davidaulloa/AmericanStories huggingface dataset:
The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1911-09-30

publication can possibly be interested
unless, Of course. there are other med
iums which more directly and econo-
mically cover the field which the adver-
tiser desires to reach2
It may be said that no publications,
or class Of publications, have knowing
ly done such thing; that lii they have
sought advertising outside OF their
field they have done so in the sincere
belief that such advertising would pay
the manufacturers who bought 1t.
AS to that we cannot say. But IL
business in certain lines we have in
mind is still being solicited by pubIica-
tons of a general circulation, it cannot
be claimed that 1t is done in the belief
that 1t is the right and square thing to
do 1t is a matter of common and APP
parently well authenticated report that
several manufacturers OF commodities
of a technical nature are in a condition
OF serious financial embarrassment by
reason or their large purchases of space
in periodicals Of general character
because they have expended great sums
of money in telling their story to peo-
pie who had no possible interest In 1T.
If 1t is honest, clean and moral fur
ther to solicit such business on behalf
Of publications which have demon
strated their ruinous unfitnes sto car
ry 1t, we don't know those homcly vir-
tues when we see them.
1t is all very well to conceive pretty
theories tending to show that advertis-
ing might, should or could prove profit
able in mediums in which it does not
apparently belong. but when 1t Is
demonstrated that machine won't
work it is high time to junk 1t.
The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1911-09-30
What ri. Wa.

Clifford B. Harmon was talking at
the Aero club in New York about
successful aviators
THE successful aviator" he said.
lis resourceful. If things are lacking,
he supplies them. He is like Gobsa
Golde.
''Gobsa Code, before he struck oil,
went one day to the races and lost all
on the favorite. 1t was a hot day,
and Gobsa, though very thirsty, hadn't
so much as the price of glass of soda
water. Nevertheless. he stepped bold
ly into palatial saloon.
you're hale. sound, Iusty man.
said Gobsa. "It's good for sore eyes in
these degenerate days to see man
like you. What's your age?"
Fifty four said the fat man, with
a pleased smile. What's yoursT
Thanks said Go5sa, gracefully.
Thanks. Mines large beer"
The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1911-09-30
WITH THE TRAVELLERS

protestant, and IL could maintain a
lodge across the street from the vati-
can without fear OF being censured. 1t
does not force any form of theological
belief upon anyone, and therefore 1t is
acceptable to the man who cannot for
mulate his belief. 1t teaches charity,
love, mutual aid and therefore the He
brew looks upon 1t as another agent
for stamping out prescription.
It's field is the American continent:
but it's aim is not national or with sec
tional restrictions with no religious
prescription, but human brotherhood;
it believes with President Taft that
we are members of an international
community, that the thoughts of men
are widened with the progress of the
suns" and, accordingly, that our hor-
icon has widened since the Spanish
American war, 1t believes that liberty
should enlighten the world and not
turn its beams on the United States
alone
Let us, as true United Commercial
Travellers: offer the hand of fellowship
to all white commercial travellers in
every civilized land under the sun, and
it shall be given us to
dip into the future as far as the hui
man eye can see;
See the visions of the world, and all
the wonders that shall be-"
We shall see the United Commercial
Travellers with more men marshaled
for human fellowship than the COM
bined armies of today can muster for
force and murder. Looking down upon
the ranks of the United Commercial
Travellers, we shall see white CONNER
ciaI men of every nationality under the
sun, white commercial men speaking
many tongues, but thank God, white
commercial men without symbol OF
national prejudice, without badge Of
religious hate. We shall see the United
Commercial Travellers marching and
marching into the future they shall
have helped to create, the future where
The war drums throbs no longer, and
the battle flags are furled,
In the Parliament of man, the Fedora
ton Of the world"
The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1911-09-30
MOOSE ORGANIZER
HAS GOOD REASONS
!. w. CUNNINGHAM, NATIONAL
ORGANIZER OF THE LOYAL Or
DER or THE MOOSE TELLS
WHY HE is A UNITED CON-
MERcIAL TRAVELLER.

