Deseret evening news. [volume] (Great Salt Lake City [Utah]) 1867-1920, 1907-07-27
Can America Match This British Hustler?
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That GofsPu she'd Has Now ortod din o Novels

so common a thing then as II is today.
All this time / was studying art with
the intention of devoting my life to 1T.
but 20 years ago, after looking the field
over. 1 decided that the restaurant
business needed me vastly more than
did art. j needed a revolutionary
spirit. and in me it found the fulfill
ment of that need ] saw, among other
things, that the visitors to expositions
and places Of that character were be-
ing tieeced by the men who We're run
ming the restaurants. The proprietors
of these places seemed to think that
after people had paid their admission
fee at the gate they We're legitimate
prey and could be charged anything.
When / came into the field ! changed
all that, and the principle esta blished
then | have followed all through my
business career. A large part of my
success can be traced directly 10 II,
have tried to give the best quality and
the largest quantity consistent with
small price,
FRIEND OF p. r. BARNUM.
MY Lyons was an intimate friend OF z.
I. Barnum, and he has great adj
miration for the genius of the late
American king of Humbuggery"
"Barnum was a farseeing man." he
said in speaking of his relations with
the Snowman. when he came to Lon
don ] went to him and proved to nm
that ] could give and was giving the
best value for the money hereabouts.
He saw the ultimate advantage to his
show and gave me the contract for the
feeding of his visitors.
FEEDS 100000 DAILY.
Fifteen years ago | started these
tea shops about London. Today have
upward of 100, employ more than 10000
people in connection with them and feed
100000 Londoners daily. Al the same
time / have been gradually acquiring
my big restaurants. like the Trocadero
and the Popular until today have al
most n dozen"
l asked Mr.. Lyons II he contemplated
extending his chain of tea shops ana
restaurants to other cities Of England.
London is a field large enough for
the most ambitious of men," he an
swered with a laugh. There are 6,O00.-
900 people here; when am feeding all
who can afford TO pay FOR 1t / win be
satisfied"
AT one time Mr.. Lyons was threat
ened with American competition. j.
Herman Wymans. whose quick-lunch
restaurants We're highly successful in
Boston came here few years ago to
start restaurants on similar lines IN
London
QUICK LUNCH NO GO.
az have looked the field over" he said
to me n few weeks before he began
operations. land America offers nothing
equal TO II. There are barrels OF money
TO be made In the catering business I'm
London, and I'm going to pull my bar
rel out of It, Look what Joe Lyons has
donel He's n decent shap, too. l have
had several talks with him and he
doesn't bit mind my taking hand IN
the game. In fact, he was good enough
to give me some information about
conditions here OF course, he has his
ideas and I have mine, but London Is
big enough for both Of MS. American
fare and American cooking are better
than English fare and English cooking
as English stomachs VIII be quick 10
acknowledge when they get the chance
I'll give them. shall start with one
restaurant. but Il won't be long before
I hive several going
AlAs poor Wvrnns, He snoFe with
Napoleonic confidence. but in London
he met his Waterloo. His first reatau-
rant failed, and then he tried another.
and that had e still shorter life, Then
the poor fellow went TO Paris and died.
questioned Mr.. Lyons about wy
mans abortivo enterprise.
such places are bound to fail here"
he said. "The Englshman Is a very
different person from the American IN
the matter ~ his meals. The latter
spends I'VE minutes Ia eating his meal
, ana 90 minutes in picking his teeth on
the front steps; the Engllshman spends
20 minutes I'm eating his meal and fivs
minutes in picking his teeth We do
not like 10 eat quickly here and the so
called quick lunch has no attractions
10 the average man, We eat slowly
and sparlngly in the mdele ~ the day
reading paper or a book the while
We eat very much leas than the Ameri-
cans. and the portions served I'm tho
American restaurants, n placed before
our customers, would sicken them by
their size
ERNEST L. HEITKAMP.