davidaulloa/AmericanStories huggingface dataset:
The Birmingham age-herald. [volume] (Birmingham, Ala.) 1902-1950, 1908-11-25

flcient in open style of play, this fact
guaranteeing much to the spectators.
Tennessee enters the conflict the favor
tie. but there are many who figure Ala
bama to hold its own. and others who
have a reasonable hope for victory. Ten
nessees record this season is a splendid
one The Knoxville team has won its
every game save that against Vanderbilt.
Tennessee defeated Georgia 12 to o. while
Alabama only tied Georgia. Tennessee
defeated Tech to 5, while Alabama lost
TO Tech II to g. In the Vanderbilt game
the Tennesseans played with great ability,
The Birmingham age-herald. [volume] (Birmingham, Ala.) 1902-1950, 1908-11-25

today was rescinded by the automobile
club officials and most of the light cara
took advantage of the hour allowed 10
them as exclusive occupants OF the Ten.
mile rectangle. Late in the day nine Oh
the 90 entrants in the cup race went out.
The Lozier car. one of the American
team. had a narrow escape from total
wreck this morning when Mulford' a me
cbanician, lost the road and took the
hank off a big oak tree. One wheel,
slightly damaged, was quickly replaced and
the car made several of its fastest laps
this afternoon. The speed honors OF the
day. however. went to DePalnla' OF ths
Eiat+. italian team. who made a circuit
of the % 10 miles in % 90
Two ocean steamers laden down with
enthusiasts arrived from New York TO-
day. They We're held at the mouth OF
the river for several hours by fog
Special trains from New York and from
many cities in the south began to arrive
tonight and the city is crowded.
The Birmingham age-herald. [volume] (Birmingham, Ala.) 1902-1950, 1908-11-25
Postoffice Robbed.

Bristol, Tenn. November 24.-The post
office at Appalachia, Va, was broken into
and robbed early this morning. The safe
was cracked and about $500 in cash, to-
gether with a large amount in stamps.
was taken. The robbery, which was
daring one, as the postoffice is in the
heart of the city, is believed to have been
committed by two persons who were ar
rested here Saturday charged with for
gerry, and who escaped Sunday night from
the Jail at Bristol, Va
The Birmingham age-herald. [volume] (Birmingham, Ala.) 1902-1950, 1908-11-25

Hardly will night have fallen when Biz
mingham will be in the possession of foot
ball elevens from Tuscaloosa and Knox
vile.
The team of the University of Alabama
will be quartered at the Florence hotel.
while the team of the University Of Ten
nessee will be homed at the Hillman.
Thursday afternoon at O clock the two
aggregations meet at the fair grounds in
their annual gridiron conflict.
The game promises to be exceedingly in
teresting. and to contain a big proportion
of the spectacular. Both teams are pro-
The Birmingham age-herald. [volume] (Birmingham, Ala.) 1902-1950, 1908-11-25

Strange and Walden Ford are centers,
and F. Sherrod, Bullock, Merkel and Hilty
are guards.
Although there are several strong teams
in the Commercial league the first team
squad has no trouble in piling up the
score Last night the SteeleSmith team
was defeated by a score OF 70 to s. while
the Porter Clothing Co. team defeated
Glass Twelve of the Cumberland Pres
byterian church % to 3.
The league is composed OF two gym
nasium teams, the first team and the
Cumberland Presbyterian team. Steele
Smith squad Is made up of Dan Williams,
captain; Frank Davis Paul West, Harold
Powell |. Wolfe, C. R. Hilty, w. Ford,
A. Strange and Burr Blackburn. Porter
Clothing Co. team is composed of John
b. Bethea, captain; r. s. Fitch, Frank
West, j. M Candy. Elgin Williams, II.
B. Allbrooks, Merkel, A. Strange and
]. A. vann. The Glass Twelve squad
consists of j. A. Blue T. Fl. Chambless.
o. p. Mere, r. C. Shultz, NJ. L. Easter
and Fl. r. Smell
Games will be played regularly every
Tuesday night until some time in Feb
ruary.
The Birmingham age-herald. [volume] (Birmingham, Ala.) 1902-1950, 1908-11-25

losing to the much heavier men by the
small score of 16 to 9.
Dr. Pollards team, however, will cut
loose against Tennessee, this being the
final game of the season. and It is an
absolute certainty that the battle will be
a hard fought one, and one the result of
which will be close. Tennessee outweighs
Alabama eight pounds to the man, the
Alabamians averaging 1853 Ills, while the
Tennesseans tip the beam at 161 9-14.
Alabama has defeated Tennessee during
the seasons of the recent past, winning in
1906 45 to and 1907 to 0. Tennessee
as is remembered entered last season 8
fight with the odds in its favor.
The Birmingham age-herald. [volume] (Birmingham, Ala.) 1902-1950, 1908-11-25
WeIIman Sues for Libel.

