The Ellensburg dawn. [volume] (Ellensburg, Wash.) 1898-1914, 1912-02-29

of
~ ant work that done by the editors of the SMALLER
NEWSPAP and to the great value of those newsla
pers AS ADVERTISING MEDIUMS.
IT WOULD BE IMPOSSIBLE GOVERNMENT GOING
IMPOSSIBLE KEEP REPRESENTATIVE AND DEMO
CRATIC GOVERNMENT ALIVE IN THIS COUNTY,, r. " w.rr ~
FOR NEWSPAPER EDITORS SCATTERED
THROUGHOUT ONE OF THEM A WATCHER AND
AN OBSERVER WeLANT POLICEMAN IN POLITICS AND PUBLIC
Wherever railroads the United States and there
town village there the country, local editor
The editor WATCHES TIE TWO RAILROADS. HE
WATCHES THE AFFAIRS OF HIS TOWNSHIP, COUNTY,
STATE AND NATION.
He talks daily weekly his fellow citizens concerning affairs
that vay interest them He for them AN EYE THAT
DOES NOT SLEEP alert and devoted those that his
constituents.
If the railroad crossing many railroads
charge much poorly if the judge
of railroad official than peoples official the editor
there to tell about it.
Big metropolitan newspapers with crcuation running
hundreds of thousands daily have peculiar power their
BUT YOU TOOK ALL THE METROPOLITAN NEWSPAPERS OF
THE UNITED STATES AND WEIGHED THEM IN THE BALANCE
AGAINST SMALL CITIES
AMERICA 1T WOULD BE THOUGH WEIGHED A
FcE BUILDING AGAINST PIXIES PEAK.
WOULD
The local editor speaks his readers AS ONE FRIEND
SPEAKS TO ANOTHER.
They know him by sight They know his record They
high fight that he has made and making They know
small reward he renders efficient uncfsh service And WORD
from him than MANY COLUMNS from anony
and unknown editor of the big city,
home do KEEP THAT PUBLIC OFFICIAL
"SIRAGIIT than all the metropolitan newspapers put together
Public men know the of the local editor and of the local
newspaper 1t is pity that the BUSINESS MEN OF TIE
COUNTRY ARE IGNORANT OF THAT POWER
The who has something really while advertise could
he would the local newspapers neigenty multiply
by ten, MAKE HIMSELF KNOWN TO MILLIONS that do not
know him and himself the head of his line
If the automobile manufacturers who just at
moment would their advertising ineigeny the
papers, paying good fair and Offering good value could
change the output of automobiles in
in year. which the record of 191O TO FIVE HUNDRED
THOUSAND OR ONE MILLION IN ONE YEAR. and this
exaggeraton.
The smallest of the
five hundred that to buy car now
and will buy later Some intelligent
facurer with the right kind of product will sell tens
of thousands of through newspapers before his COM
petors know what has happened.
THE AVERAGE OF PROSPERITY WEALTH AMONG THE
READERS OF COUNTRY GREATER THAN
PORTION TO INTELLIGENT PUBLICITY
THROUGH THE COUNTRY NEWSPAPERS THE BEST
What have said automobile advertising refers to adver
Using other lines The Cities readers of the metro
otan aie have before their temptations
of the which by of the coun
try If our business realized their opportunities
would fight for parcels post and they would MAKE OF EVERY
COUNTRY NEWSPAPER AN ACTIVE DISTRIBUTING
AGENCY, DOUBLING AND TREBIING THE COUNTRY'S
PROSPERITY AND INDUSTRIAL ACTIVITY
This have said before and shall say again as
there newspapers country inamuch as our
newspapers published exclusively in the great the coun
shall least be credited with unseshness making fight
for local editors that DESERVE THE THANKS AND APPRE
CITATION AND FINANCIAL ENCOURAGEMENT OF Ev
cry GOOD CITIZEN.
Very realize man undertakes the nu
LEGATION of daily a weekly newspaper a small place.
The editor risks everything poverty bankruptcy indifference
the public, and at best his reward be very small
Many of of would feel happier begin our