El Paso herald. (El Paso, Tex.) 1901-1931, 1913-01-07
Don't Be Led Away By Bargain Ofers Buy Something Stable
BY GABY DEsLYs.

r HAVE had a good opportunity of
judging the way in which the
- American woman shops. for this
was the first time that I have seen
Christmas shopping in different
American cities.
Oh. my dear readers. how lucky for
you that you were not brought up IN
a quiet provincial French town, as 1
was, where shopping as you know it in
America was unknown And where
some older and experienced person
held one responsible, for everything
one bought even if one had only spent
ones tiny weekly allowance.
1t seems to me that shopping to the
American woman is like taking a drug
They tell me that they hate it, yet
they all get the habit and do it con-
stantly.
some women shop just as some men
go on what you call "sprees," and I
must say that one is as great an af-
Fiction to the family as the other.
1 should never think of buying in
II l did l could never for minute
keep within my income or maintain
my reputation for good dressing.
friend of mine, a charming woman,
whom I had met last year, asked me TO
accompany her on a shopping tour, and
she had list with her of exactly
what she had to buy.
Well, we shOpped until it was time
for me to go to the theater. 1t seems
to me we went everywhere in town.
Ny friend got some wonderful new
table linen and a queer new thing that
was shown her to burn up refuse in
the kitchen
Nothing She Wanted.
She got a new frock and lot of
books and candy, and it seemed to me
she stopped at all the novelty cOUn-
terS and bought funny little things
that cost a great deal and were very
pretty, but didn't have any particular
use.
AS we drove back YEARLY I saw my
friend looking at the list, still pinned
to the inside Of the car. The car was
packed with parcels, though she had
almost everything charged and sent.
She hadn't bought one of the things
she intended to buy, and she had spent
a great deal of money.
The next day she went shopping
with me, and she was aghast at what
to get a certain number of things, and
I knew just about how much I would
spend for each one, and nothing could
induce me to spend any more.
I do not believe in buying cheap
things, merely because they are cheap.
Generally they are not good and don't
last.
When I get a new dress I plan ex-
actly what accessories have to go with
that dress and I get those things and
nothing else. A beautiful dress should
be like a picture. It must be painted
in the mind first, then carried out skill
fully by some one who understands her
trade. and if it is good picture it
should not be touched or changed IN
any way
Buy of the Best.
I usually buy my hats in Paris, OF
course, but there are many beautiful
hats in America, and when I am buy
ing one over here, I go to some good
shop, pick out a salesWoman with
blond hair and blue eyes and ask her
to show me the prettiest things she
has.
I choose saleswoman who is as
near my type as possible, because I
know that she has looked over every
hat in the place, that she knows what
hats would be most becoming to her,
and those are the ones want to look
at
I make up my mind exactly what
want, and get thet thing and nothing
else. Even when was making a very
modest salary I would not buy cheap
and tawdry things.
It is the woman who thinks out her
costume for herself, and who goes
ahead and gets it, who is well dressed,
not the woman who is influenced by
the bargain counters and what all the
other people wear.