The evening times. [volume] (Grand Forks, N.D.) 1906-1914, 1906-10-09

ing over several eastern newspapers,
he bought the New York Journal,
which from large circulation had
dropped to almost nothing. With this
paper he adopted the policy of hiring
the best men he could get from other
papers and letting them do as they
pleased. This particular wisdom is of
itself enough to disprove many allega-
tons regarding Mr.. Hearst's inca
pacity for business. He showed in
this respect self-denial beyond that
of Horace Greeley or James Gordon
Bennett or Charles 4. Dana. who had
only subordinates.
MIR. Hearst's manner of life gave
great freedom to Mr. Brisbane ana
Mr.. Carvalho. and they made the
Morning Journal a financial success.
When the Evening Journal was START
ed they secured contracts from Mr..
Hearst by which they were to receive
a percentage of the receipts, In addi-
tion to their salaries. Under this spur
the Evening Journal became trc-
mendous success and is said now to
have the largest circulation of any
daily in the United States. 1t quite
dwarfs the Morning Journal. to which
Mr.. Brisbane does not give the same
amount of personal attention.
One by one the other papers Of the
Hearst group enlarged the scope OF
the misunderstanding genius and step
by step their owner came into prom
inencc. Since the personality known
to the public as William Randolph
Hearst is really a composite person.
ality. it can best be understood by an
analysis Of its component parts.
Mr.. Arthur Brisbane. the working
editor of all of Mr.. .Hearst's newspap-
ers. is one of the most versatile writ
ers in America. He talks off editor
ials on economics. babies. matrimony,
politics. and every conceivable sub
ject. and these appear simultaneously
in the different newspapers Of the
Hearst group. Mr.. Brisbane's style Is
simple, clear. novel. and argumenta-
tive: capital letters and interrogation
marks are always prominent. His
father, friend OF Horace Greeley.
was also an able writer and what
might now be called socialist. He
was q member OF the Brook Farm
community and had many extreme
theories. Arthur Brisbane received
cosmopolitan education in the United
States, England. Germany and France:
when he returned to New York in
1884. and went to work as a kid"
reporter on the Sun. he could write
and speak French more fluently than
English. From the Sun he went to
the World. and from the World he
was engaged by Mr.. Hearst at a CON-
pensation which has so increased that
it is reported now almost to equal
the salary OF the president of the
United States.
Forty years ago such forceful per-
sonality as Mr.. Brisbane's would have
stood before the public as the great
editors OF those days did. Now his
financial recompense is much larger
than theirs but his personal fame has
been swallowed up in the Hearst
myth.
Mr.. Solomon S. Carvalho. the Sec
ond member of this energetic trio. is
the mental and physical antithesis of
Mr.. Brisbane. Mr.. Carvalho has been
in the newspaper business for thirty
years. and has served in all depart
ments and in every capacity. He left
the business Office of the World to
become the business manager of Mr.
Hearst's papers. In all the details of
advertising. circulation, distribution.
and mechanical production, Mr. Car
valho is past master. He sees that