davidaulloa/AmericanStories huggingface dataset:
The Paducah evening sun. [volume] (Paducah, Ky.) 1906-1929, 1908-09-30

ruin and desolation was awful to
look at.
Buildings had been hurled to the
ground and were nothing more than
hills OF hailstones. a large dam
had spent two years in making had
been completely swept away. In an
The Paducah evening sun. [volume] (Paducah, Ky.) 1906-1929, 1908-09-30

The greatest heat is never found
on the equator, but some ten degree.
to the north. while more severe cold
has been registered IN Northern 81
IBERIA than has been found neap the
'pole
The Paducah evening sun. [volume] (Paducah, Ky.) 1906-1929, 1908-09-30
esReseG
M@kKazZzz1zzr -
Have You Heard Of apeyof,

II is a new soft drink Just being in
troduced nv Anheuser-R Busch A spark
ling. Notwithstanding drink. made OF
the best barley. malt and hops Guar
antocd under the Pure Food and Drugs
Act. and contains less than one-half Of
per cent. OF alcohol by volume.
Served at all pleasure resorts and
soft drink stands.
New-York tribune., 1908-07-26
LIVESTOCK MARKET.

New York July %
BEEyES-Receipts 80 cars. 80 head all
consigned direct To saughterers. No trading live
weight; feeling nominally steady. Dressed beef slow
per ID 30 cables Liverpool or London
Exports from this port to-day sos cattle and
$500 quarters of beef
CALyES-Receipts 592 head. Including 81 di-
There very little offerings to-day
and the few transactions recorded barely
steady prices; about 300 calves Fair
New York State veaIs sold 81 100 10: ordinary
good Indiana do. So % 81 Dressed calves
quiet; CITY dressed veals selling ga 12zc
lac country dressed do. az 1l=c; dressed butter
milks N n GI2c
sales-George & l. 5 Dulenback: 10 veas 1873
Ii 81 per 100 III; II buttermiIks. To-
at 81 80: 30 do. 132 10. at ST
10. at 81 : do. 2I0 h at SO: 20 do, 100 h 81 %
SHEEP AND LAMBS-Receipts 1SIs cars. or
4.664 heal including for slaughterers I41s
for the market making. with the stock left yes
extremely slow; sheep almost nominal and about
steady. lambs. zoe lower 4 number lbs
\ few sheep 81 81 per
100 III: lambs 81 40 n S625. Dressed mutton
dressed lambs slow 9d 12c; few choice carcasses
at I2l1c: general sales at M G11i4c
Sales-Kerns Commission Company: 1sS Virginia
lambs - b average at SO 100 III: 236 Kentucky
~ b. 81 10 232 do. - h. a 10
40 H. 81 G2a 242 do, 40 ID, So c. 2s6 do.
Newton x Co: 24G Virginia lambs II H. at Sc -:
27l West virginia dc. 90 10, at 81 90 West Virginia
Mcpherson < 60: POS Virginia lambs GO H. at
81 62is 80 do G4 III. s. 60.
George K L. $. DilIenback: II sheep as h.
HOGS-Receipts we're cars or L}aI head including
81 head for the market No sales; feeling steady.
New-York tribune., 1908-07-26
OTHER MARKETs-RY TELEGRAPH.

