The Detroit times., 1911-01-16
TWO AUTO SHOWS
f. WILL COMMENCE
TONIGHT
Automobile Week Begins When D.
A. 2. A. and United Throw
4 Open Their Doors at 7:30
O'clock.
Great Preparations Have Been Made
For Entertaining Record
Breaking Crowds.

In previous years one automobile
show was considered a great accom-.
plishment as sort OF grand inaugur-
al OF the active automobile season,
but this year Detroit will have two,
both opening this evening at 1880
o'clock.
Much interest centers about these
displays OF products typical OF De-
troit. The ID. A. ID. A. will throw
open the doors OF the Wayne Gardens
tonight, while the United show will
start at the new factory building OF
the Regal Motor Car Co.
The displays will In no way be
rivals. The ever-increasing demand
for exhibition space reached such n
volume this year that the Wayne
Gardens would accommodate only a
little more than half the dealers who
wished to place their cars before tho
public. Therefore, the United show
was organized. The friendliest rele-
tions exist between the managers OF
both, who feel there is ample room
for two shows In city that takes
euch keen interest in things per-
tanning TO motor cars.
The exhibits OF the ID. A. ID. A. were
all assembled Sunday, hundreds OF
men being engaged in the work. All
day q huge freight truck chugged
back and forth, hauling the cars up
q steel incline to the second floor o.
the Gardens. The cars destined for
the ground floor were rolled into place
with less trouble. Work OF putting
the United exhibits together was COM
menced this morning. The managers
Of both shows give positive assur-
ance that they will be ready for the
pubic promptly at 1880 tonight
The d. A. ID. A. show comprises &c
dealers who will have 20S cars In
their booths. They include every
known variety of automobile. Flashy
little electrics stand side by side with
ponderous freight trucks, while pala-
tial Limousine receives no more prom
inence than two-lunged roadsters.
In the United show rooms so deal
ers will show $50 autos, likewise Of
great variety and suited for every
purpose. The Wayne Gardens exhl-
billions I'LL $4,000 square feet Of space
actually occupied by machines, while
the United has nearly 100000 feet.
Planning months in advance, the d.
A. ID. A. directors were able to carry
out a decorative scheme far superior
TO anything ever before attempted IN
an automobile show. Over 10000
roses and hundreds of incandescent
lamps have been used to turn the
Gardens into scene of summer.
Last years effort was considered an
accomplishment, but this years sur
passes II to a remarkable degree. The
Wayne looks better fitted for a dress
ball than for a mere display of horse
less vehicles. The United show being
prepared hastily, ii was not possible
to decorate SO deliberately, but the
Regal factory has been trimmed and
embellished quite in keeping with the
enterprise of the men who stand be-
hind that show.
Both the ID. A. ID. A. and the United
have planned musical programs to add
to the entertainment. An orchestra
will play In the Regal factory, while
two orchestras and singers will con-
tribute to the pleasures Of visiting
the Wayne Gardens. One of the great.
est features of the Wayne Gardens
exhibition will be Thursday evening
which has been designated Society
night" In previous years this has
been the one big night of the season
in an automobile way, and from the
demand for tickets in advance the
1911 society night will see even q
larger crowd