The Washington times., 1913-04-13

7 the Live One
THE DISTRICT MANAGER of your territory will be here the
main ofce-so get right down to business with him
you the ground.
EVERY DEALER IN AMERICA KNOWS the heads of this or
ganizaion You all know Walter E. Flanders He has al
ways given his buyers moe-and forced his competitors
give theirs more then they wanted to-
HE 1T WAS WHO FIRST SAID Magnetic included of course"
He who first put foredoor body thousand dollar
after cutting the price of the most popular and the greatest
si,25o car to $1,000 Flanders who forced all other
makers to equip with demountabe rims by doing first He
who sad same electric starter the Peerless
s235o car when most $4,000 still without starters
AND FLANDERS HAS DONE MORE for the dealer than any
other He it who five years ago originated the sliding
scale of discounts to stop the gougng of the little fellow
the small DEALER who in the aggregate dposes of so per
cent of the product He who cop, dealers con-
tract to every dealer the United States to show that all
treated alike while other makers "dickering' with
theirs Yes, you know Flander-and you why other
dealers don't approve of his methods Good reason, ism.
there?
AND YOU KNOW McGUIRE-if you don't happen to know him
personally you certainly know him by reputation VIM F.
MCGUIRE is known in trade circles the former production
manager of the Ford Motor Company-the who seemed
to create cars by miraculous methods. Mr. Mcclure the
man behind isn't we'll known to Dealers but you've
heard said if there's in the industry who pro-
duce in greater quantities than any other MCGUIRE
Come and meet hm-he'n show you the "25" himself.
E. LIE ROY PELLETER YOU know personally You know his
advertising and its instantaneous results "Roys' advertis
ing has sold automobiles than by any other
He knows knows your problems and knows your
territory Besides, handling national campaign Mr. Pei
letter will furnish you with copy locally and
occasion requires he will be glad write special copy
your local conditions.
YOU'LL MEET TWO NEW FACEs-Walter NJ Anthony, Comp.
troe, and A. Forster, Commercial Manager, charge of
MR. ANTHONY is THE MAN you'll at the financial end
and you'll like him. He's combination of keen bus
ness acumen and royal good fellowship. In Short he is
business of breadth character pose-and saw
ing sense of humor You'll like Anhony-and that makes
business dealings lo more pleasant.
AND YOU'LL LIKE FORSTER He from the Burroughs
Adding Machine Company We don't know it all yet in the
automobile business, know, and tho you'll look with
suspicion on new in this industry that impression will
be dispeled in the you with Forster
and then you'll that he, well Anthony belongs
in this organization of specialists and experts
AND YOU'LL FIND in the other officers and in factory
scoes but hundreds of men you've known for year-ex-
pes specialists ALL and you'll conclude the
you've been wanting-he kind you'd design your
self you had the capital and the facites-can made
then this organization make ito the Queens taste
and yours.
THE CAR IS HERE ready to and to ride in. Deliveries in
quantities will begin You've been looking for this
for years-come to Detroit the first train try
it out for yourseland tell why you think you sell
of them in your territory than any other dealer
NOW NULL THIS OVER: You must realze-you who have
watched the trend of ting-hat this business
will gradually down to few big 1t will be
contest between giants.
TODAY, WHEN MARGINS OF PROFIT to the maker are 50
of the hver into
actual automobile value and SERVICE when words
the profit per very SMALL only those makers who
the financial backing the facilities and the experience
sary produce cars in quantities, survive