Chicago July 5-cAT1J.F: Receipts about 400 head
ass Ho stockers and feeders e 65a$4 C5: cows and
heifers, s2dS6; calves. s. 151$I % HOGS-ReCeipts
abont liG" head market stead light 81 1o6sG 70:
Sc 30. good choice heavy 81 ioffS6 s. 25G
So 10. bulk Of sales, So 40a$6 60 SHEEP Receipts
about iOoo head: market steady: native 81 60GS4
Western, 81 TirQS4 65 yearlinss 81 3OdS5 lambs
81 50d$6 60. Western 81 JNG
Buffalo July % CATTLE Receipts 200 head
quiet. YEAI.S- Receipts. 2O0 head. and lower
S5aS7 10 HOGS-Receips. 500 nd stea,Ty;
heavy @5IST ~. Workers. ST. 4OI So 30
SHEEP AND LAMBS Receipts. 900 head. sheep
steady: lambs 15c lower. lamtE. S=HS6
Cincinnati July 25-HoGS- lower. butchers
shippers Sc gJG$7. S-aS8 II, CATTLE
Steady good shippers So 25a$G % common So %
asa -. SHEEP-steaiy 81 25d$3 -. LAAfBS-Du
SldS6 ..
including 100 head Of Southerns market steadv receipts
week ~ 600 head choice dressed
steers. s. 5oaSI 90 fair coed s. 5Gs5 30; Western
So 50lS5 60 sfockers and fe1err 81 dSi so
Southern steers S3 loaS4 GO southern cows 50 25aSs
native S2aS4 40 native hNifers SASS -. bulls
50 e0GS3 calves, S4ffSG. HOGS Receipts 30f0 head
1G6115c lower: SO 30 receipts the week
head; sales. Sc 3odSf heavy. SC 456
So packers butchers Sc 35Gsf light. So
20: pigs S5ds5 30. SHEEP -Roceints 300 head
ke steady receipts for the week % 100 head lambs
s5 251s6 -. avcs ard ysarings st1$+
ings 81 5o6s5: Texas sheep 81 7-as4 and
feede
New-York tribune., 1908-07-26

fluctuations ma
-oV. With price changes irregular,
Nee-eld appearance TO the of Saturdays
market there vas underlying
ehce OF strong support weak which
many 10 predict exciting times before the
enc o1 the season. Gables lower the
weather good adyices generally besrsh week
end figures Indifferent and cotton goods
situation indicated unsatisfactory condition trade
Nevertheless local bears make much
heaoway against the steady the bull
Clique. and in spite Of considerable selling
vas well maintained The opening 1G4 points lower
after selling on 70 decline OF 4s points prices ad
vsnced 70 little Fridays finals.
irresIlar at an advance of pas points the old
ara points net lower the Sales
estimated so0o bales The relative steadines
OF the positions is believed reflect
CT the bull leaders control the
as first step toward October The stock
here is under 90 400 bales the-efore no
burden for the bulls while many operators
lfeve that II will De difficult in
time nQuidate October contracts although
beginning show quite rapidly. Satu--
days receipts Galveston included 76s bales of
cotton. representing large for this
season OF the St, the Southern markets remain
above parity with local contracts and there must be
very considerable decline in the south before shipments
New York for delivery show a profit Outside Of
the Wall bulls their folowings local operators
bearfs, owing the good ana slack
demand.
The prices the local market to-day
follows:
New-York tribune., 1908-07-26

west the weak tone OF the Liverpool market and
an almost total absence Of expor- demand helped
TO depress the local market The market closed
weak al almost the lowest point september
opened "a TO Ikc 81 10 . lower al 90a.C 10
Gle sold off 70 90 1ac TO 9O9sc. and then advanced
TO Sic The close was at 905s to 90%sc Clear
ances of wheat and flour equal to 4S3100
bushels Primary receipts were 1.013.000 bushels,
compared with 7q5.0OO bushels the corresponding
dav wear ago Minneapolis Duluth and Chicago
reported receipts Of as against 354 cars last
week and 34I year ago
Trade in corn dull and sentiment in the
pit was generally bearish, although for a time
the Septembe delivery displayed considerable
frr:lness on covering by shorts Favorable weather
for the new crop and slump in oats the
chief depressing influences The market closed
fairly steady September opened sc lower at
16LC advanced TO nc, and closeo az 751.c Local
receipts were I47 cars. with of contract grade
The feature of trade in oats q SC break IN
the price of the July delivery. The slump oc-
CURED late in the day. and caused by realiz-
ing sales based prospects Of much more liberal
receipts Of oats in the immediate future. A de-
cline of &c 70 &c in the cash grain had depres-
sing effect options Deferred futures declined
from l lzc &c The close near the low
point of the day July opened at 56Izc, sold of
TO so Jac and closed sic. September opened &c
TO a 10 "a TO &c lower at 45c 4514c sold up
451aC and then declined 70 t3tzc. The close
Provisions were firm moderate demand by
commission houses and shorts. Offerings in the
pit meagre the greater part Of the day. AT
the close September pork up Il &c 70 i5c at
SIS 62iz TO SIS s.. Lard UP : tac 50 = =.
RIBS were 2lec to sc higher al IS T2is TO IS IS
cars; corn, III cars oats 100 cars; hogs, $4,000
head.
New-York tribune., 1908-07-26
EUROPEAN PRODUCE MARKET.

