The Pacific commercial advertiser. [volume] (Honolulu, Hawaiian Islands) 1885-1921, 1905-11-01
WOOD PLANS
NEW TOURIST
PROPAGANDA
The California Hotels viii Take New Interest
in Hawaii Yacht Race
Favored.

! snce to Miss Whitlock I have plan
for further work along these lines
which l viii endeavor to formulate and
submit at a future meeting of the
committee
Upon nay arrival in San Francisco I
called at the rooms of the California
Promotion Committee and was assured
by Mr.. Rufus p. Jennings, the execu-
tive officer, with whom [ have had most
pleasant relations for some time past,
that the California Promotion Com
mittee would be very glad to cooperate
with the Hawaii Promotion Committee
in every way possible. Their rooms at
% New Montgomery street are visited
daily by a great many travellers and
could be used to advantage by US. AS
you are aware the ticket office of the
Southern Pacific Railway in the Grand
Hotel corner of Market and New Mont
gomery streets, is constantly thronged
by the travelling public. The quarters
are now being added to and improved
and much larger space allotted to the
information bureau than at present oc
cupied. Believing that our folders,
though unusually attractive, would be
lost if placed in the racks with hun
dreds of others, [ secured a promise
from the chief of the bureau, Mr.. Ar
thur r. James, that we should have a
special rack space of about by )
feet, in which suitable sign could be
painted calling attention to the attrac
tions of the Islands, the folders being
placed below the same, thus making it
possible for every person approaching
the Information Bureau to have their
attention attracted to Hawaii. The
chief of the bureau also expressed a
Willingness to give us wall space for
enlarged photographs, paintings, etc.
The State Board of Trade of Califor-
MIA is also willing to allot us exhibit
space for our advertising matter. The
st. Francis Hotel has it's information
, bureau in which Hawaiian literature
occupies a prominent place. The Pal
ace Hotel has no information bureau,
but now that it's assistant manager, Mr..
n. S. Mullen, is making himself ac-
quainted with the attractions of Ha-
waii, his knowledge and friendship will
prove of great assistance in turning
the attention of travellers this way
In my opinion it is only a matter of a
very short time when all the leading
hotels throughout the Pacific Coast will
realize the desirabiIity of including
Hawaii as an additional attraction to
the traveller who is visiting the Pa
cifc Coast. They will then urge their
patrons to make the trip, largely, of
course, from selfish motives, hoping
thereby to again have the pleasure of
welcoming them upon their return from
this delightful voyage across the
Pacific.
All the railroad lines and steamship
lines centering in San Francisco can
L I IA s,1lx ho1,N
advertising Hawaii. Your committee
has been in constant communication
with them, they already know and ap-
preciate the value of your work.
In addition to circulating folders
throughout the territory covered by
his representatives, Mr.. Dunan, G. 2.
A of the Pacific Coast S. S. Co. prom
ised me that he would have included in
all folders issued Dy ms company in
the future a paragraph devoted to the
Islands, urging travellers to visit Ha- !
wan after doing the Pacific Coast. |
And in this connection [ might say
that Immediately upon receipt of your
notification of my appointment as sec |
retary of the Hawaii Promotion Com
mittee / forwarded a circular letter to !
a large number of railway men with |
whom L had previously been in CORE !
spondence asking for their assistance !
in advertising the attractions and ad- /
vantages of Hawaii. A number in |
formed me that they were already In |
touch with the committee through Mr.. |
Boyd s efforts and gladly promised to
continue in line.
The fifteen or twenty letters accom-
panying this report offer ample evl-
dence of the success attending the IS
suance of the circular letter above re-
ferred to. We have therein the assur-
aflce of many active advertising agen-
cies that Hawaii will be remembered by
them hereafter. assistance whose value,
if measured by dollars and cents,
would be considered very valuable. In
conclusion permit me to say that I
thoroughly appreciate the opportunity
YOU have afforded me to work for Ha-
waii and that l shall do my utmost to
faithfully serve the interests repre-
sented by the committee.
The matter of the cup yacht race
between San Francisco and Honolu-
lu, as proposed by Commodore Hob
ron of the Hawaiian Yacht Club. while
he was on the Coast recently, was dis
cussed at some length. A letter from
the commodore was read. He stated
that such a race would be of ma
tional interest, and would do much to
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