davidaulloa/AmericanStories huggingface dataset:
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18
ADVERTISING CHURCHES.
BY Frederic ]. Haskin..

cities. In cases when churches have fol-
lowed these general announcements with
notices Of their individual services the
results have been good and have sug-
advertising of this kind. The economy of
this plan Is apparent, for effective dis
play to attract the stranger or casual
churchgoer Is obtained, and the expense
Of such publicity is divided among a
number of churches instead of falling on
a single institution.
: All newspaper publicity does not mean
paid publicity. Publishers are as much
interested in live news of the churches
as they are of other institutions. and
items Of general interest are freely
given space according to their news
value. The papers want the news. They
are giving more and more attention to
religious matters each year. and many
itor and devote from few columns to
a page each week, usually on Saturday,
to the churches and allied institutions.
Some churches have press representa-
tives who see that advance stories OF
special events In
Some Churches Have the church are
Press Agents. nauer r'D a. =. well veil
as looking after the paid advertisements.
The news Of various denominations Is
handled on q national scale by press bu-
reaus supported by the churches. There
are in most congregations men who will
volunteer for such service, although many
institutions. to get one properly qualified.
have a paid publicity man. who is IA
miliar with religious work. but who may
not be q member of the church.
Weekly bulletins are used by many
progressive congregations where the
printing expense can be afforded, but the
chief value Of such bulletins. Is to the
members Of the congregation and not to
strangers or the general public. whose
attention the church wishes to attract.
Sometimes these bulletins develop into
little magazines, and give church news
of general interest, as we'll as announce
ments to single congregation
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18

Minneapolis Symphony Orchestra q
Brilliant Surprise.

Washington music lovers who have PIN
ned their faith heretofore on the Boston,
New York and Philadelphia symphony
orchestras and almost steadily refused
to believe their equals existed, were
treated to the surprise of their lives last
evening by the Minneapolis Symphony
Orchestra, under the direction Of Emil
Oberhoffer, in its first concert In Wash
ington, at the National Theater.
Those who came early were more or
less surprised to find the great stage Of
the theater crowded to overlooking with
what seemed like an army Of young
musicians apparently all OF them busily
engaged in tuning their instruments. II
was unlike anything they had been used
to before, and to many accounted for the
meager attendance Of first door patrons.
although in the balconies might be seen
large numbers Of the faithful contingent
who have made the bringing Of first
class musical attractions to Washington q
possibility. =
Even when the orchestra settled down
for work the apparently great prepon-
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18

turning out steel rails served as an OPEN
ing reminder of the swift and luxurious
methods of crossing the American con-
tinent today in contrast to the lumber
ing wagons Of pioneer times. The first
stop in the journey gave q realistic concep-
ton of the Dakota Bad Lands. A glimpse
at Rocky Ford. where the famous melons
grow, and a ride through the Royal Gorge
and over the Georgetown Loop preceded
comprehensive motion view of some
industrial and social phases OF life in
Colorado" A visit was made to Salt
Lake City and another to "Old Santa Fe.
with its oldest church edifice in the
United States" A Spanish courtyard, a
bit of Indian merrymaking. a survey Of
the Mojave desert, and OF the lands of
missions and padres were taken in on
the journey through southern California,
and "a ride down Market street, San
Francisco few hours before the EARTH
quake and fire. with photographs taken
during the conflagation., were contrasted
with other motion films depicting that
city today. A coaching trip through the
Yosemite valley was succeeded by visits
to Portland, to Seattle. and to Spokane.
with its largest concrete arch in the
world"
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18
GUESTS FROM ALEXANDRIA.
Lafayette Royal Arch Chapter Will
Entertain Mt. Vernon Chapter.

