The Hawaiian gazette., 1910-10-28
THEIR EYES ARE
ON HAWAII NEI
Tourist Business Looking Well
for the Entire Winter Season,
Says a Report.

t2tcltNdig IL NpVu , MtthiF AtL-
ter to the promotion committee yester.
day follows;
/ The North German Lloyd manage.
ment write us that they are planning
| to get out a new edition of their at
/ tractive " Around the World" pamphlet
and will include a number of Hawai-
| ian views; photographs for which go
| forward by next mail Inasmuch as
this valuable folder is distributed the
world over we should get some good
advertising out of it,
The North American Press Syndicate
is the latest to ask us for material for
write-ups. Their request came as a re-
suit of our automobile campaign, one
of the circular letters reaching the
manager of the bureau, who writes as
! follows:
''Your form letter of September 1
booming Hawaii acknowledged. While
! am not the possessor of an automobile
J and will not be able to come to Ha-
wall this winter, | am greatly inter
ested in your island and everything
which pertains to Hawaii, both as a
newspaper man and also owing to the
fact that my old college roommate of
| a
From him / learned much of interest
regarding your wonderful country.
~ think we can be of inestimable
service to you along another line if you
will give us the opportunity. This will
cost you nothing outside of preparing
material pertaining to Hawaii for us
to publish in seventy of the leading
papers of the United States. We are
| out va
service and our aim is to furnish illus
tratiOns for news only, in careful dis
tinction from the sO-called features.
For instance, yOu might frame up a
most attractive feature article which
would not interest us because of the
fact that we are handling news illus
! trations. On the other hand, there are
number of striking news incidents
! constantly happening in Hawaii which
would be of interest to readers in the
| United States. Prominent men and
! prominent women are always interest
ing and large number of other news
features which you are far more fami-
liar with than ! am.
If you wish to furnish us with such
material as this, accompanied by ade-
quate illustrations, stories to be brief,
a Honolulu date line. This brings the
fact before the people constantly that
Honolulu is an attractive, up-to-date,
progressive city of interest to every
American contemplating a tour this
! winter This would not, of course, af-
ford the direct publicity with which
You are more familiar but Americans
are coming more and more to realize
that publicity of this nature, even if
nothing more than date line, possesses
great advantages. f"
The Portland Excursion.
The excursion business for the com
ing season promises to exceed the com
mittee IS most sanguine expections. The
people of Portland are now planning
to come here in a boat of their own
as per the following letter dated Sep.
TENDER 90:
"There is widespread interest in
Portland and throughout the Pacific
Northwest in the Hawaiian Islands
This interest has been greatly augment
ed by the work of your organization.
''The people of Portland are much
interested in your floral festival and
many L am sure would like to make
comparison with our rose carnival. Be,
cause of this the idea of an excursion
, to the islands in February. 1911, sug
gested itself to me. ] and my asso
ciates have chartered the S. S. Queen
the popular Alaskan excursion cruiser
of the Pacific Coast S. S. Company. We
| propose sailing direct from Portland
, February !, stopping two days at SaI
Francisco; three days at Hilo am
seven days in Honolulu for the fora
festival1 Our party will be limited t,
g 200 people Could you quote me a rat,
:, from Hilo to the crater and retlrn2
/ Billing the Floral Parade.
Al The S. S. Mexican brought word tina
' the accepted design for the 1871 Flora
9 Parade poster had been delivered t
Brtton 4 Rey, San Francisco, who wer
I already at work on the order and wOul
|. hurry delivery. j. Walter Scott. pres
Ii dent of the Railway Folder Schedul
it Distributing Company, writes that i
G. will need 5000 posters to cover the p;
ciic Coast aud the Northwest properl,
v This will include passenger depOts of a
s. of the transcontinental railways. NJ
III Scott also plans to have boxed WACO
Of completely covered with the poster
is which viii be driven around San Fra
to cisco daily, stopping in front of hotel
" ticket Offices, theaters, in fact eve
It, where crowds gather. This pariicui
to stunt will, if it meets with the comm
tees approval, be arranged for the la
is week in January or the first week
de February, sort of last call.
al In addition to Mr. Scott distrit
is tion, we will see that copies of the p'
ty ter reach every tourist agency in t
IN United States and Canada.
If BY the Sierra we will send the
FL. sired information and will also requ'
our agent at Seattle to 90 to Portla
at once and see what can be done in I
Me way of lectures to help create inter
in the excursion. We also have WI
OF ten giving the names of citizens
ar Portland who have recently visited /
lLg wall and suggesting that inter, Jews
lAy the Portland papers be obtained fr
on them