The Birmingham age-herald., 1913-03-09

shipment, and a system of tracks leads
to every part of the structure by which
the tiles may be conveyed directly to the
doors of freight cars.
Secret for Centuries
The process of tile manufacture has.
from time immemorial, been a secret hand
ed down from father to son through
countless generations, and 1t Is only with
In comparatively recent years that the
floor tile OF the ancient Egyptians has
been manufactured upon this side of the
Atlantic A number of years ago, how
ever, Spanish tile manufacturers con-
ceived the idea of establishing plant at
Havana, and with that end in view erect
ed buildings, imported necessary raw ma
terials and brought expert tilewrights d.
rect from Spain TO Cuba. The Cuban
plant was an instant success and the
men who established it became wealthy.
Then the plan of establishing a plant In
this country was conceived, q tract of
land in the southern portion of Mobile
secured, buildings erected and manufac-
ture begun. That was about five years
ago The plant was thus owned and or
Grated by them for about three years eX-
clusively. Then control of the National
Mosaic Flooring company was secured by
Mobile capitalists, headed by Mayor w
f. Tebbetts, formerly collector or the
port of Mobile and this concern has since
been making steady progress, the process
and services of the expert tilewrights
having been secured and still retained.
Under the new management show rooms
at Birmingham and Atlanta, st. Louis
and New Orleans were established, ana
an aggressive campaign of publicity be-
gun
That the floor tile was the best on the
face of the earth was a fact OF wnich tne
owners of the company were tnorougn.y
convinced, but they realized that publicity
was essential to success. There was an
immense and constantly increasing de-
mand for tile that would withstand all
climatic conditions, that would not crack
warp or show appreciable wear. even with
centuries of use. Only one tile IN the
history of the world came up to speclflca-
tions and that was tile MANUFACTURED
after the formula of the Egyptians, made
evcl,,sively at the big Alabama plant
"Adamantile" alone could come up to the
specifications, and 1t was the only tile
that could be manufactured in any oe-
sign 10 suit the artistic ideas or fancy
of architect. builder and owner.
Recognition Was instantaneous
Recognition of Alabama's new product
was instantaneous throughout the entire
south, following demonstration OF It's
durability and the possibilities from an
artistic standpoint. In Birmingham an
immense quantity will be used In the
new club building for employees to pc
erected by the American Cast Iron PIPE
company. It has been specified for the
new Jake Wells theatre and QUANTITIES
WILL in all probability, be used in the
new Roden, Tutwier and Motion hoteis'
the magnificent Ridgley apartment build
ing, the jefferson County Savings bank
and elsewhere. In Mobile "Adamantiie
will be used exclusively in the new sky
scra per of the City Bank and Trust COM
pany. in the new Jake Meyer building,
the new building of the United cigar
stores company, and it has been specifled
for innumerable residences, where 1t VIII
be used in bath rooms, Kitchens ana
porches, as we'll as for driveways ana
sidewalks. The new Brewton hotel and
the new Brewton Bank buildings Will be
floored with the tile of the Egyptians,
made in Alabama, and orders are now on
the books of the company from Atlanta,
Ga. Raleigh, N. c., Norfolk, Roanoke,
va, and New orleans, Memphis ana