davidaulloa/AmericanStories huggingface dataset:
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1910-12-23
THE ELEMENT OF HON
ESTY IN ADVERTISING.

Ely GEORGE S. BANTA, 3. A.
Advertising is now not the
unexpected but the expected
thing of every legitimate bust
ness. We do not believe tnat
a man has a burden of honest
convictions about the merit or
his GOODS if he refuses to say
anything about them. 1t SIM
ply isn't human nature TOR
man to act that way.
And the converse of this
statement is just as true'
Z namely, that we look with sus-
oicion upon a business operat-
ina "on the quiet" We would
all suffer a nervous shock to
z meet with man foolIsn
enouqh to advertise a "sheli
came" because it would vIo-
D late our instructive feeling
. that the man who is seeking the
> light of publicity with his
wares has something good to
offer-something that you will
. want a second time.
4 was told the other day by
4 friend of mine, a local furniture
dealer, of a large shoe store in
6 Chicago which does not adver-
Using in the newspapers. 1t
4 depends upon its location, one
of the finest in the city, to
bring it business. My friend
thought that he was citing an
example of a store that is ma
z king a great success without
advertising. Yet, from the way
z in which he cited the instance,
Z it was clear that in his own
Z mind he recognized this as an
7 exceptional case.
But" you ask, "why should
z advertising my business make
z people look upon it more hon.
z orabIe and worthy of conf
Z dence?"
Listen. A man came into
= your office today whom you had
! never seen before. You dealt
D with him at arms length be-
cause he was a stranger to you.
A few minutes later a busl-
ness man you see every day
came in and your attitude
toward him was entirely diff
I ferent from that you showed
4 toward the stranger. With one
4 you were acquainted from fire.
4 quent meetings and inter-
Z course. The other one you
z knew nothing about.
Z 1t Is exactly the same with
Z advertising. The first adver-
Z tisement may not go far to-
Z ward getting your business into
Z the confidence of your commu-
z nifty. But keep on! 1t won't
y be long until your honest news
D paper messages will tell and
j will, before you realize it, give
. you a credit rating in the pub
o lie mind that you would never
. think of parting with.
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1910-12-23

Ever notice it?" queried the man
who asks questions on the installment
plan.
Did | ever notice what?" queried
the innocent bystander.
That the man who shakes hands
the hardest Is always the hardest IL
shaka9" concluded the other.
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1910-12-23

Ehe end of q magazine Is
Ere the ads begin; the end
newspaper is the last line
ehe last page.
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1910-12-23

EROES? Why, yes, there
are many kinds. There Is
the man who rode through
the town faster than the
water followed him, yelling
that the dam had burst;
there is the man who stuck
to his ship when all the
crew deserted him; there
is the woman who plucked
somebody else's child out
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1910-12-23

One of the grandest things in hav-
ing rights is that, being your rights.
YOU may give them up.-George Mao
donald.
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1910-12-23

II the average man had to order his
halo In advance the chances are IL
would prove to be about three sizes too
large
Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1910-12-23
, q O o o . o o o Q @
Take a Chance.

int let lack of experience fright
YOU out of attempting new plans.
you never make any experiments
$ou may never make any mistakes,
hut you will never make any sue
cesses either
Evening times-Republican. [volume] (Marshalltown, Iowa) 1890-1923, 1910-09-13

corner, who wanders o nights, who sits
in the secluded stairway imagines that
her love charm Is working for her. 1t
isn't. She is fooling herself and she
isn't fooling anybody else. Her imag-
ined love potion is deadly poison. The
woman who sees men out of the corner
of her eyes as she passes on the street
imagines she is working charm. SO she
is. but NOT a love charm. She becomes
the subject Of smiles and guarded re-
marks. guarded mainly thru liking and
respect for her husband, not because Of
any affection or respect for her. She
is saving her charm backward, using
the wrong powder. The result obtained
is not admiration, but contempt. Her
thereapy is wrong from beginning to
end
The woman in New York is not the
only fool. In fact hers is the lesser
fooushness.
Evening times-Republican. [volume] (Marshalltown, Iowa) 1890-1923, 1910-09-13
TaE WRONG LOVE paunEp

