Deming graphic. (Deming, N.M.) 1903-1948, 1912-11-22
NATURAL ADVANTAGES BACKED
BY CITIZENS IS THE SECRET
Clippings From Newspapers and Extracts Taken From
Letters Written to Chamber of Commerce Show
Writers Over Estimate Returns From Advertising and
Under Value Public Spirit. Publicity Awakens In
vestiqation; Water Soil and Climate do the Rest.

Just look what Dembg is DOING
II would he hard to tell just how
often this phrase is used in the
Southwest to spur on the less favor
ed and more backward communities
to an unequal contest with the MINI
bres Valley for home builders and
investors.
AN INSPIRATION.
Last week w. +. Barnes, travel
ing passenger agent for the Southern
Pacific Railroad, faced the editor of
the GRAPHIC in his sanctum and.
wagging an oracular finger, said,
"Deming is an inspiration to the
whole of the Great Southwest. IL
doesn't seem to matter how great
the development is in a given Sec
ton, Deming remains the Mount
Olympus by which It is content to
swear.
NATURAL ADVANTAGES.
Every little crossroads develop
ment association places its collective
feet before the pot-bellied base
burner in the hall over the general
store and remarks, We have twice
the natural advantages of the MINI
bres Valley, but we cant get to-
gether. People come here some
times but they depart with whatever
of minted treasure they possess and
in a short time we read in the
GRAPHIC that so.and-so has pur-
chased 100 acres of Mimbres Valley
land and is putting in pumping
plant Ever and anon they spit on
the sanded floor, but the voice of
real money is not heard and POGO
tempo they wend their way home
through the frosty air and the COM
munity's slumber remains unbroken.
DEMING HAS THE GOODS.
How different it is in Deming is
a matter of common and widely dis.
seminated knowledge. This commu-
nifty has in fact greater natural adj
vantages than any section of the
Southwest, but better yet il has the
citizens who will back it up with all
they are worth"
ROSWELL.
Then Mr.. Barnes drew from his
pocket the following clipping from
a Roswell paper:
The publicity man, press agent
of rare wisdom. worked every arti-
flee known to the profession to
bring Deming to the public notice.
in newspaper and magazine adver-
tising. That the campaign was
bearing fruit, was clearly evident
from the fact that the appropria-
ton for advertising purposes this
wear exceeded that of last year,
and that the town had doubled in
population in n short years period.
Mr.. Mickey said that certainly as
much could be done for Roswell in a
much shorter time, if only the
effort were made. That we had a
more brilliant future Ito bet on
than any place of his knowledge in
the entire Southwest.
FROM SAN ANGELO.
The following is taken from an
editorial in a San Angelo, California
paper:
And thereby hangs narrative
that ought to thrill the brisket of
every man who would see San An
gelo come into that which destiny
has ordained. Only very few
years ago Deming was a railroad
station far out in the sand dunes
west of III Paso. II was known
only to miners, Indians and cow
BOYS as a point from which to oh.
tain picks, shovels and u brands of
firewater. Some enterprising ad-
venturer put down a well and at Y
feet he discovered that his well
drill had tapped subteranean river