davidaulloa/AmericanStories huggingface dataset:
Essex County herald. [volume] (Guildhall, Vt.) 1873-1964, 1908-01-10

Design, and prices furnished on applica-
ton,
Essex County herald. [volume] (Guildhall, Vt.) 1873-1964, 1908-01-10
Wallpaper
Bargains...

It's trife early to think of spring house
cleaning, but please note:
To make room for our new line of WALL
PAPERS we wish to clean up the odds and
ends at once.
There many broken lots which in quantity
will close at &c a double roll
II and zoe papers to close out at Zoe
so and 40c goods at zoe
Don't miss the chance get i'll Oh these bargains.
Essex County herald. [volume] (Guildhall, Vt.) 1873-1964, 1908-01-10

The annual meeting of the First Con-
gregational Church of Brighton was held
on Tuesday evening. Notwithstanding
the storm there was good attendance.
f. NJ. Bartlett was elected chairman, and
in the absence of the clerk, John Guest
was elected secretary. Reports from the
officials and committees were read and
adopted. The pastors report was a full
one, and showed that the past year had
been prosperous one for the church.
Touching reference was made to the de-
cease of Mrs. +. G.. Mosher and Mrs. p.
III. Dale. The financial report showed
small surplus for the year. Capt. W.
A. Graham, after some years of faithful
service as treasurer, was relieved from
office. and Arthur Nourse elected to fill
the vacancy. The decorating of the
vestry having been completed, the dedi-
cation will take place next Sunday morn
ing at IL O'Clock, at which time a me
mortal window to the late Amy Bartlett
Dale will be unveiled. The children of
the Sunday School are requested to be
present before the beginning of the ser.
The Colfax chronicle. [volume] (Colfax, Grant Parish, La.) 1877-1981, 1908-04-04
Election Proclamation.

By virtue of the authority vested
In us, the Mayor and Board III AL
slerinen Of the town of Colfax in Grant
parish, State OF Louisiana. under the
laws Of the State Of Louisiana anu
especially of Section 80 Of Act No. l36
of the General Assembly OF the State
uf Louisiana for the year 1858 we
hereby order and call an election for
Mayor and five members OF the BoHrd
Of Aldermen and one Marshal Of the
town of Colfax.
said election to be held on the
Tuesday Il lowing the third Monday
in April. A. ID. 1908, the time being
TUESDAY, April. II. 1908
and to be conducted in all ways pro-
vided by ordinance passed March g..
1906. and by and under the general
election laws of the State Of LDuisi-
ana except as otherwise provided In
said ordinance and we hereby appoint
and nominate the following com
missioners Of elections: Richard r.
Jeter. j. l.. MOrintine and NJ. T..
SwaffOrd. with Alfred Nj. GOODWIN
as clerk Of election.
Given under our hands and official
signatures at Colfax, Louisiana, on
this the 4th day Of February. A. ID.
1908. X. s. CAMERON. Mayor.
C. N. CARNAHAN,
j. A. WILLIAMS.
q. HI. MCKNIGHT,
j. w. O'QUINN.
"A. M. LESAGE,
Aldermen.
The Colfax chronicle. [volume] (Colfax, Grant Parish, La.) 1877-1981, 1908-04-04

to pay him 1886 per month more
than he had been accustomed to
draw for himself, sufficient to en-
able him to increase his stock of
goods, as his added sales furnished
additional capital and he is to-day
selling every article in his store on
which the price is not regulated
by the manufacturers or by retail
druggists association at from 5 per
cent to Is per cent less than he
was selling or could sell these same
articles before he advertised.
Who pays for his advertising !?
The answer is the same as in the:
case of the clothing merchant.
The advertising bills are liquidated
by the landlord, the light compa-
ny, the clerks and even the sprink-
ling wagon that passes before the
front Of his store. He paid DUR
ing 1905, 81 per month toward the
sprinkling of the street in front Of
his store, and III 1906, although
his. business was three and one
half times as much, he still paid
only 81 for the street sprinkler.
Who pays for his advertising?
i Being manufactures you say
that this does not apply to your
business particularly, and fits only
the retail business. This applies
to the manufacturer and the jobber
and to the retailer, to the mail or
der house. The manufacturer has
certain fixed overhead expense
which will not increase more than
10 to 20 per cent with the doubling
of his output / know factories
that are closed at least one to three
months each year, the major part
of the overhead expenses continu-
ing while no goods are being made
: Advertising will keep these facto-
, ries open IL months in the year
would enable the manufacturer te
work night shift in the same
building with the same machinery
r thus materially decreasing the cos
of bis product and enabling hin
to sell his prodact more pro6tabl,
and at less price.
Who pays for the advertising?
Il The man who doesn't advertise
The Colfax chronicle. [volume] (Colfax, Grant Parish, La.) 1877-1981, 1908-04-04
NOTICE.

