davidaulloa/AmericanStories huggingface dataset:
Daily capital journal. (Salem, Oregon) 1903-1919, 1905-08-02
THE USE OF THE
ADVERTISING MAN

A business man has asked us; "wha-
is the first thing to do if you want t,
begin advertising extensively and sue
cessfullyR"
Our answer is, Do what you would
do if you wanted to build a house OF
fight a lawsuit.
If you want to build house YOU
hire an architect unless you are sure
that you are first class architect
yourself.
If you have lawsuit to fight you
hire a lawyer-unless you know how
to practice law yourself.
If you want to go into advertising,
you should consult an advertising
agent, unless you know by experience
that you understand thoroughly the art
Of writing advertisements that will
simultaneously attract attention and
convince
There are a great many business
men that would without hesitation,
spend thousands for lawyers, archi-
tects, engineers and other experts, but
would resent a suggestion that they
should spend money on an expert in
advertising.
Scientific, intelligent advertising is
absolutely essential to business success
in these days.
Within the business mans reach
there are sO,OOOOO0 Of people. His
fortune is made if he can do two
things
First, have the goods wanted.
Second, get the fact into peoples
hands through advertising.
Many a man has tried to make money
through advertising and has failed
simply because he forgot in one thing
10 use his common sense.
A man that wouldn't dream Of try
ing 10 preach n sermon to catch sin.
ners thinks that, Of course, he can
write an advertisement to catch Gus.
toners. He can't.
A man is naturally interested in his
,wn sins. 1t isn't so hard to get him
,xcited about his future.
Il is simpler TO make man repent
han to make him become steady |
purchaser for new brand Of soap.
OF course the business Of the preach.
IT is higher than that Of any other
Daily capital journal. (Salem, Oregon) 1903-1919, 1905-08-02

Gas ToEEA.
ss-AtA AIh Kind YOH Han hNays BWt
= &SHZzNl
Daily capital journal. (Salem, Oregon) 1903-1919, 1905-08-02

mortal, but it is no more of techni
cal trade than that of the advertise
ment writer.
We are advising men to build M
their business through advertising and
if they take the advice we want to Sc,
them make a success of it.
The merchant knows the difference
in the value Of the salesman.
One man that you sent on the road
may be worth $4,000 year, and an
other may be worth $500.
Yet you tell them both to say Just
the same thing; "Buy Smith :,
goods"
The difference in their value consists
in the different way they have of say.
ing, "Buy Smiths goods" F"
Don't get it into your head that the
writing of advertisements is an infe-
rior or easy kind of writing. To write
a really great advertisement is fine
art There are few men who know
how TO do it,
The perfection of style consists in
simplicity.
And convincing simplicity is abso.
lutely essential to the writing Of good
advertisements.
If you want the public to read your
adds you must
BE brief, be convincing, be enter.
tanning.
BE business like and urgent, without
being a bore.
Unless you have the time and the
ability to do these things, and unless
you have proved it, try to find the
right man to do them for you.
The journal has advertising writer's
who will write and design your ad-
in a way that will reach the
buying people and bring results. Try
some Of our newspaper publicity.
Daily capital journal. (Salem, Oregon) 1903-1919, 1905-08-02
BURIED
WITH
HER HOG
TRANCE Story of a Wealthy
Russian Girl Who Loved
a Gardener

st. Petersburg, Aug. 9.-Tho Kaluga
EPapers report the death and amaz.
F x burial Of Mile. Agava Simbirsld
. e Of the richest and most eccentric
Omen in Russia.
When only twenty years Of age Mile.
nbirislSi, by the death Of her father,
Esame possessed OF fortune Of
Rafly three million roubles. Suitors
numerable sought her hand, but the
ormously wealthy girl set her affec-
ons on an ugly, red-haired gardener,
Hdrei Vanukin by name Furious at
sr choice, Mile. Simbiriski's brother
fiered Vanukin TO leave the neigh.
|Whood The gardener refused With
week he was found lying dead in
paddock reserved for the use Of a
'llftame wild boar. Although an evi.
snt ease OF murder, the family hushed
hngs up, alleging that Vanukia had
sen killed by the pig, which no well
'hew 10 be dangerous. Contrary 10
|rpectation Mile. Simbirisld appeared
accept this explanation. But the joy
\ her family was turned 10 despair
hen the young lady proclaimed her
elief that the spirit Of her dead lover
ad entered into the body of his slayer
rom that day forth Mile. Simbiriski
|Onsecrated her life to the evil-smell.
|ng hog.
To her orders a firm of ST. Peters
burg contractors built a palatial sty Of
Fanite and snow white marble.
The demented lady retained the ser
'lee Of an expert cook, who trice daily
prepared a sumptuous repast for the
benefit of the grunting pOrker. Mile.
was accustomed to feed the
Aog with her own fair hands, and only
'seently ordered a gorgeous silver
rough from a well-known Moscow man
staeturer.
A few weeks ago the unfortunate
9rl became extremely religious and
assisted that Andrei-for so she called
he pig-should fast when she tasted,
lne night she visited the marble sty.
rom that visit she never returned.
Early next morning the steward dis
oyered his mistress body terribly mu-
ua'ed in a corner of the pigs "bed-
00n'" Again there were rumors Of
o0l play, but again the family alleged
nat the pig was the murderer. Color
vas added to this story by the cir
'unstanee that the "fasting" and
'nf'famished boar had mangled one Of
ne arms of his mistress.
IN the presence of a vast eoneourse,
aAe' Simbiriski's eldest brother shot
'hdrei through the heart. Afterwards
ae body of the boar was buried in a
pave beside that Of his benefactress.
Daily capital journal. (Salem, Oregon) 1903-1919, 1905-08-02
win Go to the Fair.

