New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1913-04-13
AUTOMOBILES.
AUTOMOBILES.
This Ad. Is For Automobile Dealers
Only-and Only the Live Ones

kHkN go W V$ A%4 40
THE DISTRICT MANAGER of your territory will
be here at the main ofice-so you can get righs
down to business with him il you are on the
ground.
EVERY DEALER IN AMERICA KNOWS the
heads of this organization. You all know Walter
E. Flanders. He has always given his buyers
more-and forced his competitors to give theirs
more than they wanted to.
HE 1T WAS WHO FIRST SAID, Magnetic In
Guided of course" He who first put fore
door" body on thousand dollar car-after cut
ting the price of the most popular and the great
est $3.50 car to $1,000 It was Flanders who
forced all othes makers to equip with demount-
able rims, by doing It first He who said, same
electric starter as the Peerless" on $3.50 car,
when most S., 900 still without starters
AND FLANDERS HAS DONE MORE for tho
dealer than any other. He it was who five years
ago originated the sliding scale of discounts" to
stop the gouging of the little fellow-the small
dealer, who in the aggregate, disposes OF 30 per
cent OF the product He, who sent copy OF his
dealers contract to every dealer in the United
States to show that all were treated alike, while
other makers were "dickering" with theirs Yes
you know Fanders-and you know why other
dealers don't approve of his methods. Good rca-
son. isn't there! .a...4e1..4
AND YOU KNOW McGUIRE-if you don't happen
to know him personally, you certainly know him
by reputation. VIM. F. Mcclure is known III
trade circles as the former production manager
of the Ford Motor Con1pany-thc man who
seemed to create by miraculous methods
Mr. MCGUIRE as the man behind isn't so well
known to dealers, but you've heard it said it
there's one man in the industry who can produce
cars in greater quantities than any other, 1t
is Mcclure. Come and meet hin-hcl II show
you the "25" himself.
E.LE ROY PELLETIER you all know personally.
You know his advertising, and its instantaneous
results "Roy's" advertising has sold more auto
mobiles than that written by any other man. lie
knows you, knows your problems and knows
your territory. Besides handling our national
campaign Mr.. Peetier will. furnish you with
copy to run locally and, when occasion requires,
he will be glad to write special copy to meet your
local conditions.
YOU'LL MEET TWO NEW FACES-Walter M.
Anthony, Comptroller, and c. A. Forster, Com
mercial Manager, in charge OF sales.
MR.. ANTHONY IS THE MAN you'll deal with at
the financial end-and you'll like him. He's
rare combination of keen business acurnen and
royal good fellowship. In short, he is business
man of breadth and character and poise-and a
saving sense of hurnor. You'll like Anthony
and that makes business dealings lot more
pleasant.
AND YOU'LL LIKE FORSTER. He comes from
the burroughs huuHS NdSHiiiC SOHp6ly. we
don't know it all yet in the automobile business,
you know and tho you'll look with suspicion on
new man in this industry, that impression will
be dspelled in the first five minutes you with
Forster-and then you'll agree that he, well
as Anthony, belongs in this organization OF
specialists and experts,
AND YOU'LL FIND In The other officers and IN the
factory, not scores but hundreds Of men you've
known for years-experts specialists all, and
You'll conclude that if the kind of Car you've
been wantng-the kind you'd design and make
yourself if you had the capital and the facilities
can be made then this organization can make
ito the Queens taste-and yours.
THE CAR IS HERE ready to and to ride in De-
iveries in quantities will begin in june You've
been looking for this car for years-come TO De-
troit on the first train and try out for your
self-and tell us why you think you can sell moro
of them in your territory than any other dealer.
NOW NULL THIS OVER: You must realize-you
who have watched the trend of things-that this
automobile business will gradually narrow down
to few big ones. 1t will be a contest between
giants.
TODAY, WHEN MARGINS OF PROFIT to the
maker are so small that ninety per cent of all the