The Washington herald., 1912-09-22
THE WAY TO WIN IN
THE HERALD'S CONTEST
Success Is Question of Industry Persistency, and
Determination.
Become Acquainted with the Contest Advertisers and Advertise
ments-Paronze the Retail Merchants and Manufactured Pro-
ducts-Ask for Votes on Every Hand-Enist the Aid
of Your Friends in Your Personal Campaign, and
if Faithful in These Things Prepare Ye to
Receive Your Reward.

The exciting race over the long six
months course in The Washington Her
aids s25,000 contest Is well under way.
The contestants are using all of their
energy in this mighty Marathon. Riv-
airy is keen on all sides purse OF
$4,000 is a magnificent one, and those
who have entered the race are striving
hard to be among the victorious next
February, when the winners will re-
ceive their just reward.
Now that the race is on and the con-
testants are speeding toward the distant
goal. the question arises Of which will
win. That is a stupendous question. and
the answer cannot be forecasted at this
early stage of the game. But certain
fundamental points can be laid down.
and the contestants who follow these
suggestions closely will be among the
victorious when the race is over and
the course is run.
Success will not come by chance or
by trickery. To succeed is a science.
The contestant who would be successful
must plan and work and make sacrifices.
No good thing comes without sacrifice.
Men who have succeeded have paid the
price. So is II in this great race. Those
who would win must pay the price. Is
the reward worthy Of the effort? Every
contestant has already answered this
question. 1t most certainly is.
he price WHICH mus Ce PAID 1Or sue
cess is industriousness. persistency. and
determination. They sound like small
things. but they are the great forces
which make all success in this world. The
contestant who really wants TO win and
is willing to pay the price will have no
trouble in being among the victorious.
First he must become enthusiastic over
the proposition. He must become alb
sorbed in the competition. He must be-
dotn n1 20 rt,tp arI ha, IL
up the determination by honest effort.
He must plan extensively for the cam
paign He must devise methods Of OBJ
tanning votes He must become acquaint-
ed with the contest advertisers and their
advertisements. In other words he must
! be industrious. He must visit his friends
and people whom he would like to be his
friends. He must give them lists Of the
advertising merchants and manufactur-
ers and request that they patrunize the
establishments and products and save the
votes for him. He must make all of
his purchas ses at stores which give votes
in the contest. and must buy only those
manufactured products good for votes al
The Herald Office.
/ Then this contestant who would like to
succeed must be persistent. He must not
| let his interest wane. His enthusiasm
must increase every day. He must talk
contest to his relatives and his friends.
| He must think Of votes before breakfa ST.
| during the day. and after supper. He
must plug away persistently toward the
| bright goal in the distance.
| And the person who follows this for
mula will certainly be a winner. Here Is
. the programme in brief:
Be determined. be Industrious. be per-
sistent. become acquainted with the ad-
vertisers and their advertisements; pat
ronize these merchants and manufactur-
ers exclusively: distribute advertising lists
among your friends, with the request
| that they patronize the merchants and