Arizona republican., 1908-05-06

space for mineral exhibits and encour- age owners to make exhibitions of ores from different properties. In the past this section has paid very little atten- tion to this great resource of legiti- mate mining 1t has been ascertkined that for the year 1907 the startling figures of over $750,O00 was received into this valley from mining companies alone. They are the greatest consum- CTS of farmers products of this mar ket. We should encourage them to be- come members of this body. and We believe they will gladly join on receiv- ing an invitation. It would not only bring them. but many of their friends, to the Phoenix board of trade rooms, and such d mining exhibit would not only be interesting to visitors but also tH our home people
 Thus far Phoenix has been decidedly behindhand in proper advertising work and we believe that if the prop srty owners and merchants are thor oughly aroused to the needs of prop erly directed advertising campaign
 
 If satisfactory responses are not promptly received to the proposed let ter to be issued, signed by the direc- tors. asking for funds. we believe a fOlloW-up system should be devised in volving d personal presentation of the matter to each man to whom d letter has been sent.
 We realize that this matter of rais- ing the necessary amount of money is sO vital that it should not be left to the committee but should at once be taken up by the entire board of di- rectors
 This report was referred back to the finance committee with a request to present some definite plan for rais . ing the money needed.
 Advertising.
 The report of the advertising com mittee was next read and considered and was in substance as follows:
 After careful consideration of the subject, we have concluded that at least S5000 should be spent in advertis- ing during the last six months of the current year. We believe that the best results could be attained by reaching the farming and dairying classes of the west and middle west utilizing the weekly and monthly journals especially read and relied up- on by such classes. The cost would not be excessive; indeed we consider that migration can be secured in this manner far more economically that by any other, and the immigration I.n atIx needed for the development of this re- zion. We would like to especially reach the intending tourists, also, but advertising of this nature is extremely expensive and the results are admit tedly less important than the securing of actual settlers.
 During the past year there has beer much free advertising in magazine: and newspapers. mainly dependent upon the benefit that will come to this val ley through the Roosevelt dam. Thi: advertising should be encouraged il every way, and provision should bt made for the free preparation of arti- cles when requested by responsibl, publishers, and photographs, or ever cuts, should be made from month t. month, kept ready for the use of pub fishers who are willing to exploit th' Salt River valley in the columns O their journals.
 Another incident of the meeting wa: the authorizing of the secretary to ad dress letter in the name of the boarC to the secretary of the Interior endoPs ing the request of the people of Par ker for the laying out of a town sit on the Colorado river, that being on { reservation.