davidaulloa/AmericanStories huggingface dataset:
The Tucumcari news and Tucumcari times. [volume] (Tucumcari, N.M.) 1907-1921, 1909-08-14
FORTUNES IN ADVERTISING

Many Of America successful bust.
ness men spend fortunes in advertising
before they begin TO see their way TO
prosperity, but they eventually net
handsome returns on their investments.
The Gospel Of advertising is an old
one; IL has been preached since the
days when men carved the merits Of
their wares on stones, but there are no
records TO show that reliable adver
Using ever put a man In the poor
house.
The most powerful corporations In
the country today spend o
sums to proclaim their particular sphere
Of usefulness to the world. II cannot
I've said that they need II, since 1t Is
apparent that they could exist without
II. But the men of millions who con
troll the great industries of the country
know the true value Of advertising,
and even the man who has money to
burn is not, above making an extra dol
lar or two.
The man who waits for business TO
come TO him has another think coming.
II he has anything TO sell he has 90
prove 10 the public that he can give
a better value han the other fellow
Frank Van Camp, Of Pork and Beans
fame, spends 81, 900 a year to tell
hungry Americans what things he has
prepared for those who love n good
meal. ~ am spending $4,000. 900 a
year" he says, Gin order to create and
stimulate a demand for something PEG.
pie haven't bought very largely be.
fore. | spend 100000 a week in New
Yory City, and before the week was
over | bad to cut out advertising aud
give day and night orders to my fac.
tories"
And the Van Camps didn't have very
much to speak Of when they started
out to ''put the can to pork and
beans. Sect
But the art in advertising is no,
in spending fortunes for the secre,
lies in choosing a good medium and
in having the nd properly written.
Either a jackleg or a poorly written
ad is a dead loss 10 the advertiser
T~ucuincari merchants have nothing 70
fear in this, though, for the News has
already been proven the bes, sheet to
obtain results for advertisers tina, was
ever started in this portion Of the ter.
ritory aud every ad is well written.
This is because the News employees
an expert nd writer to accommodate
those who var something well done.
II you have something to sell, call 22,
by phone, and It's as good ~ sold.
FOR RENT-Furnished room ia
The Tucumcari news and Tucumcari times. [volume] (Tucumcari, N.M.) 1907-1921, 1909-08-14
SMALL BLAZE DAMAGES
-soUTHwEsTERN SHOPS

Fire Thursday afternoon broke out
In the Southwestern shops and did about
one thousand dollars worth Of damage
bafore the flames could be brought un'
dar control. The hre started In the
boiler room and wss caused by the
heat from the smokestaek. The shop
Are company was on the scene In a
minute and Il was owing TO the fact
that they could not get water from the
plug that the damage was done.
A. soon az the pressure was obtain
cd, however, the drs was quickly en-,
tineuishsd, despite the fact that Il had
gained considerable head way. Most
81 shs damage was done 10 the build
ias. work Of repairing u has already
begun.
The Tucumcari news and Tucumcari times. [volume] (Tucumcari, N.M.) 1907-1921, 1909-08-14
NEW TOWN OF NARA VISA
IS RISING FROM ASHES

The little town Of Nara Visa, which
was almost totally destroyed by fire
n few months ago at a cost Of seventy
thousand dollars, is now beginning TO
rise from the ashes "a far more bcauti
full and u~ptodate place than it former
ly was.
Three new brick tow story buildings
are going M, The first national Bank
building Is a model. John Burns will
have one Of the best buildings In the
county and VI. llurtstein has moved
his store from Texline. Franklin aud
Hall have built a concrete building.
Heinrich and Waterfall are erecting u
concrete block and the New Mexica
printing company has already built a
splendid cemen building and have in.
stalled a good plant.
The Tucumcari news and Tucumcari times. [volume] (Tucumcari, N.M.) 1907-1921, 1909-08-14


