Los Angeles herald., 1905-06-21
the lost and perhaps mfated sxDedI-

The baking powder king" ss zieg-
Ter was known in the business world
was born in Beaver county, Pennsyl-
vania. in ls4S. AT the age Of eighteen
he became a drug clerk in a small
Pennsylvania town. II was at this
time that ziegler decided that his
equipment for business life would
be strengthened, by an additional
course Of study. He entered Eastmans q
Business college at Poughkeepsle, N. Y,
where he was graduated in 1853. Im-
mediately upon graduation, he inter-
ested himself in the production Of bak-
ers' and confectioners' supplies and at
the close OF 1853 he began business
In small way for himself, making
good use Of the knowledge gained CT
chemistry, as applied to household
economies.
Baking Powder King
This was at the time when the value
Of quick rising baking powders, COM
posed OF cream of tartar and similar
ingredients, was just becoming known.
Having, after a great many trials, sue
ceeded in producing n baking powder
which he believed would fill all re-
duirements, ziegler, then a young man
Of strong physique and great determn-
alton, started out to introduce his food
product into the American household
He was too poor to advertise his wares
and too confident Of the value of his
dfGnnVarv n cnliCit thn a af tvao1fhN
| men. Ziegler took the direct method
of introducing his baking powder. He
went out on the road on foot with n
satchel of the powder done up in paper
bags. 1t was hard work, but 1t pro-
duced results, and year later he had
with two other ambitious young men,
the Hoagland brothers.
The two Hoaglands and Zieger or
ganized the Royal Baking Powder
company in the early sos. The business
grew enormously in the first few years
and became so great that the young
men decided to Incorporate. This COM
pany formed in the early SOS thus
served as the nucleus for the great
combine which was to follow many
years later and which earned for Will
liam Ziegler, the title 1.-The baking
powder king"
1t was in this connection that
Ziegler won rather unenviable no.
tority during a recent Missouri legis-
lative investigation A bill had been
passed in that state prohibiting the
use of alum in baking powders. Sena-
tor w. ]. Stone materially assisted in
this work. but the then lieutenant
governor, John A. Lee, was the active
man. Rumors of bribery led to GER
tein confessions, Lee left Missouri and
resigned, and zegler came very near
being implicated The end of the
scandal has not yet been reached.
Expeditions to Arctic Regions
1t is probable that the name of Will
liam Ziegler will remain best known as
the foremost patron in America of that
Notwithstanding field of research,
Arctic exploration. About 1897 he be-
came interested in the question of the
POSolDilllS VI ltdClllllS int III pOlt'
He read and talked and thought about
it until the resolve fially took shape in
his mind to fit out the best equipped
expedition which had ever crossed the
Arctic circle, and to make determined
effort to locate the north pole.
William Ziegler, jr., who is now the
richest boy in the world, proposes to
complete the great task set on foot
by his father. While Ziegler is a mere
boy of fourteen summers, nevertheless,
his mind has been charged with the
great task which is now before him. and
he proposes to educate himself that he
may some day take up the tedious task
of planting the stars and stripes in the
far north.
To Take Up Fathers Work
The big task of my life is to find the
north pole" said the youth recently.
Many brave men have tried to do it
and failed. If by the time become a
man no other man has made a great
name for himself by doing it, will
start out to discover the pole. / am
only fourteen now. I must study hard
for years to fit myself to be the right
kind of leader
Young Ziegler is the son of the de-
ceased baking powder king only by
adoption, and Is in reality child of a
half brother, George Brandt, of Chi
cago. He has always known his real
father as "Uncle George"
Sensational developments are likely
to arise if the case is ever brought
into the courts Of this county. and it is
probable that such will be the out