The Calumet news., 1912-07-29
FIGHT BOGUS GOODS.
Trademark Protective Company
Wages War.
Supported" Gowns and Hats That Are
Made in AmerIea-New York
Firm In Search for Makers
of limitations.

New York.-Do not imagine because
you chance to have fat pocket book
and desire to establish a reputation
for smoking the best that when you
treat your friend and yourself to &C
cent cigars you are demonstrating ex'
cellence In selecting cigars. II may
follow, but not necessarily. In fact
you may be illustrating your inability
to tell one quality of cigar from an
other, five-cent one from the $50
a hundred class Even the stamp, Of
a widely known New York hotel is not
a sufficient guaranty that the cigars
which come out of the so cent box be-
fore your very eyes are what they
seem 20 be.
In this hotel they are not the Ha.
vana filled such as you are entitled to
suppose yourself to be buying when
you order that particular brand, but a
Havana wrapper, packed with Porto
Rican tobacco, worth at wholesale
from five cents to ten cents apiece,
and intended to look and taste some.
what like the cigar under whose colors
II Is sold. At least. this is what you
would have received until recently
The Trademark Protective company
of this city has taken some interest
In the swindling operations practiced
In this form by the proprietor and by
this time he may have returned TO the
genuine article for his 60 cent trade.
On the ninth floor OF 141 Broadway
Is room whose contents comprise an
Indictment against any reputation
which the users OF liquors in this coun-
try may have as connoisseurs. Ranged
on shelves and scattered about the
floor of the dark and dusty room is a
collection of bottles, boxes, labels, lith-
ograph stones, branding plates-all
the implements and product of the imi-
tator's art In reproducing famous i'm
ported liquors. II is veritable rogues'
gallery of fake" fancy drink. There
are obvious reasons why the key is
always turned and never left In the
door. The custodians are Herman g.
Moore, the lawyers who usually prose-
cute the cases of the Trademark Pro
tective company. =.
The limitations of imported articles
cover many different classes of mer.
-chandlse, such as liquors, cigars. per
fumes, olive oil. gowns and hats. Inn
ported articles lend themselves par.
ticularly well to imitation owing to the
fact that tariffs and the pure food and
drug act serve to keep out the low
priced goods and TO raise the price to
the customer above that which would
normally be obtained if It were based
on cost of production alone The duty
on cognac, for instance, Is about $3.50
case.
Partisan gowns made in America"
but not so labeled, lead the list in
profitable limitations. IL is said. There
are reported to be a number OF Fifth
avenue dressmaking establishments
which will show their customers what
they assert are Worth gowns or dress
es made by other celebrated French
dressmakers. you see, here are the
name bands" they say, displaying the
tapes with the signature of Worth, or
whosoever, wove In. They do not ex-
plain that they can get such bands
woven on the East side for ten cents
apiece. There are bundles of these in
"rogues' gallery" Millions OF dollars
worth of these alleged French gowns
are said to find market in New York.
According to those who look into these
counterfeited trademarks with prying
eyes. only one In every fifteen so
called Partisan gowns was made in
the French capital. Hats are initiated
I'm the same manner.