The sun. [volume] (New York [N.Y.]) 1833-1916, 1914-11-24


Tradition, hsrss. public eonndsne. never betrayed and
unbroken record Of sound business give The
Chicago Tribune the basis Of Its international reputation
As q purely business enterprise The Chicago Trbun.
ranks among the first four properties IN tho United
In morning circulation. The Chicago Tribune
in tho United States
In volume of advertising printed, The Chicago rrbun.
ranks first all the newspapers In the first four cities Of
the United States
From its first circulation under the Federal
law. for the =. month. ending 80 ,S to tn:
Of steady increase that far that Of other
paper of Its size In the world
The daily INCREASE during this period was 10000
50 per cent
Tho Sunday INCREASE during this period was 10000.
or 70 per cent.
Only about per cent the daily newspapers In the
States Canada TOTAL circulation great
this INCREASE Of The Chicago Tribune In this
lively short period.
The Chicago Tribunes advertising rates exactly the
same as they were at tho beginning of this period.
Therefore The Chicago Tribune Offers as a BONUS 70,
good and the advertiser much
circulation enjoyed TOTAL circulation by Of
90 cent Of all the daily the United States and
Canada.
Although the reader pays bu. cent for The Daily
Tribune and for The Sunday Tribune tho advertiser
Is not asked to make up the difference
Those who read this may ask What is the explanation
of this tremendous growth Of The Chicago Tribune the
short space of two years?"
In reply this may say only that the management Of
this set the target and that the organization has aimed
At 1t ever since
Not single reader has been obtained through PREMIUM
contest, coupon, other form of bribe
Not single advertiser has been offered anything except
the privilege Of addressing Tribune Tribune
combination of many minds has planned and presented
feature after feature designed to aac; and to hold
readers.
combination of many minds has developed and per.
eeted merchandising plans for the benefit of advertisers
steady persistent powerful campaign of publicity
been continued through dull months and in these times
of needless business inactivity.
This brief story of successful institution There
follow pertinent suggestions to the readers of this
vertisement-
TO MANUFACTURERS, WHOLESALERS,
ADVERTISERS AND ADVERTISING AGENTS
Chcago's population Is greater than the COMBINED
population Of the following twelve great cities:
9e!s1o, SKI lake CITY, s s1ss1sehzs,
s oMR RAu1' s M2MSxIs A A1bAS7
According tho census of 1910 Chicagos population 10
also greater than the COMBINED population Of the follow.
ing six states
e %96s1Hs' S sH1ADA H sRyzo %zx1'o'
Not only that but in the territory surrounding Chicago,
also served by The Chicago Tribune there populauon
equal TO that Of six MORE states.
Has there been better time than tho presen.
trade in this vast territory served by The Chicago
Tribune?
Tho Chicago Trbunes Advertising Promotion Depart.
ment prepared to show you how part of this
trade In short Of time and without large expenditure
Our Business Map Of this territory and its detailed data
covering both dealers and every Of CHI
eago are at your service whenever you are ready.
We can help you DISTRIBUTE your product yos
never have been helped before.
Space in The Chicago Tribunes advertising win
SELL for you ready for the response that
will follow
Write, wire. or call any Of the addresses below.
Ube Gbicuan ur1b1n1e
The Worlds Greatest Newspaper