University Missourian. [volume] (Columbia, Mo.) 1908-1916, 1911-05-05
Clean journalism

| The famous utterance of the late
| Charles Dana-was il not that any
thing God permitted to happen Vas
good enough for his paper no longer
has standing. The world. especially
that part OF il upon which rests the
responsibility OF printing the news, has
come to realize that very many things
happen, every day and eveyy night,
that may just as well go undescrlhci.
The great pity is that the human
family. which is so quick TO condemn
the owners OF newspapers and the
men who write them. knows so liatle
of the constant struggle to improve
| the product. WHAT a fine thing IT
would have been il every reader OF!
books and papers in this big country
could have heard the inspiring ad-
ddressts ; in Columbia. Mo-. last week.
| by DR.. Smaller Mathews, editor OF The
World Today; Charles II. Grasty. ed
litor and owner OF the Baltimore sun,
George b. T.ongan. OF the kan-aS City
Star: +. ST. Elmo Lewis, OF Detroit,
Mich. president OF the National ASso-
citation of Advertising Managers.
Thomas Balmer. advertising director
of The Women's World, and two Or
three Others. No higher ideals over
were expressed in any profession. no
more prai aworthy program of con-
duet ever was outlined.
Merely as a study OF events il was
worth while. To Il historian il was a
most notable occasion-this gather ing
| OF Missouri editors in the university's
-chool of journalism. From The West,
TIE East, the North. anu the South
the distinguished visitors journeycd &c
columbia. all, apparently, intent upon
one object. and without any prear-
rangement: the preaching OF the gDs-
pei OF clean journalism, high id 9als.
independent expression of opinion, a
fine regard for the rights OF Others.
And the best thing about the whoie
weeks intellectual entertainment was
1.-The fact that more than 200 editors
and 115 students of journalism heard
the talks A lot OF good may grow
out of that meeting.
Hope for the future is found i'll the
| Of III
From yellOwism il passed to sensation
ali.m Like the alleged funny pages
of the Sunday papers the yellow press
| did not last long and the gloomy funny
pages are going. SensatiOnalism in
print circulateS in the street. but not
| in the homes. which is where the ad.
vertiser demands il. Consequently
sen ationalism cannot: last any more
than yellow, yawping journalism can
| last in the magazines. This class; OF
mOnthlies Smaller Mathews referred IL
as Chewing gum" magazines, because
get nothing. just as you chew and
chew and chew a wad of gum with
no effect upon society except di- gust.
The kind of magazine witing, Dr.
Smaller Mathews believed. would die
out as the yellows died out. After
this, and possibly 2 spasm of sensa-
tionaism. the worthy magazines Will
remain the leader in the field of tha;
class of reading matter exactly as GER.
tain fine newspapers which disdaihed
TO notice the hullabalOo of Hearst anu
others arc now mOnarchs. GibralJarS
of the newspaper world. solid. depend
able friends. One has only TO Look
into the magazines of the eighteenth
century and compare them with the
several specimens of the interview ing
years to see the inevitable effect OF
public opinion. You can't go on fool
ing the people all the time.-Kansas
Industalist.