BY virtue of the provisions OF Act
No g of the Special SessiOn Of the
General Assembly III the State III
Louisiana for the year 1907, notice II
hereby given to the Banks Of Grant
parish, La, that the police jury IL
ready to receive bids for the parish
funds, and will select q fiscal agency
for said parish OF Grant IN the man.
ner provided by law at the next
meeting OF the police jury Of Grant
ginning on Monday. April 8. 1903.
Section 2 Of Act y rends as follows:
1.-The fiscal agency or agencies with
whom such funds shall lie deposited
shall be bank or banks chartered
under the laws Of the State Of Louisi-
ana. or of the United States. and
domiciled In this State, Offering the
highest rate Of interest. consistent
with the safety of such funds. upon
the duly balances Of the deposits su
TO he made and giving satisfactory
security hereinafter mentioned.
An bids shall be sealed and indoors.
I'd On the envelope Fiscal Agency
Bid" and addressed to John Ran.
doll b, President Grant Parish Police
Jury.
T., blicatlon hereof shall be mnde
fer fteen clear days as provided foI
by Il w.
III is March IL, 1909.
JOHN RANDOLPH,
Pre- hent Police Jury Of Grant Par.
.sh. Louisiana.
Att at:
j. b. ROBERTS,
Clerk OF Police Jury.
The Colfax chronicle. [volume] (Colfax, Grant Parish, La.) 1877-1981, 1908-04-04
Who Pays for
The Advertising?
A Recognized Authority Proves that Advertls-
ing is an Economy. Not an Expense
1t is Not Paid for Either by Mer-
chant or by Customer.

some raJner nOineiy cAdihPico'
clothing merchant on one corner
does not pay to advertise, but
he pays 500 for rent, employs
four clerks at $75 per month each,
pays $50 per month for bis light
and 500 per month for incidental
expenses, bookkeeping, etc. On
this total expense of $3.50 per
month he sells four suits per day
at a gross profit of $3.50 per suit.
This business for 25 business days
month brings in a total gross
profit of $3.50, and after deductlng
his expense of $3.50 leaves mar
GIN of $500 per month as the deal
ers remuneration for his personal
services and for interest Oh his IN
vestment. Another nerchant on
the next corner pays the same rent
trifie more for clerk hire, trifie
more for light and trlfle more
for general expenses, bookkeeping,
etc, and finds that his total expense
for the month is $500 but this
merchant spends $500 month in
advertising. Somebody pays that.
Is it the man who buys the suit OF
clothes? No. The customer has
nothing to do with it, and phys nc
part of it either directly or indi-
rectly. These two merchants handle
the same grades of clothing and
sell the same goods ut the same
price. At the end of the month
the advertising merchant finds that
lie has sold eight sniis of clothes
per day twice as many as the
! merchant who does not advertise
and making the same profit on each
suit, he finds he has. profit fol
the month of 81 500. He deducts
his expenses of 5000, his advertis.
Z of $500, and finds he has $4O(
left as remuneration for his OWL
service aud interest on his invest.
l
ment. Who paid for the $500
worth of advertising? Well, in
this case the owner of the building
paid part of it, because be received
ITO more rent from the advertising
merchant who sold eight suits pei
day than he did frrm the merchant
who did not advertise and sold only
-four suits per day. That accounts
for 500 of the $500 which is paif
by the landlord, and then the cleo.
trio company paid $45; because
the light bill of the non-advertis
ing was $50 per month, OF the adj
vertising merchant sos per month
The Colfax chronicle. [volume] (Colfax, Grant Parish, La.) 1877-1981, 1908-04-04

