Aberdeen herald. [volume] (Aberdeen, Chehalis County, W.T.) 1886-1917, 1909-07-01

Another way in which Muscogee
showed that she is alive was by re-
viving river transportation. Though
she has three navigable streams the
railroads Unanswered to get all the
trade and to shut off water commerce.
Then the merchants got into the game.
the railroads after having killed the
boat trade showing disposition to
raise rates. The same commercial
club already mpntiontd bought boat
three years ago and began navigating
it at Il profit. Two years later another
boat was built. and It. too. is more
than paying its way Thus rates have
not only been lowered. hut the town
has been enabled It" advertise it's wa
ter routes as an inducement to manu-
facturprS to lo,'at. in its midst
An example of whit may be done
for Il city by juditjoiis. plentiful and
persistent advertising is shown by Los
Angeles. In the nleinosy of those now
twin" she was little Mexican town
of lU.nOD. without life. business or
prospects. In those sleepy days So
had the same DELIGHTFUL climate a.
now. The only trouble was that no
body knew of its chuilliS. Now all the
world knows them.
The story of the campaign Of pub.
iicity by which this fame has been
carried abroad is also the story that
tells how Los Angeles has grown int"
Il DeauliIul ANA thriving city of 30O,Uou
people. That transformation has not
been accidental Ii did not come of
itself. 1t did not tall as mamma from
the skies or arrive as a matter OF
course. Like everything in this word
worth having. il Aas planned fol
worked for. fought for 1t started by
people In Los Angeles believing in Los
Angeles. They united to spread theii
belief throughout the world, In print
er's ink they found Il messenger swift
er and more potent than Mercury. Bc
keeping this sleepless messenger bus.
throughout the years the miracle he
been wrought. and the end Is not vet
The advertising has only begun to Z
It's work. In the development OF Il.
new and greater Pacific civilization
Los Angeles has before her u future
that it would be idle to attempt
prophesy. America has not begun t,
grow. and any American town has br
fore her a like opportunity If she bU'
seizes and makes the best of it, l.
may not be as great an opportunity Il
that of Los Angeles. but If No 1t differ
only in degree. not in kind.
A tale similar to that Of the Cit
Of the Angels could be told of 81"
kane. Seattle and other rapidly grow
ing towns of the Pacific coast Ye
the epic Of progress is by no near
confined to the west One of its mos
thrilling cantos rccounts the manner
In which Louisville. Ky. was clangt
from city of fractional fights al.
feuds that gained her a bad nam
abroad to one united for home trad
and upbuilding. AS in the case "
Muscogee the change was wrourh
largely by Il commercial club. Re
cause of fits intelligent work Strangers
are no longer advised to shun Louis
vile. but the impression is going abroad
that she is city with future /"
which It Is we'll ~ locate
The same song Is heard on the AT
iantic coast. Boston Providence and
even New York Hre crcnnf2inG ru.hi"i-
ty campaigns In behalf Of larger trad"
All Of this bears ON the verdict ct tn"
Municipal Journal. which puts 1t thus
at has become more or less uni
versai opinion In most sections of thu
country that any citv that does not
make some acrive effort at direct nd
vertisement is dead and sure to fel'
behind the time
JAMES A. EDCERTON