Liverpool. July 25.-c1osilg: WHEAT-spot steady: No
red Western winter IS I'D: No california. Is I'D
8zsd CORN-spot firm; old American mixed. as SID;
futures closed quiet. september. IS SD FLOUR
Winter patents dun. 2ss ca COTroNsEED OIT>-Hun
refined spot dull 23s 9i. HOFS London tPacifc
COAST steady. Il 1ssaf2 S. BEEF-Extra India mess
firm. I07s 81. PORK-Prme mess Western strong. T6s
Cd FIAMS-Short tn rs n. firm. SIS BACON
Cumberland cut n. Sd: rib
16 Cd long clear niddles light. 2s
Arm ass 3D. long clear mddles heavy 81 to 20
~ firm 4As clear hacks l6 - 10 steady. as:
ciea- bellies II 10 Is n hrm. 4ss SHOULDERS
SQUARE II "a IL n easy 34s Cd. LARD-Prime West
ern in terces steady AIS: American refined. pans
steady. AIS CHEESE-Canadiau finest white. new.
Canadian finest coored. steady. 59s
TALIOW-Prime city steady 2Is 81 Australian in Lon
don firm 32s 4isd TT-RPENTTNE-Spi steady. 2As
Al ITNSEED OTT.-Steady. 24s ~. PFTROLEU NJ
Ouiet 6%d ROSTN-Common steady IS 81.
New-York tribune., 1908-07-26
Cash QUOTATIONS.
GENERAL MARKET REPORT.

New York. July 25 1905
CoFFEE-The coffee market was moderately active
today half session in midsummer. sales neing
reported Of IA 100 bags including switches amounting 10
Prices showed continuation OF the
ereader noted preceding day. ano sfter
opening dull unchanged. the market closed steady
unchanged points higher. Trading dull
the but improved little during the day and
Il looked though the higher European markets were
stimulating little demand from local interests the
buying being considered both accounts The French
closed advance of i4d1 franc and
Hamburg unchanged 4 pig higher. The
brazilian however contained nothing calculated TO
fresh sediment Neither OF the markets
reported change prices, and receipts at the
ports Just the previous day. IS 900
bags, against % coo and 5ao0 years
So far the receipts have been slightly in
OF 1906 the big crop year II is too early to take
the guide the total but should
the receipts approximate those of 1905 for the next
two months It might seriously shake confidence in the
smaller estimates Of the yield. The market for spot
coffee quiet with quotations the basis OF enc
for Rio No Z
The range Of prices market to-day
New-York tribune., 1908-07-26
October ....sr ssa SIT ss7 SIT
e.sssm0sr ,sss 1ss, issss issss Isss Isss

