Washington standard. [volume] (Olympia, Wash. Territory) 1860-1921, 1913-01-24
NAME YOUR FARM"
CAMPAIGN STARTED
TO HELP RANCHERS
Washington Standard and Little
Logged-Off Lands Make Bar
gain Day Offer.
GIVE AWAY SPECIAL SIGN.
Individualize Your Property and
Gain Benefits Of Advertising
1T Will Pay You Well.
Give your farm a name!

Give your farm a name!
This is the campaign that has just
been started by Little Logged.Of
Lands" monthly magazine which
aims to help the settler Of Western
Washington who is striving with the
problems encountered in the cultiva-
tion Of logged-off lands.
This publication believes that If
every ranch is individualized by it's
own name, the owner will derive di-
rect benefit from the advertising such
plan permits. Being of the same
opinion, THE WASHINGTON STANDARD
has arranged with Little Logged-Off
Lands" to act as its distributor in
this territory of the neat and distinc-
tive signs the magazine proposes to
distribute among three farmers who
join the campaign.
Here Is the offer:
THE WASHINGTON Standard, one. -.
year ............. @l.0U
Little Logged-Off Lands, one year LOO
Northwest Horticulturist, one
year .............. 30
Especially painted sign board. 800
Total cost, regular prices. ..... 900
OUR BARGAIN DAY OFFER. 2.75!!
THIS OFFER CAN BE MADE FOR
ONLY A SHORT TIME AND MUST
BE CLOSED MARCH /, A PICTURE
OF THE SIGN WHICH WILL BE
PAINTED ESPECIALLY FOR EACH
FARMER WHO TAKES ADvAN-
'TAGE OF THIS OFFER IS SHOWN
IN THE DISPLAY ADVERTISE
MENT ON ANOTHER PAGE WHERE
YOU WILL ALSO FIND A COUPON
WHICH YOU SHOULD MAIL TO US
If YOU CARE TO TAKE ADvAN-
TAGE OF THIS OFFER. REMIT
TANCE SHOULD BE MADE BY
DRAFT. CHECK OR POsTOFFICE
MONEY ORDER. MADE OUT IN
FAVOR OF THE WASHINGTON SrAN-
DARD.
Just to show you that the STANDARD
believes It is Offering you something
we'll worth your while. read the follow
ing from an article on the value of
Farm Advertising" in the current
mum ber Of Little Logged-On Lands"
"The first thing for a prosperous
farm to possess Is suitable name.
That may be selected. from printed
lists, or suggested by the surround
ings. 1t is best to discuss the propos-
cd name in the family circle for some
time. before deciding. and then get
title that will last forever. The nat
ural location often brings out appro-
pirate titles and the name frequently
odds much to the desirability of the
place.
Advertising is one of the roadways
tc success on the farm, as well as in
tho city. The man who has straw.
berries for sale will always find Gus.
toners by announcing that he has the
berries. It is better to have q name
for the farm, that will be known every
where, SO that when something is Of
fered for sale the name will decide
where to go to get the thing placed on
the market.
Some Of the most successful men Of
the world have also been the largest
advertisers.
1.-THE owner Of we'll regulated
fern always has something to SELL
II may be horse, or cow, a pig, or
sheep, but he wants to find a cash
customer. II there Is placed, In front
OF the home, on the roadside, near the
rural mail box, for instance. a sign.
board giving the name of the farm.
and then listing the things for sale, it
will bring customers.
There Is no end Of names that may
ebed. The bookkeeper who realizes a
dream which lowered over desk for
years called his place Ledger left"
The good mother of large brood Of
children whose life's desire was to
rear her children in the country,
named their pretty country place,
"Kinderhof." The man who bought the
farm to afford quiet day when he
could occasionally leave the CITY, call
ed his place Idylday." Do you get the
idea? There are a thousand such
IDEAS and some one of them is waiting
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