Evening capital. (Annapolis, Md.) 1884-1910, 1907-07-15

In the seventeen years OF bis nIcr
camille career in Annapolis, Mr..
Gottlisb has illustrated the success
which waits upon the application Of
sound and progressive ideas aud per-
sonal industry IN business life. and
by his own efforts and talents has
risen To an euxiable position in the
business community. IIe first opened
a small store on West street upon com
ing to Annapolis in 1890, and slowly
and uniiringIy carried forward the
task Of laying the foundation Of q
growing enterprises, BY giving his
own attention TO every detail ~ his
store and striving, first Of all, TO
please and satisfy every customer, be
gained the full confidence Of those who
came gradually 10 patronize him.
Soon he moved into quarters some
what larger, also on West street. Then
he found IL necessary 10 secure still
better accommodations, and when the
GOttschalk stores on Main street,
below the Hotel Maryland, were erect
ed about fourteen years ago, Mr..
C:ottIieb rented one Of these. Ills
ca panding trade outgrew this loca-
tion. and seeing that the time had
come when a weIl-pianncd department
store. conducted along the lines which
Mr.. Gottlieb had inaugurated and fol-
lowed In establishing himself as q
force in tho mercantile field In Annap-
oils. would be OF great usefulness to
the people and afford him facilities for
supplying their purchasing wants. be
determined 10 provide one.
Eight years ago he purchased the
site at iS4-l56 Main street and had
a -. 4
now occupies. This fronts 90 feet on
Main street and runs back 20 State
Circle, with an entrance from each
thoroughfare. More than ten thous-
and feet of floor space arc given up
10 dry goods. house furnishings, mil
linery, ladies and misses garments
and a vast array of other merchandise
y hich would be a credit 20 city
three or four times the size OF An
napolis. Selected and displayed with
the unerring judgment and apprecia.
tion Of popular taste and demand
which have Decn characteristic Of Mr..
GottIieb, the completeness and attrac-
tfvencss OF this stock makes the Colt
Heb Department Store compare very
favorablv with many In the large
cities. and IL Is amply equipped 70
meet the shopping needs Of the city
and the surrounding country. 4 large
number Of salesladios and assistants
are employed. but as Ia the days when
he was his own single salesman, Mr..
Gottlieb devotes his entire time and
personal attention in business hours
% the store.
Always the most FOX the least
money was the motto with which
Mr.. tsottlieb began his mercantile life
in Annapolis. and still he makes IL
4 particular point TO SO deal With
every customer as 70 retain his o.
her good will. Not only does he sock
10 make the purchasing power Of
patrons dollar as great As IL can be
made. but his store has been reyc-
lation 10 many through his cordial
willingness Ia 60 to any reasonable
length 10 satisfy buyer. lie has
built up his business through the
wears from a small beginning 10 It's
present proportions by the strictcst Of
STRAIGHTFORWARD methods. on the
back Of all sale-slips given with pur-
cbases in the Gottlieb Department
store is a positive guaranteed % value
aud quality. and an agreement 10 eN-
change goods or refund tho money
paid '.ff BY any chance your pur-
chase does not prove as perfect as
the price would warrant or IN any way
fails 10 please.
Mr.. Gottlieb has never figured In
public Affairs, save as a representative
citizen who takes that quiet interest
in the well-being Of the city which
every good citizen and taxpayer should
take. While be has always devoted
his entire time and energies rs his bus
mess. he has been interested in the
progress and development Of Annapo
lis. rs was natural in one who has
kept pace in his private affairs with
the growth OF the city and It's widen
ing commercial influence. The seven.
teen years IN which be has been in
business here have BEEN broadening
years, the the adyances.in which arc
reflected in his own career as a MGR
chant.