October Is 81 1895 15b2 1895 1907
e.s "A e Rf f0a
dun and 10 sales Regulars s,s az are @ @
ss sspsemSe ss Ss asess
moAssRs 2SD sha aSathese
IN the markets for mol.ss.s and syrups but prices
o0, s al seo fail 10 light
LAssEs-Hew orleans, centrifugal common 10 elsc:
s1s orIsans apen ssssla G IS Zee
s5s .ass.s good l'asa. prime :, as's
sas Of os . saS 80 geo sa q
November. sisc. and 100 December. sssc. Refined
ehansed quote ri white
6ss se bun. 'c % ss sase sqk 10 e
water white New York. bbls. Io76c; bulk. &c; Phil
ssa sasT oR1se
sa July & 0la xarS s ysP
5ecerSer Sero0s ss or sumnsT yelieT
- j. a 44c: good of summer yellow 4oa 42Hc: prns
sE6 SELF! R5dms s.e ~9e5 city a~
town raw. 43G44c; Calcutta raw, roc LARD OIL
REovIsIossm tn. declines mes PRO r.
best point covering Of shorts and little commits
T n oHay and
week Tota western receipt. s6out 80 600. in
Mesh snor; Sc 81 so e. 81 s
sSs's Quoted a. ns ss so R6
Dull. Quoted Bacons, she: 80 70: DC; Iso n
pes.d BELLE, @ ssady pss uotsd ed l0s SMOKING io 10 m
dm.e - n io%e; a 10 sse Picked hams STEADY: S
Sihe; seuntIy o5na5.c LARD.ouiet ol Quo ouosed; d;
oAc Refined lard steady. Quoted: South America,
loSoe; Continent: e75c; Brasil. kegs II DOC Com
pound quiet; quoted at 81 Gs1c. STEARINE-Firnl
oTefed: 0leo 12e city lard stearine II y q ~ &c
RICE-Whfle there is active demand for
rice. stocks light prices Quotations
follow: Screenings. 3s g4c; ordinary Al cane fair.
645l*c; good ordinary. 5s 5%c; prime, 5Jt exc;
choice, ca 65Hc; Patna foreign, 5s ro6ac; Ransoon
and Bassen. AZ 65hc.
SrGAR-Rehned sugar continues quiet but steady
at recent prices. The following list prices sub
ject 10 rebate Of 10 points and a discount OF
cent for cash, seven days: Crystal dominos. II5c:
Eagle tablets. TI0c; loaf O o9c crushed. s1oc;
mould A, 5'75c; cubes Eagle 5-lb bags powdered and
EaFle confectioners' granulated, Csc; xxx pow
dereG, 5.55c powdered. powdered and fruit
powdered and Eagle and extra fine granulated,
5-5oc Eagle 2-lb Of fine granulated. $500;
2-lb bags do. 5Toc; 314b bags do. $3.50: 5b bags
do. b60c; lob bags do 555c 25 and 80 ID bags do,
5=5e; Eagle fine or standard granuIated and diamond
and 3. 5.15c; No / 51oc: No O. 505c; No G. &C. No
{. 95c; No s. 1900 No o. 4S5c; No To- 4.15c; No
II, 47oc; No II. Lose; No 13. 60c. Nos H. 15 and
New-York tribune., 1908-07-26

