The Daily Missoulian. [volume] (Missoula, Mont.) 1904-1961, 1913-02-09

However, | feel that there is dam
ger of over-estimating the capacity
and the extent of the foreign markets.
In fact. l think they ale already be-
ing very generally over estimated. The
fact is that the capacity of Germany
at the present stage of her Industrial
development is not much over $50, 900
boxes of northwestern apples per an
mum, at profitable prices More than
mat amount is being shipped there
TINS season, but the results have been
That for the past few weeks, at every
sale in Hamburg, there have been
from 10000 to 10000 boxes of apples
offered and out of each sale from one
third to ore-half left unsold for lack
of a bid. 1t must be remembered that
by the time first cost, transportation,
duty, Interior freight, high taxes, etc,
necessary to deliver a box of our APP
pies to the interior of Germany are
added, the result is an article of lux
'lry. which only the rich man can af-
ford to buy. 1t is not for the man in
the street, who earns from 9 marks to
4 marks daily. Again, the great diff
terence in the value of money must be
considered. Four marks, German. is
"h''t . l Aile1lcdI, SO Indt q DOX or
apples which sells for SO in Germany,
being I'M the German equivalent to
about ~ marks. But 1 mark (23.8)
will buy in Germany. in the neces-
saries of life, what 81 will buy in
America. So that the man who pays
SO for a box of apples, or - marks
is really exchanging, in terms of the
necessaries of life, not - marks
$12. There are not many Ameri-
cans who could afford to pay $12 per
box for apples. Nor are there many
Germans. Perhaps when freight rates
are lower, and as the condition Of the
working classes in Germany improves,
ways and means may be found to in
crease the consumption materially,
The foregoing is also true, to a large
extent, of England as Well as Germany.
And even more so of other European
where money is even
cheaper than in Germany. Heavy
duties limit the Introduction of our
apples in Russia; also in France.
There is a small business in Scandi-
naVla, but the total population is not
great and the masses are poor. All
Of these markets are easy to onges
and under such conditions they are far
less elastic than American markets of
size, and are liable to slump
violently arl disastrously.
| do not wish to be understood.
from the foregoing, that am not in
of developing the foreign mar
iets. On the other hand, the exchange
has shown that it does believe in so
doing, in the most practical way.
E2l1f rntfhnr do 7 ln1,,,- -
out of hin air. The foreign
market, in my judgment, will prove
o us, as they have to most other
American manufacturers, chiefly VAL
as an outlet for our surplus,
Which we can use to take the pres
sure off our home markets. We shall
to make our money in our home
markets, and, save in exceptional
years, will nave to sell our goods in
foreign markets at something UNI
Ter American parity. There are other
parts of the world in which mar
kets may be developed, besides
There is South America, he
markets of which have been partially
developed, but which this year have
been glutted with northwestern APP
Dies, partially due to insufficient cold
storage accommodations which are
because of the i%nfreouent
service. Then there is South
Africa, which appears to offer a mar
iet at certain seasons of the year.
australia has been partially developed
1ut the trade is limited on account Of
he insufficient and i%nfrequent steam
ship service. There is some market in
Philippines and a small market
n the orient. OF the exact conditions
n some Of these markets, very little
.eliable information is available, and
he exchange is now considering
employment of a foreign trade
commissioner to cover the markets of
he globe and make a close personal
not only of their present capaci-
les but of their possibilities. This
plan of the exchange will be
'ut into effect in the near future, with
approval and support of it's CO.
operative membership. Also, with the
and support of it's members,
t proposes to put into practical work.
ng effect next season its policies of
advertising, exploitation, education and
cooperation all down the line straight
o the consumer.