davidaulloa/AmericanStories huggingface dataset:
The Robesonian. [volume] (Lumberton, N.C.) 1870-current, 1910-04-04
thorities in the right way they
can bring it about.

thorities in the right way they
can bring it about.
Sidewalks are used too much to
display goods. Some merchants
almost block the sidewalks with
their goods. Nothing is added
to the attractiveness of the main
street Of the town by this prac-
tice. 1t is a custom more honor
ed in the breach than the OBJ
servance.
Making the town beautiful
and attractive will be worth all
it will cost in money and time.
The court house square could be
transformed into a place of beau
ty without the expenditure Of
much effort. Some months ago
the chairman of the board of
county commissioners and May
or Rowland were appointed a
joint committee by their respect
i've boards to employ a landscape
gardener and have this square
laid off in walks and otherwise
improved. If they have taken a
single step in that direction there
is nothing to show for it. And
there are other places in town
that might be made attractive at
little cost the graded school
grounds, for instance, the lower
artesian we'll. and the approach
| es to the river. The old gulley
at the corner Of Elm and Sew.
enth streets was the most I'm.
slightly place in town until Mr..
R. D. Caldwell changed it into {
sunken garden and put a foun
tain to playing in it. 1t is row
admittedly the m ost attractive
place in town. That was the
work of a private citizen. There
are lots and lots of things tina
might be done and it is to b.
hoped that every man, woman
! and child in Lumberton will en-
list in the effort to make Lum
| berton place beautiful, a plac'
that shall be synonym for clean
Illness, attractiveness and health
fulness.
The Robesonian. [volume] (Lumberton, N.C.) 1870-current, 1910-04-04

principal towns that there can be
no excuse for poor roads in this
section of the State where good
roads can be built for $500 and
$500 per mile. There ought to
be good automobile highway
from Charlotte to Wilmington by
way of Lumberton. Robson
county's immediate concern
should be, however, to connect
all it's wns-and it has more
good small towns, we believe,
than any other county in the State
by good roads.
The Robesonian. [volume] (Lumberton, N.C.) 1870-current, 1910-04-04
PROFESSIONAL CARDS
H. T. POPE, M. D.

Physician and Surgeon.
Three nice Offices over the Pope Drug Co.'S store
Special attention to the Medical treatmen: of
Cancer.
Office hours 10 to II a. m 2 to 4 o. m Sunday
by appointment.
Phones: Pope Drug Cc.112 Residence 50. 1-27-1
The Robesonian. [volume] (Lumberton, N.C.) 1870-current, 1910-04-04

The Easter edition of the Max
ton Scottish Chief was a very
creditable one. Among the best
of the special article was "The
Resurrection of the South, with a
REPUTATION of some SANDERS and
Mention of the Novel Nicholas
WORTH" by Col. N. A. Mclean,
of Lumberton.
The Robesonian. [volume] (Lumberton, N.C.) 1870-current, 1910-04-04
A SERIOUS MISTAKE,

