Atlanta Georgian. [volume] (Atlanta, Ga.) 1912-1939, 1913-03-24
|ENTIMENT GOOD
ASSET
Ind | Arrest Corporations, En-
| blowing Most Men, Need 1t
Most, Says Forbes.
BY q. c. FORBES.

BY q. c. FORBES.
sgNTIMENT IN BUSINESS is GOOD
BUSINESS.
-ueLAReEsT CORPORATIONS, EN-
OWING THOUSANDS OF MEN, NEED
.osT OF ALL. WITHOUT A RIGHT
ruTIwENT BETWEEN EMPLOYERS
Nm EMPLOYED NO GREAT ENTER
sRIsE CAN LAST.
Now. 60 ahead and tear these state
.,.e TO pieces, ye rule of-thumb eco
., critics. ye Notwithstanding sta
,.u.fsns. ye machine-IIke efficiency ex-
.-,s and We employers who hold aloof
-, YOUR workmen. We can prove by
ID bIoodIess logic that business ls busl-
ina. the taskmaster must not be
..,s5 BY sentiment, that nen-and
,,,sn-are but productive machines
49,, must be "speeded up to produce
last cents worth of toll. Sentiment
,..rus. effemInate, habby stun, Is It
n Is all very we'll for the nursery
the church and the home circle, but
the mad rush for wealth It must eS-
80 70 be trampled and crushed.
~. fatal weakness OF the corporate
cro Of doing business has been the al
,.+ complete humiliation Of sentiment
..,.ssr those at the head and those be-
No. But the most enlightened corpora
ms have determined to cure this evil.
?, restore sentiment, a right esprit de
oros, loyalty between wage payers and
~. sarners Is among the biggest prob
ms facing America. 1t is not merely an
rdus,rIal or economic problsm;. It lies at
he very foundation Of our social and po-
3itcaI structure.
How much Of the rampant dlscontent
rso.nt wears has sprung from the cold
lee, the heartIessness, existing between
,,roveas and those employing them?
.st the sweIilnos Of dissatisfaction nave
o,,a from, a lack Of sympathy between
he modern capitaIIstlc combination and
markers. The old bond Of affection
~ often existed between an employer
nd his servants was snapped when the
rlsts thrust Individually owned busl-
hesses aside. The new masters too often
sds no effort to foster a spirit OF under
tsrdira. sympathy, loyalty and conf
+encs The relationship became one OF
IBID dollars and cents. The personal eaua-
ioo vanished. The trusts sole concern
in far too many cases) was to make
hnoney-even at the cost Of unmaktng
hen. Of turning them into mannlkins or
nsohines.
The hand Of the servant was thus turn
Ia AGAINST his master. Discomfort PAD
Blood, agitation Hourished like weeds Up
4esvals threatened to shake the founda-
hon Of the republic. A readlustnent Of
Conditions became imperative.
This readiustnnent Is now under way. II
Aonssts LARGELY Of the restoration OF sen
ment in business.
Did you notice that President MeIen'
p7en pressed almost TO the WALL an
Bounced that hereafter he would hold
REGULAR audiences with his men, hearing
heir complaints, learning their point OF
lew and GETTING acquainted? And nave
hot the newspapers been filled with de-
scriptions OF new pension schemes Tor
workers, sick benefits, workmen's COM
pensatlon measures, cost-prlee stores TOT
Employees and their families, profit shar-
nq plans, stock offerings and special bo-
buses thereon to workers, the voluntary
Granting of a minimum wage SCALE I'M
proved hyglenc conditions In factories
Ind other workshops, the establishment
b. recreation halls, lunch rooms and a
hundred other benefits? All these are In
Reality threads designed to bind together
Employed and employer, to restore the
bonds of affection that formerly meant
p much for industrial peace.
What measure Of the Pennsylvania
fsi.road's unexampled success has been
pue to the cordial relations that have been
Constantly fostered between officers and
Rneo7
Sentiment in business, II has been
learned-thouqh in most instances learned
pnconsci ousy-ls good business. Ire
nendous forces are at work along these
nes even though the large significance Of
vents has not yet been grasped by the
average mind intent upon its own i'm
nsdiate concerns.
have noticed, however, that the least
4ndustrious workers are oftentimes the
1ou5est grumblers. Bad workmen. says
Rhe proVerb. quarrel with their tools. The
pan who strives least to better his con-
pition Is usually the one who mouths most
1 bout his right to better conditions.