Lafayette Royal Arch Chapter. No. 8,
OF this city. II to have Mount Vernon
Royal Arch Chapter. No. II. OF Alexan-
dria, Va, as its special guest tomorrow
evening. and arrangements have been
made to give the visitors q good time.
The visit is a fraternal evidence OF good
feeling which has been manifested before
between the two bodies. After the Ma
sonic work in the chapter chamber at
Masonic Temple the Alexandrians will be
hall.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18

~derance of stringed instruments made 1t
seem as Ii novelty was to be sprung
upon an unsuspecting public. But when
the opening number. the TschaikoYsky
symphony No. 5 in E minor, opened UNI
der the baton of conductor almost un-
known here, folks began to sit up and
take notice. The first movement was
played and the audience knew 1t had not
been fooled. But at the close of the sec
ond movement, andante cantabile, there
was q storm of enthusiastic applause
from every part Of the house that kept
Conductor Oberhoffer busy for several
minutes bowling his Acknowledgements,
and assured the doubtful that they were
being given one of the genuine treats of
years. The third movement, valse, al
legro moderate, was gracefully and
beautifully played, and at the close the
new orchestra had won a pronounced
ovation.
Lucille Stevenson, perhaps better known
as Lucille Tewkesbury, a soprano noted
in oratorio work. one Of the soloists OF
the evening, sang Burch's Ave Maria
from the Gross Of Fire" SO superbly the
audience insisted upon an encore and was
rewarded with Parkers THE Lark Now
Leaves His Wat'ry Nest" exquisitely
sung to an exquisite accompaniment py
the orchestra. Miss Stevenson has
beautiful voice of wide range and pc
culiar sweetness. Her shading was es-
pecially delightful. and many felt her Sc
lections had not fully displayed her pos
sibilities.
I'm a Haunted Forest" Summer Idyl,"
"In October" and Forest Spirits the
two last of which were especially enjoy
able, preceded Richard Czerwonky' $
violin solo. Sarasates Gypsy Airs" so
delightfully."- played that an encore was
necessary, and Hubays Zephyr" with
orchestral accompaniment. including the
celeste. an instrument but seldom heard
in symphony orchestras here. was given.
Dvoraks "Humoresque' was played by
the orchestra as an encore to the Mac
Dowell suite, and the program was closed
with Stanford's Irish Rhapsody" doubt
less a tribute In honor of st. Patrick s
day, that served to recall Conductor Ober-
hoffer several times to respond to insist
emit applause that seemed to call for
more.
The Minneapolis Symphony. Orchestra.
Judged by it's performance Of last evening
and the enthusiastic reception given 1T.
may count itself as one of the prime IA
yorites>of the music lovers of Washington
hereafter. In all that goes to make a
symphony orchestra it acquitted itself
in s1perb fashion and the Endorsement
1iven il was unmistakable
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18
WOMAN INJURED IN FIRE.
Mrs. L. L. Fields Burned by Flames
Due to Gasoline Explosion.

Mrs. L. L. Fields. SIS H street north
west. narrowly escaped being seriously
burned at her home this morning follow
ing an explosion of gasoline She was
using the fluid to clean a garment, and
when 1t ignited she tried to check the
flames. Her hands were blistered and her
hair singed. Fifteen canary birds were
suffocated by the smoke.
An alarm sounded from box 132 sum.
moned several companies OF the fire de-
partment. and the blaze was quickly ex-
tinguished. About $120 damage resulted
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18
Show Spring Styles in Shoes.

With spring weather apparently at hand,
William Hahn & Co.'s three shoe stores.
7th and X streets northwest, 1914 Penn
sylvania avenue northwest and 233 Penn
sylvania avenue southeast, this week are
holding their annual spring style shows.
rated for the occasion. to set OF the new
footwear fashions and the new models.
Souvenirs make the occasion at the
Hahn stores profitable as well - inter-
esting.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18
MO CAUSE TO D@W)B I
A STATEMENT OF FACTS BACKED By A
STRONG GuARANTEE.

A STATEMENT OF FACTS BACKED By A
STRONG GUARANTEE.
We guarantee immediate and positive relief
to all sufferers from constipation. In every
case where our remedy fails to do this we will
return the money paid Us for 1t. That's
frank statement Of facts. and We want you
to substantiate them at our risk. \.
Rexall Orderlies are eaten just like candy.
are particularly prompt and agreeable In action,
may be taken at any time, day or night do
not cause diarrhoea, nausea, gripping. excessive
looseness or other undesirable effects. They
have a very mild but positive action upon the
organs with which they come In contact. ap-
parently acting rs a regulative tonic upon the
relaxed muscular coat Of the bowel, thus over
coming weakness, and aiding to restore the
bowels to more vigorous and healthy activity.
Rexall Orderlies are indispensable and ideal
for the use Of children, old folks and delicate
persons. We cannot too highly recommend them
to all sufferers from any form Of constipation
and Its attendant evils. That's why we back
our faith in them with our promise Of money
back II they do not give entire satisfaction
Three sizes: IL tablets. 10 cents; SO tablets
Is cents, and 50 tablets. so cents Remember,
you can obtain Rexan Remedies in Washington
only at our stores-The Rexall Stores-O'D Don
nell's Pharmacies. 904 F st. NV. 30l Pa. ave-
s.e.. Wisconsin ave. and n st. NV, Wisconsin
ave. and ST. NV
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18