pers plenty and easy sold we'll at late prices
String beans about steady Tomatoes in heavy supply
quote POTATOES Long Island in bulk per Dbl, ~ 'oS 90
So -; per bbl 81 5oa$S DO round kinds per
sack s.: do kinds 81 JogS2 10 do SontnTrn'
Dbl 81 50qs2 70; do culis '2cgsi; S' FEd Id6-
TOES southern new Pc. 6o SsaS4 90 Je5seS g bb
s3as3 so; red. 90 25as3: BEETs, and CARROTS per
100 bunches 81 GARAGES. nearby, fat Dutch per IOo
S5Gs6 do nearby small s3dS4: do nearby per DBL oocg
81 % do red. per b6 Sigs1 % Monou5n do
MARYLAND and Delaware per 6ocsl; do virginia
per Dbl slas2 %; do Baltimore per bush basket gg g
QS2 CUCUMBER PICKLES. Jersey, per b6I S2qSZ 90:
CELERY per dozen stalks. 5G3hc; jersey,
Virginia per quart crate 81 25dSI so; GREEN corn,
facxensaciS per s1Gs1 80: do other Jersey 4oc9
Per bbi 75c9SI %: LIMA BEANS. South Jersey, half
bbl basket 81 0gs2 80; do Maryland and Delaware p
s1ds1 10 do Virginia, bush per basket *lGsl 20 MINI
per 100 lunches. 50cGS1 ONIONS Shelter Island red
an a5 a ggo% To per r pP bb s. DO Bermuda per
I5e do Egyptian per bag 81 2!H$i 20: do Sother per
bbl 81 2qsl do per basket 6oq65c; do Jersey yelow
per basket I5caSi do small white per basket 81 IZg
81 % large white, basket Jcusii do hentucky
per bag TGQS'c; do Orange County red per bag. SIG
s. 90 sHALLoTs Rsar6y per 100 ,sgSi S 0ERA na.s
Dbl 81 25as1 ~ do half bb basket 5ogT5c; do
Jersey bun per box. 4oa6oc: do Jersey long per
do per basket. 301GOc PEAS. state
large per basket s1G$1 % per bag 75cds: STRING
81 % S1as1 per basket, T5cQ
81 % 81 25sI -; DO Baltimore third has
SQUASH. Jersey Long IsIand white. per bb T5c7s1
do white. per half Dbl basket 4OaGoc; do Jersey vel
white. bbl.. 5oa75c, TURNIPS rutabaga. per bbl
bag l5cdsl: do white. 100 punches. s1gs1 so;
TOMATOES. Monmouth County. per box 5oc9SI %: do
cEFlss. per 100 bunches 81 25gS1 80.
Toledo July RsEF:D-October. Ss 02'z; De
cenber $; March s. o2lz ALSIKB-Prime. 50 so; Al
gust, 50 -: October, So
New-York tribune., 1908-07-26
CHICAGO GRAIN AND PROVISIONS.

Chicago July 25--The local wheat market was
weak to-day owing 20 selling brought out chiefly
by additional rains IN the Dakotas. AT the close
the September delivery was down sc. Corn was
unchanged. Oats were off ! i4c 10 IA Provts
ions we're 2iac 10 sc 20 - Isc 20 l5c lower.
The wheat market opened weak and with the
exception OF a mild rally toward the middle Of
the session based on sharp advance az Ninni-
peg continued heavy the entire day In addition
to the favorable weather conditions in the North
New-York tribune., 1908-07-26
ROCkAWAY BEACH.

Trains leave York East s4th St Station Wa Long
Island r. r.. sundays 900 Hammel onlyl 100 $50
$40 $50. 1910. 1880, 1880. lilo Il:4o 4 NJ 1910
1880 1:IO 1:40 200 2:20 20 $40 $40 41O. 80
$40. $50. $50. go 7:2o 7:5o. $40 $50 $50 go
fSaye i,r oEiyn tFIatbush Ave- sta3 7os s.55. e:s5
10:05 1870 1O.55 1875. 1f45 a. 1920 1:12 I:4o
80 PIP 2.2S. $50 3:11 3:S5 4:15 5.02 go $50
$50 T:15 744 S:l2 $50. OBS $50 1924 11lO P NJ
New-York tribune., 1908-07-26
Of contract prices in the local market today