III COlllIlutIHS IllC CCi VI
Baxter Shemwell from five
months in jail to five days in jail
and fine of $500, if Governor
Kitchin. in trying to stand
straight, has not performed the
feat of falling over backward, |
we miss our guess. Not to put
too fine a point upon it, this is
the most discouraging thing, to
one who believes in even-handed
justice, that has come to pass in
North Carolina in years; and it
will take years of impartial JUS
tice, without respect to wealth or
position, to blot out of the minds
of the people the depressing eff
feet of this serious mistake.
We find it hard to think OF this
case without feeling of impa-
tience and disgust, yet we are
willing to believe that the Cover
nor thought his decision just.
But how he could have arrived at
this decision gives us pause.
Even taking his own resume of
the case, the only logical thing to
say at the conclusion is that
therefore, in view Of these
things, the sentence of the trial
Judge should stand and this man
should go to Jail. One is given
a distinct shock, though; the
logical conclusion is not reached,
and one feels that the conclusion
should have been prefaced with
''in spite Of" instead of there
FORE"
If the Governor had said that
he would not interfere with the
sentence but that if at any time
during the term in prison it
appeared that the prisoners
health was being seriously i'm
paired he would then commute
the sentence or pardon him, no.
body would have felt that a man
was escaping simply because OF
his wealth and influence.
Better that one man should
suffer than that a majority of the
people of State should feel that
a man has escaped justice sim.
ply because of his money anc
pull.
A jail isn't exactly a health re-
sort. anyway. No one has ever
contended that it is the very
best thing for a mans health
to keep him in close confinement
But behold, a new doctrine i:
given unto us: If a man is not il
perfect health confinement in jai
will not be good for him; ergo
let him go, That is, of course, i
he has money and influence; i
he is poor and friendless, let hin
60 to Jail.
Beautiful to contemplate, ISM
it? Yet what other conclusion
can one reach from the Cover
nor's action in this case?
For years Shemwell has acte'
as though he thought he wa
above the law, and now the Chic
Executive of the State has a
good as told him that that is true
that the law is not for him.
If people who are not altogetF
er physically sound are to be es
cused from Jail or chain-gan
sentences, How is the prohibitio
law to be enforced? Oftene
than otherwise your blind tige
is physically unsound.
But perhaps the question is b
side the mark; for your bin
tiger is poor and without infll
ence.
The Robesonian. [volume] (Lumberton, N.C.) 1870-current, 1910-04-04

1t certainly does seem that if
the people of the western part of
the State, where it's costs from
So, 600 to 5000 per mile to build
good roads, can afford to build
great highways connecting the
The Robesonian. [volume] (Lumberton, N.C.) 1870-current, 1910-04-04

Miss Minnie Edwards, who
has been spending some time on
a visit at the home of Mrs. Flora
Smith. on Second street. expects
to leave for her home at Rosin-
dale this afternoon.
The Robesonian. [volume] (Lumberton, N.C.) 1870-current, 1910-04-04

Mr.. R. F. Mcdonald, of rural
route No. 5 from Lumberton,
was in to Hn Saturday.
Mr.. A. c. Flowers, who lives
on rural route No. 6 from Lum-
berton, was in town SATURDAY..
The Robesonian. [volume] (Lumberton, N.C.) 1870-current, 1910-04-04
N. C..

Mr.. W. E. Phillips, of rural
route No. 6 from Lumberton,
was in town Saturday.
Mr.. William Johnson, who
lives near St. Paul, was in town
Friday on business.
Anadarko daily democrat. [volume] (Anadarko, Oklahoma) 1908-191?, 1910-12-06
ADVERTISING EPIGRAMS

There's romance In business, as well
as I'm books. Many a fact-story OF ad'
vertising is more gripping than fiction.
It's all in the telling
Some houses play advertising aE
their last card when they should have
played It as their first.
Make your goods the best. and then
make them SO we'll known by advertis-
ing that any man can pick out the best
from the rest.
There's pretty picture" advertising.
There's "cute copy" advertising,
There's honey-dipped and sugar-coated
advertising that appeals to the senses,
but not to sense. Stop tickling and hit
hard!
The ability t. pack the utmost mean
ing into the fewest words is rare In
advertising. SO much of 1t ambles and
rambles, suffers and sputters. lacks
both Joint and point.
Some advertising is over-weighty.
Some advertising is over'witty. The
best advertising is that which hits
with the force and directness OF a
cannon ball
The perfect advertisement is not
that which makes the reader exclaim
admiringly, How clever" but which
makes him mutter determinedly. Il
want that"
Advertising copy need not be spine.
less and spiritless. II can have the
same attributes as the human voice
magnetism. incisiveness, persuasive
ness.
There's a dynamic force about good
advertising copy. which blows the cold
ashes of Indifference into the leaping
fame OF interest.
In advertising It's so easy TO be sur.
face-clever and so hard TO be deep
down convincing. The orchestra lead
or who tears his hair seldom evokes
great music. True power lies In re-
straint.
Often an advertising campaign that
starts with run ends with a limp. be-
cause the advertiser instead OF trust
ing to his driver NEEDLES with the
reins.
II the face OF the staggering sue.
cesses won through advertising the
firm that says; Advertising is rot"
proclaims its own dry-rot.
Type to be eye.compelling must have
elbow room. Printers call It white
space"
Some caustic pen defines conserva.
tism as the spirit of that man who is
too lazy to fght and too fat 20 run"
The paunched and triple-chinned con
servative house never advertises. oh.
moi
Anadarko daily democrat. [volume] (Anadarko, Oklahoma) 1908-191?, 1910-12-06
ADVERTISING REDUCES PRICE
Merchant Who Spends Money for
Publicity Cannot Afford 20 co
Back on His Word.

