davidaulloa/AmericanStories huggingface dataset:
Pine Bluff daily graphic., 1904-12-07
How to Write an Advertisement

change Of system 50 that il VIII have
good points.
If your business is of such a worth
less character that an expert couldn't
find way to build it up, you'd better
get ont of it before it collapseS.
If one can't keep everything in the
world and carry good assortment
what should he do? Why, reduce the
lines handled until you can get good
assortment OF something. even if it is
Only one thing.
II | hadn't money enough to ran a
department store, or a dry goods
store. or a ladies furnishing store
Id run a glove store, or waist store
Or millinery store ana a somethta4
store. I'd DO one ding wei and adl
ohio! things when | could.
H. just The same way With e.a"l-
lhn4 Just do something well.
Then, when you come to writing an
ad talk 70 your customer straight.
Yithout any Greek or iatin or ei1Hcs
English or any other freaks.
IN ad is simply a salesman talking
ts I.ae0 customers. or 10000 or 1oo,-
o80 at once. and it should talk in sub
-tantially the same way as he talks
to one customer.
If you cant write as yen talk get
your stenograph"r to write down
what you talk. You'll get the trick
ti it in time.-Edgar \. Pettin@iIi.
Pine Bluff daily graphic., 1904-12-07
WESTBROOK GRAIN AND COMM

We sell for cash Lime, Cement Plaster Brick
Plaster hair Etc Flour Meal Salt
Hay, Chops, Cottcnseed Meal. Shipstur, Seed
Carload lots a speciality.
Pine Bluff daily graphic., 1904-12-07
HEART lsLGTTERlNCi

lndi&ested food and Gas in the
-tomach. located mst below the heart
4HeSsees against il and causes heart
paIpilation When your hear
troubles You in thai way take Her
bine for a few days. You VIII soon
be ali right 5ec Sold by l.. 3 Coon
Pine Bluff daily graphic., 1904-12-07
What Size Did.

EFF nv wife had rot been such an
extreme believer in the temperance
cause and a shining light in the w. c.
T. L. of her home town, she Wod.dEt
have been so shocked at a little at
fair that happened in New York the
other day" said Mr.. W. r. Deems, of
Sacramento, Cal.
eve were stopping al a hotel that
still employs that ancient device
known as the teleseme, clock-like in
strument with hands that can be ad-
i,lsted so as to inform the office
whether the occupants Of twelfth
story room wants a cigar, a dose OF
headache powders, or any ore CT the
fifty kinds of drinks. On this 9ertlcu-
lar occasion during my abse"ee my
wife wanted a cup of tea ar thought
she had set the hand Ct the machine
a. the proper spot. but TO her horror
after a later inspection she found out
that instead of the mild beverage
wanted her order had goae in for two
Manhattan cocktails
"There was no way in the world,
she thought to roctify the error, and
she felt as though she had committed
a heinous sin. Here il few mo-
r.ents would come up miri0n from
below bearing two glasses Of the de
spised liquid. What would he think
OF woman wanting twin dose of
tho horrible STUFF Rather than be
c4neht in such prodicament, she
would fly the spot; and She did,
Thou&h not intending 10 90 out, she
cot into street costume in double
eetck time aud esc29ad from her
chamber before tie cocktails arrived,
and full hour was spent in useless
wandering upon her return. I know
o at least orc woman who viii never
a2ain try to give a tolesome order. -
Washington Post
Not the Only One,
William II. Crane. bafor his DE-
parture for Europe. tod .Ha follow
ins:
In submitting a story 10 certain
magaziae disappointed literary az
Firant requested that IN the cyent of
his manuscript being found Heayafl-
able he be favored With the reason.
In week the manuscript Wa re-
turned, and on the customary printed
slip accompanying i was written:
Dear Sir:-'The superscription to
your manuscript seems 10 us 10 best
express our reasons for refusal
Respectfully yours,
The Editor.
"Oponfng the manuscript a. The
.5tle pasc#Jhe puzzled aspiranf read
his own handwriting:
- .,Ht: Ore Great sia. About
500 words.
Pine Bluff daily graphic., 1904-12-07

