davidaulloa/AmericanStories huggingface dataset:
BoletiÌn mercantil de Puerto Rico. (San Juan, P.R.) 18??-1918, 1909-04-10
Las &tranS|prenciias del gobIerlv

FL gobernador ha firmsdo Farlas
transferenclas. quc fueron somctiias "A
T. aproba ion del conscJo Elecu'lyo.
Ina De s.iS uni dollars, pars cl Mu-
,icipio de tabo Rojo. otra j. trecc
n1 para La .Iunta Esooiar dc San
Juan. para edificar una escuels gra-
duada en- cl Condado. otrs Dc cua-
iro nil para Ia .Junis Escolsr IL Va
bucoa.
la inforr.ado iambien Nr. iosi
,atr.s aslHtos de ossssa iTnPori.ncia-
BoletiÌn mercantil de Puerto Rico. (San Juan, P.R.) 18??-1918, 1909-04-10

Sc las enviamos muy cumpl das al
seiior Presidente de la Colonia Espa-
nola de Carolina, nuestro buen amigo
don Bernardo Garcia, por La invitaci6d
que nos envia para 81 bale de con
flanza que teEdra lugar maiiana, cn
los salones de dioho circulo social.
BoletiÌn mercantil de Puerto Rico. (San Juan, P.R.) 18??-1918, 1909-04-10
In gran concerto
en- d Municipal
Para el jueves Is

FL emmemte pianlSta pITtorriqle-
no, Gonzalo Nnnez, amlncia sIl eofacTer
TO para 81 pleves ID del corrRntc, I'M
81 teatno Municipal
Ell programa combinado Is exoelen-
te. en- q, juntas con las de los prl-
meroes nlaesstroS de miIsics. universal
nos dari Il cOnocer Gonzalo Nunez,
alguIEs de sus composnioncs mas
apda,B1bdas
BoletiÌn mercantil de Puerto Rico. (San Juan, P.R.) 18??-1918, 1909-04-10
TOda.VIa...
IA seerciario dc In tamara dc To-
,aercio nos cnvia la siguinte csria
San Juan. T.. H.. Abrl 5 dc 1904.
Senor Director del BOIETIN
MERCANTlL
San JaAn. y. Il.
Nay senior mo:

Don Ramon ValdGs, President dc Is
Camarn de Comcrcio, ts. recibid" "a
yias contcS,ac clones al Memorial que re-
miti6 d,cha Camara al President" de
los Estados l'nidoS. los PrcsId N
trs ii podcr Legislative, y de c,rcu-
,nreS remtidas 4 los arroceros otro>
fabricantcs intcrcsi,,los en- cl Mcrrado
de Puerto Rico pidicndo a todoS sIi
influcncia para que no Se altccc sr-
tual estado de la azlicar y ci tabac" y
para una protection para ei cafe.
DichaS contcStacicros viencn \ CON
cidir ca Que 10 s. cree probable que
ci azicar quedc afcctado por Is t'r'fa
y cs possible que haya algsna protec-
ci6n para el cafe.
Lo que tengo Il gllIto he comlnicar-
L. Dor 81 cree convcnicnte darlc rnbil-
cidad en su importante period'co pa
IA conocimiento general.
Con mi consideration mas d,,ltngu-
da quedo,
De I'd. alto y ,. :.
BoletiÌn mercantil de Puerto Rico. (San Juan, P.R.) 18??-1918, 1909-04-10
HarryH. Besosa

~. es possible y es l'Dsto. perp es
.rcllro que Il cafe 20 obtendra ningu-
na protection.
Nuestras amplias informaeionos ca-
iIpgraficas han dado va Ia medlda
cxacta de 10 que pueden espersr nnes-
tros cafeteros.
La Camara. desputs del mensale dc
Mr Taft quito cl minimo recergo pucs-
t. al cafe del Brazil y 10 mls'no que
IL Camara 10 pasarA Il Senado
Va no es possible alimensar esperan-
zts que no tienen en- que fundsr,e.
Cuando el presidente Taft. que tie
nr tantos motives para saber ia que
signifiea para Puerto Rico Ia rrotec-
ci6n arancelaria al cafe, Ia ignora o
anarenta ignorarlo. no nos es dsdo es-
1erar que ei Senado veDga rn nuestra
ayuda
Fl aziIcar. 81 saldra bien. Al defen-
DIR la suya los americanos. defender
T. nnestra tanbien.
;Desgraciados de nosotros s. en- los
Istados Un,ios no Sc producers szli-
car
BoletiÌn mercantil de Puerto Rico. (San Juan, P.R.) 18??-1918, 1909-04-10
FL Sr. Martinez NadaI