That the millions spent yearly I'm
advertising is in the end saving to
the customer. chat only fogies CON
tinue TO think they pay more for ad-
vertised commodities and that the
millions spent In this way is an In.
surance against fraud were some Of
the statements OF Arthur Brisbane at
o luncheon given by the Chicago Ad-
yertising association.
"a man who advertises a business
properly is distributor and helps to
economlzo for the consumer" he said
III man manufactures million
articles and advertises them he can
sell them cheaper than the man who
makes but thousand and does not
advertise
"The old-fashloned think they pay
more for the advertised article. They
pay less and are protected The man
who spends Sl0,OOO.O00 in advertising
is building n reputation the same as
II he bought bricks and built build.
ing. lie can no more afford to bo
false to his word and lose that reputa-
tion than he could AFFORD to set fire to
his plant
THE advertiser ought to say:
havc srent so much money TO buy a
reputation and just that much is be-
hind every statement make.
Writing a successful advertisement
is the most difficult thing In the bust
ness o.. writing. You can write an
interesting story about noses and
every man will feel of his nose and
look in glass. II concerns some
thing which is his. But in writing an
advertisement you must first over
come his reluctance to read II.
Newspaper advertising is the
quickest and surest way OF building
reputation. II pounds at the con-
sumer every day. The trouble with
the average man is that he will ad-
vertise a heater only when 1t Is cold.
He should pick the hottest day OF
summer and say; II is hot as tho
devil today. Next winter will be just
as cold. Then when winter comes
the consumer is familiar with tha.
particular heater"
Anadarko daily democrat. [volume] (Anadarko, Oklahoma) 1908-191?, 1910-12-06
Spoke Too Soon.

MY dear" said the caller. 81 was
over to see Mrs. Gabbitt yesterday
afternoon and you just ought to have
heard what she said about you. Why.
she talked about you all the time
was there"
Mrs. Gabbitti" O. claims the
hostess. warmly. "Well. all rye got
to say is that nobody believes a word
she says That woman couldn't speak
the truth II she tried. Everything she
says is pure invention-I won't give
II worse name. but have my own
opinion"
I'm dreadfully sorry TO hear IT, She
talked all the time about you. and
said she thought you were the incest
woman in this town. and lot moro
OF the same nature"
Anadarko daily democrat. [volume] (Anadarko, Oklahoma) 1908-191?, 1910-12-06
Advertising il
. Talks .
BANKERS SHOULD ADVERTISE
Average Citizen Unfamiliar with the
Business-could Be Explained
to Advantage.

The Bankers Magazine recently
contained am article by Silas W.
Hatch, In which the latter advocated
that banks do more advertising Mr.
Hatch wrote I'm part as follows.
There is a great deal of ignorance
on the subject Of deposits and loans
for commercial purposes. and certin-
Gates Of deposit and their many advan-
tages have never been explained TO
the public at large as they should be.
Why tho bankers have not taken
the public into their confidence and
explained the hundred and one ad.
yantages and talking points of their
various institutions is beyond comprc-
hension.
III the bankers could be made to
realize this. millions OF boarded dol.
lars would soon be in the various
banks, where they belong.
The average wage Garner knows
nothing Of banking methods. You
will find very few people, even those
dealing with the savings banks today.
who know who the officers and direo.
tors are Of the bank they deal with.
"Wery few know what the capital or
surplus of a bank is. No one ever ex-
plained to him that the capital and
surplus of a bank stands between the
depositors and any loss. or how the
law protects and safeguards their de
posits, and why their money is safe.
IF. when new accounts were open
ed. these points had been explained,
there would have been no more such
panics as we went through in 1907.
1T is the fault of the bankers that
this condition exists. and until 'the
public at large is better posted on
modern banking methods the old
stocking and the sugar bowl will con
tinue to be the hiding places for mon
ey that should be making money for
both depositor and banker"
Anadarko daily democrat. [volume] (Anadarko, Oklahoma) 1908-191?, 1910-12-06
hswspapsr Better Than billboard.