instead of being doubled at the
same time he doubled his sales.
So the electrict light company and
the landlord paid part oft. Then
the four statesmen paid the other
proportion and were glad TO pay
t. They had once worked for
hon-advertising merchant at SIS
per month and they are now work
ing for the advertising merchant
at an advance of 10 per cent in sal
airy. They are now getting $3.50
per month each, and each man
sells two suits of clothes per day,
while previously they received
only $75 per month and
sold an average of one suit per
day. So these four statesmen pay
$270 of the advertising bill, and
by so doing gain an increase in
salary of 10 per cent. And then
the bookkeeper and the general ex-
pense paid $85 toward The adver-
Using bill, because the bookkeep-
er's- salary was increased Is per
cent, and the general expense in
creased Is per cent, while the bust
ness doubled, an economy of $85
effected. This amount went toward
the annertising fund of $500 per
month. Now there is a compare
son of your advertising merchant
and your non-advertising merchant
in the same business on the same
street, selling the same grade of
goods and employing the same
grade of help. Two men, we will
say, of equal ability, one of them
believing that il he advertises he
must increase the price of his
goods, and the other knowing that
the mere fact that he does adver-
tise will enable him to sell more
goods for the same price or posi-
BILE at less price.
Who pays for the advertising?
When | buy a hat from an adj
vertising merchant / am not ut all
interested in who pays for his adj
vertising, as / am quite sure tina,
| do not. The hat merchant who
advertises, assuming that he knows
how, can sell bats for so, while
the same hat must bring SO in I
store of the merchant sho does moi
advertise.
Get this point then fixed clearly
in your mind. Advertising is al
economic saving and not an extrt
expense.
In talking with retail druggis
regarding advertising, he told ms
bis business was not one that coult
be profitably advertised, and tina
he could not afford to advertise.
suggested to this merchant that hs
spend one-half of the net profits
Of his business In advertising ant
| he adopted my suggestion with thu
result that his business for 1901
was three and oae-half times hi
business for 1905. His protit'
were sufficient to pay his expenses
The Colfax chronicle. [volume] (Colfax, Grant Parish, La.) 1877-1981, 1908-04-04
Uou't Put on

for tomorrow what yon can do today. II
you put of buying a bottle OF Billiards.
Snow Eminent. when that pain comes
Jon won't have any, buy bottle today.
A positive cure for rheumatism, burns,
cuts. sprains, contracted muscles. etc.
Il. s. Graham, Prairie Grove. Ark. writes
Il wish to thank YOU for the good re-
suits received from SEow Imminent.
1t positively cured me of rheumatism
after others had failed. Sold by Cries.
cent drug store.
The Colfax chronicle. [volume] (Colfax, Grant Parish, La.) 1877-1981, 1908-04-04
[By Franklin Hobbs.1


/ have heard persons say they
would not buy advertise goods be-
cause they did not care to help
pay for the advertising, that they
wanted full value in goods them
selves. l have heard statesmen
argue that their firms did not adj
vertise and for that reason could
sell cheaper. l have heard mer-
chants say that they would not
handle advertised goods. l know
a cigar dealer who will not have an
advertised cigar III his cases.
Some time ago l began an lnves-
tipation which have practically
completed. had tests made OF
made of various lines Of advertis-
ed and unadvertised goods, full
aud complete comparisons made
of their respective qualities. l
priced goods and bought in stores
which did advertise, caused
goods to be purchased from mer-
chants who did not advertise and
from those who did advertise lib
erally. and made careful compare
sons of the prices of the goods
purchased.
Who pays for the Advertising
If it were possible, | would like
to answer this question in word
Int as the cost of advertising Is
distributed among so many peo-
must needs. go in detail. Before
doing that let me set your mind al
rest on one point When You bny
an advertised cigar you do not pay
for the advertising. When you
buy brand of advertised ham you
do not pay for the advertising
When you travel on railroad tram
YOU do not pay for the advertising
of that railroad. When You buy =
nair of shoes you do not pay fol
tina advertising. This applies tf
avarv conceivable thing which ell.
ters into the commerce OF the
world.
Who pays for the advertislnge
Advertising is an economy aho
not an expense -not even an III
yestment. Advertising is saw
ing. You don't believe that,
didn't expect you to; | didn't be-
lieve it myself until | had absolute
and convincing proof that the buy
err of merchandise does not pay fo'
the advertising.
In order to make this matter
clear to the lay mind, l must use
The Colfax chronicle. [volume] (Colfax, Grant Parish, La.) 1877-1981, 1908-04-04
Real Estate Bargains

