The Birmingham age-herald., 1905-03-23
Admiring Crowds Visited Sev-
 eraI Large Establishments
MANY ARTISTIC EFFECTS
Feder 6 Berk, Hlrseh, Drennen c Co.,, Loveman, Joseph e Loeb and
 Louis saks Have Beautiful Dlspays-continue Today.

spring openings yesterday.
 Every season "The Fashion" grows more worthy of it's name. and while in keeping with the spring season, it made its annual bow yesterday. It displays the year round the smartest things in wo- mems apparel Still for spring weather some fetching things were shown that were entirely new and the counters with their stunning shirt waists just out from New York, the many accessories to ones wardrobe, and the exclusive styles in ready made garments were most tempting to every woman who de- sires to appear wei dressed.
 The windows were exceedingly hand some. The street toilettes, showing the soft silk which Is to be worn great able mohairs, tke bananas, all were seen most effectively made up. Novelties were shown in automobile and golf coats, all elegantly tailored and extremely smart. Walking skirts and garments for outdoor wear were shown in the latest styles. The separate wafsts are stunning this season, as they must be either tucked or hand-embroidered, or inserted with lace. This department at "The Fashion" is a speciality, and not outside of New York, can be found more stylish modes. In fact, "The Fashion is a reproduction of a New York shop. with the real New York atmosphere that delights every wo- man who has ever shopped on Fifth ave. nue or Broadway.
 All the novelties in fancy neckwear, girdes, wells, shopping bags, everything that goes to complete the modern ward robe is shown, and the discrimination that is evident n their selection all goes to prove that "The Fashion" was suit ably christened. The proprietors, Messrs. Feeder and Berk, were delighted at the success of their spring opening
 Loveman, Joseph G Loeb.
 Like a breath from the French court of the Louis were the lowered and tufted silks shown yesterday at the Loveman, Joseph & Loeb spring opening It is the old story of rivaling between court beauties brilliant struggle for supremacy between Marie Antonette and Madame Pompadour. The Pompadour idea in vogue for several seasons means that women have been wearing lowered things, but the Marie Antonette styles mean that the silks of the season have their flowers tufted raised effect in striking contrast to the painted things of the Pompadour regime.
 But so lenient is Dame Fashion that she has given her approval to both fa- vorites Never since women began to think of clothes has Dame Fashion been in so lenient mood. On the silk count CTS yesterday every color shmmered in soft effects, the silks holding the gleam of moonlight on the bright beams of the summer sun. Such wonderful colorings have not been brought out in years. The manufacturers have borrowed the warm tints of the wine that is found only in sunny France, or that of the rare old Rhine wines. It is pure chartreuse that seems shot through the silks of the sea son. 1t is the Sauterne tint that Is dis titled in the sofs silky stuffs that women are wearing today. Even the American cocktail is reflected in the seasons col brings. With the French count from which to borrow ideas, from the tints of old wine, and with the ingenuity of mod ern France, it is not surprising that the French idea dominates everything.
 Tt is French throughout" said Mir. Joseph Sterne, the head of the silk de- partment, and connoisseur
 The French take an idea and improve upon 1t. It may be English, or Roman but developed by the French it becomes individual"
 The French idea is again in evidence in the seasons voiles, in the shepherd plaid designs, really an English idea develoned by the French manufacturers. These plaids are shown in blues and lavendars Ihey are distinctly smart. and indicate the continued vogue of voiles If is a mistaken idea that voile is not to he In favor Several fashionable women vas- terday selected gowns from these voiles shown in the invisible plaids. and a very exquisite pattern was selected for one of the gowns in an April trousseau.
 The pointed warp taffetas are in favor these showing very spring-like effects and really possessing the durable quali- ties that make the gowns of this material quite indispensable in the smart ward robe.
 Plain cotton nets in light and dark shades, to be worn over taffeta pettiooats are in vogue. Costumes of these nets are being worn at Palm Beach and are to he immensely fashionable this summer. All over lace gowns in dark blues and browns a latitude is given in colors that as yet no specially defined shade has supremacy oyer another. It is neither green season or Drown" or white" It is everything
 Where the French manufacturers have run the whole gamut of color for gowns the seasons tints necessarily harmonize. with the toilettes to be worn
 Among some of the handsomest hats seen in the millinery department was a brown and cream turban. in horse hair it's only trimming a white wing. This horse hair braid Is in great favor, many of the smartest models being fashioned of horse hair.
 A polo turban in black and white was among the striking things shown. The dressy and most beautiful hats are in the English embroidery. in the eyelet de- sign, and the roses trimming them In ex- quisite shades of pink Some stunning hats were seen in all black. while the white picture hats with their graceful plumes were shown for dressy wear For street the short dark sailors are consid- : cred very stylish. The butterfly shape is the newest thing-this and the polo turbans
 In the shirt waist department and in the ready-made department the models shown were exclusive and elegant.
 The window decorations, while always so handsome, were filled with beautiful garments for the opening. Artistic in appearance. they displayed the richest of fabrics. The throngs were tremendous. Hundreds of women filled the long aisIes, and the elevators were thronged. It was most brilliant and picturesque opening