The Fairmont West Virginian. (Fairmont, W. Va.) 1904-1914, 1910-02-17

ESQ we were foid we We're at least a
dollar = dozen too high; i on later In
ivcstigatien we found that the freight
en- the quotation that our customer
had was more than ST so a dozen and
the delivery could net have possibly
iEeen made under SIX or, y seven days.
We could have delivered In twenty
minutes asd saved him money. T1e
demands on Inc retail hardware man.
to-day are pretty strong to meet. the
competition Of the catalogue house
department store, racket store. house
furnishing house and the ten cent
stores, and he must carry greater va
r:ety Of ncots than ever before and as
the variety increases he must decrease
accordingly the amount Of goods h.
carries Of each line or increase his
capital. A day is as long as week, a
week as long as q month was fifteen
or twenty years ago In the business
world. When the retailer formerly
waited a month for goods to be ship
ped he now Insists that they! be: delfv.
lered in a week.. When In former years
he waited a week he now wants the
goods the same day ordered, and where
tho street car reaches cut TO him he
wants them twice a day.
In eIosing7I plead for the same
square deal al your hands to the job
Ter that you would ask your customer
to give you. plead for the jehber to
give the manufacturer the same square
dea! that he would have the retail mer-
chant give him. Again say that our
interests are Identical We will never
solve the problem OF cut prices, eata-
Ioaue houses, special brands, etc. I'M.
til the retail houses place ttea!' orders
through legitimate Jobbers who are
loyal to factory brands and when the
manufacturers can market enough of
Ihcir goods through Legitimate chan
nels to pay them reasonable profit
they will not only refuse 10 sell factory
brands to catalogue houees and special
brands to iobbers, but will also refus:
to make special brands for the prie.
cutters which only means the selling
very cheapiy the good reputation Of a
house that in long years Of hard work
and close application to good business
principles built up.
In favor of the nearby Iobber have
one ether instance in mind that do
lot want you to forget. cne ef your
members told rfe of a line that. he sold
ever 100000 worth Of goods last year
and did net have in stoeL. over $4,000
worth Of goods CT this line at any time.
How did ne do 1t, lie bought this ar
tiec of Wholesale grocery house in
his town and because he did net hav.
a hardware jobher In his town, at the
right price and sold Y to his satisfied
customers. at the right price and TIL.
day they wasted it, Gentlemen. | be.
I'eve there is'not oie Of you who can.
not increase your. Business from three
TO five Thousand dollars a year If you
would draw in all. cases possible, your
supplies from your nearest iobbing
center. Make your business such with
the iobber that he. will. throw more
business your way instead Of helping
the other fellow as he may do and be:
cause you dc not new treat him r!.Jht.
GentIemen, don't think for moment
tha. any honest firm can afford to do
business with you on gle line with.
out a reasonable profit. Put 1t down
az a nahsolutc certainty that th- man
who will sell you one line of goods for
less than market value will also
Charge more than market price for an
other line that you are not SC well
posted on as to price. Stand by the
jobber. Mr.. Retailer. and he will stant!
by you. Stand by the manufacturers
goods, his brands and his reputation,
and he WI protect you gladly from The
price eutttns" iobher, retailer or cat
alogue house and then very. many
things that we discuss and resolve
about each year at cur annual me lettings
will soon be forgotten. Gentlemen, buy
every dollars worth Of goods you can
that Is made or sold In West Virginia,
next draw from the great States of
Ohio, Pennsylvania and Maryland.
Whese interests are SO nearly identi.
cal with our own. Then, when you
have taxed the capacity to produce and
deliver quickly and at the. right price
these four gr.at ystates beyond endur.
snee, we will all gladly say:;"Go any.
where. even to the four corners of the
earth for the balance Of your wants"
But, gentlemen. let US remember be.
fore we go out and Insist and demand
that the other fellow "tote fair" be
sure that we are willing at all timea
to "tote fair" ourselves. Let US not
spend too much time magnifyinn the