Baron Gustave Won Palm gave talk
on Theatrical Advertising" at the
luncheon of the Pilgrim Publicity asso-
citation at the Boston City club the
other day. Baron Won Palm told his
hearers that up to FIVE years ago he
had been for 20 years closely con
nected with the theatrical business as
manager, producer and even perform
er. Theatrical advertising. he said.
was really the father of modern pub
licity methods. After an amusing de-
scription OF some Of the inventive
schemes by which theatrical advertis-
ers sought TO draw attention TO their
shows. Baron Won Palm stated that
personally he did not believe I'm the
billboard methods Of advertising, be.
lleving the newspaper to be the med
ium through which the results were
obtained.
Anadarko daily democrat. [volume] (Anadarko, Oklahoma) 1908-191?, 1910-12-06

Where summer was the grass rs gray and
brown.
And wthercd leaves are scattered here
and there
To mark how they have softly auttercd
on signing breezes. or through breath
less air
The flowers daunt no more their banners
gay
Nor toss their perfume to the laughing
wind .. o
No trace the more OF joyous June o., May
DO we In all the dying landscape find.'
Where summer was the birds have left
tho nest
To Journey southward 10 a fairer cline.
No more the twilight purples in the west
While stars march up the eastern slope
OF time.
But night stalks in with, Jrapsries that
All suddenly upon the world Of light
And winds that chant a chorus dun and
Run with the rustllnE leaves beside the
night.
Where summer was-It comes not back
today.
The silver mornings bringing each a
song
That Tits in Joy adown a rose-hedged
/. way
with little echoes trailing II along:
The golden hush OF summer afternoons
When we OF field and flower seem n
part.
And all OF summers sweetness sways and
swoous
And in an untold rapture holds the
heart.
Where summer was the lone tree on tho
hill
Lifts up It's arms OF sacrnciaI fire,
Heaped high with leaves that lame all
mystic-still
In red and gold-a beacon and n pyre.
But one brave blossom lifts It's petaIed
cup
From the recesses OF the dropping vino
As though before II died Il would raise
up
The parting draught OF summers scent.
ed wine.
Anadarko daily democrat. [volume] (Anadarko, Oklahoma) 1908-191?, 1910-12-06
Accommodating.

Mr. Cadmus had just completed the
invention of the alphabet. He was
showing the finished product to his
wife.
That's X" he said. indicating the
letter.
TX? My goodness! What ever In
the world did you put in such funny
letter as that for?"
"oh, there will be few people who
will want to use II for an initial"
OF course, at that time. Mr.. Cadmus
had no conception of the fact that tho
letter he simply put in for the fun
OF the thing would become one Of the
most useful members OF the financial
community
Anadarko daily democrat. [volume] (Anadarko, Oklahoma) 1908-191?, 1910-12-06
FUNCTIONS OF ADVERTISING
Il 10 Expensive, Creative, Intensive,
Aeeelerative and improving,
Says G. w. Coleman.

