Arizona republican., 1905-04-01
ADVERTISE THE VALLEY
It Should Be Done at Once and
 Thoroughly.

To the Editor of The Republican.
 Sir:-In common with every citizen of this community, I have been much pleased with the recent efforts made by your paper to arouse our citizens to their opportunity. MT. w. B. Gates, a gentleman with whom l do not have the honor or pleasure of an acquaint- ance, wrote letter which contained some good sound sense. In the follow ing Sundays paper you gave inter views with a number of prominent citi- zens, in which all gave evidence of their faith in the future of Phoenix.
 This we know: Phoenix has a bril- liant future But as MT. Gates says, now is the time for action. Who knows of the wonderful opportunities in the Salt river valley outside of the engin- eers of the reclamation service and the comparatively few readers of the ir- rigation periodicals of the country? Now is the time to advertise. The citizens of Phoenix should band them selves together for the purpose of get ting immediate action. They should have a well-paid agent in Los Ange- les, using from a half page to a page of one of the daily newspapers of southern California twice a week This agent should have suitable offices and should be backed with literature set ting forth the wonderful future of this town and this valley. At the present time there is absolutely nothing of merit on the tables of the board of trade Of this town. If a stranger writes you concerning this country and you request from the board of trade literature which is worthy of the name, you cannot get it. It has not been is sued for a number of years. In Den yer. Salt Lake, ogden, Sacramento and even as far east as Chicago there should be advertising agents whose ex- elusive business it should be to boom this country.
 There is no use in waiting. If the next six or eight weeks slip by without action everybody will say. well it is too late until fall. We cannot do any thing while everybody is away Let us wait" Then in the fall everybody is too busy with preparations for the winters business to pay much atten- tion to advertising. Now is the ac- cepted time. Let us walk up and put down our good money and send good men out to boom our country.
 Here are a half million acres of land susceptible of intensive cultivation. With stored water direct from the can alS on the guaranteed two hundred thousand acres and the ability to raise an unlimited supply with the electric power generated at the dam, no man is exaggerating when he says there are a half million acres susceptible of ex- tensive cultivation.
 Again I ask, why should we wait? The world does not know of the oppOr- tunities of this valley. Outside money has not begun to come in. It should be here now, when we have only twen- ty months to wait for stored water. It will not come until we let the world know of these opportunities. There is not the slightest doubt of increased va lues, trebeIed population and pros porous and happy people doing busi ness upon 2 substantial basis. A prominent business man made the fol- lowing remark to me few days ago: ''In two or three years from now a whole lot of us will be kicking our selves because we have allowed other fellows to come in here and pick up snaps" There isn't any doubt of the truth of that statement.
 Again, why should we wait? There yet remain April and May in which to get action. After the 1st of June our citizens will have scattered to the four corners of the earth in search of pleasure and it will be impossible to do what can be done between now and the 1st of June. If something is not done now, it will not be done until next fall. and as I have said above, the business men of town will be so occupied with organizations for the winters business that it will be impossible to get them so thoroughly organized as at the pres ent time. Now is the accepted time. Let us organize; let us put up our lot fra -rey-ir- lot us do something.
 CITIZEN