]. W. Cunningham, national organizer
OF the Loyal Order Of the Moose, says:
am u. G. T. because ! believe in
progress. The United Commercial
Travellers is one of the most pro-
gressive fraternities on earth today. If
it had not announced its intention of
going a step beyond any other social,
fraternal and commercial order would
not be a member of it, 1t proclaims
itself as THE Order OF United Com
mercial Travellers of America" and it
offers membership to all white COM
mercial travellers of good moral char
acter. It's ritual deals only with hu-
manities in which all white men agree
1t is acceptable to every intelligent
The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1911-09-30
The HONESTY OF
The SALESMAN
MUCH STRESS is LAID UPON THE
HONESTY OF THE TRAVELLING
statesmen IN THIS AGE-GooD
ARTICLE IN ADVERTISING AND
SELLING.

We hear and dread a great deal.
nowadays, about honesty in advertis-
ing. Wherever there is printed any
thing about advertising honesty is eth
er the text or one of the subhead
Wherever a man rises to his feet to
speak on advertising his views on hon
esty are sure to be expounded before
ne sits down. Honesty, cleanliness and
morality, in copy and in mediums. are
the topics of the hour, says Advertis-
ing and Selling.
Well and good. Copy should be hon
est and mediums should be clean. A
general acknowledgment of the truth
Of this fact has had much to do with
the marvellous uplift in the character of
advertising, and of advertising men and
mediums, which we have witnessed
during the past ten years or so. And
If there are still any children Of dark
ness who don't understand that homes
ty is the best policy. in advertising as
in everything else, by all means keep
preaching to them until they see the
light. Possibly it does no harm to con-
tinue talking honesty to those who
claim or aim to practice 1t; just as, in
the church, the gospel is continuously
expounded to keep the elect in line.
But morality is not a matter Of one
dimension. 1t has many sides
Let us admit that our leading ad-
vertising mediums do we'll to lean
backward trife in their praiseworthy
desire to place before their readers
only clean, reputable, reliable advertis-
ing. Certainly we don't want to see
them lean in the other direction. But
here arises question: If it is moral
to maintain absolute cleanliness and
honesty for the readers sake, is it NOR
al to solicit and print advertising which
cannot pay the advertiser? Is it moral
to go after advertising in which only
a small percentage OF the readers OF a
The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1911-09-30
Sic Wand : Eaotor.

With a flower In his coat and a
smirk on his face the old travelling
salesman staggered along the parade
in a merry mood.
Fifty years ago!" he murmred
reminiscently as a holiday belle threw
him a smile. "Well, well, WELL"
Then voice hailed him.
"'Allo. JIM" it cried What are
you dom 'ere?"
"Celebratin my golden weddin,' old
buck" replied Jim, greeting his ac-
qualntance.
Well, you look it, New as a penny!
Flowers, gloves, cane--all the toffp'
Jim grinned sheepishly under his
friends enthusiastic scrutiny. ''But
why amt the wife with you. eh2"
Herr" answered Jim scornfuIly.
why, she amt nothin' to do with 1t.
She's me fourthl"
The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1911-09-30
The sweIled Head.

The big head or .'swelled head ls
the popular way of expressing gem
eral ailment. Various things cause ii.
but the foundation rests on lack
Of sense. A little money develops Iii
In some people; d few clothes gives
in to others; little Office Of some
kind develops 1t in Others: and still
others get It from having better
Job than their associates The truth
IT, no sensible man or woman ever
sets the swelled head. The person
The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1911-09-30
A Warnina.

DR.. Elmer Ellsworth Brown. the new
chancellor of New York university.
was talking in Washington about his
desire for a larger and deeper study
of the arts in American colleges.
In youth" said DR.. Brown. "the
taste Is formed and 1t will be taste
for fine and beautiful things. or else
it will be taste for tawdry and false
things. Without great care it will be
a taste of the latter sort. Let us be
warned by the anecdote of the little
Kiantone boy.
This little boy was taken one sum-
mer day to the circus for the first
time.
Well, dear, how did you like it
his mother asked on his return.
Ills eyes widened and he answered
with earnest and grave enthusiasm:
Mamma. If you once went to the
circus you'd never, never consent to
60 to church again in all your life.'''
The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1911-09-30