undersigned for sale in
farming
river aud hin win be sold terms
hill the liberal
% s d TOR ss 0. place II ka s me- a"
bargain pine miles
At the low agas q So per acre rhis land lies in TWO tracts.
s. 5 per acre. Either the tracts viii ayas
cash. time at "a half cash. balance and
Forty ssliax Branch. SPLEEN
ar% good hill land in
TO- s ess,sy .., !. ss ssss
s1 r .e y s % on balance
moao.s gsss ss nicely .,'n,. an.ss situated
tanks situated In desirable portion
90 Desirable hl farm acres
good ws and 1 r = @ ns sn e na
price $500 hs cash, balance !, ,,..
nm Ian" and s, y e e,sss
s,"S 49, 1" , s AND " s
~ 30 acrs desirable home creek
ssa house. Ct sns ans u 2. s ysS
irait wen q splendid stock % h white oak
site IS s 70 s ass si's With ana n sRsss
"e %
ns eas by an@ sss M @
would be glad with citizens
the proposition a speculation
miles % If ss% p % Hss sold sa a"s % $50 "as s
cash,
other properties SALE Let know what want
and will get It for y0u.
Ye charge, and parties listing Aoxsss lands
wW hare charges to pay xsAsss property IS Sold
H. C. GOODWIN
REAL ESTATE S
Colfax, La.
The herald-advance. (Milbank, S.D.) 1890-1922, 1908-08-07
WHEAT SCARS ON HOT WAVE
Wild Scenes Are Enacted in Minneapolis
Pit-heat and Black Rust
Cause Scare.

Minneapolis, Aug, 5. - Scenes re-
minding the traders of the black rust
scare of 1904 were enacted in the pit
OF the Minneapolis Chamber Of Com
merce yesterday and the market open
ed from 3 tc 4 cents higher than it
closed Saturday. The market prices
t1upctuated within a scent range dur
ing the wild scramble of the buyers
and sellers.
During the entire morning on
change the prices fiuctuated and al
most as fact as they changed news
of fresh damage came In owe the
wires, causing much excitement
among the traders. The hot wave had
acted throughout the Western states
as predicted. Blanchard and Hankin-
son, N. D., reported damage to the
crops. as did several minor stations.
With the reports from Inglis and
Snow that the wheat crop from three
states had suffered from blight and
rust the uull market received it's i'm
petus Saturday. Then the hot weather
w Sunday brought more apprehen-
sion and with the arrival of samples
showing reduced prospects the traders
went wild and refused TO listen to OPP
timistic talk.
Portions of North and South Dako-
ia seem to be the most severely hit.
Black rust is still a menace that may
or may not cause more deterioration.
Chicago Gets Excited.
Chicago, Aug. 5. Searching hot
weather throughout the corn belt and
the Dakotas and Minnesota threw the
board Of trade into wild excitement
yesterday and SEN the price of wheat
soaring skyward. The former grain
advanced nearly 8 cents a bushel and
the latter showed almost an equally
sharp bulge in price.
The herald-advance. (Milbank, S.D.) 1890-1922, 1908-08-07
TWO CHICAGO ELEVATORS BURN.
Cigarette Responsible fer $1,oOo,ooc
BIaze at Chicago.

