The Topeka state journal. [volume] (Topeka, Kansas) 1892-1980, 1912-06-08
Advantages You May Enjoy and
Disadvantages You May Escape.

/ meas
1 urements.
Advantages You May Enjoy and
| Disadvantages You May Escape.
The presence or the absence of the
qualities described herein-quaIities trace
| able to properly applied Standardization
end the resulting correct alignment; quail
! tiles traceable to Skillful design and adj
vanced manufacturing methods and the
results of scientific research and de-
velopment, EXPLAIN
Why the owner of one car has to cran<
and crank his engine to get il started
while the Cadillac owner gets into his car.
presses a button, disengages the clutch
and his engine starts.
Why the ownr of one car even with a
so-called 'self-starter' can start the en-
CINE only some of the time while the
Cadillac electric cranking device is fully
| as efficient and fully dependable AZ
every other part of the Cadillac car.
Why the owner of one car must get out
often in the rain and mud-open his
lamps. tumble for matches, turn and
regulate the gas and light up while ths
Cadillac owner without delay or annoy
anee simply closes the switches and the
electric lamps are lighted.
Why one car starts with a Jerk and a
lunge while the Cadillac can be started
off with the smothness of an ocean liner
Why in one car about all the drivers
strength is required to operate the clutch
and brakes while with the Cadillac, slight
root pressure is all that is necessary.
Why in one car the change OF gears IS
accompanied by crash and grind while
with the Cadillac the change can be made
SO I, that it is scarcely perceptible.
road while the Cadillac seems almost TO
steer itself.
Why in one car with steering gear
which has provision for taking uu
wear lost motion develops making steel
ing uncertain and unsafe while in the
Cadillac steering gear the adjustments
provided are more adequate than win
probably ever be required
Why one car rides hard and stif the
inc falI
less comfortable to ride in over a paved
street than is the Cadillac over an ordi-
nary road
Why one car may run quietly and
smoothly when new but soon becomes
noisy and shakes and rattles while tie
Cadillac often after years of service runs
as smoothly as when new
Why one car runs all right on level
roads but when it comes to sand and hills
while the Cadillac has abundance OF
power for all reasonable requirements and
with its Standardization. the correct align
ment and the substantial construction.
the maximum of that power is delivered
at the rear wheels
Why one car shows only or 10 miles
on a gallon. of gasoline while the Cadillac
averages 60 to so per cent greater mileage
Why one car after a few months begins
to evidence a loss of power while GAG
illacs frequently show an Improvement
Why in one the engine overheats
and he water boils while with Cadillac
construction and the Cadillac cooling sys-
tenn the causes of overheating are prac-
tically eliminated.
Why one car emits volumes of smoke
and it becomes necessary to clean the
engine and especially the spark plugs
every few weeks while the Cadillac Wit,
its efficient lubricating system and the
accurate fit of the cylinders, pistons and
rings emits no smoke at all and frequent
ly runs for year or more without even
having a spark plug removed.
Why the oil consumption of one car $
from two to four times that of the CAD
lilac.
Why the owner of one car must be con-
tinually tinkering with his car to keep *
going while many Cadillac owners rarely
open their tool kits.
Why car after a few months use
1epreciates in selling value to half of is
original cost less while depreciation
the Cadillac is reduced to an absolute
minimum.
So many Why's" indeed. which Ell
lence the pre-eminence of the Cadillac
hat we cannot here cite even a tenth
part of them.