davidaulloa/AmericanStories huggingface dataset:
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1913-08-08
HUMBLE "BIDDY" BEST
IN THE END, MORE PRoFiTABLE
THAN THE OSTRICH.
Figures Would Seem to Show That
Bird Of Priced Plumage Is Prime
Investment, but There Are
Drawbacks.

No, she is not one of the $4,000
biddies we sometimes read about, espe-
cially when it comes to laying eggs.
She is any one OF the several thou
sand ostrich hens that may now be
found in some of our western states
You can figure it out for yourself. An
o-trich hen, good one, will lay
about 100 eggs year, and each egg
contains as much food-material as 80
ordinary hens eggs. That gives the
ostrich credit for furnishing egg-food
amounting to 5000 hens eggs per
year.
But let's not all so into the ostrich
business. There are several draw
backs. One of them is that it costs
twenty dollars a year to keep an
ostrich, or Whereabouts, and they do
not begin to lay until they are four
years old. Then there is the first cost
no little item, as six-months-old
chicks are worth 500 each, while
birds old enough to begin laying cost
$500 pair. Rather, they are held to
be worth that, as the ostrich breeders
will seldom sell a bird at any price.
There is also the inconvenience OF
handling. The kick of an ostrich will
discount any exercise of mules hind
legs about 100 per cent, and they are
said to be far from sweet-tempered,
especially during the plucking season.
Being eight feet tall, an ostrich that
got really out of patience at a person
would be rather more difficult to
handle than mad" sitting hen, and
most of us find the latter lady all we
want to tackle. On the whole, per-
haps we would be wiser to stick to the
barnyard biddy for ordinary purposes,
though the beauty Of the aristocratic
Mr.. Ostrich should prove great temp
t;.tion to desert our first love.
Then. too. the Lady Of the Plumes
IS, if the truth were told, rather lazy.
She does not even lay her eggs i'll
the nest her mate has carefully pre-
leaves them scattered about just as it
happens, and her patient consort has
to roll them into the nest himself.
Then, too, he gets most of the sitting
10 do, as his proud wife refuses to do
nest duty except for little while Ia
The daytime.
Often incubators are used for
Matching the ostrich chicks, and then
there need be no family quarrels on
The subject. The incubators used must
be peculiar in construction, as one OF
The eggs is five inches long Machines
holding about fifty eggs are generally
employed.
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1913-08-08
Advertising Without Waste.

An advertiser who has been making
daily use of newspaper space for a
great many years says In an article in
an advertisers magazine that only
one or two per cent. of the readers of
the papers he uses can possibly be in
terested in the commodity he sells.
And yet he finds that the advertising
pays. There are comparatively few
lines of business in which so small
a proportion of newspaper readers can
be interested. The retailer of articles
of clothing and everyday use, for in
stance. can count upon interesting SO
per cent. of all the readers Of the
newspaper. II an advertiser to whom
newspaper advertising is SO per cent.
waste can still make it pay, there
is hardly a chance for failure in the
case of the advertiser the character
of whose business reduces the element
of waste TO an absolutely negligible
quantity. The larger the number OF
possible consumers of given product,
the greater the necessity for exploit
ing it vigorously in the newspapers,
which are read by everybody
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1913-08-08
In Time Of Peace.

The new beast" or under-clasL
man, at West Point had never heard
heavy siege gun fired. The first
class man was solicitous.
you have never been close when
,ne of these guns was fired, eh?" he
inquired.
No"
mo, sir" commented the flrst-class
nan
Yes, sir. No. sir" replied the
beast"
"Um-m. It's liable to bust your ear
drums for life. See here, don't tell
him | told you, but go to the com
nandant and ask him for" The up
oer-class man was so solicitous that
lie whispered the rest of his communi-
cation.
A few minutes later the raw cadet
presented himself before the com
nandant.
Please, sir" he said, Il want some
gun-cotton for my ears. New York
Evening Post.
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1913-08-08
MUCH ADVERTISING WASTED
Many Benefits and Advantages in
Good Ads-Actuai Art in Clever
Ways of Publicity

