The San Francisco call., 1910-03-12
FATHER OF SUNSET
PROUD OF GROWTH
Sol Getz, First TO Buy in Dis
trict, Believes 1t Best in
the City
By SOL GETZ

Now that the Sunset and Oceanside
districts are attracting the deserved
attention of the home seeking public,
causing a brisk trade in building lots,
il must be Of interest TO learn that in
the year 1889 1. as the pioneer of the
Sunset and Oceanside districts, made
the first purchase OF two blocks OF
land in the Sunset district from Ihomas
L. Sweeney. had official grades estab-
lished at nay own expense, and graded
and opened the streets surrounding
them. The unsurpassed beauty OF
scenery from any portion of the upper
Sunset Of the ocean and park one clear
evening long ago appealed TO me, ana
! named this appropriately sunset
The foundation of Sunset once estab-
Ashed. the beauty OF Sunset as to loca-
ton and climate recognized by the pub
lie, and electric cars substituted for the
antiQuated steam dummy, is II any
wonder the district has grown so rap
idly?
In the section adjoining Sunset 10 the
west and fronting the great PACING
ocean lies the section now known as
Ocesnside. Like the Sunset district, in
Z few short years Oceanside has made
great strides in improvements, and
since the year 1904, when Sol Getz a
Sons bought and graded the first blocks
from the James Irvine estate, miles of
streets have been graded and over 1000
residences have been constructed.
DIFFICULTIES TO OVERCOME
Great difficulties had 10 be overcome
Al first Sunset district was one ex-
tensive waste OF sand. Its surface was
diversified by high hills and corre-
spondingly deep depressions. No streets
were cut through. Whatever was TO be
done must depend upon the energy and
Intelligence Of those who undertook the
development Of the districts. Water,
streets. light and other public conven-
fences have been provided. The park
has been extended and continually i'm
proved. The great street fronting the
park on the northern edge of Sunset is
now IN process OF grading, sewering
and sidewalking. This has caused prop
erty owners TO make great improve
ments OF their own accord. The entire
aspect Of the district has been changed
by money inteligently spent by private
land owners. Wealth has thereby been
created and charming homesites have
been provided that are sufficient 10 ac-
commodate great many families.
II was oiff1cult TO induce purchasers
70 believe al first that the Oceanside
district could be utilized as residence
district, but time has proved that il
has the best climate in the city. The
great possibilities Of park and ocean
are al last realized. The residents OF
Sunset and Oceanside districts have
learned from experience all the ad-
Vsntages OF living near the beautiful
park and ocean. They Take a pride in
corroborating and vouching for state
nents made by this firm in recommend
ing these sections 10 home seekers.
HOME SECTION TO CHANGE
The inducements given by Sol Getz
& Sons 70 buyers in what Will event
uelly be the most fashionable section
OF This city. at reasona bic prices Of
lots sold on very easy terms, are the
cause OF the many sales made by them.
Why the wealthier citizens OF our city
have not built their homes adjacent TO
or incompara bic park and magnificent
ocean beach has always been 4 mystery
70 me- Every city in the world that
can boast Of 4 park has its fine resi-
dence section near II. A change in
that respect viii take place here as
soon ar our citizens viii realize that
our park district is the best TO dwell
in for all purposes.
We have only q small area OF land
near these attractive points in this
city. and investors who are possessed
OF good judgment and foresight will
from now on avail themselves of the
present reasonable prices and make in
vestments there. Hence I predict a
brilliant future with considerably ad-
Nanced prices and values soon for that
section Of San Francisco.
This firm is grading several blocks
OF land there and signing up the con-
tracts for sewer work and street grad
ing surrounding its holdings. knowing
from experiences in the last q years
that the majority Of investors prefer
buying improved lots that are ready to
build on.
With the inducements offered there is
no reason why any man who is indus
trlous and has fair salary should not,
by investing in the Sunset district.
which includes Oceanside, put himself
IN the way 10 reach condition Of COM
Portable independence and finally
wealth. As has often been said the
proof Of the pudding IS in the eating.
so the experience Of those who have
bought in Sunset has justified their
wisdom and has improved their finan-