The Guthrie daily leader. [volume] (Guthrie, Okla.) 1893-1996, 1912-06-08

roadster SO il will behave nicely. He
SAYS he has il trained 50 il does no
want to climb all the trees.
The average car owner. in buying a
tire, seems TO think of nothing but
how cheap he can get it, or how many
miles of service Will it give. In the
FIRST regard. the policy is a poor one,
! for cheaply built tire cannot give eX.
| tra mileage. Mileage on the other
hand, while a vital consideration. is
mot the only one by any means The
matter of protection to car mechan-
ism which should be Afforded by the
tire is OF almost equal Importance.
lRoslliency is the test of value in a
tire almost lost sight of by the aver
age user. If, as in the case of Fire
stone Tire, both resilicncy and extra
mileage can be obtained, that is the
tire for the car owner to buy. Resil
iency means more than easy riding. It
means that by 1t. the iolts and Jars oil
the, road, partly taken up the
springs, are practically obyiated. the
delicate car mechanism protected,
and the life of the car prolonged
A touring car. sent out by the Los
Angeles Times, is now forcing its way
east from that city. in the interests
Of the proposed Ocean to Ocean High
way. The results obtained will be of
immense interest, as well as big value.
not only in pathfnding but fully as
much in a car and tire testing way. It
would he hard to think of any more
+ gorous try ont for tires than a trip /
Of this character There are not only
The road keeping qualities 10 be con.
Sdered. but the sand, rock and clay
the climatic and weather conditions
are of such wide variety that nothing /
but supremest material and construc' ,
lion could meet them successfully Ev. !
cry condition of road. every kind of !
7rade are bound to be encountered Il |
IS a compliment to Firestone Tires I
that because of their accomplishment !
~ like events in the past, they have .
been chosen as the equipment for
this car.
As the recognition Of his exception /
a: success in building up its foreign |
trade. the Studebaker cor
pCration has just announced the ap-
pointment of ". r. Lalley as foreign
sales manager. In a field where 9TH |
ers have failed by reason of inability
to adapt their policies to meet the
market, the Studebaker foreign busi-
ness under Mr. I.alIey's direction has
increased There will be
more Studebakcr EMF $50" and
Flanders 20" cars sold in England
this year than there were imported
American cars of all makes last year
In an important European country
more E-M-l' go" and Flanders 900
cars are being sold this year than the
total of all cars sold in that country
in 1910.
Mr. Lalley. strangely enough, is hyI
profession an engineer Leaving the
Massachusetts Institute of Tecbnol-
ogy. whore he secured his engineering
he became established for
some time with the Scottdalc Foun-
dry Machine company, Scottdale Pa, |
as general sales manager. Later he
was for three years foreign manager
Of Kilbourn Jacobs Company of Co
lbmbus, Ohio, we'll known manufac- |
lurers Of all kinds of freight, mining |
cars and other engineering equip /
ment From there he came direct to I
the Stndebakcr corporation as Euro
oean manager and in period of two
years. most Of which time was spent /
n England and on the continent. he
has made the Studebaker foreign bus
ness Of leading importance among /.
American automobile "lports Mr.
alley has himself ca Dlshed the
Studebal6er Corporation Of England
i'd, London, England, and Berlin
,ranch, and also organized agencies