"A West Indian "doctor" mas beer a.
rested in New York on complaint of =
woman who bought love powders Of
him and ted them 10 her husband The
appear - nave affected his stomach
more than his heart. They made hin,
sick and failed to fan the olaze Of bis
affection. Then she had the coon ar.
rested.
she isn't the only woman whose love
charms work backwards. Many cir,
and woman seeking affection. resnact
and admiration uses charms, or wbat
she fondiy mistakes for charms, which
act against the digestion rather than
OF the enkindling Of love.
Taicum powder spread on with rag
like white paint on picket fence Is
not love charm. on the contrary.
The girl who comes out into the sun
light with face freshly calsonined
isn't charming to the young man. He
may be used to II, his mother may be
an ADEPT and past mistress of the
whitewashers art but he doesn't like it.
The bright, fresh-faced girl makes a
hit with him. If he has a lick Of sense
he wonders how a girl who needs a
talo mine al il IS giving 10 iook after
twenty years of calsomining. Face
powder is failure as a love powder.
1t works backward.
The girl who is risque in language
or manner is using the West Indian
charm. She is getting the wrong eff
feet. Modesty is the true charm. 1t
never fails to work The girl who
swears, who laughs at double en-
tendre, permits herself or any other to
lower the veil of maiden modesty in
her presence is turning away affection,
for there is neither affection nor love
Of real men for women for whom they
lack respect. Remember this: Modesty
and self respect are real love charms
and have been since love was born into
, the world. Immodesty in word or act is
!. an evil incarnation, a charm to drive
away good.
The girl who waits on the street
Evening times-Republican. [volume] (Marshalltown, Iowa) 1890-1923, 1910-09-13
TWO CLOGS ON THE WHEELS.


Two of the things when are opsi a.
ing against the productivehess q ~
are the skinflih' lail''io- u >'-'(' ~.
ming and incompetent renter Ihe ShoF,
lease system OF renting i'4 ms
for the farmer, Tor the owner '--s'
renter.
The landlord VINO s9ueeN .'
price 10 the last ilot0ti ~,
ON q me 'el'S''''' ana. ne
-s'i4d' ~ , ~ land
squeeze nsu'eS % ,-- --,,s,o -owar5
aolHs a. 100 ~ huildires
Aeepi"s ~ ~ % bis own
ana pay ing ,,+sn7s 70
~ - = - -, .a,ar- will get
-, ,,,o,, ona vav
niS--0iiisSS Nc -. ,re,,,,75.-cv often
% 3.-' -, .ata
1os : 49, ..nsr- ,avar nros-
<A''u '-is - ,rosn.ri-v off
Peg -. - So awav from the
'ii0 -'+s -. .,rr, -,,o-,,ari-v He
= = = -. .. e.s.r IA aoas,,,r raise
: - - ,,oas ~ cots the big
~ ~ .tas. sv a,6
Evening times-Republican. [volume] (Marshalltown, Iowa) 1890-1923, 1910-09-13

If silence is golden. Teddy long ago
adopted the silver Standard" says the
Dubuque Telegra phi Herald
Evening times-Republican. [volume] (Marshalltown, Iowa) 1890-1923, 1910-09-13
Looker-On In Iona

Ackley. Sept. 13.-Many substantial
improvements are going on here The
little park in the center of the business
part OF town, has been fixed up, and
another year Will find it enclosed with
cement coping, flower beds etc The
little office building is to be removed.
and the unsightly water tank to be
taken down-sometime The Ackley
Hotel is being enlarged some twelve
sleeping rooms to be added, something
needed as long as present popularity
OF the hotel exists But the stock yards
OF the Illinois Central are still in our
midst AS this is written the glowing
Of the kline" makes the guests of the
motel imagine they are on a Montana
ranch. Three car loads of calves are
in the yards, and every one has lost its
wother. and they are bewailing their
tate in audible tones. After a nice rain
on hot summers night residents in
Evening times-Republican. [volume] (Marshalltown, Iowa) 1890-1923, 1910-09-13
NAMES BITTER PROTEST.

Maine went democratic Yesterday
Maine, rockribbed, republican Name
wont TO go hell bent" for the repuoA-
can ticket. where democrats usually
have an equal chance with a snoWoal
In hades. Gone democratic, for COVER
nor and several congressman.
Republican leaders can not under
stand it" No, If the republican lead
ers OF Maine had understanding Maine
would still De safely republican II
went democratic on republican votes,
The "old guard holds ascendency and
dictatorial power over the party in
Maine. When did the Old guard show
understanding whether in Maine or
kansas, New York Or California?
Maine mas no primary as mas Iowa and
Kansas. Her revolt against the old
guard had 10 be registered in the ballot
hox of rha election ,7s-aa5 Of the party
ballot boxes. And so Maine went dem
ocratic on republican votes That's
how.
one OF the defeated congressman had
been eighteen years in congress: Asher
Kinds, Tom Reeds parliamencarian,
who has been member since the food
may have scraped thru. EVERYWHERE the
Old guard which had stood behind can
non and with Cannon were amazed al
the determination OF the voters 10 be
rid OF them And bear in mind, il was
Evening times-Republican. [volume] (Marshalltown, Iowa) 1890-1923, 1910-09-13
THE LODGES.
A MASONIC NOTICES.
E|Hall over 105-107 West Main.
NVisitors always welcome.

