The Washington herald. [volume] (Washington, D.C.) 1906-1939, 1910-02-13
ARCADE WILL OPEN
New Amusement Palace Now
Ready for Patrons.
BEGINS AT 2 P. NJ. TOMORROW
Mount Pleasant Terminus of Capital
Traction Company Transformed
Into Unique Place of Business
with Entertainment Features, Bill
IiRrds, bowling, and Dancing.

/ Westinghouse who may have a short
Iperiod Of leisure tomorrow afternoon VIII
have the opportunity to go out to Mount
Pleasant and visit the new amusement
enterprise which has been installed IN
the former terminal Of the capital Trac-
ton Company. near Park road
/ The place has been completely rebuilt
and will be known in the future as THE
Arcade" Besides several business places,
! the building has been metamorphosed
into a modern place of amusement, and
! afternoon and evening a sort Of inclosed
Coney Island or New York lIippodrome
will be In full blast. The Arcade Amuse-
ment Company and the Midway Amuse-
ment Company viii conduct shows, and
something will be found for the enter
{ tainment of young and old every day
and evening. The proceeds OF the amuse-
ments tomorrow viii be devoted TO the
Fairgrounds fund
The building is 800 feet deep by IL feet
1 front and three stories high. The con
struction is practically freproof. the walls
being of brick, the partitions terra Gotta
| tile, the floors, columns. and stairways
I o. Reinforced concrete, with steel roof
/ trusses. It was considered Of the first
/ Importance that tho building should be
safe for great assemblages, and hence
over one-half of the frontage is devoted
TO the entrances.
Was Once Car Barn.
The property was originally the car
barn of the Capital Traction Company.
but il has been entirely reconstructed,
and scarcely anything remains OF the old
building II is a revelation to those who
/ have watched the construction going on
as TO what can be done with an old struc-
ture The building is owned by the Ar
Cade Amusement Company. Of which
Emile Bcrliner is president. and William
( H. Rapley and DIT, Wade IT, Atkinson,
vice presidents
/ The first story will be devoted to mer-
camille business. The Park Savings Bank
selected quarters IN the building. and
has already become a successful insti-
tuition, the deposits in two months being
over Sl000Oo
/ Watson & HOLSTER, well known 70
/ patrons OF Center Market. have leased
a store Of forty feet frontage in which
are many new and attractive features
! tn the line Of sanitary methods of sell
/ ing table Injuries The counter fronts
arc Of plate glass for display Of samples.
/ In the rear OF the bank and store.
I Nv frf.a
| be mercantile arcade containing sixty
stores or booths. Some OF these will be
/ regularly inClosed stores with plate glass
/ fronts. others being light open booths.
/ large receiving and shipping room
/ has been provided IN the rear, into which
/ general delivery automobiles can be run.
/ The plan is to keep the surrounding
/ streets from congestion of wagons, and
/ all leases provide that no goods shall be
| delivered or shipped across the Four
/ teenth street sidewalk, nor shall wagons
! Of lessees stand in front Of the building
New AmusementS offered.
The building above the first floor Is de
voted 10 popular amusement. The largest
| bowling alley in the city is here, four
| teen hlgh-grade alleys having been pro
vided. Special provisions have been made
| for ladies who wish 10 bowl in semi
! privacy. alleys for ladies being on a mos
canine balcony, with ladies' retiring room
adjacent
A large pool and billiard parlor has
been equipped, and special provisions viii
be made for ladies who wish 70 play.
\ complete and deliberately decorated
moving picture theater, seating 800. is also
being opened Only high-class clean pic
lures for intelligent people viii be shown.
The large hall. over 80 feet long, has
been leased 10 the Midway, and in this
has been installed some OF the larger and
more elaborate amusement devices This
hall is a veritable fun factory" The
human roulette wheel VIII provide exer-
else for the more strenuous. while their
admiring friends VIII applaud their an
ties with shrieks of laughter The soup
bowl will claim many an Unwary passer
by. A rather expensive bowl, by the way
the big dish costing something over 5000
and requiring a force of men six weeks
10 construct.
Dancing Hall Provided.
on the third floor viii be a large dane
ing hall, with dressing and check rooms
and d pergola roof garden.
In planning the building the comfort
and safety Of large crowds was consid-
v-ovIr Of