The Washburn times. [volume] (Washburn, Wis.) 1896-1976, 1910-01-20
BUILT BIG BUSINESS.
Where Said Qualities, German Thrift
and Indstry Made Possible the Great
Shoe business Of the F. Mayer
Bootand Shoe Company, Mil
waWee, Manufacturers of
Mayer Quality Shoes.

Bootand Shoe Company, Mil
wakee, Manufacturers of
Mayer Quality Shoes.
Most of is see only the present. We
see success only as we are brought face
to face will it today. How many of US
ever look b.ck for the cause, the vital
things that make success possibleI
That the ley to real business success.
is often baset on a sound principle, rath-
er than none, is best illustrated by the
reproduction If the following biograph-
lcal sketch of Frederick Mayer. founder
OF the +. Mayer Boot & Shoe Company,
reproduced from an issue of the German
American National Alliance:
Frederick Meyer, founder of the fac
tories at Milwaukee and Seattle now
bearing his name, came to this country
from Nlernstein Hessen Darmstadt, in
Nay, 1891, and Immediately proceeded to.
MuWaukee, Wisconsin, where he entered
the employ of r.. Suhm as a journeyman
shoemaker
Inc spirit that prompted him to seek
ms fortune in the new world was soon
responsible Tor another change, and in
1907, year later, he embarked In BUSH
ness ON his own accord, making boots
and SHOES to order as only German APP
prenticed artisan knows how. Suisse
quently stock of goods was carried and
retail business conducted until 1880,
when the manufacture OF shoes was en-
gagged in at wholesale to the trade
The business succeeded from the be-
ginning and it was here that the staid
qualities of German honesty and persist
ency, together with the knowledge of
shoe making gained by strict German
apprenticeship, came to the aid of a.
a
factor IN the production of shoes in!
America, for it soon became known that
the shoes manufactured by f. Mayer
mad qualities not ordinarily found in
shoes, and business began to expand.
In 1891 the business was well estab-
lished. the foundation firmly laid and
the policy we'll determined From that
time on the growth was more rapid. Fac
tories. additions, more factories and more
additions were added, until now the
plant occupies a substantial group of
buildings in Milwaukee and Seattle. The
capacity of the present Mayer factories
at Milwaukee and Seattle is 5000 pair
per day, giving employment to an army
Of people, paying annually over six hum
dred thousand dollars in wages, and en-
ploying sixty-tive statesmen who travel
"A states in the interest of Mayer shoes.
Frederick Mayer died on March 16,
1893. after building up a large and sue
cessful business He was succeeded by
his sons. George p. Mayer, Fred j.!
Mayer and Adam j. Mayer, who by rig.
idly maintaining the policy of the foun-,
der. have succeeded in bringing the bust
ness up to it's present magnitude, where
it stands as monument of Ger
man thrift and industry. Frederick
Mayer was a man of strong character
and amiable disposition. He believed in
a square deal for everybody. He was
popular and had hosts of friends, es-I
pecially among the early settlers of Mil
waukee. who admired him for the quail
ties that were responsible for his sue
cess. He was a man of simple tastes,
who loved his home and believed in the
strict observances Of his duty to God and
man. He left behind him a striking ex-
ample of what has, in at least one in,
stance been contributed by German to-
the welfare and prosperity of this great
country.
The leading brands manufactured by
the f. Mayer Boot & Shoe Co. are:I
"Honorbilt." for men; Leading Lady"
Shoes. Martha Washington Comfort
Shoes. "Yerma' Cushion Shoes, Special
Merit" School Shoes.