The San Francisco call. [volume] (San Francisco [Calif.]) 1895-1913, 1904-09-26
TRAVELLING EXHIBIT.

The Visalia Delta describes the
method that has been taken to adj
vertise Tulare County, giving much
space to the exhibit that will be pre-
sented to the people of the Middle
West. The account is, in part, as fol-
lows:
Probably the greatest advertising scheme
that Tuare County ever put forth left on the
Santa Fe this morning at O. clock for a tour
of the East, to be out of the county for at
least three and a half months and probably
more If the weather will permit
This scheme is the actual showing of the
resources of this county as they appear in a
preserved state No better advertisement can
be put before the eyes of the Eastern home
seeker AS mentioned some days ago, the
car secured from the Santa Fe Company.
a regular passenger coach, ana especially
equipped to make a display of the fruits
Manager Mot of the Tulare County exhibit
has been working laboriously for the past
few DAYS installing the exhibit as it will be
seen by many thousands OF Eastern eyes.
Silver-pIated brackets were shipped from San
Francisco and the many tall jars have been
fastened to the side of the so as to pre-
vent any damage while en- route to the East
or upon their return. The exhibit was placed
In the car with the greatest care, and when
the work was completed ii was truly interest
ing even to the residents of this county. where
the nroducts are grown and seen every day.
Tbe car was brilliantly lighted and the glisten-
ing of the glass jars, together with the varied
colors of the fruit, made beautiful sight to
look upon
Mr. Mot has samples Of everything grown
by Tulare County soil, and nothing appears in
the car in the way of resources that was not
crown In this county. 1t is truly the best
exhibit in the State Of California, IL the
oninions of travelling to be taken as
a criterion and they have opportunity to
see all of the exhibits of the State. The ex-
hibit represents the true condition Of things
in the county and does not exaggerate the
growth of any one thing. Every town and
vicinity in the county is represented and Mr..
Mot will speak good word for one vi
cinity as he will for another.
Mr. Mot will visit towns OF a population
ranging from 500 to 10000 At each one he
will put up a screen and will give an Illus
,rated lecture He has over one hundred views
Of various ranches in the county. the methods
NJ handling fruit in its various stages. OF
mountain scenery and OF the educational IN
stitutions These will be thrown upon screen
Inv the use of a projecting lantern. and a short
talk given upon each. Mr. Mot is an inter-
esting taIker and being convincing in his re-
marks he is sure TO attract attention from
those Eastern people who have intentions of
coming west. Mrs. Mot viii accompany her
husband and having had much experience in
the same line at Los Angeles she Will be OF
great help to him.
iowa Kansas Illinois and Missouri The first
ston will be made at Newton. Kan, town
that has already been billed ahead Each
town where a stop will be made VIII be ad-
,ertIsed In ahead of time The lectures will
- sraa Manager Mot will have himself sup
riied with several thousand of the pamphlets
issued some time ago. and will distribute them
among the people interested In the EXHIBIT
There Il no doubt the exhibit and the unique
manner of getting 1t before the puDlc's eye
OF the East will bring unlimited success to the
county.