The Salt Lake tribune. [volume] (Salt Lake City, Utah) 1890-current, 1911-07-31
Privilege of Having a.
spected Monthly Give, !,
Purchasers of Car,
NEW MODELS DESCRIBRn
EACH ONE HAS ITs /
Manufacturers Relate u.y
Present Types Vera a
mated by Their Enginp,,

Announcement was mads
the 1912 lines OF MexwoI, 80
wherein the details ar. ,,,.
leader OF the line. which ,s
horsepower touring car q, ,'.
thing unhcard OF before in -. @
trade. A'
The United States Mo,o.
makinS It's announcement
peiiet ,hat cars In 1912 viii ssH y
style and price, and thess ~
aonnlnating elements are emb,1ss
cial. Haxpd
The new car will have
motor; t4x5i. full floating tyns Z Z.
ana drop forged front axis s
carouretor.. extra large mpe.,
clutch, Columbia type sopars i
dlator without the brass hsnd \
been prominent on Maxwell Nv
past. dual system jgnltIorH 80
magnetic. force feed oIllnc sv,,.-
gear transmission, 34xi Iirss
wheel base, and equipped vj,,
passenger ventilated fore .doo,
flush side steel body finisS.,
green with Wedgewood vrecn
What the purchasing and No.
ing departments Of lbe rnI,I
Motor company have occomrI..
ward greater automobile ralus i
reflected in the new Maswsll -,
they supply ample power unass =
ditlons OF travel, a new and -.
stylish appearance and nav -
value by which popular priced ~,
be Judged. ~
Such details as ventilated ,oz
inside control deep tuned cu,tf''
flush side bodies and the hIybsc
OF painting are cared for In he Il
hne for 1912.
Name the Models.
The officers of thc United sk,,
company. realizing that mo.i oI N
today are reliable, Instructed h
OF engineers 10 direct their ztts,
the production OF car which y-
only perpetuate the Maxwell fs-
for relis bility, but give addItlOuI
combined with beauty Of desl-p 3
pearance at n price that would "a
instant supremacy.
The new 36-horsepowcr Na1ysll
is the result. together with o.
Maxwell models. The United slYu
company has also designated tt.t
els by names rather than by s,-a
letters or numerals. which may h
sary In factory practice, but 81
confusing 10 the public.
The big Maxwell will be knoyf
Maxwell Special. with three o,hr
10 be known as the Maxwell Y
fha e.,
Messenger,
The Maxwell Mercury Is a tsls
mile n minute roadster that Vi
$3.50, price which Is ano,hsf 4
OF Maxwell value. II Is equisx.
ventilated fore-door flush ~
buled body. has a Columbia 20,
type radiator. with new dears
high tension racing mague,o Sr
carburetor. demounlable rlns
wealth OF refinements.
The Maxwell Nascotte Is >
power ear listed at $3.50 for ihehr
and $3.50 for the roadster Tbs b
tinuatIon OF the model f. "
such favorltc during 1911, ana
nection with which the eoef,
presses its regret at It's Inability
ply all the cars which were 90
An increased production should
better condition TO meet next ~
mend. IT will have ixi nD1
new ventilated fore door veslles
with inside transmission cosu,
and finished In dark blue,
wheels in battleshlp gray
Honeycomb Radiatu.
IF has q Columbia honeyconb
radiator with new hood OF nana
sign. irreverslble worm slesl.
Stoddard-Dayton spark anc YIN
troll. The springs are OF lmpoi'
lish steel and the bearings
chrome Vanadium. SO suee0
been the l6-horsepowcr Eunapo.
the past year that 1t will be css
1912 with certain rcfinemenls' ~
the name of the Maxwell Mtsss
will be finished In DARK nue
blue wheels. and the IeliIeaTt Ieli,, l.
OH the chassis should perm,
tinue Its present Leadership
abouts. IN
For five years It's power
transmission have remaineu
while its popularity has oesr
as one OF the best utliity es
signed for those Win "h'H
ton is q necessity. go.
With $4,000 Maxwslls IN ,1nns us
reputation the car mas ai.O,, amO,,s
the 1912 product Of the .I =
Motor company Is expecwSn
the greatest reception tiia' H
accorded any car. -. =, rft1
In connection with me In'n,tA
its cars In the future. tne ~
Motor company has inst',u,sJi
isfied owners inspection se ,,s q
gives every purchaser Oh hrssa
privilege OF going. 10 JUS ,U.ssll
or dealer to have his car .'
a month. II necessary, ws,sss,lN, VIZ
greater efficiency and sa''Ss,n.is $3.50
company has forty-ii'e ,,,s 80
1900 dealers throughout 'p's III
Europe. u