Tulsa daily world. [volume] (Tulsa, Indian Territory [Okla.]) 1905-1919, 1911-04-23

posa? How will you decide which car to buy?
Suppose you try this method once: Ask
yourself what it is you can get III one car which
you can't get in any other.
To be specific, what is there that you can
get a Chalmers 80" which you cannot get i'll
any other ear of the Sl500-$20OO class?
There are many things. Here are a few
which you should consider:
What You Can Get Only in the Chalmers.
First of all, you can get in Chalmers go
more than in any other car, simplicity of de-
sign which has been proved. A few other cars,
with features patterned after the Chalmers,
claiming equal simplicity, have not been put to
the test Of use by thousands of owners.
The Chalmers 80" was the first American
car to have all such advanced features as en-
bloc cylinder casting, two-bearng crank shaft
unit construction of clutch and transmission
single pedal CONTROL double drop frame.
Something More Than Theory Needed.
But, as we said above, making good auto
mobile is more than just mechanical design. A
ear could have all the up-to-date features found
in the Chalmers and still be failure The vital
organs OF all men are much the same, yet some
men are in all respects superior to others. You
do not take a chance when you buy Chalmers,
Something else you get in Chalmers and
in no other car is the appearance-the looks
peculiar to this ear.
Many designers" hearing the praise of
the public, have copied the lines of the Chalmers
ear. But copy never equals the original, and so
the Chalmers has remained in class alone for
good looks and style and distinction.
Appearance is one Of the most important
standards for Judging liking for beautiful
things. You see your car dozens of times a day.
If it has graceful lines and fine finish, it will
please You all the more from month to month
and year to year.
Horses and Motor Cars
Most automobile buyers have owned horses,
and they understand what we mean when we
say that there is the same difference in appear
ance between the Chalmers and many other
ears as there is between the thoroughbred horse
and one of common stock You can tell the
difference in the horses a long way off as they
come down the street. And you can tell it in
automobiles the same way.
In Chalmers you get degree of comfort
and safety which you cannot get in any other
car at anywhere near the same price The
Chalmers $50" has a long wheel base-115
inches. 1t has heavy frame, 34-inch wheels,
and long, three-quarter elliptic rear springs
The seats are tilted and perfectly upholstered.
There is no ear at any price which gives more
comfort under all conditions than the Chalmers
$50" You can prove this for yourself. No
one has ever ridden in this ear without praising
its excellent riding qualities.
The Foctors of Safety in a ear are Wheels,
Frame, Steering Connections and Brakes. We
make the statement, and stand ready to have
YOU investigate it, that in no ear at the price
can you get the same size and quality in these
al-important Factors of Safety.
You cannot get any other ear with such a
performance record as the Chalmers $50"
boasts. Many companies advertise that their
cars have won "scores of motoring contests +"
What were they7 Little local events mostly,
or self-appointed endurance runs.