Albuquerque morning journal. [volume] (Albuquerque, N.M.) 1903-1926, 1907-10-15
SAN ANTONIO MAN
MAKES MELONS
PAY WELL
C. B. ALLAlRE PROVES THE
P0SSIBILITIESOF BUSINESS
Believes Melon Growing win
Become One of the Big In
dustieS of the Bio Grande
Valley.

Mr.. c. b. Alaire. the well known
merchant OF san Antonio. y. NJ, is
quietly advocating melon culture a.
one 81 the ways To- hiring about speedy
and substantial development of the
Rio Grande valley. Mr.. A!laire IS not
moving blindly in the matter. for he
has first proven 10 his own satisfac-
ton just what can be- one with mel
ona by intelligent methods and he
Is now ready 10 take part In any
movement which viii tend u spread
interest in the industry.
In a recent letter 10 the Morning
Journal. Mr.. Allaire says;
Il planted about one and one-half
acres In various sorts Of melons In
1906 as an experiment and TO supply
the local demand. ] got a good crop
and the quality was first class. but ]
kept no accOun Of the cash results.
This season I planted 4 little over
two acres but on account 81 an alkalL
strip on one side Of my patch the
acreage was reduced 10 i've acres or
less. ] kept an account ~ the sales
this year which win each fully $500
from the two acres. | sold only al
wholesale prices 10 dealers here. I'm
San Marclal. Magdalena n Car
.thage, ~ that the results are on a
commercial basis. These results are
not as big az claimed In other locali-
ties. but they are authentic and big
enough to satisfy any farmer. a
large part Of my crop I was not able
70 sell and that portion Of II was a
loss. Ny whole object In taking an
interest In this matter IL to encourage
an Industry that will prove profitable
and result in the immigration into the
valley. Of "a class Of people that we
need and increased value for land
and all other property. / am getting
along too far In years to engage
largely in new enterprises but am
Just as anxious 10 see this valley take
on new life as II / was 20 years
younger. and not only n a but TO do
an | can 90 bring it about.
Intelligent farming Is required Tor
growing. The selection Of the
seed. the harvesting Of the fruit. the
handling. packing. shipping and SELL
Ing require brains and business ca
paclty and integrity. Otherwise the
whole project will be a failure, / am
speaking now Of growing for the east
ern market, the same as Rocky Ford.
our local merchants are far too small
10 seriously consider. Success de-
Ponds on proper soil. planting, Guilt
vation. but more important still b.
10 grow the best strains that sell for
the best prices IN the east. Fruit that
will sell on a glutted market and
a profit for the grower after
an expenses are paid. II must be
handled to avoid an bruising. IL
must never see a ray OF sunshine after
picking. Il must be packed In crates
systematically. so as 10 avoid bruis-
in transit. 20 hat when presented
10 the in Chicago or New
York our melons will be the best OBJ
talnable. u g. easily seen that this ~
business for careless men. Up To
the present time ! had an idea that
@ was necessary to form an assOcia-
lion 81 and thereby secure To-
cal refrigerator service, but this seems
20 be "a difficult matter on account Of
the scattered location Of rover and-
the difficulty Of getting sufficient
acreage 90 pledge 90 warrant the rail-
road In putting on refrigerator cars.
we have daily express service and
( believe arrangements can be- made
through hat medium.
with this each grower can act In
dependently ana sell in Tho market as
sees me-"
AIR. Allaire b. ready 10 give The ben
NJ Of his experience 90 90 one who
is Interested in the possibilities of
growing To- the valley.