The Salt Lake herald-Republican. [volume] (Salt Lake City, Utah) 1909-1918, 1909-11-28
Continued from page 1

Continued from page l.
State street of 1ss feet and frontage on
Third South Of 165 feet; the Manitou ho-
South of rs feet and a depth OF 1870 feet;
the Brooks Arcade corner at the intersec-
ton OF Third South and State streets.
with q frontage Of 81 feet on Third South
and 1881 feet on State street, including
on Third South the property on which is
located the Isis theatre ana adjacent
stores.
In the block bounded by State street,
Third South, Second East and Fourth
South streets, a great tract of property
that comprises practically three-fourths
OF the entire block, has been secured, the
property having a frontage on Third
South of 2Slz feet, running east from the
center of the block, thence south a dis
lance OF loo feet, thence TO Second East,
thence with a frontage south on Second
East of $50 feet, thence turning in L
shape around the inside boundaries of a
small piece of property on the corner of
Second East and Fourth South, back TO
Fourth South, where the frontage is ISL
feet running west TO the center Of the
block, thence north to the center of the
block running east and west, thence
west to State street, where from the cen
ter Of the block the frontage is 165 feet
north.
In addition MIR. Auerbach has secured
a small lot in this block facing Third
South about half way between the corner
of State and Third South and the center
line OF the block. from which begins his
age of 231Ia feet.
Crossing State street to the Halls no
tel corner, MIR. Auerbach has secured
from Henry Ph.pps, the owner of the
property, a lease thereon for fifty years.
the property having a frontage on Third
South street of 165 feet and a frontage
on State street of eos feet. Crossing to
the back OF the Mission theatre building,
the lease includes the tract of property
Immediately In the rear Of that building
and II Is reported that negotiations have
practically been completed between Mr..
Auerbach and the owners of the Mission
theatre property for a fifty years lease
on the latter property.
This adioins the Colonial theatre build
ing property, which is owned by Mrs
Eveline S. AueTbach with a frontage OF
lis feet on Third South street and a
depth Of $50 feet.
First Corner Bought.
Swinging out along Third South to the
Second East and Third South, facing
north and west, Mr.. Auerbach has pur-
chased what IS known as the Frost cor
ner from Ben Davis and Joe Levitt.
Mr.. AueTbaCh's purchase n the block
bounded by State Third South, Second
East and Fourth South streets, gives him
business property frontage on Third
South OF 23l1a feet, 165 feet on State, 1871
feet on Fourth South and $50 feet on Sec
ond East street. This great acquisition
Will enable Mr.. AuerbaCh to omen two
one running from Third TO Fourth South,
slXty-slX feet wide from the center of the
block TO the east and the second a SINH
lar width north from the center Of the
block running east and west. These two
streets when completed will give him to-
gether with his other purchases, control
of sixteen Of the finest business corners
in Greater Salt Lake with a total business
frontage of over 5000 feet and a total
acreage involving in excess OF ten and
one-half acres.
Mr. AupTbarn AT r,raeav,f j., Nm VII
and while he has directed the general out
line OF the immense deal to his sons
George and Herbert Auerbach, and to Mr..
wallace, mas fallen the great and in
tricate task of executing this most i'm
portant of realty cOups in the history
of this or any other intermountain city
80, C9hF ,nl. years ago OF the ultimate
goal Tor SAT- Lake, watching carefully
and closely the development and growth
OF the city and the shaking off of its
lethargy, deciding finally that IT. this
nucleus of great intermountain empire
100000 could be safely ana prOfitabIy in
vested, Mr.. Auerbach has proven his faith
IN salt Lake in a way second only to that
In which Mr. Newhouse three years ago
demonstrated his foresight and Judgment.
Plans of Mr.. Auerbach.
Mr.. Auerbach's plans 60 further Than
the purchase and lease OF the property
described above
On the Halls Hotel corner will be erect
ed great and modern department store.
one OF the largest west of the Mississippi
river, and as modern as could be fO1Ind
any place outside Of Chicago and the east.
-FIanS are already in the hands of Arnold
w Brunner the eminent New York archi-
itect, for this store. which viii be Operst ted
IN connection with Mr.. Auerbach's pres
emf large establishment on upper Main
street. Building operations for the pro-
posed store viii be inaugurated as soon
as weather conditions permit.
Perhaps one OF the most significant IN
Old ifs Of 90 rs-Fas
erty Mr. Auerbach has bought was lis
securing OF a fifty years lease on the
Halls Hotel corner. owned by Mr. Phlpps
In the race OF unusually fine and high
offers. this capitalist has steadfastly re-
fused 20 sell or in any other way dis
pose OF the control OF this valuable cor
ner. 1t was through the efforts of Mr..
NewhOuse, who gave much of his tina
and influence TO induce Mr.. Phipos to
lease the property, that Mr.. Auerbach has
secured his fifty years tenure OF the
corner.
Purchase Takes a Year.
The purchase Of Mr.. Auerbach's area
Of commercial realty has taken practical
~ year, for it was over twelve months
ago that the decision was finally and
definitely reached TO invest so great an
amount in Salt Lake. Convinced of the
southwark and eastward spread OF the
retail district Of the city. Mr.. Auerbach,
with his sons. George and Herbert. and
Mr.. Wallace, mapped out in its entirety
the scheme for securing the property they
wanted. Proceeding shrsNdly. carefully,
end exercising the greatest Of business
acumen. every piece OF property desired
was successfully tied up at prices which,
while they represent the unprecedented
increase IN the business property Of Salt
Lake in the past three years, at the same
time are Indicative OF the further in
crease that is bound to come as Salt Lake
catches its newer and more metropolitan
Stride and hurIies on and on in its race
for wealth and position.
The deal will beyond all question give
the local real estate market the greatest
impetus it has had since the Newhouse