y
~|Hall over 1906 10Y West Main.
~\Visitors always welcome.
MARSHALL LODGE. los. A. F.
A. M. Stated communication, Friday
Sept. 16, at s p. IN.
r. w. Chamberlain, w. NJ.
H. S. Lawrence. Secretary.
SIGNET CHAPTER No SS, r. A. N
Stated convocation Monday evening
Sept. 10.
George H. Boggie. b. Fl. P.
I. S. Willard. Secretary.
STATED ASSEMBLY KING SOLO
mon Council, No. 20, r. & S. NJ. Mon
day, Sept. 10, 1880 p. m.
!. 7. Forbes, Recorder.
A. D. Meeker. T. I. NJ.
ST. ALDEMAR COMMANDMENT No
so X. T. Stated conclave Tuesday eve
ming, Sept. 20, 1910, at o'clock sharp.
At this conclave we will confer the
Order of the Temple. Sir knights be
present if possible.
Fred NJ. Wilbur. E. c.
Fred Wallace. Recorder
CENTRAL CHAPTER. Nc. 81. o. E
S.-Regular meeting Wednesday even
ing, Sept. IA, p. m.
Mrs. George Downing. w NJ.
Edna c. Fuiarton. Secretary.
Evening times-Republican. [volume] (Marshalltown, Iowa) 1890-1923, 1910-09-13

An S-year-old girl out on the coas.
knows ten languages. Probably the
language Of local boast is nine Of them.
They now have a scheme for taking
moving pictures Of the brain 1t is not
expected that it will be available in the
cases Of reactionary politicians.
Evening times-Republican. [volume] (Marshalltown, Iowa) 1890-1923, 1910-09-13
THE VANISHED GAME.

The nimrods of this vicinity failed 10
take the usual interest in Sept. l. Time
was when this magic day was the oc-
casion for a regular fusilade against
the festive prairie hens and elusive
duck This year all was changed. Few
hunting licenses We're issued, and the
droves Of hunters who used TO HE
away before the break of day were con-
spicuous by their absence. Thompson's
slough-the former great nesting place
of the teal, is now mud puddle, and
the other slougtls also suffered from
the dry weather. The prairie hen is a
thing % the past. and the boom of the
shotgun IS seldom heard unless il
comes 70 protect the local poultry
yard.
Evening times-Republican. [volume] (Marshalltown, Iowa) 1890-1923, 1910-09-13

Nobody seems 70 think it worth
while TO ask George Cosson what ne
will do about law enforcement if he
is elected attorney general. Everybody
knows what he will do.
Evening times-Republican. [volume] (Marshalltown, Iowa) 1890-1923, 1910-09-13
AUTUMN CREED.
lIowa homestead.

l believe in the sunhower and golden
rod. l believe in the broad fields of
ripened clover. l believe in the grapes
hanging purple beneath the broad
leaved vines. in the rich red plums and
the peaches tender blush. l believe in
the roar of the corn binder in the rip
ening corn and in the fields heavily
studded with the shocks. ] believe in
cutting corn until sure there is enough
and then cutting for another half day.
believe in the thrasher. 1 believe in
the dark fields. fall plowed for another
seasons cropping. l believe in autumn.
Evening times-Republican. [volume] (Marshalltown, Iowa) 1890-1923, 1910-09-13
Topics of the Times

