The San Francisco call., 1909-10-27
PORTOLA CARNIVAL
BRINGS PROSPERITY
Business Took Big Boom Dur
ing.FestivaI Week, Declare
Merchants

That the Portola festival has brought
to San Francisco a season of pros
perity as well as a week of joy is the
opinion of many of the leading mer-
chants of the city. They figure that
the results already at hand are but
forerunner OF what is to follow. To
the most casual observer it is apparent
that restaurants. cafes, hotels, trans
portation companies and the like
reaped a golden harvest. The question
arose as to the effect upon trade gen
orally. In some lines no appreciable
gain is reported, but the general ver
dict is that trade has been given a big
impetus.
Business with us was very salts
factory" said Patrick s. Hackett of the
City of Paris. I'VE had good days
during the festival with the exception
sof Thursday, when we were practically
closed for the parade. In the larger
sense we look for results during the
weeks between now and Christmas. l
can say unqualidedly that the festival
has been fruitful in a commercial
sense"
A similar view is held by Arthur
Samuels of the Lace House. He said:
The effect of the Portola carnival
on business is twofold. In the first
place it has brought immediate results;
in the second place it will have a far
reaching influence. People VINO were
here during tie carnival will come
back. Our business was better during
the week than we had anticipated. The
crowds were much larger than we had
expected. We are greatly pleased with
the result We had good days during
the fete with the exception of Thurs
day. when the entire city and all the
We look for an increase in business
throughout the city as direct result
of the festival"
FESTIVAL AIDS BUSINESS
F. w. Dohrmann of the Nathan Dohr-
mann company believes the festival
will bring its reward to business in
directly.
II do not believe the immediate re-
turns have been SO great to the busi-
ness people generally" said he, but
think indirectly there will be good re-
turns. Now, far my business is
concerned. L look for. these benefits
understand that our customers, the
hotels and restaurants, did very well,
and this will enable them to purchase
crockery, which, of course, we are
always willing to sell them. And"
added Dohrmann with laugh. Il hear
that a great many dishes were broken
during the festival, and that makes
business all the better for u.s.
BUSINESS GOOD
Robert Roos of Roos Brothers has
high hopes of business activity as a
sequel to the fete.
Il do not believe that the full effect
will be felt in business circles for a
week or two" said Roos. II look for
big holiday trade. The festival has
brought a big sum of money to San
circulation in the natural manner I
can cite couple of instances that ex-
plain what l mean. One restaurant in
this city took in $4,000 on a single
night. The receipts of another restau-
rant shot from 500 to $4,000 a night.
These are but examples of what. oc-
Cured pretty generally. The effect of
this is bound to be felt in all lines.
The carnival was first of all a great
entertainment. but it is certainly a
trade asset. Then again it has brought
people to realize that San Francisco
is ready to supply any need. In fact.
it has let the public know that it has
regained its place as the shopping CEN
ter of the west"
This was also the view taken by
r. B. Hale of Hale's department store.
He said:
ANY event which brings to the city
and puts in circulation between $1,000
600 and $10.000.000 can not but be of
immense advantage. The trade effect
was good. The parade days showed a |
falling off in business, but the other |
days more than made up for it,"