Omaha daily bee., 1910-10-02
NO DROP IN AUTO PRICES
official of Prod Company Dis
cusses Conditions of Trade
for 1911

AT no time in the history OF the auto
mobile" says Horace Deisser Of the United
States Motor company in the New York
Herald has there been offered such
diversity of cars to choose from as the pres
emit. Manufacturers have evidently outdone
themselves In offering buyers the best that
labor, skill, capital and ingenuity can de-
wise. At a matter OF fact the cars Of 1911
will be nearly perfect
mo matter how fastdious a purchaser
may be he can surely find today his ideals
In construction. Those who are waiting for
prices to be lowered. however. will never
be owners. 1t is impossible to make a good
cara car that will do what Is expected Of
it-any cheaper than at the prices now
listed.
by this do not mean that all cars are
worth the price asked, but the standard
makes-those made by well known and
reputable concerns-are being sold as
cheaply as is consistent with service, de-
pendability and safety Owners are now
so we'll versed in construction, finnish and
design that II Is an easy matter to choose
those cars which are being sold at reason
able prices.
surely no wider range Of prices, bodies
and horse powers can be offered by the
makers. The buying public always de-
mands variety, and in this 1t will not be
disappointed in the new models. A few
years ago, after the period Of crudeness
had passed, the touring car was the ac-
cepted automobile; anything else was freak
sh and not to be considered This condi-
ton could not last, and the public quickly
learned that no one style could meet its
demands. The rapidly growing diversity in
types is evidence OF the new life the in
dustry has taken on.
In mechanical construction there is a
wide diversity, with motors having one
to six cylinders and horsepower ranging
from ten to 100 Transmission gears sim
pier, lighter, more compact and more ser
viceable than in the past are found on all
sides
The selective type has grown In pop
ularity, although the planetary type is
also in use. Ignition is almost wholly by
jump spark, although there are high grade
exceptions A few manufacturers are still
making the make and break and yet meet
the popular view in favor OF the jump SPA rk
by fitting both systems. That there is a
tendency In favor of the make and break
can hardly be claimed, but it's ability is
sure to keep II alive, and 1t is likely to
be factor for some time to come
Manufacturers are offering so many diff
ferent styles in body construction that a
buyer should have no trouble in finding
what meets with his requirements He can
have two or three seated runabout a
roadster with the two rear bucket seats or a
touring car seating five or seven, while the
light touring car fitted with toy tonneau
has met with much popularity.
"Limousines, landaulets and town cars
include every requisite for comfort. and
the luxurious furnishings include various
grades and hues of leather and cloths which
cannot but appeal to those buyers who de-
mand the best in closed body types.
Many makers are offering but one
chassis, giving options on any of the bodies
named, while others make various chassis
and wide range of bodies. The torpedo
BODY and bodies with the fore door design
seem to be the most popular Of the present
day. although the open roadster and touring
car type will always be in great demand