The Detroit times., 1911-09-28
STORE IS FILLED
WITH N0BBY GOODS
J. L. Hudson Co. Has Informal"
Opening, With Big splurge Coming
When New Building Is Finished.

While the women OF Detroit. who
mock to the announced fall openings
OF the j. l. Hudson Co., will not have
the usual decorative beauty OF the
store to comment upon on the present
occasion. II will be merely feast for
the eyes deferred, and attention IN
the informal opening. OF Thursday
and Friday. will be centered upon the
display OF new goods. Owing to the
remodeling OF the store and the erec
ton OF the new part on Woodward
ave-, II was decided by the firm not
TO have a general opening OF the mag
nitude and beauty which generally
marks the Hudson efforts In this d.
rection. This will come later when
the new addition is in readiness and
the entire establishment has been re-
| arranged In It's various departments
to meet the expansion In space.
II the originality and charm OF dec
Grafton which have characterized the
Hudson openings In the past Is alb
sent. the new fall goods are more ad-
vantageously displayed than ever. IL
such be possible. Miladi cannot fail
TO be impressed and attracted by lhe
exhibition Of all the fol-de-rols dear
to the feminine heart. Special effort
has been made TO make the millinery,
the suit and gown department and
the silks and dress goods section, al
luringly attractive TO shoppers. In
these departments are to be found an
amazing array Of novelties. OF a charm
and variety that must have taxed the
markets of the world to produce.
The new suits offer a wide range
OF models from which to make Sc
lection, and the materials from which
they are made run the gamut from
the ever-popular broadcloths, to rough
surfaced goods that seem inches thick
In their soft pile. Velvet and velcrr
are among the seasons fashionable
fabrics and the smartest OF suits and
gowns are fashioned from them. Braid
and buttons, huge revers and rolling
collars are distinctive marks OF the
new suits while the colors embrace
all shades Of brown, purple. gray, with
black always holding its own.
Hats en- costume are features OF the
fall headgear, that Is, with velvet or
cloth suit. The hat to be worn with
II is fashioned of the same material
In one OF the new close poke bonnet
shapes, the individuality appearing in
the trimming, or the lack Of 1t, for be
II known, that many Of the most
swagger hats are quite devoid OF
trimming. Every possible model from
the well-known houses Of New York
are to be found in the Hudson
millinery section. With 6Sgo
corps OF competent workers An the
workrooms, every taste and every
pocketbook will be able to order q
hat from this department, secure Ia
the knowledge that the result Will be
entirely satisfactory.
The new silks, satins, mousellaines,
marouisettes and the many other ex'
auisite textures OF wonderful hue, to
be found In the silk department can
not fail to win delighted ordinations
of approval from every onlooker. The
rage for yelling all sorts OF ma
terials continues, and some OF these
sheer and lovely draperies. shown In
the Hudson silk shop would make On
artist weep for Joy.
l. In every department In the Dig
store the best foot forward has been
the motto, and no matter where the
shopper strolls, the eye Is greeted ey
wealth of bewildering details,
evolved from Dame Fashions onsy
brain and fingers.