davidaulloa/AmericanStories huggingface dataset:
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30
a Curious Fashion.

The latest models in skirts or in
costumes with attached skirts and
waists show the skirt decidedly short.
er in front than at the back. a differ.
ence which. in the walking length. Is
very noticeable. Even ballroom gowns
are cut on the same lines.
Shows the embroidery on the front
OF her socks and hides the darns in
the heels" said a male critic of ono
or these gowns. and his cruel remark
accurately describes the style.
Why such an untidy fashion should
have come from Paris at a season
when all the crudeness of spring has
usually been eliminated from its gar.
ments is puzzle but here IT is. new.
ertheless. and many frocks that would
otherwise have been era ,eful have
been married by II.
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30
Ended Cats solourn.

Felix Smith Of Easton. Pa. bought
cat the other day. He paid SIS for
her. Why did Felix pay five bucks
for the cat? Answer-Because she
was guaranteed to be good ratter.
Did Felix have rats? We should say
he did-tbe house was full of EN-!
And the cat cleaned EN- out! No;
that's the curious part OF It. After the
cat had been on the Job a week the
rats were as plentiful as ever. Felix
couldn't understand It until one eve
ming he concealed himself In the base.
meHt to watch the cat. About 8 D. m,
as the cat sat with her eye on a rat
hole. Felix says that rat after rat came
out OF the hole, walked up to the old
cat, kissed her goodnight and then
returned to the hole. After that Felix
kicked the cat out OF the house.-Bos.
ton Post.
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30

In the trimmed models pictured here.
One of the cone-shaped hats. of
which we may expect to see numbers
during the fall season. is shown in
the illustration. 1t is trimmed with
full ruche of silk 'pinked" at the
edges and laid in quadruple box-plait-
ings. Velvet fruit, like plums, cher.
ries or even apricots. set in these
ruchings make a trimming chic and
striking. Velvet fruit. in fact, is de-
veloping so much popularity that II
will probably stay with us and add n
charming note to winter millinery,
and hats made OF felt in the shape
pictured here are quite like to be
trimmed in the same way.
model of black hemp. with n mod.
erately tall crown. is also shown. 1t
is calculated TO pave the way for ex.
tremely high-crowned models. or
crowns trimmed extremely high,
which Paris says, are to be a vogue
for winter This soft-crowned model
makes use of the feather band about
the brim edge and is finished with
cluster of outstanding plumes at the
back. An ornament made OF plated
ribbon finishes the trim. poised on the
crown at the right side.
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30
TO PREVENT SAGGING SKIRTS
Have Garment Properly Prepared Be.
fore II is Turned Up to
Be Hemmed.

Summer dress skirts when made OF
thin material will always sag after
they are hemmed and finished II care
is not taken to prevent It. A good way
to do is to have the skirt sagged first
before 1t is turned up to be hemmed.
This is done after the skirt is com.
pletely finished excepting the hem.
from the band to the final fitting and
the last hook and eye is in its place.
The skirt is now hung in a closet or,
better still, put upon full-length
dress form raised from the floor by
placing it on box. and the bias por
tions OF the cores weighted so they
Will stretch to the fullest extent
After several days of this strain the
material will have sagged to its full.
est extent. and the hem may be meas.
ured and turned up. Anything will
do for Weighing. The smallest weights
from the kitchen scales. put In tenn.
porary coverings OF muslin and pin.
ned on. are excellent Any other small
objects Of uniform heavihess will do
for other weights.
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30
Raffllna the Moanultn

Last summer we were pestered with
the awful nuisance. mosquitoes. night
after night. and on one occasion
Killed between thirty and forty in our
bedroom, at midnight. The following
day / took wooden cloth. put little
kerosene oil on 1t, and rubbed both
sides OF the wire mesh OF the screens
with 1t. That night one lonely mos.
quito disturbed our rest Two or
three times each week rubbed the
screens In like manner. and we en-.
Joyed peace the rest of the summer.
The odor from the oil remains only a
Few minutes, and the oil itself pre-
serves the screens and keeps away
hies.-Good Housekeeping Magazine.
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30
STRONGER THAN MEAT
A Judges Opinion Of Grape-Nuts.