"Oponing the manuscript a. the
title paee the puzzled as2ifant read
his Own handwriting:
- sHia Ore Great Sin About
500 words.
Pine Bluff daily graphic., 1904-12-07

LUMBER.
LUMBER COMPANY.
dealers lumber Iath Shingles
Doors lty. Cheap cabins aut
buildings is chea aud
uesto O
Pine Bluff daily graphic., 1904-12-07
Jobbers, Wholesalers and
Manufacturers
OF PINE BLUFF ARKANSAS.
LUMBER.
BLUFF CITY LUMBER COMPANY.

LUMBER
BLUFF CITY LUMBER COMPANY.
Manufacturers in Shingles ss4 and
Bills specify. Cheap Lumber ana
buildings. buildings door is
RNIrURz
SOME FURNITURE COMPANY
bedroom suits side boards a14
cheapest the market These
sabsantae Hol orders prices
i. @. Ks3x FURNITURE COMPANY,
Wholesale .efaI dealers Furniture Carpets, Basz5es
Carriages 20 Wes
Baaqae. Manufacturers or Grades
pUooePHATT FURNITURE COMPANY.
OFFICE AND SAlESKOOM 423425 MAIN ST Rect.
Wholesale department third ana Texas street Cotton
o cordial invitation is EXTENDED merchants wd city 10
isit us and inspect our line
HARDWARE
FOX Bros HARDWARE CO
n Hardware Stoves, Wire Nails
CUTLERY Supplies orders shipped promDtly on "a
Fair Dealing a cu.
When your
QUEENsWARE
RYLAND ouEENsWARE COMPANY.
We wholesalers OF cockery tinware granite
ware oneware glassware bar glasses Bucks
Headquarters fancy your service ev
year.
.. l. OWEN.
combination Cash places on tho
superb line both wholesale
Fancy Pottery Glass Granite Tin and
Woodenvare, Lamps Cutlery,
wholesale Goods
ings, Notions and Hats Quick telesy
street, BLUM
COMMISSION MERCHANTS
wEsTBRooK GRAIN COMM COMPANY
cah las sire Brick Fire
Plaster Potatoes, Bran Corn Oats
Hay, Chops, Shipstun Field Seed etc
lot spealt
-=s-5..-@
MARSH
Exclusive provisions state ageut
otLLEY FOUNDRY COMPANY.
Logging locomotives engines boilers
planHs n4 Castings and Machinery
supl1es
Al lN}.E YARDS
K. 4. SHEPPARD.
Marble ana Graate Monuments q
Gorne: Hal 2E4ape
HfSf .SS f0I1-ECrs
JAMES PRACTICAL aUsfNes3=@c =@clLEGE
sote1s tee nat~}a"a = &sa1a.aa yo@a@
8eofheths m relsto stu
nigat sessions Mes Prr Pine Bluff Ark
UNI}Et1AKEts AND EMBAI.MERs
HoLoERNEss SEWARD
Ne everything in
trade
ed EmbamiAg nd shipping specially Open
graph and telephone orders
Evening star. [volume] (Washington, D.C.) 1854-1972, 1904-02-08
FIREMEN HELPLES S
ADVANCE OF FLAMES COULD NOT
BE RESISTED.

