The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1911-12-16
car moves off with the smoothness Of

car moves off with the smoothness Of
an ocean liner
| He may md in few months that
the car is hard TO steer, hard to keep
ia the road while some other car
seems almost to steer itself.
He may find in few months that
the wear on the steering gear permits
excessive play or lost motion. making
! steering uncertain and unsafe and
i that there is no provision made for
taking UP that lost motion. while in
i some other car such danger 10 not
possible.
He may find that the changing of
gears is accompanied by q crash and a
| grind, while in some other car the
change is hardly perceptible.
He may find that his car rides hard
and stiff, that the springs seem un-
yielding and that his car is less COM
Portable to ride in over asphalt streets
than is some other car over an unim-
proved road.
He may find that his car runs
smoothly and quietly when new, but
soon becomes noisy and shakes and
rattles because it has no means for
adjustments to take UP wear, while
some other car, after months and
years Of use, runs just as smoothly
and quietly as when new.
He may find that his car runs all
right on level streets and roads, but
when 1t comes to sand and hills il has
not the power to make the pulls.
He may find that he can get only
eight to ten miles on a gallon of gaso-
line. while with some other car the
mileage runs from so to so per cent
greater.
He may find after a few months or
even a few weeks that his engine is
losing power and, do what he may,
he cannot restore it. on the other
hand, he sees cars which not only re-
tain their original power, but actually
improve.
He may find IN a few months that
the finish fades. cracks, blisters and
peels off, while some other car retains
its new and fresh appearance for two
or three years or more.
He may find that to keep his car in
running order he must be continually
tinkering with one part or another
while the user of some other car sell
dom has occasion to open the tool kit
He may find that his engine heats
and the water boils while the engine
In some other care never overheats,
he may find after a few months
running that the engine bearings have
worn-that no provision at all has
been made for adjusting them. Or
he may find that even though adjust
ments are provided. the engine has
practically to be taken down to get
at them, while with some other car
these bearings are readily accessible
and that 1t is the work OF but few
minutes to adjust them.
He may find that his car emits vol
umes Of smoke which becomes ex-
tremely obnoxious to other motorists
and to pedestrians; that his engine
and especially his spark plugs must be
cleaned every few weeks, while some
other car with the right kind of lubri-
eating system emits no smoke at all
and runs for months and freuuently a
year or two without even having the
spark plug removed.
He may find that the engine IN his
car requires an excessive amount of
OIL, perhaps gallon to only 100 to
800 hundred miles, while some other
car will run from 700 to 1000 miles on
a single gallon.
He may find at the end Of a YEAR
or two that his car has cost him az
much to keep going as was its original
cost price, while some other car CON
tinues TO run year after year witlp
only minor adjustments, and is still in
menus mere and there, and is still in
almost as good condition as when new
lie may find that after a year or so
MS car has become so unsatisfactory
generally that he is glad to get rid Of
IT. and when he does he finds that he
can get only small portion Of its
original cost, while in some other cars
the depreciation is comparatively
small.
THESE differences in motor cars are
largely matters of design and manu-
racture Ability In both lines Is at
premium in the motor car business
while no one maker has a monopoly
on all the brains in the industry. It is
fact that the demands have been
greater than the supply of men who
know how" The result is that many
motor cars today are in reality but 1T
tie advanced over the embryonic ideas
OF dozen years ago.
on the other hand, there is the MAX
er who founded his business and his
product on certain principles which
were successful, and his present pro-
duct is simply an evolution and per-
lection of those basic principles.
Before investing his money the pur-
chaser should avail himself of every
opportunity to investigate thoroughly
such cars as he may have under con-
sideration- He should make close in
quiry among the recent users OF such
cars. inquiring specifically into tho-e
features which may make the car salts
factory or unsatisfactory, according to
his individual requirements.