The Detroit times., 1910-10-26
neW the Peoples
Outfitting Co. Lures Public

haven't half q chance. You have to
run the gauntlet to get out and they
have been known to follow customers
cloar out to the sidewalk.
Every salesman II Q manager or Is
introduced as such.
When one man needs help he sig
mails and another trots up with new
prices and new line OF talk
IL ycu are obdurate, man after man
Will be rushed In to sell you until you
buy from sheer exhaustion.
One woman expressed her opinion OF
the store to the last man after being
paused down the line She was going
ont having just paid the last install
ment on some Clipped dishes that
\ were bought for new goods.
wouldn't you like to look at some
thing else, madam? he asked politely.
No. she replied emphatically; You
~ asGxcA and You are not going
} fo ut another change
Customers who happen to be in the
store when such opinions are passed
seldom hear them. The system which
has provided for everything starts
couple OF lusty photographs playing
blaring tunes to drown out the CON-
Dlafnts OF the dissatisfied customers.
rs Perhaps. incidentally, that Is the rea
Son Why such complaints do not come
TO the knowledge Of the heads OF the
llrm. II what the company says on that
,polnt is really true
An important feature OF the Peo-
rnlo's selling system h the method OF
ofnering customers on from adver-
Md articles. to others, which will
- more profitable and less embar-
rnSsinx to sell. found instances OF
Z the without number, but one will
\ show what they do.
~ "A stove was advertised at a re-
N mArkably cheap price and a woman
I, went In to buy one. She was shown
<otoves. all kinds and varieties. but
not q one at the price which was ad-
/. vertised She was insistent, and see
Ing that he could do no more. the
5sclerk said:
where is your husbands hard
WARE store?"
She was surprised, and replied that
her husband had no hardware store.
b. Then I am afraid, madam, you do
1.not want the stove that we advertised
for that 10 q papier mache stove. for
window display only, and would melt
away II You started IRE In II"
The advertised article In merely the
bait and you do not even get the sat.
e. lsfaction OF eating the bait before you
are hooked In the Peoples way.
S+s have spoken CT the Peoples way
!, OF selling from fine looking samples
and sending up shoddies. One Of the
best and most conclusive examples
* Of this sort of thing came to my
IS notice A man who happened to
know lumber thoroughly went to the
,tPoople's Quitting Co. and bought a
dining room table. II was a fine table
that was shown him, quartered oak OF
lexcelIent quality. He had an automo-
tsbfle there and said he would take the
table with him.
They did not want him 10, but hn-
'ally consented.
9f When ne went out to watch them
anload II on to his machine, ne saw at
eooee that the table that they were
Hfving him was not quartered oak no.
,Ahy other kind of oak. but a plain
A cheap veneer. OF course he would
not accept II and demanded the table
<, that he had looked at.
The salesman said: II can't sell
lhnt table: II is the only one like that
Win the store. and We have to KEEP
tDnt Tor show purposes.
They reluctantly had to give the
MN back the money he had paid.
5<I have 30 many stories of experi
4nooG with the Peoples Quitting Co
~ I shall devote M next article &c
~ Of the most striking cases. II
VIII let me know what your OK
once has been either by telephone
~ latter will relate It latter in
jrofion, OF course) for the benefit
(Hcoo who may in the future b,
~ 10 deal with this store.
o1opd especially like to heal
1soll order customers. will
n&II1h POUR name. but it Is neces
MT ] should have Il az an evI
~ good faith, and for the pur
~ Investigation. Address.
80. <oFe Of The Times.
Al ~ ooetinusd tomorrow
va Den< nighs- Timer
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