The Liberal democrat. [volume] (Liberal, Kan.) 1911-1924, 1911-08-11
EMF $50"
Fore-Door
Touring
Car
$11OO

RECENTLY Mr.. FLANDERS WROTE
personal letter to all Studebaker M-F Dealers
asking for suggestions as to how Flanders 20" or
EMF 80" models could be improved The
$500 replies could be epitomzed in the following
which we quote from one letter: Only defect in
either model is lack of cars to supply the demand
There are three customers waiting for each car
that comes from the factory. Please don't try to
make them any better-just make more!"
NEVERTHELESS, "THE WORLD DO
MOVE" said Calico with his last gasp-and
that is our only excuse for announcing any chan
ges. Note we do not say improvements in either
of our models for 1912.
JUST AT THIS TIME when other makers
are tearing the air with declarations of their new
and radically different models condemning their
product of the past by just so much as they pro-
claim the superiority of their forthcoming effort,
we can say, Our 1912 model is just as good as
that we sold in 191l-or 1910, 1909 or 1908"
CAN YOU APPRECIATE with what pride
we make that statement-can you enjoy with US
the exultation which comes from knowing that if
in the future we can only give every buyer as
great value for his dolar-as much satisfaction
and pleasure in his purchase as in the passive
will have achieved the highest ambition of an
honest business house.
TAKE FOR EXAMPLE our EMF 80"
model Never was there such record of service
and of satisfaction as the car has given its 10000
owners So iiawless has been that record we have
Aol, oil Eou lOua
DO YOU KNOW THAT STUDEBAKER
EMF 80" is the oldest car in the world IN its
present form-this is the fourth year-and the
few changes that have been made from time to
time we're in external appearances onl we have
kept up with the styles in body design.
NO OTHER POWER PLANT has ever
been able to equal this in performance
Ballet" the ninth car we built, holds several
worlds records for speed-84 miles an hour on
Atlanta Speedway, and she and the others of the
first famous litter hold all worlds records for en-
durance. Every one of them is in service today
and many of the first five hundred have over lO0,
600 miles of rough roads to their credit.
TAKE CAR NO. for example: 1t is in
New Mexico. Owner writes: Friends who have
purchased your later models on my recommends
ton tell me their cars are great; but after four
years of driving over Western trails tell you. |
don't believe you ever built another car quite as
good as my No. g."
ISN'T 1T SPLENDID to get letters like thatY
Car No. i Why that car-our first-was used
for two years at the factory as demonstrators and
was then put in the hardest kind of service as a
pickup wagon" at the factory, doing heavy
truck work. Can't kill her-looks as if she was
good for twenty years or more of the same kind
of work
WHEN OUR DEALERS COME TO THE
FACTORY it is favorite stunt to take ride
in Old No. lon top of load of castings, per-
haps and each time they marvel at the dur
ability of the old car-knOwing though they do
the quality of all EMF 80" cars.
BUT WE HAVE MADE A FEW minor
changes that may rightfuly be called improve
ments Here are some you will agree are better:
Longer wheel base-now 112 inches-permittng
of heightened body giving more room in front as
well as rear seat Body is also several inches
wider, making ample room for three 200-pounders
STUDEBAI
I,IBER 4