Rocky Ford enterprise., 1909-07-09
BUILD up!
BUY GOODS MADE IN COLORADO

4 BUY GOODS MADE IN COLORADO
The Colorado Manufacturer Asso-
citation is making a determined effort
to impress upon every true citizen OF
our great and growing state the I'M
portance of loyalty to home industry.
Always ask for Colorado made. The
merchant may not at all times be In
a position to persistently urge home
product. but rest assured that de-
mand from the purchaser will accom-
plishf the desired results. In fact, the
hope Of the producer is in interesting
the members of each household in the
campaign for loyalty to goods made
in Colorado.
Have you ever thought for mo-
ment what it would mean If this condi-
ton of affairs could be brought about?
II we would all pull together with
this motive in view Colorado would
double in population in the next ten
years. For Illustration your attention
is called to the following facts. Den
I ver's present population Is conserva-
lively estimated at 225.OO0. the state
of Colorado at 100000. Estimating on
the basis that each person requires
two pairs Of shoes each year (and this
is a conservative estimate), 1t would
aggregate 100000 pairs for Denver. and
1,CO0. 900 pairs for the total to supply
our state. -. - g -.s.. ...t. ,..
II we could instill In our Colorado
people the loyalty to call for Colorado
made shoes, even to one-half the above
estimate. it would require more than
lone Colorado factory to supply the de-
mand.
Let us consider other possibilities.
There were 1876, ,1Gi head of cattle mar
keted in Denver in 1905 We have only
one tannery, producing $50 tanned
hides per week, or $500 per year. one
hide of finished leather produces on
the average. four pairs Of shoes:
therefore the tannery industry only
supplies enough leather for $1,000
pairs of shoes. There are manufac-
tured in Denver 10000 pairs OF shoes
per year, and of this number. fifty
per cent. is distributed outside OF Colo
RADIO. In other words. Colorado peo-
pie only purchase $1,000 pairs Of the
home product of the total Of 100000
required to supply the demand.
II Colorado people would demand at
least one-half their shoe purchases be
Colorado made. 1t would necessitate an
increase OF eight times the present to-
tai home production to supply Colo
RADIO, exclusive OF our interstate busi-
ness.
We have 125 employees engaged In
the manufacture OF Colorado made
shoes at an average daily wage Of
$2.75, or an annual disbursement OF
S1O7,250.O0. II. as stated above. we
could realize our hope of supplying
100000 pairs OF Colorado shoes, II
would necessitate at least five times
the number Of employees to accomplish
the work. or G25. with an annual pay
roll disbursement Of $53G.25o. Every
person Of the state OF Colorado direct
Iy or Indirectly benefits by n payroll
disbursement made in Colorado.
We also have manufacturers Of other
articles into which the leather indus
try is the main factor-trunks. va
l!ses, handbags, harness OF every de-
scription, burnt leather art work. and
how many people Of our state are
aware that We have a factory manufac-
turing suspenders?
Do not be afraid to stand M for
Colorado.made goods. We know they
are as good, and in many cases supe-
rior to the imported article. and every
one admires loyalty. and you cannot
display 1t in any greater degree than
never to lose an opportunity to con-
vince your friends and neighbors that
the motto of the Colorado Manufac-
turers' Association. BUILD UP; BUY
GOODS MADE IN COLORADO" is a
worthy one. and the principle 1t en-
bodies to be realized must be given
support by the people Of Colorado.
We also have a factory manufactur-
ing gloves. purses. belts. etc. and the
trunk. suit case and travelling bag in
dustry has reached quite prominent
place in Coiorado's commercial world.
this industry alone employs many la
borers at an average daily wage Of
$500 per day.
The Colorado Manufacturers Asso
citation publishes little booklet which
gives an alphabetical list Of commodi.
ties manufactured or handled by their
members and opposite each item is
reference number which directs you to
dealers handling or manufacturing
commodities nameu.