Evening journal., 1907-06-17
MARKET STREET
MERCHANTS GET
JOURNAL DOLLAR
Trade-a..-HOms Coin Spent
With E. f. Hanna and
Thomas J. Lawson
A. K. TAYLOR GIVES BONUS

All Wilmington is becoming Interested
in the campaign inauguratod by The
Evening Journal to prove the theory that
dollar spent at home will return to the
original spender eventually to be paid
out again, while a dollar spent out Of
town, rarely if ever, hnds i.s way back
through the channels to dts starting point.
The silver dollar with six tags attached,
one explaining its purposes and the rest
on which to write the names of those who
receive it. left the office Of The Evening
Journal on Wednesday last and up to this
time eighteen business places and indi-
viduals have had It in thSir possession
About noon on Saturday The Even ng
Journal dollar was spent with Lippncott
a Co, for the second time. During an Of
Saturday afternoon, the dollar Was on
exhibition in one of the windows OF Lip
plncott's store and attracted much atten-
tion. Saturday evening it was again put in
circulation when Clement II. Lppincott
made purchase at the new cafe and
handsomely appointed ice cream parlors
of E. e. Hanna, No. S57 Market street
The dollar rested in the possession Of
Mr.. Hanna over Sunday and was again
put In circulation this morning when the
well-known caterer made a purchase at
the grocery store Of Thomas j. Lawson.
successor to J. p. Almond & Co.. located
at So Market street In the ordinary
course of trade the dollar was paid out in
change by Mr.. Lawson, shortly before
noon to George Wright Of Parkway. near
Ivy Road, employed as a coachman by
Samuel Bancroft Of this city. Mr. Wright
states that he intends TO use the dollar
immediately in making some purchases
so that merchants may be on the lookout
for it this afternoon.
The latest premium offered for The
Evening Journal trade-at-home dollar is
advertised by A. *. Taylor. who is an
extensive dealer in suburban real estate
and proprietor Of Richardson Park. with
offices In the McVey Building. Mr.. Taylor
offers $40 for The Evening Journal dol
lar in the purchase Of a building lot al
Richardson Park.
Considerable rivalry, which had not
been expected. has sprung up among the
business men and merchants for the pos
session Of this dollar and all are unani-
nous in the belief that this Campaign is
daily proving the trade-at-home theory.
which is no longer a theory but a fact.
Speaking Of The Evening Journals trade
at-home dollar campaign one of the larg-
In .fe
Evening Journal dollar proves to my
mind that a dollar spent at home will
continue Its circulation among our mer-
chants. II is a plain case Of goodbye
forever dollar when you spend it out OF
this city. A dollar spent out Of town is
just like an hour OF your life because you
can't possibly get it back once it's gone.
Any one who gets The Evening Journal
dollar should write his name on one OF
the tags and spend the dollar. Keep it il
circulation and aid in the movement ia
encourage buying in Wilmington store.
and assist in making greater Whining.
ton. You benefit yourself and your city
by buying az home. It has been Incorrect
ly stated that when the tags on The Even
ing Journal dollar are filled with names
that the dollar should be returned tC
Lippincott & Co.'s store. Such is not the
case. This movement was inaugurated by
The Evening Journal for one specific pur.
pose-to demonstrate that a dollar spen
at home will stay at home and event
ually return to the original spender and
no store in this city has any connection
whatever with the campaign. 1t is desired
thot it be clearly understood that wher
the tags on The Evening Journal dollar
are filed the dollar should be returned
to the office of The Evening Journa
where new tags viii be placed on the coin
Watch for the dollar and push It along.