Chicago. Aug. 5. - Fire, which was
nearer than a block of it and which
made it necessary to play streams
On buildings three and four squares
away, yesterday afternoon destroyed
the Burlington elevators E and F.
the dock transfer warehouse of that
road and either burned or rendered
useless 100 box cars. The loss on the
grain in the two elevators is placed
by Armour & Co. who owned it, at
500, 00O. The total loss is placed at
81, 00O. 200.
The fire started at / p, m. in the
Burlington warehouse, supposedly
from a cigarette dropped near several
barrels containing chemicals. At the
first explosion, which shook every
building in the vicinity, the $50 men
employed in the warehouse and eleva-
tors fed, and it is believed all es-
capped, although there were unconfrm-
ed rumors that three men hemmed in
by the flames had been unable to get
away.
Eighty fire engine companies and
three fire tugs had all they could do
to confine the confederation to its orig
inal limits. The intense heat render
ed any effort to save the elevators
hopeless. The streams of water by
the time they had traversed the block
from the nozzles We're mere showers
of spray, which quickly formed into
clouds of steam. The iremen worked
continuously in a shower of sparks
and flaming embers which travelled for
blocks.
The herald-advance. (Milbank, S.D.) 1890-1922, 1908-08-07
REIMBURSEMENT of the Railroad
Freight Tariffs Favored by
Rail Magnate.
OPTIMISTIC AS TO FUTURE
Worst Is Past and Better Times Are
Visible on the Horizon-Money
Is Plentiful.

Chicago, Aug. 5.-Edward H. Harri
man, just before his departure from
Chicago for the West last night. dis.
cussed the possibility of a general in.
crease OF freight rates in the United
States.
The American people ought to be
willing to pay the railroads a proper
compensation for a proper transporta.
ton service he said. Such service
we are now performing, but for it we
are not receiving an adequate return.
III the railroads are to go on e.
tending their lines, improving those
which are now operated and providing
new equipment to take care of the
couatry's business, they must have
more
Rates Should Be Raised.
Il am not in favor of a cold, calcu-
lating, cruel and horizontal increase
in the rates. | am not a traffic man
and l do not know much about such
things, but | know hat there is a
proper way to go about a thing and
that there is a bungling way t o do the
same thing"
Mr.. Hartman seemed to favor a
general readjustment of freight tariffs
rather than a general increase. He
believed that many rates are too low
and should be raised, but he was op-
posed to a straight 10 per cent in
crease in the carrying charges for all
commodities.
Money More Plentiful.
In speaking of the recent financial
distress Hartman declared that the
worst has been passed and money is
becoming more plentiful. He said,
however, that the people must cease
viewing the railroads with the con
slant eye of suspicion.
He declared that he entered into
the recent deal affecting the Gould
roads to save the situation, but he de-
clined to disclose any details of the
settlement between Mr.. Gould and
himself.
The money scarcity, he said. was
due to AN abnormal condition of the
public mind" and he plainly limited at
the federal antitrust war as the imme-
diate cause.
Better Times Coming.
The worst is past" he continued.
Better times are visible on the hori-
zon. Conditions are improving. The
crop outlook is excellent. The bust
ness aspect is encouraging. The open
and receptive mind with which the
people now view the situation gives
grounds for optimism
The herald-advance. (Milbank, S.D.) 1890-1922, 1908-08-07
49, General.