A gentleman who has acquired a ju
dicial turn of mind from experience
on the bench out In the Sunfiower
State writes carefully considered
opinion as to the value Of Grape Nuts
as food. He says:
For the past years Grape-Nuts
has been prominent feature in our
bill of fare.
The crisp food with the delicious.
nutty flavor has become an indls-
pensable necessity in my famlly's
everyday life.
1T has proved 20 be most healthful
and beneficial, and has enabled US to
practically abolish pastry and pies
from our table, for the children prefer
Grape-Nuts, and do not crave rich and
unwholesome food.
"Grape-Nuts keeps us all in perfect
physical condition--as a preventive OF
disease II is beyond value I have been
particularly impressed by the beneh-
cial effects OF Grape-Nuts when used
by ladies' who are trolbleG with face
blemishes. skin eruptions, etc. II
clears up the complexion wonderfully.
"As TO its nutritive qualities, my ex-
perience Is that one small dish OF
Grape-Nuts is superior to a pound OF
meat for breakfast. which is an impor-
tant consideration for anyone. II sat
ishes the appetite and strengthens the
power Of resisting fatigue. while its
use involves none OF the disagreeable
consequences that sometimes follow
a meat breakfast" Name given by
Postum Co, Battle Creek, Mich.
Read the little book, The Road to
Wellville." in pkgs. There's a reason
Ever read the Rpove letter. new
enc appears from time 20 time. TRey
ere genuine srue, and fall OF hunann
fmteress.
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30
L Advertising
| Talks j I
COOPERATION AS AN
AID TO ADVERTISERS
BY GEORGE S. eANTA.

The link that makes effective all
general advertising. as done by the
national advertisers. lies In the hands
OF the retailers Of this country. Ad-
verising has given to the manufac-
turer grasp upon his market unpre-
eedented In the times before advertise
Ing was known as IL Is today
Still. the manufacturers, with the
exception Of a negligible few who at
tempt to cooperate on mail-order
basis. have only one way OF getting
TO the consumer, and that is by the
shelves and counters of the retailers
Ihree-fourths of the advertising
which the advertiser does is prudently
aimed at the cultivation OF the re-
taiier's good will, and to get him to
stock the advertisers goods.
SO, while the general advertiser es-
,ablishes his brand, his name. or his
trademark In the public mind. he feels
that part OF his ammunition must be
given over to the retailer to carry out
and complete the circuit of the sale.
II is exceptional now for a manufac-
turer to adopt any other than a broad
and liberal policy of dealing with the
retailer and especially is this true in
the matter OF advertising.
believe that retailers generally
are slow TO appreciate this fact. They
often complain OF mail-order competi-
ton when they have In their own
hands the instruments with which to
completely overpower this competi.
ton.
In the first place. your mail-order
house is denied entrance to the adver-
Using columns of the local newspa-
pers. Secondly. the mail-order houses
cannot sell well-advertised lines and
articles which bear n known name and
trademark. because the manufacturers.
In general. protect the retailer.
Bearing In mind these facts the re-
taller should plan his own campaign
or action. Let him put his name be-
hind the name OF the nationally ad-
vertised products and jump into his
home paper. Some may object and
say that they do not propose to adver-
tise an article and establish n trade
for It, only to be placed at the mercy
OF the manufacturer But this argu-
ment Is weak. Isolated cases where
the manufacturer has taken advantage
OF the merchant are not to be COM
pared with the uniform practice of the
former In assisting. in every way he
can. the efforts of the retailer.
The retailer gains prestige for his
store by connecting his name with an
article possessing national fame. He
Is furnished by the manufacturer with
valuable advertising matter for distri-
button. He should see that every
piece Of 1t Is faithfully distributed. He
Is given electros and advertising sug-
gestions for newspaper use. He
should make use of these. Further,
let him call upon the manufacturers
advertising department for sugges-
lions and help. He can. in this way,
command the time of the best-paid ad-
vertising men in the country.
This is what we mean by "Co-opera-
tion-the Link in Advertising" II
cannot be realized without the retail
ers' participation and the wise ones"
will catch on.
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30
Tho AGO Of psxeIonmsnt.

