Los Angeles herald., 1905-08-10


position, suggested by The Herald as
the means of awakening the southern
republics to the advantage Of trading
with Los Angeles merchants instead
of those in far away Germany and
eastern United States, comes the rev.
elation that company is now actual
ly in process of formation to carry out
the idea.
w. V. Lanphar of 16f North Daily
street is the promoter of the idea and
he is meeting with much encourage.
ment from the business element of Los
Angeles.
The idea of Mr.. Lanphar is to equip
ship with displays of the manufac-
tured products of Los Angeles, and
send it on a drumming" journey to
all Pacific coast cities to the south.
Experts will be in charge of the exhib-
it's and solicitors of business will ac-
company the expedition.
1t is desired to secure sufficient busi-
ness on the trip to establish foot
hold in those countries for Los An
geles tradesmen. Following the return
of the ship with the orders, freight
vessels will be leased to convey the
shipments to their destination. In this
manner a beginning of trade relations
is expected to ensue and to grow to
proportions sufficient to justify the or
ganization of an independent line of
steamers to those ports on regular
schedule.
To Establish Trade
The plan is to secure complete dis
play of all manufactured products, in
Guiding machinery, hardware and other
supplies; arrange them into an attrac-
tive display in charge of expert sales
men and sail for the southern Pacific.
Advertising literature will be sent
ahead by mail, and the ship will hold
miniature exposition in each city for
sufficient length of time for all mer-
chants in the city and surrounding
territory to attend and become ac-
quainted with the made in Los An
geles' emblem of quality, instead of
the Made in Germany" imprint, to
which they have become so accus-
toned.
AS an experiment this expedition is
expected to prove profitable one, and
the advertising campaign, once begun
by Los Angeles merchants, will be
pursued with a relentless vigor which
will be expected to produce satisfac-
tory results in diverting the trade OF
those countries from the east to the
natural market, which is Los Angeles.
Hawaiian Trade
The Associated Jobbers of Los An
geles are now considering PROPOSE
tion from merchants of Honolulu,
which is, in brief, a petition to the
local jobbers to bid for the trade of
that country. This proposition was
forwarded to the chamber of COM
merce and by that organization re-
ferred to the Associated Jobbers.
Honolulu merchants are so anxious
for the establishment of trade relations
with Los Angeles and the establish
| menL OF StedIHSIlp liHe from OdH
Pedro to Honolulu that they are will
ing to guarantee a full cargo Of sugar
on every returning ship from that port,
which will yield a handsome profit to
the promoters. 1t alone remains for
the promoters to foster trade relations
with the islands to secure sufficient
business to make the outgoing trips
equally as profitable.
The Hawaiian merchants beg for the
privilege Of buying their hardware.
machinery and other supplies in Los
Angeles and invite local jobbers and
manufacturers to get into competition
with other markets.
Huntngton's Plans
Assistant Secretary Gurley of the
chamber of commerce said yesterday
that the proposition of opening trade
relations with foreign markets on the
Pacific coast had been considered upon
numerous occasions by that organiza-