Evening star. [volume] (Washington, D.C.) 1854-1972, 1913-08-24

i
eyes: but it years ago. We got into with
them some returned goods"
3Sure! 1t all comes back to me now. 1t was them
garments made from that Hardly Silk which Wrinkle
stuck us with. l recollect the incident perfect.
| told you at the time you wrong.
3Me? There you go, giving me the blame as usual
for whatever that goes wrong You take credit tor
everything else.
- agree with you entirely ntsrjected JOEL joining
Zone of your nice little bunders We told you at the
time that Hardly Silk wouldn't do but, Mr. Know-it-
ALL you went ahead and got us in bad all over the
country"
a suppose you are better judge of fabrics" retorted
Joel. @Wel upstairs and run the factory. I'm
perfectly willing to trade places You should have that
bunch of gnorauses to deal with for awhile instead of
buying fve-dollar lunches at Kaltwassers, with Mo-
selle and Henry Clay Invincibes included and trips
to the theater charged up to the expense account I'm
@Sure you are, and you butt in always things
which don't concern you.
3That's enough. got the privileges as you and
Jonas to know what's going Why wasn't consulted
about this advertising we're doing? That's what want
to know"
Jonas shrugged his shoulders. at wasn't my idea
J1stus mplored the ceiling "A fine chance enter
prsing fellow has got with such pair. Say what you
please we get nothing more out of the ad got back
good account. Ill read you something that IL make
you sit up and take notice"
Three Jays Manufacturing Company,
GENrLEMEN-As we have had several inquiries for your
D9 aas Of sS st. and soy
FRIEDMAN OF 81 U1c g.
aHave you got that magazine here'' inquired Joel;
Bazaar" and turned to the advertisements well
must say it reads well. Who wrote it,"
Il had Holman, up at THE Drygoods Digest fix
it UP. | gave him the suggestions: all he did was to
carry out my ideas"
II don't remember seeing that cut BEFORE continued
Joel. II give you credit, it's beauty
Il was just about to mention that very subject when
! came in replied Justus with forced smile "The
Facof &c do
he brought the bill.
allow much?" snapped Jonas
Al won't pay it, exploded the treasurer of the firm
"My money he spends like it nothing. Sixty dol
lars for picture of a petticoat!'
@And the actual article retailing at five dollars! in
Jonas pounded the table. aWhie got voice in
this business don't spend another cent in adver
Using. Understand me-not another cent! It's bad
enough that must go into the trade papers and sub
scribe to tickets and buy space in mail order catalogues
and programs. We can't help that; but two hundred
dollars in The Ladies Bazaar and sixty dollars for
the Vienna Fashion Company" He slammed down
the lid of his desk and rushed out of the Office banging
the door behind him.
Justus turned appeaingy to JOEL but found no sym
pathy in that quarter.
Il give him right, the latter said dts good thing
that there's somebody in this office that watches the
money. You, with your highfalutn notions, would
quick enough put into bankruptcy"
FOR the next half-hour silence regned in the ROOM
Then the door opened and Jonas appeared with a
stranger.
This is Mr.. Caruthers, the buyer for Trmble
Brothers, he said. "You know him. don't you, Justus:
"Sure do-take a seat,-ever since he was with
Marshall & Feldman Joel, pass Mr. Carlthers cigar
| don't believe you here before were you?
I've called on you number of times but we couldnt
connect. Can show you the lneo Our interchangeable
Double Ruf1es creating sensation everywhere"
perhaps you noticed our advertising, beamed Joel.
eyes," broke in Jonas, "Mr Caruthers remarked
about it when he in
am glad to that you've taken up publicity, the
buyer ventured "Its policy to give preference to
merchandise with which the public is familiar. When
manufacturer shows enough confidence in his goods