Los Angeles herald., 1910-02-23
PARDEE CHfERED
FOR SENTIMENTS
FORMER GOVERNOR MAKES HIT
AT BANQUET
Views on Conservation Meet with
Hearty Approval of Diners at
Annual Chamber of Com.
merce Feast

1T might as well have been the
Alaska-Los Angeles exposition" said
one of the members last night, "for
our secretary certainly made Seattle
look Insignificant in his work of boost
ing Southern California and Los An
geles. Los Angeles was better adver-
tised than the city which gave the
exposition"
That tells the story In a nutshell,
but the full account of Secretary Wig
gins wonderful work at Seattle can
never be known for it would require
whole volumes to enumerate half of
his advertising stunts"
The secretary reports balance on
hand February l of $1S,1s2S7 receipts
of $51 ,475.42 and disbursements of
$53.352.S1.
Since 1888, when the Los Angeles
chamber of commerce was first estab-
lished in the old board of trade rooms
at First street and Broadway, the
organization has progressed and ex-
panded with remarkable rapidfty.
Whether as a result of the enter
prising efforts of the chamber or of the
numerous advantages and resources of
the city and its inevitable prosperity,
or of all of them, Los Angeles has
forged forward with an almost mar
velous magic, and the chamber of COM
merce has at all times been conspic-
uously identified with every phase of
it's development.
The chamber has taken the initial
step practically in every progressive
movement favored by the people and
has promoted many plans for the
future of the community, which, even
in the days of 1882, was recognized
as the nucleus of great metropolis
the Liverpool of the west, through
whose gateway the traffic of many ma
tions was destined to be guided.
To the old timer the pioneer, who
has watched the remarkable develop
ment of Los Angeles, and who remem-
bers 1t as it appeared in the 'S0s, put
who knows nothing of the thousands
of busy brains that have schemed for
it's success, nor of the wheel-with1n-
wheel policies involved in the funda-
mental structure of such a prosper
Gus community, there is suggestion
of the miraculous; but the members
of the chamber Of commerce, espe-
ciallv those who have stayed with the
institution since its inception, and VINO
have had hand in its strenuous cam
paigns, know that not miracle, Dut
love, labor, years Of difficult endeaVor
and millions of dollars have been ex-
pended by the chamber, with the CO.
operation of the citizens of Los An
geles, in the slow and arduous task
of upbuilding the mighty structure.
Work Goes On
Capital has had to be risked to the
extent of millions of dollars in the de-
velopment of our oil wells; wealth and
labor have had to unite patiently ana
generously in the cultivation of our
neighbofing agricultural lands. Inc
pioneers have had to wait and work
while the young twigs developed into
stately trees laden with golden or
anges or other citrus or deciduous
fruits or nuts: they have had to toll
and scheme till prospects became real
jtjes, till dreams became truths, ana
SO toiling and laboring they Woulo
have become 'disheartened, perhaps,
had it not been for the never-dylng
slogan of the Los Angeles chamber OF
commerce: Have faith! The wealth
will come to us! Already the eyes OF
the world are upon us-the nations are
watching us. Los Angeles shall be the
Mecca of all! Be patients"
Genius requires press agent, says
noted critic So may it be that the
hest CITY in the world, the most re-
sourceful community, the most prom
Using business, requires publicity. You
can't sell your wares without adVer-
tising them, and you can't win fa11e
for your beauty without exhibiting II;
SO Los Angeles, while primitively pos
sessed of wealth, beauty, matchless
climate. innumerable resources and
myriad of wonderful attractions, was
confronted in 1888 with the question or
Rcduainting the world with its possess
sions The few who were here ana
who knew of the invaluable possessions
of the Angel city were practically pow
erless to convey their information to
the world, for they lacked the knowl-
edge of the science of the press agent
And, seeing the necessity for action,
the means were invented-the mother
hood of necessity again was demon
strated. The chamber of commerce,
n re p
president, was created. The organiza-
tion was to be the press agent but
not only was it to advertise to the
world by a remarkable system of press
innovations and stereopticon lectures
the wonders Of the southland, but 1t
was to conserve the interests of the
city, protect its industries from ques-
tionable business policies, guard the
fair name of the city from slander, pre-
serve the integrity of its character
and upbuild its ramifications and re-
sources.
The work of letting the world know
what Los Angeles had to offer was not
sinecure, and scores of patriotic citi-
zens have worked strenuously since the
formation of the chamber in 1888 to
accomplish the desired results. Could
the spirits of those who donned the
harness in other days and tugged along
through adverse circumstances with
turn today to the citys business dis
trict and behold the extensive develop
ment of the southwest metropolis they
would stand amazed at the transforma-
ton.
Statistics of other cities show that
oroportionately only one other city
Chicago-has enjoyed the same rapid
and luxuriant growth, but Chicago has
none of the advantages of Los Angeles
and therefore cannot hope to maintain
her leadership in point of building per-
mits.
Among the problems which it must
solve are those pertaining to the city's
commerce, agriculture and horticul-
ture; manufacturing improvements and
opportunities, mercantile affairs, min
ng, transportation-both local electric
and overland railway; ordinances, mu-
licipal sanitation, lighting and highway
Improvement, compilation and publica-
tion of statistics, county and municipal
trade relations and conditions, hotels,
finances and auditing, buildings for ex-
bibits at all the numerous expositions,
backing shipping, placing and labelling
of worthy exhibits gathered throughout
the country and chemically treated to
insure keeping, immigration. boule-
yards, parks, business opportunities,
rrIevances. etc, involving incalculable
oil and sacrifice for the common well
are.