davidaulloa/AmericanStories huggingface dataset:
Pine Bluff daily graphic., 1912-09-13
FOR SALE

TEXAS FARM, TIT ACRES ADJOlN- ing the growing town of Cetulla, county seat La Sale Go. Popula- tion 2,500. Good schools and
 churches 200 acres in cultivation, all tillable, red, sandy loam, clay. Subseil-well improved. Good water. $40.OO per acre. 1-3 cash, balance time. l.. w. Gaddis, own CT, Cotualla, Texas. It
Pine Bluff daily graphic., 1912-09-13

MUST BE SOUD-HIGH CLASS LOT, 12Ox194 feet, in good neighborhood' one and a half blocks from car line, near school. A real bargain. For information see or lhone HOLLIS REAL ESTATE CO.,, 2Os West Second avenue. Phone No. Z.
 S-c9-tf
Pine Bluff daily graphic., 1912-09-13

FOR SALE-AN. UP TO DATE GRO- cery, with fixtures, wagon and
 horse. Can interest you in prices. For cash. Reason for selling; own- CT leaving city. See Ben 0. Adams, owner, 1421 Main street, Little Rock, Ark. 9-S-3l
Pine Bluff daily graphic., 1912-09-13

Use red tablecloth, wooden bench ss, kitchen chairs. candles. tin and wooden dishes, and have Inexpensive prizes--tin horns and articles pur- chased at the five and ten cent stores. Bean bags, soap bubbles and old-fash- loned games are the most appropriate. r cards, rla. old maid" and casino"
Pine Bluff daily graphic., 1912-09-13

I think if told you what I had re- gently that 1t would suit you. For the first course there were delicious can teloupe, then sweetbreads on toast, riced potatoes, cucumber and tomato salad, cheese straws, celery sticks filled with cheese, nuts and olives. hot biscuit, iced tea and Spanish cream for dessert.
Pine Bluff daily graphic., 1912-09-13

LOST--BETWFIEN UNION STATION and State street and Eighth ave- nuc, lady's pocket book, contain ing sum of money and lOcket and chain. Finder return to Graphic office and receive reward
 9-11-3t
Pine Bluff daily graphic., 1912-09-13
iFn-. an a "Artist" Luncheon.

a.N
 I have a.. friend who is going abroad to.;ktt1dH,s ant Can you suggest any EsxsINay foAgivs her farewell lunch &N ?!n7ts4iiaAed. '. Hk fhs33ss.;ii..,,yss s4-7----
 sNAhink I have Just what you want. There .wsra six ,art students who had Heelss .s hae ,,foH several years and MN was given Sone of the patty of the eve of her departure for Europe.
 The centerpiece was a plaster cast of Psyche" and the candlesticks were of china in the shape of tall white col umns. The name cards were on little easels and each was decorated with tiny water-color sketch. Candy shaped palettes were the bonbons with nat ural little dabs of colored candy paint. The ice cream was. served on paint pans and the cakes were ornamented with dabs of colored icing
 A beautiful sketch book was given the guest of honor in which each friend had written sentiment and made tiny thumb nail drawing.
Pine Bluff daily graphic., 1912-09-13

WE MAKE LOANS ON REAL ES- tate for any amounts. Taylor <
 Company, Insurance. Real Estate. Phone 1882. = 4-1V-1
Pine Bluff daily graphic., 1912-09-13

FOR SALE-OFFICE FURNITURE consisting of 1 roll-top desk and chair, typewriter and stand and filing cabinet. All ill first class condition. Apply to Basement s. W. Telephone Bldg. 9-7 6t.
Pine Bluff daily graphic., 1912-09-13
Refreshments and Place Cards.

am a member of club of fourteen who play flve hundred. It is my turn to entertain. I should like to serve something new. The refreshments are limited to five articles. Kindly advise me what to serve and something in- expensive for place cards.-Marian.
Pine Bluff daily graphic., 1912-09-13

