Arizona republican., 1908-10-21
HE SAID II ALL AND
 HE SAID II WELL
Specimen of a Model Boosting Letter, Written by County. Fair .Commis- sioner Williams of Bisbee.

Here is a gem of publicity compost ton. It is worth reading by anybody, whatever his business or the limita tions of his time, or whether or not he is interested in the subject matter. It is the initial appeal of Ed. F. Williams fair commissioner of COchise county, to his fellow residents in that county, to stimulate them to action in putting a representative exhibit on display at the territorial fair. He said all a man could say with the English language and cover the subject with the brevity of circular letter. For details he re- fers his readers to the book" The book is the annual fair catalogue. The circular letter was mailed to every name that MT williams could find on the great register of Cochise, except those he knew to be dead ones" either physically or in respect to their ambi ton which is great deal worse. He expects to follow up this initial letter by others and by personal work. Every county should have just such a man as MT williams for a booster and if Cochise does not come to Phoenix with something worth while it will surely be SUI DIiSlll6- iltlt lS HIS illAuicAA ltNlhA and in the language of Mir Williams, The Republican says, Read it."
 Say, co-partner in Cochise County's comm on -weal--you whose footsteps were God-directed to this country Of charming climatic conditions, what part of the commendable collection of exhibits are YOU going to contribute to the Fourth Arizona Territorial aFir to be held in Phoenix November 9 to II, 1908?
 Are you aware that COchise county is Arizona's center for cattle, copper and commerce, and if you are LIVE ONE it is up to you to do your part towards advertising our resources to the world?
 Did pumpkins grow large in your back yard this year? Send one to Phoenix. for there will be visitors there from Missouri.
 Haven't you at least one fine speci- man of mineral? It will be returned to you undiminished in value after the world has seen it.
 How about that Heheford bull? A little soap. combing and speedy arm action might make him a winner of a TWO f1uIuttQ DplldI pIlLt.
 Isn't there a handsome baby boy or pretty girl at your home? Al kinds of prizes will be awarded to bright-eyed joyissanty kinds and we want the world to know that they are bred in old Cochise.
 Under a separate cover you will re- ceive book that will tell you all about it. READ IT. ,
 Gan you or your boy run. jump, walk. ride, rope, put the shot. throw the hammer, run a WheeI-barrow, an auto mobile or an airship? little profici- ency will draw down the money. READ THE BOOK! =
 What Just a common cOw-chaser with naught but a long seagrass, a good mount and special attributes for reckless riding-broad between the nipples and narrow between the eyes2 Say, convivial comDeer of my adOles cent days Take tip from one whose multicolored knee-caDs have antedated the great Burbank in producing thorn less cactus from the Yellowstone to the Yaqui. and ship that mount to Phoenix
 "KIRK-he attends to the transpor tation-and that 15O-dollar prize will buy you tune lIldI u Dt pluh Soou 'un in those. popular, par-eXcellent places of pleasure in Phoenix. READ THE BOOK -
 ''The Arizona Fair Commission is de- sirous to know just what part YOU will take in enlghtening the world apropos of Arizona's aff1uence, assets, annual advance in agriculture and ava lanche fattractive advantages that Arizona accords to American, aborigi- nee and alien alike.
 TREAD THE BOOK! Then write to R A. Kirk, Secretary, Phoenix, Ari- zOna."