The advantages of right advertising
is emphasized by an article in a cur
rent magazine, which discusses the
extravaganza of wrong advertising. A
small family, living in a modest way,
received in one day for example, cir
cular letters, done on expensive paper
and with gold or silver stamping, an
nouncing such things as a new hotel
in a distant city, mark down on
some Paquin gowns worth hundreds
OF dollars, tailors card with colored
cuts showing refined garments for
gentlemen at high figure, cards for
society vaudeville entertainment.
fair somewhere for an institution they
had never heard Of, and other things.
The contention is that all this adver-
Using was waste so far as that family
was concerned, and doubtless with
regard to a large proportion of the
Then there is another wasteful form
of advertising whereby handbills are
GRAINED into mail boxes, sometimes
half a dozen duplicates These are
rarely glanced at by the house owner.
They serve as a lesson in patience,
but nothing more.
Advertising then has its art. and
suitability and the fitness of time and
place are both to be considered. Ad-
vertising rightly done brings to busy
people information OF articles they
might otherwise have to shop for at
loss of much time Advertising that
gives the prices and quality of things
likely to come within the scope of
the average family is of great ad-
vantage Purchasers are enabled to
compare prices, to find out standard
values. in things they know they real
ly need; and they learn in this way
of new things which make the round
OF every day easier or pleasapter.
1t has lately been said in defense
of the custom of advertising in a
newspaper that people often buy the
newspaper for the sake of the adver-
tisements. especially when they
know that the paper discriminates
in its acceptance of advertisements.
The newspaper in this way brings
the shops to the door of the pur-
chaser Ones favorite purveyor for
the table of the house or the wardrobe
may thus communicate every day if
he will just what he has to offer.
Every sensible shopper knows that
to go down town with a handful OF
slips cut from the newspaper asa
shopping guide for that day or week
saves an enormous outlay Of time. Is
not this the real use OF advertising?
If all purchasers availed themselves
of this method the expenses of the
shops might be considerably reduced.
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1913-08-08
Wise Fox,
supposed.


H. K Adair, the western advertis-
ing expert, told a fable at an adver-
tisement dinner in Denver.
"A donkey" he began, once fell
into a well A fox saw him fall, and.
running up, looked over the we'll curb
"'Oh, help me out good fox,'' said
the donkey.
e = No, can't do it, the fox answer
ed. I have not got the strength.
But, feeding in a grove not far away,
see an elephant. Call him, and he'll
have you out in two shakes Now
must be Off
THE fox hurried away, but the
donkey said to himself
81 am very weak from shock. If
raise my voice to call this elephant,
my weakness will be aggravated. No,
will not submit myself to such a
strain. 1t is the elephants duty to
come TO me without Calling
And the donkey lay back in the icy
well water and soon died of hunger
and cold.
"A year later the fox. passing the
well, saw the donkey's skeleton and
exclaimed:
"'If in the TRANSPORTATION OF souls
II ever happens that donkeys become
men. then, surely, this donkey will
become one OF those merchants who
won. afford to advertise
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1913-08-08
FIRST ASTOR AN ADVERTISER
in the New York Gazette 100
Years Ago.

That tn first John Jacob Aston
was an advertiser is not generally
known. An advertisement Of his ap-
peared in the New York Gazette 100
years ago 1t read as follows:
ITO let, for one or more years, a
pleasant situation and an excellent
stand for dry goods store. the corner
house of Vesey street and Broadway.
Inquire for particulars of John Jacob
Astor, corner of Pearl and Pine
Streets
The house advertised by Mr.. Astor
was one Of five which occupied the
Broadway front now covered by the
Astor house, built in 1885. Before
the Revolution it was the home Of
John Rutherford.
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1913-08-08
lies Herself to a Man.

The motion-picture theater was we'll
filled the other afternoon when a stout
woman entered and wedged herself in
next to a slender man. For a time
both appeared extremely interested ia
the pictures. Then the woman noticed
that one of her shoe-laces was undone.
After something OF struggle she bent
over and finally succeeded in bringing
both the laces together few min
utes later the man arose as though to
start for the door. Down he went i'm
the aisle and the woman gave vent to
an exclamation. The audience turned
from the Pickering to the real catas-
trophe. She had knotted her shoe
lace with his. II was several minutes
before the pair untangled and united.
-Florala (Ala.) News.
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1913-08-08

