Abilene weekly reflector. [volume] (Abilene, Kan.) 1888-1935, 1909-12-16
4. a. noRMANs COOP TALK.
Former DlcIEinsohian Tells How to
Help : Town.

T. A. Borman. formerly Of thll
county, made an especially good tall
Ito the Al club at Topeka yesterday
Ilhese are some things he said:
"A. Kapsas City PAPER claiming q
large circulation IN Kansas. comment
ing on Secretary Coburn's recent re-
lported headed an editorial. What Hai
Become Of Kansas Cattlei' The
statement was that ten years agV
kansas had more cattle than now
and that the present value Of cattle
was less than ten years ago, attrib-
uting the fact to the beef trubt. In
the same article 1t was stated that Y
ten years the alfalfa acreage Ihad
more than doubled ind That during
the same period the vSihe Of grain
crops had more than doubled.
"The statement was mo- doubt made
in good faith, but only tends to show
the kind Of advertising an Individual
i can get at the hands Of q thought
less man. Had the writer stopped for
one minute to consider the encroach-
ment Of the wheat, corn and alfalfa
acreage upon the ranges he would
have found the true reason why there
are not SO many head OF cattle In
Kansas today as ten years ago.
$50 as the matter stands now,
Kansas has the reputation ofgoing to
the dogs as a cattle producing state
because Armour and Swift have their
| clutches on the live beef bNolness TO
the extent Of So to $40 per hundred.
When Kansas farmers get through
selling grain and go to live stock
farming, as they will, Kansas cattle
industry will come to the front even
If beef is IS to So per hundred
pounds.
"These illustrations tend to show
how easy it is to knock. They serve
to illustrate the fact that while man
may not be a knocker he Is not q
booster. Let us educate ourselves to
boost. Public sentiment is opposed to
the knocker. The booster has the
most friends, always.
"a great majority of those people
who are dissatisfied with conditions
as they exist do not mean to knock.
They are the thoughtless unassertive
individuals whose dynamic force is at
such a low ebb as to prevent them
from being positive characters. The
man who isn't strong enough to be
positive is negative. Cultivate de-
cision. Cultivate positiveness. It's
worth while.
"The circumstances related serve
as an excuse for some observations
which follow.
"A man may not make any big
profession Of religion, but II he stands
square on everything according to
the Golden Rule without a shadow
Iof turning he Is certainly good with
the public at large.
AFTER you have shot your rocket,
don't play with the stick. start some
thing new.
zone point wish to make; get rid
of the crouch. Stand up for home and
home institutions. Be a booster
be a real booster all the time. The
advertising and the good to be done
by a booster can't be measured by
dollars and cents. 1t is a kitd Gu
advertising for good which can not
be had in any other way. through any
other medium at any price.
"a successful business man is a
good booster for his business and for
every other business in his town be-
cause the boosting idea is SO instilled
into his hide that he can't get rid
Of it.. The business Of boosting Is q
contagion. The business man has in
jected It into his bOokkeepers, his
correspondents. his system men, his
janltors, his scrub ladies, stenogra-
piers, electricians. elevator boys,
cash girls. They must be boosters
Tor he won't have them.
"This town. the state, is one big
business institution. The spirit OF
boosting should be 30 thoroughly in
the air that everybody from the street
urchIn to the bank president wears
a smile on their faces from morning
until night and boosts always.
do your grumbling in q whisper
and save your mesaDhOne for praises.
The. megaphone was invented to adj
vertlse good things, anyhow"