The searchlight. [volume] (Culbertson, Mont.) 1902-current, 1909-08-27

II
No." said the druggist, good-hu-
moredly, I'm not as bad az that. I'd
like to build up better business, but
/ get discouraged. I'm on the line OF
| travel"
Then create a new line OF travel by
carrying line Of goods that win
cause travel in your direction"
The druggist shook his head dubi.
ously.
| Now, see here. I'm something Of a
plunger and I'm willing to put $1,000
into the exploiting Of your violet per-
fume II you'll give me royalty of 20
per cent. on its SALE"
| That seems fair" said the drug.
gist. pulling at his whiskers thought
fully But 1t also seems mad. How
can you get your money back? There
aren't many peoples that call for violet
perfume"
| .oh, it's cinch. You can begin to
get your picture-gallery ready. pick
out your man to dress you. and give
the dimensions of the box you want at
the opera
Ii was q balmy Saturday afternoon
in early spring. Fifth avenue and
broadway were thronged by the usual
crowd. made up of Brooklynites, sub
urbanites, Harlemites and travellers.
with here and there New Yorker
born and bred. They moved north
and south, some of them clad in the
habiliments of fashion. but more
clothed in the coverings of necessity.
At the junction of Fifth avenue and
Broadway and Twenty-third street,
many stopped to look at the huge
bottle of perfumery on wheels that
was slowly coming up the avenue.
The bottle was ten feet high, ana
was made of violet-colored glass. bear
ing white label setting forth the fact
that 1t contained Hoods Wood vio-
let" The bottle was set on four
violetcoyered wheels, and the driver
was clothed like page in suit of
violet velvet, and walked alongside
of the bottle driving four Shetland
ponies in violet-hued harness and
bearing violet aigrettes on their
heads.
Just who did 1t or how II was done
was apparent to few, and they did not
tell the policeman: but just as the
bottle had cleared the tracks of the
cross-town lines and had entered upon
the plaza, loud crash was heard, the
bottle disappeared in wreckage of
glass, and the balmy air was made
more balmy by the penetrative odor
of Hoods Wood Violet" which wa,
tered the streets for the space Of a
third of block.
The usual crowd collected and the
usual inquiries were made, but no one
seemed to know who had thrown the
Belgian paving stone which lay in the
crush of glass upon the asphalt pave
ment The ponies had started to run
but had been stopped almost instantly
by their little driver, who seemed ex
ceedingly unconcerned except that the
breaking of SO much glass naturally
pleased him.
For rods around people shifted the
air delightedly. Not a few felt a long
ing to get out into the country, bui
more felt that they wouldn't mind
owning little perfume like that them
| selves.
1t could not have been more thar
two minutes after the accident wher
20 little pages clad in violet arrived OIL
the scene and began to distribute
handbills which We're gotten up tt
resemble miniature extras" Thu
handbills read:
Full account OF the cause of the fra
GRANGE I'm this part of the city.
''fhe bottle that was wrecked at Mad
ison square was filled with Hoods Woo
| Violet If YOU like the perfume, WHY
, not buy a 50~eent bottle at Hoods Drug
Store. Grove street? or ask your drug
gist for it.
Hoods Wood Violet IL the mos
delicate perfume on the market. Ever,
one Is speaking about II"
And every one was. II was singu
lar how strong and how penetrating
the delicate essence was. Ladie:
whose skirts trailed through 1t bors
the sylvan sweetness on their clothe:
for days. Not n train out of towr
that afternoon but carried some inyol
unfairly beperfumed man or woman
with story of the sweet disaster.
Before nightfall of that day the lit
tie apothecary had more calls from
customers than ha had received in :
week.
The incident had been enough of ;
news item to get into the papers
but. while some of the editors re
Trained from mentioning the name o
the perfumer. it was noticed that 9th
ers spelled his name in full. Ana
euriously enough. those of the latter
class had column advertisement
made up of a picture of bottle of tn;
perfume and underneath it the inscrip
tion. Hoods Wood Violet Tn,
most talkedof perfume in New York
Carry the news to your neighbor ant
buy bottle for your sweetheart"
The little druggist made SO mucl
before month was up that h.