The herald and news. [volume] (Newberry S.C.) 1903-1937, 1912-06-11
HOW ABOUT IT!
Get Right This Election Year, And Stay
Right-Read Right and Be Al.
right.

Men, fellow-citizens, Herald and |
News subscribers, one and all, listen, !
and for the lands sake take hold: The
u on your label means the date of the
year, not the date of the month. You
whose time is out on l July y don't
say it is mot out until the 18TH" as
the way it is arranged On the mailing
list for convenience means the 1st OF
July, 1912. Quit kicking the label
around Put the label on your table
for dinner, and digest it.
Funny people, not humorous, just
simply funny people. One subscriber
will be sensitive, not sensible, if his
paper is cut off after expiration of sub
scription, while another will not like
it if his continues. This has been dem
onstrated. During the awful weather
last winter The Herald and News car
ried over many names, some by re-
quest and others on account of wishing !
to treat all alike. While notifying for
renewals the collector, on one hand,
was asked, "Why didn't you cut me
off-isn't that the rule?'' On the other
hand he was paid up. All are treated /
alike, rich and poor, high and low,
white and black. When time is up no
tice is sent. Notice not heard from,
name cut off. If subscriber sends
word to continue paper, will pay in
few weeks" name stays on-but not |
for too long; can't work. Remember |
that. That subscriber who thinks he !
is Disseminated against because he !,
fails to get his paper while his neigh
bor's comes on, both subscriptions ex- !
piring at the same time, must remem-
Der that his neighbor requested its
continuance while he didn't. The paper
man is not expected to know, he takes
it for granted that the paper is not
wanted when renewal or request for
continuance is not sent in. Now it oc- !
casionally happens that name is ac- !,
cidentally left on and not discovered
for some time after expiration, or
subscription is not properly credited,
or some name cut off that should not /
be, etc. This is not unusual in the
handling of thousands of names each
week, putting on, taking off, changing
addresses and dates. "For the love of
Mike, be reasonable" you Nuts and !
Jefs of Newberry county and don't be
saying, 81 didn't think you would have
cut me Off When a subscriber talks
that way to the editor, the editor lays
it On the mail list keeper The editor
is candidate, you know, and makes
the cut-offs jump lon his man Friday
But see you, all you whose subscrip-
tons are to expire between now and |
the August primaries, and on, for that I
matter, this is a campaign year and
there is too much to be done in this
Office to fool with names If after due
time you fail to b heard from, your
name goes off, friend or enemy"
Every time man comes in the Office
and says, "My fault that you cut me
off, didn't notify you, but put me on
again, the thought comes stealing ov-
er the Office that that is a sensible man,
not sensitive man, but a good, hard, |
common, horse sense man. Every
body, makes no difference if he does do
foolish things himself, likes sensible
man. 1t is human nature The Herald |
and News has hundreds of such men
on its mailing list. The other kind |
are in great minority, thanks be-
The presumption is they all know the
rule, and why anyone should be offend
ed or hurt in this day of enlightenment
is about as mysterious to the writer as
was the coming and going of the wind !
to Mr.. Nicodemus of old. Time was
when publishers were allowed to send |
papers to subscribers ten or more |
years in arrears, but the government
does not now allow publishers that |
privilege and pleasure. 1t is too heavy
on the mails.