Paris, November 24-walter Wellman,
the American newspaper man, has filed
a libel suit for 100000 and ratification
against the Sporting Review La Vel
Au Grand Air, because of the publca-
ton of an article characterizing Well
mans expedition to the north pole as
IAN American bluff, designed for personal
profit and Carried out under the cover
of impossible sclentific conditions
The Birmingham age-herald. [volume] (Birmingham, Ala.) 1902-1950, 1908-11-25
Russian Guards Not Recalled.

St Petersburg, November 24-Russia
has cancelled the arrangements which
were made for recalling the guard Of
the Russian legation at PelSin and else
where in China. The revolutionary move
ment in southern China is not believed
here to be connected with the develop
ments at Pekin, but merely revival of
last years revolt.
The Birmingham age-herald. [volume] (Birmingham, Ala.) 1902-1950, 1908-11-25
Athletic CIHb Tackles
Columbus Team FYiday

The championship basketball season
opens Friday night, when the team of
the Birmingham Athletic club encounters
the strong aggregation representing the
Columbus Ga, Young Mems Christian
association
Last season Columbus had the best team
in the south, conclusively defeating every
other aggregation met. This season the
Columbus squad is made up of a major
ity of those who participated last year
and the reports are to the effect that the
ensuing season promises to be just as sue
cessful as last.
The Athletic club team, however, Is far
better than that of last season. The men
this year are more skilfuI and more ex-
perienced than last season, and are more
determined to win.
The game promises to be a spectacular
affair and the lovers of basketball are
assured of a treat. The game will serve
The Birmingham age-herald. [volume] (Birmingham, Ala.) 1902-1950, 1908-11-25

Experienced coat
hands for Ladies Suits. Apply
floor manager, Ferd Marx
Store.
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05
Denver Exposition.

Denver, Colo. Sept. 5.-All is in
readiness for the opening on Monday
of the Colorado Interstate Fair and
Exposition. An excellent program OF
harness and running races will be
held at the Overland Park track
during the fair.
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

AN ELEGANT HOME, $4,000; will
accept as much as 1880 in good
rental property. A nice Groom house
on Kaufman street, large roomy lot.
A bargain at $500. Some very de-
sirable lots near public school.
Three nice homes located between
public school and University. one q
great bargain at $500. See VIII A.
Malcolm 49,
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05
10. O. F. Encampment.

Regular meeting Waxahachie
Encampment No. AZ, I. O. O. F.,
Monday night. Work in all degrees
There will be a class of candidates
from Ennis and all encampment
members are urged to be present
SAM CAUTHEN, C. P.
LEM WRAY, Scribe.
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

|STRAYED OR STOLEN-One brown
mare mule about ten or twelve
years old, shows signs OF hard work,
ears little dropped. Finder. return
to w. J. McDuffie and get reward.
1913
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

FOR SALE-4-room cottage, cleo
lar, good well; lot 60x200, situated
in Billiard Heights, Waxahachie.
Texas, Will sell for $3.50 II sold
within next week. $500 down, bal
ance. /, or years. Address e. E.
Miller, care Daily Light Office, Wax
ahachie, Texas. oh
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05
A Money Saver.

Why pay $500 for hay when we
will sell you nice new baled shucks
which is better feed for your COW
at $3.50 per ton, delivered?
tt SHIVE & KEYS.
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

CALVIN BROS. are prepared to at
tend to your wants when they are
Ing, pressing and repairing receive
their careful attention and satisfac-.
ton is always guaranteed. Phone
them and see. tt
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

Herbert E. Herring will go to
Fort Worth tonight to meet his wife
and little son, who are returning
from a months visit to relatives in
Mangum, Okla.
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

RELIABLE MAN with horse and
buggy to tack signs and distribute
advertising matter in Ellis county
Write Microline Medicine Co., Dali
las, Texas. w32d132p
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

WANTED-Position by young man
who has had several years experience
in Office work. Position in cotton Of
fee preferred. References given If
desired. Address o. ]. R., No. $40
Main street, Waxahachie, Texas.
135pd
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