The Prohibitionists of New Hamp-
shire, in state convention. nominated
Rev. Edmund B. T'etley Of Meredith
for governor.
Gov, Charles N. Haskell of Okla
homa. treasurer of the Democratic ma
tional committee. announces hat he
| will deposit committee funds in an
Oklahoma bank operating under the
state guaranty law.
A 81, 900 fine was imposed on the
st. Louis, Iron Mountain & Southern
railway at Baton Rouge. La, for fall
ure to provide negro passengers ac-
commodations as good as those fur
nished white patrons.
Mayor Leighton OF Portland. Me-,
has received a letter from the Nation
Al Association OF Railroad Agents that
the invitation to hold the thirteenth
annual meeting ct the association in
that city had been accepted.
J. B. Case, president. has issued the
call for the annual session OF the
Transmississippf commercial con-
eress, fixing the dates for Oct. ITO, at
San Francisco. Taft, Bryan and Sec
rotary Garfield have promised to de-
liver addresses.
Col. Goodloe. paymaster of the
United States marine corps, who is
returning to Washington from inspect
ing the. marine corps in Alaska, y
that whereas the United States paid
russia $1,000 900 for Alaska, $4,000
q worth OF gold will be shipped out
81 that country to the Denver mint
this year;
.Dorando. the Italian runner, who
.collansed in the Marathon race in
! nnaon. makes the statement that he
,.tilin the future run Is a profession
i An shorter distances thap the Mara
hon.
Fearing that she was to be sent
hack to New York. Nan Patterson.
the chorus girl who was tried three
Tor the murder Of Caesar Young
q New York several years ago. and
40 has been making Pittsburg her
nome since that time, has left for
narts unknown, following . confer
epce with the police authorities.
The herald-advance. (Milbank, S.D.) 1890-1922, 1908-08-07
Runs Trains Across Mississippi.

Clinton, Iowa, Aug. 4.-The Chicago
& Northwestern has completed it's
new bridge across the Mississippi
river FROM the Illinois shore to Little
Rock Island and the first train went
over the new structure yesterday.
The remainder of the bridge will be
completed before Jan. 1.
The herald-advance. (Milbank, S.D.) 1890-1922, 1908-08-07
MISTRIAL IN BOWEN CASE,
Bail Of $1,000 Is Required for Defend
ants Appearance Next Fall.

Pierre, S. D., Aug. 5.-The jury in
the Bowen murder case, in Stanley
county. was discharged yesterday aft
er failing to reach an agreement. The
bail of Bowen for his appearance at
the next term of court was fixed at
SIS 200.
The herald-advance. (Milbank, S.D.) 1890-1922, 1908-08-07
Van Hise Leads Commission.

Madison, Wis, Aug. 5.-The state
conservation commission recently APP
pointed by Gov. Davidson met and Or
gained here yesterday. Officers We're
elected as follows: President, DIR.
Charles r. Van Hise, president of the
University OF Wisconsin; secretary, f.
M. Griffith. state forester.
The herald-advance. (Milbank, S.D.) 1890-1922, 1908-08-07
Boj,ermaker. on Strike.

Burlington, Iowa, Aug. 5.-Sixty-five
boilermakers in the Murray Iron
works have gone on a strike because
the company refused to give them an
increase of 10 per cent and recognize
the union.
The herald-advance. (Milbank, S.D.) 1890-1922, 1908-08-07
s12o.ooo for State Schools.

Madison, Wis, Aug. State Super
intendent c.. p. Cary announced the
annual distribution Of the state graded
school fund. 1t consists of 10000 and
is divided SO as to give.$3O0 to each OF
the first.class state graded schools
and $500 to each of the graded schools
in the second class.
The herald-advance. (Milbank, S.D.) 1890-1922, 1908-08-07
James n. Williams Dead.

Eau Claire, Wis, Aug. 5.-James II.
Williams, aged sixty-two. of Hayward
died at the Luther hospital in this
city. He was a newspaper publisher
in Wisconsin for many years at Au-
gusta, Barron county, and at -ayward-
The herald-advance. (Milbank, S.D.) 1890-1922, 1908-08-07
SHOOTING WAS JUSTIFIED,
Court Dismisses Case Against Bar
tender Who Killed Burglar.

Tony, Wis, Aug. 5. - Upon COM
plant Of District Attorney Glenn Will
liams, Frank Daniels was arrested for
the murder Of John Perkins, the bur
glar who was shot at Weyerhaeuser
while tapping the till in a saloon
there. Daniels testified that he had
heard the bell of the cash register
slar, intending to wound him. Other
witnesses testified that the burglar
had accomplices. The court decided
that the shooting was j%ustifiable and
discharged Daniels.