Deseret evening news. [volume] (Great Salt Lake City [Utah]) 1867-1920, 1906-10-17
INTERESTING CONTEST
Heavy Cost Of Unpaid Postage.

one OF the most curious contests ever
before the public was conducted by
many thousand persons under the ofter
&c the Postum Cereal Co, Ltd, of Bat
tie Creek, Mich, for prizes of 81 boxes
OF gold and 800 greenbacks 10 those
making the most words out of the let
tiers f-I-O-Grape- Nuts.
The contest was started In Febru.
Any, 1905, and IL was arranged 20 have
me prizes awarded on April 80 1906.
Wntn the puolic announcement APP
peared many persons began TO form
the words from these letters. sometime.
TIE whole family being occupied eve.
ninss, combination of amusement and
education
After while the lists began to come
IN TO The Postum Office and before Ions
the volume grew until Il required wag-
ons 10 carry the mall Many OF the
contestants were thoughtless enough
to send their lists with insufficient post
age and for a period 1t cost the COM
pany from twenty-five to fifty-eight
ard slAty dollars day to pay the un-
paiG postage
Young ladies, generally those who
mad graduated from the high school,
were employed TO examine these lists
and count the correct words. Webstera
Dictionary was the standard and each
list was very carefully corrected EXCEPT
those which fell below 5000, for 1t soon
became clear that nothing below that
could win. Some Of the lists REQUIRED
the work Of young lady for a solid
week Oh each individual list The work
was done very carefully and accurately
but the company had no idea. at the
time tho offer was made, that the people
would respond SO generally and they
were compelled to MI every available
space 10 the offices with these young
lady examiners. and Notwithstanding
they worked steadily. II was Impossible
t. compete the examination until Sent
18th, over six months after the prizes
should awe been awarded.
This delay caused a great many IN
Guiries and naturally created some dis.
sttislacton. II has bsen thought hes
90 make this report In practically an O.
tie news psTers in the United States
ind many OF the magazines In order 10
make clear To the people the conditions
OF the CO.. test.
Many lists contained enormous mum.
pers Of words which. under the rules
had tn sc eliminated "Pogger" would
count Pefgers' would not, Some lists
contained ovek 10000 words, the great
majority of which We're cut out. The
and IN some cases, three times TO in
cure accuracy.
The $4,000 gold prize was won by l.
u. Reese, 1921 18th St, Denver, colo.
with s.sli correct words the hIghes
5000 solo prize went to s. X. Fraser
Lincolh Pa. with 9,92l correct words
y complete list Of the 33l winners
with their home addresses will be sen,
to any contestant enQuirlng on a pos.
"a. CART
Re sure and give name and address
| cl iariy.
This contest has cost the Co. NAM
thousafd dollars, and probably has not
bsGn profitable advertisement. never.
,heless reihaps some who had never be
fore tried Grape Nuts food have been
interested In the contest, and from
trial OF the food have been shown he
Wonderful rebuilding powers
u teaches In a practical manner TIA,
scientifically gathered food elements
can lie selected from the field grains
which nature will use for rebuilding tn
nerve eentors and brain In way that y
tnlnistaKable TO users of Grape Nuts.
"1he'e's a reason"
n stun Cereal Co.. Ltd, Battle crses
Nicn.