Los Angeles herald. [microfilm reel] (Los Angeles [Calif.]) 1900-1911, 1908-04-12
Private Enterprise

FTlVatS enterprise
But the public display has been only
one part of the work of Mr.. ,Humph-
reys' committee. The committee has
stimulated private enterprise until 1t Is
now assured that the buildings in the
downtown district will llake such a
lavish display of flags and bunting and
naval penlants that the familiar fronts
will be obscured ''- their recognition
will be doubtful without careful scru-
tiny.
Probably the building that will occa-
py the lilnelight during the week will
be the Alexandria h tel. For its use
alone the w. p. Chase company has
made $500 worth of silk --ags which will
be used in decorating the corridors. As
the hotel company also has charge of
the decorations at the Shriners' audito-
rum in West Jefferson street, where
the ball will be given, the same COM
pany is working on an immense guam
tity of material for its interior decora-
ton.
The general plan for the decoration
of the exterior of the Alexandria con-
templates the use of nearly a mile of
navy pennants. The navy pennant Is
half blue and hals orange. When
Fighting Bob" reaches the city he Is
to occupy the suite at the hotel known
as "310." This is on the third floor at
4
the hotel.
At the window of this suite, which is
the exact middle of the building. q
shield Of red, white and blue will be
placed, and from it will depend strands
of remnants reaching from the shield
to the ends IF the building. They will
be so numerous that the decorations, as
a whole, will give the appearance of an
inverted fan. 1t will be relieved by silk
flags and other designs.
The treatment of the Spring street
side of the hotel will be exactly the
same.
The interior of the hotel will be a dis
plav Of fiage and bunting, pennants,
and all amplified by profuse display
of flowers, in which the California pop
py will predominant, for 1t is the flower
of the state. Just what the interior
decorations will be and what the deco
ration of the banquet room will be are
things the management of the hotel
prefers to keep as a surprise to the
guests and the committee, but those of
the committee familiar with the plans
Of the hotel say the detail is rich and
bewildering.
Some Who Are Decorating
The decoration scheme for the in
terror of the auditorium for the ball
provides for several fifty-foot flags, 200
naval flags. 200 United States flags. doz-
ems of three-foot flags and a large
number of twelve-foot flags.
Other business houses that have con-
tracted with the Chase company for
lavish decorations are:
Citizens National bank, Homer
Laughlin building, Angelus hotel, Ma
son opera house. Park bank, both at
Fifth and Hill and Second and Spring,
American National bank, Central Ma
tional bank, the Newmarket, West
Hardware and Arms company, the Spa,
Hambright a. Walsh, Iissner building,
Regal Shoe company, Moran & Mitch
ell, Phospho Food company, Bungay e.
Shaw, American Drug company, Boose
Bros. cafeteria, Brock 81 Feagan, Com
mercial National bank, Collins building,
Chambers g. Smith, the Boston store
and the w. p. Chase company.
The Chase company Is also furnishing
25, 900 navy pennants-five miles-to
Ocean Park, Long Beach and Redondo.