Atlanta Georgian. [volume] (Atlanta, Ga.) 1912-1939, 1913-06-14
RUSHING LUXURY
TRADE SHOWS
PROSPERITY
Sales of Gems and Pianos Indi-
cate That "Good Times" Are
Here for Long Stay.

Were there any slowing down OF
business in Atlanta, luxuries would be
the first to feel the change. Jewelry
certainly is to be classed as a luxury
something the public can dispense
with in any pinch of circumstances.
But-sales of diamonds, jewelry and
pianos are heavier than In 1912
Sales Of diamonds are on the gain,
says II. W. Anderson. Of Maier & Ber-
kele, jewelers.. Our diamond bust
uess has increased about so per cent
q year. In general, the volume Of
our sales held even for the first four
gain. June will show a greater gain,
from indications. This is comparing
sales with 1912. which in itself was
the greatest Of 26 consecutive years"
Pianos are not among the necessi-
ties of life, whatever the musician
may think. Piano sales fall off in
bad years
H. s. Holmes, Of the Cleveland
Manning Piano Company. says the
business of that concern for May was
ahead Of any month of this year, and
the total to date for 1913 ahead of
any years sales for an equal period.
collections are improving" says
Mr.. Holmes instead of declining.
Piano sales are the first to fall off in
bad times, and the last to recover aft
erwards. Since our sales are increas-
ing. we take it as an indication that
general conditions must be sound"
Jobbsrs Are Satisfied.
Jobbers supplying the territory con-
tributory to Atlanta are satisfied with
trade. p. d. Yates, vice president of
the Ridley williamson Wyatt Com
pany, says
I'VE have sold as much or more
goods than in 1912. Collections are
satisfactory and in view Of condj-
tons are exceptional.
Business men who are operating
on a conservative basis will find, ]
believe. that 1913 has been one Of
their most profitable years. They are
buying in small quantities. They are
cleaning Off their shelves. They are
selling customers what they need, in
stead OF allowing them TO run riot
through the store.
THE progressive merchant will find
himself in better shape than for years
past when 1913 comes to a close.
Fall trade, | believe, viii far sur
pass the expectations of the average
merchant and business man. ! have
returned from trip through portions
J 81 the State. The crop looks good.
/ II IL growing, IL is clean and the
| acreage Is larger than last year. It
| has been produced Cheaply.
This is a year when efficiency
counts for the farmer, the retailer
and the iobber Efficient men Will
make good profits this year
Manufacturer Feels No Pinch.
"Our fiscal year runs until June ], -
saws J. K, orr, manufacturer of shoes.
| AT the close Of business June 1, we
| began to take reckoning Of the years
| transactions. We find that the fac
| tory has Just ended the biggest year
/ in our history. as TO sales and as to
production. Besides this, the quality
/ of our output has been improved
steadily. Fall orders are coming in
now at a good rate, The crop outlook
is good and it will be a crop which
/ cost the farmers very little to make.
I
| phatically is good
South BulwarIS Of Nation.
! Wilmer l.. Moore. president Of the
Southern States Life Insurance Com
panv and Of the Atlanta Chamber of
/ Commerce. looks for great things
| from the coming crop.
Cotton Is looking well. he says.
I'll is clean and we'll cultivated, and
Is coming along nicely. Every pros
pect il for a good yield and at mod
crate expense.
admit. for the sake Of argument,
that the croakers are right and that
Inc East is I'm for a period of depres-
sion. In this case, the South Will. as
ALWAYS. fare better than any other
section With that great solid asset
the cotton crop-the South Is In an
impregnable position, and, as always
before. viii prove the mainstay OF the
nation
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