The daily morning journal and courier., 1907-09-03
The "Yell-Oh Man"
And One of His Ways.

To call a man liar seems rude, so we will let the reader select his own term.
 Sometime ago the Manager of "Col- Hers Weekly" got very cross with us because we would not continue to ad- vertise in his paper.
 We have occasionally been attacked by editors who have tried to force us to advertise in their papers at their own prices, and, on their own condi- tions, failing in which we were to be attacked through their editorial col umns. The reader can fit a name to that tribe.
 ' -~We had understood that the editor of Golfers" was wild cat of the Sinclair Jungle bung1e" type, a per son with curdled gray matter, but it seems strange that the owners would descend to using their editorial col unins, yellow as they are, for such rank out and out falsehoods as appear in their issue of July 27th, where the editor goes out of his way to attack us, and the reason will appear toler- uOly ClCdT IO ctily iCodtl hllO QdiOCl- stands the venom behind it.
 We quote in part as follows-"One widely circulated paragraph labors to induce the impression that Grape Nuts will obviate the necessity of an operation in appendicitis. This is ly- - inc, ~>and, potentially, deadly lying. Similarly, Postum continually makes reference to the endorsements of Ia distinguished physician" or "a promi- nent health official" persons as myth ical, doubtless,as they are mysterious"
 We do not hesitate to reproduce these mendacious falsehoods in order that it may be made clear to the pub lie what the facts are, and to nail the liar up so that people may have a lcok at him. If this poor clown knew what produced appendicitis, he might have some knowledge of why the use Of Grape-Nuts would prevent it. Let 1t be understood that appendicitis re- suits from long continued disturbance in the intestines, caused primarily by undigested food, such as white bread potatoes, rice, partly cooked cereals, and such. These lie in the warmth and mosture of the bowels in an un- digested state, and decay, generating gases, and irritating the mucous sur toces until under such conditions, the lower part of the colon and the ap- pendix become involved. Disease sets up, and frequently, of form known as appendicitis.
 Now then, Grape-Nuts food was made by MT. c. W. Post, after he had had an attack of appendicitis, and re- qilired some food in which the starch Was predigested. No such food exist ed from his knowledge of diatetics he perfected the food; made it primarily for his own use, and afterwards intro- duced i; to the public. In this food the starch is transformed by moisture and longtime cooking into form of sugar, which is easily digested and does not decay in the intestines. It is practical certainty that when a man has approaching symptoms of appen- dicitis, the attack can be avoided by discontinuing all food except Grape Nuts, and by properly wasting out the irtestines. Most physicians are now acquainted with the facts, and will verify the statement.
 Of course this is all news, and should be an education to the person who writes the editorials for "Colli- er's' and who should take at least some training before ne undertakes to write for the public.
 Now as to the reference to "a dis 4 health official" being mythical per- sons" We are here to wager Collier s Weekly" or any other skeptic or liar, any amount of money they may care to name, and which they will cover, that we will produce proof to any Board of Investigators that we have never yet published an advertisement announcing the opinion of prominent physician or health official on Posmm or Grape-Nuts, when We did not have the actual letter in our possession. It can be easily understood that many prominent physicians dislike to have their names made public in reference to any article whatsoever; they have their own reasons, and we respect those reasons, but we never make men, ton of endorsements unless we have the actual endorsement, and that statement we will back with any amount of money called for
 When journal wilfully prostitutes it's columns, to try and harm rep utable manufacturer in an effort tC force him 10 advertise, if is time the winublic knew the facts. The owner ol to-tor of Golfers Weekly cannot force
 ey from us by any such methods
 PosTUM CEREAL CO, Ltd