The Salt Lake tribune. [volume] (Salt Lake City, Utah) 1890-current, 1912-09-05
CADILLAC ANNOUNCES
| ITS MODELS FOR 1878
Long-Stroke Engine, More
Power and Many Refinements
Shown in New Cars.

\ The progress Of the Cadillac car
has been such that its official announce
ments of the season s models, specti.
cations and prices are looked forward
TO with anticipation and received with
keen interest.
In preparing for the season Of 1913
The mana cement has had in mind the
fact that II had already reached
Ipoint where the basis Of price compari-
Ison had nearly vanished. They now
declare that they are approaching the
new season in the belief that the price
Icomparison must really be eliminated.
Bearing in mind Cadillac standards
reasons for this confidence may be
FOUND In the details and specifications
Iof the new models.
II The essential features of the 1913
cadillac are the long stroke engine,
more power. silent chain~driven cam
Lehaft. enclosed valves. quiet motor,
longer wheelbase, larger tires, electri-
Ieal system of automatic cranking,
HRhting and ignition simplified and
Improved, automatic spark control and
Numerous re6ncments of essential de-
halls These vital features arc em'
bodied in all the new models which are
listed as follows: The standard five
Messenger touring car, which is to sell
Tor $1975; three other models at the
nBue figure. listed as four"passenger
, phaeton, a four-passenger torpedo, aud
N passenger roadster: a six pas
genger car for $2075; four passenger
, coupe for $2500 and seven-passepger
limousine for $3.50.
One of the most interesting and sat
ts9actory innovations of the 1912 Cad
lilac was the Delco system OF auto
matte electric cranking. electric light
ing and ignition. For the 1913 models
The Cadillac experts promise a vastly
bimplifed and improved Delco equip
ment developed from their experience
nth the old system on 10000 1912 cars.
Among the simplifcations are the sue
cessfil adoption of the single instead
linating the controlling switch. the me
: ter. mncb wiring aud many parts. The
} Foltage is regulated and the batteries
Uharged automatically, the intention be-
II 1Dg TO reduce TO An absolute minimum
be attention required on the part of
she user, The switches for starting,
6Rhting and ignition, the latter equip
b6d with Yale lock, are more con-
8 raniently located. The electrical equip
ypent as used on the Cadillac includes
Ii automatic spark advance that is
phniuue and the first TO be thoroughly
hjractical and efficient, thus relieving
VIIhe driver Of the necessity for constant
'itfeDtiou. In addition to these feat
ssres there is also the Delco distributor
Enition system with a separate set OF
5park plugs so that the car has two
iomplete and independent ignition sys-
ems.
-{The Cadillac 1913 engine Will have a
bng stroke, 53i inches, with 4H2-inch
,all ba
I'VE an engine that has always occupied
n higl, place for efficiency. This am
'Ilifcaton of power is especially OBJ
lrorvable at speeds from twelve 20
Renty-fv miles an hour, dynamometer
tests registering an increase of from
lib to 25 per cent. The camshaft and
enerator shaft are driven by silent
. hains; valves are enclosed. The en-
Uine generates 1850 horsepower. The
ilent chaln-driven caamshaft, enclosed
valves and various refnements of work"
Cs3Ansbip produce an engine of unusual
,uietness. A carburetor Of marked
f6 mciency and simplicity has been
uzther simplifed. now requiring but
.bgle means Of adjustment.
Q, The 1913 models, which are fully
uzhnipped including top and windshield,
10 fe to be shown in Cadillac blue
oS>rougbout. including wheels with light
sSfriping and nickel trimmings. The
o p3nger wheelhase will add to the easy
ding qualities of the car. The Cad
. lac company manufactures nearly
!. JSery part of its cars, and as the plant
J, Iexceptionally complete and the meth,
g Is have always been noted for their
~ Joyoughuess aud painstaking nature,
~ Ne new models will have the advaD.
Cn1ee Of all the motor car virtues and
y HSlnes which these conditions provide,