WANTED-IF YOU WANT TO BUY or sell either city or farm property
 call on or phone HOLLIS REAL ESTATE CO.,, POS West Second
 .,,o,na phone No. g. S-29-tf
Pine Bluff daily graphic., 1912-09-13

sAI.EsMEN TO TAKE ORDERS FOR cut rate groceries. Outfit free. Ex- perience unnecessary. $50 weekly. Standard Mercantile Co.,. Hippo drome Bldg, Cleveland IT.
Pine Bluff daily graphic., 1912-09-13
Menu for

Menu for Summer Luncheon.
 wish to entertain six guests very simply. Will you outline menu?- Grateful.
Pine Bluff daily graphic., 1912-09-13

LOST - BUNCH KEYS, AMONG
 which was Cotton Belt switch
 key return to this office and receive reward. 946t
Pine Bluff daily graphic., 1912-09-13
-7- For a Poverty Party.

Will you please suggest entertain ments and refreshments for nara time" party?-Mona.
Pine Bluff daily graphic., 1912-09-13
Ma1tlleid
 Reeh||lng.

Now is the time to roof your building. Don't wait until the rains start and you are inconvenienccd by working in the wet. Do the work while the conditions are favorable and save yourself the annoyance and disagrceable duty of being compelled to hurry job that requires care and attention. No matter what kind of roof you have or what kind of a building you own, you ought to sec us about your roof troubles. Our roofing experience will help you.
 We will show you the kind of . roof you should have and the way you should lay it and demonstrate to your complete satisfaction that there is no other rooo6ng on the market that will give you so good a roof service as Malthoid Roofing. The Parafine Paint Co. of San Francisco
 and Chicago S
 were the original makers of ready roo6ngs twenty-six years ago.
 Cleveland Matthews HdW. Go.
 Fourth and Main.
Pine Bluff daily graphic., 1912-09-13

Dr. Asa Brunson was in Little ROCK yesterday on professional bus ness.
Pine Bluff daily graphic., 1912-09-13
neply toV. R. w.

Ttss aot necessary to assist boy or rlan with his oyercoat; a man Is pre- san.ed to g woman. Girls do so un- chaperpned to the theater with boys, out [ 60 not like to see it unless they arg Of age. Never accept any attention or 1a,Ee7e from boys or men whom you % nt know. Always be on tho safe ss.ga. s.t- ;Ha
Pine Bluff daily graphic., 1912-09-13

3l0 Oak, five rooms ..................$lO.OO 627 East Third, six rooms .-....$20,00
 1O6 1-2 Pine, office room ............$5.00 1706 East Fourth, four rooms 5000 17th and Spruce, six rooms ....$15.00 102 South Pa, four rooms. city
 water $l25O POP West 5th, ten rooms, modern, good
 location for roomera ana board
 CTS $4OOO Martin and Main streets, brick store,
 excellent location r.r grocery
 store 7l0VV 14O1 Main, rooms, modern. suitable
 for two families .......................$22OO 1O3 North Florida, 5 rooms, city
 water $l0.VU 1902 Linden, rooms. city water,
 large lot. newly papered .......$12.50 1908 w. 3rd, 3 rooms, hall, city
 water .................. $11.50 315 Beech, store building, water
 paid .............. $2O.00 119 Harding ave-, 3 rooms, water
 paid ............................. $9.OO 1522 Pine St., 6 rooms, modern $22.O0 142O Linden, rooms, two halls.
 lights and gas. lot 7Ox240. Good
 out buildings ..................$20.O0 1702 w. 5th. eight rooms, bath, elec- trlc lights ..........-....-.----..-..... $Iz.0O 17O4 w. 5th, 6 rooms, city water $12.5O 2003 E. 9th, 4 rooms, city water $11.00 18th and Elm, 3 rooms, city wa
 ter ....................... ..........-...-$ $7.O0 1 1718 K. 5th, rooms .....................$ $15.Ot 18th and Linden, rooms, bath, elec-
 tric lights, almost new ....$150u 1910 Ala, rooms, modern ....$200O
 FOR SALE
 17O4 W. 17th, rooms, lot 6oxlo4,
 good out building, price on month ly payments .$lOOO.OO 2 5 room houses on corner Cedar and
 w. 9th in the very best residence
 section, lots 12Ox154, will sell sepa-
 rate .........-.. ..-......-$50OU.Uu 13 acres. ? miles north of Court house on McF'adden ferry road at 8 bargain.
 26th and Laurel. rooms. bungalow. Two lots, good out buildings. new
 fences. 1-2 cash. balance easy pay
 ments .......... -........-............ $1.500.00 7 rooms, ? halls. automobile barn, !. gas, electric lights, bath. strictly V modern vicinity Baptist church w. 6th Price ....,...,,.,..............$4.0 1000. % } S25 Texas. rooms. han, city water, l lot 92x20s. Can arrange terms Price $2.00e0 0o : 18th and Cherry, rooms. ? halls . modern. lot 77x120 corner { Price s3.5OO. co Asks us for list of farms. Money to lean on Real Estate. l. We write fire and tornado insurance d BRYAN -McNEW 2 REAL ESTATE AGENCY. t lO6 Pine st. Plope 971
Pine Bluff daily graphic., 1912-09-13
.nlwto a.Mainslane.n.