Nuestro companero EN- In prcnsss, dor
Rafael Martinez Nadal. director de
" Fl Combate" dc Mayagiiez. ha SsIo
denmnciado IN dclito de lIbelo por 81
sficial de Sanidad doctor t,oBziles
Martinez
ScniimOs Il prIsansz-
BoletiÌn mercantil de Puerto Rico. (San Juan, P.R.) 18??-1918, 1909-04-10
Un ValS de VihOlO

III senior Vinolo, Director de Ia ban
,la infantil del Asilo de CarIdad. ha
coRpuesto un nuevo walls. tItulado Ia
rcina de las alcias", dc cuya faciurs
hemos oido hacer muchos clogios.
BoletiÌn mercantil de Puerto Rico. (San Juan, P.R.) 18??-1918, 1909-04-10

I'm MayagIiez. 81 ha constitsisio sInas
Socssia.l mercantil colectlva que gra--
ra balo "A Dombre ,i.e r. Frzs,co v Gu
para dohcarse. a la fair!csaei6n dc eho-
colafe v Il la impori8l5n dc arfjcu--
los del raIno dc Culmado.
Son socIoss gcrcnf.t con ol Irso de n
firms social, don EnsPrc Franco Rey
y don Ricardo Mantaras Bsncona
La sociedad In conferido poder rss-
nfsssI 4 dom -I0se Gaos Franco
BoletiÌn mercantil de Puerto Rico. (San Juan, P.R.) 18??-1918, 1909-04-10

Los seiiorcs f. Gavilan y Co., 5. en-
c., de Ponce, nos participant que ham
corsst ftnielo una soeie,iad mercantn,
industrial, regular en- comansiita para
delcazSse a la fabricac0n, cOmInsa v
venta dc licores al por mayor.
Es socio gestor don Francisco Ga
vIlan Girztlda comRIditario don &C.
naro Ldpcz GunzalcZ.
BoletiÌn mercantil de Puerto Rico. (San Juan, P.R.) 18??-1918, 1909-04-10

FL se4ior don Pedro Nazario n11
cvnunica qlre sc ha hechO cargo def
activo V passive de la mereantil que gf-
raba en Yabucoa bajo la raz0n sociaz
de NaZlrho Bas.
BoletiÌn mercantil de Puerto Rico. (San Juan, P.R.) 18??-1918, 1909-04-10
Puesto de Puerta de TERRA

Por infracci0n de las ordenanzas mu
nicipalcs ,, por infracci6n de las lcyes
de carrctera ) Y por turbar la paz ).
BoletiÌn mercantil de Puerto Rico. (San Juan, P.R.) 18??-1918, 1909-04-10
Presto de Santurce

Por infraccion de las ordenanzas mii-
nicipales |. por infracci6n de. la ley
de Sandal 2
BoletiÌn mercantil de Puerto Rico. (San Juan, P.R.) 18??-1918, 1909-04-10
NotaS de Ia Po|icia

RcLacion de las novedades Ocurrida>
on este Distrito dnrantc las ~ horas
del iueves hoy;
BoletiÌn mercantil de Puerto Rico. (San Juan, P.R.) 18??-1918, 1909-04-10
Puesto de San Juan

Por infraccion de las ordenanzas mu.
nicipales l3, por turbar In paz 4, por
hurto de menor cuantla ] v por cruel
dad con los animalcs l.
The Virginia enterprise. [volume] (Virginia, St. Louis County, Minn.) 1893-19??, 1909-05-07
Peasants Form Most impress
sive Spectacle.

