The times dispatch. [volume] (Richmond, Va.) 1903-1914, 1910-06-22
PERMANENT HOME
.F0R0UR PRODUCTS
Chamber Agitating Erection OF
Building to Display Local
Made Things.
BIG ADVERTISING SCHEME
Business Manager Dabney EN-
plains How 1t Would Help
Manufacturers.

Plans for permanent exhibit OF the
products manufactured in Richmond to
be housed IN a suitable building will
at an early date be considered at a
conference OF local manufacturers to
be called by the Chamber Of Commerce.
It has been felt for some time that
there should be something along this
achieved excellent results for the in
terests involved, bringing in direct
financial returns to the manufacturers.
Business Manager Dapney, OF the
Quoting an Investigation into such eX-
hibits and will shortly report to the
enterprise committee of the chamber.
The proposition Is to secure an ade-
ness portion of the CITY,. In this struc-
ture, each local manufacturer small
and large, will rent space at a very
low rate. something like 10 cents per
hibition samples OF the products OF
his plant. The manufacturers would
control and manage the enterprise.
The building will be made one of the
every week day, so that all who wish
to may look at the exhibits, which
will be we'll worth seeing
Grcnt Thing for City.
1T seems to me that such an exhibit
would be an excellent thing" said Mr..
Dabney yesterday, for II 1t has worked
with such success in cities smaller and
less accessible than Richmond, 1t sure
here, This city is unusually accessible.
and the historic sights in 1t and close
to it draw thousands of people here
every year who would come in contact
with this exhibit I have just seen the
tanooga, and it Is evidently a grear
help 10 the manufacturers there. They
have four-story building. filed with
nothing but the products of the local
plants and it is a mos. interesting
sight Every stranger who comes to
! the city is told to go there, and tho
result Is that in many cases he sees an
| article that he wants to buy. He is
| then directed to the local salesroom
or Office. and in this way buyers. who
otherwise might not be secured are
found for the manufacturer
The exhibit would also have its local
bearing as to buyers. for there arc
aware of what the manufactured pro-
ducts OF the city are. 1t would serve
| to impress upon the people of the city
the really OF the claim made for Rich.
| ufacturing centres of the South.
| Conventions Would Help.
Il was pointed out by Mr.. Dabney
! that in case the exhibit We're estab-
| lished 1t could receive much assist
ance from the many conventions com
| ing here to what Is now one of the
convention cities of the country. The
attention of the attendants on these
conventions could be directed TO the
exhibit as a special point of interest.
and they would all 20 to see II. and
come in touch with some of the com
mercial activities of Richmond by
! that method.
| The direct object of such an exhibit
| ton is the financial gain of the manu-
facturer. of course. but. indirectly. the
| interests of the city are fully served.
| AS an advertising agency for the pro-
ducts of the local manufacturers. tho
exhibit would put the actual article
before possible buyers who might not
otherwise come into such contact nor
be advised of the fact that the article
was manufactured in the city.
The proposition will be considered
first by the enterprise committee of the
Chamber of Commerce, who will in all
probability advise the calling of con.
ference of the local manufacturers to
consider the proposition of securing a
| building. The manufacturers exhibits
in other places will be investigated and
a report will be presented embodying
| the benefits to be secured. togethe:
with the experience of other cities.