such a line constructed would connect
their two main lines, lessen the dis
lance Of the Pecos Valley lines to the
coal helds by half, give them q through
connection from Denver aud other Colo
RADIO points TO the Gulf, and be advau'
tageous IN u dozen other ways. The
0 "a N an essensial to the santa Fe
and there Is no doubt but what they are
sincere and intend to build at an early
date.
The Fredericks proposition, II carr
ed out Is Just AS good, although It must
he admitted that Clovis is a better con
neetion point Tor Tucumcari than Is
TeSieo on account oil ITS already prom
inence rs a railroad town aud shipping
point, Ii II Is hsrrimans intention OF
building the road, as Is reported, II ~
merely to be In competition with hiil,
who has recently purchased the Colo
RADIO aud southern.
To build the road only six d
miles OF gaps would have To be con
strueted to make a fifteen hundred mile
road The road wall be built from III
cumeari southeast to Texie0, thence IN
the same course to a connection with
the Houston and Texas Central, At
Llano Texas The Houston and Tex
as Central belongs TO the Hartman In
terests and forms a direct hne IRON
Llano to Galveston via Houston.
AT this city the proposed roa VIII
connect with the Dawson line WHICH
runs northwest from here TO the Daw'
son coal fields, near the Colorado hne'
The dawson II owned oy the fheIpS'
Dodge but may be used rs a hnk IN
the route which II Is SAID MI HART
man and associates VIII bniid rom
Denver to the Gulf. The distance from
Texieo to Llano Is about three hundred
aud nifty miles, over nalt OF "hleh Is
graded. Te1ico ana Iucum'
eari is eighty m miles and ~ Is ABOUT
two hundred miles from Dawson TO
Denver, where connection VIII be made
with the Union Paeihc' All toid ABOUT
six hundred and thirty miles would
have TO be built TO OBTAIN ms new
line to the g'lf.
Mr.. Fredericks agrees 70 INCLUDE IN
the contract with ms elty mai engih'
eering corps Will be on the grounds
ten days AFTER the contraet Is signed
and that actual construction WORK WIZ
begin within ninety days or the con
tract ~ void MI fredericks was N
Tueumeari last Monday ana a very en-
thusiastie meeting was heid az the Eiec'
trie Theater. He reviewed the PROPOSE.
tion Of his former visits and obtained
many new supporters although many oil
the most prominent business men seem
The Tucumcari news and Tucumcari times. [volume] (Tucumcari, N.M.) 1907-1921, 1909-08-14
ORDINANCE NO. I3.

An Ordinance Relating 10 Building a
Sidewalk Along the North side Of
Lot No. 1, Block No. /, Russell Ad-
dition 70 the Town Of Tucumcari,
New Mexico.
BE IL ordained by the city council Of
the city Of Tucumcari, New Mexico.
Whereas the city Of Tucumcari, New
Mexico, is n city of more than two
thousand population, and whereas in
che opinion Of the city council Of said
city u Is necessary 10 build a side
walk long the north side Of Lot No.
Block No. 4, In Block No. one, Russell
addition 10 the town Of Tucumcari,
New Mexico, and whereas said lot is
owned by Faith A. Collins.
Therefore be II ordered that a no.
tiee be given, and Is hereby given. 20
said Faith A. Collins. owner ~ said
lot, 10 build said sidewalk within thlr,y
days after the passage Of this ordin.
ance.
Said sidewalk shall be a cement
walk, twelve feet wide, with not less
than an eighteen inch curb. The base
Of said side walk shall be constructed
OF one part Portland cement 10 Ave
parts clean coarse gravel and not less
than ive inches thick. The surface Of
said side walk TO be Of one part Port.
land cement 10 one and one half parts
clean coarse sand and not less than
one half inch thick. Said side walk
TO be built In conformity with the
grade established under the direction
Of said city.
And the said Faith A. Collins IA here.
by notified and directed TO build said
side walk Of the dimensions and with
In above specified.
Introduced and ordered published
August 18th, 1908.
Passed and adopted August, 1910.
Mayor Of Tucumcari,
New Mexico.
Attesti
The Tucumcari news and Tucumcari times. [volume] (Tucumcari, N.M.) 1907-1921, 1909-08-14
ORDINANCE NO. 40.
An Ordinance Relating 70 Building a
Sidewalk Along the North side Of
Lot No. 3, Block No. /. Original
Townsite of Tucumcari, New Mexico.

BE II ordained by the city council of
the city 81 Tucumcari, New MexicO:
whereas the city II Tucumcari. New
Mexico. is a city Of more than two
thousand population, and whereas in
the opinion of the city council If said
city IL il necessary 90 build n side walk
along the north side Of Lot No.
Block No. 3, in Block No. one. original
TOWNSHIP Of Tucumcari, New Mexico
aud whereas said lot il owned by d.
3. Hardin.
Therefore be IL ordered that a no.
tee be- given, and is hereby given. 10
said u. =. Hardin, owner ~ said lot
10 build said sidewalk within thirty
days after the passage of this ordin.
ance.
Said side walk shall be a ccmen,
walk, twelve feet wide, with not less
than an eighteen inch curb. The base
Of said side walk shall be constructed
~ one part Portland cement Ia Ave
parts clean coarse gravel and moi less
than five inches thick. The surface of
said side walk 10 he Of one part Port
land cement 70 one aud one half parts
clean coarse sand and not less than one
half inch thick Said side walk "a
be built in conformity with the grad,
established under the directions OF
said city.
And the said u. S. Hardin is hereby
notified and directed 10 build said sid,
walk ~ the dimensions and with ~,
material and within the time herein
above specified.
Introduced and ordered published
August nth, 1909.
Passed aud adopted August, 1909
Mayor Of Tucumcari, New Mexico
Attest;
The Tucumcari news and Tucumcari times. [volume] (Tucumcari, N.M.) 1907-1921, 1909-08-14
BARGAIN.

