The Washington herald., 1912-10-24
President Taft Col Roosevelt and
Gov. Wilson Speak" at
Banquet.
LOUIS WILEY SPEAKS
ON 'THE DAILY PAPER"
New Post-ofice Law Efecting Pa
pers 4 Assailsd by the
Speaker.

Woodrow Wilson addressed the WASH
ington Ad Club at banquet At the New
Ebbitt last night. and although the doc
trines laid down by them in their respec.
tive addresses were directly opposed to
each other. there was no indication Of ILL
feeling between them when they had
concluded. The eminent speakers were
enthusiastically applauded- The text Of
President Taft's address was Popular
Unrest; that Of Col Roosevelt The
Liberty Of the People" and Woodrow
Wilson spoke on 1.-THE Third Party"
Droop furnished the victrola and the rec
ords of the speeches, and also operated
them to the eminent subtraction Of the
guests.
F. McC. Smith acted n toastmaster.
and after the tables were cleared, he In
troduced Louis Wiley. business manager
Of the New York Times, who spoke on
The Daily Newspaper" saying that the
extended influence OF the newspaper has
brought with 1t q finer appreciation Of
the duty its publishers owe to the public
and a superior conception Of what is due
to themselves.
NO writer for the multitude should
lightly discuss vital questions" said Mr..
| Wiley. should by Q stroke Of the pen
| set class against class and engender
hatred. or should be able to set down In
cold print any word calculated to de-
l
American journalism, be It said. the
great body Of newspaper writers are
inspired by feelings of responsibility. by
q sense Of duty to the public they serve.
and by. respect for themselves and their
noble profession"
| Duties OF Editors.
Mr.. Wiley discussed the duties of an
editor and spoke OF the advertising de-
| Nd nf -.
spectacle newspapers should not handle
In its advertisements. He also suggested
how Advertisements should be written
and displayed in order to attract that
attention which IL desired by the adver-
tiser in order to best serve the people
| he intends to reach. Mr.. Wiley said
that there ID no better advertising me-
dunn than the daily newspaper. and
that every wide-awake business enter
prise, without regard as to its nature.
was using the daily newspaper to build
| I'D it's business. Mr.. Wiley severely ar
| raigned the act passed by Congress pro-
viding that every newspaper and other
publication file within q certain time
with the Postmaster General certain in
formation concerning the organization Of
the newspaper as an attack on the free
dom Of the press.
The speaker said that II this provision
| Of the appropriation bill Is permitted to
| remain upon the statute books Of the
United States, Il IL but q short step for
| Congress to empower United States
marshals backed by q corps Of &C.
countants to invade the offices Of news
| papers and other publications to deter
mine upon investigation Of the books
| and the accounts on file in those offices
| whether or not the statements made are
true and that no perjury has been COM
mitted. when that is DONE" said Mr..
| Wiley. "and this system OF domiciliary
visitation Is authorized We will have
upon our statute books practically the
law Of the second year OF Charles II
| Q66D for the regulation Of newspapers.
magazines. periodicals. and other publi-
| cations in England"
| Grafton B. Perkins, OF Baltimore,
spoke on Building Up Of Small Adver-
tisements'' and demonstrated the man
ner in which small ads can be made
attractive as well as effective. Mr.. Will
| son, Of the advertising department Of
the Baltimore and Ohio Railroad. Bal
| fillmore, extended the good wishes Of the
Baltimore Ad Club, and D. ]. Callahan,
| Of this city. urged his hearers to use
their ingenuity in the upbuilding Of
Washington.
Read "Telefake" Messages.
'Telefake" messages from President
Taft, Col Roosevelt and Woodrow Will
son were read expressing regret at not
being able to be present. All sorts Of
small advertising Of merchandise sam
| pies were distributed. and each guest
| was presented with a copy Of The Ad
Club March by H. Kirkus Dugdale, the
cover page representing the small ad
| classified page of The Washington Hey-
aid.
Among those present were Harry W.
Hahn. s. D. Hofheimer. J. E. Goldstein,
c. E. Phelps. Thomas A. Wilson. George
B. Gordon. J. e. Shoemaker, Frank Fish
Rogers. William d. Mcdonald. R. @.
Angus, Lester F. Marx. George B. Aster-
mayer. John A McGrath. jr.. Charles e.
Henderson, e. c. Palmer, G. Grosvenor
DAVE, W. E. Palmer. J. T. Robb, John
r. Cox. v. B. Holman. H A. c. Fay,
NJ. Elliott. W. Crosdale Wits. H. Kirkins
Dugdale. L J. Carmody. George Dugdale,
Thomas Grant. d. J. Callahan, John
Dolph, R. Edwin shatsall. ]. A. FinI-
gan. F. McC. Smith. r. J. Klaus, Walter
Mcdonnell. Louis Wiley, business man
ager. New York Times; Grafton B. Per-
kins. Baltimore; Z. A. Hansen. Robert
Nelligan. 7. r. Lumm, w. s. Jenkins,
Colgate, @. r. Dickson. c. H Brook.
Joshua Evans. p d. Cone. c. G. Poole,
John NJ. Cherry, J. william Jay. c. +.