Evening star. [volume] (Washington, D.C.) 1854-1972, 1913-04-27
Demand for High-Priced Cars.

In the higher priced field the Lozier
Company is moving along at a smooth.
steady gait. The daily output is now
reaching ten cars, while the yearly pro-
duction probably will reach 900 cars
There is still good demand for high
priced cars. according to Sales Manager
Paul Smith. who has just returned from
the Pacific coast. where he looked the
field over. 1t might be interesting to
automobile men drive LOziers. That is
where the slogan came from, The Choice
of Men Who Know" said Mr. Smith. The
Lozier plant is one of the most modern
through the large machine shops remind
ed me very much of the big gun shops at
the Washington navy yard. The trip
was very instructive ard many new
features were found introduced i'm the
perfection of high priced car.
The King Motor Car Company has been
entirely reorganized. and the total out
put this year will be about 1900 cars
1000 of which will be produced the first
six months of the year.
One of the most interesting plants here
is the Ford Motor Company, which will
produce 100000 cars, which is the high
water mark in the automobile industry
Here cars are being turned out at the
rate of 1000 day. Just as an indica-
ton of what can be done at this plant
one day in January last, 1886 finished
cars were built and shipped. business
in one day amounting to 100000. and
which required more than 200 freight
cars to handle the shipments. In spite
of the increased facilities for producing,
the daily orders are in excess of the
daily output. An idea of what it means
to move the 1913 output is shown in the
statement. that it will require $4,000
freight cars to move them. According
to officials at the factory the output this
year will be at the rate of a car to every
ftnr> hot l,,flA t. kkr;~
the other manufacturers.
Young Men in Ford.
The Ford company is an organization
o. all young men. Not an executive
head has been added to a single depart
ment of the business in more than six
years. during which period the output of
cars and sales have been nearly doubled
each year. Ten years ago the company
was capitalized at $4,000 and did an an
nual business of 100000. Today it is
the largest motor factory in the
world. has n capitalization of $3OO0o.Oo0
and sells annually $2OO.OOOO 900 worth of
cars in all parts of the world. The jan
uary sales were nearly - 900 coo, or more
than twice the gross receipts of the
Grand Trunk railway system for the
the Arm has done a business of nearly
$sO.OOo.LO0. and two of those four months
were not what they. consider good ones
Out on the main line of the Michigan
Central and Grand Trunk Ines 1 found
the Anderson Electric Car Company
busily engaged turning out Detroit cleo
trio pleasure cars and trucks. 1t was here
that this old and well established car
rage concern in less than two years
cleaned out the entire stock OF carriages
and buggies on hand and turned the plant
into the electric vehicle business. In six
years 1t has built up a business which
now ranks first in the country in the
electric vehicle game.
While criticism was heaped high on the
company for attempting to enter a new
field. nevertheless the officials of the
company started out with the idea of
building up as equally good reputation
In the electric vehicle line. and they soon
convinced their competitors i'm the auto
mobile industry that they were In the
game for good That the company has