| have for sale II brand new liver
johnson bicycle, costing $4,000, with
mud guards, coaster, special tires,
tools. ctc., At u bargain for Cash.
This If Que Of the hes, wheels made
and you will save money by seeing
me NJ once Call ut end house east of
Baptist church. ijlt pd
The Tucumcari news and Tucumcari times. [volume] (Tucumcari, N.M.) 1907-1921, 1909-08-14
DEPARTMENT OF the INTERIOR,
UNITED STATES LAND OFFICE.
Tucumcari, N. NJ. Aug. 9, 1909.

Tucumcari, N. NJ. Aug. 2, y
TO WHOM 1T MAY CONCERN:
Notice is hereby given that there
have been fled in the U. =. Land
Office at Tucumcari, New Mexico,
plats Of Townships Nos Is aud 49,,
North Of Range 37E, New Mexico
Principal Meridian, and all parties
claiming under squatter's rights or
In any other manner land In these Town
ships aud Ranges, must file in the
aforementioned Land Onice, their ap.
plication to make entry within three
months from August 9, 1909.
r. A. Prentice, Register.
ltf n. V. Gallegos, Receiver.
The Tucumcari news and Tucumcari times. [volume] (Tucumcari, N.M.) 1907-1921, 1909-08-14
FOR eALR

New four room house, with hall and
closets, and cellar, lot 5oIl+o with pick.
ct foucs. Part cash, balance your W
time, In MeGee Addition. Call Pioneer
Drug Store. 2s.tfe
The Tucumcari news and Tucumcari times. [volume] (Tucumcari, N.M.) 1907-1921, 1909-08-14
Attest;
Clerk.

FOR sALE-Full blood Jersey eow.
Good mixer. See Lee Sherwood. OF.
Gee In First National Bank Bldg. n.
The Tucumcari news and Tucumcari times. [volume] (Tucumcari, N.M.) 1907-1921, 1909-08-14

FOR -. D., Two ypcwri,ers,
Remington 40 COX. Both ew. Ap.
ply TO i , mghtry. 3stf
The Tucumcari news and Tucumcari times. [volume] (Tucumcari, N.M.) 1907-1921, 1909-08-14

The Evans Realty Company can make
you large proft.L Doa, hesitate, l5.tf.
The Tucumcari news and Tucumcari times. [volume] (Tucumcari, N.M.) 1907-1921, 1909-08-14

stcains lee Cream at tho Elk Drug
Store. 36.tf-e
The Tucumcari news and Tucumcari times. [volume] (Tucumcari, N.M.) 1907-1921, 1909-08-14

FOR sALE-Horse with runabout
3s.tf.c. G. A. Kreger.
The Tucumcari news and Tucumcari times. [volume] (Tucumcari, N.M.) 1907-1921, 1909-08-14

When you want TO build . windmill
t"~sr or repair one, call d. NJ. Turner,
at the planning mill, near the old garage
The Tucumcari news and Tucumcari times. [volume] (Tucumcari, N.M.) 1907-1921, 1909-08-14
Clerk.

Mayor Of Tucumcari, New Mexico.
Attest;
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17
RIDER HAeeARD ON soRRIETy.
Author Tells How to Make II Un-
comfortable for Drinker.

