The leader-enterprise. [volume] (Fitzgerald, Ga.) 1912-1915, 1912-04-30
Scientific Marketing Says Barrett, Greatest
Problem Before The American Farmer:
Unless Farmers Sell More Than They Buy
They Will Never Be Truly Independent


To the Officers and Members of the Farmers Union:
Everyone America from the president down the
the smallest country weekly newspaper and has for
long time, been advising the farmers how increase production
You can numer on the fingers have ps
intelligence influential nonarming Americans who
given thought showing the farmer the mpera
need scientific marketing, di tribuon Yet is probable
getting the products of the soil the market
reasonable ard fair price, intricate and almost
important the task of production itself.
The of bring forth kind
crop With the constant chorus regarding scientific agriculture and
methods the reclamation of the desert and the draining
swamp lands the probability that the country will of food
alarming But what enough
make thoughtful stop and greve the fashion which the
American farmer robs himself after by pshod methods
of disposng of his output
that the country
cot together selling pan they would
three or four hundred million dollars year. AS it now thew for
felt perhaps larger by marketing absolutely
without system or rhyme or reason
We agree that the trusts have guilty injustice to
people, But the 'rusts" least
the everlasting value and need organization
marketing How many dividends for instance you
suppose OIL the United States Steel Corporation
Tobacco Company other of thm could
placed their products upon the market the haphzar
observed by the American farmers?
So important selling end by every form of
business whether corporate individual large SMALL
and brains spent upon producing
end buying end If the cheapest little factory
little placed output the does would be
applicant for bankruptcy short order The present system
of agricultural marketing in America like nothing
department store with everything
buy and single clerk wait the It IS like
those restaurants man comes in and
waits upon himse any wonder that with system like
theamer himself yearly millions legitimate profits?
Some brethren declare they're perfectly wiling
rate system" Why bless your SOUL have
more plans systems chicken the
and the purely agency We've tried
of other schemes somewhere big and little
the plan the system lack Its the determination
ability together big feasible National SYSTEM
producing farmer big selling machine and
and broad enough and clnsecad
the head to the machine rightly
age and every industry
agriculture obeyng that law Unless agriculture wakes
adopts mehodhe twentieth century going
keep working for supporting every combination
except
It primary rule both sense that
buys than he SELLS he will independents
That rule applies tightly any class
that the armeror them especially
produce their soil only
With bring home cash. but well food for which he
paying.
There will be sacrifice, sdreudeng alleged nd<
vda rights essening of that ordy Independence of which the
farmer fond effective plan of marketing Other indus
these and bow down before them
he will continue disadvantage with every other class
ii the country
want vou ponder all these facts carefully and conscienousy
you ahead with your spring planting 1t all very well to
cu acreage plan scrupuousy production Unless
scientific marketing scrupuousY and intelligent
ly, nearly half of our labor will go in van
Charles S. Barrett,
Union City, Ca, April 25th, 1912 :