El Paso herald. (El Paso, Tex.) 1901-1931, 1912-02-03
A Call To Action


immigration of people and new capital be induced to cooperate
plan broadly specific general publicity; appiOn the total
expense on basis Of population.
approval bureau
immigration
railroads this territory would aid the movement financially and
otherwise.
The railroads would efficiently assist in distributing literature issued il
fherance
cooperative pOOns popuIa
aiOn and at the distributing ceuters Of the DoDa currents % - K
City, San Antonio, FL Angeles, Chicago
The best publicity the United States
the
opportunities household words throughout the union
Intelligent publicity spreads develops from the center outw 1n
gent publicity begins night the developed
only demonstrating confidence creating cooperative sentiment
From the strictly publicity proceeds important
distributing center whether population location prOspes)
mobile capital (seeking profitable iuvesmenD.
important distributing center once thoroughly developed the next
step (aWays holding territory larger
distributing reaching tending out promising
The permit but it is
essential that each field be thoroughly cultivated
Publicity shot with scargm Publicity attempted orig
distributing cente1 waste To
Dening first work Of publicity
Of cultivation home Dning; step is Ell P
the and distributing popuIa-
ton and Of capital four railroad systems daily
persons looking for new location
seeking profitable people Paso they ali read
The Herald they read think; study xrne
know; they relative advantages and infer
Values they little
around here there
pressed oonmuys resources progressive spirit thew On
guidance opportunity for the
using example, to
assist the well disposed visitor make his naturally
maker new builder.
This the strong publicity
through Herald; been the experience of Denq since
city began campaign publicity through the
Herald; experience every
engaging cooperative effort Herald always tries to give
The Herald be-
working always general publicity
promotion utterly opensatg financial return but the gen
intelligent comprehension
publicity Den doing Herald disposed to be-
champion negIeng none anywhere this
power of building
that helping themselves wisely
making attracting progressive
pta-ugh the publicity campaign the FL P Herald and the plan is
wisdom profit all
telling Demings
drawing power; Dming drawing not only from far distances through The
the Southwest itself gain
STEP after developing the nearest important distributing ers
City, example
Kansas City through any
interior distributing center the United States; and when the moving population
they disposed your offering
The next step would be to cultivate Chicago and Los Angeles WHY Chicago
Angeles Only through ignorance
the conditions and the publicity
Angeles California are the advertised and the best advertised
States And
inclined to consider any favorable opening where
moderate Many east with the
feeling they past something better than they have found at their
journeys end So they reached there publicity part
o southwest
The Great Southwest should be adequately AT1vE1v
products exposition" east permanent
exposition Yor-there is wasted end
Stay nearer home San Antonio would be an excellent point in addition the
already plan course naturally
publicity Albuquerque Tucson Phoenix
advertised concentrating and distributing points
Cooperation Suppose total town population of 100000 were
enlisted the plan At CAPITA
$4,000 year;
per year Artea, Cruces Santa Rosa,
per easy
year. Through
variety publicity
west including
making
y turning years.
palms Canada
There would boom but only
normal pping Of country masess
Only COOPERATIVE accomplish integent publicity,
directed for the general
would lay groundwork for special publicity