Omaha daily bee., 1911-11-15
ATTACKS FAKE ADVERTISING
Dishonest Methods Discussed by I'M
plement Dealers Head.
SPEAKS FOR A NATIONAL LAW
He Also Advocates One Cent POST
age, Government Inspection of
Express Companies and Dis
approves Parcels Post.

Dishonest advertising should be stopped
by law, said President Paul Herpol-
sheimer of Seward in his annual address
to the Midwest Implement Dealers as
ISOLATION yesterday, and he asked the
association to go on record I'm favor of a
national law directed against the prac-
tice.
I I'VE are in sad need Of a national law"
said Mr. Herposheimer, (which viii COM
pei houses which use the United States
mails to furnish the goods as per their
advertisements, and not to allow them to
advertise one thing and furnish another
or to advertise in a misleading and de-
ceptive manner.
THE national federation has taken the
necessary steps to obtain such a law and
We should endorse it's efforts and prevail
upon all senators and legislators to assist
in bringing about such a law"
Mr. Herpolsheimer spoke in favor of
1-cent postage, of the use of convicts in
road work in the state, of an investigation
by the government of the express COM
panies and Of action to prevent the adop-
ton by Uncle Sam OF parcels post. He
protested against the action of the west
ern railroads in ruling against the loading
The Cost of Accounting.
An important feature Of the presidents
address was that part touching cost ac-
counting, which has been taken up as an
educational program by ASSOCIATIONS Of
Jobbers, retailers and manufacturers all
over the couitry. The cost accounting
system, he explained, is worked out by
experts, and will show the dealer the
exact relation of his expenses and profits
at any time and if he is losing, will show
just how he is losing and suggest the
means for stopping the leak.
President Herpolsheirner announced that
c. M. johnson of Rush City, Mimi, would
give blackboard talk on cost account
ing at Wednesday mornings session.
The conventions business sessions will
close Thursday noon.
An implement exposition is being held in
connection with the convention and the
Auditorium is filled with engines, wind
mills, buggies, plows and other wares.
Opposes COnvict-Made Irvine.
M. l.. Gooseman, secretary of the Mid
West Implement Dealers association in
his annual report, attacked the bill which
was before thelegisature at it's last ses-
sion, which provided for the erection and
maintaining of a binding Irvine plant at
me state penitentiary. He said
During the last session the legislature
had before 1t bill relative to the Irvine
pant at the. state penltentiary. We did
not have a standing legislative commit
tee, so our president appointed Jacob
sender of Sutton, and Mr.. McCarger Of
Crete to see what could be done 10 pre-
vent this measure from being enacted
they were in Lincoln several days and
were satisfied that this bill would not
be considered any further during that ses-
sion.
we feel that for this state to establish
binding Irvine plant for the purpose OF
manufacturing Irvine with convict labor,
and to sell the product in direct compe-
lition with that, of its free citizens and
taxpayers who are entitled to all the priv
Aeges gianted by our constitutions is I'M
Just, and we should enedorse a strong
resolution condemning any such action"
Mr.. Gooseman asked that the implement
dealers take an interest In politics, espe-
cally state issues. THE retail merchants,
N general" he said and the implement
dealers in particular, are so busy trying
10 meet competition, both real and imag-
mary. that they woefully neglect to take
the interest in politics that they should
This is especially true with state Issues
II we intend to gain anything in this line,
We will have to get busy.
THE Nebraska State Railway commits
sion is seriously considering the cancella-
ton OF all rules providing for reduced
rates on returned shipments and II we are
going TO keep this rule in force we must
Oe present at all public hearings on the
subject and write the commission, giving
sood reasons why we think the rule
should not be cancelled"
The dealers Tuesday night were the
guests Of the Omaha and Council Bluffs
implement and Vehicle club at a smoker.
a large number OF visitors wer in attend
ance to witness the exhibitions.