Cotton Exchange special Liverpool cables: Spot cotton
American bales receipts 1900 bales all American
Middng upland $50 F9uTes 9pTnaa 9g'ei Closed bar
II steady az points lower on near and z to
August SD ssPtemeT g. ssPsm6er
fece1be- I'd: December January, 4e61zd: January
f'ebruary 4a5d: February March. 1901 March April
FL flour AND MEAIs-Flour quiet with spring
Efaqs' The1 mTe n moderste sales in and
srnishs Rye ouT atsa 9u and 1 Fbe eT YORK
Preduce E1chanse spring patents 81 soato 60 yin win,
s. loa s. 60 sg'1a g 1a S9 % ~iRtsF RYE
eanry uS5eq S. 90 a R
Sgoted Fine white ani yellow. s. G5as1 20
euoeea g. oS W Western spring So STANDARD milling
s25 So So nogT ~ SO s2 3 k2' SACKS efe ddnr see
dog sac 10 all July shipment; hominy chop s2e 80
'ph * 20 sffEs o poor which
prices los; from % ri to S r oag and vas eeneray
sustained until .he nai 9n9 hour All WeGe oGr arg
At o'clock &c .niy G IN sc.re 4@w feTk 81 TSe
early drop in prices due TO easier cables and
t..ior house buving checked the decline and the
subsequent rally helped by Jump at WnniPgs e
following rains led fears sat the MARKET might be
chesE9 rScepTs ns no bnsheis for the day compared
.h .95 =, n4 hsat The market
one ] a. 1nx fe need o he kept fsirlv reii in
b The S os ~ho oSt .se G Big
Tfe local crsh market was quoted as follows 20 :
"a aozcT TsT o1L Elevator and 81 nnTs . ahoat;
1 northern Duluth. Fl 22fs. and No hard winter
e. a2-, z Exporters took ahnut y loh9s
GOOD Of strength shown by the
- positions IN corn. which one time we're IN
-, o-e- the previous night. Influenced by bull
s,1nor, commission house buying and small receipts
- nos,Iors owing favorable weather We're rot
,oIg end near tho close the whole market dropped
9s,fe- sharply with and left OF AZ the bottom
srnte-nher corn O'Clock was quoted sfiac and
I.r.rnber 7I<.c Liverpool 10 lower and the
1i- .--o-e-en- about bushels than last
,teer Cs.h corn nominal. closing as FOL
GAc ole " O aNOat
DsTc There was a sensational break Of &C bushel
- os TrIv oats at Chicago which dropped that posi-
of he occurred shortly
b.so-. the close duo 20 drop Of &c in cash
o.-s ~ r,ro.urcts 4 good OF new oats next
week Other positions we're on from lc 20 &C
t,,s,,, IN sympathy with the July break There was
IN +be cash market here. however. which
nto.e5 as follows: Mixed. 90 70 80 H. eo1e2c; rat
- ,bst. "a 70 III IL 85c. and clipped white.
- - an m O. a73c RYE-Harket dull: No west
ern. &c nominal New York BAhLAf-MaFke'
New-York tribune., 1908-07-26
GOVERNMENT BONDS.

The following shows yesterdays closing quota
tions for government bonds. compared with Fri
7 DAVIS:
New-York tribune., 1908-07-26
DiIldend Notices.

United States Cast Iron Pipe & Foundry Co.
PREFERRED STOCK DIVIDEND NO. 81
The regular quarterly dividend 4.r-
Preferred Stock. payable September 1st. 1908.
declared July 2nd, zoos. stockholders OF record
August 11th. 1905 Transfer books for Preferred
Stock close August i1th and reopen September fst-
B p HACGHTON. secretary & Trsasure-
New-York tribune., 1908-07-26
Business Opportunities.

A GENTs-ENGiIIsF FIRM MANTFACTURINC5 en-
~ amelIed Advertising Signs. Enamesd letters etc.
requires firm representative sole commits
sion. Large orders only. Write WILDMAN & NEGCYER
Ltd. Enamel Works, Birmingham England
New-York tribune., 1908-07-26
$18, ,000, 900
CENTRAL PACIFIC RAILWAY COMPANY


Due Aeua
Payable
b b
n
m~ ~ n
onda Yn ubsp
du
the edwhnh bonds i'll BED d
hrs
nTh bMF
meah lis @ IF bond mao
Asaaem aid
1PaaERa First fhg F Per
usHra amotueo nte mn n with
RaIoaikr oai
of the Central dhsR Raay py
fiscal dJne3lt
Shepp nc interest
dbyhe n
mkophnB HmrgF ~~ Amsterdam Exchange mdapB
m to he
NATIONAL CITY BANK
kJly2a
New-York tribune., 1908-07-26
For Boys and Young Men-Country.
W0RHsII HALL ACADEMY, PEE :I
PEEKSKILI,

Preparatory Bosrling school under modified military
organization Location ard sanitation ideal Strong
f7culty Experienced teachers. male female
eemic Business Courses Primary Department for
New-York tribune., 1908-07-26
School agencies.

