The Hawaiian gazette. [volume] (Honolulu [Oahu, Hawaii]) 1865-1918, 1912-12-10
PANAMA VOLCANO
COAST EXCURSION
Such is Suggestion Of H. P. Wood
to Matson Navigation Co.
for Its New Liner.

4 voyag' de luxe for the new Mat.
son Navigation steamer Mntsonia, fol-
lowing its completion next summer, has
been suggested by Secretary Wood of
the promotion committee to Castle &
Cooke, the local agents of the line. The
suggestion is for triangular trip for
the steamer s maiden voyage from San
Frame SEQ, to include Honolulu, IIiIo,
the Panama Canal aud back to San
Francisco.
In suggesting the proposed cruise yes
tciday to the local ag nts for refer
cnee to Captain Matson at San Fran
CISCO Mr.. Wood stated that he be-
lieved this is one of the best ideas
which has come to his mind for adver-
Using tha Hawaiian Island and for adj
veItIsing also the Matson company and
at the same time giving the travelling
public one of the most novel cruises
ever planned by n steamer line.
In the opinion of the Trainer of the
idea the trip is not one which would
compel the steamship people to make
my unusual preparat ons or lay out a
steamer for a special cruise, but is
one which almost fit into their timer,
airy, merely giving a new route to re-
tuIn home to San Francisco.
"The Panama Canal is one of the
features of the worlds development
which is one of the most.tallted-of mat
tiers of today said Mr.. Wood yestei-
day. 1t is an eng, Leering triumph
which no doubt n vast number of main.
landers will be glad TO see. The oppOr-
tunities to see it by the Pacific and
Atlantic Coast routes are not of the
best, but if a trip is planned by which
travellers may board the new Matsonia
at San Francisco and make trip first
out into the middle of the Pacific to
see Honolulu and the Hawaiian Islands
generally, and then go on to Panama,
and then back up the Coast to San
Francisco, it is something which / be-
lieve would appeal very deeply to the
leisure class.
Such a trip advertised for six or
seven months would prove of advantage
to the Hawaiian Islands for it would
link the names of the two localities
which are to become better known
throughout the world in the next three
years than almost any other portions
of the globe. mean Panama and Ha-
wall, for we all know that Hawaii is
to derive immense advantage from be-
ing on the track of vessels which will
make use of the Panama Canal as a
shorter route from the Occident to the
Orient.
''I have in mind number of catch
advertising phrases which could be used
| Nn & MI.
to the Regions of Wonders: See the
World s Greatest Na,ural Wonder-the
Crater of Kilauea in Action-and the
World IS Greatest Engineering Wonder
the Panama Canal What an appeal
that will make to people all over the
United States.
"The more / think of the possibili.
ties in this trip the more enthusiastic
become. If only the steamship peo-
pie can be convinced that it is a good
thing, good advertisement for theiI
company, and that the travelling pub
lie is looking for just such trip, then
the thing is done, for the Matson peo
pie are progressive, as is shown in the
manner in which they have added new
steamers to their already fine feet.
81 have spoken to some Honolulu
people who make yearly trips to out
of the way places, and when l suggest
ed the possibilities of the Panama triI
they became enthusiastic at once, and
said they would book for it. Natural
ly the trip will cost good deal more
than one from San Francisco to Homo
lulu and back again, but wealthy PEG
pie do not mind that.
"lt strikes me that the whole pro
position is feasible from the hard head
ed businessman s standpoint, and ! be
lieve that Captain Matson win fall il
line with it. ! believe California. woul(
also help the thing along