Miss Olive Williams, Of Independ.
ence, won in the popular contest at the
Peoples Cash Store. She received
3730 votes, while Miss Elva Taylor
came in as second, receiving 1894 votes,
The winner receives as a prize ten ad.
mission tickets to the Lewis and Clark
fair, and one round trip railroad ticket
and $50 in gold for expense money.
Daily capital journal. (Salem, Oregon) 1903-1919, 1905-08-02
"WTTHoUT A PAIN"

writes Mary f. Shelton, Of Poplar
Bluff, Mo-, 81 can do my housework,
although, before taking CARDUI, two
doctors had done me no good. can
tnthfully say was cured by Cardui.
want every suffering Lady to know Of
this wonderful medicine"
Daily capital journal. (Salem, Oregon) 1903-1919, 1905-08-02
WRITE US A LETTER

freely and frankly, in strictest oOnhd-
ence, telling us all your symptoms and
troubles. We will send free advice
(in plain sealed envelope), how to
cure them. Address: Ladies' Advisory
Dept, The Chattanooga Medicine Co.,
Chattanooga, Tenn.
Daily capital journal. (Salem, Oregon) 1903-1919, 1905-08-02
Account Of the Woodmen

VI the World celebration at Port
,sAd' Ore, commencing August Sd, tho
southern Pacific Company viii sell tick
~ ~ as follows; Individual tickets, limit
" days, $500 round trip. Parties, 10
" more, 10 days, $l.65 round trip, 60
and returning in body. Parties
y lOo or more, moving on day and
1aln' good for return on any train
'''hin 10 days, $l.65 for round trip.
w. E. CONAN,
-" General Passenger Agt.
Daily capital journal. (Salem, Oregon) 1903-1919, 1905-08-02

Miss Susan b. Anthony, the vener-
able woman suffrage leader, who has
again been chosen honorary president
Of the American Woman Suffrage AS
soeiation. Despite her advanced years
Mise Anthony continues to take the
keenest interest in all that relates to
the equal rights movement, and at the
recent convention Of national women
suffrage association in Portland she
was easily the foremost hgure.
The midland journal. (Rising Sun, Md.) 1885-1947, 1905-06-30

The Truckee. Carson canal. near Reno,
New, has been opened. This is the first
irrigation system constructed under the
government reclamation act, to be open
ed. The main canal runs from Derby,
fifteen miles east of Reno, on the Truck
ee river, to point ten miles above Beetle
vile ON the Carson river, distance of
thirty-one miles. The entire system as
projected will not be completed for nine
or ten years and will cost about $1,000
600. After the initial work is finished
and the first section of land is placed
under irrigation, the remainder of the
project will be carried on with the pro-
ceeds of the sale of government land
adjacent to the bitches and the sale of
water to the settlers who are expected to
take up the land.
The midland journal. (Rising Sun, Md.) 1885-1947, 1905-06-30
Capitalist paternalism,

