The Republican. [volume] (Oakland, Md.) 1877-current, 1909-09-16
TOWN IMPROVING TIPS
Suggestions by the Winner Of a
Boosting Contest.
GET A PUBLICITY COMMITTEE.

The Washington Post has been car
rying on d contest for the best writ
ten plan for boosting the Capital City
The award was given to Mr. Louis
Reilly of Washington. and as his IDEAS
may be made to apply in part to other
cities and towns they are herewith
reproduced in part:
/. Publicity COmmittee.-Thp first
thing to do is to organize publicity
committee, chosen from among such
citizens as the members of the cham
Der of commerce and the board OF
trade and having for object the pro
motion of the development OF the city.
2 Ways and Mea1S.-As soon as
this committee has local habitatiou
a name and Il clerk it should hustle
to take up Il collection. 1t should call
on all bankers, real estate dealers. no
tel keepers, railroad men, merchants,
etc, to contribute to a publicity fund
3 Bureau OF Information. The com
mittce should next proceed to gather
data concerning eligible manufacture
ing sites, shipping facilities, freight
charges, factory help. rate OF taxation.
water and ali other matters concern
ing which persons contemplating NOV
ing 10 this city wuuu like to know.
/. Wanted, Writrr.-An expert
writer should be employed to set forth
the advantages OF Washington. His
style should be clear. vivid, trrSe he
should do hiS best to write up" the
city in Il story cut to the quick.
D The t'oIder.-Therp is no advocal
50 powerful as printers ink 1t is
magnetic and convincing. It's clio
quence lasts. 1t says inst what is
wanted to be said. 1t goes every
where. 1t repeats its argument over
and over again. Night is the same a~
day to it, and all seasons are summer.
1t is everIaStingly ION the job" The
chief agent Of the publicity committp"
in advertising the city must be a fold
er. This pamphlet should be artistic
ally printed on paper of fair quality.
g. Sewing the Seed.-The publicity
committee will take hold Of the boom
again and scatter that pamphlet whcr,
it viii do the most good Copies of i,
should be placed in the Union station
in hotels, on steamboats,, etc. 1t could
be mailed to boards Of trade and t.
members Of the manufacturers asSo.
Citations. II could be put on sale at
cost or at a trihe above cost and ST.
be widely distributed. yet not exhaust
the money OF the committee
1 Advertising an Advertisements
spot light" ad. of that folder should
he inserted in some of the leading
trade journals, especially in the or.
CANS of those industries that could be
prohtably carried on in this neighbor-
hood. BY this means news of the
folder will spread in shops. factories
and mills; thereby business men who
are looking for a new site for their
enterprises will be attracted hther to
prospect the promised land.
s. The Lea6et.-For the sake of econ
omy and convenience a tract should be-
prepared to prevent the wasting of the
folder by injudicious distribution and
dlop ~ sun Ihi lutl duN cruise H. L MS
leatlet should have on one side sum
mary of the most striking advapta gc
of Washington as a commercial center
and on the other brief list of its
charms as a place of residence
The leafict should end with the state
ment that the folder, giving fuller de.
tails. could be had for (y cents AZ pub
licitv headquarters and that the com
mittee would be glad to give any adj
ditional information desired, This
leafet should be put in all letters writ
ten bv Neutrality-suspicious. TO outsiders
9. Excursions and Conventions. Tho
publicity committee will make n sys-
tematic endeayor to bring excursions
and conventions hither from every CITY
in the whole country.
10. Celebrations. - The committee
should devise attractions to draw
crowds and 70 give folk at n distance
an extra reason for making a trip TO
Washington. It should celebrate the
anniversaries of the most memorable
events in the history of the capital
hold n spm!anpual fair. have a home
coming week, etc.
II. A Great Hall-The puhlicitv
committee will continue 70 ogitate the
question of building here n great con
,,o,,.;o,, It'll