The Salt Lake tribune. [volume] (Salt Lake City, Utah) 1890-current, 1913-03-17
CAL|FORN|ANS GREAT
BOOSTERS, SAYS ALDER
Nothing Appears to Depress
Their Spirits, However Dis
couraging 1t May Be.

George u. Alder. well-known insurance
and business man who has just returned
from q pleasant soiourn In southern Cali
fornia, is firm In the belief that the peo-
pie OF the Golden state are the greatest
boosters In the world Concerning the
recent frosts that destroyed thousands OF
dollars worth of lemons, oranges and
other fruits and in connection with the
attitude OF the people toward the blow,
Mr.. Alder said yesterday:
Southern California is n most glo-
rious place to spend i part OF the
winter, particularly that part of 1t
that fingers in the lap OF spring but
southern California was in bad this
winter with Jack Frost. and the way
lie went through orange and lemon
groves was enough TO discourage the
most persistent boosters. Where be-
fore had been acres Of beautiful
green trees with loads OF golden fruit
just ready 10 market, there now re-
mains only blasted and withered
limbs and foliage. the whole resemb-
ling vast acres OF shocked CORN and
nous and the industry received a
body blow. these same orchardists
arc doing what they can To help
themselves and are lending aid I'm
''''N'b> t't p'htl ttSpulNCS VI VIC
country.
The local papers said comparatively
little about the disaster that came
10 the southland in the loss Of its
kept boosting the climate. In carly
March the rain came and kept on
coming; in fact, for three days 1t
rnined without cessation. and though
at first II was welcome. before II
ceased thousands OF tons Of mud and
sand filled cellars in Los Angeles.
and the lowlands outside of the city
as far away as the beaches were In
undated and hundreds Of thousands
of dollars loss was occasioned: yet
the people apparently were not dis
couraged. but figured the fields OF
grain that We're washed away with
fall of ten inches OF rain would be
compensated for by bumper harvest
OF berries. grapes. apples, etc. And
even IL the worst should come and
everything else were TO 20, We still
have the climate and the tourists.
they said,
No wonder real estate in Los An
geles is sold at fabulous prices when
that city. San Diego and others OF
who hang together under ali clrcum-
stances in boosting them. Why, I
saw men on frosty morning after a
sand that had formed on a pave
ment so the reputation Of a frost
less country might be preserved All
this suggests to me. or should do the
necessity for united effort on the
part OF our citizens to make Salt
Lake the mecca OF the tourist and
our state the objective point OF farm
ers who are gradually working west
ward looking for a location. and we
Will get large share OF them II we
boost our natural resources.
Each year popular excursion with
southern California and thousand
or more take advantage OF It. taking
out of the state thousands of dollars
for which our CITY and state get no
to some. The Commercial club or
the Merchants andS Manufacturers
association should arrange for an ex-
cursion from Los Angeles to Salt
ducement some time about July 10.
when Los Angeles people are COM
PEELED to forsalle the city for the
beaches. where enormous room rates
come to Salt Lake just as cheaply
and dip In the lake at Saltair would
more than compensate for what they
would miss at home and the change
to our altitude would give health and
vim to the visitors
1t is a very noticeable thing that
southern California papers do not
sonally, think We should feel COM
plimented, for by such conduct Il is
evident there is a bit OF rivalry in the
air. and as tourist city we are
taking rank. but thousands OF our
citizens winter in California partic-
ularly in Los Angeles. and have to
walt for home papers to get impor-
tant news that anywhere else would
be eagerly sought and printed.
It Is sure Salt Lake will be greatly
benefited by the travel incident to the
Panama expositions at San Francisco
and San Diego Everybody has n
good word for us. They speak of our
beautiful streets and buildings our
snow-capped peaks and clear noun
tain water. and are determined to re-
turn by way OF Salt Lake, If their
tickets did not read through this city
on the way out. They have for the
most part heard OF our Hotel Utah
and feel that desirable accommoda-
tons may be had here. Boost Is the
word for us. and keep ever!astingly