. LOCAL NEWS. .
A want ad is quicker.
Montgomery, photographer. II
F. S. Cronk & Co., sell roofing
cheap. II
Plenty of red garden hose at F. S.
Cronk Co. tt
Ice cream rs cents per quart in
pals. Eatitorium. 1872
AT the Theatorium today the
Power of Labor" 1872
Phone your Sunday orders for ice
cream. Eatitorium. 1872
Come to the Empire tonight and
hear that popular song. 1872
Plenty of fresh tomatoes and 9TH
err vegetables at Early's. 1872
large crowd went from here to
Galveston this morning.
For your wood, feed and coal
phone us Shive & Keys. tt
,iof, 10 of no n fo
The Miller and His Son" 1872
Eighteen rolls of toilet paper and
holder for 81 at F. s. Cronk Co. II
Buy your pumps from +. S. Cronk
Co. All kinds. Prices way" down. tt
The monthly meeting of the coun
ty commissioners was held today.
Those Georgia sweet watermelOnS
are immense. At Early's, of course.
buy your floor oil from F. s.
Cronk Co. and keep down the dust.
New crop dried fruits, apricots,
peaches, etc, has arrived at Early's
1872
You cannot afford to miss 1.-THE
Power of Labor" at the Theatorium
today. 1872
Buy Seai-Shipt Oysters at H. N.
Nycum's and get the best in the
market. 1872
See "The Power of Labor at the
Theatorium. A picture every one
should see 1872
When you need plumber, call
Bunkley, with F. s. Cronk Co. Both
Phones 81. tt
Remember you take no chance,
every package sold under a guaran-
tee at Early's. 1872
Have you read the Daily Lights
want column today? If not, turn and
read it at once.
Please all the family by getting
one quart of ice cream in pals, 25
cents. Eatitorium. 1872
DR.. J. p. Hodges. veterinary sur
geon, may be found at Keining-
hams stable. Phone 121. 1853
Seal-Shipt Oysters The only oy-
ster that dare look a pure food in
spector in the face for sale at H. N.
Nycum's. 1873
Capt. W A. Boyce and Mrs. w. G.
Lomax went to Dallas this morning
to attend the funeral of Judge Geo.
N Aldridge
Phone II. A. Mcmillan at the Dali
1y Light Office when you want any
kind Of printing done The best work
guaranteed tt
Save money on your fuel bill, by
buying big load of cobs from us.
They are cheap, $50, delivered.
Shiye & Keys. tt
If you are going to need any
kind of stoves or ranges it will pay
you to get our prices. r. E. Moore
Furniture Company. tt
Remember this. If there are any
new creations in printing the Enter
prise Publishing Co., is prepared to
furnish them to you. tt
Sheriff Forbes arrested six ne
groes this morning on charges Of
shooting craps. Two made bond and
four were placed In jail.
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

1000 cotton pickers to
come to our store for all kinds OF
new and second hand furniture,
stoves and ranges. r. E. Moore Fur
niture Co. tt
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

FOR SALE-Two ten foot pieces
creosote piling. Cypress tank lum-
Der, 10 and Is feet. Five 20 foot
pieces 4 inch pipe. Erling Holland
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

EXTRA SPECIAL-Pictoria Re-
view and l pattern Modern Priscilla
and Ladies World, all for 1928
Emerson F. Owen, Magazine Agen-
cy. 132pd
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

Rives l.. Watson has returned
home from an extended visit to his
aunt and uncle, Mr.. and Mrs. L.
Moore. Jr., Of Florence, Texas.
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

LOST-At the pavilion on the day
of the Odd Fellows picnic, small
music book belonging to the band.
Finder leave at Daily Light office.
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

CIGAR SALESMAN WANTED-Ex-
perience unnecessary. 500 per
month and expenses. Peerless Cigar
Co., Toledo, Ohio 132pd
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05
. . 800 , 80 . . 80 90
. PERSONALS. .

~ AA>~
Constable McCalpin is in Ennis
today k9< :
George C. Sweat went to Ferris
this morning. 81
]. 7. Painter is quite sick at his
home on East Main street.
Miss Gladys Tingle of Childress
is visiting Miss Myrtle Smith.
Elder Carter of Whitewright Is a
guest of DR.. and Mrs G. w. Stone.
Mr.. and Mrs. John Lamberth OF
Clehurnc are v.s'. g relatives in the
city.
Mr.. and Mrs. Will Forbis left this
morning on a visit to points in Ok
lahoma
H. P. Atkinson of Dallas is in the
city, after two weeks visit to the
plains country.
a two months visit to west Texas
and Oklahoma.
Mr.. J. +. Tidwell, a prominent
citizen Of Pulaski, Tenn, is visiting
relatives in Waxahachie.
Robert Gray and sisters, Misses
Alice and Grace, of Dallas are visit
ing relatives in the city.
j. Houston Miller and daughter,
Mrs. 0. B. Dunaway, hav returned
from visit to Colorado
Mrs H. W. Leeper and sons.
Paul and Horace, have returned
from Lake Chautauqua, N. Y.
Mrs. l.. Moore, Jr., is in the city
on visit to her parents, Mr. and
Mrs. Rives,, on Oldham avenue
Mr.. and Mrs. w. d. Anderson and
DR.. H. o. Stacey and daughter, Miss
Lu Ella, spent yesterday in Dallas.
Little Miss Mary Willie Jackson
left this morning for Waco to spend
a week or so with her grandma,
Mrs. Jackson
T. F. Stewart of Trumbull, who
has been here two weeks taking
baths at the Natatorium, will re-
turn home this afternoon.
Rives l.. Watson has returned
home from an extended visit to his
j
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

