The Salt Lake herald. [volume] (Salt Lake City [Utah]) 1870-1909, 1906-04-06
KNOW AMERICA FIRST.
WAL Street Journ1ID

tWaH Street JOurn1ID
The transportation companies Of the
United States-bOth rail and water-have
adopted as their motto for 1906 and in
tend to put upon their Stationery. and into
their advertisements, this terse and in
spring line:
See America First
Magnificent advice that should com
the pockets of every American citizan
Very few Americans however really,
take the trouble 10 know America first
Inc Ilrst four or five weeks of vacation
which they secure they use in a trip to
Europe If they want a rest they en-
gage passage on a swift Atlantic Ifnar
for whirI in London and Paris. IF tbev
want the inspiration of grand scenery II
is a trip to Switzerland that thew plan
rises year after wear 1t promises this
summer to advance to high water mark
The enga gements of passage upon the
transatlantic liners for the coming sea-
son have broken all previous records
The steamship companies have before
them the prospect Of most profitable
Few people have any conception of the
enormous sums of money which are ex-
pended in Europe every year by Ameri-
can tourists. 1t is impossible to com
pute the total, but, if it be estimated as
high as $500, 100000, that amount would
be equal to 5 per cent a year upon an in
vestment of $4,000 COO If Europe.
therefore, could capitalize its receipts
from American tourists the company
would have to issue "a. OOOO 900 of stock
and there would be no water in it
Now it would be idle to deny the ad-
Vantages and the delights of European
travel They are many No person who
is able to afford the luxury should fOregO
the advantages of a few weeks or months
passed in Europe A man ought never
to be so provincial as to tie himself down
to his own country alone until he gets
to thinking that there is no good in anv-
thing outside of its boundaries. Foreign
travel, like foreign commerce, increases
civ "a
But the American should know Amer
lea first Surely his first duty is to learn
the resources Of his own country In no
way can he do this to such good pI1r-
poses as by travelling through it. The
man who fails to cross the American con-
tinent before he crosses the Atlantic
ocean has failed both in patriotism and
in wisdom. He ought 70 be an object Of
derision to every European with whom
he comes into contact. Yet there are nuI-
titudes of people who can tell YOU ali
about London, Paris. Berlin, Vienna and
Rome. but know nothing about Chicago
st. Louis. Denver and San Francisco. OF
even Washington. They can give an en-
PERTAINING account of Swiss scenery. but
they know nothing of the grandeur OF
Colorado. They have visited the Rhine
glacier, but never have Toasted their
souls on the solennity of the Grand
Canon or the majestic beauty - the Vel,
lowstone park They have Travelled ur
the Rhine, but not up the Hudson. They
have crossed Lake Geneva. but know
nothing of the delight of steamship trav-
Ell through the great lakes.
This is a shame and loss to the coun-
try: The extravagant sums of money
which Americans spend in Europe arr
the least item OF loss. Let us not be.
SrudSe Europe the money which she
makes from American travel. even though