The Prescott daily news., 1910-02-15
AT FACTORY PRICES OR LESS
Beginning Tuesday, February B. We Prepared Sacrifice Every
 Dollar of Profit in Order Raise Cash Its Equivalent To Those Who Can't Pay All Cash We Extend SPECIAL TERMS OF $5 UP MONTHLY PAYMENTS
Out of Town People Attend This a the Expense Coming Will Saved Many Times You Cannot Come Wr Phone Telegram
 Us At Once for Particulars Read About Liberal Proposition to B ers-by- Mail Don't Miss This Opportunity.
TO THE PEOPLE OF ARKANSAS:

TO THE PEOPLE OF ARKANSAS:
 I wish to make plain statement of facts regarding the affairs of the Hollenberg Music Company and the deal recently consummated whereby the control and absolute ownership of the company passed into my hands, and why the extraordinary cut price sale of our immense stock is made necessary.
 In the first place, desire to here person ally thank every customer and friend of this house for their patronage and loyalty during the past years. It has been the aim and de- sire of this company during it's entire exist ence to be square and liberal with its pa irons, to deserve their patronage and that of their friends. The wonderful success and growth of the company is the best evidence to whether we have succeeded in our de- tires and aims.
 The Hollenberg Music House was estab Mshed in 1853. and has been in active busi- ness ever since. In 1890. when the duties of managing the business devolved entirely upon me, 1 realized that to insure the posi- tion of the house at the very front, to make it the leading music house of the state and Southwest, to be in position to buy goods at the lowest spot cash price, to give our customers the benefit of large cash pur- chases, more capital was needed in the busi ness.
 Accordingly, the Hollerberg Music Com pany, as corporation, was formed, with my self as president and manager in which ca pacity l have acted ever since. The growth of the business has been phenomenal We have enjoyed the most liberal patronage of the people of the state. 1 attribute this to our strict adherence to the ''square deal'' plan, the fine makes of instruments we have always sold, and the low prices we were able to make through our great purchasing power
 After twenty years of successful manage ment of the company. having made it a sue. cess second to none of it's kind in this broad land, it has always been my desire as soon as possible. to become the sole owner of the business, and I am sure the good people of the state and all of my well-wishers will agree with me that this ambition is natural and laudabe one.
 With this end in view. I recently negoti- ated with >the other owners of stock in the company, with whom I have been associated for twenty years. and the result is I am to. day in absolute possession of the company.
 But. be it remembered the deal involves many thousands of dollars-a big deal. an
 
 must have cash or it's equivalent, and to get it l ap going straight to the people. my friends, and to the friends of this house.
 To get cash or it's equivalent am going to the piano and organ buyers of this state and propose to make it worth their while to Dur. chase at once. l feel that I have earned the confidence of the people in this house. and am sure they will suickly respond.
 We have on hand immense stock of the very best makes of pianos-grands. uprights and players, as we'll as square pianos and or gahs' new and used-and I propose to turn thls stock into cash or its equivalent during the next two weeks, and every buyer will hen. eht to the extent of $100 to S25O on pianos ana player-planos, and $25 to $50 on organs
 In other words, am willing and ready to swap pianos and organs at factory prices for cash or it's equivalent. To mako it plainer. am going to raise the necessary amount out of the stock on hand by the simple process of selling the instruments at factory prices taking what the goods cost us, sacrificing profit.
 Now, dear reader, it's up to you. have ried to put.the case plainly before you. If you need piano organ either now or i, the near future, 1 say to you in all earnes, ness, Buy it now at this sale and s.vs money.' ''
 The sale will begin Tuesday February and lasts two weeks, provided everything s not sold Tn the meantime Considering tho