Daily Arizona silver belt., 1909-11-12
The Silver Belt has larger paid cir culation than any daily newspaper in the world published in city with 12,OOO or less population.
THE SOUTHWEST EXPOSITION

San Diego, the growing rival ot San Fran cisco and Los Angeles as great coast cities, IS now exerting itself through its various civic or ganizations toward securing Panama-Califor- nia exposition for the year 1915. It Is planned to raise $1,000,000 from sales of exposition stock between now and New Years Day. This is an ambitious undertaking, but it is perfectly feasible, and in all probability, the people of San Diego county will respond generously to this call made on them for the furtherance of San Diego's growth. The people of Seattle set a pace in raising money for a worlds fair when they subscribed $650,000 in a single business day It is not expected that San Diego, much younger and smaller than Seattle will accom- plish anything so stupendous in the collection of funds for the financing of an exposition. But it is believed that the people will see the advantage of such mammoth plan for attracting public attention to their city and will accordingly as- sist in bringing it about.
 The argument, of course in the execution of the exposition plan is that from now until 1915 period of five years, San Diego, with world $ fair assured, would be point of interest to the people of the United States and would, conse- quently, obtain a tremendous amount of desira- be advertising that would result in no small degree of the city's upbuilding.
 To all the ambition of San Diego as manifest, ed in the movement to secure an exposition we subscribe sincere approval But there is one feature of the San Diego plan that seems not altogether desirable Why insist that the field of the exposition be apparently limited by the name Panama California exposition. Why not broaden the scope of the undertaking by win ming for it the loyalty of the whole southwest. One may query, Whats in nameg' And the answer to that question is that the importance of name is wholly dependent on what kind of a name it is and to what applied In naming a worlds fair, credit should be given to the whole area from which the exposition draws support. either financial, or otherwise In this particu- lar case nothing could be more appropriate than to permit the whole southwest to share in and likewise derive benefit from the worlds fair in 1915 Within the past score of years. exposltlons of various magnitudes have been held III the north the northeast, the southeast the south central and the northwest part of the United States. The Chicago worlds fair. the Atlanta exposition, the Pan American exnosi- ton at Buffalo, the St. Louis worlds fair and the Alaska-Y Yukon-P Pacific exposition have in turn drawn attention and travel to their re- spectve parts of the country. Thus the sontb- west the region now enjoying faster deyelop- ment than any other section of the United States, has not been favored with worlds fair Tn view of this fact, then, it would be no more than fitting that the next great exposition of the country's resources should be made to i'm clude particularly the industrial displays of the different commonwealths making up the soutb west To that end the name could be made more comprehensive without in the least desnoil;no It of euphony or detracting from its desirabil;ty as tltie' For instance why could not the fair m 1913 be called the Southwest Panama Pac;io exposition or the California Panama and Sontb- west fair? i' 'ou'i'-
 The commercial and civic develonmant of tho different sections of the southwest will ,Iwa,,s De more or less unity. The branches of trado to winch the southwestern regions will owe tba;, progress are contributory to one another r. ;s absolutely right and proper, therefore tbat tho 70 southwestern states unite in making inc nynos; tloil o1 l9io the most interesting and coIossal ever held Tn America. And should the neorIo or these states and territories be given an po0p.o porlunity to share with San Diego in the olory or ths worlds fair to be- there is no vastoo ae doubt that they would respond readily to a oi reasonable call for support that might be yoad, upon them oe made