The Ordway new era., 1910-10-07
How Editors Get Rich

How Editors Get Rich
1t is not good policy to give business
secrets away, but as many people won.
der how editors get rich so quick, we
give out the following information.
remarks the editor Of the Paxton,
ull.) Register, hoping that every one
VI our readers will not take advantage
of this and engage In the newspaper
business.
A fellow terming himself "Gander-
bones Forecast" located at St. Louis.
offers to furnish US a lot Of poetry and
other silly stuff. II we will only run an
advertisement 10 the Register each
week.
A fellow out west wants US to do q
lot OF advertising for him for nothing,
and II II brings results he may become
a customer.
A gun frm wants US to run Sl9
worth OF advertising and then send
them $40 In exchange for a shotgun.
Such gun would retail at about 60
For running OF worth OF locals we
can get 81 magazine telling how to
do dressmaking at home.
Ry running $50 worth OF advertis.
ing and sending s25 to an Atlantic
City firm. we will be given deed to
lot. When the tide is In, the lot
stands six feet under water.
A Kansas real estate frm will give
US deed to a lot 22x6o feet for $40
worth of advertising and s25 In cash.
We wrote to a fellow who knew Of the
lots offered and he replied that they
had no cash value but trading value
of about Is.
II we can run q column write-up Of
doings to be held In North Dakota
this fall, amounting to about u, we
will be sent two 81 tickets. Our rail-
road fare up there and back, for two,
would be about $50.
We can have almost any Chicago
daily paper sent US free. The sub
scription rate is a, but all we have to
do Is to run $50 worth Of locals.
For $40 worth of advertising and
s25 cash we can own q. bicycle. The
wheel sells at Just Sl2-
About dozen firms are wanting to
give US shares 10 god mines Tor adver-
tising. 1nrS MN
Anursery arm- |eish,,u Gus s5:eeut
roseoush for onl ch} H.. nh Of adver-
Using. -ooler ntin -
Thsir Honey Rry 1 n Mf Good To u
The Tribune ent~eek received
from the mail order house Of Mont
gomery. Ward s. Co., Chicago, q very
lattering advertising proposition,
which was very promptly consigned
to the waste basket-the same basket
which has become the final abode for
numerous and various mall order cat
alogues and other so-called tempting
offers. So long as the local merchant
supports their home newspaper 1t will
be our pleasure to ignore advertising
propositions from all mail order con-
Germs. While this one was very invit-
Ing, financially, and we had splendid
place to use the money to good advan-
tage, yet we very gracefully turned 1t
down. Buy your wants from the local
merchants-if he hasn't what you
need he'll get 1t for you.-Fowler
Tribune.
Just so, Bro. Buck. The country
editor refuses good money for vacant
advertising space on principle of 10y.
atty to his home merchants. But
when he has done this, and then asks
merchant for an ad. and he says
mo, never get any good out OF ad-
vertising." Then you ask him for his
stationery work and he says mo, get
all my envelopes from the government
and my wholesale house furnishes my
letterheads for Sl.75 per thousand and
l can buy statement tablets at the
book store and stamp my name on
them; that's all cheaper than you can
do it. Besides, business Is dull and I
can't afford to spend any money now.
What's the matter with you news
papers? Why don't you boost and
keep boosting? That would make
business better 50 we could make
some money"
Then the editor walks away NUT
tering, "Oh, h-ll! What's the use?"
La Junta Free-Press.