The Lee County journal. (Leesburg, Ga.) 1904-19??, 1908-09-04

OF the brain should be used, ike every
wheel OF watch, when YOU sell your
man.
The fellow who sells the least goods
is the one who worries most about
competition.
Control yourself! Remember what
Huxley says: "A man so trained In
youth that his body is the ready serv-
ant of his will, and does with equal
ease and pleasure all the work that as
a mechanism 1t is capable Of, whose in
tellect Is clear, cold, logic-engine,
with all its parts of equal strength and
In smooth working order. ready like a
steam engine to. be turned to any kind
OF work, and spin the gossamers as
well as forge the anchors of the mind
The only man who never made
mistake Is the one who never made a
success The horse In treadmill new
er gets in smash-up, but neither does
he get anywhere. Every path to pre-
eminence is blazed with errors, as the
wagon road across the plains is lined
with skeletons OF those who failed by
the way and our road is clearer for the
passage of the pioneers who learned
the best path through experience on
the worst ones. "A stupid error, care
less error, a repeated error should re-
ceive no end Of INSTRUMENTATION and
hearty amen to the assaults Of others.
Courtesy--not mere politeness, but
that habit Of mind which causes man
to put himself in the other fellows
place and give his ideas and feelings
consideration-is an attribute well
worthy of cultivation by a young bus
mess man.
In this age when the old fashioned
Difference to our elders is replaced by
the encouraged, self-assertion Of the
young people for whom we live, we are
more simple and direct in our thought
and speech and manners more clearly
show forth the man. 1t Is therefore
all the more necessary that the man
should have social qualities worthy OF
exhibition and that he should cult
vate q kindness and sincerity OF
thought that will find fitting expression
In a straightforward, frank and manly
gearing. Listen to a woman talking of
her shopping and you will find that the
service given in the different stores
is in her eyes Of equal Importance with
the quality and the price of the goods.
1t Is the linen clerk who knows the
latest wrinkles in napery who gets her
trade, The dry goods clerk who assists
her in little economies, sells her ali
she buys In this line and the jewelry
salesman who gave her private view
lof a rare piece Of jewelry and discussed
chains with her when he knew she did
not care to buy, vial be given the order
when she wants to buy a tea set or
clock.
TO prove that this is so, think over
the stores where you do your trading
and analyze the reasons for buying
there and you will find you are influ-
enced by much the same motives. And
that the personal element cuts a large
figure In your purchase.
Enthusiasm of the right kind goes
hand In hand with salesmanship, and
the kind that will make salesman
investigate In every way possible the
merits Of the article he is selling, is
the best II you know and are con-
WINGED that 1t is good, then it is much
easier for you to convince the other
man OF the same fact. Do you know
chat words and figures alone do not
sell your goods? Your manner and the
impression you make on the buyer
have much to do with it, Anyone can
sell man who wants to buy, If he has
the price and the goods that man
wants 1t takes salesmanship and en-
thusiasm to sell the buyer who has not
thought of buying until he is convinced
that he ought to.
The point to keep in view is this:
The man who can turn the circum-
stances around him to the very best
advantage is the one who will out
distance the others. Once this lesson
has been studied and learned the most
important step has been made Per
haps this can be best accomplished
where opportunities are fewest, but no
matter what the conditions, certain 1t
is that the valuable asset, self-discip-
line, will inevitably count, without
which no fortune can be made.
Opportunities come to each and every
one of us and sometimes with great
frequency. The successful clerk or
business man is the one who at a
glance recognizes them as such and
without hesitation takes advantage Of
them. This is practically the defini-
ton Of the much used term, luck,
and the very ones who complain of
having no luck" are simply those