The Birmingham age-herald. [volume] (Birmingham, Ala.) 1902-1950, 1910-01-30
FIGHT THE TRUST
WITH MACAR0N|
One of the Nest HeaIthful
Foods In the World
STORY OF MANUFACTURE
Pure Hard Wheat Flour and Clear
Water. Alone Enter Into Making Of
This Product Daily Growing
In Popular Favor.

Eating is the problem of the aga It Il
the one necessity of life toward which
we bend more energy and direct more
thought than any other.
More money Is spent for food than for
the peaceful administration of govern
ment.
Tickling his stomach with pleasing
dishes seems to be the pet ambition of
the rich man. 1t is the chief concern OF
the poor man.
Some poet aptly remarks that man
can do without most of the imaginary
necessities of life. but makes a positive
exception of cooks. This Is true.
Bad cooks and bad cooking are re-
sponsible for most OF the breakfast quar-
rels-the meanest quarrels In the world.
They last all day and sometimes for
life
The extremely high cost Of living that
made the task of the housewife one of
serious proportions. The expense of the
table must not go beyond the capacity
of the household purse.
Many are inclined to give I'D meat for
a while. A wide boycott movement ex-
cludes it from the table, Perhaps all
Americans would be better off financial
ly and physically II the meat bill was
permanently reduced. Americans eat more
ton. 1t is claimed by some that tho
life of the nation is being shortened
thereby.
A little meat Is good; too much meat
is dangerous.
There are many substitutes, but the
painstaking housewife is often at a loss
to select them.
Ono OF the most popular substitutes
and one that has been in favor for many
centuries in some OF the hardest coun-
tries in the world is macaroni In its
various forms.
This food has long been a favorite in
Italy. France and Germany. A study of
the vital statistics of those peoples at
tests to the healthfulness OF the diet.
Macaroni carries a larger percentage of
matchmaking properties than beef or
pork One pound of macaroni has as
much gluten as three pounds of ham
Va WV pooAi0n "a bSoAStOdhs 4OQ may
figure yourself the difference In the cost.
Gluten Is the muscle-maker, the fuel
that generates human power. That Is
what the workingman wants. 1t is sui
cidal to load the stomach with food
that only produces a minimum of power.
1t Is both economic and humanitarian
to adopt those foods that give the max
imum of results at least cost and in
smallest quantity.
Macaroni Is rapidly becoming popular
with the American people. 1t Is not
only palatable. but it Is clean and whole
some. 1t is one of the cleanest manu-
featured foods In the world.
1t Is manufactured from pure Rus
sian hard wheat flour and pure water
Nothing else goes into the manufacture
and the improved machinery that is used
in the manufacture insures cleanliness
and purity.
America u now growing wheat Of the
finest quality for the manufacture OF
macaroni and this has added greatly
to the popularity of the food. Macaroni
for American consumption il now be-
ing manufactured at homo with home
wheat and home water and under the
direction OF home people 1t Is the best
and purest macaroni in the world. AZ
Hi tVlQcklco VI It's poPdAaiitt ~ n Ola
being consumed In the country OF its
manufacture.
Birmingham has one Of the best
equipped macaroni plants in the ooun-
try Its present capacity Is 5000 pounds
daily and all this output Ii going to
southern consumers. The demand u
growing every day and the facilities are
being constantly increased.
The plant L. open at all times for
the inspection of the public This can
not be said of most plants where foods
are manufactured. The process IL clean
and has no secret methods to be hidden
from the public.
It is simply q clean mixing of the
finest hard wheat flour in the world
with pure water. The product Is sea-
soned In the purest air and sunshine
that can be filtered into the building.
and there you are.
The surprising and pleasing variety OF
dishes that may be prepared with mac
aroni makes 1t one OF the most popular
commodities that may be kept in the
larder of the resourceful housewife. In
deed, no kitchen Is complete without at
least one package of macaroni in some
of its various forms.
The Birmingham Macaroni companys
plant at Avenue D and Fourteenth street
is one of the important manufacturing
enterprises of the Birmingham district.