Evening star. [volume] (Washington, D.C.) 1854-1972, 1911-08-04

upon. he said. through which 1t is hoped
to attract to Washington many manufac-
| turing concerns.
The activities Of the Chamber Of Com
merce were outlined. as were other fea-
lures connected with the growth and de-
velopment of the capital Upon the con-
clusion Of his address. Mr.. Hunt was
| questioned by a number Of the delegates
as to the attitude of residents of the
capital concerning the proposed COM
mercial expansion.
Municipal Activities.
1.-The question of municipal publicity"
Mr.. Hunt said, 'is at the present time
! occupying the thoughts and energies Of
at least 20 per cent of the municipalities
of the United States. Never before in
the history of this country has SO much
attention been given to the exploitation
of this subject. Magazines and periodicals
Of every description, and especially the
local papers, have taken this matter up
| and are devoting more space to the sub
| ject than ever before, and why? The
| answer is simple.
| Merchants and business men have
| come to a full realization Of the fact
that printers ink and the art preserva-
| tive of arts open the door to success
The object of municipal publicity is two
| fold. First, to secure in the respective
municipalities proft-paying Industries
| thereby increasing the volume Of money
in circulation in the particular community,
| and thereby increasing the profits of the
| individual merchant. Second, which, is
| the result Of the first, increased popula-
! ton.
The first proposition, that of secur-
| ing industries, results in the providing
| of employment for idle labor thus re-
ducing the need for elemosynary insti-
buttons, which means funds available
for the improvement of the material
welfare Of the community.
! Methods of Advertising.
1.-THE question as to how best to ad-
! vertise a community and its advantages
is still mooted one. Some cities are
devoting double-page spreads in the
magazines and periodicals to the ex-
ploitation of their advantages. Other
| cities, through their civic organizations
such as boards of trade, chambers Of
commerce and citizens associations. are
sending missionaries in the field of COM
mercial activity. who are personally and
by word of mouth explaining to prospec-
| tive business men who are looking for
| favorable sites to locate the advantages
of the particular location for the partic-
ular needs OF each particular in
dustry. Quite a number of munich
palities have purchased building sites
for manufacturers. advantageously To-
Gated, which are offered free. some trade
! bodies going so far as to take up a GER
| tain amount Of the stock of prospective
industries as an additional inducement
These are undoubtedly winning propo-
| stions and have resulted most advan-
| tageously to those communities whose
citizens are broadminded and liberal
| enough to see the advantages that nat
urally accrue from increased Industrial
| activities.
Washington. D. c., occupies a pecul-
lar position in the commercial world. 1t
is. as you all know, and 1 say this in the
| presence of the live wires of commercial
activity, the city beautiful. Washington
| is fast gaining a reputation throughout
the world as the home of literature, art
and social life. Through our Chamber
of Commerce we will shortly inaugurate
manufacturing concerns. not to be located
in the city proper, but In the outlying
| districts.
Transportation Ample.
1--WE have in Washington ample rail-
road and water transportation. At pres
ent the arrival of a steamer from the
| outer world is a matter Of general inter-
| est. We expect, within a. few years, to
| change this. 1t is a we'll known fact
| that Washington is the gateway to the
! south, and it is through our portals that
| the raw material of the south is trans
| ported to the whirling mills and looms of
| the northland. Just south of the city on
| the other side of the Anacostia river, is
| sufficient ground for the establishment
| of thousands of factories with magnifi-
cent water front and railroad transport
tation. A committee, at whose head is
one of Washington's most aggressive bust
| ness men, H. C. G.. Stiles, manager for
| the Maurice Joyce Engraving Company,
/ a.
| a propaganda for the purpose of bringing
| these advantages of Washington to the
| attention of the people of the United
States. The method to be employed for
| this purpose will be the of both
| printers ink and missionary work In
their advertisements will appear the vital
| statistics covering a period of twenty
| years. the minimum and maximum tenn
| perature for the same period. the rain
| fall in the surrounding territory. and
| such other matter may be of general
| interest to the people we hope to reach.
In starting this propaganda. we are
| going to stick strictly TO the truth. and
no highly colored prospectuses will he
| Cans and d. ]. Callahan, vice president
of the Chamber of Commerce. has ap-
pointed a press agent to prepare material
for the press. This press agent will. from
of Washington from the residential
standpoint There are in Washington a
large number of palatial homes. Our
streets are broad stretches OF asphalt
lined on either side with the very best
specimens of the forest. which will make
the press agents task an easy one. The
committee has also in course Of prepara-
ton a book of colored views of Wash
ington which we believe will give the
people of the United States fair idea
of the beauties of the Capital city.
Active in Convention Field.
THE committee of the Chamber OF
Commerce on conventions, OF which
have the honor to be chairman, is &C
lively engaged in the convention field
Correspondence is being had with the
officers of the various convention-hold-
ling bodies throughout the United States
and in many instances a representative
of the Chamber of Commerce is sent to
the convention city to lay before the
i body the advantages of Washington from