The Detroit times., 1911-03-21
SIGHT GLADOENs
EYES Of WOMEN
Wide Range offered in Stock OF
Closks, Gowns and Millinery in
Elliott. Taylor wolfenden Store.

From the artistic and Deautllui
windows. with their elegant Simpler
~ OF arrangement and lovely color
scheme. 10 the top floor OF the hand
some store, the Elliott-Taylor-Wool-
fenden Co.'S establishment Is en- fete
for tho springtime shopper.
The beautiful goods and the I'M
usually attractive manner In whlch
the windows are dressed Tor the
spring opening of 1911, attract the
admiration OF every passerby, wheth-
ar riding In motor car or trolley, hur-
rying or leisurely walking. And they
are but hint OF the beauties within
the establishment. so long acknow-
lodged 10 be one OF Detroit's and the
middle.west's, most reliable and at
tractive stores.
The new home at Woodward-ave.
and Henry-st., is ranked with the
most metropolitan stores in the. coun-
try in all points where comparison
can be made, and in many details,
the Elliott.Taylor- Woolfenden store
excels many of its competitors. Its
broad aisles and well-llghted, airy de-
partments are delight to the shop
per, and on an occasion such as now
marks the activity OF the firm-the
spring opening-the goods are shown
under particularly desirable condi-
tons.
Naturally, the well-dressed woman's
time and attention are turned toward
millinery and frocks at this season.
She will not have TO linger long over
the problem of suitable clothing II
she spends an hour or two in this
store. Every possible material is
there for selection. Light suits, dark
suits, long coats, short coats, the
new Elton and bolero, or the equally
new long coat OF satin, or silk are
to be found in the well-stocked suit
department. There are many dis
tinctive touches to this firms cloth
ing, too. Whateve: is considered
good taste and in correct fashion, is
TO be found here.
In the millinery department the
same may be said. Hats of every
possible size and angle, and trimmed
with every garniture known TO the
up-to-date milliner are tastefully dis
played. The visitor, going through
the hat show rooms learns that black |
and white. coronation blue, coral, !
cherry, radish and several other love |
ly tints masquerading under curious
names are TO be worn alike by bru-
nette and blonde. Helen pink-nam- |
ed for Miss Helen Taft, tbs said-is t
TO be an especial favorite. Dog-tall |
plumes are another new wrinkle in |
ostrich feather trimming. The os-
trich is certainly having his day, for |
never were ostrich plumes in every |
possible style in greater favor and
demand
There are lots and lots of flowers
and ribbons to aoorn miladis
chapeau, but the trimming, Instead OF
towering in the air as formerly, must
nestle costly close to the hat as Dame
Fashion decries fiat, snug trimming.
The pretty white eidelweiss Is a flow
er revival In the millinery garden.
The silks and fine dress goods buy
ing in the Elliot aylor-Woolfenden
scheme of merchandising. has made a
secure place in the affections OF De-
troit's shopping public, for beauty and
dependableness. The firm has always
been noted for the excellence and
wide range of its black dress goods
and II makes point TO live, up TO its |
Reputation.
And so it goes throughout the !
store, from department TO department |
and floor to floor For the two days !,
OF the opening special effort will be |
made to show all visitors the new |
goods, many delicate and costly fab |
RIGS being unlocked specially for the
occasion. Next TO personal wearing /
apparel, perhaps the most interesting
departments TO the housewife, in the
spring season, are the carpets and
draperies. What house does not need
new curtain or rug or something
of the sort In the general scheme OF
spring housecelaning? A whole
floor is devoted to these departments,
In this store, where everything may
be found from the costliest Oriental
rug to a strip of mating, real Cluny
lace curtain TO kitchen shade.
When the shopper is a wee bit tir-
ed there is the pretty balcony over
looking the main floor with its in
viting, comfortable chairs, or the
restful tea room where a cup of tea
and bite are served MT any hour