Amador ledger., 1907-06-07
THAT ADVERTISING SCHEME.

position. The Dispatch was a party
to this scheme, if not as an active
promoter, at least in furtherIng it
With space in its columns in the
carrying out of the plan. Ledger.
The above is neither more nor less
than Deliberate lie. Some weeks
ago h.. A. Ferguson, whose business
is to write up sketches of the various
business men and publish them in a
local paper, charging each business
man according to the length of the
sketch, contracted with The Dispatch
for certain amount of space and
several thousand extra copies of the
paper. He also interviewed the board
of super eTvisoIs, stated his business
and offered to get up large special
edition, descriptive of the various
resources of the county, profusely
illustrated with half-tones of the
different points of interest in the
county if the board would lend
their aid financially. Dispatch.
Our cCtemporary endeavors to hood
wink the people by giving out the
above as refutation of the statement
contained IN the extract from the
Ledger, to the effect that the Dis
patch was counted IN on the scheme
to extract money from the county.
and the business men on an alleged
advertising of the county's resources.
We place the two statements together,
so the reader can judge for himself.
Out of its own mouth let the Dis
patch be judged. Its own admissions
are full vindication of the Ledger's
position. While the plan to raid the
county treasury did not work, the
business men fell into the trap, and
have been kicking themselves ever
since. Now the Dispatch cannot
plead ignorance in this case. The So
called presentation of Amador's re-
sources was we'll known before the
matter was published. The stuff was
set up and printed in its office. The
subscribers to the putting notices
we're misIed, but not our contemporary.
The contributors gave believing that
by SO doing they we're helping to
attract immigration to this section.
But the Dispatch printed and pub
lished the columns of trash with the
full knowledge that it was nothing of
the kind. Each business mau or
official, as the case might be, was
given to understand that others were
patronIzlng the scheme, and in this
way many we're roped in by the force
of example and numbers, only to find
out that in many instances they had
been deceived. Of course, the pro-
moter. who. as the Dispatch says,
''makes business" of this sort of
thing, naturally pressed it for all
there was in it. When the wonderful
article appeared, that was to lift
Amador county into an active COM
petitor for home-seekers, it was moth
ing more than an insipid repetition
of puffs for those who had paid their
s. to the promotion fund, TOR the
benefit of the Dispatch and the timer
ant boomer. Our cotemporary can
didly admits that it sold its columns
for this very purpose-knowingly,
deliberately, aided the palpable piece
of humbuggery. And it can see moth
ing wrong in this. That is the worst
feature of 1t. 1t is blind to the pro-
minent part it took in the graft work
ed upon an innocent public, and the
harm it has thereby wrought against
any legitimate plan that may here
after be devised to advertise Amador
county as desirable location for
homeseekers. According to the Dis
patch, it was treading in the path
OF upright, honorable journalism in
selling out to the schemer. If the
Ledger had resorted to such pracice,
what howl would have gone up from
the ''gang." The thousands of ex-
TIA copies,'' of the boom edition de-
livered to the victims are still lying
on the shelves of the subscribers, who
are too disgusted with the sheme to
send them out, or use them in any
way for advertising purposes.
We do not deem it necessary to
notice the filings of the Dispatch at
the Ledger on the rejection of a claim
for advertising notice to taxpayers
inserted under Norman's administra-
tion and continued and paid for
under Gregory's administration. We
have ventilated that all we care
to, and leave discerning public to
judge the right or the wrong of it.
But we will inform our cotemporary
that there is a striking difference
between the policy of the Ledger and
the Dispatch in asking assistance
from the county for advertising
schemes. The Ledger has never been
a party to raiding the county treasury
for such purposes. 1t has always
opposed falling back upon the super
visors in aid of such schemes, and
that too in face of the tact that the
financial interests of the proprietor
would be promoted by the granting
of the solicited aid. We have never
been ''hired" to remain silent, much
less to advocate, or sell our editorial
and news columns to any man or
body of men for "boosting" private
enterprises, under the guise of ad-
vertising the resources of the county.
The reference of our cotemporary to
the ''cIeau bill OF good character"
given by the supervisors, by selecting