The sun. [volume] (New York [N.Y.]) 1833-1916, 1910-11-13

The demand for deep. yellow, five inch
wide satin ribbon was So great during
the first week in November in one store
that a hurry call was sent tO a whole
saler for renewal Of this stock. The
ribbon was bought mostly 20 decorate
dogs. a saleswoman told a. inquirer.
4 noticeable feature any afternoon
~ the horse show - the many pet dogs in
the boxes and on the promenade. some
times led 10y children. of'encr tucked undc-
TIA" arm nf an adult and almost without
exception each Of these dogs wears "a
yellow bow irreSp. rtiv" OF his complexion
or the color of his eyes
In the case of the dog = mistress yellow
hat plImes and velvet brim facings TAX.
the place Of ribbon decoration This
is proved by the displays in leading MILL
merry shops which are ns much on thr alert
Ia make The most OF chance as the
florists or ribbon counters. The proprie-
tor OF one OF these shops acknowledged
that women who ordinarily would not
dream Of blying "A yellow plume or a hat
trimmed with yellow take Amos, eagerly
TO the idea at this season What ~ mor-
customers who have already purchased
fall hats bring on. or two of them in TO Da
touched mp with yellow she said
Here IL an example III. Owu.~ il a
very stylish woman who affects black hats
mostly. Probably she will not wear this
hat. a. 1t IL many times nft"- the horse
show ~ over. but u will haze served its
purpose
She lifted from box n huge black
velvet hat faced with yellow chiffon an d
adorned With a superb yellow willow
plume trailing far over the back-the sort
of hat bound to attract almost az much
attention as IN. horses from visitors who
JOY in the smart Cos-nmcs. tho object
lessons Of latest fashions. always "A draw
ing card Of the horse show. Yellow birds
and quilts and wings. the milliner said.
were more popular than plirnes because
they cost comparatively little and vet
make "A good show
The yellow season she concluded,
doesn't last long only till Thanksgiv-
ing brt IL IL big help TO trade all the
same
merchant. who also taxes keen
interest ia horses and the Horse Show
gives tho New York women the credit
81 putting many extra dollars ia cirCu-
latIOn b.catIS.. Of their susceptibility TO
cuiors. ESPECIALLY to masses 81 one color
Then hs '"' listener iut o one Of he secret =
81 his trad" peculiar TO This city. In
other CITIES. he rays. shoppers ara less
NOV ed 10 open their pocket books 10y ar
rang"Inrni- Of colors. no matter how
fascIna-I ing hey may bs
In every bu-ines- ~ gaid, buyers
are aDr to- go too long uccasio nally on
some Un" par ocular color None ~
lnflllibJo Any one Il, lilt"l- 20 Tnista 4.
the public color pulls. When his mir
TAX. OcGIrs in high priced or fine quality
costumes, he lose - greater ~ course ma n
il II had 10 do with neck wear or gloves
That H. u would be greater were IN.
merchant 10 submit calmly so letting
the things u. sold for a song inst cad u
doing anyi hing 40 foolish however. her.
~ tn" plan I resort to and probably
nav. no monopoly ~ the scheine. III
yp an entire window IN the color scheme
~ The unpopular costumes and that
fascinnfe- tn. eyes of women specf M ors
some Of whom ar. bound 10 come In and
eagerly buy The garments are aiming
To- sell at first price.
-Dne season. ] remember. our Euro
pean buyer brought over case Of cos
FUMES ~ peculiar shade Of green which
he thou ghS had a vogue in Paris and prob
ably would have the same hers Now.
green costumes are alI avs a fickIish
thing TO handle.
I'm this case the shade Of xresn was
q trihe too bright IN take with any but
women who can AFFORD IN lay in q varsity
~ costumes. and these costumes, shown
IN conjunction Nth co@rumss ~ other
cnlnrs equally new. got the cold shoulder
OF course this would not do. The green