Few religious bodies have come to the
point yet where they can run display
adve rtisements
Not Able to Use regularly. for
Big Advertisements. ton at hand Is
usually limited and will remain SO until
there is q fuller appreciation of church
advertising by the people who support
the churches. Advertising must be per-
sistent, II 1t is to be most effective, and
while the use of small classified ads
through the year Is recommended by
most advertising men. rather than the
use Of display advertisement by a
church spasmodically and at irregular
periods, many churches have obtained
good results by using display advertise
ments for special services during the
year. The substitution Of three or
five inch, single-column advertisement,
for instance for the fye-line card in the
classified columns has been found to
help the regular advertising work, and
at the same time the use of increased
features in the church services which
may be out OF the ordinary.
Cooperative and general religious ,ad-
vertising, either by q federation of
churches OF a community or by single
denomination, demands the use of dis
play advertising on somewhat larger
scale than Is possible for single church.
Advertisements calling attention TO the
work Of churches in general, telling what
the church is doing at the regular serv-
ices. In the Bible school and Of the prog
ress made In ethical. moral and spiritual
instruction, have been used to good adj
vantage In the men and religion forward
movement In: the campaigns In many
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18
Napoleon's Famous Question:
"WhQt Has He DOne?"

When applied to these illustrious Names brings an
answer SO alsuficient that It would have satisfied
even Napoleon himself Each in its own class, stands
at the very front rank. The whole musical world
knowledges this distinction to the Knabe the Hard
man, the Angelus, the Autotone and the Victrola.
No other instruments of their kind approach them in
the high esteem in which they are held There Is
scarcely or woman in this broad land who
will not admit debt of gratitude the other
of these wonderful instruments.
WHAT HAS HE DONE" applied to this COM
pany is answered-brought together all of these mag
nifcent instruments into elegant establishment;
prices; made it possible for any to
through its easy payment plan and likewise impossible
for you to make mistake in the instrument you DO
select here.
FREDERICK SERVICE simpies the choosing
of piano-it explains frankly what constitutes the
real difference between panos-coaches you in the
finer of the playerpiano; helps you get the best
out of your instrument-helps you not only to BUY
keeps your piano in the very "pink" of condition
through the services of full corps of factory ex-
perts-suppes you with the best editions of player
music at COST (1alf price,.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18

Twenty-seven transfers OF ministers are
certain to be made by the Baltimore Con-
ference, Methodist Episcopal Church
South. at its session In Belmont Church,
at Roanoke, Va, beginning March q. and
0oge are expected ts9 ~.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18
Nox McCain's Lecture on the West.

1.-The Golden West" Nox McCains clos
ing lecture In his series Of picture Pill
erimages through this country and the
West Indies, was presented before large
audience at the Columbia last night.
Fiame-illumined FORCES in the process or
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18

. Miss Martha L. Burdette and Jesse W.
Drummer, both OF Dickerson, MONTGOMERY
county. were married in Frederick. Nd,
Saturday by Rev. Douglas Hooff, pastor
OF All Saints Protestant Episcopal
Church,. IN $3.50. s4s.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18
Expression Of Regret.

1--WE Of Georgetown bewail not only the
lost beauty Of it's once eastern boundary,
but the ruination Of it's harbor. Once
even Rock creek was.navigable for mile
up from it's mouth. and as early as 1903
the Maryland colonial assembly granted
the first commercial river landing at the
mouth Of the creek. Before and for a
long time after the revolution George
town had an extensive trade and was for
many years the commercial rival of Bal
timore, when tall ships of the line and
swift clippers swung by the score at
anchor in midstream or Rugged the busy
wharves loaded with rich produce for
British, West Indian and South American
trade
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18
DR.. Tibbetts to Lecture.

