davidaulloa/AmericanStories huggingface dataset:
The commercial. (Union City, Tenn.) 190?-193?, 1911-04-14
FARM PROPERTY

One hundred acres Of City; mag
under good wire fence ali in cultivation place
the Price $50 per acre oneourth cash. balance one two
and three years, per cent interest
One nice little farm acres public
cultivation acres il woods fenced and epossenced with wire
cash balance in - months at per cent interest
fifty 165 cultivation the balance in tim
o i 0e ooon & ~ o station The timber on his
place will for the clearing Of this land and some over we will sell
Fifty situated 81 miles 81 Union City, 81 acres cleared
is in timber; house porche
barn we are offering this place at the low price q $40
half cash balance one and two years
Sixty situated II miles u Union City all cleared and ID cult
yaton with 2toy frame house Price 800 onehaf cash
balance in IL months, with gltedge note,
One hundred and fourteen in miles q Union City, right close
to railroad station all in cuvaion all lays level magnificent soil and
magnificent improvements Price Shopper onehd cash balance
one ana TWO years low rate Of interest
One hundred and fifteen with magnificent
dence situated in miles Of Union City public road Price s75
nehd cash balance and This farm all lays
level is rich and productive close to church and school and bar
gain at the price.
hundred 81 City lays level
railroad running through OF the farm medium improve
We offering this land the low price per
give possession this fall
hundred Kentucky line
Union City, 80 cultivation and 10 in TIMBER good 2oy
place we'll worth offering place
price Of $67 80 49, 900 cash. the balance three
and four at per cent interest
Three hundred and forty situated miles City
railroad oneha mile Of good $50 cultivation balance
in timber Price $40 See for further particulars and terms
Nney-ve situated mile Fulton, KY good
frame residence barns rs cleared public road We offer
ing this place at $3.50 and will soon be worth 800
Two hundred and five situated in the suburbs Union City
with improvements worth y 800 all IN cultivation and level We
offering this place $40 with good substantial
balance can run to suit The purchaser For further
particulars call and
Thirty with the residence in the city and the land just outside Of
the corporation For the next 30 offering this worth
the money and will take exchange lands further the country
if desirable
Seven hundred situated miles Union City, GOO in cul
walton with eight houses good oo residence We
will subdd and sell price worth the See for further
particulars.
One hundred thirty situated 81 OF Union City, all
cultivation but fair three barns This
splendid tract Of land productive and lays level Price s70
acre, 80, 600 cash balance easy.
The commercial. (Union City, Tenn.) 190?-193?, 1911-04-14

ana l. went TO IAe
store to get a bottle
of Lydia e. Pink
hams Vegetable
Compound, but the
clerk did not want
to let me have it
he said it was no
good and wanted me
to try something
else, but knowing
all about it / in
sisted and finally
got it, and / am so
The commercial. (Union City, Tenn.) 190?-193?, 1911-04-14
GOT
WHAT SHE
WANTED
This Woman Had to Insist
Strongly, but it Paid

Chicago, Ill.-"I suffered from fe-
male weakness and stomach trouble
The commercial. (Union City, Tenn.) 190?-193?, 1911-04-14
Dahnke ! sunday speclal -Ambrosia.

Easter Morning Program at First
Baptist Church.
Organ voluntary.
Hymn,
Prayer.
Chorus, Hear the Message. (H. Lau-
dyn.)
Offertory
Quartette, Now is Christ Risen. lies
lie.) - Carlton, Atkinson, Dickson,
Witherington.
Reading.
Solo, There is a Green Hill Far Away.
(Gounod. Mrs. Dir. Carlton.
Sermon.
Doxology.
WANTED-Buyers for vacant lots
Have some of the best in Union City.
Prices right, terms right and located
right. See or phone w. r. Marley.
Evening journal., 1911-01-09

