Evening star. [volume] (Washington, D.C.) 1854-1972, 1910-10-16

n and the Chicago Record Herald
eign enterprises have retired because OF
cold feet or other reasons for failure
that We have q bad reputation. particu-
larry in China and other parts OF the far
east and in several of the American re-
publics. The Germans and English have
De; Deen much en-, more insistent and enterpris-
shown greater tact and patience In adapt
ing themselves to peculiar conditions, and
nave been willing to give longer credit.
have been more careful and thorough in
stuay1ng the tastes and wants Of their
customers and have taken pains to supply
what is wanted In the shape or form that
is preferred by the buyer
Wherever you go throughout this wide
world you will hear the same complaints
and objections from foreign
costly buyers. and they are:
Error. First. That our manufac-
turers and exporters send
out catalogues and price lists in English
ana not In the language of the country
wnere they want to sell goods.
Second That they send few agents:
that they establish. few branch houses,
and that they try to build up q business
by mail, while the English and Germans
establish themselves permanently i'm the
markets they desire to cultivate and are
represented by competent men who un-
derstand the language. the taste and re-
quirements of the people and endeavor to
Supply them: The American manufactur-
er, on the other hand, too often endeav-
ors to force upon his customers surplus
goods that he has in stock and wants
to sell. rather than change his patterns
ald furnish the goods they want to buy.
Ihlrd. The American merchant and
credits that are invariably allowed by
British, German and other European ex-
porters. which is. of course, a great han
dlcap in countries where cash transac-
tons are unusual.
Fourth Another complaint that YOU hear
wherever you inquire into the condition
or the trade is that goods delivered do
not always correspond with the samples
1T often occurs that a manufacturer re-
ceives an order for goods that he has ad-
previously and no longer has in stock. So
ne sends the nearest thing he can find I'M
DER the delusion that the buyer can
make 1t do instead of the article he
mas ordered. This is often done without
explanation. and the buyer regards it as
form of swindling He does not re-
ceive what he ordered and feels that he
has been cheated. The only way to avoid
such complaints is to comply strictly
with orders. and when they cannot be
niled write an explanation and ask for
instructions before shipping the goods.
This does not occur where permanent
agencies have been established like those
CT the International Harvester Company,
the Allis-Chalmers Company. the Deere
Plow Company, the j. i Case Company
and other American manufacturers who
nave branch houses scattered all through
Europe, Asia and South America.
Another very serious complaint which
is heard everywhere is about the de-
fective packing of Ameri-
defective can goods. Our manufac-
pook;rr turers, as a rule, put up
merchandise for foreign
markets in the same way that they pack
it for the domestic trade, which will not
do, because the packages will be roughly
handled every place of transshipment
and are likely to arrive at their destina-
ton badly damaged This is true Of all
kinds of goods, and particularly ma
My attention has been frequently called
corrected. The prices printed in cata-
logues and other advertising matter are
usually made at the point of shipment
the buyer is put to the trouble and ex-
pense of contracting for the Transports
ton. which can be done with much
greater economy from the port OF ship
ton facilities between New York and
Constantinople by the North German Lloyd
steamers and a Greek line that was es-
tablished last year. SO that there is mo no
same is true with regard to China. ANY
of the transcontinental railroads will
make through rates to China, Japan or
any other transpacfhc port.
Turkey Is soon going to be wide and
profitable market for every kind of manu-
featured merchandise. Under the old re-
gime the purchasing power of the people
safe in making more than he needed. and
to save money was to invite attack from
avarcious officials and blackmailers and
Of various kinds; but under
the present regime conditions are differ
ent and there is every reason to believe
that persons and property throughout the
Ottoman empire will be protected here
after
The citizens of Turkey are now permit
ted to travel without passports; that is,
without asking the consent
Greater of the police, and thus they
can have access to markets
CIeeuOm. outside of their own towns,
which has never been possible before.
There are prospects of internal develop
me,it which will give producers a chance
to sell their products and ship them to
market. This is the most imperative
among the many propositions that are
pending.
Farmers in the interior of Turkey have
not been able to sell their crops, even
when they raised them, because they had
no markets. There are no railways;
there are no wagon roads: no bridges: no
wheeled vehicles. Camels and donkeys
are the only means of traffic, and when
a farmer happened to raise more than he
needed for his own use, the profits on the
surplus that he sold were eaten up by
expensive transportation.
Being unable to sell, they were unable
to buy, because they had no money to
pay for things. When transportation ia
cflities are provided this situation will be
changed. and there should be large de-
mand for agricultural machinery. which
can be furnished from the United States
of a better quality and at lower prices
than from any other country, as the ex-
perience of American manufacturers al
ready in the field has demonstrated.
The soil of Turkey Is very rich. 1t pro-
duces everything, and along the coast OF
the Mediterranean and Black seas the
are prosperous. The same crops
could be raised in the interior If there
was any way to get them to market
THF FUGITIVE EAKFR