New-York tribune., 1906-08-12


he boldly enters into competition. ds,.-s
some slight difference not to avoi1 -
but 20 avoid prosecution and co.,.
breach Of the Trade Mark law vrha, -.
The first class is perhaps the har5..,
with. The finished product is 50 ev,,r-
that the detective can suspect s8msib,--
only from the low price, and uravs n,
cions only by analysis AS an ezamrI.' ~
is done in this line a Tribune rsBo-,,-
shown two cans exactly alike and BON NJ
ing 10 contain pure olive oil from Iu,,. -.
TentO. But the genuine is sold Ho- Sl-
other for 81 30. The first costs n u-os.
import in the neighbOrhood OF S130 ~
Ond costs the value Of the can (coDiss a
photograph OF the originaD and Il cun, =
gallon Of cottOnseed oil No wouds- ~.
dealer thinks the last mentioned fs a,
good" as the genuine article. To comul,.
befuddlement OF the purchaser and ur,,
crown OF gold on his own irnpudence TIA
factUrers' Of this product printed On n.
Of the can: For the protection OF ou-
mark against persistent limitations "
adopted our own signature on each and n
can over the ornamental band instead a =
name in print as heretofore. Any eouu,-
Of our trade mark will be prosecuted crin
without reserve" Some Of this mans corf.
attached TO their wares such little witricir
IAN the Royal Palaces Supplied for Over
Years. by Appointment OF His Naiesy
King" Persons RefIling This Bottle VT
Liable TO Prosecution" etc One uneo1s
satirist cOunterfeited a certain famous q
absinthe exactly. with the addition OF The s
word ''Veritas." And yet there is talk Of ds
in the art of lying.
One Of the best known drug firms in the
recently placed on sale bottles labelled -1Iar1r
"Otard" and "Hennessy." and said to Corz
the cOgnac sold by those firms. FurthsEz
an additional label proclaimed the contents
the bottles 10 be especially adaptd for uss
the sick-Oom- When the fraud was iiscUg,
and the contends Of the bottles analysed al Ia
brands" were found 10 be identical Each a
tanned IL per cent alcOhol-nOre than SIX tl
the amount in the true brandieS. The pTEe
ingredients in the SickrOOm variants VI
spirits Of cologne, a considerable quall(
some dangerous acid and cOl0rtng matte
single dram would poison a well man.
Another money making scheme rot 50 -
derOus as the one lust mentioned DuI lS-
ruinOuS to the honest manufactures, IS tle
stitutiOn of cheap domestic cigars for hla 2
ported ones. II is, OF course, necessary % u 4
wrapper similar to that Of the cigar 70 De CO
terfeited. Identical bands are easily secured
thus equipped a dealer can renil a single ~, ~ u
indefinitely. This particular evI IS a VOL
Of the United States revenue laws ae-lls- =
filling cigar boxes, and is a little TOO Gaaa-l-
to be common
A much more popular trick is the reLl-ls /
bottles behind the bar. The salO0nkeep- ~
chaSeS a case or SO OF each or the pope-- 49, -
of whiskey. Once these are IN STOCK tls ". 49, I
saler sells nothing more 70 him e4cepl We. Z
commonly called bar whiskey. cheaper 80
sold by the barrel Just as much o. 'l,- -, -
brands is sold across his bar, however - =. -
PLANTATION is To be found in the 1acl Ia -S-, - :
emptied each bottle is Immediately - - -
again, and no matter what the connoisssu. -.
what he gets is Jersey lightning S-'
from the caSk. -,..,- a.
A case is on record where the proqIlss'o-. + 4.
saloon went one step further. ne na- 1,--i', h.
definite number of bottles, but Only WV - -
with which 70 repleniSh then-WhlS u
and sin. Scotch or rye, il made no 49, - ~
for every bottle in the whole lmpOs.ls - -
tanned exactly the same liquid II " -..r
alcohol in the main. and he VINO dIe.H dL-. y. -
was in a frame Of mind 10 draw Nl1. 1.-,-s -
lOOnkeeper evidently COnSidered me ul--T'-s, 80
Gin, however. was entirely dlSll1.l. 1S.,,- n q
1t occupied a niche OF peculiar aAeCl-'- - : ~.
heart OF this enemy OF faStid1Ousness' - =.
hans the difference in color was TOO -, -.
1t calls TO mind the cid story OF - - go
who wished to ship a tortoise and, upo-. -
the cost. was informed that dogs lS- - ~
cats is dogs. and parrots IS doss' O~-
turtle is a inSeck and travels 1cee- ,,sfss
Some interesting cases are those ---l.l-r
which were called into being by tne w. -
of some other. No brand OF any tl.-As T,rt z
widely advertised or widely USED Du' -.-..'r = :
limitations springs up There IS Ols O..,- ssarsi
German kummel put up IN j pee e04i-.r -.s5,ri a..
and registered flask and haVlIs 2 - fvsT.
easily remembered label. There nave -9 s--ii-ig
copies Of this discovered. each WIN . = 80
shaped bottle and each hearing ~. - ar
scarcely a word on IL was s-sar1rz
could not be distinguished III genera. esrs-
from the original or any OF lne .sYs 70
This is what the statute very Jus-s, sSro-l
fair competition" Some other psoIlIr,. - .o.-re
their Ignorance of the law. think thar ...S,r q
ing an initial or word or so. or oy V.1 s.ts1-s
patent notice. they will escape ~ 4-s~-v1fi-g
are pitiful and at the same time Nss s rs-.
as Tor instance HendeSSy 1Or t1eilli' 1N-sr
uSO Branca for Fernet Branca. ete. - rsr
named Moses r. Stern translated tls - ~
into the italian and became " r Ste-- y 9
IL is known that this is the cosAI-.s's-,, Is 6
diStiller of a popular bitters. the ou!- -.~-iil-
viOuS II a bottle deceivcs n person '.o's'- - --o's'-
into thinking he IS geIlil.s + 5sv
else. its continued sale is UnlawIuL 5000
therefore avail little once they axe 49, ts
The worst treated trademarks are ',r-Eiss'
longing 70 the distilleCs OF scotch u...-tivs
They are easily initiated and an Ne--f'-r
found in the fact that the tarlL on ~ ~ 3
Imported Scotch is about - =. Wnl.s WnIs-'i- D
ternaI revenue tax on a gallon OF o., ,sor-1a
tatiOnS is only 81 10. There are MANY SsTlirs
lively harmless cheats. Such as - I-,- flt1f
Poland Springs bottles with oTdinlls ,ss a
water. harmless in the main hectuSs ect..,,si s.
sUmers' health is not directly ASA ,of o.
n these thieves. on the other h.l,.-, rs.s
,heat, but poison the public, r. W. ~ -,,,o1ld
discovered he was being swinGlee' ~. - srg D
gard the matter a little more serious. ,,ols
press THAI facr on the offending ae.-.s 1890 thl
he way OF reform might he accornp So ~ Z
an be brought about by any hG-''.sS, ..sSs,+srilgs
Trade Max Protective Company
lseful rs they undoubtedly are
THE TRANSPORTATION OF ST.
ST Helena was barren volcanic waste a.. 2, I
time Napoleo,, was sent there. The - 4.