PHONE H. A. MCMILLAN at the
Daily Light ONCE when you want
printing done of any kind The best
work guaranteed. tt
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

NOTICE TO ADVERTISERS-C
for page and half-page ads for the
Weekly Enterprise should reach this
ONCE not later than Monday. tt
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

FARM TO TRADE-108 acres good
land with good improvements for
residence or rental property Tom
BurleSon. 1872
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

WANTED-Two good colored cooks
capable of handling from fifty to
sixty people. Apply at the UNIVERSE
ty. tt
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

REWARD OFFERED TOR anything
that's better or more up-tO-date
than our printing Both phones
148 tt
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

FOR RENT-Two front office rooms
connecting. over Cheeves Bros. &
Co. See Ed Hudson at Southern
Printing Co. y tt
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

w. L. P. LEIGH & CO., Insurance
Agents, Fire, Accident, Plate Glass,
Livesto ck Lowest Rates. It
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

FOR SALE-At a bargain, a six
room dwelling on East Marvin ave-
nue.. Sullivan & Lasswell eod132
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

FOR RENT-8-room house at Uni
versity and five room house on Will
liams street. Sullivan & Lasswell
eod132
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

WANT you to know that l have seed
wheat, Barley and rye for winter
pasture. D. H. Thompson. 1872
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

Misunderstanding of Barred Rock
eggs. Pure Ringlets desired Phone
148. Joe b. Hollis. h-dh
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

The members of the Philathea
class of the Methodist church are
requested to be present promptly on
time tomorrow morning, as there is
urgent business to be transacted.
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

Some twenty-five or thirty couples
OF young people, chaperoned by Mr.
and Mrs. E. B. Prince, went to the
Falls last evening and enjoyed a
moonlight picnic. while the Pale
Moon Was Shedding Her Soft Rays
OF Silvery Light" lunch, prepared
by the young ladies, was spread and
1t would be useless to say that il
was enjoyed by all.
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

FOR SALE-A good rubber tired
surrey, a bargain. See H. H. Burks,
or H. P. Mizell Co. 135pd
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

FOR SALE-Cheap, four room
cottage on Lake Park avenue. Sui
Ivan & Lasswell. eod132
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

Let us figure with you on your
supply OF wood for winter. We can
please you In quality. quantity and
price. Waxahachie Grain Co. II
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

T. F. Stewart of Trumbull, who
has been here two weeks taking
baths at the Natatorium, will re.
turn home this afternoon
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

Mr.. and Mrs. Lockert, parents OF
Mrs T. M. Sleeper, have moved to
Wax hachie from GAINESVILLE, Tenn
They will reside at the corner OF
Mcmillan -treet and Ferris avenue
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

Our cab is hooked up and ready
for you from 6 a. m. to 1870 D. m
We also meet all trains. Phone fol
us. No. 40. Patton-Kennedy Livery
Co. II
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

WANTED-To rent two or three
rooms for light housekeeping SOL
East Main street. 134pd
The Waxahachie daily light. [volume] (Waxahachie, Tex.) 1894-current, 1908-09-05

Sheriff Forbes arrested six ne
groes this morning on charges Of
shooting craps. Two made bond and
four were placed In jail.
The daily Gate City. [volume] (Keokuk, Iowa) 1855-1916, 1908-11-13
An Age Of Specialization.

Let us start with full realization
that we live in an age of specialize.
ton. our own business OF selling
oranges is an illustration of this fact.
The grower is all right as a grower;
"hen 1t comes to marketing he is not
In 1t That is your specially. The
picked fruit represents the full com.
PIGMENT of his investment in capital,
intelligence, and labor in the orchard
You do not invade his field Of activ.
lty, His specially is In studying
grating and planting and spraying,
ana the many other problems and Sc
crets OF the still life of the grave-the
piowing and irrigating.
AS to the mediums to be used, YOU
know, of course, that the most direct
and most easily employed means at
our ready Command, for use in educat.
Ing desire is the newspaper.
The daily Gate City. [volume] (Keokuk, Iowa) 1855-1916, 1908-11-13
Advertising is a Commodity.