Author Tells How to Make II Un-
comfortable for Drinker.
ii. rider Haggard, the author of
She, was recently asked to answer a
number of questions as to the law
relating to inebriates. He made the
following suggestions:
i submit that the best way to
promote sobriety is to make it ex-
ceedingly uncomfortable for the in
dlvidual who gets drunk. I am quite
certain that if public intoxication
ceased to be treated as a kind OIL
troublesome and maladorous Joke,
and II its repetition were punished
by sentences of confinement increas.
ing in proportion to the frequency of
the offense, instead of being con-
doned by a 5 shilling or even a
smaller fine, we should hear and see
great deal less of it than we do
at present
Mr.. Haggard's idea of making it
uncomfortable is represented by the
following suggestions for dealing with
the offense of public drunkenness /:
First offense, dismissal with a eau
ton; second, the ordinary fine; third
oTense, committal to jail without the
option of a fine. He would not com
init, however, to the common prison,
but to a specially organized depart
ment of it reserved for drunken cas-
es, where they could be suitably bit
kindly treated, with a view to their
reformation
All this is ror Simple drunken
ness. Mr.. Haggard adds: eff the
drunkenness should be accompanied
with violence or with the use OF
that filthy language in which drunk
ards are wont to foam out their own
shame in public. or if the intoxicat-
ed person should be in charge of a
vehicle or of children, then I think
that the magistrates should commit
upon the second. if not upon the first
offense, and in some circumstances
to the common Jail"
Mr.. Haggard's opinion is that either
the police or the relative should have
the power to bring an habitual drunk
ard before a court of summary jur
isdiction, composed, at any rate SO
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17
CHILD HAD SIXTY BoILs

And Suffered Annually with Red
ScaId-LiI<e HumOr ON Her Head
Troubles Cured by Cuticura.
When my little Vivian was about
six months old her head broke out in
boils She had about sixty in all and
used Cuticura Soap and Cuticura
Ointment which cured her entirely.
Some time later a humor broke out
behind her ears and spread up on to
her head until it was nearly half COW
cred. The humor looked like scald,
very red with a sticky, clear fluid COM
ing from it, This occurred every
spring / always used Cuticura Soap
and Ointment which never failed to
heal it up. The last time it broke out
it became so bad that | was discour-
aged. But I continued the use of Cuti~
,ura Soap, Ointment and Resolyent I'M
til she was well and has never been
troubled in the last two years Mrs.
NJ. A. Schwerin, GA Spring Wells Ave,
Detroit Mich, Feb "A, 1909
Potter Drug & Chem. Corp, Sole
Props of Cuticura Remedies, Boston.
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

far as county divisions and boroughs
are concerned. of not less than three
magistrates, who should be empoW
cred to try the case in common. If
the court thought it in the interests
of the drunkard (who is practically a
lunatic) of his family, or of the pub
lie, that court should be able to COM
nit such a person for definite pc
Rod to a properly inspected home,
quite irrespective of the consent of
the inebriate, or even of his family
Mr.. Haggard makes suggestions as
to full reports to the home secre-
+tary, and the giving of the power
of appeal He adds that he would
include all persons addicted to the
use of deleterious drugs in the def
milton of habitual inebriates.
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

ST. Petersburg papers, following the
recent retirement of thirteen Russian
admirals, express the hope that this
will only be the beginning of a clean
sweep of all those naval officials
who, more than Gen. Kuropatkin and
the army officers, are regarded as re-
sponsible for the terrible defeats in
the Japanese war The Novoe Vremya
hears that, in addition to the thirteen
admirals already cashiered from the
Russian navy, eight more will shortly
be dismissed from the service. In all
1T higher officers in the naval service
will be dismissed
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17
WOMAN. LOVELY WOMAN.

Harpers Weekly.-Her waist be-
gins just below her neck. Her hips
have been planed off even with the
rest of her body. She is usually but
toned up the back, and around heI
neck she wears a section of barbed
wire, covered with lace. She wears
on her head a blonde haystack Of
hair, and on top of this central
dome with rings about the same size
as those of Saturn. She is swathed
in her gown like an Indian papoose
and on the end of her feet are dabs
of patent leather She walks on silt
like heels with the experiences of a
tight-rope dancer. The pores of her
skin are full of fine white powder.
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

| read Of Doan's Kidney Pills and be
gan using them. One box made me
stronger and freer from pain. | kent
on using them, and in three months
was able to get out on crutches and
the kidneys were acting better | i'm
proved rapidly, discarded the clutches
and to the wonder of my friends was
soon completely cured"
Sold by all dealers so cents a box,
Foster Milburn Co., Buffalo, N. Y.
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17
Deafness Cannot be Cured

by local applications as they cannot reach
the diseased portion of the ear There is
only one way to cure deafness, and that is
by constitutional remedies Deafness is
caused by an inflamed condition of the mu-
cous lining of the Eustachan Tube. When
this tube is infiamed you have a rumbling
sound or imperfect hearing, and when it is
entirely closed. Deafness is the result and
unless the Inflammation can be taken out
and this tube restored to its normal cOndi-
ton, hearing will be destroyed forever; nine
cases out of ten are caused by Catarrh,
which Is nothing but an intiamed condition
of the mucous surfaces.
We will give One Hundred Dollars fer any
case of Deafness (caused by Catarrh) that
cannot be cured by Halls Catarrh Cure.
Send for circulars, free.
F. j. CHENEY & CO., Toledo, o.
Sold by Druggists, 75c.
Take Halls Family Pills for constipation.
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