George w. Coleman. publisher of
the Christian Enleavor World and
president of the Pilgrim Publicity as
ISOLATION, summarized Interestingly
the different functions of advertising
at the Boston Y w. c. A. in an ad-
dress on advertising the other even
ing. Among other things he said that
advertising is first an expansive force.
since II can do what a man personally
cannot do: a creative force, since II
constantly creates new wants: an in
tensive force, developing new use for
the same product; an accelerative
force and a conserving force. In sup
port of the last quality he told OF a
case where n oEce well-advertised firm
maintained a good business for twenty
years on the results of their former
advertising. Lastly, Mr.. Coleman
called II an improving force, declaring
that In most cases a man took extra
pains to keep his products up to their
advertised standard.
According to Mr.. Coleman modern
advertising has three great antece-
dents-the printing press. the study
and development of natural sciences.
and democracy. In explanation of the
last factor he said that in no country
where democracy did not flourish
could there he any great field for the
development Of advertising, since the
condition OF the great body of work
ing people is an all-important feature
In this development.
Anadarko daily democrat. [volume] (Anadarko, Oklahoma) 1908-191?, 1910-12-06

i've drawn the plans for my owu
house" says our friend. taking from
his desk the sheets OF blue prints.
With much pride he exhibits tho
specifications. At last we have de-
tected a vital oversight
That's good one on you" We
laugh You have forgotten TO pro-
vide for roof"
"Oh, didn't forget IT," he answers.
"Tm going to put a big mortgage on
the whole thing"
Anadarko daily democrat. [volume] (Anadarko, Oklahoma) 1908-191?, 1910-12-06
FIEND'
MAKES PLEA
FOR MERCY

OSTON.-Jesse II. Pom.
eroy. the one prisoner in
Massachusetts, who Is
doomed to solitary life
Imprisonment. has writ
Anadarko daily democrat. [volume] (Anadarko, Oklahoma) 1908-191?, 1910-12-06

3tA<,.-.>0 1Aa-%1
Anadarko daily democrat. [volume] (Anadarko, Oklahoma) 1908-191?, 1910-12-06
Succeeding Beautifully

How is your wife getting on with
her social settlement work."
Great. She's had her picture IN
the paper twice this month. DE
troit Fee Press.
Anadarko daily democrat. [volume] (Anadarko, Oklahoma) 1908-191?, 1910-12-06

Tomorrow's dividends can only come
from todays investment Mere intent
to advertise brings no income.
Anadarko daily democrat. [volume] (Anadarko, Oklahoma) 1908-191?, 1910-12-06
Realistic.

One In Background (at amateur
theatricals)- what are you cast
fort
One in Foreground-Tm the realis-
tic lady's maid.
"Realistlc?"
"Yes. There's to be a big dinner In
the first scene OF the first act, and I
go on strike before the curtain goes
up"
Anadarko daily democrat. [volume] (Anadarko, Oklahoma) 1908-191?, 1910-12-06

The man who stays In his
store and office nowadays,
waiting for business to come to
him, ls not the one who is Civ.
ing the world any thrills. Ev.
cry year the successful man
breaks some Of his former busI.
ness records, and as a prellmln-
ary he usually breaks hls for
mer advertising record.
The Fairmont West Virginian. (Fairmont, W. Va.) 1904-1914, 1910-09-06
In Honor Of Western Guests. s.

Mr.. and Mrs. Robert Brown and
Mrs, Lolo Book, of Pennington, en-
tertained at dinner Sunday, Sept. 4,
in honor of the latter's sister, Mrs.
Emery Davis, and husband, Of Oak
willie, Ind. The day was spent in
social conversation and at one o'clock
tho guests were invited to the dining
room where the table was fairly
groanlng under its weight of good
things. After dinner the photogra.
pher came in and photographed, first
the brotlierssand sisters and then the
entiro company.
Those present from out of town
were MIR. and Mrs. Emry Davis
oakville, Ind, Mrs. Ida Parrish, Mo-
noigah, Mrs. John Morgan, Mr.. and
Mrs. Theodore Moore, June Moore
and Willie Morgan, of Hoodsville,
Mr. and Mrs. al Morgan, Mr., and
Mrs. Larnie Morgan of Fairmont, Mr..
and Mrs. Rufus Downs, Mr.. Guy Nor.
gan, Mr., and Mrs. Fred Fleming, Miss
Milly McCray, Leo Morgan, Harold
Fleming and little Miss EIdrcth
Brown. is'-1
'.'s2 ONE WHO WAS THERE.
The Fairmont West Virginian. (Fairmont, W. Va.) 1904-1914, 1910-09-06
Edison
tl Showing To-day tuesday
WITH BRIDGES
BURNED"

