El Paso herald. (El Paso, Tex.) 1901-1931, 1910-08-27
IMaqnetic Pole Of the Great Southwest

HArs magnetic Great Southwest its power
enormous rate great discovery IS
being north the big general a0'er
Users it their Southwest! Many of the largest
concerns manufacturing goods hitherto advertised and
pushed this section have picked the southwest O Dig cam
the immediate future These men are as n"o s'u 49,, :;
conditions regional possibilities business world knows and when is
they campaign the southwest means
studied all the fundamental facts OF the SITUATION anu
costly campaign VII"
thorough permanent of the field The significance OF TINS l'
readily business who himself realizes the a
of directed advertising
Within the past few Of vast oil and
fields this immediate section has Frightened +
any alone field around T on the cast
least half this vast sun has gone mo
actual development work. while the rest mas 0'Sn uSel ~ - -
promise Half dozen strong companies are prospecting
lands and independent operators an
are taking lively The existence these oil hds
but for the hTS time the neo are
costly explorations justify the necessary millions
strong syndicate into the New Mexico field
with the determination failed dOOp the
of refractory penalzed at the serS and deemed
though they assayed large values inns syndicate -
tain spend fortunes In proving out the
new process of reduction upon state The import
an of this bit needsnO before mining
Railroad the Great Southwest toT"
steadily very rich and the Pecos valley
and between the Ps and through i'm
moved transportation facilities of fertile and in
cssv reach of highly productive in agriculture ana IN
livestock Much of the country Of the Short Line is
also rich in passing has seen steady progress
toward the realization of he great Short Line project
complete and rush work on the o Gan
reclamation project given great valley developments Work is
already progress the dam site Active preparations
are being construction work on the dam proper en-
1ulv 1911 only of the intervening viii
be needed build the clear the te finish
develop the water supply 1Or oOeSuc anu P"
poses prepare all plans specifications fOE the critical task Of
foundations Between and July
100000 the preliminary work. and more money
will be forthcoming advantage Within
the stored IN the Dig reservoir
the 100000
which are to be by irrigation enterprise Of the United
government
This wear Portland plant has been completed
and nut in operation produced the United
states passing The FL
paso 100000 barrel contract fOr the Elephant
for the tremendous demand soon to come the
profitable
roads policy resulting In creating road
excellence
Within the the work of street paving with
mileage of frlass and sidewalks
upa any city its size in the country.
railroad rebates to the people
do their trading This movement IS
will enable the outside merchants
of
warehouses; that
attractive bargains to their customers FL PasO
those things that
FL p what you buy your developing
otherwise addressing themselves through their
organizations
ideal for pleasure
to
tOn experience and for shopping
steady advancement for FL edition
POs opportunities and
copy of paper o friends in other states
Fewer gallons advertising slogan
up the ney ownership.