The county record. [volume] (Kingstree, S.C.) 1885-1975, 1907-10-03
1an Who Began Life at g $hoemahe1s
,came Governor OF his State and
2 Head of q Business Empire.

quality. II. he does. in the course OF
time he will lose. Some people get to
making money fast. Then they think
they can lower the quality (and, incl
dentally, the cost OF production). and
make more. have made more be-
cause my goods are worth more.
1T Is q strange fact that fully two
fifths Of the shoes sod throughout the
entire week are sold on Saturday.
Whether because that is pay day or
merely because Il is favoEite shop
ping day I don't know, but the fact
remains, and We regulate our adyer-
tising accordingly; making 1t heaviest
toward the latter part Of the week
OF course. with q magazine published
only once q MONTH this would be i'm
practicable
The Douglas shoe Is sold all over the
United States and also has a large sale
in Canada and Mexico, besides having
created more of9ess Of European de-
mand. / employ 1000 persons In making
and selling my shoes, and own and
operate seventy retail shoe stores in the
LARGE cities. The vast area covered BY
my dealers renders It all the more nec-
essary for me to use local newspapers
from one end Of the land to the other
10 advertise my shoes, and made 1t the
more needful for me to study out care
fully just what would be the best me-
diam through which I might reach the
peop.e ct large"
Concerning those 1000 employees
whom Mr.. Douglas 20 casually men,
toned, an entire article Of more than
common interest might be written.
They form a sort Of Utopian community
whereof he Is the head. At his expense.
all OF them are provided with medical
care in illness, and they are in other
ways made to feel his personal interest
in them.
The labor question assumes none. OF
It's harsher features in the Douglas
plant. By special agreement between
the proprietor and his worknaen- all
differences, so far as possible, tare nu-
Itually adjusted. Those which cannot
be thus disposed Of will by common
consent be submitted to the State Board
of Arbitration and Cancellation. that
body's decision to be binding on both
disputants. -" -
In this way strikes and lockouts are
unknown among the Douglas workmen,
and the rleasantest feeling has always
existed between employer and en-
ployed. q
Since the beginning Of his first cam
paign OF newspaper advertising, In 1883,
Mr. Douglas has gradually bot steadily
become known to nearly every one In
America. The face that looks cut from
the diamond-shaped frame in his ad-
vertisements Is familiar to all. Yet the
face that accompanies this article gives
q far more accurate idea Of the VIII
liam L. Douglas Of to-day. The char
acter reader may peruse there the rea-
p sons why a lowly start In life had no
e power to check this mans rise.
n BY judicious newspaper advertising
l. Douglas quickly "outgrew" factory
o after factory until. in 1882, he erected
n the huge works now in use at Montello.
i1si out Of Boston.
Els Payroll Grew. ~As9
Eere as payroll grew until Il num-
(, berei is present 1000 names. Here.
:. too, grew the facilities for turning out
l shoes IN unparalleled nunbers-about
). :..G pairs a day be!ag the capacity
s now. In the jobbing house alone . half
r IIil:icn pairs Of shoes are carried at all.
times in stock.
The factory-or. factories. for there
0 are two Of them practically Joined un-
. der one series OF roofs-cover as mucf,
q space as the walls Of an ancient city,
u and are arranged in rectilinear lines.
with wide-reaching wings, like sufilad-
Q ing earthworks.
The man who employed newspaper ad-
vertising as the magic wand to raise
this mighty structure from the earth
: still works as hard, in his own way, a.
did the seven-year-old carrier Of wood
and pegger Of shoes. Outside Office
hours he Is Of simple, domestic tastes.
his one rich mans amusement taking
the form Of frequent cruises on his big
steam yacht. the Machigonne.
He has found time, too, as all New
England knows, to make a decided i'm
preston in the field Of politics. A.
stanch Democrat he has served IN
both houses Of the State Legislature.
framed the arbitration and weekly pay
nent laws, was Mayor Of Brockton in
1890, and has four times been chosen
as delegate to the national conventions.
His victorious campaign for the Gov
ernorship Of Massachusetts, was such as
to awaken national interest. Through
out his term OF Governor he conducted
his great personal business interests a.
well as those Of the State In such g
way that neither suffered from inatten-
tion. His wide use Of newspaper ad.
vertising during the Gubernatorial con-
test was one Of the most striking feat
ures OF the campaign and contributed In
no light measure to his triumph.
Why a man like Douglas, having
made such giant strides In the world Of
business, should have sought the Gov.
ernorship was puzzle to many. And
not a few wondered that he was not
satisfied with the success he had al
ready won.
But the man who Ii satisfied with sue.
cess would be satisfied with failure.
I do not think William I. Douglaa