The Madison journal. (Tallulah, Madison Parish, La.) 1888-current, 1913-01-25
TO MARKET FARM Prom
Three Important Factors n a..
sIdered From the Standoo;.'
of the Farmers Club

IL seems to me that there are a
important factors in marketin.
products that we can consider :
the standpoint of the Farmers y
says a writer in the Farm. Stoe,
Home. To market farm produc.y
must have quantity. We have !.
nave quantity enough to mai.
worth the other fellows while n
US the best possible price he ca, III
mat product We have got Ia
quantity enough so that it is
Ject TO him to get it from IN ii
avoid the trouble of picking ~
from 20 or 200 people. II is,sy
expense to buy a carload I'm.
dozen or fifteen people. 1t isa
deal cheaper to buy it from one {
You can afford to pay that one \
better price. One of the thin,
want to strive for is to have al
quantity of something for s,h
that we can interest the dealer Il
The second thing we want IA
formity. We want a large oua,s.N
of a uniform product. The best M
tration of this is our co-oper,sI
creameries. Years ago where
farmers were each marketing SO
or $40, or $50 worth of butter N
each one was making a different M
of butter, different in color. e.
and appearance, We didn't get the !.
price for that butter. The man !,
sold it to. the middleman. WASN'T
blame. He couldn't take the n,s
up product and handle it to sood !,
vantage. We have changed all IN,
We have a creamery. all that bu,.
made in one place under uniform a.
dltions with the best machinery AL
equipment. A man who doesn't N
anything but study how to make n,
best kind of butter is at the head ,
the plant. AS a consequence, we h,,l
In our cooperative creameries I'M,
$4,000 to $4,000 worth OF upito,,
product from our dairy COWS, all co,
trolled by one man. so far as sellnl
is concerned. with the result that NJ
price farmers get for butter-fat on Al
farm is almost the same as the mr.
city people have to pay for but,-|
There isn't big margin between M
farmer and the consumer in the mi
ter market. The butter market 1, n
the best condition of any of the tar-|
products. 1t seems to be handled N
the most business-like way. We h,y,
large quantity Of a uniform prodae
The third point In marketing is |,
place the man who has something |,
sell on an equal basis with the man
who has something to buy. II a ma,
drives to town with a load OF hon
he is somewhat handicapped. N
pretty neary has to sell them. or hsd
them back at considerable expens
or keep them where they are a sts
greater expense. 1t is especially trv
If he takes a carload of cattle to ID
stockyards. He can't pay for feedrf
and keeping that stock. He has ss
to sell 1t right there. and then 4
whatever price he can get for It \
there Is some organization or q
by which the man WI.
has a product to sell can offer thu
for sale and still be perfectly free ;,
refuse the offer, he is in a better DO
sition than he is II he has got to taLs
that offer. So IL we can bring ths
buyer to the seller, or in some vsy
level up that inequality between TIE
seller and the buyer, we are going 10
benefit the man who has sometime
to sell and not injure the man who
has something to buy. We don't
wont to kill off all the middlemen Or
fight the commission people.
We need to organize so that w
can handle our products on a buS
ness basis. To illustrate. Take tie
Farmers club in Meeker county. One
Of the things 1t is doing is to develoy
livestock shipping association. They
shipped a small amount OF stock the
first year and have gradually grow
until last year they handled sl17M
Of livestock. One man sold out d
that community, tho representatis
foreman. $4,000. And it actuaHy
cost the farmers in that community
FOR this one mans wages. a little BIT
over one per cent. or something less
han $1,000 annually for handing
hat whole $4,000 worth of business