The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1912-01-27
Big Banquet
Was Delightful Affair
Dakota Newspaper Men Pleased With Entertainment
Offered by Gate Cfty-s'Big Feed Followed BY
Number Of Witty Addresses

er asserted that the education Of the
farmer is the only means of combat
ing other influences that initiate
against financial success and he de-
sired the hearty cooperation of all
the editors in making this work sue
cessful throughout the state.
Pres. C, c. creeean.
The Influence Of the Press, was the
subject of the last speech of the even
ing delivered by Pres. C. C. Creegan,
who said in consideration of an in
vitation which had been issued to at
tend the Orpheum theatre later in the
evening, that it was the first time in
his life he had run in opposition to a
playhouse and he was just going to see
how much of a drawing card he was.
He proved to be an excellent one for
he kept his audience intensely inter
ested throughout his remarks and in
a constant uproar over a number of
his differences and clever sayings.
President Creegan said he felt he was
talking to such a good looking as
sembIage that he could not help be-
ing inspired and he showered many
compliments upon the editors of North
Dakota.
The editors repaired in a body to
the Orpheum theatre where they were
the guests of George II. Webster of
that popular playhouse. The Webster
management had arranged for an X
|~iceptionally good bin for the last half
of the week and this the editors thor
oughly enjoyed. The downstairs boxes
and the first six rows on either side
Of the main aisle were reserved for
the pencil pushers and they filled the
place to OVERLOOKING. in addition to
the very large house that was also
present. During the performance the
names Of several of the prominent fig
ures of the convention were called
from the stage. Reference was made
to Bill Murhby, D.. P. Edwards of The
Fargo Forum and Harry M. Case of
The Neville Journal, the new treasur-
er of the association, which caused
much amusement among the visitors.
1t was an evening we'll spent and the
editors enjoyed themselves thoroughly.
At the afternoon session yesterday,
following the election of officers and
the selection OF q place of meeting, it
was unanimously voted that a COM
mittee of three be appointed to fix a
uniform flat rate for, foreign ,adver-
Using and submit it to the publishers
and that the association stand back
of the committees work. The foreign
advertising proposition will likely be
handled by the association, probably
through it's secretary.
Kirseh on Flat Rate.
The next feature of the afternoon
yesterday was a paper on The Flat
Rate and Foreign Advertising, by F.
S. Kirsch of The Warwick Sentinel
which follows:
/ have been requested by the adj
yertising commission appointed by the
North Dakota Press association at
their last meeting. TO investigate for
eign advertising rates"-to render my
opinion on the subject of Patents. Be
fore doing so, however, / wish to state
that in many respects, there is pros
perity everywhere but none for the
printer" AT any rate this is the COM
plant in certain instances that / have
heard at every meeting Of the North
Dakota Press association / have at
tended and at the convention at Devils
Lake last summer What a be done
to improve the condition of the print
ing trade?-is the question that has
been argued for years.
My experience in the printing bust
ness, which began in the smallest way
has taught me that the most import
ant thing for q man to do, il he in
tends to make money in it, is to adopt
certain definite aims and methods Of
accomplishing thems then to adhere t.
these absolutely; a periodical review
of results should be made and methods
should be modified and improved a:
the individual conditions and expert.
ence may require.
If there is one thing in the bushes:
management of a country printing of.
fee that particularly commands the
utter disapproval of successful print
ers as being worse than other evil:
that beset the trade, 1t is the cutting
of prices. The method of getting worl
by lowering the price has absolutely
nothing to recommend It. and it II
, contrary to common ems The prac'
tice is absolutely wrong in principle
and the reasoning advanced in its sup
port stripped of its verbiage, is tn
equivalent of that OF the old appl,
woman who bought apples at l cen
each and selling them at 10 cents
! dozen, and when asked how she coult
i, make any money at that, replied: "B.
! doing a very large business"
The publisher should never tall
about his advertising space as being
anything but a commodity as stapl
as sugar or wheat. He should have
definite time for closing forms, an,
should stick rigidly to that time. Thi
: will inspire respect for his bushes
and establish the truth that .advertis
ing space is valuable" and the doc
: trine that we have been preaching an,
advocating to merchants not only il
i North Dakota for six years but in tn
state OF Minnesota for q half doze
8 more. The man who will stop hi
press to. insert an advertisement TO
e which he may receive rs cents shout
+ quit the business-and quit 1t quicl
z AS we are not here to take up to
u much OF the valuable time of TIL
h association and as our introductor
t remarks have already been too length.
II we will at once dive down into TIL
depths OF the subjects Of Foreign AID
+ Yertising and Patents. First. we woul
be pleased to see a permanent adver
4 Using commission adopted n organ
i lied by the members of the North de