G. w. Gail, president of the fire board,
had charge of the fire-fghting force at
headquarters. To staff correspondent Of
The Star Mr. Gail stated at 2:45 o'clock
this morning that the fire department, even
with the aid of the outside companies, was
entirely helpless before the onslaught of
the flames. whose fierceness was heightened
by the stiff breeze blowing toward the
wharves.
Mr.. Gail also said the aid referred to had
come from Washington, which sent four
companies; from Philadelphia, sending six;
Wilmington, Del; Chester, Pa; Annapolis.
Nd. and from all the outlying districts of
the city. The six companies that left New
York city shortly after o'clock this morn
ing, arrived about o'clock
When asked what he thought would be
the outcome of the DISASTER Mr.. Gail re-
piled:
"The firemen are all doing excellent work
under the circumstances What will be
the outcome it is impossible to say now.
These words were descriptive of the
state of affairs until late this forenoon, and
even then it could not be foreseen what
new turn the blaze might take in its dead
ly advance.
Without solicitation the acting chief re-
marked of the Washington firemen:
They were the first to arrive after those
in the immediate vicinity. They have been
behaving with remarkable bravery and SIX II
under the direction of Chief Belt. Those
who arrived early yesterday afternoon.
about l O'Clock, took up position In the
face of the forward moving fire and fought
it untiringy. We have nothing but COM
mendation for the Washington firemen."
He went on to deplore the fact that
rumor had become current in sWashngt ton
to the effect that three capital city firemen
had perished in the flames He received,
he said, telegram from Washington about
8 o'clock last evening asking for confir-
nation of this report, and upon making
inquiries learned at once that it had no
foundation whatever. This information he
obtained directly from the firemen of the
Washington companies, who were also
heard to make similar afffrmations later in
the night by represent atve of The STIR
Up until late this forenoon no serious
casualty had been reported at the fire de-
partments improvised headquarters at the
corner of Fayette and Liberty streets.
The contradiction of the disauieting ru-
NOR, which 1t is understood caused much
alarm among the families of the men from
Washington was dispatched simmediately
to Commissioner Macfarland of the District
of Columbia by Mr.. GAIL
At o'clock this morning the wind fresh
ened and shifted slightly to southeastern
direction from the more northerly one 1t
had held up TO this time The section
around the Light street and South street
Evening star. [volume] (Washington, D.C.) 1854-1972, 1904-02-08
BLAME PLACED ON JAPAN.
Russian Press Says Mikado's Govern
ment Was Too Hasty.

ST PETERSBURG, February S.-The
rupture of diplomatic relations between
Russia and Japan was discussed with
toerable calmness in the morning papers
here today, the blame being unanimously
placed on Japan for severing relations the
day the Russian reply was to reach Tokyo.
The Viedomosti still sees a dim ray of
hope for a peaceful settlement" and says
the last word has not yet been spoken.
The Novoe Vremya. repeating its yester-
days charges that Japans desire was to
bring about war no matter what was the
tenor of the Russian reply. adds:
Even Japans extraordinary manner of
severing relations has evoked no Chauvin-
ism in Russia, but merely outburst OF
keener patriotism
Japanese Leaving Port Arthur.
PORT ARTHUR. February SIN response
to instructions from the Japanese govern
ment many Japanese sailed from here for
Nagasaki today.
The Chinese in Manchuria are greatly ex-
cited, and numbers of them are preparing
to leave for Che-Foo.
Italy Hopes War May Be Averted.
ROME. February SKIING Victor Eman-
uel had a long interview with Premier
Gioletti and Marine Minister Mirabello to-
day as result of the severance of diplo-
matte relations between Russia and japan,
and ended with expressing the hope that
war still may be averted The king asked
the premier to keep Foreign Minister Tit
toni who is now in Naples, informed on all
that transpired in the far east.
Minister Mirabello has cabled instruc-
tions to the commander of the italian
squadron in the far east to send the Italian
third-class cruiser Piemonte from Shanghai
to Japan, to keep the third-class cruiser
Eiba in Korean waters to protect Italian
interests
Evening star. [volume] (Washington, D.C.) 1854-1972, 1904-02-08
FLIGHT OF THE COURT
Queen Dowager of China May
Leave Peking.

