St. Tammany farmer. [volume] (Covington, La.) 1874-current, 1909-10-16

nders 20" s75(
studebaker patrons? Well it's fact. It's the
way stand back Of them-treat them as we
want their customers treated. They soon get
the spirit.
THE BEST BRAINS IN THE INDUSTRY
engaged in the production of the stude-
bakerF1anders $50" Plants best suited to its
manufacture have been purchased-for If we
would avoid all chance Of delays and disappolnt-
ments to buyers we must depend on no outside
to furnish the smallest part Every
part must be made in factories and I'm"
der the watchfu eye of Flanders.
TO MAKE THE LOW PRICE POSSIBLE .Sg.
it necessary also that there enter " 40
intermediate parts profit. No concern making
an assembled car can hope to compete with this
car in quality at the price. 1t was the purchase
Of several pants-among them the splendidly
equipped De Luxe factory at Detroit, forging
plant, a body making plant, and others-that
started the rumors and make it necessary to
announce plans a few weeks earlier than
intended. It suits us all rght-but-
OUT OF CONSIDERATION FOR COMPETITORS
intended to keep silent yet while Deliv-
cries will not begin until January. Besides,
realized that the announcement Of such car
at such a price, and by studebakers, is likely to
have the effect Of an explosive bomb the
market at this time. We had no desire to pre-
cipitate anything but hand forced.
"THIs CAR WILL BE THE SCREAM OF 1919,
said the first dealer who was let into the secret,
and if dealers can't pick winners who can?
IT WILL BE A REPETITION OF EMF go" HISTORY
the greatest sensation-the greatest success
from every standpoint sprung in this in"
dustry up to date.
OF COURSE IT WILL BE DAMNED
by rivals. But damning doesn't hurt. No car
ever was damned as was the EMF 49,"
known as Studebaker EMF go" They said
we would never be able to make them at the
price-we did. Then they said deliveries would
be delayed-shipping 45 day now-4500 in
hands of owners. banning doesn't hurt, for
they never damn dead ones.
STUDEBAKERS ARE THE WORLDS LARGEST
makers of motor cars-many times over Yet
we cannot hope to supply the whole demand.
And as cars sold under the Studebaker name
are always first choice persons who are unable
to get them and must buy some other natu"
rally disappointed-and often Sore
THERE IS CERTAIN TO BE A SHORTAGE
of every Studebaker model in 1910. We know
that now, but are powerless to avert it. Under
the Studebaker 41.600 cars gasoline
alone, will be made in 1910. That sounds big,
but this is a big country and the name stands
high every mile of it.
ONLY 1000 STUDEBAKER-GARFORD
Americas standard high priced car-haye been
planned for. Of the latest model not yet pub
licy announced, nearly 200 are already under
order. For several weeks We have been aware
that there will be big shortage Of this model,
but it is too late to change plans now The only
thing for you if you want car Of that type
seven passenger, $4,000, with standard body
is to get your order in now-have definite de-
livery date SET
divide WITH THE BUYER
the saving we effect by our superior method OF
to all Studebaker operations-the explanation
of our policy Of small profits per unit on Quant-
ties of No other manufacturer Is satisfied
with so small margin. Most of them do not
know, within several dollars, what 1t costs to
make automobie-and they set wide mar"
gin to cover.
YOU HAVE BEEN PAYING FOR WASTEFUL METHODS
since the inception Of this young industry.
We have corrected that This Is an industry
now-not game.
STUDEBAKERS, WITH ALL THEIR RESOURCES
financial and otherwise would have hesitated
ders "2O" under the conditions which until with
in few months have prevailed in the automo-
bile industry-or rather Game. The basis ON
which the business has been conducted was
foolish, fictitious and false. 1t was fair neither
to maker nor buyer-most unfair to the dealer
He was always chasing rainbows. Tying up
with wildcat concern after another, he
never handled the same line two years in sue
cession-never knew where, year afterward.
to find any to stand back Of the socaled
guarantee" he had given with the car.
HOW, DIFFERENT NOW
when you buy any type of your needs
dictate or your purse afford and have be-
hind it the warranty and the name Of a concern
like Studebakers- hftyhve years old. This lat
est creation-Studeb aker.Flanders "20"-com-
pletes the line Here are brief specifications.
Read them carefully; then If you desire fuf1 YER
information about this or any other StudeDaker
model write your nearest branch. Whatever
you do, get your order in-or don't berate us
because you can't get car for next springs
USE when you will want it badly.
cylinder, side
large; 20 horse power at normal engine speed.
CARBURETOR-FIoat feed, similar
'3O' carburetor.
CoOLING-Water; centrifugal pump similar to EMF.
Garford type; handsome and efficient
MAGNETOSandard equipment Splitdorf;
lar to EMF $500 in to-day and not q complaint
sliding compare noisy,
consuming planetary other of $O
and less.
REAR AXLEDrawn steel; incorporated
similar EMF; single universal joint, enclosed,
dust proof
WHEEL BASE-100 inches-mark that.
WHEELS Artillery 80 inch diameter; large
long base guarantee riding toughest or
paVements Compare with dnky that bobbing
inequalities like lame jack rabbits.
FRAME-Pressed steel.
BoDYPressed steel made in two passenger
about, with large deck for trunk Two
seats and have natty Suburban.
BRANCHES: