The Topeka state journal. [volume] (Topeka, Kansas) 1892-1980, 1911-03-07
BOOST The CITY.
Candidates fer Mayor Tell How
to Do It.
Three Make Speeches Before the
AID Club.
SPREAD THE GOSPEL.
Let People Know What Fine
Place Is Topeka.
Newspapers Are Thrown Shower
of Bouquets.

Today was Municipal Advertising day
at the Topeka Advertising club lunch
con. 1t was also a day for bouquets
to the Topeka newspapers. They were
given that which they often give them
selves. a fine line of free advertising.
There was general regret that Mayor
| Billiard was not present.
This noon seventy-five members OF
the Topeka Advertising club met to
| hear the men who are in the race for
the chief city executive speak on mu-
nicipal advertising. The candidates
| were all present with the exception of
acterized by F. P. Metzger, president
of the club as being Three distin-
guished personal friends
Municipal advertising is an exceed
ingly broad subject said T. A. Nc
Neal, who was the first speaker on the
program. 1.-The duties and powers oe
municipal officers are prescribed by
law. In their capacity as municipal Of
ficers they can only do those things
that come under the law.
''It occurs to me that a great deal of
good might result If the mayor and
commissioners were permitted by law
to enter into advertising contracts for
the purpose of setting forth the ad-
vantages in the way of educational
facilities, scenery and location-those
things that would influence people to
make their homes in the city.
LAS that power is not given. the peo-
pie must be the means of advertising
the city. The best means of advertis-
ing the city is it's newspapers, and in
this respect / might say that l think
there is noa city anywhere that can
boast of two papers that boost the city
as do the two Topeka dailies. They
are the great Topeka advertisers.
Each individual should sing the
praises of his town; should tell of the
high average character of It's citizens
and proclaim that here are to be found
advantages for those who desire a
place to live and educate their chill
dren.
1.-The man who goes out from Topeka
should be a walking municipal adver-
tisement, an he can be that without
telling any falsehood."
Show the Stranger.
SIT occurs to me that the people OF
Topeka do not stand up for their city
as they should" said Colonel ]. w. F.
Hughes the second speaker. They
should point out to the stranger the
miles of paved streets, our education
al institutions, the fact of our having
one of the best street car systems in
this part of the. country. our splendid
dry goods stores and our admirable
climate.
go little farther and give us an
electric light at every intersection, so
that the people can see what you have
at night as we'll as in the day time
We want more manufacturing institu-
lions here.
1.-THE newspapers are always singing
the praises of Topeka. If we will all
put our shoulders to the wheel in con-
centrated action and push and strive
and reach out for every convention,
big or little, it will help advertise the
city. Give the newspapers the Sup
port they should have. II we do these
things there will be no question of our
having in a few --ears so per cent
increase in population.
Tell 1t to the World.
1--WE are but men and women in
large city in a large state, said
duty to perform; each of US can ac-
complish the tasks which come to us,
but without loyal newspaper support
to tell of the activities of our citizens.
what we are doing, our advertisements
would not bring the results they
should.
s.My idea is that every TIME man
or body of men in a, city accompllshes
an unusual feat, that accomplishment
should be told to the world. The
activities of each man and each wom-
an indicate the character of the city.
Its newspapers reflect to the greatest
extent the morality, the tendency, the
L,
asm of its citizens.
ssStraightforward advertisements in
various newspaper and periodicals,
gotten up in the proper way, display
ed in the proper style is effective, and
tells the world what we have. We are
thankful as business men, as members
of organizations striving to upbuild
Topeka, for the loyal support we have
received from our newspapers. and we
trust we will merit by our sincere ac-
tivity even still more enthusiastic sup
port from them.
sI am for enforcement of all laws,
civil and criminal, as far as the pow
ers of the mayors office permit. and
the very enforcement of these laws is
a good advertisement for Topeka; but
we need a still further influence to
work among our people, and the peo-
pie of the state, and make them fully
realize what Topeka is, and is going
to be. Topeka has grown from mere
struggling village to a city. Topeka
has overcome her obstacles. both
moral and financial. and is reaching
forward to become a larger and better
city All we need now is honest, loyal
boosting from citizens from neWspa-
pers and from periodicals. and faith
that Topeka Kan, Topeka Will
E. W. Rankin made an enthusiastic
report of what was evidently an enthu-
static and most successful meeting of
the Southwestern Association of Ad-
vertising clubs at Oklahoma City a
few days ago. Mr.. Rankin and Ray
Locke were the Topeka delegates. Mr..
Rankin praised the hospitality of the
Oklahoma City people and spoke es-
pecially of the address of Mr.. E. NJ.