The Pacific commercial advertiser. [volume] (Honolulu, Hawaiian Islands) 1885-1921, 1909-04-09
The Secretary's Letter.
Honolulu, April Sth.

Honolulu, April sth, 1909.
Chairman and Members of the Hawaii
Promotion Committee.
Observation-Disclosures are now eomino
IN showing that the photographs of the
fourth Floral Parade, sent out by us
are being widely used.
The managing editor of Harper IS
Weekly writes that he will reproduce
one. Golfers Weekly have used two;
the Implement and Vehicle Record OF
San Francisco published the photo
graphs of the Cavalry Girls and the
auto winning the first prize.
The Automobile, published in Chi
cago, print in their March edition, a
very interesting description of the pa
rade, embellished with six cuts of dec
Grated autos.
The Los Angeles Herald ran an illus
trated story of the parade in recent
Sunday edition; Motor, of New York
acknowledges receipt of the photo
graphs we sent and state that they will
use them.
The International News Syndicate of
Baltimore have received the selection
of photographs sent them and promise
to make use of them in the near future.
We are also IN receipt of many ac-
acknowledgements of the receipt of the
papers sent out describing the event
Tom Richardson, manager of the Port
land Commercial Club, writes under
date of March 18th, in part as follows:
81 was extremely interested in the
Pacific Commercial Advertiser of Feb
ruary 23rd, containing a splendid illus
trated report of your Floral Parade [
am going to take the liberty of handing
this to Mr.. Geo. Hutchin, Secretary of
the Portland Rose Festival Association.
to show him what others are doing in
this line'
Mr.. Geo. S. Lenhart, director of the
Atlantic City Publicity Bureau, writes
under date of March goth:
"Please accept my thanks for copy
of the official souvenir of Hawaii IS
fourth annual floral parade. The pub
LEGATION is handsome one. It was a
surprise to me the splendid showing
| made and has intensified my desire to
visit your beautiful country. One of
these days, I shall make good my prom
Use to you and will bring big crowd
of eastern people with me-
The letter leaflet "For Your Infor-
mation,' which our business men are
now sending out, is resulting in in
quiries for further data concerning Ha-
wall.
The following letter, given in full,
will be of interest
t'207 Temple ST., Los Angeles, Cal,
t'March 16, 1909
"My Dear Mr.. Wood:-I want to
congratulate you on the success of the
exhibit at the Chamber of Commerce
Great improvement has been made in
the last few weeks in the display of
fruit and the lecture. The lady in
charge is doing good work, working
hard for Hawaii.
We have now the alligator pear,
mango and pineapple, but why no pa
paya2 Don't you think we ought to
have the papaya, the best of all Ha.
waiian fruitsa
''The Paradise of the Pacific for De-
cember was a big ad for the islands
Why not send a few more copies9
81 am from Maui, my reason for
being so much interested / am,
Every truly yours,
(Signed) E. A. WILSON
Additional letters are coming to hand
from different railroad companies, ex-
pressing an interest in our work and
promising to assist in advertising the
islands,
Mr.. w. B. Kniskern, passenger traffic
manager of the Chicago and North
western Railway Company, writes:
1--WE shall be pleased to make as
e n1,,l,,
as we possibly can in our printed mat
ter
Mr.. A. NJ. Cleland, general passenger
agent of the Northern Pacific Railway
Company, writes:
'fThe value of the service rendered
by the Hawaii Promotion Committee as
a bureau of information is fully appre-
ciated and / take pleasure in enclosing
herewith a page from the March issue
of our time table folder on which you
will note advertisement carried in your
interests. Let me assure you that we
shall take pleasure in featuring the
islands in our advertising literature
whenever opportunity presents. -
Mr. L. NJ Allen, general passenger
agent of the Chicago, Rock Island and
Pacific Company, writes under date of
March 22nd:
II am pleased to inform you that it
is our purpose to include in future edi-
tions of our standard folders a para
graph relating to opportunity for trans
pacific travel to Hawaiian Islands from
the port of San Francisco
Mr.. E. A. Abbott, advertising agent,
Chicago, Burlington and Quincy Rail
road Company, writes:
"We appreciate the excellent pub
icity work which is being done by your
Promotion Committee and. viii be glad
to see that appropriate mention is made
in our publications wherever possible. -
At the request of the Hawaii Com
mittee, we are sending out by every
mail. advertising matter to the adj
dresses of numerous parties who are APP
parently planning TO attend the next
annual convention of the American As
ISOLATION for the Advancement of Sci