The San Francisco call., 1905-03-12
Titled BPitOnS
TPddGSnGn in
Secret.
Dublin WinGn1dn
ISCauSG Of q
Big Row.
Special Cable to The Call and the New York
Herald Copyright, 1905, by the New York
Herald Publishing Company.

Special Gable to The CAL ana the New York
Herald Copyright, 1905, by the New York
Herald Publishing Company
LONDON, March 11.-Somehow these
legal proceedings" that noble lords in
variably threaten when their eonnec-
ton, sub rosa, with some money
making scheme is exposed, never come
off. Nothing further has been heard
OF the promise made by Lord Tanker
vile, Lord Muskerry, the Earl of
Craven and Lord Braye some months
ago to sue DR.. Lunn, who runs a tour
ist agency, for the unauthorized" use
of their names in connection with a
projected tour of the Mediterranean.
And nobody seriously believes that the
recent threat of Lord Lurgan and his
swell associates to sue an Irish wine
merchant, more enterprising than dis
Greet. for making an unauthorized"
use Of their exalted appellations will
ever result in a trial in court of law.
But as showing how the titled tout
business is worked here the story Of
what started the row is worth telling
more fully than may have been de-
scribed in the cable dispatches sent at
the time.
Adam Scott, the head of a we'll
known firm of Dublin wine merchants,
had a laudable ambition to increase
his sales of high class intoxicants.
Such beverages are for high class folk,
and as a shrewd business man Scott
seems to have reasoned that he could
best reach these desirable customers by
inducing some heavy swells to cooper
ate with him-to act as "drummers
for the establishment in plain words.
Fashionable life in Ireland centers
around the Lord Lieutenant's court at
Dublin Castle. The castle sets the
fashions in drinks as in everything
else. So the wine dealer appears to
have argued that if he could start a
company and get some of the most
influential and aristocratic Of the Lord
Lieutenant's satellites to join him on
a sort of ground floor" basis there
would be lots Of money in it.
He first broached the matter to
Stokes O'Callaghan, financial secretary
70 Earl Dudley, the Lord Lieutenant,
and a man capable of taking a broad
business view of things. Through
O'Callaghan he got in touch with Lord
Lurgan, the state steward of the Lord
Lieutenant; Viscount Chelsea, eldest
son of Earl Cadogan, a former Lord
Lieutenant of Ireland; and his younger
brother, Captain the Honorable Gerald
Cadogan. They are now posing as the
innocent victims of the wiles of Scott,
bent on seeking reparation for the
damage done their regulations in a
court of law But it is significant that
ii is nowhere suggested, even by them
selves, that they received Scott's over
lures with the scorn and contempt they
now display in protesting against the
association of their honored names
with his scheme.
NO TRIAL OF SUITS.
Just what was the nature of the
propositions made to them has not been
divulged. And because legal proceed
ings, If pressed, would result in disclos-
ing this interesting information, is the
reason why no sensible person believes
that the matter will ever be thrashed
out in court.
Believing that everything had been
fixed satisfactorily, Scott proceeded to
launch the new company under the IT,
tie of the Londorhand Dublin Wine As
sociation. Lord Lurgan's name ap-
peared at the head of IL as chairman
while Viscount Chelsea, the Honorable
Gerald Cadogan and O'Callaghan fig
ured as directors, Scott assigning to
himself the role of managing director
OF course, it would have been patent
to everybody who knows how the wires
Scott had got together such an aristo-
cratic board of directors, and by what
methods they would be expected tc
help along the business. But Scott
showed too much eagerness to rear
the reward of his enterprise. He
issued an entirely superfiuous circular
in which he gave the whole thing away
To be sure. he took the precaution OF
marking il private and confidential,
but that did not deter an envious trade
rival, into whose hands a copy fell
from giving publicity to it. The circu.
lar, after setting forth, in big capitals
the names and titles of the directors
proceeded to give details of their vari-
Gus private pulls" in this fashion:
Lord Lurgan, K. C. V. c., is state
CNCnc u " LIS 41h(C4lCilCyS OuQ-
ley, Lord Lieutenant of Ireland, and
possesses great influence with his Elk
cellency and most of the nobility OF
the United Kingdom, and Is in par
ticularly good relations with Vincent
Cochran, the gentleman who pur.
chases the Lord Lieutenant's wine:
and spirits.
''Viscount Chelsea is the eldest sor
of the Earl of Cadogan, late Lord
Lieutenant of Ireland. who the week
before last entertained his Majesty
King Edward, and her Majesty. the
Queen. at his seat, Culford, and among
those who were present to meet their
Majesties were Lord Lurgan, Viscouni
Chelsea and Captain the Hon. Gerald
Cadogan, younger brother of Viscount
Chelsea
Mark Stokes O'Callaghan is f1nan-
cial secretary to Earl Dudley, Lord
Lieutenant of Ireland. and is in close
touch with the Catholic Bishops and
clergy Of the United Kingdom. Mr..