Now if | can aid in dispelling doubts
which may be entertained by any Of
the members Of this association, as to
the efficiency of advertising, for pro-
noting its usiness.-enlarging it
where it is already established, ex-
tending it into new regions, will be
doing about the greatest service it
is my power to render you To start
with, you must recognize advertising
as a commodity. 1t is imperatiyely
necessary that you get this trutn fixed
firmly in your minds. before you can
hope to give it that broad considera-
ton which its Importance demands.
Get away at once and forever, from
the idea that it is an expense 1t is
not an expense. it is commodity;
just as necessary a commodity in the
selling OF oranges, as business is con-
The daily Gate City. [volume] (Keokuk, Iowa) 1855-1916, 1908-11-13
Seven Years Of Proof.

II have had seven years of proof
that DIR. Kings New Discovery is the
best medicine to take for coughs and
colds and for every diseased condi
ton of throat. chest or lungs" saws
W. V. Henry, of Panama, Mo. The
world has had thirty-eight years OF
: proof that Dr. Kings New Discovery
is the best remedy for coughs and
colds, lagrippe. asthma. hay fever
bronchitis, hemorrhage of the lungs
and the early stages of consumption
Its timely use always prevents the de
velopment of pneumonia. Sold under
guarantee at Wilkinson & Co., and J
F. Kiedaisch & Son.
The daily Gate City. [volume] (Keokuk, Iowa) 1855-1916, 1908-11-13
RAILROAD TIME TABLES
c. j. e q. Railway Co.

c., 5. e. q. Railway Co.
Trains leave from Union Depot
Berths and tickets, Fifth and John
son streets.
South Bound.
NO. s. ST. Louis and south
ieaVe A1'1o
NO. IL. st. Louis and Kansas
City and west south leave $40 -"
No. 4, Quincy Hannibal Z
st. Louis leave ........ lso ~
No. 10 Quincy and Hanni- :, IN
}. 10 Ia.vo $3.50 pm
North Bound.
points poi /, e west ,es $, PAU anu a:sb am
and ,s, S', wast .r RI, 7:so pm
IN. .n, Is. leave ''1o
y ana 'Sast I ,eaue s:o5 pm
mo. j, burlington leave =. 1888 am
NO. 81 Donnellson. c. B. 4
{ IL &C., and North road. -
'No. so. from Donnellson. c.
p, & K. c. & North Road
arrive ..'....... ~
10. 1, K. & W. west leave. $3.50 am
mo. 3. Centerville, leav-.. 800 pm
Arrive.
No, 4. from Centcrville
and points intermediate.
arrive ................. 1880 pm
mo. 2. from Centerville
and west arrive ...... $3.50 pm
Daily.
sDaily except Sunday.
The daily Gate City. [volume] (Keokuk, Iowa) 1855-1916, 1908-11-13
The Value Of the New.nan.r

Reading the newspaper is as init.
mate part of our every day life as
sleeping and eating. 1t is a rare nor.
son VINO does not at least glance over
MS daily or weekly paper, and to the
great majority of people 1t Is the only
revenue open to their minds accas.
slple to those who have things tn sell
me peculiar strength which Is all 10
own is well put by recent writer in
the following words: THE newsnaner
carries suggestions into the family cir.
Gle at leisure moments in parlor ar II.
prarN, where no salesman is ever nor.
mltted to enter" 1t is In closer +oucb
WIN ana exerts greater influence in
the home than any other printed
thing To start with: there are in tba
oider communities a vast number Of
people who have Inherited the CON.
unuance of the paper which their par.
ents read. 1t is as real to them as
proofs of holy writ" To practically
all others, it is their own choice Tho
intelligence of the worlds doines 10
CLEANED from it's pages. That which
many deem their own Judgment, as re.
iated 10 current topics is merely re.
nectlon of what they have read in
their home paper What reaches
them for the first time In todav's ;s.
sue, in week or day later has he.
come their belief and knowledge. And
no" that remind you of it, who have
friend or neighbor, whose converse.
.iohs is largely made up of what he
mas read in the days paper He does
not add any new thought to 1t, either.
or indeed any new words, except per-
maps the three-"they do say" or al.
most equal value to the advertisers, in
my judgment, is the distribution fac.
tor OF the newspaper; for after all
distribution is the most important de.
tail of advertising and the one which