrsc
class goods, but surpassed those IN inc
two Harlem markets. They were SOFA
four for five cents.
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1914-10-02
400 .poLICEBOYS' ON DUTY
Capt. Sweeney Details Lads
for Clean Up Squad"

Four hundred schoolboys in Police
csntain Swcency'g precinct were
"sworn in" ~ policemen last night IN
,hc 18th It. station. They will form a
new "cIean up squad" in the district
bounded by 1ith ST., Rivington ST., the
T,owery and Avenue b.
The now cops" will patrol the pre-
cinct. watching for distractions on hre
escapes. loose covers on ash cans Dou-
fires and waste paper in streets.
I'm a few weeks the captain will hire
hall and drill the youngstcrs IN their
duties Each one got badge last
night, and as soon MS the drill6 com
mcncc they will be furnished with uni
forms. All men on the big" force
have received instructions to help the
boys whenever possible.
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1914-10-02
E. M. CATTLE & co. MOVE
lewelry House Now Has Store
Opposite Cathedral.

The tendency Of the fashionable
shops to seek quarters north OF 42d st.
is further indicated by the removal OF
l.. ". Cattle & Co. to $50 Fifth av,
opposite the cathedral at 5Oth st. The
new home Of this jcwelry house has an
individuality unique even on upper
Fifth ~.
Black and white Belgian marble is
tn, scheme Of the store front, and the
door is Of walnut, trimmed with
bronze The woodwork inside is Of
Oklahoma walnut, with bases Of Bel
gia. marble similar to the shops eX.
terror. The vaultcd cameo ceiling is
done in the Italian Renaissance period.
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1914-10-02
LAWYERS ON STAND
IN STEUER DEFENCE

Max d. Steuer, the lawyer who is de-
fepdsn, on charges Of unprofesslons!
conduct and subornstiou of perjury,
began TO put IN his case At the hearings
before Referee George c. Holt ycstcr-
day. Edward l. Mooney, who was the
trial lawyer Of Edith 50. Clair the
actress, IN her sui, against Abraham
l.. Erlaugcr, out Of which grew the
charges against Steuer, and William
Grossmau, of the firm Of House, Gross
man 4 Norhaus, Of 40 Broadway, were
the Two witnesses called b" nc DC
fence.
Miss 81. Clair complicated '.a:ters 81
q recent hearing by regulating inc al
tdavits ~ which snC SUorc she had
pcrjurcd herself IN the Erlanger SUIT At
the instance Of Stcuer She obtained a
iudC0cu. of $4,000 against Erlanger,
20 be paid 10 ten annual instruments o.
$500. The only reason she gave ~
the present hearings for making the
afiidavits and letting the $4,000 90
was that She was AFRAID she would
never be able TO obtain another thcat-
ricul engagement.
Robert Marley, Assistant District Al
torncy, who IS M charge of the prose
cution, assisted by former District Al.
torncy jerome, Erlengcr's personal
counsel. said yesterday that the hear
ings were likely TO develop evidence
that would warrant action by the Dis
trlct Attorney The defence expects to
occupy several days IN putting in its
evidence. The hearings will be con-
tiuued before Referee Holt to-day.
Mr.. Erlangcr, who remained away
from the recent hearings at which Miss
s.. Clear testified. was present yester-
dsy. lie was accompanied by Patrick
Casey. the vaudeville agent. who has
been subppuacd as d witness. Mr..
Erlanger vas put on the stand for
brief examination yesterday,
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1914-10-02
rain or shine.

Good, rain or shine.
Being rainproof, these
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weather any old weather and
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Fall and Winter weights.
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4 wide variety of other
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Fail oyercosts, SIS to '42.
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Three Broadway Stores
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