The Birmingham age-herald., 1910-01-15
PUT BIRMINGHAM BEFORE HE WORLD
 IN ITS TRUE LIGHT Huge Advertising Campaign Inaugurated By Chamber of : Commerce to Eegin Soon SEVEN SPECIAL TRAINS TO BRING ILR0A0 MEN Sevier Announces They Will Be Kept Here Several Days Looking
 Into Industries of the
 District.

The Chamber of Commerce was all smiles and good humor yesterday after noon and had up so much new year steam that only the best brakes in store could prevent the members from break ing the rules and taking up a big sub scription on the floor.
 With one accord the members decided to put full page advertisements of Bir- mingham and what she represents in the Saturday Evening Post and the Man ufacturers Record, to launch a pro- gramme of municipal advertising on an extensive scale and to raise a preliminary subscription of $10O0O to begin the work immediately.
 All those in attendance spoke of the great opportunity for Birmingham to come out before the world in her real garb and the members whose foresight has guided the chamber in the past con- sidered the opportune time now here.
 Bring Railroad Men.
 l.. Sevier announced that within the near future he expects to run seven dif- ferent special trains over as many differ ent roads, bringing to Birmingham the purchasing agents, superintendents and other railroad men to spend several days inspecting all the plants of the district where railroad material is manufactured. This was applauded and will no doubt be great advertisement for the city.
 The chamber also placed its official stamp on another small industry and took action which will assure its loca ton in Birmingham. The Multi-Copy Typewriter company, with capital stock of s100,0 900, one-fourth of which is to be made by local subscription, was so highly indorsed that its success seemed assured.
 The membership of the chamber yes- terday for the first time passed the 800 mark, the membership totalling S12. President Frank Nelson announced to the chamber that he would positively re- fuse the nomination for another term, but the nominating committee which was appointed expressed the hope that he might be induced to serve.
 President Nelson Speaks.
 President Frank Nelson in calling the meeting to order said:
 "Eince our last meeting the Cham ber or Commerce has been invaded and one of our most valuable members taken away. It was largely through his en- thusiasm that the present building was realized"
 He spoke of the importance of adver- Using Birmingham on an extensive scale, declaring that the older he gets the more he sees that advertising pays. Prophesy- ing that half million people can be brought here in remarkably short time and declaring the prospects for the com- ing year the most promising in his- tory, MT. Nelson closed his report with an appeal for cooperation and con- tinuance of the community spirit.
 Urges Advertising Campaign.
 F. w. Dixon of the advertising con- mittee said: We want to recommend that extensive advertising be taken up as a policy and that a double page ad- vertisement in the Saturday Evening Post would be profitable"
 T. H. Motion reported for the exhibit hall that the space in the basement has been practically all taken and the whole top floor should be sold immediately. He spoke of the value of the exhibits in bringing products before the people, urging that volunteers should go out and sell the balance of the space.
 On recommendation of John l.. Raul
 ,o,,,,,++aa o< tbraa was authorized to assist Secretary Babb and the rental agent in selling the balance of space.
 Asked to Mako Exhibits.
 M. V. Joseph's resolution requesting the Board of Trade of Bessemer to make use of the exhibit hall, and Robert Jemison, Jr.'s amendment that the invi- tation be extended to adjoining coun- ties and cities, manufacturers, industries and planters throughout the state, were both unanimously adopted.
 MT. Jemison urged the importance Of the exhibit as an excellent method or promoting patronage for home industries and showing tangible advantages of liv- ing and investing around Birmingham to visitors.
 R. w. Massey gave incidents of success full municipal advertising in magazines, followed up by circulars, letters and vigorous effort, and called for action.
 A. H. Ford was very much Impressed with the idea of placing Birmingham before the public. He thought that this is the psychological moment. T do not know of @ single one thing that would do this city so much good as a double page advertisement in the Saturday Even ing Post, and I would be glad to give a liberal subscription"
 otorx 2aH tfTIpnIaeffpu qh1y this is the proper moment for an advertis- ing campaign. Wehave something interest ing to put before the people," He gave the incident of Kansas City's campaign, which netted S5 new industries actually traced to the advertising.
 A s. Boyd spoke of the possibility of bringing the Multicopy Typewriter com panv to this city. organizing a company of $1oO,0o0 capital stock for the manu- fracture of the machine in Birmingham.
 Not Go By Default.
 John L. Raul said that a mistake would be made If the advertising enthusiasm aroused was allowed to so by default MT. Ford moved that the club take up this matter, the advertising committee be authorized to raise s70oO to put an ad- vestisement in the Saturday Evening Post, and to follow it up with the proper printed matter IHis was uHAuuiouSiy adopted.
 Robert Jemison, Jr.. also urged that a page should be taken in the Manufactur- ers' Record, stating that the Record and MT. Edmunds have done more for Bir- mingham than any one outside the city.
 M. P. Messer announced that he would foot the bill for the ad in the Manu- facturers' Record, paying high tribute to Editor Hdmunds.
 On motion of W. H. Kettig the mat ter was settled. the advertising oommit-