The Ocala banner. (Ocala, Marion County, Fla.) 1883-194?, 1911-05-12
MARION TRUCKERS AssocIA-
TON

ager ana Onlce I0rco are now taking
I'D the business of the association.
and will soon have complete line
on all crop conditions, acreages, etc.
The association is starting out under
different lines from former seasons.
a No expense has been spared in secur-
u ing competent office force and office
equipment to bring their efforts up
to the highest standard of efficiency.
Our plan of operation is based on
lines of all large marketing agencies
that of getting growers in closer
touch with consumers through the
jobber.
We have our personal representa-
tives in all consuming markets who
. deal direct with the jobber, and they
are free to distribute and handle to
the best advantage in their respective
markets, being under obligations to
no one other than ourselves. These
representatives will give us daily
!. market conditions, report all sales by
wire, make personal examination
promptly on arrival of all cars, send
ing us a complete report covering
each car received, submitting to this
office all offers before making sales,
reporting quality, condition of stock,
also weather conditions and market
conditions, and giving us the opportu-
nifty to handle all cars intelligently
and for the best interests of the own
ers.
For instance, if our agent at Balti-
more telegraphs us, Gar arrived good
conditnon; offered $3.50 all,' and New
York advises Market bare and strong
and selling freely $780," we know
that car can be diverted to New York
and be on that market in twelve to
timore, who is aware of the fact that
his offer is unreasonably low, will re-
ceive an incentive to be more liberal
in his offers. This is only one in
stance of the many advantages that
this office will have by controlling all
shipments from this office, and not
being at the mercy of the commission
merchants and their respective mar
kets.
We will be able to distribute all
shipments equally and thereby save
over-stocked markets of our commodi-
ties, and to accomplish our purpose
we should have the support of each
and every grower of cantaloupes in
this portion of the state. AS our can
taloupes are recognized in all mar
kets and have a legitimate standing
against all competitors, which is con-
q fined to one section only, and that is
Imperial Valley, California, and with
our advantage in transportation, be-
ing about seven or eight days closer
to market, why should we not be able
to make profitable returns to our
growers, if our cantaloupes are prop
erly graded and packed in merchanta-
BILE condition? And on this point our
growers should pay especial atten-
III.
Marion Truckers Association" it
will tell the story of quality.
Now, a few words to the grower:
Florida has the reputation of putting
I'D for consumption her products in
green and understandable condition.
Quality and perfect maturity should
be written in flaming letters and be
a household emblem of every grower
in Florida, regardless of what he rails
es, and it would only be few sea-
sons until the products of Florida
would be standing on the topmost
rung of the ladder of fame and get
what is due her-the respect and adj
miration of the consuming world.
Why should it not be so? We have
advantages not enjoyed by any other
: state on the North American CONT
nent. Our advantages are in our own
hands and only need proper methods
proper cooperation, for, combined
we stand, separated we fall.
The Marion Truckers Association
belongs to the growers, and the mem
Der with ten crates of cantaloupes
has as much voice in our deliberations
as the man with ten cars. Our rec
ords and office are open to our mem
bers We have no secrets from them,
and solicit investigation from our
members, as we find investigations
Nwill result in many suggestions and
benefits.
Our sales manager starts with no
obligations to fill for any Individual
member. He will make no distinction
but all will receive his best attention
as a whole, and will hew to the line
letting the chips fall where they Will
s for it is for the interest of the entire
& membership that he strives.