Norwich bulletin. [volume] (Norwich, Conn.) 1895-2011, 1910-09-07

dealer can paZtake of it's customer
bringing benefits. The cut is princi-
pally made from the manufacturers
profit. leaving the dealers practically,
intact.
One of the strongest features of the
Hamilton Bond from the dealers point
of view is the connection that has
been formed with the Sperry e. Hutch.
inson trading stamp people. The Ham
ilton Bond is interchang cable with the
$. & Fl. green trading stamp and re-
deernable at any of their hundreds of
stores. The premiums that are on ex-
hibtion all over the states at their
thousands of premium parlors are all
to be had for the Hamilton Bond or
tho 5. q Fl. stamp or both together.
Already force of canvass are be-
ing gathered together to go out and
acquaint the housewife with the fact
that she can now combine her green
stamps with her husband cigar coupons
(the Hamilton Bond) and with the
coupons from the groceries she buys in
packages. The housewives information
of this fact will lead to an immediate
demand for the Hamilton Bond and as
result the dealers who decide to is
sue it will not have to wait for bene-
fits. They will be immediate, for today
100000 women are collecting the
jority of them have husbands who are
seolxers.
An illustration of the great care with
which every detail has been worked
out is the following fact that premiums
ranging from pocket knife to fine fur
niture are on the list. Formerly
many coupon plans demanded one hum
dred dollars worth before they were
eligible for redemption. Not so with
the Hamilton Bond. Five dollars
worth will bring valuable little pres
ent. The variety of articles covered
T. 1.-t s,,4z A
woman could furnish her home COM
plete from this list with nothing but
Hamilton Bonds as a purchasing me-
dunn. Even the dressing table would
be completely equipped. Her husband
can furnish his pockets with little ac
with the by-products from his smoking
the Hamilton Bonds.
The United Cigar Manufacturers
have secured the exclusive rights of
this coupon in their line of business
owing to the fact that they were the
only concern that could guarantee a
sufficient distribution to insure the
dealer the lowest possible price on the
coupons. The question of giving them
free to the dealers was thoroughly dis
cussed. but it was decided to make the
dealer the ridculously low price of
three dollars and fifty cents per one
hundred dollars worth of bonds. This
price represents the actual cost of the
Hamilton Bond to the United Cigar
Manufacturers and it is sold to the
dealer at net cost simply as a method
of increasing the dealers business and
thereby boosting their own.
Regardless of his location-regard
less Of the different brands of cigars
he handles-any independent cigar
dea1ar in the United States can have
the Hamilton Bond. Already the deal
ers are beginning to come in. although
arrangements have barely been com
Of housewives and the handling of the
premiums at the five hundred redemp-
ton stores of the green trading stamp
people.
This movement is typical of the up
to-date business world The premium
profit sharing idea has grown to such
proportions and carried with it so
many concerns and customers that it
has become formidable menace to
the small independent retailer. To meet
this emergency the Hamilton coupon
was evolved. the scheme worked out
to the smallest details. and is now
adopted by the greatest concerns of
their kind IN the country-distribute
through packages and over cigar
counters. backed by an enormous force
Of canvassers to inform the housewives
of America of this new and welcome
plan of profit sharing. 1t is a big sue
cess at the start and year from to-
day will seee it on the counters of
pre- ctically every retail dealer in the
country and in the homes of all thrifty
housewives.
Any retailer in the country can get
coupons by dropping a line to the
United Cigar Manufa cturers.