Bismarck daily tribune. [volume] (Bismarck, Dakota [N.D.]) 1881-1916, 1913-06-14
Prominent Speakers Conduc-
ted Discussions During
Second Day
Grand Forks Wanted Next
Years Meet WAS Left to
Executive Committee
BY J. K. Doran.
Agricultural Editor.

The second days meeting of the
Northwestern Dairy Officials was, II
anything, more successful than the
first. The entire program was car
ried out. from the opening the first
day to the final close, without break
anywhere, with one exception. Prof.
r. NJ. Washburn. OF the University
count Of the work on the n. p. Live
Stock Special in northwestern Mime
sofa. But two additional subjects
were added yesterday. A. J. Il. Cur
tis of Chicago spoke on concrete con-
struction and J. K. Doran OF Bismarck
on the need OF simplifying and cloth
ing in more popular language the bull
letins and papers of the Department
of Agriculture and of the Experiment
stations.
The paper Of Prof. G. e. Frevert, of
the University OF Idaho. was read by
Secretary Martin. and follows:
How the Cooperative creameries Can
Best Establish Markets for Their
Outpvtx,
(6y PROF. G. e. FRENERT, Univer.
sity Of Idaho.) ~r
During the past few years consider
able has been done through COW tes,
associations and breeders assOcia-
tons to improve the productivity Of
the dairy herds of the northwest,
however the study OF market require
ments and methods of marketing have
been sadly neglected, especially in the
Pacific Northwest.
While the general system of market
ing dairy products in the Pacific
Northwest has not been. carefully
worked out the cooperative creamery
has been more backward in this re-
spect than many of the individually
owned plants. In too many instances
the cooperative creamery has simply
relied on getting the markets through
the production of high quality. Where
there is no market grading system, as
Is the case in the :lOrlnWeSt, the
creamery that puts on the attractive
advertisement secures the trade even
with rather inferior quality OF dairy
products. OF course, in the long run
the creamey producing the best quail
ity wins the market. However, the
creamery making superior product
should advertise the same so as to
bring 1t to the attention OF the public.
One way for the cooperative cream
cry to improve its markets is to SIP
ply such products as are demanded by
the public, and for which there is, ii
pcsa BILE local market. In the past
the cooperative cleameries have de-
pended too much upon their compet-
itors and csmtralizers to market their
butter, never cona. dening the possibil-
ity of developing local trade in
butter, cheese, ice cream, sweet cream,
or milk. Many cooperative creamery
managers are so busy with the affairs
of the running of the plant that they
give little time or thought to the de-
velopment of a market for such prod
ucts. In this respect the centralizer,
who is continually studying the mar
ket requirements, has decided ad-
vantage over the creamery that does
not consider as to whether it is pro-
ducing the product which is wanted
by the public. .......
Another factor which the small CO.
operative creamery must face is that
OF supplying their trade the year
round. In many localities in Idaho. at
least, where small creameres exist,
winter dairying is not carried on to
the extent that it should be. AS re-
suit of this the creamery may work
up a market for the butter during the
flush season of the summer months.
but when winter comes the creamery
Is obliged to turl its trade over to
the centralizer for the winter, thus
the trade, as we'll as hav-
Ing to work up new trade the next
spring. This is very serious trouble
with the small creamery OF the north.
west at the present time. Of course,
by making high.gra butter and
storing 1t for the winter the small
creamery could hold its own trade as
we'll as the centralizer.
This brings up the question of stor-
age of butter from the summer to the
winter. In, the average cooperative
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