The St. Louis Republic., 1904-10-09

Production OF Java, 1901. ............ 40. 90
Production of all other countries,
JAVA AND MOCHA COFFEES
The United States was the customer O
Brazil in coffee In 1901 10 the extent Of G,
S7i.4o1 bags. or sC7, pounds. The av
erage consumption of coffee by this coun
try Is about 1.O0o. GO 90 pounds. or thirteer
pounds for every man. woman and child
| based on an assumed population OF 5000.
oo9 The United States is the larges
coffee consumer in the world. Germany
imported from Brazil in 1901 only ,sss, sOS
bags and France only 2lS, 40 bags
Hence the United States received from
except about 100000 pounds. The tota
| production Of Java coffee in 1901 was only
100000 pounds. OF which the United
| States took 2oooC,6oo pounds. But al.
| though It only bought 2p,cJJ.9o0 pounds oi
Java coffee, and the production OF
Mocha tArabia) coffee was only y 600,
| 100 pounds. the grocers In the unitet.
States sold o.ooo c6o pounds OF so-callec
| Java and Mocha coffee under those names.
| This peculiar Inconsistency has an eN-
| PLANTATION, but II is not one which will
| carry much comfort 70 the consumer OF
| coffee in the United States. There was a
| time when Brazil did not produce as much
| coffee as II does now. There was like
! wise a time when the United States did
| not consume as much coffee as II does
| now. Then Java and Arabia produced
I
| Java In later years coffee production Is
| diminishing from destroying insects and
| this has rendered II necessary to use the
| land once devoted to coffee for the pro-
| duction Of rice and sugar cane. The
| dim!nution IN the yield OF coffee in Java
| has been very well shown b. the fact that
| Holland. which owns Java. now imports
| coffee from Brazil
PUBLIC PAYS THE FREIGHT
The names Java and Mocha. however,
-.,F.
even after inportations Of those two
| brands fell of and Brazilian coffee took
its place There was q prejudice in the
popular mind in favor OF Java and Mocha
ant! against Rio and Santos. Despite that
prejudice however. people have now been
for many years past drinking Rio and San
tos coffee. but though the Brazilian coffee
Is chea per they have gone on paying the
high prices OF the genuine Java and
Mocha. The Brazilian coffee costs .
sold in the United State us Java and
Mocha at ~ cents The same coffee
when labeled Rio or Santos is sold by the
grocer in an adjoining case at % cents
Even the Rraziians themselves have used
| the. word Mocha" in connection with
their own coffee. They call IL Big
Mocha and Little Mocha according TO
the size OF the bean. and they make this
statement:
"grazi: produces. roughly. three-fou-ths
OF the coffee consumed In the world but
the general public does not know Brazilian
coffee as such because millions of bags OF
II are sold under purely arbitrary desi.sna-
tions. such as Mocha and Java and
other trade names. Indeed. II is safe to
say that nine-tenths of the coffee sold in
America as Java and Mocha is really
grown in Brazil
1t is an interesting fact as shown by the
exports OF Brazilian coffee that England
The whole Of Great Britain imported
from Brazil IN 1901 less than SO 00J bags
or less than 100000 pounds. Considering
the very small production OF all the rest
OF the world, including South Africa.
whose production Is about lJJ.19 bags. or
about the same amount one coffee
raiser in Brazil, Mr.. Schmidt. who has
20.000 acres in coffee. produces the Eng
tea
Mr.. Schmidt. the largest single farmer
OF coffee in Brazil. produces as much as
the total crop of coffee in South Africa.
The father OF the eeronaut Santos Du-
mont. is the second largest raiser of cof-
fee in Brazil producing 1000 bags. white
the third largest cd Is Mr. Mr. Prado whose
Sac Paulo alone gives employment TO
10000 people on lie coffee Plantations The
fact that the best coffee comes from
Brazil is proven to the satisfaction of the
Braziiians by the fact that the Brazilian
product has been awarded the gold medal
at different International expositions in
composition with products of other coun-
the shipping port. coffee culture IS pay
Ing one In Brazil. but how the American
consumer can reconcile this fact with the
price of 90 cents per pound after il IS
brought here and roasted and ground, Is
for the consumer TO say.
SUGAR AND RUBBER.
Next to coffee. sugar cane is the most
important agricultural product of Rrazil.
It IS cultivated in all the States OF Bra
zil. but is the special agricultural produc-
tion Of Alagoas. Pernambuco. Sergipe and
Bahia. where the manufacture of sugar
and alcohol Is a leading industry The
output OF sugar Is more than aD.0J tons
annually: but while the United States
takes some of il. the amount bought b.
1t is small compared TO the gross produc
tion. Comparatively little sugar. il might
be said. is exported by Brazil This is
because OF the conIuetition OF the beet
sugar Industry OF France. Germany and
part Of the United States. and our own
sIsar-cane products. and also. to a large
extent. due 10 the inefiiciency in Brazil
of process and machinery used. which
OF sugar. though II is highly saccharifer-
Gus. while IN Germany ty the new process,
II to "a per cent OF sugar is taken from
the beet. Yet 1t is clained that even under
these unfavorable conditions the raisin;
Of sugar cane in Brazil is still renlunera-
tive for capital and labor.
With rubber the conditions are different
This product is the source OF the great
nuenfs OF this immense river flow through
forests in which the rubber trees abound
In all the native forests OF the Madeira
PufTs, Acre. Maco. Javarv and Jurna
rivers this product IA extracted on a very
large scale. constituting very valuable
commerce. The imulense forests Of Mat
to Crosse have not vet been explored |
The total production OF rubber in Brazil in
1872 was valued al S3S. 91S COO and the i'm
portation into the coEntry of r-lbber-manu- |
factured products was Of the value OF |
solS0o. This interesting fact is brought |
out plainly in very valuable book on
"RraZil at :!le Louisiana Purchase Expo |
sition. tnrpiled with great care by Col |
onel r NJ. de Souza AEuiar. president Of |
tha Brazilian Commission. He says sig
ntfcantiy that these comparative figures |
show the amount OF business that could be !
done by factories established in Brazil |
thus reducing the price of goods by saw |
Ing the expense of duty and freight
This Is not the only proftabl. field |
which Colonel Aguiar's hook reveals 20 |
American investors and manufacturers In |
almost every line OF DEVELOPMENT in Bra
I'll there are great opportunities presented |
for enterDrise and capital. Brazil is the |
lnited States Of South America and as
Germany has forged to the front in Eu-
rop". Iaran in the Orient. and the United |
States in North America Ia Brazil |
reaching. ouf for tine same relative pcs.-
lion IN the South American s!sterhood of
Republics
TOBACCO. COTTON. MATTE. ETC.
Tobacco IN Brazil finds its best market.
Of course, in those countries which do not