The Bridgeport evening farmer., 1913-02-19
Fox's LYRIC THEATRE

The invasion of New England by William Fox the amusement king Is the talk of thea trica1 circles at the present time as was his New York city invasion Six years ago. After having bought leased or built twenty theatres in New York city and suburbs Mr Fox decided to give more of his personal attention to New England a 8e1d which was his objective point from the start and his first link in the New England chain was the leasing of the Grand Opera House in New Esl- ven which has come to be one of the eiggest paying theatrical investments acquired for long term of years the We1aon theatre in Springfield which is playing to capacity subsequently, he acquired the new and DretenttouS playhouse in Waterbury now rapidly nearing completion and soon to be opened by him, stih later he leases for ten years another new theatre building in New Britain and of course his latest link in the chain is the Lyric Theatre in this city which he will open next Monday night
 All this Is mentioned to forestan any doubt that could possibly arise as to the high standing of William Fox in day has vaudeville holdings that ten millions of dollars would not begin to purchase As a show man in the ac- cepted sense of the term he is without d peer. in the United States for he must be all of that to have arisen in six years to his present eminent
 If was the same William Fox, who outEusssed the men who had been in vaudeville for years when he antic1- pated months ago the present vogue the inevitable program to please the masses of the people was the combina- Ftpn of popular vaudeville and first 11n photo plays. Knowing that this Gra. was surely coming and to com paeteiy fortify himself he began to ac- Quire patent rights on films projected <H7eN f6rs New York Film Exchange which man M1mctTes and controls the leading films of the country, established 8 KSa1ey vsteran D9ene in ath tS vandevi1e 1d e field in charge, and surrounded him self with a staff of expert men in both vaudeville and picture fields. The result is that this happy combina- ton of affairs has resulted in the Fox vaudeville agency having under con tract at the present time more than Fox nhotO play department controls the foremost first films of the country and the Fox enterprises in New York play to more than a half million peo- pie weekly.
 The opening Monday night next will reveal many new ideas in this sort of modern innovation that will be noticed is the lighting arrangement of the Lyric. MT. Fox had expert electri- clans at work for months on a new invention on the lines of amber rays which give a soft pleasing light throughout the theatre and at the same time a most clear light. The invention is being installed in every one of the Fox theatres and will be seen, for the first time in this city at the Lyric Monday night The sani- tation process which MT. Fox has in stalled has been highly endorsed by the health officials of New York city as ideal in that after each per-
 formance the air in the house is claraded and this makes for perfect sanitation MT. Znaft the general representative of MT Fox has been in the city the past few days complet- ing the preliminary plans and one of the many innovations will be girl ushers in the uniform worn in other Fox houses. MT. Fox has found by practical experience that girl ushers are more courteous and more atten- tive to duty than young men and for this reason they will be on duty at the Lyric. MT. Znaft also made known today that for the opening per formances Monday night seats will be reserved at the regular prices and may be had at the box office begin ming Thursday but after the first per- formance there will be no reservation of seats it being the Fox rule that first come are first served. Details of the opening bill and other matters will be announced in a day or two.