We don't have to be gray-haired to
remember the time when mother
made soft soap with the fat savings,
combined with potash. which were
mixed with the same accuracy a.
when she put pinch of salt into the
stew. We call this soap" by cour-
tesy. but 1t wasn't good soap to use
Hewitts Easy Task soap Is SCI
entihc product-no guesswork. no ex-
cess OF fat or alkali. which are both
Injurious. but real soap. which 10 abb
solutely effective. It 10 pure and
white. made exactly the same for q
quarter OF century-there are many
imitations-insist on getting Easy
Task,
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30

EORESHADOWING already what
we may expect for the coming
fall season, the hats for late
summer indicate that we shall have
many bonnet-like shapes, tall crowns
and large hats few in number as COM
pared to small and medium-sized
models. Outing hats for July and Au-
gust are of felt in white or light
colors. such as Alice blue, champagne
and the seasons beautiful pink tones.
These are either all felt or felt aud
hemp combinations and are trimmed
with scarfs, bands, soft draperes of
chiffon and wings or ribbon. They
are exquisite and, it must ha con-
fessed. fragile in the matter OF keep
ing clean. But they remain present
able for some time and arc cleaned
with fine sandpaper. Everywhere the
hoating white veil accompanies these
cool-looking creations OF the milliner.
The wells are of lace, in several va
rieties. in coarse silk nets and in
Chiffon. They are all washable and
add immensely to the attractiveness
of the hats and the complexion. for
they are worn either over or off the
face.
More pretcntious millinery is shown
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30

One Of the greatest aids I'm varying
the white summer gowns 3 the use
OF the sash. which is the style as
much as ever.
The velvet lash Of the winter ia
superseded by the pastel colored
moires and the lighter chiffon ruches,
black In color, as an edging. this fin.
ished with black chenille fringe and
flowers Of the same at the ends. some
being decorated with ureaths Of gold
roses at the ends in PLACE Of the other
decoration.
These are some Of the newer fan.
cies that seem at once to become BOD.
ular. rs they are shown IN some ~ the
most exclusive shops.
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30

Peacock blue Irish poplin Is chosen
for our model The plain skirt has
a row OF satin-covered buttons sewn
part way up the seam at right side OF
front
The bodice has a yoke of white
tucked Einon over peacock blue; n
braided or fancy silk waistcoat sur
rounds the yoke. The sides are Of
material they are carried down over
tn top Of sleeves, which have fancy
cuffs edged with ninon frills.
Hat Of peacock blue straw with
puffed crown Of minor TO match. and
trimmed below by a wreath of pale
pink roses.
Materials required AZ yards pop
lin 42 inches wide, a yard tucked
ninon. Y yard silk 20 inches wide.
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30
The ultimate Limit.

First Dentst-My work is so pain,
less that my patients often fall asleep
while am at their teeth.
Second Dentist-That's nothing.
Mine all want to have their pictures
taken to catch the expression OF de.
light en- their faces.
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30

Sew the pocket Of your apron on
the inside, n little in from the right
hand edge. Nothing will drop from
u then. it viii stay clean and a great
deal can hc carried IN It without
showing any ugly tullness.
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30
The Ground Of Their Love.

Let us have peace" said the Eng.
lish invader. Can you not see that
the white strangers love the redmenr
"Ah, yes" replied the intelligent In
dian, they love the very ground we
walk upon."-Sacred Heart Review.
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30

Hold fast to the highest ideals that
nash upon your vision in hours Of
exaltation.-Frances e. Willard.
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30
Inoportan, IN Mo,hcr.
Time TO ReoroanIze

I asked her to marry me, and she
gave me supreme court answer"
What kind OF an answer Is THAR"
Said she would give me six months
to readjust myself SO as to be accept
able."-Puck.
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30

Mrs Windows Soothing Syrup for Chiidrea
tcethinR. softens the gums. reduces innammat
ton. aliays pain. cures wind collie. 2sc q bottle
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30

wise man may forgive. but only o.
fool will forget.
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30

USE ALIENS FOOT-EAsE
me Anfisepuc powder TO be shaken Into the sbocs
Tor tired aching feet tatcsth he sting out of corns
and bunions and makes walking delight Sold
Nerywhere, zso. Rcrass substitutes. For FREQ
trial package, address A. 3. Oimsted, Lc Roy, NY
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30

Smith-My boy thinks he'll be q
pirate when he grows up.
Jones-Thinks there Is more monoy
In piracy than anything else. chr
Smith-Yes; but I think he's got
Morgan. the buccaneer. mixed up with
Morgan, tho financier.
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30
wanted "a kpo,u

Wanted to Know.
Ella-She has a rosebud mouth.
Stella-Does that explain her max.
Ing so many flowery speeches.?
Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1911-08-30
More Than That.

