The Richmond Virginian. (Richmond, Va.) 1910-1920, 1910-06-04

hnai satisfaction to be Obtained from
its use. depends not only upon the
quality of the materials entering into
it and upon the design, but. more
than anything else, II depends upon
the accuracy with which the parts
are made and fitted. Such accuracy
the product Of skilled N opposed
to unskilled observation-disclosures
the greatest difference between the
automobile Of quality and the one In
which quality IL lacking.
Ine oniy point In common between
an InGerSoH watch and a Swiss watch
is thai they are both designed to keep
time. and both perform relatively the
same function. Just 30, the only
point in common between a cheap au-
tonobile and one In which quality
predominates. liz that both cars run.
q. A. Maxwell. manager of the
Felker Automobile Company, of Dem
yer, Col. recently drove a touring
car 2sI miles. large portion of
which was In the Rocky mountains on
an average OF eighteen and half
miles per gallon and half of gaso-
line.
One OF the features of his remark
able trip was maintaining a speed OF
better than sixteen miles an hour on
the entire trip. Accompanying Mr.
Maxwell was Miss Wilma Feiker, who
drove the car part Of the way. Mr.
Maxweifs narrative OF the trip was Az
follows.
We averaged eighteen and a half
miles on a gallon and a half of saso-
line, and maintained a speed better
| than sixteen miles an hour on the
entire trip, which In fair rate of
1 ~ nzrt h
deal OF the time We were climbing
heavy grades. some OF them us steep
| as II per cent"
l.. w. Hodgins. who holds the sales
record for automobiles on tho Pacific
coast. Ii in Detroit visiting the Hud-
son motor car factory. Mr.. Hodgins
has the record OF selling eco cars In
one season.
Probably the chief reason why /
got that record" said Mr.. Hodgins
yesterday, lis because ] know motor
cars from A to 2 and back again.
have been In the game from the be-
ginning.
Personality has something to do
with the selling Of a car, Of course.
but not 80 much ~ many persons be-
lieve- The big thing In knowing your
| own car. your competttory cars and
then being able to tell the difference
to the prospective purchaser. On top
of thie IL is always we'll TO have
good car to sell. This Ia very import
ant.
Spokane ID good automobile
town. II II hiily and only those cars
make good which have power. Lit
tie cars do not get along very we'll"
Richard Bacon, Jr. widely known
among automobile men, and associated
for many years with the trade, II
the latest addition to the sales organ
ixation of the Hudson Motor Car COM
PaHy.
Like many other automobile sssa.
Mr.. Bacon 10 a graduate Of the old
bicycle days and has an extensive ac-
quaintance In the agency field.
Many years In tina service Of II. 4.
Losier 4 Company, American Bicycle
Company. fDps MaHuf1cturfnx EuM
pany, an Branch Manager In Chicago,
for the 8tudebaker and the Cleveland
Motor Car Company. and for several
years Sales Manager Of the HAYNES
Automobile Company. has given Mr..
Bacon unusual opportunity to become
current with all angles Of the busi-
ness.
THAT the motor car Of to-day - q
diyident payer to the user Il probably
q MGM tuSh ~ ubuSh H~SSV4Ss Ee&tA -
local automobile man. NEARLY two
thirds OF the owners Of moderate
priced cars are saving money amply
by the use OF thslr cars. We have
gone over the list Of owners Of sew
eral hundred cars and md that about
twenty per cent. Of them are h6fnk
used where thsy show . very direct
return for the money invested.
sIn other words, they have sup
,t.r <he 1&e.aa auA hu1~x - the
railroad for the use Of statesmen. doc-
tors, real estate dealers and the rep
reaentattyen Of large industries and
public service corporations. These
men and 1t necessary To cover Il Iar9s
mileage daily, visiting many different
points In conversation with quite :
number OF motor car makers ID New
York last week, found every maker
at moderate priced cars reports many
sales 10 this type OF users
u would say that no leas than sifty
TO sixty per cent. Of this people who
are huying modssats priced pleasure
cars ara doing 20 because Il raves
thein money In the cOurse ~ . year,a
time, to ray nothing ~ th6 incentave
Il gives 70 keep out n tho ~Qp4n ~
and save doctors bills.
that he believed N motar car had
cut dewn his revenue III many families
because they had spent nlOFu time In
the ppen ~on account ~ the use Of
their car. However, hN said that he !
was abs Ia mako about thirty per
cent, more eails n Aay than pre-
viousiy.
the typs thsk NJ dtyidenda On thsjy
o 81. y. Il, yssx sSaia q r. - N:
4css,nbila II {6{T1 I'M alnca thiS flusS