The San Francisco call., 1909-06-28
MANY LARGE SALES
OF AUTOMOBILES
Motor Car Registration at Sac
ramento Shows a New
Record
Millions Are Spent in the
First Five Months of
the Year
By r. r. L'HoMMEDIEU

BY r. r. L'HOMMEDIEU
Secretary of State Curry has issued
the record of the re 5istration Of motor
vehicles for the month of May. Dur
ing that time there were 93S motors
licensed. This was Is less than The
month previous, which was the record
one for California May is a record
month for registrations, for in 1907
it held the highest for the year with
613g while in 1908 May again was the
highest month with 637.
In the matter of transfers of owners
which means the sale of second hand
cars, the transfers for May, 1soS, IS
the record, there being 135 machines
recorded under the names Of their new
owners. The transfers of the month
previous was the record up TO that
time with 12S changes.
The report states that licenses were
issued to $50 chauffeurs Ihis num-
Der is about the average.
The record for the first five months
of the year shows 1882 registrations
SOL transfers and ga eHauneurs regis
tered. This would mean, figuring the
cost of the cars that were given mi
tial registration at $4,000. Si,2e4'VVV
1t is safe TO estimate that the tetal
registration for the year from these
figures will go over 100, w1ich means
an investment of about sl5,ooo'eVV,
Word has been received from the
east that the plans of the studeoahet
=. automobile inter-
S.udahakers 10 ests gradually are
Enlarge Plant raa,3sa n = 7 tn = he as
extensive as they
are varied and complete. Already oper-
atoms are under way looking 70 tue
acquisition or building of two. ana pos
sibly three additional factories in De
troit to be used in the production OF
a low priced car, $3.50 or under, anu
of which preparations are Delng Inaos
to build the astonishing NUMBER OF
so 900 for the 1911 season. The project
il is understood is past the talking
stage. and the sources of material and
supplies already are being located
The Garford factory at Elyrla Will De
used exclusively for the production OF
one type. the 40 horsepower modet'
which viii head the line as the hlgh
powered touring car and Tor limousine
uses the newly rechristened Stude-
baker EMF" will continue TO be the
medium priced offering, while the 70
be added low priced model Will, with
the electric pleasure cars and trucks
give the Studebaker company com
plete line.
The extent of these plans by such
large carriage. mapufacturing concern
its possibilities for determining the alb
sorbing power of the market Tor auto
mobiles, appears full of significance.
In an energetic campaign now be
ing conducted throughout the south In
!. .s behalf OF o d
Txxro-I-;o Cor roads newspapers,
coed Roads automobile manu-
-. facturers and auto
mobile owners are
enthusiastically cooperating. The
campaign has reached point where
the desire for good roads has become
almost mania, and motorists IN all
parts of the south are making tours 10
educate the users of the road 10 the
Importance of better public highways
Joseph Klouse. Charlotte, y. G., has
made a trip of 8 900 miles in Rambler
in which, he visited many of the inn
portant cities in the south. distributed
literature along the way in behalf OF
good roads and aroused much interest
in the movement.
The Rambler driven by Klouse has
travelled over $4,000 miles and it fin
ished one run of $50 miles from Char
lotte, N c., TO Atlanta in p hours and
80 minutes.
Don c. McCord, manager of the local
branch of the Willys-Overland motor
car company. has
s--- received WORD IHdI
Big Merger million dollar
Is Planned company is to be
....--- organized soon TO
bring about the
consolidation of the various motor
manufacturing concerns in which
J. NJ. WHY'S is interested. The com
pany will form holding company.
which, il is stated, will be known as
the Toledo motor car company. and will
consist of a consolidation of the Pope
motor car company, recently purchased,
the American motor car sales company,
the overland automobile company and
the Marion motor car company.
Two Goodyear endless. motor truck
tires have just completed long and
.:. hard term of serv
ri, of ice on one of the
4 Gaaaxear fires heavy double deck
-.. ed buses used in
Fifth avenue New
York. One tire stood up under 21664
miles. These buses were equipped with
the tires about year ago. They are
big and heavy vehicles, constantly on
the go, day and night in all kinds of
weather, frequently carrying from %
to so passengers at a load. The tires
are given the hardest test of actual
service to be imagined.
In keeping with the character of the
! events motor ambulances were en-
So ployed 10 care for
/ Amubiances at 5ns ohe ~ M u Su
. t no"u ming of the recent
/ Cobe cup and the
Indiana trophy races.
White steamers PLAYED the chief role
4 in this department. TWO of these quiet
running motor rigs having been Sc
cured for this work. One of them
lis new idea which has just been
brought out BY James f. Plew of the
/ White company's local brancil-a COM
| bination touring ear and ambulance,
/ the body for which was built after
Plew's own ideas. The ambulance is
| secured by simply turning down the
backs of the front seats of the tour
| ing ear. which does not take more than
/ q minute Either one or both Of these