He was furniture remover's man,
and his memory. as he cheerfully ad-
mitted, was very convenient"
No, l can't remember where Mr.
Slylit has taken his family and furni-
ture"
Come, now" said the debt collec-
tor; The hasn't been gone a week, and
you drove the van"
Did I?'
You know you did
And it's only a week ago.
"Of course
Funny how easily fellow forgets. .
The collector produced half sover-
eign and rendered Ii.
That ought TO rouse your memory"
he remarked.
1T ought TO do so. SIR he admitted;
but, you see. this amt no common
ordinary memory, and it'll take a deal
O. rousing Why. it cost q sovereign
to put II to sleep"
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1913-08-08
Diyerts Minds of People.

To advertise in TO advert or turn
towards. and advertising is essentially
the great force for turning the minds
OF men and women toward a given
object That it may be put to trivial
or unworthy purposes does not reflect
upon it's merits any more than the
transportation of harmful products re-
fleets upon the railroad, or than the
fraudulent use OF the mails discredits
our indispensable postal convenience
Emerson P Harris
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1913-08-08
Advertisina a Duty.

II you have a good thing, no mat
ter what it is, religion or business, a
sermon or a practical invention that
is serviceable or good, it is your duty
to advertise it, TO let your fellowman
know it and advise him where he can
get the best l.turns for his money;
the most compete satisfaction for his
minds and heart. The world would
be a dreary place in many ways IL 1t
were not for the advertiser-H. E.
Groffman
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1913-08-08

beat soundly, the wife who awakens
his jealousy. She cannot wilfully
awaken your jealousy unless she IL
mentally, at least, on the border line
Of unfaithfulness. And an unfaithful
woman needs to be beaten. just as
an unfaithful man needs it.
THE reason we have so much do
nestle unhappiness today is the lack
of strong men. Our forefathers were
men of iron in their homes. ,gheir
word was law. How often do you
cad of unhappy marriages of 100
years ago."
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1913-08-08
GEN. JONES':
M RS. SAMUELS:

No doubt Dr.. Waugh
is right In some re.
spects. IL is we'll
known that women Iovs
best the men who are
somewhat cruel to
them.
A woman who fears
the wrath of her cus.
band loves him better
than one who has ne
fear of him at all.
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1913-08-08
Case of Necessity.

Clergyman Ito small boy)-Don't
you know that it's sin TO dig on Sun
day, unless it's a case of necessity!
Roy-Yes, sir.
Clergyman-Then why are you do
ing Ii?
Boy-'Cause this is case of neces-
sity. A fellow cant catch fish with.
out bait.
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1913-08-08
VOTES FOR WOMEN
PUT TEMPORARILY
IN BACKGROUND
Whether to Beat, or Not to Beat,
Your Wife, Is the Latest
Controversy in Order.
DR.. WAUGH, AFFIRMATIVE;
RoSALlE JONES, NEGATIVE

Most Devoted Wives Fear Hus-
bands" Says Or. Waugh-"Joke!"
Retorts General Jones-"Modern
Suffrage Wife Does Not Expect TO
Be Ruled by Any Mere Man"-Mrs.
Howard Archibald Samuels Rather
Favors the Doctors Side of the
Argument-"Beatings Sometimes Ef-
fective"-"Woman' Nature to Be
Ruled" She Says.
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1913-08-08
FOR AND AGAINST WIFE BEATING
DR.. WAUGH:


DIX. WAUGH:
When you find you,
mate, rule her! She ex.
poets you TO De the
mead or the mousse
When she awakens
your Jealousy oea'
nerss she needs IL
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1913-08-08

rs 1t necessary to beat your wife?
Yes, and no! 1t all depends on
whom you ask to answer the ques-
The day book. [volume] (Chicago, Ill.) 1911-1917, 1913-05-23
N,STAMTFIM
Sign in a local barber shop: bath.
Is cents. Pool, 5 cents" Why not
take plunge in the pool and save
a dime?

A Sunday school teacher, who had
asked his class what weapon Sam
son used to STAY the Philistines, and
failed to get an answer, sought to
assist the young ones by tapping his
jaw with his finger, saying at the
same time, What is this?" Promptly
came the response, "The jawbone of
an ass, STRIP
The day book. [volume] (Chicago, Ill.) 1911-1917, 1913-05-23
The Docs, your dyspepsia Of
long standing?
Patient-Yes, it's a chronic case,
Doc. I've been married thirty years.
CAUTIOUS coURTsHIP

A Scottish farmers son had the
misfortune to fall in love with two
young ladies at once. The one was
a tall, strappihg girl, while the other
was small and slim. The puzzled
lover at last asked his fathers adj
vice. "Well, said sfather, there's
sac muckle machinery used in farm
in nowadays that a big, active wife
is mo- o. muckle use; so advise We
to TAX the little ane-sheu eat less,
ony way%
The times dispatch. [volume] (Richmond, Va.) 1903-1914, 1913-10-04

ment, a Joint resolution directing the
City Attorney to institute proceedings
before the State Corporation Commits
sion. with tho Wow Of esta blishing tho
city's right to restrain the owners Of
the dock between Fourteenth and Sew
enteenth Streets from closing tho dock
as public waterway. In the opinion
OF the City Attorney. such n right can
be maintained by tho city in the
courts.
The resolution was passed by the
Common Council but was referred by
the Board OF Aldermen to the Commit
tee on Public Buildings. Properties and
Utilities for report. Alderman Powers
sought to have the committee postpone
action In the matter until James T.
Sloan. owner OF the dock between the
two points named. had "a chance to
state his case.
The committee was OF the opinion
that Mr. Sloan had stated his case fully
before the commissioners appointed by
the Hastings Court in the condemna-
tion proceedings held recently in the
attempt TO acquire property for open
Ing northern approach to the new
Mayo Bridge and sent the measure to
the Board with It's approval
Bliley Back on the Job.
The committee roll call found Alder
man J. II. Bliley in his seat for the
FIRST time in many months Mir. Bliley
left the city early In the summer to
engage in business In Norfolk. Since
leaving he has returned to the city
frequently, and has always retained his
legal residence in Richmond.
Il have come back this time for
good" said Mr.. Blilcy last night.
Nothing short of an earthquake or a
war Will move mo from Richmond
now"
The committee appointed Alderman
Powers and Councilmen Atkinson and
Pollock a subcommittee 20 report on
the ACCESSIBILITY Of acquiring for park
purposes 4 triangular plot of ground
bounded BY Deep Run and Leonard
streets and Park Avenue.
The times dispatch. [volume] (Richmond, Va.) 1903-1914, 1913-10-04
CAROLINA MEETS
MED|COS TODAY
Especial to The Tlmes-Dispatch

Especial to The Times Dispa tch.1
Chapel Hill y. c.. October 3.--Every-
thing is in readiness for tho football
fray between Carolina and the Virginia
Medical College here tomorrow after
noon. The squad ended it's weeks
practice this afternoon with the salts
faction that the game tomorrow would
see Carolina's forces in far better trim
for real scrap than the exhibition
n week ago. Toward that end many
changes have been made in the lineup.
Head Coach "Doggie" Trenchard" made
public tonight Cardinals lineup for
the game tomorrow afternoon as fol-
lows: Captain Alternately, right
tackle: Huslte. right end: Homewood.
left end; Ramsey. left tackle; Orr, left
guard: Foust or Johnston, right guard: .
Little" Abernethy. centre; Lord,
quarter back: Tayloc, left half back;
Pope. right half back; Erwin, full back
The officials of the game are Brough-
ton. OF Raleigh, referee; KluttZ, Of
Chapel Hill, umpire; J. III. Manning, OF
Durham, head linesmnM
The news from Richmond that Dr.
Harry Hedgepeth. who has recently
been signed by the Washington Amer
leans as pitcher, will be seen in action
for the Virginia Medical College, gives
additional interest to tho game. Hedge
peth Is an old Carolina man, playing
both football and baseball in 1909 o.
He weighs 190%pounds. and will play
in the line for the Medicos
The times dispatch. [volume] (Richmond, Va.) 1903-1914, 1913-10-04

