The Detroit times. [volume] (Detroit, Mich.) 1903-1920, 1911-07-29

PIX THE FORM ~ YOUR EYE-the artistic lines. the
graceful curxas-nI It in your mind. for this Is the
design Of the future for all high grade electrics
Within year-withfn six months-this Flanders de-
sign will be copied BY half the other makers.
iT 10 THE LOGICAL a. well as the most beautiful form
for electric cariase-and when you think Of II It
Is the only logical well II Is the only really
tistic electric yet designed.
sRipEs LIKE HAMMOCK" was the way one lady
expressed it-end glance at the curved frame and
and Of body convnces you that the riding quail
tiles Of tis car are superior TO those of any other
WHEEL sAsE 10 100 INCHES and step is Just 10
inches Shove the pavement when car Is loaded. Car
seats :d.iss nosralEs IN rear and In front-and
the ordinary, hishpcrched electrics with short wheel
base that rock like skin in slightly wavy
asphalt. and pitch and toss dangerously q bad
piece oe block pavement
OR COMPARE ir WITH ThosE imitation automobiles
in which valuable room 10 taken up By hood and
the fourpassengers cramped in-two seated fairly
comfortably and the other two on a half width folding
seat 70 low only q child can OCCUPY it In comfort
Jusr LISTEN TO THis-n IL interestingly explains
somsthing you have wondered about-why eectrics
have been 20 ugly. cramped for room inside. and
20 unstable because Of their short wheel base and
highly perchsd construction.
the FIRST ELECTRIC built in this country had a
whipsookst the dashi Now don't Taught that IL
an absolute fact And IL is signincant even II It is
humorous-it shows how devoid OF thought the de-
signing Of tnfs type OF car has been up to
WHY ~ TIVE NAME or REASON was that whip
socket thsref Tell why. Originality n the
human quality Only one man In n million think
independently.
HOWE Lost LOT or TIME when he first tried to
invent the sewing machine He thought Il ought to
sew IKE lady-and surely selfrespecting needle
could have eye anywhere but In the head II took
him long time to decide that he dare put the eye
In the point Of the neede-when he had done that he
had invented the sewing machine.
NEVER THOUGHT OF THAT BEFoRE-did your
Most likely not Most people don't look below the
surface OF things-most designers Of electrics
that way.
NOW THAT FELLOW who put the whip-socket on the
dash Of his electric not only committed fool
ish act-he guilty Of two-the dash had no bust
ness there either. But that simple idea had never
occurred TO him.
THOUSAND YEARS BEFORE he was born some
genius had added 20 his twowheeled cart piece OF
bark prevent the nag kicking mud In the face OF
the lady he was trying to propose to.
THAT WAS oolNo SOME in invention--and II was
several hundred years later that another bright
youth bethought him Of socket to hold the "gad"
whips were invented later--so he could have one
hand free TO hold the lady on the insecure seat
THEN CAME ELEcTRicITv-or rather the Harvesting
Of itand an electrically propelled carriage for Mlady
became possible He tried 70 design That was
the first and only lucid idea he ever had And all
he aid unhch the horse. lay away the shafts,
build a ieanto on the rear to hold some Of the ba-