IF aep ysto .'EaainsAane."
 hatevers msetirg the sssa 1a {. { ,g5 Take. friend. or some 5sr os your family with you. {. ss:.as... s,o. s.os sllslng the. typewriter. MtEsME nK!s
Pine Bluff daily graphic., 1912-09-13
HOTEL DIRECTORY

NEW EDINBURG HOTEL. J. w. McDade, Prop. New Edinburg, Ark. WHAYNE HOTEL Special attention given commercial
 men.
 Rison, Ark. ! NEW HOTEL KILGORE. Up-to-date Modern Hotel Rates $2.00 and up. ;. H. Kilgore, Prop.
 Fordyce, Ark KINGSLAND HOTEL F. M. knickerbocker, Prop. kingsland, Ark. THE BOGGs HOUSE | Stephens, Ark. Miss Pearl Boggs, Prop. NUNNALLY HOTEL. Comemrcial Mems Home
 Waldo. Ark.
 HINTON HOTEL First class hotel.
 Stamps, Ark.
 MULKEy HOTEL Rates $2.00 per day
 LeWisVille. Ark. MENDENHALL HOUSE. The only free cool sample rooms il the state-with cold air system. $2.00 Per Day.
 McNeil, Ark. LaD9NAN HOTEL,
 Magnolia, Ark. W. w. Sorrels, Prop. Rates s2.OO Per day. DIR. LILLIAN G HIGINBOTHAM OSTEOPATHIC
 PHYSICIAN Office 510 Chestnut St. Old Phone 159
Pine Bluff daily graphic., 1912-09-13
For a Crystal Wedding.

Will you please kindly tell me through your column suggestions for entertaining on the fifteenth wedding anniversary ?-"Crystal Wedding"
Pine Bluff daily graphic., 1912-09-13

FOR RENT-TWO NICELY FURN-
 ished front rooms for light house.
 keeping. No. 312 Oak St. 9-6 6t
Pine Bluff daily graphic., 1912-09-13

FIVE HEAD OF MILCH COWDS FOR
 sale. 1-2 miles out Sulphur Springs
 road. J. G. Delterlime. 9-6-5t
Pine Bluff daily graphic., 1912-09-13
UNFURNIsHED

FOR RDNT-4-ROoM UlNFURNISHED apartment on 2nd floor, natural gas, electric light and bath. Most desirable location, SIS Pine street. Reference required. Apply SIS Pine.
 9-5-6t
Pine Bluff daily graphic., 1912-09-13

WANTED TO BUY-A GOOD, Gh-\- tie horse for delivery wagon Ap- ply to McEwen Dry Goods Go.
 9-3-6t
Pine Bluff daily graphic., 1912-09-13

FOR RENT-SIX UNFURNISHED
 rooms for rent, electric lights, gas,
 water and all modern conycniences. Reasonable Call 321 or call 419 East Second. 9-7 6t.
Pine Bluff daily graphic., 1912-09-13

