The Richmond Virginian. (Richmond, Va.) 1910-1920, 1912-02-13
ADVERTISING MEN
TO BOOM HIGHWAY
LISTEN TO ADDRESS ON ROAD TO
BE BUILT FROM CITY TO
WASHINGTON.
Nj r. BELNIN CUES +
GIVES HISTOR OF MOVEMENT
AND INVITES CLUB TO ATTEND
SMOKER on THURSDAY
NIGHT.

The Richmond Advertisers Club
held session last night and turned
the meeting into boom for the road
TO Washington movement. Preston
BeIFin. the pioneer Of the highway,
which is a link in the great interna-
tional thoroughfare from Quebec,
Canada. To Miami. Fla, was present as
the guest Of the club and delivered an
Z address in which he dwet upon the
benefit the highway would bestow
upon tho benetit the highway would
besto~ upon Richmond. and why all
citizens should take an earnest part
Ia the building of tho road.
A. II. Penthouse occupied the chair
aud Secretary +. {. Ivey evoked en-
thusiasm by informing the members
that tn" membership of the club had
increased from - to i5l III the past
sixty days. Then TAYLOR Curtis in
troduced Mr. Kelvin, and that gentle
man, who Ia z member Of the board
OF directors of the International High
way Association. proceeded to lay the
matter in which he is interested so
deeply. before the members.
In great religious REVEALS. said
AIR. BelNin. the speaker aims to bring
the sinner to a realization of his spir-
itual condition, this is usually termed
"eXhortinE"
Interesting addresses made by men
OF marked ability is termed elo-
quence.
Political public speaker are termed
orators.
What II Is Termed.
The head Of large business concerns
once Il year calls in all the statesmen,
for the purpose of going over the en-
tire line handled or manufacture Ell.
demonstrating the construction and
general character OF the goods to be
sold, and how to handle the customer
successfully and profitably and hours
and sometimes days are consumed in
instructing and enthusing them. This
is termed by the statesmen hot air.
The success Of the majority Of en-
terprises Is the ginger or hot air prop
erly indicted, A man may he ever so
wise. but IL ne does not have the fac
Importing Know ledge IN others
he liz a failure. y merchant "A man
ufscturer may have the best line of
goods on earth. but II he does not bring
them properly To the attention af the
buyers. he viii soon prolAe a failure.
"Gentlemen, you cannot instil into
your business too much ginger or too
much OF the right kind ~ hot AIR.
- Singer etf+fstt- ht-t t--ttt-
perNd with sound Judgment, should he
y
business concern IN the city 81 Rich
moHd This motto has made Atlanta
and many other UP to- date places sue
cessfnt cities; II has built UP the large
enterprises OF this country, and made
IL possible for enormous fortunes to
be amassed.
Believes in Advertising.
Il believe tn advertising. / have
done some OF IL myself.
II have been Invited To Ia TX To YOU
about the highways of Virginia and
especially about the Richmond to
Washington division OF the Quebec
Canada Miami Florida International
highway. DO not let lis term this
an address, but n conference for the
exchange of Views 10 the com
mercial and agricultural value of good
roads Tn" future prosperity Of Rich
mond depends largely upon the
highways that pass through II. CIV
ing continuous good road surface
from the Atlantic to the Pacific and
from Canada To the Gulf OF Mexico.
These roads are now being built the
Associated Good Roads organization of
Richmond has been able to place
Richmond On the great highways that
lead from the extreme North to South
and East 10 West. Today, gentlemen,
VIC are on the map for progressive
highway extensions. but 1t is up to
Richmond to do her part, as Atlanta,
Savannah. Durham, Charlotte. Roa-
noke and other progressive cities of
the south so nobiy and literally have
done. We riust organize, and with
out delay. Therefore, l ask that you
will all attend the smoker OF this
week TO be held at the Jefferson Hotel
Thursday night for the purpose of
forming en- Organization.
he Ra16s Cnnvracc hat ta
annual convention in Richmond in
November. 1911.
Quebec Miami Route.
The Quebec Miami route had only
been located as far South as Phila-
delphia. Representatives were hard
1t work to carry this highway from
Pnsiadcipfsi4 TO fiAErrsrown. via the
Valley pike. 10 Roanoke. Charlotte
and Atlanta, while the Delaware con-
ungent we're fighting for the highway
to pass through Delaware. either
route would cut out Baltimore. Wash
ington, Richmond, the Eastern cities
of North Carolina, Columbia. Au-
gusta and Savannah. The represen-
tatives Of these cities Immediately
oDgmed an alliance. proved to the as
ISOLATION that the route via Richmond
(, and the eas.eyiy Southern cities was
the jegical and shortest route to
MIAMI, WHICH IL VII NIc c03N CoaSt
of Florida, and ! am pleased to state
that the convention named the route
OF the great Quebec Miami Interna
tional highway AS follows: Quebec to
Montreal IT, New York. Philadelphia.
Baltimore. Washington. Richmond.
Durham. Co'um, 10, Augusta. Savan-
nah. Jas ksonyalle to Miami. electing
among It's officers John Stewart Bryan.
or Virginia, vice president. and Pres
ton Belvtn. Il Virginia. director.
"You can lead a horse to water. but
you cannot make him drink. This
great highway Is practically COM
pleted In the States south OF Virginia,
and from Quebec to Washington, but
we cannot make the people come over
impossible roads from Washington to
Richmond. when they have smooth
and beautiful roads from Washington
10 HaEerstown, Roanoke. Atlanta.
Jacksonville. and Miami.
Gentlemen. 1t 10 up to U.S. Shall we
lose this opportunity OF having this
great highway pass through our city
and by our homes. or shall We true
patriots raise the sum required t.
cinstruct it,
Address illustrated.
Mr.. Belvin illustrated his address
from large maps furnished by the
Ar>r,can Automobile Association.