The Washington herald., 1911-01-22

before another year." said Mr.. Martin.
This means more automobiles, for as
near as / can figure, lack of highways
passable in all kinds of weather has been
the reason given by many for not pur-
chasing automobiles.
How foreign engineers and motorists
look upon the best products of automo-
bile factories in the country is revealed
in significant manner by statement
of J. w. CasSell. a man of recognized
standing in the engineering profession in
Germany. Mr.. Cassell is one of many
Europeans who displayed unusual interest
in the recent Madison Square Garden
show following the announcement of
Benjamin BriScoe, president of the
United States Motor Company, that the
products of affiliated companies would
be manufactured abroad and sold in a
vigorous manner in England and on the
Continent.
1T is recognized that the motor car
industry in Europe is not what it should
be- said Mr. Cassell. THE handicap
comes from the fact that prices are too
high. The tendency among automobile
manufacturers haS. been to build many
models and only few of each model
Thai policy is not economical. The prices
accordingly have TO be raised.
THAT is why ] say the time Is ripe
for the introduction of American cars.
With these in Europe there will be a big
increase in demand. The United States
is the typical country to sell automo-
biles to Europeans. This country has
not been getting its proportionate share
of the business. 1t should be selling more
cars in every European nation than any
other country.
The American automobile manufac-
turer leads the world. He has the build
ing of motor cars down to a science. He
has shown Europe the way. He has
a chance to profit from his superior wis
dom along this line. before the Euro
peans realize fully the mistakes that they
have made. While demanding cars at
a reasonable price, the people abroad will
not stand for an inferior product. They
insist on getting value for the money
they pay-just as when buying anything
else they need"
Never before have city officials shown
so much interest in automobiles as this
winter From all over the Central States
they win flock to the tenth annual Chi
promises to be a remarkable gathering
Of department heads in Chicago during
the week of February 6 to II, and 1t is
not improbable that some sort of a con-
vention Of municipal authorities may be
called to discuss the advantages Of motor
vehicles in Fastening and cheapening dis-
ferent branches Of city work. A. the re-
suit Of a carefully made count 1t Is assert
I'd that 800 American cities are now using
motor fire apparatus. The record shows
cities in Massachusetts. eight
zen in California, fifteen inONew York.
fourteen each in Connecticut and New
,ach in Ohio and Texas. The Central
States are poorly represented, however.
Already $50 city officials have signified
heir intention of attending the show to
investigate the motor police patrols, mo-
or fire apparatus, ambulances, and va
'ious styles Of trucks suitable for street
leaning and other municipal work. From
many cities in Illinois. Indiana, Michi-
ian, Ohio, kentucky, Tennessee. Iowa,
md Wisconsin all Of the principal officials
rom mayor to city clerk expect to at
end the show. The entire board Of pub
fc safety is coming from Indianapolis.
md also Fire Chief c. e. CoOts and Su-
Of Streets Joseph l. HoRue
Memphis. Tenn, expects to send Com
missioner of Public Utilities Thomas Dies,
of Fire and Police J. A.
3iechman, Commissioner Of Streets
George c. Love, and City Engineer Jo-
eph Weatherford From Council Bluffs,
owa, will go Mayor Thomas Mohny. and
rom Sioux Falls. Mayor A. A. Smith.
of Pubic Safety r. 8.
and Street Commissioner E. o.
Mayor Omar Abernathy. Of
Kans-. expects to take In
he exhibition. together Win Ere Chief