Newark evening star and Newark advertiser. [volume] (Newark, N.J.) 1909-1916, 1913-11-18
women Of ORANGES
OPEN EGG SALE TO
CUT LIVING COST
Twenty-Five Crates Sold Dur
ing First Three Hours by
Housewives League.
HOPE TO FORCE STORES
TO MEET THEIR PRICE
Men and Women of Wealth
Among Those Who Buy at
SO Cents a Dozen.

Backed with the prestige of many
wives League of the Oranges today
began to batter down the price of
eggs.
A store at 858 Main street, Orange,
at one end Of the Military Common,
was opened at f-past eight this
morning.
In three hours Mrs. John H. Yocum,
president of the league, and her corps
of women assistants .lad sold twenty
Ave crates containing thirty dozen
eggs each.
The price was SO cents a dozen. A
sign in the window bore the legend,
Sold at Cost" All that the league
had tackled on the wholesale price
was the cost of expressage from New
York city. the rental of the store
s12 a month-and the price of the
paper bags.
OF course the eggs were storage.
New-laid nearby hennery whites
came too high for the Housewives
League. What few genuine fresh
eggs are being sold in the Oranges
bring 20 cents and upwards a dozen.
Even the members of the millionaire
colony In Llewellyn Park manage to
struggle along on the storage va
riety
with the income tax and the va
rious other troubles of the rich to
bother them, they have cut out the
new-laid egg habit to such an extent
that hens Will probably sooner or
later have to comply with Darwin's
law of natural selection and cease
laying new-laid eggs at all.
It seemed as If all the Oranges
wanted to buy eggs. Men and women
packed themselves into the store.
Some were apparently eager to save
the. few pennies reduction. The ma
jority, however, were there as a mat
ter of principle, to support the league
and teach the grocers and butchers of
the Oranges a lesson.
The leagues supply OF eggs was
entirely sold out before noon. A sec
ond consignment was delivered this
afternoon and the store was reopened.
Not few well-dressed men called
with wicker baskets to take home the
family's quota of eggs. A number OF
wealthy women sent their servants
and several called themselves In their
limousines.
One man pushed hts way to the
counter and said:
''How much are they?"
"Thirty-three cents a Dozen" re-
PilCd NILS. Otulfi
mot much" he retorted. why I
can get them at another store for
thirty-one."
you can't buy eggs-No. Storage
anywhere in Orange for that price,"
she said.
He bought a dozem for purposes of
comparison.
Mrs Yocum's associates in the
store were Miss Clara Hansen, Mrs.
w. A. Crocker, Mrs Charles Robin
son and Mrs. John Douglass. Mrs.
Thomas A. Edison is chairman of the
West Orange department of the
league. Mrs. Cleveland Watrous is
chairman of the publicity committee
and many other society leaders are
interested in the work of the organi-
zation.
"Our aim," explained Mrs. Yocum,
as she paused in her work of prying
open a new crate, 'fs to agitate the
egg problem so thoroughly that the
storekeepers will be forced to con-
tent themselves with a moderate
profit-not more than 10 per cent.
1.-THE storekeepers are charging
from thirty-five to forty-flve cents a
dozen for No. l storage. We bought
our eggs in New York and had to
pay express, which is, of course,
much more expensive than freight
Yet we can sell the eggs for thirty
three cents"
With the Housewives League sell
ing eggs so cheaply, the Oranges are
enjoying bigger rake-off on the high
cost of living than most towns The
famous farmers market is in Main
street, opposite the place where the
women have opened their egg shop.
The sale of eggs will be continued
for week and probably longer.