Saturday news. (Watertown, S.D.) 19??-19??, 1911-08-31
OPENING OF THE SCHOOLS.

VI IANi'SN ~ - - w ! w l. -.
No lover I'll his rHc" or country can
contemplate the r"GulIr opening OF
the schools his month without a
feeling Of profound suli'iDnd" Tor thu
welfare and training OF the children
and young people. \ lact which has
never been fully understood and APP,
preciated, in connection With educA-
tional work, is hat homelile should
take on new order and spirit, rel-
tive to, and in connection with the
opening Of our schools. Every chIld
and young person should be made 70
feel this new order and spirit in the
home, just as effectively and resolutc-
]y as in the school room. The whole
family life should accommodate itse.f
to school life. Meals should be plan
ned in conformity with the necessary
dren and young people should be
thOughtfully put into neat and sub
stantial order, thus impressing the
young minds with a practical, paren-
tai solicitude, which will go far to-
ward inspiring them with realza-
ton of the great dignity and impor-
lance of the work of the school room.
There should be much patient and
wise and congenial school talk"
around the table and fireside. Chill
dren and youth should be made to
understand, now that school has again
opened, that nothing absolutely
nothing is to come habitually in the
way of school duties. Attendance is
to be regular Hardness is not to be
tolerated. Lessons are to be prompt
~ and thoroly studied and mastered.
The highest standards of discipline
and department are to be enforced
and maintained, and a spirit of kind.
ness and courtesy is to be inculcated,
on the play grounds and in all recrea-
tive and social Intercourse and asso-
citation. 1t must meyer be forgotten
the home life is the other side Of
the school life. In the Sympathetic
and practical unity OF obligation and
effort on the part CT the home and the
school only can the best results be
Observation-Disclosures our educational
work will lag and limp and fall in
tinitely short of best results. Let the
principals and teach
ers of our schools also remember that
they are not only to inspire and con-
duct the school life according to the
highest methods and ideals possible,
but that more than all other inf1uen-
ces combined they can, and should
be required to bring about this SYM
pathetic bond Of cooperative plan
ming and working between the school
and the home. May Gods guidance
and richest blessings be and abide
upon both.-Hicks.
Conditions Necessary for Success.
Every man who advertises does so
that 1t may benefit his business.
Very rightly he expects a financial
return commensurate with what Re
spends yet not unoften he is disap-
pointed. This is not the fault of ad-
yertising in itself but to the manner
of advertising. 9-
AZ a matter of fact three condi.
tons are necessary for successful ad-
enthusiastically, attractiveness
and truthfulness AS to the first It
must be evident to every business
man of average discernment that p
puny little ad naturally creates the
Impression that the man who inserts
y does not care to do much business
or else that he has bat poor stock.
AS TO the second m ad should be
alluring. In size, wording and ar
rangement it should at once catch the
eye and thereby focus attention upon
Il.
But the first two conditions are
useless without the third-tbat or
truthfulness. 4 merchant must make
good over the counter what he offers
Y BIS advertisement If he fails to
90 this. not once or twice, but habit.
ually, the public puts no trust in his
representations and business iisas.
ter inevitably follows
That the great majority OF mer,
chants are honest in their business
and faithfully portray the character
and quality Of their goods, and Of the
bargains they offer Is nnquestioned
Az 9 rule they are men Of principle
I and slso are shrewd enough to know
Ehnt e temporary gain resulting non
=ome Misleadins asivarti sem ant i.