The Yakima herald. [volume] (North Yakima, W.T. [Wash.]) 1889-1914, 1907-04-17

when they have the population we
will have about 1900 coming into
this city every day. We cannot ad-
vance and another town go back; we
must all advance together.
1--WE should go into cities where
people want to leave, people who
want pleasanter locations. There are
thousands and hundreds Of thou.
sands of people who would like to
change the climate of the east for
thee Innate of the west. Every COM
mercial club is working hand in hand
and you never hear them knock an
other country.
81 would suggest as a good medi.
UNI for advertising that an agent of
the Boosters club go to Pasco and
meet trains, and pass pamphlets to
the people containing facts about
the Yakima country; facts which the
homesteader wants to know. Every
letterhead and all stationery sent
from this valley should have a state
men of facts concerning the Yakima
valley printed on the back of it.
at is up to us first to prove the
value of our holdings here, because
we must prove that to the satisfac-
ton of the buyer before he is going
to spend nickel with us, then we
must spread it over the world. We
must induce factories to be started
here. We ought to have fifty con.
Germs to manufacture and employ la
Dor, as the wealth of this country is
to be produced by labor.
II have never seen a community
before that is SO far behind in cleo
trio lines as we are" He spoke at
length concerning the great need Of
an electric line and what good 1t
would bring to the community.
He ended his remarks by saying:
eve can give facts, not only with
"hot air." but with cold facts of the
country.
Other Speakers.
H. B. Scudder spoke relative to the
electric line in which he is inter-
ested and the value 1t would be to the
Yakima country.
]. NJ. Brown was next called and
made some interesting remarks. He
was followed by E. B. Durlin, who
recently arrived in the city from New
York.
How to Advertise.
Col. w. w. Robertson stated that
the country would be more judicious-
~ advertised not in the local papers.
but in first class eastern papers and
magazines, and through descriptive
pamphlets, and that a vast amount
Of money should be spent to this end.
He also said that the value Of the
Yakima country should be shown to
people in the east through facts, not
telling them that land IS high, but
to show them the profit that is de-
rived from the land.
He said that local business men
spend considerable money in adver-
Using and building up their own
business, and If that idea is followed
in advertising the valley and spread
ing the fame of the country broadcas.
it will be money judiciously spent,
and will bring good returns.
Mayor Talks.
Mayor o. A. Fechter was the next
speaker and said in part: 81 do not
like the name Boosters It is not
dignified, and second I do not like
the slogan, that is unnecessary and
not dignifled. In the matter of ad-
vertising, the one essential thing is
money, and the other that we tell
the truth. In every effort taken in
promoting the progress Of this coun-
try great care should be taken that
we don't go to extremes"
Remarks were also made by Phil
Otter. e. Remy, Ed Parker, I. B.
Turnell, w. A. Bell and J. E. Fitch