Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010, 1913-08-23
PROMOTION COMMITTEE MAKES
REPORT 0N|TS WORK OF YEAR

district and though the office is not
large, il will undoubtedly prove to be
the best point from which to adEer-
tise Hawaii in San Francisco. The
committee plans to place this work in
charge Of Mr.. Sidney R Jordan of the
regular office force. Mr.. Jordan
knows the islands thoroughly and win
be IN q position to give special at
tention to all of our Pacific Coast
work from San Diego to Vancouver
as well as make our room headquar-
tiers for island people who may be In
or passing through San Francisco.
The selection by the committee OF
Mr.. James d. Dougherty to take
charge OF the 1914 carnival will. it Is
believed, result in a further develop
ment of the pageantry features.
During the past year the commit
tee was enabled to supply Mr. Walter
G. Smith with complete and modern
lecture outfit. moving picture ma.
chine, films, lantern slides, etc., and
with the assistance of Mr.. Charles S.
Fee of the Southern Pacific Company,
were able to keep Mr.. Smith travelling
pretty well over the United States and
Canada. during this period, delivering
a number of lectures. many Of them
before very large audiences. We be-
Heve that Mr.. Smiths efforts were
entirely successful and that much
good will follow his work for Hawaii.
There are also a number of men and
women who are giving lectures on Ha.
wall with more or less frequency In
different parts OF the country. We
endeavor to keep them supplied with
late and reliable information about
Hawaii and occasionally add a few
lantern slides to their outfit.
Ball Teams Good Advertising
In referring to the advertising of
Hawaii mention should be made of the
visits to the mainland of the Chinese
and All Hawaii baseball teams which
are giving such good account of
themselves as baseball players. Wher-
ever they go the boys manage to Sc
cure interviews and write-ups that
serve to- keep Hawaii-its location
and attractions before the public.
The Hui Nalu Club and its wonderful
swimmer Duke Kahanamoku have
lcaused Hawaii to be the principal
item of conversation in athletic cir
cles the world over several times DUR
ing the year. The advertising value
of this publicity can scarcely be COM
puted
Residents of Hawaii travelling
abroad are constantly called upon for
information and frequently send in as
many as one hundred names and adj
dresses at time of parties they have
met and to whom they wish the COM
mittee to send folders descriptive of
Hawaii The result of all this public
ity is very apparent, as the following
figures will show:
Arrivals exclusive, of U. s. trans
ports), 1911, 5000; 1912, 5000; 1913,
5000 (estimated). Increase of 1912
over 1911, 20 per cent; increase of
1913 over 1912, 33 1-3 per cent.
More steamers and more hotels
must be provided, but from the pres
ent development along these lines it
seems reasonable to suppose that the
demand for both will be met as need
ed. During the next three years the
Hawaii Promotion Committee should
have at least $4,000 per year placed
at its disposal. With the connections
now made and the experience gained
during the past few years this amount
and even more could be used to the
distinct advantage OF the islands"