Did they water the stock?"
They fairly turned the hose on Il :"
Lincoln County leader. [volume] (Toledo, Lincoln County, Or.) 1893-1987, 1911-10-20
SHE GETS HIS PA. ENVELOPE
Kansas City Wife Sends Policeman to
Escort Husband From Yards
to Car on Pay Day.

Kansas City, Kant remained for
a Kansas City (Kan.) woman to find
a new use for policemen. The woman
lives in the north end Of the city and
her husband works at one Of the pack
ing houses in the south end. The other
day the woman telephoned police
headquarters and asked that a police
man take charge Of her husband at
the packing house gate and escort him
to his street car.
But what charge do you maker"
tho captain asked.
I'm not making any charge" the
woman said. This Is pay day and
I'm afraid unless my husband gets
right on car and comes home he'll
spend all the money, and we need
It,"
The captain sent the policeman and
the man arrived homo with his pay
envelope intact.
Lincoln County leader. [volume] (Toledo, Lincoln County, Or.) 1893-1987, 1911-10-20
FISCHUS IN ALL MATERIALS
Dainty Shoulder Flxlngs May Be
Made at Home With Compare
lively Small Outlay.

Shoulder fixings which offer the ut
most possibilities for home making
and much elegance at small cost are
the fischus, which are now being
made In every material from dotted
muslin to satin and velvet,
One of these lovely shoulder deck
ings was shaped exactly like the
fischu mantelet of our granmammas.
It was of thin chiffon silk in pale
violet with embroideries Of pale blue.
One slip was Of violet gauze trimmed
with blue, and the other was little
blue batiste affair simply tucked. Tall
slim figures, or short ones. are equal
ly glorified by these dainty hschus,
which to have the real old fashioned
stamp, and. consequently, the new
one, must fall in long rounded ends
at the front. Shoulders, however,
must not be too square, or these lit
tie mantelets and draperies lose their
charm. The model Of the bigger
fischu, the one that covers all tie
shoulders and falls like a cape at
the back, with ends In some degree
Of length offers very good notion
for the first fall evening wrap for
dressy frock The fixing In this form
is especially adapted to the needs OF
the young matron. but. as indicated.
this very feminine prettiness is most
charming with sloping shoulders.
Lincoln County leader. [volume] (Toledo, Lincoln County, Or.) 1893-1987, 1911-10-20
CHICAGO PASTOR DOUBTS JOE
er Old Bible Martyr Ever
Lived.

Chicago.-Did Job, the patient, the
boil-beset martyr Of Bible lore. really
live? Was he a man or only a myth?
Or was he but a character in
drama? Were not the scenes enacted
in his life presented by an ancient
Shakespeare Was Job not q picture
of type the details Of whose story
were not literally true!
These questions were raised by Rev.
DR.. H. G. jackson, pastor Of the Ingle-
side Methodist Episcopal church, at
the Des PLANES camp meeting, near
Chicago.
His address was the sensation Of
the day and caused no little "conster-
nation among the clergymen and lay
men whose orthodoxy is unquestioned
But whether just such man as
Job ever lived matters little," contin-
ued DR.. Jackson. "The book is a
drama In which God explained his at
titude toward the sufferings Of men.
1.-The people who lived in the earlier
ages of the world believed that all
suffering was a penalty for sin and
some people still entertain the no.
ton. They regarded this misfortune
as a sure proof that the one afflicted
had done wrong
1--WE find many startling inequali-
ties among people today. Some wick
ed people ride yachts, automobiles
and palace coaches, while many
righteous men either walk or stay at
home. Some wicked people are well
and strong and some who are right
eous suffer agonies untold on beds Of
pain. Job teaches us that God has
higher ends than to simply punish
people physically"
Lincoln County leader. [volume] (Toledo, Lincoln County, Or.) 1893-1987, 1911-10-20
Feather Economies,
JULIA boTToMlEY,

