Evening times-Republican. [volume] (Marshalltown, Iowa) 1890-1923, 1906-03-26
Lennox Machine Company Send
Out Second Big Consignment
of New Farm Scales
ORDERS NOW IN FOR 1000
A New Enterprise That Every Farmer
in the MiddIewest is Interested in
and That Promises Much For Mar
shalltown lndustry-A Unique Farm
Scale.

The Lennox Machine Company today
sent out to Sioux Falls, S. D., it's sec
ond carload consignment of the new
ball bearing pitless scale. A few days
ago it's first carload went to Council
Bluffs. Orders are now in for 1000
scales and large force of skilled me,
chanics are straining every nerve in an
effort to meet the orders that are piling
up against them. The success of the
new venture is phenomenal. That the
new "Pitless" is the farm scale of the
future is evidenced by demand that
taxes the capacity of the factory all
most before the machinery has settled
into place.
There is a good reason for the de-
mand. The Pitless all steel scale is as
much an advance over the old wooden
combinations as the big 80 pound steel
railway rails are over the early scant-
lings faced with strap iron. There IS
no wood in the Pitless. Its framework
is all steel and indestructible 1t does
| not require the digging Of cellar to
SCI IL ONSl. lllGTe are no llIIlD6TS %
buy to rot out. No stone or brick to
purchase wferewith to wall it up. It's
pitless. All the foundation it requires
is enough to keep it from settling out
of level. Its frame is heavy steel, no
gaspipe to bend or break with the i'm
pact of loaded wagon. Eight inch
steel end channels rigidly fastened to
5-inch steel side channels by corner
castings make frame that cannot give
way. Ball cups and sockets PERM.
end motion but no side motion. There
are no nuts to lose. 1t can't wabble 1t
is ball bearing, absolutely correct, wa
ter, dust, snow and sand proof, is the
only pitless scale made entirely under
American patents, thus protecting pur-
chaser against suits that might other
wise be brought by foreign patentees.
Embodies every good point OF other
standard scales and adds the merits Of
convenience, durability and simplicity.
That accounts for the demand.
How Scales Are SEALED"
Every scale is thoroly tested and
Sealed" at the factory by the highest
class of experts. To see an expert test
a scale is to the ordinary observer as
mysterious proceeding as spiritual-
istic seance. Dozens of tested weights
stand about of every size and descrip-
ton. He puts fifty pound weight on
one corner. The scale bar says fifty
pounds He transfers it to another corr
ner and the fifty pound weight registers
more or less than it's actual weight.
Then he does something to the scales.
Back and forth from one point to an
other he shifts the weights until every
inch of the floor space has told the
same story and the scale will tell
accurately the weight Of a monkey
wrench or drove of crowding, push
ing steers. Then it is "sealed" and
ready for the consumer. He can weigh
a dollars worth of sugar or load Of
hay with equal accuracy
Where Genius Counts.
1t is easy enough to sell a first class
article at the price of poorer one.
It is hard to make a first class article
and sell at a profit against poor one.
Here comes in the mechanical genius.
He makes the machine to make the
other machine cheaply. The head OF
the Lennox works is one of these gen.
fuses. He needed a costly machine
to mark scale bars. The price was
high and the machine too slow. He
invented one immensely faster at one
fourth the cost of the other. The cost
Of an article is not in the raw ma
terial but in the labor. The man who
makes two articles at the labor cost
of one need not fear competition Dave
Lennox does this. It is a part OF the