The Sentinel=record., 1912-06-23
PRACTICAL AND THEORETICAL

PRACTICAL AND THEORETICAL
 Necessary to the success of an, health resort are two essentials. Tn, first of these ia that the resort shal have patronage, and the second o these is that the patronage shall re ceise profit from the visit and @ away disposed to send others in turn
 Tn another column of the sentinei Record this morning is an articls from the pen of local physician or tue subject of our patronage.
 Our Business Mems League, through its advertising fund, has almost an swered the question of bringing pat. rcnage to our resort. Of course our people pay the freight of the adveF. tising campaign, and the advertising each and every year will be just as extensive as the funds supplied will pay for
 Then the question of making our visitors go away satisfied and disposed to send other visitors here naturally arises.
 There is no argument to the fact that every visitor coming to Hot Springs for his health should have the counsel of a physician There IS probably not as great real physical danger in taking the baths without the advice of an examining physician. as some might believe, but there is great waste and great dissatisfaction.
 if q person is iii and comes here for the hot water baths, and takes them without medical advice. and goes away without the benefits he should have received, the resort suffers. The hot waters comprise no cure all. and if the visitor has physician, and is not cured or benefited, he at least understands why.
 fo make an arbitrary rule which requires every bather in the hot wa ters to first have consulted a physi- elan does not sound practical Ws have thousands of people listed amopa thhe so0d patrons of this resort who have no chronic ailment. Thousands come here just for that good clean ing npp for which the waters are famed
 Therefore arbitrary rules will no; apply well to the local situation
 Practical and professional men. In a position tc know from experience and observation. tell us that too many people are passing through our hot water treatments without the results they should receive. and that the req son lies in that they are not prop erly applying the remedy.
 The Statistics at the office of the United States government will show that smaller percentage of our yis- itors are bathing under the direction of a physician than ever before.
 Those two facts taken together point to conclusion.
 In the "halcyon days" when every hotel keeper and every doctor drum mer and every cooperative agent was in close communication with the doc- tors office. the visitors all bathed under physicians direction. because every. influence caused them to TO- gard the physician as q necessity There was consideration between the physician and the influence, how ever.
 The day came when the considera- ton was removed Then the general disposition to urge that visitors have physician began to wane.
 Every citizen uf Hot Springs should campaign just as vigorously among the visitors te encourage them e have an attending physician now. as in the old days. The consideration remains the same. only is less direct. The consideration now is a satisfied patronage and one that will depart ln hnmor to send us other patrons
 and our whole prosperity lies in our patronage
 The physician will prosper to a far greater extent. of course. but if a real and genuine co operative spirit exists in the community, the physician can increase his helpfulness to the com mnnity through larger subscriptions to public funds. and the upbuildins that will result will be felt even tc every pocketbook ir Hot Springs.
 Pllzzleuits and "honeyfngle hay. become far too tame terms for n, Republicans at Chicago Thief skz..yl.t.sf tffran,a st <stnaf,trnnlto isto '