The flrst-aid class at Neighborhood
House is growing in numbers, and 1t has
become q regular club Of the house DR..
Tibbetts will tell this class next We'd
nesday at 7:3O pm. how to render first
aid in the treatment Of wounds.
The last lecture for the federation class
in first aid will be given at the east study
of the Public Library Wednesday at 8
pm. 1t is expected that Col. Louis A..
LaGarde, U. 8. N. will give q talk on
the prevention Of Tetanus.'
DR.. Charles I. Griffith will give q talk
to the Boy Scouts OF the Emery School
Tuesday at $50 pm. on First Aid In
Cases of Poisoning
DR.. Michel o. Dumas will give q talk
on the care Of the Eyes at the Slater
School Thursday at pm.
DR.. Charles Tgnor will give a talk to
students of Normal No. Thursday at
2:3O pm. on Social Hygiene"
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18
ROCK CREEK VALLEY
MARRIED BY REFUSE
Citizens to Ask Congress to
Prohibit Dumping on
Private Ground.

Until Congress adopts q plan for the
improvement of Rock Creek valley there
is little prospect that anything will be
done to prevent the further fouling of
the banks of Rock creek.
The District Commissioners recently
adopted an order preventing the dump
ing of refuse on public ground, but they
have made no attempt to prohibit the
depositing Of refuse on private prop
erty, for the alleged reason that there
is no law under which they could take
such action
Under the authority contained in a
federal statute, Col. Langfitt, in charge
of the Washington aqueduct, is pro-
hibiting the deposit Of refuse in the
creek, but the fact is that nothing has
been done to prevent the dumping Of
the result that the appearance of the
valley is becoming constantly more I'M
attractive.
Ask Congress for Relief.
Residents Of those parts Of the city
which border on Rock creek now look
to Congress for relief. A resident of
Georgetown the other day said:
1.-The Rock Creek valley south Of P
street was to be one Of the gems Of
the Senate park commissions plan for
the least expensive and only beautiful
treatment from the upper park to the
mouth. We of Georgetown have been
told by travellers that there is nothing
more picturesquely lovely than Rock
creek. 1t has many historic associa-
tons and traditions that we wish to
have preserved. President John Adams
with the ladies of his family used to
walk up the creek from X street to en-
joy this loneliness summer evenings.
Anthony Merry, the first British min
lister accredited to Washington after
the removal Of the capital from Phila-
delphia, wrote home in 1904 that he
looked across a romantic and pretty
stream to the mansions of Georgetown
from his residence on X street. Where
is that romantic stream now? 1t is
half choked with millions Of tons of filth,
and yet Americans boast to the nations
about the sanitation Of Manila, Havana
and Panama
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18
WILL TALK ABOUT DRUGS
Dr.. Lyman F. Kebler to Lee
ture at Public Library
Thursday Evening.

DR.. Lyman F. Keller Of the bureau OF
chemistry will give lecture at the Pub
lie Library Thursday at 8 pm. on Drugs
and Patent Medicines: What They Are
and What They Ought to Be-" This lee
ture is given under the joint auspices of
the Medical Society and the Woman 8
Clinic.
Two new classes in first aid in emer-
gencies" will be organized under the joint
auspices Of the Woman's Clinic and the
District chapter Of the Red Cross. One
will be comp osed Of two troops of Boy
Scouts. under Scoutmasters Jenkins and
Parkin. and will meet Friday evenings at
7:S0 o'clock at the Centennial Baptist
Church, 9Th and l streets northeast. DR..
Courson B. Conklin has been selected as
medical director for this class. He will
give the boys a talk on 1.-THE Bony and
Muscular Structure Of the Human Body"
Friday. The other class will be composed
Of Camp Fire Girls. the first company to
be organized for this work In Washington.
It numbers about thirty-ive girls. and is
a regular club of Noel House. where the
meetings will be held Friday afternoons
at $780, DR.. Downey has been selected as
medical director. These girls plan to be
ready to demonstrate what they can do
in matters Of rendering first aid by the
time the Red Cross Association meets
here In May.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18
Advertising in
Classified Columns.