FOR RENT-6 ROOM RESIDENCE at 18th and Chestnut, garden,
 barn, large lot, gas water and
 lights. Mrs. V. s. Mcclellan. Phone 17oa 9-5-6t
Pine Bluff daily graphic., 1912-09-13
LOST OR FOUND

LOST-A LOCKET BEARING MONO- gram w. \. s" Probably lost on
 Main street between Second and
 Sixth avenues. Finder please return to Graphic office. 9=S=6t
Pine Bluff daily graphic., 1912-09-13

FOR SALE-One hundred and six ty acres of land; well situated for truck farming. near Pine Bluff apd railroad. Will he sold at very req Graphic. 3-23 tf.
Pine Bluff daily graphic., 1912-09-13
FOR RENT

FOR RENT-ONE OR TWO UNFUR' nished rooms. Phone No. 1853.
 9-12 St
Pine Bluff daily graphic., 1912-09-13
FOR RENT
 BY BRYAN -McNEW

REAL ESTATE AGENCY.
BoletiÌn mercantil de Puerto Rico. (San Juan, P.R.) 18??-1918, 1912-07-31

LA estatua de un pensador 0 de un
artista colocada EN- una plaza p1blica es
La mayor de todas las barbaridades.
Ante todo: SQue es una plaza publ
ca? Tn cuadro de terreno en- donde hay
bancos para que la gente Sc siente ha-
blar sandeces politiquear. Lugar
donde van todos los pregoneros Gle la
ciudad a gritar sus articulos, pasa ratio
donde Sc fuma Sc discute mientras Sc
hace la digestion, y van todas las tardes
los chiulillos a tirar la bola rodar
el arco, EN- la noche cuando ell que
tiene casa sc retira van quedandO los
harapientos que no tlenen casa, y Sc es-
tran EN- un banco Una plaza es, Ell fin,
centro de cesantes, de pediguenos, pun
TO de citas galanteos de actos inmo
rales bajo la sombra de los arboles, es
un lugar q. no tiene NADIA de temple, III
rio. es un lugar est1pido un filtro de
la ciudad. Y ALI colocan la estatua Gle
un pensador de un artista, donde ma
die sc fila en- ella con atenci5n. Ademas
del POGO aprecio que Sc lie hace como
obra Gle arte hay ell desprecio en- ell al
ma del caso Ell sol arde la lluvia
arrecia hay q. cruzar la la plaza hgero
sin ponerle atenci0n La tarde cae, y la
melancolia que deja no permite levan-
, tar la cabeza para fjar los ojos en- su
rostro para admirar su escultura yer
+, ell ras go de inteligencia de que habla
su entrecejo plagiado EN- marmol o
bronco Pero sin embargo en- las pla-
zas las ponen en- todas parties del mum
do
Concibo que la de Crist6bal Colon es-
te en- todas las plazas de America por-
que ahi, 81 'sus oidos de bronco pueden
transmitir sonido alguno, sentira ell
ruido atronador del Nuevo Mundo que
BoletiÌn mercantil de Puerto Rico. (San Juan, P.R.) 18??-1918, 1912-07-31

el qniso descubrir descubri6. Concibo
que la de I'm mlltimillonario yankee
este frente una estacion de ferrocarril
que el fundara, porq1e ALI, 81 en- su
pecho de marmol tiene corazon, sentfra
mas ambici0n de dinero mirara con
j1bilo ell tumulto de viajeros que entra
sale dejando dinero sus sucesores.
Concibo hasta q. la de Lagartijo la CO.
loquen en- la Puerta del Sol en- Madrid:
porque, segi1n me dicen es el centro de
la algeria, continue desfile de manolas
chulas, de cronistas toreros, de organi-
los que repiten por las GALES ell paso-
doble de la Ultima zarzuela, todo este
10 concibo porque LagartiJo fue torero
maestro de ese arte, elegante Ell la es
tocada, en- ell quite, iarga y veronica,
pero la de un hombre de alta mentah-
dad, no es possible.
Para estos hombres debe tener cada
pueblo una especie de pagoda para
guardian las gloriosas copias en- bronco
de sus fguras. Lugar de silencio ce-
menterial a donde hayan piletas que Ell
lugar de aqua bendita para hl1medecer
los dedos tengan libros, Y que un sa-
cerdote de la verdad desde un p1lpito,
olga que "el amor es la compensation
de la muerte' V que la vida es ell
querer vivir Y que al entrar cada
persona ponga ell pensamiento de rodi-
Has. que nadie entire sin Greer Ell que
ell pensamiento es ell unico brazo de la
naturaleza Y que nadie liable NADIA
mas liviano de 10 que ellos han
dicho Y que ell desdichado que ALI
blasfeme contra estas tres modernas y
divinas personas, Sabiduria, Arte y
Belleza, sea ajusticiado bajo el peso de
esta bella necesaria inquiSici6n mo-
derna
Bienvenido Gimbernard.
BoletiÌn mercantil de Puerto Rico. (San Juan, P.R.) 18??-1918, 1912-07-31
Lo de las plazas
Las EstatuaS.

