Los Angeles herald., 1907-05-06
Los ANGELES
OASIS BLOOMS
LIKE A ROSE
Store Fronts Blaze
Gloriously
sroadway Leads and Other Business
Streets Are Close Seconds with
Displays of Palms ane
Flowers

Ine bouquet VIII not be composed of
hothouse blossoms, but of roses and
lilies, geraniums and carnations, vio-
let's and ferns, and countless other
flowers, such as may be found in the
gardens and yards In every block of
the city.
Here and there windows will be
banked with palms, evergreens, mus
tard and other suitable greenery and
plant life. the whole bouquet being
held together with silk flags and bright
colored bunting.
Added to this are thousands and
thousands Of electric lights, green and
red, yellow and white, and all the other
colors and tints to be seen in a rain
bow.
In decorating the city no particular
attention has been paid to system. The
men who occupy office and store
buildings in the business district have
tried to invent something new, some
thing out Of the ordinary. and the eff
feet, although the work is only be-
gun, is exceedingly pleasing.
Every Street Decorated
Every street in the heart of the city
is being decorated. Wires have been
strung across the thoroughfares over
which the parade will pass, and from
these have been hung Japanese Ian
terms Of every shape and size. At night
the street scenes are decidedly bewil-
dering, although so beautiful as to
suggest thousand exhibitions of fire.
works rolled into one.
Everywhere, as might be imagined,
an effort has been made to impress the
visiting Shriners, not alone with flow
ers and flags, and bunting and palm
trees. but with the many things which
would appeal to the thousands who
have crossed the desert to pitch their
tents in Los Angeles with the Pacific
coast brethren. Accustomed as they
are to all the good things a city can
afford when holding an annual con-
clave. the citizens have entered into
the spirit of the occasion to such a
degree that it is a safe bet the Shrin-
ers will go away declaring to the world
that Los Angeles is the one best place.
Grows from Editorial
But to return to the huge bouquet
of flowers. The flower scheme took
root in Herald editorial published
some time ago and the nourishment
which it received through the stories
printed later, together with the assist
ance of F. w. Blanchard and Arthur
Let's, who have been untiring in their
efforts to carry out the idea, caused it
to grow until it is now resplendent in
its perfection and completeness.
Shriners, their wives, daughters and
sweethearts.
Palms and ferns are to be seen on
the sidewalks. Lamp posts have as
sumed a resemblance to things of real |
life. and as one glances down Broad |
way or Spring or Hill or Main it is
simply flowers, flowers, flowers-and |
then more flowers.
1t would be doing an injustice to the
who have daily carried |
great bundles of blossoms to the office
or store for some time past not to say
something about the individual dis
plays, but at the same time it is next
to impossible to make up ones mind
where best to start in with a descrtp-
tive story and still more confusing to
decide where to leave off.
However, with compliments intended
for all who have decorated their
places of business, the following stand
out as some of the most artistic dis
plays and those which have attracted
particular attention. Other stores will
blossom forth today and tomorrow
with equally as beautiful decorations.
Broadway Thing of Beauty
Broadway is certainly a thing of
beauty. Each business man seems to
be trying to outdo his neighbor in the
way of originality OF decorations, and
search the dictionary as you will there
are but two words that describe it
bewilderingly beautiful.
The Out West company was first to
decorate with banks of mustard, a
weed, if you please to call it such when
growing in the field, but a novel form
of plant life when used to decorate
with. Great banks Of this surround the
windows and whether viewed from
across the street or only few feet
away, the result is pleasing indeed.
The Herald office in the Chamber of
Commerce building presents a nice
window, in which red geraniums and
green geranium leaves are used artis-
tically in forming a large letter "H,"
with the word Herald as the cross
bar of the letter.
The city hall, in front of which a
large reviewing stand has been placed,
is fluttering mass of flags and bunt-
ing. Streamers reach from the top to
the bottom of the building and Old
Glory has prominent places wherever
there is room to fasten fig.
Banked with Evergreens
Newton Moore's jewelry store and
Fred Detmer's optical office, which
occupy the same building. are banked
with evergreens. The effect is attract
i've.
At the Broadway department store
have been at work for
weeks, and as a result thousands of
colored electric lights fairly cover the
building. At night the effect can bet
ter be imagined than described. It is
one of the most attractive electrical
displays ever attempted in Los An
geles. Inttertwined are flags and bunt-
ing.
Others who have used flags and
bunting artistically are George P.
Taylor, Mackie-Fredericks company,
H. Jevne company, Central department
store, Bullock's department store and
the California Furniture company. The
latter has the fire escape of the build
ing covered with palms, extending from
the sixth story to the sidewalk. This,
with great banks of evergreen and
and flags and bunting, make
1t one of the finest displays on Broad
way.
The Central department stores des-
ert scene is also one of the decorations
which cause thousands to stop and
take notice.
The reviewing stands on Broadway,
Hill, Spring and Main streets are be-
ing attractively festooned with bright
eolored bunting. adding to the general
effect of the street and building dec
lratiOns