The sun. [volume] (New York [N.Y.]) 1833-1916, 1907-12-22
FOREIGN CARS ON VIEW SOON
IMPORTERS AUTOMOBILE SALON
OPENS NEXT SATURDAY.
European Made Machines to Have ENcIu-
sive Exhibition In Madison square Gar.
den, Though American Tires and
Accessories Also WIN Ne Displayed.

Access0rhes ALSO wH be Dtsphaycu.
Next Saturday night the Fourth Importers
Automobile salon will be opened in Madison
Square Garden and will continue every week
day from then until the following Saturday.
January Z. This will be the second time that
the imported machines will ha We an exhibition
of their very exclusive OWE. the first time
having been the occasion when they were
shown on the top floor of the Macy Building
at Broadway and Thirty -fOurth street three
years ago. During the two intervening
years the foreign car displays were divided
bet ween the shows In Grand Central Palace
and Madison Square Garden. according to
the trade Affiliations OF their American rep
reseutativcs. In the salon which opens
next Saturday night. however. the foreign
machines will he displayed regardless of
whether they are licensed" or independent. "
Andre Masaenat, chairman of the show
committee. declares that the greatest number
OF electric lights ever used in Madison square
Garden will be used in the illumination of
the salon. the color scheme OF which will be
ivory and blue with glimpses Of green. The
erst barren arena will be transformed
into a representation Of a grand fete day
along that famous Partisan t~horoughfare.
the Champs Flysees. beloved OF every auto
mobilist who has visited the French ca pital.
The floor plan OF the arena will be a different
one for the salon than has been usually de-
vised for automobile shows In the building.
Down through the centre of the floor will be
a wide aisle, with two other aisles parallel
to IL on either side. The main floor will he
devoted solely to exhibits of automobiles.
while the elevated platform and mezzanine
floor will be used for displays OF tires and
accessories. All of the automobiles will be
importe ed cars but the accessories and tires
may be OF either American or European
manufacture
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will be at the centre Of the sides and will lead
direct to the top gallery. The top balcony
will serve as a spectators gallery and for
the cafe. as the gallery at the Fourth avenue
end which Is usually set apart. FOR visitors
mural decoration. This mural decoration
will be an immense painting 30 by $50 feet Of
from the foyer through a Louis Quinze gate
way with q canopied ceiling. u walls Of
the gateway will be decorated with a painting
the emblematical figure shown on the Salon
posters Two tall red obelisks crowned with
In the centre Of the middle aisle there will DO
a sculptured group Of hve figures, four of
which will surround a pedestal on which, will
AZ the extreme end OF the middle aisle al
the Fourth avenue end Of the building there
on each side OF which will stretch a peristyle
Of columns capped with lights. &. r.. Ball.
who 10 the master mind OF The decorations.
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phins. happy cupids and duiescent frogs on a
mass OF rocks will adorn the fountain. which
will be erected Immediately In front OF the
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be adorned with old French armOr and flags
or all nations. will be grouped NJ intervals
around this balcony. which will be illuminated
by arches OF lncandescent bulbs. The con
be transformed into a garden with gravelled
walks and flower beds, In which real flowers
will be placed. Here also will be real palms
and comfortable wicker chairs in which
round Of the exhibits.
Tuesday, December ~. and Friday. January
!, have been set apart a. society days hy the
show committee and the regular admission
price Of so cents will accordingly be doubled on
these two days. On the evening OF December
20 the Salon will be kept open until O'Clock
the next morninR. so that autOmobilsts NAV
exclusively automobile function. II Is also
that some sort OF a special fete
be arrange for New Years Day. though
no definite announcement regarding this has
The exhibitors OF automobiles will be as
follows; Auto. Import Company. kochet-
schneider: Archer h Co. HOtchkiss; Berg
toll Motor Car cSmpsny, Benz; : 3 Bowman
20, imported cans;C G. G.. v. Import Company,
racd; Dslahsxe L Piisin Import Company.
Pany.. Flat; Isotta Import Company. IsOtta-
Fraschinl; Itala Import Company. ltala:
Import Company. Martini. l. p.
american Branch. Maia: Percy Owen. Inc;
Bianchi; Panhard 4 Leyassor. -Psnhard:
Pslais de I~AutOmobile. Delaunay- BelleVille:
! N: oyinby a Co. imported cars Renault
import Company. ROlls-ROyce; ROthschild a
o., imported cars.