pie. and we hope will continue to bless
a good many more in the succeeding
years.
No. I is live wire It refers to
C. W Post and his studies and ex-
perience in Suggestive Therapeutics"
or Mental Healing" which further
lead to a most careful and system
attic study of the effect Of the mind
on the digestive and other organs Of
the body.
He attended clinics in Europe and
fitted himself for a future career in
which he has become known as one
Of the food experts Of the world. fit
ted to judge both from the material
as we'll as the mental side of the
question.
For about eight years previous TO
1891 he was an invalid In that year,
after being under the care of several
weli-known physicians he was quick
ly healed by what 70 him was p cf~-
ious and not well-understob.. method.
Sufficient TO say he became a we'll
man, weighing about ls5 pounds.
This experience challenged his in
vestigauon into causes of diseases
and their amelioration. Those studies
and experiences developed a very pro-
found reverence for a Supreme Power
which directly operates upon the hu-
man being and this reverence for the
Infinite became to him form of re-
ligion which included honesty Of pur-
pose towards his fellowman A state
ment which will be indorsed by every
one who knows him closely.
He will make a public announce
ment in detail Of these facts, and the
Postum Company will cause that
statement to be published in news
papers and magazines i'm due time.
We suggest the reader look for it.
Prevaricat;on No. 8 Post
spends nearly a million a year in ad-
vertising and relies on that to keeI
out of the newspapers the dangerous
nature of the fraud he is perpetrat-
ing on the public"
The Postum Company does pay out
upwards of a million a year for trade
announcements. Newspaper men be-
lieve our statements truthful OF they
would not print them. Large mum
bers of newspaper men use our pro-
ducts.
They are capable of telling the pub
lie whether or not We "bribe" them.
II may have escaped notice that we
did not "bribe" that particular weekly
N ;. y states that the amount Of the
verdict will "be devoted by the week
ly' to exposing fraud"
This is almost real humor.
/ We have two suits pending against
the weekly" total, s5OO,OOOOO.
We haven't devoted" the sum tc
any particular purpose yet.
Item 10 is o discovery" thaI
wheat bran is a part of Postum.
But the criticism neglected to men,
tion that for years every Postum pack
age announced In plain type that th'
outer covering Of wheat (branl, mad,
part of the beverage
They ignorantly fell into a tray
here. not knowing enough Of fooC
value to know that ''Take-a-Diastase
Evening journal., 1911-01-09
! weekly paper to abuse us.

So attorney from New York
Battle find impurities
After trele
their Every single testified made
choicest obainableI thoroughly
and the factories machinery
That all proved disappointing Weekly There
close unexpected find dirt
In ordinary kitchen would find something
But he failed utterly with the Postum Works and products Twenty
annually enquire
whether they there difference o
He discover something advertising
criticised
An analysis Of the methods distorted Weekly
readers
We will Chain the words
this article the birth, Weekly
the discussion the a
Evening journal., 1911-01-09


posed before a jury as the "only ply
sician that had ever endorsed Grape
Nuts, but much to the chagrin Of the
Weekly" when our attorneys asked
him If the article he wrote about cof-
fee was true, he replied, yes"
Statement No. S reads The
health officers OF Mich, Maine. Penn.
New Hamp.. and other states in their
official bulletins have for years been
denouncing as preposterous and fraud
ulent the claims made by the Postum
Cereal Company" We do not recall
any criticism except from Mich. Penn d.
Maine and S. Dakota.
The average reader might think tha
the opinions expressed by the State
officials are always correct, but that
conclusion is not borne out by facts
AS an illustration: About thirteen
years ago the Dairy and Food Com
mission Of Michigan foris some personal
reason printed a severe criticism or
us for making Postum of Barley (ac-
cording to his official chemist) at mar
ket price and selling too high He
was shown there was never a grain
~ harley used in Postum. His report
vas false and misleading The COVER
nor dismissed him.
We believe that most Of the State
officials are honest and on the other
hand we are firmly convinced that
some Of their conclusions cannot be
substantiated by facts in. scientific re-
search.
They never criticize the purity O.
our foods, for so much we are thank
full.
II our conclusions in regard to its
being a brain food differ from theirs
and we are both honest they have
rather the advantase. because under
the law they can order US to elimi-
nate from the package any statement
II it disagrees with their opinion
Otherwise they would harass grocers.
SpaSm Nc. 6 says: "The
most dangerous thing in the world for
one threatened with appendicitis is
to eat any food whatever. Notwith.
standing he knew that danger. C. W
Post advertised Grape-Nuts at fifteen
cents a package for those so threat
ened."
This is intended to muddle the read
er into believing that we put out
Grape-Nuts as a cure for appendicitis
Mr. Post, himself, has had probably
as wide experience as any other mar
in America in the study and observa-
ton of food as related to the digestive
organs, and we proved in Court by
the physicians and surgeons on tn,
witness stand that the predominatlni
cause of appendicitis is undigesteC
food and that It is necessary to Qui
eating food, and when the body re-
quires food again, use a pre-digesteC
food, or at least one easy of diges-
tion.
DR.. Ochsner in his work on appendi
citis refers directly TO the use Of tn,
well-known pre-digesteo foods tha
can be obtained on the market II,
also brought out the interesting fac
that in after treatment" It is ad
vantageous to take on pre-digesteC
food
The price Of the package (referreC
to by the weekly is not known b.
us to have any relation to the ques
ton.
Our advice to stop using indigestbl'
food In bowel troubles and TO us'
Grape-Nuts food has been a grea
! blessing to tens Of thousands Of peo
Evening journal., 1911-01-09

