The Bridgeport evening farmer., 1911-08-05

were being established even as far West as Michigan, but the production had outgrown Lewis capital and he began to seek for more He interested Gilbert F. and Louis F. Heublein in his scheme, and, as he had persuasive ways and appeared to be a bright young man who was trying to make his way in the world, they subscribed @ small amount of money for the business. But even then Lewis did not have enough capital and the en- terprise went to smash. At one time he was employing thirty girls at his offices, packing and shipping the rem edy. His offices were pretentious and visitors immediately received the i'm pressfon that they were in the offices of a prosperous firm, whose head was destined to make a name for himself in the world of finance. When the business failed, some of the furniture was taken by the Heubleins
 In 1895. Lewis found himself in Nashville, Tenn, and his total wealth amounted to s1.10. His career since has been exploited in the newspapers and is we'll known throughout the country. He. has a wonderful news paper plant in St. Louis and in one of the buildings alone he is said to have over s100,000. His University City outside of St. Louis was known far and wide as one of the most beautiful places in the country. The streets were named after colleges and univer- sities throughout the country, but, strange to say, none of them bore the name of Trinity street.
 He built up his magazine for women on the supposition that thousands would willingly pay 10 cents a year for a magazine, where a few would pay s1 a year, and his theory worked out with the most fattering success. At his magazine office in St. Louis, where thousands of sightseers were attracted during the Worlds Fair and after wards, every person who came into the building was required to sign his name in a register and his magazine circulation was built up even in this way. A young woman attendant was stationed at the register and she ask ed each visitor to take years sub-' scription to the magazine. There were few refusals, as no one wanted to think twice of spending a dime on pleasure trip.
 The magazine was successful, and always contained a large amount. of advertising, as it's women readers were a most profitable field. Lewis always had himself insured up to the limit and, at times, he was said to carry policies aggregating $1,000,000. Many
 
 cies at that time, but lately his life has been considered too much Of a risk and he does not carry nearly so much insurance. He made his com panies beneficiaries of his policies and made the statement that he did not want his death to interfere with the investments of those who trusted him with their savings.
 One of those who believes in the integrity of Lewis is his wife She declares that she will fight side by side with him and that he will event ually free himself of the charges made against him.
 Lewis himself says that he has been persecuted all along by the express companies and maintains that they are behind his present prosecution. He says they are jealous of him because of the money he handled in his dollar bank scheme, and which would other wise have passed through the hands of the express companies.