A pardon in Brittany begins with
vespers on the evening before the
feast. Pilgrims arrive for that and
sleep in the church, the chapel and
under the hedges. They chat hymns
till they sing themselves to sleep. The
first mass is said at a. M, and when
all the pilgrims have received holy
communion they depart.
An ordinary visitor arriving say at
10 a. m. will hardly see a single pill
grim in the church. They attend mass,
says the Rosary Magazine, take part
in the afternoon procession and buy
memorials and pictures at the stalls.
One of the most largely attended
pardons, and a very representative af-
fair in it's character, is that Of sAuray,
which is situated in Morbihan On the
southern coast of Brittany.
Z Here gather1all: whom tha4ihtercss-
sion of St. Anne d'Auray has 4aved
from some peril. Those who have
The Virginia enterprise. [volume] (Virginia, St. Louis County, Minn.) 1893-19??, 1909-05-07
| BY Sherwin Cody +


say. He doesn't want to guess or. as
sumo. He wants to know.
A chopped-out letter is usually
robbed OF all forms of courtesy. =, A
business man who would not think of
coming into the Office of a customer
without taking of his hat, saying
Good morning. and shaking hands
affably, will write letter that re-
minds one Of those boys who go about
calling out: Want any blotters?"
The very tone repels.
However brief letter, it should
seem complete, as il the writer were
taking all the time necessary to at
tend to his business with you. The
usual forms of courtesy should not
appear cramped, and the letter equiv
alent of the handshake, the bow, and
the removal Of the hat should be as
scrupulously adhered to in writing as
in personal: intercourse.
These are the things that make the
other man feel friendly, and in every
letter good business, to say nothing OF
politeness, requires that the customer
be made to feel that you are treating
him right. Courtesy in letters as in
personal intercourse is cheap, and it
pays. y>' (: 80
The conventional Dear SIR or
Dear Madam at the opening of a let
ter means nothing, but If, it were left
out it would be missed. and it's alb
sence would be charged up. to discour.
tesy. The same is true, of yours
truly or CORDIALLY yours" at the end
of letter. The skillful writer man
ages to put world of meaning into
these seemingly empty forms.
But the letter writer must not rea.
son that because these forms are
good, a lot more phrases such as the
Spaniards use in closing their let
tiers would be still better. They are
not wanted in American. business let
ter writing. The person who overdoes
courtesy is put down as a hypocrite
and bore. Do what custom re-
quires, and then stop. Study the GUS
toner, and give him what he expects
and wants. That is the great law in
all business.
The Virginia enterprise. [volume] (Virginia, St. Louis County, Minn.) 1893-19??, 1909-05-07
eEGlN,,- AollR- LETTERS -lN~A.-hA.
TURAL AND EASY WAY,

HIHtfk "a Ks
Many people think a letter isn't
a letter unless it is begun in the stereo.
typed style" that has been in use for q
hundred years, such as:
Replying to your esteemed favor of
the 18th INIT, we beg tosadvise; =
Answering your honored communi-
cation of'the Gath ult., we would say"
"Your valued favor Of the 21st inst.
at hand. In reply we beg to say"
You wouldn't talk like that. Don't
write like thatA II, d.
Plunge at once into what you have
to say. Acknowledging the date of
the letter to be answered is only an
incidental matter, and you should do it
incidentally, by some phrase subordin-
ate to the sentence in which you say
the important thing your letter is writ
ten for.
For example, acknowledge an order
in this way:
I'VE thank you sincerely for your
order of the 18th inst for two barrels
of lime, which we will deliver the first
thing tomorrow morning." or !
I'VE regret to say that we are just
out Of lime and 80 cannot deliver with
our usual pEomptness the two bar
rels you order in your favor of the
18th inst"
If favor is asked which must be
refused, begin as follows:
I'VE fully appreciate all you say IN
your letter of the 17th;: but ;"- = =
w. Tould giye me unusual pleasure
to grantayour request of the 18th If it
were in my power to do so, but unfor.
tunately."
L >tnformation-i ~ asked, begin at
once to give the information:
Such lawn-mower as you describe
In your letter of the 9th we are Offer
Ing for only $3.50, and you will find
1t described on page 49,"
I'VE take pleasure in quoting you
on the articles mentioned in yours of
the 18th as follows"
The Virginia enterprise. [volume] (Virginia, St. Louis County, Minn.) 1893-19??, 1909-05-07

