Americus times-recorder. [volume] (Americus, Ga.) 1891-current, 1911-12-15
WHERE ART DISPLAYS
ITS CHOICEST gems
Wonderful Display Of Varied
Rich Articles

SiCdCloh VI CulLuItI spectacle IndI
delights the eye and charms the aes-
thetic instincts. Such are the jewelry
emporiums of the great centres of
wealth and fashion, and such is
the emporium of James Fricker u
Bro. in Americas.
Travelled men and women, acquaint-
ed with the best that the largest cit
les of the land have to offer, acknOw-
ledge that seldom in their wanderings
have they found a store that is its
equal in the rich usefulness of its
! furnishings, in the entire impression
it stamps on the mind. And behind this
vivid realization of what art in its
practical application can do toward
making a mercantile establishment a
sheer delight, there is a stock in ev-
| cry department that for variety, keen
appreciation of the truly fine work
manship as distinguished from the
merely shoddy or ostentatious, and
harmony of arrangement for purposes
Of display, can hardly be equaIled in
any city of its size in the land
The jewelry trade has always been
one in which the artistic impulse had
large scope But never before in the
history of the industry has real gen
JUS given itself so freely to this de-
partment of art Delicate refinement
marks its output today as never be-
fore Look at the brooches, for in
stance, that Mr.. Fricker takes so keen
delight in showing. Chaste speci
mems of the gold workers skill, set
with precious stones, so acceptable
as gifts, ranging in value from $40
to $15 into the hundreds, beautiful
IadOrnments to beautiful women. Or
turn to the popular la valiere's, and
where could more ornate designs be
found than those here shown, running
in value from S. to 1925, a gift that
never fails to awaken admiration in
the young lady receiving it. Or study
the wonderful assortment of rings
that sparkle under every ray of light
and bring a new sparkle into the fair
observers eyes. Every pattern and
every stone can be found here. One
could linger over the cases contain
| ing them for hours. And not far
away the silver and gold bracelets,
the dress pins, single and in sets, the
gold belt pins, a fad that will be en-
during-no wonder it is difficult to
leave.
But a jewelry store today is like
wise the bazaar where much more
than jewelry holds sway. The earth
in ransacked for objects of virtu to
add to their stock. Silverware galore!
How far away from some old ideas Of
beauty the modern worker in this
metal has gone. How truly they
have seized on the truth that "a thing
of beauty is a joy forever" Take the
five or six patterns of fiat ware Mr..
Fricker has selected. How graceful
their lines, how simple, yet how ex-
ceedingly attractive, their adorn-
ments. How rich, how appealing to
every nature that is sensitive TO
beauty. How acceptable they must be
as Christmas offerings to loved ones.
And so it is with the larger, single
pieces and the SETS Take a peep 1t
the tea sets, sterling, $50 to $3.50, and
revel in them. Look at butter dish
es, the ice tubs, the toilet sets, the
portrait frames, the cheese sets, the
lemon sets, the mayonnaise or whip
ped cream sets, the bread and butter
plates and spreaders, the bread trays
the salad bowls, the meat sets, the
sandwich plates, the almond sets, the
but how can one enumerate all
that are found in such store And
why enumerate, when everyone is Sc
welcome to see and enjoy?
But even silverware is but a por-
ton OF such stock. An art gallery
reVels in no richer colorings, in more
beautiful effects of the painters skill
than do the great cabinets that hold
the wealth of china from the famous
Plckard studios. Never before has
Americas seen so rich a collection as
this. 1t is doubtful if its superior is
to be found in Georgia today. They
cannot be described. 1t would take
columns to tell of their glories. One
gem OF the collection is a punch set,
$lOO, the richest ever produced in
these studios. From this one can de-
scend along the scale of prices 70
bowls that are equally as artistic and
the price of which is but 50. Pickard
Ichina is never cheap in the sense of
the workmanship upon it. Look at
the assortment of plates, cake dishes,
chop dishes, toasting goblets, vases of
all sizes, almond sets, berry sets, ice
cream sets, tea and coffee and choco-
late sets, liquor sets-a really won
derful array of what American work
manship is doing these days.
The seeker after a Christmas giit