Iron County record. [volume] (Cedar City, Utah) 1893-1982, 1913-06-06
Supporting Home Industry.

supporting T1Ome INDUSTRY.
There is in Utah at present at least two
organizations that are endeavoring to create a
sentiment among the people for the support of
the industries of the state The two greatest
factors in making permanent prosperous CON-
munity are agriculture and manufacturing, the
latter furnishing regular payroll and consum-
ing the products of the former.
BY using the products of this state all other
things being equal, thousands Of. persons in addi-
tion to those already employed would be re-
quired to torn out the manufactured articles to
supply the demand that would follow.
This is equally true of the mail order bust
ness. If those who could find at home, in the
stores of the home merchants, the very things
they buy from mail ORDER or catalogue houses,
would buy from their home merchants instead of
sending elsewhere for them. the community
would be enriched and everybody would be in
directly benefited. Of course, no one can be
blamed for sending elsewhere for anything that
he can not get at home and which is necessary
for him to have. No merchant can rightfuly
complain of one who patronizes a catalogue
house for those things he can't get at home,
but only in such case should goods be purchased
at any place other than in ones home town.
While this applies to the individual, it also
applies with equal force to merchants. We know
of instances where merchants send out of town
for printing, which could be done in the local
Offices as cheap and invariably cheaper, than in
the larger places. This is not right as the follow
ing facts will show:
The two newspaper Offices in Cedar City have
a combined payroll and expense account of more
than $4O0 a month"; or 500 each week, and of this
sum nearly 80 per cent is spent right here in
town. in the way of wages. rents, telephones.
electric power. and the like. ana every dollar
finds its way to the grocer, the butcher. the doc
tor. the dentist, the druggist and the various
other business institutions of the city.
On the other hand, of every dollar paid mer-
chant. he must send about 70 cents to the whole
sale dealer or manufacturer to pay for his mer-
chandise. 1t will be clearly seen. then. that
when business man spends dollar with local
printing Office 80 cents of that dollar will remain
here and he will take part of it back in the
course of business but if he sends dollar to Salt
Lake or elsewhere. he and the city will get moth
ing back.
II the merchants of this and other cities
would study more carefully the art of advertising
they could keep at home many of the dollars that
now go out to catalogue houses, for it is fact
that many persons send for articles which the
local merchants to have in stock, simply because
they do not know they may be had at home The
merchant who says he does not see the need for
advertising because the people know what
have in stock" is decevng himself. or else he
has very limited stock. The mail order houses
may as well send out circular saying 1--WE carry
everything. at the lowest prices: send us your
order" instead of sending out mammoth cat
aogues with hundreds of pages and thousands of
illustrations