The Fairmont West Virginian. (Fairmont, W. Va.) 1904-1914, 1906-11-20
AN
EXPOSITION
HOW THE It-E9tl oIs COMMITS SION
I IS SPREADING FAM OF
THE JAMESTOWN EXPO.

Oh e.
NORFOLK, va, NOV. 2O-Electric.
ity is the proverblal Illustration for
speed and expansion. It's subtle pow
er is SO i1sIdiously marvellous and SO
extensively Supplying that all minds
give up the search for a competitor
as a mstaphor5c expression for uni
yerselity and flight. But admitting
the truth Of this claim, It yet mast
be said that it is palpablc agency,
primarily, aud without employing the
sense Of touch. either literally Or by
instrument, It's power remains an es-
oteric one.
There is another agency which is
entitled to classification not hope.
lessly secondary to electricity BY rsa-
son Of It's widespread influence, the
agency Of the advertising.
A patient investigator Of the Be
crets Of nature tolls along day after
day, and away into the night OF th6s@
days, in IN abscure room Of a seelud-,
ed quarter in town net generally.
known. dc finally succeeds in his Ia,
bors and makes the discovery which
has absorbed him. Eut although he
has forced a secret from the ArCana,
there is no cue in the wide world
conversaat with that fact besides him
self. Els discovery must be made
known in Order that Il shall have a
value. without the means Of public
ity it is worthless. And even tie bare
fact OF It's announcement without con-
firmatory proof will be regarded de-
fusion. the efrervesccnce Of dream
er. Just here is where The nestima'
bic waite Of advertising comes in for
consideration and appreciation.
This means Of exploitation has b-rilt
up the ministries Of the Unitea States,
and the trlumphal agcGudarCy OF Am
erlcan Inventions and enterprises,
when cna'rasteh with these Of the
Old Wo.,i, is due principally to ad'
vertising, The American PEOPLE place
q high estimate on advertising, and
the function has, by reason of expect
ancy. come TO be paramount one in
our civic life
The country is wen supplied with
AGENCIES Of advertising, so thar the
expecraucy Is not without qualification
the peculiar favor of the jamestown
Ter.CeG;san!al Exposition, which VII!
and one Of these ager cics has earned
be held On the shore and water CT
Hampton Roads, in old Virginia, from
the 2G,h Of April till the list CT nc.
cember 1901
The agency referred TO is tie i:nEa-
phrey Advertising Company Of Chi
cage, the head Of which firm is the
Hon. J.. a Humphrey, q native Virgin
Ian. but an adopted citizen OF tho
pushing, thriving prairie state NJ Il
l1noiS. Mr, Humphrey Is Inspired BY
his congsatal love rcr the Ola DomiE-
ion in placing the resources of the
agency over which he presides at the
disposition CT the jamestown E&poSi
ton to spread IFS advertising matter
over an sItent Of territory Witch COW
ers thirteen States and ircl1dcs A.
272 railway stations. The value Of this
distribution estimated on a cash ba-
sis, will be about $25,CCO.
Mr.. Humphreys is the Illinos State
Commissioner Of the jamestown q
1ositon, and his official duties viii be
discharge from a motive of patriot
ism as wall as official obligation Tie
high motive when inspies Lin to thus
place the farfeaching resources Of tic
agency at the service Of the JameS-
town Exposition marks him cut for
the honrs Of altruism, in this that he
seizes the opportunity, presented of
Iurther;ag the interests Of his llith
and kin il the Old Dominion, while the
patriotic Impulse of featuring an eth
Lologic i5aa is also kept steadily in
operation.