The Bourbon news. [volume] (Paris, Ky.) 1895-19??, 1913-06-20
THE sTUDEBAkER coRPo-
RATION OF AMERICA


offers to the public a complete line of
high grade automobiles at moderate
prices. There are three models, with
various open and closed body de-
signs.
These models we call the Studeba-
ker "25", Studebaker 49,, and Stude-
baker "SIX." The bodies include the
Touring Car, Roadster, Sedan, Coupe
and Limousine types.
To the experienced motorist the de-
scriptions which follow will make
clear that not only are these cars
handsome and beautifully finished, at
prices surprisingly low, but that me-
chemically they set new mark in en-
cheering skill.
| REMARKABLE DEVELOPMENT.
Beyond the familiar principles of au-
tomobile construction, Studebaker de-
sign has advanced to a remarkable de-
velopment in accessibility, prevention
of friction through perfect alignment
and proper fabrication and convenience
for the owner in. In such amtters are
be found today the great distinctions
which make one manufacturers car
far better than another's, and the
more carefully you study these cars
the more clearly you will understand
their striking advantages. You will
discover that not alone is their equip
ment complete and attractive in its
quality, but that from a mechanical
standpoint Studebaker cars are far
| in the lead
| We cannot make this point too
| strongly. 1t is sometimes said that
differences in automobiles have been
leveled down. Do not believe it.
There are still far-reaching gradations
in the value of different cars, indepen-
dent of price, and at the top stand
Studebaker cars.
ACCESSIBILITY.
| BY accessibility we mean such de-
sign of all parts that every vital point
may be reached for inspection or ad-
| justment with minimum loss of time
and effort. How completely this idea
| is achieved in Studebaker cars is evil
dent from the fact that every adjust
ment which service may require,
short of complete overhauling, can be
made directly upon the part involved,
without the disturbance or removal of
any other member
In the powerful long stroke motor,
for example all Studebaker mo-
tors follow the same design, differing
| only in size-the magnetic and pump
are placed on a cross shaft directly in
front of the cylinders, thus not only
rendering them completely accessible
but also leaving the sides of the cylin-
ders clear and clean The valves are
enclosed by a dust-proof plate which
no ct
adjustment. Again, the lower half of
the crank case is formed by pressed
steel pan which may be removed by
the release of a few bolts. When it
is taken off every main motor bearing
can be reached without lifting the
motor from the car.
The transmission is also character
istically accessible. The removal of
cover plate completely exposes the
mechanism.
In the rear aXles the differential
and driving gears can be reached,
cleaned, and, if necessary, adjusted,
without taking down the axle in any
way. On the Studebaker "25" the up
| per half Of the axle and transmission
| housing comes off as a unit by the re-
lease Of a few bolts, yielding access to
all gears and bearings. In the Stude-
baker and Ska round plate in
| the rear axle housing is removable,
after which the differential and axle
shafts may be taken out completely
without disturbing the wheels.
Such accessibility has never been
! surpassed, ad is desirable to an own
er for the simple reason that it saves
him time, trouble and expense, and
enables him to care for his machine
with ease
REDUCED FRICTION.
Reduced friction is another feature
/ in which Studebaker cars offer a shin
| ing example. Remember that it is
not alone the size of the motor that
counts, but the amount of power that
| is delivered to the rear wheels. Eff
cheney of this sort gives you power
| where you want it, and exhaustive
| comparative>testS have proven that
the power efficiency of Studebaker
cars sets a new standard for automo-
bile engineers.
How is this accomplished? First,
by perfect alignment. Everybody
knows that a straight line is the
| shortest, a straight pull the easiest
the pistons connecting rods and crank
shafts are lined up to an accuracy
| finer than the thinnest piece of paper
| you ever saw There is no twist,no
distortion to consume power and lead
to rapid wear For this reason,
among others, Studebaker cars are eX-
ceedingly durable. A Studebaker own
er has longtime investment, not
one or twO-year experiment.
LUBRICATION.
Second, we secure high-powel eff
cheney by perfect fabrication. The
Eforce-feed lubricating system on the
motor is positive in its action. Nov
ing motor parts are not simply oiled,
they run in oil, clean, fresh and con-
stantly supplied. All moving parts
throughout the car are treated in the
same thorough way. Grease cups are
provided with ducts leading straight
to the. bearings. These grease cups
are easy to reach and are dust-proof