Such is the argument used by the
business men whose letters are often
carelessly written and awkwardly
worded:
-Nothing is so Injurious to-eood let.
ter writing az the sense of hurry; but
the secret of success in getting out a
hundred good letters day lies in
taking time to write one, letter well.
If you will devote an hour or two
hours to making one letter as strong,
graceful, clear, and convincing as you
are capable of doing, you will get
general sense Of how best to construct
your letters when you are debating
rapidly. Too many business men never
take time even to write one really
good letter, so they never know what
a good letter in their business would
be.
But there is a regular system by
which even hundred letters can be
dictated in a day and nearly every
one Of them can be made a master.
piece.
Nearly all correspondence falls ma
turally into very few classes. Gus
toners ask the same questions about
a given article over and over, the same
arguments influence them, and sub
stantially the same things have to be
said again and again. Sometimes the
dictator states those things we'll, and
again he is very awkward in his state
ment. This is true even of the great
est experts.
But when Demosthenes had found
the best possible way of saying thing
(as'twe see from his collection of per-
orations and form paragraphs, which
we find introduced into. many differ
ent speeches), he wrote that best way
down in his book and used the. same
language over and over.
This method is peculiarly useful in
handling business correspondence.
Have book of form paragraphs COW
ering every important subject that is
referred to many times, and when you
have found two or three best ways of
saying thing use one of those way3
out of the book instead of debating off,
hand whatever comes into the mind.
By this method it is possible to die
tate hundred good letters in a day
and make every one of them a master
piece.
The Virginia enterprise. [volume] (Virginia, St. Louis County, Minn.) 1893-19??, 1909-05-07
WHEN TO WRITE A SHORT Let
TER, AND WHEN TO Write
A LONG ONE.

1t is a curious thing to notice how
many correspondents fall into the
habit of writing letters all of about
the same length. Some appear to like
a letter of only a few lines, and will
seldom exceed page double-spaced:
others will almost habitually write let
tiers exceeding page single-spaced on
the typewriter.
The first step toward system in cor
respondence is to learn to write a dif-
ferent letter to different people on
different occasions-a long letter when
a long letter Is required to do the
business, short letter when only a
short letter will be read.
Write a Long Letter to
A farmer.
A woman,
A customer who has asked you q
question.
A customer who is angry and needs
quieting down.
A man who is interested, but must
be convinced by complete argument
Write a Short Letter to
A busy business man, who won't
read long one. 49,.
An Indifferent man, on whom you
want to make a sharp impression.
A man who wants only bit of in
formation for reference.
A person who needs only a slight
reminder of something he has for
gotten.
1t is useless to write long letter
unless you know it will be read. Brew
ity is the watchword of the business
world. Every letter should be brief
unless there is a good reason for MAX
ing it long.
. But it is better not to write a let
ter at all unless you are going to make
it do its work. II man wants long
and full explanation it is only business
courtesy and good policy to give it to
him. The man who is in doubt must
be convinced. The man who is angry
must be soothed. The man who; is
asking for information must be salts
fed. =
The Virginia enterprise. [volume] (Virginia, St. Louis County, Minn.) 1893-19??, 1909-05-07
CREATING DESIRE.

