Shoshone journal. [volume] (Shoshone, Idaho) 1884-1931, 1907-11-22

. an Z great optizis1. and 7 have 10
T; fzith IL and no regard for the rEan
r who IS not AZ opstEeSs The pssss-
: mist Is al e1ecrztica upon TIE fsos
s Of Gods green earth
1T Is pleasant 20 I1d1ige IN the
E illusions q hope, re gre told, and
r 70 ne i Is szcestingly pleasant 70
be able 70 indulge n rstrospection.
; ard when ] an hlue. and when life
seems as though il WAS impossible
70 forge ahead. open the pages Of
history. ard ] rszd The story OF the
progress OF mankind and / review
that enOrnous army Of human BE-
lngs. tie countless muItindes q
nations ard peoples, stretching a.
long through the countless ages q
The world. and know thai the
march has always been onward
Il know that II has been progress
from The beginning ] believe If
there be anything fAzt has been q
blessing IL the sight OF God since
We were cast form into the world 4
70 earn our bread By the sweat Of
cur brow. that one thing that is 1
most pleasing TO Him has been the
fact Of mans progress
And this afternoon. ediors. ! am
going to take you On q ride. On.
1T is glorious ride-We wont get
there. but We are going 10 hitch our
chariot to q star. the civilization Of
the body is going 10 carry US OF.
and Il that ride wiz just make you
think for one little moment ! have
not talked in vain.
THAT thought may be in your
sanetum, and it may be while you
are running the press, OF it may be
while you are in the home. that
glorious American institution
home.
So gentlemen Of the pen. the
ink and the scissors. come with me
on a ride. And those scissors.
they are a mighty good thing. and
would be the last one in the world
to take il out Of the editorial sane
tum. II takes a big man to clip
from his brother and reproduce it.
The small man Is afraid 10 do it, /;
but big man knows it is worth !
while. /
What would we do without
hose scissorsg All history has
been cut. Those great debates =
he beginning OF my friends profess u
ion in American history, when
hose master intilIects Douglass and u
lincoln at Freeport gave the world y
heir glorious debates, It was the 70
work OF the scissors. it was the ie
lick. click Of the scissors that pass Of
d it on 20 the multitudes and al OF
owed you and l TO read it today III
% we viii put in with the pen and GO
be ink, the scissors. pc
Now gentlemen. my intention =
his afternoon is to show you that -
on are in the army OF progress and
lar you cannot stand still. you -
lust go on. You are the serge ~
ats and the captains and the gene %
lis Of this army. and if you hesi- -
ne long We are lost. know that 80
ie army must hesitate. l know "
lat II must break ranks and rest, -
I'd for thousands of years in the ~
STORY OF the world there have W
zen periods of rest. and in the pro- -
'ess of your profession, am a
aid that we are there at the rest 'Ie
w. am not afraid that we are %
ere at the double bar. but we are 90
the rest, and there is an obstacle
your progress What is that -
stacley oai
THAT obstacle is the advertising tho
lumn. That is your obstacle ~
"a may say to me. what do you nos
ow about it, I never run a news g-a
per But ! backed one 50 bill
on. And II failed. SO I would
! to you that the advertising col
N is not an insurmountabie OBJ 10
Gle. Let us analyze 1t. What in oVel
ses advertising to come to your ana
umns2 II is your circulation eoiu
lat makes your circulation 1t :"
the people buying your paper. old
do they buy II for the adver- sact
'ments or do they buy it for the to
tier that you have in it. they
ok that there is no doubt that that