classified columns. The church notices
are grouped under subject heads for each
denomination, and consist of nothing
more than the name and location of the
church, the time of church, Sunday school
and other services. name Of pastor, and
perhaps the subjects Of the morning and
evening sermons.
In many cities a church classified COL
umn has been run by newspapers for
many years. while the use of so-caled
display advertisements is comparatively
over the country publish church news
and classified church advertisements on
the same page, and ministers and church
members prefer this plan when the ar
Of the paper.
Classified advertising by the churches
should receive as careful attention, so far
as the preparation Of copy Is concerned,
as is given to the same kind Of advertis-
ing by business houses. A line or so
with merely the name and location of
church. name of pastor and times of
services Is not enough. This is the ster-
eotyped form, and Is becoming obsolete.
Even In cases when a church can afford
to spend very limited amount for ad-
vertising ministers have learned from
experience that it Is best to change the
wording of the copy for every insertion,
giving new information each week which
Will encourage regular CuuTCHSOerS 10
look for the advertisement and which will
attract casual churchgoers or strangers
because of the news value of the an
nouncement.
Display advertising by various religious
organisations Is the newest development
In church publicity. and, generally speak
ing. it remains untried by most religious
institutions. The use of liberal space
which permits the selection Of various
sizes Of type and illustrations. which is
not possible in the classified columns
where the many card notices are grouped
under UNCONVENTIONAL heads. is becoming
more popular each year, and the church.
es which are feeling their way in this
field of publicity are getting results which
should be helpful In guiding new church
advertisers.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18
The Things We Tell In Oar Book.

The Things We Tell In Oar Book.
Don't try to make up your mind from the
few facts we can give you here, but wait till
you get our free book OF advice.
This sensational book-cloth bound, %
pages. 10 Photographic illustrations and %
separate articles-took us nearly forty years
to write-took us that long to find out all
the facts we've put in it-facts never before
made public.
1t explains just why operations are danger
Gus. and why, in case a man manages to re-
cover from the operation, the surgeon nearly
always tells him to keep ON wearing a truss
1t explains the shortcomings OF ordinary
trusses and why the law should put stop to
their sale
And 1t. puts you on guard against throwing
money away-expOses the humbuggery back
of so-called appliances" methods ;" 'plas-
ters, free offers, " ''not-a -truss'' claims etc
And II tells all about the Cluthe Automatic
Massaging TrHst-just how 1t holds-how II
gives the massage-h0w little 1t cOsts-how
you get ii on 60 days trial. etc. And Il
gives you the names of over 5000 people who
voluntarily testify to the merits Of the Cluthe
Truss.
Write for the book today-simply use the
coupon or just say in letter or postal Send
me the Book"
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18
FOR SICK, SOUR, BILIOUS STOMACH,
INDIGESTION AND GAS TAKE CASCARETS

of
d The stomach bong
fulness
regulated until
Your stomach good
Ty Indigestion because they cleanse
foul bile the liver and off the
the
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18
We Give You 60 Days Trial.

We have invented something utterly DIFF
ferent from everything else for rupture that 1t
has received eighteen separate patents-some-
hing which has proved its merits in nearly
80. 900 cases.
We have so much faith in this invention
we have seen what II has done for many
tthers-that we want to make one especially
for your and let you test IL on 60 days
trial.
sgIf Ii doesn't keep your rupture from both
ering you-when you are working. exercising,
taking bath and at all other times-if your
Rupture doesn't get better right from the start
-<then II won't cost you a penny.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1912-03-18
$1O,00O,OOO a Year
Wasted on Worthless Trusses
The Country Is Flooded With Belt and
: Spring Contrapti0ns Which Do
Z More harm Than Good.

q Ninety-nine ont of every hundred dollars
spent for frusses might about MS web be
Thrown away.
= Close To $4,000, 10000 a year-most of
Which goes to drug stores and self styled
-hernia specialists'-is wasted on belt and
spring contrivances which the law should
never allow TO be sold.
= Nine ruptured people out OF ten are victims
Of trusses scarcely worth a paper OF pins.
= Nine sufferers out OF ten saddled up with
good -for-nothing contraptions which are let
ting them get all the time or which
hurt so they keep a man In constant misery.
No wonder many truss wearers have
scared themselves into thinking that an opera
dou--in spite of its dangers-is about the
unly thing that do any good.
L No wonder many truss wearers-driven
to desperation-have let themselves be hood
winked into buying appliances" methods"
rplasters," etc-only to find that they were
tnmping from the frying pan into the fire
only 10 find that such things are simply the
most worthless kinds Of humbug trusses mas
sfuerading under misleading names.