The Paonia newspaper., 1911-01-20

Distortion No. 1 stated that we have
been accuAtomed to advertise Grape
Nuts and Postum as "eure-alls for ev-
srything."
II has never been the policy OF this
Company TO advertise Grape-Nuts or
Postum to cure anything
ne say that In cases where coffe,
disagrees and II causing sickness It's
dismissal Will remove the cause OF the
tum for the reason that II furnishes a
hot pAlatable morning beverage. and
contains natural elements from the
assist ia rebuilding nerve eentcrs that
coffee may have broken down.
Likewise Grape-Nuts food does not
cure anything. but IL does assist nature
tTemendously in rebuilding. provided
used Is discontinued and Grape-Suts
taken in its place.
Charge No. states that the passage
OF the National Food & Drugs Act COM
PEELED us 20 drop from the package
tive value OF Crapo-Nuls.
We have never been compelled" to
make any change
Since tho beginning ~ has been n
universal rule TO print clearly on every
package cxactly what the contsnts are
made of
BefoTs the passage OF the Pure Food
Law the packages stated that Grape
Nuts food was made OF Mheat and bar
Icy:
We did not esteem the small amount
of salt and yeast as of value enough TO
speak OF. but after the new Law came
In we became AS technical ns the ON
eiais at Washington and added the
words yeast and salt" although we
have no recollection OF being asked to.
We believed that our statement that
Grape Nuts win supply elements 70
nourish- the brain and nerve ccnterr IL
true and bring authorities to support
some state chemists believed this a
NT.rN N TVS \ .
the Food Dept at Washington could
easily harasn groccrs, pending a trial
on the disputed question, we eoneiuded
eliminate from our packages such
claims however certain wo may be that
Another ststernent objected to read
"-The system will absorb greater
amount of nourishment from one pound
OF Grape-Suts than from ten pounds OF
meat wheat. oats. or bread.
Some Department chemists deceive
"caiorie" is the word which defines a
unit of heat determined by the amount
necessary 10 raise one kilogram OF wa
ter one dlgroc csntIgrade. on this
basis a table OF calories Is prepared
showing the PERCENTAGE OF dinerent
arnps- inas Snts NJ S'ss; milk 90. Remember
the statement on the package spoke OF
the uourlshment the system would abb
sorb' but did not speak OF the calorIes
not nouriEhment and the nourishment
cannot be Judged by the number OF heat
units, Notwithstanding the fact that
certain chemists would have the public
believe 30.
As an illustration: Attempt TO feed a
man sixty days on butter alone, with
its SEQ caiorlcs. The man would die
before. tho experiment had run sixty
days.
milk with 0.7O. the two combined equal
Ass-about one-half the number OF
cnlortes contained in butter. The man
fed for sixty days on this food would
be well nourished. and could live not
only sixty days. but six months on that
food alone. and we do not hesitate to
say from our long knowledge OF the
sustaining power OF the food that a
man at tho end OF sixty days would be
of practically tho same weight as when
he started.--if he be man OF normal
weight.
he lost n pound "A day and made up
pound each day from food. II that
premise proved to be true tho man IN
sixty days time would mako sixty
pounds OF tissue to replace what had
been lost, and this would be done on
Crnpc-Nuts and milk with half the
number of calorics OF butter. upon
which no ono can sustain life.