AMERICAN AND FOREIGN TEACHERS AGENCY
s.nDes Professors Teachers Tutors etc
- Colleges Schools and Families Apply 20
yfrs ~ YOUNG FULTON. % Union Squa-.
New-York tribune., 1908-07-26
FOREIGN COMMERCE.

:
-rB7z-s OF MERCHANDISE FROM NEH YORK.
Jay Il s4oo.5s2. 81 $3.50 oes sos ss4se2T, ,29S
EXPORTS OF SPECIE.
The Virginia enterprise. [volume] (Virginia, St. Louis County, Minn.) 1893-19??, 1908-07-03
Seek to Attract Attention,

There are many ways in which the
average retailer can get up cheap
though effectual advertisement. An
advertisement recently put out by a
local concern was cheap one in so far
as the expenSs of preparing and circu-
lating it was concerned. The fact that
it was a novel one. and one which
brought the sui ect matter to the very
Goor of the consumer made it a good
one. It was the advertisement of a
dye and cleaning concern. The
proprietor Of tie concern seemed to
be the owner Of very pretty spitz
dog. He advertised his business
through the medium of this dog One
day he would be red dog, another
day he would wear a coat of green,
and so on for the various days of
the week The odd colors attracted
the attention of all at once and in
many cases awakened sympathy. The
dog, as if Jealous about his masters
business, had become a perfect rover
so the advertisement was seen about
the town whenever the canine donned
a new coat. This is somewhat
after the idea employed by the man.
agement of a large sewing machine
company that uses greyhounds to ad-
vantage.
The Virginia enterprise. [volume] (Virginia, St. Louis County, Minn.) 1893-19??, 1908-07-03
Enqacement Gift.

Hand .embroidered tops for chemises
and nightgowns may be bought at
comparatively little cost, to be at
tached to the main part Of the gar
ment, which may be made at home.
This is quite an innovation, but one
likely to be very profitable, for, in buy
ing a ready-made chemise, for in
stance, it is almost sure to be too long
or in some way unsatisfactory, and the
same may be said of a nightgoWn.
If just the hand-embroidered yoke
is bought, however, and the rest of the
gown made at home, the material will
surely be more carefully selected and
the garment may be made to exactly
hit. The hand-embroidered yokes are
attached to the skirt of the garment
by means of some beading or valen-
ciennes lace insertion, or it might be
done with little bit of narrow real
lace.
These detached yokes make ideal
gifts for prospective brides, or they
may be carefully saved and made up
at some future time into really hand
some articles for the trousseau.
The Virginia enterprise. [volume] (Virginia, St. Louis County, Minn.) 1893-19??, 1908-07-03
Loud and Lusty ADVERTISING,

There can be seen every once in a
while the front Of some erstwhile dig
nified store plastered with flaming red
signs, announcing unheard-of bargains,
tremendous reductions, sensational,
disastrous, ruinous cuts in price, and
the rest Of the well-worn expressions
so common to the cheapest grade of
stores. 1t seems that a merchant
is extremely apt to succumb to the
wiles of the man who believes in ad-
vertising through a megaphone and
with bucket of red paint. What man
has the most inf1uence-the man with
the loudest voice? What friend gives
advice which is heeded-the man with
the heaviest tone, who yells in your
ear and enforces it with crazy gestic-
ulations? Does the man who exag-
gerates extravagantly claim faith and
trust the most? Advertising is right
and proper, but advertising with such
methods is cheapening and harmful.
It appeals to the senses in the wrong
WaY