Orleans County monitor. [volume] (Barton, Vt.) 1872-1953, 1914-12-23
SAVINGS BANKS AND
PRINTERS INK
(From the Windsor JOurnaD


ernor Pages calfskin industry and his
Lamoille County Savings Bank, insists
that her prosperity is due in large
measure to the generous use of print
er's ink, and who doubts the truth Of
the claim? Public faith in conserv
alive business management has had
a part in the Hyde Park banks
growth. The ex- Governor has bee n
criticised for the manner Of
his indulgence in printers iuk; but
we see no reason why banks Dusi-
ness, as we'll as the hide business Or
any other business, cannot be mate
rally built up by judicious advertising.
Page has set hot pace in the matter
of bank advertising, but he's getting
results; and when he or any other
business man gets results he is doing
for himself, his town ana
his state.'
1t is a we'll recognized fact among
that it doesn't pay to
be liberal in the use of printers ink
unless you really have something
to say to the public. Governor
Page commenced more than fifty
years ago to de"elop calfskin bust
ness b'';' upon the theory, first,
tha~ every man who shipped a skin
to him would have square deal,
and second, that he should put up
a little better quality of skin, and
grade little more nearly to meet
the requirements of the tanner,
than any other living man and,
having decided upon this theory of
doing business, he told the public
of his intentions and in doing so
was a liberal advertiser. The re-
suits have been manifest in putting
little Hyde Park on the map as the
home of one of the largest hide in
dustries in the world.
Again, When IN. 1889 the Hyde
Park Savings Bank was started with
Governor Page as its leading spirit,
he decided that he would try to
make the Hyde Park Bank a model
institution, an institution that
should take good care of every
Vermont interest; an institution
that would be a little more conserv.
alive, if possible, in its investments,
than any other bank.
Whether Governor Page has or
has not used printers ink success
fully is matter concerning which
the public do not need to be en-
lightened. The fact that Hyde
Park is the home of one of the larg
est lines of calfskin business in the
world and that it is also the home
of the largest Savings Bank in the
world, in a place of its size, tells its
own story.
The money which Governor Page
has put into printers ink would
have been practically wasted unless
he had had something to say about
calfskins and savings banks which
the public wished to know, but tht
public DID wish to know and there
fore it has read what Page has hae
to say touching Green Calfskin'
and Savings Banks
AS the Windsor Journal wei
says, the field is open to every
body; all one has to do is to lay tn
foundation broad and deep 70
something better than the ordinary
Having done this, move along OF
straightforward lines in the matte
of telling the public not only VIVA
you are going to do but what 20,
have done if you have succeeded
But, let us add, don't waste you
money on printers ink unless
having advertised, you are able t
"deliver the goods" as advertised.
Of course the fact that bankin
by mail is perfectly safe has aide
not little in building up the Hyd
Park Bank. Not a dollar has eve
been lost by depositor sendin
money to this bank. The prope
way to send is either by registere
/ letter, personal or bank check, G,
! press, or by postal or expires
money order.