Albuquerque evening herald. [volume] (Albuquerque, New Mexico) 1911-1914, 1913-07-03

Especial Correasoacspes g. ths uersIdl
san Francisco. July s.--"Nove'ty"
IL 10 Oe the slogan % tho amusement
concessions area of the Panama Pace
INC International exposition al sun
Francisco in 1915. Many Of the great
features IN the brilliantly Illuminated
concessions district will be presented
for the irst time. and a fortune viii
be expended upon their installation.
Each concession viii either be en-
tircly new or else will present In a
new way the most popular amusement
enterprises Every banner pole and
every arc lamp will guide the visitor
into something which is as new and
as representative OF the progress that
has been made In the past fow years
In presenting amuHcmeats, az the idea
of the exposition Itself
No exposition has had for It's motive
such an inspiring object as the cell
cbratlng OF the opening Of the Panama
canal which II the purpose Of the
world festival at san Francisco. with
this purpose IN View, u is tho intcn-
ton 81 every department OF the cx-
position 10 render All phases OF the
great celebration In harmony with the
meaning Of tho event Every amuse-
mcnt win he sign OF the progressing
times aud will point Ia the future OF
the making Of FUN as much as tho
wonderful exhibits viii point to the
future of the arts, sciences and In
dustries.
Could anything bee more delightful
and surprising to the nOvclty seeking
visitor. as he turns from one conces-
sion To- the other than 10 be suddenly
arrested hy strange sounds Of weird
morrlmcnt cmanating from the far
end OF the fun area and then To be
confronted by a pageant OF Oriental
splendBr. now with tom-toms beating
in rhythmic thuTup TO the march Of
Hindou fesUVity and again with
stick whistles piping tune OF Asiatie
uuaintness The pageants viii pass
through the great concessions area
almost daily and viii be one of the
free sights 10 the visitor who. per-
haps. has spent all his dimes aud
uuarters on the other attractions
which are Ia abound over the sixty
i've acres reserved for the fun pro-
vidors and speciality producers. The
nations of the orient are planning TO
present upon a great scale something
of their color. life and INFINITE variety.
Tho whole world Is interested in
the amusement part 81 the exposition.
over six thousand applications for
concession privileges have been re-
ceived by Director Of Concessions
Franh Hart. hs Is aided by stan Of
experts IN the selecting OF the best
and only the best and most novel Of
all the possible ways OF providing en-
tcrialnment aud amusement and at
the same time, carrying with the fun,
a distinct educational value.
ideas for striking features and
novelties ara welcomed" says MT.
Burt. THE most recent at the worlds
advances In the art ~ presenting
cycloramNs and dioramds upon an
elaborate scale vii be fully exempli-
ned. Visitors 20 the exposition VIII be
entertained by many unique exhibits
never before priest nted The number
OF applications for space Ia the con-
ccssious are totally unprecedented in
the history OF oxpositlons when the
exposition IN undcr way II IN estimated
that over 5000 people win be en-
Ploycd In the concessions district
which is 20 Involve an expenditure OF
between Xi0,OO0.OO0 and S2i.O00,O 600
In installation" MIR. Bur; has offered
a prize for the best name suggested