The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1911-08-02

en- are beginning 10 eat what Is suited
to the needs OF the body--rather than
whatever they happen to ind at hand.
The effect Of this movement will ma
turally be a complete revolution In the
character of food consumed-and the
methods of preparing it.
"HlGH COST or MARKETINc.D
The drawing Of new epoch In the
life Of the American people might
speedily be heralded If proper. prac-
tical recognition were accorded the
ideas offered by B. r. Yoakum. chair
man of the Frisco lines.
Mr.. Yoakum's address was made be-
fore the Texas Farmers congress.
His words were suited peculiarly to
the occasion. The same principles In
the development Of the country which
have been set forth in certain maya
zine articles by the same authority
were repeated-but the terminology
was perhaps more direct and pointed.
MIR. Yoalum declared to the farmers
that the chief problem confronting
them today is not the high cost Of liv-
ing-but "the high cost Of marketing"
There is almost complete indus
trial philosophy In the phrase. Best
of an, it is phrase which catches the
ear. 1t will therefore, serve a much
more useful purpose than q theory
stated in academic terms.
To the more thoughtful part Of the
public, It must have been apparent for
long time that "the high cost Of
marketing" has been the cause of
much extortion and waste and nisap-
plication Of profits. Coming under the
head Of 'the high cost Of marketing"
there are the army of middlemen with
their cold storages--the spectators.
the manipulators OF produce in the
boards Of trade. and others.
The farmer. to date, has been al
most exclusively concerned in the
raising OF his crop. He has suggested.
in many ways. the busy bee, which
stores it's honey-regardless OF the fact
that others are waiting for the comb
to be filled.
Mr.. Yoakum advises organization,
community interests - the common
possession OF expensive plants large
enough TO serve the needs of a group
Of families. Briefly, he suggests that
the farmer study the science Of mar
keting. as well as the science Of pro-
ducing.
There Is the beginning Of a real
crusade among the farmers in the
significant phrase--"the high cost of
marketing"
~ Fargo will be long on music
studios.
az Some cities have slogans. Other
cities refuse to sloge.
~ This year was some test OF dry
farming methods. all right.
~ Fargo should be made unpopular
for tough negroes and chronic hobos.
kB The crop Of long hatred men and
short-haired women seems as large as
usual.
ar 1t is said that tobacco smoking
il going out Of practice. Is the sup
ply Of cabbage leaves getting short?
az North Dakota sportsmen are
polishing up their shooting irons
and keeping an eye on their hunting
dogs.
fT The fact that crimes are regard
ed as news-speaks pretty well for
the large majority OF people who be-
have themselves.
fE There is little difference between
the fashionable skirt and the trous-
ers' leg-and the women tailors may
decide to split that.
ET With one member Of the British
parliament calling another scoundrel
and a liar-some people viii insist
they don't always use parliamentary
language.
~ The Fargo man VINO gave a
newsboy Is cents to purchase a tooth
brush-displayed remarkable faith
IN human nature. Most men would
have insisted on buying the brush and
giving It to the boy.
4
A Chicago policeman has resigned
and gone to practicing law. He hal
doubtless had opportunities for seeins
that 1t is possible sometimes to be
successful lawyer without KNOWN;
much about the laws.
| The National
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