andha
selves by placing nsfacsb fore thai "a tiuryT
In the courts
theu Of
oursu the and
Evening journal., 1911-01-09

eral Penitentiary for fraudulent use
of the mails. For example. Post an
nounced in that magazine in 1907
etc." (then follows our prize compe-
tition).
We used nearly all Of the papers
and magazines In New York and the
rest Of America, but the sensational
writer gives the impression to his
readers that the only magazine we
used was one whose editor is now
in the Federal Penitentiary." etc
something that we know nothing of
the truth of now, and never did.
Space was bought in the magazine
spoken of on a business basis for the
reason that II went to a good class of
readers. The incident seems to have
furnished an opportunity for a de-
signing writer to deceive his readers
We look upon honest human testi-
mony from men and women as to the
means by which they recovered health
as of tremendous values to those in
search of it Our business has been
conducted from the very first day
upon lines of strict integrity and we
never yet have published a false tes-
timonial of human experience Many
of these letters covered numerous
sheets; some, if printed. would spread
over half a page Of newspaper If we
would attempt to print one such letter
in every one Of the thousands of pap
ers and magazines we use, the cos
for printing that one letter would
run into many thousands of dollars.
We boil down these letters exactly
as a newspaper writer boils his news
sticking sacredly to the important
facts and eliminating details abou
the family and other unimportant mat
ter. This work of boiling down. o.
editing is done honestly, and with p
full knowledge of our responsibility
but notice the art Of the "twister''
in the way he presents to his readers
this matter of testimonials
Distortion No. 4 This is 2
bad one. It reads as follows: "The
only famous physician whose name
was signed TO a testimonial was pro-
duced in Court by Golfers and turn.
ed out to be a poor old brokendowr
homeopath, who is now working i'm q
printing establishment. He received
ten dollars $4,000 for writing his
testimonial"
We viii wager ten thousand dollars
$4,000. 00) with any investigator that
we have, subject to inspection of any
fair committee, upwards of three hun
dred (300) communications from ply
sicians, many of them expressing the
highest commendation of our products
but these will not now or ever be
turned over to the publisher for his
use.
Notice the statement in this charge
''The only famous physician whose
name was signed to Postum testi-
monial, etc"
The truth is. this DR.. Underwood
was one of a great many physicians
who have not only written commen.
datory words about the value Of our
/ foods. but every now and then some
physician writes an article on coffee
or on food, and sends it to us with Z
suggestion of compensation for his
time and medical knowledge Pre-.
vious to the time when we employed
physicians IN our own business, We
occasionally employed a doctor tC
write an article on coffee. always in,
sisting that the article be an honest
expression Of his opinion and re
search.
The Weekly" hunted up this ply
sician, and because he seemed to b,
poor. and as it says, "brokendown.
Evening journal., 1911-01-09
Some Facts.
Battle Greek, Michigan, December 80, 1910.

Battle Greek, Michigan, December 80, 1910
undersigned certify that knowledge has
printed the Postum Cereal Co. Ltd which
did behind genuine letter signed and believed be
To the best of knowledge and belief the Company has
upwards of fifty thousand 50o00 genuine testimonial
letters.
This Company has knowingly made permitted
untuhfu regarding its products its methods
M K HOWE, Treasurer with Company about IA years.
L. J. LAMSON, Inspector of Advts. with Company
years.J
F. c. GRANDIN Advertising Manager with Company about Is
years)
M. STERRETT M D. Physician In charge Scientific Dept
with Company about 1-2 yearSl
CHESTON SYER Advt Writer with Company about ycar)
CHARLES w GREEN Advt Writer. with Company about
years)
HARRY E BURT General sup with Company about yearsy
HAWK, Assistant Chairman. with Company yearsy
W POST Chairman with Company l6 years
ginnng)
Evening journal., 1911-01-09