dPensar?, vivir, tai vez sonar, quiza
sufrir Lo movil 10 inm6vil son pen
samientos, ideas despiertas dormidas
sobre ell lecho de la realidad, asi pare
ce nadie 10 mega.
Piensa un sueno el que duerme, Y
una realidad ell que despierta, piensa
cstaciones la naturaleza, tempestades ell
mar. tranquilidad silencio los temples
Y tambien piensa muertos el cementerio
, con los sesos de sus tumbas
Piensa ell maquinista de tren que lie
va empunada la valvula que reparte va
por en- el organismo de la maquina, a
/ guiSa Gle corazon EN- las arterias. Piensa
: el fOgonero cuando abre la compuerta
para altar el fuego q. enrojece las tu-
| bulareS intestinaS de la caldcra. Piensan
las viajero cuando asoman ell rostro por
las ventanillas para mirar el desfile de
, los arboles cublertos de noche, v el car
naval de estrellas. 5Piensa el tren
, cuando empieza a arrastrar su vientre
de ruedas? Tai vez
Todo en- el universe Sc confunde en-
una meditation soberana. Ell que es-
cucha descifra, soluciona ell que ha-
bla eXplica Oimos una lejana m1sica
el dido que es IN lacayo del cerebro
slrve este una una las notas los
nervlos ponen atenci6n al cerebro Y, Sc
gun sean sus manifestaciones Sc con
traen, producer una larga indecibIe
sacudida de placer en- todo el organis-
mo; todo este no es mas que an pen
samlento musical que lega pasa.
I O'nos hombres piensan por uno, mu-
chos piensan por algunos muy pocos
plensan por toda una generaci6n
/ Los que piensan por uno, los que solo
Sc escuchan su voz porque son impo-
tentes sus oldos para percibir ell grito
Sordo ole la agena, solo acanzan ell mi
musculo reconocimiento de los a. le ven.
su gloria es gloria de sol. Los que pien.
san por algunos alcanzan un LELAND re-
cuerdO despues de su desaparicion. una
posteridad invisible Y los otros, los q.
dicen que la vida es este Ia muerte es
| aquello, los que bajo ell palio de su solu-
clonar escarvan ell por que" de cada
| cosa; esos que dicen que Ia vida tiene
rostro de coqneta y coraz6n de piedra.
siguen viviendo en- cada minute de f1-
| turo que magicamente sc va convir-
tlendo en- presente, llamese este inmor-
| talidad.
Para glori6car los unos. no hav alb
solutamente NADIA, porque no la mere.
/ cen, para glorlficar a los otros. hav la
calnmnia Gle alg1n peri6dico que Sc ocu.
pa en- hacer un elogio su recuerdo !
para los otros, los filosofos, novelistas.
poetas, muslcos y otros artistas hav bio.
grafias, anecdotas, marmol. bronco V
/ una lnfinidad de cosas. Sc hacen monu-
mentos,se lie ponen GALES sus nombres.
Sc colocan en- las plazas sus estatuas. Y
al hacer I'M pueblo todo este cree haber
rendldo un tribute hermoso al talento
de sus grandes hombres
Anecdotas Y biograffas, estoy con ESQ
Monumentos estatuas, seglin sea ell lu-
gar en- donde Sc coloquen.
BoletiÌn mercantil de Puerto Rico. (San Juan, P.R.) 18??-1918, 1912-07-31
uUI1T'IMA NOVEDADN

