The Lexington intelligencer. [volume] (Lexington, Mo.) 1901-1949, 1910-02-26
The Facts About Pe=ru=na.

Is Peruna an alcoholic beverage in disguised Ist possible to Sc Perms
= ht substitute Tor whisksy3 Do people buy Peruna and use it a a tOddy or
It would be the easiest thing in the world for any one to demonstrate the
hhlty OF such statements Letany one go to the drug store and purchases bot
eOfPeruna. Lethim undertake to use itas beverage, or take this remedyin
doses considerably larger than those prescribed on the bottle. Would the result
be alcoholic intOxicaton7 Nothing of the sort Let any one try it and see.
Peruna Isl medical compound quite heavily loaded with medicinal ingred-
tents If taken in doses larger than prescribed it would produce a positive
drug effect No one could take taa beverage. Ifany one doubts these state
ments try it and see. We know that Peruna cannot be used as a bever-
age; that it will not intoxbate; that it cannot be used as a substitute for
liquors. We guarantee that PERUNA CONTAINS NO CHEAP WHISKEY-
OR ANY OTHER WHISKEY, for that matter.
1t cOnhns a small per cent of cologne spirits absolutely essential to dis
solve and hold in solution medicinal ingredients but the drugs contained in
Pauna prohibit its use as a beverage. 1t would be the easiest thing in the
world for any one to demonstrate this if they chose to do 50.
Peruna is sold everywhere. TIE INGREDIENTS ARE PLAINLY
PRINTED ON EACH BOTTLE 1t has been said over and over again that
chemists have analysed Peruna and found it to contain only CIbebs and
whskey. Now we challenge any chemist to demonstrate any such statement.
Let any one who has even a smattering knowledge of chemistry purchase a
bottle of Peruna and see whether or not it contains whiskey, find out for him
self whether or not it is composed OF cheap whiskey and cubebS Of course,
cubebs is one Of the ingredients of Peruna, but there are many other ingred-
tents 1t COntains hydrasts canadenSis COrydais frmOsa, cOGinsOnia, and at
least four other medicinal ingredients To be sure, no chemist could so ana
Epe Peruna as to be able to identify the various medicinal ingredients This
is beyond the ability ofany chemist But any ordinary chemist would be able
to say that Peruna is heavily loaded with medicinal ingredients of some kind
in addition to Cubebs
easily demOnstratedl Simply because there is continued hostility toward Pc
runa on the part Ofthe medical profession Very likely the magazines which
took up the crusade against Peruna and denounced ia a cheap beverage
we're misled by statements Of the medical profession Probably they were
sincere IN their attitude toWardSh But now, after all these things have been
said and reuted, it would seem to be in order for such people to use a little
fairness and common sense in the matter.
Every time any one says that Peruna is nothing but cheap whisksy and
cubebs he is telling lie, an absolute fabehOOd. Most people intend to speak
the truth. But the prevalent habit of repeating other peoples statements,
without investigation as to their truth, has led many wel-meaning people to
say these hlse things ABOUT Peruna-
Used according to the directions on the bottle, PERUNA rs A SAFE
AND RELIABLE CATARRH REMEDY, but, like any other good medicine, il
taken in excess of those Doses it will produce drug effects very unpleasant to
the person who takes it,
It is therefore up to every honest person to quit making such statement.
concerning Peruna, or acknowledge that he is repeating ISLANDERS about which
he knows nothing. One might justss well say that Castor Oils an intoxicantI
that if taken in large enough doses it win operate as a "bOOze" If people
never tried to see, but simply repeated such statements about Castor Oil the
majority Of people would come to believe them tits no easier to demonstrate
such a statement about Castor Oil than it would be about Peruna
Auy one who takes Peruna knows that such statements are false. To saw
that Peruna is cheap whiskey and Cubebs may constitute good material fol
iokes ON the vaudeville stage, but there 81 o excuse for any one who preteud
i q be truthful saying over again this ohrepeated fakshOVd