Norwich bulletin. [volume] (Norwich, Conn.) 1895-2011, 1911-05-18
OPENING OF STORES
IN MGRoRY BUILDING.
Hundreds Admired the Beauty of Mac
Pherson's Toggery Shop With Its
Attractive Fittings and the New
Drug Store.

Wednesday at noon the two new
stores in the McGrory building, Nos.
2S9 and 291 Main street, were opened
for business, and during the remainder
of the Gay they were visited by nun
dreds of visitors, who could not. help
adIniring the attractiveness as well as
the convenient arrangement of each.
The openings were delayed because
of a strike in the factory where the
fxtufes were made, which held up the
work. and it was with much difficulty
that they were gotten out even in time
for opening this month. The fixtures
came knocked down and were put to-
gether in the store all being perfect as
to fit and the result is that in both
instances no hahdsomer store of its
size and character can be found.
The window display room is the best
in the city and the displays are of the
same quality. The Toggery Shop has
the corner with a window at the front
and on the side. The windows and
ceiling are paneled, the ceiling con-
tanning twelve tungsten lights. There
is a parquetry display case backed UP
by the paneled wall four feet high on
which is q ledge for an auxiliary
dressing. back of which is an eighteen
inch mirror running the entire length
of the window on both sides. The up
per sign portions of the windows are
transparencieS with solid gold letters.
of the building. the depth being 100
feet, and it is IA feet in width, with
maple flooring and along the east side
there is system of eight windows ar
ranged above the shelving on that side
which throw the light into the store,
this system being something new to
this city.
The fixtures are of birch. finished in
a rich piano mahogany, hard and per-
manent. Along the west wall are three
ten foot sectional and enclosed hat
cases. with plate glass mirrors in the
on the east side is forty feet of Sec
tional shelving. with rich plain cornice
at the bottom of while are large draw
ers on ball bearings, so that regardless
of weight they work easily. In front
of this shelving are three all-glass
show cases and an eight foot section of
for shirts, where twelve doz-
en- car be shown at one time. At the
back of all the cases are French plate
mirrors and a large eight foot mirror
in frame and with cornice at the left
of the entrance.
There is an all-glass umbrella case
IL feet long which will carry $50
umbrellas. while there is also a brass
collar and cuff case for the display of
that portion of the stock. Attractively
placed on the cases are suit cases,
palms and a fine line of Jaeger auto
Shawls.
For the evening there are eight 100
candle power tungsten lamps running
through the center of the store in adj
dition to the window lights, shedding
brilliant light throughout the store.
There is elevator service in the center
OF The store so that a room on the sec
ond floor can be used for alterations
and repairs, while there is also a pri-
vate office ten feet square for the pro-
prIetor. This is located at the rear.
The window was beautifully decorat-
ed with ferns, potted plants and cut
flowers by Geduldig, adding to the al
ready attractive setting. The store is
equipped with a very fine line of mer-
cnand1se throughout. every department
being given the same attention in it's
equipment, and there was reason for
the hundreds of compliments paid
James c. MACPHERSON upon his mag
nifcent new store. which marks a new
standard for this city Looking after
the trade with him. Mr. MACPHERSON
has Jeremiah Riordan. who has been
with him twelve years. and Charles P.
Casey who has been there six years
During the day carnations were dis
tributed to the ladies and cigars to the
mon, which was also the remembrance
of RI. NJ. Lerou in his new store. al
though re added candy and perfume to
the ladies' souvenirs.
Both stores have a common lobby
the doors branching off to right and
left. immaculate in it's furnishing, be-
ing done in white, the drug store was
beautified with handsome
flowers by Geduldig. There is a IT. !
foot iceless SODA fountain on the right
with onyx draft arm, which also sup
ports Eve electric lights. There are
lights with lantern effect brass trim
med. to carry out the gold trimmings
OF the store. There are also all glass
medicinal cases, walE patent medicine
cases and silent statesmen, while at the
rear is the prescription counter, where
the compounding is done, w. D. Kicker
being in charge there Loring Newton
of Hartford has charge of the soda
fountain. 1t is lighted with high
power tungsten lamps. The store is
1918 and the cause of many compli-
lnents to the owner Here, as well as
in the Toggery Shop, no expense has
been spared to accomplish the best re-
suits.
On The second floor of the building
Dr. Clifton r. Chamberlain has loca ted
MS dental parlor, being located in two
rooms directly over the drug store.
Tne west room is the operating room.
while the waiting room is the center
one on that floor. This is attractively
done with walls of blue and an excel
lcnL equipment has been pIacad in his