The Topeka state journal. [volume] (Topeka, Kansas) 1892-1980, 1905-09-30
GREETINGS.


Tomorrow will be the first day of the
month of the twentieth anniversary of
Frank P. MacLennan as the editor and
owner of the Topeka State Journal. We
have spent many hard days work on
this corner during those twenty long
ding another mile stone to the enter
prise of the paper.
In the line of progress and self pro-
lection to the State Journal and to the
carriers, this office will issue, COM
mencing tonight, an edition for Sunday
morning reading.
We fully realize that Topeka IS be-
coming a town of such Importance that
it is only a matter Of months. possibly
weeks or days, when seven day paper
will be printed here as it. is in other
large cities of the country, many of
them not exceeding Topeka in popula-
tion.
We purpose to lead instead of follow.
If another paper should start a seven
day issue before us. you will see the
handicap. It would be impossible to
collect srom subscribers to exceed ten
cents week; so, accordingly, any seven
day paper established here must be ten
cents for the seven issues.
While the price of the edition for
Sunday morning will be five cents per
copy, and two and one-ha1f cents to
newsdealers, the regular carriers for
their regular subscribers will be charged
only one cent per copy for the Sunday
edition.
The paper printed Saturday night for
Sunday reading will be tomorrow twen-
ty pages. It may drop to sixteen at
| times, and may run up to twenty-eight.
In arranging for this edition, Mr.. Mac
| Lehman has contracted sor an expendi-
ture of over fifteen thousand dollars,
and there will be no turning backwards.
1t is not an experiment, but will be a
permanent feature.
The STATE JOURNAL has associ-
ated itself with fifty-two other papers
for Sunday morning, extending from
Maine to California and Minnesota to
Louisiana. The regular full-day Associ-
ated Press report will be received as
usual for the evening editions Satur-
day night there viii be received in the
State Journal office. via wire running
from New York to San Francisco, fif-
teen thousand words nightly of the best
news reports that can be prepared.
| Included in the above expenditure is
one item of a good many thousands OF
dollars. covered by a contract with The
| GosS Printing Press company, TO add
| to the State Journals press another
deck This deck will be shipped not
later than November II, win be installed
within a few days thereafter, and will
| enable the State Journal to print its
Friday and Saturday editions of twelve
or more pages as fast as it can now
| print ten pages
1t is planned to issue The city edition
promptly at 3:20 or as near that minute
as possible.
On Saturday night, for tomorrow
morning, the issue will be all printed
and ready to turn over to the carriers
as fast as plenty of help can do it, al
four o'clock Sunday morning sharp
1t is possible that later the edition
may be entirely printed before mid
| night Saturday night and ready for de-
livery between II and II o'clock at night
/ This is a matter. however, which is
now under consideration and is moi
practica BILE tonight sor the reason that
only last night we issued twelve pages
and tonight are printing sixteen pages
| following it Immediately with twenty
should do what we are now doing an6
1 publish an issue every evening au6
Sunday morning. the carriers and our.
selves would be handicapped. The State
JOufIdE HAS ftOA C8ittIdttSQ IDf a iran
| cl1ise for its Saturday night report bS
/ wire for ten years. with an option o
perpetual service. Of which it will TAX
| advantage at the end OF the ten yea,
period.
The carriers will thus pay a cent :
copy Cor each OF the seven issues ane
will have for their profit The sifferenc;
between seven cents and ten cents, o.
three cents net.
i No such opportunity has ever befor,
/ Fa fead IN no
carriers for increasing their routes aJlt
absolutely anchoring the real value O
/ their privileges to deliver the paper.
Mr. MacLennan proposes to protec