The election is eight weeks away
1Ia.-te in that time rhe democrats Of
Iowa can think up something really
goo y say for the legalized saloon.
The rest OF The country doesn't look
with favor on the proposed TO make
,wo states Of Texas. The thought of
NO Joe Ba!leys IS TOO much.
Who says Journalism is on the de-
cline? Look at the contributing editor
OF ne Outlook.
Illinois is about to put into operation
aer fourth direct primary law. It's
three predecessors lost out in the
courts. II the present law stands that
pro badly viI1 be more than its trainers
expected Of It. In the matter Of pri-
mary legislation, Illinois has given US
. fine example OF now not to do it.
Perhaps the advocates Of federal aid
70 highway Improvement could get a
response OUT Of oyster Bay.
LIZ tEi--4 2t'-t ~ ett - SleF BAY re-
sumes its functions as gracefully as
il it had never lost DOT or a dash.
\ D=s Moines college has created
the degree OF 3. \. NJ. a. The letters
stand for the degree Of bacheIar Of au-
tomobiIe mechanical art. Presumably.
the course includes full instruction on
the point Of getting away after the ac-
cident?
An S-year-old girl out on the coas.
knows ten languages. Probably the
language of local boast is nine of them.
They now have a scheme for taking
moving pictures Of the brain. 1t is not
expected that it will be available in the
cases Of reactionary politicians.
When Theodore Roosevelt suggested
20 the people of Arizona and New
Mexico that they should make their
new state constitutions easy of amend=
ment, he made hit with the prohibi-
tionists and woman suffragists of Iowa.
e Tic p-c1ibitionists Of iowa really
want the constitution amended they
ought to fet former State Senator
George NJ. Titus, Of Muscatine, on the
job 1t is worth remembering how
Titus kept after the biennial elections
nendrn ent until he got il.
Does Claude Porter milk his own
COW? Maybe something of an issue can
be found along that line.
Nobody seems 70 think it worth
while TO ask George Cosson what ne
will do about law enforcement If he
is elected attorney general Everybody
knows what he will do
Each Of the candidates for governor
in Ohio has an automobile. 1t is rea-
sonable TO suppose therefore, that the
impact will be something terrific.
A man whose bitter dislike of Sen
ator Cum Minis led him to make target
Evening times-Republican. [volume] (Marshalltown, Iowa) 1890-1923, 1910-09-13
SHE HAD A DEAD cINcH.
fAinsworth Clipper.l

Twenty long years ago when Miss
Daisy Lewis little chit OF a girl and
lived in Ainsworth. Martin Stewart
gave her nickel, dated 1865, and told
her if she would keep it until she was
married he would give her dollar.
When MAJ" Ii received the announce
ment of mr. wedding last week II also
contained the same nickel, but not
word of explanation. Martin remem-
bered his promise and the next day
squared himself by sending her a post
office money order
Evening times-Republican. [volume] (Marshalltown, Iowa) 1890-1923, 1910-09-13
Iona Newspapers
IOwA'S PRIDE.

Iowa should be proud to observe the
ex-president and greatest living per-
sonality standing for and demanding
the things which Albert Baird Cum
minis has been insisting upon from the
beginning, and should also be pleased
that the tariff commission of which the
president is so proud was advocated by
4. b Cummins before the president
ever heard of il.
Evening times-Republican. [volume] (Marshalltown, Iowa) 1890-1923, 1910-09-13

OF the senator's picture, has been sent
to the insane asylum from Newton.
Those Sioux City marksmen who lose
no opportunity take a shot in the same
direction should take motive. The
gobbleuns will set them If they don't
watch out.
The Knoxville Journal is an excellent
newspaper not only sound politically
but in a business way. 1t has just pub
lished a thirty-six page special trades
booster edition with handsome illus
tration sof the town of Knoxville. The
edition is a great credit to Knoxville
and especially to the editor of the
Journal, NJ L. Curtis. The edition
would be creditable to towns and Of
fees many times more pretentious
than Knoxville and the Journal.
After a thorough investigation, The
Pail Mall Gazette" has come to the
conclusion that the opium habit is
shockingly prevalent among the work
ing classes of London. One phase of
the evil is the impregnating of ciga-
rets with opium. which, The Gazette"
asserts is rampant, especially among
the mill girls of Lancashire who find
it irresista BILE as a solace and means of
WEAKNESS and pain attendant on life
of toll"
Mr.. John Mitchell in his Labor Day
address called attention to the achieve
ments of labor unions IN improving the
conditions of labor and especially in
the protection of human life and limb
from injury or destruction. Monticello
leadership is a wise one. The counsel
and leadership Of the ignorant and
violent is the weakness Of trades un-
ionism.
Evening times-Republican. [volume] (Marshalltown, Iowa) 1890-1923, 1910-09-13
IOWA OPINIONS AND NOTES.

