The Prescott daily news., 1907-05-10
Tho imitativeDeSS
 Of Man

Darwin says man Is descended from the monkey and I'm beginning to think he is right" said the broker across the table as he tilted back in his cha4r and lighted a cigar Any how. man possesses one of the monkeys chief characteristics. If you find any one who scouts that as general proposition he went on, Just fetch him to restaurant in the business district during lunch hour and tell him to use his eyes. In little while he'll be telling you the monkey isn't in 1t with man as an imitator.
 Before the rush had begun the other day 1 was standing up there near the door talking to the pruprie- tor, when a decent-appearfng chap came in. The proprietor looked up and said; Corned beef and cabbage" I thought it was Joke or gag at first and smiled at it,
 But that young chap took an aisle seat at the nearest table, and I over heard him as he gave his order to the Sot hS>1 OtSl eAA0 CdpOt6S.
 Then another chap came in and nodded, and again the proprietor ob- served: 'Corned beef and cabbage This time l began to be interested. This fellow also took seat on the aisle. but down midway of the room.
 'NThe incident was repeated pussi- bly half dozen times, and then came on down to this table and tired to solve the puzzle of It's meaning.
 The half dozen were eating corned beef and cabbage. It looked 90 good and smelled so good that had OF dered it myself almost before l real 1zed It.
 Well, I decided the key to the rid de wasn't in the dish, which was palatable and good, but nothing ex- tra. But you would have thought it was dtamoHa backed terrapin If you could have noticed the prevailing eagerness to get 1t Nine men out of every ten ordered 1t, and the tenth man generally looked as if he had missed a treat and regretted 1t
 Well. sir, finally sized 1t up that the proprietor was playing upon the monkey in man, but why he let them down so easy puzzled me. asked him about 1t.
 Its game, ail light he told me, and one l had to learn by experience. l nearly went broke before l caught on. My market bills were simply enormous and my waste something fr1ghtful. You see, feed 1000 per sons day here. Tn the beginning I would prepare a whole lot of every thing for the rush. Some dishes on the bill were never called for. As they were clean waste cut them out Then everybody wanted them, until they got on the bill again-and then once more 1t was all waste
 "I used to go home cursfn4 the fckie tastes of my patrons and more than once 1 was so close to the edge of failure that got to wondering what the fixtures, wines and good will would bring at auction.
 Then one day noticed one uf my customers looking around to sec what others were eating. and my Idea camc. The thing to do was not to leave the selection Of their food to my patrons themselves, but to sug- gest to them what they should eat If could do that my troubles were at an end studied 1t over for awhile and made up my mtnd to try tt out
 Those young fellows .wfso came in ffrst are clerks in that big fnsur- ance house across the way. They were occasional customers, and final ly told one of them I'd give him his lunch gratis every day if he would eat lust what told him and would always sit just where 1 placed him. He thought there was some trtrA in it. but convinced him there wasn't, and in addition told him the offes was open to five of his friends He brought them along, and the garnes been going on ever since
 Now 1 know just how to market -that Is, market to advantage | decide to have my customers call for one special dish, and prepare that one dish in great quantity. Then my free lunchers come in and tell them just what to order. They all sit on the aisle. and no one can pass in without seeing what Is before them. The free lunchers eat with apparent