the article used by physicians the
world over for starch indigestion"
is made from wheat bran"
So we use that part of the wheat
berry because n contains the element
needed 10 develop the valuable dias-
tase in manufacture Good Postum is
impossible without this part
These self-appointed critics do make
some laughable blunders through ig-
norance, but--be patient.
Item IL is an illustration OF the
squirming and twisting Of the sensa-
tional writer delivering distorted mat
ter to his readers.
While on the witness stand Mr. Post
testified to his studies in Anatomy,
Physiology, Dietetics and Psychology
all relating to the preparation and
digestion of food. Asked 70 name au-
thorities studied he mentioned six or
eight from memory. and commented
on some clinical experience covering
several years in annual journeys 20
Europe.
Now notice the distortion. Copy
from the printed criticsm)
He POST pointed out a pile Of
books in possession of his attorneys
as the very ones he had read"
(Notice,-"the very ones he had
read" leading the reader TO believe
that they were the only ones)
did you consult the books from
these editions?" was asked.
From those and various editions" I"
answered Post.
The attorney picked up book after
book from the pile and showed the
title pages to the jury,-all except
two had been published since 1905"
This is an example Of distortion
and false coloring to produce an un-
favorable impression
The facts are Mr Post purposel.
introduced the latest editions that
could be obtained Of prominent au-
lAulllleo 10 prove uN Nutm tue tIulu
Of his statements regarding appendi-
| citis and the analysis OF brain, also
/ the latest conclusions in regard to
the action of the digestive organs
These works are:
Human Physiology, by Raymond.
Physiological Chemistry, by Simon.
Digestive Glands. by Pawlow.
Hand Book of Appendicitis. by
Ochsner
Physiological Chemistry, by Ham
marsten.
Biochemic System of Medicine. by
Carey.
The Weekly" carefully eliminates
from its printed account. testimony
regarding the years of research and
study by Mr.. Post IN fitting himself
for his work, and would lead tn,
reader of the distorted article to be.
lleve that his education began sine,
1905.
Evening journal., 1911-01-09

Cling, twisting lawyer, trying by al
hts art 10 ask double barreled quee-
tions and bull-dore and confuse a
witness.
The "dodging" It seems consisted Of
replying, Il don't know"
Opposing counsel holds a book IN
his hand while he qderies,--
i want to know II there is a SIN
gle thing IN your whole book here that
suggests any particular kind of food"
Then followed some discussion be-
tween attorneys. .e
When MT Post was allowed to Va
ply, he said, Il don't know unfit ~
read the book over 10 see" A.
This book, II turns on - .
by Mr.. Post seventeen veyi ~. % ~. )
probably has not been read carefully
by him in the last fifteen years. II
would require a remarkable memory
to instantly say yes" or mo" as 70
what a book OF 147 pages did or did
not contain, without reading It over,--
but such conservative and we'll bal
anced answers are construed by sem
sation seekers 10 be lodging"
The attorney sought by every art
to impress the Jury with the fact that
Mr.. Posts belief in the power OF Mind
In relation to the body branded him
as unreliable and worse.
The following is quoted from one Of
the questions:--
THE lawyer reading from the book.
The writer OF these pages desires
to say nothing OF himself other than
as a simple instrument through which
the Divine Principle chooses 10 mani,
fest itself by precept and example.
Skill in mental practice Is gained
in the same way as skill in any de-
partment OF science-by observation.
study, experience and the ability to
evolve correct conclusions.
Read carefully. thoughtfully no
more than twenty pages daily. After
ward seek an easy position where You
will rot be disturbed. Relax every
muscle. Close your eyes, and go into
the silence where mind is plastic to
the breathings Of spirit and where
Gcd talks to the Son. Inc thoughts
from Divine Universal Miad come as
winged angels and endow you with q
healing power. II you go into the
silence humble and trusting, you will
come out enriched and greatly streng-
thened in body by contact even for
short lime with the Father of all
life aud all power. You will feel re-
freshed in every way and food taken
will digest readily as The stomach
works smoothly when under the in
fuence of a Higher Power"
Il ask you If you did not write that.
and ii you did not believe It when
you wrote 1t"
For a moment the Court Room was
in absolute silence.
Mr.. Post slowly leaned forward over
\ the rail. pointed his finger at the
Atty's face to emphasize his reply and
with eyes that caused those of the
Attorney to drop. he said. Yes.
am proud 10 say l did"
Evening journal., 1911-01-09
Distortion No. l stated that