''Lorimer is still to be tried by
hoary haired courts Of dignitaries who
will spend the next quarter century in
making out a case one way or the other
but Lorimer has already been tried By
he most trusted citizen Of the United
States. th. verdict is plain and the pun
Ishment severe" says the Waterloo
Courier. And better than all. the
standard Of United States citizenship
has been raised
"a little modesty upon the part Of
the enthusiastic conservationists at the
present time would be quite becoming
some OF them are descended from the
timber burners Of Ohio and Indiana and
the pine tree slaughterers Of Mime
sofa" says the Des Moines Capital.
iowa admires and believes in La
Toilette" says the Mason City Times
He assisted materially in the regen-
progressive republicans are rejoicing
with Wisconsin prog-ess!ves in their
emphatic victory"
Bryan criticised the supreme court
the Ida Grove Record Era recalls,
Roosevelt denounced the same su-
prere court later and is hailed as the
great emancip alor. It's al la matter
of the accident of time and place Bry-
an sprung his criticism too soon:
Roosevelt. more polite, waited until
the people were ready 10 gree with
him.
This is vital question to party
men and one that must be met" saws
the Webster City Freeman Tribune.
Cannon says La Toilette is a democrat
and should be fought the same as a
democrat The republicans of Wiscon-
say say by an unprecedented majority
that La Toilette is their kind Of a
republican"
IF silence is golden. Teddy long ago
adopted the silver Standard says the
Dubuque Telegra phi Herald
BY the jumping and gesticulating
Jehosa phat, Can this be true? asks
the Manchester Press, commenting on
the report that Judge Prouty will take
the stump for Congressman Walter 1.
Smith. When Judge Prouty takes
he stump for a standpatter, we shall
look for Maj. Lacey to campaign the
state for Senator Cummins Then will
the Millennium have dawned at last
and the era Of perennial peace. love
and good VIII have been ushered in up
on a universe enshrouded in sin and
woe
Daily capital journal. (Salem, Oregon) 1903-1919, 1910-09-22
SAGE FOR DARKENlNG THE
HAIR.

There is nothing new about the idea OF
using sage for restoring the color OF the
hair. Our great-grandmothers kept their
locks soft, dark and glossy by using a
"sage tea Whenever their hair fell out
or took on a dull faded or streaked ap-
pearance, they made brew of sage
leaves aud applied It to their hair with
wonderfully beneficial effect. Nowadays
we don't have to resort to the Old.time,
tiresome method Of gathering the herbs
and making the brew. This is done by
skillful chemists better than We could do
1t ourselves, and all we have to do is to
call for the ready made product Wyeth's
Sage and Sulphur, containing sage In the
proper strength, with the addition OF
Sulphur, another old-time scalp remedy.
This preparation Is sold by all first-class
druggists for SOC. and $1.00 bottle, or
is sent direct by the Wyeth Chemical
Company, "A CortlSndt St., New @York
City, upon receipt Of price.
]. q. PERRY.
Daily capital journal. (Salem, Oregon) 1903-1919, 1910-09-22

Pretty soon Jack Frost will begin
to swat the fly, also the late corn and
flax.
Daily capital journal. (Salem, Oregon) 1903-1919, 1910-09-22

Wilton Lackdye in "The Battle.
both a smile and a delight.
Five weddings yesterday. The
horse editor sincerely hopes that
Buffalo Bill and the bucking cayuses
will not furnish an example which
any of the happy couples may under
take to emulate.
A dispatch says it took eight po-
licemen to lift Charles Newland, a
drunken sheepherder who weighs
312 pounds, into the patrol wagon.
1t seems from this that the lifting
power of a Portland policeman is 40
pounds.
The Statesman says, "the man
who tried to get an Assembly nom
ination and failed, doesn't deserve
any anti-assembly votes" Well if
this is true, the man who tried 10
get an Assembly nomination and got
it, doesn't deserve any anti-Assem-
bly, votes either,
The Statesman says "the man who
tried to get an Assembly nomination
and failed doesn't deserve any anti
Assembly votes" or rather, it quotes
the statement from the Oregon Jour
nal and indorses it. Now, If this is
true, isn't it equally true that the
man who sought The Assembly NOM
ination and got it, is also net en-
titled to receive any anti-Assembly
votes? AS a matter of fact, is any
man who is trying to deprive the
voters of right to vote for the Sc
lection of candidates any right to
the vote of any honest citizen of any
party?
Daily capital journal. (Salem, Oregon) 1903-1919, 1910-09-22

becoming educated somewhat, in buy
ing pianos, and the head of the fam
lily who is ambitious that the chill
dren shall acquire musical educa-
tion, wants an instrument that will
last a long term of years, and Mr.
Wits word that the piano was an
honest one, has always been taken,
and the confidence that has been
placed in his judgment, has never
been violated, as scores of his old
customers will gladly attest.
It is a musical treat, indeed, to go
through this large establish hment,
whhre from rs to 100 pianos are
constantly carried in stock.