The Evening statesman. [volume] (Walla Walla, Wash.) 1903-1910, 1905-03-21
THE EVENING PAPER LEADS.

The advantage possessed by the evening paper over
its morning competitor in being first publish important
Geographic and local proof evevr dav
For example, the Statesman was the first paper in
Waa Wala Togos great naval victory
at Port Arthur of the fall of that stronghold capture
of Mukden of the Grand Duke Sergius
1t was the first paper in Wala Wala to tell of
auguaton OF President Roosevelt the Inauguration
Governor Mead of the election Samuel H Plies to the
United States senate of the passage railway
mission DILL of the passage by bill Great
ing federal judicial including eastern WASH
gto and OF the appointment of Edward Watson by the
president to be judge of the These are only
few instances of thousands might be recalled in
which the Evening Statesman first to publish i'm
portant news
The most important Geographic news item of vester
Jay was the factory holocaust Brockton Massachusetts
The Statesman account of the catastronoe
anu It's readers about hours ahead of the
reauers OF the morning paper in reading news The
most important local yesterday was the safe rob-
berry at Sims grocery store The story was told in f in
' evenings Statesman and there nothing new to tell
ne morning paper appeared at the homes it's
serloers from twelve to fourteen hours later
Most of the important of the world occur d,rne
uasnsh' Inc evening paper the Pacific coast has
peculiar advantage chronclng the news of tho oos+
states and of the old world because difference of time
IN It's FAVOR When the Statesman goes to press at 4
O'CLOCK p m it is o'clock New York and WASHINGTON
midnight in London next morning at St PETERS
operations In the far east story of the dav is
pclly complete on the Atlantic and in the old
"oiiu oe1ore the Statesman goes o press
ANY reader who will give a few moments, consi5or.
o TO the question of longitude and time will readily COO
Immense advantage possessed by the evening paper on
chc coast over its morning competitors in giving the
eiaphlc news and its superiority local news mr.
'eSol snoulo be equally apparent to everybody
Inc morning paper has time for amnfcat;o, of
orles' Tor brilliant word painting and detailed de-
scrpon out the essential have been told in the
ming paper hours before and reader has M time
TO waste empty persifage
Inc evening paper is the family paper It is read after
~ evening meal as the family freside and all
TIE laiy are eager to hear read the news story of
the DAY. The morning the contrary is usn.u
au oy the busy man the scans it rather than
uht evening when its belated news is still moro stale IN
contrast with the fresh, crisp evening paper with it's news
not from the wire still quverng with life from tho
ellis of nustng reporters
Inc evening is best for the subscriber who wishes
~ READ tooays news today the best Medium fo,
the advertiser VINO distinction between live nevs
paper and a last years almanac
The rapid growth of the circulation of ~, r..
Statesman and the substantial character of its
poase snow concusively that wde-awake readers an:
advertisers coming appreciate more anf
e the many advantages possessed by the evening nane
as ehronieler of live as medium for advars
s Evening papers long the lead in thu castor,
a-es and owing to the peculiar ADVANTAGE in time nos