The Chinese minister and the japanese
minister both called at the State Depart
ment before noon today. both declaring
that they were in search Of information
from the seat of trouble in the east, and
that they had no news themselves. The
former is undoubtedly deeply concerned at
the possibility that his unfortunate country
may be dragged into the struggle between
Russia and Japan. One cause of apprehen-
sion is the thought that the feeling of un-
rest caused by the progress of hostilities
in Manchuria will lead to excesses and
general anti-foreign uprising on the part OF
the large element of the Chinese which
does not appreciate the difference btween
nationalities, and would be disposed to look
with equal hatred upon Russian soldier
or an English or American missionary, re-
garding all foreigners as foes of China.
Will Follow the Armies.
1t has been practically settled that the
United States shall be represented as a mil
itary observer with the Russian army by
Brig. Gen. Henry A. Allen. He is chief or
the Philippine constabulary, and about two
months ago, foreseeing the approach of tho
conflict, he obtained leave of absence from
Manila and at his own expense made
long tour through Korea and Manchuria-
He is believed to be in one of these coun-
tries It present. Gen. Allen was for several
years military attache at the United States
embassy at St. Petersburg, and 1t is be-
Iieyed that he Will be welcomed by Russian
officers on the fighting line
Mai. Oliver e. Wood will be United States
military observer with the japanese army.
He has been for some time United States
military attache at Tokyo and at Seoul, and
is said to be exceedingly popular with the
Japanese army oficers, SO that there is no
doubt he will have every facility.
Flight of the Chinese Court.
Outbreak of war between Russia and ia
pan will it is believed here. be followed by
the precipitate flight of Empress Dowager
and the entire Chinese court from Peking
to southern China, where they went IN 1900
Evening star. [volume] (Washington, D.C.) 1854-1972, 1904-02-08

burning on East Fayette street as far as
Gay street, but unless the wind shifts to
the south the flames will probably be con-
fined to this section.
Partial List Of Losses.
The following includes partial list Of the
individual losses of 100000 and over incl
dent to the great confiagration. The esti-
mates cover buildings and contents:
John E. Hurst dry goods. s1.5o0,00O; over
81, 600, 600 insurance.
William Koch. importing company, toys,
$50 900.
The Daniel Miller Company, dry goods,
81, $4,000; carry more than 100000 on
contents
Dixon Bartlett. company, shoes, s175. 900.
600.
Spragins Buck & Co.. shoes. $125 900
Cohen Adler Shoe Company s125.0O0.
L. S. Ffteman. ladies' wrappers; Jacob
E Seligman, paper and Nathan RoSen,
ladies' cloaks. 100000.
Morton Samuels & Co., boots and shoes,
and Strauss Bros. storage, 500 900
Baltimore Rubber Company. $135,O00.
Guggenheimer. We'll & Co.. photographers
and printers $125,OOO.
Friedman & Sons. clothing, and F. Schle-
unes. clothes, $150OOO.
Scharzkopf Toy Company, 100000
National Exchange Bank building and
&C ntents $125,0O0.
s. Lowman & Co., clothing, 1925. 600.
John E. Hurst & Co.. storage, $3.50 900.
Lawrence & Gould, shoe company, and
Bates & Co.. $125,O0O
S. Ginsberg & Co. clothing. $125,GO0
Winkelmann & Brown Drug Company,
$125 600.
R. M. Sutton & Co., dry goods. 81 SOC, 900.
Chesapeake Shoe Company. $150,OG0.
s. F. and A. F. Miller, clothing manu-
facturers, $150.00O.
S. Halleson, boots and shoes, $1O0, 1000.
Strauss Brothers, dry goods, $25OOOO.
A. c. Myer & Co, patent medicines,
$15O,O00.
Strauss, Eiseman & Co., shirt makers
$15O.C0O.
Herth Bros & Strauss s15O.OOO.
Mcdonald Fisher, wholesale paper,
100000.
Wiley Bruster & Co. dry goods. and F..
w and E. Lamman, cloth, $125,OOO.
Henry Oppenheimer & Co., clothing, and
Vansant, Jacobs & Co., shirts, $4,000.
Lewis, Lauer & Co., shirts, 100000
Champion Shoe Manufacturing Com
pany and Diggs, Currin Co., shoes,
500, 900.
Mendel Brothers. ladies' wrappers, $685.
OOO
Blankenberg, Gehrmann Co, notions,
$125, 600
Leo Keene & Co, ladies' cloaks and
Henry Pretzfelder & Co, boots and shoes,
$125, 900.
Peter Rohe & Co., harness manufacture
ers, $125,0OO.
James Robertson Manufacturing Com
pany, plumbers supplies, 100000.
r. j. Anderf & Co, boots and shoes, and
James Robertson manufacturing storage,
100000.
L. Greif & Bros. clothing, $4,000.
Mas & Kemper, embroidery and laces,
$685.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1904-02-08
THE FIRE SWEPT DISTRICT.

