The Harrison times., 1912-03-02
MINISTERS ON ADVERTISING
Concensus Of Opinion Is That Pub.
licity Is Beneficial to Churches
Would Bring Converts,

Newspaper advertising was discuss,
I'd by the National Ministerial associa
lion Of Syracuse, ~ Y, at a meeting
he other day, after papers on the sub.
ICct had been read by the Rev Al.
bert G. Fulton, pastor Of the First
Presbyterian church, and jerome D,
BarDum, In the discussion which fol-
lowed there was wide range Of opin'
ion on the subject
Rev DR.. Frederick W. Belts pastor
Of The First Unlyorsalst church. main
,ained that the newspapers are oX,
ooedjngly kind to the churches IN
printing news Of importance, and that
he did not favor promjscuous
scheme Of advertising,
Rev DR.. William j Howard q visit,
or from Washington, d, c. said that
he regarded newspaper advertising as
helpful to the church, and Rev j, b.
Kn0prenborgor, pastor Of the Wesley.
an Methodist church, approved It.
Mr. Knappenbergor said he was win.
Ing to leave the whole subject to ad,
yertising to the individual ministers,
providing they can muster funds to
'ay for It. He said that he did not re.
gard advertising as sensational, be
cause to him there Is nothing more
startling and marvellous In all the
world than the themes upon which the
ministers preach every Sunday
Mr. Fulton in his paper advocated
the making Of goods as good as the
advertisement lie said that II is time
to emphasize every good point that
can be made In connection with the
church lie said that he was willing
to try paid advertising IN the news.
papers If II win nh tho churches
Mr. Fulton advocated q press agent
for the church, llo believed q body
like the Presbyterian church should
have @ representative TO furnish news
matter He believes that more pub.
ljcIIy viii help tn break down the
prcjudiccs and keep the good work Of
the church before the public
"lf the public can be brought into n
more sympathetic relationship with
the church by the use Of honest, diguIs
fed advertising, then / am heartily IN
favor Of advertising" he said,
Mr. Barnum explained TO the clergy
that advertising Is the means Of NOV.
Ing y mass Of people In a given di,
/ raptitp Rpp TINT r,ggau a., F,lt ,.r.
tain that It would be a good thing for
the church,
THE church today" he said, must
come down from above and stand on
the same footing, the same foundation
as the business man, The church must
reach out and tell lis story 20 those
thousands who won't answer its call
"Why Is It that the thonter attracts
so many thousands whore the church
failsY Because It tolls its story, II In.
tereSts the public It awakoNs curos,
Ity and desire to see and listen The
church today my friends, from an ad.
yertisIng mans opinion, from the ont.
side Is too cold II must be made to
hustle with human interest It's music,
so sweet and beautiful, must be sung
IN advance Just as the advance aEon,
Of the theater awakens the spirit Of
the multitude for HIS wonderful troupe.
II believe If the churches would de.
vote onoh0lf the amount Of money to
advertising that they give yearly 70
the cause Of missions, they would
bring into their buildings twice the
number Of converts that tho mission.
aries enroll. Use the newspapers to
tell your story and tell It wcll,"