Evening star., 1914-08-02

There Is more grace about a stream
line body than there was in the type
accepted a few years ago and looks
count these days when about the same
degree Of perfection has been attained
in motor building.
The new cars are to have the finest
finish that has been seen on the mar
ket. Some hardly can be better than
past efforts of the factory managers,
but all are awake to the importance
of this detail. The upholstery is to be
deeper and better. which adds to mo-
toring pleasure not a little. There are
many other things that will serve to
make the 1915 model distinctive, so II
might be a good idea to start right
in to save your money. for the lure of
the new car is certainly going to be
something that will grip you and hold
you when you see it, With the cut in
prices on the light skies and the in
corporation of many new features in
both skies and fours. better looking
cars all around, the season of 1915 is
going to be a hummer, no mistake about
that.
Out at the Chalmers motor car plant
found an air of activity that was inter-
esting. The plant is five miles from the
center of Detroit and is known as the
most attractive plant in the city. Ap-
preaching the factory, one gets the i'm
preston not of manufacturing plant.
but of a large public institution. 'There
is none of the smoke and dirt which one
generally associates with machinery ana
manufacture. The three main buildings.
which face Jefferson avenue, are plain
and massive. Before them spreads sew
eral hundred feet of lawn. dotted here
and there with flower beds and shrub
berry The whole effect is that of
well kept park such as are to be found
in the National Capital. At first glance.
the long buildings seem to be made al
most entirely of glass. for each story is
simply long succession of windows. Be
tween the buildings are broad. open
spaces In looking at this great plant
one thinks instinctively: Here is
pleasant place to work. Here are the
working conditions which go with skilled
production"
Plant Covers Thirty Acres.
The plant covers thirty acres, the total
area of floor space being approximately
100000 square feet. The main build
ings are all concrete and absolutely fire
proof. Inside of the main office of the
executive building are all of the silver
trophies won by Chalmers drivers since
the motor car came into prominence.
Just at this season the company is turn
ing out about fifty motors a day. The
factory has not been running to full ca
pacity on account of the change in the
models. but commencing today the force
was increased, and from now on the
1900 employees will be kept busy pro-
sducing the large and small skies as fast
az possible, in order to supply the de-
mand. l met Lee Counselman, a former
Washington boy, who has risen to the
position of vice president of the COM
pany and has a bright future before him.
Lee dwell the new assistant general
manager of the company, is now on the
Job having come over from big cash
register company short time ago. About
5000 cars will be built next year
Business at the Packard Motor Car
Company is reported as excellent For
the past four months it has been
greatly in excess of the correspond
ing period of a year ago A character
istic of the business during the past
year has been the uniform rate of pro-
duction-more SO that ever before. From
the time production started until the
shutdown several days ago, there has
been a general uniformity which has nat
urally avoided the necessity of putting on
an extremely large force of workmen at
any season.
The Lozier company is leading its busi-
ness mark of year ago by over 100 per
cent. The new four-cy Under model put
out last winter proved a large factor IN
the increase of business. Some time ago
the factory was working day and night
shifts in order to produce the cars on
schedule time. The company also oper-
ates a plant at Plattsburg, N. Y.
Studebaker's Big Year.
The Studebaker corporation has just