EN- LA LIBRERIA DEL "BOLETLN MERCANTm"
Con hangnp
FL mis- amores Pocsas pSI Can0s IS cTs
La Trlsteza de la Paz por Fernandez Flores IS CT,
FL Peregrino Entretenido, por Cyro Bayo s. ctvs
Religion, Fosofa Sociasmo pa, =, ffosr'0 oqs HnSsA
Slervo y Ilrano por Martoez Olnedilla. S ctvs
BoletiÌn mercantil de Puerto Rico. (San Juan, P.R.) 18??-1918, 1912-07-31

sassion de Maruecos Creric permane - -
2aa Marruecosa del pn t6rmipo 1t
1904 9O6-C6mo loQr6 acci6. m;ar
procsta contra Ia Ell
rebellion 9 cables de Barcelona
fAnnosa repression o hercn los tibuaas pre>e
Fer@. Para que % aplic6 Ii sus sas6a . garaanaa
The Detroit times. [volume] (Detroit, Mich.) 1903-1920, 1912-12-19
MARRIAGES

conniglis Giyachlno. 20; Pririola An
gela, 20
Fred A. Jordon. rs, Highland Park;
Luella NJ. Ehle. %, Elk Rapids, Mich.
Martin statklewicz. 20; Elizabeth
Schwartz. 10.
Clarence DONE 20; whine BIuenks.
|ls.
Paul AndrIe,. 81; Elizabeth aeerard.
Frank H. Peters. 20. Detroit: Bessie
futile. 20, Oxford, Mich.
Cleve Chamberlain. %. Waterford.
Mich; Mable Linderman, IS. Detroit
Lawrence Hooker, "a, Rome, ~. Y:
Leah Barry. %. Bernhards. n. Y.
Robert Cooke, 21; Victoria Boudrie,
Richard wakeham, "a. Port Huron;
Lydia Meyers. "a, Detroit.
Victor sim, 30. Emma Nickel
chester French. S2. Port Huron;
Sarah ~. Horspool. 20, Detroit
William Thomas, 80: Eva, Willour. %
Adolph Schein. "a; sophie shapiro, 90
Peter a. Breitenbeck. IS. Euphenis
NJ, blair. 80.
Esten Lambert, 20. FarmIngton
Frances Urbanec, 10, Liyonia
Robert J. Rolder, 81: Clara Burn
i. summer Rust 81; Caroline N
Yeats. 20.
samuel Green. 81; Mary O. McLaugh
Efward a. Vincent. ~; Florence L
Hugo Miller, %; Jennie Lee. 10.
Anthony Asotolos, 90; Susan Hubai
Joseph p Monaghan. ga: Helen Roth.
well. 20
The Detroit times. [volume] (Detroit, Mich.) 1903-1920, 1912-12-19
PUNCHED BY LEADING
LADY," GIRLS PLANT

This here temperament stun Is all
right for big stars, when the show is
on the road. and you've got a press
agent out ahead, telling the public
about how the leading lady walloped
somebody, just to relieve the tension
on her nerves, but II don't go when
your Just rehearsing for vaudeville
sketch that ain't going to have press
agent" said Ella Loeb, and she hied
herself to Justice Jeffries and swore
out a warrant.
Mrs. Ed Lowry, the leading lady
or a vaudeville show now in the
throes OF rehearsals, lift Ella Loeb In
the mouth when Ella packed up her
costume and announced that she
wasn't going to act as dancer for the
sketch. Elias mouth was all swollen
up. Ed Lowry owns the show.
Ella got a warrant charging Mrs.
Lowry with assault and battery. Mrs.
Lowry lives In Wynne's hotel on
Waynest. Ella lives at No. 26 How
ard-st. She told Justice Jeffries that
all she did was TO roll up her costume
and say she was going to quit. when
Mrs. Lowry delivered the punch Mrs.
Lowry apparently has some punch.
Miss Loeb carried her costume In a
bundle. II looked like a spool OF
thread. She wouldn't show it to the
reporters.
Officer Max Gleiwitzer set out TO
capture Mrs. Lowry.
The Detroit times. [volume] (Detroit, Mich.) 1903-1920, 1912-12-19

