New-York tribune., 1905-02-22
PURE MILK FOR FAMILIES.
The Sheffield Fnms-SIa1cson-Decker
Go. ErDIain Their UethOds.

Mr. l.. 3 Halsey Vice-President ~ the Snsfell
Farms -SIa wson- Decker Co. upon which Nev-YSri
consumers rely for large proportion Of their milk
supply. has deal that Is Of general interest
to say regarding his experience in the milk a1d
dairy business
"One million. two hundred and nfty thousand
quarts Of milk sold daily In Greater New
York ne states ''and Of this supply not over
10000 quarts delivered % families in sep
arate packages tbottIesl. The other 5000 quarts
are sold wholesale and then distributed
from grocery and deiicstessen stores to the con
sUmer. at price averaging little above four cents
quart or the 10000 quarts delivered 70 families
at least 20 per cent win test more than per
cent In butter fat. leaving 1900 quarts OF better
milk. Of which not one-haf win test more
than ~ 10 per cent butter fat OF this best hsf
5000 quarts, 5000 quarts are consigned 70 the
Sheffield Farms -Sla Decker Co daily. end the
remaining. about 2OOo0 quarts. produced BY gen.
t!emen farmers and sold at u cents 70 Is cents
quart We not only pay the farmer fair prics
for his milk, but. in addition. pay them premium
for high testing milk. Much that appears for pop
ular reading leads the farmer 10 believe that tha
bulk of the milk sold in this city brings cents
a quart The consumer also is led believe that.
as a rule, the farmer is paid cents per quart
The fact that about cent per quart goes 70 the
railroads for transportation. and that the averass
cost of delivery in separate packages is nearly
quite cents per quart, is not understood by the
farmers. and writer's have not investigated tbs
business thoroughly. II these facts considered
by thinking people, II will be easy matter for
them the conclusion that entire
profit is from the last half cent while milk IL sold
at cents per quart and. as 900 quarts viii
fully all OF the milk sold in this city at
cents. the reader may well believe that the nunber
of prosperous milk dealers Nsw-York may be
counted your fingers and thumbs The srnslk
hard working milkman. is up at O'Clock every
day. holidays. Sundays, and works in all
weather.
We are the very opposite Of what is generally
called trust We affiliated with any
other concern We have thirty stockholders. all
young men but myself. and every in active
service with the company earning moderate sal
aries. We do attempt 10 restrict production
10 force down the producers price; on the
trary, pay the worlds highest prices for milk
and the farmers whO sell are prosperous and
contented. We forbidden methods out
strip our competitors in the city; simply do our
best TO excel them in quality and methods. and
give better article for the price We have
no advantage not open to competition from others
Il consider that have important advantages
private fancy farmers. for they keep only
pure bred registered cows When such cows are
produced by inbTeedng. the same effects pro-
relatives in the human family Animals with weak
and delicate constitutions are much more susceP-
t!ble to diseases than other animals constantly
blood. l personally know OF two private fancy
daries which once shipped their product TO this
by tuberculosis. replenished. and the second time
DESTROYED by that disease The herd on the Other
never replenished- Furthermore, fancy farmers.
rule devote but little attention TO their dartes
practically leaving everything to hired help. who
work without the eve of the master.
Our patrons or customers may be divided into
two classes:
'Ffrst-Those intelligent and conscientious women
of well-to-do families who know good milk from
bad, and determined that none but the best
and healthful foods shall be suppIied to their
families AS soon as these women became satisfied
we sold the best goods. and could oe relied on TO
continue TO do they not only insisted on having
the goods themselves. but they told other women
of the same class, and then our success was as
sured: after that had nothing to do but deserve
success: these did all the rest, except what
the physicians and experts IN and out Of the
Health Board did I do not think shall anger the
profession II I say there are two great classes oS
physicians-those who know more about milk and
its effect the human system than does anybody
those who know little about Il. The
first class NAV possibly contain 10 per cent OF them
all but more likely less than per cent The sec
ond class includes all the rest. Now, are sup
plying more than 80 physicians with milk daily.
and they are mostly OF the first class. About every
physician chemist bacterlologist and expert IN
the Health Board has long been customer OF
ours and these hundreds OF educated. influential
men and women daily Praising and recommend
ing our goods. With such goods and such aSsiS-
tance how could we fail OF success