the United Commercial travellers this
evening.
Joseph G. Krepps, the well known
Chicago dry goods salesman. will
spend the weekend in the city.
J. E. Dixon. representing the Lang
ley & Johnson Shirt Co, is in the city
to spend Sunday with the travellers
fraternity.
George Cannon, the tall starch
man, is here to spend Sunday. His
roommate, Ben Scott. also blew into
town last night. These two have a
coy little fiat up in the Pioneer Life
building where they entertain their
friends in most delightful manner
while they are in the city.
Warner & Smith is the name OF the
firm of travelling men that has taken
suite OF rooms on the north side of
the city for the winter months. Mr..
Warner is state agent for a number of
fire insurance companies and a part
ner of the new firm of Rupert & War
ner, while Mr.. Smith is a we'll known
salesman who has long made Fargo
his headquarters.
L. G. Mccoy, the Minneapolis lum-
Der salesman, win spend the week
end at the Gardner hotel.
g. w. Fanset, travelling representa-
tive Of the International Harvester
Co, will spend Sunday in Fargo.
F. c. Bumcaster is In the city to
spend Sunday.
George F. Lewis, representative OF
the American Cigar Co, Of New York
city, was one Of the commercial trav-
elers arriving in the city for the week
The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1911-09-30
ponnaIIx 4 Booster.

w. A. Donnelly, the well known
commercial traveller. who makes his
headquarters in this city is always a
Fargo booster. He returned from
business trip to the twin cities yes
terday. On opening his mail yester-.
day morning. Mr.. Donnelly found az
invitation to the Chalmers booster
banquet awaiting him. That's the
thing to help the town he said to the
travellers page editor. The CONNER
cial club Is waking up now to the
right thing. We want to boost Fargo.
first, last and always. 1 am great
booster and always have been and l
believe in a few years this will be
quite a big CITY,"
Forum Want Ads Get Results
The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1911-09-30
Fifty Pigeons Lost.

Green Bay, Wis, Sept 3O.-Half a
hundred pigeons owned by Green Bay
pigeon fanciers have been lost between
Easter, Mimi. and this city. The birds
were liberated at Easter Monday. for
a 300-mile flight and but four have so
far been trapped
The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1911-09-30

win visit M. and Mrs. Charles z.
Blakeslee.
Walter e. Grove and M. G., Daniels,
travelling representatives on the road
Of The st. Paul Pioneer Press and
The st. Paul Dispatch. respectively.
are in the city over Sunday and min
gled with the Fargo travelling frater-
nifty last evening in the hotel Hobbies.
A. r. Witherspoon, the railroad man,
will spend his week end in Fargo with
the commercial travellers.
Charles Bacon, the gentlemanly rep
resentative of the Patterson Dental
Supply Co. was one Of the regular
Friday arrivals in the city last night.
Charles Rogers, formerly one OF the
prominent commercial travellers Of the
state. who managed the grand ball of
the United Commercial travellers con-
vention In the city last spring, has just
returned from q business trip to Min
neapolis and Chicago.
The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1911-09-30
TRIP TIPS.

Walter Wetz is one Of the Fargo
Sunday visitors.
Word from Ike Unger, the popular
cigarette salesman who handles the
we'll known Egyptian Luxuries, is to
the effect that he will not be back In
town this week, but will be home for
a good chicken dinner a week hence.
Joe Caine and Arthur e. Davis. two
well known state insurance agents.
are comfortably housed for the winter
in some attractive apartments in the
North Dakota Improvement building.
r. H. Ames OF TT. Wayne, IND. ar
rived in the city last night and will
attend the session Of Fargo council Of
The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1911-09-30

who becomes naughty and conceited
and stiff necked from little success
Of any kind, in nine cases out Of ten
is weak in intellectual caliber.
The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1911-09-30

j. e. Dixon, representing the Lang
ley & Johnson Shirt Co, is in the city
to spend Sunday with the travellers
fraternity.
The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1911-09-30

Joseph G. Krepps, the well known
Chicago dry goods salesman. Will
spend the week lend in the city.
The Fargo forum and daily republican. [volume] (Fargo, N.D.) 1894-1957, 1911-09-30

the United Commercial travellers this
evening.
The evening world., 1911-09-14
Hotels and Restaurants Make
Big Revenues by Renting
Privileges to Monopolists for
the Extortion From Patrons.

known Broadway places. are 30 in
sistent that the average man. no mat
ter how strong mis- principles may he.
wall give a tip In order to AVOID y scene.
In the winter. when a patron wants to
check his oyercoat, there is some rea-
SON. perhaps. for tipping. bu, when one
has oG!y q ha. !: secms fa-se.caea &c sc
obliged TO check II and pay for the
privilege. Yet In many restaurants It Ia
impossible to get seated with
out giving up your hat. A story Is told
OF one diner. VINO had a little more
moral courage than the ordinary New
Yorker. that he herated the manage OF
a restaurant without mercy when the
buttons" had the cheek to hold on
the hat when he thought there was no
chance OF a tip.
But twas ever thus on Lobster Island.
Your New Yorker breads more thar
anything in the world the idea that he
may not be "a good sport" tina he 10
short" or cheap" and not even the
knowledge that he Ii spending $3.50 q
year over the actual cost. for his two
hats. will keep him from giving up to
the urgent young men who make such
nice profts from his lack OF nerve.
The evening world., 1911-09-14
ON SCALP
HEALED IN 4 DAYS
Small Mattery Pimple on Top Of
ChiId's Head. Broke and Formed
Hard Crust. Very Itchy. Not a
SignofItSinceC uticura Soap
and Ointment Cured Her.

ut affords me pleasure to tell Of the
good Cuticura Soap and Ointment have
done my little girl. She had eczema on
the scalp last fall. The trouble began
in this way. First q small mattery
pimple appeared. The pimple broke
and the matter, a wstcry substance. ran
OH the skin. forming a hard crust which
was very itchy. IL was on the top Of
her head. and the crust became az large
as the palm Of my hand. My doctor
81 used n remedy but had no succees
with it. i used 1t nearly two weeks.
then a friend recommended Cuticura
cura Ointment. applied it on the scalp
at night and morning, and In FOUR days
the scalp was all healed, no sign q
crusts or scabs could be seen. Then
! washed her hair with Cuticura Soap.
She has not had a sign Of eczema sincs
Cuticura Soap and Ointment cured her.
and l shall always keep them in my house.
II can prove this statement by my
neighbor and family" (Signed) Mrs. II.
B. Cooley. Marlboro, N. Y, Apr. 3, 1911.
For more than a generation Cutlcura
Soap and Ointment have afforded the
speedicst and most economical treat
ment for torturing, ~disfiguring affections
OF the skin and scalp Of infants. children
and adults. A single cake OF Cuticura
Sonp t25c.) and box Of Cuticura ONT
ment (5Oc.) arc often sufficient. Al
though sold by druggists and dealers
throughout the world. a liberal sample
Of each, with 32-p. book on the skin. will
no sent free, on application to Potter
Drug & Chem. Corp. Dept. "A. Boston.
The evening world., 1911-09-14
POOR FIRE APPARATUS
MENACES 1000 INSANE.
Deputy State Fire Marshal Reports
Deplorable Conditions at Long
Island Hospital.

ALBANY. Sept. lI-Aceord!ng TO a
report mad TO State Fire Marshal
Ahearn by i. r. Acritelli. one OF his
deputies. the 1000 human beings housed
In the Long Island Hospital for
the Insane and the millions OF
dollars worth of property there, cover
Ing several hundred square miles of
ground, are In danger of death and de-
struction because of a lack of adequate
ire fighting apparatus.
h apparatus Is described as archaic
and a positive menace to life and prop
erty because In case of fire the reliance
placed upon II IL bound to be misplaced.
The report says that most OF the old
buildings have no stand-plpes or fire
hose Of any kind. the only fire fighting
apparatus consisting Of some fire ex-
tinguishers and 1--WE pals filled with
water. There is a hose cart of an an
cient type. which is drawn by the men
after the fashion of many years ago
II Is not even equipped with life nets.
ire hooks and other appliances OF this
kind.
The fire department consists OF a
dozen men who sleep a thousand feet
away from the engine house.
The evening world., 1911-09-14

obeyed the order out Of loyalty to the
union cause. These arc tho piece
workers who have plenty OF work the
year around at forty dollars q week
and more. The abolition OF piece work
and the substitution OF hxed wages
means n general averaging OF wages
which cannot bring them anything but
loss.
At the headquarters Of the Merchants
Society there was a good deal OF Sc
cIetive activity In the effort to import
men from other cities and also in max
ing arrangements for meeting places
whore employers could confer with their
best piece workers and give out work to
bo ons secretly.
This strike In unfair" said a repre-
sentative OF the employers. We felt
as far back as last May that the men
were warranted in getting Il better wage
agreement than that In force. and asked
the union leaders to enter into negotia-
lions with w 50 that the fall trade
You'd not be disturbed. They put us off
and fooled along until the biggest rush
Of the year vas on. II II ruinous,"
The evening world., 1911-09-14
CHOLERA. UNCHECKED,
IS SWEEPING TURKEY.

