The Bridgeport evening farmer., 1910-11-12
FAIRCHILD STORE OBSERVES F0RTY-FIFTH ANNIVERSARY
 WITH A SPLENDID DISPLAY
From Small Beginning Store Has Grown to be One of the
 Largest in the State

The forty-fifth anniversary of the establishment of the Fairchild jewel ry store falling on Monday is a strik- ing example of the upbuilding from modest beginning of a jewelry enter prise that now ranks second to none between New York and Boston
 MT. Fairchild enjoys the patronage of families throughout southwestern Connecticut, whose confidence he has merited by many years of dealing in accord with a high standard of busi- ness principles. His sons, associated with him under the firm name of G w. Fairchild & Sons have prof1ted from their parents long experience and have become among the most expert lapidarieS in Connecticut.
 Fresh from New York where he had learned the business of a watch maker and a jeweler MT. Fairchild opened his first store in the Citizens building now occupied by a shoe store. It was the first store in the city to have plate glass front. He opened this store with a we'll selected stock and only himself to act as salesman and repairer.
 His stock was so we'll selected and his business methods so pleasing that the night before his first Christmas he was practically all sold out, he having scarcely an article remaining unsold in the store.
 He continued in this stand for about 10 years when his business having outgrown the store he moved to the corner of John and Main streets, now occupied by T. l.. Wat son & Co. where he remained only a few years being again compelled to move and this time few doors north where there is now a tailor shop. He was here for over a generation and some four years ago he moved into his present location where he has ample room to display his large and elegant assortment conceded by all to be the biggest of any store this side of Boston.
 Always a man of progressive ideas MT. Fairohild was the first to intro duce skilled help into the business locally, he employing a watchmaker soon after he started that understood thoroughly the repairing of fine Swiss and English watches. This man created a decided sensation at the start by repairing a number of watches given up as hopeless by other. local watchmakers. Ever since he started in business MT. Fairchild has main tained a complete repairing depart ment.
 Some three years ago he branched out and went into the business of a manufacturing jeweler and also open ed a complete optical department.
 As his sons grew up they were ad- mitted into partnership with their father and the business has since been incorporated. During the en- tire 45 years that he has been in busi- ness in Bridgeport MT. Fairchild has been located all the time in the block between John and Cannon streets.
 He lives in Stratford and has a1- ways resided there, seldom missing a day from his business.
 Mr. Fairchild has just added new feature to his store in which he takes great pride. It is in the shape of a small cabinet-like room at the right of the main entrance to his store where he keeps the best of his stock and where people may examine precious stones at their ease and un- der the best of conditions.