The San Francisco call., 1910-12-07
SACRANENTOPLANS
Big CITRUS FAIR
Great Exhibit to Be Held in Com
nectiOn With the JObbers'
Convention
FSseeial Diseaieh 10 The Call

SACRAMENTO, Dec. "a citrus fair
OF exceptional interest is to be held in
this city February I3 to IS in con-
nection with the convention of the
Western fruit jobbers' association, the
National League Of Commission Mer-
chants and the International apple
shippers association, which is to be in
session trom February Is to 1S-
The committee set out upon its task
with the idea Of providing a display
Of the fruit Industries Of northern Cali
fornia, but soon realized the necessity
Of preparing for a great fair, as grow
ers in all parts Of northern California
were found to he very desirous of ex-
hibiung their products before the
parts Of the west.
1000 DELEGATES
It is expected that the fruit jobbers'
association. with a membership of 500
firms: the commission merchants, with
? membership of 700 firms, and the
apple shippers association, with 400
members. win have at least 1900 dele
gates present Many Of these VIII be
accompanied by members Of their fam
ilies or friends
A. A Martin. who IS manager of the
citrus fair, says that the proposed ex-
hibit developed from a small display
into an immense fair of exceptional
merit almost before he realized 1t. So
great has been the demands for floor
space that il has been decided to divide
the fair into 10 departments as fol-
lows: Citrus fruits, California wines.
dried deciduous fruits. almonds, raisins,
apples. olives and olive oil. truck prod
uce. flowers and a special educational
department
The educational department prom
fses TO be one Of the big features of
the fair. The state agricultural de-
partment VIII exhibit growing trees
from the state insectary; Prof. A Nc
Adie OF the United States weather
bureau viii give demonstrations Of
how the California grower protects his
trees from frost. and the United States
plant introduction gardens at Chico
probably viii be drawn upon for an
exhibit Of the new plants now being
developed there.
RAILROADS TO AID
The purpose Of this fair" said Man
sEer Martin today, 'is TO prove to the
world that southern California has no
monopoly on the citrus fruit industry.
! have been IN San Francisco today
with Charles 3. Wilmarth and II. w.
Adams and received great encourage
ment in our work. The Southern Pa
ciic has agreed TO exploit our fair, and
furthermore will see to ii that all the
connecting Hartman lines boost the
northern California citrus fair"
More than 18 900 feet Of floor space
5n the new building. at the corner Of
III ghth and Lrstreets. soon to be occu-
pied by the Studebaker company, has
been placed at the disposal of the com
mittee.
All parts OF the state viii be invited
70 attend the fair, and to facilitate
matters for those interested in the ex-
slibition. special trains VIII be run from
different localities on different days
There viii be one special train from
Los Angeles. another from Bakersfield,
another from Redding. and so on. Mar
Tin viii go TO Stockton tomorrow to
extend an Invita- tiOn TO the California
fruit growers assembled there. to at
tend the fair. He viii proceed to Wis
ala Thursday and extend similar
invitation
GREAT INTEREST SHOWN
The idea Of holding a, northern Cal
ifornia citrus fair has met with almost
instant approval at the hands of the
growers said Martin, who has been
al over the northern part Of the state.
Sacramento people can hardly realize
me amount OF interest IldI Is D61nB
taken in this citrus fair
1T is generally conceded that this is
the first opportunity ever presented to
the jobbers and growers of northern
California to came into personal con-
tact with the man who handles his
product in the east The nature of
this fair is entirely different from that
of q. county fair, or even q state fair
The land feature and the chamber of
commerce spirit do not enter into the
problem at all. II is direct effort
made by the man that has the article
TO sell TO introduce his particular pack
or product to the man that handles ii,
or buys IT, Much keener rivalry is
commencing to make itself evident
than was thought possible at the in
ception OF this idea.
The early oranges are being rapidly
disposed OF; the navels are practically
already shipped and viii all be gone by
February from northern California
Therefore adequate accommodations
are being reserved in cold storage to
carry over such quantities of the early
varieties that It may be desired to
show at this time.
AN active canvass is being made Of
all the citrus districts between here
and POrterville, as the present is the
last chance to get the early varieties
reserved. By the latter part of this
week the committee viii have almost
completed returns Of all Intending ex-
hibftors. All the details Of the various
exhibits viii then be worked out"