OlSkCTI1OH w.
we hals been accustomed to advertise
Crape-Nuts and Postum as "cure-alls
for everything"
II has never been the policy of this
Company to advertise Grape-Nuts or
Postum to cure anything.
We say that in cases where coffee
disagrees and is causing sickness its
dismissal will remove the cause of the
trouble, and we suggest the use of
Postum for the reason that 1t fur
nishes a hot palatable morning bev-
erage, and contains hatural elements
from the grain which can be used
by nature to assist in rebuilding nerve
centres that coffee may have broken
down.
Likewise Grape-Nuts food does not
cure anything. but it does assist ma
ture tremendously in rebuilding, pro-
vsded the undigestible food that has
been used is discontinued and Grape
Sirs .-oten in its place
Evening journal., 1911-01-09

every light turned from
splendid merits of the products
hiring that Weekly
general seldom much for the de'of scraps
may lately attacking may
ested in the following
with Weekly
wanted change the form of advertising which
objected
Weekly discontinued inserting advertisements while they
negotiating they wording
pondence
Advertising quit altogether
Weekly"
Quite advertising had been left editorial attack
We replied in newspapers and the
ON both sides,
Generally o public
Weekly
prominent
cricise then
public under heads
Evening journal., 1911-01-09
cHarge No. . states hat the

Charge No. 2 states that the
passage OF the National Food & Drugs
Act compelled US to drop from the
packages some assertions regarding
The nutritive value of Grape-Nuts.
We have never been compelled" to
make any change.
Since the beginning it has been 2
universal rule to print clearly on
every package exactly what the con-
=, Re are made of
Evening journal., 1911-01-09

nollssl lSIlsL VIII laLiiS an4 auul 20.
We agreed not to publish names, but
to furnish them to enquirers by let
ter. These letter writer's very gen.
orally answered those who wrote &c
them, and verified the truth of the
statements.
Under this agreement not to pub,
lish names literally scores of letters
came from doctors. We kept our word
and neither printed their names OF
surrendered the letters
Right here notice an Imitation
spasm. The Weekly" ssy5 Post got
those testimonials by advertising for
them. In New York he used for that
purpose the New York Magazine Of
whose editor is now in the Fed
Evening journal., 1911-01-09

is as damages andm msyt m
the of
never
to
the o
There's Reason"
Cereal Co, Ltd. Battle Greek. Mich
Evening journal., 1911-01-09
Distortion No. 3 charges that


our testimonials we're practically all
paid for and rewritten in Battle
Greek.
These testimonials we're demanded
by the opposing lawyers. Naturally
this demand was refused, for they
are held in vaults and kept safe to
prove the truth, and are not to be
delivered up on demand of enemies
Testimony at the trial brought out
the fact that we never printed sim
gle testimonial that we did not have
the genuine letter back of. Many of
these letters came spontaneously. A
record was kept of twelve hundred
and four (12O4 letters received in
one month from people who wrote
that the.- had either entirely recovered
their health or been benefited by fol-
lowing our suggestions on food and
beverages.
On three or four occasions in the
past ten or twelve years we printed
broadcast in papers offers of prizes
to users of Postum and Grape-Nuts,-
two hundred S1.O0 prizes. one hundred
50 90, twentv Of $500 and five of $1,000
each,-statihs that each must be an
Evening journal., 1911-01-09

Before the passage Of the Pure Food
Law the packages stated that Grape
Nuts food was made of wheat and
Evening journal., 1911-01-09
Distortion No. II reports Mr.

6AStOAAAOA I'VE ~ iepolS MT.
Post as a "dodging witness.
Ais eye is not of the shifty kind
observed in the head of one Of his
chief critics. On the witness stand
Mr. Post looks quietly but very stead
lily straight into the eyes of the nag
Evening journal., 1911-01-09

had him brought to Court to be ex-
posed before a jury as the "only ply
scian that had ever endorsed Grape
Nuts, but much to the chagrin Of the
Weekly" when our attorneys asked
him If the article he wrote about cof-
fee was true, he replied, yes"