The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1913-03-03

was to uTm all all carefully made plans of competitors. There
1nittees," and anxious discussions between directors ana en-
gtneers. The problem was, how to meet the me-" onui'o
how to meet the insistent demand Tor sa&es'
FOR YOU MUST KNOW that while all makers foresaw the
49,. conquest of Skies in all cars of 40 horsepower = over nos .
of them agreed that, except in ears o. tne 1sm ec"sn 10 "Tonrss
for yet another season. There's where they aicul
and the matter had suddenly assumed a very serious aspect
THE PROBLEM THAT CONFRONTED THEM was how to
produce Skies to meet the insiStent demand: n nos So,t 81
80. them went about it by the shortest and most obvious route
NOW GET TH1s-1Ts VITAL. Demand always creates sup
ply. The Six demand was no exception 1t resulted III q
supply of sixes-but not the kind of Skies you want if you
know the difference between what constitutes a successtul
Six and the other kind. And We are assuming you do
MANY CARS ARE OFFERED under the name of sixes-but
most of them are only converted yours "
WHAT IS A CONVERTED FoUR?" you ask. And we are
glad you ask, because we know the answer. A converted
unforeseen demand by the simple process of adding two to
the -Four the maker already had
THAT'S SIMPLE ISN'T IT? It's the ObviOus-in fact the
obviously obvious way to do it.
BUT TT SIMPLY CAN'T BE DID" You can produce a "six,"
but not a successful Six that way. There are engineering
problems in a Six that do not arise in the designing or max
important matter in detail here, much as we should like to
do so. For it is imporant-vtany important to the buyer.
WE HAVE. HOWEVER, TREATED THIS matter ezhaustvely
in a little booklet, which we will be glad to send you, the
title of which is 1.-TWO Added to Four Do Not Make a Six"
IF YOU WANT TO KNOW about Skies SO as to be able to
choose inteiigenhgy' your find more real information in this
out being too highly technical, it contents emanated from
the engineer who KNOWS, perhaps, Il little more about de- 3
signing Skies than any other in this industry, He's the man
who designed the Maxwell "50-6"
BETWEEN THE LINES We tell you wherein and why the
terested in learning that as we r in telling you. It's pc
rusal will be worth whHe-yoUH be able to tell the average
salesman more than he knows about Skies, and once you've
digested it's contents you will be able to TELL by simply
lifting the hood, which is a Converted Four" and which is
a true Six-designed from the ground up as a Six
MEANTIME, YOUR CHIEF CONCERN is how to get your Six,
despite the shortage of Skies generally, and especially of the
type of Skies you want-sixes that have been designed by
makers who believe in Skies and who know how. That's
your only concern.
ANSWER is, GET IN LINE QUICKLY-see your local dealer
and place your order. specifying delivery when you will want
the car-and you will get it while others will be waiting
and cusstng as in years past because makers cannot make
enough Of the kind Of cars that are in most demand.
YOU'VE NOTICED, DOUBTLESS, that we have said little In
this AID. about our own particular product-MaxweIl Sizes
Reason is we don't need to. When by a process of elimins-
uon' you nave excluded from your consideration the con-
verted Fours and other Skies that do not come up TO vour
standard, there will be few left to select from-and foremost
and most desirable among these few will be the Maxwell
"50-6"
THE MAXWELL 1906" is a car of such power, such beautv
sue, capacity and of such quality throughout, as q had ew'
peeted to pay at least $4,000 for-and we contend it cannot
be equalled even at that price.
BODY DESIGNED BY BRUCE OFT and already being oor,oa
by other makers. Motor designed by William Kelly mi NJ
the earliest advocates Of the Skies and an enginasr nb, -
recognized by his contemporaries as one of the foren,ost
If not, indeed, the foremost authority on stx-cyHnder III
OUR PRICE ($2,S50) is made possible only by ON srr.r,or
manufacturing facilities, and the fact that we are the largest
makers of Skies.
If YOU HAVEN'T SEEN and ridden in this magnificent car
you owe it to yourself to do s at once. There jsnt S s
of delivery almost on the day specifed. After that we 5on,t
know. Each buyer WIN have to take his own chances.