The Chickasha daily express. (Chickasha, Indian Territory [Okla.]) 1899-current, 1906-09-10

build a business. said uidhuidc-
turer OF specialties. is by making
something different from what the
other fellow understanding unique
and original remember when ! was
a boy away down in Kentucky that an
old man named Gray used to bring
ginger cake and cider and watermelons
into town on election day and draw up
his wagon on the shady side OF the
public square. There was a kind OF
flavor to that ginger cake and a sort
Of sweet glaze made out OF brown
sugar over the top Of It that no other
ginger cake had, and he always tapped
q barrel OF cider that would bubble on
your tongue when you first tasted H.
Il was just naturally good, rich cider
and made out OF crab apples. Nobody
else in the country had trees that bore
such good fruit as old man Gray's did.
Nobody else had such good cider
When you drank the other fellows
cider the roof OF your mouth reminded
you OF a cankered brass kettle. II was
a prohibition town and. save when the
moonshlne man would come along
boot-legging out his 40 rod. the boys
who were inclined never got anything
10 drink that would make them want
TO vote for Andy Jackson.
I'm tell you, these people who are
making things nowadays must always
keep grubbing mp sassafras sprouts
and II man can, let him try to make
something for the market that The
other fellow can't produce"
Ideas the Things That Count.
"Yes. you're right about that, y
ch,med In halter. In my line Of
business there are scores and scores Of
people making hats. OF course there
are few" and here the master hat
maker let a CLEAN slide over his face
..who make stun in my line better than
others do, but still, no one OF them has
any very great advantage over the
other. But in some lines it's different
Just look at these incandescent electric
light globes, for instance. The COM
panv that makes these has a cinch.
Edison had an idea. He worked out
this idea and put It into practice
.Yes. and I'll tell you another
thing" spoke up the shoe merchant
"he hit onto a thing that fits into the
needs of lots of people. II man has
a corner on canary bird food he can't
do as much business as If he were 20
have a grip on all the wheat that
grows. Everybody eats bread, but
only a few women buy bird seed"
but" began the silk buyer, when
ever there's anything like making
bread where it's very plain to any
mind that there will be demand for
IL. you will always find a lot OF people
going into that business. 1t is great
} deal better to start up something on
youh own hook that nobody else has
than Il is to start in on something that
everybody is using and 20 into compe-
, tition with others. Why there's firm
out in Chicago that's doing business
I of nearly half a million dollars yeai
I and what do you suppose that bpsi'
: ness Is? They are making prepara-
ton which is said to take the kinks
out OF negroes hair. Who would thinl
that a business like that would amount
TO anything? Still, that firms cleaning
up bushels OF money every year. o
course. there's an element Of iimhan
in the business. The stuff will straight
5 en- out the kinks all right-but after
+ week or two they will come bacl
! again"
! Continuous Demand.
= THAT is a good thing for any bust
ness" exclaimed the hat manufacturer
1T makes a continuous demand"
"Yes. you're right about that" con
: tinued the silk buyer, but It would b
r better still to make something tha
/ will last and give permanent satisfac
ZION aad meets a genuine demand ol
u the pars Of the general public"
Now. know Of a man who used t
|, be a clerk in a grocery store in Kan
! sas. He had saved up about hun
- dred dollars when a stranded Boo
). aren't struck his town and unloaded o
him a hundred dollars worth OF COO
> books. The agent pictured in CLOWN
terms the amount Of money this gro
Gerry clerk could make out Of the boo
business. at which the smooth and vii
agent himself had made a fiuke.
The sucker bit. He went down
i Arkansas and cleaned out that bunc
D of books inside Of a week He mad
n more money than he had made In
" whole month at shooing flies on fror
s aolasses barrels. He bought anothe
y ! bunch Of books and sold them out an
! sin another.
u ~The next summer, he struck a fe
le low that was selling these here parlc
v p.c,ure things-what do you call 'em
e you put sort OF a do-funny up
IN vour face aud look through two glai
Y ewes that make the picture look III
= .izc and have depth to it-just III
~ The thing itself"
N You mean the stereograph. volr
IN tccred Joannis Carolianus.
o Thank you. John" answered