An Edison subject with highly In.
terestins plot and acted perfectly.
with Bridges Burned" tEdison) ~
A novel subject, orsperhaps 1t Is better
to say novel commercial subject. 1t
is the story, graphically told, of a
young American business man. who.
in the face of almost insurmountablei
|diGlculties secure large English con
tract. 1t is romantic subject in that
1t affects his future success and the
happiness of his brave little wife
whose tact and encouragement were
important factors in the result. Acted
with appreciation and filled with the
life which the Edison company knows
SO well how 10 put into such dramas,
the picture should prove popular. 1t
discloses in some degree the methods
frequently used in securing contracts.
Few understand how this is done and
Its adequate illustration in a motion
picture should be all the more inter.
esting for that reason.
Song by Gertrude Leslie.
DON'T FAIL TO COME. n
The Fairmont West Virginian. (Fairmont, W. Va.) 1904-1914, 1910-09-06
NO SUCH GOOD LUCK.

AL. H. Wilson, the German dlalect
comedian, who can be classed among
the successful stars, is 10th to at
tribute his success to any unusual
histrionic ability and modestly claims
that he has been very lucky. To sub
stantiatc his claim he relates the fol.
lowing incident:
Shortly after he became a star an
actor friend OF his, possessed Of great
talent but addicted to drink, applied
to him for q position The actors sal
airy was $500 per week and Mr.. VIII
son, thinking to cure him of his fail
ing, offered to engage him at this fig
ure with the proviso that $4,000 OF
each weeks salary was to be retain
ed and handed TO him in lump sum
at the close Of the season II he did
not drink. The applicant objected to
this arrangement and Mr.. Wilson said,
why do. you object? You are a
young man and 1t is safe bet that
you will not die before the close Of the
season and there is no possibility Of
fyou losing the money unless you start
drinking, and, besides, you will be in
good condition both physically and III
financially and able to take trip
abroad this summer That may all
be- replied the actor, "but If your
luck continues as it has since you
became star. I'll die about two weeks
before the close of the season"
Mr.. Wilson is coming to the Grand
soon in Metz In Ireland"
The Fairmont West Virginian. (Fairmont, W. Va.) 1904-1914, 1910-09-06
STOCK COMPANY PLEAsEs.

The Earle Stock Company opened
a weeks engagement at the Grand
last night playing to capacity house.
The company is composed Of players
Of good talent and some very inter
estlng and novel specialties were in
troduced between the acts.
The play last night was the old pas
toral drama, THE Minister'S Son"
and was presented with new scenery
and in somewhat different manner to
the usual presentation, but the story
of course was told in the usual feeling
manner. The comedy was in clever
hands, as well as the heavier'lines.
The Fairmont West Virginian. (Fairmont, W. Va.) 1904-1914, 1910-09-06
Wilkerson.Mcc onlhay.

The social event for the week VIII
he the wedding of Miss Evclyth Nc,
conlhay, eldest daughter of DIR. J. M.
Mceonihay, and Mrs. Victor wllkcr.
son. which will take place Tuesday
evening at 3 o'clock, at st. Johns
Episcopal Church. In the bridal party
viii be Mrs. W. E. Wilson, Mrs. Ed,
ward b. Kenna, Miss Pauline McOoni.
nay, Miss .Rebecca Metzger, of Hughes.
vile, Pa, Miss Emily Reddlngton and
Miss Lou Emma McWhortcr; Messrs.
Grover Rippertoe, Gilbert Morris,
Kemp Littlepage, Mr.. "A. d. Scott, OF
wilkesbarra, colburn Davis. Walter
brooks, J. ]: Lowell, W. f. Wilson and
Edward B. Kenna.-C Charleston Ga
zette: