Newark evening star and Newark advertiser. [volume] (Newark, N.J.) 1909-1916, 1913-02-15
EVERYTHING READY
FOR OPENING OF
BIC AUTO SHOW
Annual Exhibit Starts
at 7:3O O'clock
onight.
GREATER IN SIZE AND
MORE BRILLIANT THAN EVER
Expected to Mark Epoch in His
tory of Trade in This
City.

Greater in size, completeness and
brilliancy than any of its predeces-
sors, the sixth annual Newark Auto.
mobile Show will be opened at 7:3l
o'clock tonight in the First Regiment
Arpory, and will continue until next
Saturday night. This years show
will mark probably the most impor-
tant epoch in the history of the auto
mobile in this city. Never before has
popular interest been SO keen, ano
never has it had greater opportunity
to be satisfied. Those who are con.
tirmed enthusiasts and those who are
oaly feeling their way before deter
mining what make and type of cal
to buy for pleasure or business pur.
poses, as the case may be, will be
able to make necessary comparisons
and select from the great variety OF
models to be displayed, just the one
car that will best suit their needs.
More than 300 pleasure cars ano
business vehicles, representing about
seventy different Makes will be ex-
hibited. So anxious were dealers to
be represented in this years show
that the floor space was consider
ably overs subscribed when the draw
ings for locations took place The
space committee. however, by cur
failing the allotment of some of the
largest exhibitors were able to re-
serve several spaces for the late com
ers, but these have all been snapped
up since.
Io4
metropolis of New jersey, and in ad-
dition draws on a wealthy suburban
population of more than two million
people, makes the Newark show par
ticularly attractive for the man who
has cars to sell. Then, too, there is
the dealer with State rights, who is
anxious to make sub-agency connec-
tions. and for this purpose the New
ark show is ideal. Niftse
This Is a Buying" Show.
The fact that pleasure cars and
commercial vehicles are shown under
bne roof and at the same time makes
the Newark show of especial inter-
est to the Newark business man. He
can take his wife and family, look
over the pleasure car models, and
then HE himself to the south end of
the huge armory and look over the
business vehicles, get his informa-
tion about costs of transportation, de-
probation, upkeep, etc, and do it all
in the one trip. Following, a s it does
a month after the New York shows,
the Newark show is known as "a
buying" one.
big shows i'm the metropolis, it is
generally with the view of making q
cursory examination of the cars dis
played and getting advance informa-
ton. catalogues, etc. These are
mulled over pending the arrival of
the Newark show, and then the en-
thusiast is ready to place his order
with his own local dealer.
Motorists will have a wide variety
TO chose from at this years show.
Everything in the pleasure car line,
from the cheapest up to the most
costly liTnousines, will be on display.
The same thing also is true in the
commercial vehicle section. Small
wagons, suitable for the corner gro
GER; department store delivery
wagons, trucks from one to ten-ton
capacity, fire engines, self-dumping
coal wagons and host of other mod
els will all be spread out for inspec-
tion. All told, the exhibit will ag-
gregate more than three quarters of
a million dollars in value, and will
be the most complete and compre-
hensive ever seen in this State. This
represents a remarkable growth in
the annual exhibition, which must
now be ranked fourth in the big
shows of the country, precedence be-
ing given only to the New York, Chi
cago and Boston shows
Jersey American" Decorations.
This years decorative scheme will
be particularly striking. In casting
about for something that would be
out of the ordinary, Manager Horace
A. Bonnell hit upon something en-
tirely different from anything ever
seen here before. Il wanted to get
away from the idea that it is nee
essary to import something from the
Riviera, Old Spain or Sunny Califor-
MA" said Mr. Bonnell, $50 our deco
rative scheme this year will be wholly
American, or Jersey American if
may coin the word"
The main entrance or lobby of the
armory is in the form of a peristyle,
each pillar surmounted with huge
crystal balls of fire, and with gar
lands of Southern JsmilaX dependent
between each pifar. Entering the
main floor, tie scene is that of a
country estaR. The aisles are made
up of penfplas. This is where the
Jersey AMERICAN" comes in, for the
style of the pergolas has been taken
from oAe That is located on George
GaulAs famous Lakewood estate,
Georgian Court. These pergolas ex-
tend the entire length of the armory,
and will have vines of smilax en-
twined. Thousands of miniature cleo
trio lights are distributed throughout
these vines, the whole making up a
fairy-like effect that is brilliant in
the extreme. The rustic effect Ia
still further enchanced by the fact
that. gil of the exhibit spaces are
& s..Sfed with green carpet, giving
the appearance of the cars being dis
played on the greensward A huge
flower mound. with choice exotic
plants. occupies the centre Of the
GConflnued ON SECOND parel