Omaha daily bee., 1912-03-24
Why the whole world
pays tribute to the
Cadillac car

ponent Of anu-friction methods Oh
measurement.
Advantages ycu may enjoy ana Dis
advantages you may escape.
The presence or the absence Of the
qualities described herein-qualities trace
able to properly applied Standardization
and the resulting correct alignment; quail
tiles traeeabie to skillful design and adj
vaneed manufacturing methods and the
results OF scientific research and develop
ment. explain
and crank his engine to get II started
while the Cadillac owner gets into his
car. presses a button. disengages the
clutch and his engine starts.
Why the owner OF one car, even With
so-called "self-starter," can start the
engine only some OF the time while the
Cadillac electric cranking device is fully
as efficient and fully as dependable as
every other part OF tho Cadillac car.
Why the owner OF one car must get
out--often In the rain and mud--open his
lamps. tumble for matches, turn on and
| regulate the gas and light up while the
Cadillac owner without delay or annoy
ance simply closes the switches and the
electric lamps are lighted.
Why one car starts with Jerk and
lungc while the Cadillac can be started
off with the smoothness Of an ocean
liner.
Why in one car about all the drivers
strength Is required to operate the clutch
and brakes while with the Cadillac. slight
foot pressure Is all that is necessary.
Why in one car the change Of gears is
accompanied by crash and q grind while
with the Cadillac the change can be made
so that u Is scarcely perceptible.
Why one car Is difficult 10 keep In the
road while the Cadillac seems almost to
steer itself.
which has no provision for taking up wear
Host motion develops making steering I'M
certain and unsafe while In the Cadillac
steering gear the adjustments provided
are more adequate than will probably
ever be required. 49,. =.
springs seem unyielding and the car Is
less comfortable TO ride In over a paved
street than Is tho Cadillac over an ordi-
nary road.
Why one car may run quietly and
smoothly when new. but soon becomes
noisy and shakes and rattles while the
Cadillac often after years Of service runs
as smoothly as when new.
Why one car runs all right on level
roads, but when Il comes to aand and
hills II has not the power 70 make the
pulls while the Cadillac has an abundance
and with Its Standardization, the correct
alignment and the substantial construc-
ton. the maximum Of that power Is de-
livered at the rear wheels.
Why one car shows only or 10 miles
on a gallon OF gasoline while the Cadillac
averages 90 TO 20 per cent greater mile
age.
Why one car after a few months be-
gins to evidence loss OF power while
cadillacs frequently show an improve
ment.
why in one car the engine overheats
and the water boils while with Cadillac
tenn the causes OF overheating are practi-
cally eliminated.
Why one car emIts volumes Of smoke
and II becomes necessary to clean the
engine and especially the spark plugs
every few weeks. while the Cadillac with
its efficient lubricating system and the
accurate lit Of the cylinders. pistons and
rings emits no smoke at all and frequent
~ runs for year or more without even
having a spark plug removed.
Why the oil, consumption OF one car II
from two TO four times that Of the
Cadillac.
Why the owner Of one car must be
continually tinkering with his car to keep
It going while many cadillac owners
rarely open their tool kits.
Why one car after few months use
deprsciates In selling value to half OF
Its original cost or less while deprecla-
ton In the Cadillac Is reduced 10 an
absolute minimum.
30 many Why's" indeed. which evil
dence the pre-eminence OF the Cadillac
that We cannot here cite even Q tenth
part Of them.