Imperial Valley press., 1912-05-04
SEE WILSON ABOUT 1T"
|. |. Wilson, Proprietor

odd style of name for doing hu~i-
ness, isn't IT,"
That is wha, the average person
would say when first. reading the les
end under which Mr.. |. l. Wilson the
pioneer and popular real estate man,
does business. but short acquaintance
with this enDerrrising gentleman or
slight inquiry in This community quick
~ explains the appropriateness Of
those four words as applied to he
real estate business.
Were a canvass of the entire Impo-
rial valley made to find the biggest
and r.af booster, the most liberal With
his cuaus. jmc and money in upbuild-
ng ,he community, Tie one man Who
mas l9nc most for The general welfare
Of tins growing section of the state,
the individual Who has done more to
give Imperial county prominent
place ON the map, the laurels would
surely fall upon Mr.. Wilson.
Mr.. Wilson came to the Imperial
valley in 1901. so he is entitled to an
honorary position on the roster OF
valley pioneers. The sudden plunge
from Il prosperous building business
in I.os Angeles into the real estate bus
mess in an agricultural community
marked no change in his capacity to
do things. and the ginger he injected
into the real estate market was an
inspiration TO all lines of business
throughout the length and breadth OF
the entire district. During that early
period of discouragement when
seemingly insurmountable difficulties
stared the pioneers in the face, he
was just the sort of man needed to
give them hope. encouragement, when
they were almost ready to give up. He
inspired others by his deeds, his bold
faith in the future of the valley, his
indifference 10 threatening obstacles.
See Wilson about it, became a colu
mon suggestion. Veritable axiom,
among those who were dOWnhearted
and fearful that the worst was yet to
come. Many are the men in the lmpe-
rial valley today who owe their sue
cess TO seeing Wilson about it. IT
made no difference 10 Mr.. Wilson
whether those who came to see him
wanted ~ buy or sell property, In
which transaction le might personally
profit. whether il was disinterested
advice. or whether it was a matter
eanceriug public enterprise or un-
aertaking. he was always the same
reliable. Unselfish, cheerful man, and
his opinions We're always as correct
and as freely given
The phrase Sec Wilson about 1t
became 50 popular that il was akin
20 a household expression and Mr.
Wilson was prevailed upon to adopt
it as the style name of his real estate
business. Ouly the pioneers and those
who have dealt with Mr.. Wilson un-
derstand the full significance of the
title. and they will tell YOU that moth
ing could be more appropriate TO des-
ignate this mans business, the man
wEC has done so much for the 1mpe-
rial valley.
Mr.. Wilson is easily the largest real
estate dealer in the valley and he just
about hits the mark when he SAYS he
buys and sells the earth He buys
sells and trades all kinds of city and
country property, but lists nothing but
farm lands. For the accommodation
of inqurers he keeps commodious
automobile, and when that machine is
seen bowling along the roads filled
With passengers residents know they
will soon have new neighbors.
While all of the Imperial valley
looks upon Mr.. Wilson as its chief
guiding spirit, he is so self contained
and wrapped up in the further upbuiid,
ing of the community that plaudits fall
upon deaf ears. He considers he has
done nothing out of the ordinary ana
that he has performed merely just
duty 10 his fellow men and the public.