The Montgomery advertiser., 1907-01-01
sNowpRIF-r HoaIEss LARD
What It Is. and How It Is Made.

An edible fat Is combination of a
 hard and hoft fat. In order to suit
 the requirements of consumption these
 hardened fat portions are combined or
 separated in such a way as to suit the
 tastes and requirements of consumers.
 The separation is effected by melting
 the fat and subjecting 1t to a tenn
 perature in which the hard constltu-
 ent will soIfdify and the soft part re-
 main liquid. They are. then. easily
 separated by straining through cloth.
 Beef fat Is separated in this way ana makes oIio astearine which is aised An connection with cotton seed oil for.
 the manufacture of "Snowdrift" and
 into oieo oil which is sent to Holland
 for making margarine, or artificial but
 ter In like manner hog lard Is sepa-
 rated into lard oil which is extensive
 ly used for lubricating purposes and
 lard stearine which is used also in the
 manufacture of artifical butter. Hard and soft fats are combined also to pro
 duce an article such as people are In
 the habit of using. Cotton oil and oleo
 stearine were. for a long time. combin-
 ed and called lard compound" Dut
 on account of a peculiar acrid flavor or
 cotton oil this compound was not
 popular. About six years ago the
 mence to manufacture "Snowdrift" by
 combining o1eo stearine and cotton oil. prepared by the Wesson process. This
 step has brought about phenomenal re-
 suits. and today there is more Snow drift sused than any one manufactursr produces of any other kind of cooking
 fat. The Southern Cotton oil Company has not only made the very best article,
 but the superiority of Snowdrlft
 compels other manufacturers to im- prove their product so that 1t Is more or less Acceptable to most customers; but today Snowdrift Is the only odor- less cooking fat produced ana sur passes all others in excellence. White oil, with which 1t is made. is the very best for the simple reason that 1t re- quires the highest grade raw material to produce white oil. and the South ern cotton Oil Company commands the very best of raw material on account of the fact that its mills are all over the country. Do cotton growers req lize the value to them of what is re- cited in this simple statement' The great difficulty attending the consump- lion of cotton oil has been overcome; 1t has been put in a shape that Is satisfac- tory to everybody, and no user or "Snowdrift" ever uses anything else. The consequence of this Is that the oil produced from the mammoth cot ton crop grown today fails to glut the market, when less than ten years ago d cOtOu CTOp oh wv S''-' NS S1'.> = ! the present exceeded requirements to such an extent that cotton seed was worth only $7 or $S per ton, Once let the cotton grower appreciate the fact that the home consumption or "Snowdrift" means high prices for cot ton seed to him and the demand for "Snowdrift'' will increase and the price
 for cotton seed will keep on advanc- ing. The Cotton Seed" a little maga- zine nubushed by the Southern Cotton | oil Company. is distributed amongst 5O.O0O readers to bring home to them
 this fact, and this Company is also
 advertising in 5000 papers to call at tention of consumers to this important
 matter to the mutual benefit of itself
 and the farmers and planters of the an | tire Scuth. adv