The L'Anse sentinel. (L'Anse, L.S., Mich.) 18??-current, 1912-01-13
DOLLARS COUNT.
Your Town Should Get Major Part
ofNhat You Spend.
LOCAL CIRCULATION WEALTH

The More Money Left With Home
Merchant the More You Will Have
For Churches, Schools, Ete.-Businsss
Makes Town, You Make eusinsss.
Did you ever receive a catalogue
from one of the large mail order
houses? Very likely you have, az they
are sent broadcast throughout the land,
but especially into the small towns.
They read nicely, don't they? You are
astounded that they can afford to sell
their goods 80 cheap. You wonder how
they can do It. Probably, like thou
sands of others, you have sent them
your money and waited anxiously for
the wonderful bargains that you have
selected. Then. again. like thousands
Of others, you have probably been bit
disappointed when the goods arrived
and you found you could have purchas-
ed the same thing of your local mer-
chant at about the same price. Then,
too. there was another advantage In
buying at home. At your home store
you could have secured better fitting
garment or chosen a more becoming
color. etc.
Now. this isn't an attack on the mail
order houses. They are doing a legiti-
mate business. Of course, and nine
times out Of ten give you your moneys
worth, but 1t has been proved in thou
sands of cases that they cannot give
you more for your money than the
merchant doing business right In your
own community. Why, then. choose
the mail order house to do business
with In preference to the local mer-
chant? DO the big city concerns do
anything for your town? DO they help
out when new Improvements are need
ed and every dollar counts? Most GER
tainly not. On the other hand, are the
local tradesmen interested In the well
fare Of your community? They GER
tainly are.
The local merchant has family.
He wants clean and prosperous town
In which to bring up his children. He
pays taxes: lie gladly contributes for
improvements: he makes his store
credit to the town when given the
right support. The rapid and vigorous
circulation Of money is as necessary
to the well being Of the merchants MS
plenty Of good blood is to the body.
The more money that is spent ut home
the more money for churches, schools,
etc.
Business makes the town. and you
make the business. There cannot he
business without customers, and II you
send your money to the mail order
houses that much custom is lost. AS
matter Of fact. there is no necessity for
going elsewhere. The local merchants
carry almost everything that can be
found in the great cities, and IL you
can't find what you want 1t is proba-
bly, your own fault. Give them the
opportunity and they will be glad to
serve you. You buy only one bonnet
or dress or suit of clothes Mt time,
and what does II matter IL you buy II
in a large city or smaller one? Many
times you pay car fare to other cities
and pay higher prices than you would
have to pay at home for the same arti-
Gle.
Did you ever stop to consider that
when you spend your money in other
places oil you get are the goods you
buy? When you spend 1t at home you
not only get the goods, but the money
comes back 10 you in better streets.
better schools or perhaps better patron
age Of your husband, brother or son.
II you will read the advertisements
Of your local merchants you will find
that about everything needed is kept
in stock. These advertisements are
generally true, not because the adver-
Users are any better than other people,
but they can't afford to misrepresent.
The store that advertlses is the store
that is known, and the store that Is
known Is the store that trade goes to.
and the store that trade goes to is the
store that does the business, and the
store that does the business Is the
store that can't AFFORD to cheat.