Albuquerque evening herald. [volume] (Albuquerque, New Mexico) 1911-1914, 1913-02-20

70 advertise. Look what Kansas city
has 10 show for the advertising cam
paiRns aud the boosting that has fol-
lowed. Des Moincs is a striking ex-
ample OF successful publicity cam
paiEns Des Molnes has Just finished
several years campaign DcH
MOincs people Will tell YOU that a.
they h,W not Interested single fac
tory or industry. or brought single
man into their clty. their money
would have been well spent The
icolinR that has been created at home
and the education a. To- the POSSIBLE
tiles of Des Moincs Impaired 90 the
nome citi1ens they believe, has been
worth the money.
Memphis ana Nashville. in Ten
ncsscc. have advertised successfully
The southern iron Works. located at
nashville. which turns ont the Mara
thon Automobile. very valuable In
sutuuon Tor the city Nas coutom-
uhuhg moving having been induced
tp look into the possibilities of an
other city Nashville came alive. be-
yam to advertise and boost their city.
In addition 10 tho now enterprises
they attracted. the city 81 Nashville
retained In the city the biggest or
On" OF the biggest enterprises they
already had. which was yalaaole
accomplishment.
You Hll know Of the wonderful
growth Of oklahoma City. This was
due Tn a great measure TO HdVcrtis-
ms The fact that oklahoma city
has lately lost some thousands Of peo-
Pile is nothing against what made ~.
The oklahoma CITY chamber Of COM
mcrCr has not been working harmon
iuusly. oklahoma cts ls slipping
back because 10 has ceased 10 boost,
because It's citizens are divided into
four or ave puarrclng factions.
Alton. m. ms home town. has ac-
,omplishod great things from the
publicity gained hy raising "a three
wears fund uf f3N,pVO in six days To
start with. Alton has obtained steel
mill. which employs $50 men and IN"
state asylum Tor thd insane. which
viii mean an expenditure ~ million
dollars
nut We do not need to go away from
home what has been done right
here at home b. far more interesting
than things accom- plished elsewhere.
YOU nll know pretty well what DEM
Ing has done and rs doing And ]
know that tabs acquaintance win
D,ming and What she has to OTTER Is
not confined to a limited section "i
the country. You hear ~ Dcming on
pl sides tong distance from New
Mexico People are actually aston
ishod at what has been done ln the
matter of promotion for Dcmlng
ont, last month. "Judiclous Advcrtis-
ing" Of chicago. carried reproduc.
ton ~ Deming's booklet cover, ang
described IL as being bno ~ the mos'
attractive IN" editor had seen among
iu" thousands submitted for iuspec-
ton.
silver CIty has attai.od nothing
short 81 marvellous success from
publicity silver City's ADVERTISING
has been altogether for h"1lthseek
ere silver city people have hc"n
taken clear oC tacir feet by What they
accomplished with their hrst six
months campaign. They have spent
from three hundred Co three hundred
and nlty dollars per month in one
publication. The Literary Digest SN-
yer city noN has more people VINO
came into the town in response to IN"
td' yrtisemvuts, seeking hcalth. lhtn
the sauHturIums uf the place can ace
,ummudntC. This ia return ut many
thousands ~ dollars FOR their Invest
mpnt bat that ts not m" greatest re-
suit II has taught them the value of
the right Kind OF advertising NoN
tho, are WORKING and looking for
ward to maNIng Silver CITY one uf IN,
best known health resorts In th,
country And ! believe they can and
VIII do II
Ana nov for Albuquerque Albu.
uu"rqu" hss tu nay estimation. tn,
grande,t kind OF an opportunity Al.
huuucruur be- the largest CitN in th,
grand new state OF NcN Mexico. Al
% luu,ruuc has advantages all hci
own. she is bound tu grow. But WINS
h content with letting her grow
naturally when II rs uHeil POSSIBLE
tu have a much finer, much bigger
and Weather city In comparatively
short time by iudicious tdNcrtisinl
and promotion work People ar,
now talking anout New Mexico. \
good many AZ them know about Al
huuurrqur Lot ull of them know
about Albuquerque" Albuquerque
should easily bc the distributing poin
Tor practically the entire state tn'
should bo able without dliiirultN q
attract number of branch house,
from Chicago, -, Louis and kansu
city Won have % number of iinc IN
dustTics which you have ATTRACTED
aud brought la without any dlrcc
publicity. Just consider the result
SOU may reasonably expect from
we'll planned and carried out cam
palgn. The minute you begin to ad
N,rtlse To establish confidence 10
uthcrs--it shows you have confidence
lea yourselves.
Tho worlds work FOR Fehruar'
contains an article about Duluth go
ing out after industries The idei
was that on account of Duluth's sli
nation and advantage. lndustilt
could be attracted and thousands %
workmen could be- brought Ina witt
their families Then some one want
ed 10 know hoW the people were go
ing 90 be- fed after they were hrough
Ca Duluth. Isn't that perhaps ques
ton that might he considered PROF
itably here In Albuquerque lent
true that most of the food Stults con
sumed in Albuquerque are shipped Ia
Duluth has q committee on dEricui
ture and u occurs 10 me that such
committee would be "A tlne thing 10
Alhuquerquc The Worlds Work tc
ports that n has daily numerous rc
quests regarding land. Ia the Fen
ruary number. several requests ar
printed as received In each case
is % man with profession. with iron
two to five thousand dollars 20 lnVes
at once. Ana 49, the publication men
tions 10 seems a. be- climate hrst q
an that they are looking for Alou
oueroue certainly has the climate an
no people she could attract would d
more to help tho city than this olasi
one ducrN ia from doctor, forts
five wears old with u wife and ~
bows Tie has about &ih,O0o, as we
as securities that bring len $1,000
wear Here would bee a hne man
.antt,,,en IA ,pp nf Won