Evening journal., 1907-07-16
JOURNALS ADVICE /
CARRIED OUT
The Trade-at-H Home Dollar
Being Kept On a More
Constant Move
MERCHANT MAKES
HOT REMARKS

out from the big gents furnishlna
store OF J. r. Mulin. at Sixth ana
Market streets. which Is noted for the
quality and the up-to-dateness Of ita
goods went The Evening Journal
trade-at-home dollar late Yesterday
afternoon. Ruel S. Loomis, OF the Mul-
lin house was the spender. Opposite
is the store OF Il. James Belt, who Ia
without doubt, the best known drurl
gist between Philadelphia and Balti-
more. For years, the name Of Belts
drug store has been synonoknous with
all that goes to make up what a drug
store should be. Mr.. Belt has been So
long Identified with Wilmington ana
Wilmington with Mr.. Belt. that TO sep-
arate the two would be a difficult prob-
lem. The house Of J. Il. Mullin was
loath TO let go the dollar. but MIR,
Muliin believes In the principle that
anything that favors home buying ana
Wilmington ought 20 be showed and
pushed along, irregardless OF the obs
stacles. His friend and neighbor. Mr..
belt' who now holds the coin, con-
Jointly agrees with him.
The Evening Journal Is well pleased
70 see the merchants follow the advice
daily given as TO a more constant cir
culation. Yesterday the dollar reached
three homes Mr. Belt shortly after
the noon hour spent the coin with
Harry Yerger. the well-lsnown picture
man OF No. 419 Shipley street. who
In his characteristic way showed his
pleasure over getting the coin Mr..
herger Is a bon. bivant, and knows Just
where to whet his apetpite. He con-
sequently took dinner at Hollis STAG
Hotel, which is "the place" for diners
out and light lunches. Everybody
knows Hollis. That's enough.
Thus IL goes daily onward from
store to store, from business man 10
business man, with its daily story be-
hind which is a sequence that's even
old, yet ever new. That little storv
told IN plain hard facts, is not only
TO be heard by the business men OF the
city, but every man and woman who
has any civic pride IL also means to
Introduce the people OF Wilmington.
and especially those persons with the
habit of buying in Philadelphia OF
elsewhere, and who suffer with the
chronic complaint that the wilmington
stores cannot furnish them what they
want. The poetical saying. that dis
tance lends onchantment so she view d.
strikes IL right regarding this buvine
Il "A
conversation with an Evening Journal
representative yesterday said, SAY. old
man, that dollar idea of The Evening
Journal is the brightest little thing
that has struck town for a long. long
while. The idea is magnificent, and it
ought TO do your paper and we mer-
chants a whole lot OF good Let me
tell you something about these people
who run to Philadelphia TO purchase
their goods; we have had some exper-
ience with them. This class OF people
have run out their credit with the
local stores, and are now running their
name along side OF never to- be- settled
orders with the men who do business
thirty miles away. Collectors don't
bother them frequently as they would
have to do should their buying be done
in Wilmington. That's the truth old
man, we know what we are talking
about
The Evening Journal asks again for
the merchant who gets the dollar to
keep it on the move. It's a mighty good
thing II it's worked right. and the only
thing and the correct thing to do, Is
20 get on the job. WATCH FOR THE
DOLLAR. BUT DON'T HOLD THE
DOLLAR, PUSH 1T ALONG.