the flames, which are spreading every min
ute.
Business is practically suspended.
Thousands of men and boys, women and
girls who Saturday evening went to bed
with the thought that this morning they
would return to their respective labors,
are today walking the streets mingling
with the crowds.
Baltimore is practically under martial
law. Surrounding the fire district are the
military of the National Guard of Mary
land and the soldiers of the regular army
who are stationed here
Conservative business men place the loss
the property loss-at this time at any
where from s15O,OO0,O00 to $2D0,000000. and
they admit that 1t may go beyond this
figure.
1t Is estimated that the burned district,
including that part of it that the flames
are now threatening, and with every ap-
parent evidence of devouring. covers fully
four square miles.
If the wind does not subside soon there
is no telling what the loss win entail.
The lumber yards prove easy prey to
the flames. Before this can possibly reach
the readers of The Evening Star the whole
district to Chesapeake bay, to the south,
will have been wiped out.
Many of the insurance companies already
have representatives here toA look after
their interests
Business men who have suffered losses
are philosophical. They realize, many of
them, that what has taken them years to
build up has been wiped away, but they are
hopeful.
The fremen of Baltimore are worn out.
They must have relief. Without a single
exception they worked all day, all night.
and many of them, with eyes bleared from
smoke and loss of sleep, are still at their
post.
The new custom house at Gay and Lom-
bard streets in the course of construction
and which was two and one-half stories
high, was doomed by the flames this fore
noon.
The old Church of the Messiah at Gay
and Fayette streets, one of the oldest insti-
tutions of worship, was comp letely de-
stroyed.
The Patapsco Milling Company, one Of
the biggest Touring plants in the country.
was completely destroyed.
About 10 o'clock the fire had spread to
what is known as "Old Baltimore" on the
opposite side of Old Falls.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1904-02-08
LOSS MAY REACH $1oo,ooo,ooo
Conservative Men Place the Damage
Near That Figure.

BALTIMORE, February S.-The dynamit-
ing of buildings began at 5:42 o'clock and
was under the supervision Of former Fire
Chief McAfee The explosive was lease
dynamite" contained in heavy pasteboard
cases. The dynamiting continued at In
tervals during the morning along the edge
of the section burning in East Baltimore.
The heavy detonations Jared the whole
CITY, and were heard far out in the country.
Insurance men encountered in the burned
district this morning made widely varying
estimates of the total loss by the fire.
The mere conservative men in this busi-
ness put the damage at from 100000 600 to
$75 OOO, 600, while others went higher even
to $125 eco 600, although they say they had
no expert means of reaching these figures,
and they were mere guesses. The estimate
of fifty or some millions more seems to be
closer to 1t.
fagration the third largest in the record Of
fires in the United States, being exceeded
only by the Chicago fire of 1871 and the
Boston fire of 1872. The former had an
estimated loss of 500 00O,0 900, and the lat
ter of 75,OO0,O0O. Should the Baltimore fire
losses yesterday and today go higher
than $4,000 900, it will be second only to the
great Chicago catastrophe.
Aid From Jersey City.
NEW YORK, February S-Nine engine
companies and one hook and ladder truck
company, with their fre-fghting appara-
tus, left Jersey City on a special train to
go to Baltimore's aid at o'clock this
morning, and it was expected they would
reach the scene of the fire about o'clock.
rr1r,y9
Evening star. [volume] (Washington, D.C.) 1854-1972, 1904-02-08
ABOUT BURNED OUT.
Fire at Baltimore Has at Last Ex-
hausted Itself.

