Amarillo daily news. [volume] (Amarillo, Tex.) 19??-current, 1912-11-13
SERVICE FIRST" PLAN
WINNER FOR SANTA r

According 10 ofAcials o! the Santa
70. the new era OF extra service
railroading. inauguFat.d BY the San
IA Fe deluxe train a year ago. is
now firmly established This train
OF luxury. running once a week In
each direction bctNcen Chicago and
Los Angeles. vas 10 successful last
year that II VIII be- continued during
the coming yiner season. the first
departure being from Chicago. Dec.
10. and then every Tuesday until
April
Although tho deluxe makes faster
thine from Lakes TO Coast BY several
hours than the mex, fastest train on
any railroad. its primary object is
rot specd bat service That Is Why
the passenger pays the extra iare'
not 10 save few hours en- route fas
! In the case OF the eastern linesl. but
primarily 10 get extra service on a
par with that OF the finest clubs aud
hotels distinctive. individual and
Exclusive Not hOW last. but how
GOOD. perhaps best phrases this new
departure in trancontinenial travel
And the public seem 10 like. thereby
indicating that Americans are not AT
al speed mad.
Even the makeup OF The d. Luxe
gives distinction one buffet-library
car. two all-draWing room pullmans,
! lone compartment drawing room Pull
man. a. ten section observation Pull
man. and a special dining car The
club and dining cars are under man
agcmcnt Of Fred Harvey. who for
1.-TWO generations has made tho south
ncst famous extraordinarily
On board the train the traveller
hreathcs air which Is automatically
washed and cooled Il he is inter
Tested boo rho Turn of tho stock mar
/ Bet ibo latest quotations are ready
mo- hIs hand i ho wants his clothes
ipross'd and prefers not 10 shave him
soft. De- viii be- yalctrd. be- doesn't
! have 90 hook hls wife's gown a
Indies maid attends TO that II is
ladies maid attends 10 that Is a
manicure needed There is one
hand \ steuographer services
ircol sin write any correspondence
that passengers wish 10 dictate On
route. furnish the postage stamps.
pat them on and place the mail In
the box provided for that purpose
Bathing facilities also are handy. In
stead OF the usual custom OF send
ing walters through the ears calling
'thc hours az which meals are served
the steward In charge quietly au
uounces this fact 10 each passenger
separately as the meal proceeds The
number OF passengers Is limited.
which prevents any croRding in
q opcrs or diner The train en-
ploycs are picked crew
This second edition deluxe
promises 10 be- even more popular
than that OF. BILLIE" said W ].
blbrk. passenger traffic manager OF
the Santa lie in Chicago. Already
reservations for space have been
made In our deluxe trains as far
ahead as the latter part OF January
This train vas put In service TO take
care of the constantly increasing first
class California business. and It has
made good I'm the rush season II is |
q common occurrence for our Limit /
ed. which runs daily. 10 bee operated /
In two trains and sometimes even /
three Each carries az least six |
cars. So you can see that there are .
an Increasing number OF Americans
who wish 90 SEQ their own country
first As The time draws near for the :
opening OF the Panama Exposition at .
San Francisco in 1915. the overland .
rush viii grow heavier Already We
are planning for 10 hy mainline dou-
llc-trackins In New Mexico and Ar
iona on an extensive scale. also by
ordering new equipment