The Birmingham age-herald., 1910-12-30
A. B. (. EMPLOYES
 GIVEN BANQUET
OVER SIXTY COVERS AT HILLMAN LAST NIGHT FOR THOSE WHO AID IN MAKING THE A. F. C.v PRODUCTS

With representatives present from all it's departments the American Bakeries Candy company enjoyed delightful ban quet at the Hotel Hillman last night.
 The spirit of the whole occasion was far removed from the usual formalities of the banquet, and the affair had the nature rather of a quiet dinner with a post-prandial discussion of the interests of the company. Much enthusiasm was shown over the past success of the cor poration and the future prospects and the general tone of the number of speeches that were made was of pride in the prosperity of the "A B C. com pany.
 Covers were laid for @ and there were only two or three places not occupied The courses were served without inter- mission and after the feast was over ehe gathering was called to order by J. E. Ramsey, president of the "A B C." who a5ted as toastmaster, introducing each speaker with a grace in keeping with the occasion.
 Those first called upon were asked to give short reports of the work of the company in their districts. or depart ments, as the case might be, and the general outcome as shown by these re- ports was highly encouraging It was the opinion of all that the business of the "A B c" company would be doubled for the year 1911.
 Especially was the talk of II. Malchow, secretary of the company, received with enthusiasms He slikened the organiza- tion, which is of comparatively recent birth. to a ship which must be well rigged and well disciplined to weather the wind and the wave, and exhorted each man in any way associated with the company to strive to do his conscientious duty, saying that there was always a higher place for the worker who has ability.
 Another feature of the evening was the poem read by MT. Roberts. spiced throughout with the idioms and phrases of the travelling salesman. It received a hearty round of applause from those present.
 Following Mir. Malchow J. H. Sparrow of the advertising department made few brief remarks, expressing his belief in the future of the company. Mir. Sparrow was introduced to the members of the com pany as "The man who made Merta'l famous"
 Finally, the two directors of the com pany were called on, John M. Caldwell and George B. Ward, and the latter spoke for both. MT. Ward said that he was more than gratihed with the splendid re- suits which had been attained by the cor 
 beginning maintained a strong belief. and stated that the prime object of the com pany was to establish it's name with the largest corporations of it's kind rather than to work fin view of pecuniary re- turns. He encouraged those present to assume an individual responsibility in the business and see to 1t that the goods of the company were placed above those of all others.
 After a few encouraging remarks from the president, J. F. Ramsey, the occa- sion was closed with a general hand shaking and good fellowship in which of- ficial and employe both lost their identity.
 Among those present were: John M. Caldwell and George B. Ward. directors; j. E. Ramsey, president; William Fisch, vice president; H. Malchow, secretary: E. w. Sturdivant. treasurer; C.-S,e Saw yer, superintendent of the cracker fac- tory; William Goodman. superintendent of the candy factory; J. Ruhl, superintend- ent of the bread factory; J. l.. Massey and R. B. Thompson, managers of the sales forces; O. H. Goetsch of the ac- counting department; John Sparrow of the advertising department. and F. s. Ben- nett. of the accounting department.