The Pensacola journal. (Pensacola, Fla.) 1898-1985, 1907-01-01
Volume of Business far Ex-
ceeded Their Greatest
Expectations.
ADVERTISING
A LARGE FACTOR
New Year Promises to Be
Even Better Than
the Old.
BUSINESS MEN A UNIT IN DE.
CiARiNG THAT TRADE OF 1906
WAS THE LARGEST IN HISTORY
OF cITY-oUTLooK FOR THE
FUTURE is MOST PROMISING.

That the year just closed has been
good one with the people of Pensa-
cola in general and with the enter
prising business men of the city in
particular does not require any mathe-
NAUTICAL reasoning to demonstrate. 1t
is apparent without demonstration.
Every laboring man has had work,
and every business man has had bus
iness-aEd what is more, the New
Year promises To treat them even bet
ter than the Old.
One thing that has had a remark
able demonstration is the fact that the
business meE who appreciate the i'm
portance and value of printers ink
have been by far the most successful
and hive had business year that
stands out without parallel in their
respective businesses. The Journal
yesterday interviewed a few of these
leading business men, as TO their past
years business and the prospects for
the coming twelve months, and al
most to man they had good words
for both past and future. The gene-
al trend of expression may be judged
by the following:
Marston & Quina. Business has
never been better; in fact, never sc
good and 1907 promises to be boom
year. With the great public improve
lInents which will be made. Pensacola
is just ON the beginning Of great
era OF prosperity. Our advertising
has paid us well.
c. c.. Goodman. My business was
nearly so per cent larger than the year
previous, and I look for good deal
better trade the coming year. My
advertising, On which l spent more
money than ever before. OF course mad
a great deal to do with it.
Rosenau & Gerelds. The year 1906
has treated us all right, orr business
showing a fine increase, particularly
during the fall and holiday season. We
are spending more money on adver-
Using all the time and are thoroughly
satisfied with the results.
Meyer Shoe Co.. H. p Newman.
manager. II was not Only good year
but we had the best Christmas trace
in our history One indication OF :be
good times is that people are calling
for better class Of goods than for.
merly and they have the money -
back up their wants.
w. ]. & b. Forbes. Business was
good all through ;he year and our
holiday trade was particularly salts
factory. We look for a good year dur
ing 1907. The Forbes store is one of
The Journals Oldest ADVERT sers.
w. A. D'Alembert5. 1t has been
giIt-edged year wi / me, anj | am
very optimistic regarding the future.
The Journals Chri itnias edition Gem-
onstrated what Pensacola business
men think of the value CT Adyertis-
ing.
Sol Calm. Notwithstanding the
storm, which interfered with an I'M
portant part of my trade by the dis
allotment of the fishing smacks, The
year has been the pest l ever expert
enced and / think The coming year IL
going 10 be even better.
Watson, Parker q Reese 20. Mr..
w. w. Watson said: We were put 10
a great DISADVANTAGE during a part
of the year, by the building going On
near us and the remodeiing OF our
own store. But regardless of this,
the year was very satisfactory and
regard the prospects for 1907 as the
brightest we haze .ve- ha1. Wat
son. Parker & Reese are among The
Journals biggest advertisers.
Hooton's Pharmacy. Business has
been better this year than ever and !
attribute large Part Of 1t TO The
fact that have always advertised ex-
tensively l look fo- good year in
1907;
L. Friedman & Co. We had 4 good
wear and we are looking for better
one. We have nothing but the most
satisfactory feeling over tie general
condition of our business.
The four banks all report business
good and prospects better. Money is
a little close just at present on &C
count of the large demand for money
which improved business conditions
and business prospects have created,
but rather than bad sign this fs
regarded as a good indication that the
balance wheel is still serving its pur-
pose and tIaat no dangerous specula-
ton or unsafe business ventures are
likely to develop.
The M. & o. Clothing Store. Mr..
MADISON said: Our volume of bust
ness was great. We sold out nearly
better than last year. The coming
year is bound to be good; nothing can
fcoats,ued an Pane Sexeof