A press dispatch from Chicago says
that, adopting French plan for anal.
gamating the interests of the corporation
and its employees, B. F. Yoakum. chair
man of the executive committee of the
Frisco system, has declared that home
stead will be provided for every employee
of the system. By this method Mr.. Yoa-
KUN hopes to establish an "entente cor
dale" among the employees and closer
utilization with the corporate interests Of
the railroad. One of the things which il
is expected to accomplish is the elimina-
ton of strikes. The idea is to sell to
very employee parcel Of FIVE or ten
acres of land tributary to the railroad,
supplied with water, at fair valuation,
to be paid for in ten years, deferred pay.
ments bearing low rate of interest.
The scheme is good one-for the rail.
road-but not new. 1t was tried in the
model" towns of Pullman and Home.
stead, where the workmen not only de.
MED themselves to pay fictitious prices
for homes, but we're so outrageously rob
bed by the ''pluck-me stores"s owned by
corporations that at the end of every year
they, generally speaking, sank deeper
and deeper into debt. The few who goi
clear title-deed to their holdings were
no better off than those who did not, fol-
if they lost their jobs their "hoines' were
no use to them. No one would dare to
rent or buy them. and they and theii
families could not live in them II denied
employment. The Homestead" would
either 60 to decay, or revert to the
corporation.
The midland journal. (Rising Sun, Md.) 1885-1947, 1905-06-30

President Roosevelt's attention has
been directed to the "free seed graft"
which of late years has grown to such
amazing proportions and has jumped
from former cost of $Ioo, 600 to $242,-
gao, which amount was appropriated by
the government for free seed distribution
for the fiscal year beginning in July.
This seed distribution business needs a
course of the present day Investigation "
treatment to reveal the grafters who are
proGting by the fraud which is being
carried on under it. Congress is not
likely to complain, because Congress
participates in the distribution" each
Senator and Representative receiving an
allotment of seeds for his constituent.
The distribution was formerly confined
entirely to such seeds as wheat, corn,
peas, beans, beets, celery, lettuce and
other vegetables, but lately it has inclu-
ded fancy flowers, grapevines, fruit trees,
orchids and all sorts of luxuries of the
lawn and piazza. It was formerly con-
Quoted in very economical manner but
lately promotions and increases in salary
of the eighty odd persons on the roll
have run the expense of this item alone
up some $4,000.
The midland journal. (Rising Sun, Md.) 1885-1947, 1905-06-30
REDUCED RATES TO AsBuRY
PARK.

For the benefit of those desiring to attend the
meeting of the National Educational Association.
to be held at Asbury Park. N j.. July to 7. the
Pennsylvania Railroad Company will sell excursion
tickets to Asbury Park from points more than
one hundred miles from Asbury Park /. O.. Ohes
ter, Pa. Wallingford. Pa. Villa Nova, Pa. Spring
Mill. Pa. Carpenterville N. j.. Clayton, N. j.,
Jacksonville, N. j.. Monroeville, N. j.. and all
stations beyond these points, at reduced rates.
These tickets will be sold July l. and s. and will
be good to return leaving Asbury Park not earlier
than July nor later than July 10. except that
upon deposit of ticket with Joint Agent at Asbury
Park not Later than July 10 and payment of fee OF
fifty CENTS an extension of return limit may be
obtained to August 81 inclusive. Tickets will be
sold to Asbury Park via direct route and also via
New York City in both directions and viii be
honored only they read. Stop over will be
allowed at Washington, Baltimore. and Philadel
phia within transit limit on going trip. and within
ten days. not to exceed final limit on return trip.
all tickets reading via these cities. Stop-over
within final limit will be allowed at New York on
return trip on tickets reading through that city
by deposit of ticket with Joint Agent at New York
within day after valuation at Asbury Park
and payment of tee of 81. For specific rates,
routes. and stop-over conditions consult nearest
Pennsylvania Railroad ticket agent.
The midland journal. (Rising Sun, Md.) 1885-1947, 1905-06-30
Dying Of Famine

Is, in. torments, like dying of con-
sumption. The progress of con-
sumption, from the beginning to
the very end, is a long torture, both
to victim and friends. "When I
had consumption in its first stage,'
writes VIM. Myers, of Cearfoss,
Md, "after trying different medi-
cines and a good doctor, in vain, I
at last took DR.. Kings New Dis
covery, which quickly and per-
fectly cured me-" Prompt relief
and sure cure for coughs, colds, sore
throat, bronchitis, etc. Positively
prevents pneumonia. Guaranteed
at Eli T. Reynolds, drug store; price
SOC and 81 90 a bottle. Trial bot
tie free.
The midland journal. (Rising Sun, Md.) 1885-1947, 1905-06-30
Huge Task.

1t was a huge task, to undertake
the cure of such a bad case of kid
ney disease, as that of G. F. Collier,
of Cherokee, Ia, but Electric Bit
tiers did it, He writes: "My kid
neys were so far gone, l could not
sit on chair without a cushion;
and suffered from dreadful back
ache, headache, and depression.
In Electric Bitters, however, I
found cure, and by them was
restored to perfect health. rec
ommend this great tonic medicine
to all with weak kidneys, liver or
stomach. Guaranteed by Eli T.
Reynolds, druggist; price SOC.
The midland journal. (Rising Sun, Md.) 1885-1947, 1905-06-30
Creamery Trust.

