The San Francisco call., 1906-11-04

4 LIZ suits, WhetneT custom Tailored
a cr Ready-to- Wear, when new look
alike 10 most men.
For c nezo suit uuiees i is z very Punk
Piece OF Dork usuaYy fits pretty good at
.irst,
BecaIse then tn F, oric is Stiff and
whelher or not tho SUIT is properly made
ne Fabric viii ho-1 for a time the Shape
~ivcn i' by Old Dr.. GcOse-the Hot Flat
g ron
Consequently a man may often Shake
hands with himselfswhen he first tries
oa his sun after it is finished or he has
purchased It.
AID three or six weeks later VIII
KICK himself for having paid his Good
Money for the$hapeless and ill-ftting
. Suit. Burlesque he finds he Owns
d. Now an ill-itting and shapeless suit
or clothes is a resultof Improper Cutting
and Poor Workmanship. An Expert
Tailor can tell az q glance when q Suit
IS properly or Improperly made.
And we believe you should know how
ne does it-sO that You can tell suit
for yourself-6ef0Ye and not after il -
Purchased
.; Now 10 matter II the suit be made by
the Most Celebrated Custom Tailor in
the World-orthe most Exclusive Ready.
Io.Wear clothes maker
% If you see that UyTAkfe below the collar
70 which old Dr. Goose is pointing in
the iilustTation-it' a Poor Suit
For that Wrinkle is the Sure Sign Of
Poor Work.
The suit upon which that sign appears
while il may look fine at the try-on-
-will lose its shape and fit week or a
month later
The Collar viii Gap az the back OF
. the neck-the left Lapel will Bulge-the
Shoulders viii lose their Shape and Sag
the Sleeves viii begin TO twist-and
certain Breaks and Wrinkles will appear
between the Neck and Shoulder and
over the Breast.
All other defects il a Coat may be
8 adusted" Temporarily by Remaking
--or "dopedH for time by Old Dr.
Goose-the Hot Flat Iron.
But that Wrinlleor Fullness below the
Collar-where you won't notice il if Yor
don't look for it-7HxSf 1eDz0Ts
For that's Old DR.. Goose's HrfSbzllfssg
Sign Of Poor Work II suit-somewhere
Or somehow
Look for that Wrinkle IN the back OF
Men $ Coats-0n>tne Street.
You Il see il in 90 out of every 100
= II you dOH'L see that Wrinkle in a sun
you can be SIRE of one of two things.
EitheT-the Wearer has drawn the one
suit In q hundred that has by a Freak Of
Fortune been made right in spite of In
proper Cutting or Poor Workmanship
-Or the suit has been made by Kuh,
Nathan & FischeT-makeTsof Sincerity
Clothes
W'hO really knOzD just how z. Suit
should be Cut and who can Afford TO
pay the Price of careful-slow-exper
Needle Workmanship TO needle nfonld
Shape and Fit permanently into suit
And not simply dope it into a
Temporary Form by Old DR. Goose
the Hot Flat Iron-aBd have II Fade
away into Shapelessness the first real
hot OF rainy day that comes along
The next time you Purchase sun
look for the sign of Poor Work
Have a friend hold the coat y the
Shoulders so part ofthe back is Horizon
tai and fat and press your finger along
the center back seam toward the Collar
g there's Fullness and you see that
" fskle the suit is badly made-doHf {
6Ht IL
Instead look for the Clothes that bear
thelabel below-just inside the Collar
then your Suit viii be sure 70 At you
and be Stylish-and il viii retain its
stvIe and fit until you're ready for the
--e,-f One