The Spokane press. [volume] (Spokane, Wash.) 1902-1939, 1910-02-25
'WhyISh0uld Invest
in OthellO'
THOUSANDS OF PEOPLE IN ALL PARTS OF THE
NORTHWEST ARE FINDING NEW REASONS.
OTHELLO IMPROVEMENT COMPANY OFFERS VAL
LIABLE PREMIUMS FOR INTERESTING WAYS
OF ADVERTISING A NEW CITY.

Othelo is town, rather city, the main line of the
new Chicago, Milwaukee Puget Sound transcontinenta
railroad 1t is the center of the great fruit belt of easter
ashngton and chemists and experts the famous volt
canc ash which gives the apples and peaches of the Inland
Empire their color and flavor reaches it's perfect pro-
portions in the region surrounding Othelo.
Also be it known Otheo is the gateway the entrance
to the Big Bend country which President Roosevets
magazine The Outlook describes as the most prolific
agricultural region in the known world Also and more
over Othelo is the actual and present divisional point Of
the Milwaukee railroad and the great railroad system has
its immense machine shops for repairing and keeping up
its locomotives and its rolling stock its roundhouses and
other facilities kept at big railroading points.
Still further Othelo is to be the functional point of the
Milwaukee lines leading north and south from the main
line President Earring himself has stated that the road
would be built north and south and already the actual
work of putting the road into effect has commenced.
This gives Oheo the advantage of being central ship
ping point and this has attracted manufacturers The
American Slate Products company erecting i'm
mese plant for the manufacture of slate products under
German patent at Otheo The building now being erect
ed is to be 600 feet long.
The Othelo Improvement company has valuable hold
ngs at Oteo and is also interested largely in the fruit
lands surrounding the city This company is MODERN
and altogether aggressive 1t believes that it
can best its interests by making Otheo great
city and by allowing others to profit with it in the increase
in property values W hich will come there
In other words, the Othello Improvement company is
not pursuing the dog in the policy pursued by land
companies in most cities.
1t is selling part of its holdings in Otheo at most alb
surdy low prices considering the prices at which property
IN less promising cities is held.
In order to advertise Otheo and the properties and the
opportunities there the company has nauguraed novel
contest 1t will give away valuable awards for merit to
those who will take the pains to sit down and write catchy
advertisements setting forth the advantages of Otheo
rather upon the subject Why Should Invest in Oheo -
The company realizes what many professional writer's
have long Known that the most human most appealing and
most natural compositions those written straight
from the hear by people who have had little train
ing in the art of writing and composition.
What the company wants is not lengththe stories, or
ESSAYS compositions advertisements must not be
than 500 words in length and they may be short the
writer's wishbut candid natural just-asyou would talk
reasons Why Should Invest in Othello For the best
of these short stories the company will give of
give handsome building lot in the city Of Otheo and for
the next third best it will give check for $780, while
for the next ten will give checks of $50 EACH These lat
ter awards be applied part payment upon any prop
erty of the company at Othelo. 1t though the
company should be able to just the short, pthy
story is looking for Certainly it will be written by
one who least expects to win the prize .'.
1t noticeable fact that of recent years the best aveyv
Users have taken to the method of having aymen write
their advertisements Of them paying sums
prizes in order to bring out the efforts of the greatest
possible number of people.
The Othello Improvement company has offices in this
city at 411412-414 Hutton building, and literature,
booklets and circulars published for the purpose give full
information regarding Othello. Those who have not yet
attempted to write composition for this contest should
Immediately get of the company booklets and be
gin There expense whatever attached to entering the
contest.
The judges will be prominent local newspaper Tho
contest will close on Monday March 7th but one should
not put off writing his her story until the last The best
way is to write it when first thinks of it, while the
most natural and spontaneous thoughts are possible