One thousand creameries have been
driven out of business during the last FIVE
years and an average of 10 cents pound
tribute has been levied upon consumers
of butter IN Iowa, Kansas, Nebraska, Mis-
souri, and Colorado through the working
of the so.called Creamery Trust, which
has acquired monopoly of the business
in these States, and is threatening to bring
Wyoming, South Dakota and Oklahoma
within its grasp.
This butter combine has realized an
enormous profit through its methods.
Compared with the Beef Trust, which, by
the Garfield report, makes only SO cents
profit carcass on hogs. it is gold mine,
because it is easily demonstrated that the
Creamery Trust makes an average of 10
cents pound or more on its butter. 1t
is enabled to do this by cheaper produc-
ton accruiug to centralized plants and by
a special rate of $I.Io a hundredweight
which the railroads have obligiugly
granted in defiance OF the Interstate Com
merce Commission. Where it hasn't an
exclusive monopoly on the business in
the eight States named, its influence is
felt to the extent of at least maintaining
prices. 1t is only a question of time until
its few remaining competitors in these
States will be compelled to close down,
too.
Less than 10 years have been consumed
in centralizing the creamery business into
this one stupendous combine, with cap
itai of $1,000. 600 and an average daily
output of Loco. 900 pounds of high-grade
creamery butter.
The midland journal. (Rising Sun, Md.) 1885-1947, 1905-06-30
Rockefe1ler's Chicago University
Forces One Of the Strongest
Men Out of Faculty.

Once again word comes from the Stan.
dard Oil University that the crime OF
lese majestic against King Rockefeller is
to be punished by official decapitation.
This time it is Prof. Veblen whom the
financial pirates are forcing to walk the
plank. The procession is now q long
one: Hourwich, Bemis, Triggs, Dewey,
and probably others whose names have
become less known in this connection.
Yet no protest comes from faculty OF
students. At time when the students
and professors of the universities of Rus.
STA are enduring the knout, the dungeon,
Siberian exile and death for the sake OF
freedom from political autocracy, the
American students are cringing like
whipped ours beneath the whip of Amer
lean plutocracy.
Prof. Veblen was one of the strongest
men in the faculty of the Chicago Uni.
versity, and fell under the ban of the
Standard Oil King on account of his
contributions to socialistic literature.
The midland journal. (Rising Sun, Md.) 1885-1947, 1905-06-30
And now it seems that even printers ar


And now it seems that even printers are
not honest, at any rate it is reported that
the resignation of Public Printer Palmer
is to be asked for by the President on
account of certain alleged crookedness in
contracts for typesetting machines for the
Government Printing Office at Washing
ton. The contracts for sixty Lanston ma
chimes, whose total cost would have been
over $40, 900, has been held up, it being
charged that some of the officials re-
sponsible for the selection of the partic-
ular machine decided upon were largely
interested in stock holdings of the COM
pany manufacturing it. Who would
have ever believed that printers could be
guilty of graft
The midland journal. (Rising Sun, Md.) 1885-1947, 1905-06-30

each one who is claimed to know any
thing from hearsay or otherwise, and
everyone who has had opportunity to
know is examined, after awhile the evil
dence will be developed or the story will
he proven to be untrue.
"Proof, perhaps, cannot be secured in
day or week; it may take months or a
year. But if the act was done, as it is
claimed, someone at some time in the
course of the investigation will drop clew
leading up to the evidence required"
The midland journal. (Rising Sun, Md.) 1885-1947, 1905-06-30

According to statistics compiled by the
bureau of labor at Washington, the cost
of living in this trust era of ours is
constantly increasing. The statistics
cover the period from 1890 to 1904 and
show the prices of fuel. clothing and
practically all food products are con-
stantly increasing. In the early nineties
prices were very high, but in the last four
years they have been steadily increasing.
until now they are relatively higher than
in 1892, just before the memorable fiuan-
cial and commercial depression. The
period of lowest prices was from 1894 to
1897.
The midland journal. (Rising Sun, Md.) 1885-1947, 1905-06-30
For Cooperative Agriculture.

