Atlanta Georgian. [volume] (Atlanta, Ga.) 1912-1939, 1912-09-23

the folly permitting advertising upon in the
shape of ready prints
A VERY BALD FORM. It mpertinent shameless
method of accommodating money for individual who utterly
worthless in the community at the of all the Woodworking
publishers and editors.
newspaper newspapers hope eventu
u put system robbng country newspapers
through free advertising.
Today call special attention feature adver
Using with which country editors may be acquainted
The usual system of the publishers that palm
ing country editors advertising ALL OF
THE 'READY PRINTS SENT OUT.
But what the country editors do know-many thems
that exceptions made in the of editors determined
be swinded in this fashion
We ask the editors of the country this questions
How many of you carrnyg advertising for which you get
pay through your entire edition know cunning
and determined editors in the country permit
How of know that these ready print which
swnde the editors with advertising paid for have particular
kind of contract which they make with editors
swinded?
These are the facts:
manufacturer of the dishonest
ready print and says refuse your ready print as long
you swinde by putting in advertising that paid he
gets this kind of communication usually by word of mouth
Il understand how feel about advertising the ready print
But you order paid for the adversng show
number of all the papers with the advertising There
fore shall send just few copies of the ready print containing
this advertising After you have published these copies you
send them back to at The rest of the ready
print sent you will contain NO ADVERTISING hope will
be satisfactory
How many editors know that this deal country
editors that refuse to be swinded?
The local editor with hard uphill fight every
week every day advertising for which gets nothing ought to
write the ready print say
Why don you make special arrangement with ME you
with others and let me have MY ready print free of Advertising
excepting dozen that you advertisers
that You swlnde as you have been swmdlng me?'
Do country editors realize they swnded by this
system of pretending to publish advertising and only sending
marked copy to the advertiser?
Do all the country they are hurt wear in
and out by the statement advertising
and Others 1t doesn't to advertise in the country newspa
pers2"
course doesn pay to advertise in the country newspapers
when the advertising done stupidity by
AND, Or COURSE, THE COUNTRY NEWSPAPER ADvER-
Using DOESNT PAY WHEN THE ADVERTISING Is PRINT
ED ONLY IN FEW COPIES TO BE SHOWN TO THE SWIM
DIED ADVERTISER
The editors country tomorrow refuse to publish
one line of advertising for which they individually paid
much inch line.
And the posoice authorities should carry through
the mails and especially free within the county
ding and dishonest advertising for which the editor paid
advertise should no longer permit their ad
vertsemens to be into ready prints the
editors thus making enemies for themselves among publishers
We are clad to saw that some of be more inteIigar s,
in the countryside international Harvester Company the Stand
ard Oil Company and othehave made that they
Will no longer spend their money in dishonest ready prints THAT
THEY WILL NO LONGER SPEND THEIR MONEY TO MAKE
THEIR CORPORATIONS HATED BY THE EDITORS
The two concerns that we have mentioned PAYING
THAT ADVERTISING THROUGH CONCERNS THAT ARE HON.
EST AND THAT PAY CASH TO THE EDITOR FOR THE WORK
THAT He DOES.
The editors of the country stop system of ndIng as
soon as they choose And the revelation particular
S"huhg the printing OF the advertising in few papers
F TO snow to the advertiser ought to convince advertisers
throughout the country that they change their method
ana eve up the s"ndmg ready prints that advertising for
We again the country editors to take some united action
10 put an end to the swnding advertising ready print