The average business man Is so
wrapped up in his own production, the
thing he has to sell, that he forgets all
about the customer. He sees in the
most vivid way possible the great utili-
ty Of his goods, and he assumes the
customer must have the same natural
intense desire. He has worked himself
into a chronic state of seeing through
the colored glasses of his own prepos-
session, and he can't get away from
that prepossessi0n.
But if he is going to make sales he
must throw himself in Imagination into
the position of the possible customer,
who merely has faint inclination to-
ward something which the article
offered for sale will supply to a certain
degree. He can live without it. Even
If it is life-and-death matter he prob
ably doesn't know it. In any case, It
is probably one of many things he
might like to have, though he can't
possibly have all. Be modest. Don't
expect him to have any more desire
for your article than for all the others
ne cduuOl pOSS1OAy get.
Modestly putting aside the notioe
that all the world is waiting breathlesc
for your goods, gently take the cue.
toner o. reader of your letter on hsh
own ground and tell him why he needs
something to supply the void that ex.
lists. Suppose he is wearing three-dol-
lar shoes; point out that one pair of
flve-dollar shoes will wear as long as
two pairs Of the cheaper shoes, so pay.
ing more to start with means really
less in the end, and besides there is
the unspeakable comfort Of a real ct,
SO that walking is pleasure ratho>>
than torture. When you've got man
to- think so far with you, quite without
mentioning any shoes you have t.
offer, you have won half your battle
from the point of view of playing upoz,
human nature.
You want to sell man $25 gold
watch. Some letter writer's would
plunge at once into the comparative
merits of their gold watches and 9TH
| ers; but what good will all those com.
parative merits: do if the custome-
feels that his SO silver watch is Just
as good for him as any gold watct:
you've got. You've got to lead, his
mind to thinking of the real benefits o.
gold watch before your comparative
arguments can have any effect what.
ever, will be anything but thrown
away. A silver watch looks chear.
Nobody will think man is anything
in the world until he can at least pull
out of his vest pocket a gold watch.
Besides, doesn't it really cost lot Of
time and disappointment not to have
an accurate time-keeper? How much
was ste energy would it take to equa,
the interest on only SIS difference
say IS cents a year. Probably the
waste energy might run to the equiva.
lent of 100 per cent. or more. Is 1t not
like throwing money away not to buy
$25 gold watch?
| Copyright. 1909, by Joseph B. Bowles.;
The Virginia enterprise. [volume] (Virginia, St. Louis County, Minn.) 1893-19??, 1909-05-07
WHAT PoLITENEss REQUIRES i'm
A LETTER. .:.,

However brief. letter, it should
never be lacking In a dignifled cour-
tesy. =,
Some business men are so afraid Of
writing long letter that they chop
out every word or phrase that can
possibly be spared without completely
spelling the meaning, very much as
they would do If writing telegram.
Too often they make their letters so
short that the essential things they
have to say are not made clear. II q
man is going to give his time to read
ing letter at all, he wants to know
precisely what the writer wishes to
The Virginia enterprise. [volume] (Virginia, St. Louis County, Minn.) 1893-19??, 1909-05-07
JOHN E. FELLERS.
And on Broadway!

Three members of the Forty7sec
ond Street Country club were enjoy.
Ing the hospitality of an out-of-town
manager at the Sign of Mary's Lamb.
The bar was crowded, so these four
took seats at a table and, calling the
first available attendant, gave. him an
order. The attendant was an ,omni-
bus who spoke with decided Ger.
man accent. This is the order as he
gave it to the barkeeper:
'"Vun Syracuse rum punch.
"Vun Connecticut Club.
"Vun Pittsburger beer, und
Yum Upstairs rye. New York
Press.
The Virginia enterprise. [volume] (Virginia, St. Louis County, Minn.) 1893-19??, 1909-05-07
FLOCK TO BRITTANY PARDON

been saved from shipwreck carry por-
tions of the wrecked vessel; others
carry the shroud that had been pre-
pared for them; the lame carry on
their shoulders the clutches which
have become useless to them, while
still others carry the rope or ladder
by which they escaped from the
flames.
Sometimes and in some places there
is an evening procession carrying
lighted candles; in some there is a
bonfire lighted by the figure Of an
angel that descends from the chapel
or church spire. Occasionally there
are games in the afternoon, and dane.
ing, but usually all is quiet and the
people dispense after the afternoon pro-
cession.
BY the sea the arrival of the boats
with maidens in white and banners is
pretty sight; at one pardon the sail
ors proceed barefooted In perform
ance of vow made when delivered in
= - Z 4
Hope is often carried 30 far az to
The Virginia enterprise. [volume] (Virginia, St. Louis County, Minn.) 1893-19??, 1909-05-07
CLOSING A BUSINESS LETTER IN
EASY STYLE.