CONSTANTINoPLE, Sept. 1.-THE
whole Ottoman empire Is in the grip
OF the cholera and deaths Will De num-
bered In the thousands, though the
failure Of any attempt to keep official
records makes even an approximate
estimate impossible. Scarcely a town
or Village from Bagdad to Scutari has
escaped. In Northern Asia Minor,
where the scourge first appeared, whole
villages have been wiped out. In some
districts the tax gather-r IN making his
rounds has not found a living person,
such OF the Inhabitants as had survived
the epidemic having He'd to other parts.
The troops returning TO the camps
near here from Albania have been n
prolific source OF Infection In most
cases the sanitary measures taken are
hopelessly inadequate and the disease
is simply running it's course.
The evening world., 1911-09-14
LIKE WET"
IN MAINE BY 134,
BUT NOBODY KNOWS
Figures Still Mixed and Official
Recount May Be Necessary
to Decide Result.

AUGUSTA. Ne. Sept. H-According
to complete returns given out semi
officially at the state House his after
noon. the Vets have won their fight
for the repeal Of the constitutional pro-
hibitory amendment by Ia votes. The
vote as announced at the State House
Is: Wet" so.5l7; Dry" sO.3S3.
II the figures received In Portland
from the towns OF Limestone, Natlnicus
Isle and Topsheld. which have been
shown to be reversed. as compared with
those received in Augusta. are allowed,
they will show . victory against repeal
Of 3s. Returns received in Portland In
dlcaied a majority against repeal OF
&O9.
An official recount will probably be
necessary to determine the result Of the
bailoilng.
The evening world., 1911-09-14
MELLEN AGAIN DENIES
he WILL RESIGN OFFICE.
President of New Haven Road Is
sues Statement Declaring He
Will Stick.
Especial TO The Ereuipg world.)

BOSTON, Sept. H.-President Charles
S. Mellen OF the New York. New Haven
and Hartford Railroad to-day made .
formal statement In which he gives his
version of the manner in which the re-
port OF his forthcoming retirement from
the New Haven Road gained circulation
and In which ne denies there Is any
basis OF fact for that rumor and say
he has no intention OF resignlng.
Mr.. Mellen also denies that there IL In
sight any possible reason for anticipat-
ing a reduction in the New Ravens S
per cent. dividend.
Mr.. Mellen's statement as made public
was as follows:
"Some day last week there was re-
ceived BY Mr., Mellen through the roads
press department an article from a
newspaper which, for reasons that VIII
occur to al, he does not wish to name.
full of insinuation and innuendo regard
ing his connection with the New Haven
Railroad and stating that his early re.
tliement from the presidency was a fore
gon conclusion, or words TO similar
effect.
This article was presented to him
with the request from the paper that he
affirm or deny the report of his retire
ment.
'I1e wrote upon tho request. that ne
4" w = u Nv "io Hos ~
fixed. lie believed this was n statement.
the real meaning OF which was perfectly
transparent, as in the very nature of
things he must retire some time.
Mr.. Mellen further says that he was
on the road, extremely busy and nettled
at the article. which he regarded as ma
~licious. and the request for a statement.
under the circumstances. he deemed i'm
pertinent. He regrets II people have
been misled. for II was far from his dis,
position to be a party to any deception
Mr.. Mellen, questioned as to the dlvi.
dond outlook, say he sees no reason
from anything that has happened up to
the present time. why consideration
should be given TO the matter OF New
Haven dividends. The dividend of Oct
l, 1871. has been declared and has beer
amply earned.
Unless something occur more thar
he believes In likely to-unless there |,
some cataclysm in business impending
which he n f~orsee-the question O.
a reduction should never be raised"