The Salt Lake herald. [volume] (Salt Lake City [Utah]) 1870-1909, 1909-06-20
In AUGUST
The Hirsehman Shoe Store viii Move
to Larger and Better Quarters Five
Doors Below Their Present Location

The Hirsehnan Shoe Store Will Nova
to Larger and Better Quarters Ffv.
Doors Below Their Present Location
It is our intention to give a series or
talks in the newspapers. which wa trust
will be of mutual advantage.
Our talk today is. Popular goods st
popular prices, and what it means ta -
shoe-buying public.
And what IL means TO a shoa-Vfs.
buying public The great successes +.
day in the mercantile world are rzir-
attained by the merchant who ferr.s
to sell great quantities of goods a+ a
very little profit Each individual
transaction whilst making but a small
amount. yet relying on the volume f4r
making up for Iessened profits. ON +r.
other hand. you have the merchant vr..
is willing to sell considerably less good.
relying on the fact that he can make
bigger profit on each transaction T4E-
ing it for granted that some folks br-
strictly on the basis that if am ar.e-.
is marked at a higher price DC is .s
greater value. No great and la..fr-
success was ever built by any concern
that did not sell its merchaudf-- ar
right figures. This is the history OFF t-.
country-the great successes were frr-
up on these lines. We sell popular goods
at popular prices. This means the ma.-
imum profit and maximum values Sell
ing the people what they want at rr.
price they want to pay when they want
IL. Selling them a novelty as close as
we would the most staple article m DIR
shop. Studying and speciaIiziug reu--
ing on immense quantities with urr
the most reputable houses. sUeaffrfrr
the most minute little details and m-
sisting that the goods come in surh "a
manner as to give absolute salts
faction to our patrons. We do not 60 Z.
the extremes i'm price. which mean
simply an abnormal profit for rra
retailer and manufacture We car
~ the best and biggest popular priced
shoe stock in the intermOuutaiu west.
We have the largest stock of sfs-Tl
styles, that we carry in complete sizes
and widths every day iu the year. a=
well as we carry the most complete as
sortment of novelties as fast as thew
come out We do a large business at
a small profit on each individual trans
action, and rely ON the great numbers
we sell to make up I'm profits We rm-
ploy the highest priced and most eH-
cient statesmen I'm the city. Men who
stay with us year I'm and year out. and
as business increases year by year have
steadily made it "a point 10 add only 20
our selling force men of experience
This means much % YOU For backed
7s they are by a perfect stock r1mrf-s-
i'm sizes and widths and a variety rF
styles suited 10 all feet. you are assured
IF perfect fitting shoes. stylish iu shane
and absolutely warranted as tn wear
We watch personally every little detail
Of this business. We want 20 t1 Keen
On growing, we want to- run it iu such
4 way that viii meet with your approx
al We want to adjust TO your come
olete satisfaction any just cause for
complaint Our employees are like
Of one happy family. each and
Every one works i'm harmony with the
house and for the house. We have no
knockers. only boosters. They know
)ur merchandise is right and our treat
nent Of customers is fair. and that they
AN sell goods on the broad gauge plan
IF guaranteed satisfaction. more than
FOUR moneys worth and il goes almost
Without saying that we are always will
Hg TO exchange or refund the money.
These facts and many others have
lrOught US today in a position of the
eadlng popular priced shoe house. not
My in Salt Lake, but the near vicinity
Ind the most discerning shoppers have
CINE to recognize us a mOney-savlng
a homelike store. that gives
he best it has in service and value. and
reats each and every one exactly alike
We want 10 win your trade. we are
.ustling for it every minute. and H7r-
ne won it, feel confident that our pop
lar goods at popular prices and right
reatment viii keep you a regular ruz-
omer. Just now we are running "a Tee
loval sale that is crowdiug the star.
Nth folks who appreciate savings of Il
o 50 per cent.
Yours ShOely.
HIRSCHMAN'S.