The Virginia enterprise. [volume] (Virginia, St. Louis County, Minn.) 1893-19??, 1913-07-25
IEla / ? r HAS
A new Pc.
Finest Bit Of Printing Equip.
ment Ever Brolk It to City
Is Now ID&talled.
Makes Local Painting House.
the Best Equilped on the
Mesaba Range.

&c. scudder, Of Mergenthaler
Linotype company, SERVED in the city
Wednesday and is Rectmg the new
Model 8 linotype ~ the Enterprise
Printing and Publishing company.
The new machine is the last word in
perfect typesetting equipment and
makes the Enterprise the best
equipped printing house on the Me-
saba range. The Machine went into
service yesterday. Sit is working
smoothly and allsthe Enterprise
friends are invited 9 call and see it
in action.
The linotype is held by many Of the
best authorities to - the greatest in
vention of the nineteenth century. 1t
is the invention Of Otto Mergenthaler,
Swiss watchmakersWho lived his life
in Baltimore and despite the fact that
he gave to the world the greatest IN
ventions of the ags never lived to
reap it's financial rewards. For years
in little shop on m obscure street
in the great Maryland city Mergen-
thaler worked on the perfection of
his linotype. For years he tried un-
successfully to enlist the interest Of
capital in his patent. Printer folk
laughed at the eccentric Swiss. "A
machine that will set type" they said,
mot until you make one that can
think"
Old time printers who attended one
of the conventions q the Topographic
cal union in Milwaukee a quarter of
a century or more ago remember Mer-
genthaler. He wanted to show the
|sprinters his machine. He wanted to
talk e them shout n ylhe. Uttered
% sell his entire rights ain &c FOR i
sum Of money less than $4,000. The
printers appointed a committee to
look Mergenthaler and his machine
over. There were six members. Three
of them were impressed, while three
held fast to the ancient faith. "You
can never make machine that will
set type,", they said. "This machine
will never be a success" The other
three returned dissenting report.
About the lobbies of the Milwaukee
hotels where the printer delegates to
the convention were assembled from
every state in the union the type
setting machine was much dis
cussed. Certain discreet delegates
wanted to buy the old Swiss machine.
They proposed that he be paid for
it $4,000 and that it be placed in a
rowboat and taken out to the deepest
part of Lake Michigan and dropped
off.
Mergenthaler went back to Balti-
more poorer than when he came to
Milwaukee. Business men entirely
outside of the printing business who
had ample means had their attention
called to his machine. A company
was formed to help him financially.
1t went broke and second was or
ganized. George w. Childs, the pub
Usher of the Philadelphia Leader and
Andrew J. Drexel, the New York
banker were interested. Long hours
the Swiss toiled in his little shop.
Money brought to his aid every bit
of equipment and machinery neces-
sary and one day when he was on the
verge of nervous breakdown from
years of worry, thought concentra-
tion and heartbreaking labor his ma
chine was success. Within a year
the linotype displaced something like
10000 hand compositors, working on
the great newspapers of the United
States alone. It revolutionized the
business of modern newspaper max
ing. 1t made possible bigger and
better newspapers and it made pos
sible their production in a much less
space of time than formerly. Today
wherever publishers are making an
effort to keep pace with the times
the linotype is in service. It is used
around the world. In Japan, China,
Siberia, Alaska, the Argentine Re-
public, everywhere newspapers are
published, there is the linotype. It
is the only satisfactory bit Of type
setting machinery ever made.
The machine that comes to The
Enterprise is the very latest model
It is equipped with four interchange
able magazines and will produce eight
different faces and sizes Of type. On
it will be composed all the headings Of
the newspaper, the greater part Of
the body Of the advertising and much
Of the job printing done in the En-
terprise printery; With its Miehle
press the Enter prise printery is now
the best equipped book and job print
ery on the ram Next week Il viii
tbegin tie pro dmuctiion &c q tvo of III
sxsst lyes litltl = -
Zs 3