BALTIMORE, February 8, 2 40
p.m.-The Associated Press is able
at this hour to announce that the
progress of the fire has now been
checked, and that it is burning it
self out. The last places to go were
the ice house and coal yard of the
American Ice Company. The coal
yard, which spread out about 200
yards south of the ice house, was
the means of staying the march OF
the flames on the south and Jones
Falls on the east.
The Norfolk wharf of the Balti-
more Steam Packet Company,
which was stocked with barrels of
rosin and other miscellaneous mer-
chandise, was destroyed before the
fire had attacked the American Ice
Companys property.
1t took twenty-seven hours to
stop the progress of the great flre.
Special From STAFF Correspondent.
BALTIMORE, Md, February 8,
2 pm-Fire has now swept out OF
the big commercial district, leaving
only bare walls in its wake, and is
now reaching into the lumber yards
and the poorer resident district in
the southeast. The flames are en-
tirely beyond control, and only the
water line OF the bay will see the
finish.
Many engines are playing on the
burned-out buildings, but in the
southeast the fremen have almost
given up the idea of checking the
flames. The one big danger re-
mains of the wind shifting to the
south, in which event the entire east
ern end of the city would be de-
stroyed, as the fire fighters. are al
most exhausted through continuous
work. ii. II. +.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1904-02-08

The fire in Baltimore has at last
been got under control, although
it seemed to have gained fresh inn
petus early in the afternoon and was
raging as hercely as at any time
since it commenced.
This is the immediate condition,
but a change in the wind may cause
the flames to break out and renew
the conflagration.
Martial law has not been declared,
as was rumored had been the case,
but the mayor has ordered the clos
ing of all. the saloons to guard
against any possible disturbance. O.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1904-02-08
WIND BLOWING A GALE.
Little Prospect of Getting Fire in Bal
timore Checked.

Special from a staff Correspondent.
BALTIMORE, Md p.m.-At this hour
the wind is blowing a gale, estimated at
forty miles an hour.
The fire that started yesterday and left
the wholesale section of the city in ruins
has taken on a new lease of life.
The lumber yard district has been at
tackled, despite the efforts of the firemen
of that city, and the help that has been
sent by many other municipalities
AS this is written more than fifty blocks
in this big metropolis of Baltimore are
ablaze
The firemen are Dowerless to cope with
Evening star. [volume] (Washington, D.C.) 1854-1972, 1904-02-08
SITUATION NOT IMPROVED.
AS Bad as at Any Time Since Fire
Commenced.

Mr.. S. B. Hege, the passenger
agent of the Baltimore and Ohio in
this city, this afternoon received
the following telegram from the
chief train dispatcher Of that road :
Situation not improved at this
time. but should be soon. We have
lust received the New York fire de-
Dartment. on fifteen cars, and while
the fire is going east and south on
the water front, we hope to check 1t
soon with the additional assistance
inst arrived, but at this time it is as
bad as at any time since the FIRE
commenced.
PATHETIC SCENES PRESENTED.
Burned District of Baltimore Pitiful
Sight.
BALTIMORE, Nd, February s.-The
streets of Baltimore in the burned and
burning district present a. scene today at
Evening star. [volume] (Washington, D.C.) 1854-1972, 1904-02-08

LONDON, February 8.-A spe-
cial dispatch from Berlin says that
strong feet of Japanese warships,
reported to be on its way to Chemul-
Do, Korea, has seized several Rus
sian trading steamers.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1904-02-08

When prospective purchaser
sees the advertisement of q
business concern in a reputable
publication like The Evening
Star, it fixes that concerns
identity, gives it a standing.
With such introduction the
transaction of business is an
open book.