Evening star. [volume] (Washington, D.C.) 1854-1972, 1910-09-27
BIG SHOW AT TURIN
Francis B. LOOMS Tells of
Next Years Exposition.
OPPORTUNITY FOR AMERICA
Trade Likely to Be Increased by
Good Display Of Wares.
LESSON FOR SAN FRANCISCO
Need of Fireproof Buildings 1n-
creases Cost Of Holding Great
ExpositionS.
OPPORTUNITY FOR AMERICA
LESSON FOR SAN FRANCESCA

1.-The next important international ex-
position will be held at Turin, Italy,
said Francis B. Loomis, who returned to
Washington today from visit to Turin.
where he went as commissioner general
of the United States to arrange for the
official participation of this government
and the construction of handsome
building for it's exhibit
What will be the scope and character
of the Turin exposition was asked?"
1T will be International in the large
sense that the exhibitions at Chicago, st.
Louis. Paris and Brussels were interna-
tional in character" he said. 1.-The area
to be occupied by the exposition at Turin
is about go acres and the buildings will
cover about seventy acres
1.-THE salient point about this exposition
is this continued Mr.. LOOMS: ''our
great European competitors for the mar
kets of the world have found that inter-
national expositions when not too fire.
quent are an advantage to trade, and
they participate In them, as q rule, In an
important and impressive manner.
Great Show at Brussels.
This year, for example, Germany.
Great Britain and France made Of Bfus-
sells great show window, as it were,
for their wares. The best that the manu-
facturers, artists and artisans of those
countries could produce was set forth at
the Brussels exposition for the world to
see. study, admire and to buy. The only
important western nation not represented
there was the United States. The So
called American section was a source Of
humiliation to every one who saw 1t.
The President and Mr.. Knox, keenly
realizing the wisdom of keeping pace with
our European competitors, asked Con-
gress for an appropriation to enable this
country to be adequately represented at
Brussels, but the money. was not voted.
AT Turin the American manufacturers
Will have an opportunity to made up for
the chance lost at Brussels. BY reason
of the urgent efforts Of the Department
of State in behalf of American commerce
abroad an appropriation for participa-
ton by this government in the Turin. ex-
position was obtained. Not only will the
government be adequately represented,
but a large amount of space for the use
of American. manufacturers and other
American exhibitors has been reserved.
Our manufacturers will have every oppor-
tunity to get their products before the
buyers and consumers Of northern Italy,
which today is one Of the most progress
sive and prosperous parts Of continental
Europe
Excellent Market Awaits.
There is an excellent market awaiting
many Of our manufactured products in
Italy and in those parts Of France, Swift
erland and Austria. which. are contiguous
to it. A special series of excellent con-
sular reports has pointed out this fact in
a graphic and practical way.
AS matter Of patriotic pride our
successful manufacturers ought to take
part in the Turin exposition They
ought not to be willing to leave to the
great commercial nations of Europe
this excellent opportunity-an'op portu-
nifty to set impressively before the
world the best fruits of America n
genius. enterprise and invention. 1t is
to be hoped that our manufacturers
will be willing as a patriotic duty to
do something for the prestige of the
country at Turin-something in the
way of exhibits that will reflect credit
upon the name of America, something
that will serve to keep prominently be-
fore the mind of the world a just sense
cial and industrial resources and
The Turin exposition will open in
May. 1911. and close six months later
The exposition is beautifully situated in
a large park bisected by the River Po
ing large and handsome buildings and
are preparing for participation on q
large SCALE
Protection Against Fire.
What about safeguards against loss
by fire?' was asked.
That is a pertinent question: said
MIR. Loomis. The Brussels disaster has
focused attention on this point and
feel safe in saying that there will never
be another International exposition un-
less some satisfactory assurances are
given exhibitors that they will have
against loss by fire. At Turin the pre-
cautions will exceed by far any that
have ever been taken at an exposition.
'The participating foreign governments
have united in a common effort to see
that wholly adequate protection from fire
is provided. and / think all that can be
done to secure proper safegua rds will be
done and done well.
'1n this connection 1t will be Of the
first Importance for the people of San
Francisco, who are talking SO earnestly
of an International exposition in 1915 to
celebrate the opening of the Panama
canal, to bear in mind the fact that much
of their building construction will have
to be fireproof in character otherwise
they will have no foreign exhibitors. This
is important to consider now, for the
cost of making buildings freproof will
add so enormously to the expense of the
exposition that 1T will be well nigh i'm
possible to undertake an exhibition on
big international scale without q guar
antee fund Of at least $15. ZOO, 000."