New-York tribune., 1910-06-05
LONG BRANCH READY
NOW FOR INVASION
Famous Jersey Coast Resort
Looks Forward to a Splen-
did Season.
MANY NEW FEATURES THERE
Unrivalled transportation Facn,
tiles Have Done Much to
Build Up This Great
Watering Place.

Tone Branch. y. J.. June tSpecia)--De-
e-ite the handicap Of cold. wet May 'iie
season ha- opened auspiciously al Long
Branch. Several thousand summer resi-
dents who own cottages here are all oc-
cllpvinz them, many who have leased COZ
1aees moved in this week ana the nilal
4-e-a1roent Will arrive when the schools
close. Cottage renting. which was brisKer
-han ever before in March. but when was
,n-e-fered with by unfaVorable |eatheI
conditions in April and May, has been pro-
oee6inz with rush for a week past. ana
the indications are that soon desraole
places will be at q premium.
Long Branch is first Of all a cottage
resort - where men bring their famihes ana
live in their own homes, owned or leaSe"'
for the summer, and its development IN TINS
direction was never more rapid MooeIale
priced cottages are more numerous uie"
erar however. Several score have recently
gone up ranging in cost from S9'eVo "
$1,000 while there are only two new ones
of the palatial type. ranging in cost from
s5o oao to S. 100000 which are so numerous
The resort. while retaining its fashionable
features. IS becoming more cosmopolitan
and catering more 10 people OF moderate
means and there is an increasing demand
for bo,,ses renting for the summer. Iur-
nistsd at from S490 to s1,200, by New VOTE
business men. who are attracted by the
,,,iclx time. sixty-two minutes; the very 10"
rates ranging as low 30 cents rouho
trim or Communication tickets. and the re
roarlxa bic transportation facilities, two ran
roads and the bay steamer line, ahorueo
hv this. the first point on the New jersey
coast reached by express trains from the
metropolis.
The nlace's commercial development is
Izeerjns pace with its progress as a mgr
class residential resort, however SeNera
dozen business buildings have Just goh'
or are in process of going up, princlpaiN
Il, the Broadway and Brighton avenue puSl
ness sections. Two fine new hotels have
been added 20 the list, too. since last sum
rner. 80
The big hotels are opening earlier thh
wear The Scarboro and Panaccl boJh en-
+er;ained many Memorial Day guests anc
in about two weeks more all the large
rlaoes Will be open. Twice as large book
irgs as at the same time last year are IN
rule.
Ct7y-peon are the latest species OF hsi
II a2near here and give promise of a Won
derful fishing season. in recent years
until now, this fish has been unknown il
SURPRISED both ST the quantity as well a.
The variety of fish being caught. This Il
considered more remarkable because al
fish were unusually scarce last season ant
have not been numerous for some years
No. only are sea bass bluefsh. butterfish
whiting and blackfish. the usual catchei
here, in large quantities, but Bostoi
rnackerel and kingfish, varieties which ar
almost unknown in these waters, ar
numerous Not only are the pounds ant
boat fishermen having great luck, but hool
and line fishermen on the fishing pier anC
along the beach are getting their share.
Ocean fishing is a sport which has beer
fittle INDUCED IN here in recent years, TIT
activities OF amateurs having been con
fined 70 the Shrewsbury river, where it Il
en5oved ir connection with Grabbing anC
boating
Another innovation ar Long Branch Il
the line of sports this season viii be polo
Heretofore local players have had 20 US
the Rumson campus, but this VIII not o.
necessary longer, as fine campus is oeln'
graded and pun in shape on tie Michae
Murphy farm, opposite Monmouth Park
vyor. on the new improvement which j
being ENGINEERED by Joseph Meyer, OF Deal
Is being pushed under the direction o
Contractor X X E1OSut6, anu VIII 0oO4i -
finished The campus viii embrace trac
of eleven acres and the entire ground
for-v-sir acres There will be stabling &C
conn3odations for one hundred horses.
This Improvement will make Lon'
Rrsner's facilities for out-of-doors sport
-.o-,,,e,e. the resort already being abuno
outiy SUPPLIED with those for golf, tennl
rocfe-rag baseball boating and yachting
long Branch has long zen faNoriu
-,.os for motorists. the 125 miles OF goo'
let's IN the city and the mileage twic
Great of roads radiating through III
oortig7,ous country, the Famous oceai
80 here. with its sixty-foot drive"a!
-,-nrtrg along the bluff at height
.,-.-T-- feet above the beach, ana the rae
-. ~. .,-,s is the first point on the shor
o,sd &c NV automobile parties coming iron
- work or North Jersey naturally at
e-.,,p them. But all records are airean!
IT, r4oe--Is b,oxen this early. Machines are hef'
80 ,,e thousands, and the me nor s1s
By by az ess Of former years have almost dis
appeared sss nv early sum