The Daily Ardmoreite. [volume] (Ardmore, Okla.) 1893-current, 1911-03-15

A biologist might supply himself
with a butterfly net and take after
some of the new styles, believing that
he had discovered a new specimen.
A collector of antiques would be in
| terested in the helmet" a connois
seur in CO lors would be pleased with
the Helen Taft pink and the riotous
colors that make some of the hats
most attractive.
And the women would be interested
| in them all and eager to try them on
with the proper amount of abs! and
abs, as running accompaniment.
Did you ever think of the evolution
of the plume? First the society folk
were pleased with a few tips; then
they yearned for tail feather and
now you can hardly gain an entree in
fashionable society without a willow
plume.
Well this season, there are few
plumes and they stand straight up in
the air They are no longer dropping
and pensive; they stand erect and
defy the boisterous winds.
Mrs. Lowenstein has some particu-
larly nobby shapes with plumes this
season. For those ladies who can not
afford a tail feather properly widowed,
there are some very fetching near
willow" plumes made on quill with
dainty frilled laces on either side
Laces are coming into their own again
and Mrs. Lowenstein has some dainty
shapes made entirely of lace. The
helmet hat hugs the head and fits far
down over the hair. 1t is a dandy for
breezy day and makes a mighty nice
frame for a pretty face.
The hobble hat is the flower pot,
the gentleman referred to, but one of
the prettiest girls in town is wearing
one and looking very lovely in it. It
is a very nice shape for a flower Of a
face.
And the butterflies! Really, you
must have butterfly on your hat II
you expect to soar in the fashionable
world. Some of the butterflies are the
regular anti7Diluvian species with
large wings and bodies; others are
just the ordinary garden variety, but
somewhere or other a butterfly man
ages to settle on great deal Of the
summer millinery.
Mrs. Lowenstein remembered the
little folk while away and has some
dreadfully cunning hats for them. Es-
pecially for the little girls who will
have terribly hard time this Easter
trying to remember the golden text
with one of those dainty bonnets on
their heads. The flower this season
are particularly pretty and Mrs. Low
enstein intends to make a speciality Of
trimming hats to order. She has a
pretty good idea of the public taste
and believes her hats will suit the Ard
more people.
A handsome cut glass punch bowl
and plateau on the show case attract
ed considerable attention and elicted
quite pretty story from Mrs. Lowen-
stein Twenty-Five years ago Mrs.
made her first millinery
purchases from a st. Louis wholesale
establishment. In those
days Main street was the elite resi-
dence district and had two wells in
the center for the convenience OF the
farmers. Ladies out for a shopping
expedition were on the lookout for
restless bovines instead of automo
biles. 1t was in the first settler days
when people wore hats for service, not
for ornament.
They wore modest hats and contin
ued to wear them until they played
out. In fact they were like the boy
who worked his way through college.
He wore a straw hat the year round
and wore it until the wind blew it off
leXt spring. Then he bought another
one. So, twenty-five years ago Mrs.
Lowenstein sent off her first modest
,!der to this firm. The order was fill
I'd satisfactory. AS the town grew
Ter trade grew and the past season
'he gave them the largest individual
,rder for flowers from any Oklahoma
irm. While at market the firm gave
Ter sort of birthday party and pre-
ented her with an elegant cut glass l
punch bowl and cups of mirror pla- ,
eau, besides a number of smaller
lifts For the past few seasons the
4owensteins have abandoned their
general merchandise which they car
led in earlier years, and have catered
to the millinery trade.
This year they have supplemented the
business with a we'll selected line of
!