Evening star. [volume] (Washington, D.C.) 1854-1972, 1910-03-06
Co. Operative Purchasing
Plan.
HOURLY RECITALS
NOW FEATURED By 0. J.
De M0LL & co, 18th
AND G STREETS.

n was with great astonishmsnt. upon calling
o. the az De Aloll Go. today 10
learn OF the wonderful Developments that have
been made in the PIayer-Piano industry. also TO
ind thar already the majority of pianos sold by
this firm are of the player-pian variety. 1t
nav also be Of interest for of readers
know that the Autonola. in which DE Moil &
%. have lately inaugurated a cooperative pur-
chasing plan known the Autonola Club. en-
joys the unique distinction Of being manufac-
tured by the largest Player Manufacturer in the
World. The manufacturers of this instrument
have developed the simplest. most durable and
most satisfactory interior player that the world
has known Controlling hy their patents certain
devices that are vital and essential in the max
ing Of simple and absolutely durable interior
player mechanism. the manufacturer of the Auto
nola today stands head and shoulders above any
other pIsyer-piano concern in the world. Not
only Is this wonderful instrument in greater de-
mand than any other single player piano but the
player mechanism is purchased by nearly forty
Of the best known and oldest manufacturers OF
This country, installed in their own pianos and
sold under their own names and guarantees
These well known pianos, containing this Auto
noIa mechanism. sold at prices ranging from
$4,000 to 100000 all the world This
tremendous achievement in few short years has
It's basis in sheer merit for the AutoDola has not
been marketed with blaze of costly publicity.
il has not hired the testimony of musicians. nor
has il had the glamour Of old piano names to
aid 81 in its triumphant attainment of world
wide popularity Ny curiosity led to ask
a
10 sell this instrument at $4,000 when II was
generally known that dealers in other cities sold
the same thing for $1,000. Mr.. Dc Moii frankly
admitted that in order TO make such an induce
ment TO their customers, they had to place an
order for nifty Autonoas, and in placing so large
an order at time the manufacturers natu-
rally made his firm concession. also the selling
of fifty player-pianos of one style and model In
a short period, great savings in first cost and
selling cost were possible All these savings
and economies, he stated are handed over 70 the
members of their Autonola Club In order to
hasten the sale of this enormous surplus stock Of
player pianos De Moli & Co. are offering special
terms Of $500 as first payment and $1,000 Per
month TO those who do not desire TO pay cash.
To complete this outfit. they are giving with
each Club purchaser of the Autonola nne
bench, fifteen rolls OF music your own selectfon).
these rolls afterward exchangeabe at ten cents
exchange on each roll Approaching the enor-
nous demand for music rolls which will be
made upon their music roll library. they found IT
necessary TO enlarge their music roll department
10 accommodate 10000 extra rolls. which have
just been received. Any one interested in a
player piano would greatly enjoy visit 10 their
wareroom. during the coming week, when they
arc going to give hourly recitais on the Autonola.