New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1912-07-07
In Zones Where
Realty Men Nee,
MANY Brokers Looking
for Energetic Boys
for Office Jobs.

Rroxers are clamoring for bright boys,
u,ho have nut aside their school books and
are anxious to lay the foundation for
useful business career. They want them to
e,ter their Offices and take the places OF
the many scholarly and Industrious Ht''e
fellows who about this time last year
became clerks and will hereafter DO more
important office work
The average boy seems to shun real es-
tate brokerage Offices. He usually desires
to he a great lawyer or doctor or mer-
chant when he has quelled his longing
70 be an heroic sea fighter or soldier OF
baseball star.
When ne was a tiny lad he had nat
ural hatred for janitors. AT sNteen' "he"
he can go to work. he has ugly thoughts
about the real estate business. because MS
dislike of ianitors is greater ard Tor rent
collectors he has the same feelings. his
mother is generally mad when she knows
Tho rent collector will call. and the rent
collector Is looked upon as being person
with disposition that no one ought TO
have.
Perchance a youthful friend Of the lad
has n lob with a real estate office he Is
one of the lazy kind. 1T Is worse IMAM
school," he says. There are heaps VI
hooks TO write in. And the boss Is cross
II YOU don't have them just So FOR al
do I don't get more than 70 "eeN'
That cans the climax; the little listener
has a dread Of working In a real estate
office.
y Is true that clerical work In real
estate office is monotonous Kecorus -
he recorded In the office books are ever
Milling I'D. often too fast for niue haiiu'
ard minds. Thoughts Of good times WIN
other bovs in a lot come, and theh mus
ororino error gets into the records Wrlcn
O. soroa mysterious way Is soon seen ana
the boss is angry.
| >,o,,or,b.lass the real estate business
| e. era one for the thoughtful and en-
orrot,c boy Every day he will find his ser
IT, mare valuable than the previous one
o,d IN short span Of years his pay en-
yeione will not be slim, and thereafter ne
will likely have a chance to snare III co'n'
missions. ,-,--
Expert service in the real estate business
commands a high price
! Accuracy is a Jewel in any line OF ousi-
ness. but a priceless one in the real estate.
/ mistake in surveying cost one Well
/ ,,o,,, concern nearly $4,000 not many
vears ago and a phrase OF douottul mean
ing in a lease lessened the normal yearly
earning power of big uptown apartment
| house by 5000.
MANY a conveyance, too, has resulted IN
Ia wsuit because the location Of the prem
ises affected was not described correctly
| Of losses
such mistakes is much smaller than 1t was
about Ave years ago, as the various
branches Of the realty business are con-
Quoted in a better way. Consequently the
heights of perfection for the majority OF
workers are nearer than ever before.
One of the dominant causes Of this ad-
yancement is probably due to the TACT tnat
the means and ways Of attaining perfecuon
have been explained at length by many
who have reached the most coveted places
In the market.
For instance, suppose your methods OF
| Advertisement are based on faulty deduc-
| tons, you have but TO send or go TO an up
! to-date bookstore, and there you VIII ma
some invaluable books on appraisement
ANY one Of those books will tell you no"
and why an appraiser whose services are
In constant demand uses approved rules
for the determination Of values.
| Maybe you would like 10 know how men
OF many years experience IN realty man
age apartment or fathouse property or lott
! buildings or downtown Office buildings, how
70 reduce insurance costs. how property Is
condemned, how property is assessed, now
! 10 obtain mortgage or building loans
Books containing articles on such subjects
by the foremost experts Of the greater city
were long ago published.
! That personality plays an important part
in successfully closing transaction Is
fact that some brokers appear TO have Tor
gotten. Albert B. Ashforth had this to say
on this subject 10 a real estate class: Get
| close TO your client, whether landlord or
tenant, impress him with your integrity
and let him understand that you have his
interests at heart. and that BY making his
| transaction through you he is assured OF
! the best possible deal. After you close the
transaction do not leave your customer TO
his own devices. Call upon him and see
tlat he is satisfied, see that the repairs he
has asked for are done for him, and in
every way make him a satisfied customer.
The best possible advertisement is the
recommendation Of a man you have al
ready done business with and satished
! have often found. through some unknown
| reason. that | was unable 10 ingTauate
" vself with a possible tenant at the frst
| two or three meetings. but by continued
effort and by Offering him something that