The Richmond Virginian. (Richmond, Va.) 1910-1920, 1913-10-19
UNION STORES, Inc.

and equally REWARD A COOPERATIVE
SPIRIT, the following endless chain method OF
selling stock has been adopted:
Each subscriber when paying his hrst INSTALL
ment to the Secretary Treasurer Ca bonded officer
of the company will be given receipt that Will
authorize him to secure other subscribers. len
per cent of the payments made by the new sub
scrbers thus secured will be credited to the per-
son securing these new subscribers. For exam
pie YOU secure subscriber for 10 shares, or $780,
as the subscribers monthly payments of sou
each are made you will be allowed 10 per cent, or
so cents, reduction on your monthly payment, and
so on each month as payments are made.
Money will in no case be paid as commission;
but additional stock will be issued to those Sc
curing more than sufficient subscriptions to pay
for the stock already subscribed by them.
ANY enterprising stakeholder can not only pay
for number of shares of stock but work with
the realization that he is benetltlng those TO
whom he sells stock, as it should pay large divi-
dends as we'll as putting the purchaser in POI
sition to likewise sell stock. No one is allowed
to take his own subscription, and no one has, or .
will secure, any inside advantage. The directors
of the company are giving their services for tho
good of this undertaking without compensation
The plan adopted by some cooperative stores
of giving special prices on purchases to stockhoid-
ers has by been criticised as being confusing
and expensive in management, without accom-
plishing ANYTHING if successful the privilege OF
discount to the stakeholder sometimes reducing
his effort and influence with the non stakeholder
In other cases the stakeholder undertakes to buy
for his friends at the same discount. individually
owned stores can likewise adopt this plan and ap-
ply same to certain classes Of people Since all
discounts on purchases to the same extent
discounts on dividends paid to stockholders, our
plan pays all profits to the stockhoder-the right
full owner-in the way of dividends To all pur-
chasers our prices will be uniform and greatly
reduced on account of the methods that we hope
to adopt
. As an example suggest the following:
II takes no longer $500 worth Of clothing
sell SO cents worth OF ana
Ia cent percentage Of profits in 8 and AZ
IS probably large IN department
and 10 cent stores are the most
retail establishments known TO
he following
The savings delivery, bookkeeping in collecting ana
sell at prices that advertise
themselves
To these savings the advertising
freight and parcel posk
mai-order department and YOU IKE otncf.
will estimate that OF fhe stock in UNION
STORES NC should in the next rev years sew
The directors are empowered increase the prices Of
unsold stock at time /.
our plan Of ECONOMY prohibits the preparation and
stocksellng and collecting organization
plans of this company briefly but fully oe1or0
decide without urging II you VIII take STOCK
Fan in the application and address
Of the stockholder entitled the and with your
office OF the secretary
in the former Postofce build
Franklin streets and secure receipt
which will be authorized to solicit other SUD-