One Of the economies which have
been adopted In Paris. to some extent
is the imitation ostrich plume OF vege
table silk. This is designed to repre-
sent not only the ordinary curled
feather. but the uncurled 'pleureuse"
as well. Though 1t Is hardly likely to
deceive the most credulous 1t is quito
effective and costs about onetenth as
much as the real article.
Another and even prettier schcme Is
the ostrich plume which is fashioned
of lace Of the finest and flimsiest de-
scrtption. This, Of course, makes no
attempt to deceive any one or even
to look sufficiently like the original
to more than suggest It. Still It ia
an attractive and piquant invention
which provides a pretty trimming for
a hat and for those who cannot afford
the costly and almost prohlbitivs os.
trich plume It makes satisfactory
substitute.
Lincoln County leader. [volume] (Toledo, Lincoln County, Or.) 1893-1987, 1911-10-20

locks about the face. are its features.
1t requires an abundant supply of nat
ural hair or the use Of switches. but
is not difficult to arrange. Its latest
adaptation Is the massing Of soft
braided strands across the back Of the
head as shown In Fig. 1. The ears. as
in nearly all the newest coiffures. are
covered
The always beautiful Greek coiffure
Is shown in Fig. 2. combined with the
Flemish. The Psyche knot Is placed
low at the back of tho head; two soft,
fiat coils Of hair at the sides blend In
to It and cover the ears. The hair
about the face Is arranged In loose
curls. confined by band terminating
in ornaments. These ornaments are
so placed as to seem to support the
coils, The hair at the top Of the head
Is not parted. but lies In a broad
strand across, from side to side.
1t would be difficult to accomplish
this coffure without the help OF one
or two pieces of artificial hair made
for the purpose.
In Fig. Is shown very clever
coiffure for one who admires, but can
not wear the palmer Flemish model;
We cannot all possess clear cut fea'
lures and a shapely head. In this
model. short curls fall between the
coils Of hair at the sides. There IL
no front parting. The hair Is waved
over the head with q light fringe OF
curls over the forehead. This coifnre
is very generally becoming and there
is no gain-saying the charm of curls'
Also (an interesting item to most
Americans) this entire coiffure or any
portion Of It may be bought. ready ia
pin on; which fact solves ths problem
of either too little natural bair. Oh
too little time.
JULIA eoTToMlEY-
Lincoln County leader. [volume] (Toledo, Lincoln County, Or.) 1893-1987, 1911-10-20
New Idea for Negllgees

One of the latest fancies for dain.
ty negligee is to use two thicknesses
of mousselne or thin India silk. white
for the outside and delicate color
underneath. They are separately
made, and are only caught together at
the hens. They are most exqulsitely
elusive in the shading, and are
trimmed with five rufiles of three-inch
footing. The neck is pointed In the
front and the back. The sleeves are
rather loose and rufIled from the ell
bow to the shoulder. with the footing.
From the point at the back Of the
neck there is q square bow with long
ends hanging At the front there Is
Just big square bow Of the same.
also edged with the footing. The
shade known as leaf-green under the
white makes an excellent combina-
ton.
Lincoln County leader. [volume] (Toledo, Lincoln County, Or.) 1893-1987, 1911-10-20

Two bands Of valenciennes insertion
separated by band of the nainsook
with the French knots form the belt.
while the skirt Is finished at the bot
tom with tucks, valenciennes insertion
and embroidery.
The third sketch, at the right, shows
a charming little dress to be made up
in white pique.
The skirt is 30 made that It gives
the effect Of very deep hem turned
back at the top at the left side to
form tiny revers which are ornament
cd with buttons. Below these revers
there are knots and loops of cord.
The blouse. with short kimono
sleeves, is made and trimmed to cor
respond. and is finished in front with
a knot Of pale blue satin ribbon, OF
which the girdle is also made. The
guimpe and undersleeves are of
tucked muslin and English embroid.
cry.