The Kemper herald. (Scooba, Miss.) 1875-1908, 1907-09-12
THE "YELLl-OH" MAN
And One of His Ways.

TO call a man a liar seems rude, so
we will let the reader select his W
term.
Some time ago the Manager OF
1Collier's Weekly" got very o
with us because we would not con-
tinue to advertise in his paper.
We have occasionally been at.
tackled by editors who have tried to
force us TO advertise in their papers
at their own prices. and, on their W
conditions, failing in which we were
to be attacked through their editorial
columns. The reader can ftIa name
to that tribe.
We had understood that tlge editor
of Golfers" was a wild csE OF the
Sinclair jungle bungle" typ. q per-
son with curdled gray mattFE. but 1t
seems strange that the ownfrs would
descend to using their editbrial col
umns, yellow as they are, for such
rank out and out falseho9is as APP
pear in their issue OF lFlly 27th,
where the editor goes out IL his way
to attack us, and the reasfn will APP
pear tolerably clear to fny reader
who understands the venops behind 1t.
We quote in part as bfollows:-
"One widely circulated paragraph
labors to induce the ~impsession that
Grape-Nuts will obviate tie necessity
of an operation in appendicitis. This
is lying, and, potentiallys deadly ly-
ing. Similarly, Postum continually
makes reference to the endorsements
of a distinguished physician or a
prominent health OFFICIALLY persons as
mythical, doubtless, as .ley are mys-
terious."
We do not hesitate 10 reproduce
these mendacious falseh@ods in order
that it may be made cleaE' to the pub
lie what the facts are. and to nail the
liar up so that people mat have a look
at him. If this poor clown knew
what produced appendicitis, he might
have some knowledge ofswhy the use
of Grape-Nuts would prevent 1t. Let
1t be understood that appendicitis
results from long continued disturb
ance In the intestines, caused primar-
lily by undigested food, sEnd chiefly by
~undtgested starchy fold. such as
white bread, potatoes, rice. partly
cooked cereals, and such. These lie
In the warmth and m Moisture OF the
bowels in an undigestfi state, and
decay, generating gasesE and irritat-
ing the mucous surfaced until, under
such conditions, the lowtr part of the
colon and the appendix become in
volved. Disease sets ep. and fire.
quently, of a form knowk: as Appendix
citis.
Now then, Grape-NuEs food was
made by Mr.. C. w. Post,eafter he had
an attack of appendicitis, and re-
quired some food in which the starch
was predigested. No skch food ex-
listed; from his knowledge of dietetics
he perfected the food; made 1t pri-
marily for his own uses and after
wards introduced it to thk public. In
this food the starch is transformed
by moisture and longtime cooking
into a form OF sugar, which is easily
digested and does not decay in the
fntestines. 1t is a practical certainty
that when a man has approaching
symptoms of appendicitis the attack
can be avoided by disco4tinuing all
food except Grape-Nuts, aid by prop
erly washing out the intestines.
Most physicians are now acquainted
with the facts, and will verify the
statement.
OF course, this is all news, and
should be an education to Ehe person
who writes the %editorialsk for Col
%lier's," and who should taEe at least
some training before he Undertakes
to write for the public.
Now as to the referenceseto "a dis
tinguished physician" or la promi-
nent health official" being tmythical
persons" We are here 20 wager
Golfers Weekly" or asly other
skeptic or liar, any amount sof money
they care to name, and which they
will cover, that we will produce proof
to any Board of Investigators that we
have never yet published din adyer-
tisement announcing the olinion of
a prominent physician oh health
official or Postum or Grkpe-Nuts.
when we did not have TIL actual
letter in our possession. can be
easily understood that marx. prom
inent physicians dislike to live their
names made public in refekence to
any article whatsoever; shky have
their own reasons, and wei respect
those reasons, but we nevas make
mention of endorsements urfless we
have the actual Endorsement, and
that statement we will back With any
amount of money called for.
When a journal wilfully prostitutes
its columns, to try and harm h repu-
table manufacturer in an effort to
force him to advertise, 1t is time the
public knew the facts. The owner
or editor of Golfers Weekly cam
not force money from us by such
methods.
POSTUM CEREAL CO., Ltd.