The Newark star and Newark advertiser. [volume] (Newark, N.J.) 1909-1909, 1909-08-31
CAPSULE NO. A.

CAPSULE NO. a.
-HE immediate ancestors of he flaming arcs were installed in Newark N
1876 No on had contributed more, after the possibility Of lighting with
electricity had been discovered. to making practical lamps than Edward Weston
# newark This city was destined to become the greatest electrical workship
and laboratory in the country, with a large percentage of inventions to thu credit
OF ome of it's gifted citizens The Weston Electric Light Company "a o.
ranuea in 1879 1t vas Che first factory in the county fOrAthe making 4
dynamo electro machines exclusively.
In 1875 the Prudential Insurance Company vas established. It's history ana
remarkable success is too well known Newarkers to neod even recapituati'n
here It is enough to know that here is hardly a child in the land old enough
to understand bt is awsre that ever the justly celebrated rock of Gibraltar
has nothing on the big insurance company in thu natter of trengt INT I'M
pregnabihty. And IL thu pictures n their accompanying copy which atuss
attention to thisc comparison bear te address Home Office Newark, \. J."
But there is oe remarkable feature about the multiplicity in Newark Of
great industrial an financial institutions to which the dsgrrmtled have fire.
ouenny called attention. n a great man small manufacturing towns through
out the country where the attention Of the town is practically monopohzed b.
oe product said product wins for the town throughout the country a certain
fixed place in the minds of the people But Newark makes everything and
is roauc ares sold in New York and other great marts without labels which
would boast that they we're made in Newark. Thus the city misses wonderful
advertising opportunities. The agitation to correct this weakness is being
carried on today. Sheffield, Manchester, Toledo, our W Waterbury, waltham,
and even little Danbury, have only to be menhoned and every schoolboy and
girl know just what they stand for in a manufacturing way Yet that SAN
boy or girl would be immensely surprised to know the value and variety and
extent of thu output of thu shops and factories of Newark. It has been said
that Newark is as cosmopolitan in its business as New York is in its population.
and hat this fact while it might make tho name OF he cy a household word.
is at te present time a positive weakness from a civic advertising standpoint.
In 1880 it was estimated that he moun of capital invested in manufacture
ing enterprises was sao5a5s5, and the value of HI products OF the factories
that year vas said to be ssess57ss. The value of the tewery manufactured
here IA over S45O0Ooo
After nan earlier attempts had failed the Young Mems Christian Associa-
ton ws finally organized here in 1880 Mr. Franklin Murphy "a its first
president The Newark Technical School as established in 1886. N that same
year tn Essex County Park system as established. 1t is impossible ~ q
innate the great Importance of this last Jet to Newark citizens. The chair" oca
magnificent parks which Newark enjoys today bears ample testimony to the
wisdom of the step What change there was effected in the city between tn.
last mentioned date IN HI present time vas wrought under. h very eyes of
m@to If the citizens of Newark, but it is doubtful if n who lived through it
have other than a confused idea of its various stages inc it came gradually
and quietly without an long spectacular jumps across chasmsa and things. n
deed, he mostr remarkable and significant event during that time is a matter
of yesnrday-the opening of the Hudson river tunnels.