Albuquerque evening herald. [volume] (Albuquerque, New Mexico) 1911-1914, 1911-05-09
GENUINE NAVAJ0S
DISTINGUISHED
Wrong Idea That limitations
Are Offered for Sale As
Navajo Blankets; No Dupli.
cation in Real Article.


There II constant inquiry among
eastern people visiting in Albuaucr
que. as "a where all the beautiful
Navajo blankets come from Also
,harc Is much common, abou, fac
tory made blankets. and the local
curio dealers spend half their time
educating their prospective custo.
ers.
WOODEN blanket aud robe manuflc.
turefs have taken advartnge OF Inc
fact that the traders buy their hlan-
kets ana robes aud sell them Ga the
Indians. and have advertised their
factory made products ~ navajo
Indian blankets. and "Iuni" Indian
blankets, and sioux" Indian blan-
kets, thus creating an idea W TIA"
minds of the fasteners and some
westerncrs right here IN Alouqucr-
que. tao. the more shame to them
that all Indian blankets are made
right ia jacksonville. H., or German
town. Pa. or Pcndlcton. oregon.
Now. this H. a fact Ia he deplored,
and every body should help In TIA"
work Of education. so that the gen
uine navajo blankets may he accord
ed the appreciation and popularity
they so richly deserve. ono hundred
Indian traders and dealers in Indian
goods recently made serious pro-
test against ful, page Advertisement
IN colors used by the Buell. Manu'ao-
turing company IN the Dclincator to
tell Of the good features of their
"hlankcts"
These facts are true: that no man
ufacturod product has ever simulat-
"a Navajo blanket nearly enough
to fool anybody with ordinary intel
lig"nco; that most of these fake hlau-
kcts arc sold 20 people who never
saw real one, who after they ind
they are stung, turn aroaud ana class
an blankets as fakes; that II is I'M
poSsibi" 60 manufacture blankets
without duplicating Wattorns white
In tn genuine Navajo blankets there
are NEVER two patterns alike This
last IN fact Is the best argument to
use. 6ocaus" any person, no matter
how simple minded they may D..
/ would not believe that n manufac-
tur"r would pay out from $500 20
$4,000. which Is the cost of pattern
sheets Tor fabrics. and then weave
only ono single blanket before throw
ing the pattern away
step into the shop of the Indian
Horse " you are in doubt They have
Just received over a thousand new
blankets right on the reservation
sonally AT the trading posts, and In
The entire lot, ther. are not even two
that are similar DO any OF YOU pre-
sumo that any manufactures in the
country carries "A stock of over n
thousand patterns In stock all the
I time"
Also. please realize that you can
80 into all the other curio stores in
town. and you viii not find y slngl"
( pattern IN any OF the stocks that viii
| duplicate the patterns at tho Indian
Horse. Therefor. IL is Inevitable that
the blankets are hand made. and by
the navajo indians. for no other peo-
pie would have tho patience To pro-
due" the work for the small ronumer-
alton they receive.
NV Nll'p ~ iut lnbitn morse NJ
the corner of Central avenue and
First street leads all others IN the
city Ia the quantity of blankets car
RED, IN tho quality of the goods. and
~ tho low prices asked for them Mr.
clarke has contracts with several
prominent Indian traders on the res
ervation. and these contracts pro-
Nlhv that ne Is to use certain guam
titles or blankets In certain periods
When wholesale and retail business
are glow and enough blankets are
not disposed OF. then the Indian
Horse advertlscs "A sale. and you may
oe sure II Is sale Mr.. CLARKE be-
lieVes IN getting the money out Of
the goods and giving 1t to the trad
cry, who need IT. rather than trying
To stand them or while he Is trying
To- make a profit
Last month the shop OF the Indian
horse sold some Goa blankets AT re
tail. aud over 500 at wholesale out.
side the city Tho sale is over now.
as the desired result was accomplish
"a, hut many people. who for one
reason or another. didn't get Ia on
the bargains. have asked MIR Clarke
to r"ptinu" the sale for while This
request could not be granted a. the
stor" can't anord To- do business a,
a loss all the time. but T. have every.
body satisfied, a special sale will be
hcid for ten days. beginning Monday.
May 18Th. and during these ten DAYS
~ l-S discount will he allowed on tho
regular standard prices as marked on
TN" tags. This just lets the Indian
Horse out on the cost of doing bust
ness. so all YOU good people who want
'he very best that Is 10 be had IN
genuine Navajo blankets had better