OF the retailer or in the operations Of
general advertising.
Mr.. Casson has much to learn, not
only OF advertising and about adver-
Using, ,but in the use Of advertising.
1T might 20 further, but II IS un-
necessary This statement 10 In no
sense criticism on the remarks
made by Mr.. Casson but q presentar
ton of facts, which In all justice, IL
due to the advertising men Of Detroit
through whose labors, and wise busi-
ness counsel, Detroit has been placed
on the map as the best center OF adj
vertising influence in the United
States. The work Of the advertising
men of Detroit enjoys q national repu-
tation for the excellence OF It's bust
ness character, and while We all en-
joyed the clever witty conversation OF
our guest last night II Is only just
that we speak for the worth of our
professional labors."
Herbert Casson, of the II. X. Nc
Cam Co., OF New York, was the
speaker before the Adcraft club and
the invited members OF the Board Of
Commerce, In the Hotel Cadillac,
Wednesday evening. and there was .
large crowd out TO hear him.
Mr.. Casson spoke on THE twelve
principles OF efficiency applied TO ad.
yertising," and his talk bristled with
epigrams and wit.
Advertising men must take down
the disgraceful motto, You never can
tell and put up the slogan We know
it," declared Mr.. .Casson. Efficiency
In advertising 10 science under q dif-
ferent name. We can measure the
public. The public Is so per cent
common and 20 per cent unique, and
we advertising men can deliver the
so per cent We must find out and be
able TO tell the manufacturer just
what kind OF market he can expect
for his goods.
"The finished product Of the ad-
vertising business Is the automatic
buyer, the buyer who has had all his
thinking and deciding done for him
by the advertising man. The public
hates to think"
Mr.. Casson broke into verse In his
peroration describing Detroit as the
City OF the flying wheel.
The automobile" he explained. lis
the completion Of Gods creation -
the human race. II made his powers
OF locomotion equal to his powers OF
thought"
Mr.. Casson was unanimously elect
ed a member OF the Adcraft club, at
the close OF the meeting. President
A. Hughes acted as chairman OF the
meeting.
The Detroit times. [volume] (Detroit, Mich.) 1903-1920, 1912-12-19
BY II. II. MACK.

The top OF the holiday market has
passed, and with 1t some Of the bloom
which characterized the live stock
trade during November and the arst
half OF December.
The demand for prime steers will
be rather quiet for the next 30 day s,
but all OF the medium grades wanted
by both feeders and killers, will con.
tinue to sell at higher average prices
than have been known for many years.
During the past week, full carloads OF
feeding steers have been sold in Chi
cago for $3.50 per cwt., record price
for cattle of this quality. Some very
common stocker cattle have changed
hands at 81 per cwt. in the Chicago
stock yards, a price that looks rather
dlscouraging for profit making In the
cattle division.
Short-fed cattle continue to food the
market, and the sales continue to
chow q healthy profit over first cost.
The Detroit times. [volume] (Detroit, Mich.) 1903-1920, 1912-12-19
Win Passing of Top Of Holiday Marker,
Bloom FADES From The LiUe Stock Trade

result. The big packers still stub
bornly hold their ground by refusing
to renew packing operations until
prices are lower. The bearish atti-
tude OF these distinguished and In
fuential gentlemen is beginning to
have some effect on the market,
owing TO the absence OF shipping or
ders. Eastern markets are being sup
piled by the territory Immediately
surrounding them and prices paid for
the arrivals at western points are de.
termined by the demands Of the fresh
pork trade. While current values are
the lowest of the present season, Sc
far, they are still abnormally high
when compared with the average Of
other years.
Live hogs are now 81 per cwt. high
er than at this date last year. A Quie1
trade at current price levels Is looked
for until after the holidays; then q
gradually hardening market az spring
approaches.