Omaha daily bee. (Omaha [Neb.]) 187?-1922, 1910-05-23
COST THIRTY THOUSAND DOLLARS
Advertising Railroad Fares and Meals
Run Into Money Fast.

Advertising Railroad Fares and Meals
Run Into Money Fast.
DEADwooD. S. D., May 22.-(Special.)-
Advertising matter, railroad fares. Pullman
cars and meals for the trade excursionists
now half through their 2.5O0-mile trip, have
cost just $1,000, and when the trip is com
pleted Thursday of next week it will have
cost $4,000, or a little more.
The Omahans regard the money well
spent and have reserved an abundance Of
advertising matter for the trip through Ne
braska Monday, Tuesday and Wednesday.
While a great deal of pioneering has been
done the trip is really designed for trade
extension in the territory already buying in
the Omaha market, as we'll as in territory
largely supplied by other markets.
! When the trip is completed the $500 miles
will be pathway of advertising matter
and souvenirs, some of which are quite
valuable and all attractive
Souvenirs Given Away.
Wright & Wilhelmy have been distribut-
ing silver-plated souvenir spoons ppt up in
jewelers. boxes They have their building
embossed in the bowl of these spoons.
The Great Western Type foundry has
give nevery printer a new planer and type
rule.
The Lininger Implement company has
made 5000 farmers happy by distributing
| cob pipes, watch fogs, memorandum books
| and automobile books.
| N. Spiesberger has presented his fair Gus
toners with cut jet necklaces, calendars
and thermometers.
Machinists' steel rules have been used
by the Baum Iron company to Jolly the
trade" while the Dietz Lumber company
has distributed hundreds of bill holders
and steel filing clips.
Miller, Stewart & Beaton trusted tht
junior member of the firm to distribute
silver key chains and large-sized hand
mirrors, and the Roberts Grain company
gave out a pen wiper.
Every customer of the American Hand
Sewed Shoe company and every member
Of the party has been given an oxidizeC
silver initial wa ;ch fob by T. w. Austin
the representative on the excursion
| ]. Clarke Colt had his usual supply o.
good things for e-Glass-Andreesen-
megaphoEes, bells, horns, watch fobs and
souvenir knives.
Gun metal breast pins, combination pen:
and pencils and pocket coin composed
the souvenir collection of the U. S. Sup
ply company.
f. E. Bruce & Co. presented the trade
with druggists scoops coin pouches, cigars
and buttons.
Arts and crafts tie pins, card cases
cigars and many toilet articles were dis
tributed by the Richardson Drug company
C. S. Hayward gave away a few thou
sand silver slippers, shoe horns, mattel
safes, rubbers and 10000 wooden whistles
for the boys and girls.
The Carpenter Paper company had a va
far he mr.
each excursionist brings home a bound doc
ument file with name in gilt as a souvenir
of the trip.
The Omaha National bank had few
thousand erasers and the First Nationa
bank some fine rulers, Paxton & Gala,
CHER had the usual big supply of badges
both ribbons and buttons. Yetter-David
son Wall Paper company sent buttons
mirrors, bound books on interior decorat
ing
A leather memorandum pad from the
]. ]. Deright company and standard Their
mometers from the Beebe& Runyan Fur
nture company were two much desired
souvenirs.
In it's own shoe factory the F. p. Kirk
endall company manufactured advertising
matter-solid leather card cases and poke
, books, and thousands Of white duck caps
, Of~the latter every boy who wanted one
got it and wore it at once.
The Omaha Elevator company had al
expensive combination paper weight anC
pen holder; the. Updike Grain company
memorandum books and perpetual calen
dars; the Nebraska Graf company, rulers
Merriam e Holmquist, had elevator "a
3 cast into a paper weight
Enough of Swifts washing powder wa
A distributed in small and full sized cam
, to wash the Black Hills white, while Ruff
r e. Harris of Armour g. Company haC
watch fobs and cook books