With to-day's game between the old
Battle Axe team and the new Battle
Axe team. which will be played at
Broad street Park at 1870 o'clock, will
be the last baseball game this season.
DR.. Parker. who has been the manager
of both teams, made q hurried trip to
Washington Wednesday and got the
consent OF Manager Griffith TO let Joe
Boehling, a former Battle Axe player.
come down and pitch against the new
team. The old team will lineup with
Frank Boehling. catcher; Joe Boehling,
pitcher: John Whitfield. first base;
Harry Augustine second base; Charlie
Dcggott shortstop: Frank Blunt. third
base: Charles Schmidt or Burgen. left
field; Jim Bowers. centre field. and Lee
Whitfield, right field The new team
will be: Billy Hay catcher: Charlie
Strain. pitcher; "Goosie" Hulcher, first
base; I3owden or Ricketts,, second base
Albert Burch. shortstop: Bill Rady,
third base; Dutch" Klein, left field
Doc. Bransford centre field. and Bob
Bauer. right field. Mcscoo and Wilcox
will handle the indicator
The times dispatch. [volume] (Richmond, Va.) 1903-1914, 1913-10-04
Ten Roundn TO Droxv.

New York. October 3--Joe Jeanette
and Sam Langford fought ten rounds
to draw in Madison Square Garden
tonight
The times dispatch. [volume] (Richmond, Va.) 1903-1914, 1913-10-04
all those contributing toward tho en-
tertainment OF the visitors.
Auditor MoOre's Letter.

all those contributing toward tho en-
tertainment OF the visitors.
Auditor MoOre's Letter.
Tho letter sent by Auditor Moore to
Mrs. Montague yesterday follows:
October Q, 1918.
Mrs. A J. Montague, Richmond, Vat
Dear Mrs. Montague,-As requested
by phone, l am sending you, with the
request that you will return TO me at
ter you have finished with them, the
papers upon which Mrs. Margaret "a.
Swindell. residing ut Covington, Alls-
Ghany County. Va. was placed on tho
roll of Needy Confederate Wofnen-
Attached to tho papers you Will find
a letter signed by Miss Mary A. Bowie,
Allegheny Chapter, United Daughters
OF the Confederacy, Covington, Va,
addressed TO Mrs. Randolph. stating
that Mrs. Swindell. who had been
placed upon the roll OF Needy Confed-
crate Women. desired to be transferred
from that roll back to the division
relief fund, for the reason that the
amount she received was nearly all
she had to depend upon, and her
drunken, good for nothing husband got
II. and it did her no good. You will
see that Mrs. Randolph. chairman, by
letter requested me to remove the
name Of Mrs. Swindell from the roll
and to substitute in It's place that
Of Mrs. William II. Miller, Charlotte
Courthouse, Va.
Whilst writing you on this subject
II affords me infinite pleasure to state
that, in my opinion, the financial con-
dition OF the State at this time will
permit the State not only to continue
its appropriation TO needy Confederate
women, but Is also able to make an
appropriation for tho support of the
Homo for Confederate Women, both OF
which objects are eminently worthy OF
the support of the State and affection
ately enshrined In tho hearts OF all
Virginians.
Yours very truly.
&C. LEE MOORE,
Auditor Public Accounts"
The times dispatch. [volume] (Richmond, Va.) 1903-1914, 1913-10-04
MEN PUT THROUGH
SIGNAL PRACTICE
Virginia Backfeld Against South
Carolina To-Day Probably
Same as Last Week.
Especial to The Times-Dlspatch. ]

Especial to The Times Dispatch
Charlottesville Va. October 3.-Eir-
ginia's football team was let off this
afternoon with an hours practice. con
sisting mainly Of thorough drill in
signals. Judging from the way the
eleven lined up. tho backfield to-mor-
row Will be the same as that in the
Randolph Macon contest last week
Gooch. quarter back; Mayer and Fay,
half backs. Landes, full back
The half hours scrimmage between
the second and third teams proved quite
q lively clash only one touchdown
being made. Hall carrying the ball
across on a line plunge. Fuller and
Hall were the principal ground gain
ers for the second team. and Jenkins
got away once for n clever end run.
Morehead. Gillian and Anderson showed
up strong on the defensive.
The South Carolina players went on
a tally-ho ride this morning to JEFF
ferson's home. Monticello" and while
on top OF the mountain engaged in a
light workout.
Coach Warren. OF the Virginia team.
said tonight that the training table
would hardly be started up before the
middle of the month. Considerable
difficulty is being experienced in find
ing a suitable place.