The Italian Federation of Cooperative
Societies has proposed to the government
plan whereby large tracts of public land
now unused should be handed over to
them to be cultivated by cooperative
methods under proper guarantees and
without any profit to non-workers. 1t is
safe to say that, Notwithstanding the
chronic problem of unemployment and
poverty among the Italian rural workers
and notwithstanding King Victor Eman-
ueis much advertised interest in agricul-
ture, the proposition will not be accepted.
The midland journal. (Rising Sun, Md.) 1885-1947, 1905-06-30

The Tobacco Trust earned" profits to
the amount of $22, 900, 900 last year-to
say nothing of ary unreported "pick-
ings and stealings" by officers, big and
little-and has surplus of $I2. 900, 900
in its treasury. This noteworthy pros
perity" is partly accounted for by the fact
that the Trust has I6,ooo little children
working for an average wage of not over
$2 week, while many of the fathers are
tramping the streets in search of en-
ployment.
The midland journal. (Rising Sun, Md.) 1885-1947, 1905-06-30
Bribery and Illegal Liquor Selling.

The methods applied by Governor
Folk, of Missouri, in running down bood-
lers in that State. might be studied and
employed with equal success by the
authorities in Cecil county in bringing to
justice illegal liquor sellers. The diff
Guilty of obtaining evidence against those
engaged in this dirty business in our
county of Cecil, is encountered after every
arrest-and is likewise the cause of
numerous of these jailbirds escaping
arrest and their just dues of term at
Jessup's Cut. Were evidence as easily
obtained as the smell of the outlawed ar
dent is distinguishable to person passing
one of these "holes in the WALL" where
it is openly charged the contraband stuff
is surreptitiously dispensed, but the lack
of evidence makes it almost impossible to
prone is the case, then would several of
the residents of this county who pose as
honest citizens be serving out we'll
earned term behind the bars and their
places of business ~ closed to the public.
"Boodling is non partisan, says Cover
nor Folk, "and so is the law non- partisan.
1t takes time, patience and vigilance TO
secure evidence against corruptionists
that will convict. 1t is one thing for a
Doodle story to be matter of comm on
report and quite another thing to prove
the story in a court of law. The only
way to secure evidence of bribery is to
investigate and trace to its source every
Doodle rumor. If man tells story of
boodling, he either knows of the transac-
ton himself or the person who told him
knows of it, or there is falsehood out.
Now, if he knows of a transaction himself.
the facts can be developed before grand
jury. If somebody told him it can be
ascertained before grand jury who his
informant was. If he has told false
hood, that can be proven, too.
'If Brown says Smith told him, sub
poena Smith. If Smith did tell Brown
then it can be found out where he got his
information, and what he knows of the
transaction. If Smith says he did not tell
Brown, confront Smith with Brown and
find out who is telling the truth, remind
ing them both of the stringent statute
against perjury.
"This work of investigation is by no
means pleasant for the prosecutor. No
man likes to be Intercepted regarding
such matters, and it usually makes an
enemy of the witness, especially if he is
hard pressed with embarrassing questions,
as it would be the duty of the prosecutor
to put to him. The prosecutor will find
himself hedged in by hostile influences,
and every conceivable effort will be made
to have him desist. He may go on for
long while without any tangible evidence,
but if he will not become discouraged and
keep on he will secure the evidence in the
end, if it is there.
"Of course no two sets of conditions are
entirely the same; each instance has its
own features. But patient and impartial
investigation will usually be rewarded.
Somebody will tell the truth. Then, if
The midland journal. (Rising Sun, Md.) 1885-1947, 1905-06-30

The dismissal Of Herbert w. Bowen
for some years United States minister to
Venezuela, and the exoneration of Assist
ant Secretary of State, Francis B. Loomis,
of the allegations brought against him
by Mr.. Bowen, are the outcome Of the
LOOMS Bowen controversy, which has
attracted wide attention for many months
past. This disposition of the case has
been made by President Roosevelt.
The midland journal. (Rising Sun, Md.) 1885-1947, 1905-06-30
FRIDAY, JUNE 80, 1906.

The first Postmaster. General in Presi-
dent washington's cabinet presided over
seventy-6ve Offices and doubtless was kept
busy with his duties. There are at the
present time over 70, 900 Offices under the
supervision of the Postmaster. General,
but the perfecting of the rural free deliv-
cry service is rapidly abolishing numer-
GUS of the smaller Offices.
The midland journal. (Rising Sun, Md.) 1885-1947, 1905-06-30

The policy-holders of the Equitable
will have to foot the bill of the inter-
necine strife of that concern, as it is stated
all the expenses incident thereto are to be
charged up to the society. These ex.
penses, together with enormous legal fees.
charged by the lawyers who took part in
the controversy will, it is stated, aggre-
gate about 81, 1oo, 900.
The midland journal. (Rising Sun, Md.) 1885-1947, 1905-06-30

More Shoes; newer styl'
date shoes in every way. +
tinually flowing out to SUR
to gladden. the heart of those
lookout for the best that NOR