The Bridgeport evening farmer., 1909-03-09

iiS liSiuOSS IHdHy dOulllOHS to
 the facilities of this popular concern, a building which means ample room for carrying out the policies of the firm and a building for future needs. It is joyous affair. There is a req | son for the joy, the joy that comes to | methods of business, and joy for the | thousands who have long profited by l those methods. So the store is uncom- | monly busy as well uncommonly | happy and the business that is going | on there this week promises to make 1 all other records of the store seem | rather tame.
 It will be of interest to note that Bridgeport some twelve years ago, started as comparatively small, | though not unambitious enterprise. | The plant comprised one store extend | ing from Bank street, which served the | purpose of the firm for two years when 1 it was found necessary to take in the store occupied by GrieSinger's Real Estate office on the Bank street side. was required and the east wall of the main building was removed and room acquired and a new and large refrig- orator was built.
 Then, later there was an important | improvement and addition to the fla cilities in the installation of the car Tier system, which required a goodly part of the second floor, some 24O
 
 space and facilities the business has kept full pace. The development has been just what might be expected in Bridgeport under such management as has been demonstrated by the proprie- tors of the Bridgeport Public Mar ket.
 In launching their enterprise they set before themselves some facts of business which they conceived would prove successful if consistently and consistently continued; namely, the purchase of the best merchandise ob- tainable in all the lines in which they
 the lowest possible cash price that could be considered with a view to success and continuatio in business. The cash plan precluded any serious losses, and the managers figured that it was merely question of getting these facts strongly in the public
 mind that would develop their busi- ness handsomely and quickly. Ev cry article in their business creed has proved itself time and time again since the opening of the store of Mackenzie Bros., twelve years ago. The business has grown because it was founded on solid basis, and because every sale made from the early days till the pres ent time has been made on the princi- pie of ''the best possible goods for the least possible cost for it.'' s. What that has meant for the people of Bridgeport is more than consider able. It means that since the Bridge port Public Market has been in exis- tence the people have not paid fancy prices for their provisions. The in creased cost of living has been a theme of newspaper talk in nearly ev- cry city in the country, but not in Bridgeport. The methods employed by the Public Market have precluded the possibility of such an increase as has been felt in other cities, and kept the cost of living within bounds. This in a word, is the reason for the tremen-
 +, 1 partment food store, and made it nee essary to enlarge the plant again which was done by the erection of fine three story brick building, Colon ial style, and having every department located in the most convenient space for it, and perfectly adapted to carry ing on business with expedition and with the least friction.
 Meat Department.
 The meat department which is ex- tnesive, has a double row of counters Ga feet long. These counters are the latest and most improved style, in cluding refrigeration and plate glass protection, and all the little kinks that help to present the meats to the cuS- toners of the store not only fresh but absolutely clean When it is consid- cred that it is not an unusual thing for a-icar load of meats to be sold at the Public Market on Saturday, it will be realized how much these meth- odS mean to the patrons of the store. There are not more than two or three of these systems for the protection Of , lie Market being among the very first to avail itself of the superior protec- tion afforded by their use.
 Bakery Department.
 The bakery department of the Pub lie Market is recent installation. l Bridgeport has needed just such | bakery for some time, a bakery of the | most modern type, producing the hn- 1 est bread. rolls, cakes, doughnuts, etc. | The bakery thus established is a mod | el one. Its equipment is complete, in- l the most modern dough mix | ers roll dividers, cake mixers, and two | great ovens of the best approved mod | els. In the production of bread the tive four is used. with the result that the bread is equal to that produced in the kitchens of the most skillful and | housewives. Tie finest lard, excellent butter, fresh eggs and pure, sweet milk are used in making the | products, and substitutes for these precious articles are not used at all In word. this new bakery is a model for the whole state, and Bridge port is appreciating it in a most grat- flying way, and it is the l1ghtest, brightest, cleaneSt bakery imaginable. It is certainly an ideal department for the production of choice bakery goods, and that's what it is producing every day.
 Fish Department.
 The fish department of the public market is proud feature of the store. There are several ways of conducting the fish business. But there is only one good way, one way to do it satis- to Bridgeport trade. That is the buying of the first pick of the fish that come to New York and Bos- ton
 There are plenty of buyers for the thirds and job lots. The Pub lie Market representatives buy the pick of the fish and they buy them in arge quantities. That's why this de- oartment is such a pride spot in the Public Market, and why it does such l tremendous business in fresh fish and all other kinds of food. Long | island oysters, clams and scallops, and scallopS from the waters of. Massachu- ;etts. are among the choice sea foods handled.
 Butter, Eggs and Cheese.