Omaha daily bee. (Omaha [Neb.]) 187?-1922, 1910-11-06


its Importance factor in the progressive life of America
and determined build that would have the
largest demand from ALL the people He knew that such
must be light in weight reliable in construction, mex
pensve to maintain and low in price.
From that memorable day in 1903 when the FORD MOTOR
Co. organized there has been halt in its march OF
achievement Ford has been "dOing things" every day
working purposes for the people at price the
people can pay.
To fully achieve this purpose FORD must be made
In such large quantities that small margin the cost
would produce satisfactory profit Continuous quantity
demand could only through quality of production
and perfect after service to owners.
To establish this quality there must specialization and
organization to accompany inventive and mechanical genius
1t accepted fact that Henry Ford she original and
most successful designer of motor cars.
From the beginning all FORD efforts have concentrated
upon one model Concentration fixed principle with Mr..
Ford in order that perfection product with the utmost
Omy manufacture may had And So throughout the
tire Ford plant every department. every and every
chine is busy the production of this one Model T.
We have built and fully equipped the most complete
mobile manufacturing plant the world All Of which has
paid for from the profits earned the business of
yiOus years.
Our factory is built to profit from quantity production
Occupying 60 of ground built and equipped at cost of
two and half million dollars it is unsurpassed the industry
The main building is four stories in height possessing
onehalf million feet Of floor space To the FORD
factory facilities is added the greatest operating sysema
model in the eyes of industrial men everywhere.
In the cylinder department special machinery has been
installed which enables the operators turn out fifteen 5
cylinders time Most factories turn out ~ cylinder
at time but with this mechanical aid able to turn out
fifteen 5) cylinders at time, absolutely perfect in every
detail The which would be exercised O cylinder
is exercised upon fifteen 5 thereby saving time and money
by multiplying the output Of one operation
The class of machinery-Only of its used in
the gear department found in the factories which make
speciality Of higher priced The motor assembling de
parment has capacity of 800 per day. There automatic
department where nuts studs bolts etc. turned
out at the rate of hundreds every hour
BY thus reducing the Of production per will
build 10000 in 1911 at less cost per than it cost to
make 10000 in 190thOugh materials and labor practically
cost the
Our normal working force is 1900 men, building $4,000
Contrast this with factories employing from 1000 TO
1900 and making only 10000 and less Wages and
overhead expense large part Of the cost Of any
Here's where FORD factory equipment and manufacturing
organization reduces cost of production while accentuatng
excellence in the quality of FORD
These sort of facilities combined with purchase
entire output of steel mills and equipment factories give the
reasons the FORD production and the extraor
binary low price of the completed car.
We have bond issues to pay off. There mort
cages upon property We have no loans TO repay We
have no indebtedness We do business the pot cash. dis
count basis purchasing in large quantities commanding the
lowest prices in the Of materials Therefore
well afford to sell the FORD Model at the above low prices