Some business men close their let
tiers with set phrases, which appear on
all letters alike. Their customers see
them again and again, and know they
mean nothing at all; that they are
bad habit. Such meaningless phrases
are:
Trusting this will be entirely salts
factory. we remain"
Soliciting your valued order. we
are;"
Trusting we may have your kind
order by return mail, we remain"
These phrases would not be bad if
they meant anything, but when they
are only a bad habit they become
worse than useless.
:, Don't insist on always closing your
letters. with I'VE are" or, I'VE remain"
When you have finished what you
have to say simply write yours
truly" or whatever formal close may
ttbe required. ~ ~ ss
): At the same time it would be q
great mistake to be abrupt and neg
lect the easy formalities Of, personal
Intercourse
Say anything that is natural, courte-
GUS and significant, finding different
phrase as often as you can and over
working no particular form.
III there is anything more we can
do for you, we sincerely hope you will
command us. Yours truly"
I'VE shall give your order our usual
careful attention, and trust we shall
be fortunate enough to please you in
every way"
"We thank you cordially for remem-
boring us in this case" y
Greatly regretting our inability to
meet your desires, nevertheless we re-
main, most cordially yours"
In closing soliciting or sales letter.
it is important always to tell the pros
pective customer exactly what you
want him or her to do. This should be
something simple, natural and easy:
II you want reply, say so just as you
would ask favor in personal inter-
course.
Kindly use the enclosed return post
card to let us know at once exactly
how you are situated
Fiji out the enclosed order blank,
mail in the enclosed return envelope,
and goods will be shipped the day
your: order reaches u.s."
Leaving the customer to infer
what you want done is fatal to much
business, as the average man is more
guided by his instincts than by his
processes of reasoning, and many will
not make the effort to think.
The Virginia enterprise. [volume] (Virginia, St. Louis County, Minn.) 1893-19??, 1909-05-07
Early Showed creatness.

Andrew Jackson was a marvel Of
precocity. He carried flintlock mus
ket, as soldier of the revolutionary
army, at the age of IA. At % he was
appointed by Washington district at
torney OF Tennessee. He was a
United States senator at 30. He did
not reach the presidency until he
was 62.-Sunday Magazine.
The Virginia enterprise. [volume] (Virginia, St. Louis County, Minn.) 1893-19??, 1909-05-07
Plan to circumvent earthquakes.

The japanese mission Of architects,
which is visiting Europe to. obtain
ideas for tie new houses Of parliament
in Japan, are going to study the earth
quake effects in Italy and try to evolve
laws from which they will be enabled
to build legislative houses in stone,
in spite of the predisposition of their
country to earthquakes. Their new
buildings are to cost about .$25, 900, 900,
so they say they must not allow them
selves to be surprised by geological
cataclysms
The Virginia enterprise. [volume] (Virginia, St. Louis County, Minn.) 1893-19??, 1909-05-07
He ApproYeo.

Threeyear-old Tim had admired the
clouds for a long time, but never
thought to inquire into their origin
until few evenings since. His moth
er explained at length how God made
the rain fall on the earth and then
took it back into the sky, to all Of
which Tim listened attentively, and
then patroiizingly observed: Pretty
.doood stunt for bod. isn't tt:"-Har
per's Magazine. **
The Virginia enterprise. [volume] (Virginia, St. Louis County, Minn.) 1893-19??, 1909-05-07
HOW TO WRITE A HUNDRED GOOD
LETTERS A DAY.

IF could take time to polish my
letters up, be sure had obeyed every
rule of grammar, and found precisely
the most natural and effective express
sion, 1 could write fine letters; but
have to dictate hundred letters day
and it keeps me hustling to get them
out. I can't stop for all these fine
points"
The Virginia enterprise. [volume] (Virginia, St. Louis County, Minn.) 1893-19??, 1909-05-07
Too Bad.

Too Bad.
Mamma (bring1ng her little lecture
to an abrupt close as she was called
from the room)-And all this trouble
was caused by those bad thoughts in
your heart.
Jamie sat for a few minutes the pic
ture of distress, for he was really very
sensitive about being thought bad"
Aunt Milly came in, and being al
ways solicitous about his health, ex-
claimed:
why, Jamie, how bad you look!"
This was too much, and jamie burst
into tears and sobbed out, brokenly:
'I-l-k-knew there w-w-was a b-bad
spot in m-my heart, b-b-but I didn't
k-know it s-s;showed clear through!"-
Brooklyn Life.