Americus times-recorder. [volume] (Americus, Ga.) 1891-current, 1911-03-29
PRESIDENT SILVER TELLS
Much Done By Board of Trade to Promote Interests Of
City and County
Elaborate Review Of the Operations Of the yS Business Body During the
Past Twelve MORthSOny Drawback the Failure Of Many Ct the
Members to Display Any Interest.

date agriculture, with everything that
is best in city and country life. The
results of this are seen in the con-
stant arrivals of prospective settlers
and investors. The report of the sec
retary tells so far as mere dollars and
cents can tell, of the expenditures in
| this direction. The illustrated pamph-
let proved a very effective medium
for exploiting the advantages of the
city and county, and is being constant
ly used fer that purpose by the sec
retary and the various real estate
agents of the city Advertisements in
number of farm journals brought
many inquiries for information. Prob
ably five hundred letters were received
through this source and as many pam
phlets and lists of real estate agents
sent in response. In the work of this
Ef ture about $500 was expended, or
nearly one-half of the entire member
ship dues collected This, howeve!,
was but a portion of the money eX-
pended, directly and indirectly, for
publicity purposes. On entertaining
about 5000 was paid out
Hospitality Brought Advertising.
While entertaining was called forth
primarily by a spirit of hospitality that
marks Americus, it resulted in a vol
ume of advertising such as could not
have been secured by the expenditure
of many thousands of dollars. The
convention of the Georgia Weekly
Press Association, coming on the inyi-
tation of the Board of Trade and the
City, brought here the largest gather
ing of representative editors of the
weekly press that has ever been held
The result, from an advertising stand
point, was exceptionally gratifying
In Over one hundred weekly news
papers there were publishd lengthy
articles descriptive of Americus and
Sumter county. So, too, with the par
ticipating of the Board of Trade IN
the "Round-the-Stat Auto Run, and
the entertainment of the participants
by this organization. While the spirit
of generous hospitality called this
forth, yet it is none the less a pleas
ure to record that the character and
frequency of the articles that resulted,
dealing with the city and its adjacent
territory would have been ample com
pensation for an outlay Of many times
the actual expenditure Through this
medium, more than any other, public
Interest was aroused in the question
of good roads and the public attention
directed forcefully to Sumter county
as brilliant example of what could
be done in this direction and the i'm
mediate benefits derived therefrom.
Efforts to Secure Publicity.
No opportunity that has offered dur
ing the past tWelv emonths to keep the
name and fame of Sumter and Amerj-
Gus tc the front has been ignored.
Managing Director Dave, of the South
ern Commercial Congress, was invited
to the city by the Board and deliyeroA
an address to the business men. He
was shown the city and county and
carried away a most favorable i'm
preston of this section. The new I'M
migration Agent of the Central railway
was likewise invited here by this Or
g9nization and given some definite idea
as to what this county offered to pros
p,ctive homeseekers, and especially