The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1913-04-18
ADVERTISING MUST
NOT BE FALSE

Prof. E. F. Ladd, chemist and pure
food commissioner, has issued a bull
letln No. IL in which attention is call
to four new laws hat were passed by
last session of the legislature.
These are the old storage law, the
false and misleading advertising law.
the snuff law and the diseased meat
law.
The diseased meat law had the
emergency clause attached and is now
in effect. The other laws go into eff
feet July l..
Following is a copy of the law gov
ernlng false n misleading advertis-
ing:
False and Misleading Advertising.
House Bill No. 2SS-Lewis.
An act to prohibit false and mis-
leading advertising of all kinds, and
providing a penalty therefor. .
BE it enacted by the legislative as
semhly of the state of North Dakota:
Section l. Any person, firm, cor
poratlon or association who, with in
tent to sell or in any wise dispos. of
foods, drugs, medicines merchandise,
Securltles, service, Iaints, varn:shes,
oi''. clothing, wearing apparel, ma
chinery or anything offered by such
person, firm or corporation, or associ-
alton. directly or Indirectly, to the
public for sale Or distribution, or with
intent to increase me CONSUMPTION
thereof or to induce the public in any
ann to enter into any obligation
relating thereto or to acquire title
thereto, or an interest therein, makes,
publishes, disseminates, circulates or
PLACES before the public or causes to
be made published, disseminated, cir
culated or placed before the public in
this state, in a newspaper or other
publication Or in the form of a book,
notice handful, poster, bill, circular,
pamphlet, tag, label or letter, or in
any other way, an advertisement of
any sort regarding foods, drugs, med
icines, patent and proprietary prod
ucts, merchandise, securities, service,
medical treatment, paints, varnishes,
OILS, clothing, wearing apparel, ma
hlnery, or anything so offered to the
public, which advertisement contains
any assertion, representation or state
ment of fact which is untrue, decep-
tive, or misleading, shall be guilty of
a misdemeanor.
Section 2. 1t. shall be the duty OF
the states attorney, sheriffs, police
officers, health officers and the food
commissioners to enforce the provi-
sions of this statute, and for the u
pose thereof they shall have ingress
and egress to all places of business
where it is believed that violations
OF this statute, as ~hereinbefore de-
fined, are being made. Grand juries
and states attorneys shall have full
inquisitorial powers over ~offenses
committed under this act, and states
attorneys shall make investigations
and prosecutions when proper EVIL
dence is furnished to them.
Section 8. Any person. firm. corpor
alton or association violating the pro.
visions of this statute, or who aids
another to violate the am shall bs
guilty of a misdemeanor, and on con.
yiction shall be fined not less thar
ten $4,000 dollars, nor more thar
one hundred ($l00) dollars for ths
first offense and for each subsequent
offense shall be fined not less thar
one hundred $4,000 dollars, or sixts
1909 days in jail, or both. at the dis.
erection of the court.
: Approved. March II. 1913.