The Salt Lake herald. [volume] (Salt Lake City [Utah]) 1870-1909, 1909-06-09
IN AUGUST We MOVE
To New, Larger and Better Quarters
Five Doors Below Our Present Lo-

For several years we have recognized
the fact that our store is too small to
accommodate our increasing trade ana
to properly display our goods. Not only
have we crowded every nook ana cor
ner with merchandise, but have had TO
hire adjacent basement room to Keep
l our reserve in.
A Dopular priced shoe business, such
as we conduct, means variety OF Styles
that is beyond the comprehension OF the
average person.. In season we nave at
times as high as 10000 diHerent pairs oI
4 shoes I'm stock, ranging from the dam
test soft sole up to the heaviest man S
work shoe
The mast few seasons in particular
/ have witnessed a very great increase IN
the size of our stock. owing to the TACT
that the numerous cOlors and comDlna-
I tiops have come into such popular Ia
vor. We have always made 1t point 20
Chow the newest and the best and al
Uavs sell them at a popular price, and
when if comes to staples we have trade
established that buy the same shoe from
/ rs wear in and year out, with only sllght
/ changes that keeps il in harmony win
prevailing styles we nave marked our
goods on the very closest possible mar
/ Gin RELYING strictly on the large volume
/ Of sales to make up for lessened profit
/ In every line there is one leader. Many
strive for the place; just one can attain
lit This store has steadily striven for
nopular price leadership, and now that
| If has attained that goal, it means to
keen uD the fight and hold the position
| nv suDerior store service and superior
values.
our new store is going to be conduct
ed on the same liberal policy as our
present location. We are going to sell
YOU the best shoes made at the smallest
POSSIBLE profit. 1t may not occur TO
YOU that there can be such a wonderful
lot of difference in two shoes OF SIM
liar price. vet the fact remains that IN
two shoes of similar price, one can be
I absolutely devoid of merit and the other
10 of the highest character. To sep
arate the good from she bad is a science
of shoe buying We buy our goods IN
the open market. We figure with the
hest of them. We go down among the
| factories and study the shoes in the
course Of construction. We keep posted
through the trade papers. and we give
our business every moment of our atten-
ton. It is our one pet and hobby. We
have no other irons in the fire; we want
to make it grow bigger and better al
the time. and the only way we can &c
II is to have your hSlp. II We man
mistake. we want YOU 70 tell US and We
will gladly rectify it. We want 10 make
the Hirschman's Store your store: w'
want its service to be so pleasing. III
goods so satisfactory that the sho'
thought and Hirschman's will be a sys
tenn of mental telepathy. Our new store
is going to give US the much-needeC
room. It is in keeping with the bigge1
salt Lake Of the future. It will be nea
and homelike, not gaudy. 1t will hav'
every convenience that the bes
thoughts that travel from east to ives
can make it. In the meantime, we art
doing things 10 prices at our presen
location at 1O6. So come and receive tn
benefits. for we won't move a dollar
worth Of goods that low prices will NOV
for US. Yours shOely,
HIRSCHMAN'S The Shoe People,
los South Main Street