Evening bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1895-1912, 1909-10-08

In his promotion letter this week.
Acting Secretary VIII J.. Cooper rec.
ommends that everybody get busy, and
definite steps be taken to make the
next annual Washington's Birthday
Floral Parade the best ever celebrated
here. The letter says:
II is high time that definite steps
were taken to get our Annual Wash.
ington's Birthday Floral Parade under
way. A director must be selected and
a general plan OF the celebration decid.
ed upon without delay II we would
make the most Of our opportunity.
Last years parade was greater sue.
cess than previous years, but the work
was made doubl, hard for the director
and his committees and for the citizens
generally who assisted by the short
time for preparation.
believe that the people Of Honolulu
are beginning to fully appreciate the
importance OF our big annual event.
During the frs. few years, most per-
sons probably looked upon the Floral
Parade as novel diversions big
play day for the amusement Of automO-
/ mile owners and the public generally.
In short. that 1t was purely a local aft
fair and had no wider Significance. but
II is now recognized in its true light
as purelysa business proposition and
one OF the big advertising assets of
the Territory and It must continue to
be looked at from, this standpoint and
marked on our calendar as date that
is to be made more and more feature
with each succeeding year-one that
will be associated instinctively with
the name Honolulu the world over.
And why shouldn't It? See what New
Orleansih has made Of her Mardi Gras.
Does anyone suppose for minute that
that great southern city spends hun.
drcds of thousands Of dollars every
years for the amusement OF her own
citizens? Or that Memphis is working
with jealous energy to get share Of
this notoriety, simply as a plaything
for herself? Or that Pasadena, Cali.
fornia; Portland, Oregon; Kansas City.
Minneapolis, Houston. Texas; and
dozen other mainland cities have taken
to holding annual "Floral Festivals,
Rose Carnivals"; "Notsuch : Carniv.
ais. etc Just for fun? Nat at all.
It's business a4nd It pays.
In this kind OF thing, just as In most
other advertising features, Honolulu
has many advantages over all these
other places. First and always, her
geographical position Is an asset and
always will be until flying machines
have made the world as familiar with
Hawaii as the rest OF the mainland now
is with the states Of the Middle West
or New England. The bare name "Ha.
wall" or Honolulu" now carries with
1t a glamour of the unknown and sets
the imagination at work building air
4 = = 4 = y = = {. {" IA = "aa
the bottle OF champagne In my state
room. had to outwit him to get
rid OF his opportunities.
Acep 1OuT OlQ SOU.
Watkins approached me Just be-
fore we landed.
81 understand you are newspa-
per writer he said. 'apd ! know
your class Is always short of money.
/ would like to make you a present
,of $50
HE tried to hand me the $50 in
bills, but waved him aside and told
him he evidently needed the money
more than ] did.
II detest notoriety, but l believe
In showing these Congressman up.
sincerely hope that ! will never en-
counter another Congressional party
on the high seas - or any other
place"