The San Francisco call., 1910-09-17

ELaItlSCO VIII dtALdNllfC nOtliCH lh6t
the newcomer is at once impressed
with it. A correspondent of the Mer-
camille and Financial Times of New
York. who recently visited this city,
writes as follows:
That the San Francisco of the future
will be artistic as we'll as substantial,
and beautiful as well as comfortable, is
shown not only in the downtown sec
tion with its great office buildings,
large stores, fine hotels, theaters, ETC.,
but in the outlying territory and par
ticularly in the newer residence dis
tricts, where the most modern homes
are being erected.
Here, with large areas of vacant
ground ready for Improvement, the
most advanced architectural schemes
are being conceived and eNecuted-en
bloc, as one may say-with true artistic
appreciation OF the natural conditions
both of the land and the locality, and
with nice consideration for the har-
monious blending Of each architectural
feature with those nearest to or sur
rounding ii.
Perhaps the best Illustrations of
san Francisco's advanced ideas in home
building are being realized on Rich
mond heights.
Imagine, if you can, tract of land,
hitherto unused, lying within few
minutes ride of the heart of the city,
but elevated far enough above, 1t and
above the adjoining land on every side
TO command q view which for interest
and diversity can hardly be surpassed
anywhere on earth.
Eastward is the city with its sky
scrapers its life and its light; west
ward. the ocean, quiet, immeasurable
and mysterious; northward, just be-
NOnd the Presidio. government Teser-
walton and famous military post, the
waters of the Pacific pass the Golden
gate and enter San Francisco bay;
while southwark the citys greatest
park. Golden Gate, suggests how well
nature assisted by science and art can
furnish health. instruction and amuse-
ment to a great community and its
guests.
Here on Richmond heights the Ur-
ban realty Improvement company, un-
der the personal management of its
president. Joseph A Leonard. an archf-
tect OF wide experience, exceptional
skill and really superior accomplish
ments, is building for the people, Its
clients. and largely in accordance with
each clients ideas or needs, a success
sion Of the most artistic yet none the
less substantial and convenient homes.
Under Leonard's plan all the houses
in this locality will be moderate priced
and such as people of ordinary means,
but possessing intelligence and refine
ment. viii gladly purchase and occupy.
No palaces on one hand, no novels on
the other. will offer the violent con-
trssts one usually encounters in less
carefully regulated residence districts;
very small. very cheap. very large and
very costly houses are all tabooed here,
and in their stead will be homes whose
variations in size, in design, IN ar
rangement and in cost will furnish a
! -
Gus appearance. as well as a most prac-
tical adaptability TO the requirements
and incomes of people in ordinary
financial circumstances"
This is the way the new home build
ing movement in San Francisco i'm
presses visitor. Joseph A Leonard's
latest idea in beautifying a fine resi-
Dental district is shown in the twin
bungalows which he has designed for
the two key lots in ANA street between
Tenth and Eleventh avenues.
While the lot on which each stands
viii be only 25 feet wide. there will be
so much space around them that they
will have the appearance of much
wider frontage. 1t is not often that
bungalows can be built in the city
without being dwarfed by the taller
surrounding buildings, but the. position
OF these two key lots permitted 1t to
be done in this case.
Farseeing real estate men are COM
ing TO believe that many thousands of
people who went across the bay in
search of homes after the fire will come
back to the city when they can get
large lots and the opportunity to have
lawns and flower beds all about their
houses and plenty of room for trees and
vegetable gardens.
The Parkside realty company has
prepared 10 meet this demand by plot
ting a number OF blocks from Nine
IT.
tween 7 and L in 33 foot lots.
This gives a chance to erect the usual
25 foot wide house. and yet have space
on either side. The plan is proving
successful and meeting with popular
favor.
Another kind OF home building that
is attracting home seekers to the west
ern parts of the city are the very
pretty story and a half shingle cottages
that Oscar Heyman e. Brother are
building at Point Lobos and Thirty
sixth avenues, along the line of the
Geary street car route extension. These
cottages have clinker brick founda-
tions and ornamental walls along
the sidewalk line. Inside are the built
in effects that make the modern resi-
dence just as comfortable and convent
ent as a hotel suite or the most allur-
ing furnished apartment. Beside. there
IS the charm of q whole house" and
the restful atmosphere that can be
found only in q home.
Street work has kept abreast with
the building of these model homes. The
roadways are macadamized, the curbs
and sidewalks are of cement, and gas
and water mains are in, giving all the
city conveniences.
Corona heights. located east OF Ash
bury street and only four blocks from
Eighth street, is proving quite an at
traction to the buyers of lots. The
low prices and easy terms and the
handsome homes in the vicinity, one of
which is shown in this issue, make the
lots especially desirable for the specu-
lator as well as for the home builder.
The agents, Chandler & Bourn, are
also building homes TO suit purchasers
and selling these on the installment
plan, thus enabling Corona heights
buyers 10 get full advantage of their
investment from the start.
How easy 1t is to obtain homes in
the city at the present time, with the
inducements that builders and improve
ment companies have offered in past
years and are still offering. is shown
in the following letters received in The
Calls prize competitions:
LETTERS FROM HOME MAKERS
SAN FRANCISCO. Sept 10.-Real
Estate Editor, The Call: / was work
ing steadily in 1899, getting a salary