The Hawaiian gazette., 1905-12-26
TOURIST ON
PROMOTION

linn0lulu Dec. 20, lNnai
Fditor Advertiser The discussion
ns 40 wnrs and means of attracting the
toatist 10 Hawaii. which appeared IN
this mornings edition Of the Adver'
tissf. was Of interest to me, as J my.
self am OF the Tribe Of the Wandering
Foot. My pilgrimages have led me
over Mexico, part Of Europe, over the
United States. north, east, south and
west. and finally to the young Terri
tory Of Hawaii.
Since coming to Oahu, ! have viewed
the wonderful Pail, which approaches
though in quite different way, and
on n limited scale-the grandeur Of
the Grand Canon of the Folotado;
have taken the drive around Diamond
Head, and have fcasted my eyes on
sca.picture than which none, not even
that at Monterey, California, is more
beautiful: ! saw Waikiki Beach
which reminds me Of the beach at
Santa Barbara. California-by moon
light. when the sea was sheet of sill
yer, and the liquid silver of Hawaiian
music added TO the spell of enchant-
mcnt; and | came oack to the hotel
and took dinner on the broad lanai
one couldn't do that, even in favored
California, in the month of December
where japanese lanterns, glowing
like Jewels amid the tropical foliage,
and soft footed, -garmented, ORR
entail attendants recalled the tabled
scenes of Arabian Nights. And,
having seen and done these things, !
hold that this place could be made so
attractive to the tourist that he would
be tempted TO turn Kanaka and forget
to 90 back where he came from.
Why notl You have the climate
here-and that's what every frost
bitten Fastener is looking for. You
have unrivaled natural attractions on
this and other islands of the group. IL
is but a short voyage from the main
land, Just pleasant trip for those who
enjoy sea-travel; and, at the end of
the voyage, the best of accommoda-
tions in up-to-date hotels awaits the
traveller.
But the travelling public, generally
speaking, doesn't know this /, who
live Just across the way as it were, IN
the state of California must confess
TO a very hazy idea, previous to my
arrival. as to conditions Hawaiian.
had heard that the natives live in
grass huts; and / wondered, specula-
lively, what / should be given for din
ner in case ! didn u happen to like poi.
Having lived for sixteen years in
Southern California, having seen Los
Angeles grow from a squalid little
adobe town to the splendid city
of today, with million
dollar business blocks on its main
streets. with palatial homes built by
Eastern wealth for Eastern people,
with the best of hotels, fine public
buildings, beautiful parks and street
ear system that puts the system OF
New York City ninety degrees in the
shade, l am in position to tell you
how they did it. They advertised
their climate and everything else there
was to advertise; and the citizens
pulled together.
When | say advertised, l mean
that they never stopped advertising
Los Angeles is known as the most
spirited city in the United
States. There are no 'moss-backs
in the "City of the Angels. They
realize that what is for the public
good, means also good to the indi
widual.
While in Europe, | discovered how
far-reaching was the result of TINS ad
vertising. Everyone knew about Cali
fornia-oh, yesl They spoke of 1t as
country by itself, not at all as part o
the United States. They might b.
laboring under the impression tha
Texas is the capital of Chicago; bu
thew knew more about California thai
i did. 1t was the place of big things
its trees touched the clouds, and 1T
canons ran down into the center of tn
earth. They had the equatorial meas
urement of its marvellous oranges dow
pat. and were willing to swear tina
pumpkin shells were employed a
coaches. / am not sure, but | thin
they Jumped in the Grand Canon of tn
Colorado, the Mississippi river an
the Rocky Mountains, together wit
Yosemite, the big trees, the climat
and other big things Californian.
All this was done by advertising
The enpurpled, storm-played Easterne
wishes to find climate less strenuous
He is like schoolboy with holiday
he would play ball, i. e., spend hi
money where he can get some pleasur
out of life.
California says: "Comel I'll
gamest fish that ever took hook hi
its habitat in the waters of SAM
Catalina. Are you fond of golff f'
can play the year round In Callforni
Is motoring your hobbyi You CT
tourney from Monterey to San Dieg
and no matter what the month els
where, you will find it June all aloi
the way. 1t is possible to roll sno'
balls on Mount Dove, and descendil
thence, to pick roses in the gardens
Pasadena. At Coronado, surf-bathil
is the favorite mid-winter sport"
Then, in the midst of 'all the col
forts of home" the Fastener
borne to "Our Italy" The Santa
and the Southern Pacific attend to II
in proper style. Their Limited trai
are palaces on wheels.
The problem of transportation,
would seem to me, is the greatest
your difficulties. Your modern trf
eler wishes to be carried softly
He is not going to recommend to
friends a trip that must be endur
rather than enjoyed, even though
end be the paradise of the Pacific
When once this matter is adjust
aud xyhan Hawaii beeomes bet