Henry S. Farwell, AZ years old, q
nephew of the late John " Farwell
died at Los Angeles, Cal. of neuritis
Mr.. Farwell was born in Chicago
For some years he has been connected
with the firm of John " Farwell &
Co., of which his father, Simeon Far
well, now is president. Two years
ago he became i'll and since that time
had passed most of his time in Cali
fornia.
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

table. / will never be without this
medicine in the house. Mrs. SAM'L
LEE, 1923 Fourth ST., Louisville, Ky.
Another Operation Avoided.
Adrian, CAT suffered untold
misery from female troubles, and my
doctor said an operation was my only
chance, and / dreaded it almost as
much as death. Lydia e. Pinkham's
Vegetable Compound completely cured
me without an operation. LENA Y.
HENRY, r. F. ID. 8.
Thirty years of unparalleled sue
cess confirms the power of Lydia p.
Pinkham's Vegetable Compound to
cure female diseases. The great vol
ume of unsolicited testimony constant
ly pouring in proves conclusively that.
Lydia E. Pinkham's Vegetable Com
pound is a remarkable remedy for those
distressing feminine ills from which
90 many women suffer.
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

The application for the notation OF
an Osaka municipal loan of $5,193,0O0
for the extension of the waterworks
has been sanctioned by the govern
ment. 1t was stipulated, however,
that if the municipality desires to
float the loan abroad further appli-
cation must be made.
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

Throat Troubles. To d!lay the irr,a.
ton that induces coughing. use Rrown' :
Bronchial Troches. A simple remedy. In
boxes % cents. Samples mailed free
John /. Brown & Son, Boston, Mass.
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

talnly done me q
world of good and
/ cannot praise it
enough. / suffered
f. omirregularities,
dizziness, nervous
ness, and a severe
female troub lie.
LydiaE.P inkham's
Vegetable Com
pound has restored
me to perfe CT
health and kept me
from the operating
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

paralyzed me and
affected my kid
neys. My back
hurt me terribly.
and the urine was
badly disordered
Doctors said my
right kidney was
practically dead
They said | could
never walk again
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

4 good honest remedy for Rheuma ism
Neuralgia and Sore Throat is Hamlins
Ward Oil Nothing will so quickly
drive out all pain and inflammation.
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17
wAisksy for Rheumatisn.

Wkiskey for Rheumafism.
- eno-AaK pint coed whfskey, add
one ounce syrup sarsaparilla, and enc
esAss TaEh compound. which can be
DrsGnssA e any druggist. Take In tea
sposaeal doe0 before each meal and
bsEses rsflring. Followed -, this n
a sure remedy.
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

Algeron Farr, aged SO years, presi
dent of the Illinois National bank Of
Springfield, ILL.,, is dead after a brief
Illness
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

The Herb laxative. Garfield Tea aids
Nature in maintaining the general we'll
being of the body. it corrects constipa-
ton. purifes the blood, brings health.
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

NIrs. Winslow,s SOOTHING SYRUP for
Children teething: softens the gums, reduces
inflammation. allays pain, cures wind collie.
% cents bottle
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

That soul is truly lost that gathers
darkness of the light.
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

Big plans do not balance small per
formances.
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17
PILES CURED IN TO 14DAYs

PAZO OINTMENT is guaranteed to cure any
case of Itching, Blind. Bleeding or Protrud-
ing Piles in 8 to IA days or money refunded
Soc
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

Your rank amongst men depends
on how you help them to rise
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

For Red, Weak, Weary. watery Eyes.
Compounded by Experienced Physicians
Conforms to the Pure Food and Drugs Law.
Murine Doesn't Smart. Soothss Eye Pain.
Try Murine for Your Eyes. You Will Like It
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17
on,v ON. "BRoMo eUIN1NE.

That is LAXATIVE BROMO QUININE. Look
for the signature of +. w. GROVE. Used the
World over to Cure Cold in One Day. 25c.
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

A friend is one who, seeing YOU
faults, loves you in spite of them.
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

The faint hearted are those VINO
think only of feeding themselves.
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

It's poor kind of piety that seeks
all the pleasures and lodges the pains
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

Friends do not freeze to frozen
heart
Vilas County news. [volume] (Eagle River, Vilas County, Wis.) 1896-1927, 1909-02-17

Many think they are going forward
bravely because they fear to so back