The Crittenden record. [volume] (Marion, Ky.) 1904-1907, 1905-07-14
help HOME INDUSTRIES
and They help YOU
The Great Benefits to be Derived From
Spending Your Money at Home.

A man entering store approached
the merchant and asked il he would
exchange for him a garment he had
bought Of mail order house in big
city for a similar garment Of another
size.
The merchant almost tainted AT the
mans gall, but being an obliging mer-
chant, did not get angry. He asked
the man why he did not return the gar
ment and have It exchanged. The an
swer was that he would have to return
It at his own expense and might not
then then get what he wanted. The
merchant looked sharply at the man TO
see II he was joking, or II he didn't
really know any better, and seeing il
was only the latter, he agreed TO make
the change. The man was profuse in
his thanks for the accommodation The
merchant, speaking TO the man gently
but firmly. said.
MY friend, you live in this com
munity You own farm that cost
sou perhaps Sl5 or $50 an acre. and it
Is now worth S75 or SlOO an acre. and
Il is not as good a. il was when you
bought t.. II is worth more because II
b near a good town 20 this town that
you and your neighbors have helped 10
build up by patronage. and while you
were doing Il you were unconscious Of
building and trebling the value Of your
farm. II you buy goods hore you help
10 make this larger city and help 10
make your land worth more. II you
buy goods in Chicago you help TO make
Chicago a larger city. and leave 10 the
other people the burden Of making
your community, your home. your land.
increase In value II you help 10 build
up Chicago. how much will Il increase
the value ~ your FARM n you are
short 81 cash and ask credit Of the
stores here. and you get Il. IL is q
favor 90 you. II you buy anything at
the store you can change IL or get your
money back In many ways YOU are
under obligations 20 this town and mcr.
chants here a. trade with them. and
yet sou have sent your money a. this
mail order house 90 get what you want
and have not got u after ALL And YOU
arr hurting the value II your own
farm when you hurt this town. Now.
u you Will bring your mail order cata.
luguc here and look through ms store.
and compare prices right through. and
% don't furnish you the same articles.
quality considered. as cheap or cheaper
than the mail order house does. ! vail
give them o. YOU And you will not
buy anything hy book description.
either You will sc, the goods. try
them On, inspect the quality and &c,
whatever guarantee there Is on them.
and II they don't suit aftcrward Their,
will Boz nU truub', or risk Boz cNchanr
iur Ur replacing them That mail
order house made profit on your pur.
chase, thcp run M risk. they will no,
exchange % Tor sou unless you pay al
charge. II return shipment and prov,
that % b. not satisfactory, and then
you may not yet what you want They
pay no taxes here Co help run III,
county expenses and educate youl
children They make a profit On their
goUds OF they wouldn't b. In business
now Why not lct the merchants az hom,
make the profit
The man said he had really never
Thought ~ 10 that way, and promise,
90 remember that he had been trcatc,
white. A. be- walked out the merchant
wondered Il he really would remember
often, however. u Is the fault II N,
merchant IA failing 60 use the modcu
method, advertising. that has built W
the mail urlcr houses. he should per
slstcntly advertise his goods and har
gains u he expects to "siay IN III,