Evening star. [volume] (Washington, D.C.) 1854-1972, 1908-10-31
DOLLARS FOR J|NGLES
Another Contest Opened for
the Rhymers.
"TOMMY FUCKERS" PRIZES
Possibilities Of Acquisition Before 4
Genius.
MERCHANTS ARE THE JUDGES
They Pick Out the Lines That
Please Them Best-Fair
Field for Poets.
ARE THE JUDGES

Field for Poets.
The potency of poetry as ciyilizer has
! always been recognized. but its adapta-
ton to the needs of modern business ad-
vertising was established beyond question
a year ago, when The Star published its
| offer Of prizes for winning jingles setting
forth the merits of it's advertisers.
| That little diversion into new fields also
established that it is not only the senti-
mental who read rhymes and enjoy them,
! but the fellow, as we'll, who turns up his
nose and shouts. Bah when a rhyme is
suggested. That very same fellow will
also take hand at writing rhymes if he
can only do 1t on the sly and under the
cover Of a nom de plume.
The Star is starting another crusade of
poetry. In Difference to the person who
| abhors poetry, it will be known as an
era of "Jingles.'' 4 catchy jingle is read
by everybody. and the person who can
write one has a field open for his talents.
out again with another offer of s24 for
twenty-four winning jingles, a dollar a
Jingle. and an added offer of s. more to
the person who can write three winning
jlng]es for any edition of The Star in
which the Jingle pages occur.
Already there are in his hands many
thousands of jingles paying tribute to the
twenty-four merchants who form the
jingle syndicate. and to their merchandise.
The jingles must relate to one or more
Of these merchants. All the jingles writ
ten about merchant are submitted to
him, and from them he selects the one
that pleases him best. That jingle is
published in The Star, and its writer gets
Il for it. II the jingle writer happens to
please three merchants. and three jingles,
bearing his mark. appear in the same is
sue of The Star. Tommy Tucker" will
pay the successful writer s. additional as
reward to his genius.
Thus it is possible for real jingle
genius to capture so for a single issue
of The Star. provided his jingles are ac-
copied by all the twenty-four merchants
dollar for each jingle and IS from
Tommy Tucker
The Jingle writer has a square deal all
the way through. No one can defeat
him II he has the "get-thereness'' to him.
because II his Jingle meets the needs of
the merchant better than the jingle OF
any one else the merchant is bound to
take it.
The jngles should be sent to Tommy
Tucker" Evening Star. and should bear
the full name and address of the writer.
Only the initials will be used Ii the Jingle
is published, so that the most bashful
need not be afraid to make a try for q
prize.
The winning jingles each week will ap-
pear in the Saturday Star, and writer's
should get their jingles for given issue
into Tommy fuckers" hands by Thurs
day morning at 10 O'Clock each week.
Notes to Tommy Tucker.
Following are number of communica-
tons received by the jingle editor:
Tommy Tucker. my good old friend, ~
Once again q few jingles l send:
Trusting to be as lucky as Of yore,
And hoping to win a dollar or more.
C. E. B.
Misunderstanding. old friend. T. T.
The top o the morning to you. dear
Tommy Tucker. l inclose twenty-si
| winners. Hope you have had good
rest since this time last year ]. c. c.
Answer-The same to you, j. c. c.
Here's an old friend come back to join
the jinglers, and l hope I'll be as lucky
this year as hitherto. There is really as
much amusement as profit in your jingle
corner. E. O. G..
Answer-Thank you. T. T.
If the name on the slip is not necessary
| use such marks as is proper to distin-
g,lish. J. B. r.
Answer-Please mark your own slips.
I. T.
I herewith submit six jinges, which I
hope will meet with the advertisers ap-
proval. a. L. T.
I inclose sixteen jingles arranged alpha
betically. Please send them to the mer-
| chants. Last November mine were not
sent to them. Please treat me better this
time. A. o: n.
Answer-They certainly will be deliv-
cred. T. 7.
For what I've sang please send me
enough for wine supper.
Answer-What's your brand? T. +.
Inclosed you will hpd few jingles that
I am sending in for this weeks contest.
Hoping for success and intending to try
again, I remain,
Answer-If you at first do not succeed.
try, try again. T. T.
Trusting that some Of my jingles may
meet with your, appoval. am.
Mrs. NJ. e. p.
I am sending you eight more jingles. and
| wish you success In your ads" F. j. s.
Answer-Same to you. IT. T.
Inclosed please lind forty-nine jingles in
competition for the prizes listed in your
contest Story Of Good Things told in jim
| giles. as published In The Sunday Star Of
October "a. 1908. II. L. H.
81 send you some jingles
Which made my brain whirl:
But If you send me a prize
You will please this fifteen-year-old girl.
d. v. M.
which trust will meet your approval
T. G. B.
] stands for Japs. who thought they could
But now they are tame and pretend not
to bite.
But keep your eyes open and watch The
Star,
Which always has news from the afar.
w. s. G.
| Inclosed are five jingles which 1 trust
will prove worthy Of your consideration.
j. w. M.
Court Martial for Macarthur
| ANNAPOLIS. Md, October 31.-A court
martial has been ordered to assemble at
the Naval Academy Monday for the trial
of Boatswain Stephen D. Macarthur.
| U.S.N., on charges connected with the col
lision Of the United States tug Nina with