Evening journal., 1914-07-01

Alouuttd AbhOCldilOu.
The Delaware Exchange has about
twelve hundred members. all in Kent
and Sussex counties and which re-
present but small percentage of
the total number Of growers. The
efforts of the Exchange are mainly
directed to selling, but in every case
the growers do not sell their entire
products through Il. Nevertheless, It
is the big factor in the territory In
which It operates in helping TO pro-
vide an open market for the disposal
Of farm products, and an asset which
many of the farmers fail to
thoroughly appreciate.
zone OF the most fragrant conten-
tons, with which we have had to
deal" said DR.. Marvin, has been
the unwlllingness OF a number Of the
growers to adhere to a uniform stan
dard in the packing Of their goods.
This has caused us no end of trouble
and embarrassment. Il is not only
unfair to the Exchange which seeks
its level best to secure a top figure
for the farmer, but to every other
member who endeavors to pack
fairly and so establish reputation
for quality which would prove
lasting benefit TO this section. An
association OF the growers which
would have packing houses at the
various fruit and produce centres
such as we have established at the
present time, could work wonders for
the interests OF the Peninsula. This
would insure absolute uniformity in
the quality and packing Of our pro-
ducts and backed up with a cam
paign Of advertising means esta-
blished reputation.
"At those stations where apples are
packed, could be installed cider
making plants to consume the goods
not OF sufficient quality for market.
This would produce a good revenue
from a source which at present has
little value The crops which have
been leading IN output nave been
Strawberries, apples, Kieffer pears
and sweet potatoes. All Of these are
capable OF being thoroughly exploited
by a trade mark and good publicity
when a meeting is called / shall
be glad to attend II and / am sure
II will appeal to a big number ol
our members"
"Such an association as THT
EVENING JOURNAL proposes, is thl
crying need of the hour" said Henr.
Ridgely, of Dover, whose farm O
nearly four hundred acres has bi
annual output OF apples. peaches
pears, grapes and some small fruit.
at the present time Delaware
behind a number OF her sister state
in farm organization. Such an as
sociation is badly needed Just whar
we are missing by the lack OF one
is hard to conjecture"
AS an evidence Of what a mark
standing for quality will do, Mr.
Ridgely pointed out that IL was often
! possible for him to secure an advance
over the market quotations for his
goods, as all goods he ships bear his
distinctive marking. Mr. Ridgely
said he would be among those to at.
tend a meeting to form an asso-
citation.
why wouldn't / attend a meeting
70 advance such an association" said
s. II. Derby. Of Woodside, Kent
County, Delaware, when asked the
question after a representative Of
THE EVENING JOURNAL had out
lined the above plan to him. what
you have presented is capable of 80
much good that I think It ought tc
have the support of every agricul-
tural interest On the Peninsula. Co.
operation among these interests is OF
prime importance and the sooner II
comes, the better It will be FOR them.
In keeping with number Of others
Of the larger growers, Mr. Derby
used a distinctive marking on his
products and finds II advantageous
financially. This again emphasizes
that quality aud good packing are
sure TO bring their rewards
Entering heartily into the plan was
II. Ridgely Harrington, Director o
the Delaware Apple Company, whose
holdings are very extensive through.
out the Peninsula. Mr.. Harrington
Is regarded as one Of the foremos
apple men in Delaware and has given
much study to both the growing and
selling of that fruit.
In discussing the plan. he said.-"l
am very glad to see THE EVENING
| JOURNAL take the initiative in this
matter. What you have outlined is
clear, commonsanse business, and are
facts which every grower must bring
to bear in his work. sooner or later.
Our company is already working
along many of the lines that you
have indicated. Our own experience
in the matter OF publicity has left
nothing to be desired from that score
and what we have already done is
only a forerunner of what we eX-
pect to follow up with later on. ]
will lend the plan every aid and hope
that it receives the support which
its merit warrants"
A. ~ Slaymaker, of Wyoming, Del
was another who expressed himself
as believing that much good would
result from this movement, if II were
once launched With many years OF
experience in marketing, the output
/ .nF To- In